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Sarah Burgess

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Growth CurvesGrowth CurvesS2E17 - Wendy's Last Episode: A New 'Season'In this special episode, Wendy shares a personal update as she wraps up her time on the Growth Curves Podcast. She opens up about what led to her decision, the excitement of a new direction, and both Sarah and Wendy share their thoughts on 37 episodes of honest conversations together on the Growth Curves Podcast.  ***Stay tuned for SEASON 3 of the podcast hosted by Sarah Burgess!!***2025-05-0618 minGrowth CurvesGrowth CurvesS2E16 – Personal, Not Pushy: How to Follow Up To Make More SalesDo you hate following up with leads or past clients because it feels too pushy? You’re not alone. In this episode, Sarah and Wendy unpack authentic, practical ways to follow up that feel natural and effective — not salesy or awkward. You’ll learn: ✨ A mindset shift that makes following up feel more helpful than hustle ✨ Simple systems (from notebooks to tech tools) to keep track of leads and clients ✨ How to personalize your approach based on client preferences ✨ Why post-purchase communication is just as important as the initial sale Whether you’re re-engaging past customers or che...2025-04-0931 minBooked for TwoBooked for TwoBook Rating: Crown of Midnight by Sarah J. Maas | Spoiler-free & Spoiler Review/RatingMidnight by Sarah J. Maas—the sequel that said, “You liked these characters? Cool, let’s emotionally destroy you real quick.” This episode is broken into sections, so whether you’re just starting the Throne of Glass journey or already yelling “WHAT DO YOU MEAN SHE’S NOT JUST AN ASSASSIN?!”—you’re in good hands. Kind of. Maybe. No promises. 🔹 New to the series or still deciding? Our spoiler-free section breaks down the vibes, plot intensity, emotional wreckage potential, and who this book is (and absolutely is not) for. 🔹 Ready to scream with us? Our spoiler-filled dee...2025-03-3145 minGrowth CurvesGrowth CurvesS2E15 - Simplify Your Bookkeeping: How Hubdoc Saves Time & Reduces StressManaging receipts, invoices, and bookkeeping can be a nightmare for small business owners—but it doesn’t have to be! In this episode, Sarah and Wendy talk into Hubdoc, a game-changing tool that helps streamline accounting processes, reduce admin time, and keep your financials in order. 🎧 Listen in to learn: ✅ How Hubdoc automates receipt and invoice management ✅ Why keeping financial documentation (even for small transactions) is crucial ✅ How to integrate Hubdoc with Xero for seamless bookkeeping ✅ The benefits of reducing manual data entry and improving tax compliance If you’ve ever struggled with fi...2025-03-2616 minExpanded Woman PodcastExpanded Woman PodcastComing Home to Your Body Through Tantra, Sexology and Somatics with Mckenna BurgessIn this episode, I sit down with McKenna Burgess, a tantric shamanic priestess and embodiment coach, for a deep and powerful conversation on reclaiming the wisdom of the body. We explore the intersection of tantra, somatics, and soul work. McKenna shares her insights on healing through all of the vast modalities she's trained in, the power of kundalini activation, and the importance of integrating ancient wisdom into modern life. Whether you're on a journey of self-discovery, looking to deepen your connection with your body, or curious about the transformative nature of embodiment work, this episode is for y...2025-03-201h 24Demystifying GeneticsDemystifying GeneticsDemystifying Genetics with Sarah Powell from Inherited Cancers AustraliaSend us a text Sarah Powell, CEO of Inherited Cancers Australia, shares her journey from triple-negative breast cancer diagnosis at age 29 to discovering her BRCA1 mutation and becoming a powerful advocate for others facing inherited cancer risk. • Diagnosed with breast cancer at 29 with no family history, Sarah later discovered she carries a BRCA1 mutation connected to her Ashkenazi Jewish ancestry • After treatment, Sarah became involved with Pink Hope (now Inherited Cancers Australia) to find peer support from others who understood the unique challenges of genetic risk • The "Angelina Jolie effect" dramatically increased awareness about...2025-03-1751 minGrowth CurvesGrowth CurvesS2E14 - SEO & Google Ads: From Clicks to Conversions with Samantha Vandergoot from Daily DigitalAre you getting the results you need from SEO and Google ads? Wendy and Sarah chat with Samantha Vandergoot from Daily Digital about the power of SEO and Google Ads for business growth. They cover: 🔹 The key differences between SEO and Google Ads—and when to use each. 🔹 Why auditing your website is crucial before launching a digital marketing strategy. 🔹 Common mistakes businesses make with digital marketing (and how to avoid them). 🔹 The challenges of starting and scaling a digital marketing agency. If you're looking to improve your online presence and get the most out o...2025-03-1137 minGrowth CurvesGrowth CurvesS2E13 - Social Media Has Changed: What Works Now with Social Smarty Jodine McIntyreAn informative and vulnerable chat with social media trainer Jodine McIntyre about the major shifts happening in social media marketing right now, as well as the challenges she’s faced in business. From the move from an opted-in follower model to an interest-based content algorithm, the impact of dissatisfaction with Meta platforms, to the growing potential of platforms like YouTube, Jodine shares practical strategies for creating content that attracts the right audience and converts that interest into business growth. Jodine also shares insights from her own business journey, including how she overcame imposter syndrome and why she di...2025-02-2557 minGrowth CurvesGrowth CurvesS2E12 - Mastering Business Cash Flow: Strategies to Stay Financially StrongCash flow can make or break a business, especially in uncertain economic times. In this episode, Sarah Burgess and Wendy Tibbotts dive into the importance of cash flow management, offering practical strategies to help business owners navigate seasonal slowdowns, unexpected expenses, and financial pitfalls. They share insights on forecasting, managing payments, and avoiding common mistakes that can drain your resources. What You’ll Learn: How to prepare for seasonal downturns and unexpected expenses. The biggest cash flow mistakes business owners make—and how to avoid them. Practical tools for tracking and forecasting cash flow effectively. Strategies for...2025-02-1129 minBeatwise The PodcastBeatwise The PodcastEpisode #23: Why Women Are Still Underrepresented in Cardiology Clinical TrialsIn this episode of Beatwise The Podcast, I sit down with Associate Professor Sonya Burgess, an interventional cardiologist and Associate Professor, to discuss the critical underrepresentation of women in cardiovascular clinical trials.We explore the shocking gender disparities in research and their impact on healthcare outcomes, ethics, and equity. From statins and cardiac devices to life-saving interventions, women remain significantly under-enrolled in studies - leading to potential gaps in treatment effectiveness and care.Beyond the data, we discuss the systemic barriers preventing female inclusion and the urgent need for change. Dr. Burgess shares...2025-02-0734 minDemystifying GeneticsDemystifying GeneticsDemystifying Genetics with Sarah LongSend us a text This episode features a conversation with genetic counsellor Sarah Long, who shares her insights into non-invasive prenatal testing (NIPT) and its implications for expectant parents. We discuss the importance of positive predictive values, variations of unknown significance, and the ethical dilemmas faced by families navigating genetic testing. • Exploring the evolution and methodologies of NIPT  • Clarifying the concept of positive predictive value in genetic testing  • Highlighting the crucial role of pre-test and post-test counselling  • Discussing the emotional impact of variants of unknown significance  • Understanding parental perspectives on knowledge versus uncerta...2025-02-0336 minGrowth CurvesGrowth CurvesS2E11 - Email Marketing: 5 Ways to Grow Your List with PurposeIn this episode, Sarah and Wendy dive into the strategies you need to grow a thriving email list. They share practical tips and ideas to help you connect with your audience, add value, and build trust—without overwhelming your customers. What You’ll Learn: Creative ways to encourage customers to sign up for your email list. Growth strategies that work for small businesses. How to promote your list in a way that drives results. The dos and don’ts of email marketing compliance. This episode is packed with actionable advice to help you turn email market...2025-01-2929 minNot Another Whisky PodcastNot Another Whisky PodcastA CHAT WITH SARAH BURGESS, MASTER DISTILLER AT THE LAKES DISTILLERYJoin us for our explosive Season 5 guest premiere with whisky legend Sarah Burgess! 🥃From crafting The Macallan's Genesis Collection to her current role at The Lakes Distillery, Sarah brings over 20 years of whisky-making mastery to our show. In this episode, we dive deep into her fascinating journey from Speyside to England's burgeoning whisky scene, exploring everything from innovative cask experiments to the future of whisky-making.Expect candid conversations about: • The transition from Scottish to English whisky-making • Behind-the-scenes stories from The Lakes Distillery • The art of élevage in whisky production • Life as a whisky maker (inclu...2025-01-2636 minGrowth CurvesGrowth CurvesS2E10 - A New Year: Shifting Mindsets and Taking ActionWendy and Sarah share their personal and professional New Year goals and reflect on the mindset shifts and lessons from the past year. They explore the importance of stepping into leadership roles, staying accountable to goals, and building habits that drive long-term growth. From defining the right actions to embracing consistency and business boundaries, this episode is packed with practical advice to help you plan for success in 2025.   Growth Curves Instagram   Work with Wendy Tibbotts: Click HERE to book a free 30 min call Get the Mark...2025-01-1525 minThe Future is FreelanceThe Future is FreelanceEpisode 18: How to Plan for the New Year with Anna Burgess YangWe're bringing back Anna Burgess Yang to help us think about how to plan for the new year as a freelancer! Anna is a former product manager who left an executive role in 2021 to pursue an entirely different life. After bouncing around a few different jobs for two years, Anna is now a freelance technology writer and journalist. She is also obsessed with workflow automation and removing boring/tedious work from life. She helps freelancers and other solopreneurs do the same through written how-to guides and 1:1 workflow consulting. She lives in a suburb of Chicago w...2025-01-0248 minGrowth CurvesGrowth CurvesS2E9 - Starting Over: What We’d Do Differently in BusinessIf you’ve ever wondered what established business owners would change if they could start over, this episode is for you. Wendy and Sarah share five key lessons from their business journeys to help you save time, money, and energy while building a successful, sustainable business. Packed with actionable advice, this conversation is a must-listen for new and growing entrepreneurs alike. What you’ll take away: The importance of starting with a plan and narrowing your niche. Why financial management should be a top priority from day one. The benefits of seeking targeted support early in your...2024-12-1723 minGolf Mindset Mastery PodcastGolf Mindset Mastery PodcastEp 8. The power of journalling with Cognitive Behavioural Therapist Sarah KennyIn this episode of The Golf Mindset Mastery Podcast, we dive into the transformative power of journaling for golfers. Join us as we explore how keeping a journal can mentally and physically enhance your game. We’ll discuss techniques for tracking your progress, reflecting on your performance, and setting goals to improve your skills on the course. Whether you’re a seasoned pro or just starting, this episode will provide valuable insights on journaling as a tool for personal growth and a deeper connection to your love for the game. Don’t miss out on tips from fellow golfers and ex...2024-12-0956 minGrowth CurvesGrowth CurvesS2E8 - From side hustle to multi-million dollar business: Getting Lost with Cat MacnaughtanIn this episode, Sarah and Wendy interview Cat Macnaughtan, founder & CEO of Getting Lost, the award-winning adventure card game. Cat shares her journey from a part-time travel blogger to running a multi-million-dollar business built on community feedback, creativity, and strategic thinking. She delves into the challenges of scaling a fast-growing enterprise, the importance of adaptability, and the lessons learned from taking risks and breaking the rules. This fun and inspiring conversation is a must-listen for anyone seeking to innovate, build a resilient business, or turn a side hustle into a thriving venture. You’ll learn:...2024-12-041h 10Growth CurvesGrowth CurvesS2E7 - Productivity, Burnout & Business Boundaries: With Sarah WoodIn this super-informative episode, Wendy Tibbotts and Sarah Burgess engage with productivity and well-being coach Sarah Wood to discuss strategies for avoiding burnout and maintaining balance as an entrepreneur. Sarah has a science-based approach to well-being which informs the discussion about setting healthy boundaries, and adapting productivity methods to different stages of business growth. The conversation highlights the need for self-care, aligning goals with personal values, and establishing clear limits to protect against the pressures of "hustle culture."  You’ll learn:      How to identify early signs of burnout Advice for maintaining productivity Practical strategies for setting boundari...2024-11-1934 minThe Bold LoungeThe Bold LoungeSarah Gormley: The Bold Path of Self-RediscoverySend us a textAbout This EpisodeTune in to hear the inspiring journey of Sarah Gormley, an art gallery owner and author of The Order of Things: A Memoir about Chasing Joy. Through her story of building a corporate career to navigating personal loss to opening her own gallery, we explore how taking unexpected actions fueled by self-belief can lead to finding your own sense of joy. Journey with us as we reflect on the pressures of societal and personal expectations, and discover how stepping away from the need for external validation...2024-11-1346 minGrowth CurvesGrowth CurvesS2E6 - Growth Without Breaking: The Rubber Band TheoryIn this episode Sarah and Wendy introduce the "Rubber Band Theory" as an insightful approach to achieving personal and professional growth by stretching within one’s limits.  They discuss how setting realistic goals, surrounding oneself with supportive individuals, and celebrating small wins can lead to sustainable progress without the risk of burnout.   You'll learn about: Applying the Rubber Band Theory: Learn how to stretch toward growth gradually instead of attempting drastic changes, and align your actions with clearly defined goals. Mindset and Growth in Business: Discover why mindset matters in business growth, and...2024-11-0522 minGrowth CurvesGrowth CurvesS2E5 - Automation & Delegation: With Kate MacGregor from NZ Out of OfficeJoin hosts Sarah and Wendy as they chat with online business expert Kate MacGregor about how business owners can embrace automation and delegation to reclaim their time, achieve balance, and focus on the work that truly matters. Kate shares her insights on building a sustainable business, the mindset shifts needed to let go of control, and her personal journey in scaling her business while also embracing her love of international travel. You’ll learn: How automation can free up time for creativity and balance How the right mindset makes delegation easier About how to get started wi...2024-10-2734 minGrowth CurvesGrowth CurvesS2E4 - Customer Journey Marketing: Turning Leads into Loyal, Satisfied CustomersMeet the evolving needs of your customers at every stage of the buying process. In this episode, Wendy takes us through the seven key stages of the customer journey. We discuss: Tips for generating brand awareness, including networking, social media and sponsorships Strategies to increase customer interest by showing how your product or service solves problems and stands out from competitors How to nurture leads in the consideration phase and create urgency to drive decisions The importance of post-purchase marketing, including retention strategies to keep customers engaged and satisfied.  How to spread marketing efforts across the e...2024-10-0928 minGrowth CurvesGrowth CurvesS2E3 – Xero Health Check: Improve your accounts to improve your decisions Have you ever done a Xero health check on your business? Little Black Books has been doing a few clean up jobs in Xero and it reminded Sarah that some businesses may not be aware of the basics of maintaining their Xero file. And you don't know what you don't know! In this episode, Sarah talks you through 5 areas in your Xero file that you can jump into to do a health check on your own business. You’ll learn: The importance of maintaining a clean and accurate Xero file How to keep yo...2024-10-0423 minGrowth CurvesGrowth CurvesS2E2 - Marketing AI: Balancing Efficiency with AuthenticityHosts Wendy Tibbotts and Sarah Burgess explore the evolving role of AI in marketing. They discuss how to leverage AI for efficiency while maintaining the authenticity of your brand. From the benefits and limitations of AI tools in content creation and image generation to practical strategies for blending AI with human creativity, this episode is packed with valuable insights for business owners looking to navigate the AI marketing landscape. What You'll Learn: How to use AI to enhance marketing efficiency without sacrificing human authenticity The benefits and drawbacks of AI-generated content and images Best practices...2024-09-1125 minGrowth CurvesGrowth CurvesS2E1 - We Were On A Break: Make Your Own RulesWelcome to Season 2 of the Growth Curves Podcast! In this episode, hosts Sarah Burgess and Wendy Tibbotts talk about taking a much-needed break, juggling multiple businesses, and how to create a podcast (and business) that works on your terms. If you’re ready to run your business with more intention and less stress, tune in now. You’ll learn: Why it's okay to press pause in your business How to manage multiple ventures without burning out The importance of intentional content creation Growth Curves Instagram    Work with Wendy Tibbotts: 2024-09-1109 mineBay for BusinesseBay for BusinessEp 304 || eBay Seller, Race Car Driver, and eBay Employee - Sarah BurgessSarah Burgess discovered eBay when she needed parts for her race car and realized the platform's potential for selling automotive products. She later joined eBay as an employee, initially in business development and then in events and partnerships.Griff and Kayomi answer your questions about sending a package with Japanese characters and items not showing up for European buyers. Questions? Call us! 888-723-4630Email us! podcast@ebay.comVisit our eBay page! Take our SurveyeBay International Shipping R...2024-07-3029 minGrowth CurvesGrowth CurvesEP20 - Business Resilience: How to Thrive in a Challenging EconomyIn this episode we discuss actionable strategies for business owners to adapt and move forward in the current challenging economic environment, focusing on proactive measures to improve your bottom line.  We touch on topics such as customers' struggles and prioritising value for existing customers, reducing cash flow strain, maintaining marketing efforts and more. This episode will provide you with some insights to help you build a competitive advantage when it’s needed most.    You will learn: How to empathise with customers' struggles and adapt messaging and offerings during a recession Ways...2024-05-2819 minGrowth CurvesGrowth CurvesEP19 - Mastering Your Finances: The Power of Regular Money MeetingsWant to feel more in control of your finances? Sarah provides valuable advice on how to conduct regular money meetings. By analysing expenses, sales, and revenue streams during these meetings, you can track your progress, identify areas for improvement, and make timely changes to enhance your bottom line. You will learn: The importance of regular money meetings for business owners How to conduct effective money meetings to track profitability Ways to analyse expenses, sales, and revenue streams during money meetings How to use insights from money meetings to make informed business decisions Tips for increasing profits...2024-05-1415 minThe City Culture PodcastThe City Culture PodcastJennifer Burgess, Ocean Springs Alderman Ward 1Join Ravin and Sarah at 1600 Studios inside the historic Mary C. O'Keefe Cultural Arts Center as they welcome Ocean Springs Alderman of Ward 1, Jennifer Burgess.  2024-05-1454 minGrowth CurvesGrowth CurvesEP18 - Time Poor? 5 Productivity Tips That Work For UsIt's so difficult to find time to get 'all the things' done! We understand the juggle of balancing business demands and home life, let alone personal health and wellbeing... it's a continual work in progress!  In this episode, we're sharing our 5 productivity hacks that have helped us in both our businesses and personal lives. With the right tools and mindset, you can maximise your productivity and make the most of every hour.  We're not talking about anything overly complicated here. These are simple, straightforward, and, most importantly, they work. From time-blocking techniques to prioritisation methods, th...2024-05-0318 minGrowth CurvesGrowth CurvesEP17 - Marketing Essentials Checklist: Top 10 Activities for Small BusinessesWondering if you're doing the 'right stuff' when it comes to marketing? In this episode, Wendy discusses her Marketing Essentials checklist - the top 10 activities businesses should focus on to get the best results. There is an overwhelming amount of marketing options and strategies available, and it's easy to feel lost in the sea of marketing advice. That's why we have broken this down into an easy to follow guide that simplifies the complexity, providing you with a much needed list of effective marketing strategies and tactics. The checklist is applicable to both online and...2024-04-1941 minGrowth CurvesGrowth CurvesEP16: The Cycle of Despair - Boundaries, Overwhelm & BurnoutEver felt stuck in a repeating pattern of overwhelm in your business? We’ve named this the 'Cycle of Despair,' from our own personal experience of managing boundaries and stress as we navigate business owner life.  Characterised by a lack of enthusiasm and increased procrastination (doom scrolling anyone?!), this often stems from an overwhelming number of undesirable tasks and saying ‘yes’ to activities that no longer align.  If you’ve ever found yourself spinning in this cycle, this episode will give you helpful advice on how to move from despair to delight in your business a...2024-04-0231 minGrowth CurvesGrowth CurvesEp15 - Why now is a great time to do a Business Plan + How to create oneIn this episode, we share the importance of creating a business plan and how it can drive your business forward, rather than leaving progress to chance. You may be thinking about your business plan as we approach the end of the financial year in New Zealand. Now is a great time to reflect and make changes where necessary – or if you don’t currently have a plan, grab that notebook as Sarah also shares the most effective ways to get started on one!   You will learn about: What needs to happen to cr...2024-03-1919 minGrowth CurvesGrowth CurvesEP14 - Positioning: How to stand out in a busy marketToday, Wendy dissects what brand positioning means and its significance in establishing a business's place in the market.  So let's differentiate your brand from competitors, grab yourself a pen and paper as you learn fundamental strategies that will help you create a lasting impression in your customers' minds. You will learn about: Impact of personal behaviour on brand perception Aligning your product and Brand The importance of consistency Practical advice on market research Defining your target audience How to articulate a clear positioning statement  We love creating this podcast and we are trying to...2024-03-0520 minGrace of a Military Child and LifeGrace of a Military Child and LifeSeason 3 Episode 8 - Sarah Doran - Army BRAT - Army Veteran - Army Spouse - Author21 February 2024 Grace of a Military Child and Life Season 3 Episode 8 - Sarah Doran - Army BRAT - Army Veteran - Army Spouse - Author   The next episode of Grace of a Military Child and Life welcomes back Sarah Doran, U.S. Army Veteran, U.S. Army BRAT, U.S. Army Veteran Spouse. Sarah is the author to “The Peppered Sky” and upcoming book “Sleeping Giants.” She advocates for military children and the military community as a whole. If you haven’t listened to Sarah’s first episode on GOAMCL, go check out Season 1...2024-02-2132 minGrowth CurvesGrowth CurvesEP13 - EOFY: 4 things I'm doing in my business before 31st MarchThe end of the financial year is fast approaching, so in this episode, Sarah runs you through 4 things she's doing in her business before 31st March 2024.  Sarah discusses why it's beneficial to pay for expenses in March and reduce the taxable income for the current financial year, but only if it makes financial sense. She also talks about bonuses, debtors, and setting a financial budget for the next financial year.  So if you want to influence a tax outcome, grab a pen and paper to take notes and get sorted before 31 March 2024. 2024-02-2014 minGrowth CurvesGrowth CurvesEP12 - Growth Opportunities: Frameworks for Business ExpansionIn this informative episode, Wendy delves into the Ansoff Growth Matrix, a straightforward framework that shines light on identifying business growth opportunities. If you’re ready to expand in your business, tune in to hear the specific techniques that could set the stage for your next big growth spurt. You will learn about: The four core strategies within the matrix How you can develop new products & services for your market Ways to increase sales of your existing products How to explore new markets Weighing up the risks associated with diversification What activities ca...2024-02-0618 min