Shows
Diarios de emprendedorasDe deudas a una marca de lujo a los 43 años: cómo una músico llegó a SharkTank, Ulta y Nordstrom | Sandra VelasquezQuerida emprendedora, ¿Hasta dónde llegarías por tu startup? A los 43 años, endeudada con más de $100.000 USD y criando a su hija, Sandra Velásquez decidió crear Nopalera, una startup de CPG que elabora productos de belleza a base de nopal 🌵 (piensa: jabones, exfoliantes, perfumes) en medio de la pandemia en 2020. Menos de un año después, ya tenía una alianza con Nordstrom. Ha aparecido en el show Shark Tank y en el otoño de 2025, sus productos estarán en Ulta Beauty. Antes de esto, Sandra fue música profesion...
2025-08-1258 min
COSMOFACTORYHeritage Brand Creation, Featuring Nopalera Founder Sandra Velasquez It takes time to build a heritage beauty brand—a lot of time. But every brand starts somewhere; and the early years and founder’s vision go a long way toward building trust and an emotional connection with consumers. This week on the CosmoFactory podcast, we talk about indie beauty with Sandra Velasquez, Founder of the Modern Mexican brand Nopalera. Based in New York City, and established in 2020, Nopalera is a personal care and lifestyle brand comprising products in bath and body care, hair care, fragrance, home fragrance, and more. Sandra draws in...
2025-03-0421 min
The Happi PodcastThe Happi Podcast: Sandra Velasquez, Founder, NopaleraWhen Sandra Velasquez, a single mother of Mexican descent, was at her nadir in 2019, unemployed and caring for a teenage son, she did what any smart person in dire straits would: plant seeds. These seeds would grow a beauty business called Nopalera, the Spanish word for prickly pear cactus. One of the most versatile, sustainable and regenerative plants in the world, prickly pear cactus served as the star ingredient to a lineup of hydrating skincare products that eventually caught the attention of “Shark Tank.” In this Happi Podcast, Velasquez opens about how her dogged determination to bui...
2024-12-3016 min
Corporate CafecitoBuilding a Latina-Owned Beauty Brand with Guest Sandra VelásquezWhen I think about inspiring Latina entrepreneurs, Sandra Velásquez stands out. Her journey from starting her premium beauty brand just four years ago to becoming a trailblazer in the industry is remarkable. Sandra, the CEO and Founder of Nopalera doesn’t sugarcoat the hard work behind her success—she’s honest about the challenges, the late nights, and the constant hustle. But what truly shines is her mission: to create a lasting impact for her community while building a business with integrity.She’s not just building a brand; she’s setting an example...
2024-11-2028 min
Bísness SchoolSandra Velasquez: From making bars of soap in her kitchen to selling them in Nordstrom—with $110K in debtWhat do you do after you lose your job, you’re $110,000 in debt, are raising a daughter, and you need to make ends meet fast? For San Diego-native Sandra Velasquez, the answer was starting Nopalera, a luxury brand of bath and body products using the nopal cactus. Nopalera is sold at over 400 retailers, including Nordstrom and Free People. Sandra Velasquez joins Bísness School to tell us why she launched a soap company when she herself is not obsessed with soaps, how she managed to build her business off of credit cards and how rejecting offers on Shark Tank aff...
2024-04-1644 min
The Nopalera PodcastEp. 47 BIG NEWS: You Can Now Become An Owner In Nopalera!In this short solo episode, Sandra invites the community to become owners and investors in Nopalera via a private WeFunder campaign.After meeting someone from WeFunder at her Morgan Stanley accelerator graduation who suggested the idea, she realized it made sense to open up the opportunity to the community who has helped get the brand to where it is today. Tune in to learn more about why she chose to do this and how it works.Click here for more information:https://vimeo.com/920552735?_kx=5CM58u9ifIonHsPeHBOjQA.SBGgqTClick here t...
2024-03-1311 min
What Beauty Founders Don't Know? (Jumpstart Beauty Brand)Ep.16-Guest: Sandra Velasquez, founder, Nopalera Skincare on "What Beauty Founders Don't Know"Her father used to pick fruit in the central valley fields of California. He was made to whistle, along with others, while picking the strawberries to ensure they weren't eating them.
Sandra saw how diligently and earnestly her parents faced all the hardships without ever losing any pride in where they came from!
Growing up, she witnessed & experienced her true Mexican heritage and colorful culture as an unconquerable spirit that always triumphed with dignity in contribution to the American society while offering better future for their families.
To honor and celebrate her Mexican h...
2024-02-111h 00
The Latino MajoritySandra Velasquez: From Front-Woman to FounderFor Sandra Velasquez, it's always been about self-worth and self-acceptance. Show up as yourself and be bold about it. In a world that undermines minorities, Sandra aspires to take center stage and make a meaningful impact, not just for herself but also for the Latino community. From her early days as a performer leading sold-out shows to her current role as the founder of the groundbreaking beauty brand Nopalera, Velasquez knows this is a business of survival of the strongest. Sandra has defied conventions while showcasing creativity, resilience, and passion throughout her diverse portfolio, including a Shark...
2024-02-0743 minThe Nopalera PodcastEp. 46 Kicking Off 2024 With A RequestWelcome the New Year with Sandra as she kicks off 2024 with an interactive episode, inviting your questions on the beauty industry, entrepreneurship, and embracing your self-worth. Get insights into running your own business and receive updates on the latest from Nopalera. It's your chance to engage, learn, and set the tone for a year of empowerment and success! Please submit your questions and requests here: https://forms.gle/rSYUZgYXrsk78cLg9Connect with NopaleraWebsiteInstagramTik TokJoin Sandra's Entrepreneurial NewsletterAsk a business question
2024-01-2411 minThe Nopalera PodcastEp. 45 Stand In Your Worth MeditationIn our special year-end episode, join Sandra for a short meditation experience to take a moment to pause and connect with your inner self. It delves into the essence of self-worth, prompting you to recognize and appreciate the value you bring to every aspect of your life. May this meditation be a source of empowerment, encouraging you to stand confidently in your worth and craft a narrative that reflects the true essence of who you are. Embrace the power within as you embark on a new chapter in the coming New Year. Thank you and Happy New Year!C...
2023-12-2006 minThe Nopalera PodcastEp. 44 The Best Piece Of AdviceExplore a treasure trove of wisdom in our second year-end episode, featuring personal anecdotes from the remarkable guests who shared their insights on The Nopalera Podcast throughout 2023. Delve into the diverse answers to Sandra's 'fire round' question about the best advice ever received, spanning the spectrum from practical to philosophical. Whether brief, profound or raw with emotion, each response is a source of inspiration. A heartfelt thank you to all our Season 2 guests for making The Nopalera Podcast rich with real world knowledge!This episodes order of appearance: Anabel Quintanilla, Sam Ogborn, Angel Aviles, Beatriz A...
2023-12-0616 minThe Nopalera PodcastEp. 43 Solo Episode- Gratitude For The Journey And Why It Gets HarderEp. 43 Solo Episode- Gratitude For The Journey And Why It Gets HarderAs the year comes to a close, Sandra speaks on her practice of gratitude and opens up about her entrepreneurial venture, sharing the genesis of her business and emphasizes the importance of gratitude for the journey, a mindset that has become a cornerstone of her success. Sandra provides a raw and honest account of the difficulties that tested her resilience and how she’s maintained a positive outlook, drawing strength from the very challenges that could have easily derailed her. This transparency is her promise to y...
2023-11-2415 min
El Brightside PodcastSandra Velasquez (NOPALERA) | How to Use the Value of Culture to Build a Brand with Bold Intention.“A Multicultural Discussion” is a LinkedIn Live series focused on interviewing corporate executive leaders and founders from different industries and learning from their professional journeys and multicultural human experiences.
Mexican culture is beloved around the globe and will always be embedded into the fabric of American life.
Its energy is ever-present in almost every corner of our country and radiates through the people who proudly have Mexican blood running through their veins.
Mexican energy is what fueled Sandra Velasquez to create Nopalera, a Mexican botanical bath and body collection powered by the Mexican nopal...
2023-11-1758 min
Latina Leadership PodcastStand In Your Worth, with Nopalera Founder Sandra VelasquezSandra Velasquez is the Founder and CEO of Nopalera, the Latina-owned luxury beauty brand making its mark...on its own terms. You may know Sandra from her time as the front woman of band, Pistolera, or from her appearance on ABC's Shark Tank, where she turned down more than one offer. In fact, she's turned down multiple offers from several retail companies that just didn't align with Nopalera's ethos. And that is: to stand in your worth, embody the bold, and by any and all means - remain resilient. Sandra is a proud Chicana, and pays homage to the...
2023-11-0928 minThe Nopalera PodcastEp. 42 Understanding Venture Capital With Sharlene GuiribaVenture capital can be elusive and seemingly untouchable so Sandra sits down with Shalene Guiriba this week to give you a down to earth perspective on what it is, how it works and where to begin. Sharlene is a Chicago native and Filipina immigrant passionate about creating pipelines and mitigating equity gaps for under-resourced communities through investments in innovation. She focuses on early-stage VC especially across edtech, fintech, web3, climate, and AI/ML-driven deals. Before becoming a VC she started out as a CPA at Deloitte and worked as an operator at fintech startup NextCapital (acquired by Goldman Sachs).
2023-10-2523 min
The Startup CPG PodcastFrom turning down Shark Tank offers to raising $2.7 million for Nopalera with Sandra Velasquez (2023)This episode was sponsored by RangeMe. Go to rangeme.com/startupcpgWe’re bringing you an episode from the archives today while I’m on vacation - so many listeners loved this episode from February because Sandra gives such practical and actionable advice and such honest insights into topics like Shark Tank and fundraising that are so hard to find. Since this episode released, Nopalera has released their Dulce de Cuerpo products, a cactus shower gel and cactus cream in beautiful aluminum bottles, their body scrub was voted #1 by People magazine, and they’ve launched a pop up...
2023-10-171h 02The Nopalera PodcastEp. 41 The Power Of Storytelling with Beth Carr of Fortified BrandingSandra kicks off October addressing the deeper messaging and storytelling you must convey in building a successful business or brand. Today’s guest is her gifted amiga Beth Carr. For the last 18 years, Beth has been building brand systems at well-known companies such as Nestlè, LA Fitness and various biotechs and Bay Area start-ups. Applying her design, messaging strategies, and marketing expertise, she has helped her clients engage their customers and grow millions in revenue, investments, and VC backing. Fortified Branding, her brand, messaging, and marketing strategy agency, empower founders, executives, and scaling companies to break out of the mold...
2023-10-1134 minThe Nopalera PodcastEp. 40 Stepping Into Your Own with Margarita Arriagada Of Valdé BeautyAiring in the middle of Hispanic Heritage Month, today’s episode features a woman that makes up the heart of the beauty industry, Margarita Arriagada. A veteran of the fashion, home interiors, beauty industries and champion of women entrepreneurs. She and Sandra journey into not only the education and business background but the importance of one’s upbringing, role models and mentors along the way to finding your OWN path of success and fulfillment. This emotional and inspirational discussion will surely fuel you in ways you may not have seen coming. Enjoy!Recorded September 8th, 2023Connect...
2023-09-2740 minThe Nopalera PodcastEp. 39 Bonus Episode! We’re Opening A Nopalera Store Featuring New Products!In today’s short solo episode, Sandra documents the journey of deciding to open a brick and mortar store in Los Angeles in support of Nopalera’s Dulce De Cuerpo product launch. This launch signifies a new chapter of Nopalera moving into liquids and custom, clean fragrances. A trend they expect to continue as the brand evolves. The store is located in Silver Lake, Los Angeles at 3118 Sunset Blvd and will be open from September 20th until December 5th 2023. Please stop by if you’re in the neighborhood!Connect with NopaleraWebsiteInstagramTi...
2023-09-2009 minThe Nopalera PodcastEp. 38 Copywriting Your Brand DNA with Yessy Downs Of Oxford CommaHispanic Heritage Month has arrived and what better way to rise up and celebrate than with Yessy Downs, a guru of defining, uplifting and empowering Latino entrepreneurs through today’s inequitable landscape.Yessy Downs is the creative director of the Oxford Comma Collective–a Latinx-owned copywriting studio that is reshaping and decolonizing the way brands communicate and show up in the world. With a personal client roster that includes Uber, Dunkin’, Burger King and Samsung, Yessy’s passion is to uplift marginalized communities and inspire them to build authentic, for-the-culture brands.Created on a foundation of commu...
2023-09-1324 minThe Nopalera PodcastEp. 37 Betting On Yourself And Finding Success with Andrea CamposAs we near Hispanic Heritage Month, Sandra sits down with fellow Mexican - American, New York Times best-selling illustrator and creative storyteller, Andrea Campos. Their similar backgrounds and journey’s of reinvention serve as an inspiration to all searching for a new creative/business opportunity in one’s life.Andrea is renowned for her vibrant and playful artwork that brings stories to life. As a New York Times best-selling illustrator, she has collaborated with prestigious publishers and authors, contributing her artistic talent to a wide range of children's books, including the popular title "Con Pollo."Andr...
2023-08-3028 minThe Nopalera PodcastEp. 36 Understanding The Finances Of Your Business with Alex Corral of The Accountrepreneur, LLCSandra dives into the essential topic of accounting for running a successful business. She sits down with Nopalera’s own Alex Corral to shed light on the importance of establishing and maintaining a solid understanding of the financial landscape from the early stages of your business. Alex, who previously worked in finance for multinational corporations, founded The Accountrepreneur, LLC to assist emerging companies in gaining control over their finances. He observed that many businesses struggled to scale because they made decisions based on intuition rather than concrete data. Consequently, they faced challenges in raising sufficient capital and executing their vi...
2023-08-1637 min
Hella Latin@Nopalera: Self-Funded, Community-Inspired with Sandra VelasquezSandra Velasquez is the Mexican-American founder of Nopalera, an iconic and culture forward Bath & Body brand that celebrates and elevates Latino culture and Latinx goods. Sandra launched Nopalera in the middle of the pandemic from her Brooklyn apartment with no outside funding or savings while working as a CPG sales & distribution manager in New York City. The brand attracted dream retailers like Nordstrom, Credo, Free People, and over 350 influential boutiques nationwide in its first full year and has been featured on NBC's The Today Show, Telemundo, and over sixty national publications. She is the winner of the Valde Latinx Ent...
2023-08-1641 minThe Nopalera PodcastEp. 35 Protecting Your Intellectual Property with Deneen WarmingtonThis month Sandra dives into some of the often overlooked aspects of starting your own business beginning with YOUR intellectual property. The legal side is often confusing, overwhelming and left to be ‘dealt with later’ but today’s guest Deneen Warmington will help demystify the steps and provide the guidance you need to make your knowledge your currency.Deneen Warmington is an intellectual property attorney and licensing strategist. She gives experts and executives the legal confidence and know-how to effectively protect and leverage their IP (aka make that money with their brilliance). Deneen is the Founder...
2023-08-0231 minThe Nopalera PodcastEp. 34 Making Moneda Moves with Lyanne AlfaroThis week Sandra speaks with Lyanne Alfaro. Lyanne tells stories about what’s next in the world of technology, business and entrepreneurship. An NYC journalist turned multi-hyphenate, she's especially passionate about exploring the Latino influence in the world of business. She has launched a newsletter and podcast all about it called Moneda Moves. Today’s discussion brings her expertise to the subject of Latino representation in positions of power, the culture and emotions behind finances and simply put, self-worth. Lyanne is first generation, Mexicana and hails from Chicago. She's transited spaces from Google, to Nasdaq and CNBC where h...
2023-07-1928 min
Driving PerformanceEpisode 3: NOPALERA x Tower28Welcome to Driving Performance by Adgile Media Group, sponsored by ShipBob. In this episode, we're joined by Sandra Velasquez and Amy Liu. Sandra is the CEO and Founder of Nopalera. Nopalera is Mexican Botanicals for Bath & Body that celebrates and elevates Latin culture. The brand takes inspiration from the nopal (prickly pear cactus) - an ancient symbol of Mexican culture- for its resilience and versatility. Nopalera is leading the Brownspace Opportunity with its iconic culture-forward branding that speaks to the overlooked Latin clean beauty consumer. Amy is the CEO an...
2023-07-051h 23The Nopalera PodcastEp. 33 The Indie Beauty landscape with Taylor Bryant of Beauty IndependentKicking off this month’s episodes, Sandra chats with Taylor Bryant, writer and editor for Beauty Independent which is a trade publication that covers primarily indie beauty brands and general happenings within the industry. Notably, Beauty Independent is the sole publication that covered the launch of Nopalera in November of 2020. Taylor mostly covers BIPOC founders, the struggles they face, their accomplishments and wins and the white spaces they’re filling as well as topics around sustainability. Prior to Beauty Independent Taylor worked full time for Nylon, Refinery29 and freelanced at a handful of places including Teen Vogue, Fashioni...
2023-07-0525 minThe Nopalera PodcastEp. 32 Building An African Beauty Brand With Christina Funke Tegbe Of 54 ThronesIn today’s episode Sandra gets behind the scenes with Christina Funke Tegbe, the founder and creative visionary behind 54 Thrones, a clean African beauty brand inspired by the richness, diversity and cultures of Africa and its people. Christina is passionate about creating a brand that is truly authentic, using natural ingredients that are grown on African soil and inspired by ancient African traditions. Having run her business for seven years now, her perseverance, integrity and self-worth is palpable in their discussion and leaves no room for doubt that all of 54 Thrones' success and accolades are just at the beginning of...
2023-06-2135 minThe Nopalera PodcastEp. 31 Building A Culture Centric Brand With Nikita CharuzaThis week Sandra welcomes Nikita Charuza in an uplifting discussion about her unique take on becoming a founder while being a long time editor in the fashion & beauty space and how this has led her to values at the core of her own culture centric story and brand, Squigs Happy Headcare. In addition to personal and professional challenges, her editorial perspective attracted her to brand authenticity, inspired curiosity, risk taking and confidence while prioritizing her own and others’ mental health. Nikita’s bright and shining personality perfectly embodies her brand’s cute and efficacious nature and sets the mood...
2023-06-0732 minThe Nopalera PodcastEp. 30 The Mentorship Series Part. 4 Featuring Sonja Haile & Pacaiba's Bela & AmaraSandra concludes the four part series of providing mentorship to entrepreneurs of various categories in our community. Part 4 features Sonja Haile of Satya & Sage, a candle and home fragrance brand and Bela and Amara of Pacaiba, a curly hair care brand. You will hear excerpts of questions asked from different stages of each entrepreneur's process and Sandra’s transparent explanations and advice in response. This episode we discuss becoming retail ready, pricing, hiring, and budgeting. Muchas gracias to all the mentees for bringing their stories, curiosity and courage. Our hope is that the topics covered will help and inspire you...
2023-05-2429 minThe Nopalera PodcastEp. 29 The Mentorship Series Part. 3 Featuring Isabel Cueva, Vanessa Arroyo & Jose RodriguezSandra continues a new four part series of providing mentorship to entrepreneurs of various categories in our community. Part 3 features Isabel Cueva of mayaluna a kids clothing line that helps littles celebrate their latin@ culture through modern and aesthetic designs. Vanessa Arroyo of Seres footwear and Jose Rodriguez of Calaca coffee. You will hear excerpts of questions asked from different stages of each entrepreneur's process and Sandra’s transparent explanations and advice in response. This episode we’re covering topics of marketing channels, fears, and finances. Muchas gracias to all the mentees for bringing their stories, curiosity and courage. Our hop...
2023-05-1033 min
Latinas Take the LeadEpisode 004: How CEO and Founder of Nopalera Sandra Velasquez started a Multi-million Dollar Company from her Tiny ApartmentSandra Velasquez, founder and CEO of Nopalera, -a Mexican luxury Bath and Body brand, was raised by Mexican immigrant parents in California near the US/Mexican border. Nopalera celebrates her culture, loud and proud. She launched her business during the pandemic, when she found herself in between jobs. Since its launch in November of 2020, Nopalera has gained thousands of loyal followers and can be found in major stores including Nordstroms and Credo. Sandra was also recently featured on Shark Tank, where she proudly proclaimed her worth by saying “My ancestors are whispering in my ear and they say...
2023-05-0235 minThe Nopalera PodcastEp. 28 The Mentorship Series Part. 2 Featuring Melissa Gallardo & Cindy ConverySandra continues a new four part series of providing mentorship to entrepreneurs of various categories in our community. Part 2 features Melissa Gallardo, founder of Bonita Fierce Candles, a candle brand that honors her latin roots and Cindy Convery, the founder of PureWild Co. clean marine collagen products. You will hear excerpts of questions asked from different stages of each entrepreneur's process and Sandra’s transparent explanations and advice in response. This episode we’re talking about vetting retail partners, talking to investors, and channel strategy. Muchas gracias to all the mentees for bringing their stories, curiosity and courage. Our hope i...
2023-04-2628 min
Coffee N° 5 with Lara SchmoismanThe NOPALERA Story: From Kitchen to Millions with Sandra VelasquezSend us a textGet ready to be inspired by the incredible journey of NOPALERA, a clean beauty brand that was built around the customer and founder's Mexican heritage from day one! In this captivating episode, Lara Schmoisman sits down with the visionary founder Sandra Velasquez as she shares her story of resilience and determination.From experiencing a life-changing "Aha!" moment to bringing seven amazing products to the market, this beauty entrepreneur has truly defied the odds. You'll be blown away as she reveals how she took on not one, not two, but THREE jobs in...
2023-04-2422 min
The Omnichannel MarketerSandra Velasquez @ NopaleraIn this episode, we meet Sandra Velasquez, the founder, and CEO at Nopalera. Nopalera is a Mexican botanical for bath and body that celebrates Latina culture. We will hear how Sandra went from being a CPG sales manager and singer in the Latin rock band to founding a sought-after luxury bath and beauty brand that turned down a Shark Tank deal.Other topics covered in this episodeHow to build a strong foundationWhy bath & body productsHow to share a POVThe launch of NopaleraStrategy and purpose of different sales channelsWhat is...
2023-04-2430 min
The LAFS PodcastFrom Nopal Cactus to Cosmetic Revolution: Sandra Velasquez's Nopalera JourneyIt's never too late to start anew, and Latina entrepreneur Sandra Velasquez's career journey is proof of that! Drawing inspiration from the Nopal cactus and with a mission to make Latina beauty aspirational, Sandra, the founder of the revolutionary clean bath and body care brand Nopalera, boldly shifted her career path at 44, with a child, and within just three years, secured an oversubscribed seed round of 2.7 million! In this episode of The LAFS Podcast, Sandra shares every detail of her inspiring journey with our co-founder Samantha Tams. Click play to get your weekly dose of inspiration!
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2023-04-1244 minThe Nopalera PodcastEp. 27 The Mentorship Series Part. 1 Featuring Jamila Alharazim, Irene Legaspi & Krystal FloresSandra kicks off a new four part series of providing mentorship to entrepreneurs of various categories in our community. Part 1 features Jemila Alharazim, the founder of Ocean Olive, a natural eczema skincare brand for babies and families that is mindful of the skin’s microbiome. Irene Legaspi, the founder of Plantas Medicinas, an Ayurvedic beauty & wellness brand that is elevating the shampoo bar experience. And Krystal Flores, the founder of Soy Latina Candles a non-toxic home + body brand that elevates spaces through aromatic fragrances. You will hear excerpts of questions asked from different stages of each entrepreneur's process and San...
2023-04-1227 minThe Nopalera PodcastEp. 26 Imposter Syndrome: Don't Let The Voices In Your Head Prevent You From Getting To The Finish LineNEW EPISODE! Ep. 26 Imposter Syndrome: Don't Let The Voices In Your Head Prevent You From Getting To The Finish LineRounding out Women’s History Month, Sandra shares her take on a state of mind that far too many entrepreneurs (specifically women entrepreneurs) find themselves battling with, imposter syndrome. Low self-esteem, lack of confidence and unworthiness can permeate through all aspects of our lives but your mission doesn't have to fail because of them. Sandra’s POV and stories can help and inspire YOU to get to your finish line! Connect with NopaleraWebsit...
2023-03-2907 minThe Nopalera PodcastEp. 25 Making Financial Literacy Fun with Beatriz AcevedoNEW EPISODE! Ep. 25 Making Financial Literacy Fun with Beatriz AcevedoBeatriz Acevedo is one of the leading inspirational voices and Latina entrepreneurs in the United States. She has dedicated her career to empowering and opening doors for the next generation of Latino leaders. Beatriz and Sandra discuss financial histories involving family and educational upbringings and how her latest startup SUMA Wealth is making an impact in the Latino community. It is the leading financial technology company devoted to increasing prosperity, opportunity, and financial inclusion for young U.S.-born Latinos. SUMA's innovative approach deploys technology to build fin...
2023-03-1536 minThe Nopalera PodcastEp. 24 Living Your Best Life with Angel AvilesNEW EPISODE! Ep. 24 Living Your Best Life with Angel AvilesMuch has happened in the three decades since Angel Aviles brought the role of Sad Girl in the film Mi Vida Loca to life. A decade-long career in marketing communications followed her time in the film industry, as did marriage and children. Despite having what looked like an ideal life, in 2008, Angel had her first panic attack, which led to debilitating anxiety and depression. Determined to get well in body, mind and spirit, she went on a quest. In 2010, she began sharing her findings on her blog. I...
2023-03-0142 minThe Nopalera PodcastEp. 23 Marketing Mastery with Sam OgbornSam Ogborn is a fractional CMO and marketing mentor. She spent 12+ years in the corporate world working for major brands like Walgreens and Red Bull before venturing out on her own to help startups and founders embrace marketing. Sam is a big believer and advocate for marketing education and loves to help founders stay ahead. She is a regular consultant for Nopalera and today’s discussion with Sandra is packed with truth bombs about what every entrepreneur can do with their own will, resourcefulness and discipline to build a successful brand. Buckle up! Connect with SamWeb...
2023-02-2232 minThe Startup CPG Podcast#80 From turning down Shark Tank offers to raising $2.7 million for Nopalera with Sandra VelasquezI love that I get to bring you more Shark Tank content so soon, and with one of my favorite people. Today’s guest is Sandra Velasquez, the CEO & Founder of Nopalera, and a very early member of the Startup CPG community. Nopalera creates Mexican botanicals for bath & body, and as you’ll hear, have become a staple in my life. Sandra appeared on Shark Tank last month during Season 14, Episode 12, and I’m so glad she agreed to come on the show and share the details with us. You don’t need to pre-watch the episode to enjoy the conv...
2023-02-211h 00The Nopalera PodcastEp. 22 The Power Of Your Thoughts With Anabel QuintanillaNEW EPISODE! Ep. 22 The Power Of Your Thoughts with Anabel QuintanillaAnabel Quintanilla is a Transformational Coach who teaches mujeres to evolve De Chillona a Chingona®. (From crybaby to badass). Chingona Living was born out of a deep desire to help women LIVE passionately, empoderadas, and free. How much of your day do you feel consumed by your thoughts? and how often do you take your thoughts as facts? In today’s discussion with Sandra, Anabel can help you be in the driver's seat of your life by helping you understand your thoughts. Connect with Anabel...
2023-02-0843 minThe Nopalera PodcastEp. 21 The Week After Shark TankNEW EPISODE! Ep. 21 The Week After Shark TankWow! It’s been almost two weeks since we aired on Shark Tank and it’s been an amazing ride! In today’s short solo episode, Sandra recaps her thoughts and reflects on the experience of Shark Tank as it relates to the brand mission of Nopalera. Additionally, she outlines what the emphasis of the upcoming episodes will be and how it extends from our brand values. This will be the season for uplifting entrepreneurs, brand builders and future leaders. We invite you to join us!Connect with Nopa...
2023-02-0106 min
Growing Up LatinaSandra Velasquez talks Pitching Nopalera to Shark Tank, How to Vet Your Investors, and Growing Wealthy as a Latina EntrepreneurOn this episode of Growing Up Latina, we welcome the CEO of Nopalera, Sandra Velasquez. Sandra launched her luxury bath and body care line in 2020, during the pandemic, and it is now the first Mexican brand to be sold at Nordstrom! Tune in to hear how she grew her company with help from investors, what it was like pitching her brand on Shark Tank, her favorite money manifestation mantra to maintain her abundant mindset, and more! Sandra dropped knowledge and so many gems! Be sure to tune in!
2023-01-3153 minThe Nopalera PodcastEp. 20 The Nopalera Marketing Team Prepares For Shark Tank!Many people are surprised to learn how small the Nopalera team actually is. In today’s episode meet Sam Gomez and Edith Castro, the two women behind our in-house marketing team. Hear what they have learned from working at a Latina beauty start up, how the company culture has inspired self awareness and personal growth, and rising to the occasion of preparing for our Shark Tank airing on January 20, at 8pm EST and 8pm PST! In celebration of this exciting news, listen until the end for a special code. PLEASE NOTE: This code is only available from our website store...
2023-01-1834 min
The LUNA MAGIC Podcast with Mabel FriasEp.2 Elevating Culture: How Sandra Velasquez celebrates heritage through Mexican botanicals brand NopaleraBienvenidos, and welcome to The LUNA MAGIC podcast. Today, we have a special guest Sandra Velasquez, founder and CEO of Nopalera, a bath and body brand created to elevate and celebrate Latina culture. In this episode, we explore topics on the 'why' Nopalera was born, how Sandra celebrates her culture within her brand, her experience with the fundraising process and more. Listen in to learn more about how Sandra’s perseverance led her to success to push the Nopalera brand forward and make a splash in the bath and body care industry.Check out Nopalera products here: https...
2023-01-0434 minThe Nopalera PodcastEp. 19 Living Your Best SelfNEW SEASON 2! Ep. 19 Living Your Best SelfSandra kicks off 2023 sharing a personal exercise that encourages us all to become self-aware and self-inspired to live each day as fulfilled as possible. Stemming from the experience of scaling Nopalera to its next level, this mindset can be incorporated into all aspects of life and is exactly what we need to enhance and embrace our new year’s resolutions. We look forward to sharing our new season with you bi-weekly over the course of 2023. Thank you for your support!Connect with NopaleraWebsiteInst...
2023-01-0405 minThe Nopalera PodcastEp. 18 Six Things I Learned From FundraisingCapping off 2022, Sandra shares the valuable lessons from the transformative experience of fundraising during this year’s final months. From the mindset and conquering past money wounds to the due diligence and networking needed, this short episode will give you the adrenaline boost to launch into 2023 with a checklist to inspire confidence in your own personal mission!Connect with NopaleraWebsiteInstagramTik TokJoin Sandra's Entrepreneurial NewsletterAsk a business question
2022-12-2812 min
Cuestionando CreenciasMiedo a soltar el control | Sandra VelásquezEn este episodio me acompaña Sandra Velásquez facilitadora de Un Curso de Milagros. Hablamos del miedo a soltar el control ¿Te considerás controlador o controladora? aprendamos y sanemos juntos.
Para ponerse en contacto con Sandra:...
2022-12-0559 minThe Nopalera PodcastEp. 17 Building in Partnership and with Community with Joanna and Leslie of Vive CosmeticsThis week Sandra chats with like-minded and mission based founders Joanna Rosario-Rocha and Leslie Valdivia-Rivas of Vive Cosmetics.Leslie and Joanna, created Vive Cosmetics, the culture-conscious beauty brand to recognize the importance of not just Latinas, but of everyone who’s ever felt undervalued. They’re on a mission to make sure you always remember your worth. No matter what an outsider’s narrative has to say about you, the only story that matters is the one you’re in charge of telling.For Joanna starting Vive Cosmetics was a dream come true. As a Latina a...
2022-10-0546 minThe Nopalera PodcastEp.16 Releasing Money Wounds And Opening The Gate Of Possibility With Linda Garcia Of In Luz We TrustThis week continues the celebration of Latino Heritage month with a healing and empowering discussion with Sandra and Linda Garcia of In Luz We Trust.A Cali native and proud Latina, Linda Garcia spent 17 years working in the TV and film industry helping well-recognized TV networks, movie studios, and streaming services build programming for the U.S. Hispanic market. Despite enjoying the work, Linda knew there was more to life than working to make someone else rich. Eventually, she took the knowledge she’d gained and used it to launch the Let There Be Luz podcast: a we...
2022-09-2853 minThe Nopalera PodcastEp. 15: Releasing Fear and Building Through Community with Patty Rodriguez of Lil' LibrosSandra kicks off her celebration of Latino Heritage Month with Latina entrepreneurial pioneer, leader and radio personality Patty Rodriguez! Patty Rodriguez is one of the most influential American Latino leaders as a nationally recognized entrepreneur, radio producer, media personality, founder, angel investor, and best-selling author who was proudly raised in Los Angeles by Mexican immigrant parents. Patty founded Lil’ Libros, the #1 family-trusted bilingual children's media publisher, inspired by her desire to teach her two beautiful boys, Alexander and Oliver, about their family’s culture and language. Lil Libros impressively raised 2.3 Million from the community, making it the firs...
2022-09-2144 min
The Food Means Business PodcastLaunching a Brand that Celebrates her Culture with Sandra VelasquezSandra Velasquez is the founder of Nopalera, a Mexican Botanical Bath & Body line based in New York City that is currently sold in Nordstrom, Credo Beauty, Free People, and over 300 independent retailers nationwide. Prior to launching her company, Velasquez worked as a sales & distribution manager for several CPG brands across multiple categories including food. Sandra also works as a mentor to emerging CPG brands and teaches online classes about sales strategy.During this episode of The Food Means Business Podcast, we discuss:Sandra’s transition from musician and college administrator to working with CPG brands before event...
2022-09-2131 min
LIFE IS FULL OF deissy'sTalking Nopalera with Sandra VelasquezOn today’s episode we are joined by Sandra Velasquez the founder of Nopalera, a Mexican Botanical Bath & Body line based in New York City that is currently sold in Nordstrom, Credo Beauty, and over 300 independent retailers nationwide. Prior to launching Nopalera, Velasquez worked as a sales & distribution manager for several CPG brands across multiple categories. In addition to running her company, she works as a mentor to emerging CPG brands and teaches online classes about sales strategy.
Sandra helps us celebrate Hispanic Heritage Month with her inspiring story of how she wanted to create a product that...
2022-09-1345 minThe Nopalera PodcastEp. 14 We All Grow Latina-Las Founders RecapSandra shares her inspired thoughts and feelings following the We All Grow Latina-Las Founders Event in Los Angeles, CA. The power of community, networking and empowerment are at the heart of her experience but she delves deeper into her own personal journey of overcoming perceptions, self worth and creating one’s own future.Connect with We All Grow LatinaWebsiteFacebookConnect with NopaleraWebsiteInstagramTik TokJoin Sandra's Entrepreneurial NewsletterAsk a business question
2022-08-1708 minThe Nopalera PodcastEp. 13 Peace And Joy with Photographer Amanda LopezThis week’s episode Sandra finally sits down with the extraordinary artist/photographer and Nopalera team member Amanda Lopez. Amanda Lopez is a Mexican-American portrait and lifestyle photographer based in Los Angeles. Her father lent her his camera at the age of 17 and photography soon became her savior. Whether she's on assignment or photographing members of her family or friends, Lopez's camera eye looks for a balance of beauty, strength and tenacity. With 24 years of experience, Amanda discusses her inspirations, accomplishments, challenges and aspirations of her journey as a successful Latina artist and entrepreneur. Their mutual admiration is...
2022-08-0436 minThe Nopalera PodcastEP. 12 How To Get Into Wholesale Accounts with Priscilla CamachoWe’re back after a mid-summer break with a new episode featuring one of Sandra’s original teammates of Nopalera, Priscilla Camacho. Priscilla brings over 17 years of experience in high end beauty sales and took that to the next level starting her own wholesale management company, Equally Distributed. They discuss the patience, perseverance and strategies necessary to get your product into retail stores and expand your business’s growth.Connect with Priscilla CamachoWebsiteInstagramConnect with NopaleraWebsiteInstagramTik TokJoin Sandra's...
2022-07-2737 min
Founded BeautyNopalera - The Musician Behind The First High-End Mexican Botanicals Brand ft. Sandra VelasquezSandra Velasquez is the founder of Nopalera, a premium bath and body line celebrating the rich culture of Mexico. Inspired by the nopal cactus, the brand is a trailblazer in crediting Mexican producers and their valuable expertise. Nopalera is the first-ever Latinx-owned skincare brand to have launched in Nordstrom - not to mention during the pandemic too - so Sandra’s story is one you don’t want to miss!If you enjoyed this episode, please make sure you like, subscribe and share with anyone you know who will love it too!
2022-07-251h 01
Yo Quiero DineroHow to Pursue Your Purpose on Your Time | Sandra Velasquez | NOPALERASandra Velasquez is the founder of Nopalera, a Mexican Botanical Bath & Body line based in New York City that is currently sold in Nordstrom, Credo Beauty, Free People, and over 300 independent retailers nationwide. She launched the brand with no outside funding while working three jobs, being a single mom at the age of 44, in the middle of the pandemic. Prior to launching Nopalera, Sandra worked as a sales & distribution manager for several CPG brands across multiple categories. In addition to that, she is the host of The Nopalera Podcast.You can follow Sandra on Instagram and LinkedIn...
2022-07-1058 min
Female Founder WorldFrom 100k Debt to 300+ Stockists: Bootstrapping a Beauty Brand With Nopalera's Sandra VelasquezWhen Sandra Velasquez says she bootstrapped her beauty brand, she means she made the leather and the laces on the way up. Sandra's today's guest and the founder of Nopalera, a Mexican bath and body brand getting a ton of attention right now. She launched the business when she was more than $100,000 in debt after deciding she needed a drastic shift to change her final future. This is a great Female Founder World episode for anyone on the bootstrapping track (respect!!), early stage beauty founders, and folks coming to the founder life without an MBA or...
2022-06-2933 min
Female Founder WorldFrom 100k Debt to 300+ Stockists: Bootstrapping a Beauty Brand With Nopalera's Sandra VelasquezWhen Sandra Velasquez says she bootstrapped her beauty brand, she means she made the leather and the laces on the way up. Sandra's today's guest and the founder of Nopalera, a Mexican bath and body brand getting a ton of attention right now. She launched the business when she was more than $100,000 in debt after deciding she needed a drastic shift to change her final future. This is a great Female Founder World episode for anyone on the bootstrapping track (respect!!), early stage beauty founders, and folks coming to the founder life without an MBA or...
2022-06-2933 minFemale Founder WorldFrom 100k Debt to 300+ Stockists: Bootstrapping a Beauty Brand With Nopalera's Sandra VelasquezWhen Sandra Velasquez says she bootstrapped her beauty brand, she means she made the leather and the laces on the way up. Sandra's today's guest and the founder of Nopalera, a Mexican bath and body brand getting a ton of attention right now. She launched the business when she was more than $100,000 in debt after deciding she needed a drastic shift to change her final future. This is a great Female Founder World episode for anyone on the bootstrapping track (respect!!), early stage beauty founders, and folks coming to the founder life without an MBA or...
2022-06-2933 minThe Nopalera PodcastEp. 11: From Fish to Lipstick: The Thread of Sustainability with Jenn Harper of Cheekbone BeautyThis week’s episode Sandra meets with Cheekbone Beauty founder Jenn Harper. They discuss the value of bringing your previous experience and mission’s into entrepreneurship as well as an array of personal and professional challenges that not only help your business grow but help your individual growth as a human.Jenn Harper is the founder and CEO of Cheekbone Beauty Cheekbone Beauty is a digitally native direct to consumer brand that is helping Indigenous youth see themselves in a beauty brand while using the concept of Life Cycle Thinking (LCT) in the brand's ethos and in deve...
2022-06-2233 minThe Nopalera PodcastEp. 10 Leading With Your Gut with Karina Martinez of Avana CreativeJoin Nopalera founder Sandra Velasquez and Avana Creative founder Karina Martinez discuss the journey of finding your niche, learning how to lead and trusting yourself along the way.Connect with KarinaWebsiteFacebookLinkedinConnect with NopaleraWebsiteInstagramTik TokJoin Sandra's Entrepreneurial NewsletterAsk a business question
2022-06-1534 minThe Nopalera PodcastEp. 9 The Healing Power Of Building A Business with Brittany Chavez of Shop LatinxBrittany Chavez, CEO and Founder of e-commerce platform Shop Latinx, a first of its kind online marketplace for Latino-owned businesses. In 2016, Brittany had a vision to create an intentional shopping experience centered around all the passionate, talented Latinx creatives and makers out there. With Latinx's holding $1.9 trillion in purchasing power here in the U.S. She saw an opportunity to amplify the work of Latinx and BIPOC business owners by curating a marketplace that spoke directly to our community.Connect with Brittany ChavezInstagram: @shoplatinxWebsite:shoplatinx.comConnect with Nopalera
2022-06-0835 min
Good Food Marketing with The Virginia FoodieBrand Building, Merchandising, and Wholesale with Sandra Velasquez of NopaleraHow do you create a brand with a destination in mind? That may seem like a vague and dreamy question, but in an industry where the margins are slim and competition for the shelf is challenging, starting your good food brand with a plan for where you ultimately want to take your business will get you to your goals faster than if you adopt the trial by fire approach.When you imagine the future for your brand, what stores are carrying your products? What kind of value does it add to the market? What is your brand...
2022-06-0634 minThe Nopalera PodcastEp. 8 The Truth About Branding with Abby HaddicanAbby Haddican is a multidisciplinary designer specializing in branding, packaging, typography, and illustration. Over the past decade, she's helped numerous established and emerging brands bring their stories to life with design work that's artful, original, and made to last. She approaches her projects like she approaches her life: with joy, curiosity, passion, and playfulness. Connect with AbbyWebsite: abbyhaddican.comInstagram: @abbyhaddicanRecommended Links:https://www.behance.net/Connect with NopaleraWebsiteInstagramTik TokJoin Sandra's Entrepreneurial Newsletter
2022-06-0143 minThe Nopalera PodcastEP. 7 It's A Family Affair with Kiku from Shaz & KiksJoin Nopalera founder Sandra Velasquez this week for the podcast’s very first interview with Shaz & Kiks founder Kiku Chaudhuri! Sandra and Kiku discuss the importance of vision, teamwork, family and drawing on one’s professional and cultural experience to fuel their success.Kiku Chaudhuri is the co-founder of SHAZ & KIKS, a hair wellness company that is reimagining ancient Indian rituals to build your healthiest hair ecosystem by harnessing the power of nutrient-rich ingredients indigenous to the Indian subcontinent. Rooted in Ayurveda, one of the world's oldest healing systems, Kiku and her sister & co-founder, Shaz, take these age...
2022-05-2541 min
Startup107#19 - Sandra Velasquez on her story of building one of the fastest growing beauty brand "Nopalera" the challenges which she had to go through and a lot of valuable insights in the CPG industryIn this Episode, I was joined by Sandra Velasquez, Sandra is the founder of "Nopalera" Its a premium beauty brand based out of New York, We discussed in detailed about her background, the challenges which she had to face and her learnings in the CPG industry,
Check out >> https://nopalera.co/
This Podcast is part of ONE07 MEDIA NETWORK along with Marketing ONE07
ONEO7 MEDIA Specializes in scaling CPG brands with Paid Social and Influencer Marketing, If you are looking to scale efficiently, email us here >> info@one07.media
Thank you!
2022-05-1630 minThe Nopalera PodcastEp. 6 Building a team. You can't do it all.Connect with NopaleraWebsiteInstagramFacebookJoin Sandra's NewsletterSubmit a business question
2022-05-1110 minThe Nopalera PodcastEp. 5 Systems- The necessary unsexy backend. Here's my tech stack.My tech stack (as of today)Later.com for social media schedulingSlack for team communicationCurrently using Shopventory for inventory management in Shopify because it can track multiple locations as well as raw and finished goods. QuickbooksTax Jar for sales tax collection and filingShopifyGusto for payrollZendesk for customer support ticketsConnect with NopaleraWebsiteInstagramFacebookJoin Sandra's NewsletterSubmit a business question
2022-05-0411 minThe Nopalera PodcastEp. 4 How being a musician prepared me for being an entrepreneur..Connect with NopaleraWebsiteInstagramFacebookFollow SandraJoin Sandra's Newsletter
2022-04-2710 minThe Nopalera PodcastEp. 3 Launching without funding.Other Funding SourcesSMBXEmber CoKickfurtherSettleAssembled BrandsCircle UpEnrichHerWayFlyer7FiguresConnect with NopaleraWebsiteInstagramFacebookFollow SandraSubmit a business question
2022-04-2009 minThe Nopalera PodcastEp. 2 The six pillars of building a brand from the ground up .Connect with NopaleraWebsiteInstagramFacebookFollow SandraSubmit a business question
2022-04-1315 minThe Nopalera PodcastEp 1: Trailer & IntroductionConnect with NopaleraWebsiteInstagramFacebookFollow Sandra
2022-03-2903 min
Proactively Present PodcastCelebrating Your Culture in Branding & Visibility with Sandra VelasquezToday, I am so honored to speak with Sandra Velasquez! While in between jobs, Sandra decided she was going to dedicate her time with "learning how to make stuff" during the pandemic. Being from California, where the nopalera is abundant, she decided to make soap. With no outside funding and in her first year launched, that "stuff" is now being sold in stores such as Nordstrom and over 200 independent retailers nationwide. Be proactively present and join us as we discuss: When she discovered her culture wasn't being celebrated in branding Sandra having a Latina focused...
2021-11-2526 min
The Physical Product MovementHow To Land Retail In The Modern Era of CPG with Sandra Velasquez, Sales Coach to CPG BrandsLearn how to pitch your product, how to stay on the shelf, and how to work with distributors. You need to nail all three areas in order to truly win at retail. Sandra Velasquez has helped numerous brands grow into retail locations all over the country following the tips and strategies she covered in this webinar recording. Get ready to take a lot of notes!Learn more about Sandra's programs and her beauty brand: Retail sales coachingNopalera Sandra on LinkedInAutomate your inventory operations with Fiddle: Learn moreGet a free 14-day trialSchedule a demoGet The Ultimate Inventory Man...
2021-11-151h 03
Cuestionando Creencias63. Deshaciendo el ego | Sandra VelásquezEn este episodio me acompaña Sandra Velásquez facilitadora de un Curso de Milagros y acompañante en bioneuroemoción, coach life. Con Sandra hablamos del ego, sus trampas, las formas sútiles en las que se presenta. ¿Debemos luchar contra el ego?...
2021-10-221h 16
Cafe con PamDo it on purpose, Nopalera with Sandra VelasquezListeners, we're back this week with Sandra Velasquez.Founder of Nopalera, a Mexican Botanical bath & body line. Sandra’s main ingredient, the nopal (cactus) is more than an ingredient; it is an ancient symbol of Mexican culture: strong, resilient, beautiful, and has always been here. Just like us. She founded Nopalera to elevate and celebrate Latin@ culture and remove cultural stigmas in body care. Her core mission is to fight racial injustice by showing up in the face of racism and anti-immigrant mentality and helping immigrants at the non-profit, Casa Cornelia.During our conversation, we talked ab...
2021-08-151h 05
Food Business Marketing - Brand Strategy Tips to Build a Business You LoveAn Insider's Tips on Food & Beverage Distribution in Grocery with Sandra VelasquezSales is an important channel to bring your Brand Strategy to life and set you apart in a crowded market. But how do you put on your sales hat and adapt your Brand Strategy specifically to a conversation with buyers? And what goes into a successful sales pitch? This week on the Real Food Brands Marketing Podcast, host and Food & Bev Brand Strategist Katie Mleziva talks to Sandra Velasquez, the New York City area Sales Manager for Van Leeuwen Ice Cream, National Sales Rep for HiBAR and founder of DistroTalk, where she offers a course on how...
2020-10-2830 min
Learn Spanish Phrases from MedellinIf you fall of your horse - get back on it.In this episode Camilo is with the band explaining what's happened with this powerful record mogul and the fact that none of the radio stations are willing to play their record because he has given the stop order. They decide that they just need to find a way of getting heard which ever way they can. After all if people hear it somehow and people start asking the radio stations to play it; then they will have to air it by public demand. So they decide to consider even hairdresser's radio stations. Any thing will do; and they will show...
2020-09-0508 minLearn Spanish Phrases from MedellinThey can't get the record on air. Dirty tricks in the music businessCamilo goes to the office to give this unscrupulous record producer a talking to.
Camilo is going to complain to this unfair record producer who is telling all the radio station networks that they shouldn't play the record because it was self financed and produced independently, so it leaves out the middle man: the producers and record companies. Instead he offers Camilo a very unfair record deal which ties them for several years with almost no gains.
2020-08-2908 minLearn Spanish Phrases from MedellinThe warning - bad news once more.His friend and record company executive come to his house on a bank holiday to warn him about the other executive's plan to stop his record being played in any record station. If this happens. How will Los Latinos ever be able to sell the record they have worked so ard to produce and is now all pressed and ready to sell?
2020-08-2207 minLearn Spanish Phrases from MedellinStorm clouds are gathering!In this episode two record producers are talking over lunch. One of them is asking the other to back him up with a foul scheme to stop the Latino's record from being played in ANY record station: because the Latinos produced an independant record; they left the middleman out - the record producer. So he's not happy that he can't get a cut of their success. The plot thickens!
2020-08-1509 minLearn Spanish Phrases from MedellinFinally Fame and fortune await! Or not?Renewed Fame at their grasp again! Now that the national network of radio stations will play their new record, it will be a hit!! Surely fame and fortune are just round the corner. What could possibly go wrong? ...
2020-08-0807 minLearn Spanish Phrases from MedellinTrouble at the station - WIll they play the record?In this episode a record producer aproaches the radio station manager and DJ to ask him to avoid playing the independant record because if they did that for all the artists; then where would the record producers fit in?
He reminds the radio station that in the past they've always watched each other's back in business. To their mutual advantage.
2020-08-0107 minLearn Spanish Phrases from MedellinFinally! A YES!!After going to many stations and taking gifts and trying unusccessfully Camilo finds a radio station that will play his record - and without any dubious fees or charges. Success seems close by: but another music expert gets to know by chance and for him this is not good news. An independant record being played for free on radio? cutting out all the producers, marketeers and all that a record company would do? what ever next: what if all the artists were to do that? what would happen to record companies? where would they get their cut from? No way!
2020-07-2605 minLearn Spanish Phrases from MedellinAt the radio station expecting the record to be played But for free? whatever next!!Encounter the real nitty gritty of the music business. The radio station listne to the record and is very positive, but insunuates that money should pass hands to get them to paly the record. What does Camilo do? He's fuming at the shady deals that radio stations seem to see as the norm. Exploiting the artists and deceiving the listeners. Ay caramba!
2020-07-1814 minLearn Spanish Phrases from MedellinGet selling!!Now that the band are all happy with the record Camilo excitedly begins to cold call radio stations to get them to play it and so generate sales.
They're all in high spirits about the new record which they have recorded completely independently. Things are looking up. Or: are they not?
2020-07-1110 minLearn Spanish Phrases from MedellinThe music expert says Yes!After much doubting and thinking that the record was going to be a failure because Camilo had spoilt it by adding extra sounds: The xpert says that the record is good and innovative and that this is good in this industry. The band is over the moon and their fears are dispelled. However, the expert - Cuellar - does warn them that simply because the record is good it doesn't mean that it will be a hit. There is a long road between making a good record and marketing in a way that makes it a hit. Watch this...
2020-07-0407 minLearn Spanish Phrases from MedellinLet the music expert listen - tension while waiting for the final opinionBehind Camilo's back the band members decide to call in a music industry expert to listen to the record.
The band members are not sure about the record and call in the music events organiser (Cuellar) to get his opinion on wether the record can possibly be a hit even though it does seem quite an unusual one.
They are very doubtful of its possible popularity given that they themselves had chosen the other simpler version which had none of the noises made by the singer Camilo during the recordings.
2020-06-2706 minLearn Spanish Phrases from MedellinThe wrong version causes tensionsCamilo decided to press the version with the animal sounds in the recording. TO the dissapointment of the band members.
2020-06-2005 minLearn Spanish Phrases from MedellinThe record is here! But there is mutiny on the bounty...Excitedly they receive the box of pressed vinyl and the whole band opens the box excitedly! However, not all seems to be as they had agreed. Camilo has once more followed his instinct and not the band's wishes...
2020-06-1305 minLearn Spanish Phrases from MedellinThe excitement of their first single: it's ready to collect!Camilo and the band are very excited because the copies of the single are ready to pick up.. None of them have listened to the final version... adn they have no idea how they will well it or promote it. But the entrepreneurial spirit is keeping them in good spirits. Camilo assures them that they will find a way even without any record company back up.
2020-06-0704 minLearn Spanish Phrases from MedellinWill this be the hit single for Los Latinos?In this scene they are practising for the local church event in the community, These are the types of events they first played at when they weren't famous. But as they have no tours or record contracts they've had to go back to square one to get some funds for their record. They're playing at the loc parushe's Chiristmas event.
2020-06-0606 minLearn Spanish Phrases from MedellinIt's a wrap! Los Latinos record their first independant single!In this scene the band are finaly at the recording studio for their first new single. Paying for it in instalments Camilo heads withthe band to the recording studio.
2020-06-0504 minLearn Spanish Phrases from MedellinThe band members miss their fame and fortuneIn this scene two band memebers are reminissing about the good all days of fame and fortune.
2020-06-0405 min