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Rob Twells

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Room 301Room 301What's Inside Google's Black Box? (with Ryan Jones)In this episode of Room 301, Rob Twells is joined by Ryan Jones, Marketing Manager at SEOTesting, to unpack the real value of SEO experimentation. They explore why testing matters, how it helps overcome client pushback, and the surprisingly powerful results Ryan’s seen from even the simplest changes. He also shares a few lessons from career missteps and failures, and explains why SEO isn’t dead, no matter what buzzword comes next. If you’ve ever felt like SEO is part science, part guesswork, this one’s for you.2025-05-1325 minRoom 301Room 301Is Your Brand Really That Different? The Secret to Standing Out (with Tim Elliott)In this episode of Room 301, Rob Twells chats with Tim Elliott, a B2B marketing expert, about the power of differentiation. They delve into what truly makes a brand unique beyond basic customer service and value propositions. Tim emphasizes the importance of storytelling, visual cues, and focusing on a niche to gain a competitive edge. He also discusses something called the "torchbearer's calling" tools – speeches, stories, ceremonies, and symbols – to effectively communicate distinctiveness and build a strong brand identity in the B2B world.A thought-provoking and fun episode, brought to you by The Digital Maze...2025-04-2238 minRoom 301Room 301The Art of Product Storytelling in Digital Marketing (with Dani McNabb)Join Rob as he chats with Dani McNabb, a product marketer at SBS Software in Paris. Dani shares her insights on effective product positioning, emphasising storytelling and customer solutions. She discusses the importance of collaboration in a global company, the value of documentation, and learning from marketing mishaps. Dani also reveals her unique career journey and advocates for specialisation over being a 'jack of all trades' in marketing.It's time to step into Room 301... brought to you by The Digital Maze, a full service digital marketing agency, based in Derby.2025-04-0830 minRoom 301Room 301Holding Agencies Accountable for Paid Ad Performance (with Sophie Logan)In this episode of Room 301, we chat with PPC specialist Sophie Logan about holding digital agencies accountable for paid ad performance, the importance of post-click optimisation, and why businesses shouldn’t rely solely on PPC for growth. Sophie shares hard-learned lessons from her agency days, including costly mistakes, and gives her take on the evolving role of PPC professionals in an AI-driven world. Plus, she reveals the marketing trends that frustrate her the most...If you work in digital marketing or with a PPC agency, this episode is one you can't afford to mi...2025-03-2532 minRoom 301Room 301Why You're Burning Through Your PPC Budget & How to Fix It (with Lewis Hall)In this episode of Room 301, host Rob Twells sits down with Paid Media Account Manager Lewis Hall to uncover why businesses burn through their PPC budgets without seeing results. They dive into the biggest mistakes advertisers make, the evolving challenges of conversion tracking, and the future of paid media in an AI-driven world.Lewis also shares his must-have marketing tools, a nightmare ad mistake that cost thousands, and his biggest pet peeve in digital marketing. If you're running paid campaigns or just want to optimize your ad spend, this is an episode you don’t want to mi...2025-03-1127 minRoom 301Room 301Opening Digital Doors – The Power of Accessibility in eCommerce (with Bet Hannon)Join us on this episode ofRoom 301 as Rob Twells chats with Bet Hannon, Founder and CEO of AccessiCart, to explore the world of web accessibility.Bet shares her journey from non-profit management to leading an agency focused on making eCommerce more inclusive for people accessibility requirements.They discuss why accessibility is more than just a legal requirement – it’s about business, independence, and opening digital doors for everyone. From the most common accessibility mistakes to the role accessibility and user experience plays inSEO, this episode is packed with practical insights for businesses navigating the evolving land...2025-02-2533 minRoom 301Room 301Dodging Red Flags and Staying True to Your Brand (with Caroline Smith)In this episode of Room 301, brought to you by The Digital Maze, we're joined by Caroline Smith, brand and growth consultant at Smudged, to explore the importance of aligning your business with purpose-led values. Caroline discusses how understanding who you are and what you stand for is key to making meaningful connections with your clients. We dive into the challenges of B2B marketing, stressing that marketing isn’t just about promotions—it’s about building a solid brand strategy and knowing where your audience is. Tune in for insights on growing your busine...2025-02-1128 minHiggle: The B2B Sales ClubHiggle: The B2B Sales ClubTiming, Relationships, and AI's Impact on B2B Marketing Strategies with Rob TwellsCould AI-driven insights be the key to transforming traditional B2B pricing models for a competitive edge? Today we’re welcoming Rob Twells, Co-Founder & Managing Director of The Digital Maze. Rob shares insights on the importance of timing and relationship-building in achieving sales success, emphasizing a strategic focus on top-of-funnel activities. He highlights the significance of in-person meetings in the post-pandemic landscape, alongside the effective use of LinkedIn advertising to maintain client engagement. By nurturing leads with a blend of automation and personalized outreach, Rob reveals how his agency successfully converts warm leads into valuable sales opportunities, es...2025-01-0630 minRoom 301Room 301Cutting the Spam (and Quiche?) from Social Media (with Mark Saxby)In this episode of Room 301, we’re joined by Mark Saxby, founder of Status Social and Positive Social, to uncover the secrets behind his success in social media marketing. Mark shares the tools he swears by (hint: it’s not fancy apps) and why he likes to put his faith in people over technology. He also opens up about the lessons learned from his most ambitious flop and the surprising campaign that had national press buzzing. Plus, discover the LinkedIn practice he’d banish forever and the unusual reason he’s on a personal crusade against...2024-12-1727 minRoom 301Room 301WTF Does ICP Even Mean? (with John Hoey)In this episode of Room 301, host Rob Twells chats with John Hoey, the Digital Lead at Maintel, about his journey from graphic designer to marketing "unicorn" with expertise spanning SEO, web design, and digital strategy. We explore the tools and techniques John swears by, the importance of good planning and learning from your failures (never launch a website on a Friday), and the marketing pet peeves he'd like to see banished to Room 301. Tune in for insights, a few laughs, and plenty of practical takeaways for navigating the world of digital marketing.2024-12-0325 minRoom 301Room 301Achieving More With Less (with Emma Glover)This week on Room 301, Emma Glover, founder of Victress Digital, joins Rob Twells for a no-nonsense look at social media marketing in the B2B world. Emma talks about her journey from agency life to launching her own business, sharing why she believes in the power of whiteboards, handwritten lists, and keeping things simple for clients. They dig into the reality of balancing traditional strategies with new tools, why Em’s “don't be a yes man” approach has been a game-changer, and the pitfalls of overcomplicating lead gen and user experience. It's time to ste...2024-11-1926 minRoom 301Room 301Stay Curious, Ask the Stupid Questions (with Rüdiger Dalchow)Join Rob Twells and returning guest Rudi Dalchow for another insightful episode of the Room 301 podcast. Rudi, the Global SEO Strategy Lead at Improove, highlights the importance of curiosity and never being afraid to ask too many questions (even "stupid" ones) as essential tools for success in SEO. He also shares insights into key SEO tools like Microsoft Clarity and the evolving role of AI in digital marketing. Plus, find out what we decide to throw into Room 301 this time, with some light-hearted stories and relatable marketing frustrations along the way!2024-11-0528 minRoom 301Room 301Daring To Be Real In An AI World (with John McCrea)In this thought-provoking episode of Room 301, we discuss the challenges and nuances of navigating authenticity in a world increasingly dominated by AI. Join Rob and John as they unpack the pervasive issue of watered-down networking, where AI-generated comments flood social platforms and online discussions, leaving meaningful conversations feeling like a rarity. In their quest for authenticity, they discuss turning to books for insights to gain perspective and step away from the digital noise (with a few recommendations too!). This episode highlights the need for bravery in digital, and how daring to be real and different is essential...2024-10-2234 minRoom 301Room 301When Your Audience Speaks You Shut Up & Listen (with Nina Alexander)Join us in the latest episode of Room 301, as Rob Twells, co-founder of The Digital Maze, sits down with Nina Alexander, a seasoned Marketing & Sales Automation Strategist at CPD Standards Office. They jump head first into the increasing importance of automation in today's marketing landscape, sharing real-world insights on the tools and strategies that drive success. From the power of nurturing leads to the intricacies of understanding customer behaviour (as well as the pitfalls of misunderstanding it), this conversation is packed with practical tips for businesses looking to stay ahead. Whether you're a seasoned marketer or just starting out...2024-10-0825 minRoom 301Room 301The Spooky VIP Event That Haunted My Marketing Career (with Rob White)Welcome back to Room 301! In this episode, Rob Twells sits down with Rob White, the global head of marketing at FNG, to explore Rob's fascinating journey from drama school to marketing leadership, diving into the AI tools transforming his team's content creation and outreach efforts. He also recalls a spooky marketing event that went hilariously wrong—complete with Halloween decorations, a witch’s cauldron, and a guest appearance by... Uncle Fester?! Brace yourself for a Room 301 like no other, where Rob unleashes his marketing pet peeves with a mix of humo...2024-09-2434 minRoom 301Room 301Why Every Marketing Strategy Should be 10% Bonkers (with Emma Clark)In this exciting episode of Room 301, Rob Twells chats with Emma Clark, Director of Brand and Marketing at Opencast, for a no-nonsense look at what it takes to thrive in the world of digital marketing. With an amazing 25 years of experience, Emma reveals her winning strategies, including the powerful 70/20/10 rule and why you need to embrace a bit of "craziness" to succeed. From tackling risk aversion to building bold, data-driven campaigns, Emma’s insights will challenge your thinking and inspire you to push the boundaries. If you're ready to take your marketing to th...2024-09-1035 minRoom 301Room 301Stop Wasting Money on PR – Focus on Your Brand First (with Kathryn Strachan)In the latest episode of Room 301, brought to you by The Digital Maze, we’re thrilled to welcome Kathryn Strachan, the dynamic founder and director of CopyHouse, a leading content marketing agency that has carved a niche in the complex worlds of technology, fintech, and healthcare.Learn all about the strategies that fueled her rapid growth, the challenges she overcame, and her unique approach to content marketing that focuses on clarity, audience understanding, and building relationships at scale.Whether you're a budding entrepreneur, a seasoned marketer, or someone looking to...2024-08-2729 minRoom 301Room 301Spend or Suspend? Managing Marketing Budgets in Challenging Times (with Lucy Bradley & Pete Bingham)In this episode, Rob Twells jumps into the controversial topic of cutting marketing spend and its impact on business success with our special guests, Pete Bingham, Brand Growth Manager, and Lucy Bradley from our Client Success Team at The Digital Maze. Join us as we explore how to shift the perception of marketing from a 'nice to have' to an indispensable part of any business strategy. We'll discuss the short-term and long-term commercial impacts of cutting marketing budgets and share real-life examples of businesses that have thrived by prioritising their marketing efforts. Packed with actionable insights and expert advice...2024-07-1836 minRoom 301Room 301Taking the Advantage: Growth Marketing for Startups and Small Businesses (with Lewis Hall & Pete Bingham)Rob Twells joins TDM’s Paid Media Account Manager Lewis Hall and Brand Growth Lead Pete Bingham to explore how elevating visibility, attracting customers, and fostering growth for startups and small businesses requires nuance, cost-effective tactics and strategic decision-making to strike the right balance between growth and sustainability. Drawing from their experiences, we'll discuss all the common challenges and strategies associated with a fledgling business, sharing real-life examples to help you uncover the right signs and opportunities for your business to expand. Grab yourself a cuppa and a biscuit... welcome to Room 301!2024-05-1747 minRoom 301Room 301Decoding Digital Marketing for eCommerce Success (with Helen Halfpenny & Liam Nelson)In this edition, we'll be talking to The Digital Maze's Senior SEO Strategist Helen Halfpenny and our Director of Tech, Liam Nelson all about the challenges eCommerce marketers are likely to face in the upcoming months. Whether its AI, Google frustrations or communication breakdowns, join us as we discover why adopting a comprehensive full stack approach, and appreciating each team's contribution, is crucial for eCommerce success in 2024.2024-04-1150 minRoom 301Room 301Selling Fire to The Devil: Optimizing PPC Ads for Maximum Efficiency & Reach (with James Walsh & Irina Holliday)We're back with a new format, where two experts from The Digital Maze from two different ends of the marketing spectrum provide their uniques perspective on an industry topic. This episode we're looking at how PPC and design teams can optimise PPC ads for maximum reach. From landing pages, to client and competitor research, how do different marketing teams tackle this subject? What can we learn from each other? Are we all secret Reddit users? And, crucially... how do you sell fire to the devil?2024-03-1442 min...𝗮𝗻𝗱 𝘄𝗲 𝗵𝗮𝘃𝗲 𝗮𝗻 𝗼𝗳𝗳𝗶𝗰𝗲 𝗗𝗼𝗴. 𝗔 𝗗𝗶𝗴𝗶𝘁𝗮𝗹 𝗔𝗴𝗲𝗻𝗰𝘆 𝗣𝗼𝗱𝗰𝗮𝘀𝘁...𝗮𝗻𝗱 𝘄𝗲 𝗵𝗮𝘃𝗲 𝗮𝗻 𝗼𝗳𝗳𝗶𝗰𝗲 𝗗𝗼𝗴. 𝗔 𝗗𝗶𝗴𝗶𝘁𝗮𝗹 𝗔𝗴𝗲𝗻𝗰𝘆 𝗣𝗼𝗱𝗰𝗮𝘀𝘁Episode 18 - Rob Twells - The Digital MazeChris Simmance, The Agency Accelerator, speaks with Rob Twells from the Digital Maze in an engaging episode of "And We Have An Office Dog." They delve into the nuanced challenges and evolving landscape of the digital agency world post-COVID, discussing the intricacies of growth, sales difficulties, staff retention, and the increasing demands of the pitch process. Rob shares insights into the merger that formed the Digital Maze, combining strengths in web design, e-commerce, SEO, and paid advertising to create a more formidable agency presence. They touch upon the shift towards bottom-of-the-funnel conversion tactics over creative endeavours, reflecting on how...2024-02-0721 minRoom 301Room 301Showcasing the Commercial Impact of SEO (with Josh Allerton)SEO expert Josh Allerton guides us through effective budgeting, collaborative experimentation and more as we delve into the world of commercial SEO. With expert insights on how to leverage it for substantial growth, tune in today! Brought to you by The Digital Maze. 2023-11-3041 minRoom 301Room 301The 4 Core Strategic Principles Behind Every Successful Marketing Campaign (with Clare Taylor)This month, Rob Twells is joined by Clare Taylor of Apricus Marketing as they discuss the four core strategic principles behind every successful marketing campaign. Evaluate, Plan, Implement and Measure. We'll discover the importance of evaluating the market landscape, aligning objectives with business goals, crafting a diverse mix of targeted content, and measuring metrics to optimize results. Catch it now. Brought to you by The Digital Maze.2023-11-0233 minRoom 301Room 301Getting Stakeholders on Board as a Marketing Leader (with Ryan Hodson)In this episode, Rob is joined by Ryan from imail comms, who shares valuable tips on getting stakeholder buy-in as a marketing leader. Discover the challenges of gaining support from stakeholders, identifying key stakeholders, and managing relationships with them whilst we explore the importance of being emotionally aware, providing concrete facts and figures to support your strategies, and selling your ideas effectively. Tune in to discover essential insights on stakeholder management and how to lead a thriving digital marketing strategy. Brought to by The Digital Maze.2023-09-2838 minRoom 301Room 301Why Humanising Your Brand Could Be The Best Thing You Do (with Caroline Smith)Join Rob Twells chatting with Caroline Smith from Smudged, as they discuss all the fantastic reasons why you should humanise your brand. With plenty of examples of those B2B companies doing it right (and those doing it wrong), as well as buckets of advice on where to begin, and how to get long-lasting buy-in from your team, stakeholders and customers. If you're in digital marketing, you won't want to miss this latest episode!2023-08-2432 minRoom 301Room 301Avoiding Unconscious Bias In Your Marketing Campaigns (with Billie Geena Hyde)In this thought-provoking episode, we sit down with Billie Hyde, Founder of Uptake Agency, to delve into an important topic within the marketing realm—how to avoid unconscious bias in marketing campaigns. Marketing plays a pivotal role in shaping perceptions, influencing decisions, and driving consumer behaviour. However, unconscious biases can unintentionally seep into marketing campaigns, perpetuating stereotypes and excluding certain groups. Billie shares her expertise and insights on how marketers can take proactive steps to minimize unconscious bias and create more inclusive and diverse campaigns. Join us as we explore the impact of unconscious bias on...2023-07-2728 minRoom 301Room 301Managing A Shrinking Marketing Budget During Turbulent Times (with Kat Sale)Join us on this episode as we delve into the world of marketing with our special guest, Kat Sale, Co-Founder of House of Performance. In this insightful conversation, we explore the challenges and strategies involved in managing a shrinking marketing budget. As economic downturns strike, many businesses face the dilemma of whether to increase their marketing budgets. Kat shares her perspective on this matter, discussing the potential benefits and considerations involved in allocating resources during challenging times. Brought to you by The Digital Maze. 2023-07-1334 minRoom 301Room 301Leading A Team Through Marketing Sprints (with Bee Craft)Join Rob Twells as he talks with Bee Craft and she spills the tea on leading teams through sprints. Get the inside scoop on goal setting, killer communication, and keeping the team motivated. Bee's adaptability and collaboration tips will have you sprinting like a pro! If you're a marketing leader, Bee's got must-hear advice for implementing sprints. Don't miss this episode packed with actionable tips and tricks to level up your sprints! Brought to you by The Digital Maze. 2023-06-2341 minEvolution Exchange UKEvolution Exchange UKEvo UK #64 - Navigating the Challenges of Remote WorkJoin host Ashlee Kavanagh in Evo UK #64 as she navigates the challenges of remote work. In this episode, Ashlee is joined by a panel of industry experts including Keith Cox, Director at Bloc Digital, Mike Brooman, CEO of Vanti, Rob Twells, Co-Founder of The Digital Maze, and Alex Lea, Consulting CTO. Together, they delve into the complexities and opportunities presented by remote work, discussing strategies for effective collaboration, maintaining productivity, and fostering a positive work culture. Gain valuable insights from these seasoned professionals as they share their experiences and expertise in the realm of remote work.2023-06-2243 minRoom 301Room 301Unravelling the UX and SEO Connection (with Pete Bingham)Join Rob and Pete as we unravel the mysterious connection between UX and SEO in building websites with serious impact! Looking to captivate your audience and conquer search engine rankings? We've got your back! Rob and Pete dive into the nitty-gritty of user experience and search engine optimisation, sharing tips for the ultimate power combo for online success. Brought to you by The Digital Maze.2023-05-1947 minRoom 301Room 301AI and Web Dev, What's Happening? (with Liam Nelson)It seems every day we hear about something new in the AI world, but are they even beneficial? Is it progress for progress sake? Or has AI been around a while and it's only just making it into the conversation? Rob sits down with Liam, Technical Director at The Digital Maze to talk all things web dev and AI! 2023-04-0336 minRoom 301Room 301SEO And The Rise Of AI (with Rudi Dalchow)In a very special episode Rob sat down with Rudi, SEO Manager from 20i. With AI coming into the mainstream with the development of tools such as ChatGPT, we thought we'd speak to an expert about how AI began, and what the future looks like for SEO... Brought to you by The Digital Maze. 2023-02-0142 minRoom 301Room 301Rebranding For Growth (with James Walsh)We've been going through some changes recently, and Rob sat down with James Walsh to discuss why and how we rebranded to our shiny new branding! We talk all things rebranding including, how many people should *really* be involved, if colour really matters, as well as archetypes! Brought to you by The Digital Maze. 2022-12-1935 minRoom 301Room 301PPC Predictions For 2023 (with Irina Holliday)Join Rob and Irina (Head of PPC at The Digital Maze) as they discuss the PPC landscape and what marketing managers can expect in 2023!2022-11-1119 minRoom 301Room 301Writing Copy That Ranks For SEO (with Claire Brain and Rebekah Conway)Writing copy seems easy, you just type and upload right? Nope! Claire and Rebekah from The Digital Maze are here with host Rob Twells to discuss the art of copywriting and how it fits into your SEO strategy. It's time to step into Room 301... 2022-09-2142 min...𝗮𝗻𝗱 𝘄𝗲 𝗵𝗮𝘃𝗲 𝗮𝗻 𝗼𝗳𝗳𝗶𝗰𝗲 𝗗𝗼𝗴. 𝗔 𝗗𝗶𝗴𝗶𝘁𝗮𝗹 𝗔𝗴𝗲𝗻𝗰𝘆 𝗣𝗼𝗱𝗰𝗮𝘀𝘁...𝗮𝗻𝗱 𝘄𝗲 𝗵𝗮𝘃𝗲 𝗮𝗻 𝗼𝗳𝗳𝗶𝗰𝗲 𝗗𝗼𝗴. 𝗔 𝗗𝗶𝗴𝗶𝘁𝗮𝗹 𝗔𝗴𝗲𝗻𝗰𝘆 𝗣𝗼𝗱𝗰𝗮𝘀𝘁Episode 26 – Rob Twells – Co-Founder The Digital MazeChris Simmance, The Agency Accelerator, talks to Rob Twells, Co-Founder of The Digital Maze, about growing through a Merger and Acquisition through a pandemic with great success.2022-07-2024 minRoom 301Room 301Creative Content & Its Place In Your Marketing Strategy (with Pete Bingham and Amy Hunt)What types of creative content are best? How does it feed into an overall strategy? Are there any guarantees of success? What even is creative content anyway?! Join Rob and Beth as they sit down with Amy and Pete from Boom Online to talk all things creative content. 2022-06-1843 minRoom 301Room 301Web Design Psychology & How It Can Impact Revenue (with James Walsh)Ever wondered how you're being manipulated by every day design? Or.. maybe you're wondering how to harness the power of design to increase your revenue? Join Rob Twells, Beth Oakes and special guest James Walsh as they talk through the psychology of design, how to implement it in the real world and how to boost conversions! Brought to you by The Digital Maze.2022-05-1056 minRoom 301Room 301SEO & Keeping Up With Your Competitors (with Wayne Barker and Beth Oakes)Leading a marketing team and not yet a full believer of SEO? Is SEO a dark art? Is it witchcraft? Or could it really be a measurable mark of success? Join Rob Twells, Wayne Barker and Beth Oakes on the first episode of the Room 301 podcast, brought to you by The Digital Maze, as we explore the world of SEO and talk measuring results, park and recs memes and taking your SEO in house... or not!2022-04-0741 minRoom 301Room 301Trailer – Room 301 Podcast (From The Digital Maze)Monthly marketing podcast ran by The Digital Maze (hosted by Director Rob Twells) , a specialist full service digital marketing agency, specialising in eCommerce. We discuss ongoing themes, topics and news in the digital marketing industry, and help banish your marketing nightmares into the abyss. It's time to step into Room 301...2022-03-2900 minInside Derby PodcastInside Derby PodcastRob TwellsIn this episode I am joined by Rob Twells of The Digital Maze. We talk about his journey so far, from starting a business whilst still at university, building that business, dealing with coronavirus, as well as the sale of Frogspark and his role now and moving forward. 2021-09-0354 minThe NXTGEN ShowThe NXTGEN ShowT.A.B #15 Rob Twells - Building A Business With Your Best Friend & Staying True To Yourself.In this week’s episode you’ll discover a great business story and some fantastic insights including…1) How a clever twitter software hack helped this week’s guest to build a business whilst at Uni full-time.2) Why knowing yourself and how to handle that is crucial to being successful in business3) Some vital hiring lessons learned after trying to scale a business too quickly.So, stay tuned for all of that and much, much more on this week’s episode of the truth abou...2019-11-181h 07What It\'s Really Like by Rob TwellsWhat It's Really Like by Rob TwellsWhat It's Really Like 017: Back With A New Role Within The Business?!We're back, and Rob's role within the business has changed! Rob takes you through whats been happening over the last two months, his new role and the key focus points to drive any business forward. Follow Rob on Twitter/Instagram: @RobTwellsUK. Music: www.bensound.com2019-06-1020 minWhat It\'s Really Like by Rob TwellsWhat It's Really Like by Rob TwellsWhat It's Really Like 016: What Does An Effective Sales Process Looks LikeI’ve been thinking about how much our sales process has evolved recently to get to where we are now. So I’m basically just giving away all my secrets! Follow Rob on Twitter/Instagram: @RobTwellsUK. Music: www.bensound.com2019-03-0513 minWhat It\'s Really Like by Rob TwellsWhat It's Really Like by Rob TwellsWhat It's Really Like 015: John Newbigin OBE On The Creative EconomyJohn Newbigin OBE shared his thoughts on the power of regional creativity and the creative economy.  John has worked at Channel 4 Television as Head of Corporate Relations, Special Advisor at the Department for Culture, Media and Sport and Policy Advisor to the leader of the opposition. He also has extensive Board experience, which includes being Founder and Chairman of Creative England Ltd, and a trustee of Battersea Arts Centre and Whitechapel Gallery. In 2015, John was awarded an OBE for 'services to creative industries and the arts' and is an H...2019-02-2733 minWhat It\'s Really Like by Rob TwellsWhat It's Really Like by Rob TwellsWhat It's Really Like 014: Problems With PitchingIs there a problem with the agency pitching model? Rob takes you though his problems with it and some potential fixes! Follow Rob on Twitter/Instagram: @RobTwellsUK. Music: www.bensound.com2019-02-2614 minWhat It\'s Really Like by Rob TwellsWhat It's Really Like by Rob TwellsWhat It's Really Like 013: Setting ExpectationsRob takes you through the most recent 'process' updates at Frogspark, which mainly revolve around expectation setting. Setting the right expectations from the outset sounds simple, however it's actually difficult to achieve. But why is it so important? Follow Rob on Twitter/Instagram: @RobTwellsUK. Music: www.bensound.com2019-02-2012 minWhat It\'s Really Like by Rob TwellsWhat It's Really Like by Rob TwellsWhat It's Really Like 012: Don't Take Your Eye Off The Data!As you grow, it's important to take into account the added costs and how that affects your service/product pricing. You can't do that without data! Follow Rob on Twitter/Instagram: @RobTwellsUK. Music: www.bensound.com2019-02-0908 minWhat It\'s Really Like by Rob TwellsWhat It's Really Like by Rob TwellsWhat It's Really Like 011: Is Trust The Most Important Factor In Business?This week Rob dives into "trust" - why trust is one of the most important factors in business. Trust within the team, and trust with your customers - find out how trust can change everything for you. Follow Rob on Twitter/Instagram: @RobTwellsUK. Music: www.bensound.com2019-02-0416 minWhat It\'s Really Like by Rob TwellsWhat It's Really Like by Rob TwellsWhat It's Really Like 010: Is Your Time Providing The Most Value?This week Rob goes through a small event that eventually  led him to restructure his entire role within this business. This is all focused around how to spend your time in order to get the most value. Follow Rob on Twitter/Instagram: @RobTwellsUK. Music: www.bensound.com2019-01-3017 minWhat It\'s Really Like by Rob TwellsWhat It's Really Like by Rob TwellsWhat It's Really Like 009: PechaKucha x Mainframe Talk 23rd January 2019Rob gave a PechaKucha talk at Mainframe in Derby on 23rd January 2019. PechaKucha 20x20 is a simple presentation format where you show 20 images, each for 20 seconds. The images advance automatically and you talk along to the images. Check out Rob's talk in today's podcast all about what it's like running a creative agency. Ps apologies for the bad audio!! Follow Rob on Twitter/Instagram: @RobTwellsUK. Music: www.bensound.com2019-01-2308 minWhat It\'s Really Like by Rob TwellsWhat It's Really Like by Rob TwellsWhat It's Really Like 008: Easiest Way To Make Big Decisions?Rob goes through the impact of a particular decision that needs to be made within the business. He then goes on to explain an effective 7 step decision making process which should make your life as a business owner a little bit easier! Follow Rob on Twitter/Instagram: @RobTwellsUK. Music: www.bensound.com2019-01-2217 minWhat It\'s Really Like by Rob TwellsWhat It's Really Like by Rob TwellsWhat It's Really Like 007: Giving Your Customers Feedback?!Rob travelled to London this week to give one of his customers feedback. Is it ever ok to tell your customers how to work, or should you always work around them? This podcast will really highlight the importance of open & honest communication. Follow Rob on Twitter/Instagram: @RobTwellsUK. Music: www.bensound.com2019-01-1613 minWhat It\'s Really Like by Rob TwellsWhat It's Really Like by Rob TwellsWhat It's Really Like 006: What Podcasts Am I Listening To And My Gameplan For This WeekIn this episode, Rob takes you through the top business podcasts he is listening to right now to get inspiration. He also touches on some books he’s read recently that gave him actionable changes to be implemented at Frogspark. Follow Rob on Twitter/Instagram: @RobTwellsUK. Music: www.bensound.com Mind Your Own Business by Lawrence Jones 7 Minute Mentor by Mark Asquith Startup Diary by Adam Callow How To Be F*cking Awesome by Dan Meredith The Paperplan Plan by Ross Davies2019-01-1322 minWhat It\'s Really Like by Rob TwellsWhat It's Really Like by Rob TwellsWhat It’s Really Like: Questions For Episode Six!Email questions to rob@frogspark.co.uk or DM me on @RobTwellsUK!2019-01-1101 minWhat It\'s Really Like by Rob TwellsWhat It's Really Like by Rob TwellsWhat It's Really Like 005: How We Got Our First Paying CustomersIn this episode, Rob tells the story of how his business got their first few clients. One of the biggest stumbling blocks to starting a business is how you get people to pay for your services you and how to generate leads. Follow the advice in this podcast and you’ll be sure to get some paying customers. Follow Rob on Twitter/Instagram: @RobTwellsUK. Music: www.bensound.com2019-01-0921 minWhat It\'s Really Like by Rob TwellsWhat It's Really Like by Rob TwellsWhat It's Really Like 004: 2019 Personal & Business GoalsIn this episode, Rob takes you through his 2019 goals for both business and his personal life. Follow Rob on Twitter/Instagram: @RobTwellsUK. Music: www.bensound.com2019-01-0612 minWhat It\'s Really Like by Rob TwellsWhat It's Really Like by Rob TwellsWhat It's Really Like 003: 2018 Recap & What We Can LearnIn this episode, Rob recaps on 2018 - what happened and what went well. He then reflects on three key learning curves from the year that will help shape 2019 and make it the best one yet!  Follow Rob on Twitter/Instagram: @RobTwellsUK. Music: www.bensound.comm2019-01-0413 minWhat It\'s Really Like by Rob TwellsWhat It's Really Like by Rob TwellsWhat It's Really Like 002: How We Got Started & What It TookIn this episode Rob takes you through the journey of how Frogspark began and what it took to get the business off the ground.  Follow Rob on Twitter/Instagram: @RobTwellsUK. Music: www.bensound.com2019-01-0410 minWhat It\'s Really Like by Rob TwellsWhat It's Really Like by Rob TwellsWhat It's Really Like 001: Trailer What it’s really like is a Podcast taking you through the ups & downs of running a small business with big aspirations. In this episode Rob takes you thought his reasons why he started the Podcast, what you can expect and a brief intro to his business journey so far. Follow Rob on Twitter/Instagram: @RobTwellsUK. Music: www.bensound.com2019-01-0403 minThe NetworkThe NetworkOur Education Backgrounds - Startup Diary 248Support the show and join The Network today. We've built an active community of business owners and professionals that really care about helping each other along their journey. Also access bonus activities like: - The Weekly Live Stream - Monthly Book Club - Member Panel Discussions A subscription to the network costs just £5 per month. We want to thank you for supporting the show and the community. Learn more over at nbs.fm/network In todays episode of The Startup Diary we're answering a listener question from Rob Twells. He's asking w...2018-11-2145 minThe NetworkThe NetworkStart Up Diary 180: Special Guest Rob Twells from FrogsparkSupport the show and join The Network today. We've built an active community of business owners and professionals that really care about helping each other along their journey. Also access bonus activities like: - The Weekly Live Stream - Monthly Book Club - Member Panel Discussions A subscription to the network costs just £5 per month. We want to thank you for supporting the show and the community. Learn more over at nbs.fm/network Today we have Rob Twells from Frogspark. We dig in to how he's grown his company from j...2018-02-161h 01