Shows
TIQUE Talks122. Why You Need Community To Be Successful In TravelJOIN THE NICHE COMMUNITY
What if the key to unlocking your next level isn’t just strategy but connection? In this episode, Robin and Jennifer discuss five key reasons why every travel advisor needs a strong community around them. From increasing your income and accessing exclusive opportunities to finding mentorship and preventing burnout, surrounding yourself with the right people can truly transform your business. You’ll hear surprising stats (like how connected advisors earn 26% more!) and insights on how community builds credibility, trust, and long-term success. Plus, get an inside look at the Niche Community - a su...2025-04-0839 minTIQUE Talks115. How Buyer Psychology Is Changing (& What To Do About It)AGENCY EXPANSION ACADEMY IS BACK! → This signature program is your complete, self-paced blueprint for building a dream team of pros, streamlining your operations, and unlocking the kind of growth that feels effortless and sustainable.
Consumer behavior is changing quickly, and the travel industry is feeling the impact. What consumers prioritize has changed drastically compared to five years ago. In this episode, Robin and Jennifer dive into the psychology behind these changes and what today’s travelers truly value. From the rise of personalization and emotional connections to the demand for seamless convenience in a digi...2025-02-181h 01TIQUE Talks114. How To Build Your Dream TeamAGENCY EXPANSION ACADEMY - tiquehq.com/aea
Dream teams don’t happen by chance - they’re built with strategy. In this episode, Robin and Jennifer break down the do’s and don’ts of hiring, from defining your vision to avoiding the nightmare of a bad first hire (yep, they’ve been there!). Drawing from their background in recruitment and HR, they share expert tips on when to hire, how to vet candidates properly, and whether employees or contractors are the right fit for your business. Plus, get the scoop on the latest hiring trends, part...2025-02-111h 01TIQUE Talks112. How to Create Interactive Content for Lead Generation with Josh HaynamREGISTER NOW! → WHAT TO DO, DELEGATE, OR DUMP IN 2025
Ready to captivate your audience and turn engagement into real results? In this episode, Robin and Jennifer chat with Josh Hanum, founder of Interact, to explore how interactive quizzes can transform your lead generation strategy. Discover the psychology behind quizzes and how they create deeper connections by making potential clients active participants. Josh shares tips on building the perfect quiz and how to leverage it for segmentation and scaling. He also explains the use of quizzes at every stage of the customer journey (not just to col...2025-01-2854 minTIQUE Talks109. Creative Ways To Create Passive Income For Your Travel BusinessJOIN THE NICHE COMMUNITY - Enrollment opens on January 6th, 2025!
What if you could make extra money without the constant hustle? It’s totally possible! In this episode, Robin and Jennifer share creative ways travel advisors can start earning passive income. They discuss moving beyond just earning commissions and dive into things like affiliate marketing, selling travel insurance, and even charging for consultation calls. You’ll also hear tips on creating destination guides or online courses and using blogs, social media, and newsletters to sprinkle in affiliate links naturally. Not only do these methods provide an ad...2025-01-0748 minTIQUE Talks108. Leveling Up Your (Already) Successful Business in 2025JOIN THE NICHE COMMUNITY - Enrollment opens on January 6th, 2025!
Ready to take your travel business to the next level without feeling burnt out? This episode has you covered! Robin and Jennifer discuss various topics including refining your niche to attract dream clients, creating signature client experiences that surprise and delight, and leveraging technology to streamline operations and free up time for creativity. They also stress the importance of knowing your finances and explain how personal development can open new doors for growth. Whether you’re looking to scale smarter or simply find more fulfillment in...2024-12-3137 minTIQUE Talks104. A Glimpse Into Our Year End Business AuditAs the year winds down, it’s time to reflect, refocus, and realign your business and life goals for the year ahead. In this episode, Robin and Jennifer dive into their annual end-of-year business audit, sharing strategies for conducting a successful review. They break down key areas like financial performance, client experiences, marketing strategies, and team dynamics. Plus, they share personal thoughts on life auditing and the importance of work-life balance and intentional living. If you've ever wondered how the duo keeps things running smoothly while also planning for future growth, this episode is for you. Get a behind-the-scenes lo...2024-12-0351 minTIQUE Talks101. When And How To Piece An FIT Together On Your Own with Beth PelleteriBeth Pelleteri from Rhode to Travel joins Jennifer to share her expert advice on building customized itineraries without the need for Destination Management Companies (DMCs) or wholesalers. Together, they discuss the benefits of direct booking methods, when to consider partnering with a DMC, and best practices for handling last-minute requests and remote destinations. The conversation also dives into managing client expectations, understanding cost considerations, and the importance of having a solid workflow. Whether you're new to planning FIT travel or looking to enhance your skills, this episode is packed with insights to help you confidently design bespoke travel experiences!2024-11-121h 02TIQUE Talks100. TIQUE Tells All: Answers To Your Burning QuestionsIn this special 100th episode of Tique Talks, Robin and Jennifer celebrate the podcast’s incredible journey - over 200,000 downloads and a thriving community! They reflect on the lessons learned along the way and answer questions from listeners, covering topics like common mistakes new travel advisors should avoid, the importance of defining your ideal client and managing expenses strategically, and setting boundaries for sustainable business growth. They also discuss the pros and cons of using a personal vs. business Instagram account, the benefits of building strong supplier relationships, and MUCH more! This milestone episode is packed with advice and in...2024-11-0558 minTIQUE Talks99. Creating Invoices That Protect Your BusinessDive into a topic that might not sound overly exciting but is essential for protecting your business – client invoicing. Jennifer and Robin discuss topics such as charging planning fees, setting limits on proposal revisions, and making sure your services are super clear so clients know exactly what they’re paying for. They also share tips on managing supplier invoices (because nobody likes those surprise mistakes) and why getting digital signatures for changes is a total lifesaver. And of course, they get into the nitty-gritty: clear terms and conditions, disclaimers for extra costs, and all the documentation you need to cove...2024-10-2947 minTIQUE Talks97. Replay: How To Articulate What You Do As A Modern-Day Travel AdvisorIn light of recording challenges due to Hurricane Milton, Robin and Jen are replaying this fan-favorite episode!
“Travel agents still exist?” - There’s no doubt, we've all been asked this question. Honestly, it can feel impossible to summarize everything that a travel advisor does in the few seconds that we have to respond to that question. Many people now believe they can plan and book their own trips using the internet and online reviews. However, advisors offer much more than just booking services! In this conversation, Robin and Jennifer chat about breaking down advisor stereoty...2024-10-1553 minTIQUE Talks96. What To Do NOW To Prepare Your Business For The HolidaysThe holiday season is fast approaching - are you ready to take a well-deserved break without worrying about your business? In this episode, Robin and Jennifer share must-know strategies for travel advisors to prepare for a stress-free holiday. From setting up automated responses and delegating tasks to expressing gratitude to clients, they cover everything you need to step away with confidence. Plus, they dive into the importance of setting clear boundaries with clients, automating workflows, and crafting a comprehensive coverage plan. Tune in for all the tips to keep your business running smoothly while you enjoy a peaceful, relaxed...2024-10-0839 minTIQUE Talks95. Automating Your Social Media With ManyChatReady to turn social media followers into loyal customers without spending hours in your DMs? Jennifer and Robin share the many benefits of ManyChat, an automation tool designed to enhance engagement on Instagram through chat funnels and automated responses. It's an effective way of creating engagement to boost your profile, as well as deliver tailored information to an engaged audience. The tool, popular among online marketers like Jenna Kutcher and Amy Porterfield, helps brands interact more personally, creating a deeper sense of connection and loyalty. Learn how you can streamline your communication, save time, and still deliver that bespoke...2024-10-0135 minTIQUE Talks94. How To Recover From Negative FeedbackEver felt crushed by a bad review? Robin and Jennifer know the feeling. This conversation tackles how to turn those tough moments into learning opportunities. The ladies discuss how to process negative feedback without taking it personally and offer practical steps for recovery. Learn how to remove emotion from reviews, show appreciation for the feedback, and offer remedies such as future trip credits or small gestures. Whether it's because of something that was out of your control or maybe a genuine mistake, a negative review can be pretty discouraging. Hit play and get all the tips for turning challenging...2024-09-2439 minTIQUE Talks93. What We Wished We Knew Before We Hosted A Group TripThinking of planning a group trip? Robin and Jennifer give the inside scoop of their own group trip to Italy in 2019. They discuss their positive experiences (such as making life-long friends) and challenges (losing $12,000!), as well as give advice for avoiding common pitfalls. Learn the importance of understanding your audience, creating a detailed timeline, managing expectations, and accurately pricing a group trip to ensure profitability. They also discuss best practices for promoting the trip, handling logistics, and addressing common obstacles. This episode is a must-listen for anyone considering organizing a group travel experience - walk away with validation that...2024-09-1750 minTIQUE Talks92. What Your Boundaries Say About Your BusinessFrom establishing professionalism to creating a better work-life balance, setting boundaries in your business is a must. However, what does implementing boundaries actually look like? How can you educate potential clients on your boundaries so that you are only working with travelers that value your time? Jennifer and Robin answer those questions and more on this episode! Learn why boundaries are necessary, how to communicate them effectively (and handle pushback) to clients, and the role fees play in reinforcing these boundaries. If you’re eager to create stronger boundaries in your business and ensure a positive client experience, don’t sk...2024-09-1043 minTIQUE Talks90. The Most Boring Podcast Episode That You NEED To Listen To (How To Avoid Getting Audited) with Jon FryeUnderstanding your business finances isn't scary - it’s empowering! Jon Frye, CPA, joins this episode to tackle a topic that may not be the most exciting to some, but personally hits home for Jennifer. She recaps her experience being audited in 2018, giving insight into why she was audited and how she came out unscathed. Jon shares advice on avoiding IRS audits and understanding the nuances of tax preparation. He also gives details on what constitutes legitimate business expenses, such as travel upgrades and tips, and emphasizes the low risk of audits for smaller inconsistencies. Learn how to take co...2024-08-2748 minTIQUE Talks89. Tailoring Your Sales Pitch To Each ClientIn a world where consumer habits are rapidly evolving and over-saturation of sales pitches is the norm, one-size-fits-all sales approaches no longer cut it. Just like no two people are the same, successful sales strategies must embrace personalization to resonate with clients. In this episode, Robin and Jennifer discuss how you can use emotional intelligence to customize your sales pitch for each potential client, increasing your chances of a positive outcome. They stress the importance of understanding each client's unique needs and interests, using active listening and client research to build trust and offer tailored solutions. The episode also...2024-08-2047 minTIQUE Talks86. How To Celebrate Your Wins As A Travel AdvisorSuccess is in the small wins! Learn why and how to celebrate your business achievements for a happier, more productive life. In this episode, Jennifer and Robin discuss their struggle with celebrating achievements amidst the hustle of running a business. They explain the importance of pausing to recognize big and small wins to prevent burnout and build a healthier work-life balance. Through personal anecdotes and industry insights, they discuss why celebrating success matters, how to define personal and professional goals, and practical ways to reward yourself. Don’t miss this candid conversation about redefining success, setting goals that align wi...2024-07-3039 minTIQUE Talks81. Preparing For A Brand Photo Shoot: Tips For High-Quality, Intentional ImageryWhen it comes to marketing your business, quality photos can make all the difference in attracting and engaging potential clients. However, simply having high-quality images is NOT enough. In this episode, Robin and Jennifer share how you can get the most out of any photo shoot, whether it's by a professional or you've employed the help of a friend who can simply press a camera button down. Regardless of your investment level, learn how you can maximize the opportunity to get great images that portray professionalism and trustworthiness, yet also allow for authenticity and individuality to shine through. From...2024-06-2538 minTIQUE Talks80. Summer Tech Series: Tern with David Shull and Katie WilliamsTern is on a mission to modernize travel advisor technology! Tern founders, David Shull and Katie Williams, share how this innovative platform is streamlining advisor workflows, prioritizing user feedback, and redefining the advisor-client relationship. By actively listening to user feedback, responding to queries, and receiving input on new features, Tern has created a loyal fan base that feels heard, valued, and connected. The genuine interactions and transparency in communication have elevated the user experience, driving enthusiasm and excitement among advisors. Tune in to learn about the platform’s development process, prioritization of features, and the future of technology in su...2024-06-181h 02TIQUE Talks79. Host Agency Culture: Finding The Perfect Fit For Your Travel Business with Stephanie LeeThinking of switching to a different host agency? Don’t miss this episode! Before making the switch, there are so many factors to consider, and it can oftentimes feel like you’re piecing together a puzzle where support, mentorship, community, and financials need to fit just right! Stephanie Lee, founder of Host Agency Reviews, joins this episode to discuss the intricacies of finding the right host agency for your business growth. From commission structures to training programs and culture dynamics, this conversation gives insights for both new and seasoned travel advisors. Learn how to navigate the host agency landscape and...2024-06-1156 minTIQUE Talks78. Summer Tech Series: Travefy with David ChaitTravefy, a leading platform in the travel industry, has transformed the way travel advisors operate and deliver exceptional service to their clients. Founded by David Chait, Travefy initially started as a consumer group travel planner but pivoted to a comprehensive B2B solution for travel advisors. With its user-friendly interface and comprehensive features, Travefy has become a go-to platform for advisors looking to streamline their workflow and provide a top-notch client experience. In this episode, Jennifer and David discuss the innovations that have propelled Travefy to success and discuss its long-term vision for the future, such as the upcoming...2024-06-0457 minTIQUE Talks77. Modern Etiquette For Networking & Industry Events with Courtney OpalkoModern etiquette isn’t about outdated rules or stuffy traditions. It is about creating a framework for better communication, collaboration, and respect in the workplace. Etiquette coach, Courtney Opalko, shares tips on how to introduce yourself confidently, navigate networking events, and handle seated events with grace. She also discusses the significance of promptness, clear communication in emails, and the boundaries between business and friendship. Are you eager to make a great first impression? Tune in for the ins and outs of business etiquette, and learn how kindness, respect, and confidence can create a lasting impression and open doors to ne...2024-05-2849 minTIQUE Talks76. Summer Tech Series: Factors To Consider When Selecting A CRMWelcome to the first episode of the Summer Tech Series! Over the course of the summer months, Robin and Jennifer will be interviewing tech founders to share about their platform, their favorite features, as well as the future of their systems. They will also be interviewing founders of tech companies that are revolutionizing how founders research and book their travel.
This episode kicks off the series by breaking down which factors to consider when selecting a CRM for your travel business. Jennifer explains the need for customization and adaptability to niche, as well as the in...2024-05-2148 minTIQUE Talks75. 5 Things To STOP Doing To Increase Your ProductivityStruggling to find enough hours in the day? Learn how to tackle time management and find out which items are creating inefficiencies within your day! Robin and Jennifer share their thoughts on effective time management, including reviewing your schedule ahead of time and creating a game plan for each day. They discuss the benefits of using tools like Calendly and TravelJoy for automation and delegation, as well as the value of leaning on concierges and DMCs. In today's fast-paced world, it's easy to feel overwhelmed and like there's never enough time to accomplish your to-do list. However, the key...2024-05-1440 minTIQUE Talks74. How To Craft The Perfect Travel ProposalHot topic alert! As a travel advisor, crafting a perfect proposal is key to a positive client experience and increasing sales conversion. Regardless of which stage you’re at in your travel career, you can always improve upon your proposal presentation to create the best possible outcome for your clients. In this episode, Jennifer and Robin discuss the key elements of a perfect proposal, such as confirming the details in writing, selecting the right supplier, and quick turnaround time. They also provide tips for improving the presentation and creating an engaging and immersive experience to wow clients. If you’re r...2024-05-0754 minTIQUE Talks73. What Is ASTA And Why Should You Care? with Zane KerbyWhat does ASTA actually do, and why does it matter to you as a travel advisor? Zane Kerby, the President and CEO of the American Society of Travel Advisors (ASTA), joins this episode to discuss the importance of ASTA and its impact on the travel industry. Zane explains ASTA's mission to promote and defend travel advisors at all levels of government, within the industry, and to the traveling public. He highlights the work ASTA is doing to protect travel advisors' businesses, including currently advocating for fair refund policies and fighting against unfair practices by airlines. He also emphasizes the...2024-04-3048 minTIQUE Talks72. Failing Forward: Awards, Events, And The Power Of Connections with Kristin Chambers, CTCSurrounding yourself with the right people in the industry can be transformative. Kristin Chambers, owner of TravelLuster and D.A. Luxury Travel, joins this episode to share how she has grown her companies and the initiatives that helped her gain success and land on award lists such as Conde Nast’s Top Travel Specialists and Top 25 All Star Travel Advisors by Travel Agent Magazine.
Hear Kristin’s inspirational journey from starting her own agency during the 2007 recession to founding a full-service host agency in 2015. She emphasizes the significance of building a community and nurturing partnerships to ach...2024-04-231h 00TIQUE Talks71. How To Legitimize Your Travel BusinessOftentimes, advisors are working to transition from part-time travel planning to a full-time travel advisor committed to their travel career. If this is you, it’s time to take the necessary steps to legitimize your business and elevate your reputation! From the financials to your online presence and external client perspective, Robin and Jennifer walk through all things to consider when establishing a strong foundation for your business. They cover topics such as legal requirements, brand consistency, financial considerations, and organizational processes. They also provide tips and resources to help you get you started. By following these steps, you'll no...2024-04-1654 minTIQUE Talks70. Which Numbers REALLY Matter In Your Business?Knowledge is power, especially when it comes to your business's financials. Knowing your numbers allows you to set realistic goals, make informed decisions, tailor your marketing strategies, and ensure the financial health and sustainability of your business. In this episode, Jennifer and Robin discuss the key numbers that travel advisors need to be tracking, such as operating expenses, total annual revenue, average trip cost, profit margin, and lead to client conversion. They also explain the significance of each metric, as well as tips for tracking and analyzing them. Whether you're a numbers person or not, these insights will help...2024-04-091h 03TIQUE Talks69. How To Successfully Navigate Difficult Conversations with Sonni AbattaWhether in the travel industry or any other field, conflicts and disagreements are inevitable. However, it is how we approach these conversations that can make all the difference. Sonni Abatta, an award-winning TV news anchor with over 20 years of experience in media, joins this episode to discuss political savviness and how to navigate difficult conversations with tact and grace.
Sonni’s extensive experience in journalism and her ability to confront hard topics head-on while maintaining diplomacy and respect make her a valuable resource for understanding the art of diplomacy. Whether it's managing client expectations or deal...2024-04-0252 minTIQUE Talks68. Staying Calm When Travel Plans Go Sideways with Ashlyn PuckettAs a travel advisor, unpredictable situations are bound to happen. While handling frustrations or an emergency is never ideal, with the right preparation and mindset, you can handle these situations like a pro! Ashlyn Puckett, Tique’s workflow guru and former client experience manager, joins this conversation to discuss how to stay calm and collected when things go sideways during travel.
Learn tips for handling common travel disruptions, de-escalating client emotions, and how to prepare clients for potential travel issues, including providing a walkthrough call and creating a "what to do when" guide. Ashlyn also sha...2024-03-261h 02TIQUE Talks67. How Forbes Travel Guide Is Transforming The Travel Industry with Richard LebowitzCurious about what it takes for a hotel to earn a Forbes Travel Guide star rating? Jennifer sits down with Richard Lebowitz, the Senior Vice President of Travel Industry Outreach at Forbes Travel Guide, to discuss the rigorous evaluation process, as well as how Forbes Travel Guide is transforming the travel industry and how these changes could impact your business.
Richard has extensive experience in the hotel and travel industry, including once holding a position on the Asta Hotel Distribution Committee. He shares insights into the history and mission of Forbes Travel Guide, the process o...2024-03-1951 minTIQUE Talks66. What NOT To Do On Your Next Intake CallAre you feeling anxious about handling intake calls effectively? Tune in to learn strategies to make these calls not only productive but enjoyable! Gain clarity on why you should be using an inquiry form to streamline client information, learn the art of building authentic connections with clients through active listening, and discover how to refine your sales approach and stand confidently behind your value and expertise.
Whether you’re someone who dreads inquiry calls (or discovery calls), hates quoting their fee, or simply just needs to refine their sales pitch, this episode provides actionable insights to...2024-03-1241 minTIQUE Talks65. Should You Require A Minimum Trip Investment? with Susan WhitsonSusan Whitson, the founder of Susan Whitson Travel and a Conde Nast Top Travel specialist since 2020, joins this episode to discuss the importance of setting boundaries, charging fees for services, and knowing your worth as a travel advisor. She emphasizes the concept of minimum trip investments and how to communicate realistic pricing to clients, allowing for flexibility while still ensuring that clients have an understanding of the costs involved. If you’re ready to level up your travel business and work with clients that truly value your expertise, this is the episode for you!
About Sus...2024-03-0555 minTIQUE Talks64. How To Speak The Language Of Luxury with Amber Frankhuizen (Part 2)Jennifer and Amber Frankhuizen continue their discussion on the language of luxury and how to effectively communicate with high net worth individuals. In this episode, they cover the importance of boundaries, the value of collaborations, and the impact of surprise and delight to further enhance the overall client experience. Learn how to craft a luxury brand that encompasses consistency, high quality, and exclusivity, as well as the do's and don'ts for successful marketing communication. Hit play to gain strategies and tactics that will help you elevate your marketing efforts and attract a loyal luxury clientele!
A...2024-02-2741 minTIQUE Talks63. How To Speak The Language Of Luxury with Amber Frankhuizen (Part 1)In the luxury market, it's all about the intangible experience. As a travel advisor, it’s essential to understand that luxury is not solely defined by a high price tag but by the level of service, attention to detail, and exclusivity provided. Amber Frankhuizen, founder of AFMKTG and the host of Old Money Podcast, joins this episode to discuss the language of luxury and how to effectively communicate with high net worth individuals. Amber shares her insights on the psychology behind luxury purchases, the importance of authenticity when targeting the luxury market, and the unique needs of high end cl...2024-02-2044 minTIQUE Talks62. Building Strong Partnerships In The Travel Industry with Hicham Mhammedi AlaouiUnlock the secrets to building supplier relationships that aren't just transactions – they're unforgettable collaborations! Hicham Mhammedi Alaoui, the founder of Experience Morocco, joins this episode to share the key elements of a successful supplier-advisor relationship, such as trust, open communication, and mutual support. From creating positive impressions to avoiding common pitfalls, learn how to strengthen partnerships and enhance your ability to create memorable travel experiences for your clients!
About Hicham Mhammedi Alaoui:
Hicham is the founder of Experience Morocco, a leading destination management company (DMC) specializing in creating unique and immersive travel experiences in...2024-02-1346 minTIQUE Talks61. Auditing Trip Details To Minimize Errors And Enhance Client Experience with Ashlyn PuckettIt’s no secret that planning a trip involves numerous details. It's easy for small things to fall through the cracks, potentially impacting the overall client experience. Ashlyn Puckett, Tique’s workflow guru who previously served as a client experience manager for a host agency, walks through how to audit a trip prior to travel in order to minimize risk of errors and oversight.
According to Ashlyn, there are four main points to auditing a trip: the itinerary creator, airfare details, hotel preparation, and back-office tasks. Learn how these auditing practices can save you from heada...2024-02-0649 minTIQUE Talks60. The Cost Of A FAM Trip with WanderLuxe DestinationsEver wondered what goes into planning FAM trips? These familiarization trips allow travel advisors to experience destinations firsthand, build relationships with suppliers, and gain valuable knowledge to better serve their clients. However, the planning and execution of a FAM is often underestimated, and there are certain do's and don'ts that advisors should be aware of to ensure a successful experience.
In this episode, Tara D'Agostino & Jamie Jackson of WanderLuxe Destinations discuss the labor-intensive process of planning and executing FAMs, the importance of building relationships with partners, and the expectations and etiquette for advisors attending the F...2024-01-3057 minTIQUE Talks59. What Details Your DMC And Hotel Wish They Knew with George EliadesCreating a seamless client experience in the travel industry requires effective communication, collaboration, and attention to detail. By sharing comprehensive information with DMCs, travel advisors enable them to craft personalized itineraries that meet the client's expectations.
In this episode, George Eliades of Seez Travel discusses the importance of creating consistent client experiences and shares insights on what information is helpful for a supplier to have in order to create unforgettable itineraries. Learn about the significance of setting boundaries, effective communication with DMCs, and the importance of managing client expectations. By following these best practices and fo...2024-01-2351 minTIQUE Talks58. 5 Steps To Create A Niche-Specific Workflow with Ashlyn PuckettIf you have not implemented a general workflow in your business, now is the time to do so! Whether you choose the DIY route or take advantage of Tique’s resources, adding niche-specific workflows will allow you to serve different clientele in different areas of the world. Ashlyn Puckett, Tique’s community manager and resident workflow guru, joins this episode to walk you through how to create one workflow and then duplicate it for different types of travel.
Ashlyn breaks down the workflow process, including defining the life cycle of a booking, mapping out the proce...2024-01-1654 minTIQUE Talks57. The Connection Between Brand Consistency And Client Trust with Amandolin WebbBrand consistency is key! In fact, it goes beyond just adding your logo to every social media post. It’s about creating a unified look and feel across your website, social media, emails, and more. Amandolin Webb, the creative director and branding genius for Tique, joins this conversation to share her expertise on the importance of maintaining brand consistency in order to build client trust.
Amandolin explains the importance of taking the time to establish clear brand guidelines, as well as provides granular details of brand consistency, such as font usage, color hex codes, and font...2024-01-0946 minTIQUE Talks56. The Benefits Of Working With A Wholesaler with Melissa KruegerWhat exactly is a wholesaler? Melissa Krueger, the CEO of Classic Vacations, explains the role of a wholesaler in the travel industry and details the exceptional service, support, and value they bring to travel advisors. Learn the similarities and differences between a wholesaler and a DMC (Destination Management Company), benefits of working with a wholesaler, and the key differentiators that set Classic Vacations apart in the industry. Also, Jennifer shares her personal experience of working with Classic Vacations and how they played a pivotal role in creating the foundation for her entire travel career!
About M...2024-01-0249 minTIQUE Talks55. Current Social Media Trends And Strategies with Solstice CollectiveSocial media is an essential tool for businesses to connect with their target audience and build brand awareness. As a travel advisor, leveraging social media effectively can be a game-changer in reaching potential clients and growing your business. However, it can be challenging to stay up-to-date with the latest trends and forever-changing algorithms.
Jane Linsea and Kate Barnes from Solstice Collective, a social media management and website design agency, share their expert insights on the current social media trends that travel advisors need to be aware of. They highlight the most relevant platforms, such as In...2023-12-2644 minTIQUE Talks54. Removing The Intimidation (And Stress) Out Of Email Marketing with Kaytee Fisher of Moxie & FourthSay goodbye to email marketing overwhelm! Learn how this powerful tool can help travel advisors connect with their audience, build trust, and drive sales. Get tips on creating engaging content that provides value to your subscribers, as well as the tools that can remove the stress and make email marketing easier and more effective! With the right strategies in place, email marketing can become an integral part of your business and contribute to your success as a travel advisor.
This episode also celebrates something very exciting! Kaytee Fisher, Tique’s former email marketing guru, announces the...2023-12-1958 minTIQUE Talks53. Demystifying Selling Travel Insurance with Susan BarbanelDive into the intricate world of travel insurance! While this topic may feel heavy and risky, the intention is to mitigate risk, protect your clients, and also safeguard your business. Susan Barbanel, a National Business Development Manager at Travel Insured, joins the conversation to provide key insights and strategies to navigate the risks and rewards of offering travel insurance.
Susan covers topics such as when to offer insurance to clients, the legal requirements for offering insurance, and the best practices for converting clients to purchase insurance. She also discusses the commission structure for selling insurance a...2023-12-1256 minTIQUE Talks52. How To Disaster-Proof Your Business with Matt ManiscalcoAre you prepared for the unexpected? Don't wait until it's too late! As a business owner, it's easy to get caught up in the day-to-day operations and overlook the need for emergency planning. However, it's crucial to have a plan in place to protect your business and your loved ones in case of unforeseen circumstances. Matt Maniscalco, an accomplished insurance agency owner, joins the show to discuss the importance of preparing for life's unexpected events.
Matt emphasizes the necessity for travel advisors to have comprehensive plans and protocols in place, addressing both personal and professional as...2023-12-0546 minTIQUE Talks51. Should Your Assistant Be An Independent Contractor Or An Employee? with Paige Griffith Esq.Whether you're considering bringing on an independent contractor (IC) or hiring an employee, it's important to understand the differences between the two and make the right choice for your travel business. This episode explores the key aspects of categorizing your new assistant and provides insights from Paige Griffith Esq., an attorney and entrepreneur who specializes in helping business owners navigate the legal aspects of hiring.
Paige sheds light on the considerations that every business owner should be aware of when deciding between an IC and employee. Learn the differences between the two in terms of fl...2023-11-281h 08TIQUE Talks50. How To Know If It's Time To Refresh Your Brand with Amandolin WebbIs your brand attracting your ideal clients? Commonly overlooked, branding is in fact a crucial aspect of any business. This episode uncovers details on what makes a brand effective, how to keep it relevant, and how to evaluate if a brand refresh is in order! Amandolin Webb, the creative director and branding genius for Tique, joins this discussion to provide her expertise on the importance of branding, determining if your brand is actually attracting your ideal client, and advice on the tricky business of evolving your brand as your business and audience grows. She also touches on topics like...2023-11-2153 minTIQUE Talks49. When And How To Work With A DMC with Crothúr MurphyDiscover the power of working with a Destination Management Company (DMC). Crothúr Murphy, Owner and Managing Director of Crafted Ireland, provides insight into the immense value that DMCs bring to the travel industry. Learn the role of a DMC and how they can create unique and personalized experiences for clients. From helicopter rides to private lunches and exclusive access to historical sites, Crafted Ireland goes above and beyond to create extraordinary moments.
Crothúr explains the multitude of benefits of working with a DMC, the challenges they face, the importance of trust and communication betw...2023-11-141h 00TIQUE Talks48. What You Should Be Doing Now For Your Long Term Business VisionSuccess in the travel industry is not a one-size-fits-all approach. What drives you may not drive the advisor next to you. It's all about defining what you want out of your business and creating a plan to make it happen.
Learn the four steps to take to discover and clarify your long-term business goals, and how to create actionable steps to achieve them. Robin and Jennifer dive into defining your core values, crafting a mission and vision statement, setting SMART goals, tracking key data metrics, and much more! Walk away from this episode with a ro...2023-11-0748 minTIQUE Talks47. How To Batch Your Tasks & Manage Your Time As A Travel AdvisorTime management is a common struggle for entrepreneurs, especially travel advisors. However, it's not impossible to master! In this episode, Robin and Jennifer discuss the steps to better optimize your time, achieve more in your business, and feel more in control of your days.
Unfortunately, so many people are conditioned to feel that being “too busy” for their personal life is brag worthy. Both Robin and Jennifer admit to previously being addicted to stress and trying to take on the world while letting their personal life or health fall by the wayside. If you can relat...2023-10-3144 minTIQUE Talks46. What Tasks In Your Travel Business To Outsource with Grace McBrideAs a travel advisor, you may find yourself juggling multiple tasks and responsibilities. It can be overwhelming, which leads to needing some extra help in your business. But what tasks should you outsource first? How can you trust someone with aspects of your business? How do you know if it’s actually the right time to find help? Grace Mcbride, Founder & CEO of Lucia, joins this conversation to answer these questions and more!
Grace explains the difference between outsourcing to a virtual assistant (VA) versus an independent contractor (IC) or employee, and the importance of val...2023-10-2450 minTIQUE Talks45. The Secret Weapon To Grow Your Email List with Kaytee FisherLooking for a unique way to grow your email list? Enter quizzes!
Unlike traditional lead generators like PDF downloads or how-to guides, a quiz offers a unique value proposition - Instant gratification and a personalized experience for your audience! And the best part? Quizzes have a high conversion rate, with some studies showing rates as high as 55%!
Kaytee Fisher, Tique’s resident email marketing guru, joins this conversation to share her thoughts on how quizzes can be an effective way to collect email addresses. She also shares tips for creating quiz quest...2023-10-1749 minTIQUE Talks44. What Is A Rep Company & How To Work With Them with Danielle DormandIn the world of travel, there are many moving parts and players that work together to create unforgettable experiences for clients. One important player in this ecosystem is the representation firm, also known as a rep firm or company. These firms act as a liaison between travel advisors and their clients, and the various suppliers and partners around the world. They help to bridge the gap and ensure that the right connections are made, resulting in seamless and exceptional travel experiences.
Danielle Dormand, Co-Founder of Index Select (a rep company that has been in the t...2023-10-1057 minTIQUE Talks43. How A Copywriter Can Change Your Business with Emily MatrasCopywriting is often underestimated. However, it can have a huge impact on business success! Emily Matras, owner and writer-in-chief of Bon Vivant Copy, joins the show to discuss the importance of copywriting in converting passive audiences into active leads. Learn all about what copywriting is (and what it isn’t), the complex role SEO plays on your website, why consistency matters on ALL platforms, how to improve your sales copy if you’re DIYing it, and much more!
As a conversion copywriter for travel advisors, Emily specializes in writing content that drives action to her client...2023-10-0352 minTIQUE Talks42. What We'd Do Today If We Started Our Travel Business Over (Part 2)Marketing, client experience, industry events, and more! Jennifer and Robin are continuing their discussion about what they’d do differently if they were starting over with their travel business. In this episode, they cover everything from the inception of your identity all the way through how you can make additional income after establishing yourself and your book of business.
Learn the importance of creating a strong brand identity, simplifying website design, utilizing lead generators for email marketing, attending industry events that align with your business goals, and providing a comprehensive client experience. Also learn about add...2023-09-2649 minTIQUE Talks41. What We'd Do Today If We Started Our Travel Business Over (Part 1)Building a successful travel business is no easy task! In this episode, Jennifer and Robin reflect on their business journey and discuss the things they would have done differently. They cover topics such as choosing a host and consortia, creating a brand that aligns with your goals, and the importance of setting boundaries with clients.
Get the scope on the types of brands they would create if they were starting over today. Jennifer envisions her brand as formal, and aims to attract discerning clients who value reliability and a seamless experience. On the other hand, Ro...2023-09-1959 minTIQUE Talks40. Why You Shouldn't Deviate From Your Niche Imagine this…instead of being a generalist, trying to cater to every traveler's needs, you become a specialist, catering to a specific group of passionate adventurers. Sounds intriguing, right?
In this episode, Robin and Jennifer uncover the many reasons why narrowing your focus can bring incredible benefits to your travel advising business. A niche doesn't have to be limited to a specific destination, but can also focus on a particular type of travel or target audience. By focusing on what you do well and specializing in a specific area, you can enhance your expertise and provid...2023-09-1246 minTIQUE Talks39. How To Know When To Grow Your TeamOne of the most common questions we receive is, when is the right time to grow your team. Hiring the right people can have a significant impact on your business, but it's not a decision to be taken lightly!
In this episode, Robin and Jen discuss the signs that indicate it's time to hire, why you need to have systems in place BEFORE hiring, the benefits of outsourcing tasks to specialists, and so much more! As the travel industry continues to grow and evolve, it's imperative to hire individuals that align with your brand, have th...2023-09-0546 minTIQUE Talks38. Summer Systems Series: Why We Love ClickUpIn the 3rd and final episode of the Summer Systems Series, Robin and Jen discuss all things ClickUp. This powerful project management platform brings order and structure to departments within your business!
Learn how ClickUp can help with organization, as well as streamline processes and improve the overall efficiency of your business. Also get an overview of the many features ClickUp has to offer, such as task management, communication and collaboration, customizable workflows, and administrative support.
ClickUp allows business owners to track progress, monitor key metrics, and ensure that every department is a...2023-08-2946 minTIQUE Talks37. Summer Systems Series: Why We Love Flodesk with Kaytee FisherLooking to boost your email marketing game? Learn how Flowdesk can enhance your sales conversions and create impactful email campaigns with ease. Say goodbye to complicated design tools and hello to Flodesk’s drag and drop editor!
Kaytee Fisher, Tique’s resident email marketing guru, joins this conversation to share why Flowdesk is the travel advisors dream email marketing platform. Its user-friendly interface, powerful automation capabilities, and personalized campaigns make it the ideal platform for you to connect with your audience and drive business growth. Learn all about targeted campaigns, newsletters, nurture sequins, and so much...2023-08-2253 minTIQUE Talks36. Summer Systems Series: Why We Love TravelJoy with Ashlyn PuckettIn today's world, it's essential for travel advisors to use modern systems and software to streamline their workflow and enhance their client experience. TravelJoy offers a comprehensive platform designed to do just that!
Ashlyn Puckett, Tique’s client experience expert, is here to discuss the incredible benefits of TraveJoy for travel advisors, including customizable and visually appealing proposals, streamlined workflow and centralization of client management, features to protect your business, and auditing. The conversation also touches on the importance of modernizing the travel industry's approach and leveraging technology to showcase a high-end client experience.
...2023-08-1547 minTIQUE Talks35. Successfully Create A VIP Experience For Your Clients with Ashlyn PuckettAs travel advisors, we understand the importance of personalized service and attention to detail in creating extraordinary travel experiences for our clients. Ashlyn Puckett, the amazing community manager for TiqueHQ, joins this conversation to discuss the secrets of VIPing your clients through hotels, exploring how to communicate special occasions effectively, coordinate seamless transportation, and leverage your industry connections for exclusive access. Also learn why advocating for priority services is so important, as well as how you can coordinate unique experiences that go above and beyond.
By following these insider strategies, you can create extraordinary travel exp...2023-08-0854 minTIQUE Talks34. Why Client Rejection Is Necessary For GrowthDon't let rejection get you down! Failing doesn't mean you're not good enough, but rather an opportunity for growth and improvement.
This conversation discusses the emotional impact and transformative power of failing with clients, specifically during the sales process. Learn how adopting a growth mindset, staying curious, and being self-aware, will allow you to navigate rejection more effectively and use it as a stepping stone towards success. Also learn about the different points of failure in the sales process, as well as insights on evaluating and tweaking various aspects of your business to attract the ri...2023-08-0151 minTIQUE Talks33. How To Overcome Any Sales ObjectionEpisode 32 was all about how to articulate your value as a travel advisor. This week, Robin and Jen take the discussion a bit further and discuss how to overcome sales objections with confidence.
Travel advisors often face objections from prospective clients that can make them hesitate or even halt the progress of a sale. However, instead of viewing objections as obstacles, think of them as opportunities to showcase your value and expertise. This episode reviews common objections and discusses the strategies for overcoming them with ease!
Download the FREE Sales Objections Pl...2023-07-2552 minTIQUE Talks32. Why You're Not Landing The Right ClientsAre you struggling to attract the right clients to your travel business? Don’t miss this episode!
It's no secret that Tique is big on brand identity and creating boundaries within the client experience. One area where branding and boundaries intersect is in brand messaging and storytelling. In this conversation, Robin and Jen discuss the significance of brand messaging, how to identify your target audience, and the power of a compelling brand story.
Learn how you can attract the right clients, build trust and loyalty, differentiate yourself from competitors, and increase sale...2023-07-1851 minTIQUE Talks31. How To Articulate What You Do As A Modern-Day Travel Advisor“Travel agents still exist?” - There’s no doubt, we've all been asked this question. Honestly, it can feel impossible to summarize everything that a travel advisor does in the few seconds that we have to respond to that question.
The role of an advisor has evolved significantly in recent years. Many people now believe they can plan and book their own trips using the internet and online reviews. However, travel advisors offer much more than just booking services. They provide personalized expertise, foster relationships with suppliers, and offer support in times of crisis.
...2023-07-1152 minTIQUE Talks30. The Impact Of AI On Travel Advisors: Embrace Or Fear It? With Grace McBrideLike any new technology, artificial intelligence (AI) has come onto the scene and caused quite a bit of uproar. You may already be familiar with Chat GPT, but now there are also travel focused AI platforms that can help individuals plan their own itineraries. There’s no doubt about it, AI is reshaping the travel industry!
Grace McBride, founder of Lucia, joins the show to discuss the role of AI, as well as her thoughts on it actually changing the roles of travel advisors. Should we fear this new technology? Will it replace the modern tra...2023-07-0451 minTIQUE Talks29. Building A Strong Business PartnershipToday, Robin and Jen take a detour from the solopreneur path and dive deep into the realm of dynamic duos. If you've ever wondered how to find your perfect partner in crime or maintain harmony amongst the chaos, you’re in for a treat!
Successful partnerships require more than just business expertise. This honest conversation discusses the importance of openness and trust in a partnership, the balance of skills and responsibilities, financial transparency, and planning for unforeseen circumstances. Tune in as the ladies share their own personal experiences, as well as the important aspects of buil...2023-06-2753 minTIQUE Talks28. Stop Overthinking Social Media With These Stress-Free Ideas with Kaytee FisherSocial media is the number one thing that we hear travel advisors struggling to manage. The ever-changing algorithm, multiple platforms, ads, hashtags, creating posts that actually resonate with your target audience…is all of this even worth it?
The answer is YES! However, we are big on progress over perfection, and simplifying the lives of travel advisors. This episode is dedicated to removing the overwhelm, intimidation, and analysis paralysis of social media.
Kaytee Fisher (Tique’s Marketing Administrator) joins us as we explore how to simplify social media using automation tools like Pla...2023-06-201h 07TIQUE Talks27. How We Really Feel About Client GiftingClient gifting: necessary or an extra expense? This conversation dives into the pros and cons of client gifting in the travel industry.
As a business owner, of course you want your clients to feel appreciated, and a great way to do that is by sending a gift. However, it’s important to consider factors like cost and even the impact it’ll have on your business. Learn tips for making client gifting a success, why intentionality is so important, and also why your bank account, client demographic, and vision for your business are important things to re...2023-06-1331 minTIQUE Talks26. Why Tailoring Your Sales Approach Is Key For Business SuccessThis conversation is centered around the one word that makes people shudder...sales! As travel advisors, we love to plan travel, but don't want the stigma of being someone who sells for a living. However, that’s exactly what it is.
Learn the importance of sales messaging and why it should be tailored to your potential client's demographic and psychographics. Confidently knowing what you are selling as well as perfecting your messaging are both key to successful sales. Messaging that resonates with an older demographic, such as saving for a multi-generational trip, may not have the...2023-06-0646 minTIQUE Talks25. Sales vs Profit: Rethinking Your Business GoalsThere’s no doubt, money makes people funny. It shouldn’t though!
This conversation aims to lift the veil on numbers and provide clarity on what income to expect and strive for in the travel industry. In an industry where it feels like bragging rights are claimed based on the amount of sales solidified, Robin and Jenn encourage you to flip the script and instead focus on actual profit rather than vanity metrics.
Avoiding your business numbers can leave you without clarity and direction, and quite frankly make it seem impossible to achie...2023-05-3049 minTIQUE Talks24. How Imposter Syndrome Is Stealing Your IncomeAre you unsure if you’re actually worth your fees?
Do you worry that you don’t know enough about a destination?
Have you ever been envious of another advisor’s luxury bookings?
If you answered “yes”, then this is the episode for you! Robin and Jennifer are discussing the taboo topic of imposter syndrome. Learn how you are cheating yourself out of income from clients and literally taking money out of your bank account. From FAM comparison to confidently showing up on an intake call, imposter syndrome affects all travel advisors at...2023-05-2354 minTIQUE Talks23. How To Recession-Proof Your BusinessIs your business prepared for a recession?
Whether you believe it or not, the Feds have confirmed that a recession is indeed coming. The worst thing that you can do as a business owner is to ignore the signs and assume everything is okay. Very few businesses were adequately prepared to survive the COVID-19 pandemic, and this time we have fair warning.
In this episode, we share ways to prepare (and honestly they’re practices that should be in place all the time) for the economic downturn that is sure to come...2023-05-1650 minTIQUE Talks22. 5 Simple Ways To Legally Protect Your BusinessAs a small business owner, it’s your responsibility to legally protect your business. We get it - when you first start your business, you’re excited and ready to jump right in! The thoughts of actually getting sued aren't in the forefront of your mind.
Unfortunately, Jennifer experienced many lessons learned after going through an IRS audit, being threatened to be sued, and even hit with a copyright infringement settlement. Getting more serious in the beginning could have saved a lot of time, money, and many sleepless nights. Fortunately, she’s now settled into a very l...2023-05-0950 minTIQUE Talks21. How To Get Proposals Faster From Your Suppliers with Kaytee FisherLately, we've been connecting with suppliers and talking a lot about the topic of proposals. They've all agreed that a more comprehensive and collaborative communication approach could shift the entire relationship dynamic in the travel industry.
We understand it can be easy to get caught up in your own processes and wonder why the supplier is taking so long on the proposal. However, as advisors, we could be doing SO much more to help them work quicker and more efficiently!
It's important to realize that the suppliers make or break our cli...2023-05-0255 minTIQUE Talks20. The System That Will Help You Save Time & Make More MoneyToday, we are talking all about a system that allows you to educate your clients BEFORE actually meeting them! It is one of the simplest yet most effective ways to save time, create convenience, and simplify your onboarding process.
By correctly leveraging technology and automations, you can actually enhance the personalization of your client experience without taking away that special touch that only human to human contact can provide.
Tune in to learn the many ways that you can leverage Loom to help educate your clients, such as how you work an...2023-04-2537 minTIQUE Talks19. How To Tap Into Emotions To Improve Your Marketing with Kaytee FisherOne of the most popular requests that we get at Tique is, how to create social media captions. We understand that it can be tricky to create juicy content that captures your audience’s attention. Social media and marketing is definitely not a one-size-fits-all solution!
When deciding on your messaging, you must be aware of who you are as a brand, as well as who you are marketing to. By doing so, this allows you to provoke the types of emotions that you want from your audience. Today we're joined by Kaytee Fisher, the owner of...2023-04-1858 minTIQUE Talks18. Controlling The Chaos Of Managing Concierge-Level Travel Details with Kaytee FisherBooking and planning a trip is easy, right? Not always! We’re tackling one of the biggest challenges that advisors face, which is managing the multitude of small details that go into each trip. This year, travel advisors are experiencing incredibly high demand. This can lead to an unprecedented number of trip details to confirm.
In this episode, we’re talking with Kaytee Fisher, the owner of Origin’s Travel and fellow team member of Tique. Kaytee shares how she seamlessly handles scheduling and confirming bookings, working with VIP clients, and when to hand a chaotic i...2023-04-1153 minTIQUE Talks17. How To Simplify Your Life With Automation with Ashlyn PuckettWe are currently in one of the highest volume years that travel has ever seen. While that’s very exciting, that also means there is more room for error, less time for details, and more on the line than ever before! Automation is something that can REALLY help streamline your client experience, as well as enhance your business.
In this episode, we’re talking with Ashlyn Puckett, the amazing community manager for TiqueHQ. We’re all sharing our favorite things to automate in business that help with email, social media, team management, and more. Yes, clients...2023-04-0444 minTIQUE Talks16. The Importance Of Building An Authentic Brand with Amandolin WebbCreating a brand sounds pretty easy, right? You just pick out some colors, select fonts, and have someone design a logo with your name in it. While there’s nothing wrong with taking a simplified approach to your brand, the process of creating a brand is anything BUT simple. Tique specializes in taking a mere concept and transforming it into a grouping of information that creates the entire interpretation of your company.
In this episode, we’re talking with Amandolin Webb, the creative director and branding genius for Tique. Amandolin shares more about the importance of an...2023-03-2838 minTIQUE Talks15. Choosing A Host Agency That Best Fits You And Your Travel Business with Kaytee FisherSo many advisors join the travel industry and don't give the ‘how’ much thought when they’re first starting. Many people have a dream to have their own independent travel agency without really understanding what goes into it (it’s way more than you think!). When you work with a host agency though, they should be connecting you with people and resources that best support YOUR unique book of business + a contract that mutually benefits both parties. However, it is not the responsibility of your host to create success within your business - that is up to you!
...2023-03-2144 minTIQUE Talks14. Everything Your Future VA Wished You Knew Before Hiring Them with Ashlyn PuckettWe’re not bashful when it comes to sharing the behind-the-scenes of our business. Like every other business owner, we have had our share of mishaps; hiring being one of them! The hiring and onboarding process is a crucial component to having a successful and balanced business. We are so passionate about this topic, because we know the importance of finding and retaining the talent that you've worked so hard to recruit.
In this episode, we’re talking with Ashlyn Puckett, the amazing community manager for TiqueHQ. After learning the travel industry, Ashlyn's role transitioned from...2023-03-1448 minTIQUE Talks13. How To Set Healthy Boundaries With Your Travel Clients with Kaytee FisherOne of our favorite sayings at Tique is, protect your peace. This goes hand-in-hand with one of our favorite topics - boundaries. The reality is, you can’t serve your travel clients properly if you're always playing defense and operating from a reactive state. Boundaries are SO important to instill from the very beginning if you want to be viewed (and treated) as a true professional.
In this episode, we’re talking with Kaytee Fisher, the marketing administrator for Tique HQ and owner of Origins Travel. Kaytee believes in simultaneously creating boundaries and elevating your busin...2023-03-0758 minTIQUE Talks12. Using Proper Branding To Attract Dream Clients with Amandolin Webb (Part 2)When you first get started as a travel advisor, it’s okay to book all the things and figure it out as you go. Niching down can have a really positive impact on your business though! When you’re speaking to everyone, you’re actually speaking to no one. The hallmark of a luxury brand is not being afraid to repel the people who aren’t for them - they’re NOT trying to attract everyone.
In today’s episode, we’re bringing you part 2 with Amandolin Webb, the creative director and branding genius for Tique. Amandoli...2023-03-0233 minTIQUE Talks11. How To Define Your Dream Client & Why It's Important For Your Travel Brand with Amandolin Webb (Part 1)We say it all the time and we're here to say it again - your brand is not JUST your logo. Your brand is the feeling that someone gets when they interact with any part of your company. It should be thought of as an all-encompassing, external perception, and should align well with your personal values. Don’t worry about attracting everyone - exclusivity is key!
In this episode, we’re talking with Amandolin Webb, the creative director and branding genius for Tique. Amandolin has had a passion for entrepreneurship since she was 11 years old (wait...2023-02-2831 minTIQUE Talks10. Why You Need An Email List For Your Travel Business with Kaytee FisherIs your email list non-existent? Does a weekly or monthly newsletter continue to get pushed to the bottom of your to-do list? If so, this is the episode for you! At Tique, we're passionate about creating on-brand marketing that directly and positively impacts your company's bottom line. In fact, our business is largely reliant on regularly communicating through our email lists.
In this episode, Kaytee Fisher (Tique’s Marketing Administrator) joins us to discuss why building your email list is a MUST and shouldn't be something that takes a backseat in your marketing plan. We als...2023-02-211h 06TIQUE Talks9. Top 7 Business Tools For Managing Our Growing TeamWe get it - systems can be intimidating at first. However, organizing your business is critical not only for success, but also for the sanity of you and your growing team.
One of the biggest obstacles for business owners is being able to confidently hand off tasks to someone else. Setting up systems, tools, and streamlined processes will make it easier to hand off tasks while you focus on other areas of your business. Getting to a place of organization doesn't come without hard work and repetition though.
In this episode, we share our top 7...2023-02-1453 minTIQUE Talks8. Choosing The Best CRM For Your Business with Ashlyn PuckettA customer relationship management (CRM) platform is one of the most important tools for a small business. There seem to be so many to choose from, yet it's hard to find one that is capable of EVERY function needed for business. Each CRM has its own strengths and weaknesses. The key is deciding which one is best based on what's most important to you; whether it be reporting, client communications, or task management.
In this episode, we are joined by our community director and resident CRM expert, Ashlyn Puckett, to discuss what goes into choosing t...2023-02-0753 minTIQUE Talks7. How To Detect Client Red Flags & How To Navigate ThemCreating dream trips around the world sounds like a dream job, right? Well, it truly is as long as you also are working with dream clients! Paying attention to red flags is SO important because more than likely that client is not an ideal fit for your business. Also, remember that it is a mutual relationship and the client can also see those red flags. Evaluating your business model and workflows are key to making sure a potential client is the right fit.
We also recognize that everyone has a different idea of a target au...2023-01-3139 minTIQUE Talks6. How To Get Considered For FAM TripsFAM opportunities are not just a chance to sip champagne and stay in fancy hotels. They should be viewed as an opportunity where a supplier is investing in an advisor's education. However, this investment is definitely not one-sided. Advisors who attend FAMs often have to pay for their own flights while stepping away from their business and turning their full attention to site visits, sales meetings, and local experiences.
In this episode, we dive into how you can be considered for more FAMs, as well as how to evaluate if the opportunity is going to p...2023-01-2438 minTIQUE Talks5. How To Implement Or Raise Your Service FeesLast week we discussed why we believe that advisors should consider charging fees, and so today we are back to talk about how to actually implement those fees and- if you are currently charging, how to know when to increase your rates. By the end of this episode, we hope that you will be able to create a plan on how to implement and/ or raise your own service fees.
Today we will cover:
How to implement fees & how to do the math on what you want to make
Creating plans and packages that mat...2023-01-1744 minTIQUE Talks4. Should You Be Charging Fees As A Travel Advisor?Today we're broaching one of the most debated and controversial topics within the travel industry: Fees! So, what made us feel so bold as to tackle this subject? In case you haven't heard, ASTA just officially adopted the philosophy that all advisors should be charging fees for their services. With this shift in the industry, it's time to talk through the benefits of implementing and charging fees. For those who are charging fees already, we're going to talk about what additional fees you may want to implement.
We also talk about:
Why we went f...2023-01-1049 minTIQUE Talks3. Preparing To Go OOO? Do These Things FirstAs travel advisors, it's easy to believe that you need to be on call all the time and that you can truly never take a day off. If you know us, you know that we are big on boundaries and we simply don't prescribe to the philosophy that advisors have to hustle and grind 24/7 to become successful in their business. In fact, we think that by setting boundaries, you become viewed as more professional and respectable by your audience.
Today we are discussing how you can prepare to take a real vacation or go on a FAM a...2023-01-0359 min
TIQUE Talks2. How We Graduated Our Clients & Increased Our Average Ticket SalesToday, we are covering one of our absolute favorite topics, which is how to increase your average ticket sale. We'll be honest, this did not happen overnight for us, but with some consistent marketing and tailoring our message. We were able to gradually attract a new clientele with a more generous budget and elevated style while simultaneously graduating our existing clients into that same category.
So let’s dig in and talk through exactly how we did it.
We also talk about:
Our initial approach to travel was the Airbnb crowd with iti...2023-01-0338 minTIQUE Talks1. So We Launched A Podcast... Here's Why!Welcome to the first episode of TIQUE Talk, where we are going to have no frills conversations about the obstacles we had when we started in the travel industry, and how we took an efficiency based approach to modernize and streamline our business. Through creating boundaries, processes, cultivating relationships, and updating our initial website and logo, we scaled a daily itinerary creation company to a tried and true full service agency with 13 independent contractors and a full time support staff.
If you're looking for advice on how to increase your productivity, work smarter not harder, and level up...2023-01-0348 min