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Theories of Celebrity Branding, Hosted by Bob BatchelorTheories of Celebrity Branding, Hosted by Bob BatchelorThe EAT Model and Celebrity BrandingWhat if the way we understand—and even become—a brand could be broken down into three essential movements?In this episode of Theories of Celebrity Branding, cultural historian and branding expert Bob Batchelor introduces listeners to the EAT Model—a powerful theoretical framework for understanding how people and ideas evolve through visibility, strategy, and transformation.This model—Engage, Adapt, Transform—has been used by celebrities, brands, and organizations (often unknowingly) to shape influence in today’s hyper-connected, image-saturated world. Now, you’ll hear how it works from the person who developed it.Whether you're...2025-07-1607 minBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurBreaking the Me + 3 Barrier & How to Scale Your Business Beyond BurnoutIf you’re running a business - whether it’s consulting, coaching, or any service-based venture - you’ve likely hit a point where growth feels stagnant. You’re stuck in the “me + 3” trap: you and a small team, unable to scale further without burning out. This episode is for you. Ryan Wimpey, founder of a successful franchise with 24 locations across the US, shares his journey from a one-person operation to a thriving, scalable business. His insights on systems, franchising, and scaling are invaluable for anyone looking to break through their growth ceiling.🎙️ Key Takeaways from the Episode1️...2025-05-0543 minBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurCreating your environment of zero competition, with KennedyAs a business owner, coach, or consultant, you're likely no stranger to the importance of building a strong relationship with your audience. However, are you leveraging the most effective tool in your arsenal to nurture these relationships and drive sales? Email marketing, when done correctly, can be the game-changer your business needs. In this episode of Building Your Leader Brand, Bob sits down with Kennedy from Email Marketing Heroes to debunk common misconceptions, discuss best practices, and reveal the secrets to making email marketing work for you.Three Key Takeaways:📝 Frequency Matters: Emailing your list at...2025-04-2857 minBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurHow to get your product right before you market, with Al TepperIn this episode, I sat down with Al Tepper, founder of Tepfu Marketing and the Lazy Marketing Academy. We explored the fundamentals of sustainable marketing success and why many businesses struggle to see results from their marketing efforts.Al brings over 25 years of experience helping six and seven-figure businesses develop effective marketing strategies. He shared invaluable insights on why businesses need to focus on stability before scaling, the importance of productisation, and why genuine relationships trump quick marketing wins.🎯 Key Takeaways:1. Marketing starts with product stability - Without a clearly defined, "productised" offering, eve...2025-01-2441 minBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurHow to add genuine value to your network, with Bob BurgAs a leader in your field, building strong relationships and generating referrals is crucial for the growth and success of your business. In this episode, I speak with Bob Burg, the best-selling author of "The Go-Giver" and a master at cultivating win-win relationships. Bob shares his insights on:🎯 Shifting your focus from getting to giving and providing immense value to others🌈 Creating a benevolent context for your success by building a network of people who know, like, and trust you🌉 Using the "referral bridge" technique to comfortably ask for referralsKey Takeaways...2025-01-1627 minBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurThe REACH Daily Sales Ritual ~ Bob GentleIf you've ever felt overwhelmed by complex sales frameworks, I created this episode just for you. Today, I'm introducing the REACH daily sales ritual—a simplified, intuitive approach I designed specifically for busy business owners, not just sales professionals.I'll break down how successful business owners ( who actually sell ) naturally reach more people and achieve their goals, focusing on relationships, expansion, activation, connections, and highlights.Join me as I explain how to implement this flexible, intentional process to boost your sales and ultimately grow your business. If you're ready to transform your sales strategy, let's di...2024-11-1308 minFastlane Founders and Legacy with Jason Barnard: Personal Branding, AI Strategies, and SEO InsightsFastlane Founders and Legacy with Jason Barnard: Personal Branding, AI Strategies, and SEO InsightsThe Personal Brand Business Roadmap - Fastlane Founders with Bob GentleBob Gentle talks with Jason Barnard about the personal brand business roadmap. Bob Gentle, is a coach, consultant, speaker, and a top-rated podcaster. With nearly twenty years of experience in digital marketing, he spent most of his time running his own agency - Amplifyme. Bob shares his proven Personal Brand Business Roadmap for combining magnetic leadership presence with effective sales strategies that actually convert and emphasizes the importance of understanding one's unique strengths and how these can be leveraged to create a robust leadership brand. He also outlines the five crucial sections for building a personal and leadership brand. Get...2024-11-1028 minBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurMastering Productivity and Avoiding Shiny Object Syndrome with Louise MillerThis week on the podcast I'm speaking with incredible productivity mentor, Louise Miller! We delved into the secrets behind maintaining sanity while launching multiple ventures, the critical importance of starting where you are, and the magic of focusing on the essentials.In this episode, Louise and I tackled various topics, from tackling the shiny object syndrome to creating a crystal-clear vision for your life and business. Here are just a few of the golden nuggets you'll discover:🔑 Key Takeaways:1. How to Launch Big Initiatives Without Overwhelm: Discover how one person successfully launched a bet...2024-08-1931 minBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurHow to authentically self advocate on Linkedin, with Gus BhandalNobody like a showoff? ( Really? ) Personally I've always admired people who could authentically self advocate. It's something most people ( me ) struggle with. LinkedIn reflects the wider business community in as much as, despite appearances, it's a world of wall flowers.It's like those humiliating school discos where there are a few noisy confident kids in the middle and the rest of us standing around the edge looking at our shoes and waiting to be *asked* to dance.( Well - Don't wait to be asked.. It didn't help in school and it's not helping...2024-07-2935 minDetailers Roadmap Cruise ControlDetailers Roadmap Cruise ControlEpisode 61 - I Love it When a Plan Comes Together - Bob PhillipsBob Phillips, the president and CEO of P&S Sells, Inc., shares his insights on balancing business and family, the importance of finding the right partner, and the process of selling a business. He emphasizes the need for work-life balance and the support of a spouse who understands the demands of entrepreneurship. Bob also discusses the challenges of coaching and mentoring employees and the importance of putting people in positions where they can succeed. He shares his experience of selling P&S and highlights the importance of preparing the business for sale and finding the right buyer. I...2024-07-241h 00Building your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurThe Coaching Business Flywheel, with Robbie SwaleWelcome to another episode of The Personal Brand Business Show! Today, Bob and Robbie Swale dive deep into the intricacies of building and growing a coaching business. Inspired by Jim Collins' concept of the virtuous cycle, Robbie introduces the Coaching Business Flywheel—a powerful framework designed to gain momentum and achieve sustainable growth over time.In this episode, you'll discover the importance of curating clients, balancing genuine connections with business goals, and the transformative power of co-created experiences. We'll also explore Robbie's "Twelve Minute Method" for productivity and his perspectives on confidence, courage, and effective communication about fi...2024-07-0851 minYour Business QuestYour Business QuestHow to amplify your personal brand with Bob GentleIn this episode, we’ll get to dive into the world of personal branding with Bob Gentle.Bob helps experts worldwide build, market, and monetise their personal brands.Together we explore how embracing who you are can attract your ideal audience and unlock incredible opportunities. "The journey of personal branding is not about becoming someone else, but amplifying who you already are." - Bob GentleKey Takeaways:1. Embracing Authenticity:Discover why accepting and enjoying who you are can lead to freedom and attract the right people to you...2024-06-2044 minCyber Security and More with Bob GCyber Security and More with Bob GThe Senate’s $32 Billion AI Regulation Roadmap - Innovation or InvasionVideo - https://youtu.be/Hy9eYMHTcCE Without clear legislation, this roadmap risks giving too much power to big tech companies. It’s like letting the fox guard the henhouse. I used GPT-4o and Pictory.ai to put this masterpiece together. If you're interested in trying Pictory.ai please use the following link. https://pictory.ai?ref=t015o 2024-05-2405 minBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurA Legacy where Dreams Come True, with Terry WeaverMy favourite movie of all time is Disney's supposed flop 🚀 Tomorrowland. Why? - because it's about how the collective power of positivity and creativity can change the world in very real ways. It's also sci-fi... and a lot of fun.Most people have never seen it. This makes Bob sad.In business this movie is never far from my thoughts. I meet a lot of people but meeting Terry Weaver reminded me powerfully of Tomorrowland. HIs business is - Dreams.As well as being the host of one of the podcast 'Making 🐘 Elephants Fly', a...2024-05-1343 minBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurUnlocking the Solar System Video Strategy, with Dan BennettSmart people don't take action without a plan. And for that reason a lot of smart people miss out on some of the most amazing opportunities.Video is hands down the best format for building high value personal brand authority and for moving people to work with you.But without a plan it just looks like a lot of work with no clear structure or outcome. Today on the podcast I'm speaking with Dan Bennett about the simple planning ( the Solar 🪐 System Methodology Framework ) which you can use to put order into the cha...2024-04-2249 minAdvice From Your AdvocatesAdvice From Your AdvocatesThe Ultimate Retirement Roadmap: How to Manage Your Money for a Secure FutureSummaryIn this conversation, Bob Mannor, a certified elder law attorney, interviews Greg Kurinec, a certified financial planner, about financial planning for retirement. Bob and Greg discuss the importance of comprehensive financial planning, the role of a certified financial planner (CFP), and the value of professional designations. They also cover topics like retirement activities and identity, the shift from pensions to individual retirement accounts (IRAs), tax planning in retirement, the benefits of a Roth IRA, and the implications of the SECURE Act. Both Bob and Greg emphasize the importance of collaboration between financial advisors and e...2024-04-0233 minInside Sports NutritionInside Sports NutritionEating Disorders in Youth with Jane Reagan- Ep. #118Jane Reagan, Registered Dietitian and Certified Eating Disorder Specialist, joins us to talk about eating disorders in youth. She shares misconceptions about eating disorders and provides insightful tips for parents and coaches of young athletes who may suspect an eating disorder or disordered eating.  We also discuss: Jane’s educational and career background  Contributors to eating disorders The ways parents may unintentionally teach disordered eating An overview of the types of eating disorders Tips for coaches of young athletes Her 8-week program for parents Her perspectives on eating disorder recovery Li...2024-02-281h 01Building your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurEmail List building 101 - The 💰 Money is in the ListTime and time again I hear online entrpreneurs talking about the importance of email list building. The ones I know to be truly successfull all tell the same story. There is a direct correlation between consistent email list building and commercial success.One study I saw focused on ecommerce and found that 70% of onine sale was driven by something which happened in the email inbox. Not on social and not from an ad.The first very obvious question you might have is - what is email list building bob?----Get...2024-02-1507 minBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurCatching your Signature Stories, with Chad PetersonIn this episode, I'm thrilled to have Chad Peterson as my guest. Chad shares his expertise in the power of storytelling and how it can transform your personal brand and business. He emphasises the importance of sharing authentic stories on social media and highlights the significant impact this can have on building connections and engagement. Join us as we explore the art of storytelling and its role in content marketing and personal branding.Below are the key takeaways from this episode:The power of storytelling: Chad emphasises the importance of sharing personal stories on social media...2024-01-2943 minArchitecture Business Club - For Architects, Architectural Technologists, Surveyors & DesignersArchitecture Business Club - For Architects, Architectural Technologists, Surveyors & DesignersBuilding Your Personal Brand as an Architecture Practice Owner with Bob Gentle | 006In this episode of Architecture Business Club, host Jon Clayton invites Bob Gentle to speak about the importance of personal branding for architecture practice owners. Bob is known for helping business leaders all over the world build their online presence and grow their businesses. They discuss the fear factor of being visible in the social media scene and the key advantages of having a personal brand. Bob shares the concept of content creation as an investment and how its long-term benefits include building industry authority and creating opportunities for sales conversations.Today's Guest...Bob Gentle...2023-12-0733 minBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurOvercoming Space, Setup, & Energy Challenges for Success on YouTube, with Matt HughesIn this episode, Bob is joined by Matt Hughes, the King of Video, as they dive into the world of YouTube, sharing valuable insights on how to leverage YouTube as a powerful branding and business tool. Discover the secrets to creating impactful videos, overcoming common roadblocks, and the long-term impact YouTube success can have on your personal brand. About Matt : Matthew Hughes is the King of Video. In 2013 he started his video company that he ran for 7 years creating video and travelling the world, with clients from one man bands through to billion dollar companies...2023-11-2048 minCountry Road DetoursCountry Road Detours302: The Anderson HotelCountry Road Detours visits the infamous haunted hotel in Lawrenceburg Ketucky. The Anderson Hotel has been known for it’s violent past and to this day is still violent to visitors who dare tour the creepy rooms. Paranormal investigator Jeff Waldrid gives you a tour of what really goes on behind the closed doors of this spooky place. WARNING: Suicide matters discussed2023-10-3120 minCanada\'s Business BeatCanada's Business BeatCanada's Business Beat with Bob Price - September 25, 2023A roadmap for labour peace in Canada's auto sector, a happy ending within sight for film industry workers, and why the value of farmland is expected to soar...in your Sept 25th edition of Canada's Business Beat, sponsored by www.okanaganlakefrontproperties.com2023-09-2502 minBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurBuilding Trust Through Content, with Philip VandusenIn this episode of The Personal Brand Business Show, Bob sits down with Philip Vandusen, who built his business and agency on content marketing. Here are the key takeaways from their engaging conversation:1️⃣ Embrace the freedom of starting content creation: When you begin your personal brand journey, remember that you are initially speaking to an empty room. Don't let the fear of judgment hold you back. Start creating and watch your audience grow over time!2️⃣ Visual branding is key: Incorporate elements such as logo, color palette, and imagery consistently across your platforms. This will help establis...2023-09-1140 minBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurBecoming Confidently Insecure, with David DrebinThis week we delve into the journey and experiences of David Drebin. From discovering a passion for photography in the 90s to pursuing opportunities and challenges in New York City, David realized that the journey itself is more important than any destination. We explore David's struggles with the business side of art and the challenges that creatives face in being their own biggest critics. David opens up about impostor syndrome, comparison, and the fear of vulnerability that many people experience. He shares his approach to balancing authenticity and creating personas in the social media world and how...2023-07-2429 minBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurPitching with Persuasion: How to Engage Investors' Heads and Hearts for Success, with James ChurchIn this episode Bob welcomes James Church, an expert in pitching and business development. James is the founder of a leading pitch agency in the UK, specializing in helping entrepreneurs refine their pitches and secure investment. Together, they dive into the world of pitching, offering valuable insights and strategies for founders seeking to attract investors. From structuring a pitch to engaging both the head and the heart, James shares his expertise and guides listeners on the path to becoming pitch-ready. Join us as we explore the art of persuasion and learn how to leave a...2023-07-1044 minBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurCreating Content that Connects, with Lenka KoppovaOn this episode Bob introduces Lenka Koppova, the Social Media Whisperer to Coaches. Lenka shares her journey of rediscovering her passion for writing and how she leverages LinkedIn and newsletters for it. Lenka emphasizes the importance of aligning marketing with one's purpose and self-care practices. She also talks about capturing ideas, building consistency on social media, and setting boundaries when sharing personal stories. Lenka further discusses the limitations and negative aspects of AI in marketing and the crucial role of storytelling and authentic human experience. Through the episode, Lenka shares her expertise and practical tips for social...2023-06-0540 minBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurHarness AI 🤖 to Boost Your Small Business: A Chat with Bob GentleAn interview with Bob Gentle - Reposted from The Entrepreneur Path Podcast.In the world of business, AI is rapidly becoming the norm. But are you leveraging it to its full potential? Join us as we delve into the world of Chat GPT and Bard, and discover how they can revolutionise your small business. But beware, with AI's potential for independence, the future may hold unforeseen challenges.----Get your copy of my Personal Brand Business Blueprint It's the FREE roadmap to starting, scaling or just fixing your expert business.2023-06-0250 minBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurThe Most Amazing 🤩 Marketing Book Ever, with Anna BravingtonWhen marketing legend Mark Schaefer gets a gang together to write a book with a title as bold as .. 'The Most Amazing Marketing Book Ever' - Bob pays attention.This week on the podcast I'm spending time with Anna Bravington, one of over 30 co-authors. We're talking about the book ( obviously ) but also about how it came to be and what it's like pulling a project like this together.We're also diving deep into strategy, why it's important to trust the plan when things get tough.​About AnnaAnna Bravington is a marketi...2023-05-2241 minCloud Wars Live with Bob EvansCloud Wars Live with Bob EvansAWS Supply Chain Allows Customers to Define Their Own Roadmap | AWS VP of Supply Chain SolutionsEpisode 28 | Supply Chains: The "Orchestrator" of Today's BusinessThe Big Themes:Why AWS entered the supply chain space: The company has the knowledge and expertise to solve critical issues for businesses today. AWS is "putting its competency to work for its customers."Customers want to create their own roadmap: AWS Supply Chain is not a "rip and replace solution." The product leverages the already-existing solutions customers are using to further inform decision-making.A supply chain is the "orchestrator" of today's business: AWS Supply Chain is industry-agnostic and is a "backbone" to the various solutions already being u...2023-03-1430 minAlive and FreeAlive and Free"How Does Bob Parent?"Many listeners, Freedom Specialist clients, and even other Freedom Specialist coaches wonder how I parent. And admittedly, I have some weird and counterintuitive parenting strategies that might make other parents scoff, but work well for my kids and my family.  For example, I don’t congratulate my kids when they create an awesome drawing. Why? Because it trains them to seek validation from outside sources. Instead, I use it as a way to help them validate themselves.  And this is just one example of many.  In this episode, you’ll discover my favorite parenti...2023-01-1238 minJesus didn’t speak EnglishJesus didn’t speak EnglishThe RoadmapJeff and Bob lay the groundwork for bigger and better things to come. In this episode they describe the title, their ethos and their goals going forward. Scripture referenced in this episode: Matthew 12:34, Matthew 28:19, Psalm 89:1, Psalm 92:2, Proverbs 23:7, Proverbs 4:23. Enjoy, be blessed and keep seeking!2022-09-2449 minBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurWhen life gets crazy discover your Zenatude, with Tamra EarlywineSuccess requires consistency but when life throws you curve balls ( and it does - all the time ) your mindset and then your productivity can take a hit.For some clients I find this is the number one barrier to success. Consistency is king but the monster is the mindset.This week on the podcast I’m speaking with Tamra Earlywine from Zenatude about what it takes to maintain your zen when the world around you is, well... just doing what the world does.Tamra's website :https://www.zenatude.com/----...2022-05-1629 minBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurGrowing your Clarity, Leadership & Effectiveness, with Ryan FranklinThis week on the show I’m excited to welcome Ryan Franklin and we’re going to be talking about leadership, self leadership and how if we show up as a better version of ourselves - for ourselves - we’ll impact others more positively and see a positive change in our business as a result.Ryan’s methodical and diligent approach to building his business online is generously shared and is an outstanding example of how important it is to set solid foundations and to take action every day towards your goals.Ryan's Site : https...2022-05-0933 minBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurUsing a book as a Personal Brand lead engine, with Scott TurmanWriting a book to position yourself as an authority in your space is nothing new. But it’s hard and once you have the book how do you make sure it’s not just sitting on the shelf but is out there doing the work for you.Well it’s not about marketing - it’s about the role you have for the book and the way you leverage it in your business.Whether you’ve written a book, are half way through or are still on the fence this interview with Scott Turman will have you p...2022-05-0237 minBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurMaking a personal branding pivot work really fast, with Ash BorlandWhen you're really well known for the wrong thing it can hurt your business really badly. But how can you make a radical change to what your personal brand says about you?This week I'm speaking with Ash Borland about radical personal brand shifts, what it takes and exactly how to make it work in a hurry.----Get your copy of my Personal Brand Business Blueprint It's the FREE roadmap to starting, scaling or just fixing your expert business.www.amplifyme.agency/roadmap----...2022-04-1840 minBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurHelp them buy into you so they can buy from you, with Britney GardnerCreating content is a struggle for many. Creating content which works is something most people find challenging. This week my guest on the show is Britney Gardner and we're going deep into how we can not just entertain people, but attract them into our business and impact their lives.About BritneyContent & marketing strategist Britney Gardner helps online service businesses stop being the world’s best-kept secret & build brand awareness so they can make a difference in more lives.https://britneygardner.com/----Get your copy of my Personal Br...2022-04-1132 minBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurLevelling up your audience to level up your options, with Mike Morrison & Callie WillowsI heard something from Dan Kennedy yesterday which really popped for me. He talks about businesses which depend on a constant stream of new business as more like “income events” and less real business. Income event businesses are a hamster wheel - hamster wheels lined with barbed wire and floored with crushed glass. It’s what makes a lot of people dream about Passive income online and truthfully - passive = lazy thinking. I like to think more about leveraged and retained revenue.This is a business which scales without necessarily taking more time. In an...2022-04-0448 minBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurThe Secrets of the Next Level, with Chelsea BrinkleyYou might be the smartest person on earth. You might be the most creative, productive or the hardest worker out there. You have limits, weaknesses and frankly you only have so much time.If you want to know one of the most powerful secrets of the business owners you most admire then, this is it... teamwork. Not just any teamwork though... we're taking effective people in the right roles.This week on the podcast I'm speaking with Chelsea Brinkley. Chelsea specialises in recruiting and placing Online business managers and Remote executive assistants.If...2022-03-2833 minBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurStacking the odds of success online, with Jenny Wright & Alyson LexHow can you take expertise, wrap it up in some visibility, credibility and authority.. and then.. monetise it and scale that bad boy? Well, it can be complicated, but there's a system.This week on the podcast I'm speaking with Alyson and Jenny from the podcast, System to Thrive, all about how experts can move from 'Best Kept Secret' to a super profitable personal brand business.----Get your copy of my Personal Brand Business Blueprint It's the FREE roadmap to starting, scaling or just fixing your expert business.2022-03-0752 minBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurProductivity in the eye of the storm, with Mike VardyIf you run a business then productivity is the difference between a life of struggle and a life of profit and abundance. When the fur starts to fly and life gets intense ( a normal state for most business owners ) then that's when your systems kick in. Or to put it more elegantly - Frameworks Foster Freedom.Tune in this week as I talk about being productive in the eye of the storm with MIke Vardy. About Mike.Mike Vardy – also known as "The Productivityist" – is a highly-acclaimed productivity strategist and the crea...2022-02-2837 minBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurDiscovering your difference and making a profit., with Mike MichalowiczSo this week I’m hoping to change some lives.  I don’t say that lightly.  This week’s guest has done that for me and for a lot of people I know - but he probably doesn’t.  If you’ve been running a business and tried to grow it you’ll be familiar with the paradox of a business which seems to grow but you never make any more money.  Costs go up - the team grows, more clients, shiny premises but - no pay day.It’s easy to get jaded, get into debt and more...2022-02-2131 minBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurYou're not too weird to sell to corporate, Jess LorimerThink your business is too weird to sell to corporates? You could very well be more wrong than you think. It turns out there are a lot of reasons why people don't try to sell to corporate which could rather be described as excuses.But - you don't know what you don't know - so tune in the Personal Brand Entrepreneur Show this week, meet Jess Lorimer and discover how you might be able to uncover a whole new world of opportunity for your business. About Jess..Jess Lorimer is one of the U...2022-02-1455 minCountry Road DetoursCountry Road Detours301: Remembering Big Jim HessListen in as we learn about one of the greatest salesman in East Tennessee with a host of talents that made him a huge celebrity in Knoxville, TN. Remembering Jim Hess with guest host Bradley Reeves and Fred Hess. 2022-02-1348 minBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurDiscovering the discipline to move past challenges and obstacles, with Sagi ShrieberHaving the daily discipline to do, every day, the things others won't leads to incredible things. Some are born with this grit and build great businesses. Most of us are not - and we don't.This week on the show I'm speaking with Sagi Shrieber from Commit First about how you and I can cultivate discipline and the mental toughness we need in order to put the tasks others would avoid - first? Sagi's website : https://sagishrieber.com/----Get your copy of my Personal Brand Business Blueprint It's...2022-02-0746 minBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurHow anyone can sell more without feeling gross, with Holly MacCuePeople buy into you before they buy from you. If that’s true then how can we make that happen and how can we make it scale? This week my guest on the podcast is Holly MacCue and we’re talking about how business owners can stop being overlooked and start being the only choice.About HollyHolly MacCue is an experienced Sales and Messaging Coach and Certified Master Persuader who helps entrepreneurs to be seen as a nobrainer to their ideal clients so they can create effortless sales without paid ads.He...2022-01-3148 minBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurGrow up and show up - building the creator habit, with Travis BrownSo the truth is that if you want to get noticed on social media you have to earn attention on somebody else's feed.  This week’s guest does that - pretty much every day on instagram.  There’s frankly nobody else whose posts I save and share more often.Prolific creators are people I pay attention to - particularly when they give me such value so I’m thrilled to welcome Travis Brown to the show this week.poddecks.com----Get your copy of my Personal Brand Business Blueprint It's t...2022-01-2453 minBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurStanding out in a crowded space with your PartnerPowers, with Max HabeckAll over the world there are great people in great businesses that get overlooked.  They fail to meet their potential for reasons that have nothing to do with ability. They’re often the same issues which small business owners face out in the entrepreneurial world.So this week my guest is Max Habeck.  Max is a very big hitter, working with partners and leadership teams at the biggest consulting firms in the world to help them unleash their PartnerPowers.About MaxMax has worked in consulting all his life. First, at Kearney, a stra...2022-01-1737 minBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurThe meaning of life, money and crypto, Joseph BojangBack in the 90’s people thought the internet wasn’t relevant to them.  That looks hilarious now.  Well crypto and blockchain are a bit like that now.This week I’m joined by Jospeh Bojang from Life. Money. Crypto. And we’re going to explore what all this means for every day folks, creators and how you can get a piece of the action.About JosephJoseph Bojang is on a new mission to help educate business owners and individuals about crypto and blockchain technology. He’s the owner of Web Champs, a digital advert...2021-12-1338 minBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurHow to get big results from a small list, with Robbie SamuelsYou already know everyone you need to have an incredible business. Most people put all the emphasis on winning new audiences, growing email lists or building communities without giving a moment's thought to the people who already know, like and trust them.  This week on the podcast I’m speaking with Robbie Samuels, author of ‘Small List, Big Results, Launch a Successful Offer No Matter the Size of Your Email List’ About RobbieRobbie Samuels is an author, speaker, and business growth strategy coach recognized as a networking expert by Harvard Business Review, Forbes, Li...2021-12-0647 minBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurPersonal brand business the Introvert Way, with Susanna ReaySome people have no problem jumping into personal visibility and building their authority but for many it’s a huge challenge. Often those people who struggle most - either with the idea of visibility or the practice of achieving it are the introverts of the world.I know I’ve struggled with this and we speak about it often on the podcast, but when Susanna Raey writes a book about it, then it’s time to jump in and focus on it.  About SusannaSusanna Reay is an Online Business Coach, Digital...2021-11-2643 minBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurThe three levers which unlock small business wealth, Tara NewmanThis week we’re talking about money with my personal money muse - Tara Newman. We’re talking about a particular kind of money - it’s what we call PROFIT - and here’s the thing…  not all business make money. There’s a sliding spectrum of solvency, ranging from life support through to dream business.  Today we’re going to talk about how we can move you off of money life support and a little closer to the business of your dreams.Tara's Website : https://theboldleadershiprevolution.com/----Get your copy of...2021-11-2240 minBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurHow to work on your personal brand business game, with Dre BaldwinWhat does prolific really look like?  Today’s podcast guest has written 29 books, runs a daily podcast, has a Youtube subscriber base of 125k and has given 4 TedX talks.We’re talking about discipline, confidence, mental toughness so tube into this week’s podcast, meet Dre Baldwin and learn how to work on your game.  About Dre BaldwinIn just 5 years, Dre Baldwin went from his high school team's bench to a 9-year professional basketball career. At the same time, Dre built a content publishing empire. Blogging since 2005 and publishing videos to YouTub...2021-11-1548 minBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurHow to leverage your cumulative advantage, with Mark SchaeferA few of my guests are in the category of Legend and this week my guest is on that list. He’s the author of most of my favourite marketing books - and he’s undoubtedly the catalyst to my own content journey. Mark Schaefer is the author of Known, Marketing Rebellion, The Content Code, Born to Blog and and a bunch of other great books.  Today he's back to talk about his new book - 'Cumulative Advantage : How to build momentum for your ideas, business and life against all odds.' Mark's site : https://busin...2021-11-0847 minBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurHow a successful online product launch really works, with Jeff WalkerMy guest this week is a name many may never hear. Some might hear it whispered but in certain circles where his name is legend. If you’ve ever had an an over familiar email from someone who’s opt in you just downloaded or been directed to a free training video series then there’s a good chance it was inspired by today’s guest’s work.This week we’re spending time with Jeff Walker, author of the best selling  - I’m going to say Handbook - to online business, Launch: How to Sell Almost...2021-11-0252 minBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurHow to generate referrals without ever asking, with Stacey Brown RandallSo, you know that feeling when someone passes you a referral or brings you a new opportunity? You know when they do it without you ever asking? That is a golden experience and this week we're going  deep into how we can all generate a little more gold in our lives with Stacey B Randall, author of 'Generate Referrals without Asking' .About StaceyStacey Brown Randall is the multiple award-winning author of Generating Business Referrals WithoutAsking, host of the Roadmap to Grow Your Business podcast and national speaker.Sh...2021-10-2544 minBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurMastering the Virtual Summit, with Jan KochSo, at some point on your personal brand business journey you’re going to want to go large. You want to take those foundations and build something incredible on them and for that - you need an audience and community. One of the best ways to approach that is by both hosting and participating in virtual Summits. This week my guest is an undisputed prince of the virtual summit and owner of Virtual Summit Mastery, author of the book - ‘The Virtual Summit Mastery Method’ - Jan Koch.Jan's website : https://virtualsu...2021-10-1836 minBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurYou are the Brand & Building your content camp fire, with Mike Kim There are very few people who can truly claim to own the phrase - personal brand expert - despite the name of my podcast - I’m not on that list. Mike Kim *is* one of those people.  He’s one of those people who’s persona soothes my instagram feed and still manages to entertain, inspire and educate me with every single post.  Mike’s been on the show before but this time he’s back with a whole new level of shock and awesome because he’s done what, for most, is a very hard t...2021-10-1136 minBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurThe Aikido of Personal Branding, with Matt JohnsonIf you’re shy, a bit weird or don’t feel comfortable in social settings then I have news for you. You’re not broken. This week my guest is Matt Johnson, author of MicroFamous - Become Famously Influential to the Right People.We’re talking about how so many of the personality traits you see as disadvantages or barriers can be overcome or even turned into your secret weapon.  So let’s get your MicroFamous journey started.About MattMatt Johnson is a marketing agency founder, podcaster, and musician. Matt runs a podca...2021-10-0437 minBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurHow to be persuasive with integrity, with Johnny BallPeople tend to fall into one of two camps when it comes to persuasion.  They either think it’s all sleazy manipulation and avoid it or they think it’s all sleazy manipulation and embrace it ( #bromarketers ).Being persuasive, with intention and integrity is a skill which can be learned.  And for those whose products and services truly change lives - it’s important and a key part of your personal branding.So how can you be persuasive with Integrity?  This week I’m speaking to Johnny Ball ( @speakinginfluence ), host of the Speaking Influence po...2021-09-2735 minBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurSucceeding at the tip of the spear, with Sam PallozoloBeing in business at any stage, can feel like having your feet held millimeters away from a wood chipper - All the time.That’s life at the tip of the spear.  It’s an uncomfortable place to live.This week my guest is Sam Palazollo and his company is called Tip Of The Spear Ventures.Now - that sounds super macho and all, but in reality Sam is all about recognising the challenges and what it takes to succeed and nurturing those in leadership roles.  Whether you’re a solopreneur or have a...2021-09-2046 minBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurMoving past the fear of failure, or even success, with Robin WaiteIf failing sometimes is inevitable then doesn’t it make sense to have a plan for you’ll systematically turn that to your advantage? I think so and this week on the podcast we’re diving into this and so much more with author and coach Robin Waite.About RobinRobin Waite is the founder of Fearless Business, Speaker, Podcast Host and bestselling author of five books including Online Business Startup, and Take Your ShotAs the Founder of Fearless Business, Robin helps coaches, consultants, and entrepreneurs to slow down, create space and confide...2021-09-1347 minBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurGetting strategic about your personal brand business, with Alex BrueckmannIf your personal brand is all kind of left to chance then you’ll enjoy this week's guest. Today I’m speaking with author Alex Brueckmann about how to be much more strategic in your personal branding. https://www.brueckmann.ca/ ----Get your copy of my Personal Brand Business Blueprint It's the FREE roadmap to starting, scaling or just fixing your expert business.www.amplifyme.agency/roadmap----Subscribe to my Youtube!! Follow on Instagram and Twitter @bobgentleJoin the Ampl...2021-09-0634 minBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurHow to play the long game and win, with Dorie ClarkI asked Dorie Clarke about her thoughts for choosing what you want to be known for. Her answer still has me reeling. If you’ve ever struggled with niching, why the successful loner is a myth or placing small bets in business can see you winning big then you will love this week’s podcast interview.​About Dorie Clark​​Dorie Clark helps individuals and companies get their best ideas heard in a crowded, noisy world. She has been named one of the Top 50 business thinkers in the world by Thinkers50. She was honored as the #1 Communicati...2021-08-3051 minBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurHow to build a personal brand which really matters, with Alyssa HouseknechtEstablishing yourself in the mind of a prospective client is hard enough.  Controlling it is quite another. If branding is ‘what people say about you when you’re not in the room’ then you can leave that to chance or you can shape that conversation.Branding takes lots of forms and is influenced by a lot more than a logo.This week on the podcast I’m exploring what it takes to build a brand which really cuts through with superstar branding consultant / savant, Alyssa Houseknecht.  Alyssa's website : https://lysshouse.com/----2021-08-2343 minBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurThe magic of thinking bigger, with Sean OsbourneWhether your business is a huge success or a trembling failure is largely an inside job.  It’s down to what happens in your head.  So it makes sense to think big and use every tool available to you to optimise your head for success.  This week my guest is Sean Osbourne and we’re going to jump ‘head first’ into some of the tried and tested techniques super successful people use to consistently have their head on straight, take action on the things that matter and keep pushing forward without burning out.About SeanSean Os...2021-08-1643 minBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurGet far closer to your prospect using conversational commerce, with Paul AceConversational commerce is the secret behind some of the biggest success stories online.  It brings good old fashioned shopkeeper relationship sales in the 21'st century in a way which truly scales and delivers results like nothing else.This week my guest is Paul Ace, one the worlds leading authorities on conversational commerce ( or c-Com ) and he's going to share exactly how to make it work for you.About Paul AcePaul's Website : amplifyccom.com----Get your copy of my Personal Brand Business Blueprint It's the FREE r...2021-08-0943 minBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurBeating limiting beliefs to lead in your niche , with Joanne SweeneyJoanne Sweeney works with the public sector on issues around communication and the use of social media in particular. She works with social media managers, policy makers and anyone who's job it is to be front and centre, online for police departments, governments, health services and even the UN. In this weeks show we explore Joanne's journey, her challenges, inspirations and really get under the bonnet on what makes her business work now. If you want to play bigger but find your own head gets in the way then you will love Joanne. About Joanne 2021-08-0240 minBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurYou want to stop the scroll? You need a Hook Point, with Brendan KaneIf you post anything on social media then you’ll be familiar with the slightly vain frustration of people whizzing past your post without giving it a glance.Yes - those people might just be stupid.  But it’s more likely that you didn’t hook them.Today, on the podcast, I’m speaking with Brendan Kane about Hook Points.  If you’re wondering what a Hook Point is - and you should be if this matters to you - then you can listen in and discover exactly how to deploy them in your content...2021-07-1233 minBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurBigger impact and better revenues with Masterminds, with Liz ScullyToday we’re exploring how nearly everybody can add a mastermind to their range of offerings to really boost both your impact and your revenue streams. No matter what business you’re in, you’re in the transformation business and masterminds are where people can learn and grow like nowhere else.If you’ve heard of masterminds but never really got it, or if you’ve been thinking about joining one but don’t know what to do next then jump in and get ready to meet Mastermind expert Liz Scully as she walks you and me through ever...2021-07-0537 minBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurWhere you start just doesn't matter, with Daniela NicaYou might think you have disadvantages. You might think you’re too poor, too remote or too different to achieve your great things.  It’s tempting to think that way because it gives us a way out. It gives us an excuse to accept settling.This week my guest on the podcast is Daniela Nica. Daniela is one of the most impressive trainers, coaches and community leaders you will ever meet.  She operates in three languages, on two continents with a wildly successful business by anyone’s measure, and all this started in rural Romania, working in cleaning...2021-06-1456 minBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurHow to build an introvert personal brand your own way, with Fifi MasonBeing an introvert - and a generally shy one - I find a lot of things hard which many others in my space don’t think about.  Does this mean I get off the hook building my personal brand? - no way!If you identify as an introvert, then I’m thrilled to introduce you to @thefifimason who joins me on the podcast this week to talk about personal branding specifically for introverts. You know what?  It turns out you have superpowers.About FifiFifi Mason is a Personal Brand Strategist and Visibility Coachi...2021-06-1442 minBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurHow to leave the 9-5 and design a business you love, with Anna LundbergSome people work for others and some people work for themselves.  That sounds very binary but life just doesn’t work that way.  A 9-5 job might have been right for you at one point - but maybe you’ve grown out of it.  This week my guest is Anna Lundberg and we’re talking about how to plan your exit from your day job, design a business around the life you really want and join the world of the self employed entrepreneur. Annas' Website: https://onestepoutside.com/----Get your copy of my...2021-06-0744 minBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurBlazing a trail to your audience's heart, with Tamsen WebsterHow do you talk about what you so it captures the imagination, lights people up emotionally and communicates the really deep reasons you add value in ways nobody else can? It’s a huge challenge.  Most people just make a noise, but what they really need is a strong clear signal.This week my guest is Tamsen Webster, author of ‘Find Your Red Thread’.  We’re talking about how to find the throughline from your big idea - right to your audience's heartAbout TamsenPart strategist, part storyteller, part English-to-English translator...2021-05-1745 minBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurNavigating success like a GPS, with Krista MashoreWeekly interviews with personal brand business owners and entrepreneurs. This week on The Personal Branding Entrepreneur Show :---Want the GPS to online and offline business success. No - like super success for normal people?  Yup - we’re going there this week.  Join me and Krista Mashore and in this very special episode we’re going to dive deep into how she built her multi million dollar business and exactly how you can do it too.  https://kristamashore.com/----Get your copy of my Personal Brand B...2021-05-1051 minBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurYour podcast might be the most important thing your can do for your Personal Brand, with Danny OzmentDo you have a podcast?  Have you ever thought about starting one?  If the answer is yes - or even maybe - to either of these questions then you are in for a treat.  This week our guest is Danny Ozment.  Danny is a podcaster and also runs a podcast production company looking after dozens of shows for all kinds of podcaster.  We talk about what makes a great podcast, what attracts and retains listeners and all the different ways a podcast can add value to your personal brand and your business.About DannyRigh...2021-05-0750 minBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurBuilding the Ultimate Marketing engine, with John JantschA lot of people tell you they have a marketing strategy when what they really have is a bunch of poorly thought through things they plan to do.  This week my guest on the Personal Brand Entrepreneur Show is John Jantsch is the author Duct Tape Marketing, a whole lot of other book and excitingly, the upcoming ‘Ultimate Marketing Engine’We’re going to dive deep into what marketing strategy is and is not as well as digging into what his own very successful consulting and licencing practice looks like.John's website : https://ducttapemarketing.com/...2021-05-0741 minOh, Behave!Oh, Behave!Creating Change Part 2: Roadmap to SuccessThis is the second of a four-part series called Creating Change. In this miniseries, we'll be walking you through the four-step process entrepreneurs and non-profit leaders should follow to create an effective program for their audience. This episode will focus on planning your program or service by creating a roadmap that will utilize your assessment results to set your goals, define the resources you'll need, the activities you'll carry out, and the results you're expecting.2021-05-0452 minBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurUsing virtual summits to help you reach the top, with Jennie WrightWeekly interviews with personal brand business owners and entrepreneurs. This week on The Personal Branding Entrepreneur Show :---Today on the podcast my guest is Jennie Wright and we're talking about virtual summits. Virtual Summits are great for guests, you get all that exposure, great for attendees, you get crystalised genius & community - but they're great for organisers too. Listen in and find out what it's all about.Jennie's website : http://jenniewright.com/----Get your copy of my Personal Brand Business Blueprint It's the...2021-05-0347 minBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurHow to market your movement, with Duane ZingaleWeekly interviews with personal brand business owners and entrepreneurs. This week on The Personal Branding Entrepreneur Show :---What you do matters. And if it matters to you then it almost certainly matters to others.If you can reach those people and help them affect what matters to them then you can build a movement.Building a movement doesn't happen by itself and this week my podcast guest is Dune Zingale. Duane's mission is to help movement makers market their movement.So if building a movement appeals...2021-04-2654 minBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurTaking the time to do things properly, with Joseph BojangWeekly interviews with personal brand business owners and entrepreneurs. This week on The Personal Branding Entrepreneur Show :---Let's face it, you probably have moments when you think you do the same as many others. Marketing is the structured approach of defining who you are, what you do and who you do it for.This week my guests is Joseph Bojang and he's delivering the lead generation strategy and implementation for some of the biggest names online. In this episode, he's going to share what he's learned from that work and...2021-04-1942 minBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurEverything you're told about online business is wrong!, with Tom MatzenWeekly interviews with personal brand business owners and entrepreneurs. This week on The Personal Branding Entrepreneur Show :---It's very rare that a podcast interview leaves me questioning everything I do but this interview with Tom Matzen accomplished just that. Tom's focus is helping people build 'high ticket' programs and explains to me why he feels that the orthodox 'ascension model' of online business will very never lead to genuine success for most people and exactly what you can do instead.Tom's website : https://entrepreneurempowerment.org/scholarship?orid=5822&opid=1...2021-04-1253 minBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurAre your words aligned with your audience needs?, with Geoff Kullman on the Personal Brand Entrepreneur ShowWeekly interviews with personal brand business owners and entrepreneurs. This week on The Personal Branding Entrepreneur Show :---Words are how we connect with people. But when they're all you've got then the stakes get high.Meeting person to person you can be clumsy with words, but you can charm with a smile or engage someone with genuine interest and conversation.If you're business depends on connecting and being understood then the words you use really matter. This week my podcast guest of Geoff Kullman and we're going to...2021-03-2246 minBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurBuilding your LeaderBrand - Personal Branding, Social Media Marketing, Sales, Leadership & Expert Business for the Modern EntrepreneurStepping up to Radical Change, with Kim Doyal on the Personal Branding Entrepreneur ShowWeekly interviews with personal brand business owners and entrepreneurs. This week on The Personal Branding Entrepreneur Show :---What made you happy in business before might not make you happy now. Being open to radical change in your business is essential to be able to level things up significantly. This week my guest is Kim Doyal and she's going to share her business journey, her radical changes and the power of consistent connection through consistent email. It's not about the list - it's about the people.Twitter: This week my guest...2021-03-1542 minThe Being Virtual Podcast - with Bob CooneyThe Being Virtual Podcast - with Bob CooneyEP122 Joanna Popper Deep Dive - HP Reverb 2 Headset; Virtual Conferences; Avatars (Part 2)Joanna Popper is a global head of location-based virtual reality and go-to-market strategy for HP. She focuses on building adoption for what's coming next: emerging markets and languages, new target audiences and cutting-edge technologies. Joanna is a sought-after international speaker on VR/AR/MR/XR, entertainment, tech, future of media, marketing, innovation and diversity and she has been a speaker at Cannes Film Festival, Collision, Comic Con, Berlin Film Fest, Sundance Film Festival, CMO Conferences and more. She has a passion for creating diverse and inclusive environments and empowering teams to fully realize their dreams. ...2020-11-0400 minCountry Road DetoursCountry Road Detours202: Randy Tyree, The World's Fair MayorRandy Tyree was born in Carthage, Tennessee, in 1940. Son of a tobacco farmer and the local high school football star. After graduating at 18 he left home to work for the FBI in Washington DC for 4 years. He became a police officer in Knoxville and later became police commissioner. He was the city's youngest candidate ever to hold the office of mayor, defeating Republican incumbent Kyle Testerman. He was re-elected to a second four-year term, and presided over the city during the 1982 World's Fair. Tyree unsuccessfully sought to again become mayor in the 1987 election.2020-04-1043 minCountry Road DetoursCountry Road Detours201: The Bowl Brothers ReunionVoice of the Vols Bob Kesling, Former WATE-TV News Anchor Gene Patterson and WVLT-TV News Anchor/Managing Editor Ted Hall were once the legendary Bowl Brothers. Like the famous Blues Brothers, they too had a mission. Not to get the band back together but to follow the University of Tennessee football team to every bowl game they played in. The Bowl Brothers were a hit in every bowl game city they visited. They often ran into famous coaches like Jimmy Johnson and Johnny Majors. Now for the first time since their glory days, they reunite on Country Road Detours...2020-01-0153 minCountry Road DetoursCountry Road Detours106: Christmas Special: Lum & Abner hosted by Donnie PitchfordIn this is special episode of Country Road Detours, we wanted to take you back in time to an old time radio show hosted by our special guest host and friend.... Donnie Pitchford.  Pitchford, a retired high school teacher, cartoonist and founder of the National Lum and Abner Society introduces us to the Lum and Abner radio show which ran from 1931 to 1954. Today you will hear their famous Christmas show originally aired in 1938. Chester Lauck played Lum Edwards and Abner Peabody, played by Norris Goff are owners and operators of Pine Ridge, Arkansas' own "Jot 'em Down S...2019-12-2419 minCountry Road DetoursCountry Road Detours105: Life and Times of Beada CorumYou may remember her as the 92 year old lady from Knoxville who made the national headlines when she voted for the first time in her life in the 2016 Presidential Election. Beada Corum became an overnight news sensation as she was very vocal about her choice for president. Donald Trump was so impressed that she chose him that he had to meet her. He did in both in Nashville and Knoxville, Tennessee. But that is just one side of Beada Corum. Listening to Beada talk about life on the farm and growing up during the hard times is an education in...2019-12-1636 minCountry Road DetoursCountry Road Detours104: Bill Williams & Ken SchwallFormer co-anchor, Bill Williams, for WBIR-TV's in Knoxville, TN is regarded as one of the most respected broadcast journalists ever in East Tennessee. He retired in December 2000. He made a difference in the lives of many special needs children who appeared on "Monday's Child" segment. The show helped place over a thousand children in loving homes. Ken Schwall started out as a serious journalist and news director for WBIR. He eventually developed a news segment called "Schwall's World" (later called "Positively Schwall") by visiting some of East Tennessee's most curious places or events while bringing out the funny in the...2019-12-0145 minCountry Road DetoursCountry Road Detours103: Bradley Reeves' Time MachineBradley Reeves is considered one of the South's leading archivists. For many years he has found the most unique sounds and visuals uncovering Knoxville's diverse music culture. Who knew the "Scruffy Little City" had some of the hottest Jazz clubs in the South! Join Bob Longmire as he steps into Bradley's time machine exploring the past as early as 1920! Hear stories about Cas Walker, Carl Butler, Dolly Parton, Mary Costa, etc! Also... hear details about an upcoming event October 24th!!! Bradley will share all! www.CountryRoadDetours.com2019-10-0148 minCountry Road DetoursCountry Road Detours102: Ross Bagwell Sr. & Adina ChumleyRoss Bagwell Sr. is former associate producer with NBC Television Network. He. is known for his work as Chairman and CEO of Bagwell Communications, Inc./Cinetel Productions, which was the largest independent cable network program production company in the United States in the early 1990s, with contracts to produce over 3,500 television shows across seven national cable networks - The Discovery Channel, Arts & Entertainment, Nickelodeon, The Learning Channel, ESPN, The Travel Channel, and The Nashville Network. He also gained notoriety working with iconic singing cowboy actors Roy Rogers and Gene Autry for a number of years throughout his career. Adina Chumley...2019-09-1543 minCountry Road DetoursCountry Road Detours101: Bill Landry & "Big" Jim HaslamToday's guest host, author and storyteller Bill Landry (The Heartland Series) interviews "Big" Jim Haslam, founder of Pilot Corporation and a former University of Tennessee football player who was recruited by legendary coach General Neyland. Big Jim shares his simple secrets to achieving success in business along with stories of legendary figures of the past and present. www.countryroaddetours.com2019-07-2743 minThe Human Voice with Bob HutchinsThe Human Voice with Bob HutchinsEpisode 17- Rabbi Nolan LebovitzA grandchild of four survivors of the Holocaust, Rabbi Lebovitz is the current Rabbi of Adat Shalom in Los Angeles. Prior to the rabbinate, Rabbi Lebovitz enjoyed a 10-year career in the film industry as a writer, director, and producer.  Most notably, Rabbi Lebovitz wrote and directed the 2008 suspense-thriller “Tortured,” starring Laurence Fishburne, Cole Hauser and James Cromwell.  Rabbi Lebovitz continues to make films that explore the essence of Judaism.  He is the writer, director, and producer of two highly regarded documentaries: “Roadmap Genesis” and “Roadmap Jerusalem.”  This is a public episode. If you would like to discuss th...2019-04-301h 19The Human Voice with Bob HutchinsThe Human Voice with Bob HutchinsEpisode 17- Rabbi Nolan LebovitzA grandchild of four survivors of the Holocaust, Rabbi Lebovitz is the current Rabbi of Adat Shalom in Los Angeles. Prior to the rabbinate, Rabbi Lebovitz enjoyed a 10-year career in the film industry as a writer, director, and producer.  Most notably, Rabbi Lebovitz wrote and directed the 2008 suspense-thriller “Tortured,” starring Laurence Fishburne, Cole Hauser and James Cromwell.  Rabbi Lebovitz continues to make films that explore the essence of Judaism.  He is the writer, director, and producer of two highly regarded documentaries: “Roadmap Genesis” and “Roadmap Jerusalem.” 2019-04-301h 19A Life & Death Conversation with Dr. Bob UslanderA Life & Death Conversation with Dr. Bob UslanderDr. Karen Wyatt Founded the End-of-Life University after a Tragic Incident Ep. 14 Dr. Karen Wyatt founded the End-of-Life University. Hear how her father's suicide lead her to learn about hospice and a career that focuses on helping educate people about end-of-life care. Contact End of Life University Note: A Life and Death Conversation is produced for the ear. The optimal experience will come from listening to it. We provide the transcript as a way to easily navigate to a particular section and for those who would like to follow along using the text.  We strongly encourage you to listen to the audio which allows you to hear the full emotional impact of the...2018-03-1600 min