Shows
Reanimated StoriesWhy Most Podcasts Fail (And why you need to have a strategy) with Carl RichardsYou haven't made it in radio until you've been fired at least once."In this episode Roger talks with Carl Richards who talks about his jump from his 25-year career in radio broadcasting to podcastingCarl Richards dismantles the myth that the podcasting market is too saturated for new creators by pointing out a staggering statistic: while businesses compete against over 11 billion websites globally, there are only about 3.5 million podcasts, making audio a far less crowded channel for establishing authority and cutting through the noise.For those ready to launch their own show...
2026-01-2837 min
Reanimated StoriesFractional General Counsel Explained: The Future of Legal Services w/ Michael Ciccolone"Every lawyer that I've proposed this to says I'm crazy. And they're like, why would you ever cut your bill off?"In this episode, Roger Jorns interviews Michael Ciccolone, a corporate tax attorney who is challenging the status quo of the legal industry. Michael breaks down his unique "Fractional General Counsel" model, which offers businesses a dedicated Chief Legal Officer on a subscription basis...saving them from the skyrocketing $1,000+ hourly rates of big firms!We discuss the critical importance of building long-term relationships with legal counsel rather than just treating them as a...
2026-01-2128 min
Reanimated StoriesWhy Most People Screw Up Email Marketing (And How to Fix It) w/ Ely Delaney"The money isn't in the list... the money is in your RELATIONSHIP with the list."Most people think email marketing is just spamming "buy now" buttons until someone clicks.In this episode of Reanimated Stories, Roger sits down with email strategist Ely Delaney to debunk the myth that "email is dead." Ely shares his proven system for nurturing leads that allowed him to close a deal 10 years after first meeting a prospect!We dive deep into why your "Call to Action" shouldn't always be "Buy My Stuff," how to...
2026-01-1537 min
Reanimated StoriesWhy Everyone Needs a PAL: Bridging the Gap Between Leaders and Employees"I love to have fun. I think that it's important and adults have stopped playing."Roger is joined by Melinda Stallings, known widely as "The Positive Consultant." Melinda is on a mission to impact the world one individual at a time by helping people rediscover their internal greatness.Together, they dive into:The Power of Reframing: How to look for the "gifts" even in difficult business climates.Disrupt HR Austin: What makes this event an "experience" rather than a conference, and how it connects professionals through high-energy storytelling.The Leadership Gap: Why...
2026-01-0731 min
Reanimated StoriesBecoming a Connector: My 2026 (and beyond) Plan for Intentional Growth Are you going into networking events hunting for your next client, or are you looking to build lasting relationships? In fact, are you building relationships at all? Whether in business or in life, and if so how are you doing it, by focusing on yourself or others?In this special solo episode to kick off the New Year, I talk about becoming a true "connector."Inspired by the book The Go-Giver, I look at the 5 transformative laws that shift the focus from "what can I get?" to "what can I give?" ...
2026-01-0123 min
#MeetCoolPeopleMCP111: Why Your Website Needs a Story, Not Just a Pretty Design w/ Roger JornsThis episode of the #MeetCoolPeople Podcast was one I couldn’t wait to share. Roger Jorns from Reanimation Design joined me for an honest conversation about websites, business growth, and why every contractor, coach, and consultant needs clarity online.
We looked back at our web design roots, trading stories about the days of hand-coding, Netscape Navigator, and Dreamweaver. It’s wild how websites have changed over the years, and Roger Jorns broke down what actually matters now.
If you’ve ever wondered why your site isn’t getting results, or what “a website should do” besides just...
2025-12-3136 min
Reanimated StoriesStop Being the Frog in Boiling Water! Leadership, Burnout & Star Wars w/ David CarrAre you a subject matter expert who struggles to manage people?In this episode, Roger Jorns interviews David W. Carr, founder of Steward Your Business. David specializes in helping professionals in technical fields—like architecture, engineering, and construction—transition from being "doers" to being effective leaders.David discusses the danger of becoming the "frog in boiling water" by ignoring the rising pressure of business life. We explore the necessity of holistic health—physical, spiritual, and emotional—and how it directly impacts your bottom line. David also shares how he balances his intense...
2025-12-2427 min
Reanimated StoriesStop Losing 10% of Your Profits to Credit Card Fees w/ Trey Rush"At best, you have a 45% chance of winning [a dispute]. It's less than a coin flip."Did you know that Stripe, Square, and PayPal can freeze your funds for up to 6 months with zero warning? In this episode of Reanimated Stories, Roger sits down with Trey Rush of PayTech Plus to expose the dark side of "faceless" payment processors.Trey explains why the algorithm is actually underwriting your business after you start processing transactions—like inviting everyone onto a cruise ship and then kicking half the passengers off once you're out to...
2025-12-1731 min
Business RoundtableHow Storytelling and Web Design Power Business GrowthWhat happens when a lifelong Star Wars fan turns his creative energy toward helping business owners tell better stories?In this episode, David W. Carr of Steward Your Business sits down with Roger Jorns, founder of Reanimation Design, fellow Success Champion Network member, and the creative mind behind the new LightsideCollectibles.com redesign. Roger shares how faith, humor, and storytelling shape his approach to design and how any small-business owner can transform their website into their best salesperson.You’ll learn:• Why clarity beats complexity in marketing• The three questions every website must a...
2025-12-1141 min
Reanimated StoriesThe "Football Team" Marketing Strategy & Scaling an Agency at 23 with Michael Beltran"There is no blueprint to success on social... it truly is sort of a blank canvas place."In this episode, Roger interviews Michael Beltran, founder of Flash Marketing. Michael opens up about his journey from a 23-year-old with a psychology degree to running a successful marketing agency with a team of five.They discuss the critical difference between Organic Social (content creation) and Paid Social (lead generation), and why Michael believes you must touch the entire funnel to succeed.You will also learn his unique philosophy on...
2025-12-1031 min
Reanimated StoriesHow AI Art Healed My Brain (And How to Fix Your Business) w/ Rachael GarnettIs it possible to be "human-first" when talking about Artificial Intelligence?In this episode, Roger Jorns is joined by Rachael Garnett, founder of Eaas AI. Rachael shares her incredible personal journey of using AI art generation to recover from neurological memory loss caused by chronic Lyme disease .We move from the personal to the practical, discussing how businesses are getting AI wrong by trying to do too much, too fast . Rachael breaks down her "Activation, Integration, and Mobilization" framework , explaining why you should ignore the hype telling you you’re "behind" and instead focus on sm...
2025-12-0321 min
Reanimated StoriesAgile HR, Human-Centered Design & The "Squirrel Suit" Leap with Mindy HoncoopIn this episode, Roger Jorns interviews Mindy Honcoop, an HR strategist with over 25 years of experience ranging from Microsoft to startups. Mindy shares her unique journey from social work to corporate HR, revealing how the skills she learned working with juvenile offenders translate directly to modern Agile project management.We discuss the critical difference between "transactional HR" (payroll and benefits) and "strategic HR" that aligns people with business goals. Mindy also opens up about her personal leap of faith—putting on a "squirrel suit" to jump into the world of fractional advising—and the creation of t...
2025-12-0323 min
Reanimated StoriesRenting a CTO, Fixing Bottlenecks & The Dangers of AI with Jaime BarrazaIn this episode, Roger Jorns interviews Jaime Barraza, founder of Rogue 41. Jaime is a Fractional CTO who helps businesses that have outgrown their "DIY" phase but aren't ready for a full-time executive.We discuss the critical difference between having "tech" and having "tech leadership." Jaime breaks down his approach to securing businesses by starting with a simple inventory of "stuff," and explains how to use the "Theory of Constraints" to find the actual bottleneck in your operations before you waste money on automation.If you are tired of being the "Chief Googler" for your company's...
2025-12-0322 min
Reanimated StoriesBridging the Gap: Youth Homelessness & Community Collaboration w/ Rob DyerIt takes a village to raise a child, but who organizes the village?In this episode, Roger Jorns interviews Rob Dyer, CEO of The Georgetown Project. For nearly 30 years, this organization has been the "connective tissue" between the city, the school district, and the community to support children from birth to career.Rob opens up about his time as a high school principal and the specific student stories—including one young man living on his own—that convinced him to move into nonprofit leadership. We discuss the vital work of "The Nest," which serv...
2025-12-0324 min
Reanimated StoriesShared Risk, "Temu Hormoz," & Why Consultants Are Cowards with Alex from ModusIn this episode, Roger Jorns interviews Alex from Modus about reimagining the finance division of small businesses. Alex explains why traditional bookkeeping often fails owners by looking backward at taxes rather than forward at strategy.We discuss the Modus philosophy of "Shared Risk," where they refuse to de-risk their engagements, often working on success fees or contingency models to align with their clients' growth. Alex also shares a case study of saving a nonprofit from predatory debt by working for free for five months , and why "destruction" is a necessary part of business creation.
2025-12-0325 min
Reanimated StoriesWhy Your Core Values Don't Belong in the Bathroom | Change Management 101 w/ Sarena DiamondIf you aren't changing, you aren't growing—but why is leading change so difficult?In this episode, Roger Jorns interviews Sarena Diamond of Diamond Solutions Group. Sarena is a fractional executive (not a coach) who helps leaders navigate chaos, acquisitions, and reorganizations.Sarena challenges the traditional consulting model by arguing that leaders shouldn't create dependencies on experts; instead, they should build the capability to handle the next change themselves. We discuss the "three steps" of successful change: building belief, enabling behaviors, and sustaining culture.Plus, we...
2025-12-0327 min
Reanimated StoriesHow to Build a Brand Foundation (Beyond Just a Logo) w/ Emily RosalesDo you think branding is just a logo?Does your business have a solid foundation or are you just "throwing spaghetti at the wall" with your marketing?In this episode, Roger Jorns interviews Brand Strategist Emily Rosales about the vital difference between visual branding (logos) and foundational branding (values and story).Emily opens up about her previous career in the mortgage industry, explaining how a misalignment in culture led her to pivot toward a career focused on impact and legacy. She breaks down her methodology for helping business owners...
2025-12-0321 min
Reanimated StoriesWelcome to Reanimated Stories w/ Roger JornsJoin Roger, the host of Reanimated Stories, every week as he interviews fascinating business owners and learns more about their story!Discover who they are, what they do, and how to connect with them. Roger also does solo episodes where he talks about an interesting subject (hint: not himself) that can help you grow in your business.Tune in weekly to learn, connect, and grow through engaging stories!
2025-12-0300 min
Texas HRS1-E22: James Reidinger and the Hairy Sandwich.In this episode, Roger Jorns chats with James Reidinger about his talk at Disrupt HR Austin 2025. James, with over 20 years of experience in market research and HR, shares insights on his career journey, the importance of branding in HR, and his unique concept of 'The Hairy Sandwich.' They discuss the challenges of managing employee expectations, the importance of transparent communication, and the role of reviews on platforms like Glassdoor in shaping company reputation. James also talks about his side business, Gringo Face Designs, where he combines his HR and marketing expertise to help small bu...
2025-10-1625 min
Behind The Athletes#120: Top Trainer Jörn Wolf - Warum ist Geld kein Antrieb für Dich?In dieser Folge:Jörn war langjähriger Pressesprecher des HSV und erlebte er zahlreiche Trainer hautnah – von Klaus Toppmöller über Thomas Doll bis hin zu Bruno Labbadia. Doch Jörn wollte mehr und wechselte 2017 an die Seite von Cheftrainer Roger Schmidt. Gemeinsam formten sie erfolgreiche Mannschaften bei Bayer Leverkusen, Beijing Guoan, PSV Eindhoven und zuletzt Benfica Lissabon.Im Gespräch gewährt Jörn einzigartige Einblicke in die Komplexität und Herausforderungen des Trainerjobs im Profifußball. Er verrät, wie entscheidend emotionale Nähe, menschliche Führung und individuelle Wertschätzung für den Erfolg auf...
2025-07-181h 36
Texas HRS1-E15 3.0 Speakers Series: Roger JornsHR has a powerful tool that should be used to its full potential... Their company website.A wonderful conversation with DisruptHR Houston 3.0 Speaker Roger Jorns on how HR can get the most out of their website and other online tools for employee onboarding, integration and engagement.You can learn more about Roger at: https://www.linkedin.com/in/roger-jornsSpecial shout out to our amazing 3.0 Sponsor UKG: https://www.ukg.com
2025-04-1125 min
BrandedCrafting the Perfect Website: Roger Jorns on SEO and Design StrategiesWelcome back to Branded: your comprehensive guide to creative branding.
On this episode, we dive deep into the intricacies of web design and SEO. We are thrilled to be joined by Roger Jorns, the founder of Reanimation Design, a web design and marketing company specializing in SEO and better website design. Roger brings a wealth of knowledge and experience in helping businesses get found on Google and structuring websites to effectively tell their story.
We met Roger at the Badass Business Summit (BABS), and his insights tie directly into our goals for 2025, emphasizing the critical role a well-designed website plays...
2025-01-2135 min