Sara Vartanian - Podcast Details

Shows

The Ramble Refinery with Heather SagerSpecial Comeback: My Copywriter Interviews ME!And we’re BACK baby! Quite literally. I had a baby and had every intention of keeping this show going while I was on leave, but… life surely LIFE-ED me. On this special comeback episode, we flipped the script and my copywriter, Sara Vartanian (who knows my business and my offers better than anyone), took the host seat to interview ME about the biggest rollercoaster of a year in biz (and life) yet. From ending a partnership, rebranding the podcast (again), rebranding the biz (again), launching a new program with a new launch model… to moving...2024-02-151h 11

Room 4-4-2 Soccer ShowPremier League Preview Show: Kevin De Bruyne player of the Week!Erling Haaland was kept quiet by Rudiger but KDB rose to the occasion! Brighton vs. Arsenal headline’s Matchday 36 with so much on the line for both sides. Hosts James Sharman, Michael Singh, Albert Vartanian and Sara Poraria gaze into their crystal balls predicting where we will be in May 2024! 2023-05-1245 min

Room 4-4-2 Soccer ShowPremier League Preview Show: How many goals will Erling Haaland score?Arsenal vs. Newcastle United headline an important Premier League Matchday 35, as hosts James Sharman, Michael Singh, Sara Poraria, and Albert Vartanian preview this weekend's slate of matches in the latest edition of Room 4-4-2, plus much, much more. Don't miss out!2023-05-0545 min

Stay Ready with Christina TorresPredictions, Paradigms, and Plus-Size Boss Sh*t w/ Sara Vartanian (Part 2)Love, Love, Love part two.... We get into what it looks like to show-up online and in-person as a plus-size CEO What it takes to be different in a see of same... How to get comfortable in your own skin and your own skill as a visible plus-size copywriter and biz owner Some tips for rebranding when the weight, fashion, and trend fluctuate Plus all the places you can find me and Sara: Sarah V will be over at the BIG DAWG -- Course Launch Summit (it's FREE!) You can also find Sarah's...2023-04-2735 min

IntrovertpreneurAdding Human Connection to Your Launches with Sara VartanianLaunches have a bad reputation as being stressful, overwhelming, and just not something that’s enjoyable in your business. Talking with us today is Sara Vartanian, launch strategist and copywriter and host of The Launch Playbook Podcast, who helps business owners use research and data to map their customers' journey so they can craft a launch experience that makes the people they love serving most feel seen and heard. We’ll be diving into how to plan out a fun, impactful launch that brings you clients and customers who are best suited to your product or service! In this episode, we’ll...2023-03-2840 min

Room 4-4-2 Soccer ShowWhy Manchester United will beat Liverpool at Anfield - Soccer TodayManchester United vs. Liverpool and Chelsea vs. Leeds headline a busy weekend in the Premier League as hosts James Sharman, Michael Singh, Albert Vartanian, and Sara Poraria preview Matchday 26.2023-03-0345 min

The Launch PlaybookRelationship-Based Sales Strategies with Dr. Nadia BrownDr. Nadia Brown explains what it means to have authentic sales conversations and shares the systems every online business owner needs to put in place to actually enjoy the sales process while closing high-ticket sales.Work with me:Get The List Playbook: https://www.saravartanian.com/list-playbookJoin The Launch Playbook Club: https://www.saravartanian.com/launch-playbookWork with me one-on-one: https://www.saravartanian.com/work-with-meStay Connected:Instagram: https://www.instagram.com/saravartanian/Facebook: https://www.facebook.com/saravartaniansocialco 2022-12-2051 min

Business-First CreativesCreating Copy that Sounds Like You with Sara VartanianAre you connecting with the right clients within your website copy? In today's episode, Sara Vartanian joins us to chat about creating copy that sounds like you and how you can achieve it while working with a copywriter! Listen in as we explore the value of templates, how to weave your personality into your copy, and the first step to take when hiring a copywriter!The Business-First Creatives Podcast is brought to you by CRM and Dubsado expert Colie James. Join Colie each week as she discuss how to build a business that brings you joy and...2022-12-1549 min

Online Creator PodcastEp 007 [GUEST] Build your brand by finding your own voice with Sara VartanianIn this episode of the Online Creator Podcast, Kim talks with Sara. Sara Vartanian is a launch strategist and copywriter at SaraVartanian.com and host of The Launch Playbook Podcast. She helps business owners use research and data to map their customers' journey so they can craft a launch experience that makes the people they love serving most feel seen and heard. In our conversation, Kim and Sara talk about. How to build confidence in building out your solo episodes when starting out The value that creating solo episodes can bring to your...2022-12-1339 min

The Ramble Refinery with Heather SagerSteal 4 Pro Secrets from My Conversion Copywriter, Sara VartanianWhether or not you signed up to “be a writer” when you started your business, the truth is that clearly communicating your ideas through great copy is a requirement.Between newsletters, blog posts, video descriptions, captions, lead magnets, promotional emails, sales and check out pages (those last 3 are the money makers btw) writing is part of building an online brand.But what if you don’t consider yourself a great writer? What if you struggle to come up with ideas or “get into flow” when you sit down to type? And even if you ca...2022-11-2254 min

Room 4-4-2 Soccer ShowChampions League recap: Tottenham top the group but PSG shocked!Sara Poraria and Albert Vartanian recap the final day of the Champions League group stage. They try and figure out how Tottenham topped Group H, Benfica’s big win to finish above PSG and Napoli’s slip up at Anfield against Liverpool!2022-11-0324 min

The Ambitious Introvert® PodcastEpisode 104: Business with a Human Touch with Sara VartanianThis subject doesn't get enough air in the online space probably because everyone wants to talk about all those different things that will see immediate results and make money. So we see a lot of talks online about marketing, getting out there, and making sales. But sometimes we can forget that there are people on the other side of that social media or the other side of zoom or downloading your digital products.So it's something that has always been important to me is to keep the human aspect of a business. To discuss this f...2022-09-1919 min

Still Minimum Wage Podcast26. Still Taking Chances with Fifa Tran, Joanne Ly, Sara Vartanian and Courtney ChowWhat do you say to taking chances? When we signed up for the entrepreneur life, we also signed up to saying yes to a series of risks, chances, and making decisions. Daily there are small and big things that we decide in our business. They may scare us when we don't have anyone to talk them through which is why Fifa Tran of Fei Modern, Joanne Ly of Minima Basics and Sara Vartanian wanted to join the Still Minimum Wage podcast to share their risky experiences, how they make decisions, and how to to get over taking a...2022-09-1434 min

Still Minimum Wage Podcast24. Still Testing Pricing and Charging Your Worth with Kaysha Weiner, Michelle A. Whyte, Sara Vartanian, Shavavian Allister and Courtney ChowLet’s talk money money money today. Landing on your pricing can be a huge source of insecurity and stress for you in your business. We put pressure to get it right: charge to little and you end up burnt out and if you charge too much you could price yourself out. The common advice given to solve that is to "charge your worth" - however, we are questioning that advice and talking about our mistakes with charging for our services with our panel that has over 25 years of combined experience. Sara Vartanian, Kaysha Weiner, Shavavian Allister, Mic...2022-09-0140 min

Still Minimum Wage Podcast23. Still Just A Human: Keeping the Heart When Launching with Sara Vartanian and Courtney ChowNot all launches are equal which means that you don't need a 5 figure launch of a service to be successful. The reality is that launching is a scary part of selling our services and that's why we went to the pro to wrap our mind around how to do it without feeling sleezy or inauthentic. Sara Vartanian is a launch copywriter and shares not only some unique approaches to launching some services but also our we can adjust our mindset about what a successful launch looks like...and the reality is that it can mean whatever you w...2022-08-2534 min

The Launch PlaybookWhat It Really Takes To Have A 6-Figure Launch with Sandra BookerSandra Booker, an online business manager and growth strategist, works with familiar names in online marketing space behind-the-scenes on their launches. In this episode, she shares tactics for what it really takes to have a six-figure launch and how identify opportunities to raise your launch revenue from five-figures to six-figures.Work with me:Get The List Playbook: https://www.saravartanian.com/list-playbookJoin The Launch Playbook Club: https://www.saravartanian.com/launch-playbookWork with me one-on-one: https://www.saravartanian.com/work-with-meStay Connected:2022-08-0937 min

The Launch PlaybookSell Your Offers Better By Nurturing The Middle Of Your Funnel StrategicallyTamika Auwai shares why the middle of the funnel is overlooked, and how we can strategically create nurture content that actually sells our offers. Work with me:Get The List Playbook: https://www.saravartanian.com/list-playbookJoin The Launch Playbook Club: https://www.saravartanian.com/launch-playbookWork with me one-on-one: https://www.saravartanian.com/work-with-meStay Connected:Instagram: https://www.instagram.com/saravartanian/Facebook: https://www.facebook.com/saravartaniansocialco 2022-08-0239 min

The Launch PlaybookHow To Use Quizzes In Your Customer JourneyQuizzes have firmly claimed a space in the online business world as a top lead generation tool that can boost your list and amp up that like, know and trust factor. So if you’ve been considering adding a quiz to your lead generation or even as a tool during your launch, this episode is for you.Work with me:Get The List Playbook: https://www.saravartanian.com/list-playbookJoin The Launch Playbook Club: https://www.saravartanian.com/launch-playbookWork with me one-on-one: https://www.saravartanian.com/work-with-me 2022-07-2634 min

The Launch PlaybookLaunching A $9 Email Marketing Membership With Liz WilcoxLaunches will fall flat if your email list isn’t engaged or filled with people who actually want what you're selling them. That's where Liz Wilcox comes in with her $9 email marketing membership. She helps business owners make email marketing fun and doable while building a list full of buyers. Work with me:Get The List Playbook: https://www.saravartanian.com/list-playbookJoin The Launch Playbook Club: https://www.saravartanian.com/launch-playbookWork with me one-on-one: https://www.saravartanian.com/work-with-meStay Connected:...2022-07-1950 min

The Launch PlaybookBehind-The-Scenes Of Launching A Media CompanyListen in as Courtney Chow and Samantha Masinsin take us behind-the-scenes to get an insider look at the early days of launching a media company.Work with me:Get The List Playbook: https://www.saravartanian.com/list-playbookJoin The Launch Playbook Club: https://www.saravartanian.com/launch-playbookWork with me one-on-one: https://www.saravartanian.com/work-with-meStay Connected:Instagram: https://www.instagram.com/saravartanian/Facebook: https://www.facebook.com/saravartaniansocialco 2022-07-1247 min

The Launch PlaybookHow To Elevate Your Offers With Personal Brand PhotosNathalie Amlani shares how to use personal brand photography to elevate your suite of offers and connect with your audience.Work with me:Get The List Playbook: https://www.saravartanian.com/list-playbookJoin The Launch Playbook Club: https://www.saravartanian.com/launch-playbookWork with me one-on-one: https://www.saravartanian.com/work-with-meStay Connected:Instagram: https://www.instagram.com/saravartanian/Facebook: https://www.facebook.com/saravartaniansocialco 2022-07-0543 min

Badass Business Squad PodcastScaling Your Offer with Human Connection with Sara VartanianAs your online business grows, it’s easy to drift away from the high-touch approach that you take in the beginning when each client is precious. But treating your customers like humans with heartbeats—not just numbers (or Stripe notifications)—can be transformative. Think better client results, more referrals, and glowing testimonials. In today's episode launch copywriter & strategist Sara Vartanian shares some of her favorite ways to build human connection touchpoints with clients. KATRINA WIDENER COACHING INSTAGRAM: https://www.instagram.com/katrina.widener/ BADASS BUSINESS SQUAD SHOWNOTES: https://www.katrinawidener.com/badass-business-squad-podcast 2022-06-2924 min

The Launch PlaybookIs It Time To Launch A Video Podcast?Jocelyn Montemarano shares why business owners want to grow their thought leadership through video podcast content to create authority and visibility.Work with me:Get The List Playbook: https://www.saravartanian.com/list-playbookJoin The Launch Playbook Club: https://www.saravartanian.com/launch-playbookWork with me one-on-one: https://www.saravartanian.com/work-with-meStay Connected:Instagram: https://www.instagram.com/saravartanian/Facebook: https://www.facebook.com/saravartaniansocialco 2022-06-2159 min

The Launch PlaybookWhat Is A Virtual Summit And Is Launching One Right For You?Learn Jenn Zeller's best tips, strategies and myth-busters for hosting a virtual summit to grow your email list, collaborate with other business owners and boost your launch.Work with me:Get The List Playbook: https://www.saravartanian.com/list-playbookJoin The Launch Playbook Club: https://www.saravartanian.com/launch-playbookWork with me one-on-one: https://www.saravartanian.com/work-with-meStay Connected:Instagram: https://www.instagram.com/saravartanian/Facebook: https://www.facebook.com/saravartaniansocialco 2022-06-1641 min

The Launch PlaybookStay On Track With Your Business Goals And Promotions Using CEO DaysAshley Kang of AHK Business Management spills her ideas and strategies for planning CEO Days that ensure you're aligned with business goals, avoiding shiny object syndrome and planning your launch promotions.Work with me:Get The List Playbook: https://www.saravartanian.com/list-playbookJoin The Launch Playbook Club: https://www.saravartanian.com/launch-playbookWork with me one-on-one: https://www.saravartanian.com/work-with-meStay Connected:Instagram: https://www.instagram.com/saravartanian/Facebook: https://www.facebook.com/saravartaniansocialco 2022-06-1438 min

The Business of Thinking BigHuman-First Copy with Sara VartanianIf a picture is worth a thousand words, is copywriting really that important to your business? Of course, the answer is YES, and I’m thrilled to have the super-talented launch copywriter Sara Vartanian join me to explore why the copy on your website and sales page, in your emails, and shared on your socials has such a powerful impact on the types of relationships that you form with your audience. Relationships are a big piece of Sara’s human-first approach to copy, which focuses on first connecting with the people that w...2022-06-0939 min

The Launch PlaybookWhat You Need to Know About Using Reels In Your Launch with Laura BitoiuWondering how to use reels in your launch marketing plans? Laura Bitoiu of B Squared Social has ideas to help you get started and what to avoid if you want to grow your business with Reels.Work with me:Get The List Playbook: https://www.saravartanian.com/list-playbookJoin The Launch Playbook Club: https://www.saravartanian.com/launch-playbookWork with me one-on-one: https://www.saravartanian.com/work-with-meStay Connected:Instagram: https://www.instagram.com/saravartanian/Facebook: https://www.facebook...2022-06-0932 min

The Launch PlaybookLessons In Mindset and Money with Natalie BullenNatalie Bullen, a wealth and money mindset coach and the owner of Unapologetic Wealth, discusses the common practices and mindset issues keeping business owners from reaching the next level in their business. Work with me:Get The List Playbook: https://www.saravartanian.com/list-playbookJoin The Launch Playbook Club: https://www.saravartanian.com/launch-playbookWork with me one-on-one: https://www.saravartanian.com/work-with-meStay Connected:Instagram: https://www.instagram.com/saravartanian/Facebook: https://www.facebook.com/saravartaniansocialco 2022-05-1956 min

The Launch PlaybookUsing Research To Improve Your MessagingListening is your best copy strategy. Learn 5 ways you could begin gathering research all year long (and not just when you work with a copywriter like me) or in your annual survey. Work with me:Get The List Playbook: https://www.saravartanian.com/list-playbookJoin The Launch Playbook Club: https://www.saravartanian.com/launch-playbookWork with me one-on-one: https://www.saravartanian.com/work-with-meStay Connected:Instagram: https://www.instagram.com/saravartanian/Facebook: https://www.facebook.com/saravartaniansocialco 2022-05-0315 min

The Launch Playbook5 Email Sequences That Boost Your Launch Results (Before You Even Launch)Planning your calendar of promotions and launches? Check-in with your business to see if you are missing any of these top five emails sequences from your current stack and make a plan to incorporate them in–doing so can boost your email open rates, and help you fill up your next launch with perfect for your offer clients. Work with me:Get The List Playbook: https://www.saravartanian.com/list-playbookJoin The Launch Playbook Club: https://www.saravartanian.com/launch-playbookWork with me one-on-one: https://www.saravartanian.com/work-with-me...2022-04-1923 min

The Launch PlaybookHow To Add Joy To Your LaunchFocusing on joy is not the first thing we think of when it comes to launching, and after the past few years it may feel like some of the joy has evaporated in business too. Lianne Kim, a business coach and founder of Mamas & Co., shares how to emphasis joy while still building a business that hits your launch and impact goals.Work with me:Get The List Playbook: https://www.saravartanian.com/list-playbookJoin The Launch Playbook Club: https://www.saravartanian.com/launch-playbookWork with me one-on-one: https://w...2022-04-1241 min

The Launch PlaybookHow To Create On-Brand Graphics For Your Next LaunchThere comes a time when you want to leave behind the beta launches and Google Doc sales pages and level up your launch assets. Christine Lieu, shares how to create cohesive branding for your next launch and when it's time to level up your brand graphics.2022-03-2238 min

The Launch PlaybookHow To Stand-Out By Creating Your Signature FrameworkAs much as we try to avoid it, as an online business owner we may come up against imposter syndrome as we wonder why they heck anybody would choose us against someone else in our industry. And though deep down we may believe there’s room for us all to succeed, it’s not uncommon to question how our services and our help are really different from anybody else out there? That's where creating a signature framework comes in and our guest, Heather Crabtree, takes us through the steps to make one happen.2022-03-1747 min

The Launch PlaybookA 5-Figure Launch With A Tiny ListNatalie Koussa shares her story of coming back from a failed launch to have a 5-figure launch with a tiny audience.2022-03-0832 min

The Launch PlaybookTips To Price Your Offer With ConfidenceWe’ve all heard the advice to charge what you’re worth, and we’ve all looked at competitors sites to try to figure out what price works best, but there is a more effective way to determine the cost of your offer and that's where business coach, Lara Wellman, comes in. She shares her best tips for pricing your offer so that making sales feels less complicated and never gross.2022-03-0142 min

The Launch PlaybookUnderused Strategies For Launching with Jordan GillJordan Gill, an operations consultant and founder of Systems Saved Me, shares her best strategies for launching your VIP day and gives us the details on how her and her team launch their Done in a Day conference.2022-02-2251 min

BRAND PARTY PodcastAchieving Brand Success Through Successful Launch PlanningLaunch planning is an integral step in determining the success of your brand, product, or service. It can be overwhelming and stressful. Today, I have invited an expert to the show to give us an insight and share her expertise on how to successfully launch your business.Sara Vartanian is a launch copywriter and strategist who helps coaches, consultants and course creators tune into the words that make the people they love to serve feel seen and heard.In this episode, Sara shares with us her expertise in launch planning. From pre-launch to the actual...2022-02-2133 min

The Launch PlaybookHow To Overcome Perfection & Sell On WebinarsWebinars give you the opportunity to present a program offer to a perfectly primed audience excited to learn more, but what if making the pitch leaves you stuck in perfection mode or feeling yucky about selling? Our guest, Heather Sager, a speaking coach and trainer who helps online entrepreneurs joins us to share how her top strategies to overcome perfectionism and sell with ease.2022-02-1059 min

Process to ProfitabilityScaling Your Offer & Building Relationships with Human Connection with Sara VartanianIn an online space where so much is automated, it’s important not to forget the importance of human connection and relationships as you scale your offer. Today I’m joined by Sara Vartanian to talk about what human connection means and how we can use it as online business owners. We also discuss how you can automate without losing connection by weaving it through our businesses. Sara also shares opportunities to connect with our dream clients or customers that many entrepreneurs miss. Topics Discussed: What human connection means and how can we use it with an o...2022-01-2712h 11

The Launch PlaybookHow An OBM Can Transform Your Next LaunchIf you’ve ever wanted to hire support for your launch (and beyond) but didn’t actually know what kind of help you needed or ever got lost in all the steps of a launch, then tune in. Erika Macauley, an Online Business Manager, is sharing how to best use an OBM to transform the systems and tools that boost your launch's success and support your team.2022-01-2055 min

The Launch PlaybookPerfect Your Pre-Launch PeriodYour launch is only as strong as your audience, and your audience gets pumped up and ready for your offer through the pre-launch period. Ash Chow, a fellow copywriter, walks us through the essential pieces of a successful pre-launch period, including content, timing and more.Connect with Ash Chow http://www.ashchow.com 2022-01-0637 min

The Launch PlaybookTurn Browsers To Buyers In 4 PagesWhat if you could launch your online group offer or your service with only 4 pages instead of the complicated 30+page websites filled with landing pages, tripwires and pop-ups? Samantha Mabe, a creative director and designer, shares her simple 4-page launch strategy to turn browsers to buyers.Learn more about Samantha Mabe of Lemon and The Sea here https://www.lemonandthesea.com/2021-12-3023 min

Captivate + Convert with Christy CegelskiENCORE: How To Generate $75k From Your Freebie“I knew it would help me… get a pulse on who my audience was.”— Sara Vartanian Does your lead magnet need a glow-up? It may be time for you to consider going high-touch. This week’s guest is Sara Vartanian, an incredible launch strategist and copywriter who happens to be one of my besties! Sara has been featured in Forbes and shared her amazing skills in countless popular online programs, so I know you’re going to love what she shares in this episode! Here’s the scoop: Sara has...2021-12-2746 min

The Launch PlaybookHow To Add More Personality To Your Launch CopyWriting copy that really, truly sounds like you is one of the best ways to get people to know, like and trust you. Letting the real you shine through is also an opportunity to call in the people you’d actually love to work with most. Christina Torres shares strategies for ditching the corporate speak and letting your personality pop. Connect with Christina Torres at https://runandtellthat.co/2021-12-1651 min

The Launch PlaybookLegally Secure Your Online OfferLearn online business and course creator specific tips to protect yourself and your intellectual property so you can focus fully on serving you the new members and clients inside your digital course or group offer. Andrea Henry, a Cambridge-educated business lawyer, shares how we can harness the law to grow our online business and legally protect it.Learn more about Andrea Henry at Henry Business Law https://henrybusinesslaw.com/Check out The Secure Startup https://thesecurestartup.ca/2021-12-0235 min

Focal Tangent: Perspectives That Shift026: How to Launch and Create Copy That Converts With Sara VartanianIf you’ve ever struggled with knowing what to say on your website, sales page… and when you’re launching a new offering it just doesn’t sound right..., then this episode is for you! Today with special guest Sara Vartanian, we’re going to unblock that writer’s block and gain insight on how you can launch and create copy that converts. Sara Vartanian is a launch strategist and copywriter who creates launch strategy & copy that leads with human connection by getting to the heart of what your people need to feel good about you, your offer, and most...2021-12-0141 min

The Launch PlaybookThe Power of the Post-Launch PeriodBusiness owners pour so much energy and strategy into their pre-launch runaway and launch plans, but the post-launch period is often neglected leading to missed opportunities for revenue, growth, and insights. Andrea Shah shares the 3 key moves we can make to improve your launch success today and in future launches.Learn more about Andrea Shah, a Launch Copywriter, here: http://www.andreashah.com 2021-11-1134 min

The Launch PlaybookProven Strategies for Customer RetentionCustomer retention is really just code for relationship-building, according to our guest, Marcy Lynn. In this episode we dig into why human connection is one of the best ways to optimize retention and magnify impact when you know how to incorporate it into your launch plans in an authentic way.Connect with Marcy Lynn, Retention Strategist & Copywriter, at marcylynn.co 2021-10-2845 min

The Productpreneur PodcastIs your Copy Selling or Repelling? - Sara VartanianDo you struggle with what to say when it comes to describing your brand and products on your website, in ads, in emails, or in general? Many business owners pay a lot of attention to the visuals, but don’t pay as much attention to copy. However, effective copywriting can be the difference between attracting or repelling your customers. And so, this is why we are bringing in a copywriting expert to talk about how to create effective copy. Sara Vartanian is a launch copywriter and strategist who helps people-focused business owners tune into the words...2021-10-1439 min

The Launch PlaybookHow To Get Started With Private Podcasts For Your Lead Magnet & BeyondPrivate podcasts are gaining in popularity and for good reason...folks are tiring of screentime and downloading PDFs they never get a chance to read. Podcasts are the ultimate in on-the-go learning. Kim Tradewell, a Podcast Coach & Audio Content Creator, spills the details on how to use private podcasts for your next lead magnet and how else this powerful tool can be used to quickly build the like, know, and trust factor.Sign up to get Kim's private podcast, How to use Podcasting to sell your offers, here: https://view.flodesk.com/pages/6115f0e3cc47703eef2...2021-10-1428 min

The Launch PlaybookSimplifying Your Launch Tech Stack With Astrid SuciptoTech headaches happen as part of a launch, but they can be avoided or at least hugely reduced. In this episode I'm joined by our regular guest expert in The Launch Playbook Club, Astrid Sucipto, to share how to start building your simple tech stack. Astrid Sucipto is a digital marketing tech expert who has been helping entrepreneurs with their marketing technology since 2017. This includes website development as well as systems stacking and integrations for online launches. Specializing in online programs, Astrid founded Digital Pixie to help make your digital marketing tech woes go away.2021-09-2328 min

Captivate + Convert with Christy CegelskiA Year of Christy Questions“My business is my activism, because it’s a legacy that I’ll leave for my children.”— Tamika AuwaiWe’ve made it to the first anniversary of the Captivate + Convert podcast!Over the past year, I’ve had the opportunity to talk to some amazing guests who have shared some legit tips and biz-building strategies across a range of disciplines, including brand building, copywriting, SEO, and more.Honestly? When I first launched the podcast, I wasn’t sure how long it would last.2021-09-1346 min

The Launch PlaybookHow Your Personal Brand Supports Your Launch Efforts with Monique BryanWhat happens if we jump right into a launch without having clarity on our personal brand? Monique Bryan, a personal brand coach, spills the details on how our branding and launch intersects and what we can do immediately to strengthen ours.Monique runs a successful personal brand consultancy while being a brand herself. When you work with her, you’re getting a creative director for your brand. She will train you on how to clarify your messaging, build your unique brand personality and up-level your style profile so you can amplify your credibility in your industry and us...2021-09-0947 min

The Launch PlaybookThe 10-Year Path to Becoming A Launch CopywriterIt's been 6-years since I went full-time in my business and more since I started side-hustling while teaching. Tune into this special behind-the-scenes episode where I share a private peek at moving from full-time job to becoming a full-time copywriter.Learn more about my story at www.saravartanian.com 2021-08-2634 min

The Launch Playbook10 Learnings From My Recent LaunchLaunching teaches you so much about your business, your audience, and yourself. Every time I do it I walk away with so many learnings that I want to immediately put into place. It's through these lessons that each launch gets better and better. In this episode, I'm spilling the details on the 10 biggest takeaways I learned from my most recent launch of The Launch Playbook Club.By the time you're listening to this my team and I are already getting ready for our Fall launch and will definitely be putting some of those learnings into action.2021-08-1921 min

The Launch PlaybookSticking With A Simple Repeatable Launch Plan With Rebecca TraceyThink your strategy and copy needs to change for every launch? You can rinse and repeat it as long as the folks you want to work with are interested in it and it still is relevant to you too. Rebecca Tracey, founder of The Uncaged Life, shares how to keep your launches simple by finding a plan that works and sticking with it.Rebecca Tracey is the founder of The Uncaged Life where she works with coaches and online business owners to get clear on their brand message, create packages that sell, and help them get and...2021-08-1246 min

The Launch PlaybookSustainable Visibility® For Launching & Beyond with Mai-kee TsangTW: This episode contains mention of sexual assault. Launching requires us to put our ideas and ourselves out into the world. For lots of folks, myself included, it can be a really vulnerable thing that takes a lot of energy or perhaps fear, or causes us to retreat afterwards to regroup.Join me as I chat with Mai-kee Tsang to talk about how we can focus on consistent visibility that honors ourselves while still allowing us to connect to humans we want to connect with as part of our launch.2021-08-0546 min

The Launch PlaybookReplay: How To Have A Launch That Respects Your EnergySince we're heading into summertime I'm taking an energy break. Time away, to a cottage on a lake. After my recent launch of the Launch Playbook Club, I thought it was a perfect time to bring back one of your favourite episodes to reflect on how to have a launch that respects your energy with Tasha Booth.See, launching has a kind of a bad reputation for demanding more of us than we want to give it, but the truth is, that's what I love about it. It asks us to bravely put our offers into the...2021-07-2243 min

The Launch PlaybookHow To Use Your Podcast To Drive Excitement For Your LaunchDo the words launch runway make you feel exhausted? Yep, I get that. But, if you're ready to commitment to one piece of core content each week on a podcast, this episode is your cheat sheet to leverage your efforts and use your podcast to build excitement for your launch. A podcast is also a great way to start shifting perspectives so the people you'd love to invite into your program start reframing how it's possible to reach their big goals and dreams. Ya know, the ones you can help them with your offer. Join...2021-07-0846 min

The Launch PlaybookSmall List BoostersIn this solo episode, I'm spilling 5 ways to boost your email list growth using your lead magnet. Focus on this during your pre-launch phase.Links:Sara's Custom IG Landing Page: https://www.saravartanian.com/instaWork with me:Get The List Playbook: https://www.saravartanian.com/list-playbookJoin The Launch Playbook Club: https://www.saravartanian.com/launch-playbookWork with me one-on-one: https://www.saravartanian.com/work-with-meStay Connected:Instagram: https://www.instagram.com/saravartanian/Facebook: https://www.facebook.com/saravartaniansocialco 2021-07-0107 min

Captivate + Convert with Christy CegelskiHow To Generate $75k From Your Freebie“I knew it would help me… get a pulse on who my audience was.”— Sara Vartanian Does your lead magnet need a glow-up? It may be time for you to consider going high-touch. This week’s guest is Sara Vartanian, an incredible launch strategist and copywriter who happens to be one of my besties! Sara has been featured in Forbes and shared her amazing skills in countless popular online programs, so I know you’re going to love what she shares in this episode! Here’s the scoop: Sara has a re...2021-06-2846 min

The Launch PlaybookScaling Your Offer With Human ConnectionIn this episode, I'm talking about ways you can add human connection into your launches and offers, because that what's at the heart of all good launches–ones that serve the people who go through them and ones that also build your bank account. Get out your notebooks because I'm sharing more than a dozen ideas to create a scaled offer that still allows plenty of opportunities for connection.Links:Think Tank Mastermind: https://thecopywriterclub.pages.ontraport.net/thinktankWe Should All Be Millionaires: https://helloseven.co/club/#choose-membershipHeather Crabtree: https://he...2021-06-1724 min

The Launch Playbook5 Stages Of A LaunchIn today's solo episode, I'm taking you through the 5 phases of a launch funnel. You'll also discover a few ways you can self-identify which stage you are in right now to get clarity on next steps.Work with me:Get The List Playbook: https://www.saravartanian.com/list-playbookJoin The Launch Playbook Club: https://www.saravartanian.com/launch-playbookWork with me one-on-one: https://www.saravartanian.com/work-with-meStay Connected:Instagram: https://www.instagram.com/saravartanian/Facebook: https://www.facebook.com/saravartaniansocialco 2021-06-1010 min

The Launch Playbook5 Launch Playbook Club Members Share Their Experience Inside The ClubIn this episode, I share the reasons I started The Launch Playbook Club, and how I decided what to include in this group program. You'll also hear from five members who recorded their feedback around how the Club has helped them launch.Links:Sales Page Slumber Party https://www.saravartanian.com/hot-seatsWork with me:Get The List Playbook: https://www.saravartanian.com/list-playbookJoin The Launch Playbook Club: https://www.saravartanian.com/launch-playbookWork with me one-on-one: https://www.saravartanian.com/work-with-meStay Connected:Instagram: https...2021-06-0319 min

The Launch PlaybookA Reminder About Reducing Risk On A Sales PageIn this solo episode, I'm talking about why we need to reframe our thoughts on using guarantees, visuals and payment plans for your offers, and instead, use empathy to consider why your would-be clients and members may need these to overcome their objections to purchase.Links:Sales Page Slumber Party https://www.saravartanian.com/hot-seatsWork with me:Get The List Playbook: https://www.saravartanian.com/list-playbookJoin The Launch Playbook Club: https://www.saravartanian.com/launch-playbookWork with me one-on-one: https://www.saravartanian.com/work-with-me 2021-05-2715 min

The Launch Playbook[Sneak Peek into The Launch Playbook Club]: Find Your Messaging TrainingThis episode gives you a sneak peek into one of the monthly trainings in The Launch Playbook Club. Your messaging matters most when it comes to sales. That's why knowing how to use voice of customer research helps you convert and sell more of your offers. In the clip of the messaging training, learn what type of information helps you refine your message.Work with me:Get The List Playbook: https://www.saravartanian.com/list-playbookJoin The Launch Playbook Club: https://www.saravartanian.com/launch-playbookWork with me one-on-one...2021-05-2013 min

The Launch PlaybookJust Launch ItThis short episode is your friendly reminder to #justlaunchit. Don’t overthink it. Try not to worry about having everything ‘perfect’. Don’t stress yourself trying to follow a rigid launch formula. Just… launch it.Work with me:Get The List Playbook: https://www.saravartanian.com/list-playbookJoin The Launch Playbook Club: https://www.saravartanian.com/launch-playbookWork with me one-on-one: https://www.saravartanian.com/work-with-meStay Connected:Instagram: https://www.instagram.com/saravartanian/Facebook: https://www.facebook.com/saravartan...2021-05-1307 min

The Launch PlaybookCopywriter Secrets For Building An Irresistible Lead Magnet That Builds Your BusinessCreating an irresistible lead magnet is the first step of your list-building funnel. You want to put this front and centre on your website, and set up plenty of opportunities for people to sign up to receive it. This lead magnet should link to the primary offer you want to sell.This episode talks about where most lead magnets go wrong (what to avoid), what effective lead magnets do, and 4steps to creating your own irresistible lead magnet.Work with me:Get The List Playbook: https://www.saravartanian.com/list-playbook 2021-05-0620 min

The Launch PlaybookWhat Netflix Can Teach Us About LaunchingIt turns out there’s a biz lesson to be learned from all this pandemic, late night TV. When you’re in launch mode, you need to be thinking about the journey you’re taking your audience on. How are you keeping them excited as you progress through the stages of your launch? And how do you serve them up content they’ll specifically love?The answer? Be more like Netflix.Work with me:Get The List Playbook: https://www.saravartanian.com/list-playbookJoin The Launch Playbook Club: https...2021-04-2907 min

The Launch PlaybookInstagram Caption Strategies: How To Find And Share Your ViewpointsEver taken an Instagram hiatus because you were tired of coming up with something witty and wonderful to say? Or maybe the 'stay-at-home' orders of pandemic life have got you wondering if there's anything interesting for you to share? If so, listen up! I'm joined by Megan Otto, my IG Strategist and Copywriter, to talk about how to find and share viewpoints, stories, and how to handle sharing them on Instagram in a way that supports your business (or your next launch).Learn more about Megan Otto and how she can...2021-04-2246 min

The Launch PlaybookYour Newest Launch Strategy: Hosting Hot Seats And Having FunIf you're tired of following 'typical' launch plans, creating slide decks for webinars or just done with feeling like you have to show up as a "Serious Smart and Fancy Person" to sell your offer, this is the episode for you. Listen to Hillary and I talk about having more fun with your launches, and why Hot Seats may be the thing that makes you (and the people you want to work with) love launching again.Hillary Weiss is a creative director, positioning coach, and founder of Statement Piece Studio @hillaryweiss.com. She’s also the co-host of...2021-04-1544 min

The Launch PlaybookHow To Write A Service Page That Sells Your VIP Day OfferLearn where service pages go wrong, what makes an effective VIP Day service page, and 5 steps to follow to write an irresistible service page that sells your VIP Day offer.Work with me:Get The List Playbook: https://www.saravartanian.com/list-playbookJoin The Launch Playbook Club: https://www.saravartanian.com/launch-playbookWork with me one-on-one: https://www.saravartanian.com/work-with-meStay Connected:Instagram: https://www.instagram.com/saravartanian/Facebook: https://www.facebook.com/saravartaniansocialco 2021-04-0834 min