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PhorestFM: Stories From the Salon FloorPhorestFM: Stories From the Salon FloorLive From the Salon Owners Summit 2025 With Ryan PowerRyan Power — UK-based award-winning salon coach and mentor — joins podcast host Alex Bélisle-Springer after his workshop at the Salon Owners Summit 2025 for a 5-year catch-up highlighting the vital role of connection, community and solidarity in the industry. Get your tickets to the next Salon Owners Summit now: https://www.salonownersummit.com/tickets Learn more about Ryan Power: https://salonology.uk/ @itsryanpower on Instagram Click here to subscribe to the PhorestFM email newsletter: https://bit.ly/3WvQiI7 This episode was edited and mixed by Audio Z: Montreal's cutting-edge post-production studio f...2025-03-2421 minInspiring Salon ProfessionalsInspiring Salon ProfessionalsThe Meta Disconnect - Reimagining Salon Promotions & MarketingPlease note that this was a live recording and there are a few sound glitches here and there. Today, we dive into The Meta Disconnect and how salon business owner can rethink their marketing strategies beyond social media. With a panel of industry experts including Ryan Power, Helen Ward, Theresa Foddering, and Sam Blake, we tackle the challenges posed by recent shifts in Meta's policies that could impact how we connect with clients. From the dangers of placing too much reliance on platforms we don't control, to the vital importance of building direct relationships with our clients...2025-03-191h 04Lash Boss RadioLash Boss Radio204 – Ryan Power, of Salonology in the UK, on marketing your salon to make more money and bring more balance to your life and business. Ryan Power, of Salonology in the UK, on marketing your salon to make more money and bring more balance to your life and business. Find Ryan on Instagram: instagram.com/itsryanpower or Salonology: instagram.com/salonologyuk or find them at www.salonology.uk. You can find a copy of Ryan’s book at www.salonmarketingbook.com as well. Ryan also has a podcast called the Salonology Show available wherever you get your podcasts. Follow Shelby: instagram.com/shelbythelashboss Go to lashbosssummit.com for more information on Lash Boss Summit – April 25-27 2025 2024-10-0850 minInspiring Salon ProfessionalsInspiring Salon ProfessionalsEP 64 UNDERSTANDING YOUR MARKETPLACE AND HARNESSING THE POWER OF EMAIL Pt 2 with RYAN POWERJoin myself and Ryan Power of Salonology as we take a deep dive into what makes you stand out in the marketplace to your clients, both potential and existing and how to use email to make the difference in your business. The conversation is over 2 episodes as we discussed a whole lot more than we first set out but wanted to share all the nuggets.Over the 2 parts we talk about how you talk to them about you, your business and the services you offer is a vital part of building your clientele. We talk about...2024-03-1846 minInspiring Salon ProfessionalsInspiring Salon ProfessionalsEP 63 UNDERSTANDING YOUR MARKETPLACE AND HARNESSING THE POWER OF EMAIL Pt 1 with RYAN POWERJoin myself and Ryan Power of Salonology as we take a deep dive into what makes you stand out in the marketplace to your clients, both potential and existing and how to use email to make the difference in your business. The conversation is over 2 episodes as we discussed a whole lot more than we first set out but wanted to share all the nuggets.Over the 2 parts we talk about how you talk to them about you, your business and the services you offer is a vital part of building your clientele. We talk about...2024-03-1839 minInspiring Salon ProfessionalsInspiring Salon ProfessionalsE50 SALON RECRUITMENT & LOCATING NEW SALON BRANDS ON THE SOURCE with HOLLIE POWERJoining me on this episode is salon cheerleader, Hollie Power from The Source & Salonology. Hollie has been a spa owner, recruitment specialist, salon coach and more over her career and joins me to talk about recruitment in the salon industry and her new baby Salon Source. Hollie shares her thoughts on recruitment and tells it like it is. Advising salon owners looking to recruit new employees to advertise their roles as if they were advertising treatments to attract new clients. A great way to improve candidate numbers for salon owners that are currently finding it hard to entice salon...2023-12-281h 00Inspiring Salon ProfessionalsInspiring Salon ProfessionalsS3 EP45 - SEASON 3 INTRO - Salon Industry Round Tables, Interviews, Salon Start Ups, NabunoAfter an unplanned break in recording, Inspiring Salon Professionals is back!  I've been away concentrating on a bit of self care and building on a long term project that is making its way back from the back burner to launch ready!  Super exciting time for me and my partner in crime, Di Hughes as we bring Nabuno to the salon industry after having heads down on the project for the last few months, hence, my absence from recording.   In coming episodes I'll be talking about Nabuno and what it is and I'll be covering many aspects of business start up w...2023-03-2709 minThe Salonology ShowThe Salonology ShowReal Salon Owner Stories with Managing Director of Radiant Living, Rachael Hyland #44In 2005, Rachael Hyland traded in work with the British Broadcasting Corporation for the world of the British Beauty Council, and since then has grown her incredible, award-winning brand, Radiant Living.This week’s Real Salon Owner Story is packed with inspiration, tales of turning low moments into golden ones, and The Salonology Show’s first canine star…Find out more about how you should carefully consider new equipment without the dazzle of marketing, why the customer experience around the treatment is almost more important than the treatment itself, and what we can do to boost the in...2022-05-1643 minThe Salonology ShowThe Salonology Show6 Keys to Thriving - Not Just Surviving - In 2022 with Hollie and Ryan Power #432022 is the year that you shift gears from surviving to thriving, and we’re bringing you 6 keys to help you manage exactly that!We’ll be going deeper into aspects of salon ownership that we’ve screamed from the rooftops, like goal-setting and marketing, right through to some of the deeper secrets to salon success. What are they? You’ll have to listen on to find out…Set yourself up for the bounceback year you deserve with this episode of The Salonology Show, and keep an eye out for our Salon Growth & Freedom Blueprint event coming soo...2022-05-021h 15The Salonology ShowThe Salonology ShowReal Salon Owner Stories with Directors of The Boutik Salon, Abigail James & Den Williams #42One half of the couple of Directors began The Boutik Salon having always been in the industry, the other from a completely different background. Naturally, they’ve brought the best traits from each other to see staggering success.The Real Salon Owner Story this week comes from Abigail James and Den Williams, who have astonishingly found the opportunity to not only grow The Boutik since forming in its current state 4 and a half years ago, but a training academy alongside it!Hear from the delightful duo on The Salonology Show this week, where we chat ab...2022-04-1837 minThe Salonology ShowThe Salonology ShowReal Salon Owner Stories with Owner of The Treatment Rooms Tutbury, Heather Allen #41We’re in an experiential industry, and nothing is more important than the feeling you leave your clients, and for Heather Allen’s Treatment Rooms in Tutbury their experiences have a reputation for being magical.This week’s Real Salon Owner Story is spectacular for so many reasons; Heather entered the industry without a therapy background, and in under 5 years has been nominated for a Professional Beauty award!Discover how to build a brand that’s not reliant on you, why you should do ambitious things that scare you, and the secret to how The Treatmen...2022-04-0433 minThe Salonology ShowThe Salonology ShowReal Salon Owner Stories with Owner of Body Sense Beauty Salon, Kerry Douglas #40We love bringing you the Real Salon Owner Stories series as much as you guys seem to enjoy listening, so we’re delighted to host the marvellous Kerry Douglas on this week’s Salonology Show!From therapies on cruises and planes to a 16 year-strong salon with over a dozen committed members of the team, Kerry really has done it all.Hear from the Owner of Body Sense Beauty Salon on making steps towards delegation, staying resilient, and hiring your first team member.This episode of The Salonology Show covers:How to take the...2022-03-2137 minThe Salonology ShowThe Salonology ShowReal Salon Owner Stories with Transcendence Holistic Therapies’ Vicky Rawcliffe #39There are few industries so empowering to those within it as the beauty industry, something that Vicky Rawcliffe has experienced comprehensively in her relatively short beauty career so far.It’s safe to say that the progress she’s made in that time is incredible, crafting a business that works for her, not vice versa! In the next episode of our Real Salon Owner Stories we hear from Vicky, Owner of Transcendence Holistic Therapies, about how she made the huge career shift, took control of her path, and grew the confidence to be unapologetically authentic....2022-03-0740 minThe Salonology ShowThe Salonology ShowReal Salon Owner Stories with Organic Ritual Beauty’s Lottie Davies #38We might all think we’re aware of the extent to which greenwashing happens in our industry, but you’ll be shocked at the reality of legislation around what constitutes ‘organic’ products…Fighting the wave of greenwashing with her TRULY organic massage oils is the incredible Lottie Davies, who has coined the phrase “learn to turn” so we can see what’s really in our products.Lottie joins us on The Salonology Show to share how she’s kept her life balance between business ownership and being a marvellous mama, ways we can battle greenwashing in beauty, and the...2022-02-2134 minThe Salonology ShowThe Salonology ShowReal Salon Owner Stories with Bliss Beauty Keyworth’s Helen Eveson #37After such a positive response to Lorna’s appearance on The Salonology Show, it’s our pleasure to bring you another fantastic Real Salon Owner Story - joining us on the podcast this week is Helen Eveson, Owner of Bliss Beauty Keyworth!Helen’s experience in the industry spans an incredible 30 years, and gives her a wonderful perspective on how beauty has changed in that time, as well as what’s in store…We chat with Helen about her route into beauty, the essential relationships you should build with clients, how newcomers to the industry should loo...2022-02-0739 minThe Salonology ShowThe Salonology ShowReal Salon Owner Stories with RDR Beauty Clinic’s Lorna Roythorne-Du Ross #36There are so many incredible salon owner stories from our community, and with The Salonology Show primed for a fresh format we’ve invited the amazing Lorna Roythorne-Du Ross onto the podcast!Our community is truly one of the best parts of what we do, and after our ‘Real Salon Owner Stories’ series on Clubhouse last year, we’re now at the perfect time to draw on learnings and experiences from you lovely listeners.Lorna, who runs RDR Beauty Clinic and has been a frequent contributor on the podcast’s Q&A format, joins us to share h...2022-01-2428 minThe Salonology ShowThe Salonology ShowThe Ultimate Guide to Salon Success in 2022 (Part 2) with Hollie and Ryan Power #35Welcome to 2022, and to the finale to our two-part master plan to set your sights & seize every opportunity that the coming year will bring!If you didn’t catch episode 34 of The Salonology Show, you’ll want to go back for our top tips to help define your goals for 2022 - because this week we’re talking about converting goals into gameplans…Discover the power of laying out your plans in best & worst case scenarios, how to turn targets into timelines with definitive deadlines, when to squeeze your renovations in, and why you NEED to put your...2022-01-1028 minThe Salonology ShowThe Salonology ShowThe Ultimate Guide to Salon Success in 2022 (Part 1) #34What a year it’s been - maybe we’ve not been afforded the chance to reach the soaring highs we’d hoped yet, but 2021 is just the beginning of a journey…We do like to switch things up on The Salonology Show, so this week we’re kicking off a two-part special on goals, strategies, and mapping out a path to success for the year ahead!Join us for a festive foray into why you shouldn’t just write off 2021 and start afresh, how to define the kind of goals to set in 2022, and how we’ll st...2021-12-2729 minThe Salonology ShowThe Salonology ShowBeat the Christmas Rush & Cut Out Comparisons with Hollie and Ryan Power #33Christmas is coming, so with the rush of the holidays fast approaching it’s essential to look after your salon’s #1 asset: You!Whether your version of switching off is training, trips out or trash TV, it’s a vital step to offloading the burdens of ‘festive burnout’. Join us for this week’s episode of The Salonology Show as we prepare to SMASH December; we look at de-stressing to combat the impending rush, how to alleviate some of the pesky admin work from your day-to-day life, and why making comparisons is blinding you to your true suc...2021-12-1339 minThe Salonology ShowThe Salonology ShowStand Out, Sell More & Streamline Your Menu with Hollie and Ryan Power #32As we’re bombarded with tens of THOUSANDS of ads in a day, it’s tough to stay memorable, so with the festive season upon us it’s essential now more than ever to highlight what makes you uniquely… well, you!Whether it’s a social campaign, becoming a Google My Business wizard, or simply placing a giant pink gorilla in your salon, staying at the forefront of people’s minds is an ever-growing challenge.In this week’s Salonology Show we’re looking at the marketing tips that’ll help you stand out from the crowd this Chr...2021-11-2930 minThe Salonology ShowThe Salonology ShowSupercharging Sales & Beauty’s Next Big Treatment with Hollie and Ryan Power #31Staying at the forefront of the industry means keeping your eyes peeled for the next high-ticket treatments to lead the way. So…what’ll it be, and perhaps more importantly, how are you going to sell it?This week’s Salonology Show takes a look towards the future, peeking at which technologies promise to change how you position yourself, as well as some marvellous strategies for motivating your team to fulfil their potential, become better salespeople, and the advice we’d give for those of you looking to move towards the world of specialist, high-end treatments!This e...2021-11-1540 minThe Salonology ShowThe Salonology ShowCollaborating on Christmas Events & Achieving Business Freedom with Hollie and Ryan Power #30With just 54 sleeps till Christmas, ‘tis truly the season to share your salon’s wonderful atmosphere with those around! The prospect of holding a seasonal event can be equal parts exciting and intimidating, particularly for the smaller salons among our industry, but it’s worth the worry with the connections and collaborations you can create by opening your doors for an event.Join us as we kick off the 2nd year of The Salonology Show (yes, last episode was in fact the podcast’s 1st birthday) with topics ranging from what’s next after you achieve bus...2021-11-0129 minThe Salonology ShowThe Salonology ShowScaling Your Salon & The #1 Marketing Mistake with Hollie and Ryan Power #29If you’re aiming high and dream of exponential growth in your salon, you’re not alone. Vivvy poses the question this week on how to prepare your business model for scaling up, and for those of you looking to upsize or open a 2nd location this episode couldn’t come at a better time…On top of this hot topic, we’re exposing the biggest marketing mistake salons can make, sharing Hollie’s experience selling her spa, and more! Don’t forget to keep sending in your fantastic questions for us to react to blind on the sh...2021-10-1823 minThe Salonology ShowThe Salonology ShowMake More Money WITHOUT Upsetting Clients with Hollie and Ryan Power #28For many of us, selling high ticket items can be a big step to take without the confidence to do it. Consider that a festival pint can cost you an arm and a leg, and yet the queues remain - the price you charge is far less important than the experience you offer!Once again we’re diving into your burning questions on another exciting episode of The Salonology Show, where we tackle Wendy’s question on high-priced packages, as well as how to use WhatsApp in your business without blurring the line between personal & professional lives, and...2021-10-0430 minThe Salonology ShowThe Salonology ShowHow to Win Awards & Our Ultimate Interview Questions with Hollie and Ryan Power #27If you’ve listened to recent episodes of The Salonology Show, you’ll have perhaps built up the confidence to make your first hire - what perfect time for Simone’s question this week on the vital questions you should ask at every interview!We’re loving the questions this week that have us musing on the work behind winning awards (and picking the right ones to enter), what brings us joy in our business and personal lives, and what the future holds for clean, green beauty....Slight spoiler alert here, but green beauty is going to...2021-09-2039 minThe Salonology ShowThe Salonology ShowInjecting Personality Into Your Marketing & Beating Imposter Syndrome with Hollie and Ryan Power #26Running a business can be scary, but it doesn’t have to be! Whether it’s overcoming impostor syndrome, building the confidence to exude personality in your marketing, or taking that massive step to bringing on your first team member, we’ve got you covered on The Salonology Show...We’re thrilled to have the questions still coming in thick and fast for our unscripted sessions, and this week’s prompts are absolute CRACKERS - tune in to episode 26 for tips on marketing mastery, summoning self-confidence, and perhaps some restaurants to put on your bucket list!This epi...2021-09-0637 minThe Salonology ShowThe Salonology ShowGrowing Your Team & Staying FRESH on Socials with Hollie and Ryan Power #25Every business owner knows the classic dilemma: you need more staff to bring in more clients, but you need more clients to afford more staff. So when do you take the plunge and grow your team?It’s time to answer more of your burning questions, which this week cover how to keep your content exciting in emails and social media, tips on finding the right virtual assistant to help you achieve more, and what came first; the chicken, or the egg…Don’t forget to send your questions to anna@salonology.uk for us to bli...2021-08-2330 minThe Salonology ShowThe Salonology ShowNailing More Upsells & Tackling Taxes with Hollie and Ryan Power #24Welcome back to another exciting Q&A edition of The Salonology Show, where once again YOU get to decide which tough topics we tackle!If you’re looking to boost your upsells, make the most of the sunk cost of bringing people through the door and beat the fear around asking clients about them, then do not miss this episode…Thanks to questions from our fabulous listeners Michaela, Julie, Chelle and Kerry, we also dive into how to keep the VAT man happy, the best business decisions we’ve ever made, and who would show up to...2021-08-0934 minThe Salonology ShowThe Salonology ShowOld School Marketing & Salon Superpowers with Hollie and Ryan Power #23Whether it’s attracting staff or winning clients, your vibe attracts your tribe so whatever you do… Don’t. Be. Boring.Once again we’ve called upon our trusty Salonology tribe for their burning questions and need-to-knows, from combatting a concerning lull in job applications to using old-school marketing in the modern world, and why doing something different can help you with sales and staff alike!Rounding off today’s Salonology Show we have the perfect question dissecting our business acumen and personal lives: What business superpowers do we have, and what fictional superpowers do we wish we...2021-07-2635 minThe Salonology ShowThe Salonology ShowSalon Owner Sins & Stepping Back from the Business with Hollie and Ryan Power #22If you’re listening to this podcast, the chances are high that you’re a current or budding business owner. Remember - that means you set the rules on how much you engage with your business!The response to our first unscripted Q&A sessions was fantastic, and we’ve had plenty of questions this week on how one can step away from their business to enjoy more time apart from it, and just how much you should oversee those to whom you delegate.From the sensible to the absurd, if you want your questions to be...2021-07-1232 minThe Salonology ShowThe Salonology ShowBeauty’s Bright Future & Pricey Prosecco - Unscripted Sessions with Salonology #21Where do we see the future of our industry? How do we keep a work-life balance when we do both together? What’s the most expensive bottle of prosecco we’ve ever had the pleasure of consuming?! We’re tackling only the toughest topics sent in by YOU, our lovely listeners!Answering questions blind and unscripted this week, we ponder which exciting new directions that the beauty industry may be heading in - from the ever-growing eco-friendly focus to new trends in treatments.This episode of The Salonology Show covers:The new directions we see th...2021-06-2826 minThe Salonology ShowThe Salonology Show“Ask us anything!” Unscripted sessions with Salonology #20Welcome back to The Salonology Show - but not quite as you know it...We are unbelievably pumped to share with you all the first episode of our BRAND NEW FORMAT! We’ve swapped out OUR script for YOUR questions, as we offer our blind takes on the hot topics you want to hear from us. Kicking things off in style, we chip in with our two cents on the UK vs US marketing style debate, our holy trinity of rules for a happy life, and consider our lives in the alternate universe where money is...2021-06-1431 minThe Salonology ShowThe Salonology ShowOur Top Takeaways from 2020 with Hollie and Ryan Power #19As we come towards the end of the current format of The Salonology Show, it seems like the perfect time to look back on the biggest lessons that we’ve taken from life post-2020... Whether it’s keeping your head up in the face of adversity, or using your power as a salon owner to include family time in your weekly routine, now is the perfect time to make a change for business, or your personal life! This episode of The Salonology Show covers:Our personal takeaways from the past yearSetting yourself up with a cont...2021-05-3127 minThe Salonology ShowThe Salonology ShowOlympia Beauty: Reviving the Magic of Live Beauty Events with Show Director, Ian Archbold #18Our industry is one of senses - to see, touch, and smell a product is to experience it in such a way that is otherwise impossible to convey. With that in mind, and in light of the past year of restrictions, this year’s Olympia Beauty live show promises to be nothing short of a monumental event for our industry!In light of our recent announcement - a partnership to run the Salon & Spa Owners’ Club - we speak to the wonderful Ian Archbold who, since 2004, has been Show Director for Olympia beauty. Get t...2021-05-1742 minThe Salonology ShowThe Salonology ShowAttracting Positivity and Handling Pessimism with Hollie and Ryan Power #17We all want to give every client a 5 star experience, so what happens when you spot a review that’s critical about their experience with you?Every business faces negative reviews at some point in its lifespan, so learning to respond in a way that can keep everyone smiling, from friends and family to staff and salon-goers alike!Join us for this uplifting instalment of The Salonology Show, packed with advice for turning pessimism into positive vibes, and maybe even converting one bad review into a keen advocate for your salon...This episode of...2021-05-0338 minThe Salonology ShowThe Salonology ShowGiving a Life-Saving Haircut with Founder & CEO of The Lions Barber Collective, Tom Chapman #16With the heart of a lion and the hair to match, Tom Chapman is a truly inspirational beacon in our industry, leading a focus on mental health and performing life-saving charity work. Not only is this industry icon eliminating a much needed stigma, but he’s an award-winning barber, speaker, author, international speaker, and even has a movie on Amazon Prime Video.In this episode of The Salonology Show, Tom goes into detail about the incredible initiatives that are helping to link their patrons with much needed resources, their fundraising events such as The Lions Roa...2021-04-1942 minThe Salonology ShowThe Salonology ShowExpert Instagram Strategies for 2021 with Hollie and Ryan Power #15Last month we made inroads on demystifying Facebook and how to perfect your posting on the platform. This month we set our sights on Instagram, the powerful tool that promises to forge lasting bonds, and by now we all know what bonds build…businesses!On top of making connections with potential clients and other businesses, we have 6 of the BIGGEST names in our bountiful Instagram friends list, with a combined following pushing half a MILLION, sharing their #1 top tips for upping your Instagram game!For anyone looking to increase the quantity, or even more importantly th...2021-04-0532 minThe Salonology ShowThe Salonology ShowProtecting our teams’ wellbeing with Founder of Low Ears, Sam Pearce #14The past year has undoubtedly been testing for all of us, and with a promising return to our salons on the horizon it’s important to look after ourselves as much as we do our clients. One wonderful woman whose business, Low Ears, helps people log and approach their mental wellbeing when words might not do justice, is Low Ears’ Founder, Sam Pearce.Sharing her incredible, inspirational journey with us, Sam talks about the new challenges of burnout’s counterpart, bore-out, helpful advice for keeping your team’s spirits high as we reopen, and the significance of mental f...2021-03-2237 minThe Salonology ShowThe Salonology Show8 Easy Ways To Create Better Social Media Content with Hollie and Ryan Power #13We get it - social media is a crazy place! With so many eyes to attract and algorithms to compete with, refining your posting prowess has the potential to build a MASSIVE following. Once you manage that, the rest of the customer’s journey from settee to salon will fall into place… 🌟In this finely structured episode of The Salonology Show (if we may say so ourselves), you’ll discover the 8 steps to creating unlimited amounts of social media content via Ryan’s memorable acronym - APOSTLES.Also in this episode, Auntie Hollie gives you some tips a...2021-03-0836 minThe Salonology ShowThe Salonology ShowChampioning Better Beauty Standards with BABTAC Chair, Lesley Blair #12Lack of regulation. Jamie Butler told us it’s his pet peeve, Millie Kendall shared her view on how the beauty industry will be stronger once it’s addressed - now BABTAC Chairperson Lesley Blair is spearheading the #MakeBeautySafe campaign to improve government legislation on standards in the industry!Since the age of 10 she’s wanted to be a beauty therapist. For over 20 years she’s been a CIBTAC examiner, and she’s been with BABTAC for over 8 years. Who better to share how we can make a positive impact in our sector than Lesley, who was voted one...2021-02-2236 minThe Salonology ShowThe Salonology Show6 Ways To Make Money During Lockdown with Hollie and Ryan Power #11The start of 2021 has proven to be a trying time for us all, throwing up unpredictability for those of us in the salon space, so now seems a perfect time to cover some of the no-nonsense tips to making sales and bringing in the bucks without even opening your doors!While particularly pertinent right now, the 6 top tips we share should give you something that you can integrate into your service offering until long after the loathsome lockdowns become a relic of the past! In this episode we also have Auntie Hollie’s take on making time fo...2021-02-0842 minThe Salonology ShowThe Salonology ShowJP de Villiers - From Intensive Care To The Top Of The Mountain - The 'Miracle Man' Shares His Inspiring Story #10If you’re in need of 50 minutes that will change your world view, help you handle these volatile times and realise your dreams and ambitions, then look no furtherWhether it’s speaking in front of UAE royalty, releasing no fewer than 4 bestselling books, hosting a TEDx talk, competing in martial arts, ultra-marathons and cycling challenges, or even recovering from near-fatal injuries to summit Mount Kilimanjaro, there are no superlatives to describe the inspiration to be found in the eventful life of Jean Pierre de Villiers.We hear the incredible mantras that JP has lived by...2021-01-2551 minThe Salonology ShowThe Salonology ShowInvesting in supportive product partnerships with Hollie and Ryan Power, Salonology #9In many ways, working with brands is much like a marriage - making sure you’re aligned with each other is the first step to a relationship where you support each other through thick and thin. In a year where that support has been vital and meeting new brands at exhibitions, how do you find the one for you? Enter: Auntie Hollie. We’re here to break down exactly how brands can support salons in times of need, plus we answer a number of questions from you, the Salonology Tribe! Hear our take on the somewhat daunting prosp...2021-01-1136 minThe Salonology ShowThe Salonology ShowSuperior Sales Strategies with Pete Scott, Founder of Ultimate Sales Academy #8Sales don’t have to be scary - show people the end result that you want to give them and they’ll be right on board with you! Having worked his way from selling his first guitar aged 12, to outselling his peers many times over in the PT space, one man with sales experience and ability in abundance is Founder of Ultimate Sales Academy, Pete Scott!In episode 8 of The Salonology Show, Pete details every step on his journey - even a few missteps - within which there’s a plethora of tips to boost YOUR salon’s sales...2020-12-2846 minThe Salonology ShowThe Salonology ShowBabies, Bookings and saying Bye to Bezos with Hollie and Ryan Power, Salonology #7If you’re not offering online options for booking in this day and age, you’re doing yourself and your clients a disservice! It can be intimidating stepping away from the tried and true booking systems we’re used to, where our holy trinity is phone, pen, and paper. But why take one booking in 15 minutes when you could have 50 in an hour?!We take a look at the pros and cons (spoiler alert: there aren’t any...) of online booking systems, as well as shifting our shopping habits away from Jeff Bezos’ gargantuan pockets, and how a pregnanc...2020-12-1443 minThe Salonology ShowThe Salonology ShowMillie Kendall MBE; CEO of the British Beauty Council and beauty industry champion #6We need a beauty industry icon to step up and lead our salons to receive the respect that we truly deserve, and with decades of experience bringing brands to Britain, from Aesop and AVEDA to Stila and L’Occitane, who better to spearhead that movement than our next special guest - Millie Kendall MBE.As CEO of the British Beauty Council, Mille plays a vital role in garnering interest from stakeholders outside of the beauty industry, giving salon owners a voice to be heard by the government. Behind all of this, she also has some incredible stories to...2020-11-3052 minThe Salonology ShowThe Salonology ShowMake your salon stand out from the crowd with Hollie and Ryan Power, Salonology #5If your salon looks and feels like everyone else’s, why would they choose you over your competitors? It’s time to stand out from the crowd and episode 5 of The Salonology Show is all about attracting clients through the door!We share our tips for creating an experience people will love, whether you’re an established salon or going solo in your own home. In this week’s edition of “Ryan’s Rants” we find out why boring people are committing marketing sins, and “Auntie Hollie” explains how you can get your loyal clients to part with more of their...2020-11-1644 minThe LashBase PodcastThe LashBase PodcastFamily Business and Marketing! A Salonology Show Interview.Episode 28 of the LashBase Podcast is an interview by Salonology with Jamie (Head of Marketing). From sharing lash tips with his massive Instagram following, to leading the marketing arm of the family business, LashBase, Jamie Butler is a force to be reckoned with on social media – and our next special guest on The Salonology Show! From starting the first LashBase social page to providing content and growing the brand on a global stage as Head of Marketing, Jamie has learned all the trade secrets of how to make your mark on the web, and more im...2020-11-1254 minThe Salonology ShowThe Salonology ShowJamie Butler; LashBase’s Head of Marketing & social media master #4Sharing lashes tips with his massive Instagram following and fans of the family business, LashBase, Jamie Butler is a force to be reckoned with on social media - and our next special guest on The Salonology Show! From starting the first LashBase social page to providing content and growing the brand on a global stage as Head of Marketing, Jamie has learned all the trade secrets of how to make your mark on the web, and more importantly converting clicks to clients. Whether you’re a solo salon owner or a massive team, you won’t want...2020-11-0253 minThe Salonology ShowThe Salonology ShowMoney Money Money! Charging your worth, pricing strategies and salon wars with Hollie & Ryan Power, Salonology #3Many people who work in the beauty industry have been told by others that there’s a limit on what they are worth or a ceiling to what they can earn and that absolutely not true. In episode 3 of the Salonology Show, dive into why and how salon owners need to be more strategic with charging their worth and deciding their pricing.We also answer some of your questions, diving into our past and looking at why we started supporting salon owners and what we would do differently if we were starting our spa again now. T...2020-10-1943 minThe Salonology ShowThe Salonology ShowPamela Laird; Ultimate beauty industry boss, CEO of Moxi Loves, BBC’s The Apprentice contestant and Dragons Den superstar #2Creating, building and branding innovative new beauty products that slip seamlessly into your routine, Pamela Laird is the ultimate beauty entrepreneur and we could not be more honoured to have her as our very first guest on The Salonology show! Following a very successful pitch on Dragons Den, where she received THREE offers for investment, Pamela then stole our hearts in BBC’s The Apprentice, where she made it all the way to the terrifying interview day. Now her brand Moxi Loves is booming, stocked by both Boots and Primark, as her time saving, sustainable and no-more nas...2020-10-1948 minThe Salonology ShowThe Salonology ShowFiring nightmare clients and attracting dream ones to your salon with Hollie & Ryan Power, Salonology #1Yes, it’s true, as a salon or spa owner,  you are actually allowed to fire a client! You’ve worked extremely hard to build a business you enjoy, with a team who provide excellent service and you are justified in not allowing an individual to impact your business negatively. In this very first episode of The Salonology Show, we dive into exactly how to do this and then how to attract the right sort of clients - the dream clients,  the perfect clients,  the “strawberry on top of the cake” type of clients that will understand your values...2020-10-1943 minThe Salonology ShowThe Salonology ShowWelcome to The Salonology Show with Hollie & Ryan PowerWe're Hollie & Ryan Power and welcome to The Salonology Show! This salon-flavoured podcast is all about marketing, mindset and motivation with a handful of inspiration, fun and positive energy throughout. Let’s check you’re in the right place! This podcast is for salon owners whether that be mobile salons, at home salons, solopreneurs, those with big or small teams, whether offering hair, beauty spa or clinical services - this is the space for you.We are an award winning salon coaching brand and we love helping salon owners. We owned a very successful salon ourse...2020-10-0902 minThe LashBase PodcastThe LashBase PodcastLashBase Interview Series. #3 Ryan Power of Salonology.Episode 24 of The LashBase Podcast is also #3 in our interview series. Today, Jamie chats with Ryan Power of Salonology. Ryan and his wife Hollie run a successful business coaching company for everyone in the Beauty Industry. Ryan is extremely knowledgable and has the experience to back up what he says. An all-round good guy and someone that is definitely worth knowing. This episode is a fun and inspiring listen. Don't forget to let us know what you think! Find Ryan, Salonology and his FREE book here: Facebook group - https://www.facebook.com/groups/salonology/2020-05-0537 minThe Grit Behind the GlamThe Grit Behind the GlamReopening with a BANG! | Ryan Power [26]These are the things salons, barbers and clinics should be doing now to ensure they can reopen with a bang, as told by salon coach, Ryan Power.Learn more about Ryan and Salonology: https://salonology.uk/2020-04-2142 minThe Life Of KGThe Life Of KGEpisode 26. Ryan Power. All things marketing.Marketing is the single most important business skill you can develop. A small businesses who is excellent at what they do, but unable to communicate their message and story in a way which resonates with their dream client - and makes them take action - will seldom find the success they desire. Ryan Power is a beauty business owner just like you. He and his wife Hollie own a thriving day spa in sunny Bournemouth as well as coaching and mentorship brand Salonology (although you might be familiar with it as Beauty Business Superstars). Ryan's passion for marketing is as...2019-09-1852 minPhorestFM: Stories From the Salon FloorPhorestFM: Stories From the Salon FloorRyan Power on Using the Blurred Lines Between Personal & Business Personas as a Marketing Advantage[108] Just as the world wide web celebrates its 30th birthday, we, as users, are becoming more aware of online privacy. We're also increasingly wary of the impact that social media can have on our professional lives. But the reality is, the lines between online personal and professional personas have never been so blurred, which is causing a lot of headaches in the entrepreneurial world. As a small business owner, can you use those blurred lines to your advantage? To discuss the matter and some specific Facebook salon/spa marketing tactics, Killian and Zoe have a sit down w...2019-03-1846 min