Shows
MUT ZUR PERSÖNLICHKEIT#129: Die Macht der Präsenz – Katja Schleicher über klare Wirkung & starke Kommunikation
neugier #freude #menschen – das sind die drei Hashtags von Katja Schleicher. Und sie stehen für das, was sie als Kommunikations- und Medientrainerin, Keynote Speakerin und Coach ausmacht: unerschöpfliche Neugier auf Menschen, spürbare Freude an Sprache – und die Überzeugung, dass Kommunikation nur dann wirkt, wenn wir als Menschen wirklich auftauchen.
In dieser Folge sprechen wir über Präsenz als Türöffner, über Wirkung jenseits von PowerPoint-Folien und darüber, warum „Fleisch und Blut“ oft mehr Impact erzeugen als jede Bühne. Katja teilt offen, wie sie mit Gegenwind umgeht, warum Regeln brechen für sie manchmal Pflicht...
2025-11-181h 09
FUTURESTRATEGIES - Sustainability in Marketing 🌍🎬 Story meets Action - Mirko Tosoni from WaterBear about the Role of Stories for Climate ActionMirko Tosoni is Head of Marketing at WaterBear, a social action platform where storytelling meets impact and community. After seven years at Nike growing the brand and inspiring people to move, he now focuses on fostering communities that drive collective action to protect the planet and build a more sustainable future for all.About the FutureStrategies podcast and your host:I’m Florian Schleicher, a marketing strategist. I help brands gain clarity, spark momentum, and turn strategy into something that actually moves people. In 2022, I started my marketing studio FUTURESTRATEGIES. to do exactly that. I cu...
2025-11-1740 min
FUTURESTRATEGIES - Sustainability in Marketing 🌍🚈 2.4 Million Rides Toward a Climate-Neutral Future - Cornelia Nussbaumer from Wiener Linien about Sustainability with a MissionCornelia Nussbaumer is Head of Sustainability and Innovation at Wiener Linien, Vienna’s public transport operator. She’s driving the company’s transformation toward climate-friendly mobility, diversity, and future-ready urban solutions.About the FutureStrategies podcast and your host:I’m Florian Schleicher, a marketing strategist. I help brands gain clarity, spark momentum, and turn strategy into something that actually moves people. In 2022, I started my marketing studio FUTURESTRATEGIES. to do exactly that. I currently work with corporate clients from 11 countries.If you want more, check out my FutureStrategies newsletter – weekly inspiration on marketing, strategy a...
2025-11-0321 min
FUTURESTRATEGIES - Sustainability in Marketing 🌍🏡 Building for Human & Planetary Health - Lenna Lockwood on Biophilic Design, Planetary Health & Storytelling in Real EstateLenna Lockwood is the founder of Prospera, a real estate consultancy focused on creating places that support human and planetary thriving. With over a decade of experience across the United States and Western Europe, her work bridges design, strategy, and evidence-based innovation in the built environment. Her approach is regenerative, systems-oriented, and grounded in science, drawing on key frameworks such as the Biophilic Design, Circularity and Low-Carbon Design. She advises her clients on how to create places that actively support human thriving and healthspan—physically, mentally, and socially—while meeting the urgent challenges of restoring breached planetary boundaries and buil...
2025-10-1342 min
FUTURESTRATEGIES - Sustainability in Marketing 🌍🍫 Chocolate with a Mission - Eske Tammen from Tony's Chocolonely on turning activism into brand loveEske Tammen is the Brand Management Lead for Germany, Austria and Switzerland at Tony’s Chocolonely, the impact-driven chocolate company on a mission to make 100% slave-free chocolate the norm. With a background in strategic brand building and purpose-led communication, she’s responsible for bringing the brand’s bold mission to life through campaigns, partnerships, and local activations.About the FutureStrategies podcast and your host:I’m Florian Schleicher, a marketing strategist. I help brands gain clarity, spark momentum, and turn strategy into something that actually moves people. In 2022, I started my marketing studio FUTURESTRATEGIES. to do exact...
2025-09-1836 min
FUTURESTRATEGIES - Sustainability in Marketing 🌍✳️ The Sustainability Future Trap - Marcel Aberle, trend & future researcherMarcel Aberle is a trend and future researcher. His job is to inspire people and organizations for their future and support them in implementing new ideas and strategies. He spots the megatrends that are next – and explains it in ways that stick.About the FutureStrategies podcast and Florian:Hi, my name is Florian Schleicher I’m a marketing strategist. I work with brands ready to take their next bold step and truly connect with their audience. I help them uncover insights that matter, design workshops that spark real change, and turn strategy into clear, actionable blue...
2025-09-0533 min
Köpfe der SzeneSo gründest du als Dienstleister ein erfolgreiches Business | FRAMEWORX Gründer Dominik Schleicher #10Alle Infos zu unseren Werbepartnern bekommst du hier:https://bio.site/koepfederszeneIn dieser Folge ist Dominik Schleicher zu Gast – Gründer und Geschäftsführer von FRAMEWORX. Dominik teilt offen seine Erfahrungen aus mehreren Gründungen und erklärt, warum „Cash is King“ für ihn das wichtigste Credo im Unternehmertum ist. Er spricht über die Bedeutung von Liquidität, die Kunst, Fehler als wertvolle Learnings zu begreifen, und warum es manchmal besser ist, Aufgaben selbst zu übernehmen, statt sie auszulagern. Außerdem diskutiert Dominik, wie nutzerzentrierte Produktentwicklung und ein starkes Netzwerk den Unt...
2025-05-051h 15
FUTURESTRATEGIES - Sustainability in Marketing 🌍🧀 Creating a longlasting system - Gerrit Woerle from WOERLEGerrit Woerle is the CEO of the fifth-generation family-owned cheese company WOERLE. Based in Austria, they’re known for much more than just cheese—they’ve been quietly building an ambitious sustainability program within the food industry. From CO₂ reduction in dairy farming to biodiversity projects on local fields, there’s a lot going on behind the scenes.More information about the 6th national Ressourcenforum Austria.About the FutureStrategies podcast and your host:I’m Florian Schleicher, a marketing strategist. I help brands gain clarity, spark momentum, and turn strategy into something that actually mov...
2025-04-2429 min
The Blissfully Bold PodcastEp. 39 - What No One Tells You About Self Growth: The Evolution of Friendships, Motherhood, & Emotional Intelligence with Claire SchleicherIn this episode of the Blissfully Bold podcast, I sit down with my good friend and Mindset Manifestation Coach, Claire Schleicher, to dig into how friendships evolve as we grow and change. We explore the challenges of maintaining friendships while balancing self-growth, emotional intelligence, and daily mom life chaos. Learn how to manage changing boundaries, navigate heartbreaking friendship endings, and understanding personal needs. Plus, discover the power of intentional connection and how to communicate your emotional needs effectively. Stick around to hear Claire's insights on being a kickass friend and how she maintains meaningful connections amidst a busy life...
2025-03-1245 min
FUTURESTRATEGIES - Sustainability in Marketing 🌍💚 Sustainability must be sexy - Grazia Nordberg from aehre MagazineGrazia Nordberg is the founder and managing partner of LOEBELL NORDBERG, a communications agency based in Vienna - in March 2023 she started AEHRE a sustainability business magazine for the German Speaking area. With it she wants to build a communicative bridge between the economy and sustainability.The magazine is full of fresh stories that surprise, about people, solutions and conveys a lightness that is often missed in other sustainability focussed content. They focus on activation, rethinking, motivation.About the FutureStrategies podcast and your host:I’m Florian Schleicher, a marketing strategist. I help br...
2025-02-2829 min
FUTURESTRATEGIES - Sustainability in Marketing 🌍♻️ Transforming a Company - Stefan Grafenhorst from GreinerStefan Grafenhorst is Vice President Sustainability & Corporate Communications at Greiner. Greiner is a manufacturer of plastic packaging, medical devices and foam products such as mattresses.Stefan manages sustainability at Greiner and ensures that the company becomes more sustainable overall. The main focus of this role is to reduce the negative impact and transform the business areas that are not sustainable from today's perspective.But Stefan was not always in sustainability. His professional career began in consulting before he became a development worker in Africa for several years. After working in the political arena in Berlin, h...
2025-01-3037 min
FUTURESTRATEGIES - Sustainability in Marketing 🌍☕️ Scaling Sustainability Across a Global Coffee Empire - Carina Needham from Julius MeinlCarina Needham is the Global Sustainability Director at Julius Meinl, one of the world’s oldest coffee roasters, founded in 1862. The brands premium coffees and teas are enjoyed in over 70 countries, reaching more than 50,000 hotels, restaurants, coffeehouses. Carina, who has been with the company for a decade, previously led the Global Marketing Department before taking on her current sustainability role. She began her career at Procter & Gamble, working in cities like Frankfurt, Geneva, and Vienna.About the FutureStrategies podcast and your host:I’m Florian Schleicher, a marketing strategist. I help brands gain clarity, spark mome...
2025-01-1735 min
Bildung, bitte!„Wie viel Freiheit braucht das Lernen?“ mit „Mr. PISA“ Andreas SchleicherBeim internationalen PISA-Test belegt Deutschland einen Mittelfeldplatz. Doch kann sich unser Land eine „mittelmäßige“ Bildung überhaupt leisten? Was funktioniert in den Schulen in Skandinavien, Portugal und Übersee besser? Und warum kommen die dringend notwendigen Reformen hierzulande nur schleppend voran? Darüber spricht der OECD-Bildungsdirektor und PISA-Chef Andreas Schleicher mit dem 17-jährigen Schüler Sebastian Liess aus München. Sebastian ist Mitglied im Bürgerrat Bildung und Lernen und er bemängelt, dass man bei dem dicht getakteten Stundenplan und mehreren Prüfungen pro Woche kaum dazu kommt, tiefer in Themen, die einen interessieren, einzusteigen. Auch Andreas Schleicher ist der Meinung...
2025-01-0939 min
FUTURESTRATEGIES - Sustainability in Marketing 🌍🌲The 700 year old company - Sabrina Bartl from Stora Enso about products that are by default sustainableSabrina Bartl is leading the global external communications at Stora Enso Wood Products, a provider of sustainable wood-based solutions that are driving the transformation of the global construction industry. An international business degree majoring in marketing and a Master’s in public communication, it all seems to have prepared her for the company she’s working at. However, she’s sometimes still surprised that she ended up in the construction business.About the FutureStrategies podcast and your host:I’m Florian Schleicher, a marketing strategist. I help brands gain clarity, spark momentum, and turn strategy into som...
2024-12-0626 min
FUTURESTRATEGIES - Sustainability in Marketing 🌍🪩 Making Sustainability Lighter - Jonas Spitra from SCHOTT about making a super complex topic simpleJonas Spitra is the Head of Sustainability Communications at the SCHOTT technology group. In his job, he accompanies and explains the sustainability transformation of the energy-intensive speciality glass manufacturer. And he is constantly learning new things about the opportunities and challenges of change. Jonas has worked as a journalist, strategy consultant and researcher in Germany and abroad.About the FutureStrategies podcast and your host:I’m Florian Schleicher, a marketing strategist. I help brands gain clarity, spark momentum, and turn strategy into something that actually moves people. In 2022, I started my marketing studio FUTURESTRATEGIES. to do...
2024-11-2239 min
FUTURESTRATEGIES - Sustainability in Marketing 🌍🪑 Connect People with Sustainability - John Oakley from IKEA about visions and love brandsJohn Oakley is the Country Marketing and Consumer Insights Manager at IKEA Austria. He studied marketing at university in England. Before joining IKEA a John was CEO of a major international advertising agency. He has over 20 years in advertising and marketing. The mission that John has been passionately following at IKEA is “A better everyday life for the many people, through better homes and a better planet”. In 2022 he and his team launched IKEA’s new brand positioning platform “Lebe Smårt” - live smart - to strengthen the brand’s differentiation and purpose on the Austrian Market.About the Fu...
2024-11-0837 min
FUTURESTRATEGIES - Sustainability in Marketing 🌍💪 Changing the core business model - Marika Püspök on how to steer a complex group of businesses to sustainabilityMarika Püspök is the Chief Climate Officer of the Wiener Stadtwerke Group, since February 1, 2024. This is Viennas main infrastructure service provider for mobility and energy. It handles over 16.000 employees and several minicipal players like the Vienna energy provider, the Vienna public transportation services, the Vienna garage operators and many more. In short: It is one of the biggest employers in Austria.Her task is to set up the strategy of the self proclaimed climate protection corporation. That includes implementing ESG and sustainability in the Group. And because of all of that I have been looking fo...
2024-10-2439 min
FUTURESTRATEGIES - Sustainability in Marketing 🌍🦕 Excitement in Sustainability - Kiki Van Son from Plant Baby about marketing for a young foodbrandKiki Van Son is the Chief Brand Officer at PlantBaby Co, a direct-to-consumer nutrition startup designing convenient, naturally nutrient rich and minimally processed plant based foods and beverages for families. She started her career in advertising at the well known agency McCann New York, where she first made the connection between attention-harvesting-technologies and the decline of our privacy, democratic functioning, and wellbeing.Kiki earned her M.S. in Business for Social Impact and Sustainability, researched the social media ad revenue model’s impact on mental health, worked at the Center for Humane Technology during the COVID-19 pandemic, co...
2024-10-1039 min
FUTURESTRATEGIES - Sustainability in Marketing 🌍⚖️ Sustainability Reports for Marketing? - Veronika Montes on the role of ESRS and ESGDr. Veronika Montes is a corporate lawyer with a focus on capital markets and M&A transactions. She also counsels companies, boards, and investors on and after IPOs, advises on public takeovers. Furthermore, Veronika counsels corporates, funds, and multinational businesses on the impact of environmental, social, and governance matters and sustainability laws and regulations, especially reporting obligations and compliance with CSRD and CS3D.About the FutureStrategies podcast and your host:I’m Florian Schleicher, a marketing strategist. I help brands gain clarity, spark momentum, and turn strategy into something that actually moves people. In 2022, I...
2024-09-2632 min
Densely SpeakingIn a Bad State: State & Local Budget Crises (David Schleicher)In a Bad State: Responding to State and Local Budget Crises (David Schleicher)
David Schleicher is the Walter E. Meyer Professor of Property and Urban Law at Yale Law School. He is the author of In a Bad State: Responding to State and Local Budget Crises. He also co-hosts the podcast Digging a Hole with YLS colleague Samuel Moyn.
Appendices:
David Schleicher: New York Times article The Queen Bee of Bidenomics and American Compass proposal On Infrastructure Financing.
Greg Shill: Fire & Steam: How the Railways Transformed Britain by Christian Wolmar.
Jeff...
2024-09-231h 04
FUTURESTRATEGIES - Sustainability in Marketing 🌍🪻 Growth with Responsibility - Lars Zirpins from Weleda about their soulbrandLars Zirpins is the Chief Marketing Officer from Weleda, a renowned sustainability pioneer brand in natural cosmetics and pharmaceuticals. The product portfolio of Weleda includes around 1000 medicines and 120 natural cosmetics, available in over 50 countries.In his role Lars focuses on driving global brand initiatives ensuring that Weleda continues to be a force for good in the industry. Lars brings a passion for sustainable and holistic approaches that fit perfectly with Weleda's philosophy.About the FutureStrategies podcast and your host:I’m Florian Schleicher, a marketing strategist. I help brands gain clarity, spark momentum, an...
2024-09-1239 min
Energy Central177. 'Powering Data Center Alley' with David Schleicher, President & CEO of NOVECPowering the growing electricity demand from data centers represents one of the fastest-growing energy needs in the utility sector these days. The DC suburbs and the Northern Virginia, known as "Data Center Alley," has become among the nation's most notable hubs for these massive facilities. Joining the Energy Central Power Perspectives Podcast to dive into what it means to provide power to these facilities popping up at an increasing rate, while still keeping the traditional ratepayers happy with reliable and affordable power, is David Schleicher, President and CEO of NOVEC (Northern Virginia Electric Cooperative).
Listen in as David shares with...
2024-09-0723 min
FUTURESTRATEGIES - Sustainability in Marketing 🌍🌱 How do things end? - Joe Macleod about the role ends play in sustainabilityJoe Macleod designs ends. He is the Founder of the worlds first customer ending business. Joe is a veteran of the product development industry with decades of experience across service, digital and product sectors. His Clients include, Volvo, Logitech, EY, Fairphone, Spotify, and Microsoft. He is a keynote speaker and author of two books on endings which we will talk about a little bit later.If you want to read Joe's books he gifted us some 25% discount codes for his exciting and insightful books: "Ends!" book - code: EB55V // "Endineering" book - code: RN25W // And i...
2024-08-3040 min
FUTURESTRATEGIES - Sustainability in Marketing 🌍🍏 Too Good To Go: From 0 to 700,000 users in 2.5 yearsThis recording is based on one of the top 5 most read newsletters of the last year on The Successstory of Too Good To GoYou are listening to the Summer Edition of the FutureStrategies Podcast - A show about where marketing, strategies and sustainability intersect. I am currently taking a break from interviews. So you will get 5 short episodes over the summer, where I will lead you through the most read postings of my newsletter. Interviews will be back in autumn 2024.About the FutureStrategies podcast and your host:I’m Florian Schleicher, a ma...
2024-08-1621 minFUTURESTRATEGIES - Sustainability in Marketing 🌍⭐️ Scarcity in Marketing and SustainabilityThis recording is based on one of the top 5 most read newsletters of the last year on Scarcity in marketing.You are listening to the Summer Edition of the FutureStrategies Podcast - A show about where marketing, strategies and sustainability intersect. I am currently taking a break from interviews. So you will get 5 short episodes over the summer, where I will lead you through the most read postings of my newsletter. Interviews will be back in autumn 2024.About the FutureStrategies podcast and your host:I’m Florian Schleicher, a marketing strategist. I help br...
2024-08-0323 minFUTURESTRATEGIES - Sustainability in Marketing 🌍👕 The Sustainable Brand Magic of PatagoniaThis recording is based on one of the top 5 most read newsletters of the last year on The Sustainable Brand Magic of Patagonia.You are listening to the Summer Edition of the FutureStrategies Podcast - A show about where marketing, strategies and sustainability intersect. I am currently taking a break from interviews. So you will get 5 short episodes over the summer, where I will lead you through the most read postings of my newsletter. Interviews will be back in autumn 2024.About the FutureStrategies podcast and your host:I’m Florian Schleicher, a marketing st...
2024-07-1219 min
FUTURESTRATEGIES - Sustainability in Marketing 🌍✋ The No. 1 Marketing Mistake + How You Can Avoid ItThis recording is based on one of the top 5 most read newsletters of the last year on The No. 1 Marketing Mistake and how you can avoid it.You are listening to the Summer Edition of the FutureStrategies Podcast - A show about where marketing, strategies and sustainability intersect. I am currently taking a break from interviews. So you will get 5 short episodes over the summer, where I will lead you through the most read postings of my newsletter. Interviews will be back in autumn 2024.About the FutureStrategies podcast and your host:I’m Fl...
2024-06-2812 minFUTURESTRATEGIES - Sustainability in Marketing 🌍🐘 How do we change behaviour (sustainably)?You are listening to the Summer Edition of the FutureStrategies Podcast - A show about where marketing, strategies and sustainability intersect. I am currently taking a break from interviews. So you will get 5 short episodes over the summer, where I will lead you through the most read postings of my newsletter. Interviews will be back in autumn 2024.And this posting about changing behaviour with all links is right here.About the FutureStrategies podcast and your host:I’m Florian Schleicher, a marketing strategist. I help brands gain clarity, spark momentum, and turn strategy in...
2024-06-1411 min
FUTURESTRATEGIES - Sustainability in Marketing 🌍🐟 "Back to the Origins" - Julius Palm from followfood on transparency and the challenge to become mainstreamJulius Palm is the Deputy Managing Director and Head of Strategy & Brand at the sustainable food brand followfood. He is largely responsible for the brand development and restructuring of the last five years.During his studies at Zeppelin University, he was already researching the question of the good life and the sustainability of modern societies. Today, he is putting this into practice and working with followfood to solve socio-ecological problems through a business model. The goal: regenerative entrepreneurship. Julius was also recently honored with the title Green CMO of the Year by a German magazine....
2024-05-3136 min
FUTURESTRATEGIES - Sustainability in Marketing 🌍🔋 "Rethinking what new means" - Alexandra Kleemann from refurbed on the circular economyAlexandra Kleemann is a seasoned marketer with nearly a decade of expertise in the circular economy. In her role as Head of Markets & Brands at refurbed, she makes it easy for consumers to “Rethink New”. Before that she was the CMO of Shpock, another circular economy start-up, where she raised aided and unaided awareness by 30%.About the FutureStrategies podcast and your host:I’m Florian Schleicher, a marketing strategist. I help brands gain clarity, spark momentum, and turn strategy into something that actually moves people. In 2022, I started my marketing studio FUTURESTRATEGIES. to do exactly that...
2024-05-1732 min
FUTURESTRATEGIES - Sustainability in Marketing 🌍🐸 "A company that takes care of the future" - Florian Iro from Erdal/Frosch about anchoring sustainability in a strategyFlorian Iro is the CEO of Erdal, a family-run manufacturer of cleaning and care agents with headquarters in Germany. Their highest-selling brand is Frosch, which has offered environmentally friendly detergents since 1986. Before joining Erdal he was s Director of Marketing and Sales and led a traditional and artisan tableware manufacturer in Gmunden, Austria into a new area of digitalization, global expansion and unrivaled consumer experience. He also expanded and developed a new disruptive business model with FRIYA - healthy snacking by bringing together a vibrant lifestyle brand with truly functional products.About the FutureStrategies podcast and your...
2024-04-3040 min
FUTURESTRATEGIES - Sustainability in Marketing 🌍🪄 "The Magic of Brands" - Matt Johnson on how marketing rewires our brain and what it means for sustainabilityMatt Johnson is a speaker, writer, and researcher, specializing in the application of psychology and neuroscience to branding. His work has probed the science of brand storytelling, experiential marketing, and consumer decision-making. He is the author of the top-selling consumer psychology book, Blindsight: The (mostly) hidden ways marketing reshapes our brains. He is a contributor to major news outlets including Psychology Today, Forbes, and BBC on a range of topics related to the human side of business. He also consults brands like Nike and is an instructor at Harvard University’s Division of Continuing Education. When it comes to su...
2024-04-1950 min
Erfolg braucht VerantwortungAndreas Schleicher - Deine Stimme ist deine VisitenkarteDie besten Tipps vom "The Masked Singer" Vocal Coach
Andreas Schleicher ist ein vielseitiger Künstler, der nicht nur als Musiker, Songwriter und Gitarrist erfolgreich ist, sondern auch als gefragter Vokalcoach arbeitet. Sein aktuelles Album trägt den ungewöhnlichen Titel "Herz Hirn Hose". Andreas erzählt von seinem musikalischen Werdegang - wie er schon früh zur Musik fand und sich über die Jahre zu einem gefeierten Pop-Rock-Künstler entwickelte. Neben seinen eigenen Alben ist er auch als Filmmusikkomponist tätig und tritt regelmäßig live auf. Als Vokalcoach in der TV-Show "The Masked Singer" begleitet er prominente Teilnehmer...
2024-04-1744 min
Der Marketing-Stratege13 | Green Marketing versus Green Washing (mit Florian Schleicher)Konsument:innen legen zunehmend Wert auf Umweltbewusstsein und ethisches Handeln. Green Marketing ist daher nicht nur eine moralische Entscheidung, sondern Trend und unternehmerisches Muss. Der Unterschied zwischen authentischem Engagement und oberflächlichem Green Washing ist jedoch nicht immer klar ersichtlich.In dieser Episode des Marketing-Strategen erläutert Florian Schleicher, Experte für Sustainable Marketing, warum sich echtes Engagement im Green Marketing für Unternehmen lohnt. Im Gespräch mit Mario Eckmaier geht er auf die Bedeutung von „People, Planet & Profit“ ein und erklärt anhand von Best Practices, wie eine Marke durch umweltfreundliche Strategien stärker wird.Au...
2024-04-1643 min
FUTURESTRATEGIES - Sustainability in Marketing 🌍📱 "The courageous choice" - Verena Kitowski from Fairphone on sustainability as a choice in marketingVerena Kitowski is leading the customer journey and channel marketing teams at Fairphone, a social enterprise that is leading the market for sustainable and ethical electronics. In her role she is responsible for strategies that aim to support customers in using their products longer. Before joining Fairphone in Amsterdam, she was part of the founding team of an electric car company in Sweden and has experience with early stage impact startups.About the FutureStrategies podcast and your host:I’m Florian Schleicher, a marketing strategist. I help brands gain clarity, spark momentum, and turn strategy in...
2024-04-0533 min
FUTURESTRATEGIES - Sustainability in Marketing 🌍♻️ "Rethinking Marketing" - Alexis Eyre and Paul Randle about Sustainable MarketingAlexis Eyre and Paul Randle wrote a book together: “Sustainable Marketing” - The industry’s role in a sustainable future.Both assess on the Sustainable Marketing, Media and Creative course at the Cambridge University Institute for Sustainability Leadership. They co founded the Sustainable Marketing Compass. Alexis is also the co-founder of Sustainists. Based in the UK, she has worked on all three sides of the marketing triangle - agency, client and media owner side - and has spoken at the Business Green NetZero Festival. Paul is the CEO of Pickle Consulting Ltd also based the UK. He has wo...
2024-03-2244 min
FUTURESTRATEGIES - Sustainability in Marketing 🌍🎓 "Educating future change makers" - Christina Gaither from the Tomorrow University on big visions in educationChristina Gaither is a brand storyteller and marketing specialist, with over a decade of experience working with international events and brands. Her journey began at the Volvo Ocean Race, where she managed the event’s media operations around the globe. Later on she joined Red Bull , where she led the communications and content production for top sponsored motorsport events like the Dakar Rally, WRC, and Formula 1. In 2018 she transitioned into higher education marketing, playing a key role at Catalyst Institute for Creative Arts and Technology, where she led the institute’s award-winning rebrand. In June 2023 she joined Tomorrow University, Europ...
2024-02-2934 min
FUTURESTRATEGIES - Sustainability in Marketing 🌍🌳 "Using marketing to transform the economy" - Jillian McFarland from Forest Bridge about new ways of green advertisingJillian McFarland is the Co-Founder and Chief Community & Brand Builder at Forest Bridge. She an award-winning marketing and nonprofit leader with a background in marcom strategy for higher education and nonprofit w/ a specialization in sustainability and social innovation. She is a U.S. Air Force veteran with 20+ years of experience across marketing, business development, fundraising, & community building. Jillian is equal parts social entrepreneur, green cities champion and natural climate solutions advocate.About the FutureStrategies podcast and your host:I’m Florian Schleicher, a marketing strategist. I help brands gain clarity, spark momentum, and turn st...
2024-02-2328 min
Schulgschichtn - der PodcastPISA (2/4) - Was kann man von den besten Bildungssystemen lernen? - mit PISA-Chef Andreas SchleicherWas können wir von den besten Bildungssystemen lernen? Was machen Estland, Singapur und Shanghai anders, dass sie bei allen PISA-Testungen die Rankings anführen? Wie schaffen es diese Länder, nicht nur top-performer zu sein, sondern auch sozial besonders gerechte Bildungssysteme zu haben? Sind kleinere Klassen und mehr Geld für Bildung wirklich die besten Lösungen? Und, was hatte negativere Auswirkungen auf das Lernen der Schüler:innen: die COVID-Pandemie oder digitale Geräte? Andreas Schleicher, Chef von PISA, nimmt uns mit in die Untiefen der PISA-Daten! Er erzählt, was man von den besten Ländern l...
2024-02-2217 min
FUTURESTRATEGIES - Sustainability in Marketing 🌍🏔️ "Das Wirtschaftssystem verändern" - Manfred Meindl von VAUDE über die Rolle von MarketingManfred Meindl arbeitet seit 2010 bei der Outdoormarke VAUDE. In seiner Verantwortung liegen die Marketingleitung sowie die gelungene digitale Transformation des Familienunternehmens, das für seine nachhaltige Ausrichtung bekannt ist. Dabei ist er mit seinem Team für die erfolgreiche Markenpositionierung, die ganzheitliche Kommunikation, Sponsoring & Events sowie für die Produktvermarktung in den internationalen Märkten verantwortlich. Der aus Innsbruck stammende Outdoor-Freak ist leidenschaftlich gerne in den Bergen unterwegs, beim Wildwasserkajaken, Trailrunning, Bergsteigen, Biken oder Klettern.About the FutureStrategies podcast and your host:I’m Florian Schleicher, a marketing strategist. I help brands gain clarity, spark moment...
2024-02-0931 min
Get happy#139 Der Immuncode - mit Dr. Dorothea Schleicher- BrücklGet Happy!
Der Immuncode – mit Dr. Dorothea Schleicher-Brückl
Was wir tun können, um unser Immunsystem mehr zu stärken.
Nachdem wir in der vergangenen Woche schon viele großartige Impulse von Dr. Matthias Riedl zum Thema Ernährung bekommen haben, möchte ich heute den Augenmerk auf unser Immunsystem richten. Denn mir scheint, besonders in den letzten vier Jahren wurden die Fähigkeiten dieses genialen Apparats maßlos unterschätzt, wenn nicht sogar sträflich vernachlässigt und einfach außer Acht gelassen.
Wir können eine Menge tun für das brillante Ab...
2024-01-261h 06
FUTURESTRATEGIES - Sustainability in Marketing 🌍🏆 "Organisations are driven by success stories" - Maurizio Poletto from Erste Group about innovation and sustainabilityBeing a designer and entrepreneur by practice grown into a banking executive, Maurizio is striving to transform the banking industry from the inside. He is the founder of Erste Group’s inhouse fintech and for over 10 years has been a driving force behind the development of George, whose more than 9 million users across Austria and CEE make it the region’s leading banking platform. In January 2021, Maurizio joined the ranks of the Erste Group management board as the first-ever Chief Platform Officer. The main tasks keeping him busy these days are how to enhance, organizs, scale and govern digital bank...
2024-01-2544 min
FUTURESTRATEGIES - Sustainability in Marketing 🌍✨ Trend Special 2024 - Which trends will affect and drive marketing? A conversation with Cordula PflueglThis is a special episode. Because of two reasons: 1) We are going to take a look at the future - trends that will affect marketing in 2024. So I will also share my perspective with you. and 2) after more than 20 interviews we have our first recurring guest with us - Cordula Pfluegl.So for those of you who don’t know her: With a background in Psychology, Cordula has been in Marketing for almost a decade, helping brands launch on Social and supporting startups on their growth journey. She previously ran her own social media consultancy and was pa...
2024-01-1244 min
FUTURESTRATEGIES - Sustainability in Marketing 🌍💧 "Wir müssen ganzheitlich handeln" - Yvonne Haider-Lenz von Vöslauer über Nachhaltigkeit als KernstrategieSeit 2005 ist Yvonne Haider-Lenz in leitenden Positionen dafür (mit-) verantwortlich, dass Vöslauer als klare Nummer 1 und als Love Brand in allen Rankings - auch bei den ganz Jungen - besteht. So wurde das zentrale Markenversprechen "nachhaltig jungbleiben" in den letzten Jahren eine echte Haltung. Mit ihrem Team ermöglicht sie es, den Durst der Zeit auf allen Ebenen zu löschen.About the FutureStrategies podcast and your host:I’m Florian Schleicher, a marketing strategist. I help brands gain clarity, spark momentum, and turn strategy into something that actually moves people. In 2022, I starte...
2024-01-0537 min
FUTURESTRATEGIES - Sustainability in Marketing 🌍📬 "It's all about the benefits" - Sara Aust from Storebox about scale-up marketingSara Aust is the Head of Marketing at Storebox, a thriving scale-up in the logistics industry that operates in 6 European countries. Here she developed from a crew member to a management position and built a successful team of 10 experts from different nationalities. During her career she gathered insights in the cultural industry as well as different Marketing positions, such as in a digital agency.About the FutureStrategies podcast and your host:I’m Florian Schleicher, a marketing strategist. I help brands gain clarity, spark momentum, and turn strategy into something that actually moves people. In 2022, I...
2023-12-0829 min
FUTURESTRATEGIES - Sustainability in Marketing 🌍🧘♀️ "Sustainability as an integral part of business" - Anoushka Grover from Deliciously Ella on marketing for impact driven companiesAnoushka Grover, is the Head of Marketing at Deliciously Ella. As a purpose driven marketeer, she’s worked at Too Good To Go fighting food waste and at DAME working to reduce the environmental and social impact of period products. She’s also a TEDx Speaker and was nominated as one of the Future50 best emerging marketers in 2021.About the FutureStrategies podcast and your host:I’m Florian Schleicher, a marketing strategist. I help brands gain clarity, spark momentum, and turn strategy into something that actually moves people. In 2022, I started my marketing studio FUTURESTRATEGIES. to do e...
2023-11-1835 min
FUTURESTRATEGIES - Sustainability in Marketing 🌍🥤 "It is all about purpose" - Johanna Perret from RECUP on building a love brandJohanna Perret is Head of Brand + Relations at RECUP. She made her professional beginnings in media design, trend research and communication followed by an Masters in Eco-Social Design. Johanna had the chance – as the very first employee at RECUP – to lead and develop a lovebrand for almost 7 years and to contribute to the creation of a more sustainable future and a value-creating working environment.About the FutureStrategies podcast and your host:I’m Florian Schleicher, a marketing strategist. I help brands gain clarity, spark momentum, and turn strategy into something that actually moves people. In 2022, I star...
2023-10-1935 min
FUTURESTRATEGIES - Sustainability in Marketing 🌍🎛️ "Sustainability is not a simple switch" - Clemens Mayer on greenwashing and the road to a sustainable futureClemens Mayer is an expert in the field of digital marketing and sustainability. He is a lecturer at multiple universities. And he founded the platform guterzweck.net that provides millions of people news and tips regarding sustainability and social topics.About the FutureStrategies podcast and your host:I’m Florian Schleicher, a marketing strategist. I help brands gain clarity, spark momentum, and turn strategy into something that actually moves people. In 2022, I started my marketing studio FUTURESTRATEGIES. to do exactly that. I currently work with corporate clients from 11 countries.If you want more, ch...
2023-10-0637 min
FUTURESTRATEGIES - Sustainability in Marketing 🌍💚 "Talk to the minds and the hearts" - Jasmin Duregger from Greenpeace about fighting for the futureJasmin Duregger is a Climate and Energy Campaigner at Greenpeace, based in Vienna. She holds a Master's degree in Environmental and Sustainability Management and is fighting for a just and fossil free future.About the FutureStrategies podcast and your host:I’m Florian Schleicher, a marketing strategist. I help brands gain clarity, spark momentum, and turn strategy into something that actually moves people. In 2022, I started my marketing studio FUTURESTRATEGIES. to do exactly that. I currently work with corporate clients from 11 countries.If you want more, check out my FutureStrategies newsletter – weekly inspiration on m...
2023-09-2935 min
FUTURESTRATEGIES - Sustainability in Marketing 🌍🚙 "We need to be tough" - Michael Schmidt about sustainability strategies (and the automotive industry)Michael Schmidt from Virtual Identity is Creative Director and Mobility Industry Lead. After working in all agency positions - from design to creative to account management to strategy - he specialises in international digital communication strategies that involve digital-driven organisational change. Leading teams of up to 25 people, he is an expert when it comes to digital consulting capabilities from strategy, analytics, performance marketing, audience insights, as well as creative, art, copy, co-creation and change management. Besides his marketing know how, he ponders with thoughts on autonomous mobility – the next digital driver of economic and societal change after the smartphone – and...
2023-09-2639 min
Swing ForwardNathan Schleicher, Earthscape PlayIn this first of Swing Forward, co-hosts James Siegal and Jen DeMelo of KABOOM! speak with leading playground manufacturers in the U.S. and around the world about the playground industry and advancing playspace equity. In this episode, we talk with Nathan Schleicher about Earthscape Play's approach to building custom-made, wood-forward playgrounds that capture the imagination and are responsive to community needs.Nathan SchleicherCreative Director, Earthscape PlayNathan Schleicher is an American industrial designer living and working in Ontario, Canada and designing for projects across the globe. As the Creative Director at E...
2023-08-2350 min
FUTURESTRATEGIES - Sustainability in Marketing 🌍🍉 "Ideas have to be simple" - Carl-Emil Jensen from Too Good To Go about how to use creativity for goodCarl-Emil Jensen started his career as co-founder of a platform spotlighting emerging artists across creative mediums. He later joined Under Armour as a product designer to help develop their fitness community digital ecosystem only to then transition to Too Good To Go. He helped shape the creative and branding at the world’s biggest initiative against food waste, growing from the sole creative to leading a team of 25 people supporting 17 markets worldwide. Now he is Director of Creative, creating solutions with creativity.About the FutureStrategies podcast and your host:I’m Florian Schleicher, a marketing stra...
2023-08-2134 min
FUTURESTRATEGIES - Sustainability in Marketing 🌍🌐 "Groß denken und handeln" - Christina Volk von SAP über Impact auf globaler EbeneChristina Volk verantwortet als Head of Cloud Core Marketing gemeinsam mit ihrem Team das Marketing für das Enterprise Ressource Plannung- und Finanzportfolio bei SAP Deutschland. 2015 startete sie bei SAP als Werkstudentin und hatte seit dieser Zeit diverse Positionen im Marketing inne - stets getrieben von ihrer Leidenschaft für innovatives Marketing, Customer Centricity und Menschen. Neben Marketing Excellence Awards wurde sie 2019 als #1 B2B Marketer 30 under 30 ausgezeichnet.About the FutureStrategies podcast and your host:I’m Florian Schleicher, a marketing strategist. I help brands gain clarity, spark momentum, and turn strategy into something that actu...
2023-08-1130 min
FUTURESTRATEGIES - Sustainability in Marketing 🌍🥛 "Die unerklärliche Marke" - Christian Stegemann von Oatly über die Mystik der MarkeChristian Stegemann ist Brand Director DACH & PL bei Oatly. Christian ist dort seit über 2 Jahren zuständig für die Führung des Brand und Product Teams. Davor war er Marketingleiter DACH bei Ecover & Method, Creative Director bei Haribo und im Marketing von innocent drinks. Seit über 20 Jahren macht Christian Kommunikation/Marketing von Konsumgütern und ist nebenbei systemischer Berater.About the FutureStrategies podcast and your host:I’m Florian Schleicher, a marketing strategist. I help brands gain clarity, spark momentum, and turn strategy into something that actually moves people. In 2022, I started my marketing studio F...
2023-08-0433 min
FUTURESTRATEGIES - Sustainability in Marketing 🌍🔮 "The future that excites us" - Cordula Pfluegl from The Next Web about the mega trends of AI and sustainabilityWith a background in Psychology, Cordula has been in Marketing for almost a decade, helping brands launch on Social and supporting startups on their growth journey. She previously ran her own social media consultancy and holds the function of early stage advisor a VC fund. Cordula was also part of the founding team of a women focused online-education startup called ‘Future Females”, where she helped grow the company from pre-revenue to profitability while scaling the team to up to 20 people. Cordula has worked on marketing projects in three different countries before landing her current role with TNW in Amsterdam. Now...
2023-07-3144 min
FUTURESTRATEGIES - Sustainability in Marketing 🌍🦋 "Marketing kann authentisch sein" - Barbara Bleier-Serentschy über das Marketing der Volksbank Wien AGBarbara Serentschy ist seit 2012 in ihrer Funktion als Marketingleiterin bei der Volksbank Wien AG tätig. Sie verfügt über mehr als 20 Jahre Expertise in Marketing, Kommunikation, PR und Eventmanagement im In- und Ausland. In ihrer Verantwortung liegt die Marketingstrategie, das Brand Management, Sponsoring und Testimonials sowie die Werbung für die Marke Volksbank in Österreich. Darüber hinaus gestaltet sie mit ihrem Team die Cross-medialen Kampagnen für klassische, digitale und social media Kanäle und ist zuständig für die Kooperation mit dem Österreichischen Skisprung Nationalteam.About the FutureStrategies podcast and your host:I’m Flori...
2023-07-2420 min
FUTURESTRATEGIES - Sustainability in Marketing 🌍👣 "Die Welt in kleinen Schritten retten" - Strategin Hildegard Linsbauer über NachhaltigkeitHildegard Linsbauer ist Marken- und Kommunikationsstrategin, Executive Strategy Director im Campaigning Bureau GmbH, Dozentin an der Werbe Akademie / WIFI Wien, Gründungs- und Vorstandsmitglied von Strategie Austria. Ihre Erfahrungen in führenden internationalen Kreativagenturen und mit einer Vielzahl unterschiedlicher Branchen und Institutionen machen sie zu einer begeisternden Expertin rund um alle Strategiethemen.About the FutureStrategies podcast and your host:I’m Florian Schleicher, a marketing strategist. I help brands gain clarity, spark momentum, and turn strategy into something that actually moves people. In 2022, I started my marketing studio FUTURESTRATEGIES. to do exactly that. I currently work...
2023-06-3030 minFUTURESTRATEGIES - Sustainability in Marketing 🌍🦸 Can Marketing be Sustainable (and achieve goals)? - On the superpower of marketing and how to use it for good.Marketing has a superpower and with the right strategy we can leverage it for sustainable growth. Marketing managers today face a major challenge: Marketing still has to achieve goals. But marketing must also achieve sustainable growth.Is that even possible together? Is sustainable growth possible? Can marketing be a force for positive change?About the FutureStrategies podcast and your host:I’m Florian Schleicher, a marketing strategist. I help brands gain clarity, spark momentum, and turn strategy into something that actually moves people. In 2022, I started my marketing studio FUTURESTRATEGIES. to do...
2023-06-3010 min
FUTURESTRATEGIES - Sustainability in Marketing 🌍💚 "Das Richtige Tun" - Georg Wenger-Rami über Nachhaltigkeit als gelebte Praxis bei der oekostrom AGDer gebürtige Salzburger Georg Wenger-Rami verantwortet das Marketing und E‑Commerce der oekostrom AG. Mit über 10 Jahren Erfahrung als Kommunikationsmanager war er u.a. bei T‑Mobile, Magenta Telekom und der Pieps GmbH tätig. Als leidenschaftlicher Alpinist engagiert er sich für die Energiewende und freut sich darauf, gemeinsam mit dem Team eine nachhaltigere Welt zu schaffen.About the FutureStrategies podcast and your host:I’m Florian Schleicher, a marketing strategist. I help brands gain clarity, spark momentum, and turn strategy into something that actually moves people. In 2022, I started my marketing studio FUTURESTRA...
2023-06-1635 min
FUTURESTRATEGIES - Sustainability in Marketing 🌍⚡️ "Nachhaltigkeit treibt das ganze Unternehmen" - Sandra Haiden über Krisenmanagement und Nachhaltigkeit bei der Wien EnergieSandra Haiden ist Head of Brandmanagement bei Wien Energie, Österreichs größtem Energieversorger. Davor hat sie mehr als 15 Jahre lang mit ihrer Expertise nationale wie internationale Unternehmen und Non Profit Organisationen wie Greenpeace beraten. Ich habe Sandra kennengelernt, als ich Marketing Manager bei McDonald’s war und sie unsere Beraterin auf Agenturseite war. Seit dem schätze ich sie und ihren Ansatz sehr - Sandra und mich verbindet nämlich eine unglaubliche Leidenschaft für Marken und Kommunikation.About the FutureStrategies podcast and your host:I’m Florian Schleicher, a marketing strategist. I help brands gain clari...
2023-05-2627 min
FUTURESTRATEGIES - Sustainability in Marketing 🌍💡 "Das Einzige, was mich fasziniert, sind Ideen." - Mariusz Jan Demner über die Kunst der Verdichtung in der WerbungMariusz Jan Demner ist Mitbegründer von Österreichs führender Kreativagentur DMB, die seit Jahren die Nr. 1 bei nationalen und internationalen Kreativ-Awards sowie im langfristigen Effie-Ranking für den gesamten deutschsprachigen Raum ist. Ein Drittel ihrer KundInnen ist heute so anziehend, dass sie Marktführer sind. Mariusz Jan Demner, oder wie ihn das Lürzers Archiv bezeichnet “Austria's grand seigneur of advertising” ist jetzt Chairman der Demner Holding/Demner.GroupAbout the FutureStrategies podcast and your host:I’m Florian Schleicher, a marketing strategist. I help brands gain clarity, spark momentum, and turn strategy into something th...
2023-05-1620 min
FUTURESTRATEGIES - Sustainability in Marketing 🌍📜 "Meaningful Emotional Experiences" - Sabrina Oswald über StorytellingSabrina Oswald ist Managing Director und Gründerin der FUTURA, einem Marketing-Beratungskollektiv. Ihr Fokus liegt im Brand Positioning & Kommunikation, mit dem Spezialthema Storytelling. Sabrina Oswald wird als Österreichs „Mrs.Storytelling“ bezeichnet. Seit 2009 bloggt sie darüber, berät sie KundInnen und unterrichtet auch in diesem Bereich. Als Vorstandsmitglied der Österreichischen Marketing-Gesellschaft und Mit-Initiatorin der Kampagne „Make Marketing great again“ ist sie aktiv engagiert die digitale Transformation im Bereich Marketing voranzutreiben.About the FutureStrategies podcast and your host:I’m Florian Schleicher, a marketing strategist. I help brands gain clarity, spark momentum, and turn strategy into something that ac...
2023-05-0535 min
FUTURESTRATEGIES - Sustainability in Marketing 🌍📺 "Video Advertising muss Markenfit haben" - Fritz Strobl von ShowHeroes über erfolgreiches VideoadvertisingSeit mittlerweile fast 20 Jahren ist Fritz Strobl in der Medienbranche im Sales tätig. Der gebürtige Niederösterreicher kennt von nationalen, internationalen Medienhäusern und Unternehmen die digitale Werbebranche und die Medienlandschaft fast in- und auswendig.Seit 2019 ist er bei ShowHeroes, einem mittlerweile global agierenden Video Advertising Anbieter, für den Bereich Sales & Business Development maßgeblich für Österreich und seit Herbst 2022 auch für die Schweiz verantwortlich.Fritz auf LinkedinDie Better Media InitiativeDer Podcast-Tipp: On Strategy Showcase Das Buch-Tipp: AdScam von Bob HoffmanAi Gener...
2023-05-0240 min
FUTURESTRATEGIES - Sustainability in Marketing 🌍🥇"First Mover im Marketing": Lukas Kraetschmer über Innovationskampagnen von StröckLukas Kraetschmer ist Digital Marketing Manager bei Ströck Brot, dem österreichweit bekannten und 1970 gegründeten Familienunternehmen mit über 70 Filialen und über 1.400 Mitarbeitern in Wien und Umgebung. Seit Anfang 2019 widmet er sich der besonderen Herausforderung, einem traditionellen Unternehmen mit „analogen“ Produkten ein solides Standing in der digitalen Welt zu verschaffen.Die Artificial Krapfen ChallengeAbout the FutureStrategies podcast and your host:I’m Florian Schleicher, a marketing strategist. I help brands gain clarity, spark momentum, and turn strategy into something that actually moves people. In 2022, I started my marketing studio FUTURESTRATEGIES. to do exactly tha...
2023-04-2637 min
The Danger Zone (DZ)DZ Season 002 Part 09 How Hitler Almost Missed the Bus. 29 January 1933. Schleicher resigns. Who will be Chancellor?Thank God it’s Sunday. The shabat, the sabbath, but of course it’s Sunday 29thJanuary 1933, so not the Jewish sabbath but the Christian one. And the less I say about anything Jewish in a nice way the better. Anti-Semitism is pretty much a thing today.
The cold bite that has been freezing Germany for a few days now still isn’t really let up. Grey, overcast day. I don’t think it’s going to get any brighter. In a lot of ways maybe.
Today, at this minute, Germany is leaderless. Well Schleicher’s still techni...
2023-02-0119 min
The Danger Zone (DZ)DZ Season 002 Part 06 How Hitler Almost Missed the Bus Part 6. 19 January 1933 - Desperate times. Schleicher hopeless. Must go. Hitler couldn't be worse.It’s still Thursday 19 January 1933. Chancellor Schleicher has an entirely unexpected visitor. It’s Ernst Torgler, the head of the parliamentary Communist Party. An unlikely visitor to the conservative, army officer, Chancellor. The’s here because the Nazi brownshirts are going to march outside the Communist Party’s headquarters in Berlin – Karl Liebknecht House – on Sunday 22 January 1933. The Nazis had done the same thing last summer in Hamburg. Then 18 people had died in the violent clashes that had followed. But then again maybe that sort of bad behaviour by the Nazis is what Schleicher is hoping for to make sure that Hi...
2023-01-2925 min
Stand Tall & Own It - Equipping Purpose-Driven Leaders to Show Up with Authenticity and CourageEpisode 117 - The Value of Words with Katja SchleicherFeedback or Questions? Send us a text!Katja Schleicher is a sought-after Communications Trainer and Coach. She heads IMPACT! Communication Coaching, a pan-European training office focusing on communication coaching, media & public speaking training & business storytelling. She gets managers, teams, women and men to talk - and improves their communicative impact in public speeches, conversations and media interviews. For Katja, words, and what they mean and how they “come across" to the audience are her passion and business model.Topics discussed in this episode:Leadership Principles: Keep going - don’...
2023-01-091h 00
The Edges of LeanEp 71 Continuous Improvement and Agile Communication with Katja SchleicherSome compelling features of agile product development are flexibility and resilience. An agile project can deal with problems and new learning and pivot to take advantage of that new learning. My guest, Katja Schleicher has insights about how to apply those agile principles of flexibility and resilience to communication. We can all benefit from better communication, so check out our fascinating conversation!
Katja Schleicher is a sought-after Communications Expert Trainer and keynote speaker. She gets managers, teams, women, and men to talk - and improves their communicative impact in Public Speeches, conversations, and media interviews. Words, what t...
2022-10-1945 min
Your Intended MessageCross Culture Communication: Katja SchleicherHow to boost your cross culture communication results
Your culture is simply your perspective of the world
Episode 115 (Katja is based in Den Hagg, Netherlands)
In this conversation with Katja Schleicher, we explore:
What are the challenges of cross culture communication?
How to establish a positive relationship
How to recognize the traps that might blind you to your bias
Why you need to be a tourist more often
How food can bridge the cultural divide
How to build your multicultural team
When you should not use Oregano
About Katja Schleicher
KATJA SCHLEICHER knew...
2022-10-0634 minErfolg braucht VerantwortungKatja Schleicher – Reden ist Gold und Schweigen der Anfang von allem Unglück
Bei Katja Schleicher dreht sich alles darum, Menschen zum Reden zu bringen. Und das kann sie wirklich - und sogar in fünf Sprachen! So werde ich in meinem eigenen Podcast auf Niederländisch anmoderiert. Nach Studien der Germanistik, Anglistik/ Amerikanistik, Psychologie und Linguistik war Katjas berufliche Entwicklung von Beginn an auf die Arbeit mit internationalen Unternehmen ausgerichtet. So begleitet Katja beispielsweise Unternehmen in der Führung interkultureller Teams. Als erfahrene Kommunikationsexpertin sorgt sie bei ihren Klienten dafür, dass das Herz dem Kopf die richtigen Worte in den Mund legt. Außerdem klären wir, warum deine Schuhe deine...
2022-08-3140 min
CFO THOUGHT LEADER827: The Leap Beyond Tax | Debbie Schleicher, CFO, EasyKnockWhen Debbie Schleicher tells us that a football game between the Georgia Tech Yellow Jackets and Clemson Tigers became her door-opener to the CFO office, we can’t help but want to listen. Back in 2014, she and her family were invited by a former client and serial CEO to one of the most anticipated games of the season. “Unfortunately, Georgia Tech beat Clemson 28 to 6,” remembers Schleicher, whose husband is a proud Clemson alum. As the game unfolded, Schleicher recalls, her one-time client asked her if she would consider joining his start-up company as finance...
2022-08-2452 min
The PQI PodcastS2, Bonus Episode 1: NCODA Legislative Interview Series - Stephen Schleicher, MDNCODA is proud to announce our first episode in a series of legislative discussions with thought leaders in the legislative and advocacy space. On this episode, Kevin Scorsone, NCODA Legislative & Policy Liaison interviews Stephen Schleicher, MD and the Chief Medical Officer from Tennessee Oncology and a member of the NCODA Legislative & Policy Advisory Committee.Stephen Schleicher, MD, MBA, was appointed Chief Medical Officer (CMO) of Tennessee Oncology, one of the largest providers of oncology care, in January 2022. In that role, Dr. Schleicher oversees clinical programs to promote the high-quality, innovative and patient-centered care Tennessee Oncology is known...
2022-06-2228 min
MenschenJohannes Schleicher - Heimweh der Seele...Johannes Schleicher
Heimweh der Seele. So nennt Johannes Schleicher, Theologe und Leiter von Bildungshäusern, die Mystik. Über dieses Heimweh hat Johannes Schleicher jetzt ein Buch geschrieben: "Mitmensch Gott" heißt es. Was dieses Buch erzählt, warum Mystik das Heimweh der Seele ist und, vor allem, warum die Mystik für Johannes Schleicher so zentral ist, ist unser Thema in dieser Sendung.
2022-06-1650 min
Top FiveA Message From StephenWhy are you getting different Major Spoilers shows in your feed? Executive Producer Stephen Schleicher explains why. http://patreon.com/MajorSpoilers.
2022-06-0804 min
Geschichten - der Podcast aus der Literaturhauptstadt GrazGeschichten 03012022 Sibylle Schleicher: Die PuppenspielerinEin Roman über Zwillinge und über eine Krankheit, die in deren Leben einbricht.
Die gebürtige Oststeirerin Sibylle Clauß-Schleicher lebt als freie Schauspielerin und Schriftstellerin in Ulm. Sie stammt aus einer kinderreichen Familie und ist in der oststeirischen Gemeinde Stubenberg am See aufgewachsen.
Website Sibylle Schleicher
Website Verlag Kröner
Literaturangabe: Sibylle Schleicher: Die Puppenspielerin. Roman. Stuttgart: Kröner 2021
2022-01-0323 min
Das BESTE aus 2 Generationen039 - Interview mit Thomas Schleicher - ganzheitliche Unternehmervorsorge
Thomas Schleicher ist 43 Jahre alt, lebt in Schwäbisch Hall und ist seit über 20 Jahren selbständiger Unternehmer. Als Sozial-Unternehmer hat er es sich zur Aufgabe gemacht die Welt von Unternehmerfamilien besser zu machen, indem er ein ganzheitliches Unternehmervorsorgesystem wie eine Art „soziales Netz“ für Unternehmerfamilien etabliert das deren Existenz in Unglücksfällen schützt.
Die meisten Selbständigen und deren Ehepartner kennen die Fragestellung „Wie geht`s weiter, wenn der Chef ausfällt?“. Haben diese „offene Baustelle“ im Hinterkopf. Manche jahrelang auf ihrer TO DO Liste. So auch seine Eltern, bis es irgendwann zu spät war.
Im Jahr 2004 erkr...
2021-12-2332 min
Born to be Brave! with Colleen LowIs He Nuts? From Fear to Love, Why? - Dennis SchleicherColleen interviews Dennis Schleicher – Public Figure, Author, and Motivational Speaker Dennis Schleicher is a highly sought-after public speaker who has traveled worldwide speaking and inspiring others with his conversion and faith during difficult times. A writer, lifestyle reporter, motivational speaker, and best-selling author of Is He Nuts?: Why a Gay Man Would Become a Member of the Church of Jesus Christ. And, Scripture Up! Affirmation Journal – Strengthening God’s Message – Old Testament and Pearl of Great Price. Dennis is president and publicity director of the Connecticut Authors & Publishers Association. Dennis currently works as a literary agent, r...
2021-12-1150 min
Der Digital-StrategeVon 0 auf 700.000 User in 2 Jahren? Eine (digitale) Marketing-Erfolgsgeschichte (mit Florian Schleicher)Florian Schleicher von Too Good To Go im Interview mit Mario EckmaierWie es gelingt, mit digitalem Marketing eine Marke aufzubauen und innerhalb kürzester Zeit zu einem der größten Accounts in Österreich zu werden.Wenig Budget, aber ein klares Ziel – Florian Schleicher hat mit einer punktgenauen Strategie und dem genau richtigen Marketing-Mix einer völlig unbekannten Marke innerhalb von zweieinhalb Jahren mehr als 50 % Markenbekanntheit in Österreich verholfen.Wie, das erzählt erzählt der Head of Marketing von Too Good To Go, einer App zur Rettung von Lebensmitt...
2021-11-301h 02
BrandsTalkToo Good To Go - Brand Story w/Florian Schleicher✨ "Brands are the most valuable icons, which you can have as a company or an individual and you really need to take care of it a lot" 💫 — Florian Schleicher💡 Did you know that ⅓ of all food is wasted? This episode is all about helping solve the problem of food waste. I am in conversation with Florian Schleicher, head of marketing at Too Good To Go, a Danish company, whose vision is a planet with no food waste. Every day they are working on making that a reality with their app, which is the most direct way for everyon...
2021-06-2252 min
Journey to Health14. Finding Meaning in Life for REAL HealthViktor Frankl said, "Life is never made unbearable by circumstances, but only by lack of meaning and purpose.” These words are so important, especially when dealing with adversity and uncertainty. Finding meaning in life is a fundamental requirement for our health and well-being. Join Jan Schleicher and discover:- Viktor Frankl's Amazing Story- Frankl's Three Ways to Find Meaning- The Difference Between Purpose and Meaning- Jan's Search for Meaning in Her Life- How Finding Meaning Improves Health- Steps You Can Take Now to Bring Meaning to Your Li...
2021-05-2729 min
NEU WERK - Der Podcast der Kunststiftung7. NEU WERK - Julia SchleicherDie Bildhauerin Julia Schleicher im Gespräch mit dem Publizisten Ingolf Kern
Julia Schleicher kommt aus Köln. In Dresden studierte sie Theaterplastik, in Halle Bildhauerei - ein handwerklich solider Einstieg hier, das Bildungserlebnis dort. Wie Julia Schleicher aktuell durch die Krise kommt, was sie mit dem Material Glas verbindet, was sie von den Betrachtern ihrer Kunst erwartet u. v. m. erzählt sie in der aktuellen Podcast-Episode.
2021-04-2632 min
Business of CollaborationPODCAST Katja Schleicher about Communication and InnovationToday our CEO Jara Pascual and founder of Collabwith, talked to Katja Schleicher, communication expert, media coach of public speaking at Impact! Communication Coaching and co-organizer of the Conference Innovation in Speaking. We are talking with Katja Schleicher about what is innovation in public speaking, the importance of a good communication strategy for innovative… Read More »PODCAST Katja Schleicher about Communication and Innovation
The post PODCAST Katja Schleicher about Communication and Innovation appeared first on Collabwith.
2021-03-2726 min
Future Learning Design PodcastReconciling Tensions & Dilemmas in Global Education - A Conversation with Andreas SchleicherAndreas Schleicher is Director for Education and Skills at the OECD. He initiated and oversees the Programme for International Student Assessment (PISA) and other international instruments that have created a global platform for policy-makers, researchers and educators across nations and cultures to innovate and transform educational policies and practices. He has worked for over 20 years with ministers and education leaders to improve education. Former U.S. Secretary of Education Arne Duncan said that Schleicher “understands the global issues and challenges as well as or better than anyone I’ve met, and he tells me the truth”. Former UK Secretary of State...
2021-03-0833 min
MEGABAMBI - Selbstliebe, Lebensfreude,Selbstbewusstsein, Selbstfürsorge, Weiblichkeit & AchtsamkeitGabriele Schleicher - Wohlfühlen mit der eigenen Stimme: Stimme - Mystik oder Handwerk?Gabriele Schleicher - Wohlfühlen mit der eigenen Stimme: Stimme - Mystik oder Handwerk?
Wir schauen uns kurz an, wie der Stimmapparat funktioniert und sprechen darüber, wie Stimme wirkt und was Charisma ausmacht!
Es gibt Übungen für dich zum ausprobieren.
Gabriele Schleicher ist Stimmtrainerin und Sprecherdozentin, sowie Coach und Künstlerin. Die Stimme in all ihren Facetten ist ihre große Leidenschaft.
Gabriele Schleicher: https://gabriele-schleicher.de
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Gratis Selbstliebekurs: Schenke Dir 7 Tage Zeit für Dich selber.
Melde Dich hier an und erhalte am 13. Februar den ersten Tipp in Dein Emailpostfach!
Gratis Selbstli...
2021-02-0658 min
CHANGE - Einfach Machen!#161: Teil 2: Kommunikationsprofi Katja Schleicher - Kommunikation braucht Relevanz und Resonanz!
MEHR ZU KATJA SCHLEICHER
📌 Webseite Speaking & Moderation: http://katjaschleicher.com
📌 Webseite Training & Coaching: http://www.interview-training.eu
📌 Katja Schleicher bei LinkedIn: https://www.linkedin.com/in/interviewtraining/
📌 Katja Schleicher bei Xing: https://www.xing.com/profile/Katja_Schleicher/cv
📌 Facebook. https://www.facebook.com/Impact-Communication-Coaching-252591464794336
📌 Twitter: @mediacoaching
📌 Clubhouse: @mediacoaching
LINKS, INFOS UND MEHR ZU MIR
🚀 DAS neue Buch:
Stark durch Veränderung – Warum manche zögern und andere einfach handeln! https://amzn.to/2T4Om8Y
🚀 100 Übungen - 100 Tage - Veränderung trainieren! Veränd...
2021-02-0334 minCHANGE - Einfach Machen!#160: Teil 1: Kommunikationsprofi Katja Schleicher - Kommunikation braucht Relevanz und Resonanz!
MEHR ZU KATJA SCHLEICHER
📌 Webseite Speaking & Moderation: http://katjaschleicher.com
📌 Webseite Training & Coaching: http://www.interview-training.eu
📌 Katja Schleicher bei LinkedIn: https://www.linkedin.com/in/interviewtraining/
📌 Katja Schleicher bei Xing: https://www.xing.com/profile/Katja_Schleicher/cv
📌 Facebook. https://www.facebook.com/Impact-Communication-Coaching-252591464794336
📌 Twitter: @mediacoaching
📌 Clubhouse: @mediacoaching
LINKS, INFOS UND MEHR ZU MIR
🚀 DAS neue Buch:
Stark durch Veränderung – Warum manche zögern und andere einfach handeln! https://amzn.to/2T4Om8Y
🚀 100 Übungen - 100 Tage - Veränderung trainieren! Veränd...
2021-02-0138 minJourney to Health7. The Missing Link to HealthYou eat healthy. You exercise regularly. You get enough sleep. You don’t have any disease or infirmity. But are you healthy? You may say "yes" now, but after listening to this episode, you may change that to a resounding "no" as Jan Schleicher reveals a very important missing link to health that you may never have thought of before. You will not want to miss this episode!You will discover:- The Missing Link to Health- Why Curing a Disease Isn't Enough- How All Areas of Health are Intertwined as Illustra...
2021-01-2724 minJourney to Health6. Overcoming Adversity When Your Life Turns Upside DownAre you going through a tough time right now? Has your life turned upside down in a split second? Jan Schleicher knows that feeling of helplessness and the fear of the unknown, that feeling of uncertainty about the future. Your journey to health may have taken an abrupt detour, but there is hope! In this episode, Jan will share how to navigate the twists and turns and move forward to brighter days ahead. You will discover:- How Not to Handle Adversity and Why- The Best Ways to Respond to Adversity- Jan's Key Lesso...
2021-01-1329 minJourney to Health3. Encouragement: You Are Not AloneDo you often feel like you are alone as you struggle to get healthy? Jan Schleicher has found one of the keys to success to achieve REAL Health that she will discuss in this episode. This key is often overlooked and could be life-changing. Best of all, it is one of the easiest steps and most fun to do. In this episode, you will discover:- A Crucial Key to Success: The Second Step for REAL Health- Practical Tips You Can Start Doing Immediately - Advice from a Prominent Doctor that could Change...
2020-12-0219 minJourney to Health2. Responsibility = ResultsTaking responsibility for your health can be extremely challenging, especially in the midst of adversity. You may be feeling overwhelmed and confused and do not know where to turn. Jan Schleicher will help you get the results you want as you navigate the twists and turns and detours of your Journey to Health. In this episode, you will discover:- The First Step to REAL Health- Jan's Key to Recovery from a Serious Car Accident- Seven Tips for Your Journey to REAL Health- How the Need for Healing Could Be Impacting You...
2020-11-1824 minJourney to Health1. Traveling on the Journey to HealthHave you ever made a split second decision that changed your life forever? In this episode, Jan Schleicher shares the ups and downs of her journey to health that took an abrupt detour on that fateful day. Are you overwhelmed with all the conflicting and confusing information about how to improve your health? Everything Jan believed about health has been turned upside down. Now, she wants to share what she has learned to help you on your journey. In this episode, you will discover:- Her most important lesson learned that could make a hug...
2020-11-1323 minJourney to HealthJourney to Health Podcast TrailerJan Schleicher invites you to travel with her as you Journey to Health together. It will be unlike any journey you have ever taken before. Her life turned upside down in November 2009 in a split second. Now she wants to share what she has learned to help you on your Journey to REAL Health. Do you have the following questions:“I want to be healthy, but it is just so confusing and overwhelming – where do I start?”“How can I overcome adversity when my life turned upside down in a split second?”“Why haven’t I been ab...
2020-11-0801 min
Innovation im Mittelstand - Junge Ideen für gewachsene Unternehmen#013 Zu eurer eigenen Sicherheit - Interview mit Hartmut Schleicher von Schleicher SicherheitssystemeWir sind zu Gast bei Hartmut Schleicher in seinem Betrieb für Sicherheitssysteme in Leipzig. Hartmut ist zugleich Innungsobermeister der Metall-Innung zu Leipzig und hat mit uns ein sehr ehrliches Gespräch über den Alltag im Handwerk geführt.
Du willst mitreden? Dann melde dich bei uns!
BEYLOS
Website: https://beylos.de/
Podcast: https://beylos.de/innovation-im-mittelstand
Instagram: https://www.instagram.com/beylos.de/
LinkedIn: https://de.linkedin.com/company/beylos-gbr?trk=public_jobs_topcard_logo
UNSE...
2020-10-1238 min
Macro Musings with David BeckworthDavid Schleicher on the Municipal Trilemma and its Implications for the Current CrisisDavid Schleicher is a professor at Yale Law School, and as a returning guest to Macro Musings, he joins to talk about the historical role that the federal government has played in responding to state and local budget crises, including the municipal trllemma it faces. This trilemma says the federal government can only avoid two of the three following harms: (1) moral hazard for state budgets; (2) worsening recessions; (3) reducing future state and local infrastructure investment. Specifically, they discuss this trilemma as well as its implications for the COVID-19 crisis. Transcript for the episode can be found h...
2020-08-101h 04
History and Philosophy of the Language SciencesPodcast episode 6: Schleicher’s morphology and Steinthal’s VölkerpsychologieIn this episode, we look first at August Schleicher’s proposal for a linguistic “morphology” and its intellectual background in nineteenth-century biology. We then compare Schleicher’s approach to the scheme of language classification developed by H. Steinthal within Völkerpsychologie, or “psychology of peoples”.
https://hiphilangsci.net/wp-content/uploads/2020/03/hiphilangsci_006_ep.mp3
Download | Spotify | Apple Podcasts | Google Podcasts
Archive DOI: 10.5281/zenodo.4767841
References for Episode 6
Primary Sources
Darwin, Charles (1861 [1859]), On the Origin of Species, 3rd ed., London: John Murray. Google Books
Goethe, Johann Wolfgang von (1877 [18...
2020-05-3000 min
Global Ed Talks with Anthony MackayAn Interview with Andreas SchleicherAnthony Mackay is joined by Andreas Schleicher, director of Education and Skills at the Organisation for Economic Co-operation and Development (OECD) and member of CIEB’s International Advisory Board, to discuss how education systems across the globe are responding to the coronavirus and how the pandemic may impact the future of teaching and learning. In the interview, Schleicher, a global thought leader in education and artificial intelligence (AI), highlights the importance of innovation and collaboration in light of the current crisis as well as enhancing the role of the learner. Mackay and Schleicher also discuss redesigning education systems for a...
2020-04-3023 min
Pop RocketA Nonagenarian Named Oscar w/ Chris SchleicherIt’s another fun-filled Pop Rocket. This week, special guest Chris Schleicher is all about the Best Documentary Short Heaven Is a Traffic Jam on the 405; Margaret Wappler is all up in season three of Unreal; Karen Tongson wanted to be about Unreal, but Wappler stole her thunder so Karen tells us about the new show Good Girls, and Guy Branum is all about the Great White Way, fresh off his trip to New York with his niece. Then the gang delve into Oscar talk, sharing tips on how to guess the most wins on the ballot, how th...
2018-03-081h 07
Macro Musings with David Beckworth58 – David Schleicher on Local and State Regulation and Declining MobilityDavid Schleicher is an Associate Professor of Law at Yale Law School and is an expert in election law, land use, local government law, urban development, transportation, and local regulation of the sharing economy. He joins the show to discuss his new journal article, "Stuck! The Law and Economics of Residential Stability," which argues that government regulations, such as occupational licensing and land-use laws, have led to a significant decline in inter-state mobility. Schleicher describes the negative macroeconomic implications of this trend and explains how we can reverse it. David's blog: http://macromarketmusings.blogspot.com/ David Schleicher's Yale profile: https...
2017-05-2255 min
Pop RocketFacebook Grab Bag with Chris SchleicherWe now return you to your regularly scheduled programming. After the craziness of the Oscars on Sunday, we needed to calm down and talk about our favorite Facebook discussions from the official Pop Rocket Facebook group! Guy, Karen, Margaret, and special guest Chris Schleicher are here to talk about traumatizing movie scenes, TV shows that made them cry, and films that are better than the books they're based on. Plus, perhaps the best Jams so far in the history of Pop Rocket (imho)! By the way, if you want to hear the panel's thoughts on the 2017 Oscars...
2017-03-0255 min
Pop RocketOscars Special with Chris SchleicherThis is a rush edition of Pop Rocket focusing on The Oscars. Guy Branum, Margaret Wappler, Karen Tongson and special guest Chris Schleicher waste no time in dishing on cinema's biggest night. They skip the "all abouts" and jams and get right to the WTF of it all--the best picture debacle, Casey Affleck and Brie Larson, bad hair, bad clapping and Hacksaw Ridge. Plus, we'll get to the bottom of why Margaret Wappler wants to be Taraji P. Henson's eyebrows when she grows up. Guy Branum explains why he has a problem with standing ovations, and reveals a fact a...
2017-02-2843 min