Shows
Ruffells Ad BreakRuffells Ad Break 34 - Anton MathewsIn this episode, we sit down with Anton Matthews, entrepreneur, educator, and cultural advocate, to explore how he’s reshaping Aotearoa’s business landscape. From flipping DVDs in high school to running iconic hospitality brands like FUSH and Tātou Tātou, Anton shares his journey of embedding Te Reo Māori and Te Ao Māori into every facet of his ventures. We dive deep into his entrepreneurial spirit, his drive to normalise Māori culture in mainstream spaces, and the lessons he’s learned balancing whānau values with business growth. Whether you're into startups, social impact...
2025-05-0849 minRuffells Ad BreakRuffells Ad Break 35 - Lucy Pink and Hannah Hardy-JonesIn this episode, we chat with Lucy and Hannah, the dynamic co-founders of Contented, an AI-powered platform redefining how we capture, repurpose, and amplify conversations. From solo startup journeys and chance connections to late-night monkfish-fueled brainstorms, these two founders share how they went from consultancy to product development in just two years.They dive into how their backgrounds in ethical marketplaces and HR shaped their mission to build "boring AI" tech that prioritizes people, privacy, and real-world use cases over hype. Hear about the lessons they’ve learned building a purpose-driven product, their uniq...
2025-05-0843 minRuffells Ad BreakRuffells Ad Break 33 - Ed DonaldsonEd Donaldson, Marketing Manager of Pegasus Bay Winery shares the remarkable story behind one of New Zealand’s most respected family-run wineries. From planting vines with his family in the 1980s to recently winning the top award at the Judgement of London with their Bel Canto Riesling, Ed outlines a journey built on authenticity, quality, and long-term relationships. He reflects on his unorthodox path from chef to marketer and his deep belief in storytelling over traditional marketing tactics. The conversation also explores the integration of arts and music into the winery's branding, including collaborations, playlists, and a dis...
2025-05-0838 minRuffells Ad BreakRuffells Ad Break 32 - Kelly MorrisonThis episode features a candid and inspiring conversation with Kelly Morrison, a seasoned marketing professional with a rich background in storytelling, retail, and business strategy. Kelly shares her unconventional career journey from early journalistic aspirations, to a student exchange in the Netherlands, and eventually carving out her own path in marketing. She discusses the importance of purpose-driven work, her experience owning a model agency, and her leadership in launching the UK athleisure brand Sweaty Betty in New Zealand and Australia.
2025-05-0849 minRuffells Ad BreakRuffells Ad Break 31 - Lukas Halikias and Rit NegiIn this episode of Ruffells Ad Break we sit down with Lukas and Rit, two dynamic Wellington creatives who turned boredom into a booming business. What began as a spontaneous TikTok, filmed in a local dairy, evolved into a fully fledged content agency redefining how brands show up online. From running their family store and filming skits to now working with major clients and corporate campaigns, these two are riding the wave of digital storytelling with authenticity, humour and zero f*#ks.We dive into their unlikely journey from university procrastinators to TikTok sensations, how they balance...
2025-05-0859 minRuffells Ad BreakRuffells Ad Break 30 - Lizzie ParkerIn this refreshingly honest episode of Ruffells Ad Break we sit down with Lizzie Parker; brand leader, globetrotter, and unapologetic straight-shooter. From launching products in Thailand to reimagining NZ butter for the US market, Lizzie’s career is a blend of global experience, practical marketing grit, and hilarious honesty.She opens up about her unplanned Bitcoin windfall, her love for rural life, and how working in bars, boardrooms and for some of the biggest brands in Europe shaped her fearless approach to brand building and why she’ll always trust her gut.From launching bold camp...
2025-05-0852 minRuffells Ad BreakRuffells Ad Break 29 - Becky TurnbullIn this inspiring episode of Ruffells Ad Break, we sit down with Becky Turnbull—brand manager, Ironman competitor, and all-around powerhouse. Becky’s story is a masterclass in resilience, reinvention, and rising through the ranks without a traditional playbook. From skipping university to working in local garages and bakeries, she’s now leading brand strategy for one of New Zealand’s top FMCG exporters.Becky opens up about balancing motherhood, marketing, and marathons—literally—sharing how she transitioned from admin roles to managing major brand campaigns. We dive into her experien...
2025-05-0135 minRuffells Ad BreakRuffells Ad Break 28 - Mike HarrisonMike Harrison; Londoner, Aucklander, now Christchurchian and General Manager of OMD New Zealand brings some real talk on the podcast this week! Discussing the future of Christchurch’s business and marketing community and how to succeed in new roles with his ‘rule of three’s, Mike is a truly epic mentor and leader in the industry. Adbreak will be here next week too! See you then. Based in Christchurch, Ruffells is a creative team that specialises in video production, marketing consultancy and creating unique brand strategies. For more on how we work or how we ca...
2025-04-2450 minRuffells Ad BreakRuffells Ad Break 27: Mark GodenhoMark ‘the marketer’ Godenho; engineer, broadcaster, creative director and now head marketer at TASKA prosthetics is with us this week! From a very diverse work background to a very niche market, Mark’s perspective on economic shifts in the industry and maintaining duality within international markets is fresh. Creative discipline, the importance of connecting with customers and whether digital marketing is actually just marketing? This episode of Adbreak is one to watch. Based in Christchurch, Ruffells is a creative team that specialises in video production, marketing consultancy and creating unique brand strategies. For more on how we w...
2025-04-0359 minRuffells Ad BreakRuffells Ad Break 26: Gareth O’ConnorGareth O’Connor is in the house, on trend and on the podcast this week! Founder and Consultant of marketing strategy consultancy ‘Something Different’, Gareth is a weapon in the marketing industry and gives us incredible insight into how it has evolved over the past 20 years, and where it’s going in the next 20! Tune in to get the down-low on the importance of creativity in strategy, how to focus on customer solutions, and why every stage of the marketing process is equally valuable. We’ll see you in the next Ad Break for more epic conversatio...
2025-03-261h 25Ruffells Ad BreakRuffells Ad Break 25: Danielle EsplinDanielle Esplin, BOSS marketer and legend at Pics Peanut Butter is our first guest for season three of AdBreak!!Talking high-school spirit awards and kiwi consumer behaviour, Danielle gives us a lesson on empathy, how to bridge the gap between marketing and sales and what to do about generational differences. This first episode is pretty darn solid. For more on how we work or how we can help your business do better, get in touch at ruffles.co.nzCatch you next week with another legendary guest.
2025-03-201h 00
The Mental Mastery Golf Podcast by The Mental Mastery ClubhouseRYAN RUFFELS - Ruff joins us for a very candid chat about where he is at right now. | LETS TALK ABOUT IT EP6Ryan Ruffells - Let's Talk About It
One of Australia's most talented golfers, Ruff has worked with Jamie for several years.
Having turned pro and moved to the US at such a young age it is easy to overlook all that Ryan has achieved, the fact is at only 26 years old there is still so much ahead for the young man who plays out of Isleworth Country Club in Florida
In this episode, we dive into where Ryan is at, right now, both from a competitive standpoint, future tournament play and his golf-related c...
2024-05-141h 01Ruffells Ad BreakRuffells Ad Break 22: Gill Dal DinI have a chat with Super connector Gill Dal Din. We talk about the givers vs getters, how money follows value and how Christchurch could be doing betterContact Gill: / gilldaldin https://www.ruffells.co.nz/
2024-03-1844 minRuffells Ad BreakRuffells Ad Break 23: Ekant VeerIn this episode I have a chat with Ekant Veer, Professor of Marketing at UC. He talked about how human behaviour is rarely logical, a marketers job is to understand people and about glorifying being busy Contact Ekant: / ekantveer https://www.ruffells.co.nz/
2024-03-1844 minRuffells Ad BreakRuffells Ad Break 24: Jimmy FarrantIn this episode I have a chat with Jimmy Farrant, media consultant at You media and contractor to NZME. We talk about how two channels done right is better than being everywhere poorly, clear lines of communication and how marketing success is reliant on the ground work being done right. Contact Jimmy: / jimmy-farrant https://www.ruffells.co.nz/
2024-03-1843 minRuffells Ad BreakRuffells Ad Break 18: Sophie PalmerI have a chat with Sophie Palmer, Client Director at Strategy Creative. We talk about communicating with clients, falling prey to your own campaigns and remembering that it's only advertising Contact Sophie: / sophie-palmer-413bb120 https://www.ruffells.co.nz/
2024-03-1837 minRuffells Ad BreakRuffells Ad Break 19: Steve DimakisIn this episode we talk to Steve Dimakis, MD of OMD, based in Wellington. We spoke about people pleasing, mental health and how hard it is when you're chasing moneyContact Steve: / stevedimakis https://www.ruffells.co.nz/
2024-03-1841 minRuffells Ad BreakRuffells Ad Break 20: Melissa DaviesMelissa Davies is the founder of Holdmine and an Independent Director. In this episode we talk about moments of opportunity, making impact and fuzzy goals Contact Melissa: / melissaadavies https://www.ruffells.co.nz/
2024-03-1844 minRuffells Ad BreakRuffells Ad Break 21: Haydn KerrIn this episode I have a chat with Haydn Kerr, Executive Creative Director of Track and Tribal Aotearoa which are DDB companies. We talk briefs being as much for clients as they are for agency, the freedom to fail and creative people being valuable to a business Contact Hayden: / haydnkerr https://www.ruffells.co.nz/
2024-03-1850 minRuffells Ad BreakRuffells Ad Break 16: Chris ChilderhouseIn this episode I have a chat with Chris Childerhouse, Creative Director and ideas machine. Chris told me about understanding the audience, having thick skin to survive the industry and what makes a good brief Contact Chris: / chrischilderhouse https://www.ruffells.co.nz/
2024-03-1837 minRuffells Ad BreakRuffells Ad Break 17: Michelle ShirtcliffIn this episode we chat with Michelle Shirtcliffe, Co-Founder and CE of Publica. We talk about being data driven, creating your own luck and women in power Contact Michelle: / michelle-shirtcliffe https://www.ruffells.co.nz/
2024-03-1841 minRuffells Ad BreakRuffells Ad Break 15: Cindy McEwanIn this episode we have a chat with Cindy McEwan, MD at Lunar Consulting. We talk about why she walked out of her first job, which are better lean or fat organisations and how you measure value.Contact Cindy: / cindy-mcewan-926b585 https://www.ruffells.co.nz/
2024-03-1834 minRuffells Ad BreakRuffells Ad Break 14: Carl DavidsonCarl Davidson is the Founder and chief social scientist at Research First. We spoke about confirmation bias, getting the most out of your data and the collision of luck and opportunity Contact Carl:https://www.linkedin.com/in/carldavid...https://www.ruffells.co.nz/
2024-03-1835 minRuffells Ad BreakRuffells Ad Break 10: Lizzie TollemacheLizzie is a voice, stage and screen actor, writer and director of travelling entertainment company Rollicking Entertainment. In this episode we talk about why we love the tortured artist, how words can get in the way of getting things done, danger, stunts and risk.Contact Lizzie:Rollicking Entertainmentwww.ruffells.co.nz
2023-04-2640 minRuffells Ad BreakRuffells Ad Break 11: Kirk PflaumDirector of Photography, Kirk Pflaum, is a Christchurch born DOP who now resides in Auckland, when he’s not crafting beautiful images he likely to be found with his dog in his Landcruiser somewhere in the middle of nowhere or collecting medium format cameras. In this episode we talk about getting on the same page as the rest of the crew, doing the work prior to the shoot day, not talking to the client and the magic of tv. Contact Kirk:www.kirkpflaum.co.nz/www.ruffells.co.nz
2023-04-2633 minRuffells Ad BreakRuffells Ad Break 12: Bianca ChinagliaBianca is account and social lead, trusted advisor and bringer of joy who has had a diverse career spread between Brazil and New Zealand. In this episode we talk about the benefit of managing an idea from understanding the strategy to measuring results, negotiating channels to market and the risk of staying where you are.www.ruffells.co.nz
2023-04-2638 minRuffells Ad BreakRuffells Ad Break 13: Tim McInnes and Harley WilliamsHarley & Tim have owned Ruffells since 2012 but did their first job together in 2004. In this episode we talk about why best customer experience comes from being organised and being organised goes two ways and we talk about why, if you don’t understand something about the process, it’s super important to put your hand up and ask.www.ruffells.co.nz
2023-04-2628 minRuffells Ad BreakRuffells Podcast 09: Grace Woodward and Bianca ChinagliaIn this episode the Ruffells ladies hijack the Pod. Our spicy Brazilian and Queen G take over the channel to talk creative life as young women in the game. In this episode they talk about all things social, gender roles and what that means today and how being in a supportive work environment can shape the trajectory of your career. Contact GraceLinkedinInstagram Contact Bianca LinkedinInstagramYoutubeVideo related links:Steel Wool AdView episode on Y...
2023-02-0929 minRuffells Ad BreakRuffells Ad Break 06: Brae ToiaJoining us this episode is Brae Toia, Make Up Artist, Wardrobe and props stylist and all round Swiss army knife of excellence.Brae has recently been spending time as HOD on an Emmy winning TV show, films we can’t talk about yet and any number of projects with house hold names. Contact Brae:WebsiteInstagramView episode on Youtube:https://youtu.be/HNMNFKoJBgowww.ruffells.co.nz
2023-02-0935 minRuffells Ad BreakRuffells Ad Break 07: Lizzie DavidsonLizzie Davidson is a copy writer, coach and self-confessed storytelling obsessive who loves nothing more than a good yarn with smart humans over a stiff gin. In this episode we talk about being a Linkedin whore, learning how to tell better stories and how to work a brand story.Contact Lizzie:WebsiteLinkedinView episode on Youtube:https://youtu.be/WLi2r1B9JGIwww.ruffells.co.nz
2023-02-0938 minRuffells Ad BreakRuffells Ad Break 08: Nick LowryNick is an Art Director, set builder and prop maker. He has worked in film, in TV, theatre and any number of enterprises which are often as obscure as they are entertaining. This man of many talents is also just as likely to be at the beach catching sick waves as he is building other people’s dreams. Contact Nick:WebsiteInstagramVideo related links:Pola Pop AdView episode on Youtube:https://youtu.be/6jPQMAB24REwww.ruffells.co.nz
2023-02-0925 minRuffells Ad BreakRuffells Ad Break 05: Alex GoffAlex Goff is a video Editor and all-round lovely man. Tim worked with Alex in London during the mid 2000s and managed to nab him while he was holidaying here with his family. In this episode, we talk about how video editing is like making a sculpture, gold mining in the Yukon and how advertising, done right, works on multiple levels.Contact Alex:WebsiteLinkedinVideo related links:Blackcurrant Tango TVCView episode on Youtube:https://youtu.be/B02DSIPeqg8www.ruffells.co.nz
2023-02-0934 minRuffells Ad BreakRuffells Ad Break 04: Tonia ShuttleworthIn this episode we talk to Tonia Shuttleworth, food stylist, art director, photographer, and publisher, about contract publishing in London and how that led to her founding her own publishing company Koa Press on her return to Christchurch.Contact Tonia:WebsiteKoa PressInstagramVideo related links:British Airways 1989 TVCCadbury Flake TVCView episode on Youtube:https://youtu.be/sGpD8aiM6-Uwww.ruffells.co.nz
2022-11-2536 minRuffells Ad BreakRuffells Ad Break 03: Dave RichardsIn this episode, we talk to Dave Richards, photographer, about photographing U2 as a teenager, why everything is a team effort and why having nerves is a positive.Contact Dave:daverichards.co.nzLinkedinFacebookVideo related links:The Longer Lasting Chew TVCView episode on Youtube:https://youtu.be/ndS72sXTi2Mwww.ruffells.co.nz
2022-11-2540 minRuffells Ad BreakRuffells Ad Break 02: Clare MackeyIn this episode we talk to Clare Mackey, award-winning producer, writer, actor, and voice-over artist, about being famous for a few weeks, staying engaged on every project and what it’s like being on the other side of a voice-over session for Google.Contact Clare: www.claremackeyvoice.comRelated video links:Australian Fire Safety VideoGoogle Australia 'Pixel 6 Australia Ad' Toast of LondonView episode on Youtube:https://youtu.be/o0Aa2T-aeY4www.ruffells.co.nz
2022-11-2529 minRuffells Ad BreakRuffells Ad Break 01: Andie SpargoIn this episode, we talk to Andie Spargo, accomplished copywriter, brand strategist, voice-over artist, and smarty pants about giving brands perspective as contextual translators, team building through TV shows, and being switched into authenticity.Contact Andie:WebsiteLinkedinVideo related links:Cadbury Crunchie Bar TVCTaco Bell TVCView episode on Youtube:https://youtu.be/IkC61vUcEv0www.ruffells.co.nz
2022-11-2531 minThe Mental Mastery Golf Podcast by The Mental Mastery ClubhouseLets start our 2020 golf on the right track | TMMG PODCAST EP7Let's start 2020 on the right track
So after Episode 6, we hope you have started the year golfing with your goals and ambitions mapped out. Join us while we discuss some all-important tips and techniques while you work on implementing your 2020 golf goals as we discuss how to reflect and review your goals as your golfing year commences.
Jamie also discusses his recent trip to Orlando where he caught up with clients Ryan Ruffells, Matt Snyder and JD. Great insights from some guys getting their best out of their golf and how can we learn from...
2020-01-1848 min