Shows
The Membership IQ with Sarah SladekBeyond Stereotypes: Rethinking Generational Trends at WorkIn this thoughtful and engaging episode, Sarah Sladek sits down with Erin Mantz, founder of Gen X Girls Grow Up and VP of Marketing at Zeno Group, to explore the evolving dynamics of generational communication and workplace engagement. Erin shares insights from her recent Fortune interview about Gen Z's communication preferences and challenges stereotypes with her own professional observations.The two dive into the rising importance of connection, mental health, and mentorship in today’s workforce. They reflect on how generational differences—especially between Gen X, Millennials, and Gen Z—affect leadership, employee satisfaction, and innovation. Erin also i...2025-07-2119 minThe Membership IQ with Sarah SladekTransparency, Trust, and Trying AgainIn this episode of Membership IQ, host Sarah Sladek is joined by Susan Swart, a longtime leader in the nursing association world and founder of a niche association management company in Illinois. Together, they explore the unique challenges and opportunities facing nursing organizations today—from engaging younger generations to fostering transparent, community-driven leadership.Susan shares powerful insights on navigating rapid change, encouraging inclusivity across generational divides, and learning through failure. She emphasizes the value of transparency, experimentation, and empowering frontline professionals to shape the future. The conversation highlights a shift away from perfectionism toward purpose-driven collaboration—where list...2025-07-1720 minThe Membership IQ with Sarah SladekSimplify, Communicate, Act: A New Leadership FormulaIn this episode of Membership IQ, Sarah Sladek sits down with Tom Gehring—retired Navy officer, former CEO, and founder of a health leadership academy—to unpack the essentials of strategic leadership in chaotic times. With wit and wisdom, Tom outlines the four major barriers leaders face today: time scarcity, lack of actionable follow-through, excessive non-value-added tasks, and what he calls “the branching problem” of modern complexity.From submarine life to managing physicians, Tom shares stories and strategies that highlight the importance of simplifying decisions, mentoring the next generation, and leading with integrity. His practical leadership compass—seven role...2025-07-1533 minThe Membership IQ with Sarah SladekModernizing Member ModelsIn this episode of Membership IQ, host Sarah Sladek talks with Curtis Nunley, a leader at the American Society of Civil Engineers (ASCE), about navigating and leading through transformational change. Curtis shares insights into ASCE’s recent decision to consolidate its multiple membership grades—combining full, associate, and affiliate categories into one unified level. This change aims to make ASCE more inclusive and reflective of the full spectrum of professionals contributing to civil engineering, including technicians, non-licensed practitioners, and those with varying educational backgrounds.Curtis explains the cultural and strategic factors behind the decision, including its potential to e...2025-05-1924 minThe Membership IQ with Sarah SladekThe Construction of Culture & ChangeIn this episode of Membership IQ, host Sarah Sladek sits down with Christy Beatty, Vice President of Chapter Services and Member Engagement at the Associated General Contractors (AGC). Christy discusses the pressing challenges facing the construction industry—chiefly workforce shortages and generational shifts—and how AGC is adapting to meet member needs in a rapidly changing environment. She emphasizes the growing importance of workplace culture, onboarding, and retention strategies to attract and keep younger generations like Gen Z. The conversation also explores AGC’s digital transformation and embrace of virtual engagement, the shift from traditional member services to becoming a prob...2025-05-0629 minThe Membership IQ with Sarah SladekModernizing Member StrategyIn this episode of Membership IQ, host Sarah Sladek welcomes Kate Solomon, MPS, Senior Manager, B2C Customer Segment, and ASME. Kate shares her journey from being new to the association world to now leading innovative membership strategies. The conversation highlights her early career experiences, involvement in tweet chats that helped her connect with the community, and how Sarah’s books influenced her professional growth.Kate discusses the evolution of membership engagement, the value of personalization, and why associations need to adapt their approach to attract and retain younger generations. They also explore what’s chang...2025-04-2132 minThe Membership IQ with Sarah SladekChambers ReimaginedIn this episode of Membership IQ, host Sarah Sladek welcomes Todd Letts, CCE, President of Todd Letts Consulting. Together, they explore the evolving role of chambers of commerce and how Todd has led his organization to become a leading voice in economic development and community engagement. Todd shares insights on strategic partnerships, policy advocacy, and how his chamber has embraced innovation and inclusivity to better serve its diverse business community. From influencing infrastructure projects to championing small business needs, this conversation offers a dynamic look at what it takes to lead a future-focused chamber.2025-04-0724 minThe Membership IQ with Sarah SladekBuilding Better TeamsIn this episode of Membership IQ, host Sarah Sladek welcomes Cassandra Price, a leader in generational collaboration and an advocate for workplace transformation. Cassandra shares her experience founding the Canadian chapter of the Multi-Generational Employee Resource Group Exchange (MERGE) at Bayer, which fosters collaboration across generations. She discusses Bayer’s shift to Dynamic Shared Ownership (DSO)—a groundbreaking leadership model that decentralizes decision-making and fosters innovation at all levels. Cassandra explains how DSO empowers employees, builds community, and helps organizations adapt to the ever-changing business landscape. The conversation also explores generational trends, workplace microaggressions, and the i...2025-03-1721 minThe Membership IQ with Sarah SladekFuture Forward LeadershipIn this episode of Membership IQ, host Sarah Sladek welcomes April Ellison, founder of the Lights On Collective. April shares her journey from a long-standing career in membership at the American Dental Association to launching her consulting and coaching firm, focused on helping individuals and organizations realize their full potential. Their conversation explores the challenges organizations face today, including capacity constraints, the lingering effects of the pandemic, and the need for anticipatory leadership. They also discuss generational shifts, particularly the evolving communication and collaboration styles of younger generations, and how leaders can foster inclusive and forward-thinking communities. A...2025-03-1026 minThe Membership IQ with Sarah SladekLeading Through Change: Adapting in Uncertain TimesIn this episode of Membership IQ, host Sarah Sladek interviews Heather Whyte, MBA, CDMP, APR founder and CEO of Why Communicate, a communications consultancy specializing in helping associations refine their value propositions. Heather discusses the challenges associations face in navigating a rapidly changing landscape, from economic uncertainty to shifting member expectations. She emphasizes the importance of understanding why associations exist, how they can adapt to member needs, and the crucial role of embracing innovation and member-centric strategies. Tune in for practical insights on overcoming the "poly-crisis" and leading associations into a resilient future.2025-02-0324 minThe Membership IQ with Sarah SladekThe Blueprint for Thriving CommunitiesJoin Sarah Sladek on Membership IQ as she dives into the skill of cultivating and sustaining dynamic membership communities. In this episode, Sarah chats with Deborah Curry, CPA, CGMA, an accomplished association executive and Advisory Board Member of XYZ University, about navigating change, fostering intergenerational connections, and overcoming challenges like toxicity in organizations. Discover actionable strategies for leading through transitions, cultivating a vibrant organizational culture, and engaging younger generations. Whether you're a seasoned leader or new to association management, this episode is packed with insights to help you create a dynamic, resilient membership community. Tune in and get smart...2025-01-2723 minThe Membership IQ with Sarah SladekThriving Together: Building Membership CommunitiesIn this episode of Membership IQ, host Sarah Sladek is joined by Abby Perdue, Membership Director at the National Farmers Union, to explore innovative strategies for building and sustaining thriving membership communities. Abby shares insights on addressing generational challenges, fostering mental health awareness, and adapting to change within grassroots organizations. With over 120 years of history, the National Farmers Union is a testament to resilience and evolution, emphasizing the importance of education, community building, and empowering members. Tune in for actionable tips to navigate change and strengthen connections in any membership-driven organization.2025-01-1320 min
Better By AssociationA Shift in Member Engagement: A Conversation with Sarah SladekIn this episode, hosts Steven Stout, FASAE, CAE, and Katy Markert are joined by Sarah Sladek, founder and CEO of XYZ University, renowned author, and keynote speaker at this year's New Ideas Conference. Sarah dives into the evolving landscape of member engagement, emphasizing the need for associations to adapt to shifting demographics. She discusses the emotional connection members have with organizations and the critical focus on retention over recruitment. Sarah also highlights the importance of aligning organizational values with members and maintaining a member-first approach to drive meaningful change. This episode was recorded live at TSAE’s New Ideas Co...2024-09-2633 minThe Membership IQ with Sarah SladekAI Won’t Save Your Association! | The REAL Fix for Membership GrowthIn this episode of Membership IQ, tune in to learn why Sarah Sladek thinks “band-aids” like Artificial Intelligence aren't the key to membership growth. 2024-08-1308 minThe Membership IQ with Sarah SladekCheers to Commitment! | Avoiding 'Hold My Beer' LeadershipIn this episode of the Membership IQ, tune in to hear Sarah Sladek explain how cultivating a lackadaisical "Hold my beer" attitude within organizational leadership is dangerous. And why organizations should hold different expectations of their board, staff, and volunteers. 2024-08-1209 minThe Membership IQ with Sarah SladekCrisis Happens! | How to be an Umbrella for your MembersThis episode of the Membership IQ, Sarah details her own personal and professional experience with “crisis mode”. She also shares how leveraging stakeholders can be the key to making it through the storm.2024-08-0811 minThe Membership IQ with Sarah SladekI Was Invited To The White House! | Why Invitations WorkWelcome back! In this episode, Sarah shares her story of receiving an exclusive invitation to attend the Inaugural White House Business Leaders Summit! She had the opportunity to meet with senior Presidential advisors to discuss current issues businesses - especially small businesses, are facing today. Sarah has observed that after COVID-19, the exclusive invitation has been largely phased out and replaced by digital meetings. Learn how research highlights the importance of the invitation and how it can create unique value for your organization. After all, there is nothing more amazing than getting an exclusive invitation!2024-07-1015 minThe Membership IQ with Sarah SladekThe Greater Good in MembershipJoin Sarah Sladek on this lively episode of The Membership IQ! Discover the emotional side of member engagement as Sarah shares her story of splurging on fabulous tortoise earrings and the buyer’s remorse that turned into a feel-good moment supporting a community cause. Learn how to elevate your association's marketing by highlighting the greater good your members contribute to. Packed with practical tips and engaging insights, this episode will inspire you to transform your approach to membership engagement and leave your members feeling proud and connected. Don't miss out on this fun and insightful conversation!2024-06-1909 min
Experience Leadership - The Small Business PodcastEngaging the Disengaged: Unlocking Millennial & Gen Z Potential with Sarah SladekMillennials & Gen Z Unplugged: Why Your Younger Generation Are Actually Quiet Quitting
with Sarah Sladek
Business leaders and managers today face the daunting challenge of engaging younger generations in the workplace. Millennials and Gen Z exhibit unique work preferences and values, leading to higher turnover rates and a phenomenon known as "quiet quitting" when their expectations are not met. Addressing these engagement issues is critical for fostering a vibrant, innovative, and sustainable workplace culture.
🛎 In this episode, engagement expert Sarah Sladek delves into the intricacies of engaging Millennials and Gen Z in the workplace. Sarah shares strategies to...2024-06-1753 minThe Membership IQ with Sarah SladekWhy Membership Declines and How to Bring Them BackWelcome back to The Membership IQ Podcast! Get ready for an eye-opening episode where Sarah Sladek dives into the world of membership. Today, things look a bit different—Sarah’s got her shirt and earrings on backwards, all to emphasize a critical point. Introducing her new book, The Member Shift: Why Members Leave and the Strategy to Bring Them Back, Sarah shares why it’s crucial to rethink how we approach membership. Reflecting on the trends since 1994, Sarah discusses the decline in association membership and the urgent need for change. Tune in to discover strate...2024-06-0510 min
Chamber Chat PodcastEngaging the Younger Generation with Sarah SladekSarah Sladek shares the how and why for chambers to be interested in engaging with the younger generations. Full show notes are at: chamberchatpodcast.com/episode275 Please support this podcast by supporting our sponsors. Community Matters, Inc. chamberchatpodcast.com/podcast App My Community appmycommunity.com/chamberchat Chamber Nation chambernation.com Swypit chamberchatpodcast.com/cc Izzy West, LLC theizzywest.com 2024-04-3046 min
LeadHERShip Bytes™Episode 07: The Future of Leadership - Sarah Sladek on the Multigenerational WorkforceSarah Sladek, founder and CEO of XYZ University, discusses generational research and the challenges and opportunities of multiple generations in the workforce. She shares her leadership journey and the reasons
for starting her own business. Sarah emphasizes the importance of curiosity, self-awareness, and networking for aspiring leaders, particularly women. In this conversation, Sarah also discusses the importance of building relationships, staying visible, and finding one's niche. She highlights the challenges organizations face in engaging early career professionals and offers
advice on how to address this issue. Sarah emphasizes the need for organizations to adapt to the talent economy and...2024-03-2354 min
You Should Hear ThisWhy Members Leave and Strategies Proven to Bring Them Back | Sarah Sladek (Episode 41)Membership organizations are reporting higher levels of disengagement and decline than ever before. That’s a fact. It’s also a fact no one really knows how to solve the problem. If they did, the decline would have reversed long ago. Think about it. Membership is not a recognized subject of expertise. There are no degrees, defined requirements, career paths, or educational tracks. Membership organizations employ millions and generate billions in revenue, and not a single person has been certifiably or definitively trained in the subject of membership. This means the strategies essential to member engagement and growth...2024-03-1336 min
Association StrongThe Power Behind MemberSHIFTIn this episode, Tom and Dave interview Sarah Sladek, CEO of Sarah Sladek and Company to talk about her new best selling book MemberSHIFT. Sarah unpacks an array of trends, data and best practices on member value, recruitment and engagement.
2023-11-2135 min
Association TransformationThe generation shift in membershipSend us a text“We’ve had hierarchies since caveman days when we deferred to the elders.” On this episode of Association Transformation, global generational strategist Sarah Sladek reminds Andrew and Elisa that times have definitely changed. Boards can no longer write-off younger members or next-gen prospects as “high-maintenance, non-joiners, lazy, or entitled.” Following the release of her latest book, Sladek reiterates that “...young people are your only succession plan!” Check out this nonprofit nerdfest all about association ageism, opportunities for sincere engagement, and the generation shift in membership, and be sure to get your copy of MemberShift: W...2023-09-1831 min
VSAE ConneXionsConnecting with Sarah SladekIn this episode, we talk to Sarah Sladek, a 20-year industry veteran who has dedicated her career to studying and researching the membership and engagement shift. Join us for a conversation about major differences in the generations that make up associations, why her generational research is so important, competition in the association space, and innovative approaches for increasing member retention and loyalty.
Show notes
For more than 20 years, Sarah Sladek has dedicated her career to studying and researching the membership and engagement shift. She uses this wisdom to help membership professionals, leaders, teams, and organizations...2023-09-1328 minVSAE ConneXionsConnecting with Sarah SladekIn this episode, we talk to Sarah Sladek, a 20-year industry veteran who has dedicated her career to studying and researching the membership and engagement shift. Join us for a conversation about major differences in the generations that make up associations, why her generational research is so important, competition in the association space, and innovative approaches for increasing member retention and loyalty.
Show notes
For more than 20 years, Sarah Sladek has dedicated her career to studying and researching the membership and engagement shift. She uses this wisdom to help membership professionals, leaders, teams, and organizations...2023-09-1328 minThe Membership IQ with Sarah SladekUnlocking Membership Engagement - It’s NOT a Product (Season 2 Episode 11)Join host Sarah Sladek on a journey to unlock membership engagement and understand the profound difference between treating memberships like mere products and recognizing them as emotional commitments. Through candid discussions and expert insights, we explore how membership isn't just a transaction but an opportunity to foster deep connections, a sense of belonging, and true ownership. Discover the power of emotional engagement and revolutionize your approach to membership, ensuring lasting retention and growth. Tune in to 'Unlocking Membership Engagement - It’s NOT a Product' and embark on a transformative membership journey like never before.2023-09-0708 min
The Member Lounge Podcast: Unlocking Association SuccessFuture-proof Your Association Now: engage young membersIn a world where innovation thrives on fresh perspectives, we're diving headfirst into the realm of young professionals and their paramount role in driving association growth. Listen to our live podcast as we’re unveiling the master plan for associations to flourish with member engagement and generational shift expert Sarah L. Sladek!Special acknowledgement to our guests for providing powerful insights
into member engagement.
Follow our podcast for more free educational content.
Visit memberlounge.app to learn more about us.2023-08-251h 17The Membership IQ with Sarah SladekRecession-Proof Membership: The 80% Difference (Season 2 Episode 10)In this episode of Membership IQ, join host Sarah Sladek as she delves into the crucial topic of thriving through recessions within membership organizations. With her wealth of experience in working with associations, Sarah sheds light on the often overlooked 80% principle – a strategy that could make all the difference during economic downturns. She emphasizes the significance of focusing 80% of resources, time, and energy exclusively on members, fostering a strong membership culture and experience. By prioritizing members' needs and continuously providing value, associations can weather the storm of recessions and even see an increase in membership during crisis periods. Sarah's in...2023-08-0108 minThe Membership IQ with Sarah SladekFailure... *Soooo* Delicious!: Embracing Innovation in Associations (Season 2 Episode 9)Welcome to "Failure... *Soooo* Delicious!: Embracing Innovation in Associations," the Membership IQ podcast hosted by Sarah Sladek. In this unscripted and authentic show, Sarah explores the power of failure and how it can drive innovation and growth within associations. Join her as she shares personal anecdotes, including a personal conversation with an association CEO, and discusses the benefits of taking risks and stepping outside of your comfort zone. Get ready to mix up a steaming hot bowl of failure and uncover the hidden opportunities it holds. Bon appetit!2023-07-1706 minThe Membership IQ with Sarah SladekBreaking Barriers: The Path to Inclusive Associations (Season 2 Episode 8)Join Sarah Sladek, recently recognized as a Woman Who Advances Associations, as she delves deep into the challenges of discrimination, from gender to age, and explores the progress made so far. From outdated bylaws to personal experiences, she uncovers the need for true cultural change within associations and go beyond token recognition. It's time to embrace diversity, equity, and inclusion in every aspect and at every level of your organization. Tune in to gain insights, challenge norms, and embark on the transformative journey toward a truly inclusive society.2023-07-0609 min
Talk ExchangeEpisode 17 - Membership and Generational DifferencesQuestions or comments about the show? Click here!Ever wondered how generational differences play a role in membership? This is your chance to learn! Today we have Sarah Sladek, a generational expert and thought leader to discuss this important topic with Tracey and Kristie. Sarah's information is below if you want to learn more. Enjoy the show.As always, if you want to enjoy today's episode visually, click the link below. https://youtu.be/8XicY1--d84Sarah's Website:https://www.sarahsladek.com/LinkedIn:https://www.linkedin.com/in/sarah...2023-06-2829 minThe Membership IQ with Sarah SladekGlobal Challenges, Shared Solutions (Season 2 Episode 7)Join host Sarah Sladek on an insightful journey as she explores the impact of globalization and technology on membership associations on this episode of the Membership IQ podcast. Discover how associations worldwide are facing similar challenges, from engaging younger generations to addressing the workforce crisis. Through compelling anecdotes about her experiences in Holland and the lessons learned from the beloved Stroopwafel, Sarah emphasizes the need for associations to adapt and modernize in a rapidly changing marketplace. Gain valuable insights and actionable strategies to meet the expectations of members in an interconnected world. It's time to step up, break free...2023-06-0510 minThe Membership IQ with Sarah SladekGhosts and Legends (Season 2 Episode 6)Join Sarah Sladek on the Membership IQ podcast, where you'll learn how to improve your membership game. From overcoming fears and obstacles (such as Sarah's first time snorkeling) to achieving success, she shares her expertise and insights to help associations and organizations reach their full potential. Tune in to hear about the Ghosts and Legends exercise, best practices, and inspiring stories of membership triumph. 2023-05-1008 minThe Membership IQ with Sarah SladekPins and Ribbons and Certificates, Oh My!: Creating a Culture of Recognition (Season 2 Episode 5)In this episode, Sarah talks about how membership has evolved over the years and how recognition plays a crucial role in it. She shares her own experience of receiving a pin for her 10th anniversary of membership, which made her think about the lack of outreach by the association towards its members. Tune in to learn more about the importance of recognition and how it can impact membership! #MembershipIQ #Recognition #MembershipEvolution2023-04-2414 minThe Membership IQ with Sarah SladekEmbrace Change, or Be Left Behind (Season 2 Episode 4)We are in an era of disruption. Our models, hierarchies, and practices are being called into question because there is a call for change. Our world is becoming more individualized, more diverse. In this week’s episode of the MIQ, I’m sharing best practices for how your organization can embrace change in this fluid environment.Visit us at sarahsladek.com2023-04-0413 minThe Membership IQ with Sarah SladekGen X Marks the Spot! (Season 2 Episode 3)In my work as a researcher and consultant, I’ve found that nearly all associations have struggled to attract Gen-Xers. To understand why we need to look at how this generation came of age and what they value most. In this week’s episode of the MIQ, I’m sharing three ways to start engaging this generation and the important role they play in your organization’s future. Visit us at sarahsladek.com2023-03-2112 minThe Membership IQ with Sarah SladekForecasting for the Future: How to Prepare for (and Embrace!) Change (Season 2 Episode 2)How do you approach change? With acceptance - or something quite the opposite?In this episode of the Membership IQ podcast, Sarah Sladek uses the weather as a metaphor for the many unexpected, uncontrollable changes that occur in our lives. She reminds her audience that resistance to change is not only futile but creating a culture of resistance also creates many problems within the organization. To optimize your association’s forecast, it’s time to accept change!Visit us at sarahsladek.com2023-03-0608 min
Rise and StrideEp. 13: Community of OneWith the face of the workplace changing—literally and figuratively—how can leaders and organizations ensure everyone is engaged and pulling in the same direction? Listen as Sarah Sladek, CEO and chief strategist of XYZ University, offers insights and strategies about talent recruitment and retention, leadership development and what each generation can learn from each other.More resources: Join us Aug. 1 at the CalCPA Members Club Summit, where Neil will be sharing more of his insights as keynote speaker. AI is Rewriting the Rules of Accounting 2023-03-0631 minYou Should Hear ThisGeneration Z - Who They Are, What They Want Pt. 2 | Sarah Sladek (Episode 25)Culture is constantly shifting. There are several factors that can impact our culture, but one of the biggest is the arrival of new generations. These new generations bring new ideas, desires, wants, life goals and overall expectations of how they approach and view work and the outside groups they engage with. Millennials for a long time have been the group we talk about, but there’s a new generation already here you may not have been talking about yet, Gen Z. Are we ready for them? If you haven’t already been talking about them, the answer is pr...2023-02-0721 minThe Membership IQ with Sarah SladekMessaging That Matters to Your Members (Season 2 Episode 1)Messaging matters! In this week’s episode of the Membership IQ, Sarah Sladek explains how some associations are giving members and prospective members the wrong impression. Drawing upon her work as a former journalist and member strategist, she shares examples of messaging and marketing tactics that tend to backfire - and which ones work effectively! Sladek reminds her audience of association leaders they are always on stage, representing the association's membership and brand. Visit us at sarahsladek.com2023-02-0612 minYou Should Hear ThisGeneration Z - Who They Are, What They Want Pt.1 | Sarah Sladek (Episode 24)Culture is constantly shifting. There are several factors that can impact our culture, but one of the biggest is the arrival of new generations. These new generations bring new ideas, desires, wants, life goals and overall expectations of how they approach and view work and the outside groups they engage with. Millennials for a long time have been the group we talk about, but there’s a new generation already here you may not have been talking about yet, Gen Z. Are we ready for them? If you haven’t already been talking about them, the answer is pr...2023-01-2429 minThe Membership IQ with Sarah SladekNew, Now, Next: A Successful Strategy for Membership Growth (Season 1 Episode 27)As the expression goes, “hindsight is 2020.” We’ve learned a lot in the past few years about how to pivot, but has it informed what your association is doing to plan ahead? In this week’s episode of the Membership IQ, I share a valuable exercise that has helped countless organization leaders improve their overall vision. You’ll learn how, with a few simple steps, you can be better prepared for what lies ahead and be the go-to resource for your members. Visit us at sarahsladek.com2022-10-0710 minThe Membership IQ with Sarah SladekModernizing Your Mentality: Advocacy and Superheroes (Season 1 Episode 26)As an association leader, advocating for your organization is one of your top priorities. What many associations don’t realize is that advocacy as we once knew it may not be as effective anymore. Young people today are approaching problems as social entrepreneurs, building a following through grassroots activism, social media, and online platforms. Not all heroes wear capes, and your NextGen members are truly the unsung heroes of your operation. As such, they should play an integral role in your advocacy efforts - listen in to this week’s episode to learn how you can leverage their superpowers!2022-09-1311 minThe Membership IQ with Sarah SladekElevate and Appreciate: Creating the Perfect Membership Experience (Season 1 Episode 25)Many association leaders don’t realize it, but being mindful of your members’ experiences is the secret to growing your community. This week, I’m sharing five key ways that your association can curate a unique, memorable membership experience that will make your organization stand out in the marketplace, attracting members that will continually reinvest in all you have to offer.Visit us at sarahsladek.com2022-08-2209 minThe Membership IQ with Sarah SladekAcing Your Association’s Succession Plan (Season 1 Episode 24)As an association leader, member satisfaction is one of your top priorities. Oftentimes, new ideas can clash with established traditions, leaving your membership base at odds with one another. In this week’s episode, I am sharing how you can solve disparities between your more seasoned members and NextGen populations by creating a solid succession plan and looking at membership data trends. The ball is in your court: are you ready to ace the game of membership?Visit us at sarahsladek.com2022-08-0814 minThe Membership IQ with Sarah SladekStrategies for Shifts: How Your Association Can Tackle Change (Season 1 Episode 23)Let’s face it - change can be scary! Sometimes, we can’t predict change (hello, pandemic!) and your association needs to be prepared with the right approach. In this week’s episode, I’m discussing how to leverage change, using it as an opportunity to help your organization evolve. You’ll learn how the right mindset and a little bit of strategizing can help your association effectively address change, embrace it, and attract new members in the process!Visit us at sarahsladek.com2022-06-2412 minThe Membership IQ with Sarah SladekSteering Your Association Towards A Successful Future (Season 1 Episode 22)As an association leader, you’ve likely discovered that the road to success will have some bumps along the way. Your final destination? Growing your membership community and providing a robust experience for your members! In this week’s episode, I am discussing the three roadblocks that organizations commonly encounter that can take you down a path toward disengagement and membership decline. I am also going to share how you can navigate past these barriers with caution to create a powerful and lasting legacy for your association’s future. Visit us at sarahsladek.com2022-06-1311 minThe Membership IQ with Sarah SladekCultivate Community For Your Members (Season 1 Episode 21)We are celebrating twenty years of business this month! Over the past two decades, I’ve discovered what makes membership organizations thrive - and struggle to survive. In this week’s episode, I discuss how you can effectively combat membership decline by cultivating a sense of community amongst your members. “Equity,” “diversity,” and “inclusion” have become buzzwords in the association world, but belonging is an important fourth that often gets overlooked. I’ve got the tips and tricks to inspire your members, leaving them feeling engaged, welcomed, and valued in your membership community. Visit us at sarahsladek.com2022-05-3113 minThe Membership IQ with Sarah SladekStrengthen Your Membership Momentum (Season 1 Episode 20)Negativity can drain the energy from almost any environment, and your association is no exception! As a leader, the attitude you model is reflected in your organization. In this week’s episode, we discuss the role positivity plays in making your association more attractive to prospective members. If it’s time to build momentum within your organization, I’ve got the tools to get you started. Visit us at sarahsladek.com2022-05-1607 minThe Membership IQ with Sarah SladekOld MacDonald Had a Farm…E-I-E-I-O….U? (Season 1 Episode 19)From a young age, we’ve had nursery rhymes memorized that we pass down to younger generations. As the leader of an organization, I want you to commit this acronym to memory: EIOU! I developed this initialism to help associations attract, retain, and engage their members. In this week’s episode of the Membership IQ, we discuss how the EIOU tool can support your organization’s efforts to drive meaningful change and bolster your member-focused mission. Visit us at sarahsladek.com2022-05-0912 minThe Membership IQ with Sarah SladekNextGen: Ready Or Not, Here They Come! (Season 1 Episode 18)Millennials (also known as Generation Y) are the largest and most-researched generation in history…as well as the most criticized. Unfortunately, research shows that age discrimination is alive and well in the workplace and membership organizations. Many fail to realize that Millennials (and eventually Gen Z!) are the lifeblood of your organization that will carry it into the future. This week’s episode discusses how your association can make room at the table for NextGen members and create a community where inclusion and belonging are the status quo. Visit us at sarahsladek.com2022-05-0214 minThe Membership IQ with Sarah SladekIt’s Time for Your Association to Leave the Past…in the Past! (Season 1 Episode 17)To stay on a forward trajectory, you’ve got to look ahead! The past can teach us valuable lessons, but with dated membership approaches, you risk becoming irrelevant to current and prospective members. To keep your member base engaged (and your organization growing!), your association needs to stay ahead of the curve and on top of the latest industry trends. It’s time to modernize by leaving the past behind and shifting your focus towards what’s on the horizon!Visit us at sarahsladek.com2022-04-2508 minThe Membership IQ with Sarah SladekHelping Your Hive Thrive (Season 1 Episode 16)Is your association sharing the latest buzz with your members? Just like every bee has a role in the hive, you and your members play an important part in your association's overall operations, which includes sharing all of the incredible achievements taking place! Oftentimes, associations choose to help their communities behind the scenes, avoiding “unnecessary” recognition or attention. It’s time to abandon this mindset and take on a new approach that will garner buzz and momentum while attracting new members to your hive. Visit us at sarahsladek.com2022-04-1808 minThe Membership IQ with Sarah SladekIs Your Board in a Downtrend? Bend! (Season 1 Episode 15)Your organization might find itself with little flexibility when it comes to leadership, members, and initiatives. It’s time for leadership to bend their approach and start stretching! In this week’s episode, we look at how a carefully curated board of directors can boost productivity and profitability, resulting in a more engaged (and involved!) membership. Tune in!Visit us at sarahsladek.com2022-04-1111 minThe Membership IQ with Sarah SladekDialing Into Your Member-Centric Mission (Season 1 Episode 14)Every week, it seems as though a newer, faster phone comes onto the market, with the promise of exclusive features and access to more information. You may not realize it, but this tiny piece of technology and your association share more in common than you may think. In this week’s episode of the Membership IQ, we dial into your membership mission and look at how a future-focused, member-centric model can lead to a more engaged membership community, keeping your association one step ahead of the rest. Visit us at sarahsladek.com2022-03-2909 minThe Membership IQ with Sarah SladekThe Membership Tricks That Work Like Magic (Season 1 Episode 13)What drives people to join organizations? You may think it’s the perks you offer or the networking and programming opportunities you provide, but don’t be fooled by those illusions! Rather, members will join your organization because they genuinely believe you’ve got the magic to solve their problems. To be effective in today’s rapidly changing world, you need to understand the way to your member’s hearts. This week’s episode of the Membership IQ explores the relationship between workforce and membership decline and how you can remedy it - no magic tricks necessary!Visit us at...2022-03-2214 minThe Membership IQ with Sarah SladekConvincing NextGen Members to Binge on Your Organization (Season 1 Episode 12)There exists a widespread misconception that “young people don’t join” membership organizations. Perhaps your association has struggled with a similar mindset. I’m here to debunk this “membership myth” and share with you the ways in which you can recruit (and retain!) young members. Tune in to this week’s episode of the Membership IQ, as we discuss how the cycle of engagement has evolved for young people over the last century and its lasting impact on membership organizations. I provide three key strategies that will transform how you attract and engage NextGen members, making that “membership myth” a thing of the pas...2022-03-1512 minThe Membership IQ with Sarah SladekTake A Chance On Your Members! (Season 1 Episode 11)An organization is as good as its value proposition. What kind of value are you offering your members? Do they leave the table feeling like they have been dealt a good hand? It’s time organizations assess the changes that need to be made and strategize to turn the odds in their - and their members - favor. Tune in to this week’s episode as we discuss how your organization can make your members feel like a valuable part of the deal!Visit us at sarahsladek.com2022-03-0207 minThe Membership IQ with Sarah SladekA Recipe For Great Culture (Season 1 Episode 10)A great recipe is one that uses quality ingredients, made with special care and attention, and loved by all who try it. The culture within your organization isn’t much different from that amazing dish that draws everyone to the table. What many associations don’t realize is that a great strategic plan is no match for negative culture, hence the saying “culture eats strategy for breakfast.” In this week’s episode, we take a look at how the right combination of ingredients can foster truly great culture within your association, leaving your members energized and craving more of what your...2022-02-1207 minThe Membership IQ with Sarah SladekHats Off to a Member-Focused Mission! (Season 1 Episode 9)Studies show that 80% of your organizational work should be mission-critical and member-centric, but that is usually not the case for most associations. Executives tend to wear too many hats that leave them distracted and losing sight of their mission. How are you spending your time as a leader and is it truly dedicated to your member-centric mission? In this week’s episode, we will help you determine whether your focus is directed in the right places and how you can keep your eye on the ball and better serve your members!Visit us at sarahsladek.com2022-02-0708 minThe Membership IQ with Sarah SladekTarget Your Market (Season 1 Episode 8)We’ve all been there - trying to be everything to everyone. Organizations find themselves in this same position by trying to accommodate too broad of an audience. In this week’s episode, we explore your “target market,” a concept rooted in quality rather than quantity. You will learn how to add value to your organization and attract new members that will continue to steer your association towards a successful future!Visit us at sarahsladek.com2022-01-3108 minThe Membership IQ with Sarah SladekYour Next Mission: A Value Proposition! (Season 1 Episode 7)To determine whether your association is genuinely evolving with the times, you may want to consider what would happen if your organization didn’t exist. In this week’s episode, we will explore your association’s “value proposition,” and consider what valuable services would be missing from your community, industry - and the world - if your association had to shutter its doors. You will learn how to leverage your value proposition to create must-have value, attract new members, and give them what they truly need to succeed in today’s rapidly changing marketplace.Visit us at sarahsladek.2022-01-2410 minThe Membership IQ with Sarah SladekYour Niche Is Your Pitch (Season 1 Episode 6)In this episode, we explore the notion of finding your niche - and how it can positively impact your membership growth potential. Most of us can relate to the practice of trying to tackle too many things at once - and therefore accomplishing nothing at all! If your organization is trying to be everything to everyone, it's hard to focus on that ONE thing you do better than everyone else. We live in a time when meaningful interactions and experiences matter - and people are joining organizations that provide those very services. Let’s count your organization among those wh...2022-01-1006 min
Independent GrooveIndependent Groove #163 - January 2022
Independent Groove is a monthly radio show & PodCast featuring the best in new, independent funk, soul, hip-hop, reggae, ghetto funk, house, electronica and drum n bass!
This month's Album of the week is First Word Records - Two Syllables Vol. 18, which you can download for FREE from here: https://firstwordrecords.bandcamp.com/album/two-syllables-volume-eighteen
The show is broadcast live on Cutters Choice Radio (https://www.cutterschoiceradio.com or https://mixlr.com/cutterschoiceradio), Join me every 2nd Saturday of the month 2pm - 4pm UK time.
Please share the link, and follow me on PodBean, iTunes and...2022-01-082h 09The Membership IQ with Sarah SladekWhen It’s Time to Grow, Change What You Know (Season 1 Episode 5)Research shows that, to some degree, change instills fear in all of us. Change, however, is integral to an association’s survival. For many membership organizations, the notion of change is disruptive…and scary! Let’s face it - altering the habits, patterns, and behaviors we are conditioned to can be uncomfortable, but it can also yield incredible rewards. In many instances, change can lead to long-term benefits, including membership growth and stronger engagement.In this episode, we explore the benefits of accepting change, how sticking to the same routines can be detrimental to your organization, and how yo...2021-12-2810 minThe Membership IQ with Sarah SladekA Prescription For Your Mission (Season 1 Episode 4)Is your association membership genuinely healthy? It may be time for a check-up, and this week, we are here to help assess your organization’s overall wellness. It’s time to take a look at your membership succession plan and how it will impact the long-term health of your organization. In today’s rapidly changing world, we know that every generation has something to learn and something to teach. If your association isn't tapping into prospective young members, it could be missing out on a community that’s ready to share new ideas, and keep your association alive and...2021-12-2107 minThe Membership IQ with Sarah SladekTo Make Gains, You Must Entertain! (Season 1 Episode 3)Today’s generation creates and consumes more information than any of its predecessors. Demand is on your association to provide more content and yes…entertainment! Membership is no longer a spectator sport, so what are you doing to engage your member base? In this week’s episode, we’ll learn more about how to adapt to the shifting expectations of a younger audience and how you can stay relevant today for a stronger tomorrow. Don’t forget your popcorn! 2021-12-1306 minThe Membership IQ with Sarah Sladek"Membership is Life" (Season 1 Episode 2)We kick off the first season of The Membership IQ podcast by getting into the Membership is Life mindset! In this episode, I give some backstory behind my passion for multigeneration membership practices. I began to see the challenges associations face due to an apathy towards membership and the belief that members will always continue to grow. Let’s face it, as membership professionals, we don't have a lot of guidance on what it takes to engage and retain the next generation of members. In this podcast, I give you actionable strategies based on my experiences over the last de...2021-11-1508 minThe Membership IQ with Sarah SladekLeadership and Association History (Season 1 Episode 1)In the last thirty years, "the business of membership" has shifted dramatically. Associations of yesteryear are unrecognizable compared to the ones we have today, and people are no longer joining simply because it’s “the right thing to do”. With membership rates on the decline around the globe, we can no longer ignore how times have changed. Associations are under constant pressure to deliver ROI for their members in new and innovative ways -- yet, many associations are not set up to keep up with this pace of change.In this episode, we'll tackle how clinging to tradit...2021-11-1007 min
The Why We Work PodcastEnter Gen Z: A Conversation with XYZ University CEO Sarah SladekAnthony is joined by Sarah Sladek; author, speaker, generational expert, and CEO of XYZ University. They talk Gen Z's entrance to the workforce, what has shaped different generations, and how generations can collaborate into today's workplace. They also talk about Sarah's work at XYZ University and Save the Associations. To learn more about Sarah and her work, visit xyzuniversity.com or sarahsladek.com.
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Lets Go To Work with Dean & DerekBridging The Gap to the Next Generation with Sarah SladekThe CEO of XYZ University opens the door for us to take a look at the next generations POV of the ever-changing work field. There is a stigma that these generations are starting to break and Sarah knows how to connect the world of business to their futures.2019-08-0740 min
Successful Associations TodaySarah Sladek - Want to Increase Membership by 200%?62% of associations are experiencing flat or declining membership according to Sarah Sladek, CEO of XYZ University and author of Knowing Y: Engage the Next Generation Now. That’s a scary statistic! Are you going to let this happen to your organization or are you rolling up your sleeves and working to prevent it? In this interview, Sarah shares how the Marine Retailers Association of the Americas not only reversed a declining membership but increased it by 200%! The irony is that focusing on young professionals re-energized the entire organization. © 2019 Mary Byers Find out more at...2019-05-2912 min
The Market That Moves AmericaA Generational Approach to Talent PlanningSarah Sladek is a best-selling author and CEO of XYZ University. An expert in how to drive stronger engagement with younger generations, Sladek joins Executive Director Thomas A. Stewart to talk about the difference age makes (or doesn't make) in today's workplace. 2018-06-2123 min
Dynasty Leadership PodcastMillennials and Generation Z: The New Rules of the Workplace Part 1Sarah Sladek is the CEO of XYZ University, an organization that helps equip worldwide companies with valuable tools and information to engage Generations X, Y, and Z as executives, employees, members, leaders, and volunteers. Sarah is also the author of several books including, Talent Generation: How Visionary Organizations Are Redefining Work and Achieving Greater Success, which she discusses further in today’s episode! Key Takeaways: [2:05] Who is Sarah and how did she get started? [3:20] Where are all the young professionals? [5:20] Organizations are struggling to keep talent. [6:15] Are Mil...2018-05-0839 min
Association Chat PodcastTalent GenerationWelcome to the Talent Economy—a 21st century economy characterized by unprecedented innovation, connectivity, disruption, and opportunity. Unfortunately, the positive attributes of this economy have been largely overshadowed thus far. With job satisfaction declining across three decades, employee turnover costing organizations billions, profitability shrinking, and millions of Boomers retiring, the impetus to close the widening gap between talent-development practices and business impact has never been greater. For too long, we’ve just assumed there is no other way. But Sarah Sladek proves there is another way. Drawing from documented workforce and talent-development research, as we...2017-10-1133 min
50/50 Accelerator PodcastEpisode 65: MillennialsThis week Josh speaks with Sarah Sladek, CEO, XYZ University. They discuss millennials in the workforce and some thoughts on how to attract them and keep them motivated.2016-09-0521 min
Radio NetwatcherRadio Netwatcher vom 6.5.2016 – Bigbrotherawards Gala 2016 Deutschland (Teil 2)Gewinner der Bigbrother Awards 2016 Deutschland
## Den BigBrotherAward 2016 in der Kategorie „Arbeitswelt“ bekommt
die IBM Deutschland GmbH
für ihre Software „Social Dashboard“. „Social Dashboard“ wertet die Daten aus dem firmeneigenen sozialen Netzwerk „Connections“ aus. Dabei wird jedem Teilnehmer eine Punktzahl für seine „soziale Reputation“ zugewiesen. Analysiert werden die Kontakte mit anderen Mitarbeitern, wer wessen Nachrichten im firmenintern Netz liest und weiter empfiehlt und wer wie gut mit anderen Abteilungen oder Kollegen vernetzt ist. So kann ein Arbeitgeber plötzlich neue Einblicke erhalten, wer welchen sozialen Status unter seinen Kollegen hat.
Dass Mitarbeiterinnen und Mi...2016-05-0600 minRadio NetwatcherRadio Netwatcher vom 29.4.2016 – Bigbrotherawards Gala 2016 Deutschland (Teil 1)Gewinner der Bigbrother Awards 2016 Deutschland
## Den BigBrotherAward 2016 in der Kategorie „Arbeitswelt“ bekommt
die IBM Deutschland GmbH
für ihre Software „Social Dashboard“. „Social Dashboard“ wertet die Daten aus dem firmeneigenen sozialen Netzwerk „Connections“ aus. Dabei wird jedem Teilnehmer eine Punktzahl für seine „soziale Reputation“ zugewiesen. Analysiert werden die Kontakte mit anderen Mitarbeitern, wer wessen Nachrichten im firmenintern Netz liest und weiter empfiehlt und wer wie gut mit anderen Abteilungen oder Kollegen vernetzt ist. So kann ein Arbeitgeber plötzlich neue Einblicke erhalten, wer welchen sozialen Status unter seinen Kollegen hat.
Dass Mitarbeiterinnen und Mi...2016-05-0200 min