Shows
The AI Lyceum#16 โ Winning the Zero Click: AI and Marketingโs Future [Professor Jim Lecinski Kellogg. School of Management]๐ 20% Off | Oxford AI Ethics Executive Programme https://oxsbs.link/ailyceumโAI raises the ceiling and raises the floor. It is not the end of marketing. It is the beginning of better marketing.โ โ Jim LecinskiIn this episode, Samraj speaks with Jim Lecinski, Clinical Professor of Marketing at Northwestern Universityโs Kellogg School of Management and former Google VP. He created ZMOT (Zero Moment of Truth), the idea that people research and judge brands long before they reach a store or website. His new book, The AI Marketing Canvas, Second Edition: A Five-Step AI Plan for Ma...
2025-12-1150 min
The AI Lyceum#15 โ Is AI Listening to Us? Voice AI as the New Interface [Charles Cadbury | CEO, Say It Now]๐ 20% Off | Oxford AI Ethics Executive Programme - https://oxsbs.link/ailyceum๐ซ The answer is yes โ he is related to ๐ต๐ฉ๐ข๐ต Cadbury.โConversation is the most natural interface there is.โ โ Charles CadburyCharles Cadbury โ CEO, Say It Now and Amazon Alexa Cup winner โ explores why Voice AI is becoming the new interface for search. From early Alexa development to powering actionable audio ads for Marriott, Greggs and HMRC, he explains how voice delivers better engagement and how agentic advertising will reshape the future.The conversation dives into context windows, ethics, mind-crime, multimodal devices, energy demands, assistant wars...
2025-12-0843 min
The AI Lyceum#14 โ Recycling AI Heat: How Waste Energy Could Save Us [Scot Bryson | Founder, Orbital Farm and NASA Contributor]โItโs really a question of willโฆ Do we want the exciting future or the scary future?โ โ Scot BrysonScot Bryson โ Founder of Orbital Farm, General Partner at Impactful Capital, circular-systems thinker and long-standing NASA collaborator โ joins Samraj to explore how AI is heating the planet, how waste heat could become one of the most powerful sustainability tools we have, and why the future of data centres will shape the future of civilisation.EPISODE HIGHLIGHTS0:00 โค Intro / Guest Welcome0:56 โค Ethics from a 50,000-ft ecosystem view2:16 โค What ethics means in circular systems3:15 โค...
2025-11-2854 min
The AI Lyceum#13 โ Can AI Cure Loneliness? The New Human Condition [Dr. Lollie Mancey, Cyber-Anthropologist]โAI is amplifying both our cognition and our blind spotsโฆ itโs showing us who we are.โ โ Dr. Lollie ManceyDr. Lollie Mancey โ anthropologist, futurist and Program Director at UCDโs Innovation Academy โ joins Samraj to explore how AI is reshaping identity, intimacy, culture, empathy and the future human condition. A grounded, human conversation on loneliness, AI companions, ethics, neuroscience, simulation theory and how technology is transforming how we think, feel and relate.EPISODE HIGHLIGHTS0:00 โค Intro / Guest Welcome0:56 โค Lollieโs background & cyber-anthropology2:01 โค Futureville: Ireland 2050 through AR2:58 โค Fear, misinform...
2025-11-2054 min
The AI Lyceum#12 โ Billion Dollar Ideas: AIโs impact on the digital economy [Brian O'Kelley | CEO, Scope3]โIf this works, we can make the entire global economy a trillion dollars biggerโฆ Thatโs a massive opportunity for humanity.โ โ Brian OโKelleyBrian OโKelley has made over $2B in selling his businesses โ Inventor of the ad exchange, former CEO of AppNexus (acquired for $1.6B), Right Media (acquired for $600M) and now CEO of Scope3 โ has shaped the economic and technical foundations of the open internet. In this episode, Samraj speaks with Brian about AI, agentic ecosystems, sustainability, and why the future of advertising will reward experimentation over determinism.A sharp, fast-moving conversation on trillion-dollar...
2025-11-1654 min
The AI Lyceum#11 โ Agentic AI, Sora & GPT-5: Trends, thoughts and tricks [Head of AI, Moonpig โ Peter Gostev]โPeople overthink AI. The value is in quickly testing small ideas and seeing what actually works.โ - Peter GostevMoonpig is one of the UKโs largest personalised gifting and card platforms, used by millions. In this episode, Samraj speaks with Moonpigโs Head of AI, Peter Gostev โ a leading voice in practical, hype-free AI. Peter oversees generative AI initiatives across the entire business: customer-facing features, operations automation, and empowering teams to use AI confidently and safely.A fast, grounded deep-dive into agentic AI, Sora, Codex, OpenAI DevDay, and how to actually keep up with the pace o...
2025-11-1349 min
The AI Lyceum#10 โ Conscious AI and Protopia: The Future of Intelligence [Dr.Daniel Hulme, CEO of Satalia | WPP]โGenerative AI is still a bit like an intoxicated graduate.โ โ Daniel HulmeWhat happens when intelligence stops following instructions โ and starts adapting?In this episode of The AI Lyceum, Samraj speaks with Daniel Hulme, Chief AI Officer at WPP and Founder of Satalia (acquired by WPP), about adaptive intelligence, neuromorphic computing, sustainability, and Protopia โ a world that gets a little better every day.Daniel holds two PhDs โ one in emergent intelligence within virtual agents, another decoding how bumblebees think and adapt. His journey spans academia, entrepreneurship, and the philosophy of consciousness.EPISODE...
2025-11-0344 min
The AI Lyceum#9 โ Can AI Be Green? The Truth About Data, Power, and Planet [Silicon Valley's Pascal Joly]โSustainable AI means using AI without destroying the planet.โ โ Pascal JolyWhat if the next great challenge for AI isnโt bias or privacy โ but energy?In this episode of The AI Lyceumโข, Samraj Matharu speaks with Pascal Joly, a Silicon Valley product leader turned sustainability advocate, to unpack the true cost of intelligence: the carbon, water, and energy footprint behind AI.Pascal combines decades in cloud and DevOps with environmental science, helping organisations cut emissions and build greener systems โ including AI Wattch, an open-source tool he built to track LLM emissions in r...
2025-10-2754 min
The AI Lyceum#8 โ Smartphones to AGI: How to Navigate Exponential Change [London Futurists, David Wood]๐ฌ โWe must learn not just faster, but better โ unlearning the old while emotionally preparing for the new.โ โ David WoodWhat can the smartphone revolution teach us about the AI era?David Wood โ futurist, author of 12 books, and co-founder of Symbian, the operating system that powered over half the worldโs smartphones before iOS and Android โ joins Samraj Matharu to explore how humanity can steer the rise of AI responsibly.As Chair of London Futurists (9,000+ members) and one of T3 Magazineโs โ100 Most Influential People in Technology,โ David draws on decades of experience at the intersection of har...
2025-10-1954 min
The AI Lyceum#7 โ Designing AI We Can Trust: The Right Choices [IBM Research Lead, Professor Claudio Pinhanez]๐ What does it take to design AI that earns - and deserves - our trust?โPrompt engineering is a bugโ - Claudio PinhanezIn this episode, Samraj Matharu speaks with Claudio Pinhanez, Principal Scientist at IBM Research Brazil, about building AI systems that are transparent, consistent, and human-centred. With 40 years of experience across computer science and design, Claudio shares lessons from the early days of AI, explores how language models shape user trust, and reflects on why humility and honesty should guide the next era of intelligent systems.A grounded and forward-looking discussion on how...
2025-10-1347 min
The AI Lyceum#6 โ Marketing in the Age of AI [Ogilvy's Chief Transformation Officer, Antonis Kocheilas]๐ง How Can Marketers Use AI โ Without Losing the Human Touch?โWhat I would like to ask for our industry is to stop asking what AI can do and start asking what we can do with AI.โ โ Antonis KocheilasIn this episode, Samraj Matharu speaks with Antonis Kocheilas, Global Chief Transformation Officer of one of the worldโs leading advertising agencies โ Ogilvy โ to explore how AI is reshaping creativity, strategy, and storytelling.Antonis shares how marketing is entering a new era โ where automation, data, and human intuition must coexist. Together they unpack how brands can apply AI respon...
2025-10-0650 min
The AI Lyceum#5 โ What is the Agentic Internet? Virtual economies' impact on advertising [James Bentley]๐ค WHAT WOULD YOU WANT AN AI AGENT TO BUY FOR YOU?In this episode of The AI Lyceum Podcast, Samraj Matharu speaks with James Bentley โ Director of AI Strategy at Awin (ex-Adobe ML) โ to unpack how autonomous agents, real-time search, and ledger-based attribution could reshape the commercial internet.James shares lessons from two decades in digital advertising, from early ML forecasting at Adobe to todayโs LLM-powered discovery. Together, we dive into agent marketplaces, SEO for LLMs, tokenised value exchange, ethics (EU AI Act), security (agent traps), and the sustainability costs of โthinkingโ models.FEAT...
2025-10-031h 02
The AI Lyceum#4 - Can Robots Learn? TIME 100 Prof. Benjamin Rosman on AI, Robotics & Intelligence๐ค Can Robots Learn How to Learn?โIf we could have infinite intelligence, what would we do with it?โ โ Prof. Benjamin RosmanIn this episode, Samraj Matharu speaks with Prof. Benjamin Rosman โ who is one of TIME Magazine's 100 Most Influential People in AI 2025, Google-award winning, Professor of Machine Learning & Robotics at the University of Witwatersrand, and Director of the RAIL Lab. Benjamin shares his journey from robotics into AI research and explains how his lab is pioneering agents that can learn how to learn. Together, we explore curiosity-driven learning, multi-agent systems, and the future...
2025-09-2946 min
The AI Lyceum#3 - Making AI 100% Sustainable: Is it Possible? Renewable Data Centres with GreenPT๐ณ How Can AI Be Made More Sustainable?"By 2030, we will be using 2x the energy we use right now.โIn this episode, Samraj Matharu speaks with Robert Keus, founder of GreenPT, to explore the vital intersection of AI and environmental sustainability.Robert explains how GreenPT is creating a privacy-friendly, energy-efficient AI ecosystem โ from improving data centre efficiency to educating users on more sustainable ways to interact with AI.This conversation is essential for anyone interested in the environmental impact of AI, the future of green technology, and how we can collectively reduce...
2025-09-2632 min
The AI Lyceum#2 - Is AI Super-Intelligent? Beyond the Hype - Calum Chace (Best selling AI Author)๐ง Is AI Super-Intelligent โ and when will it become super-intelligent?โ๐ช๐ฒ ๐ผ๐๐ฒ๐ฟ๐ฒ๐๐๐ถ๐บ๐ฎ๐๐ฒ ๐๐ต๐ฒ ๐๐ต๐ผ๐ฟ๐-๐๐ฒ๐ฟ๐บ ๐ถ๐บ๐ฝ๐ฎ๐ฐ๐ ๐ผ๐ณ ๐๐ฒ๐ฐ๐ต๐ป๐ผ๐น๐ผ๐ด๐ ๐ฎ๐ป๐ฑ ๐๐ป๐ฑ๐ฒ๐ฟ๐ฒ๐๐๐ถ๐บ๐ฎ๐๐ฒ ๐ถ๐๐ ๐น๐ผ๐ป๐ด-๐๐ฒ๐ฟ๐บ ๐ถ๐บ๐ฝ๐ฎ๐ฐ๐. ๐ง๐ฒ๐ฐ๐ต๐ป๐ผ๐น๐ผ๐ด๐ ๐๐ฎ๐ธ๐ฒ๐ ๐น๐ผ๐ป๐ด๐ฒ๐ฟ ๐๐ผ ๐ด๐ฒ๐ ๐ฒ๐๐๐ฎ๐ฏ๐น๐ถ๐๐ต๐ฒ๐ฑ ๐๐ต๐ฎ๐ป ๐๐ฒ ๐๐ต๐ถ๐ป๐ธ, ๐ฏ๐ฒ๐ฐ๐ฎ๐๐๐ฒ ๐ต๐๐บ๐ฎ๐ป๐ ๐ถ๐ป๐๐ฟ๐ผ๐ฑ๐๐ฐ๐ฒ ๐ถ๐ป๐ฒ๐ฟ๐๐ถ๐ฎ ๐๐ผ ๐๐ต๐ฒ ๐ฝ๐ฟ๐ผ๐ฐ๐ฒ๐๐.โIn this episode of The AI Lyceum Podcast, Samraj Matharu speaks with Calum Chace โ Oxford-educated philosopher, best-selling AI author, global keynote speaker, and co-founder of Conscium โ to explore the most profound questions about AI, consciousness, and the future of humanity.Calum shares a unique perspective on AIโs extraordinary promise and its deepest risks. From neuromorphic computing to the ethics of โmind crime,โ this conversation is essential for anyone curious about superintelligence, AI ethics, and how society can prepare for the AI revolution.๐ฅ Featured in this episode0:00 โค The journey from philosophy to AI2:45 โค The crucial difference between intelligence vs. consciousness6:10 โค Why โmind crimeโ is a serious ethical challenge for future AI10:30 โค How neuromorphic computing could slash AIโs energy use15:50 โค The โFour Cโsโ of superintelligence21:20 โค Merging with machines: is it humanityโs best path forward?26:00 โค Urgent short-term risks: disinformation, deepfakes, privacy
2025-09-1743 min
The AI Lyceum#1 - Can AI Become Conscious? Lead AI Tutor at Oxford Explains [Peter Morgan]๐ 20% OFF University of Oxford Executive Programmes @Theailyceum.comIn this episode of The AI Lyceum Podcast, Samraj Matharu speaks with Peter Morgan โ Head Tutor on AI executive programmes at the University of Oxford and founder of Deep Learning Partnership โ to tackle one of todayโs biggest questions: Is AI conscious?โ Questions we answer in this episode:Whatโs the difference between everyday AI and Generative AI like ChatGPT?Why did ChatGPT explode in popularity so quickly?Could AI ever become truly intelligent or self-aware?What guardrails and safety measures are needed to keep AI under control...
2025-09-0455 min
The Six Sells PodcastSamraj Matharu on The Six Sells PodcastSamraj Matharu has worked at most of the large media agency groups during his career to date, specialising in data, analytics, algorithms, marketing science and AI.In this conversation, Samraj talks to Mike Nicholson at Six Sells about this, and a lot more:Attention metricsAIMulti-signal algorithmic buying
2025-07-1435 min
The Mindset and Self-Mastery ShowCombining Psychology and Mindfulness With Product Marketing With Samraj MatharuIn this episode, Nick speaks with Samraj Matharu, a marketer who takes in endless amounts of data to determine the best ways of showing products to customers and how to deliver what people want.
About Samraj Matharu
Sam is a believer in self-mastery and does what he can to excel in everything he does. He reads books by Robert Greene,ย Rhonda Byrne, andย Paolo Coelhoย and has a broad range of interests and skills.
He also likes to excel in the gym and put 20kg of muscle on within 2 years. Samraj has a com...
2022-10-0643 min
The Mindset and Self-Mastery ShowCombining Psychology and Mindfulness With Product MarketingSamraj Matharu is a marketer who takes in endless amounts of data to determine the best ways of showing products to customers and how to deliver what people want. But not only does he take in data abo
2022-10-0643 min
Day In-Day OutSam Matharu and the almighty power of online marketingSamraj MatharuLinkedIn:https://www.linkedin.com/in/sammatharu/Website:https://primescents.co.uk/https://www.farfetch.com/uk/Instagram:https://www.instagram.com/neverquitkid/Facebook:https://www.facebook.com/kevin.palmieri.90/Next Level University Podcast:https://open.spotify.com/show/5SDGgQSRRaoCcWbnToL6o9My social media links:Podcast:https://podcast.app/day-in-day-out-p832991Instagram:https://www.instagram.com/muui23LinkedIn page:https://www.linkedin.com...
2022-04-151h 33