Shows
Köpfe der SzeneSo gründest du als Dienstleister ein erfolgreiches Business | FRAMEWORX Gründer Dominik Schleicher #10Alle Infos zu unseren Werbepartnern bekommst du hier:https://bio.site/koepfederszeneIn dieser Folge ist Dominik Schleicher zu Gast – Gründer und Geschäftsführer von FRAMEWORX. Dominik teilt offen seine Erfahrungen aus mehreren Gründungen und erklärt, warum „Cash is King“ für ihn das wichtigste Credo im Unternehmertum ist. Er spricht über die Bedeutung von Liquidität, die Kunst, Fehler als wertvolle Learnings zu begreifen, und warum es manchmal besser ist, Aufgaben selbst zu übernehmen, statt sie auszulagern. Außerdem diskutiert Dominik, wie nutzerzentrierte Produktentwicklung und ein starkes Netzwerk den Unt...2025-05-051h 15
FutureStrategies - Sustainability in Marketing 🌍🧀 Creating a longlasting system - Gerrit Woerle from WOERLEGerrit Woerle is the CEO of the fifth-generation family-owned cheese company WOERLE. Based in Austria, they’re known for much more than just cheese—they’ve been quietly building an ambitious sustainability program within the food industry. From CO₂ reduction in dairy farming to biodiversity projects on local fields, there’s a lot going on behind the scenes.More information about the 6th national Ressourcenforum Austria.About the FutureStrategies podcast and Florian:Hi, my name is Florian Schleicher I am a marketing strategist focussed on sustainability. Having worked with big corporates, NGOs, start-ups and agenci...2025-04-2429 min
The Blissfully Bold PodcastEp. 39 - What No One Tells You About Self Growth: The Evolution of Friendships, Motherhood, & Emotional Intelligence with Claire SchleicherIn this episode of the Blissfully Bold podcast, I sit down with my good friend and Mindset Manifestation Coach, Claire Schleicher, to dig into how friendships evolve as we grow and change. We explore the challenges of maintaining friendships while balancing self-growth, emotional intelligence, and daily mom life chaos. Learn how to manage changing boundaries, navigate heartbreaking friendship endings, and understanding personal needs. Plus, discover the power of intentional connection and how to communicate your emotional needs effectively. Stick around to hear Claire's insights on being a kickass friend and how she maintains meaningful connections amidst a busy life...2025-03-1245 min
FutureStrategies - Sustainability in Marketing 🌍💚 Sustainability must be sexy - Grazia Nordberg from aehre MagazineGrazia Nordberg is the founder and managing partner of LOEBELL NORDBERG, a communications agency based in Vienna - in March 2023 she started AEHRE a sustainability business magazine for the German Speaking area. With it she wants to build a communicative bridge between the economy and sustainability.The magazine is full of fresh stories that surprise, about people, solutions and conveys a lightness that is often missed in other sustainability focussed content. They focus on activation, rethinking, motivation.About the FutureStrategies podcast and Florian:Hi, my name is Florian Schleicher I am a marketing...2025-02-2829 min
FutureStrategies - Sustainability in Marketing 🌍♻️ Transforming a Company - Stefan Grafenhorst from GreinerStefan Grafenhorst is Vice President Sustainability & Corporate Communications at Greiner. Greiner is a manufacturer of plastic packaging, medical devices and foam products such as mattresses.Stefan manages sustainability at Greiner and ensures that the company becomes more sustainable overall. The main focus of this role is to reduce the negative impact and transform the business areas that are not sustainable from today's perspective.But Stefan was not always in sustainability. His professional career began in consulting before he became a development worker in Africa for several years. After working in the political arena in Berlin, h...2025-01-3037 min
Chatting with SherriChatting With Sherri welcomes award-winning writer; John Eric Schleicher!Chatting With Sherri welcomes award-winning writer; John Eric Schleicher!
John Eric Schleicher is a winner of Writers of the Future for his short story “Squiddy!”
John Eric Schleicher writes stories that leave behind a fantastical aftertaste long after reading. While story rules the roost, John Eric’s favorite authors tell their tales with panache and pleasing prose. Toni Morrison, Cormac McCarthy, Stephen King, and Ray Bradbury top his literary cake.
When not reading or writing, John Eric enjoys wandering wonderstruck, whether on two legs or knobby wheels, the mountains near his home in Missou...2025-01-2156 min
FutureStrategies - Sustainability in Marketing 🌍☕️ Scaling Sustainability Across a Global Coffee Empire - Carina Needham from Julius MeinlCarina Needham is the Global Sustainability Director at Julius Meinl, one of the world’s oldest coffee roasters, founded in 1862. The brands premium coffees and teas are enjoyed in over 70 countries, reaching more than 50,000 hotels, restaurants, coffeehouses. Carina, who has been with the company for a decade, previously led the Global Marketing Department before taking on her current sustainability role. She began her career at Procter & Gamble, working in cities like Frankfurt, Geneva, and Vienna.About the FutureStrategies podcast and Florian:Hi, my name is Florian Schleicher I am a marketing strategist focussed on sustainability. Ha...2025-01-1735 min
Bildung, bitte!„Wie viel Freiheit braucht das Lernen?“ mit „Mr. PISA“ Andreas SchleicherBeim internationalen PISA-Test belegt Deutschland einen Mittelfeldplatz. Doch kann sich unser Land eine „mittelmäßige“ Bildung überhaupt leisten? Was funktioniert in den Schulen in Skandinavien, Portugal und Übersee besser? Und warum kommen die dringend notwendigen Reformen hierzulande nur schleppend voran? Darüber spricht der OECD-Bildungsdirektor und PISA-Chef Andreas Schleicher mit dem 17-jährigen Schüler Sebastian Liess aus München. Sebastian ist Mitglied im Bürgerrat Bildung und Lernen und er bemängelt, dass man bei dem dicht getakteten Stundenplan und mehreren Prüfungen pro Woche kaum dazu kommt, tiefer in Themen, die einen interessieren, einzusteigen. Auch Andreas Schleicher ist der Meinung...2025-01-0939 min
FutureStrategies - Sustainability in Marketing 🌍🌲The 700 year old company - Sabrina Bartl from Stora Enso about products that are by default sustainableSabrina Bartl is leading the global external communications at Stora Enso Wood Products, a provider of sustainable wood-based solutions that are driving the transformation of the global construction industry. An international business degree majoring in marketing and a Master’s in public communication, it all seems to have prepared her for the company she’s working at. However, she’s sometimes still surprised that she ended up in the construction business.About the FutureStrategies podcast and Florian:Hi, my name is Florian Schleicher I am a marketing strategist focussed on sustainability. Having worked with big corpor...2024-12-0626 min
FutureStrategies - Sustainability in Marketing 🌍🪩 Making Sustainability Lighter - Jonas Spitra from SCHOTT about making a super complex topic simpleJonas Spitra is the Head of Sustainability Communications at the SCHOTT technology group. In his job, he accompanies and explains the sustainability transformation of the energy-intensive speciality glass manufacturer. And he is constantly learning new things about the opportunities and challenges of change. Jonas has worked as a journalist, strategy consultant and researcher in Germany and abroad.About the FutureStrategies podcast and Florian:Hi, my name is Florian Schleicher I am a marketing strategist focussed on sustainability. Having worked with big corporates, NGOs, start-ups and agencies for over 15 years, I know my way around a...2024-11-2239 min
FutureStrategies - Sustainability in Marketing 🌍🪑 Connect People with Sustainability - John Oakley from IKEA about visions and love brandsJohn Oakley is the Country Marketing and Consumer Insights Manager at IKEA Austria. He studied marketing at university in England. Before joining IKEA a John was CEO of a major international advertising agency. He has over 20 years in advertising and marketing. The mission that John has been passionately following at IKEA is “A better everyday life for the many people, through better homes and a better planet”. In 2022 he and his team launched IKEA’s new brand positioning platform “Lebe Smårt” - live smart - to strengthen the brand’s differentiation and purpose on the Austrian Market.About the Fu...2024-11-0837 min
FutureStrategies - Sustainability in Marketing 🌍💪 Changing the core business model - Marika Püspök on how to steer a complex group of businesses to sustainabilityMarika Püspök is the Chief Climate Officer of the Wiener Stadtwerke Group, since February 1, 2024. This is Viennas main infrastructure service provider for mobility and energy. It handles over 16.000 employees and several minicipal players like the Vienna energy provider, the Vienna public transportation services, the Vienna garage operators and many more. In short: It is one of the biggest employers in Austria.Her task is to set up the strategy of the self proclaimed climate protection corporation. That includes implementing ESG and sustainability in the Group. And because of all of that I have been looking fo...2024-10-2439 min
FutureStrategies - Sustainability in Marketing 🌍🦕 Excitement in Sustainability - Kiki Van Son from Plant Baby about marketing for a young foodbrandKiki Van Son is the Chief Brand Officer at PlantBaby Co, a direct-to-consumer nutrition startup designing convenient, naturally nutrient rich and minimally processed plant based foods and beverages for families. She started her career in advertising at the well known agency McCann New York, where she first made the connection between attention-harvesting-technologies and the decline of our privacy, democratic functioning, and wellbeing.Kiki earned her M.S. in Business for Social Impact and Sustainability, researched the social media ad revenue model’s impact on mental health, worked at the Center for Humane Technology during the COVID-19 pandemic, co...2024-10-1039 min
FutureStrategies - Sustainability in Marketing 🌍⚖️ Sustainability Reports for Marketing? - Veronika Montes on the role of ESRS and ESGDr. Veronika Montes is a corporate lawyer with a focus on capital markets and M&A transactions. She also counsels companies, boards, and investors on and after IPOs, advises on public takeovers. Furthermore, Veronika counsels corporates, funds, and multinational businesses on the impact of environmental, social, and governance matters and sustainability laws and regulations, especially reporting obligations and compliance with CSRD and CS3D.About the FutureStrategies podcast and Florian:Hi, my name is Florian Schleicher I am a marketing strategist focussed on sustainability. Having worked with big corporates, NGOs, start-ups and agencies for over 15...2024-09-2632 min
Densely SpeakingIn a Bad State: State & Local Budget Crises (David Schleicher)In a Bad State: Responding to State and Local Budget Crises (David Schleicher)
David Schleicher is the Walter E. Meyer Professor of Property and Urban Law at Yale Law School. He is the author of In a Bad State: Responding to State and Local Budget Crises. He also co-hosts the podcast Digging a Hole with YLS colleague Samuel Moyn.
Appendices:
David Schleicher: New York Times article The Queen Bee of Bidenomics and American Compass proposal On Infrastructure Financing.
Greg Shill: Fire & Steam: How the Railways Transformed Britain by Christian Wolmar.
Jeff...2024-09-231h 04
FutureStrategies - Sustainability in Marketing 🌍🪻 Growth with Responsibility - Lars Zirpins from Weleda about their soulbrandLars Zirpins is the Chief Marketing Officer from Weleda, a renowned sustainability pioneer brand in natural cosmetics and pharmaceuticals. The product portfolio of Weleda includes around 1000 medicines and 120 natural cosmetics, available in over 50 countries.In his role Lars focuses on driving global brand initiatives ensuring that Weleda continues to be a force for good in the industry. Lars brings a passion for sustainable and holistic approaches that fit perfectly with Weleda's philosophy.About the FutureStrategies podcast and Florian:Hi, my name is Florian Schleicher I am a marketing strategist focussed on sustainability. Having...2024-09-1239 min
Energy Central177. 'Powering Data Center Alley' with David Schleicher, President & CEO of NOVECPowering the growing electricity demand from data centers represents one of the fastest-growing energy needs in the utility sector these days. The DC suburbs and the Northern Virginia, known as "Data Center Alley," has become among the nation's most notable hubs for these massive facilities. Joining the Energy Central Power Perspectives Podcast to dive into what it means to provide power to these facilities popping up at an increasing rate, while still keeping the traditional ratepayers happy with reliable and affordable power, is David Schleicher, President and CEO of NOVEC (Northern Virginia Electric Cooperative).
Listen in as David shares with...2024-09-0723 min
FutureStrategies - Sustainability in Marketing 🌍🌱 How do things end? - Joe Macleod about the role ends play in sustainabilityJoe Macleod designs ends. He is the Founder of the worlds first customer ending business. Joe is a veteran of the product development industry with decades of experience across service, digital and product sectors. His Clients include, Volvo, Logitech, EY, Fairphone, Spotify, and Microsoft. He is a keynote speaker and author of two books on endings which we will talk about a little bit later.If you want to read Joe's books he gifted us some 25% discount codes for his exciting and insightful books: "Ends!" book - code: EB55V // "Endineering" book - code: RN25W // And i...2024-08-3040 min
Happy Healthy and RichSlowing Down When You're a High Achieving Woman with Dr. Claire Schleicher"Balancing ambition with mindfulness is key to manifesting a dream life. It's about tapping into your intuition and surrendering to the process, allowing ease and trust to lead the way."
- Dr. Claire Schleicher
Follow me on LinkedIn HERE.
In Episode 50 of the Happy Healthy and Rich podcast, I had the absolute pleasure of chatting with Dr. Claire Schleicher, a pediatric audiologist turned mindset coach. We dove deep into the art of slowing down for high-achieving women and how it can transform your life. Dr. Claire shares her inspiring journey, from a pr...2024-08-1841 min
FutureStrategies - Sustainability in Marketing 🌍🍏 Too Good To Go: From 0 to 700,000 users in 2.5 yearsThis recording is based on one of the top 5 most read newsletters of the last year on The Successstory of Too Good To GoYou are listening to the Summer Edition of the FutureStrategies Podcast - A show about where marketing, strategies and sustainability intersect. I am currently taking a break from interviews. So you will get 5 short episodes over the summer, where I will lead you through the most read postings of my newsletter. Interviews will be back in autumn 2024.If you are curious for more deep dives from my newsletter, you can sign...2024-08-1621 minFutureStrategies - Sustainability in Marketing 🌍⭐️ Scarcity in Marketing and SustainabilityThis recording is based on one of the top 5 most read newsletters of the last year on Scarcity in marketing.You are listening to the Summer Edition of the FutureStrategies Podcast - A show about where marketing, strategies and sustainability intersect. I am currently taking a break from interviews. So you will get 5 short episodes over the summer, where I will lead you through the most read postings of my newsletter. Interviews will be back in autumn 2024.If you are curious for more deep dives from my newsletter, you can sign up with this link.2024-08-0323 minFutureStrategies - Sustainability in Marketing 🌍👕 The Sustainable Brand Magic of PatagoniaThis recording is based on one of the top 5 most read newsletters of the last year on The Sustainable Brand Magic of Patagonia.You are listening to the Summer Edition of the FutureStrategies Podcast - A show about where marketing, strategies and sustainability intersect. I am currently taking a break from interviews. So you will get 5 short episodes over the summer, where I will lead you through the most read postings of my newsletter. Interviews will be back in autumn 2024.If you are curious for more deep dives from my newsletter, you can sign up...2024-07-1219 min
FutureStrategies - Sustainability in Marketing 🌍✋ The No. 1 Marketing Mistake + How You Can Avoid ItThis recording is based on one of the top 5 most read newsletters of the last year on The No. 1 Marketing Mistake and how you can avoid it.You are listening to the Summer Edition of the FutureStrategies Podcast - A show about where marketing, strategies and sustainability intersect. I am currently taking a break from interviews. So you will get 5 short episodes over the summer, where I will lead you through the most read postings of my newsletter. Interviews will be back in autumn 2024.If you are curious for more deep dives from my newsletter...2024-06-2812 minFutureStrategies - Sustainability in Marketing 🌍🐘 How do we change behaviour (sustainably)?You are listening to the Summer Edition of the FutureStrategies Podcast - A show about where marketing, strategies and sustainability intersect. I am currently taking a break from interviews. So you will get 5 short episodes over the summer, where I will lead you through the most read postings of my newsletter. Interviews will be back in autumn 2024.If you are curious for more deep dives from my newsletter, you can sign up with this link.And this posting about changing behaviour with all links is right here.About Florian Schleicher: I'm a marketing...2024-06-1411 min
FutureStrategies - Sustainability in Marketing 🌍🐟 "Back to the Origins" - Julius Palm from followfood on transparency and the challenge to become mainstreamJulius Palm is the Deputy Managing Director and Head of Strategy & Brand at the sustainable food brand followfood. He is largely responsible for the brand development and restructuring of the last five years.During his studies at Zeppelin University, he was already researching the question of the good life and the sustainability of modern societies. Today, he is putting this into practice and working with followfood to solve socio-ecological problems through a business model. The goal: regenerative entrepreneurship.Julius was also recently honored with the title Green CMO of the Year by a German magazine.2024-05-3136 min
FutureStrategies - Sustainability in Marketing 🌍🔋 "Rethinking what new means" - Alexandra Kleemann from refurbed on the circular economyAlexandra Kleemann is a seasoned marketer with nearly a decade of expertise in the circular economy. In her role as Head of Markets & Brands at refurbed, she makes it easy for consumers to “Rethink New”. Before that she was the CMO of Shpock, another circular economy start-up, where she raised aided and unaided awareness by 30%.Are you curious to make your company’s marketing ready for the future? Then I have the some simple and exciting options for you:First, this is exactly what I do for my clients - I help them build their future...2024-05-1732 min
FutureStrategies - Sustainability in Marketing 🌍🐸 "A company that takes care of the future" - Florian Iro from Erdal/Frosch about anchoring sustainability in a strategyFlorian Iro is the CEO of Erdal, a family-run manufacturer of cleaning and care agents with headquarters in Germany. Their highest-selling brand is Frosch, which has offered environmentally friendly detergents since 1986.Before joining Erdal he was s Director of Marketing and Sales and led a traditional and artisan tableware manufacturer in Gmunden, Austria into a new area of digitalization, global expansion and unrivaled consumer experience.He also expanded and developed a new disruptive business model with FRIYA - healthy snacking by bringing together a vibrant lifestyle brand with truly functional products.Are you...2024-04-3040 min
FutureStrategies - Sustainability in Marketing 🌍🪄 "The Magic of Brands" - Matt Johnson on how marketing rewires our brain and what it means for sustainabilityMatt Johnson is a speaker, writer, and researcher, specializing in the application of psychology and neuroscience to branding. His work has probed the science of brand storytelling, experiential marketing, and consumer decision-making. He is the author of the top-selling consumer psychology book, Blindsight: The (mostly) hidden ways marketing reshapes our brains.He is a contributor to major news outlets including Psychology Today, Forbes, and BBC on a range of topics related to the human side of business. He also consults brands like Nike and is an instructor at Harvard University’s Division of Continuing Education. Whe...2024-04-1950 min
Erfolg braucht VerantwortungAndreas Schleicher - Deine Stimme ist deine VisitenkarteDie besten Tipps vom "The Masked Singer" Vocal Coach
Andreas Schleicher ist ein vielseitiger Künstler, der nicht nur als Musiker, Songwriter und Gitarrist erfolgreich ist, sondern auch als gefragter Vokalcoach arbeitet. Sein aktuelles Album trägt den ungewöhnlichen Titel "Herz Hirn Hose". Andreas erzählt von seinem musikalischen Werdegang - wie er schon früh zur Musik fand und sich über die Jahre zu einem gefeierten Pop-Rock-Künstler entwickelte. Neben seinen eigenen Alben ist er auch als Filmmusikkomponist tätig und tritt regelmäßig live auf. Als Vokalcoach in der TV-Show "The Masked Singer" begleitet er prominente Teilnehmer...2024-04-1744 min
Der Marketing-Stratege13 | Green Marketing versus Green Washing (mit Florian Schleicher)Konsument:innen legen zunehmend Wert auf Umweltbewusstsein und ethisches Handeln. Green Marketing ist daher nicht nur eine moralische Entscheidung, sondern Trend und unternehmerisches Muss. Der Unterschied zwischen authentischem Engagement und oberflächlichem Green Washing ist jedoch nicht immer klar ersichtlich.In dieser Episode des Marketing-Strategen erläutert Florian Schleicher, Experte für Sustainable Marketing, warum sich echtes Engagement im Green Marketing für Unternehmen lohnt. Im Gespräch mit Mario Eckmaier geht er auf die Bedeutung von „People, Planet & Profit“ ein und erklärt anhand von Best Practices, wie eine Marke durch umweltfreundliche Strategien stärker wird.Au...2024-04-1643 min
FutureStrategies - Sustainability in Marketing 🌍📱 "The courageous choice" - Verena Kitowski from Fairphone on sustainability as a choice in marketingVerena Kitowski is leading the customer journey and channel marketing teams at Fairphone, a social enterprise that is leading the market for sustainable and ethical electronics. In her role she is responsible for strategies that aim to support customers in using their products longer. Before joining Fairphone in Amsterdam, she was part of the founding team of an electric car company in Sweden and has experience with early stage impact startups.Are you curious to make your company’s marketing ready for the future? Then I have the some simple and exciting options for you:Fi...2024-04-0533 min
FutureStrategies - Sustainability in Marketing 🌍♻️ "Rethinking Marketing" - Alexis Eyre and Paul Randle about Sustainable MarketingAlexis Eyre and Paul Randle wrote a book together: “Sustainable Marketing” - The industry’s role in a sustainable future.Both assess on the Sustainable Marketing, Media and Creative course at the Cambridge University Institute for Sustainability Leadership. They co founded the Sustainable Marketing Compass.Alexis is also the co-founder of Sustainists. Based in the UK, she has worked on all three sides of the marketing triangle - agency, client and media owner side - and has spoken at the Business Green NetZero Festival. Paul is the CEO of Pickle Consulting Ltd also based the UK. He...2024-03-2244 min
FutureStrategies - Sustainability in Marketing 🌍🎓 "Educating future change makers" - Christina Gaither from the Tomorrow University on big visions in educationChristina Gaither is a brand storyteller and marketing specialist, with over a decade of experience working with international events and brands. Her journey began at the Volvo Ocean Race, where she managed the event’s media operations around the globe. Later on she joined Red Bull , where she led the communications and content production for top sponsored motorsport events like the Dakar Rally, WRC, and Formula 1.In 2018 she transitioned into higher education marketing, playing a key role at Catalyst Institute for Creative Arts and Technology, where she led the institute’s award-winning rebrand. In June 2023 she joined Tomor...2024-02-2934 min
FutureStrategies - Sustainability in Marketing 🌍🌳 "Using marketing to transform the economy" - Jillian McFarland from Forest Bridge about new ways of green advertisingJillian McFarland is the Co-Founder and Chief Community & Brand Builder at Forest Bridge. She an award-winning marketing and nonprofit leader with a background in marcom strategy for higher education and nonprofit w/ a specialization in sustainability and social innovation. She is a U.S. Air Force veteran with 20+ years of experience across marketing, business development, fundraising, & community building.Jillian is equal parts social entrepreneur, green cities champion and natural climate solutions advocate.Are you curious to make your company’s marketing ready for the future? Then I have the some simple and exciting options for yo...2024-02-2328 min
Schulgschichtn - der PodcastPISA (2/4) - Was kann man von den besten Bildungssystemen lernen? - mit PISA-Chef Andreas SchleicherWas können wir von den besten Bildungssystemen lernen? Was machen Estland, Singapur und Shanghai anders, dass sie bei allen PISA-Testungen die Rankings anführen? Wie schaffen es diese Länder, nicht nur top-performer zu sein, sondern auch sozial besonders gerechte Bildungssysteme zu haben? Sind kleinere Klassen und mehr Geld für Bildung wirklich die besten Lösungen? Und, was hatte negativere Auswirkungen auf das Lernen der Schüler:innen: die COVID-Pandemie oder digitale Geräte? Andreas Schleicher, Chef von PISA, nimmt uns mit in die Untiefen der PISA-Daten! Er erzählt, was man von den besten Ländern l...2024-02-2217 min
FutureStrategies - Sustainability in Marketing 🌍🏔️ "Das Wirtschaftssystem verändern" - Manfred Meindl von VAUDE über die Rolle von MarketingManfred Meindl arbeitet seit 2010 bei der Outdoormarke VAUDE. In seiner Verantwortung liegen die Marketingleitung sowie die gelungene digitale Transformation des Familienunternehmens, das für seine nachhaltige Ausrichtung bekannt ist. Dabei ist er mit seinem Team für die erfolgreiche Markenpositionierung, die ganzheitliche Kommunikation, Sponsoring & Events sowie für die Produktvermarktung in den internationalen Märkten verantwortlich. Der aus Innsbruck stammende Outdoor-Freak ist leidenschaftlich gerne in den Bergen unterwegs, beim Wildwasserkajaken, Trailrunning, Bergsteigen, Biken oder Klettern.—Are you curious to make your company's marketing ready for the future? Then I have the some simple and exciting option...2024-02-0931 min
Get happy! mit Kathie Kleff#139 Der Immuncode - mit Dr. Dorothea Schleicher- BrücklGet Happy!
Der Immuncode – mit Dr. Dorothea Schleicher-Brückl
Was wir tun können, um unser Immunsystem mehr zu stärken.
Nachdem wir in der vergangenen Woche schon viele großartige Impulse von Dr. Matthias Riedl zum Thema Ernährung bekommen haben, möchte ich heute den Augenmerk auf unser Immunsystem richten. Denn mir scheint, besonders in den letzten vier Jahren wurden die Fähigkeiten dieses genialen Apparats maßlos unterschätzt, wenn nicht sogar sträflich vernachlässigt und einfach außer Acht gelassen.
Wir können eine Menge tun für das brillante Ab...2024-01-261h 06
FutureStrategies - Sustainability in Marketing 🌍🏆 "Organisations are driven by success stories" - Maurizio Poletto from Erste Group about innovation and sustainabilityBeing a designer and entrepreneur by practice grown into a banking executive, Maurizio is striving to transform the banking industry from the inside. He is the founder of Erste Group’s inhouse fintech and for over 10 years has been a driving force behind the development of George, whose more than 9 million users across Austria and CEE make it the region’s leading banking platform. In January 2021, Maurizio joined the ranks of the Erste Group management board as the first-ever Chief Platform Officer. The main tasks keeping him busy these days are how to enhance, organizs, scale and govern digital bank...2024-01-2544 min
FutureStrategies - Sustainability in Marketing 🌍✨ Trend Special 2024 - Which trends will affect and drive marketing? A conversation with Cordula PflueglThis is a special episode. Because of two reasons: 1) We are going to take a look at the future - trends that will affect marketing in 2024. So I will also share my perspective with you. and 2) after more than 20 interviews we have our first recurring guest with us - Cordula Pfluegl.So for those of you who don’t know her: With a background in Psychology, Cordula has been in Marketing for almost a decade, helping brands launch on Social and supporting startups on their growth journey. She previously ran her own social media consultancy and was pa...2024-01-1244 min
FutureStrategies - Sustainability in Marketing 🌍💧 "Wir müssen ganzheitlich handeln" - Yvonne Haider-Lenz von Vöslauer über Nachhaltigkeit als KernstrategieSeit 2005 ist Yvonne Haider-Lenz in leitenden Positionen dafür (mit-) verantwortlich, dass Vöslauer als klare Nummer 1 und als Love Brand in allen Rankings - auch bei den ganz Jungen - besteht. So wurde das zentrale Markenversprechen "nachhaltig jungbleiben" in den letzten Jahren eine echte Haltung. Mit ihrem Team ermöglicht sie es, den Durst der Zeit auf allen Ebenen zu löschen.Bist du neugierig wie du dein Marketing zukunftsfit gestalten kannst? Dann habe ich da ein paar einfache und aufregende Optionen für dich:Kennst du schon die Simple & Sustainable Marketing Academy? Das ist m...2024-01-0537 min
FutureStrategies - Sustainability in Marketing 🌍📬 "It's all about the benefits" - Sara Aust from Storebox about scale-up marketingSara Aust is the Head of Marketing at Storebox, a thriving scale-up in the logistics industry that operates in 6 European countries. Here she developed from a crew member to a management position and built a successful team of 10 experts from different nationalities. During her career she gathered insights in the cultural industry as well as different Marketing positions, such as in a digital agency.Are you curious to make your companies marketing ready for the future? Then I have the some simple and exciting options for you:First, this is exactly what I do for...2023-12-0829 min
FutureStrategies - Sustainability in Marketing 🌍🧘♀️ "Sustainability as an integral part of business" - Anoushka Grover from Deliciously Ella on marketing for impact driven companiesAnoushka Grover, is the Head of Marketing at Deliciously Ella. As a purpose driven marketeer, she’s worked at Too Good To Go fighting food waste and at DAME working to reduce the environmental and social impact of period products. She’s also a TEDx Speaker and was nominated as one of the Future50 best emerging marketers in 2021.So, are you curious to make your companies marketing ready for the future? Then I have the some simple and exciting options for you:First, this is exactly what I do for my clients - I help them...2023-11-1835 min
FutureStrategies - Sustainability in Marketing 🌍🥤 "It is all about purpose" - Johanna Perret from RECUP on building a love brandJohanna Perret is Head of Brand + Relations at RECUP. She made her professional beginnings in media design, trend research and communication followed by an Masters in Eco-Social Design. Johanna had the chance – as the very first employee at RECUP – to lead and develop a lovebrand for almost 7 years and to contribute to the creation of a more sustainable future and a value-creating working environment.So, are you curious to make your companies marketing ready for the future? Then I have the some simple and exciting options for you:First, this is exactly what I do for...2023-10-1935 min
FutureStrategies - Sustainability in Marketing 🌍🎛️ "Sustainability is not a simple switch" - Clemens Mayer on greenwashing and the road to a sustainable futureClemens Mayer is an expert in the field of digital marketing and sustainability. He is a lecturer at multiple universities. And he founded the platform guterzweck.net that provides millions of people news and tips regarding sustainability and social topics.—So, are you curious to make your companies marketing ready for the future? Then I have the some simple and exciting options for you:First, this is exactly what I do for my clients - I help them build their future strategies with workshops and sparring sessions.I also have a ve...2023-10-0637 min
FutureStrategies - Sustainability in Marketing 🌍💚 "Talk to the minds and the hearts" - Jasmin Duregger from Greenpeace about fighting for the futureJasmin Duregger is a Climate and Energy Campaigner at Greenpeace, based in Vienna. She holds a Master's degree in Environmental and Sustainability Management and is fighting for a just and fossil free future.So, are you curious to make your companies marketing ready for the future? Then I have the some simple and exciting options for you:First, this is exactly what I do for my clients - I help them build their future strategies with workshops and sparring sessions.I also have a very simple entry offer for founders and aspiring marketing...2023-09-2935 min
FutureStrategies - Sustainability in Marketing 🌍🚙 "We need to be tough" - Michael Schmidt about sustainability strategies (and the automotive industry)Michael Schmidt from Virtual Identity is Creative Director and Mobility Industry Lead. After working in all agency positions - from design to creative to account management to strategy - he specialises in international digital communication strategies that involve digital-driven organisational change. Leading teams of up to 25 people, he is an expert when it comes to digital consulting capabilities from strategy, analytics, performance marketing, audience insights, as well as creative, art, copy, co-creation and change management.Besides his marketing know how, he ponders with thoughts on autonomous mobility – the next digital driver of economic and societal change after th...2023-09-2639 min
Grab the Essential Full Audiobooks in Science Fiction & Fantasy, Apocalyptic & Dystopian[German] - Die Offenbarung der Schleicher – Folge 2: Machtkampf by Jessica LobePlease visithttps://thebookvoice.com/podcasts/1/audiobook/709534to listen full audiobooks.
Title: [German] - Die Offenbarung der Schleicher – Folge 2: Machtkampf
Series: #2 of Die Offenbarung der Schleicher
Author: Jessica Lobe
Narrator: Dr. Zargota
Format: Unabridged Audiobook
Length: 3 hours 0 minutes
Release date: September 5, 2023
Genres: Apocalyptic & Dystopian
Publisher's Summary:
Nachdem sie nur knapp dem Tod entkommen ist, verschlägt es Isy nach Bergstein. Auf dem Burgberg schließt sie sich einer Gruppe Überlebender an, in der es jedoch immer wieder zu Konflikten kommt. Soll sie gehen oder bleiben? Auch der Plan ihres Anführers Axel, nach Burg Nideggen überzusiedeln, wird durch eine Horde Schleicher zunichte...2023-09-053h 00
Grab the Essential Full Audiobooks in Science Fiction & Fantasy, Apocalyptic & Dystopian[German] - Die Offenbarung der Schleicher – Folge 2: Machtkampf by Jessica LobePlease visit https://thebookvoice.com/podcasts/1/audiobook/709534 to listen full audiobooks. Title: [German] - Die Offenbarung der Schleicher – Folge 2: Machtkampf Series: #2 of Die Offenbarung der Schleicher Author: Jessica Lobe Narrator: Dr. Zargota Format: Unabridged Audiobook Length: 3 hours 0 minutes Release date: September 5, 2023 Genres: Apocalyptic & Dystopian Publisher's Summary: Nachdem sie nur knapp dem Tod entkommen ist, verschlägt es Isy nach Bergstein. Auf dem Burgberg schließt sie sich einer Gruppe Überlebender an, in der es jedoch immer wieder zu Konflikten kommt. Soll sie gehen oder bleiben? Auch der Plan ihres Anführers Axel, nach Burg Nideggen überzusiedeln, wird durch eine Horde Schleich...2023-09-0503 min
Swing ForwardNathan Schleicher, Earthscape PlayIn this first of Swing Forward, co-hosts James Siegal and Jen DeMelo of KABOOM! speak with leading playground manufacturers in the U.S. and around the world about the playground industry and advancing playspace equity. In this episode, we talk with Nathan Schleicher about Earthscape Play's approach to building custom-made, wood-forward playgrounds that capture the imagination and are responsive to community needs.Nathan SchleicherCreative Director, Earthscape PlayNathan Schleicher is an American industrial designer living and working in Ontario, Canada and designing for projects across the globe. As the Creative Director at E...2023-08-2350 min
FutureStrategies - Sustainability in Marketing 🌍🍉 "Ideas have to be simple" - Carl-Emil Jensen from Too Good To Go about how to use creativity for goodCarl-Emil Jensen started his career as co-founder of a platform spotlighting emerging artists across creative mediums. He later joined Under Armour as a product designer to help develop their fitness community digital ecosystem only to then transition to Too Good To Go. He helped shape the creative and branding at the world’s biggest initiative against food waste, growing from the sole creative to leading a team of 25 people supporting 17 markets worldwide. Now he is Director of Creative, creating solutions with creativity.Do you already know the Simple & Sustainable Marketing Academy? This is my new 4-month learning fo...2023-08-2134 min
FutureStrategies - Sustainability in Marketing 🌍🌐 "Groß denken und handeln" - Christina Volk von SAP über Impact auf globaler EbeneChristina Volk verantwortet als Head of Cloud Core Marketing gemeinsam mit ihrem Team das Marketing für das Enterprise Ressource Plannung- und Finanzportfolio bei SAP Deutschland. 2015 startete sie bei SAP als Werkstudentin und hatte seit dieser Zeit diverse Positionen im Marketing inne - stets getrieben von ihrer Leidenschaft für innovatives Marketing, Customer Centricity und Menschen. Neben Marketing Excellence Awards wurde sie 2019 als #1 B2B Marketer 30 under 30 ausgezeichnet.Kennst du schon die Simple & Sustainable Marketing Academy? Das ist mein neues 4-monatiges Lernformat für GründerInnen und angehende MarketingexpertInnen. Eine interaktive Lernreise in einem Live-Gruppensetting. Zu einem unsc...2023-08-1130 min
FutureStrategies - Sustainability in Marketing 🌍🥛 "Die unerklärliche Marke" - Christian Stegemann von Oatly über die Mystik der MarkeChristian Stegemann ist Brand Director DACH & PL bei Oatly. Christian ist dort seit über 2 Jahren zuständig für die Führung des Brand und Product Teams. Davor war er Marketingleiter DACH bei Ecover & Method, Creative Director bei Haribo und im Marketing von innocent drinks. Seit über 20 Jahren macht Christian Kommunikation/Marketing von Konsumgütern und ist nebenbei systemischer Berater.Kennst du schon die Simple & Sustainable Marketing Academy? Das ist mein neues 4-monatiges Lernformat für GründerInnen und angehende MarketingexpertInnen. Eine interaktive Lernreise in einem Live-Gruppensetting. Um nur € 99,00. Alle Details findest du auf meiner Website.Mehr Mar...2023-08-0433 min
FutureStrategies - Sustainability in Marketing 🌍🔮 "The future that excites us" - Cordula Pfluegl from The Next Web about the mega trends of AI and sustainabilityWith a background in Psychology, Cordula has been in Marketing for almost a decade, helping brands launch on Social and supporting startups on their growth journey. She previously ran her own social media consultancy and holds the function of early stage advisor a VC fund. Cordula was also part of the founding team of a women focused online-education startup called ‘Future Females”, where she helped grow the company from pre-revenue to profitability while scaling the team to up to 20 people. Cordula has worked on marketing projects in three different countries before landing her current role with TNW in Amsterdam. Now...2023-07-3144 min
FutureStrategies - Sustainability in Marketing 🌍🦋 "Marketing kann authentisch sein" - Barbara Bleier-Serentschy über das Marketing der Volksbank Wien AGBarbara Serentschy ist seit 2012 in ihrer Funktion als Marketingleiterin bei der Volksbank Wien AG tätig. Sie verfügt über mehr als 20 Jahre Expertise in Marketing, Kommunikation, PR und Eventmanagement im In- und Ausland.In ihrer Verantwortung liegt die Marketingstrategie, das Brand Management, Sponsoring und Testimonials sowie die Werbung für die Marke Volksbank in Österreich. Darüber hinaus gestaltet sie mit ihrem Team die Cross-medialen Kampagnen für klassische, digitale und social media Kanäle und ist zuständig für die Kooperation mit dem Österreichischen Skisprung Nationalteam.Mehr Marketingstrategien, Insights und Tipps gibt es alle zwe...2023-07-2420 min
FutureStrategies - Sustainability in Marketing 🌍👣 "Die Welt in kleinen Schritten retten" - Strategin Hildegard Linsbauer über NachhaltigkeitHildegard Linsbauer ist Marken- und Kommunikationsstrategin, Executive Strategy Director im Campaigning Bureau GmbH, Dozentin an der Werbe Akademie / WIFI Wien, Gründungs- und Vorstandsmitglied von Strategie Austria.Ihre Erfahrungen in führenden internationalen Kreativagenturen und mit einer Vielzahl unterschiedlicher Branchen und Institutionen machen sie zu einer begeisternden Expertin rund um alle Strategiethemen.Mehr Marketingstrategien, Insights und Tipps gibt es alle zwei Wochen im FutureStrategies Newsletter.Über Florian Schleicher: Ich bin Marketingstratege - in den letzten 15 Jahren habe ich das Marketing bei McDonald's, Greenpeace und Too Good To Go geführt und...2023-06-3030 minFutureStrategies - Sustainability in Marketing 🌍🦸 Can Marketing be Sustainable (and achieve goals)? - On the superpower of marketing and how to use it for good.Marketing has a superpower and with the right strategy we can leverage it for sustainable growth. Marketing managers today face a major challenge: Marketing still has to achieve goals. But marketing must also achieve sustainable growth.Is that even possible together? Is sustainable growth possible? Can marketing be a force for positive change?And if so, how?More marketing strategies, insights and tips are available every two weeks in the MarketingFutures newsletter.About Florian Schleicher: I'm a marketing strategist - over the last 15 years I've led and helped shape m...2023-06-3010 min
FutureStrategies - Sustainability in Marketing 🌍💚 "Das Richtige Tun" - Georg Wenger-Rami über Nachhaltigkeit als gelebte Praxis bei der oekostrom AGDer gebürtige Salzburger Georg Wenger-Rami verantwortet das Marketing und E‑Commerce der oekostrom AG. Mit über 10 Jahren Erfahrung als Kommunikationsmanager war er u.a. bei T‑Mobile, Magenta Telekom und der Pieps GmbH tätig. Als leidenschaftlicher Alpinist engagiert er sich für die Energiewende und freut sich darauf, gemeinsam mit dem Team eine nachhaltigere Welt zu schaffen.Mehr Marketingstrategien, Insights und Tipps gibt es alle zwei Wochen im FutureStrategies Newsletter.Über Florian Schleicher: Ich bin Marketingstratege - in den letzten 15 Jahren habe ich das Marketing bei McDonald's, Greenpeace und Too Good To Go geführt u...2023-06-1635 min
FutureStrategies - Sustainability in Marketing 🌍⚡️ "Nachhaltigkeit treibt das ganze Unternehmen" - Sandra Haiden über Krisenmanagement und Nachhaltigkeit bei der Wien EnergieSandra Haiden ist Head of Brandmanagement bei Wien Energie, Österreichs größtem Energieversorger. Davor hat sie mehr als 15 Jahre lang mit ihrer Expertise nationale wie internationale Unternehmen und Non Profit Organisationen wie Greenpeace beraten. Ich habe Sandra kennengelernt, als ich Marketing Manager bei McDonald’s war und sie unsere Beraterin auf Agenturseite war. Seit dem schätze ich sie und ihren Ansatz sehr - Sandra und mich verbindet nämlich eine unglaubliche Leidenschaft für Marken und Kommunikation.Mehr Marketingstrategien, Insights und Tipps gibt es alle zwei Wochen im FutureStrategies Newsletter.Über Florian Schleicher...2023-05-2627 min
FutureStrategies - Sustainability in Marketing 🌍💡 "Das Einzige, was mich fasziniert, sind Ideen." - Mariusz Jan Demner über die Kunst der Verdichtung in der WerbungMariusz Jan Demner ist Mitbegründer von Österreichs führender Kreativagentur DMB, die seit Jahren die Nr. 1 bei nationalen und internationalen Kreativ-Awards sowie im langfristigen Effie-Ranking für den gesamten deutschsprachigen Raum ist. Ein Drittel ihrer KundInnen ist heute so anziehend, dass sie Marktführer sind. Mariusz Jan Demner, oder wie ihn das Lürzers Archiv bezeichnet “Austria's grand seigneur of advertising” ist jetzt Chairman der Demner Holding.Demner.GroupMehr Marketingstrategien, Insights und Tipps gibt es alle zwei Wochen im FutureStrategies Newsletter.Über Florian Schleicher: Ich bin Marketingstratege - in den letzten 15 Jahren habe...2023-05-1620 min
FutureStrategies - Sustainability in Marketing 🌍📜 "Meaningful Emotional Experiences" - Sabrina Oswald über StorytellingSabrina Oswald ist Managing Director und Gründerin der FUTURA, einem Marketing-Beratungskollektiv. Ihr Fokus liegt im Brand Positioning & Kommunikation, mit dem Spezialthema Storytelling. Sabrina Oswald wird als Österreichs „Mrs.Storytelling“ bezeichnet. Seit 2009 bloggt sie darüber, berät sie KundInnen und unterrichtet auch in diesem Bereich. Als Vorstandsmitglied der Österreichischen Marketing-Gesellschaft und Mit-Initiatorin der Kampagne „Make Marketing great again“ ist sie aktiv engagiert die digitale Transformation im Bereich Marketing voranzutreiben.Sabrina auf LinkedinDie "Glaub an dich Kampagne" der Erste BankFUTURA WebsiteDas Limbic Map ModellÖsterreichische Marketing Gesellschaft...2023-05-0535 min
FutureStrategies - Sustainability in Marketing 🌍📺 "Video Advertising muss Markenfit haben" - Fritz Strobl von ShowHeroes über erfolgreiches VideoadvertisingSeit mittlerweile fast 20 Jahren ist Fritz Strobl in der Medienbranche im Sales tätig. Der gebürtige Niederösterreicher kennt von nationalen, internationalen Medienhäusern und Unternehmen die digitale Werbebranche und die Medienlandschaft fast in- und auswendig.Seit 2019 ist er bei ShowHeroes, einem mittlerweile global agierenden Video Advertising Anbieter, für den Bereich Sales & Business Development maßgeblich für Österreich und seit Herbst 2022 auch für die Schweiz verantwortlich.Fritz auf LinkedinDie Better Media InitiativeDer Podcast-Tipp: On Strategy Showcase Das Buch-Tipp: AdScam von Bob HoffmanAi Gener...2023-05-0240 min
FutureStrategies - Sustainability in Marketing 🌍🥇"First Mover im Marketing": Lukas Kraetschmer über Innovationskampagnen von StröckLukas Kraetschmer ist Digital Marketing Manager bei Ströck Brot, dem österreichweit bekannten und 1970 gegründeten Familienunternehmen mit über 70 Filialen und über 1.400 Mitarbeitern in Wien und Umgebung. Seit Anfang 2019 widmet er sich der besonderen Herausforderung, einem traditionellen Unternehmen mit „analogen“ Produkten ein solides Standing in der digitalen Welt zu verschaffen.Die Artificial Krapfen ChallengeLukas Kraetschmer auf LinkedinMehr Marketingstrategien, Insights und Tipps gibt es alle zwei Wochen im FutureStrategies Newsletter.Über Florian Schleicher: Ich bin Marketingstratege - in den letzten 15 Jahren habe ich das Marketing bei McDonald's, Greenpeace und Too Good To Go...2023-04-2637 min
The Danger Zone (DZ)DZ Season 002 Part 09 How Hitler Almost Missed the Bus. 29 January 1933. Schleicher resigns. Who will be Chancellor?Thank God it’s Sunday. The shabat, the sabbath, but of course it’s Sunday 29thJanuary 1933, so not the Jewish sabbath but the Christian one. And the less I say about anything Jewish in a nice way the better. Anti-Semitism is pretty much a thing today.
The cold bite that has been freezing Germany for a few days now still isn’t really let up. Grey, overcast day. I don’t think it’s going to get any brighter. In a lot of ways maybe.
Today, at this minute, Germany is leaderless. Well Schleicher’s still techni...2023-02-0119 min
The Danger Zone (DZ)DZ Season 002 Part 06 How Hitler Almost Missed the Bus Part 6. 19 January 1933 - Desperate times. Schleicher hopeless. Must go. Hitler couldn't be worse.It’s still Thursday 19 January 1933. Chancellor Schleicher has an entirely unexpected visitor. It’s Ernst Torgler, the head of the parliamentary Communist Party. An unlikely visitor to the conservative, army officer, Chancellor. The’s here because the Nazi brownshirts are going to march outside the Communist Party’s headquarters in Berlin – Karl Liebknecht House – on Sunday 22 January 1933. The Nazis had done the same thing last summer in Hamburg. Then 18 people had died in the violent clashes that had followed. But then again maybe that sort of bad behaviour by the Nazis is what Schleicher is hoping for to make sure that Hi...2023-01-2925 min
Stand Tall & Own It - Empowering Purpose-Driven Women to Lead with Authenticity and ImpactEpisode 117 - The Value of Words with Katja SchleicherFeedback or Questions? Send us a text!Katja Schleicher is a sought-after Communications Trainer and Coach. She heads IMPACT! Communication Coaching, a pan-European training office focusing on communication coaching, media & public speaking training & business storytelling. She gets managers, teams, women and men to talk - and improves their communicative impact in public speeches, conversations and media interviews. For Katja, words, and what they mean and how they “come across" to the audience are her passion and business model.Topics discussed in this episode:Leadership Principles: Keep going - don’...2023-01-091h 00