Shows
LEADERS IN CONSULTINGEp. 111 – Why Nurturing Internal Relationships Makes Great Leaders – with Meribeth BanaschikSend us a textHow one question helped Meribeth Banaschik reshape meetings—and deepen trust across EY.In this episode, I sat down with Meribeth Banaschik, Equity Partner at EY Germany in Forensics and the EMEIA Chief Innovation Officer, to discuss the power of internal networks in consulting.Meribeth shares how a simple question—“What’s your stress level?”—has helped her build lasting trust with senior colleagues, reduce team friction, and spark strategic collaboration. From leveraging cross-rank networks to mentoring the next generation, Meribeth outlines the mindset and habits that turn connection into real in...2025-06-181h 05
LEADERS IN CONSULTINGEp. 109 - Mindful Consulting: What Leaders Can Learn from Buddhist Principles - with Keith RobertsSend us a textDoes spiritualism have a place in business? And if it did—what could it unlock?In this one-of-a-kind episode, Keith Roberts, Chief Marketing Officer at Stunio and author of The Zen of Business, joins host Sammy Gebele to explore how Buddhist philosophy can elevate your personal and professional life. Together, Sammy and Keith explore practical applications of Buddhist concepts like the Eightfold Path, ikigai, and Misogi—showing how they can help leaders sharpen focus, build healthier cultures, and reconnect with their deeper why.You'll learn:1. How Budd...2025-05-211h 21
LEADERS IN CONSULTINGEp. 107 - 250% Growth in 1 Year: Why Setting Big Goals Led to Unimaginable Growth for Searce - with Julian MulhareSend us a textAre you and your team really hitting your fullest potential?Meet Julian Mulhare, Managing Director of EMEA at Searce, an ultra-marathon runner and driving force behind the company's 250% growth rate in the EMEA region.In this episode, host Sammy Gebele, CEO of SAWOO, sits down with Julian to explore the importance of setting audacious goals for personal and professional growth, strategies for achieving them, and how they often lead to unimaginable accomplishments. You'll learn:1. Why all companies need an audacious goal2. How to...2025-04-231h 13
LEADERS IN CONSULTINGEp. 106 - How To Turn Software Partnerships into a Revenue Machine – with Henning HeeschSend us a textWho knew that a one-off software partnership 7 years ago would change everything for entero AG?Fast-forward to today: six active partnerships, a sixfold revenue increase, and a consulting firm that’s reimagined how it grows.In this episode, Henning Heesch, Co-founder and CEO of entero AG, joins host Sammy Gebele to unpack how a chance collaboration with a Dutch software company became the blueprint for an entirely new go-to-market model. Henning walks through how he and his team built a partner-first strategy that now accounts for 80% of their business gr...2025-04-091h 09
LEADERS IN CONSULTINGEp. 104 - Effizienzbooster oder Bedrohung? Was AI-Agents für Berater wirklich bedeuten - mit Alexander MetteSend us a text[German episode]Was wäre, wenn Dein bester neuer Mitarbeiter ein AI-Agent wäre?In dieser Episode des LEADERS IN CONSULTING Podcast spricht Host Sammy Gebele mit Alexander Mette, Partner bei BearingPoint, über eine der brisantesten Entwicklungen in der Beratungsbranche: den Einsatz von AI-Agents. Mit über zwei Jahrzehnten Erfahrung in Salesforce-Architekturen, berichtet Alexander Mette exklusiv von der Implementierung innovativer AI-Projekte in der Praxis und zeigt, dass AI-Agents mehr sind als nur ein weiteres Tech-Tool – sie sind die neuen Mitarbeiter, die Consulting-Firmen revolutionieren könnten.Erfahre...2025-03-201h 10
LEADERS IN CONSULTINGEp. 103 - Should You Hire a Partner Manager? Uncovering The Secret to Scaling Consulting Partnerships - with Tanja Breitling-ZborilSend us a textWhen should you hire a Partner Manager—and what impact could it have on revenue growth?Tanja Breitling-Zboril, Head of Partner Network & Director of Business Development at Zühlke Group, joins host Sammy Gebele to reveal the hard numbers, surprising insights, and practical strategies behind building a successful partnership function. Whether you’re a consulting leader debating the ROI of a dedicated partner function, or a partner manager looking for a proven playbook for the first 1–2 years in the role, this episode is packed with actionable takeaways.You'll learn:2025-03-1154 min
LEADERS IN CONSULTINGEp. 102 - How Unit4's ERP helped diva-e Boost Valuation & Secure a Strategic Sale - with Tilman Au & Bryce WolfSend us a textWith 12 companies operating under one roof, it was only a matter of time before diva-e found themselves in a maze of systems and spreadsheets.Enter Unit4, the ERP partner that helped diva-e turn unintegrated data into order.In this episode, Tilman Au, CEO of diva-e, is joined by Sammy Gebele, CEO of SAWOO, and Bryce Wolf, Strategic Growth Director at Unit4, to unpack the hard-earned lessons on getting leadership & employee buy-in, avoiding common pitfalls, and why standardization is the key to success in ERP implementation.You'll...2025-02-2643 min
LEADERS IN CONSULTINGEp. 101 - Leveraging Global Teams Nearshore and Offshore to Drive Innovation and Growth - with Ashish KhannaSend us a textCan offshore teams be more than cost-cutters?In this episode, Sammy Gebele chats with Ashish Khanna, Senior Managing Director of Global Security Solutions at Verizon, about how he’s transformed traditional offshore teams into “Centers of Excellence” that provide real value to the business beyond low-cost labor.You'll learn:1. Ashish's personal experience working in various geographies and managing remote teams2. Practical steps for building your own competency centers3. Key considerations and challenges4. How to empower teams to do more than execution5. Lessons from V...2025-02-101h 11
LEADERS IN CONSULTINGEp. 100 - Horváths zukunftsweisende AI/BI-Unit: Eine Blaupause für Innovation in der BeratungSend us a text[German episode]Von 1 auf mehr als 20 Experten in 3 Jahren und eine mutige Vision, die Realität wurde:In dieser Episode des LEADERS IN CONSULTING Podcasts erzählt Tino Eichler, Partner bei Horváth, unserem Host Sammy Gebele, die Geschichte hinter der Gründung und dem Wachstum seiner bahnbrechenden AI/BI- und Data-Unit. Dabei liefert Tino exklusive Einblicke, wie er eine visionäre Idee in eine hoch spezialisierte Geschäftseinheit verwandelte, die Managementberatung, Data Science und technische Umsetzung integriert. Die ideale Blaupause für alle, die völlig...2025-01-0855 min
LEADERS IN CONSULTINGEp. 99 - How to Become a Successful Consulting Leader of a Global Technology Giant - with Dr. Eric Günter KrauseSend us a textAs the new partner at a giant technology company, how can you prove the value you're adding to the organization?In this episode, Sammy is joined by Dr. Eric Günter Krause, Head of Financial Services and Insurance at the consulting unit of one of the biggest IT and services companies in the world—Infosys. Eric delivers a profoundly detailed roadmap for new partners joining large organizations on how to fight your own fight and prove your worth.You'll learn:1. How to cope with the differences in...2024-11-101h 07
LEADERS IN CONSULTINGEp. 98 - Decentralized: How MaibornWolff Thrives with 17 Autonomous Departments – with Fabio Andree ScheurelSend us a textMaibornWolff’s organizational structure is highly decentralized, with 17 operational departments—each with its own P&L and the freedom to pursue strategic goals.In this episode, Fabio Andree Scheurel, Deputy Division Manager of Collaborative Enterprise Architecture at MaibornWolff, joins Sammy to discuss how this unique structure encourages entrepreneurial freedom and fosters strong partnerships. Fabio explains how departments work together through effective networking and collaboration, all while remaining guided by MaibornWolff’s 12 non-negotiable cultural principles. He also shares insights into the company's innovative training budget system, which supports continuous development and empowers employ...2024-10-281h 13
LEADERS IN CONSULTINGEp. 97 - KI + Managed Services = Ein neues Zeitalter der Beratung - Mit Sebastian GerlingSend us a text„Mögest du in interessanten Zeiten leben." Mit diesem chinesischen Sprichwort fasst Sebastian Gerling, Senior Vice President Consulting Services bei CGI, das Veränderungsmomentum der KI für die Beratungsbranche treffend zusammen. In dieser Episode spricht er mit unserem Host Sammy Gebele über die Auswirkungen von KI auf die Beratungsbranche und wie Unternehmen von Technologien wie GenAI und Machine Learning profitieren können. Dabei liefert er praxisnahe Beispiele, wie CGI innovative KI-Lösungen implementiert und wie Managed Services und Nearshoring die Effizienz zusätzlich steigern.Das erwartet Dich:2024-10-141h 11
LEADERS IN CONSULTINGEp. 96 - The Future of AI in Consulting: The Actionable AI Playbook That’s Driving BCG X’s Explosive Growth - With Ronny FehlingSend us a textReady to unleash the power of AI in your consultancy? In this episode, Ronny Fehling, Chief AI Officer, Partner, and VP of GenAI at BCG X, shares the secrets behind the company's incredible 7-year growth from 300–3,000 people. The conversation dives into how you can successfully implement AI at your consultancy, avoid common pitfalls, and drive unparalleled value on the client side. Want to stay relevant in the next 2–3 years? Don't miss this incredible playbook from BCG's tech-focused powerhouse.You'll learn:1. How to identify high-value AI use case...2024-09-301h 18
LEADERS IN CONSULTINGEp. 95 - Laser Focus: How Tenthpin’s Commitment to a Single Niche Is Helping Them Grow 25% YoY - with Jürgen BauerSend us a textWhat is the key to fast and sustainable growth as a boutique consultancy? For Tenthpin Co-founder & Executive Chairman Jürgen Bauer, it's developing a niche focus.In this episode, Jürgen shares the journey behind Tenthpin’s impressive growth, revealing the strategic decisions that have enabled them to achieve consistent 25% year-on-year expansion since their inception in 2017.You'll learn:1. How Tenthpin's niche focus in life sciences drives consistent growth.2. The strategic decisions that fueled their 25% year-on-year expansion.3. The importance of maintaining quality and a strong comp...2024-09-091h 05
LEADERS IN CONSULTINGEp. 94 - Daily Networking Strategies: How to Stay Connected and Win Clients - with Rudraksh BhawalkarSend us a textHow can you maintain strong client relationships across continents?In this episode, Rudraksh Bhawalkar, Partner at EY, brings a wealth of experience from across the globe. He shares his journey from India to the US, Africa, and finally to Germany, and reveals how he leverages daily networking strategies to stay connected and win clients. Dive into Rudy's proactive approach to networking in different cultures and his unique relationship management techniques.You'll learn:1. Proactive daily networking strategies for sustained client engagement2. The role of cultural understanding...2024-07-3148 min
LEADERS IN CONSULTINGEp. 93 - Be More Pirate: Meet one of the Remarkable Leaders Behind Implement’s Energy Unit's Growth from 8 to 100 Employees - with Christian Romer VingtoftSend us a textWhat led Implement Consulting Group's Energy and Climate practice to skyrocket from a modest team of 8 to a robust unit of 100 in just five years?In this episode, Senior Partner and Head of Energy and Climate at Implement Consulting Group Christian Romer Vingtoft delves into the dynamic journey of building a pioneering energy unit focused on the energy transition and sustainability agenda. He shares the unique approach that inspired the unit's growth, rooted in the bold and democratic spirit of pirate ships from the Golden Era. Listen as Christian discusses the...2024-07-171h 14
LEADERS IN CONSULTINGEp. 92 - Authentic Connections: How H&Z is Winning Clients with Community-Building - with Constanze von Lentzke & Sven SteinertSend us a textCommunity building has been in H&Z's DNA since day one—so, how are they using this innovative strategy to create authentic human connections and win clients?In today's episode, you'll discover how building authentic human connections can revolutionise your client acquisition strategy. Join Sammy as he sits down with Sven Steinert, CEO of SUSTAINX and Partner at H&Z, and Constanze von Lentzke, Head of Marketing at H&Z Group, to explore the power of community in fostering sustainable growth and meaningful client relationships.You'll learn:2024-07-031h 23
LEADERS IN CONSULTINGEp. 91 - EY's Response to AI: Why They Plan to 2x Their Managed Services Revenue This Year - with Matthias BandemerSend us a textEY Germany's managed services unit currently accounts for 15% of their consulting revenue, but they have big plans to double that by the end of the year.In this episode, EY Germany Partner & Consulting Managed Services Leader Matthias Bandemer shares why they're rethinking their business model to focus more on managed services. He also digs into the role of GenAI in modern-day consulting, and how they're using it to drive efficiency and innovation.You'll learn:1. Key strategies EY uses to scale managed services2. How AI is...2024-06-2455 min
LEADERS IN CONSULTINGEp. 90 - How to Boost Efficiency With Custom-Built Software and Turn It Into a Money-Making Product - with Tim RedgateSend us a textHow can your consultancy create and leverage proprietary software? Tim Redgate, Strategy Director & UK Head at Axioned, shares his knowledge.This episode delves deep into the transformative journey of building and leveraging technology within a consulting firm. Tim shares his firsthand experience with developing, funding, and marketing custom software solutions that not only streamline operations but also significantly enhance the market standing of consulting businesses. From the initial ideation to the strategic deployment of resources, Tim outlines the crucial steps for consultancy leaders aiming to innovate and stay competitive in a...2024-06-171h 12
LEADERS IN CONSULTINGEp. 89 - AI at Zühlke: How to Develop Your AI Competencies With Internal Experimentation - with Melanie MarchantSend us a textEager to use AI in client projects? Try experimenting internally first. Zühlke did exactly that and reduced their discovery process time by 75%. In this episode, Sammy is joined by Melanie Marchant, Head of Digital Consulting at Zühlke. Melanie gives us an insider’s look at how her team is harnessing AI—not just to streamline operations but to revolutionize them completely. She shares valuable insights into how early internal experimentation enabled her to upgrade the company's AI competencies and provide clients with transformative results. You'll learn:2024-06-0356 min
LEADERS IN CONSULTINGEp. 88 - From Law Enforcement to Leading Blockchain Solutions: Scott Pounder’s Journey in Building a Global PracticeSend us a textFrom the gritty streets of law enforcement to the cutting edge of digital asset consulting, how does one navigate such a dramatic career shift?In this episode, we sit down with Scott Pounder, Managing Director — Blockchain and Digital Assets at FTI Consulting, who shares his journey from law enforcement to leading digital asset and blockchain initiatives in a global consulting firm. Scott delves into the transition, highlighting how skills honed in law enforcement have empowered him in the corporate world, particularly in blockchain and digital assets management. He opens up about th...2024-05-2743 min
LEADERS IN CONSULTINGEp. 87 - Hunt Together, Stay Together: How to Achieve Sustainable Growth With a Partner-Led Strategy - with Norman WeisserSend us a textBringing on partners is a substantial investment and a risky growth strategy. Cultural clashes, loss of control, competitive issues — there's plenty that could go wrong. EGC has made it work for them, however, with their teams in German-speaking markets having doubled since Norman Weisser joined the company.In this episode, we are joined by Norman Weisser, Partner at EGC Eurogroup Consulting Germany. Norman shares the secrets behind their strategic expansion. He discusses the advantages of their partner-owned model, innovative approaches to business growth, and the critical role of corporate culture in ma...2024-05-2255 min
LEADERS IN CONSULTINGEp. 86 - Next Stop, Dubai: How IFZA Is Helping Consultancies Unlock Global Market Opportunities for Their Clients in the Middle East - with Diego MichelSend us a textReady to expand your consultancy business to the Middle East? IFZA make it simple.In this episode, host Sammy Gebele sits down with Diego Michel, Head of International Business Development at IFZA Dubai. Diego shares valuable insights on why Dubai is a prime hub for accessing emerging markets across the Middle East, Northern Africa, and Central Asia. He explains how IFZA facilitates seamless business setup and expansion, making Dubai an attractive destination for consulting firms and their clients. Diego also highlights the advantages of living and working in Dubai, drawing from...2024-05-2049 min
LEADERS IN CONSULTINGEp. 85 - Becoming Bain: What It’s Like to Become a Partner at One of the World’s Most Prestigious Consultancy Firms - With Thibault LecatSend us a textThibault Lecat is 6 months into his new role as Partner at Bain & Company. He joins us on the podcast to share his experience and insights as one of the firm's newest Partners.Thibault dives into his personal experiences transitioning into this pivotal role, the strategic challenges of establishing and scaling a practice, and how Bain supports new partners through its unique integration process. He shares practical insights into the day-to-day responsibilities and strategic thinking required to thrive at the upper levels of the consulting world.You'll learn:2024-05-131h 13
LEADERS IN CONSULTINGEp. 84 - Fast-Food Clerk to Leader of a European Consulting Entity: A Story of Risk, Resilience, and Reward - with Antoine MollionSend us a text Steve Jobs once said, “You cannot connect the dots looking forward. You can only connect them looking backwards, so you have to trust that the dots will somehow connect in your future.”This statement will strike a chord for anyone whose career path led them to unpredictable destinations; such is the case with Antoine Mollion, Managing Director EMEA at ERP Success Partners. In this episode, Antoine shares his remarkable journey from the hospitality industry to leading a key entity of a global consulting firm. The conversation delves deep into Antoine's remarkable story...2024-05-081h 18
LEADERS IN CONSULTINGEp. 83 - Wie BearingPoint Österreich innovativ neue Kundschaft gewinnt, von Meetups bis zur eigenen Konferenz - mit Andreas MitterSend us a textWie kann man sich als Berater auf Innovationen, schnelllebige Trends und veränderte Kundenerwartungen vorbereiten, wenn man gerade keine Glaskugel zur Hand hat?Andreas Mitter, Partner bei BearingPoint Österreich, ist sich sicher, dass Aussitzen keine Lösung ist. In dieser Folge des LEADERS IN CONSULTING Podcast spricht er mit unserem Host Sammy Gebele über die Gefahr, damit den Zug einer zukunftsfähigen Organisationsentwicklung zu verpassen. Stattdessen hat er gleich mehrere Ideen, wie sich Beratungsunternehmen an ein immer dynamisches Umfeld anpassen können, um weiterhin relevant zu bleiben und das Verhäl...2024-05-011h 04
LEADERS IN CONSULTINGEp 67 - Harald Kohlberger - 683 Millionen Euro Rahmenvereinbarungen für IT-Projekte gewonnen: Consileon digitalisiert ÖsterreichSend us a textEntdecke, wie Consileon Business Consultancy bahnbrechende IT-Projekte mit der Republik Österreich realisiert. Ein exklusiver Einblick in die Strategien, die zu diesem enormen Erfolg geführt haben.Darüber unterhält sich Sammy Gebele mit Harald Kohlberger, Geschäftsführender Gesellschafter bei der Consileon Business Consultancy. Erfahre direkt von einem führenden Kopf in der Beratungsbranche, wie man Großprojekte meistert und die Zukunft der IT-Beratung gestaltet.Folgende Themen werden besprochen:1. Geschäfts- & IT-Strategie-Alignment treiben als Beratung: Wie Geschäftsmodelle IT-Innovationen leiten sollten.2. Aufbau strategischer Partnerschaften: Netzwerken...2023-11-211h 03
GROW B2B FASTEREp 64 - Johanna Fagerstedt - From small startup to global scale-up – the keys to growth through marketing Marketing is not only a means to an end: It's the endgame. How does Quinyx leverage their marketing to build successful communities & drive growth?Johanna Fagerstedt, CMO at Quinyx, shares with Sammy, how they do it.What's in it for you:1. Why marketing doesn’t stop after winning a customer2. How Quinyx uses an annual community event to build thought leadership and create content3. Best practices for setting up a successful community event4. How Quinyx uses their "Customer Happiness Survey" to build strong client relationships and get val...2022-08-181h 07
LEADERS IN CONSULTINGEp 18 - Wie Rüdiger Schulze Nach 17 Jahren von der Beratung als Geschäftsführer in die Wirtschaft wechseltSend us a text Nach 17 Jahren Berateralltag als CEO in die Wirtschaft – Wie funktioniert's?Rüdiger Schulze, ehemaliger Partner bei Detecon, spricht mit Sammy über seinen Weg zurück in die Wirtschaft und die Learnings, die er aus der Beratung im Gepäck hat.Das erwartet Dich: 1. Wieso Rüdiger Schulze nach 17 Jahren von der Beratung als Geschäftsführer in die Wirtschaft geht2. Wie die schrittweise Kommunikation beim Verlassen der Beratung gut läuft – intern und mit Kunden3. Wie Rüdiger Schulze die ersten 100 Tage in der neuen Firma plant2022-08-111h 03
LEADERS IN CONSULTINGEp 17 - Wie Aleri ihr Beratungsgeschäft Produktisiert - Dr. Marcus Iwanowski & Christian Dähne (Aleri Solutions)Send us a textAleri führt ihre Beratung erfolgreich durch die Produktisierung – Ein Baustein nach dem anderen.Unsere Gäste, Dr. Marcus Iwanowski und Christian Dähne, sprechen mit Sammy über die Erfahrungen, die sie mit Aleri im Thema Produktisierung gesammelt haben, und teilen Best Practices zum erfolgreichen Einstieg in Produktisierung.Das erwartet Dich: 1. Wie und warum Aleri auf die Produktisierung ihres Beratungsgeschäftes setzt2. Wie Aleri ihre Beratungsbausteine entwickelt hat3. Herausforderungen und Fallstricke bei der Umsetzung von Produktisierung4. Das Potenzial von sozialen Netzwerken für Beratungsunternehmen5. W...2022-08-0456 min
LEADERS IN CONSULTINGEp 16 - Michael Kramarsch - Why A "People First" and Not "Grow at All Cost" Approach Is The Key to Success in ConsultingSend us a textInstead of “Grow at All Cost”: A “People First” Approach in Consulting Might Just be the Smartest Move Today!Michael Kramarsch, Managing Partner at hkp/// group shares with Sammy, how his focus on people is such a successful approach in consulting. What's in it for you:1. How the hkp/// group alumni network helps the consultancy win clients2. How Michael and hkp/// group execute a “people first” approach in consulting3. Why growing your business should not be your key focus in consulting4. Why adding value to your targ...2022-07-281h 14
GROW B2B FASTEREp 61 - Bill Staikos - Building Successful Communities & Leveraging Thought Leadership for B2B GrowthHow can you build active communities as a B2B company?Bill Staikos, Senior VP at Medallia, talks to Sammy about his experience in community building, what leverages Medallia's community, and how his personal brand on LinkedIn plays into it.What's in it for you:1. Why and how Medallia invests in their client led community & community events to drive growth2. How B2B companies can start building active communities3. Who to hire to be successful with community building4. How Bill sets his focus for content topics for thought leadership5. Bills...2022-07-281h 19
LEADERS IN CONSULTINGEp 12 - Andreas Engel - The 'Senpai-Approach': How TWS Partners Retains Company Culture, New Talent & Quality – While Growing SteadilySend us a textWhat unique principle does TWS Partners use for keeping up company culture, integrating new talent, and ensuring quality – While growing steadily?Andreas shares their successful 'senpai approach' with Sammy, in today's LEADERS IN CONSULTING episode.What's in it for you:1. How TWS Partners keeps up company culture while growing as a consultancy2. How Andreas works with productized services as a core product in consulting3. TWS Partners’ incentive structure for people who drive revenue4. How TWS Partners finds and attract talent in a tough market5. What...2022-05-251h 05
GROW B2B FASTEREp 57 - Monika den Os - Monika's Secret Sauce to Finding Great Content & How She Uses it to Generate LeadsHow does Monika create & leverage her key content to drive growth at Bizzdesign? In today's episode, Monika shares her secret sauce to driving sales, building community, and generating the most valuable leads for her company Bizzdesign with Sammy.What's in it for you:1. How Monika creates her key content piece for the whole year 2. Monika’s best kept secret to driving valuable leads3. How Bizzdesign’s community program helps them drive sales4. How Bizzdesign leverages LinkedIn to get laser focus on their target audience5. Why connecting the work of your mark...2022-05-1856 min
GROW B2B FASTEREp 56 - Steve Kline - First 100 Days as CRO – How Steve Planned and Started his CRO Position for Fast Impact at ENGIE ImpactHow did Steve plan his first 100 days as the new CRO at ENGIE Impact to achieve maximum impact?Our guest today, Steve Kline, CRO at ENGIE Impact, shares his playbook for successfully structuring your sales team with Sammy.What's in it for you:1. Steve’s roadmap to starting as a new CRO at ENGIE Impact2. How to define a profile for hiring the best new talent to enhance your team3. How to structure your sales team for maximum success4. How your company culture influences your team 5. How to find mentors to...2022-05-111h 13
GROW B2B FASTEREp 55 - Ira Sharp - Framework: How Ira Sharp Established Himself as a B2B Industry Thought Leader while working for Phoenix Contact USAHow did Ira Sharp establish himself as a B2B industry Thought Leader while working for Phoenix Contact USA?Today on our GROW B2B FASTER Show, LinkedIn Influencer Ira Sharp, Director of Product Marketing Automation at Phoenix Contact USA, shares his secret sauce for leveraging LinkedIn for maximum success: For yourself and your company! What’s in it for you:1. What framework Ira used to establish himself as an industry thought leader on LinkedIn2. How to expand your network and reach on LinkedIn outside of your company contacts 3. How building thought le...2022-05-041h 08
GROW B2B FASTEREp 54 - Scott Leese - 2 to 200 in Under 2 Years: How Scott Scaled Up his Sales Team by Posting on LinkedIn & Grew to 84,000 Followers and Content with 1,000s of LikesHow Scott scaled his sales teams from 2 to 200 in under 2 years by posting on LinkedIn – where he now has 84,000 followers and content with 1,000s of likes.We are super happy to have LinkedIn superstar Scott on our show who talks about his journey, challenges and best practices in B2B sales with Sammy in today's GROW B2B FASTER episode.What's in it for you:1. How Scott scaled up his sales team on LinkedIn to 200 and established thought leadership on the platform2. What resources helped Scott build his own community on LinkedIn 2022-04-271h 26
GROW B2B FASTEREp 53 - Oliver Wedell: +50% growth as a $1 Billion Company - how does MongoDB pull it off?There's a Reason why MongoDB Manages to Retain Growth of Over 50% as a $1 billion in annualized revenue company in the Tech Market.Oliver Wedell, Regional VP for Central Europe at MongoDB lets Sammy in on the keys to their success in today's GROW B2B FASTER Show.What's in it for you:1. How being an open source company helps MongoDB accelerate growth and sell more2. Why a focus on demand generation in B2B sales is the way to successful sales3. Why direct sales is Mongo DB’s main wa...2022-04-2144 min
LEADERS IN CONSULTINGEp 11 - Dr. Stefan Sambol - 15x Growth in 6 years - Find Out How Digital Consultancy OMMAX Grows so Fast!Send us a textHow did OMMAX grow 15x – both in headcount and revenue?Dr. Stefan Sambol, Partner & CoFounder at OMMAX shares tips & insights with Sammy on how they pulled it off in today's LEADERS IN CONSULTING Show.What's in it for you:1. Why OMMAX’s holistic approach to structuring their consultancy makes them so unique2. How OMMAX leverages the strengths of their Partners for maximum impact for their clients3. How bringing digital due diligence to the market 6 years ago as a new product helped OMMAX’s rapid growth...2022-04-211h 24
LEADERS IN CONSULTINGEp 10 - Dr. Andreas Baader and Rainer Majcen - Done Deal in 3 Months: How Genpact Successfully Acquired Barkawi and Expanded their Business and ExpertiseSend us a textIn 3 months, Genpact acquired Barkawi, and is now reaping the benefits of the acquisition and growing their business.Rainer Majcen, CEO of Genpact Germany, and Dr. Andreas Baader, SVP of Genpact, share their insights on the acquisition, the benefits, and challenges, with Sammy, in today's LEADERS IN CONSULTING episode. What's in it for you:1. How Genpact successfully acquired Barkawi and strengthened their position in the market2. How Genpact is leveraging Barkawi's network to conquer the German market3. Why elevating consulting from a pure-play advisory business to a...2022-04-131h 14
GROW B2B FASTEREp 52 - Justin Welsh is cracking the LinkedIn Code: $2m revenue in 2 years, posts with 1,000s of likes & comments - and 0$ spent on marketingHow did Justin get to $2m in revenue in 2 years on LinkedIn, and create content that has 1,000s of likes & comments?In today's GROW B2B FASTER episode, Justin Welsh shares with Sammy, how to get the best out of LinkedIn, and how it can help you grow your B2B business fast.What's in it for you:1. How to build a successful LinkedIn community as a B2B business2. How to find your niche and create attention for your business on LinkedIn3. How to create content that works on LinkedIn2022-04-1242 min
LEADERS IN CONSULTINGEp 9 - Markus Rücker - Keeping it in the Family – How Markus Successfully Took Over the Family-Owned Consultancy InsentisSend us a text How did Markus successfully take over his dad's consultancy Insentis? Today's LEADERS IN CONSULTING guest Markus Rücker, CEO of Insentis, talks with Sammy about how to successfully leverage the benefits of a family-owned consultancy to build lasting client relationships.What's in it for you1. What benefits lie in working in a family-owned consultancy 2. How to successfully take over a consultancy from your parents 2. How to ensure that your customers who change companies take you with them4. How to leverage the end of a successful pr...2022-03-3058 min
LEADERS IN CONSULTINGEp 8 - Dieter Schneiderbauer - Flashback 2020: Management in der Rezession – Wie Bringe Ich meine Beratung Erfolgreich Durch die Rezession? (Folge vom Dez. 2020)Send us a textFlashback 2020: Wie komme ich optimal durch die Krise?Die Rezession hatte zu Beginn der Corona-Pandemie im März 2020 viele Beratungen unvorbereitet getroffen, die Aussichten für die kommenden Monate sahen düster aus. Damals galt es vor allem, schnell die richtigen Weichen zu stellen, um optimal durch die Krise zu kommen. Auch wenn sich die Vorzeichen heute wieder um 180 Grad gedreht haben, sind einige Lehren aus der Krise auch heute noch relevant: Klare Positionierung und Wertbeitrag für die Kunden sowie die aktive Pflege und Nutzung der Bezieh...2022-03-1751 min
LEADERS IN CONSULTINGEp 7 - Oliver Gothe - 25% Umsatzsteigerung in 2022 - wie die SPV AG mit der richtigen Strategie & Umsetzung wächstSend us a textWas Brauche Ich, um den Umsatz Meiner Beratung Erfolgreich zu Steigern?25% Umsatzsteigerung schafft die SPV AG in 2022 und Sammy spricht mit Oliver Gothe, Chief Strategy Officer und Vorstand der SPV Solutions, Products, Visions AG, wie sie das schaffen.Das erwartet Dich: 1. Wie die SPV AG Balanced Scorecards als praktisches Führungsinstrument einsetzt und damit ihre Firmenziele und -Maßnahmen steuert 2. Wie die SPV AG „Kundenzufriedenheit“ als KPI nutzt – und damit erfolgreich ihren Umsatz steigert3. Welche Vorteile es hat, seine Beratermannschaft nach end-to-end Prozessen aufzustellen4. Wie „Organisati...2022-03-1058 min
LEADERS IN CONSULTINGEp 6 - Friederich von Hurter - How PwC Germany enables its Juniors to successfully sell projectsSend us a textHow does PwC Germany enable their junior consultants to sell projects and grow a successful modern consultancy?Our guest Friederich von Hurter, Partner at PwC Germany shares his insights with our host Sammy, CEO and founder of SAWOO.What’s in it for you1. How PwC Germany enables Junior Consultants to sell projects2. The ingredients to be successful in modern consulting nowadays3. The two things every consultancy and company needs to keep in mind to be successful4. What makes a good client relationship and how yo...2022-03-0351 min
GROW B2B FASTEREp 51 - Mark Wilchynski - Eliminating 'Bad Deals' and Revamping Your Company Culture for B2B GrowthDon't you wish you could sniff out a 'Bad Deal' before you went all in?So does today's guest at GROW B2B FASTER: Mark Wilchynski, VP of America Sales at Zoomin Software.What’s in it for you1. How to spot and get rid of potentially 'bad deals' – and bring more quality to the deals you’re after2. How to build a framework for a sales organization that works3. How clear feedback in your teams can lead to substantial growth4. What using a reverse timeline can bring to your potential deal5. How...2022-02-271h 14
LEADERS IN CONSULTINGEp 5 - Peter Feldmeier - From 80 to 130 employees in 2021 - How Etribes Drives Growth with the right Company Culture and Marketing FocusSend us a textIn today's LEADERS IN CONSULTING episode, our host Sammy, Managing Partner and founder of SAWOO, catches up with Peter Feldmeier, Partner at Etribes.What’s in it for you1. How your culture defines your success, motivates your employees and makes you irresistible to talent2. How important it is to have an incentive structure that does not only profit you but also your client3. What aspects are most valuable in the hiring process for your growing consultancy4. Why we need hunters and farmers for successful consulting5. How im...2022-02-021h 12
LEADERS IN CONSULTINGEp 4 - Alexander Kainer - How Identifying the Hot Pain Points of your Customers will Help You Win More DealsSend us a textIn today's LEADERS IN CONSULTING episode, our host Sammy, Managing Partner and founder of SAWOO, catches up with Alexander Kainer, COO at Pfeifer Group and former Partner at Deloitte.What’s in it for you1. How and Why identifying the hot topics your clients need to tackle in the next 6 months will help you win more deals2. How to learn from your pitch losses and utilize feedback to win your next pitch3. How and Why Alex created a Software as a Service product with his Deloitte team and ac...2022-01-261h 09
LEADERS IN CONSULTINGEp 3 - Markus Schmid - Why Focus is Everything When You Want to Grow Your ConsultancySend us a textIn today's LEADERS IN CONSULTING episode, our guest is Markus Schmid, Managing Director Restructuring at Alvarez & Marsal. Today, we're talking focus!What’s in it for you1. How a clear focus and set of rules can catapult your company’s growth2. What aspects you should consider when defining your focus 3. How to hire – and keep – the right people for your company4. How to successfully go about Big Whale Hunting next to the big players5. How to get the best out of your social presence and netw...2022-01-201h 25
GROW B2B FASTEREp 50 - David Meerman Scott - You Can Create B2B Demand Instead of Mass-Spamming Your BuyersOur Guest is David Meerman Scott, author of various bestselling business books, keynote speaker, as well as LP and Strategic Advisor at Stage 2 Capital.What’s in it for you1. How to choose the right VC firm to help your growth as a company2. How to avoid mass-spamming your buyers and successfully change your marketing strategies3. How important it is to create your own content real estate 4. How the world of cold calling is changing About DavidDavid is a marketing strategist, entrepreneur, and corporate advisor. He wrote 12 bestselling business bo...2022-01-1630 min
GROW B2B FASTEREp 49 - Brad Hill - How SkillGigs successfully combines a SAAS subscription with a usage-based payment modelIn today's GROW B2B FASTER episode, our host Sammy, Managing Partner and founder of SAWOO, catches up with Brad Hill, President at SkillGigs.What's in it for you:1. How to create trust with your potential client – a key skill for every salesperson2. Communicating the value you offer in a way that it also meets the customer’s need3. How combining payment models will keep your customers hooked4. How to find the right hire for your teamAbout BradWith more than 24 years of global experience in design, construction, and...2022-01-091h 12
LEADERS IN CONSULTINGEp 2 - Christoph Mertens - Wie 'PKF München IT Solutions' ein erfolgreiches Social Media Marketing aufbaute, das Leads generiert, Bestandskunden begeistert und neue Mitarbeiter wirbtSend us a textIn der heutigen LEADERS IN CONSULTING Folge spricht unser Gastgeber Sammy, Managing Partner und Gründer von SAWOO, mit Christoph Mertens, Geschäftsführer der PKF München IT Solutions. Christoph’s Mission ist es, Menschen durch Analytics zusammenzubringen, Teams zu unterstützen, Talente freizusetzen und Gipfel zu erklimmen.Das erwartet dich:1. Wie PKF München IT Solutions trotz Herausforderungen der Pandemie weiterhin erfolgreich Leads generiert hat2. Synergien nutzen: Wieso Beratungen diverser Schwerpunkte miteinander anstatt gegeneinander operieren sollten3. Projekt Social-Media-Marketing: Wie Christoph sein Team in einen Machen-M...2022-01-0654 min
GROW B2B FASTEREp 48 - Markus Rupprecht - 1 KPI to rule them allIn today's GROW B2B FASTER episode, our host Sammy, Managing Partner and founder of SAWOO, catches up with Markus Rupprecht, CEO at Traxpay.That's in it for you:1. Which KPIs are most crucial to look at, to incentivize your team as well as work towards one goal2. How to win clients with direct sales3. Why social media plays such a huge role in big whale hunting4. Why you should share more of your knowledge and not hold backAbout MarkusMarkus is an entrepreneur with a broad overview of...2022-01-061h 08
GROW B2B FASTEREp 47 - Rüdiger Spohrer - How a 2.4bn € industrial automation company effectively leverages B2B influencer marketing and creates valuable content for lead generationIn today's episode with Rüdiger Spohrer, Director Global Marketing & Communications at Phoenix Contact, you will learn1. How to effectively leverage influencer marketing and create valuable content for lead generation2. How Phoenix Contact successfully implements a holistic sales and marketing strategy on a global scale3. The way the pandemic, a new generation of buyers, and cookie regulations will impact future B2B marketing and salesAbout RüdigerRüdiger is a globally experienced marketing executive with a proven track record of developing marketing strategies and successfully aligning cross-departmental marketing and sales pla...2021-12-1952 min
LEADERS IN CONSULTINGEp 1 - Greg Alexander - How Greg sold his 30 person consultancy for a whopping $ 162 millionSend us a textIn today's LEADERS IN CONSULTING episode, our host Sammy, Managing Partner and founder for SAWOO catches up with Greg Alexander, Chief Investment Officer for Capital 54. 1. How Greg built and sold his 30 person consultancy for $162m 2. Why the hero complex holds most consultancies back from scaling3. How to decouple revenue growth from employee growth4. Why you should explore offshoring and the freelance workforce and how that reduces risk and increases profit5. How to get to over 50% margins with your consultancy6. Bye Bye to the "only partners sell...2021-12-1555 min
GROW B2B FASTEREp 46 - Carsten Schryver - How a 3rd Generation Freight Forwarder Thrives & Grows Despite the Logistical Chaos Caused by the Pandemic In today's episode with Carsten Schryver, CEO of Schryver Group, you will learn1. How Schryver successfully transformed their sales strategy during the pandemic2. How Schryver reaches out to potential customers through carefully designed emails3. How to capture opportunities through precise market research4. Why transparency about your failures will strengthen your customer relations5. How Schryver fosters an effective work culture across continentsAbout CarstenCarsten is an ambitious business leader and global thinker. After graduating in Business Administration, he worked at the Fraunhofer Institute for Supply Chain Management in Nuremberg and t...2021-12-1239 min
GROW B2B FASTEREp 45 - Anna Cleary - Driving growth in a cookieless world - what Software AG's marketing changed to thrive in this new eraIn today's episode with Anna Cleary, a leader in Growth & Digital Marketing at Software AG, you will learn:1. Mindful tactics to effectively increase your customers' brand awareness and decision-making2. How to end the war between marketing and sales and transform them into a winning team3. The key to succeed and thrive in the new era to come: a cookieless worldAbout AnnaAnna is an energetic marketing executive with 20+ years international experience in marketing management and inside sales management in the B2B IT industry. Her areas of expertise include growth and...2021-12-0558 min
GROW B2B FASTEREp 44 - Ian Koniak - How to sell to senior executives & create demand through LinkedIn postsIn today's episode with Ian Koniak, President and Founder of Ian Koniak Sales Coaching, you will learn:1. How social selling and saving the best for first will boost your company's success2. Two principles and three skills you need to learn to become the best (sales-)version of yourself3. A step-by-step guide on how to successfully reach out and sell to senior executivesAbout IanIan Koniak is President and Founder of Ian Koniak Sales Coaching, which helps AE's go from good to great by mastering the mindset, habits, and skills needed to...2021-11-281h 06
GROW B2B FASTEREp 43 - Jim McAvoy - How Cold Calling B2B Leads Can Be Better Than Going to the Dentist ;)In today's episode with Jim McAvoy, President at JWMcAvoy & Company Ltd, you will learn:1. How to generate warm, semi-warm and cold leads through effective outreach strategies2. Why you should frame cold calling as a game and leverage your competitive spirit3. The most effective benchmarks and KPIs to track your outreach performance4. A step-by-step guide to formulating a compelling value proposition and mastering engaging cold-call dialogues 5. The tools and tactics that will help you gain an edge in starting cold callsAbout JimJim is an enthusiastic and highly experienced sales...2021-11-201h 07
GROW B2B FASTEREp 42 - Jamal Reimer - 160+ Million Dollar of SAAS Deals Closed in his Sales Career - Learn How to Close B2B MEGA DEALS YourselfIn today's episode with Jamal Reimer, VP Commercial at Saama, you will learn1. What Blue Ocean Sales Tactics are and How to Use them Effectively2. How to win B2B MEGA DEALS3. Why You Should Stop Broad-Based Email Prospecting and What to Do Instead to Win Mega DealsAbout JamalJamal has more than 30 years of experience in sales and leadership. He started selling books door-to-door and worked his way up to close multiple mega deals. After his studies at the University of North Carolina, Jamal worked as a Sales Manager for...2021-10-2255 min
GROW B2B FASTEREp 41 - Patrick Trümpi - The state of flux in SalesIn today's episode with Patrick Trümpi, CSO at Unique, you will learn1. Why a multichannel sales strategy is most effective for your B2B business2. How to successfully conquer the path of becoming a successful thought leader on LinkedIn3. How to effectively differentiate and stand out from the competition as a B2B sales organizationAbout PatrickPatrick is an ambitious sales leader, always looking to help others. He applied for a B2C sales position while studying economics, not knowing what he was getting into. After 4 years, he had set u...2021-10-101h 01
GROW B2B FASTEREp 40 - Sammy Gebele - 3 Do's and Dont's for Effective Posting on LinkedIn & why McKinsey could stop posting altogether...(4 min.)In this 4 min. show, Sammy gives you 3 do's and dont's for effective posting on LinkedIn.You will learn what measures you can take to effectively gain more reach.And you will also learn what you can stop doing altogether...About the host SammySammy is Managing Partner and founder of SAWOO. SAWOO helps companies with Social Marketing and Lead Generation to leverage the power of LinkedIn in a sustainable way. No spam, no bots but building real Human 2 Human connections between you and your B2B buyers.Please give Sammy feedback...2021-10-0404 min
GROW B2B FASTEREp 39 - Stephan Kühr - How to enter the US Market as a German B2B SAAS companyIn today's episode with Stephan Kühr, CEO at 3YOURMIND you will learn1. Why startups launching an unfinished solution gain an advantage over the competition in the long run2. How 3YOURMIND's sales and marketing strategy has transformed throughout their growth journey3. How to successfully enter the US market and sell your product as a German B2B SaaS companyAbout StephanStephan Kühr is a thriving business leader and CEO of 3YOURMIND. His entrepreneurial career started at age 17, when Stephan founded his first web services company. He then completed his Master's de...2021-09-2639 min
GROW B2B FASTEREp 38 - Chris Apostel - The Importance of Uniqueness in SalesIn today's episode with Chris Apostel, Sales Director DACH at GUURU you will learn1. The present state and enormous future potential of the customer service landscape.2. How GUURU stands out from today's digital noise by taking a unique approach to selling.3. How to discover the passion you want to make a living with and the key traits of a great salesperson.About ChrisChris is a seasoned professional, passionate about the conversational commerce megatrend, SaaS solutions and consulting for e-commerce and omnichannel brands in the DACH region. As a graduate in strategic...2021-09-2043 min
GROW B2B FASTEREp 37 - Mike Troiano - How to create your compelling company story that helps you win B2B customers, employees and investors alikeIn today's episode with Mike Troiano, Partner at G20 Ventures you will learn1. The major changes in marketing and why creative storytelling is becoming increasingly important in today's world.2. What makes a good company story and a step-by-step guide on how to master effective storytelling3. How to turn marketing and sales into a go-to-market team that drives your company's successAbout MikeMike is a successful venture capitalist who brings nearly 25 years of business management and marketing experience to help entrepreneurs. A graduate of Cornell and Harvard Business School, he spent his...2021-09-1350 min
GROW B2B FASTEREp 36 - Dr. Nikolaus von Jacobs - How to start & grow your own conferenceIn today's episode with Dr. Nikolaus von Jacobs, Partner at McDermott Will & Emery you will learn1. The slow transformation of the legal industry from traditional reputation-based business to the use of marketing and sales.2. How Nik developed the highly regarded MuMAC and successfully adapted its model to the circumstances of the pandemic3. A step-by-step guide on how to efficiently build your own conference from scratchAbout NikNik's great passion is driving deals, where in his role as Partner at McDermott Will & Emery he usually, as a first step, takes on the...2021-09-0643 min
GROW B2B FASTEREp 35 - Vlad Blagojević - 101 for ABM - How to tackle Account Based Marketing for B2B companiesIn today's episode with Vlad Blagojević, Co-founder of FullFunnel.io you will learn1. Why Vlad considers a sole focus on generating leads as a major problem in B2B Marketing2. A step-by-step guide on how to realize efficient Account based Marketing in the B2B industry3. The superpower of personalized gifts for generating high response rates, hot leads and binary feedbackAbout VladVlad is a highly experienced sales and marketing executive who has been selling and marketing B2B technologies and services since 2006. Having a background in software engineering, Vlad started h...2021-08-301h 01
GROW B2B FASTEREp 34 - Sam Griffard - How to sell to funeral homes & why it's no different from selling to any other B2B target groupIn today's episode with Sam Griffard, Head of Sales at Gather you will learn1. How Gather’s unique technology is serving the funeral industry and helps people in their time of need2. What outreach channels does Gather use in order to approach their seemingly extraordinary target groups3. Sam's take on quantity and quality in outreach and his mission to transform cold calling practicesAbout SamSam describes himself as a "sales nerd" and is downright obsessed with the art, science, and psychology of sales. He holds an Associate Degree in Pr...2021-08-2359 min
GROW B2B FASTEREp 33 - Chris Detzel - B2B community building from someone who does it all the timeIn today's episode with Chris Detzel, Community Program Manager at Reltio you will learn1. Chris Journey of starting and sucessfully developing communities at Reltio2. How to effectively leverage your community management across your entire B2B organization3. The most effective KPIs for building and sustaining your B2B community 4. Why the interplay between community and social networks holds huge untapped potential 5. How you can effectively combine online and offline community initiativesAbout Chris Chris is a versatile Digital Community Strategist with several years of experience in community vision, strategy and...2021-08-161h 00
GROW B2B FASTEREp 32 - Martin Giese - How to start & scale sales as a B2B start-upIn today's episode with Martin Giese, Managing Director at XPRENEURS Incubator you will learn1. Martin’s view on sales as a founder’s job and pricing for completely new products2. Why defining the target group is a crucial and dangerous phase for start ups3. Martin's stance on effective mentorships and his biggest lesson in marketing and salesAbout MartinMartin is a business angel, startup coach and negotiation expert with over 20 years of experience working with startups. He has a strong entrepreneurial background in consulting, management and leadership in the information and tele...2021-08-0938 min
GROW B2B FASTEREp 30 - Christian Uloth - How to sell authentically and add value along the wayIn today's episode with Christian Uloth, Sales Development Manager DACH and Interim Manager, Sales Development, BENELUX and Nordics at MongoDB you will learn1. Christian’s take on selling authentically and MongoDB’s highly personalized sales and outreach approach 2. How Christian builds up an effective prospecting culture and nurtures non-monetary motivation elements3. Christian's team's multi-step recruiting process and his greatest lesson learned in sales and marketingAbout ChristianChristian is an ambitious and thoughtful leader with strong expertise in Sales Development, B2B Sales and Digitalization. He held various positions at MNCs and NGOs such...2021-07-2644 min
GROW B2B FASTEREp 31 - Simon Philip Rost - How GE is adapting its B2B marketing to "the new normal"In today's episode with Simon Philip Rost, Marketing Executive for GE Healthcare’s Digital Health and AI Portfolio at GE Healthcare you will learn1. How the pandemic affected GE’s marketing strategy and 4 key takeaways driving their future success2. GE’s magic formula for developing digital opinion leaders and creating successful social media content3. What GE’s sales strategy and cooking have in common and their momentous sales reps training organizationAbout SimonSimon stands out with over 15 years of international experience in Strategy Consulting, Global Program Management, General Management, Marketing and Sales as...2021-07-2648 min
GROW B2B FASTEREp 29 - Morten Wolff - YOUR ICP Playbook - How to define and use your Ideal Customer ProfileIn today's episode with Morten Wolff, Sales Consultant and Interim Manager at UNFCK Sales you will learn1. Why defining your ideal customer persona is crucial and how to discover challenges and pain points 2. How to build an effective sales motion by clearly positioning your product and creating a sales playbook 3. Morten's lesson learned about maintaining the human factor in online meetings and how to do it successfullyAbout MortenMorten is an ambitious specialist in sales development and management in innovative and fast-growing companies. Over the last 10 years, he has gained experience selling...2021-07-1953 min
GROW B2B FASTEREp 28 - Ludwig von Busse - How Simplifa has restructured its sales process to increase customer retention and happinessIn today's episode with Ludwig von Busse, Co-Founder and CEO of Simplifa you will learn1. How Simplifa successfully wins clients by creating pain point diagnoses and providing suitable solutions2. Why the pandemic prompted Simplifa to restructure its sales organization and key lessons learned3. Andrea’s perspective on the importance of aligning goals with your customer and being a trustful, honest thought leaderAbout LudwigLudwig stands out with his solution-oriented, digital mindset and his determination to help in a sustainable and effective way. After graduating in 2007 with a degree in Business Administration, Master of...2021-07-121h 01
GROW B2B FASTEREp 27 - Andreas Deptolla - 70 employees and 40% yoy growth - how a German started and still grows a US based B2B SAAS companyIn today's episode with Andreas Deptolla, CEO of ThrivePass you will learn1. Andreas’ approach of handling prospects asking for lower prices in sales conversations2. How ThrivePass’ intentional 3-pillar distribution strategy effectively approaches prospects 3. Andreas’ first entrepreneurial steps, setbacks and valuable lessons learned4. How to get a foothold in the startup world, find product-market fit and move into scale-up mode5. ThrivePass’ magic formula to hiring the most suitable experts for their Sales and Marketing TeamAbout AndreasAndreas is a passionate entrepreneur with a consulting background and strong experience in the start-up and scal...2021-07-0544 min
GROW B2B FASTEREp 25 - Tim Willey - How a $100+m B2B SAAS company redefines B2B Marketing, Sales & Customer Success as a teamsportIn today's episode with Tim Willey, Senior Vice President Commercial Strategy and Operations at ForgeRock you will learn1. What ForgeRock is doing and Tim’s tasks as SVP Commercial Strategy and Operations2. How customer centricity and a horizontal skillset drive marketing and sales success of a B2B SaaS business3. How to handle existing churn and measures to prevent it in the first place4. Tim’s approach to building a highly efficient cross-functional Marketing, Sales and Customer Success team5. How internal benchmarking and competition can act as valuable employee motivatorsAbout Tim...2021-06-2856 min
GROW B2B FASTEREp 24 - Elias Völker - How Open Source drives Growth for tribe29In today's episode with Elias Völker, Director International and Indirect Sales at tribe29 you will learn1. How to grow your company with an open-source product 2. How to convert open-source product users to paying customers3. Which growth opportunities tribe29 tested, which ones proved efficient About EliasElias is an experienced professional with a strong track record of value-creating projects in large and mid-sized companies in the technology, telecom and media industries such as goetzpartners and tyntec. As Director International and Indirect Sales at tribe29, his focus lies on supporting simple to most complex e...2021-06-2153 min
GROW B2B FASTEREp 23 - Joe Haslam - How to scale your company after you hit product-market fitLearn from the Irish IE Business School professor and entrepreneur Joe Haslam how to scale your business.In today's GROW B2B FASTER episode, our host Sammy, Managing Partner and founder of SAWOO catches up with Joe Haslam, Professor at IE Business School and Executive Director of the Owners Scaleup Program.That's in it for you1. Joe's inspiring entrepreneurial journey from schoolyard salesman to teaching at IE Business School and starting businesses2. Joe's opinion on chasing new customers vs. expanding with existing customers3. How to excel at cultivating existing customer relationships by...2021-06-071h 23
GROW B2B FASTEREp 22 - Roger Figueiredo - How #paid drives rapid growth from 60 to 120 employees in 2021In today's GROW B2B FASTER episode, our host Sammy, Managing Partner and founder of SAWOO catches up with Roger Figueiredo, VP Marketing&Sales at #paid.That's in it for you1. How #paid pairs brands with creators via their innovative two-sided marketplace 2. Roger's philosophy on hiring great SDRs, coaching and cultivating perseverance3. How #paid’s marketing team generates leads and drives revenue without gating any content4. How to exploit thought leaders as content producers and distribution channels5. Roger's book club approach to growing his team's expertise in copywriting and content creation2021-05-311h 00
GROW B2B FASTEREp 21 - Daniel Bartsch - How to test to success in B2B sales & marketingIn today's GROW B2B FASTER episode, our host Sammy, Managing Partner and founder of SAWOO catches up with Daniel Bartsch, Co-Founder and COO at creditshelf.That's in it for you1. How creditshelf boosts business growth, directly impacting the future of the economy2. Daniel’s view on two diverging mindsets when it comes to accelerating one's company3. Daniel's marketing and sales key learnings during creditshelf's growth journey4. How creditshelf keeps hitting prospects by providing valuable solutions addressing ‘painpoints‘5. Why qualitative analysis and a pulse for the market are key to successful hypothesis genera...2021-05-2459 min
GROW B2B FASTEREp 20 - Dr. Cyrosch Kalateh - How to set-up a B2B sales org in a new country from scratchIn today's GROW B2B FASTER episode, our host Sammy, Managing Partner and founder of SAWOO catches up with Cyrosch Kalateh, General Manager DACH at TinkThat's in it for you1. What Tink is doing and Cyrosch’s responsibilities as „CEO of the DACH region“2. Tink's multitude of ideal customers and the next evolutionary steps in organizational development3. How to set up a B2B sales org in a new country from scratch4. The importance of winning strategic partnerships prior to building and scaling your product marketing5. Cyrosch’s twofold philosophy on active o...2021-05-1752 min
GROW B2B FASTEREp 19 - Niels Turfboer - How to build and leverage a B2B sales motion through channel partnersIn today's GROW B2B FASTER episode, our host Sammy, Managing Partner and founder of SAWOO catches up with Niels Turfboer, former Managing Director and co-founder NL & UK at Spotcap ($112m funding).That's in it for you1. How to save costs by investing in recruiting when building up a company2. Spotcaps's sales channel with a 92% conversion rate3. How to really understand your customer's profile4. 3 key learnings from building a B2B startupAbout NilsNils is an all-around C-level executive and Fintech entrepreneur. From 2015 to 2020, he worked on Spotcap as co...2021-05-0344 min
GROW B2B FASTEREp 18 - Josh Mastel - Cold calling - how and why to leverage it in B2B SalesIn today's GROW B2B FASTER episode, our host Sammy, Managing Partner and founder of SAWOO catches up with Josh Mastel, Founder and CEO of UpRoar Partners.That's in it for you1. How UpRoar Partners drives successful sales solutions with customised, multichannel outreach strategies2. The importance of effectively pivoting and positioning your product in a niche market3. Why to leverage cold calling in B2B Sales and UpRoar Partners personal approach to it4. UpRoar Partners hiring process and personality-revealing interview questions5. Josh’s view on automation and how innovative software tools can he...2021-05-0352 min
GROW B2B FASTEREp 17 - Vikas Bhambri - How marketing & sales can better partner to improve GTM & customer experienceIn today's GROW B2B FASTER episode, our host Sammy, Managing Partner and founder of SAWOO catches up with Vikas Bhambri, SVP at Kustomer ($137m in funding). That's in it for you1. Kustomer’s unique organizational structure and Vikas special role of overseeing the whole customer lifecycle and experience2. Vikas holistic view on account-based marketing and its potential for triggering innovation3. How to leverage the breadth of your business and ensure efficient cross-department collaboration 4. How to create content to arm your primary buyer for successfully selling your product internally5. Why customers and sa...2021-04-2659 min
GROW B2B FASTEREp 16 - Cassidy Shield - How to let your potential B2B customers ask for a meeting instead of you chasing themIn today's GROW B2B FASTER episode, our host Sammy, Managing Partner and founder of SAWOO catches up with Cassidy Shield, VP of Marketing at Narrative Science ($43m funding).That's in it for you1. Narrative Sciences' unconventional way of hiring high performing marketers2. Why B2B marketers should drive pipeline, not leads3. How B2B marketers can let the B2B buyer ask for a call instead of pushing for it 4. How Content-based networking can drive your B2B demand generation5. The competitive advantage small B2B companies should leverage...2021-04-181h 04
GROW B2B FASTEREp 15 - Josh Allen - How to become the matchmaker between your customer's problems and your company's solutionIn today's GROW B2B FASTER episode, our host Sammy, Managing Partner and founder of SAWOO catches up with Josh Allen, CRO at Owl Labs.That's in it for you1. How to build a really high velocity inside sales motion by creating a trial to paid model.2. The different B2B business models Josh experienced during his career at different firms.3. How to make cold outreach successful by providing solutions to present problems.4. How to incentivize your team correctly.5. How to use the voice of your customer for your marketing....2021-04-1359 min
GROW B2B FASTEREp 14 - Mike Weir - How to focus your marketing team on the right goals and help your sales team succeedIn today's GROW B2B FASTER episode, our host Sammy, Managing Partner and founder of SAWOO catches up with Mike Weir, Chief Revenue Officer at G2.That's in it for you1. Why a sole focus on generating leads becomes a plague in B2B Marketing2. G2’s approach for building up and fostering long-term customer relationships through thought leadership3. How joint planning sets the stage for the most effective teamwork between Marketing and Sales4. How considering the whole customer journey continuum helps to understand and refine the MQL/SQL relation5. Chances and ri...2021-04-0551 min
GROW B2B FASTEREp 13 - Latané Conant - No forms. No spam. No cold calls. A new perspective on how marketing & sales should be done.In today's GROW B2B FASTER episode, our host Sammy, Managing Partner and founder of SAWOO catches up with Latané Conant, CMO at 6sense.That's in it for you1. How to understand modern B2B buyers and identify qualified accounts2. How to understand your B2B market to level up your marketing3. No forms, no spam, no cold calls - shifting your perspective on how marketing and customer acquisition should be done4. Why you should stop cold calls and mass outreach5. 3 tips to run your marketing team more effectively6. How to e...2021-03-2943 min
GROW B2B FASTEREp 12 - Rob Gonzalez - Leverage B2B community development to reach thought leadership with your core customersIn today's GROW B2B FASTER episode, our host Sammy, Managing Partner and founder of SAWOO catches up with Rob Gonzalez, Co-Founder and CMO at Salsify.That's in it for you1. How Salsify started building up its digital DNA and Rob’s major responsibilities as CMO2. The crucial role of the right customer for successfully scaling up your product/market fit3. Top advice on how to create and test valuable content efficiently4. The evolution of B2B Marketing and why quality over quantity ultimately wins5. How Salsify defines its own product category an...2021-03-2241 min
GROW B2B FASTEREp 11 - Tim Riesterer - How to Uncover your B2B Customers' Unconsidered Needs to sell moreIn today's GROW B2B FASTER episode, our host Sammy, Managing Partner and founder of SAWOO catches up with Tim Riesterer, chief strategy and marketing officer at Corporate Visions, Inc.That's in it for you1. How decision science works and why the approach is useful for B2B businesses2. How to become a trusted advisor by uncovering your customers unconsidered needs3. What the DIQ approach is and how to implement it 4. Why destroying the status-quo of your customer doesn't work for existing buyers5. How often should you take business reviews with your...2021-03-1545 min
GROW B2B FASTEREp 10 - Tyler Lessard - How to use Personalized Videos to win B2B LeadsIn today's GROW B2B FASTER episode, our host Sammy, Managing Partner and founder of SAWOO catches up with Tyler Lessard, VP of Marketing & Chief Video strategist at Vidyard, a fast-growing company ($ 75m funding) headquartered in Ontario - Canada.That's in it for you1. How to improve B2B lead generation & book meetings with potential clients by using video 2. How Tyler got “more visual” in his marketing at Vidyard3. The future of marketing & sales in B2BAbout TylerTyler is a business leader with a passion for creative storytelling and...2021-03-0845 min
GROW B2B FASTEREp 09 - Greg Alexander - How Greg sold his 30 person consultancy for a whopping $ 162 millionIn today's GROW B2B FASTER episode, our host Sammy, Managing Partner and founder for SAWOO catches up with Greg Alexander, Chief Investment Officer for Capital 54. Greg sold his 30 person consultancy for a whopping $162m and now has the goal to help other founders to scale and exit their professional service firms as succuessfull as he did.That's in it for you:1. How Greg built and sold his 30 person consultancy for $162m 2. Why the hero complex holds most consultancies back from scaling3. How to decouple revenue growth from employee growth2021-03-0157 min
GROW B2B FASTEREp 08 - John Kaplan - 4 Magic Questions that will align your Sales & Marketing TeamIn today's GROW B2B FASTER episode, our guest is John Kaplan, co-founder and Managing Partner of Force Management, and the host is Sammy Gebele, Managing Partner and founder of SAWOO.That's in it for you1. How Force Management started and John's daily motivation to keep going2. How John helped successful companies grow faster3. How to tackle marketing & sales expenses during a crisis4. What is going wrong in the B2B marketing environment nowadays?5. The 4 magic questions that will help you align your B2B sales & m...2021-02-231h 09
GROW B2B FASTEREp 07 - Massimo Pernicone - How to master remote selling as a B2B sales personThat's in it for you:1. How you should change your sales approach when switching to remote selling2. How to change your sales presentation to increase its success in remote selling 3. How salespeople can master technology to convince customers in remote selling Our guest Massimo Pernicone is a director for the Innovation & Sales and Marketing Practice at BTS, based in Madrid, and a dear friend with whom I studied over 10 years ago at IE Business School. He and his team aim to bring classic sales models int...2021-02-1636 min
GROW B2B FASTEREp 06 - Mårten Mickos - How to Increase Success Rate & generate Value for your B2B CustomersThat's in it for you:1. Sisu (Finnish for intransigence) as Marten's secret for success 2. When entering a new market one should focus on closing deals first and let the marketing follow3. Stop focusing on deal sizes - just close deals and make customers happy. The rest will take care of itself4. In the digital world, quantity creates quality 5. Which mindset to look for when hiring people Learn from Mårten Mickos, the CEO of HackerOne, how to increase the success rate & generate value for y...2021-02-1249 minGROW B2B FASTEREp 05 - Adi Goth & Dr. Tobias Kiefer - B2B sales in times of Covid-19 (in German)*This is a German episode*"That's in it for you"1. That you should shift your focus from closing deals to building long-term relationships with your customers.2. The key factor for charismatic appearance is full presence and the commitment to really listen to your customers.3. The main goal for you should be to build up a reputation of accountability and reliance towards your customersIn times of Covid-19, B2B sales are wrongly paid little attention. Studies by BCG and Bain clearly show that companies that focus on growth in recessions grow faster...2020-12-2043 minGROW B2B FASTEREp 04 - Dieter Schneiderbauer - Recession & Management Advice - How do I navigate my consulting agency through the recession? (in German)*This is a German episode*"That's in it for you":1. How will the recession affect management consultancies in the short and medium-term?2. How do I optimally navigate my advice through the crisis?3. How do I use the manpower that has become free most effectively?The recession caught many management consultancies off guard. Some of the sales have slumped overnight and the outlook for the coming months looks bleak. Now it is important, as the boss/partner of a consultancy, to set the right course in order to get through...2020-12-1853 minGROW B2B FASTEREp 03 - Juntae DeLane & Laura Flemming Schulte - How webinars can replace your B2B eventsThat's in it for you:1. How to adapt your event program for a webinar format2. How to select, engage & leverage webinar speakers3. How to execute a webinar from a to zIn-person events are impossible in times of Covid-19.B2B Business leaders must find ways to pivot to 100% digital ways of engaging with customers. Our Guests:Laura Flemming Schulte Innovation strategistFounder | Project Renaissance Innovation AdvisoryJuntae...2020-11-181h 02GROW B2B FASTEREp 02 - Thomas Ebrahim - Hands-on tips for B2B sales calls in times of crisis (in German)*This is a German episode*"That’s in it for you":1. Aim of a B2B conversation with potential new customers in times of “Corona” - what do we want to achieve?2. Psychological basics of (video) telephoning with potential new customers. Voice guidance, customer types according to the 4-colour theory, is it better to sit, stand or walk?3. What is the optimal preparation process before the interview?4. How do I develop an optimal conversation guide to create a relationship level and subtly determine customer needs?5. After...2020-11-1745 minGROW B2B FASTEREp 01 - Logan Lyles - How to start your own B2B podcast & win leads through it"That's in it for you":05:25 - How Sweet Fish Media got into podcasting12:45 - How do you get in touch with potential podcast guests and convince them to come on the podcast 15:35 - How to brand your podcast17:35 - Why weekly podcasts are more successful than less frequent ones22:06 - Batch production of podcast episodes to overcome the difficulty of weekly podcasting23:54 - The creative process behind podcasting to find new topics every week31:14 - How to turn podcast guests into potential leads2020-11-0455 min