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Showing episodes and shows of
Robert (Butch) Nicholson
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Bridging Generations in Sales and Outreach
E24 with Josh Foster - Show Up Real: Building Trust in a Digital World
In today’s episode of Bridging Generations in Sales and Outreach, Butch Nicholson sits down with Josh Foster, CEO and founder of Riverfront Recovery. Josh shares his journey from professional musician to leader in behavioral health and why authenticity is the single greatest currency in both sales and human connection.Josh doesn’t mince words about what turns him off on platforms like LinkedIn: over-polished, inauthentic content. Instead, he challenges leaders to show more of their real selves the full person, not just the 5% “professional” highlight reel. For him, authenticity isn’t just a phi...
2025-09-15
41 min
Bridging Generations in Sales and Outreach
E23 with Chris Atwell - Stop Creeping, Start Connecting
Sales leaders know the old ways cold calls, networking lunches, and door-knocking. But in today’s digital-first world, staying visible and authentic online is just as critical as showing up in person. In this episode of Bridging Generations in Sales and Outreach, Butch Nicholson sits down with Chris Atwell, a corporate-sales-leader-turned-entrepreneur who now generates over 60% of his business from LinkedIn.Chris shares how he went from avoiding social media altogether to building a thriving practice by posting consistently, showing vulnerability, and focusing on connection over promotion. He explains why influence on LinkedIn isn’t abo...
2025-09-08
38 min
Bridging Generations in Sales and Outreach
E22 with John Roughen - Sales Success Starts with Trust, Not Tools
“People don’t care who you are until they believe you can solve their problem.” That’s just one of the timeless truths John Roughen brings to this episode of Bridging Generations in Sales and Outreach.John is a seasoned wealth advisor with First Citizens Bank, bringing more than 30 years of experience across insurance, banking, and investment planning. But what sets him apart isn’t just what he knows it’s how he connects. In this conversation with Butch Nicholson, John unpacks how emotional intelligence, deep listening, and trust-first thinking still drive the mos...
2025-09-08
36 min
Bridging Generations in Sales and Outreach
E21 with Jonathan Ellis - Selling Across Generations Starts with Listening
What does it really take to sell in a world where five decades of sales wisdom meets a flood of new tools and tech? In this episode of Bridging Generations in Sales and Outreach, Butch Nicholson sits down with Jonathan Ellis a Millennial commercial real estate broker who's as relationship-driven as any old-school sales veteran.Jonathan shares candid stories from the field how printed MapQuest directions turned into Zoom tours, how brokers today must be part-salesperson, part-chameleon, and how trust is still the only “product” that matters.You’ll learn:Why selling across...
2025-09-08
36 min
Bridging Generations in Sales and Outreach
E20 with Hutch Matteson and Jenna Smith - Old Wisdom, New Voices
What happens when your life’s mission collides with your family’s future?In this heartfelt episode of Bridging Generations in Sales and Outreach, Butch Nicholson sits down with longtime friend Hutch Matteson and his daughter Jenna Smith a real estate agent, nonprofit advocate, and board member of The Sanctuary of North Georgia.Together, they unpack the real emotional and strategic challenges of funding a vision-driven nonprofit: building a long-term living community for adults with intellectual and developmental disabilities. It's a mission sparked by Hutch’s oldest son, Josh and one...
2025-08-13
46 min
Bridging Generations in Sales and Outreach
E19 with Dmitriy Teplinskiy - Building Trust & Engaging Leads in the Digital World
In today’s sales environment, buyers don’t want a pitch they want to know, like, and trust you before they ever take your call. Butch Nicholson sits down with Dmitriy Tepelinsky, a digital outreach expert and small business advocate, to explore how trust is built before the conversation even starts.Dmitriy shares his journey from being a behind-the-scenes entrepreneur to stepping into the forefront of client relationships using content, video, and authentic digital engagement. Together, they unpack why traditional "company brochure" websites fall flat, and how intentional, human-centered content on platfo...
2025-08-07
37 min
Bridging Generations in Sales and Outreach
E18 with Chris Dunn - The Quiet Power of Consistency
What if your best sales lead isn’t someone new, but someone who’s been silently watching your posts for two years?In this episode of Bridging Generations in Sales and Outreach, Butch Nicholson sits down with Chris Dunn, VP of Sales at Blue Hive Exhibits, to unpack how a 30-year sales veteran transitioned from in-person networking to becoming a trusted presence on LinkedIn. Chris didn’t go viral. He didn’t chase trends. He just showed up consistently, with clarity and humanity and built a modern reputation rooted in the timeless principle of “know, like, and t...
2025-07-28
49 min
Bridging Generations in Sales and Outreach
E17 with Edmund Green - Sales Is a Leadership Issue: Building Trust in a Distracted World
What if the real reason your pipeline is dry… isn’t sales or marketing? It’s leadership.In this powerful conversation, host Butch Nicholson sits down with Edmund Green, former KPMG leader and founder of Parlinum Consulting, to unpack the truth behind modern sales and why trust, not tactics, is what buyers are really looking for.Whether you’re an old-school sales pro or a digital-native B2B leader, this episode is a masterclass in how to stay relevant, human, and high-performing in today’s disconnected world.Wh...
2025-07-21
45 min
Bridging Generations in Sales and Outreach
E16 with Brandon Lee - From Cold Calls to Connection
Old School Hustle Meets Modern ConnectionIn this episode of Bridging Generations in Sales and Outreach, Butch Nicholson sits down with Brandon Lee, founder of Fist Bump and longtime sales strategist, to unpack what’s actually changed in B2B prospecting and what hasn’t.If you’re a seasoned leader who feels like outreach has lost its punch, Brandon brings clarity, not gimmicks.The core idea? Buyers have taken control of the journey. Sales teams stuck in volume-based tactics are burning out. The solution isn’t louder outreach it’s smarter connection.Brand...
2025-07-15
51 min
Bridging Generations in Sales and Outreach
E14 with Andrew Brummer - Out of Options? Try Being Useful
How One Leader Rebuilt His Business and His Confidence through Service and Digital NetworkingIn this episode of Bridging Generations in Sales and Outreach, host Butch Nicholson sits down with Andrew Brummer author, coach, and fractional COO to discuss how he bounced back after a business collapse by transforming his mindset and embracing digital relationship-building.At 53, Andrew found himself with no local network, no safety net, and no clear next step. Instead of scrambling for a quick fix, he invested in intentional outreach and service, eventually building a trusted network of 5,000 new contacts...
2025-06-30
43 min
Bridging Generations in Sales and Outreach
E13 with Kristen Hendricks - Leading Teams with Purpose and Process
In this episode of Bridging Generations in Sales and Outreach, Butch Nicholson sits down with Kristen Hendricks, Partner at Marshall Jones, a rapidly growing CPA firm in Alpharetta, Georgia. Kristen isn’t a CPA but that’s exactly what makes her role so compelling. As the firm’s culture architect and client experience strategist, she’s been instrumental in quadrupling the firm's size over six years.Kristen shares the unconventional leadership principles that fuel their growth from empowering admin teams to take client ownership, to maintaining a culture where “everyone takes the trash out.” Whether you...
2025-06-23
37 min
Bridging Generations in Sales and Outreach
E12 with Sarah-Anne Wildgoose - Modern Branding That Drives Sales
In this episode, Butch Nicholson sits down with branding strategist and visual storyteller Sarah-Anne Wildgoose, founder of SAW Design Studio, to explore how design choices directly influence visibility, trust, and sales outcomes.Sarah-Anne shares how she helps businesses translate their value into visual language that resonates with the modern buyer. From small businesses to companies landing contracts with Fannie Mae and Freddie Mac, her work turns branding into a revenue-driving asset.You’ll hear how outdated visuals quietly erode credibility, why consistency is the foundation of trust, and how design strategy must align with where yo...
2025-06-16
37 min
Bridging Generations in Sales and Outreach
E11 with Walter Crosby - Cigars, Sales Teams, and Straight Talk for CEOs
In this episode, Butch Nicholson sits down with veteran sales strategist Walter Crosby, host of the Sales and Cigars podcast, to explore why so many sales teams struggle to reflect the vision of the CEO and how to fix it.Walter shares insights from four decades in the field, helping business owners identify broken systems, misaligned incentives, and outdated hiring practices that quietly hold their sales teams back.You’ll hear why relying on “industry experience” is often a trap, how modern buyers are changing the rules, and what CEOs must do to align compensation, cultur...
2025-06-10
42 min
Bridging Generations in Sales and Outreach
E10 with Katherine Knott - The Buyer Changed, But Your Instincts Didn’t
In this episode, Butch Nicholson sits down with licensed counselor and longtime friend Kate Knott, who brings a neuroscience-backed perspective on fear, judgment, and decision-making in high-stakes business conversations.Kate’s expertise spans trauma-informed therapy, behavioral psychology, and communication making her the perfect guest to explore why today’s B2B buyers often hesitate, stall, or say “no” when what they’re really feeling is uncertainty.You’ll hear how the brain processes risk, why “I don’t have time” usually means “I don’t want to look bad,” and how the deepest buyer objections aren’t logical, they’re...
2025-06-02
44 min
Bridging Generations in Sales and Outreach
E9 with Richard Kirby - Win Back Time and Scale Smarter
In this episode, Butch Nicholson sits down with executive coach and former corporate sales leader Richard Kirby to unpack how seasoned business owners can reclaim their time and refocus on what really drives growth.Richard shares how his journey took him from engineering at AT&T to coaching owners of $1M to $10M companies on how to delegate, strategize, and lead with clarity.You’ll hear why most business owners are stuck working in their business instead of on it, how to offload low-value tasks, and what it really takes to become the strategist your co...
2025-05-24
45 min
Bridging Generations in Sales and Outreach
E8 with Adam Rojas - Sales Has Changed. Now What?
In this episode, Butch Nicholson sits down with longtime friend and sales strategist Adam Rojas, founder of Bellmore Consulting, to unpack how seasoned professionals can evolve their outreach strategy without abandoning their relationship-first approach.Adam shares how his career went from door-to-door telecom sales to leading enterprise strategy at AT&T and now, coaching small businesses to create repeatable, buyer-first sales processes.You’ll hear why the buyer’s journey has fundamentally shifted, how to earn trust in a digital world, and why understanding your prospect’s world matters more than ever.He breaks...
2025-05-16
58 min
Bridging Generations in Sales and Outreach
E7 with Tom Martin - What Got You Here, Won’t Get You There
In this episode, Butch Nicholson sits down with longtime friend and leadership coach Tom Martin, who shares the winding road from car dealership GM to purpose-driven coach for business owners and executives. Tom’s journey is one of growth through change, balancing hard-earned experience with today’s shifting landscape of technology, AI, and evolving client expectations.You’ll hear how trust, not transactions, built a decades-long customer base and how Tom now brings that same relational mindset into coaching.He breaks down how business owners can assess quality of life, define non-negotiables, and build s...
2025-05-09
47 min
Bridging Generations in Sales and Outreach
E6 with Mark McKenzie - Meeting Buyers Where They Are: A 50-Year Journey of Adaptation
Running a business used to mean showing up, shaking hands, and closing deals face to face. Today? It’s about finding new ways to build trust, stay relevant, and keep relationships strong, even when the world goes remote.In this episode, Butch Nicholson sits down with Mark McKenzie, co-owner of DocuqMax Digital Printing, to talk about how a family-owned print shop has thrived for nearly 50 years by putting people first and adapting everything else.Mark shares what it’s like to lead a business with four brothers, how he has navigated disruption from Adobe to COVI...
2025-05-04
46 min
Bridging Generations in Sales and Outreach
E5 with Terri Smith Roca - Selling Through Trust, Not Traffic
Building a business used to mean chasing leads. Today? It’s about building trust, deepening relationships, and showing up when it matters most.In this episode, Butch Nicholson sits down with Terri Smith Roca, a top residential realtor from Johns Creek, Georgia, to talk about what happens when your lead generation engine disappears and how real, lasting growth is built on reputation, not algorithms.Terri shares her journey of rebuilding her business after Zillow changed its model, forcing her to shift from buying traffic to earning trust. With more than 20 years of real es...
2025-04-27
36 min
Bridging Generations in Sales and Outreach
E4 with Dean Nolley - Old-School Owners, New-School Sales
Sales used to thrive on instinct, grit, and handshakes. Today? If your sales process isn’t documented, repeatable, and supported by the right tools, you’re not ready to scale.In this episode, Butch Nicholson sits down with Dean Nolley, founder of Sales Growth Imagination, to talk about how companies can build sales organizations that actually work, especially as their experienced salesforce begins to retire.Dean brings more than 35 years of experience in sales leadership and business transformation, and he’s the person companies call when growth has stalled or chaos has taken over.
2025-04-19
43 min
Bridging Generations in Sales and Outreach
E3 with Bob Tankesley - Sellers, Buyers, and Everything in Between
If you’re a founder or CEO with thoughts of selling your business one day, this episode might change your timeline or at least your mindset. Butch Nicholson sits down with Bob Tankesley, M&A advisor and author of Exit Teams, to reveal a stat every business owner needs to hear: only 4 percent of companies ever sell. Most don’t fail because they’re not profitable—they fail because they’re not prepared. In this conversation, Bob outlines exactly what it takes to make your business market-ready and why that work needs to start years in advance.
2025-04-11
34 min
Bridging Generations in Sales and Outreach
E2 with Jeff Watts - Digital Visibility: How Jeff Built Credibility Without Chasing Influence
How do you evolve your reputation when your industry still sees you as the “old version” of yourself?In this episode of Bridging Generations in Sales and Outreach, host Butch Nicholson sits down with Jeff Watts, a veteran media executive whose career spans Fortune Magazine, ABC, Disney, and ESPN. Once known exclusively as a "linear TV guy," Jeff realized post-COVID that if he didn’t proactively reshape how the market perceived him, he’d be boxed in and left behind.Rather than chase viral status or become an online influencer, Jeff built a simple...
2025-04-04
46 min
Bridging Generations in Sales and Outreach
E1 with Butch Nicholson - From Cold Calls to Connection Requests: A Sales Evolution
What happens when decades of face-to-face sales experience collides with today’s digital-first buyer?In this inaugural episode, host Butch Nicholson introduces Bridging Generations in Sales and Outreach, a show built for Baby Boomer and Gen X sales leaders navigating a changed sales landscape.Drawing from his personal journey, Butch shares how the 2008 crash rewrote his career path, how his first attempts at using LinkedIn were anything but smooth, and how he eventually embraced technology to build meaningful connections again.But this show isn’t about theory, it’s about...
2025-03-29
19 min
Unspooled
The Sting
Amy & Paul con their way into 1973 and stake out The Sting and all its nostalgia. They evaluate The Sting’s Oscar triumph over The Exorcist, praise the lightness and good-time feel over previous winners with heavier meaning, and take in the chemistry between Paul Newman and Robert Redford on screen that simply wasn’t true in real life. Plus: The “con” in “conman” is short for confidence. Next week, Paul & Amy are talking about Dune! You can join the conversation on Paul’s Discord at https://discord.gg/ZwtygZGTa6. Check out this week's spotlight episode from th...
2024-02-22
1h 18
Glen Hooker
UNDERGROUND SESSIONS RADIOSHOW AUGUST 2022
''Music, gives a soul to the universe, wings to the mind, Flight to the Imagination, and life to everything'' Underground Sessions Radio show August 2022. Is all about the music, and this month is no different. I choose too many selections for this month's show. Crossing the genres of House music. So many talented people producing, that I had to extend the show. Music from Atjazz, Dwson, soulful house from Fred Everything. Deepness from Echo Inspectors, Classic House music, playing 4 tracks B2b. Fresh Cuts From Osunlade, New music from 'the man like Franck roger. Kerri chandler, Funky House from Chew...
2022-08-27
4h 19
Total Movie Recall
TMR 058 – The Princess Bride
This week on Total Movie Recall, we take a hard pivot from all the toxic masculinity of weeks past and Steve shows his gentle, romantic side. Somehow, Ryan makes this about his sad sack heartache but in the end, everybody calms down and moves on with a nice mutton, lettuce, and tomato sandwich. The Princess Bride (1987) d. Rob Reiner w. William Goldman Starring: Cary Elwes Mandy Patinkin Robin Wright Chris Sarandon Christopher Guest Wallace Shawn André the Giant Fred Savage P...
2021-02-16
1h 23
The Prestige
BONNIE AND CLYDE (1967) & Iconoclasm
This week we discuss the landmark historical film BONNIE AND CLYDE. Our reviews are followed by discussions about how this film was a cultural jumping-off point, and how it’s filled with examples of iconoclastically pushing back against society. Next Time The next in our heist mini-series is the original THE ITALIAN JOB, from 1969. Recent Media BRIDGE OF SPIES (2015): Stephen Spielberg, Tom Hanks, Mark Rylance STAGED (2020): Simon Evans, Michael Sheen, David Tennant GOOD OMENS (2019): Neil Gaiman, Terry Pratchett, Michael Sheen Recommendations CHINATOWN (1974): Roman Polanski, Jack Nicholson, Faye Dunaway
2020-08-04
32 min
Unspooled
Butch Cassidy and the Sundance Kid
Paul & Amy make a last stand for 1969’s mythic Western Butch Cassidy and the Sundance Kid! They praise the film’s use of montage, discuss how the unusually light tone sets it apart from other Westerns, and contemplate whether Steve McQueen could have played Sundance as well as Robert Redford. Plus: Author Thom Hatch (The Last Outlaws) tells us the stories of the real life Butch and Sundance he wishes made it into the film. You can join the conversation on Paul’s Discord at https://discord.gg/ZwtygZGTa6. Check out Paul's Substack https://paulsch...
2020-07-09
1h 37