Shows
Winn TucsonGuests - Ted Maxwell, Andy RossGuests - Ted Maxwell, Andy Ross
Kathleen Winn hosted a lively and in-depth discussion on the future of transportation infrastructure in Pima County, focusing on Propositions 418 and 419—the renewal of the Regional Transportation Authority’s half-cent sales tax for another 20 years. Her primary guest, Ted Maxwell, president and CEO of the Southern Arizona Leadership Council and a member of the RTA board, made a strong case for passage. The conversation tackled voter concerns head-on: trust, accountability, project delivery, and what happens if the measures fail.
Patriotic rock artist Andy Ross joined to discuss his multifaceted care...
2026-02-061h 30
Blues From The Ouse with Paul Winn, Ben Darwin and Angie Howe.#304 Blues From The Ouse on Jorvik Radio with Paul Winn, Ben Darwin & Angie Howe 03.12.25.mp3Blues From The Ouse #304 – Coffee & Sugar MamasThis week’s episode blends fresh blues releases with timeless themes. Hear new tracks from Lil’ Magic Sam, Ben Rice, Kingfish and Mississippi Heat, then explore the blues’ long love affair with coffee — from Canned Heat to Mississippi MacDonald and Humble Pie. We serve up three different takes on Sugar Mama, plus listener requests featuring The Black Keys, Rory Gallagher, Freddie King, Doctor Ross and more. Add in Yorkshire gig round‑ups and a nod to the York Blues Festival 2026, and you’ve got two hours of wit, history, and community spirit.Playlist...
2025-12-041h 48Winn TucsonGuests - Sheriff Ross Teeple, Michael F. McNamara, Meg Swain, Lisa Von GeldernGuests - Sheriff Ross Teeple, Michael F. McNamara, Meg Swain, Lisa Von Geldern
The law enforcement community recently gathered to honor Officer Gabriel Facio of the Apache Junction Police Department, who died after being shot in the line of duty.
Michael McNamara, author of "From Trauma to Joy: Life-Changing Lessons that Fellow U.S. Marines Taught Me After Traumatic Events Occurred in My Life," shared insights on the suicide epidemic and proposed solutions based on his extensive work with veterans.
The housing market remains a critical concern for many Americans, and Meg Swain...
2025-06-171h 30Winn TucsonGuests - Arron Stevenson, Dave Smith, Ross Teeple, Brian ParkerGuests - Arron Stevenson, Dave Smith, Ross Teeple, Brian Parker
Kathleen Winn discussed critical border security issues with intelligence analyst Aaron Stevenson.
Four astronauts arrived at the International Space Station aboard SpaceX Crew Dragon, finally providing a way home for two NASA astronauts who have been stranded there since June 2024.
Dave Smith, a law enforcement trainer and former officer known as "Buck Savage," emphasized how narcotics trafficking adapts to enforcement efforts.
Pinal County Sheriff Ross Teeple joined the show to discuss the impact of the border wall and immigration policies.
2025-03-181h 322024-12-1153 minBlues From The Ouse with Paul Winn, Ben Darwin and Angie Howe.#194 Blues from The Ouse on Jorvik Radio with Paul Winn, Ben Darwin & Angie Howe 13.09.23Featuring...Five Points Gang - All In AllBob Corritore & Friends - Somebody Put Bad Luck On MeMick Clarke - DimplesDom Martin - Howlin'The Blues Express - Monkey On My BackThe Blues Express - Bird Of PreyRobin Trower ft Sari Schorr - BurnTOMMY CASTRO & The Painkillers - Enough Is EnoughThe Rolling Stones - Honky Tonk WomanZZ Top - Jesus Just Left ChicagoDr. Feelgood - Riot In Cell Block Number 9Little Walter - Sad HoursBison Hip - TradeGhalia Volt - Shout Sister ShoutKeb' Mo' - Am I WrongGary Clark Jr. - NumbThe Mike Ross Band - Face By Your WindowRobert Hill Band...
2023-09-141h 48
CISO Tradecraft®#73 - Wonderful Winn SchwartauWinn Schwartau is a well-recognized icon in the cybersecurity community, and also a dear friend for over 25 years. Always one to stir the pot and offer radical ideas (many of which come true), we discuss Hacker Jeopardy, INFOWARCON, his books "Pearl Harbor Dot Com", "Time-Based Security", and his magnum opus "Analog Security." We speculate on the future of our industry with respect to quantum and probabilistic computing, and after hanging up his pen, looks like he's doing a Tom Brady and writing one more amazing book. **Warning Adult Language**
Winn's Website Link
2022-04-1147 min
CISO Tradecraft®#73 - Wonderful Winn SchwartauWinn Schwartau is a well-recognized icon in the cybersecurity community, and also a dear friend for over 25 years. Always one to stir the pot and offer radical ideas (many of which come true), we discuss Hacker Jeopardy, INFOWARCON, his books "Pearl Harbor Dot Com", "Time-Based Security", and his magnum opus "Analog Security." We speculate on the future of our industry with respect to quantum and probabilistic computing, and after hanging up his pen, looks like he's doing a Tom Brady and writing one more amazing book. **Warning Adult Language**
Winn's Website Link
2022-04-1147 min
Let's Talk to the LordGuest Darrell Winn of SonlifeBroadcast Resurrection SingersGuest Darrell Winn of Sonlife Broadcast Resurrection Singers Topic: DayStar 2 peter 1:19-21Guest DarrellWinn of SonlifeBroadcast Resurrection Singers Topic: DayStar 2 peter 1:19-21
2021-05-2741 min
Travis Makes Money495: Ross Winn | Blogging For the Win!Today I have the pleasure of interviewing the king of online content, Ross Winn. Ross is the founder of https://www.podcastinsights.com/ (Podcasts Insights), the largest podcast education website with over 1M page views per month. When he’s not hosting his show, Podcasting Simplified, he also helps run an equine-therapy non-profit that serves first responders and veterans.
I’m excited to dive right in and grab some awesome nuggets from Ross all around building a winning blog or any asset platform.
Things you will learn in this episode:
[00:01 - 04:03] Opening Segment
I introduce today’s guest, Ross Winn
Founder...
2020-11-1628 minBlues From The Ouse with Paul Winn, Ben Darwin and Angie Howe.#44 Blues From The Ouse on Jorvik Radio with Paul Winn & Ben Darwin 19.08.20Blues From the Ouse with Paul Winn & Ben Darwin on Jorvik Radio.Joshua Pulleyn was our studio guest and gave a blistering performance live in the studio.There are also tracks by Allman Brothers Band, The Mike Ross Band, Samantha Fish, Susan Santos, Colter Wall, JW Jones, Lachy Doley, Black Lark, Ramon Taranco, Muddy Waters, Bacon Fat, The Black Keys, Buddy Guy & Junior Wells, R.L Burnside, Vanessa Collier, Mary Lane, Climax Blues Band & Ruzz Guitar's Blues Revue. Hosted on Acast. See acast.com/privacy for more information.🎙️ That’s a wrap on Blues From The Ouse
2020-09-171h 47
AudienceShould You Try Affiliate Marketing? An Interview with Ross Winn from Podcast Insights
This week on Audience, we’re talking monetization. While many podcasters start their show as a hobby, more times than not, they eventually want to start thinking about how to earn some money from the show.
But rather than focus on every podcast monetization strategy, we’re drilling into one specific method: affiliate marketing. Ross Winn from Podcast Insights is an expert on promoting affiliate products to earn some extra cash. His site is the go-to for all things podcasting–from how to start, grow, and monetize a podcast for beginners.
When you land on Podcas...
2020-08-1327 min
Podcasting SimplifiedWhere To Get Royalty-Free Podcast Music📝 Best Royalty-Free Music & Sound Effects For Podcasts (https://www.podcastinsights.com/royalty-free-music/)My favorite music sites:Shutterstock Music (use code INSIGHTS for 10% off)Premiumbeat💛 Subscribe, Rate & Review in your favorite podcast appDisclosure: Links to other sites may generate us a small commission at no extra cost to you.Support the show
2020-06-2308 minPodcasting SimplifiedBest External Android Microphones📝 Best Android Microphones (https://www.podcastinsights.com/best-android-microphones/)💛 Subscribe, Rate & Review in your favorite podcast app🌱 buzzsproutdeal.comDisclosure: Links to other sites may generate us a small commission at no extra cost to you.Support the show
2020-05-2707 minPodcasting SimplifiedCaptivate Podcast Hosting ReviewCaptivate is doing some really cool things in the podcasting space - let's take a look!➡️ Start a free trial of Captivate (https://www.podcastinsights.com/captivate)🗒️ Read the Captivate podcast hosting review (on our sister site) (https://podcasthosting.org/captivate-review/)💛 Subscribe, Rate & Review in your favorite podcast appDisclosure: Links to other sites may generate us a small commission at no extra cost to you.Support the show
2020-04-1818 minPodcasting SimplifiedBest XLR Cables (Often A Weak Link)📝 Best XLR Cables For Microphones (https://www.podcastinsights.com/best-xlr-cables/)💛 Subscribe, Rate & Review in your favorite podcast app🌱 buzzsproutdeal.comDisclosure: Links to other sites may generate us a small commission at no extra cost to you.Support the show
2020-04-0808 minPodcasting SimplifiedBest Webinar Platforms (To Teach, Sell or Train)📝 Best Webinar Platforms (https://www.podcastinsights.com/best-webinar-software/)Webinar Platforms:EasyWebinar (https://www.podcastinsights.com/easywebinar)WebinarNinja (https://www.podcastinsights.com/webinarninja)Demio (https://www.podcastinsights.com/demio)WebinarJam (https://www.podcastinsights.com/webinarjam)EverWebinar (https://www.podcastinsights.com/everwebinar)💛 Subscribe, Rate & Review in your favorite podcast app🌱 buzzsproutdeal.comDisclosure: Links to other sites may generate us a small commission at no extra cost to you.Support the show
2020-04-0220 minPodcasting SimplifiedFree Podcaster & Creator Resources For COVID-19📝 https://www.podcastinsights.com/free/Here are some resources available for podcasters (new or existing), creators, and small businesses during this time of uncertaintyMonetary HelpConvertKitThey made a Creator fund to help creators in this time of need. They will give up to $500 to help cover anything: rent, child care, groceries, medical, whatever.SBASBA is offering disaster relief loans for small businesses up to $2 million at a 3.75% interest rate (2.75% if non-profit)SoftwareZ...
2020-03-2111 minPodcasting SimplifiedHow To Start A WordPress Blog (Part 2)➡️ $100 Off Power-Up Podcasting Here (https://www.podcastinsights.com/powerup)📝 How To Start A WordPress Blog (https://www.podcastinsights.com/start-a-wordpress-blog/)Podcast Insights About Page (https://www.podcastinsights.com/about/)Contact Form Plugins:WPForms (https://www.podcastinsights.com/wpforms)Gravity Forms (https://www.gravityforms.com/)Contact Form 7Privacy Policy Plugin: Iubenda (https://www.podcastinsights.com/iubenda)Keyword Research Tools:AhrefsUbersuggestKeywords Everywhere (browser plugin)Answer The PublicHeadline Tools:CoSchedule Headline AnalyzerAdvanced Marketing Institute Headline AnalyzerSharethrough Headline Analyzer💛 Subscribe, Rate & Review in your favorite podcast app (https://link.chtbl...
2020-03-1616 minPodcasting SimplifiedHow To Start A WordPress Blog (Part 1)➡️ Enter for your chance to win over $3,000 in prizes (https://www.podcastinsights.com/pumpup)📝How To Start A WordPress Blog (https://www.podcastinsights.com/start-a-wordpress-blog/)Web Hosts Mentioned:Kinsta (https://www.podcastinsights.com/kinsta)Bluehost (https://www.podcastinsights.com/bluehost)WordPress Themes Mentioned:StudioPress (https://www.podcastinsights.com/studiopress-themes)GeneratePress (https://www.podcastinsights.com/generatepress)SecondLine (https://www.podcastinsights.com/secondline)💛 Subscribe, Rate & Review in your favorite podcast app (https://link.chtbl.com/rate)Disclosure: Links to other sites may be affiliate links that generate us a small...
2020-03-1014 minPodcasting Simplified📣 Giveaway: Pump Up Your Podcast ($3k+ in prizes)➡️ Enter for your chance to win over $3,000 in prizes (https://www.podcastinsights.com/pumpup) designed to help you pump it up. The package includes:One annual Pro subscription to Castos podcast hosting platform. Enjoy advanced features like automatic YouTube republishing and more in-depth audience insights.Two months of full-service podcast production and editing services. Send your raw audio files to Castos and our expert audio engineers will create professional episodes to wow your audience.Lifetime access to Podcast Insight’s Podcast Website Launchpad course. Finally, start or improve your p...
2020-03-0304 minPodcasting SimplifiedKinsta WordPress Host Review (What I Use)📝 Kinsta Review (https://podcastingsimplified.com/kinsta-review)➡️ Check out Kinsta here (https://www.podcastinsights.com/kinsta)Other recommended services mentioned:Bluehost (https://www.podcastinsights.com/bluehost)Shortpixel (https://www.podcastinsights.com/shortpixel)💛 Subscribe, Rate & Review in your favorite podcast app (https://link.chtbl.com/rate)🌱 buzzsproutdeal.com (http://buzzsproutdeal.com/)Disclosure: Links to other sites may be affiliate links that generate us a small commission at no extra cost to you.Support the show
2020-02-2520 minPodcasting SimplifiedRode NT-USB Mini First ImpressionsPre-order the Rode NT-USB Mini on B&H HereI recommend getting a stand to go with the mic.Check out our guides on Tabletop Stands and Boom Arms.Support the show
2020-02-1906 minPodcasting SimplifiedBest WordPress Themes For Podcasters📝 Best WordPress Themes For PodcastersWordPress Themes Mentioned:SecondLine ThemesGumboDixieBoldenSatchmoTusantPodcasterStudioPress ThemesGeneratePressAdditional Resources:WordPress HostingWordPress PluginsEmail Service ProvidersPodcast Hosting💛 Subscribe, Rate & Review in your favorite podcast app🌱 buzzsproutdeal.comDisclosure: Links to other sites may be affiliate links that generate us a small commission at no extra cost to you.Support the show
2020-02-1810 minPodcasting SimplifiedAudio-Technica ATR2100 Review📝 Audio-Technica ATR2100-USB Review💛 Subscribe, Rate & Review in your favorite podcast app (https://link.chtbl.com/rate)🌱 buzzsproutdeal.com (http://buzzsproutdeal.com/)Disclosure: Links to other sites may be affiliate links that generate us a small commission at no extra cost to you.Support the show
2020-02-1109 minPodcasting SimplifiedBest Podcast Equipment (A Little Bit Of Everything)📝 Best Podcast EquipmentPodcasting Gear:ComputerLaptopAll-in-one & towerMicrophonesUSB MicrophonesXLR MicrophonesDynamic MicrophonesCondenser MicrophonesPodcasting MicrophonesAudio InterfaceMixerPop FilterHeadphonesMic StandsBoom ArmsTabletop Mic StandsShock MountMicrophone CablesEditing Software (DAW)Podcast HostingWordPress HostingHow To Start A WordPress Blog🌱 buzzsproutdeal.comDisclosure: Links to other sites may be affiliate links that generate us a small commission at no extra cost to you.Support the show
2020-02-0423 minPodcasting SimplifiedBest Email Marketing Services For Podcasters➡️ Get 100 Subscribers on ConvertKit's Free Plan📝 Best Email Marketing Services For Podcasters & BloggersEmail Service Providers Mentioned:ConvertKitActiveCampaignDripAWeberMailchimp💛 Subscribe, Rate & Review in your favorite podcast app🌱 buzzsproutdeal.comDisclosure: Links to other sites may be affiliate links that generate us a small commission at no extra cost to you.Support the show
2020-01-2814 minPodcasting SimplifiedBest External iPhone Microphones📝 Best iPhone Microphones📝 Smartphone Mounts & Tripods💛 Subscribe, Rate & Review in your favorite podcast app🌱 buzzsproutdeal.comDisclosure: Links to other sites may be affiliate links that generate us a small commission at no extra cost to you.Support the show
2020-01-2115 minPodcasting SimplifiedBest Podcast Directories (Submit To These)📝 Best Podcast Directories💛 Subscribe, Rate & Review in your favorite podcast app🌱 buzzsproutdeal.comDisclosure: Links to other sites may be affiliate links that generate us a small commission at no extra cost to you.Support the show
2020-01-1410 minPodcasting SimplifiedDomain Name Tips For Your Podcast📝 How (And Why) To Register A Domain Name For Your PodcastResources Mentioned:➡️ Namecheap➡️ Bluehost💛 Subscribe, Rate & Review in your favorite podcast app🌱 buzzsproutdeal.comDisclosure: Links to other sites may be affiliate links that generate us a small commission at no extra cost to you.Support the show
2020-01-0709 minPodcasting SimplifiedHow To Screen Podcast Guests📝 How To Screen Podcast Guests Article by Andrew Allemann💛 Leave A Rating & Review on Apple Podcasts🌱 buzzsproutdeal.comDisclosure: Links to other sites may be affiliate links that generate us a small commission at no extra cost to you.Support the show
2019-12-3110 minPodcasting SimplifiedHow To Level-Up Your Podcast In 2020The reason I’m so passionate about helping people start and grow a podcast the ripple-effect it can have.By helping you get started, your listeners are learning to cope with anxiety, suicide, learn about religion, hear another political perspective, learn a new skill, grow a business, and so much more!And I want to hear not only your success story, but the feedback and success you receive from your listeners. And I’m here to help you every step of the way.I love that something like podcasting can...
2019-12-2406 minPodcasting SimplifiedGifts For Podcast Lovers (2019)Check out the Gifts For Podcast Lovers blog post hereGifts:Sennheiser HD 598 CsSony WH1000XM3 ($72 off)Apple AirpodsSonos One (Gen 2) Smart Speaker ($30 off right now)Ultimate Ears BOOM 3iTunes Gift Card: Physical or EmailSpotify Gift CardAudibleLast-Minute Gifts On Amazonbuzzsproutdeal.comDisclosure: Links to other sites may be affiliate links that generate us a small commission...
2019-12-1907 minPodcasting SimplifiedBlue Yeti Microphone ReviewThe Blue Yeti microphone works great in many recording situations and offers a ton of useful features for the price.Read the full Blue Yeti ReviewGet the Blue Yeticaster Bundle (Mic, Boom Arm & Shockmount)Support the show
2019-12-1710 minPodcasting SimplifiedGift Guide For Podcasters (2019)Check out the Podcaster's Gift Guide here!Support the show
2019-12-1011 minPodcasting SimplifiedCyber Monday ONLY Deals For Podcasters 🛍️See all the Cyber Monday Deals hereSPI-Ber Monday from Pat Flynn (click here to see all deals here)Remember to put in the coupon code Holiday2019 to get the discount and free limited-edition t-shirt. Here is the pricing:Smart from Scratch: $149 (regular price: $249)1·2·3 Affiliate Marketing: $399 (regular price: $699)Power-Up Podcasting: $599 (regular price: $799)Amp’d Up Podcasting: $699 (regular price: $999)Sign up for any of the above or the 4-course bundle here!Smar...
2019-12-0209 minPodcasting SimplifiedBlack Friday Deals For Podcasters (2019 Edition) 😍Black Friday Deals Page (go here for more most up to date deals)Adobe CC Suite 40% Off (Ends Nov 29)B&H Photo DealsAmazon DealsBluehost (26-70% off)WPEngine (5 months free!)SecondLine Themes 25% off (use code PODCASTINSIGHTS25)Resonate Recordings: Get free Amazon gift card and other bonuses with 10+ episode creditsInteract quiz software 20% off (use code SOTHANKFUL)Teachable Black Friday (all-in-one course platform)OptinMonster 35% off (use code BF2019)WPForms 60...
2019-11-2615 minPodcasting SimplifiedBest Podcast Microphones For Great Audio (All Budgets) 🎤2019 Black Friday / Cyber Monday Deals Live Now:20% Off Interact Quiz SoftwareOptinMonster Free Macbook Pro GiveawayB&H Pro Audio Deals (awesome deals live now)Amazon DealsAdobe Creative Cloud 40% Off (not mentioned in episode)Recommended Podcast Microphone:🎤Audio-Technica ATR2100-USBReviews:ATR2100 ReviewPodMic Review🗒️Best Podcast Mics Blog Post💛Leave A Rating & Review on Apple PodcastsSupport the show
2019-11-1917 minPodcasting SimplifiedBest Podcasting Courses (Free & Paid) 📖Podcasting isn’t too hard to learn, but there are quite a few steps you will need to follow in order to start a podcast.Following a proven podcasting course will teach you everything you need to know in a step-by-step fashion.Podcast Courses Mentioned:✉️Free "How To Start A Podcast" Email CoursePower-Up Podcasting by Pat FlynnPodcasters’ Paradise by John Lee DumasPodcast Success Academy by Mark AsquithHow To Start A Podcast (Podcast...
2019-11-1209 minPodcasting SimplifiedSimplecast Review 🎣We're taking a close look at the Simplecast 2.0 podcast hosting platform in this episode.➡️Sign up for Simplecast here (use promo code INSIGHTS for 50% off for 2 months)💛Leave A Rating & Review on Apple PodcastsSupport the show
2019-11-0510 minPodcasting SimplifiedBuzzsprout Review 🌱We're taking a look at Buzzsprout podcast hosting in this episode and review.➡️Sign up and get a free $20 Amazon gift card here🗒️Check out the written review here💛Leave A Rating & Review on Apple PodcastsSupport the show
2019-10-2911 min
How To Start A Podcast by Podcast InsightsHow To Start A Podcast (Part 9/9)I put "launch" in quotes because this step is really all about submitting your podcast to iTunes (Apple Podcasts).
That means that when Apple accepts it, your show will be live and officially launched, even if no one knows about it.
As a bonus, we'll talk about growing your show in a couple days.
It's possible you already figured this step out by clicking the iTunes & Directories tab in your Buzzsprout dashboard, but if you haven't yet, it's easy!
You will need to create an Apple ID if you don't...
2019-05-1406 minHow To Start A Podcast by Podcast InsightsHow To Start A Podcast (Part 8/9)You will need to upload your episodes to a podcast hosting platform.
This is also the place where you will enter your podcast details and cover art we talked about a few days ago.
Action Step: Sign up for Buzzsprout, enter your podcast settings, and upload your first episode.
Use that link above for a free $20 Amazon gift card! :)
Alternative option hosting multiple podcasts: Transistor
Want more info? Check out this list podcast hosting platforms.
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Support this podcast: https://anchor.fm/start-a-podcast/support
2019-05-1407 minHow To Start A Podcast by Podcast InsightsHow To Start A Podcast (Part 7/9)Start by downloading Audacity (it's free and works with Mac or Windows).
Then I recommend following this excellent Audacity tutorial.
Other Links Mentioned:
Ecamm Call Recorder For Skype
Software To Record Remotely
Resonate Recordings
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Support this podcast: https://anchor.fm/start-a-podcast/support
2019-05-1407 minHow To Start A Podcast by Podcast InsightsHow To Start A Podcast (Part 6/9)Your main goals with your podcast cover art should be to:
Stand out
Be easy to read (at different sizes)
Be easy to understand what your show is about
Get people to click and learn more
You'll want to figure out these details:
Podcast Title
Podcast Description
Artist Name
3 Podcast Categories (here's a list to review with some tips)
Explicit or not
Articles On Designing Cover Art:
How to design a podcast cover: the ultimate guide by 99designs
How to Design Stunning Podcast Cover Art That Stands Out in iTunes by Buzzsprout
Canva
2019-05-1412 minHow To Start A Podcast by Podcast InsightsHow To Start A Podcast (Part 5/9)It's time to invest in some equipment.
Audio quality is more important than most people realize - poor audio quality will quickly turn people off, even if they can't specifically name why.
And you don't have to spend a ton to get amazing audio quality!
Podcast Starter Kit Equipment Guide
Grab the free How To Start A Podcast 10-day email course here
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Support this podcast: https://anchor.fm/start-a-podcast/support
2019-05-1414 minHow To Start A Podcast by Podcast InsightsHow To Start A Podcast (Part 4/9)Today we're going to talk about Show Format.
There are many different styles and formats you can choose - and many people will combine formats (i.e. a solo episode one day, an interview episode another day).
There isn't a right or wrong way to go here - and many shows evolve and change over time to include other formats or segments.
Action Step: Decide on an initial podcast format and outline the segments you will include.
Grab the free How To Start A Podcast 10-day email course here
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2019-05-1411 minPodcasting Simplified13 Ways To Promote A Podcast 📈There are tons of different ways to promote a podcast.Some are fairly easy and don’t require a lot of effort, while some might take a bit more time.I’ve tried to include a variety of different podcast marketing tactics so that you can pick and choose what makes sense for you.I recommend choosing one or two simple podcast promotion methods (the first 2 are great starting points if you don’t already do them) and then coming back to add methods to your marketing mix.✉️Free "How To Start A Po...
2019-05-0525 minHow To Start A Podcast by Podcast InsightsHow To Start A Podcast (Part 3/9)Quick Recap - At this point we’ve:
Come up with ideas we want to talk about and chosen one broad topic.
We’ve done research on episode ideas.
Before you continue, ask yourself: “Does this interest me? Is this something I could see myself talking about or teaching for several years? Will this cost a lot of money? Is the interest in this growing or underserved?”
If Yes, let’s move on!
Action Step: Register a domain name (the .com) for your podcast. You can register with Namecheap.
Tips on choosing a...
2019-05-0208 minHow To Start A Podcast by Podcast InsightsHow To Start A Podcast (Part 2/9)Based on the broad topic we chose yesterday, we are going to do a little research.
We are looking for more specific episode and topic ideas that people will be excited to hear...
Listen for little-known tips to come up with amazing episode ideas.
Action Step: Write down a list of 10+ episode ideas. In addition, could you easily come up with at least 100 different episode or topic ideas?
Grab the free How To Start A Podcast 10-day email course here
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Support this podcast: https://anchor.fm/start-a-podcast/support
2019-05-0209 minHow To Start A Podcast by Podcast InsightsHow To Start A Podcast (Part 1/9)So you're thinking about starting a podcast?
I get a lot of messages from people looking to start a podcast, but they don't know:
Where to start
What to podcast about
What equipment to use
How to get on iTunes
and many other questions
Maybe you're wondering those same things...
That's OK.
Just don't let those questions hold you back from getting started.
In this episode we'll go through a series of exercises to help you nail down a topic that:
You will have plenty of content for
...
2019-05-0209 minPodcasting SimplifiedHow To Create A Private Podcast 🤐Private podcasts are a great way to share company-wide messages with your organization or give access to a special feed for memberships (an advertising-free feed for example)Top Private Podcast Hosting Options:TransistorPodbeanPatreonOther Private Podcast Options:uStudioStoryboardOther links mentioned:Start A Podcast GuideWSJ Article on private podcasts (paywall)🗒️Create A Private Podcast blog post💛Leave A Rating & Review on Apple PodcastsSupport the show
2019-04-2610 minPodcasting SimplifiedPodcasting Deals, Coupons & Promo Codes 🎉Podcasting Deals PageHow To Start A WordPress Blog (with details on Bluehost)💛Leave A Rating & Review on Apple PodcastsSupport the show
2019-02-1310 minPodcasting SimplifiedEquipment & Software I Use For The Podcasting Simplified PodcastSoftware:BuzzsproutAuphonicGarageBand / Logic ProEquipment:Started w/ a Blue Yeti (but don't recommend)If starting today: ATR2100 or Samson Q2U (USB & XLR)I have a separate article specifically for dynamic mics if you want to check it outStart using USB if you're solo.Then you can upgrade the audio quality simply by adding an audio interface and using the XLR connection.A further upgrade is to add a Cloudlifter CL-1 or Cloudlifter ZWhat I Use Now:Rode Procaster MicrophoneCloudlifter ZRodecaster Pro / Rode AI-1 Mixer / InterfaceAudio...
2019-01-1718 minPodcasting SimplifiedThe Software & Tools I Use To Run podcastinsights.comWeb Hosting: Kinsta (see our review of Kinsta)Email Marketing: ConvertKit(see more of the best email marketing services)WordPress / Website:Genesis Themes (WordPress Themes)OptinMonster (Email Opt-ins)Pretty Links (Short Links)Smart Podcast Player (switched to Buzzsprout's player)OneSignal (Push Notifications)Algolia Search (Site Search Plugin)ShortPixel (Image Compression)Social Warfare (Social Sharing Plugin)TablePress (Table Creation Plugin)GeniusLink (Amazon Localization)See our post for the best WordPress pluginsOthers:Gusto (Payroll)Quickbooks Online (Accounting)Asana (Project Management)Buffer (Social Scheduling)Canva (Image Creation)Google DocsGSuite...
2019-01-1523 minPodcasting SimplifiedHow To Create Video Teasers, A Fun Podcast Growth TipIn case you didn't know, video is one of the best ways to get seen on social media...A couple reasons are that:The algorithms prioritize itVideo catches the eye and gets you to stop scrollingYou can connect and share more in a small amount of spaceBut you don't want to share your entire podcast episode on social media - people are in a different mindset.What you want to do is create a teaser that gets people interested enough to check out your show (and hopefully subscribe).If you...
2019-01-1004 minPodcasting SimplifiedA Simple Podcast Growth TipYou want to grow your podcast audience and get your listeners to engage with you, right?One of my favorite ways is to include a listener Q&A segment in your show. You could also make it a listener comment segment or a segment where you read reviews.Sounds simple, but this tactic can be powerful. I'll explain:Ask people to tag or @ you on social when they ask questions (friends and followers will be able to find you and learn more)People like to hear their names spoken online - so once you...
2019-01-0804 minPodcasting SimplifiedHow To "Launch" Your Podcast [Day 10]I put "launch" in quotes because this step is really all about submitting your podcast to iTunes (Apple Podcasts).That means that when Apple accepts it, your show will be live and officially launched, even if no one knows about it.As a bonus, we'll talk about growing your show in a couple days.It's possible you already figured this step out by clicking the iTunes & Directories tab in your Buzzsprout dashboard, but if you haven't yet, it's easy!You will need to create an Apple ID if you don't have...
2019-01-0606 minPodcasting SimplifiedWhere To Put Your First Podcast Episode [Day 9]You will need to upload your episodes to a podcast hosting platform.This is also the place where you will enter your podcast details and cover art we talked about a few days ago.Action Step: Sign up for Buzzsprout, enter your podcast settings, and upload your first episode.Use that link above for a free $20 Amazon gift card! :)Alternative option: TransistorSupport the show
2019-01-0507 minPodcasting SimplifiedIt's Time To Record Your First Episode [Day 8]Start by downloading Audacity (it's free and works with Mac or Windows).Then I recommend following this excellent Audacity tutorial.Other Links Mentioned:Ecamm Call Recorder For SkypeSoftware To Record RemotelyResonate RecordingsSupport the show
2019-01-0307 minPodcasting SimplifiedPodcast cover art (and other required podcast details) [Day 7]Your main goals with your podcast cover art should be to:Stand outBe easy to read (at different sizes)Be easy to understand what your show is aboutGet people to click and learn moreYou'll want to figure out these details:Podcast TitlePodcast DescriptionArtist Name3 Podcast Categories (here's a list to review with some tips)Explicit or notArticles On Designing Cover Art:How to design a podcast cover: the ultimate guide by 99designsHow to Design Stunning Podcast Cover Art That Stands Out in iTunes by BuzzsproutCanva99designs...
2018-12-1512 minPodcasting SimplifiedPodcast Equipment You'll Need [Day 6]It's time to invest in some equipment.Audio quality is more important than most people realize - poor audio quality will quickly turn people off, even if they can't specifically name why.And you don't have to spend a ton to get amazing audio quality!Podcast Starter Kit Equipment GuideGrab the free How To Start A Podcast 10-day email course hereSupport the show
2018-12-1414 minPodcasting SimplifiedPodcast Format & Segments [Day 5]Today we're going to talk about Show Format.There are many different styles and formats you can choose - and many people will combine formats (i.e. a solo episode one day, an interview episode another day).There isn't a right or wrong way to go here - and many shows evolve and change over time to include other formats or segments.Action Step: Decide on an initial podcast format and outline the segments you will include.Grab the free How To Start A Podcast 10-day email course here
2018-12-1311 minPodcasting SimplifiedLet's Choose A Podcast Name [Day 4]Quick Recap - At this point we’ve:Come up with ideas we want to talk about and chosen one broad topic.We’ve done research on episode ideas.Before you continue, ask yourself: “Does this interest me? Is this something I could see myself talking about or teaching for several years? Will this cost a lot of money? Is the interest in this growing or underserved?”If Yes, let’s move on!Action Step: Register a domain name (the .com) for your podcast. You can register with Namecheap.Tips on ch...
2018-12-1208 minPodcasting SimplifiedHow To Plan Your Podcast Episodes [Day 3]Based on the broad topic we chose yesterday, we are going to do a little research.We are looking for more specific episode and topic ideas that people will be excited to hear...Listen for little-known tips to come up with amazing episode ideas.Action Step: Write down a list of 10+ episode ideas. In addition, could you easily come up with at least 100 different episode or topic ideas?Grab the free How To Start A Podcast 10-day email course hereSupport the show
2018-12-1109 minPodcasting SimplifiedHow To Figure Out What To Podcast About [Day 1&2]So you're thinking about starting a podcast?I get a lot of messages from people looking to start a podcast, but they don't know:Where to startWhat to podcast aboutWhat equipment to useHow to get on iTunesand many other questionsMaybe you're wondering those same things...That's OK.Just don't let those questions hold you back from getting started.In this episode we'll go through a series of exercises to help you nail down a topic that:You will have plenty of content forYou're interested inThere is an...
2018-12-1009 minPodcasting SimplifiedBest Remote Interview Software For PodcastingThere are a number of different services that will let you record remote conversations.Skype is a popular way to conduct online interviews and there are several ways to record Skype calls.The issue with Skype is that sound quality is poor, even if all parties have great internet connections.The good news is that there are excellent alternatives to Skype that let you record remote podcast interviews.Top Remote Interview Software:IrisSquadcastShow Notes For Episode 17Support the show
2018-09-2915 minPodcasting SimplifiedBest Podcast Recording & Editing SoftwareLearn about the best podcast recording and editing software. Plus check out some bonus podcast software that will save you time, improve your interview quality, and more...Top Podcast Recording & Editing Programs:Adobe AuditionLogic ProBonus Podcast Software:BuzzsproutEcamm Call Recorder For SkypeMusic Radio CreativeShow Notes For Episode 16Support the show
2018-05-2419 minPodcasting Simplified13 Ways To Make Money Podcasting 💰Thinking of starting a podcast and want to know how podcasters make money?Or do you already have a podcast and are looking for ways to increase your earnings?Good news, there are many different ways to monetize a podcast...Some work well when you are just getting started, and others work best once you're more established and have a larger audience.Either way, you'll find at least one way to make money podcasting no matter what stage you're at.Show Notes For Episode 15Support the show
2018-04-2624 minPodcasting SimplifiedBest WordPress Plugins For Podcasters & BloggersI highly recommend using WordPress for your website whether you’re a podcaster, blogger, or anyone else who wants to consistently reach an audience.WordPress is great in its stock form, but there are many plugins that add functionality or enhance existing functionality.I’ve tried hundreds of different WordPress plugins among many different categories, and this list is personal recommendations on based on what works best, which ones are well supported, and which plugins keep your site running quickly.My Favorite WordPress Plugins:OptinMonsterSocial WarfareConvertKit (Email Service & Plugin)Show Notes For...
2018-04-1228 minPodcasting SimplifiedBest WordPress Hosting For Podcasters & BloggersI consistently recommend having your WordPress site separate from your podcast host. I wanted to go a little deeper and give you my full list of recommendations...My Recommended WordPress Hosts:Kinsta (See our Kinsta Review)DreamHost ($50 Off Coupon)Show Notes For Episode 13Support the show
2018-03-3019 minPodcasting SimplifiedBest Pop Filters (Exciting, I Know!)Pop filters do what their name suggests – they reduce or eliminate popping sounds.In natural speech, certain letters tend to cause your mouth and breath to produce fast-moving air. These plosives typically come from the letters P, T, and K.Try saying the word “podcast” or “pop filter” while holding your hand in front of your mouth – you’ll feel the air.This air can easily overwhelm a microphone, causing distortion and clipping.We definitely don’t want that.So let’s take a look at some of the best pop filters t...
2018-03-2010 minPodcasting SimplifiedBest Interview Microphones (Handheld, Shotgun & Lavalier)There are many different ways to record an interview: outside or inside, sitting or standing, planned or spur-of-the-moment, video or audio-only, and likely more that I haven’t thought of.Each scenario will excel with a certain type of microphone and for planned interviews, people will commonly use a shotgun mic combined with a lavalier mic as a backup.Listen to some of the best options for each type.Show Notes For Episode 11Support the show
2018-03-0924 minPodcasting SimplifiedPodcast Editing & Production ServicesWouldn’t it be nice if you could just record your podcast, wait a couple days, and have a perfectly edited and ready-to-go podcast episode to deliver to your audience?Well, you can!There are a number of podcast editing services that will do just that. But that’s not all. Many of them will implement ID3 tags, create show notes and links, and even upload the episode for you.They can help you choose podcast equipment, design cover art, consult on show ideas, submit to podcast directories.. you name it!The...
2018-03-0114 minPodcasting SimplifiedBest Microphone Boom Arms For PodcastingI have to say that getting a microphone boom arm was one of the best decisions I made for my podcasting studio.Why? Because I can be ready to record so much faster. All I have to do is pull the boom arm toward me and hit record. But it also frees up a lot of space on your desk...Top 3 Microphone Boom Arms:Heil PL-2TRode PSA1K&M 23860Show Notes For Episode 9Support the show
2018-02-2310 minPodcasting SimplifiedWhat Is A Podcast & How Do They Work?Do you know what a podcast is? If you're listening that might seem like a silly question, but how people explain what a podcast is varies greatly...🗒️Show Notes For Episode 8Want to start your own podcast? Join the free 10-day email course here.Tool Of The Day:Music Radio Creative💛Leave A Rating & Review on Apple PodcastsSupport the show
2018-02-1712 minPodcasting SimplifiedJohnathan Dane, Founder of KlientBoost (Clients Include Airbnb, Le Tote, Thinkific & More)This interview with Johnathan Dane was amazing. We covered a ton of stuff in about 45 minutes and he brought a ton of value. I think I learned a few things listening to it again to take these notes.Here’s a highlight of the things we covered:How Johnathan Dane got his start in PPC (it starts with craigslist)Common mistakes with AdWords / Landing PagesNot focusing on the important metrics: close rate, conversion rate, revenueNot tracking revenue & salesIceberg Effect (and why SKAGs are crucial)Why you need to balance lead volume vs lead cost for the hi...
2018-02-1343 minPodcasting SimplifiedBlue Yeti Accessories To Upgrade Your MicThe Blue Yeti microphone is one of the most popular microphones for podcasting...It’s an excellent microphone out of the box, but there are a few things you should get to increase your audio quality and make it easier to use properly.Show Notes For Episode 6Support the show
2018-02-0613 minPodcasting SimplifiedBest USB Microphones For PodcastingUSB microphones are the easiest to use when you want to start podcasting. You basically plug them in and start recording...Learn which ones are best, plus a few other microphone tips & tricksTop 4 USB Microphones:Blue YetiAudio-Technica AT2020USB PLUSAudio-Technica ATR 2100-USBRode NT-USBShow Notes For Episode 5Support the show
2018-02-0119 minPodcasting SimplifiedHow To Record A Podcast With SkypeIt's extremely common to use Skype for podcast interviews. It's free, most people already have an account, and it's easy to use - but there's no built-in recording software...So how do you record your interviews? Listen here.Resources Mentioned:Ecamm Call Recorder For SkypePodcast Launch ContestShow Notes For Episode 4Support the show
2018-01-2510 minPodcasting SimplifiedHow To Upload A Podcast To iTunesIt’s a fairly common misconception that iTunes and other podcast directories host your podcast media files (typically an MP3). You don’t actually upload your podcast episode files to iTunes.Learn how it actually happens...Resources Mentioned:BuzzsproutPodcast DirectoriesShow Notes For Episode 3Support the show
2018-01-2308 minPodcasting SimplifiedBest Podcast Hosting Platforms (Where To Host Your Podcast)Learn about all the best options for podcast hosting, plus some highly recommended services to complement your new podcast...Top 3 Podcast Hosts:BuzzsproutPodbeanBlubrryShow Notes For Episode 2New update: There is some great information on PodcastHosting.orgTool Of The Day:AuphonicSupport the show
2018-01-1528 minPodcasting SimplifiedPodcast Listener StatisticsNew research from Nielsen just came out in their June 2017 ‘State Of The Media: Audio Today 2017’ report so it seemed like a good time to give an update on the podcast listener landscape with updated statistics. Most of the data is the Edison Research report that came out earlier this year.There is both an infographic (with embed code) and a Pinterest image for your sharing needs as well!Show Notes For Episode 1Tool Of The Day:Buzzsprout Podcast HostingSupport the show
2018-01-1213 minPodcasting SimplifiedThanks For Listening + What To ExpectHey and welcome to the Podcasting Simplified Podcast!We’ll be talking all about podcasting – as well as business, marketing, SEO, Facebook Ads, Google AdWords, landing pages, microphones, tech stuff and more.Basically, all the stuff that supports a successful podcast.Don't forget to smash that subscribe button!Support the show
2018-01-1001 min
Paid Insights Podcast: Where We Deconstruct AdWords Ad Campaigns To Learn From Other Companies MistakesPIP 016: Estate Planning AttorneyIn episode 16, we look at the keyword estate planning attorney. Search volume is 5,400 searches per month with an average cost per click of $14.75. All of the results I got were local to the Denver and front-range area of Colorado.
Search & Top AdWords Ads
Estate Planning Attorney Landing Pages
[Law Offices of Karen Brady (Colorado Estate Planning)](http://www.coloradoestateplanning.com/Estate-Planning-Landing-Page_ppc_lp.shtml)
[Jorgensen Brownell & Pepin](http://www.jbplegal.com/Estate-Planning-Lawyer.aspx)
[Baker Law Group](http://www.jbakerlawgroup.com/estate-planning-attorney/)
[Evans Case](http://evanscase.com/wordpress/practice-areas/estate-planning/)
2017-09-1725 min
Paid Insights Podcast: Where We Deconstruct AdWords Ad Campaigns To Learn From Other Companies MistakesPIP 015: Best Website HostingIn episode 15, we look at the keyword best website hosting. The first 2 are listing/review sites that are owned by Endurance International Group that owns all the brands listed on those sites. Check out this [Wikipedia article on EIG](https://en.wikipedia.org/wiki/Endurance_International_Group) to see all the companies they own.
Deal Mentioned
[Dreamhost $25 Off](https://www.paidinsights.com/dreamhost25) (I do get a commission applied to my hosting account, but they subtract $25 because I gave it to you :))
Search & Top AdWords Ads
This image was slightly edited to remove the recommendation box that Google added:
The...
2017-08-1922 min
Paid Insights Podcast: Where We Deconstruct AdWords Ad Campaigns To Learn From Other Companies MistakesPIP 014: Appointment Scheduling SoftwareIn episode 14, we look at the keyword appointment scheduling software. We got a variety of different types of scheduling software, some for larger companies and some for certain industries.
Site Mentioned
[SEMRush](https://www.paidinsights.com/semrush) (sign up for a free trial)
Search & Top AdWords Ads
Appointment Scheduling Software Landing Pages
[QNomy](https://lp-qnomy-scheduling.qnomy.com/)
[Duoserve ScheduFlow](http://try.duoserve.com/scheduling-software/landing/landing1)
[Mindbody](https://software.mindbodyonline.com/mindbody-online)
[AdvancedMD](http://info.advancedmd.com/AdvancedBilling_Overview_MOF.html)
Transcript
Automated By Google
[0:00] Hey in Welcome 2 episode 14 of the Peyton sites podcast where we analyze and deconstruct other...
2017-08-1226 min
Paid Insights Podcast: Where We Deconstruct AdWords Ad Campaigns To Learn From Other Companies MistakesPIP 013: How To Set Up Lead & Call Conversion Tracking In AdWordsIn episode 13, you’ll learn how to set up conversion tracking for lead forms and phone calls, as well as get some insight into how offline conversion tracking works.
Show notes are at [www.paidinsights.com/13](https://www.paidinsights.com/lead-call-adwords-conversion-tracking/).
Links Mentioned
[CallRail Case Study](http://www.callrail.com/blog/callrail-franchise-marketing/)
[AdWords Conversion Tracking Article](https://www.paidinsights.com/adwords-conversion-tracking/) (how to set up and analyze, with screenshots)
Transcript
Automated By Google
[0:00] Hey in Welcome 2 episode 13 of the pay insights podcast where we analyze and deconstruct other companies ad campaign so you can learn what to do.
[0:10] Music.
[0:22] Hey th...
2017-07-1217 min
Paid Insights Podcast: Where We Deconstruct AdWords Ad Campaigns To Learn From Other Companies MistakesPIP 012: Stock Trading AppsFor episode 12, I searched for stock trading apps. What I was originally thinking when searching was a something like the [Robinhood App](https://itunes.apple.com/us/app/robinhood-stock-trading/id938003185?mt=8&at=1000ltXT) (iTunes store) but that’s not what showed up so we have to go with the advertisers that did. If you’re interested, check out this [awesome review of the Robinhood app](https://walletsquirrel.com/robinhood-app-review-saved-420-in-trading-fees/) to learn more about it.
Search & Top AdWords Ads
Stock Trading Apps Landing Pages
[Scottrade](https://www.scottrade.com/LP/thatmoment/index.html)
[TD Ameritrade](https://www.tdameritrade.com/why-td-ameritrade.page...
2017-07-0817 min
Paid Insights Podcast: Where We Deconstruct AdWords Ad Campaigns To Learn From Other Companies MistakesPIP 011: Luxury Garden Furniture UKFor episode 11, I searched for luxury garden furniture uk.
Search & Top AdWords Ads
Luxury Garden Furniture UK Landing Pages
[Bridgman Garden Furniture](https://www.bridgman.co.uk/garden-furniture)
[patioboutique.com](https://www.patioboutique.com/)
[Houseology Garden Furniture](https://www.houseology.com/outdoor-garden/furniture)
[GreatGatherings Outdoor Furniture](http://www.greatgatherings.com/outdoor-furniture)
Transcript
Automated By Google
[0:00] And welcome to episode 11 of the paid insights podcast for we analyze and deconstruct other companies ad campaign so you can learn what to do and what not to do for your business.
[0:12] Music.
[0:21] Thanks for joining me today on the podcast today we’re go...
2017-04-1622 min
Paid Insights Podcast: Where We Deconstruct AdWords Ad Campaigns To Learn From Other Companies MistakesPIP 010: ESA VestsIn episode 10 we look at the search for esa vests. ESA stands for Emotional Support Animal and the most common support animal is a dog. Feel free to learn more about the benefits and [laws of emotional support dogs](https://www.emotionalsupportdog.com/emotional-support-animal-laws/).
Search & Top AdWords Ads
Landing Pages
[United States Dog Registry](http://usdogregistry.org/)
[Chewy (“esa harness” search)](https://www.chewy.com/s?query=esa+harness&query2=dog+harness)
[Working Service Dog](http://www.workingservicedog.com/emotional-support-dog-vests.aspx)
[officialservicedogregistry.com](https://www.officialservicedogregistry.com/purchase-products/)
Transcript
Automated By Google
[0:00] welcome to episode 10 of the paid insights podcast for...
2017-04-0417 min
Paid Insights Podcast: Where We Deconstruct AdWords Ad Campaigns To Learn From Other Companies MistakesPIP 009: Podcast HostingUnofficial Episode Sponsor:
Blubrry Podcast Hosting
Get 1 month free with the promo code: paidinsights. [Sign up here](https://www.paidinsights.com/blubrry).
Search & Top AdWords Ads
The search performed was ‘podcast hosting’. You will need a place to host your .mp3 files and there are many different companies that specialize in hosting podcasts and providing an RSS feed so you can submit your podcast to iTunes and other directories.
If you want to learn more, check out this list of the [best podcast hosting sites](https://www.podcastinsights.com/best-podcast-hosting/).
Landing Pages
[Buzzsprout](https://www.paidinsights.com/buzzsprout)
[Podbean](https://www...
2017-03-3025 min
Paid Insights Podcast: Where We Deconstruct AdWords Ad Campaigns To Learn From Other Companies MistakesPIP 008: Boxing FranchiseIn episode 8 we take a look at the ads and landing pages for the search query boxing franchise. It gets 110 searches per month with an average cost per click of $2.20.
Here’s the search:
Here’s the landing pages:
[9Round Franchising Landing Page](https://www.9round.com/fitness-franchises)
[Title Boxing Landing Page](http://go.titlefranchise.com/title-boxing-club-franchise-facts-infographic)
[Express Franchising](http://expressfranchising.com/)
[FranchiseClique Boxing Franchise Landing Page](http://www.franchiseclique.com/industry/health-and-fitness-franchises/martial-arts-and-boxing-franchises)
Transcript
Automated by Google
[0:00] Welcome 2 episode 8 of the paid insights podcast where we analyze and deconstruct other companies ad campaign so you can learn what to do a...
2017-03-2726 min
Paid Insights Podcast: Where We Deconstruct AdWords Ad Campaigns To Learn From Other Companies MistakesPIP 007: Drywall Repair San DiegoIn the 7th episode, we take a look at the keyword drywall repair san diego.
This search was dominated by large lead resellers. I did this search from Colorado, but it’s not uncommon to look for this type of work for your parent, brother, sister, child, etc. in another state or city.
Here’s the search and the top 4 ads:
Done.com looks like they haven’t updated their ad to the new extended headline ad format.
Extensions seen:
\* Callouts
\* Structured snippets
\* Location
\* Sitelinks
\* Seller ratings (gold star rating)
Here’s the landing pages for drywall repair san diego:
[Houzz Dr...
2017-02-0218 min
Paid Insights Podcast: Where We Deconstruct AdWords Ad Campaigns To Learn From Other Companies MistakesPIP 006: Denver Tire StorageIn the 6th episode, we take a look at the keyword denver tire storage.
This is an interesting industry that looks to make some room in your apartment or garage by allowing you to store your tires offsite.
Several companies offer pickup and delivery for your tires – even from the tire shop – which makes using these services really easy and convenient.
Here’s the search and the top 3 ads:
Extensions seen:
\* Callouts
\* Structured snippets
\* Location
\* Sitelinks
\* Seller ratings (gold star rating)
\* Consumer ratings (out of 10)
Here are the landing pages:
[SquirrelBox Tire Storage Landing Page](https://www.squirrelboxstorage.com/tire-storage)
[A Stor...
2017-01-2510 min
Paid Insights Podcast: Where We Deconstruct AdWords Ad Campaigns To Learn From Other Companies MistakesPIP 005: Renters InsuranceIn the 5th episode, we analyze the keyword phrase renters insurance.
This keyword gets 135K searches per month and is extremely competitive. The average cost per click is around $15.
Here’s the search and the top 4 ads:
Extensions Seen:
\* Callouts
\* Reviews
\* Sitelinks
\* Seller Ratings (star rating)
Here are the landing pages:
[Geico Renters Insurance Landing Page](https://www.geico.com/landingpage/go409/)
[Acuity Renters Insurance Landing Page](https://www.acuity.com/quote/renters-insurance)
[Progressive Renters Insurance Landing Page](https://www.progressive.com/lp/renters/)
[Affordable Home Insurance Landing Page](http://www.affordable-home-insurance.org/?as=c1j1f3100trdeyqdhhmtyamn&kno=2&ver=de...
2017-01-1815 min
Paid Insights Podcast: Where We Deconstruct AdWords Ad Campaigns To Learn From Other Companies MistakesPIP 004: Interview With Johnathan Dane Of KlientBoostThis interview with Johnathan Dane was amazing. We covered a ton of stuff in about 45 minutes and he brought a ton of value. I think I learned a few things listening to it again to take these notes.
Here’s a highlight of the things we covered:
How Johnathan Dane got his start in PPC (it starts with craigslist)
Common mistakes with AdWords / Landing Pages
Not focusing on the important metrics: close rate, conversion rate, revenue
Not tracking revenue & sales
[Iceberg Effect](https://klientboost.com/ppc/adwords-strategy/) (and why SKAGs are crucial)
Why you need to balance lead volume vs le...
2017-01-1243 min
Paid Insights Podcast: Where We Deconstruct AdWords Ad Campaigns To Learn From Other Companies MistakesPIP 003: 16 AdWords Settings To Avoid (Part 3)In the 3rd episode of the Paid Insights Podcast, we cover the last (but not least) of the default settings to avoid:
\* Ad Creation
\* Be sure to create at least 2 ads per ad group.
\* Broad Match Keywords
\* Avoid these for the most part. I recommend you learn more about the [different keyword match types](https://www.paidinsights.com/keyword-match-types-explained/).
\* Modified Broad Match Keywords
\* Much more useful than regular broad match. They’re more like a combination of broad and exact match.
\* Negative Keywords
\* I mention the [negative keyword list](https://www.paidinsights.com/400-negative-keywords/). Grab a copy so you can ex...
2017-01-1208 min
Paid Insights Podcast: Where We Deconstruct AdWords Ad Campaigns To Learn From Other Companies MistakesPIP 002: 16 AdWords Settings To Avoid (Part 2)In the 2nd episode, we continue with the AdWords default settings to avoid.
We cover #8 through #12 of the guide:
\* Ad Rotation
\* Networks
\* Automatic Bidding
\* Mobile Bid Adjustments
\* Delivery Method
Download The 16 Default Settings You Need To Avoid
Grab the full guide to help you avoid these costly mistakes
so you can use AdWords profitably as fast as possible..
Send Me The Guide
Book Mentioned: [#AskGaryVee](http://amzn.to/2iUnAzG)
Leave a rating and review on iTunes for a chance to win a copy!
Thanks for listening.
2017-01-1207 min
Paid Insights Podcast: Where We Deconstruct AdWords Ad Campaigns To Learn From Other Companies MistakesPIP 001: 16 AdWords Settings To Avoid (Part 1)Welcome to the Paid Insights Podcast.
I’m glad you’re here.
In the first episode, we are going through the first 7 AdWords settings to avoid (or use) when setting up your AdWords campaigns:
\* Campaign Type
\* Avoid the default setting here
\* Campaign Sub-type
\* Avoid the default here too – you miss out on:
\* Location Settings
\* Target people in the geographic area that best fits your business.
\* Are they nearby? Looking to visit? Searching from work?
\* Ad Scheduling
\* Target people based on time of day and day of week. For most businesses, I recommend you leave this setting alone until you conversion data c...
2017-01-1210 min