Shows
RichardTalksMy BIG fail for 2023Goals based on an outcome or result can really cause harm.
https://richardtalks.co/yearinreview
For the last few months I’ve been trying to grow a new product. In the
beginning, the prospects were great and I felt, as any business person
does in the beginning, I felt positive.
I set a goal of 100 new clients by December. I even had a breakdown of
the time I had remaining and the effort I thought was involved.
This is what I think of as an outcome goal. Something you don’t have any
control over. I did not anticipate or g...
2023-12-0203 minRichardTalksPush Publish: It could save a lifeYou have an important message to share, you just don't know it yet. The more I've recorded and shared messages the more I've been able to find my voice. Maybe my voice found me but the result is that I have gratitude for the people that write to me to tell me how I've impacted them positively.
I've had the same happen to me when someone posted something, and I was able to use their message in my own life.
In this episode, I want you to find something...
2023-05-1806 minRichardTalksThe Journey of Selling: Finding people that need a solution to a problem you solveI talk openly and honestly about the journey of sales and how it is NOT some slick sales presentation
Sales is not some gift of the gab, smooth-talking, Wolf of Wall Street, closing all the deals thing.
It's a journey of finding the people that need a solution to a problem that you solve.
I also announce my coaching program for one-one-one sales training to help you develop your very own selling system
https://richardtalks.co/selling-system-download-early-bird/?mtm_campaign=PodCast&mtm_kwd=Ep06
This coaching...
2023-05-1118 minRichardTalksHow I got into Sales - Episode 2 of 2So last week I chatted a bit about how I got into sales. This week I share how I developed our Sales System that helped us really grow the business.
2023-05-0211 minRichardTalksHow I got into Sales - Episode 1 of 2We all start somewhere. I never thought of myself as a born salesperson and I still don't.
I also never thought about entrepreneurship but rather just tried to build a business out of necessity.
I thought I'd share this story with you in case you wondering how to get started.
This is episode 1 of 2.
2023-04-2509 minRichardTalksWhy every business (big or small) needs a Sales Funnel
What is a Sales Funnel?
Now, if you’ve never heard of a sales funnel before, let me just share very briefly what that is. A sales funnel is when you have a product or a service. You have a solution for a group of people. You might have an idea of where they are, so you go out to that place and you talk to a lot of people. As many people as possible and say “I have this thing. I think it’s awesome. I hope you think that too. Do you want to buy it?”
2023-04-1806 min
RichardTalksCan Cold Calling Sky-Rocket Your Sales (and what nobody tells you about it)?Today I want to review cold calling and why you should invest the time in working through a cold call plan. Now I know a lot of you might be thinking, it’s 2023 cold calling is dead, but let me explain to you why cold calling Is not dead and why you should at least work through the plan of building out a cold call now.
Despite many people thinking that it is outdated, cold calling could Sky-Rocket your sales. Cold calling is a valuable way to learn about your product and your business, as well as to ga...
2023-04-1206 min
RichardTalksHow Content Can Help With SalesNow, talking about yourself or your product, if you’re anything like me, may have you feeling cringe. You feel like “Oh, no, I’m being too something, too much about me. It’s not supposed to be about me. It’s supposed to be about my customer“.
The winning formula for creating content
That is exactly the winning formula. If you think “your content is for your customer“, because you believe in your product and service so much that it helps people and it changes their lives for the better, then, of course, you want to talk abo...
2023-03-0806 min
RichardTalksHow To Define Your Ideal Customer in SalesWhat is a Customer Avatar?
I want to talk a little bit about the customer and why it’s important for you to know how to define your ideal customer
For example, if you read a lot of literature out there, they’ll talk about the demographics of a customer. Their hair colour, whether they’re Gen Z or not. While those things are important, I don’t think that they really are that important.
When you are getting going in your sales journey, things that I think are way more important when thinking...
2023-03-0809 minRichardTalksHow much you should invest in SalesWhen you're thinking about your business and when you look back about the kind of investments that you've made in sales over the last five years over the last year, if that number is close to zero, then maybe it is time for you to consider investing in a sales system, or at least some sort of training for sales.
It doesn't have to be with me. I am not saying that I have the best sales system. I feel that I can help people. I genuinely feel I can help people get started w...
2023-03-0106 min
RichardTalksThe Difference Between Sales and an Offer In A Sales SystemThe Difference Between Sales And An Offer In A Sales System.
What is Sales?
Sales is really just going to be talking about how you are approaching customers.
Let’s say you’ve got your product defined, let’s say you’ve defined your ideal customer profile or your customer avatar, whatever name you want to give that, you know who your customer is. Let's say you’ve done that part and you know the problems that your product solves. Now you actually have to get it in front of people, and that is going t...
2023-02-2807 min
RichardTalksRichardTalks - How I survived Business FailureI recorded this back in March of 2021, a whole 5 months later.
It was at a time when I was struggling to publish anything because I was wrestling with authenticity and content value for you, my connections and possible future audience.
I dig into some real depths of some of the struggles I've been through after running my business for 13 years, pretty successfully, and then having to face an almost meltdown. Having to go through that and live life online where everything is people living their best life with pictures of grand achievements when I was f...
2021-08-2024 min
RichardTalksHow to create better content using writing, even if you think you're BAD ✍🏽Bio:
Today I chat to Bronwynne Powell, an experienced and achieved writer that believes we all have a storyteller hidden in us just waiting to get out and let the world hear it's voice. Your story matters and she provides tips and guidance on how you can be a better writer and the tips and techniques to get you started and keep you motivated.
Bronwynne:
I create content and get it out into the world. As a digital content writer, I use my editorial and on-page SEO skills to develop content that gets read...
2021-01-2033 min
RichardTalksRichard Talks to Jerusha GovenderJerusha is the founder and CEO of Data Innovator
With a history in capacity building within other organisations, she found that a lot of organisations aren't equipped to make use of the data available and interrogate data to make it useful and user friendly.
Some of the common impacts and challenges Jerusha deals with is
Helps work through some of the gaps with data by working with people through the data value chain.
How to collect data
How to use the information for strategic gain
Jerusha has more than one talent and she...
2020-12-0748 minRichardTalksUwais Asmal - Richard Talks to guestsUwais Asmal
This week I chat to chartered accountant, Uwais Asmal, on the things he is seeing what businesses are doing to survive and thrive.
Those businesses that were able to "Pivot" are the ones that made a change and built resilience compared to those that wanted to wait and see.
Some key things that Uwais noted is
Know how your suppliers are doing? - If you have a key supplier that is going through issues that could have a direct impact to your business, so check this
Play the long-term game...
2020-11-2452 min
RichardTalksWhat we've learnt running a PodCast - Our First Season (Season 1 finale)This is an episode about how we managed to do 14 Podcast (and Vid Cast) episodes of these conversations about business every week for the last 14 weeks.
Okay, we missed one or two weeks in between, but we always set time to record.
We discuss our favourite, Episode 08 (I say 7 in the show but I really meant 8) and some of the not so favourites.
My main take-away from this was that
There are so many people that want you to show up, even if they not that vocal about it.
You are not...
2020-11-1844 min
RichardTalksRichardTalks with Hussein PatelHow to clear your mind and create the future you want with mindfulness.
This week I have the great pleasure of sitting down in conversation with Hussein Patel. Among many things, Hussein is an author, a coach, and an entrepreneur.
I chat to him about his latest books, The beginning of ecstasy, Think your way to success, and The Robben Island Effect.
We have a great, although long, chat about how we can use 6 simple mindful practices to change how we perceive life.
With over 25 years of corporate expe...
2020-11-171h 00
RichardTalksWho should pay for work from home expensesAs a business owner, there is a lot that is expected of you. With lockdown and many companies forced to work from home, some employees have hit some expenses they never had before and are coming back to their employers, demanding to be refunded.
What are your options as a business owner or manager on how to handle this?
Do you just give into every claim?
Do you deny every claim?
Or, is there a middle ground that can be reached?
Jermaine and I explore this new normal challenge of who is...
2020-11-0923 min
RichardTalksWhat reports do you need in your business (conversations with Jermaine Ep10)In this episode, we discuss what reports help drive business success. We both agree that while there are many reports you could use, like the income statement and maybe the balance sheet, or even a Sales Report - but there's one that more important than all of them. Click this link to get our template-based report to help you on your journey to better reporting.
https://learn.e-magination.co.za/get-our-reporting-template/
2020-10-2023 min
RichardTalksGetting to know JermaineIn this show, we get to know a little more about Jermaine's journey into business.
We discuss how he got into it, the side hustle, and thinking about new ideas.
2020-10-0636 min
RichardTalksWhat tools to use to grow and manage your business (Conversations with Jermaine Ep08 Part 1)Jermaine and I discuss the tools we recommend you use to help run and grow your business.
Some of the recommendations we make include
A website domain name - https://xneelo.co.za/domain-name-registration/
Check if a domain is available - https://coza.net.za
A FREE Invoicing app - https://www.waveapps.com/
2020-09-2918 min
RichardTalksHow to define your perfect client - and the warning signs of when to run awayJermaine and I discuss the difference between an ideal client and a potential problem client.
What warning signs to watch for and how to manage through the ever price sensitivity that you encounter.
2020-09-2156 min