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RuthAnn Rafiq

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Small Business Sweet SpotSmall Business Sweet SpotIs It Time to Rebrand? What to Know Before You Make the Leap (Bonus EP54)I had such a great conversation with RuthAnn Rafiq all about what it really looks like to rebrand your business, especially when things start to feel a little off but you’re not sure why. We talked about the common frustrations that come up (around Canva), why rebranding is about so much more than just picking new colors, and what needs to be in place before you dive into the process.👉 For all the links and resources mentioned in this episode, check out the supporting blog post here.🗞️ Newsletter - Digital M...2025-07-0919 minThe Heart Centered EntrepreneurThe Heart Centered EntrepreneurSimplicity in Design with RuthAnn RafiqVisit today's blog post here. Money thrives in simplicity. Peace is attracted to simplicity. Ease is built on simplicity. But if simplicity is so powerful, why does it feel so hard? In this episode, I’m joined by my friend, designer, and client RuthAnn Rafiq of R Artspace, who specializes in brand and web design for heart-centered entrepreneurs. We talk about the mindset behind simplicity, the power of visuals in attracting dream clients, and why getting support can make ALL the difference in building a thriving business. RuthAnn also created my brand and website, and I c...2025-03-0428 minRebrand with RuthAnnRebrand with RuthAnn53: My Best Financial Year in Business, Adding a Baby, Tough Lessons, and More in My 2024 Year-End ReviewHey friends! It’s that time of year when I look back and list my top 10 wins along with lessons I’ve learned along the way in my annual Year End Review. This is a fun, honest look at the things I’m celebrating - both personally and professionally - challenges, and everything in between. This year stretched me in ways I didn’t expect, from big business breakthroughs to messy and beautiful mom-life moments. I’m sharing what worked, what didn’t, and the lessons that helped me grow (spoiler: trusting myself was a game-changer!). Plus, I’ll give you a sne...2024-12-3132 minRebrand with RuthAnnRebrand with RuthAnn52: How to Know When You’re Ready for a Rebrand [REPLAY]Hi friends! I hope December is treating you well so far. Today, we’re diving into a throwback episode that’s a listener favorite: How to Know When You’re Ready for a Rebrand? This topic comes up all the time with clients who are wondering if it’s the right time to take that next big step in their business. In this episode, we break down the signs that might show you’re ready for a rebrand, the mindset shifts to prepare for, and how to set yourself up for success. By the end...2024-12-1723 minRebrand with RuthAnnRebrand with RuthAnn51: LIVE Website Audit with Tips to Improve Your Own Site [REPLAY]Hi friends! Welcome back to Rebrand with RuthAnn. I’ll be honest—I planned to record a fresh episode about growth in my business this year, but life had other plans. My kids and I have been battling sickness for weeks now (mom life, right?), so today, I’m sharing one of our most-loved episodes from the archives instead! This episode is all about giving your website the ultimate glow-up with a live website assessment. The Site Success Audit (previously the Revive Brand + Website Assessment) is a service I started offering in early 2023 and it’s o...2024-12-0320 minRebrand with RuthAnnRebrand with RuthAnn50: Refreshing Your Brand for 2025? 5 Steps to a Powerful Uplevel [REPLAY]Hey friend! Just a quick note – this episode is a replay from last year, right around this time. With the holidays fast approaching, it's the perfect moment to revisit these ideas. Enjoy listening and happy refreshing! It’s mid-November and this is the time of year when a lot of people are thinking of refreshing their brand and/or website - is this you? You’re not alone! I myself am also going through a little refresh and I’m excited to take you behind the scenes in my own process. In this episode we’re di...2024-11-1922 minRebrand with RuthAnnRebrand with RuthAnn49: How to Build Self-Trust with Emily SloanHey friends! I’m so excited to bring you a powerful conversation today with my friend and expert in self-trust, Emily Sloan. Emily has built an incredible career as a therapist specializing in trauma, and she’s developed a unique framework she calls the "Self-Trust Model" that’s all about helping women move beyond self-doubt and into real confidence. In this episode, we discuss what it means to trust yourself, especially when you’re making big life or business decisions. Emily shares her journey, her insights on building true self-trust, and how we can all tap into that inner compass...2024-11-0529 minBlazeBlaze40. Find YOUR Path to Growth: Agency vs. Education (Co-Interview on Rebrand with RuthAnn)Welcome to the Real Talk episode you didn’t know you needed!    This week we're doing something different—a heart-to-heart co-interview with my dear friend and powerhouse designer, RuthAnn Rafiq! This episode originally aired on the Rebrand with RuthAnn Podcast and RuthAnn has been kind enough to allow us to share on Blaze as well.   In this unscripted convo, we dive into our biggest challenges of the past year, from losing clients to hiring (and firing!) to building businesses that feel GOOD and are stronger than ever. Both RuthAnn and I have go...2024-10-2253 minBlazeBlaze40. Find YOUR Path to Growth: Agency vs. Education (Co-Interview on Rebrand with RuthAnn)Welcome to the Real Talk episode you didn’t know you needed!    This week we're doing something different—a heart-to-heart co-interview with my dear friend and powerhouse designer, RuthAnn Rafiq! This episode originally aired on the Rebrand with RuthAnn Podcast and RuthAnn has been kind enough to allow us to share on Blaze as well.   In this unscripted convo, we dive into our biggest challenges of the past year, from losing clients to hiring (and firing!) to building businesses that feel GOOD and are stronger than ever. Both RuthAnn and I have go...2024-10-2253 minRebrand with RuthAnnRebrand with RuthAnn48: Should You Talk Politics in Your Business? My Honest TakeIn today’s episode of Rebrand with RuthAnn, I’m tackling a topic that’s been on my mind for a while: should we, as personal brands, bring up politics in our businesses? To be honest, I’ve been nervous about discussing this, but I think it’s important, especially with everything happening in the world right now. I will share my thoughts, hesitations, and some key questions I think we should ask ourselves before sharing anything political on our platforms. This conversation is for anyone wondering if they should weave their personal beliefs into their brand—and how to do it tho...2024-10-2213 minThe Heart Centered EntrepreneurThe Heart Centered EntrepreneurScaling Her Business on Maternity Leave: RuthAnn’s Success StoryVisit today's blog post here.   Today’s podcast episode features a special guest, RuthAnn Rafiq!   RuthAnn, the lead designer and owner of R Artspace and a Sell with Heart Mastermind alumni, shares the story of how she set an ambitious goal- earning her previous year's income in just six months, allowing her to take the second half of the year light during maternity leave. And she did it! Over $72k working part-time while balancing 2 littles at home and one on the way!   RuthAnn had some mindblowing truth moment...2024-10-1542 minRebrand with RuthAnnRebrand with RuthAnn47: Productivity Tips for Working Moms with Ashley FreehanToday, I’m super excited to bring you a heartfelt chat with the amazing Ashley Freehan. Ashley is an entrepreneur and productivity coach who expertly balances running her business while raising kids and managing their homeschooling. It's not all sunshine and rainbows in her story, which makes it so inspiring, real, and hopefully one that you’ll be able to connect with. This episode is for the moms who are trying to keep up with their kids, their work, and all of the other commitments along the way. One of my biggest takeaways? Stay motivated and organized and embrace the...2024-10-0848 minRebrand with RuthAnnRebrand with RuthAnn46: On Maternity Leave, Becoming a Mama to 3, and Business GrowthHey friends, welcome back to Rebrand with RuthAnn! Today’s episode is a little different—it's just me catching up with you about what’s been happening in my world as I return from my third maternity leave in four years. If you're a mompreneur trying to balance life, kids, and a growing business, this one's for you. I am talking about the challenges, the surprises, and some exciting changes I’m making to make life and business in order to flow a little better. I hope this episode gives you some encouragement, practical ideas, and a big hug from one...2024-09-2421 minRebrand with RuthAnnRebrand with RuthAnn45: Personal and Professional Growth & Challenges: A Co-Interview with Megan SmythGet ready for a mix up because this week’s episode of Rebrand with RuthAnn is an unscripted co-interview with me, RuthAnn, and one of my first podcast guests, Megan Smyth who is ALSO the copywriter on my team at R Artspace! We’re getting together to discuss our personal and professional growth over the past year as we have both experienced major changes. We’re getting a bit vulnerable and uncovering the challenges we’ve faced, such as losing clients, feeling stuck, and learning to become comfortable with hiring (and firing)! You’ll hear my own journey of transition...2024-09-1051 minRebrand with RuthAnnRebrand with RuthAnn44: Create a Premium Client Experience and Come Away with Raving FansJoin me on this week’s episode of Rebrand with RuthAnn as we explore how to make your client experience not just good, but genuinely premium. It's not all about hiking up your rates; it’s about making your clients feel special and showing them how much they matter. I'll share some of the personal touches and smart strategies I’ve used to turn clients into raving fans who’ll cheer for your work long after the project wraps up. If you’re ready to make your client process a standout feature of your business, this chat’s for you. Grab yo...2024-08-2716 minRebrand with RuthAnnRebrand with RuthAnn43: Top 4 Biggest Website Mistakes Stopping You From Winning in BusinessToday's episode of Rebrand with RuthAnn focuses on the fundamentals of giving your website a significant boost! From the top mistakes that could hold you back to professional copywriting to premium design advice, I will review the nuances of what distinguishes a good website from a GREAT website. This episode is loaded with practical guidance whether you know your site needs updating ASAP or you simply want to be mindful of what might be strengthened in the future. Also, stay around for a unique offer exclusively for my listeners who are eager to bring out the best in their...2024-08-1319 minRebrand with RuthAnnRebrand with RuthAnn42: Crafting Your Niche with Brand Strategist Mallika MalhotraWelcome back to Rebrand with RuthAnn, where we explore the real stories behind building a brand and balancing life. In this episode, I’m super excited to chat with Mallika Malhotra, an award-winning brand strategist who swapped corporate life for entrepreneurship. We're unpacking how she navigated the big pivots from advertising guru to branding expert while juggling a big family life. Mallika talks about her journey of finding her niche, the difficulties she encountered, and her secrets to becoming the go-to expert in her field. So, whether you’re a new entrepreneur or looking to refresh your brand, you’ll wan...2024-07-3040 minRebrand with RuthAnnRebrand with RuthAnn41: Five Things To Do During a Slow SeasonIn today’s episode of Rebrand with RuthAnn, I explore the natural slow seasons that every business owner must deal with. Whether you are just starting or a seasoned professional, slow times can surprise all of us. Throughout the episode, I'm offering five actionable techniques to help you survive and flourish during these quiet periods. These ideas are meant to help you keep momentum and guarantee ongoing development, from changing your perspective to using your marketing tools and beyond. This episode is perfect for you if you want some friendly guidance on maintaining the vitality of your company throughout it...2024-07-0921 minRebrand with RuthAnnRebrand with RuthAnn40: Impactful Brands and Websites That Work with Mandy HoppHey everyone, welcome back to Rebrand with RuthAnn! Today, I’m super excited to chat with my friend and powerhouse designer, Mandy Hopp. She’s the brains behind the Hopp Creative, where she and her team help changemakers shape the world through smart marketing and design. Mandy shares how she turned her artistic passion into a thriving business, her secrets to managing a dynamic team, and why focusing on web design and copywriting has been a game-changer. We’re also getting real about juggling the demands of motherhood and business – because, let’s face it, it’s a mix of chaos and...2024-06-1839 minRebrand with RuthAnnRebrand with RuthAnn39: Season 1 Farewell: Reflecting on My Journey and What's Coming NextHey everyone, it’s RuthAnn here! I'm thrilled you're tuning in for today’s special episode. As we say goodbye to Season 1, I have some personal news to share—yes, I’m about to go on maternity leave! So, I'll explain how this will affect our time together and how we can stay in touch over the summer. I'll also open up about blending personal and business lives on social media, sharing insights from my own experiences. It’s a cozy, reflective episode as we prepare for what’s next. So, grab your comfy spot, and let’s start! ...2024-05-2813 minRebrand with RuthAnnRebrand with RuthAnn38: Scaling Your Business Without Sacrificing Family Time with Katelyn HamiltonEver wonder how you can scale your business while also being present and available for your family? I'm so excited to have Katelyn Hamilton join us to discuss this topic because she is a scaling strategist. Katelyn is a strategic business consultant who helps women organize their businesses to grow to six figures and beyond—while being a mom of three and growing her own business. We talk about how Katelyn went from working in a crazy corporate environment to building the quiet, successful online business that she has today. We’ll explore the crucial steps of systematizing for scal...2024-05-2145 minRebrand with RuthAnnRebrand with RuthAnn37: 3 Ways to Build Trust When Pivoting or Changing DirectionToday on Rebrand with Ruthann, I’m tackling a topic that doesn't get talked about enough: how to juggle life’s challenges while keeping your personal brand strong and sincere. Life loves to throw curves, which means that you sometimes have to pivot your business direction mid-stride. Throughout this episode, I talk about how to keep your authenticity and trust with your audience during these challenging, "messy middle" periods. Whether it’s shifts in your personal life or changes in your professional path, this episode is packed with insights on how to smoothly integrate your personal growth with your busine...2024-05-1420 minRebrand with RuthAnnRebrand with RuthAnn36: Having It All as a Mom + Entrepreneur (without the Burnout) with Shi ChenI’m so excited to sit down with fellow mompreneur, business coach, and past client Shi Chen. Shi is a wife and mama of two and a business and leadership coach. Throughout our conversation, we talk about all things entrepreneurship and motherhood. From Shi’s journey from teaching to coaching, to the importance of hiring and delegating, to the impact of a website refresh, and balancing motherhood and business, we discuss all of it and pull back the curtain to making business work FOR you so you don’t need to burn the candle at both ends – you can actually...2024-05-0731 minRebrand with RuthAnnRebrand with RuthAnn35: Squarespace Template Relaunch - Save $4k on Your Website DesignToday, I’m thrilled to announce the relaunch of my Squarespace Template Shop and share a little BTS and a special offer for you as a listener of the show! Whether you’re looking to start from scratch or revamp an existing site, I'll share essential tips on achieving a designer website without the hefty price tag. I will also cover the top five factors that make a website practical without sacrificing beauty and/or branding and explore how you can implement these with ease using my newly designed templates. These templates are perfect for anyone who feels their webs...2024-04-3024 minCrush the RushCrush the Rush423 - How Rebranding Can Help you Scale Faster with RuthAnn RafiqAre you ready to transform your business's identity and magnetize the right clients? On today's episode, we're unlocking the secrets of effective rebranding with branding guru RuthAnn Rafiq from R Artspace! Discover the critical difference between a rebrand and a refresh - and learn which one can skyrocket your growth. Plus, we’ve got a surprise exclusively for our listeners! Tune in to hear: The difference between 'rebrand' and 'refresh' How rebranding can be a catalyst for growthWhy your brand's image is PIVOTAL Why we need to be avoiding fleeting trends when it comes to our brand2024-04-2328 minRebrand with RuthAnnRebrand with RuthAnn34: Smart Branding Strategies for New EntrepreneursHeading into the online business world? Great, you're in just the right spot. On today's episode of Rebrand with RuthAnn, I'm going to lay out some easy steps to get your branding going the right way from day one—and don’t worry! You don't need a big budget to make a big splash. I'll walk you through five straightforward, budget-friendly tips to help your business look legit. Plus, I'll share why understanding what makes your business tick and adding a dash of your own flair is key to standing out. It's all about being clever with your resources and...2024-04-2327 minRebrand with RuthAnnRebrand with RuthAnn33: Why Squarespace Stands Out in the World of Website PlatformsToday on the podcast, I want to talk about why I often recommend Squarespace to my clients. There are many options for website platforms, and it can get pretty confusing to pick one – especially if your website has to serve multiple functions. I’ll shortly mention why some of my clients think about using WordPress or Showit when they begin working with me and what those platforms offer, but I really want to focus on Squarespace because it's so user-friendly, adaptable, and packed with everything you might need. I believe it really is the best option for almost every entr...2024-04-1620 minWork Better PodcastWork Better Podcast42. The Power and Process of Rebranding for Female Entrepreneurs with RuthAnn RafiqIn this episode, Toree interviews Ruthann about her journey from starting as a side hustle to becoming a full-time branding and website specialist. Focusing on working with female entrepreneurs, coaches, and service-based business owners. Ruthann shares her transition from being employed to embracing entrepreneurship after becoming a mother, and how that significantly influenced her business model and services.The conversation dives into the importance of establishing a personal brand and the strategic process of rebranding for businesses to attract their ideal clients. Ruthann highlights the emotional connection between business owners and their brands, the...2024-04-1143 minRebrand with RuthAnnRebrand with RuthAnn32: 10 Dead Giveaways You Need a RebrandToday on the podcast, I am sharing something that's been a game-changer for many entrepreneurs: recognizing the signs that it's time for a rebrand. I’ll walk you through ten dead giveaways your brand might need a little (or big) makeover. Rebranding goes beyond just a new look; it is about making your brand a beacon for your ideal clients and crafting an online presence you're proud to call your own. So, if you're nodding along, thinking, "Yes, this is exactly what I need," let this episode act as your first step toward a brand that truly represents you an...2024-04-0920 minRebrand with RuthAnnRebrand with RuthAnn31: Proven Strategies for Podcast Success with Kristin Quiroz BayonaAre you considering giving your podcast a fresh look or feeling eager to finally dive into the world of podcasting? I'm excited to let you in on my conversation with Kristin Quiroz Bayona, an absolute genius at breathing new life into podcasts and strategizing their success. Reflecting on my podcasting journey, I realize how much Kristin’s work influenced my decisions for my own podcast's direction and growth. Kristin's got an incredible talent for making a podcast click. Throughout our conversation, she highlights the importance of keeping it real, how to create deep, meaningful connections with your listeners, and th...2024-04-0233 minRebrand with RuthAnnRebrand with RuthAnn30: Kids Changing Schedules, Working 12 Hours a Week, Growth, and Planning for my Third Maternity LeaveThis is a more girlfriend-chat style of episode where I’m sharing a behind-the-scenes look at my life as a mompreneur in this current season. I discuss my work schedule, which fluctuates based on my husband's rotating schedule and my kids nap times. I also give an update for how my time-blocking experiment is going 3+ months in. I share strategies for navigating my kid’s schedules and dealing with sickness, as well as her plans for my third maternity leave. In the end, the most important thing for me is having a life-first approach and having open hands as I ma...2024-03-2630 minRebrand with RuthAnnRebrand with RuthAnn29: 8 Lessons I’ve Learned in 8 Years of BusinessSummary: This is a special episode because I’m celebrating 8 years in business! And I’m sharing 8 lessons I’ve learned along the way. I discuss the importance of overcoming perfectionism, asking for help, and taking action. I highlight the need to celebrate wins, stay focused on your why, and schedule time off as doing these things lead to greater joy in the day-to-day of your business. I also encourage entrepreneurs to stay in their own lane and focus on what brings YOU joy instead of looking to other people’s versions of success. Keeping your own version o...2024-03-1931 minRebrand with RuthAnnRebrand with RuthAnn28: Q&A with Barb and Debriefing the Branding JourneySummary: Last week was our capstone episode where Barb and I wrapped up her branding project on the podcast. This week, which was two weeks after I gave her all the branding files, we had a chance to sit down and discuss how implementing the brand has been going, such as in her website and Canva. Barb shares openly with things that she found helpful and things that she had to work through. We discuss the feeling of credibility and authority that comes with a new brand. The episode concludes with answering 3 questions on the rebranding process...2024-03-1220 minRebrand with RuthAnnRebrand with RuthAnn27: Week 4: Barb's Branding Journey - How to Use Your Brand Files and Marketing CollateralWe are wrapping up Barb’s rebranding journey with our final official episode of this series where Barb and I revise her Marketing Collateral and I also present all her final brand files and share how best to use them. In the first part of the episode we review the Marketing Collateral I sent over which was Instagram graphics and Barb’s opt-in design. In the second part of the episode I walk Barb through all her brand files and how to use her Brand Style guide, files, etc. I really hope you’ve enjoyed this comprehensive, behind the scenes...2024-03-0537 minRebrand with RuthAnnRebrand with RuthAnn26: Week 3: Barb's Branding Journey - Logo Suite RoadblocksWhat happens when your designer sends you a logo you’re not in love with? How do you keep feedback constructive to move forward? Well, you’re going to hear all of it as we are in week 3 of Barb’s branding journey. This week I present the logo suite concept to Barb and we discuss finalizing it and what it needs to get to the finish line. We also discuss how we finished the color palette and what’s next after the logo suite and looking beyond to the marketing collateral. I hope you’re loving this series! ...2024-02-2722 minRebrand with RuthAnnRebrand with RuthAnn25: Week 2: Barb’s Branding Journey - Reviewing the Inspiration Board and Color PaletteIn this week of the project, we’re discussing the Inspiration Board and Color Palette presentation. In the first part of the episode it’s a Loom video of what I sent to Barb explaining my design decisions for why I chose different elements for the Inspiration Board and Color Palette. And the second half of the episode I'm chatting with Barb and we're discussing Barb’s initial thoughts, reactions, revisions, and next steps. I hope you’re loving this series! Visit this episode's blog post ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. Connect with me on Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@r_artspace⁠2024-02-2020 minRebrand with RuthAnnRebrand with RuthAnn24: Week 1: Barb’s Branding Journey - The Brand Strategy Kick-Off Call and Project IntroductionI am SO thrilled to be documenting my client's rebranding journey here on the podcast! Barb Davids is an SEO strategist and owner of Compass Digital Strategies and is ready to create a whole new look and feel for her business so she can stand out in her industry and attract more aligned clients. In this first episode, we record the Kick-Off call which is a deep dive into brand strategy for Barb, the goals for her rebrand, her core values, target clients, and the style and vibe of the visual brand and more. We also discuss the logo...2024-02-1335 minRebrand with RuthAnnRebrand with RuthAnn23: Brand Strategy Straight Talk with Asia DoreIn this episode, I interview my friend and fellow brand strategist Asia Dore about the importance of brand strategy and how to build an effective brand in a no-BS, easy-to-digest way. We go all over discussing the five steps to building a brand, including knowing what you do, how you do it differently, who you do it for, and why it matters. We also explore the mistake of copying corporate branding and the need to embrace your unique brand especially as a solopreneur. We talk about how to make changes and pivots in your brand without committing to a...2024-02-0642 minRebrand with RuthAnnRebrand with RuthAnn22: BTS of My Own Website Refresh and How to Make Updates for Your OwnI’m SO excited to reveal my updated website with you! I share the changes I made to my website design, including tightening up my messaging, updating my photos, and showcasing my work throughout the site. I also talk about the importance of a clear client journey and how to add credibility and expertise to your brand. I think there are so many things to keep in mind when you’re doing a website refresh including knowing the extras you need for a website refresh such as photos, copywriting and having a marketing plan. I hope you find this epis...2024-01-3023 minRebrand with RuthAnnRebrand with RuthAnn21: How to Make Your Rebrand Happen This Year - And Other Productivity HacksIn this episode, I’m sharing practical tips for how to make big goals, like a rebranding project, ACTUALLY happen. I think it’s easy to have that new year energy and make really big goals, but when that shine wears off, how do you stay motivated and dedicated to take your goals over the finish line? I’m sharing a process using Google sheets has been game-changing for me in my business and I’m so excited to share it with you. I talk about why it’s so important to stay connected to your big vision on the regula...2024-01-2319 minRebrand with RuthAnnRebrand with RuthAnn20: Your Checklist for Hiring the Right-Fit Designer for Your Brand or Website ProjectToday I’m sharing a 7 step checklist for hiring (the right fit) designer for your project. I believe it’s so important to find a designer you connect with, not only style wise, but values wise. I share my best tips for finding someone, why I believe you should get on multiple discovery calls with multiple designers, and why making a decision at the end of all this research is essential.  Remember hiring the right support can be either a weight lifted off your shoulders or it can be a headache you wish you never signed up for, and I wan...2024-01-1622 minRebrand with RuthAnnRebrand with RuthAnn19: Decoding the Trend-Following Dilemma - When to Avoid and Adopt Trends for an Irresistible BrandTo follow the trends? Or to not follow the trends? I honestly think you should follow trends in some situations but not others. In today’s episode we’re breaking when to follow trends, three trends I recommend to avoid to solidify and grow your brand, and three trends to adopt for a more powerful online presence. We discuss reasons for why we should avoid certain trends but adopt other ones and it all comes down to making sure that the trend or action is aligned with your business vision, energy, and personality. I share an example of a tren...2024-01-0920 minRebrand with RuthAnnRebrand with RuthAnn18: Being Fearless When Starting Over, Overcoming Burnout, and Finding Joy in Creativity with Hannah RobinsonI am so excited to share this candid conversation with you all! I’m joined by my longtime friend and fellow designer, Hannah Robinson, an artist and creative who has gone through various transitions in her business seeking the joy of creativity. We discuss Hannah's journey from starting a design business in 2016, experiencing success, starting a new business, experiencing burnout during the pandemic and exploring new creative outlets. Hannah shares her experiences with the impact of the pandemic on her business and her decision to transition away from popular creative tools. Throughout the conversation, Hannah emphasizes the importance of em...2024-01-0246 minRebrand with RuthAnnRebrand with RuthAnn17: Exciting Personal News - Baby #3 is on the Way!I’m pregnant with our third! I’m so excited to finally announce this pregnancy and share about the first trimester as well as all the mixed emotions that have come with this pregnancy such as overwhelm, joy, and hesitation. In this episode I’m sharing how this pregnancy is different from my other two, how close the kids will be in age, and how I’m looking for answers in this busy season of life and motherhood. In Q4 the Lord gave me the gift of rest so I am enjoying time for that and spending time together as a fam...2023-12-2614 minRebrand with RuthAnnRebrand with RuthAnn16: Year in Review - Biggest Wins, Tough Lessons, Finding MY Success and What's NextIt’s that magical time of the year for reflection, celebrating wins, and planning ahead and I’m so excited to be sharing all those things and more in this candid conversation. I believe doing a year in review is so helpful in setting goals for the upcoming year and something I encourage you to do if you’ve never given it a try! Some of my wins include niching down to rebranding, increasing my income, having a natural birth, launching this podcast and more. I’m also getting real about things that didn’t work out so well such as my...2023-12-1933 minRebrand with RuthAnnRebrand with RuthAnn15: How Rebranding Translates to More Sales, Scaling, and Business GrowthReady to scale your business? Do you have big goals for 2024? In this episode, I’m talking about how rebranding can increase your revenue, build authority, and how it can set your businesses up for success in the new year and beyond. I cover topics such as when rebranding takes place, indicators that you’re ready for a rebrand, considerations to think about, the seven ways rebranding can help businesses grow, and the 3 services I offer that can support you in your rebranding journey. Let’s hit your biggest business goals with rebranding! Visit this e...2023-12-1223 minRebrand with RuthAnnRebrand with RuthAnn16: Year in Review - Biggest Wins, Tough Lessons, Finding MY Success and What's NextIt’s that magical time of the year for reflection, celebrating wins, and planning ahead and I’m so excited to be sharing all those things and more in this candid conversation. I believe doing a year in review is so helpful in setting goals for the upcoming year and something I encourage you to do if you’ve never given it a try! Some of my wins include niching down to rebranding, increasing my income, having a natural birth, launching this podcast and more. I’m also getting real about things that didn’t work out so well such as my...2023-12-0833 minRebrand with RuthAnnRebrand with RuthAnn14: Upgrade Your Squarespace Website and Get Better Results and Why it’s Time to Shift from 7.0 to Fluid EngineAre you still using the old version of Squarespace? If you’ve been thinking about upgrading your Squarespace site this is the perfect episode for you! I LOVE Squarespace but let’s be honest, the old version left a lot to be desired. That’s why I’m so excited to share about the new version of Squarespace and all the changes they’ve made with the release of their drag and drop editor, Fluid Engine. I talk about some of the key changes that the new version has and how it cuts your design time in half while still gett...2023-12-0521 minRebrand with RuthAnnRebrand with RuthAnn13: Make Your Copy Magnetic with Megan SmythI am so excited to be joined by my friend and copywriter Megan Smith today. She is a conversion copywriter, podcast host of the Blaze podcast, and she has so many phenomenal tips to share with you when it comes to standing out online with your copy. We talk about everything from breaking free from other people’s versions of success to truly define what success and fulfillment looks like for you, to brand messaging, to how the right copy can transform your brand and attract higher quality clients and more! Megan shares so many insightful ways to infuse yo...2023-11-2836 minPodcast(H)erPodcast(H)erEp. 243. Crafting Your Brand for Business Success with RuthAnn Rafiq Today we’re not only diving into the importance of positioning and branding in business, but also how to take a life-first approach as moms. We’re learning how to prioritize building a business around your life to avoid burnout and accelerate business growth. Grow your brand and design a business around your life? Yes! It’s possible! Listen in and learn how!Connect with RuthAnn on Instagram @r_artspace or on her Website HERE.I would love to hear your biggest takeaways! Connect with me in the DM’s over on Instagram @amytraughJoi...2023-11-2425 minThe Metrics Maven: Data Driven Business Growth Strategy for SolopreneursThe Metrics Maven: Data Driven Business Growth Strategy for SolopreneursEp. 243. Crafting Your Brand for Business Success with RuthAnn RafiqToday we’re not only diving into the importance of positioning and branding in business, but also how to take a life-first approach as moms. We’re learning how to prioritize building a business around your life to avoid burnout and accelerate business growth. Grow your brand and design a business around your life? Yes! It’s possible! Listen in and learn how! Connect with RuthAnn on Instagram @r_artspace or on her Website HERE. I would love to hear your biggest takeaways! Connect with me in the DM’s over on Instagram @amytraugh Join us for our free weekly networki...2023-11-2425 minRebrand with RuthAnnRebrand with RuthAnn12: LIVE Website Assessment and Tips to Improve Your Own SiteToday I'm shaking things up and walking you through a LIVE website assessment! The Revive Brand + Website Assessment is a service I started offering in early 2023 and it’s one of my favorite things where I walk through your website and give you practical copy and design tips so you can book more calls on your site and sign more clients. Today I’m taking you along with me as I comb through the website of a past client AND I get to show you the improvements we made in her redesigned site. In this episode, I’m unpacking what r...2023-11-2118 minRebrand with RuthAnnRebrand with RuthAnn11: Refreshing Your Brand for 2024? 5 Steps to a Powerful UplevelIt’s mid November and this is the time of year when a lot of people are thinking of refreshing their brand or website - is this you? You’re not alone! I myself am also going through a little refresh and I’m excited to take you behind the scenes in my own process. In this episode we’re diving into the essential steps for a powerful brand refresh in 2024 - and beyond, how to build trust with your audience through this process, a great easy way to get a refresh and more. As the year draws to a close...2023-11-1418 minRebrand with RuthAnnRebrand with RuthAnn10: Rebranding a Product-Based Business with Krystle Hamilton of Pretty Planner Co.Today I'm so excited to have you meet one of my past clients, Krystle Hamilton. Krystle is a mom, wife, and the CEO of Pretty Planner Co., Kansas City's first minority owned luxury planner and stationary company. Throughout the episode, we talk about her rebranding experience (which she chose to do early on in her business), challenges she faces as a product-based business owner, how she grew her business through the pandemic to eventually become a Goldman Sachs One Million Black Women in Business graduate. I just love Krystle and her story, and I think you will, too!  2023-11-0741 minRebrand with RuthAnnRebrand with RuthAnn9: 3 Mindset Shifts That Come with RebrandingMindset plays a huge role in the success of your business – some would say the biggest role in your business. Today on Rebrand with RuthAnn, I'm talking about the three biggest mindset shifts that can happen when you're ready to rebrand. I've mentioned this before, but when I started my business back in 2016, I had no idea what mindset work was but since then, I have grown in the personal development space. I think when you become an entrepreneur, you're signing up for personal development and that could not be more true because as an entrepreneur, I believe that yo...2023-10-3115 minRebrand with RuthAnnRebrand with RuthAnn8: How SEO Affects Rebranding with Barb DavidsToday, I am so excited to be talking all about SEO with an SEO specialist, because whenever people are looking to rebrand and re-do their website, so many questions come up about SEO. So I'm thrilled to host Barb Davids today on the show. Barb is an SEO and content marketing strategist and owner of Compass Digital Strategies. She goes all out to help small business owners embrace their SEO ambitions. During our conversation, we chat about the best tips and tricks to keep in mind when you go through a rebrand from changing platforms and redirects to how...2023-10-2432 minBlazeBlaze07. The Ins and Outs of Rebranding with RuthAnn RafiqRebranding is a BEAST of a topic. Trust me, I know – my own rebrand spiralled from “a small logo refresh” to a full-blown messaging revamp, strategy overhaul, new design, photography, and website…it was an *undertaking* to say the least.   Thankfully we’ve got today’s guest to walk us through the process! RuthAnn Rafiq is a Kansas City native, mama of 2 littles, and owner of R Artspace, a branding studio helping established women entrepreneurs rebrand their business to align with their current vibe, vision, and values.    Since 2016, RuthAnn has helped women ditch the...2023-10-1729 minBlazeBlaze07. The Ins and Outs of Rebranding with RuthAnn RafiqRebranding is a BEAST of a topic. Trust me, I know – my own rebrand spiralled from “a small logo refresh” to a full-blown messaging revamp, strategy overhaul, new design, photography, and website…it was an *undertaking* to say the least.   Thankfully we’ve got today’s guest to walk us through the process! RuthAnn Rafiq is a Kansas City native, mama of 2 littles, and owner of R Artspace, a branding studio helping established women entrepreneurs rebrand their business to align with their current vibe, vision, and values.    Since 2016, RuthAnn has helped women ditch the...2023-10-1729 minRebrand with RuthAnnRebrand with RuthAnn7: Balancing Motherhood & EntrepreneurshipWhen I first started my business, I was not yet a mother, but from the start I created it in a way that it would align with the vision for my life for when I WOULD become a mom. Fast forward to today, I’m a mom of two and it’s only made me a better entrepreneur. In this episode, I’m sharing what motherhood and entrepreneurship looked like through my first and second babies, what a typical day looks like for me now, and how I’ve been able to keep my business profitable through it all. I hope t...2023-10-1721 minRebrand with RuthAnnRebrand with RuthAnn6: Brand Photography & Photoshoot Tips with Kassady GibsonOne of the most common questions I hear when a client is about to go through the rebranding process is if they should get new photos. For this reason, I’m excited to have brand photographer and CEO of Focus Creative, Kassady Gibson, on Rebrand with RuthAnn this week. Kassady shares her journey from a corporate career in finance to a full time brand photographer. She is also giving us her best tips to get the most out of your next branding photoshoot. If you’re thinking of investing in new photos (for the first or umpteenth time!), be sure...2023-10-1023 minRebrand with RuthAnnRebrand with RuthAnn5: Scaling with Ease with Anna RappI am so excited to bring to you my very first guest on the show, Anna Rapp. Anna is my business coach and mentor and we also got the opportunity to work together last year on her rebrand. I can 100% attest that Anna is the real deal. She is energetic, radiant, positive, and an incredible coach when it comes to helping women grow their business on part-time hours, which is exactly what she's helped me do. In our conversation we chat about her rebrand process, how she’s been able to scale her business and the mindset shifts that sh...2023-10-0326 minRebrand with RuthAnnRebrand with RuthAnn5: Scaling with Ease with Anna RappI am so excited to bring to you my very first guest on the show, Anna Rapp. Anna is my business coach and mentor and we also got the opportunity to work together last year on her rebrand. I can 100% attest that Anna is the real deal. She is energetic, radiant, positive, and an incredible coach when it comes to helping women grow their business on part-time hours, which is exactly what she's helped me do. In our conversation we chat about her rebrand process, how she’s been able to scale her business and the mindset shifts that sh...2023-10-0325 minRebrand with RuthAnnRebrand with RuthAnn4: Navigating Change When it Comes to Your BrandToday on Rebrand with RuthAnn, we are talking about how to navigate change and growth when it comes to your brand. This is a very timely discussion because at the time of recording, it is September 1st and I already feel a change in the seasons – I cannot tell you how ready I am for the fall and to just go into cooler weather and experience the coziness, the boots, the sweaters, give me all of that stuff. It's also my birthday this month and that’s another shift that feels really exciting. Just like we're going into a new...2023-09-2620 minRebrand with RuthAnnRebrand with RuthAnn3: How to Know When You’re Ready for a RebrandAm I ready for a rebrand? Maybe this is a question you’ve asked yourself recently. So I thought we could talk about this topic on today’s episode of the show because rebranding can be a big next step and investment for your business and I’d want you to make that choice with confidence! I’ll share some of the signs that might show you’re ready for a rebrand as well as some internal shifts and mindset shifts that you’ll need to have and/or overcome. By the end of the episode you’ll know the answer to...2023-09-1922 minRebrand with RuthAnnRebrand with RuthAnn1: My Business BackstoryWelcome to the very first episode of Rebrand with RuthAnn! Today I want to talk about my personal story, my business journey, and how I chose the niche of rebranding. Listen through till the end of the episode because I’m sharing some things to keep in mind if you’re at the point in your business where you’re thinking of a rebrand. I hope this behind-the-scenes episode really helps to set the stage for the amazing episodes and guest interviews that are to come!  Visit this episode's blog post here. Connect with me on Inst...2023-09-1224 minRebrand with RuthAnnRebrand with RuthAnn2: Branding vs. RebrandingWelcome to episode two of Rebrand with RuthAnn! Today we’re going to dive into one of my favorite topics – branding vs. rebranding, the definition of the two, which one you should invest in, and what you can expect out of the process of each. I’m also going to share some rebrand success stories of a couple of my clients as well as popular rebrands that you’ve probably seen out in the wild. Listen in and let me know your favorite takeaways! Visit this episode's blog post ⁠here⁠. Connect with me on Instagram: ⁠@r_artspace⁠2023-09-1222 minRebrand with RuthAnnRebrand with RuthAnnIntroducing Rebrand with RuthAnnRebrand with RuthAnn is the podcast for entrepreneurs for whose businesses are growing faster than they can keep up with. Rebranding is key to transforming how you show up online – when you have a modern, strategic and elevated brand your business can grow and scale with clarity, confidence, and credibility. But DIY shouldn't be your go-to anymore. You need an expert in your corner. RuthAnn Rafiq, owner of R Artspace, has been designing brands and websites since 2016 and has worked with dozens of women to elevate their online presence. Using expert interviews and client BTS, this podcast sheds a li...2023-08-1101 minHuman-First Founders Podcast: Inspiring Stories and Tips for Down-to-Earth EntrepreneursHuman-First Founders Podcast: Inspiring Stories and Tips for Down-to-Earth Entrepreneurs164 | Rebranding to Elevate Your Brand and Uplevel Your Business with RuthAnn RafiqHow do you know if it's time to invest in professional (re)branding? In today's episode, we have an insightful conversation with RuthAnn, the creative mastermind behind R Artspace, to discover how rebranding can positively impact your business, gain clarity on whether it's the right move for you, and learn valuable tips for upleveling your branding and website.Hit play now to hear:⭐ how rebranding can revitalize your business, attract ideal clients, and create a consistent brand experience across various platforms⭐ the key indicators that can help you make the decision to re...2023-07-1148 minThriving Authors PodcastThriving Authors PodcastEpisode 101: Interview with RuthAnn RafiqIn today’s episode, I am excited to have branding expert RuthAnn Rafiq here to talk with us about how to grow your brand as an author. If you’re anything like I was a few years ago, you might be thinking, “Wait, what is a personal brand as an author? What does that even mean?” I have learned a thing or two about the importance of branding as I have published more books and grown my business. In her signature simple and welcoming style, RuthAnn teaches us why it's important to establish a personal brand, as well as...2023-02-2421 minThe Christian Entrepreneurs PodcastThe Christian Entrepreneurs Podcast[Ep #233] Even as a Side-Hustler the Lord is workingTopic: Even as a Side-Hustler the Lord is working My guest today says, “Even as a Side-Hustler the Lord is working.” Joining me today is RuthAnn Rafiq. RuthAnn is the brand and website designer behind R Artspace, a multi-faceted branding studio serving women entrepreneurs. RuthAnn helps solopreneurs and small teams get a firm foundation with [...] The post [Ep #233] Even as a Side-Hustler the Lord is working appeared first on The Ambitious Entrepreneur Podcast Network. Learn more about your ad choices. Visit megaphone.fm/adchoices2018-09-2124 min