Shows
Bootstrapper's ParadiseTech-to-CEO Journey & the High-Touch SaaS ModelDive into the world of high-touch SaaS with Vee24's CEO, Tomer Azenkot. From tech roles to CEO insights, explore how close customer interaction propels company success. Uncover the power of video chat in elevating the buying experience and why focusing your market strategy reaps rewards. Join us for a masterclass in customer-centric growth.Here are a few topics we’ll discuss on this episode of the Product Launch Podcast.From coding to CEO: A tech journeyThe value of direct customer experienceVideo chat as a game-changer for salesImportance of focused market strategyMeasuring SaaS su...
2025-02-1326 minBootstrapper's ParadiseScaling Startups Your Way: Melissa's Real-Tech TalkJoin Sean and tech whiz, Melissa Kwan, as they unravel the allure and struggles of bootstrapping startups. Melissa dives into founding eWebinar and transforming pains into gains, all while crafting a business that perfectly suits her digital nomad lifestyle. She drops valuable gems on pricing pitfalls and the underrated power of slow growth. Don't miss these candid confessions!Here are a few of the topics we’ll discuss on this episode of Product Launch Podcast:Bootstrapping is a lifestyle, not just finance.Price on value, not just to compete.Growth is...
2024-02-1440 minBootstrapper's ParadiseFrom Side Hustle to Tech Stardom: The PickFu StoryDive into the journey of John Li, PickFu's co-founder, as he switches from tech giant to startup maven, revealing how keen insights and customer feedback fuel software success. Discover how PickFu's savvy use of AI revolutionizes consumer research, making it a game-changer for all seeking market savviness.Here are a few of the topics we’ll discuss on this episode of Product Launch:Insights on finding product market fit.AI integration and the future of PickFu.Co-founders quit Big Tech jobs.PickFu's evolution from side to main.Importance of the qualitative feedback.
2023-12-2929 minBootstrapper's ParadiseJoining Sean's SaaS Community: Free Access OfferSummaryDive in with Sean as he spotlights the power of SaaS communities! Yearning for your feedback and eager to foster dynamic interactions, he unveils a thrilling offer for listeners to join his nascent community for free. Email or survey, choose your path to shape content that resonates with you. Hit play for an episode that bridges the gap between podcast and participation.Key PointsBuild a SaaS community.Sean seeks listener engagement.Free community access offer!Use email/survey to respond.Help shape future content.Quotes"I love creating the podcast. I...
2023-12-0405 minBootstrapper's ParadiseUnleashing the Power of Competitive Research for Low Touch Software ProductsSummaryIn this episode, Sean discusses the importance of competitive research for building low touch software products. He emphasizes the advantages of a product-led growth approach and highlights how self-service software allows for easier competitor analysis. Sean shares his own experience of reviewing and incorporating lessons from competitive products into his own software. He also provides insights on what can be learned through competitive research, including understanding the competition's vision, finding inspiration, and identifying areas for improvement.Key PointsLow touch software products enable product-led growth and scalability.Competitive research for self-service software is more...
2023-11-0708 minBootstrapper's ParadiseFrom Humble Beginnings to Success in Entrepreneurship: Enduring Global PhenomenaIn this episode, Lloyed Lobo, Co-founder and Board Member of Boast.AI and bestselling author of “Grassroots to Greatness” shares his incredible journey from economic hardship in Kuwait to becoming a successful entrepreneur. He emphasizes the importance of community, communication, creation, and consistency in building a successful business. Lloyed discusses how building strong relationships, effective communication, continuous creation, and unwavering consistency can lead to long-term success. He also highlights the significance of building a community of practice rather than just a community of products and shares his experiences in creating an audience through curated content and offline meetups. The epis...
2023-11-0739 minBootstrapper's ParadiseThe Exciting and Wild World of AI: Deep Dives and Game-Changing ToolsIn this captivating episode, the podcast delves into the world of AI tools with Chris Carr, the President and CEO of Farotech. An expert in the field, Chris discusses the transformative potential of AI across diverse industries. Explore the game-changing capabilities of LLMs and innovative plugins that are reshaping the AI landscape. The episode unveils the exciting possibilities AI brings to marketing strategies, enabling hyper-personalization, and driving business growth. Join us for a fascinating exploration of the AI industry's future.Chris Carr is the President and CEO of Farotech, Philadelphia's fastest-growing marketing agency. With over two...
2023-10-3136 minBootstrapper's ParadiseUsing Existing Tools to Create a Unique Solution: The Meal Train ExampleSummaryIn this episode, Sean shares a personal story about Meal Train, a software that helps new parents with meal planning. He emphasizes the importance of solving problems using existing technology and how niche markets can lead to success. Sean also discusses potential improvements for Meal Train and highlights the value of user feedback.Key PointsMeal Train simplifies meal planning for families with newborns, allowing friends and family to coordinate and provide meals.The success of software products often lies in solving unique problems using existing tools.Niche markets, such as new parents in...
2023-10-3005 minBootstrapper's ParadiseUnlocking the Value of Customer Support for SaaS ApplicationsSummaryIn this episode, Sean emphasizes the importance of not outsourcing or delegating customer support for SaaS applications. He explains how valuable feedback from users can be in improving the software and increasing revenue. Sean shares his own examples of how support channels have helped him enhance his products.Key PointsInteracting with software users allows you to understand their experiences and improve your product.Delegating customer support means missing out on valuable feedback and potential revenue.Feedback from users can lead to important enhancements and the discovery of new market opportunities.Setting up a...
2023-10-1806 minBootstrapper's ParadiseHarnessing the Magic of AI: Unlocking its PotentialSummaryIn this episode, Sean delves into the world of AI and discuss its seemingly magical capabilities. He highlights the fascinating ability of AI-powered technology to create videos that seamlessly switch between multiple languages while maintaining facial expressions and intonations. While AI can be overwhelming, Sean encourages listeners to embrace it at their own pace and leverage it as a tool to build better solutions. By understanding how AI works, one can identify bottlenecks and apply AI to eliminate them, leading to significant progress and value.Key PointsAI technology can be seen as magic...
2023-10-0906 minBootstrapper's ParadiseDon't Play Games When It Comes to NamesIn this episode, Sean discusses the often overlooked topic of branding and naming in building SaaS businesses. He shares the example of HBO's disastrous rebranding to HBO Max, highlighting the importance of maintaining a strong brand and avoiding confusing naming changes. Sean emphasizes the power of thematic naming and how it can positively impact marketing efforts by instantly conveying the purpose of a product.Key PointsBranding and naming have a significant influence on your marketing efforts.HBO's rebranding to HBO Max resulted in confusion and backlash from its user base.The name HBO was synonymous...
2023-10-0607 minBootstrapper's ParadiseMemrise: AI-driven Language Learning Platform and the Power of Immersive Experiences with Ben WhatelyIn this episode, Ben Whately, the Co-founder and Chief Strategy Officer of Memrise, an innovative language learning app, shares his background in neuroscience and the development of a unique language learning approach. The episode explores the limitations of traditional methods and the power of experiential learning. Sean and Ben discuss Memrise's evolution to an AI-driven platform, offering personalized courses and immersive experiences, along with the potential of AI in language learning and the importance of resilience in the startup worldBen Whately is a versatile entrepreneur and tech innovator who has made significant strides in the...
2023-10-0322 minBootstrapper's ParadiseUncovering Real Problems: Key Steps to Building a Successful B2B SaaS ProductIn this episode, Mac Martine discusses topics such as persistence, mental hurdles, and sustainable approaches in business. They talk about the importance of talking to people, understanding customer needs, and following the money in building a B2B SaaS product. The benefits of bootstrapping and the freedom it provides, as well as the ability to pivot quickly, are explored.Meet Mac Martine, a dynamic entrepreneur and co-founder of Aware, a revolutionary platform providing in-depth personal and team analytics for LinkedIn. Mac's journey spans founding and exiting Castanet, an automated outreach SaaS platform, to launching The SaaS Bootstrapper...
2023-09-2636 minBootstrapper's ParadiseBenchmarks and Insights: Analyzing Conversion RatesSummaryIn this episode, Sean delves into the importance of conversions after product launch. He shares his insights on measuring the success of free trials and paid conversions. Sean also provides a benchmark based on his own product, podcast show notes, to help you gauge your own performance.Key PointsMeasure the number of people signing up for free trials and converting to paid customers.Tracking conversions is crucial for post-launch success.Benchmarks for conversion rates vary widely, making it challenging to find reliable data.Sean shares detailed data from his product, podcast show notes...
2023-09-2506 minBootstrapper's ParadiseHow AI Technology Levels the Playing Field for Small BusinessesSummaryIn this episode, Sean explores the advantages of bootstrapping a B2B SaaS product business, highlighting the unprecedented opportunity created by advancements in artificial intelligence (AI) technology. While many competitors opt for traditional VC fundraising, Sean shares how leveraging AI technologies like OpenAI's ChatGPT enables small businesses to compete and even surpass larger companies with significantly more resources. With a focus on profitability, control, and scalability, Sean encourages listeners to embrace this new era of leveling the playing field.Key PointsBootstrapping offers advantages over VC fundraising, allowing for control and flexibility.AI technologies...
2023-09-2206 minBootstrapper's ParadiseEvaluating Competition for B2B SaaS Products Made EasySummaryIn this episode, Sean shares valuable insights on how to evaluate competition when building B2B SaaS products. While it's common for founders to obsess over competition, Sean explains that it's unnecessary and shares the advantages of low touch products that come with free trials. He encourages listeners to experience existing products to gain inspiration, identify areas for improvement, and understand market trends. Sean also emphasizes the importance of simplicity and usability in product design.Key PointsDon't obsess over competition, as customers often know less about it than you do.Low touch B2...
2023-09-1205 minBootstrapper's ParadiseHow to Measure and Optimize Content Performance for Better Search RankingsSummaryIn this episode, Sean shares valuable insights on measuring and optimizing content performance to improve search rankings for B2B SaaS businesses. He discusses the tools and techniques necessary for tracking progress, as well as the importance of sustainability in building long-term search rankings. With practical tips and strategies, Sean helps listeners understand how to attract more organic traffic and increase conversions.Key PointsTrack your website's search ranking using tools like Google Search Console and SEMrushConfigure and set up both free and paid performance measurement tools to gain comprehensive dataContinuously monitor domain authority...
2023-09-0108 minBootstrapper's ParadiseThe Pitfalls of the Freemium Model: Why a Free Trial is Superior for B2B SaaSSummaryIn this episode, Sean discusses the importance of designing a proper business model for B2B SaaS from the beginning. He dives into the flaws of the freemium model and highlights why a free trial is a superior alternative. With insights from founder Brian Castle, Sean emphasizes the need to avoid giving away too much for free without achieving desirable conversions and profits. For those interested in bootstrapping and maintaining control over their business, he recommends free trials as an effective strategy.Key PointsFreemium models often lack a clear path to profitability and...
2023-08-1805 minBootstrapper's ParadiseThe Truth About the VC Route: What Founders Need to KnowSummaryIn this episode, Sean explains why he recommends avoiding venture capital (VC) and instead opting for bootstrapping. He highlights the downsides of VC, such as losing control and being pushed beyond what's best for your business. He also discusses the low success rate of VC-backed startups and the high opportunity cost for founders. Sean advises building a B2B SaaS product while maintaining a stable job, allowing for financial security and gradual transition.Key PointsVC investors have different goals and may push startups to become unicorns, regardless of what's best for the business...
2023-08-1608 minBootstrapper's ParadiseSolving the Conversion Problem: Engaging with Customers for AnswersSummaryIn this episode, Sean discusses the importance of focusing on one step at a time when building a funnel of conversions for a B2B SaaS product. While his new marketing automation tool has seen impressive sign-up numbers, the conversion rate from free trials to paid customers is lacking. Sean shares his approach to solving this problem by engaging with customers through email campaigns and finding out why they aren't converting. By obtaining valuable feedback, he hopes to make improvements and increase conversions.Key PointsSign-ups for the marketing automation tool are high, but...
2023-08-1005 minBootstrapper's ParadiseDiversifying Risk and Maximizing Return with Multiple ProductsSummaryIn this episode, Sean discusses the advantages of having multiple products in your business. By diversifying risk and maximizing return, you can evaluate the performance of each product and make informed decisions about investment and allocation of resources. Sean shares his experience with launching multiple products and the importance of comparing and improving their performance.Key PointsDiversifying risk by having multiple products mitigates the impact of potential failures.Comparing the performance of multiple products helps identify which product deserves additional investment.By analyzing click-through rates of ad campaigns, you can evaluate the effectiveness...
2023-08-0805 minBootstrapper's ParadiseHow to Build Profitable Growth Channels for B2B SaaS BusinessesSummaryIn this episode, Sean explains why it is crucial to focus on the next step when developing profitable growth channels for B2B SaaS businesses. Many people make the mistake of trying to accomplish everything at once, which can lead to confusion and ineffective results. Sean highlights the step-by-step approach he takes with Google search ads as an example, emphasizing the importance of methodically progressing towards the desired outcome.Key PointsFocusing on each individual step after completing the previous one ensures a methodical approach to developing profitable growth channels.Jumping ahead or attempting...
2023-08-0504 minBootstrapper's ParadiseAvoiding Burnout: Tackle One Problem at a TimeSummaryIn this episode, Sean shares his insights on how to effectively grow a B2B SaaS business. He emphasizes the importance of not trying to do everything at once, but instead focusing on a sustainable routine. Sean also recommends prioritizing the top problem at hand and leveraging platforms like YouTube for expert advice. He personally found success in learning about SEO and Google search ads from YouTube channels. With these tips, you can navigate the complexities of B2B SaaS growth more easily.Key PointsDon't try to do everything all at once...
2023-08-0405 minBootstrapper's ParadiseThe Truth About Hockey Stick Level Growth in SaaS BusinessesSummaryIn this episode, Sean debunks the myth of the hockey stick level growth trajectory in SaaS businesses. While often glamorized, achieving exponential growth is not necessary for success. Sean explains that this type of growth is more common in consumer-based applications and is driven by factors like virality and strong referral networks. He emphasizes the advantages of slower, more stable growth in the B2B world, especially for high-touch and complex software products. Ultimately, Sean encourages listeners to focus on building profitable, sustainable businesses rather than chasing the elusive hockey stick trajectory.Key Points...
2023-07-3105 minBootstrapper's ParadiseDesigning the Early Experience: Tiers and Free TrialsSummaryIn this episode, Sean introduces a new video tool for creating digital shorts. He also discusses the importance of designing the early experience with product tiers and offers insights on offering a free trial. Sean shares how he tests pricing and functionality through tiers, weighs the costs and benefits of a free trial, and explains how to limit exposure and boost conversions.Key PointsShort form video content is exploding on platforms like YouTube and TikTok.Sean's podcasting agency needs a tool to help with video creation.Creating digital shorts involves automated selection of...
2023-07-2506 minBootstrapper's ParadiseHow to Boost the Value of Your B2B AI SaaS ProductSummaryIn this episode, Sean discusses how to make your micro SaaS business more valuable. He explains the high valuation multiples of SaaS businesses and explores the potential increase in value by making slight variations in product customization. Sean advises leveraging AI tools and building proprietary features that can evolve over time to better serve user needs and deliver enhanced results. Tune in to discover how these strategies can significantly boost the value of your B2B SaaS business.Key PointsSaaS businesses offer high valuation multiples due to their profitability and low overheadCustomizing your...
2023-07-2403 min
Scaling ImpactStrategies for Building Sustainable Partnerships: A Discussion with DreamSpringIn this episode, Community Engagement Officers from DreamSpring, Shaundra, and Meghan, share insights on the importance and impact of community engagement in small business growth. They discuss strategies for effective outreach, trust-building, and partner stewardship. The hosts also highlight the benefits of partnerships and the significance of investing in relationships for long-lasting success. Additionally, they touch on measuring impact and taking care of oneself and their ecosystem while growing a business.Join Shaundra Jacobs and Meghan Rauker on this episode as they share their remarkable career journeys. Shaundra's experience spans roles at AT&T...
2023-07-1828 minScaling ImpactDriving Lasting Economic and Social Change: DreamSpring's MissionIn this episode of Scaling Impact, Sean Boyce hosts Anne Haynes and Marisa Barrera from DreamSpring to discuss their mission of supporting entrepreneurs and driving economic and social change. They explore the meaning of impact and the importance of equitable access to capital. Additionally, they delve into the role of nonprofit boards in fundraising, building a partnership with CEOs, and maximizing positive change. Marisa Barrera is the Chief Impact Officer at DreamSpring, bringing over 27 years of experience to her role. With a background in public and international affairs, Marisa is dedicated to driving economic e...
2023-07-1232 minBootstrapper's ParadiseDon't Build in a Vacuum: How To Avoid The Perfectionist TrapSummaryIn this episode, Sean emphasizes the importance of not building a product alone and encourages early-stage B2B SaaS founders to seek feedback. He discusses the perfectionist trap and the benefits of building in public. Sean also suggests leveraging your network to gather usability feedback before launching a product.Key PointsBuilding a product alone for an extended period can hinder progress and lead to unrealistic expectations.The fear of negative feedback often prevents founders from sharing their product with others, perpetuating the perfectionist trap.Sean advocates for building in public and shares updates...
2023-07-1105 minBootstrapper's ParadiseMeasuring the ROI of Your B2B SaaS ProductSummaryIn this episode, Sean discusses the importance of measuring the return on investment (ROI) for your B2B SaaS product from your customer's perspective. By quantifying the time and cost savings, as well as potential revenue generation, you can prove the value of your product and ensure customer satisfaction. Sean uses his podcast show notes automator as an example to illustrate how measuring ROI can help position your product for success.Key PointsMeasuring ROI for your B2B SaaS product is crucial for proving its value to customers.Time and money are the...
2023-06-2807 minBootstrapper's ParadiseUsing Data and Machine Learning to Help Restaurants Operate More ProfitablyMatt Wampler, CEO and co-founder of ClearCOGS, talks about how their company uses data and machine learning to help restaurants reduce waste and increase profits. He shares the importance of customer research and finding the right balance between innovation and simplicity. They also discuss ClearCOGS's growth and their approach to making businesses more efficient, finding bottlenecks and processes, and investing in co-founder relationships.Matt Wampler is the CEO and Co-Founder of ClearCOGS, a company that utilizes POS data and proprietary machine-learning models to help restaurants minimize food waste and optimize inventory management. With his...
2023-06-2729 minScaling ImpactAdapting to Pandemic: Self-Paced Options for Donor EngagementIn this episode, Amber Kani, Head of Stakeholder Engagement at Dream Springing, talks about their approach to using technology to overcome challenges in scaling impact for underrepresented communities. She emphasizes the importance of analyzing donor journeys and addressing pain points through technology while staying open to changes. Dream Springing also adapts to pandemic challenges by providing self-paced options for donor engagement.Amber Kani is an experienced professional in the field of stakeholder engagement and philanthropy. She currently serves as the Head of Stakeholder Engagement at DreamSpring, where she has successfully implemented comprehensive business development...
2023-06-2727 minScaling ImpactSupporting Nonprofits to Scale: Insights from GreenLight Fund Boston’s Melissa LunaIn this episode, Senior Executive Director of GreenLight Fund, Melissa Luna, discusses the organization's mission to remove barriers to inclusive prosperity by launching and scaling proven programs that address community-identified needs, GreenLight Fund's approach of investing financial resources and providing long-term sustainability support to partner organizations, and the significance of community engagement and learning from past data and trends within the GreenLight Fund portfolio.Melissa Luna is an experienced Managing Director with a demonstrated history of working in the philanthropy and nonprofit industry, who is skilled in Nonprofit Management, Program Design, Politics, Policy Analysis...
2023-06-2028 minBootstrapper's ParadiseThe Power of Asynchronous Conversations for Coaches with ClarityFlow’s Brian CaselIn this episode, Brian Casel, founder, and CEO of ClarityFlow, discusses the benefits of asynchronous messaging for coaches and the recent rebranding from Zip Message. They also talk about the importance of name changes and pricing strategies for SaaS startups, and ClarityFlow's success with their demo-led approach and upcoming updates, including mobile apps, courses, community spaces, and payments integration. Lastly, Casel emphasizes the value of sales calls for research and development.Brian Casel is a software company owner and founder known for his expertise in software product design and web development. He is the...
2023-06-2032 minBootstrapper's ParadiseWhy You Might Want To 'Skip the Spinning Rims' When Building Your B2B SaaSSummaryIn this episode, Sean shares his experience of building a B2B SaaS product and how he 'skipped the spinning rims' or steps that may be deemed unnecessary or out of order. He suggests skipping the legal route to get trademark protection for naming components of the product as it took forever and cost a fortune. Instead, pick a name and run with it and if someone else comes after you for it, change the name. Sean recommends using generators for legal policies such as terms of service and data policy, instead of spending thousands of dollars...
2023-06-1006 minBootstrapper's ParadiseRanking on the First Page of Google: Tips and TricksSummaryIn this episode, Sean discusses how to rank on the first page of Google through search engine optimization. He talks about creating content that should rank more effectively for search engine results and how to track performance through keywords. Sean shares his procedure for creating SEO-focused content and how it has helped him climb the rankings. He emphasizes the importance of deep diving and good keyword research before investing time in producing content to track keywords.Key PointsValidate the value proposition and if you can grow your SaaS product into a business profitably...
2023-06-0706 minBootstrapper's ParadiseHBO's Rebranding Blunder: A Lesson In NamingSummarySean discusses HBO's rebranding blunder and how it made finding and accessing the app much more difficult for him. He emphasizes the importance of thematic naming and being intentional with your branding.Key PointsHBO changed the name of their app from HBO to HBO Max to Max, which caused confusion.Thematic naming makes it easier to market and understand a product.Changing names should be done carefully to avoid confusion for customers.Rebranding can create a real mess if not done correctly.Sean is a fan of thematic naming in products.Naming is...
2023-06-0606 minBootstrapper's ParadiseHammering Negative Keywords: How to Optimize Your Advertising Campaign PerformanceSummaryIn this episode, Sean discusses how to optimize your advertising campaign performance by focusing on your click through rate (CTR). He shares his strategies for leveraging negative keyword lists to improve CTR, including regularly updating the list and monitoring performance. Sean explains how he achieved a 10% CTR and emphasizes the importance of customizing your campaign for full control.Key PointsClick through rate (CTR) is the most crucial metric for measuring campaign performanceNegatively assess which keywords are producing irrelevant trafficBuild up negative keyword lists on a regular basisOptimizing performance takes vigilance and regular updatingCustomizing...
2023-06-0506 minBootstrapper's ParadiseWorking on Multiple B2B SaaS Projects at the Same TimeSummaryIn this episode, Sean discusses why it's okay to work on multiple B2B SaaS projects at the same time. By splitting time between multiple projects, you can diversify your portfolio, have more freedom and flexibility, and continually refine your prioritization skills. Sean recommends using the bootstrapped approach instead of raising capital, which can limit your options and commitments. It's essential to have your own cash flow, so you are not solely dependent on your projects' success.Key PointsSplitting time between multiple B2B SaaS projects diversifies your portfolio and provides more diversificationThe...
2023-06-0305 minBootstrapper's ParadiseHow To Play The Long Game With B2B SaaS GrowthSummaryIn this episode, Sean discusses the importance of moving beyond pay per click advertising for SaaS growth, and investing in content creation and search engine optimization (SEO). He emphasizes the need to create content that solves problems for your target market, and provides tips on using Google Ads console to find high-performing keywords. Sean stresses that SEO and content creation are long-term strategies that require consistent investment, but can yield a high return on investment in terms of driving organic traffic and increasing exposure for your SaaS product.Key PointsPay per click advertising...
2023-06-0105 minBootstrapper's ParadiseOptimizing Your B2B SaaS Landing PageSummaryIn this episode, Sean shares tips on how to create an effective landing page for B2B SaaS. He urges entrepreneurs to focus on explaining what their product is and what it does to their target market. Sean provides a simple guideline to follow while creating landing pages, which is centered around communicating the most important outcome to the prospect and removing any obstacles with your B2B SaaS application.Key PointsLanding pages must be concise and effective in communicating the product and its benefitsSimplify how your product is going to help the...
2023-05-2804 minBootstrapper's ParadiseHow To Build Effective B2B SaaS TiersSummaryIn this episode, Sean discusses how to set up and design effective B2B SaaS tiers to capture the most value. He recommends starting with the basics - identifying the successful outcome that the target market is looking for and using that as the foundation. Sean advises creating different tier options for price testing, even before the product is built. He stresses the importance of gathering feedback from users and suggests using the support channel to ask for questions. Sean recommends staying lean and keeping it simple, to keep development costs lower and help grow the product...
2023-05-2605 minBootstrapper's ParadiseThe Value of Building Your B2B SaaS With Your UsersSummaryIn this episode, Sean discusses the importance of gathering user feedback for B2B SaaS applications in order to improve the product and increase its value proposition. He emphasizes the importance of engaging directly with early users to gain insights into their usage patterns, preferences, and opinions on where the product should develop next. Sean outlines various channels for soliciting feedback, including email, analytics tools, and one-on-one interactions. He stresses the value of maintaining ongoing communication with users and leveraging their feedback as a key driver for business growth.Key PointsSoliciting user feedback...
2023-05-2405 minBootstrapper's ParadiseUnderstanding B2B SaaS Multiples: What to Know Before Selling Your BusinessSummaryIn this episode, Sean shares insights into B2B SaaS multiples and what factors can impact the negotiated sale price of a business. He explains why multiples can vary and provides benchmarking information and resources to help entrepreneurs make informed fiscal decisions when it comes to selling their B2B SaaS.Key PointsB2B SaaS multiples can vary depending on factors such as the state of the economy and the industry.In the past, B2B SaaS products were selling for a 10x multiple on revenue, but current market conditions have led to...
2023-05-2206 minBootstrapper's ParadiseGetting Paid To Perform Discovery For Your B2B SaaSIn this episode, Sean shares his strategy on how to find and solve business problems for B2B SaaS by using consulting services as a way to perform discovery. By positioning it as consulting, B2B SaaS founders can get paid to do research and understand which problems are worth solving, all while helping their clients solve those problems themselves. This method provides cost-effective ways to gain insight on target markets and allows for a source of positive revenue throughout the process.Key PointsB2B SaaS founders can use consulting as a way to perform...
2023-05-2104 minBootstrapper's ParadiseWhy Emotional Reactions to Your B2B SaaS Are Actually A Good ThingSummaryIn this episode, Sean shares his experience with receiving emotional reactions about his B2B SaaS product and explains why it can be a positive sign. He emphasizes the importance of addressing users' concerns and how lack of reaction is a much bigger problem. The presence of strong reactions means that the product is being used and providing value.Key Points• Emotional reactions to a product can be a good sign of engagement and value.• Addressing user concerns is crucial to maintaining customer satisfaction.• Lack of reaction to product issues may signify low us...
2023-05-2003 minScaling ImpactVenture Philanthropy - Unrestricted Funding for Nonprofits with The GreenLight Fund’s Casey JohnsonThis episode, The GreenLight Fund’s Vice President Casey Johnson talks about the venture philanthropy space, why funding should be unrestricted, and the different types of personalities you need in an organization to scale successfully.Casey Johnson has over 20 years of program management experience for various non-profit organizations, including five years focusing on implementing and refining literacy programs in the United States and globally in 10 developing countries.Casey also has over 10 years of experience working in venture philanthropy doing strategic grantmaking, deep diligence on potential portfolio organizations, and local co...
2023-05-0229 minBootstrapper's ParadiseRevolutionizing Video Editing with AI with Latte’s Michael Martin and Timothy WuThis episode, Co-Founders of Latte Michael Martin and Timothy Wu talk about their video production software that combines AI and social media, how they grew the Latte platform so quickly, and the future of video editing technology.Michael Martin built the world's largest student media platform with 10 million subscribers, 4 billion annual video views, and 3 million monthly web visitors. During this time he developed an understanding of community building, marketing, and how consumers think and behave.Timothy Wu is an ex-cryptocurrency trader, lawyer, and self-taught programmer, with experience working across...
2023-05-0234 minBootstrapper's ParadisePricing Your SaaS B2B Product - Tips and Best Practices with Check’s Jacob JoliboisThis episode, Co-Founder of Check Jacob Jolibois talks about building trust with B2B businesses, the importance of properly understanding pricing, and how to price a SaaS B2B product.Jacob is the co-founder and Chief of Product at Check, an early-stage SaaS company helping home service operators streamline and automate their business.Jacob brings together the business, technical, and customer objectives to build a product Operators love to use, improving the quality of life for them and their users.Jacob has spoken on...
2023-04-2535 minScaling ImpactPreparing Graduates for Workplace Success with Braven’s Aimee Eubanks DavisThis episode, Founder and CEO of Braven Aimee Eubanks Davis talks about the challenges underrepresented youth face in the labor market, what graduates need to be successful in the workplace, and the ways Braven measures its impact and plans to scale.Aimée Eubanks Davis is the founder and CEO of Braven, a national nonprofit focused on ensuring that underrepresented college students are able to put their education to work and land strong first jobs upon graduation.Since 2013, Aimée has led a talented team of regional executive directors as...
2023-04-1832 minBootstrapper's ParadiseThe Value of Building with OthersBuilding your B2B SaaS in isolation can be not only harder, but more boring. It's fun and helpful to build with others. Let's talk about why I'd recommend you join a group of peers that are doing the same so you can help each other while you build.Free product-market fit email course - https://nxtstep.io/fitEmail me if you'd like to join an online community while you build - sean@nxtstep.ioEpisode Transcript Hey folks, Sean here, and today what I wanna talk to you about is...
2023-04-1304 minBootstrapper's ParadiseUsing AI to Revolutionize Language Learning with Memrise’s Steve ToyThis episode, CEO of Memrise Steve Toy talks about the most important aspects of learning a language, the different ways AI can be used in language learning, and how Memrise differentiates itself from other language learning applications.Steve Toy is a Senior Leader experienced in driving organizational change and managing high-growth agendas, who has spent his career bringing technology to life, leading digital strategy across multiple channels, transforming ideas that have led to multi-million-dollar businesses, and executing the profitable deployment of new technologies across multiple industriesSteve is currently...
2023-04-0431 minScaling ImpactThe Evidence-Based Approach to Non-Profit Impact and Funding with GreenLight Fund’s Margaret HallThis episode, Co-Founder and CEO of The GreenLight Fund Margaret Hall talks about what makes a non-profit successful, how non-profits can avoid restrictive funding, and how she prepares organizations to deliver their mission effectively.Margaret Hall is the CEO and Co-Founder of The GreenLight Fund which raises and invests funds to open opportunities for children, youth, and families facing barriers to prosperity through an innovative, locally-driven approach that targets social innovations where they are needed mostThe GreenLight Fund currently operates in ten cities and is expanding at a...
2023-04-0427 minBootstrapper's ParadiseGrowing Your Business Without Any Additional Funding with GrowthMentor’s Foti PanagioIn this episode, Founder of GrowthMentor Foti Panagio talks about the importance of having a mentor, the difference between a mentor and a consultant, and how to grow a business without any additional funding.Foti Panagio is a full-stack growth marketer with over a decade of experience in growth with a unique overlap into the world of InfraOps.Foti is the Founder of GrowthMentor where he provides Founders and Marketers one on one advice from vetted startup mentors. Here are a few of the topics we’ll discuss on this episode of Pr...
2023-03-2126 minScaling ImpactScaling Fundraising Impact - From 10 Families to Over 1000 with Bringing Hope Home’s Paul IsenbergPaul Isenberg is the Co-Founder and CEO of Bringing Hope Home which helps families dealing with cancer through financial assistance and other resources.Bringing Hope Home is a recognized 501c3 organization that has helped more than 6,400 families in the mid-Atlantic region, provided over 7 million dollars, and is now expanding into other areas to help even more people. Here are a few of the topics we’ll discuss on this episode of Scaling Impact:The ways Bringing Hope Home helps families with cancer.How Bringing Hope Home has scaled its operation.Th...
2023-02-0726 minScaling ImpactImpact Investing and the Importance of Gender Diversity with Patience-Marime Ball and Ruth ShaberPatience-Marime Ball is the Founder and CEO of Women of the World Endowment and is deeply experienced in capital markets, including debt and equity financing, large-scale infrastructure investments, distressed assets (restructuring and settlements), deal structuring and negotiation, interpretation of laws and regulation, as well as investment in early-stage companies.Ruth Shaber is the President and Founder of Tara Health Foundation where she promotes health, well-being, and opportunity for women and girls by strategically investing financial and human capital in innovative, evidence-informed programs.Ruth partners with nonprofit organizations and other...
2023-01-3134 min
Bootstrapper's ParadiseWhat you need to know before Scaling your Product with Mike BensonMike Benson built and grew Warmup Inbox from the ground up, a product that is used by thousands of companies and was acquired by private equity for millions of dollars.Following his successful exit, Mike now searches for gaps in markets that venture capitalists won’t touch and builds sustainable profitable businesses within them. Here are a few of the topics we’ll discuss on this episode of Product Launch:The process of bootstrapping a SaaS company.How to know if a product is scaleable.The biggest challenges in the SaaS...
2023-01-2527 minScaling ImpactCreative Solutions To Common Hiring Challenges For Nonprofits with Vicki BurkhartVicki Burkhart has over 20 years in working for nonprofits rising to VP/Director level and gaining extensive experience with major gift cultivation, board development, strategic planning, organizational development, and volunteer management.Vicki founded the More Than Giving Co. with the goal of delivering innovative solutions to help more volunteer-driven nonprofits reach sustainability. Here are a few of the topics we’ll discuss on this episode of Scaling Impact:The unique challenges nonprofits have.Why it’s hard for non-profits to get the expertise they need.How nonprofits can solve common hiri...
2023-01-1727 min
Scaling ImpactIncreasing Efficiency through Automation with Disability Solution’s Julie SowashJulie Sowash is the Executive Director for Disability Solutions, where she works with federal contractors to assess outreach, hiring, and retention systems and policies in a company that impacts the organization’s ability to successfully engage and retain qualified job seekers with disabilities. The Disability Solutions team, including Julie, works with corporate leaders to build and implement, national to local hiring initiatives.Julie’s current focus is working with the leadership of Pepsi Beverages Company in implementing the Pepsi ACT (Achieving Change Together), a national engagement to increase recruitment, hirin...
2023-01-0331 minBootstrapper's ParadiseSelling Multiple Businesses And Building A SaaS Company Async with Brian CaselBrian Casel is a software company owner and founder with a background in software product design and web design. Brian has found, operated, and sold 4 different businesses and is now focused on his company ZipMessage, a tool for swapping video, audio, or text messages with clients and customers asynchronously.Brian started out as a professional designer for the web, offering this as a consultant to a variety of businesses before leveraging these skills to design and build products that power businesses he starts up and operates.
2023-01-0334 minScaling ImpactHow to Leverage Technology to Amplify Impact with Compass Working Capital’s Markita Morris-LouisMarkita Morris-Louis is an experienced Leader with a demonstrated history of working in various fields including the financial services industry, housing and community development, and the performing arts.Markita is now the CEO of Compass Working Capital, a nonprofit financial services organization whose mission is to support families with low incomes to build assets as a pathway out of poverty and toward financial stability. Here are a few of the topics we’ll discuss on this episode of Scaling Impact:How to tackle poverty by providing access to assets.What an...
2022-12-2739 min
Scaling ImpactHow to Leverage Music to Drive Impact with Brooklyn Music School’s Brian AdamczykBrian Adamczyk has been an active performer throughout the east coast since 2005, doubling on all saxophones, clarinets, flute/piccolo, oboe, English horn, and ethnic woodwind flutes, and has performed with John Legend, The Who, Idina Menzel, Josh Groban, Sarah Brightman, Lindsey Stirling, and many more.After initially being appointed as Director of Programming and Productions at the Brooklyn Music School in NYC, Brian became the Interim Executive Director, where he focuses on advancing the BMS mission of providing quality, accessible performing arts programming to all those who wish to receive it, regardless of economic...
2022-12-2029 min
Scaling ImpactHow being a Trauma-Informed Organization can Increase Impact with Hopeworks Lindajoy JacksonLindajoy Jackson is the Director of Business at Hopeworks and has a demonstrated history of working in the government administration industry.LindaJoy is skilled in Coaching, Management, Leadership, Risk Management, Strategic Planning, and Business Development. Here are a few of the topics we’ll discuss on this episode of Scaling Impact:What an antipoverty organization does.The opportunities having tech knowledge gives you.How to measurably drive the impact an organization is having.What it means to scale impact.The implications of scaling impact.How to leverage technology and software to...
2022-12-0528 minScaling ImpactUsing Tech as a Force Multiplier in Providing Financial Literacy to the Youth with Money Talks Edu’s Crystal EvansCrystal Evans is a Former Business Banker and the President at Money Talks Edu, an NGO focused on providing educational platforms that “Combat Generational Poverty," and empower youths and adults through Financial Literacy. Over the past decade Crystal has partnered with several Career-Link Centers, the New Jersey District Courts New Re-Entry Program, and social service agencies; securing job opportunities through private multimillion-dollar contracting opportunities and non-profit projects. Here are a few of the topics we’ll discuss on this episode of Scaling Impact:The importance of having financial literacy.How to im...
2022-10-2627 minScaling ImpactInvesting in your Team to Scale Impact with Davis House Child Advocacy Center’s Brent HutchinsonBrent Hutchinson is a successful executive with 26 years of experience in cross-sector leadership, coaching, training, team development, vision casting, program implementation, frontline fundraising, and relationship management experience in local, national, and international settings.Brent earned a PhD in Leadership Studies, the Excellence in Nonprofit Leadership Certificate from Duke University, and was named an Obama Fellow by the Barack Obama Foundation, one of twenty civic innovators from around the globe, in 2019.His main focus now is social sector impact, community development and organizing, issues around rurality in this age, team...
2022-10-1930 min
Scaling ImpactRaising Money in The Public Health Service with The Addis Clinic’s Wade MundayWade Munday is the Executive Director of The Addis Clinic and is a non-profit executive and civic leader, who grows startup organizations and manages them to optimize their essential services for the public good.Wade is an innovative thinker and strategic planner with a track record of success in transforming enterprises to better achieve high-impact returns. Here are a few of the topics we’ll discuss on this episode of Scaling Impact:How Wade started his work at The Addis Clinic.The inconsistency in public health systems around the world.Ho...
2022-09-2830 min
Scaling ImpactThe Challenges of Fundraising with Bernstein Private Wealth Management’s Evan LinhardtEvan Linhardt is a former nonprofit leader and public service executive and is now the Vice President and Financial Advisor for Bernstein Private Wealth Management. He now serves non-profits, foundations, and families to design investment strategies that align and allow them to fulfill their missions to maximize impact.Evan is a Board Member and Treasurer at LiveWell Foundation, a Board Member at Sow Good Now, an Advisory Board Member at Community Foundation of South Jersey, and an Advisory Board Member at the Philanthropy Network Greater Philadelphia, as well as holding Corporate Responsibility at AllianceBernstein...
2022-09-2129 minScaling ImpactScaling Your Business with DreamSpring’s Francisco Lopez & Amber KaniFrancisco Lopez has over 20 years of experience in financial institutions and is the Chief Operations and Innovation Officer at DreamSpring and is a Board Member at EBA Fund.Amber Kani is the Director Of Communications at DreamSpring and has diverse experience in marketing, fundraising, corporate social responsibility, operations, employee engagement, project management, impact measurement, and strategic growth. Here are a few of the topics we’ll discuss on this episode of Product Launch:The products and services DreamSpring offers and how they help fund businesses.The small businesses and entrepreneurs th...
2022-09-2125 min
Scaling ImpactInnovative Strategies to Scale with Springboard’s Rebecca BlockRebecca Block is an experienced leader focused on continuous learning and innovation grounded in meaningful measures of success, data-informed decision making, and appreciative inquiry practices.Rebecca has built departments from scratch, managed small and large teams, and navigated a variety of environments from established institutions to the innovative chaos of social entrepreneurship.Rebecca served as the VP of Research and Evaluation at The Future Project, founding their R&E department and launching new impact evaluation tools, before joining Springboard Collaborative as their Assistant Vice President of Innovation and Improvement...
2022-09-2135 minScaling ImpactWelcome to Scaling ImpactWelcome to the Scaling Impact with Sean Boyce podcast. I’m the host Sean Boyce and I’ve scaled my own consulting business NxtStep, I’ll be speaking with leaders of mission-driven organizations, to discuss how their organizations have scaled impact of their client programs.
2022-09-1601 min
Accounting AutomationHow the Blockchain is Affecting Accounting and Finance with Dr. Sean Stein SmithDr. Sean Stein Smith is an award-winning researcher, professor, entrepreneur, and enthusiast for blockchain, crypto assets, and the impact on emerging technologies. Here are a few of the topics we’ll discuss on this episode of Accounting Automation:How blockchain and crypto relate to accounting and finance.The direct impact Bitcoin is having on accounting.How automation can be used in the blockchain.Examples of where blockchain technology has been applied in industry.The benefits of operationalizing blockchain for healthcare.The future disruption blockchain will cause the accounting industry.Resources:AI...
2022-08-0829 minBootstrapper's ParadiseWhen’s The Right Time to Launch Your Product with Ignite’s Derek OsgoodDerek Osgood is a trained brand marketer with an entrepreneur's mindset who is experienced in leading teams in the startup growth trenches. Derek is both a marketing executive and consultant and has consistently delivered double-digit monthly growth across a variety of markets and business models. Here are a few of the topics we’ll discuss on this episode of Product Launch:How to define product marketing and why it’s in such high demand. Different strategies for launching a product. Common pitfalls companies fall into during their product launch. How indirect...
2022-07-0430 minBootstrapper's ParadiseDiving Deeper into Alternative Fee Arrangements with AltFee’s Scott & Digby LeighScott Leigh is a lawyer by trade and an entrepreneur at heart, founding several businesses throughout the years while practicing law at the same time. After being involved in the legal industry for over 10 years, Scott leveraged his experience to buildAltFee. While Digby Leigh brings his 15 years of entrepreneurial and marketing background to the legal industry to provide a fresh strategic perspective to the traditional legal model. Here are a few of the topics we’ll discuss on this episode:What AltFee is and how it helps law firmsThe key features of AltFee that help la...
2022-05-2331 minBootstrapper's ParadiseThe Importance of Feedback and How it Helped the founder of tilled.com’s Caleb AveryCaleb Avery has worked in the payments industry for nearly a decade and with the problems that he encountered, he decided to build his own solution, thus the birth of tilled.com. Here are a few of the topics we’ll discuss in this episode:Caleb discusses his background and how he got to where he is today.What is PayFac-as-a-ServiceWhat was life in the world like for tilled.com customers and how is that different today.Tilled.com’s growth progress, where they were, where they’re at, and where they’re heading.Strategy in scaling clients and movi...
2022-05-0330 minBootstrapper's ParadiseInnovative Strategies to Scale with Springboard’s Rebecca BlockRebecca Block is an experienced leader focused on continuous learning and innovation grounded in meaningful measures of success, data-informed decision making, and appreciative inquiry practices.Rebecca has built departments from scratch, managed small and large teams, and navigated a variety of environments from established institutions to the innovative chaos of social entrepreneurship.Rebecca served as the VP of Research and Evaluation at The Future Project, founding their R&E department and launching new impact evaluation tools, before joining Springboard Collaborative as their Assistant Vice President of Innovation and Improvement...
2022-04-2535 min
Bootstrapper's ParadiseProduct Market Fit and UX with Lab’s Lindsay TabasLindsay Tabas is a public speaker and workshop leader at Tabas Consulting and has worked with over 100 startups & investors over a span of more than 15 years. She has worked with both Fortune 500 firms and early-stage tech startup founders, where she assists organizations to work with software developers in the best possible way.Lindsay also has experience working with investors, where she performs due diligence and provides industry insights so they make educated investments. Here are a few of the topics we’ll discuss on this episode of Product Launch:How Li...
2022-04-1844 min
Bootstrapper's ParadiseGrowing Fintech Organizations with Top Line Focus’s Linda WittichLinda Wittich has over 20 years of experience in the fintech industry and is currently the FinTech Advisor & Consultant at Top Line Focus where she helps B2B fintech CEOs focus on their top line activities, increasing sales into banks and wealth management firms and accelerating user adoption. Here are a few of the topics we’ll discuss on this episode of Product Launch:How Linda helps B2B fintech organizations work out how they can grow faster.Common challenges growing fintech organizations face.The process Linda goes through when working with her clients.The importance of...
2022-04-1131 min
Bootstrapper's ParadiseHow to Apply UX to Receive the Best Outcomes with Tim EulieTim Eulie is an experienced creative consulting partner working with businesses in wellness, lifestyle, culinary fields, and healthcare to strategically develop their visual assets.Tim works at all stages of UX right from the conceptual stage, creating an idea, coordinating the hardware and talent, and overseeing production to its final stages. Here are a few of the topics we’ll discuss on this episode of Product Launch:How Tim started working in UX.What UX is and its purpose.Why a company needs to have solid UX.How to effectively ap...
2022-04-0428 min
Bootstrapper's ParadiseConnecting with Your Target Market and Generating Hype with Nick YarnallNick Yarnall is a Univesity Professor, President and CEO of Potestiam, and a serial entrepreneur.Nick is a big believer in incorporating your hobbies and your work life so that you’re working on something you love. Through doing this Nick was able to conceptualize, design, manufacture, and successfully launch a technology accessory in just 4 weeks. Here are a few of the topics we’ll discuss on this episode of Product Launch:How Nick found his passion for 3D printing.The unique docking stations Nick designed for retro handheld gaming devi...
2022-03-2831 min
Bootstrapper's ParadiseProductizing Life Insurance with Jason Pratt from Life Solutions GroupJason Pratt is an innovative leader with over 15 years of experience in Management, Operations, Marketing, Consulting and Talent Acquisition.As President of the Life Solutions Group, Jason is responsible for the management of the firm’s carrier and strategic alliance partnerships and works closely with each one to ensure the best service and outcomes possible. Jason works closely with the firm's team of professionals and helps to mentor and manage their practice.Jason also runs his own Financial practice with a focus on Retirement Planning and Tax Advantage Strategies. Ja...
2022-03-2129 min
Bootstrapper's ParadiseHow to Scale Your Professional Services Firm Without HiringSean Boyce has run his own consultancy firm NxtStep Consulting for over 10 years and has founded multiple other companies at the same time. He’s extremely experienced in working with B2B SaaS product businesses and is well-known for having a big impact on the businesses he’s worked with. Here are a few of the topics we’ll discuss on this episode of Product Launch:Creative ways to scale your company besides hiring.Why you should map out your growth trajectory.Common traps companies fall into when in a growth phase.The ways problems can sn...
2022-03-1617 min
Bootstrapper's ParadiseIntrapreneurship as Product Strategy with UniFi’s RJ GrimshawRJ Grimshaw is the Chief Executive Officer and President of UniFi EF and a Board Member of the Equipment Leasing and Finance Association. He is a Corporate Strategy & Development Specialist, with a consistent record of delivering extraordinary results in growth, revenue, operational performance, and profitability. Known for having a strong orientation in operations and finance, RJ drives operational initiatives, including infrastructure design, process reengineering, turnaround management, and reorganization. Here are a few of the topics we’ll discuss on this episode of Product Launch:How Rob became the CEO of a f...
2022-03-1426 min
Bootstrapper's ParadiseHow to Avoid the Growth Trap for Your Professional Services FirmSean Boyce has run his own consultancy firm NxtStep Consulting for over 10 years and has founded multiple other companies at the same time. He’s extremely experienced in working with B2B SaaS product businesses and is well-known for having a big impact on the businesses he’s worked with. Here are a few of the topics we’ll discuss on this episode of Product Launch:What a growth trap is and when it starts to affect businesses.Why so many firms fall into a growth trap.What a healthy growth trajectory looks like.The issue...
2022-03-0928 min
Bootstrapper's ParadiseThe Future of Finance and The Regulatory Process with RND Resources’s Dave BanerjeeDave Banerjee has been the CEO of RND Resources for over 37 years, where he provides outsourced regulatory compliance consulting to Broker-Dealers, Registered Investment Advisers, FCM, Banks, and Insurance agencies. Here are a few of the topics we’ll discuss on this episode of Product Launch:How RND Resources helps financial service companies.The fundamental basis of investment markets.The increase in innovative activity in financial engineering products.The different types of people involved in new digital elements.How Bitcoin started and the validity of the idea behind it.NFTs, digital autonomous organizations, and how financial se...
2022-03-0728 min
Bootstrapper's ParadiseScaling Services by Improving Operational EfficiencySean Boyce has run his own consultancy firm NxtStep Consulting for over 10 years and has founded multiple other companies at the same time. He’s extremely experienced in working with B2B SaaS product businesses and is well-known for having a big impact on the businesses he’s worked with. Here are a few of the topics we’ll discuss on this episode of Product Launch:How to prepare your service firm to be ready for growth with scalable services.Common ways people try to scale services.Why hiring extra people is an inefficient way to sca...
2022-03-0218 min
Bootstrapper's ParadiseBuilding Momentum In Your Startup with Home.llc’s Nik ShahNik Shah is an investor, entrepreneur, and Founder & CEO of Home.LLC where he helps people buy their first house and build wealth.Nik sold his first startup in his freshman year of college and graduated from Carnegie Mellon University with a focus in Business & AI/ML. He has been a management consultant to Fortune-100 clients at Ernst & Young and built a $250M innovation fund as Chief of Staff at Ernst & Young. Here are a few of the topics we’ll discuss on this episode of Product Launch:What Home.LL...
2022-02-2833 min
Bootstrapper's ParadiseMaking Product Sales RepeatableSean Boyce has run his own consultancy firm NxtStep Consulting for over 10 years and has founded multiple other companies at the same time. He’s extremely experienced in working with B2B SaaS product businesses and is well-known for having a big impact on the businesses he’s worked with. Here are a few of the topics we’ll discuss on this episode of Product Launch:How to avoid making assumptions in the sales process.Why repeatability needs to come before scaleability.How to create a hook in your sales process.The power of running a podc...
2022-02-2318 min
Bootstrapper's ParadiseThe Challenges of Fundraising with Bernstein Private Wealth Management’s Evan LinhardtEvan Linhardt is a former nonprofit leader and public service executive and is now the Vice President and Financial Advisor for Bernstein Private Wealth Management. He now serves non-profits, foundations, and families to design investment strategies that align and allow them to fulfill their missions to maximize impact.Evan is a Board Member and Treasurer at LiveWell Foundation, a Board Member at Sow Good Now, an Advisory Board Member at Community Foundation of South Jersey, and an Advisory Board Member at the Philanthropy Network Greater Philadelphia, as well as holding Corporate Responsibility at AllianceBernstein...
2022-02-2129 min
Bootstrapper's ParadiseHunting vs. FarmingSean Boyce has run his own consultancy firm NxtStep Consulting for over 10 years and has founded multiple other companies at the same time. He’s extremely experienced in working with B2B SaaS product businesses and is well-known for having a big impact on the businesses he’s worked with. Here are a few of the topics we’ll discuss on this episode of Product Launch:The difference between hunting and farming. The pros and cons of both hunting and farming. How to make your sales effort and your marketing effort complement each other. The importance of making your prod...
2022-02-1621 min
Bootstrapper's ParadiseThe Value of Customer Research with Rob FitzpatrickRob Fitzpatrick has been running small businesses for over 13 years and has written multiple books about what he’s learned along the way, including ‘The Mom Test’.His first company was a scalable startup that went through the Y combinator accelerator and Rob is now building software to support indie nonfiction authors. Here are a few of the topics we’ll discuss on this episode of Product Launch:How Rob found out what he was doing wrong in his sales pitch.How Rob wrote his book ‘The Mom Test’.Why any sales pi...
2022-02-1442 min
Bootstrapper's ParadiseBuilding a Sales Process for Your ProductSean Boyce has run his own consultancy firm NxtStep Consulting for over 10 years and has founded multiple other companies at the same time. He’s extremely experienced in working with B2B SaaS product businesses and is well-known for having a big impact on the businesses he’s worked with. Here are a few of the topics we’ll discuss on this episode of Product Launch:Why sales should be seen as a process.The importance of repeatability when creating a sales process.The steps you need to take to set yourself up for large scalab...
2022-02-1128 min
Bootstrapper's ParadiseScaling Your Business with DreamSpring’s Francisco Lopez & Amber KaniFrancisco Lopez has over 20 years of experience in financial institutions and is the Chief Operations and Innovation Officer at DreamSpring and is a Board Member at EBA Fund.Amber Kani is the Director Of Communications at DreamSpring and has diverse experience in marketing, fundraising, corporate social responsibility, operations, employee engagement, project management, impact measurement, and strategic growth. Here are a few of the topics we’ll discuss on this episode of Product Launch:The products and services DreamSpring offers and how they help fund businesses.The small businesses and entrepreneurs th...
2022-02-0726 min
Bootstrapper's ParadiseThe Challenges of Fundraising with Bernstein Private Wealth Management’s Evan LinhardtEvan Linhardt is a former nonprofit leader and public service executive and is now the Vice President and Financial Advisor for Bernstein Private Wealth Management. He now serves non-profits, foundations, and families to design investment strategies that align and allow them to fulfill their missions to maximize impact. Here are a few of the topics we’ll discuss on this episode of Product Launch:
How Evan went from working in nonprofits and charities to being VP in a Private Wealth Management firm.
How Evan helps individuals build investment portfolios that align with their goals and be...
2022-01-3128 min
Bootstrapper's ParadiseBuilding Productized Service Businesses with Audience Ops and Process Kit’s Brian CaselBrian Casel is a web developer, freelancer, and founder of multiple productized services and internet-based businesses. Here are a few of the topics we’ll discuss on this episode of Product Launch:How Brian transitioned from freelance web design to building internet-based businesses.Why Brian got into freelancing and how he got the idea to start his own productized service business.The value of building a productized service that can run without continuous input.The challenges of building a productized service business.The benefits of using a productized service business model.Where your product ideas should come from to...
2022-01-2437 min
Bootstrapper's ParadiseProduct Marketers Are The New CMOs with Mary SheehanMary Sheehan is the Head of Product Marketing at Adobe Advertising Cloud, the host of the Women in Product Marketing Podcast, and has been a product marketing leader focused on B2B tech and SaaS companies for over 12 years. Here are a few of the topics we’ll discuss on this episode of Product Launch:How Mary became the Head of Product Marketing at Adobe Advertising Cloud.The product marketing skills Mary has learned throughout her career.What product marketing is and how it’s different from a traditional CMO.How product marketing has changed in t...
2022-01-1727 min
Bootstrapper's ParadiseVirtual Workers and The Benefits of Hiring Online with Onlinejobs.ph’s John JonasJohn Jonas is an outsourcing pioneer, virtual work guru, and Founder of onlinejobs.ph. He’s been helping small businesses outsource their tasks for over 15 years so they can focus on running their own company. Here are a few of the topics we’ll discuss on this episode of Product Launch:Why John made a job board for finding virtual workers in the Philippines.The issues with outsourcing on platforms like Upwork.What makes the talent pool in the Philippines so good.How John has optimized his website to encourage organic growth.John’s push to edu...
2022-01-1128 min
People AnalyticsChanging HR for the Better with Blackstar Communication’s Lindsay PattonLindsay Patton is a trained journalist turned content geek and the Principal at Blackstar Communications. Lindsay is passionate about storytelling and helping people, brands and organizations find their voice through digital strategy. Here are a few of the topics we’ll discuss on this episode of People Analytics:
Lindsay’s background in marketing and journalism.
The internship programs Lindsay has launched.
The best types of questions for HR professionals to ask in interviews.
What ‘people analytics’ means and how this can help HR professionals.
How using data can help you empower your employees.
The importance of havin...
2021-11-0912 min
Customer ConversationsWelcome to Customer ConversationsWelcome to the Customer Conversations podcast brought to you by the team at LearnWhy. My name is Sean Boyce and I’m a B2B SaaS product strategist that loves learning about how to solve customer problems through software. And I’m Stuart Balcombe a product and growth nerd focused on helping companies discover the customer insights that drive their growth.
On this podcast, you’ll hear from SaaS founders and software industry pros working in product, marketing, and customer success roles across different stages of company growth. We’ll explore how they capture, analyze, and leverage customer...
2020-04-2200 min
People AnalyticsPeople Analytics IntroductionMy name is Sean Boyce and I am the host of the People Analytics podcast. On this show I interview experts that specialize in building amazing companies with great people. These experts will be asked about all things data in HR so you can learn about the latest effective trends in the growing field of people analytics.This show is for anyone who has an interest in HR or TA and how these professionals help build their awesome companies with amazing people.If you have any questions for me or would like to inquire about be...
2020-02-0500 minBootstrapper's ParadiseProduct Launch Podcast powered by NxtStepHello and welcome to the Product Launch podcast where we talk all things product strategy. My name is Sean Boyce and I’m the host of the Product Launch podcast and the founder of the product strategy consulting company, NxtStep. On the product launch podcast, I interview guests involved at various stages of different product businesses. So whether you’re looking to launch a product and turn it into a business or you have a product business that has plenty of traction and your challenges are more specific related to product, you’ll find plenty of answers from both myself an...
2019-09-0201 min