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Showing episodes and shows of
Sarah Heeter
Shows
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
Why Business Leaders Refuse to Be Brave About DEIB
We all remember the rise of emphasis on DEIB following George Floyd's murder and the increased attention on the Black Lives Matter movement in 2020. But shortly after, in 2023, those DEIB programs and priorities started declining. Now, there is almost a point of pride among companies retiring their DEIB programs and ERGs. My guest today, Michelle Beauchamp, came to me wanting to talk about why this is happening and what are the repercussions. And, in full transparency, we recorded this just 7 days after the 2024 Presidential Election (how appropriate that, with our emotions and anger running high, this episode originally aired...
2025-12-23
55 min
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
BONUS REPLAY: The Problem with the Course Creation Industry
Alright besties, I'll level with you. I used to have an online course, and I HATED IT. I share why in this episode, but also, I definitely think online courses are in my future business model because I want to make podcasting as accessible as possible to as many people as possible. But I have learned the hard way that online courses are not a get-rich-quick scheme and it's not easy to make them effective. My guest today is an expert on developing curriculum and online coursework and supporting students, and she's diving in with me all about the...
2025-12-16
48 min
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
What Business Coaching Should Look Like
If you've been listening to this podcast for awhile, you know I'm skeptical of business coaching, even though it's part of what I do. I've been one of the lucky ones on the receiving end of a massive investment into business coaching that didn't match my expectations or financial obligation, and I generally feel burned by the industry, like so many other online business owners. But coaching is a real field and business coaching is something a lot of people really could massively benefit from, if it is done right. My dear friend Amber Dancy joins me on the...
2025-12-09
1h 06
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
Behind the Scenes: How I'm Scaling Podfox Beyond Traditional Business Advice
In this episode, I walk through the four main areas I'm focused on for growth in 2026 (plus a bonus fifth way that's accelerating everything). I also share why learning from other industries has been more valuable than staying siloed in podcast production advice, my complicated relationship with business coaching, and how Podcast Launch Prep Week came from observing a completely different field. What we cover: Why the traditional scaling playbook (courses, memberships, teaching others) didn't align with what I actually wanted to build The real difference between business coaching that serves you versus...
2025-12-02
51 min
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
The Only One in the Room: Is Being the Token Your Superpower?
The big question today is how does "tokenism" differ from true inclusion, and how can businesses do better? MEET THE SPEAKERS Learn More: Podcast Launch Prep Week runs December 8-12, 2025. Interest form and registration at podfoxmedia.com Sarah K. Heeter is the dynamic CEO of Podfox Media, the force behind 5,000+ episodes reaching millions across 120+ countries. Host of the award-nominated Big Brave Business podcast, Sarah electrifies audiences speaking on podcasting strategy, ethical leadership, and inclusive entrepreneurship. She serves as the NAWBO Phoenix Director of Public Policy and teaches public p...
2025-11-26
58 min
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
Why I Tell People NOT to Start a Podcast (And How This Prequalifies My Best Clients)
You've probably heard the sales advice to share who your offer is NOT for. But it usually gets misused into meaningless phrases like "this isn't for you if you're not ready to invest in yourself." In this episode, I'm sharing the four prequalifying criteria I use to help people assess if they're ready for a podcast (spoiler: it usually takes 3-5 years in business to have these locked in). And why being clear about who's NOT ready actually builds more trust than promising everyone a magic solution. The four...
2025-11-20
27 min
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
Breaking the Rules in Business
When should entrepreneurs break the rules in business and how do they know which ones are worth breaking? Meet Today's Speakers Learn More: Podcast Launch Prep Week runs December 8-12, 2025. Interest form and registration at podfoxmedia.com Sarah K. Heeter is the dynamic CEO of Podfox Media, the force behind 5,000+ episodes reaching millions across 120+ countries. Host of the award-nominated Big Brave Business podcast, Sarah electrifies audiences speaking on podcasting strategy, ethical leadership, and inclusive entrepreneurship. She serves as the NAWBO Phoenix Director of Public Policy and teaches publ...
2025-11-18
53 min
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
Behind the Scenes: Why I created Podcast Launch Prep Week
In this behind-the-business episode, I share how I adapted a framework from a subscription box business coach (shoutout to Sarah Williams from a previous episode), filtered it through Podfox's mission and values, and created something entirely new. I get vulnerable about the challenges of trying a different sales approach, the gap between people saying "someday I'll start a podcast" and actually doing it, and why building community matters more than going it alone. If you've been thinking about starting a podcast (or know someone who has), this episode reveals why most people quit before...
2025-11-13
36 min
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
Do Ethical High-Ticket Offers Exist? And How To Sell Them with Integrity
How can entrepreneurs sell high-ticket offers with integrity and avoid manipulative sales tactics? About the Speakers Sarah K. Heeter is the dynamic CEO of Podfox Media, the force behind 5,000+ episodes reaching millions across 120+ countries. Host of the award-nominated Big Brave Business podcast, Sarah electrifies audiences speaking on podcasting strategy, ethical leadership, and inclusive entrepreneurship. She serves as the NAWBO Phoenix Director of Public Policy and teaches public policy at Arizona State University while championing integrity-driven business transformation. Launch Your Own Podcast: Podfox offers a 100% free...
2025-11-11
49 min
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
Big Goals Balanced with Sustainable Growth
So the big question of the day is, how can we as entrepreneurs plan for legacy-driven business growth and offers that scale sustainably? Meet Today's Speakers Sarah K. Heeter is the dynamic CEO of Podfox Media, the force behind 5,000+ episodes reaching millions across 120+ countries. Host of the award-nominated Big Brave Business podcast, Sarah electrifies audiences speaking on podcasting strategy, ethical leadership, and inclusive entrepreneurship. She serves as the NAWBO Phoenix Director of Public Policy and teaches public policy at Arizona State University while championing integrity-driven business transformation. ...
2025-11-04
52 min
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
How Does Your Business Impact the Planet?
What role do small businesses play in climate action and what sustainable strategies actually work? Meet the Speakers: Sarah K. Heeter is the dynamic CEO of Podfox Media, the force behind 5,000+ episodes reaching millions across 120+ countries. Host of the award-nominated Big Brave Business podcast, Sarah electrifies audiences speaking on podcasting strategy, ethical leadership, and inclusive entrepreneurship. She serves as the NAWBO Phoenix Director of Public Policy and teaches public policy at Arizona State University while championing integrity-driven business transformation. Launch Your Own Podcast: Podfox offers...
2025-10-29
42 min
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
Measuring Success by Well Being
Today's big question is, how should we redefine success in business to prioritize well-being and sustainability over growth at all costs? Meet the Speakers: Sarah K. Heeter is the dynamic CEO of Podfox Media, the force behind 5,000+ episodes reaching millions across 120+ countries. Host of the award-nominated Big Brave Business podcast, Sarah electrifies audiences speaking on podcasting strategy, ethical leadership, and inclusive entrepreneurship. She serves as the NAWBO Phoenix Director of Public Policy and teaches public policy at Arizona State University while championing integrity-driven business transformation. Launch Your...
2025-10-21
56 min
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
Is Your Business Vulnerable During Economic Recession?
How can businesses recession-proof their operations and build financial resilience in uncertain times? Meet the Speakers: Sarah K. Heeter is the dynamic CEO of Podfox Media, the force behind 5,000+ episodes reaching millions across 120+ countries. Host of the award-nominated Big Brave Business podcast, Sarah electrifies audiences speaking on podcasting strategy, ethical leadership, and inclusive entrepreneurship. She serves as the NAWBO Phoenix Director of Public Policy and teaches public policy at Arizona State University while championing integrity-driven business transformation. Launch Your Own Podcast: Podfox offers a 100% free...
2025-10-16
49 min
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
Ethical Pricing for Service Providers
How can pricing strategies reflect business values while remaining profitable and sustainable? Meet the Speakers: Sarah K. Heeter is the dynamic CEO of Podfox Media, the force behind 5,000+ episodes reaching millions across 120+ countries. Host of the award-nominated Big Brave Business podcast, Sarah electrifies audiences speaking on podcasting strategy, ethical leadership, and inclusive entrepreneurship. She serves as the NAWBO Phoenix Director of Public Policy and teaches public policy at Arizona State University while championing integrity-driven business transformation. Launch Your Own Podcast: Podfox offers a 100% free, private...
2025-10-07
59 min
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
What if Your Business Wasn't Built on Transactions?: Running a Business as an Anti-Capitalist
Can capitalism be revolutionized and what alternative economic models should we explore? Meet the Speakers: Sarah K. Heeter is the dynamic CEO of Podfox Media, the force behind 5,000+ episodes reaching millions across 120+ countries. Host of the award-nominated Big Brave Business podcast, Sarah electrifies audiences speaking on podcasting strategy, ethical leadership, and inclusive entrepreneurship. She serves as the NAWBO Phoenix Director of Public Policy and teaches public policy at Arizona State University while championing integrity-driven business transformation. Launch Your Own Podcast: Podfox offers a 100% free, private...
2025-09-23
53 min
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
Trauma-Informed Leadership & Management
How can trauma-informed management, leadership, hiring, and onboarding create more compassionate and resilient workplaces? Meet the Speakers Sarah K. Heeter is the dynamic CEO of Podfox Media, the force behind 5,000+ episodes reaching millions across 120+ countries. Host of the award-nominated Big Brave Business podcast, Sarah electrifies audiences speaking on podcasting strategy, ethical leadership, and inclusive entrepreneurship. She serves as the NAWBO Phoenix Director of Public Policy and teaches public policy at Arizona State University while championing integrity-driven business transformation. Launch Your Own Podcast: Podfox offers a 100% f...
2025-09-17
49 min
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
Neurodivergent Entrepreneurship and Serving Neurodivergent Clients
In this episode, my guests and I challenge traditional business systems that force neurodivergent entrepreneurs into rigid, capitalist molds designed for "worker bees" rather than diverse minds. We explore how to dismantle hierarchical, one-size-fits-all approaches in favor of flexible, accommodation-first practices that prioritize individual capacity and joy over external productivity metrics. Rather than helping neurodivergent people fit into existing systems, we advocate for fundamentally redesigning how we do business to work for different types of brains. Meet the Speakers Sarah K. Heeter is the dynamic CEO of Podfox Media, the force behind 5,000+ episodes...
2025-09-09
1h 01
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
Technology is Biased: Our Responsibility as Entrepreneurs
This roundtable explores how bias embedded in technology—from AI training data to social media algorithms—impacts us as entrepreneurs and reveals concrete strategies for creating more equitable business practices. You'll discover how to actively counter tech bias in your own operations while tapping into underserved markets that many businesses accidentally exclude. Meet Today's Speakers Sarah K. Heeter is the dynamic CEO of Podfox Media, the force behind 5,000+ episodes reaching millions across 120+ countries. Host of the award-nominated Big Brave Business podcast, Sarah electrifies audiences speaking on podcasting strategy, ethical leadership, and inclusive entr...
2025-09-02
57 min
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
Sales is Hard, But It Can Be Fun
Do you find sales hard? Uncomfortable? Does "being salesy" give you the ick? You probably just need to explore where you stand ethically when it comes to all things sales. Hey, come do that with us, in today's episode. Meet today's speakers: Sarah K. Heeter is the dynamic CEO of Podfox Media, the force behind 5,000+ episodes reaching millions across 120+ countries. Host of the award-nominated Big Brave Business podcast, Sarah electrifies audiences speaking on podcasting strategy, ethical leadership, and inclusive entrepreneurship. She serves as the NAWBO Phoenix Director of Public Policy and teaches...
2025-08-26
1h 01
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
The Patriarchy Ruins Everything for All of Us
Join us to explore how patriarchy shapes entrepreneurship and what needs to change for true gender equity in business. The conversation dives deep into the challenges women face in business, from being conditioned to stay small and avoid self-promotion, to dealing with perfectionism and imposter syndrome that patriarchal systems create. This episode challenges you to examine your own relationship with patriarchal business norms and consider how you can help change the system from within. Meet Today's Speakers: Sarah K. Heeter is the dynamic CEO of Podfox Media, the force behind 5,000+ episodes reaching...
2025-08-20
58 min
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
How to Achieve Pay Equity in Entrepreneurship
In this week's Big Brave Business episode, Hady, Erika, Kirsten and I get brutally honest about the real barriers to pay equity in entrepreneurship. The invisible infrastructure. The information gaps. The community advice that differs based on privilege. The hidden costs of identity. This conversation will change how you think about "easy" success, pricing struggles, and what actually creates pay equity. Meet the Speakers Sarah K. Heeter is the dynamic CEO of Podfox Media, the force behind 5,000+ episodes reaching millions across 120+ countries. Host of the award-nominated Big Brave Business podcast, Sarah electrifies...
2025-08-12
59 min
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
Entrepreneurship and Aging: Opportunities Over 50
In this episode of Big Brave Business, I sat down with Lisa Demmi, Erika Alexander, Becky Mollenkamp, and Andrea Nakayama to explore what unique challenges and opportunities exist for entrepreneurs over 50—and why capitalism's "put out to pasture" mentality is creating a renaissance instead of retirement. Connect with Today's Speakers: Sarah K. Heeter is the dynamic CEO of Podfox Media, the force behind 5,000+ episodes reaching millions across 120+ countries. Host of the award-nominated Big Brave Business podcast, Sarah electrifies audiences speaking on podcasting strategy, ethical leadership, and inclusive entrepreneurship. She serves as the NA...
2025-08-05
55 min
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
The ROI of Radical Rest (Not Another 'Self Care' Podcast)
Most business models are designed as if leaders are machines that never need accommodation, seasonal adjustments, or basic human recovery time. But what if the most radical thing you could do for your business is build rest into the foundation? This isn't about backpacking through Bali or luxury hotels (though no judgment if that's your thing). It's about having the flexibility to shape your everyday to match your needs, your family's needs, and your capacity. Buckle up - this isn't just another anti-hustle, self care podcast episode like you've heard so...
2025-07-29
48 min
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
When Marketing Becomes Manipulation
If you've ever felt uncomfortable with a marketing tactic but weren't sure why, this episode will help you trust your gut and build a business that actually serves people. Meet Today's Speakers Sarah K. Heeter is the dynamic CEO of Podfox Media, the force behind 5,000+ episodes reaching millions across 120+ countries. Host of the award-nominated Big Brave Business podcast, Sarah electrifies audiences speaking on podcasting strategy, ethical leadership, and inclusive entrepreneurship. She serves as the NAWBO Phoenix Director of Public Policy and teaches public policy at Arizona State University while championing integrity-driven business...
2025-07-22
47 min
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
Data Bias, Intuition, and Data-Driven Decision Making
American capitalism was built on racial exploitation, from the enslavement of Black people to institutionalized discrimination and its structural impact on our nation's economic and legal systems. This foundation didn't disappear when we moved to digital spreadsheets and analytics dashboards. It evolved. Here's what the business world won't tell you: most of the data we use to measure entrepreneurial success is fundamentally designed to serve capitalism, not entrepreneurs. Meet Today's Speakers: Misa Bacon is the Founder and CEO of Perfectly Kept Books and your go-to bookkeeping and QuickBooks Pro. She is on a mission...
2025-07-15
1h 02
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
How Entrepreneurs are Uniquely Positioned to Serve Intersectional Communities
Here's what I've learned from successful entrepreneurs who navigate multiple marginalized identities: They're not succeeding despite their complex realities. They're succeeding because of them. When you can't follow the standard playbook, you're forced to innovate. Your intersectional identity isn't a business challenge to overcome. It's market intelligence that traditional entrepreneurs simply don't have. Meet Today's Speakers: Erin Perkins is deafblind, but you might not notice at first glance. She relies on a hearing aid and cochlear implant for hearing, without which she's profoundly deaf. Her vision is limited to 50 degrees, so if...
2025-07-08
58 min
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
Your Ancestors "Weren't Tech People" Either
Y'all know I'm not into too much 'woo' and spiritual stuff, but one thing I have been dipping my toes into is the anthropology of how we became who we are today - both as individuals as well as a collective society. My friend Regyna is back on the podcast today to chat about the historical roots of our natural instinct for resistance to change and innovation. Connect with Regyna: Regyna Curtis is a soul rhythm activator and business mentor, dedicated to helping heart-centered, multi-passionate entrepreneurs create fulfilling, sustainable paths to success...
2025-07-01
49 min
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
Policy Impacting Small Business Today
My entire career, I've heard entrepreneurs and leaders in business talk about the importance of building business in a policy vacuum. Whether it's because they think it's irrelevant, they don't want to alienate consumers, or they're afraid of getting canceled, the excuses are endless... realistically though, apolitical business is a myth. Especially in times like these. Policy impacts every element of running a small business. But, it can also be intimidating and overwhelming. So today's episode is all about policy that impacts us as small business owners. Meet Today's Speakers: Kirsten Zeigler...
2025-06-24
1h 05
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
BONUS: Leveraging Sales Psychology in Times of Economic Uncertainty
The online business world is having a collective breakdown. Everywhere I look, entrepreneurs are questioning everything: their offers, their messaging, their entire business models. The narrative is consistent: "Nothing's working anymore." "People aren't buying." "Maybe I should just give up." But what if the problem isn't your business? What if the problem is that capitalism taught you to extract value from overwhelmed customers, and people are finally saying no? About Kaili: Kaili Meyer is a sales and web copywriter specializing in sales...
2025-06-19
49 min
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
Your Business is Inaccessible (Let's Fix That)
Here we go with a really big and brave conversation. I brought together some incredible entrepreneurs and accessibility advocates to dig into what true accessibility in business actually looks like. Honestly, when you hear about the diversity of accessibility needs, it can feel overwhelming and expensive—it's tempting to just keep doing what you've always done. But this roundtable pushes us to think about accessibility completely differently, and these guests share practical ways that all businesses, no matter the size, can do better without starting from scratch. Meet Today's Speakers: Erin Perkins is...
2025-06-17
55 min
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
Generational Shifts of Leadership in the Current Political Climate
One thing the internet loves to talk about: the problems with the upcoming generation. I always took so much of the millennial commentary personally, until I realized every single generation gets the same judgment. In a world that is rapidly changing with evolving technology, ways of work, politics, and more... I thought it would be super interesting to bring a group of thought leaders together to explore how the way of work and leadership is changing for Gen Z and Generation Alpha. Meet Today's Speakers: Paulaska S. Ramirez is an exceptional leader...
2025-06-10
46 min
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
When Productivity Becomes Toxic
Calling all workaholics, this one is for you. If you a little bit love working around the clock and think your work is one of the most fun parts of your life, let me just say, you've found your people. But we all know hustle culture and burnout are real - and that at some point, productivity becomes toxic. Meet Today's Speakers: Jacki Hayes is the founder of Jacki Hayes & Co., a boutique agency that empowers coaches and consultants with tailored strategic and operational support. Known for her no-BS approach, Jacki is...
2025-06-03
1h 00
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
The Ethical Implications & Challenges of Generative AI
If you know me, you know I'm in my AI exploration era. But this hasn't come naturally to me, because the ethical complications around AI, especially generative AI, have literally kept me up at night. That's why I knew one of the first conversations we needed to have on season 3 is all abut the ethics of AI usage. My guests this week are Erika Stanley and AnnMarie Rose, two of my favorite friends and peers who lead with ethics and core values... and also use a lot of AI in creative ways in their...
2025-05-27
1h 05
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
Why Mission-Driven Branding Matters
What does it mean to create a brand that stands for something, and why does it matter? This week we are opening season 3, which looks a little bit different! Each week, we'll be opening the podcast with a Big Question, and some of the bravest thought leaders in online business will come together to mastermind our way through the question. Today's episode is all about mission driven branding, and why that is so important. Meet Today's Speakers: Mayra Gomez-Sanchez is a proud Latina...
2025-05-20
48 min
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
Designing Accessible Events and Embracing Your Redemption
My guest this week shares about how she's rebranding health setbacks due to developing chronic illness to her redemption era. There is so much to unpack there - about work and accesibility, enterpreneurship as a literal life-saving measure, and resilience after trauma. But furthermore, this has become part of the way Jessica Naves runs her design business, helping event hosts put together events for all people in a variety of bodies. Meet Jessica Born and raised in Las Vegas, Nevada, Jessica Naves is a visual storyteller who creates everything from chaotic quirky...
2025-05-13
51 min
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
Getting Out of Your Comfort Zone and Learning From Others
Sara Hollander joins me on the podcast this week to talk about getting outside of your comfort zone and learning from people outside of your industry. It can be easy to get stuck in learning only from other people who do the same kind of business you do, and who have come before you or achieved what you are dreaming of. But the real magic, and the real innovation, comes from getting out of the echo chamber and building relationships with people in completely different industries and learning from them. Meet Sara: ...
2025-05-06
46 min
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
Questioning Everything and Chasing Shiny Objects
When was the last time you paused to ask, "Why am I doing this?" This week on the Big Brave Business podcast, I spoke with Deb Podlogar (The Mocktail Mom) about something we all struggle with as entrepreneurs: questioning our current direction while fighting the pull of shiny object syndrome. Deb's journey represents a powerful business transformation. What began as simply "taking a break from alcohol" in 2021 evolved into what she calls a "mocktail empire" – complete with a book, membership, summit, podcast, and thriving social media community. Yet despite th...
2025-04-29
40 min
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
Learning from the Ancestral Wisdom of Resilience Hady Mendez
This week, I welcome back my friend Hady Mendez to discuss how we navigate uncertain times while staying true to our missions. As DEI programs face backlash and many organizations retreat from their commitments, Hady shares how she's responding with renewed purpose and determination through writing a book focused on helping underestimated employees reclaim their power. Our conversation explores how resilience isn't just a skillset but a gift passed down through generations. Hady opens up about her journey from experiencing workplace microaggressions to becoming an advocate for others, illustrating how personal experiences can transform...
2025-04-22
43 min
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
The Rise & Fall of DEI and Performative vs. Intentional Decision-Making
In 2020, corporations couldn't post their black squares fast enough. DEI statements flowed like wine. Budgets materialized overnight. Promises were made with the conviction of zealots. And now? Those same companies are scrubbing DEI language from their websites faster than you can say "political backlash." In this week's episode with DEI and Learning & Development leader Noelle Johnson, we confronted this disturbing reality head-on: the rapid dismantling of diversity, equity, and inclusion efforts happening across American business. Meet Noelle Johnson Noelle Johnson is a DEI and Learning & Development leader with over a decade of...
2025-04-15
53 min
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
When to Focus on Audience-Building: Becoming Known an Expert Authority
One thing I've always been adamant about (and will *literally never stop talking about*) is that when you first start a business, your priority should be making money—not building an audience. Building an audience is a long game. It takes time to see significant returns. Meanwhile, rent is due. Big influencer business coaches always give advice about what they would do if they were starting over today, but it's so out of touch to anyone who hasn't been making $100,000+/month! But... eventually... you reach a point where you have no choice but to prioritize audience building in order to...
2025-04-08
56 min
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
Reframing Resilience in Life and Business
In this week's Big Brave Business episode, Alison Smith completely flips the script on what resilience actually means—and it's not about constantly bouncing back from hardship. Resilience isn't about recovery from challenges. It's about "springing back into the shape of ourselves." Alison shares the etymology of "thrive," which actually means "to grasp to oneself." Most of us have been sold this narrative that thriving means achievement, hustling, and end-goal success. But what if thriving simply means holding onto your sturdy center, especially when the world is trying to knock you off balance? Meet Al...
2025-04-01
51 min
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
Paradigm Shifts, Emotional Intelligence, and Unlearning
My guest this week, Alex, has this gift of getting to the root—of seeing where the story behind the strategy is still running the show. She doesn’t offer formulas. She offers questions: → Who are you outside of what you produce? → What systems trained you to hustle for validation? → How often are you overriding your body in service of your business? She reminded me (and maybe you need to hear it too): you can’t out-think your way out of emotional conditioning. You can’t logic your w...
2025-03-25
45 min
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
BONUS REPLAY: Should You Start a Non-Profit?
It's PODCASTHON! Many of your favorite podcasts are highlighting mission-based charitable organizations of their choice this week, and we thought it would be a perfect time to remind you about Generation Fearless and Paulaska Ramirez, by replaying this episode from last month. Meet Paulaska:Paulaska S. Ramirez is an exceptional leader and advocate who has dedicated her life to making a positive impact on the lives of first-generation women. As the Founder and Executive Director of Generation Fearless, she has set out to transform the experiences of first-generation women, helping them navigate...
2025-03-20
53 min
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
Tapping Into Your Intuition: What does 'being in alignment' even mean?
If you've listened to this podcast since season 1 with my co-host and biz bestie Amanda, you probably already know that both Amanda and I are a more than a little skeptical when it comes to all things "woo." But in this week's episode, I got to meet a mutual friend Regyna Curtis, who leans all the way in on "woo." And, you might be as shocked as I was to find out that Regyna and I clicked immediately and had a really meaningful conversation about intuition and alignment. No matter where you fall on the scale of skepticism about...
2025-03-18
43 min
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
Institutional Interrogation Leading with Core Values
My friend from NAWBO, Joanna Horton McPherson, is back on the podcast this week. Joanna and I love being friends because every conversation we have seems to turn into something big and brave. I hope you love this behind the scenes peek at what it's like in our friendship, and by the way... if these are the kinds of friends you want in your life, you can sit with us :) Come hang out with us on social media and in real life! Anyway, this week, Joanna and I are digging into this concept (and content pillar for BBB) of "...
2025-03-11
48 min
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
Not Good Enough: Imposter Syndrome and Starting Over
This week, I'm joined by new friend Diem Koole to talk all about her layoff story, the social and cultural (and internal!) pressure about achievement related to being laid off and pursuing entrepreneurship, and so much more. If you've ever felt you're not good enough, especially in the midst of a layoff season, you are going to relate to this episode. Meet Diem Diem Koole is a dynamic mompreneur passionate about balancing motherhood, creativity, and entrepreneurship. As the voice behind The Koole Mom blog and the upcoming podcast Coffee...
2025-03-04
44 min
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
Sales Strategies Based on Human Connection
Sometimes I see a small business owner on Threads post something so evocative and aligned with my core values that I can't help it and I just reach out and invite them on the podcast. That's because with one really high impact post, I can tell that we could have an interesting and big, brave conversation about business. And really, that's the power of leveraging your core values to create human connection online and what my guest today, Fopsy, calls "creating superfans." We are talking all about this on the podcast today--and yes, we met on Threads.
2025-02-25
50 min
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
What Business Coaching Should Look Like
If you've been listening to this podcast for awhile, you know I'm skeptical of business coaching, even though it's part of what I do. I've been one of the lucky ones on the receiving end of a massive investment into business coaching that didn't match my expectations or financial obligation, and I generally feel burned by the industry, like so many other online business owners. But coaching is a real field and business coaching is something a lot of people really could massively benefit from, if it is done right. My dear friend Amber Dancy joins me on the...
2025-02-18
1h 05
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
Should You Start a Non-Profit?
One of the things I've been thinking about for my own business is staring a non-profit/charitable arm in the Podfox umbrella. But meeting Paulaska Ramirez, my guest today, led to my realization that I never considered a non-profit as a business structure when I first became an entrepreneur. I definitely had the mindset that I was "staring a business" with the intention to make money... but I mean, CEOs of non-profits should get salaries, too. The point isn't that the team can't get paid (although that's not currently Paulaska's focus) but that the organization itself is not working...
2025-02-11
53 min
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
Capitalism, Anger, and Entrepreneurship as Public Service
At the crux of what I've been doing here with Big Brave Business is the question, "How do you become an entrepreneur, and grow and scale a business, with anti-capitalist values?" One of the reasons why my guest today, Joanna Horton McPherson, and I became instant friends is because people with shared values like that are really naturally drawn together. In part 1 with Joanna (she came back to record another episode, which will also come out in a couple of weeks), we are talking about how we build a business that's different than exactly the thing we wanted to...
2025-02-04
47 min
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
Scaling & Growing While Rejecting Hustle Culture
Sammy Bohannon, my guest this week, and I bonded over the complexities of blending personal and professional relationships, and the importance of understanding each team member's unique needs and working styles. Sammy's teaching background has clearly shaped her ability to connect deeply with clients, and I was really interested to learn more about her strategies for rejecting hustle culture in favor of realistic goal-setting and avoiding the trap of busy work. This episode was a refreshing reminder that we can grow and scale our businesses without sacrificing our values or work-life balance. I'm excited to continue exploring how we...
2025-01-28
34 min
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
Why Business Leaders Refuse to Be Brave About DEIB
We all remember the rise of emphasis on DEIB following George Floyd's murder and the increased attention on the Black Lives Matter movement in 2020. But shortly after, in 2023, those DEIB programs and priorities started declining. Now, there is almost a point of pride among companies retiring their DEIB programs and ERGs. My guest today, Michelle Beauchamp, came to me wanting to talk about why this is happening and what are the repercussions. And, in full transparency, we recorded this just 7 days after the 2024 Presidential Election (how appropriate that, with our emotions and anger running high, this episode is coming...
2025-01-21
55 min
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
The Ethics of Community-Building and Networking
I'm thrilled to welcome Gabby Borrero, the queen of community, to the podcast this week. Gabby is an entrepreneur, strategist, and numbers geek who helps mission-driven business owners build their network and their business. In this episode, Gabby and I dive deep into the power of networking, finding the right communities, and building authentic connections that bring joy and inspiration, even in challenging times. You won't want to miss Gabby's insights on leveling up your networking game. Connect with Gabby: https://www.noplanbconsulting.com/ https://www.thenextgenerationnetwork.com/
2025-01-14
52 min
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
Deeply-Rooted Psychological Stories and Healing Your Inner Child
This week, I'm joined by a new friend, Bri Norberg. In this episode, Bri and I get really vulnerable and share some of our deeply rooted stories from childhood and how they've shown up in our entrepreneurship journeys. Entrepreneurship shines a spotlight on literally all of your crap and you don't have a choice but to deal with it one way or another. I hope this episode resonates in both that you can see yourself in our stories, and we can help you heal your inner child as we work to heal our own, but also to experiment with...
2025-01-07
45 min
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
Digital Courses are Dead (Just Kidding, Your Course is Just Broken)
Everyone is making predictions about online business in 2025 - what's in, and what's OUT. I know a lot of people are including digital courses and group programs in their predictions, but my episode title is actually just a joke - I think online learning is pivotal for the future, but the thing is, it's got to be done WELL. So I've brought my friend and returning guest Dr. Catrina Mitchum back to the podcast. Not just because you told me how much you love her previous episode, but also because she's a digital course expert. She's sharing all about...
2024-12-31
49 min
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
Radical Responsibility in Business and Life
You've heard me mention Be You Brand Live, an event I spoke at a few months ago hosted by my friend Ati Grinspun in Las Vegas. One thing I LOVE about my friendship with Ati is that she really pushes me not just out of my comfort zone, but to really explore and challenge how my core values show up in different contexts. A great example of this is the resistance I felt when she brought up this concept of taking Radical Responsibility in your life and business during her opening remarks at her event. I'm so thrilled and...
2024-12-24
56 min
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
The Intersection of White Supremacy and Entrepreneurship
This conversation with Taina Brown is a powerful exploration of the insidious ways that white supremacy and capitalism have infiltrated online entrepreneurship. As a white woman, it was eye-opening to hear Taina's firsthand experiences navigating these systems as a non-white entrepreneur. Her insights on the coded language, biased algorithms, and lack of diversity in professional communities really challenged me to be more intentional about the spaces I create and the people I amplify. This episode is a must-listen for any entrepreneur who wants to build a business rooted in equity and justice, rather than perpetuating the harmful status quo.
2024-12-17
55 min
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
Legal Fearmongering, Strategies, and Opportunities for Entrepreneurs
One of my favorite resources in online business is my friend Amber Gilormo. She's a lawyer who runs an agency providing resources and contract templates for small businesses like ours. I personally use several of her templates and she's my go-to for all my legal questions. I'm even an affiliate for her program! I've learned so much just from following her on social media and I knew I had to have her on the pod so you can learn from her too. About Amber: Amber Gilormo is a practicing business and trademark...
2024-12-10
50 min
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
Feminist Business, Accountability, and Marketing
This week, my guest, Becky Mollenkamp, and I are talking about taking up space and showing up authentically, even in the face of criticism, when operating from a place of intersectional feminist values. I was really curious to hear about Becky's experience navigating social media as an outspoken advocate, and the challenges of building a business aligned with feminist principles within a capitalist system. Meet Becky Mollenkamp: Becky Mollenkamp (she/her) is an accountability coach for feminist founders who want to go after big goals without burning out. Learn more about Becky...
2024-12-03
1h 05
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
Shame, Guilt, and Insecurity about Visibility and Financial Investments
One person who might just be more critical of the online coaching industry than I am is my new friend and today's guest, Lindsay Hyatt. She particularly uses her online platform to speak about the shame that so many entrepreneurs feel, especially around financial investments they've made into coaching scams. In today's episode, we're dissecting the shame, guilt, and insecurity that fuels the continued problems with online coaching, and how to overcome and thrive as entrepreneurs without falling the snake oil. Meet LIndsay: Lindsay Hyatt is a longtime copywriter, marketing strategist and...
2024-11-26
50 min
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
Entrepreneurial Innovation is Brave
In today's episode, I had the pleasure of chatting with Jordan Gill, the automation expert and business mentor behind Systems Saved Me. We dove deep into the topic of innovation in business - what it really means, how to approach it, and why it's so important, even when things feel tough. Jordan shared some fantastic questions and prompts to help spark innovative thinking, like exploring how you can make your offerings bigger or smaller, faster or slower. We also discussed the power of changing up your delivery to better align with your mission. And of course, we encourage everyone...
2024-11-19
49 min
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
The Politics of Business & Entrepreneurship
This week, I'm joined by Alexandria Alecci of Alecci Media. Alexandria's passion for cultivating a diverse, values-driven culture in her marketing agency really resonated with me and the core mission of Big Brave Business. From her international experiences shaping her unique perspective on work-life balance to her thoughtful approach to navigating strong opinions and ethics in business, Alexandria offered so many insights that I know will inspire our audience of purpose-driven entrepreneurs. Meet Alexandria Alecci: Alexandria Alecci is a dynamic marketing professional with over a decade of global experience, driving success for...
2024-11-12
57 min
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
Healing Your Relationship with Money & Sales
We haven't had a ton of money conversations on this podcast, so when I connected with Neysa on threads and she was dropping truth bombs about money and sales, I KNEW we had to have a conversation for the podcast. In addition to talking about our personal relationships with money, Neysa is also sharing her framework for approaching sales and it is going to blow your mind. Meet Neysa Garcia-Muhammad: Neysa is a Money Mindset Coach who works with thought leaders and change-makers to transform their relationship with money so that they...
2024-11-05
53 min
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
Using Your Personal Filter to Make Decisions in Life & Business
One thing I've questioned so much in the past few years is - "Why do we consider 'hard work' a virtue?'" Some of the hardest working people in the world are the least productive, least 'successful,' and least wealthy - and yet the wealthiest folks in the world don't work anywhere near as hard as those living under the poverty line. Where does the myth that hard work leads to success come from and why does it persist? My friend Lisa, a productivity coach, is back on the podcast today because her unique perspective about what 'productivity...
2024-10-29
40 min
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
Assessing Your Strengths for Business Leverage
When you spend a lot of time in the spaces online where people are discussing online business (especially typical coaching spaces), you'll hear a lot of "one-size-fits-all" advice - about online courses, memberships, high ticket offers, low ticket offers, focusing on one thing, and raising your prices, just as a few common examples. But the reality is that we are all totally different people and therefore, we have totally different strengths. Rather than trying to fit into some kind of mold for success, my guest today (Hannah Miller) is here to break down the value of really learning about...
2024-10-22
47 min
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
Marketing Your Business Beyond Social Media
It seems like every time you try to talk to someone about 'marketing' in the online business coaching space, they just want to talk about social media. Now don't get me wrong, social media is full of opportunities for personal branding, marketing, and messaging. BUT... there are so many other ways to market your business! Emily Aborn is back this week because we both feel passionately about this. Let's talk about it! Meet Emily Aborn Emily Aborn is a Content Copywriter, Speaker, and Podcast Host of Content with Character and She Built...
2024-10-15
49 min
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
Mental Health Challenges and Suicidal Ideation Among Founders
When I asked today's guest (my friend Dee Ntšala) what was on her heart to talk about during this episode, she mentioned a really intense, staggering statistic about the mental health challenges that entrepreneurs face. Did you know that founders are more likely to have suicidal ideation? I didn't, so this conversation floored me. Here's the resource we looked up and referenced in this episode: https://www.entrepreneur.com/living/why-entrepreneurs-could-be-at-a-higher-risk-for-suicide/432083 Meet Dee: Dee is a leadership and performance improvement coach with a passion f...
2024-10-08
47 min
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
Radical Self Care for Leaders in Business
Y'ALL my friend Dr. Cherie is my guest on the podcast today and you are going to love her as much as I do. She is sharing all about radical self care and burnout for entrepreneurs - but this is not the conversation about burnout you've heard before. Dr. Cherie literally has a PhD in this stuff - her dissertation was all about what causes burnout and how to prevent it in human services professionals. Tune in to hear the conversation we NEED to be having around self-care. Meet Dr. Cherie: Dr...
2024-10-01
44 min
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
Making Big Brave Moves to Scale Your Business
If you could sit down with someone who runs multiple 7-figure businesses and just chat with them about what it's like, and how they got there, and what they're working on, would you be as excited as I was to be joined for this week's episode by my friend, Sarah Williams of Launch Your Box? Sarah is one of my favorite friends and mentors in business - and she's also an incredible client of mine! Every time we chat, she makes business seem easy and attainable, even though she struggles with her own imposter...
2024-09-24
49 min
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
The Changing Landscape of Online Business and Podcasting (and in inside look into running an Audio Summit)
We’ve been working hard on a cool project for Sarah’s business, Podfox Media. In this episode, we’re sharing some inside scoop to how the idea for the Audio Summit came to be and what the prep process has been like. And, we’re sharing a sneak peek into the content in the Audio Summit - which is 100% free. You can sign up for the FREE Audio Summit right now: https://trendcast2024.com Check out our YouTube Channel: https://www.youtube.com/@BigBraveBusiness Connect with us on Instagram: ww...
2024-02-13
29 min
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
Traveling, Vacation, and Holidays as Entrepreneurs
November was a crazy month for us. Sarah was traveling across the mid-Atlantic for two weeks, both Sarah & Amanda celebrated Thanksgiving with their families, and as a result, it’s been a minute since we’ve had a chance to catch up. Grab a cup of coffee and join us for a little girly catch up session. Check out our YouTube Channel (new videos every Wednesday!): Come meet our FRIENDS. Totally new content (not the same as the podcast episodes). https://www.youtube.com/@BigBraveBusiness Connect with us on I...
2023-12-05
38 min
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
Rapid Fire Questions to Get to Know Sarah
We have a feeling you haven’t seen our YouTube channel yet. But listen, it’s so much fun. We are having the funniest, most insightful, most delightful conversations with some of our favorite friends and role models in business. To kick off our channel, we each took a turn in the hot seat. We thought it would be fun to replay our rapid fire YouTube interviews here, so you could get a glimpse into what kinds of conversations we are having on our channel. Make sure you go check out the interviews with othe...
2023-11-14
18 min
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
Networking Part 2: An Update on Sarah's Networking Experiment
A couple of weeks ago, we talked about networking and Sarah shared that she’s embarking on an experiment for Q4 of 2023. Over the course of 5 weeks, she’s scheduled more than 50 NETWORKING MEETINGS for 30 minutes each on Zoom. Now about halfway through her experiment, she’s sharing an update on her experience so far. Check out our YouTube Channel (new videos every Wednesday!): Come meet our FRIENDS. Totally new content (not the same as the podcast episodes). https://www.youtube.com/@BigBraveBusiness Connect with us on...
2023-10-31
31 min
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
Everybody Hates Networking
Sarah is doing an experiment for the last 4 months of 2023: a massive emphasis on networking (thanks to her new Director of Media Relations putting on ALL the pressure). This week, we’re talking all about networking: what it is, how it feels, what is and isn’t effective, and how to do it well (or terribly). Have you found a strategy for networking that feels good and fun for you? We would love to hear about it! Check out our YouTube Channel (new videos every Wednesday!): Come meet our FRIENDS. Totally new conte...
2023-10-17
29 min
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
The Ins and Outs of Building Our Brands
We work in marketing, so we LOVE to talk about branding. But “branding” looks totally different for both of us. Amanda’s business is really her as a person and how she fits into her clients’ businesses. Sarah’s business is a company with a team, a ton of resources, and a membership in addition to her client book of business. In this episode, we are each sharing 3 things that were important to us in building our brands. Check out our YouTube Channel (new videos every Wednesday!): Come meet our FRIENDS. Totally new conten...
2023-10-10
28 min
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
The Myth of Overnight Success in Business
One of the most egregious things in online business is the ‘myth’ of overnight success… and the high ticket coaching programs selling you the ‘secret’ to achieve overnight success. This week, we are breaking down the myth and the problems with the snake oil salesmen trying to make you feel like you need to spend 4-5 figures to achieve the impossible. Check out our YouTube Channel (new videos every Wednesday!): Come meet our FRIENDS. Totally new content (not the same as the podcast episodes). https://www.youtube.com/@BigBraveBusiness ...
2023-10-03
33 min
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
Body Image, Self Esteem, and Social Media for Entrepreneurs
We had an interesting conversation recently on YouTube with a multi-7-figure earner about her insecurities about her body on video, and it made us reflect on all the entrepreneurs at all different levels we've gotten to work with who ALL have their own insecurities when it comes to showing up online. In 2023, showing up on social media (especially recording videos of ourselves) is such a HUGE part of what we do, and we all feel it. In this episode, we are reflecting about our own body image and self esteem journeys and how it shows up for us...
2023-09-26
44 min
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
Green Flags - Clients We LOVE to Work With
A couple of weeks ago, we did an episode talking about RED FLAGS we’ve started looking for after a few years of client work as service providers. This week, we wanted to flip the script and talk about our green flags that get us excited about working with certain clients. When someone doesn’t have these green flags, it’s not necessarily a deal breaker, but when we do notice them we are like, “SIGN US UP.” Check out our YouTube Channel (new videos every Wednesday!): Come meet our FRIENDS. Totally new conten...
2023-09-19
34 min
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
Catching Up & Reflecting on 2023 So Far
It might not feel like it if you listen to this podcast weekly, but we haven’t recorded in a few weeks and we needed some time for a good solid girly catch up. We wound up reflecting about how far we’ve come so far in 2023 and what we hope to accomplish in this final stretch. It’s amazing what having a built-in business bestie can offer to help you reflect on the things you may have forgotten or downplayed over the course of the year! Check out our YouTube Channel (new videos every W...
2023-09-12
37 min
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
Red Flags - How to Know if a Client is Not Right For You
For the past few weeks, we’ve gone super deep, so in this episode we decided to lighten things up a little bit and talk about red flags that indicate a client isn’t right for us. Our businesses are different, our offers are different, and our preferences are different, so we have different indicators and ways of managing those indicators. What are your client red flags? We want to know! Tell us over on IG. Check out our YouTube Channel (new videos every Wednesday!): Come meet our FRIENDS. Totally new content (not...
2023-09-05
30 min
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
Deconstruction: Unlearning, Reprogramming, and Relapse
In this final part of our 3-part deconstruction series drawing parallels between healing from religious trauma and healing from corporate trauma, we are digging deeper into the process of deconstruction and reprogramming. Sarah also mentioned a couple of resources (we only really talked about one on the actual episode), so here they are in case you want to do a little further research: The three phases of Deconstruction that we discussed on the podcast: https://rebekahdrumsta.com/blog/stages-of-deconstruction A different approach with 6 phases of Deconstruction: https://mi...
2023-08-29
29 min
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
Deconstruction: Religion, Capitalism, and More
In part 2 of our episodes about the relationship between religious cults, online marketing, and capitalism, we are starting to talk about deconstruction. What is deconstruction and what does that look like? How can we relate religious deconstruction experiences to the deconstruction of the corporate 9-5 life? We get a little in the weeds in this episode, but hang in there with us and try to keep an open mind, because we share some really personal stories, too. Check out our YouTube Channel (new videos every Wednesday!): Come meet our FRIENDS. Totally new c...
2023-08-22
37 min
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
What do Religious Cults, Corporate Culture, and Online Marketing have in Common?
Amanda has alluded to her religious trauma from her past on this podcast before, and in this episode we decided to dig in. On one hand, we can get to know her better. On another hand, you might relate to her story. And on a third hand, we can all relate: because these same practices and tactics show up in corporate life and in online marketing. This is the beginning of what turned into a three-part series, so make sure to follow the podcast so you get notified when next week’s episode drops, whe...
2023-08-15
27 min
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
Why do entrepreneurs monetize everything we love? - Entrepreneurship and Hobbies
Why don’t we have any hobbies? Answer: because we monetize everything we love. After all, in capitalist society, time is money. But also, we LOVE entrepreneurship, so our digital marketing and business development wheels are always turning. We also do this to our friends and family. “Oh, you love that? Why don’t you start a business about it?” Do you have this problem too? Check out our YouTube Channel (new videos every Wednesday!): Come meet our FRIENDS. Totally new content (not the same as the podcast episodes). https://www.yout...
2023-08-08
31 min
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
Does Sales Always Have to be Sleazy? Lessons Learned from Launching
This summer, we have both been inundated by launches - client launches, launches from people we follow, and launches in our own businesses. So, we’re sharing some of our lessons and takeaways about launching - and that leads us to the big, brave discussion about sales feeling sleazy. Manipulation, marketing to people’s deepest fears, selling from desperation and scarcity, and more. Check out our YouTube Channel (new videos every Wednesday!): Come meet our FRIENDS. Totally new content (not the same as the podcast episodes). https://www.youtube.com/@BigBr...
2023-08-01
51 min
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
Unraveling the Mystery and Excitement around Threads (and how it compares to Twitter, Instagram, and Facebook)
Admittedly, this episode will come out after Threads has been out for a few weeks, so some of the details in this episode may be a little outdated. BUT Sarah (and the world!) is captivated by Meta’s new social media platform, Threads! So in today’s episode of Big Brave Business, we are talking about this app that took the world by storm… as a (relative) surprise launch… while Sarah & Amanda were on vacation. Check out our YouTube Channel (new videos every Wednesday!): Come meet our FRIENDS. Totally new content (not the same...
2023-07-25
43 min
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
ChatGPT Part 2: How does it actually work & is AI going to replace writers and artists?
We’re back to talk about ChatGPT again. I know, I know, but hear us out: we’ve learned a LOT more about how ChatGPT actually works and why some advice out there about how to use it totally sucks. Also, there is so much chatter in the world about AI replacing writers, artists, and other creatives… we’re sounding off with our opinions about how to leverage AI as a creative instead of being afraid of it. Check out our YouTube Channel (new videos every Wednesday!): Come meet our FRIENDS. Totally new conten...
2023-07-18
25 min
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
A Day in the Life of a 6-Figure-Earning Entrepreneur (Real Talk)
Everyone is always talking about how little they work and all the mountains of money they make, so we thought it might be interesting to share a peek behind the curtains at what our days are like at this point in our businesses. Amanda is almost 2 years into business and Sarah is about 4 years into business, and this is a glimpse at what our daily lives actually look like. There’s no four-hour-work-week going on here… no get rich quick schemes. Just real life + lots of client work and our own best practices for being SUPER productive.
2023-07-11
40 min
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
Taking Time Off as an Entrepreneur
When you’re in business for yourself, you have unlimited time off… and somehow, you also have no time off at all. In this episode, we’re talking about how we make time to take time off and what it takes to prepare for it and communicate it with clients. Are you good at taking time off? What does that look like for you? (Also, follow our time off adventures over on Instagram!) Check out our YouTube Channel (new videos every Wednesday!): Come meet our FRIENDS. Totally new cont...
2023-07-03
24 min
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
Burn-Out, Exhaustion, and Solidarity for Women in Business
If you’re feeling worn down and burnt out this year, you’re not alone. Not only are we hearing that from all of our clients, but we’ve both had emotional breakdowns in the past 7 days out of sheer exhaustion. This episode is about sharing not just the happy, shiny parts of entrepreneurship, but the hard parts, too… because when this shit gets hard, you’re not alone. Check out our YouTube Channel (new videos every Wednesday!): Come meet our FRIENDS. Totally new content (not the same as the podcast episodes). http...
2023-06-27
36 min
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
The Most Common Mistakes Entrepreneurs Make
Because of the nature of what we do, we get to see so much behind the scenes of sooo many different types of businesses. We get to see the good, the bad, and the ugly! And all the emotional decisions made along the way. Entrepreneurship is hard... but we've noticed that there are definitely trends in the mistakes that ALL entrepreneurs make that make things harder than they need to be. In this episode, we are calling out the most common mistakes we see in entrepreneurship... including things we've faced ourselves. Check out our...
2023-06-20
35 min
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
Managing Stress & Overwhelm and Self-Care for Badge-Carrying Workaholics
What does stress look like for you, and how do you pursue self-care? If your idea of self-care is working, you're in good company. Plus, three things that are bringing us joy right now. Check out our YouTube Channel (new videos every Wednesday!): Come meet our FRIENDS. Totally new content (not the same as the podcast episodes). https://www.youtube.com/@BigBraveBusiness Connect with us on Instagram: www.instagram.com/bigbravebusiness Follow Sarah: www.instagram.com/sarahkheeter F...
2023-06-13
41 min
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
Unlearning Corporate Mindset and Sharing Our Corporate Trauma
It's the most fun you'll ever have rehashing your trauma! Today we are talking about unlearning the corporate mindset, which naturally led to swapping some war stories from our 9-5 days. PS: New mini-series anyone? Sharing Corporate Trauma Pt 1 coming right up........ lol Connect with us and tell us about YOUR corporate trauma. Bonus points if you give us permission to share your story on a future podcast episode. Check out our NEW YouTube Channel (new episodes every Wednesday!): Come meet our FRIENDS. Totally new content (not...
2023-06-06
40 min
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
Why We're Skeptical About Coaching and Masterminds
Have you ever invested in a life or business coach or a mastermind (or any other buzzword like that in online entrepreneurship) and been a little bit confused about what you were supposed to have gotten out of your massive 5-figure investment? Us, too. Listen, there are some great coaches out there. We work with a few of them! But in general, this whole "coaching industry" is VERY saturated with some massive red flags. We're digging in to that a little bit today. Check out our NEW YouTube Channel...
2023-05-30
47 min
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
The WORST Parts About Being an Entrepreneur - Complain with us
Amanda seems surprised any time Sarah complains or talks shit about something, but Sarah insists she's actually great at complaining, so this week we are complaining about 3 things we hate about entrepreneurship. As it turns out, this was kind of hard to do because we love entrepreneurship and we pretty much wouldn't go back to 9-5 life for anything. Check out our NEW YouTube Channel (new episodes every Wednesday!): We are excited to bring you GUESTS and NEW content that is totally separate from our podcast episodes... so you won't want to...
2023-05-23
26 min
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
The Top 3 Lessons We've Learned from Working with Clients
In today's episode, we are sharing our biggest lessons learned in life & business as a result of working with clients. Check out our NEW YouTube Channel (new episodes every Wednesday!): We are excited to bring you GUESTS and NEW content that is totally separate from our podcast episodes... so you won't want to miss it. https://www.youtube.com/@BigBraveBusiness Connect with us on Instagram: www.instagram.com/bigbravebusiness Follow Sarah: www.instagram.com/sarahkheeter Follow Amanda:
2023-05-16
33 min
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
Audit Your Social Media: Are You Showing Up as a Whole Person?
In this episode, Amanda is showing off her digital marketing expertise and helping us all do a quick audit of our social media presence. Are you showing up as a whole person? What are some of the biggest mistakes businesses are making on social media? And what are the simplest tips for leveling up your social media that you can start doing today? And, Sarah is sharing her struggles and emotional responses to Amanda's digital marketing expertise regarding her own experiences trying to show up on social media. You can probably relate to all...
2023-05-09
39 min
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
Maximizing Business Potential with AI: An Inside Look at ChatGPT
Everybody's talking about ChatGPT, so we want to put in our two cents. Amanda's excited, Sarah's skeptical, and we're both having fun exploring the different ways we and our clients can use ChatGPT. Have you used it yet? What did you think? Will you use it for your business moving forward? www.instagram.com/bigbravebusiness www.instagram.com/sarahkheeter www.instagram.com/amandanelsonreads Join Sarah at Be You Brand Live in Las Vegas Sept 25-27, 2025https://skheeter--atigbranding.thrivecart.com/be-you-brand-2025/USE CODE SARAHH F...
2023-01-31
23 min
Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter
Let's Talk Big Brave Business with Sarah Heeter and Amanda Nelson
It all started when Sarah Heeter, podcast producer, and strategic consultant wanted to add to her team. That's where Amanda Nelson, Virtual Assistant, and Digital Marketer came in. Together, they quickly became friends who noticed there wasn't space for those going at it alone in their business. Enter Big Brave Business! You could be in the middle of founding your business, haven't even started, or are a veteran of the game. No matter where you are, you have a place at BBB. This show was built on the belief that you can create absolutely anything for yourself...
2022-12-19
03 min
Troop Leader Experience: A Podcast about Girl Scouts for Troop Leaders and other Girl Scout Volunteers
Volunteer Recruitment Efforts and the Impact of Volunteering with Girl Scouts (according to GSRI)
This week Jamiel is taking the wheel and Sarah & Jamiel are exploring what the research says about the impact of volunteering as a Girl Scout troop leader... then, because Jamiel's service team are the queens of recruitment, she is sharing some of her tips for recruiting volunteers, including thinking outside the box to find non-traditional volunteers. And as always, you'll get Sarah's $1.20 about all of it, too. Because with Sarah, you never get just two cents... you get $1.20. Learn more about your ad choices. Visit megaphone.fm/adchoices
2022-04-26
49 min