Shows
May I Have Your Retention Please?Nomadtable: The Solo Travel Meetup App that Scaled to 75K MAUs and $18K MRR in 6 MonthsIn this episode of May I Have Your Retention Please, I talk with Jay, the founder of Nomadtable, a fast-growing meetup app for solo travelers. Nomadtable connects travelers to activities and people nearby, making it easy to meet others while on the road.We cover how Jay bootstrapped from idea to 75,000 monthly active users and $18,000 MRR in under six months, the “ghost marketing” method he used to validate the concept before building, and the lessons learned from three MVP pivots. This conversation is a must-listen for anyone in the travel app, social networking, or cons...
2025-08-1531 min
May I Have Your Retention Please?From A Gift For His Girlfriend To 9M+ Daily Active Users: Locket’s Viral Growth, TikTok Strategy, And Retention WinsLocket started as a birthday gift for one person — and became one of the most downloaded consumer apps in the world. In this episode, you’ll learn:How a private project between two people turned into a global product.Why the first TikTok video going viral wasn’t just luckThe surprising factor that kept user growth consistent beyond the spikeHow to turn authentic UGC into a repeatable growth engineThe retention metric that convinced them they had a businessWhy onboarding might not matter as much a...
2025-08-0934 min
May I Have Your Retention Please?Memes, Carousels, and How Howbout The Social Calendar App Quietly Took OverNeil from Howbout joins Saba to break down how a simple idea — a better way to share time with friends — turned into one of the most downloaded social apps in Europe.With over 5 million users and 100 million+ events created, Howbout is quietly winning in a category most builders write off as dead. In this episode, Neil shares the scrappy tactics, surprising insights, and hard lessons behind their growth.You’ll hear:– How a meme account helped them get their first 1,000 users– Why "Chief Friendship Officer" isn't just a cute title — it’s a core growth...
2025-08-0131 min
May I Have Your Retention Please?Zero-Dollar Acquisition, Viral Onboarding, and the Psychology Behind App Store GrowthIn this episode of May I Have Your Retention Please, we dive deep into what it actually takes to get a consumer app off the ground in 2025 — no funding, no team, and no paid ads required.We break down a tactical, unfiltered roadmap for indie founders who want to launch fast, test ideas without wasting months, and build products that spread without spending a dime. From microplastics to AI-generated babies, this episode covers the full stack of distribution, onboarding, and early traction — all through the lens of firsthand experience.We cover:– How to get yo...
2025-07-2526 min
May I Have Your Retention Please?Going Viral, Product-Led Growth, and the Real Tactics Behind Faceless TikTok ContentIn this episode of May I Have Your Retention Please, I sit down with Eric Singh — a Stanford-trained engineer turned full-blown growth hacker who's built multiple #1 consumer apps using tactics most founders have never even heard of. From faceless content to product-led growth, Eric breaks down exactly how to make an app go viral — and why most people completely mess it up.Eric’s first app hit 1,500 users on day one. Since then, he’s:– Built and scaled Habitat, the #1 social habit tracker on the App Store– Created a TikTok for travel c...
2025-07-1830 min
Office HoursTechStars: Saba KarimIn this interview we sit down with Saba Karim, the former Director of Startup Pipeline for TechStars and a former Advisor for TechStars Rising Star fund. In a world that seems to be ever more focused on the individual, Saba is a breath of fresh air in the way that he is willing to help others. In this interview we get into his time in college at the University of Melbourne and walk through his path to get to where he is now, which included multiple bets on himself with no backup plan. Besides that we get into the...
2024-04-111h 07
The BEST PodcastEP6 - The BEST Podcast - Live with Techstars’ David Cohen and Saba Karim!David Cohen is Founder and Chairman at Techstars - the world's biggest startup accelerator - as well as first round investor in 20+ unicorns like Uber, Twilio, DigitalOcean, and more. Saba Karim is Head of Pipeline at Techstars, the world’s biggest startup accelerator. We talk live about the best ways to pitch your startup, and answer your questions. Hosted by Adam Soccolich.
Join us each week - live on Twitter!
EPISODE LINKS:
David's Twitter: https://twitter.com/davidcohen
David's Website: https://davidgcohen.com
Saba's Twitter: https://twitter.com...
2022-12-0659 min
Saba Says | Startups, Growth & MarketingStartup Founder Lessons: Growth and MarketingPlease pardon the audio quality as it was recorded live on Twitter Spaces. This is a conversation between myself, Saba Karim, and Adam Soccolich (twitter.com/BestLiveAudio) on growth and marketing. At first, we riff on what marketing channels we like the best, how to reach out to people - and then bring up founders from the audience to tell us about their current growth plans as we offer them ideas on how to get their next customers.
2022-03-1059 min
Saba Says | Startups, Growth & MarketingStartup Founder Lessons: Help Me Help YouOn this episode: Three things to avoid when reaching out for help And how to craft the perfect email: Connection Identification Admiration Question Introduction Reiteration Appreciation:
2022-03-0804 min
Saba Says | Startups, Growth & MarketingStartup Founder Lessons: Idea, Team, TimeWhat is the ultimate combination that you need? Subscribe at saba.substack.com
2021-08-0801 min
Saba Says | Startups, Growth & MarketingPitching Advice: Now, Grand Vision, and the Dots In-BetweenA. Explain what you do now - easyB. Explain what your grand vision is - a little harderC. Explain how you'll get from A to B - the hardest part.Fine-tune your C. Subscribe at saba.substack.com
2021-08-0701 min
Saba Says | Startups, Growth & MarketingPitching Advice: Now, Grand Vision, and the Dots In-BetweenExplaining what you do now is relatively easy. Most people also know what their grand vision. Listen to this to get better at connecting the dots.
2021-08-0701 min
Saba Says | Startups, Growth & MarketingStartup Founder Lessons: Help Me Help YouOn this episode: Three things to avoid when reaching out for help And how to craft the perfect email: Connection Identification Admiration Question Introduction Reiteration Appreciation: Subscribe at saba.substack.com
2021-08-0604 min
Saba Says | Startups, Growth & MarketingStartup Founder Lessons: From Tweet to App Store in 30 DaysListen how, a marketer by trade, not a software engineer, got this done.
2021-08-0502 min
Saba Says | Startups, Growth & MarketingStartup Founder Lessons: From Tweet to App Store in 30 DaysListen how, a marketer by trade, not a software engineer, got this done. Subscribe at saba.substack.com
2021-08-0502 min
Books and Beyond with Bound3.9 Saba Karim Khan: Writing An India-Pakistan Love StoryFind out how she captured the red-light district of Lahore and wrote a compelling and nuanced love story in her debut novel, ‘Skyfall’. Saba shares how her writing is inspired by her father and why she decided to explore the exact opposite through the villainous father figure in her novel. She tells us why she made her main character Rania a tour guide to show women accessing public spaces. Tara edited her book and knew it was going to be a bestseller. Michelle loves how Saba captures the love and friendship between the two countries. How did Saba include her own ex...
2021-07-1556 min
Books and Beyond with Bound3.09 Saba Karim Khan: Writing An India-Pakistan Love StoryFind out how she captured the red-light district of Lahore and wrote a compelling and nuanced love story in her debut novel, ‘Skyfall’. Saba shares how her writing is inspired by her father and why she decided to explore the exact opposite through the villainous father figure in her novel. She tells us why she made her main character Rania a tour guide to show women accessing public spaces. Tara edited her book and knew it was going to be a bestseller. Michelle loves how Saba captures the love and friendship between the two co...
2021-07-1356 min
Legends and Lads Cricket PodcastOur half century! In conversation with Saba Karim, former Indian Wicket KeeperIt's time we and our listeners celebrate our 50 episodes, on the event of our 50th episode, Saba Karim joins us to speak about Wicket Keeping, his eye injury, Selection, Stories of India- Pakistan Rivalry, IPL, Cred ad and lots more..
Saba Karim talks about the famous incident of Inzamam ul Haq, who attacked an Indian Cricket fan, who called him “Aloo”
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2021-06-0748 min
The Edges & Sledges Cricket PodcastKeeping Up with Saba KarimIn this episode Varun and DJ are joined by former India keeper, Saba Karim. Saba talks about his career as a cricketer, selector, commentator and administrator. We talk about his podcast on IVM: Khelneeti and of course he also talks about being a part of the Venkaboys for the Cred ad!Cred ad: https://youtu.be/gADj-r1t08USaba’s only direct hit run out: https://youtu.be/4ot3wvP9BAQKhelneeti podcast link: https://shows.ivmpodcasts.com/show/khelneeti-dmpa-RdcoYiM02GxxAeGsJoin us on our Discord: https://discord.gg/2sujX2J
2021-05-3152 min
Saba Says | Startups, Growth & MarketingClubhouse Recording: 30,000 Data Points Debunks Myth of Successful FoundersAli Tamaseb recently wrote Super Founders, a book that uses a data-driven approach to understand what really differentiates billion-dollar startups from the rest—revealing that nearly everything we thought was true about them is false.Ali spent thousands of hours manually amassing what may be the largest dataset ever collected on startups, comparing billion-dollar startups with those that failed to become one—30,000 data points on nearly every factor: number of competitors, market size, the founder’s age, his or her university’s ranking, quality of investors, fundraising time, and many, many more.
2021-05-2057 min
Saba Says | Startups, Growth & MarketingClubhouse Recording: 30,000 Data Points Debunks Myth of Successful FoundersAli Tamaseb recently wrote Super Founders, a book that uses a data-driven approach to understand what really differentiates billion-dollar startups from the rest—revealing that nearly everything we thought was true about them is false.Ali spent thousands of hours manually amassing what may be the largest dataset ever collected on startups, comparing billion-dollar startups with those that failed to become one—30,000 data points on nearly every factor: number of competitors, market size, the founder’s age, his or her university’s ranking, quality of investors, fundraising time, and many, many more. Subscribe at saba.s...
2021-05-2057 min
The Justin Brady ShowSaba Karim, Head of Techstars Global Accelerator Pipeline, Talks About The Entrepreneurial ExplosionThe entrepreneurial explosion is here and we're going to see a lot of investment flowing into startups. The question is: are you really ready? I ask Saba Karim, Head of Techstars Global Accelerator Pipeline, the silly mistakes founders make, and how to get in on the mountains of cash, and investors looking for great companies. To see the show notes go to https://justinbradyshow.com To download my free PDF guide to get more press in 10 days, go to justinkbrady.com/access.
2021-05-1135 min
Reading the AuthorReading Saba Karim Khan | Reading the AuthorAuthor of 'Skyfall' Saba Karim Khan, exclusively talked about her book, her vision, her future plans, and much more. Tune into this podcast to know more about her life and about her journey. Reading the Author, a show where we read Author's mind and not the book. A unit of SRG IS ALIVE GROUPS. Available on Apple Podcast, Google Podcast, Gaana, Jio Saavan, Spotify, and on other leading Podcast Platforms as well.
2021-05-0332 min
Saba Says | Startups, Growth & MarketingClubhouse Recording: Navigating the Idea MazeA discussion on ideation, validation and passion – with Andrew Hutton, CEO and Co-founder of Day One, and Heather Hartnett, CEO and Founding Partner of Human Ventures.
2021-05-0139 min
Saba Says | Startups, Growth & MarketingClubhouse Recording: Navigating the Idea MazeA discussion on ideation, validation and passion – with Andrew Hutton, CEO and Co-founder of Day One, and Heather Hartnett, CEO and Founding Partner of Human Ventures. Subscribe at saba.substack.com
2021-05-0139 min
Cyrus Says CleanEp. 669: Feat. Rajeev Mishra & Saba KarimOn this awesome cricket-themed episode, Cyrus is joined by the great Saba Karim, former Indian cricketer and currently General Manager - Cricket Operations, BCCI, and Rajeev Mishra, Sports Editor & Anchor with India News and ITV Group. Saba and Rajeev have a new daily cricket podcast called 'Khelneeti' where they discuss all about matches gone by, upcoming games, and strategies that the various teams follow. On this ep, Saba and Rajeev talk about their new podcast, why they started it, what it's about and the need to have organic long form conversations on the sport of cricket. The three cricket...
2021-04-1356 min
Cyrus Saysfeat. Rajeev Mishra & Saba KarimOn this awesome cricket-themed episode, Cyrus is joined by the great Saba Karim, former Indian cricketer and currently General Manager - Cricket Operations, BCCI, and Rajeev Mishra, Sports Editor & Anchor with India News and ITV Group. Saba and Rajeev have a new daily cricket podcast called 'Khelneeti' where they discuss all about matches gone by, upcoming games, and strategies that the various teams follow.On this ep, Saba and Rajeev talk about their new podcast, why they started it, what it's about and the need to have organic long form conversations on the sport of cricket.The three cricket deewanis...
2021-04-1353 min
MIXTAPE PodcastS1E2: MIXTAPE Book Club with Saba Karim KhanBorn in Heera Mandi, Lahore's famous red-light district, she is a tour guide by day and a classical singer by night. Despite the worst of humanity every day she remains the 'Troublemaker', unable to give up on her dreams. An Indian filmmaker encourages her to enroll in a music contest that can take her to New York, her dreams take flight. But as she her dreams seem within her grasp a family secret threatens to upend the new life she has built for herself.
Skyfall is Saba Karim Khan’s debut novel. From the oppressive walls of re...
2021-04-111h 05
Saba Says | Startups, Growth & MarketingClubhouse Recording: Naval Ravikant | 28 Feb 2021Naval gets asked questions from the audience and covers an array of topics like: Happiness and life, Curiosity and education, Life's most important decisions, Bitcoin, Ethereum, DeFi, blockchain, decentralized systems, NFT's, Building communities, social media, and media, Investing in Clubhouse, Work, leisure and entertainment, Simulations, Pineapples on pizza, and much more.Read the full recap here: https://www.sabakarim.com/blog/2021/4/27/recap-of-naval-ravikant-on-clubhouse Subscribe at saba.substack.com
2021-03-281h 27
Saba Says | Startups, Growth & MarketingClubhouse Recording: Naval Ravikant | 28 Feb 2021Naval gets asked questions from the audience and covers an array of topics like: Happiness and life, Curiosity and education, Life's most important decisions, Bitcoin, Ethereum, DeFi, blockchain, decentralized systems, NFT's, Building communities, social media, and media, Investing in Clubhouse, Work, leisure and entertainment, Simulations, Pineapples on pizza, and much more.Read the full recap here: https://www.sabakarim.com/blog/2021/4/27/recap-of-naval-ravikant-on-clubhouse
2021-03-281h 27
Saba Says | Startups, Growth & MarketingPitching Advice: ClearPitch42clearpitch42.comINTRO[__________], is my Xth startup.I have [_____] co-founders and/or [_____] people on the team.The HQ is in [__________], and we were founded [_____] months ago.OVERVIEWWe’re focused on [____________________] (target audience),that helps/solves [____________________] (problem),by offering a [____________________] (solution).CLOSINGTo date, we’ve had [____________________] (traction)ie. revenue > funds raised > users > PoC’s > LOI’s > signups > surveysMy ask is [____________________].*SITUATIONALIf you have time left or if you think it’s very relevant, two common additions are:We are differen...
2021-03-2703 min
Saba Says | Startups, Growth & MarketingPitching Advice: ClearPitch42clearpitch42.comINTRO[__________], is my Xth startup.I have [_____] co-founders and/or [_____] people on the team.The HQ is in [__________], and we were founded [_____] months ago.OVERVIEWWe’re focused on [____________________] (target audience),that helps/solves [____________________] (problem),by offering a [____________________] (solution).CLOSINGTo date, we’ve had [____________________] (traction)ie. revenue > funds raised > users > PoC’s > LOI’s > signups > surveysMy ask is [____________________].*SITUATIONALIf you have time left or if you think it’s very relevant, two common additions are:We are different/better than [__________] because of [__________] (competition)The time is now because [__________] (market).Note: If you’re in the early-stages of building and don’t have any tract...
2021-03-2703 min
Saba Says | Startups, Growth & MarketingStartup Founder Lessons: Foundational Fundraising ResourcesCORE Lean Canvas - Business Plan – leanstack.com/leancanvas. Pitch-Deck - Template Guide – sabakarim.com/pitchdeck. Crunchbase - Company Insights Platform – crunchbase.com. FounderSuite – Investor CRM – foundersuite.com. Paperstreet - Investor Updates – paperstreet.vc.EXTRAS Investor pipeline workshop – toolkit.techstars.com/build-your-investor-pipeline. Venture Deals – venturedeals.com. SAFE Notes – upcounsel.com/safe-notes. FAST Agreements – fi.co/fast. Carta – carta.com.
2021-03-2605 min
Saba Says | Startups, Growth & MarketingStartup Founder Lessons: Foundational Fundraising ResourcesCORE Lean Canvas - Business Plan – leanstack.com/leancanvas. Pitch-Deck - Template Guide – sabakarim.com/pitchdeck. Crunchbase - Company Insights Platform – crunchbase.com. FounderSuite – Investor CRM – foundersuite.com. Paperstreet - Investor Updates – paperstreet.vc.EXTRAS Investor pipeline workshop – toolkit.techstars.com/build-your-investor-pipeline. Venture Deals – venturedeals.com. SAFE Notes – upcounsel.com/safe-notes. FAST Agreements – fi.co/fast. Carta – carta.com. Subscribe at saba.substack.com
2021-03-2605 min
Saba Says | Startups, Growth & MarketingStartup Founder Lessons: Six Habits for SuccessFree your mind from worries. You’ve all heard the saying. Time block to do things. Surround yourself with mentors. Say thank you. If you’re not having fun, stop.
2021-03-2601 min
Saba Says | Startups, Growth & MarketingStartup Founder Lessons: Six Habits for SuccessFree your mind from worries. You’ve all heard the saying. Time block to do things. Surround yourself with mentors. Say thank you. If you’re not having fun, stop. Subscribe at saba.substack.com
2021-03-2601 min
Saba Says | Startups, Growth & MarketingPitching Advice: 10 Things You Shouldn't Put In Your Pitch-Deck Exit strategy Trillion dollar market Company valuation We don’t have any competition We know everything The first company that buys into our platform will dominate their industry We are going to be the next “Facebook” This is revolutionary We plan to be the Theranos of X industry Not telling, because the best founders know what to leave out.
2021-03-2603 min
Saba Says | Startups, Growth & MarketingPitching Advice: 10 Things You Shouldn't Put In Your Pitch-Deck Exit strategy Trillion dollar market Company valuation We don’t have any competition We know everything The first company that buys into our platform will dominate their industry We are going to be the next “Facebook” This is revolutionary We plan to be the Theranos of X industry Not telling, because the best founders know what to leave out. Subscribe at saba.substack.com
2021-03-2603 min
Saba Says | Startups, Growth & MarketingAll About Clubhouse: My Golden Rules of Moderating8 suggestions to keep in mind to run a great event. Subscribe at saba.substack.com
2021-03-2304 min
Saba Says | Startups, Growth & MarketingAll About Clubhouse: My Golden Rules of Moderating8 suggestions to keep in mind to run a great event.
2021-03-2304 min
Saba Says | Startups, Growth & MarketingAll About Clubhouse: Setting Up Your ProfilePro-tips to ensure you look good and can be found Subscribe at saba.substack.com
2021-03-2303 min
Saba Says | Startups, Growth & MarketingAll About Clubhouse: Setting Up Your ProfilePro-tips to ensure you look good and can be found
2021-03-2303 min
Saba Says | Startups, Growth & MarketingTwitter Tricks: Various Types of PostsDon't just promote. Also: educate inspire connect provide insight entertain show you're human throwback engage+ one more type of post that made me go viral over the weekend.
2021-03-2304 min
Saba Says | Startups, Growth & MarketingTwitter Tricks: Various Types of PostsDon't just promote. Also: educate inspire connect provide insight entertain show you're human throwback engage+ one more type of post that made me go viral over the weekend. Subscribe at saba.substack.com
2021-03-2304 min
Saba Says | Startups, Growth & MarketingTwitter Tricks: Finding Your VoiceSo what do you know better than anyone else. Write about that.
2021-03-2302 min
Saba Says | Startups, Growth & MarketingTwitter Tricks: Finding Your VoiceSo what do you know better than anyone else. Write about that. Subscribe at saba.substack.com
2021-03-2302 min
Mashable Pakistan LabEpisode 13: Mashable Pakistan Lab – Saba Karim KhanSaba Karim Khan is an author, award winning filmmaker and educator, whose writing has appeared in The Guardian, The Independent, Wasafiri, Huff Post, EN Fuego, Verso, DAWN, Express Tribune, Think Progress.
She has read Social Anthropology at the University of Oxford and works at NYU Abu Dhabi. Her doc-film, Concrete Dreams: Some Roads Lead Home is now on Amazon Prime Video. Before joining the Academy, she worked as Country Marketing and Public Affairs Head at Citigroup. Born in Karachi, she now lives in Abu Dhabi with her husband and two daughters.
Skyfall is her debut...
2021-01-231h 15
Saba Says | Startups, Growth & MarketingStartup Founder Lessons: Steps to Launch Your StartupCome Up With An Idea → Prototype → Build MVP → Closed Beta → Launch → Launch Again Subscribe at saba.substack.com
2020-12-2304 min
Saba Says | Startups, Growth & MarketingStartup Founder Lessons: Steps to Launch Your StartupCome Up With An Idea → Prototype → Build MVP → Closed Beta → Launch → Launch Again
2020-12-2304 min
Saba Says | Startups, Growth & MarketingPitching Advice: Investor Meeting TipsMistakes to avoid when getting on an investor call.
2020-12-2304 min
Saba Says | Startups, Growth & MarketingPitching Advice: Investor Meeting TipsMistakes to avoid when getting on an investor call. Subscribe at saba.substack.com
2020-12-2304 min
Saba Says | Startups, Growth & MarketingMarketing Tidbits: 10 Ways to Get 1000 RSVP's in 10 DaysYou can't just create an event, tweet it out and expect people to come. You've gotta go through the paces and make as many touch-points as you can.
2020-12-2303 min
Saba Says | Startups, Growth & MarketingMarketing Tidbits: 10 Ways to Get 1000 RSVP's in 10 DaysYou can't just create an event, tweet it out and expect people to come. You've gotta go through the paces and make as many touch-points as you can. Subscribe at saba.substack.com
2020-12-2303 min
Saba Says | Startups, Growth & MarketingStartup Founder Lessons: Top Reasons Startups Fail No market need Ran out of cash The team
2020-11-0302 min
Saba Says | Startups, Growth & MarketingStartup Founder Lessons: Top Reasons Startups Fail No market need Ran out of cash The team Subscribe at saba.substack.com
2020-11-0302 min
Saba Says | Startups, Growth & MarketingMarketing Tidbits: Email Drip CampaignsHow to set up your email drip campaign sequences.
2020-11-0303 min
Saba Says | Startups, Growth & MarketingMarketing Tidbits: Email Drip CampaignsHow to set up your email drip campaign sequences. Subscribe at saba.substack.com
2020-11-0303 min
Saba Says | Startups, Growth & MarketingStartup Founder Lessons: Gratitude and AppreciationWhen someone gives you a hand, you have to show gratitude. Every. Single. Time. Whether it’s some advice, an introduction to someone else, or giving the best gesture they can, of using your creation (ie. your product), you’ve got to appreciate it. As a startup, you’re effectively saying I want you to trust me, someone you may not have ever met, with solving your problem. And so when they do it, you owe it to them for giving it a shot.
2020-08-0201 min
Saba Says | Startups, Growth & MarketingStartup Founder Lessons: Gratitude and AppreciationWhen someone gives you a hand, you have to show gratitude. Every. Single. Time. Whether it’s some advice, an introduction to someone else, or giving the best gesture they can, of using your creation (ie. your product), you’ve got to appreciate it. As a startup, you’re effectively saying I want you to trust me, someone you may not have ever met, with solving your problem. And so when they do it, you owe it to them for giving it a shot. Subscribe at saba.substack.com
2020-08-0201 min
Saba Says | Startups, Growth & MarketingMarketing Tidbits: Understanding Unit Economics and Market SegmentationWTF is LTV, CAC, CPA, ROI? Read this.What about TAM SAM and SOM? Here you go. Subscribe at saba.substack.com
2020-08-0202 min
Saba Says | Startups, Growth & MarketingMarketing Tidbits: Understanding Unit Economics and Market SegmentationWTF is LTV, CAC, CPA, ROI? Read this.What about TAM SAM and SOM? Here you go.
2020-08-0202 min
Saba Says | Startups, Growth & MarketingBook Review: Hacking Growth - How Today's Fastest-Growing Companies Drive Breakout Success, by Sean EllisIn my opinion, the number one growth marketing book of all time. Listen to the quick review and then go ahead and order online.
2020-08-0201 min
Saba Says | Startups, Growth & MarketingBook Review: Hacking Growth - How Today's Fastest-Growing Companies Drive Breakout Success, by Sean EllisIn my opinion, the number one growth marketing book of all time. Listen to the quick review and then go ahead and order online. Subscribe at saba.substack.com
2020-08-0201 min
Saba Says | Startups, Growth & MarketingSaba Says Submit A QuestionJust a brief break from growth and startup lessons to say thank you all for listening to Saba Says. I know you could be doing a million other things, so I am grateful for your time. I sincerely hope you’ve been getting value out of it.
With 18 episodes down and unlimited to go, I’d love to hear if you have any feedback that could make your listening experience better. Whether it's other topics or even formats.
If you have a startup growth problem you’re struggling with - I’d love to hear abo...
2020-07-0400 min
Saba Says | Startups, Growth & MarketingMarketing Tidbits: Common Marketing MistakesThe best marketing is a good product - don’t overthink, over analyze and try to over optimize your marketing. Sometimes you just need to launch when the timing feels right and the iron is hot. Subscribe at saba.substack.com
2020-07-0401 min
Saba Says | Startups, Growth & MarketingMarketing Tidbits: Common Marketing MistakesThe best marketing is a good product - don’t overthink, over analyze and try to over optimize your marketing. Sometimes you just need to launch when the timing feels right and the iron is hot.
2020-07-0401 min
Saba Says | Startups, Growth & MarketingMarketing Tidbits: There Are No Facts Inside Your Building, Get Out and Talk To Your CustomersMarketing is a three dimensional function. Certainly more than just running ads, handing out flyers or doing cold outbound emails.On this episode I am going to cover one of the core areas of market research - which is customer interviews. Because, before you can do marketing execution, you need to know who the customer is, and then understand how they speak about the problem. Subscribe at saba.substack.com
2020-07-0402 min
Saba Says | Startups, Growth & MarketingMarketing Tidbits: There Are No Facts Inside Your Building, Get Out and Talk To Your CustomersMarketing is a three dimensional function. Certainly more than just running ads, handing out flyers or doing cold outbound emails.On this episode I am going to cover one of the core areas of market research - which is customer interviews. Because, before you can do marketing execution, you need to know who the customer is, and then understand how they speak about the problem.
2020-07-0402 min
Saba Says | Startups, Growth & MarketingMarketing Tidbits: Customer Service MattersA little story about my experience in buying a scooter over the weekend. Subscribe at saba.substack.com
2020-06-1002 min
Saba Says | Startups, Growth & MarketingMarketing Tidbits: Customer Service MattersA little story about my experience in buying a scooter over the weekend.
2020-06-1002 min
Saba Says | Startups, Growth & MarketingStartup Founder Lessons: The Importance of Education and CuriosityLearn, learn learn, test, test test, fail, fail fail, win, win, win.
2020-06-1001 min
Saba Says | Startups, Growth & MarketingStartup Founder Lessons: The Importance of Education and CuriosityLearn, learn learn, test, test test, fail, fail fail, win, win, win. Subscribe at saba.substack.com
2020-06-1001 min
Saba Says | Startups, Growth & MarketingMarketing Tidbits: 7 Ways to Get Customers for Under $500A founder called me the other day and asked me "how can I best spend $500 to get myself customers?". In providing him my solutions, I realized a lot of the things you can do actually won't even cost you anything. So, here they are - alongside some things to avoid.
2020-06-1001 min
Saba Says | Startups, Growth & MarketingMarketing Tidbits: 7 Ways to Get Customers for Under $500A founder called me the other day and asked me "how can I best spend $500 to get myself customers?". In providing him my solutions, I realized a lot of the things you can do actually won't even cost you anything. So, here they are - alongside some things to avoid. Subscribe at saba.substack.com
2020-06-1001 min
Saba Says | Startups, Growth & MarketingStartup Founder Lessons: Top Two Traits of a Great FounderLeadership and Vision
2020-05-2601 min
Saba Says | Startups, Growth & MarketingStartup Founder Lessons: Top Two Traits of a Great FounderLeadership and Vision Subscribe at saba.substack.com
2020-05-2601 min
Saba Says | Startups, Growth & MarketingMarketing Tidbits: Your Customer are the Heroes, Not YouFor your startup messaging, your user or buyer is the #HERO in the narrative – not you.What I mean by this is that when you’re launching a product, service, startup, business, anything, really.You have to ensure the narrative is about the end-audience.
2020-05-2601 min
Saba Says | Startups, Growth & MarketingMarketing Tidbits: Your Customer are the Heroes, Not YouFor your startup messaging, your user or buyer is the #HERO in the narrative – not you.What I mean by this is that when you’re launching a product, service, startup, business, anything, really.You have to ensure the narrative is about the end-audience. Subscribe at saba.substack.com
2020-05-2601 min
Saba Says | Startups, Growth & MarketingMarketing Tidbits: How to Land Gigs via Social MediaDon't just reply "ME", take your time to show enthusiasm, interest, availability, your expertise and make it easier for them to reach out to you.
2020-05-1302 min
Saba Says | Startups, Growth & MarketingMarketing Tidbits: How to Land Gigs via Social MediaDon't just reply "ME", take your time to show enthusiasm, interest, availability, your expertise and make it easier for them to reach out to you. Subscribe at saba.substack.com
2020-05-1302 min
Saba Says | Startups, Growth & MarketingMarketing Tidbits: Cold Emails for MarketingThe length of the email is not as important as the subject line and the ask.
2020-05-1301 min
Saba Says | Startups, Growth & MarketingMarketing Tidbits: Cold Emails for MarketingThe length of the email is not as important as the subject line and the ask. Subscribe at saba.substack.com
2020-05-1301 min
Saba Says | Startups, Growth & MarketingMarketing Tidbits: Marketing is a Four Dimensional Function1. You have to do research to find out the WHO2. Plan and strategize to figure out best HOW3. Then execute to motivate the YES4. Check the data, figure out WHAT happened Subscribe at saba.substack.com
2020-05-1002 min
Saba Says | Startups, Growth & MarketingMarketing Tidbits: Marketing is a Four Dimensional Function1. You have to do research to find out the WHO2. Plan and strategize to figure out best HOW3. Then execute to motivate the YES4. Check the data, figure out WHAT happened
2020-05-1002 min
Saba Says | Startups, Growth & MarketingStartup Founder Lessons: Your Idea Is Not Your Business Why are you building this? Who is your target audience? Have you spoken to some people in your target audience? Do they say they need this? How many of them? When do you launch? What else will it do? Who are your competitors? Why are you better? Who’s working on this with you? What else have they built? Subscribe at saba.substack.com
2020-05-1001 min
Saba Says | Startups, Growth & MarketingStartup Founder Lessons: Your Idea Is Not Your Business Why are you building this? Who is your target audience? Have you spoken to some people in your target audience? Do they say they need this? How many of them? When do you launch? What else will it do? Who are your competitors? Why are you better? Who’s working on this with you? What else have they built?
2020-05-1001 min
Saba Says | Startups, Growth & MarketingMarketing Tidbits: Create Multiple Subscription Types for Your Mailing ListsGood mailing lists are like face-to-face conversations. Don't send your users or leads crap they don't want.
2020-05-0401 min
Saba Says | Startups, Growth & MarketingMarketing Tidbits: Create Multiple Subscription Types for Your Mailing ListsGood mailing lists are like face-to-face conversations. Don't send your users or leads crap they don't want. Subscribe at saba.substack.com
2020-05-0401 min
Saba Says | Startups, Growth & MarketingPitching Advice: Bonus Points for your Pitch Deck (For experienced founders) Start with an interesting hook/fact Have a nice design Have a different deck for different audiences Make me laugh Make it less than 15 slides Make it easy to access
2020-05-0402 min
Saba Says | Startups, Growth & MarketingPitching Advice: Bonus Points for your Pitch Deck (For experienced founders) Start with an interesting hook/fact Have a nice design Have a different deck for different audiences Make me laugh Make it less than 15 slides Make it easy to access Subscribe at saba.substack.com
2020-05-0402 min
Saba Says | Startups, Growth & MarketingPitching Advice: 11 Core Elements of an Effective Pitch DeckWhat is the problem you are solving? Talk about the team Solution/demo Vision Traction Projections Business Model Market Opportunity More on the team Go to market strategy / Marketing The ask Subscribe at saba.substack.com
2020-05-0404 min
Saba Says | Startups, Growth & MarketingPitching Advice: 11 Core Elements of an Effective Pitch DeckWhat is the problem you are solving? Talk about the team Solution/demo Vision Traction Projections Business Model Market Opportunity More on the team Go to market strategy / Marketing The ask
2020-05-0404 min
Saba Says | Startups, Growth & MarketingMarketing Tidbits: Basic Marketing Tips for StartupsKnow your customer, experiment with various marketing channels, learn to vapor test, don't make your website vague, tell a story - don't just sell, and have a clear ask Subscribe at saba.substack.com
2020-05-0404 min
Saba Says | Startups, Growth & MarketingMarketing Tidbits: Basic Marketing Tips for StartupsKnow your customer, experiment with various marketing channels, learn to vapor test, don't make your website vague, tell a story - don't just sell, and have a clear ask
2020-05-0404 min
Saba Says | Startups, Growth & MarketingMarketing Tidbits: Don't Round Up or Estimate How Many Customers You HaveYour business is made up of numbers. You have to know them back to front, otherwise you're setting yourself up for failure. Subscribe at saba.substack.com
2020-04-2901 min
Saba Says | Startups, Growth & MarketingMarketing Tidbits: Don't Round Up or Estimate How Many Customers You HaveYour business is made up of numbers. You have to know them back to front, otherwise you're setting yourself up for failure.
2020-04-2901 min
Saba Says | Startups, Growth & MarketingPitching Advice: Pro-tips for InterviewsWhat to do when you're asked a question, didn't understand the question, don't know the answer, or are asked "what questions do you have for us?" Subscribe at saba.substack.com
2020-04-2902 min
Saba Says | Startups, Growth & MarketingPitching Advice: Pro-tips for InterviewsWhat to do when you're asked a question, didn't understand the question, don't know the answer, or are asked "what questions do you have for us?"
2020-04-2902 min
Saba Says | Startups, Growth & MarketingSaba Says IntroductionWhy you should keep your introduction pitch short and simple. Subscribe at saba.substack.com
2020-04-2901 min
Saba Says | Startups, Growth & MarketingSaba Says IntroductionWhy you should keep your introduction pitch short and simple.
2020-04-2901 min