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Sean Sullivan
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The Best in Class with Sean Sullivan
Sean Sullivan Reveals His 2025 Mock Draft On The Ira Kaufman Podcast
Sean Sullivan Reveals His 2025 Mock Draft On The Ira Kaufman Podcast
2025-04-23
1h 36
The Best in Class with Sean Sullivan
Best In Class Host Sean Sullivan On The Ira Kaufman Podcast
Best In Class Host Sean Sullivan On The Ira Kaufman Podcast
2025-02-02
34 min
The Best in Class with Sean Sullivan
Draft Guru Sean Sullivan Reviews Rookies & Young Players In Week 5, Plus A Healthy Side Of Bucs Talk
Draft Guru Sean Sullivan Reviews Rookies & Young Players In Week 5, Plus A Healthy Side Of Bucs Talk
2024-10-11
36 min
Converge Coffee
How Breaking Down the Fear of Being Judged Creates Wonderful Customer Experiences
In this episode, Sean sits down with Sean Tyler Foley managing director of Total Buy In, where he works with executives and CEOs, helping them show up powerfully behind the mic to gain the exposure they need. He is an accomplished film and stage performer who has been acting in film and television since he was 6 years old. They dive into why Tyler started Total Buy In. They go deeper into his acting experience and how that helped shape how he helps his clients share their stories. Tyler breaks down that its not fear of public speaking. The fear...
2023-03-10
28 min
The Best in Class with Sean Sullivan
Best In Class Episode 28: Complete Round 1 Mock Draft With Joe & JoeBucsFan Draft Guru Sean Sullivan!
The Best in Class with Sean SullivanNew episodes weekly!Feel free to write us at BestinClass@BillCurrie.comFollow Bill Currie Ford on social media - @billcurrietampaOur address:5815 N Dale MabryTampa FL 33614
2022-04-27
44 min
The Best in Class with Sean Sullivan
Pilot: The Best in Class with Sean Sullivan
The Best in Class with Sean SullivanNew episodes weekly!Feel free to write us at BestinClass@BillCurrie.com
2021-09-30
25 min
Converge Coffee
Why Focusing on Sleep Helps Everyone Win
In this episode, Sean sits down with Riley Jarvis, TheSleepConsultant.com. They dive into why Riley started the Sleep Consultant out of his own struggles with lack of sleep that affected his health. They go deeper into his research and experiences with sleep and some pretty awesome stats. HINT: We all need to rest up. Riley explains his approach about how he helps his clients along with a doctor to achieve a wholistic remedy from better sleep. Riley shares insights his programs on how to help deliver great sleep and customer experiences for this clients. Riley's ease and calm...
2021-07-30
25 min
Converge Coffee
Trust Your Instincts about Your Customers
In this episode, Sean sits down with Whitney Vredenburgh, CEO at Nested Spaces. They dive into why Whitney started her company. They go deeper into her experiences being an entrepreneurial woman. Whitney shares insights on how women can and should start a company. Whitney's calm, kind vibe shows in her tone and is represented in her passions to help her customers. More About Whitney. https://www.linkedin.com/in/whitneysparksvredenburgh/
2021-03-19
25 min
Converge Coffee
How Focusing on One Segment Maximizes Customer Experience
In this episode, Sean sits down with Peter Birsinger, CEO & Founder at Podscribe. They dive into why Peter started Podscribe and how the company has evolved. They go deeper into how Peter leads the company on balancing tech improvements while delivering great customer experience. Peter shares insights on what podcasters should focus on this year (2021) and how Podscribe has evolved in more detail to help more podcasters with their transcriptions. Peter's chill, focused, and dry humored vibe shows in his tone and is represented in his passion to help podcasters and pushing life to the max while helping his...
2021-03-19
26 min
Converge Coffee
How to Spin Off a Company with a Distinct Focus on Product & Customer Experience
In this episode, Sean sits down with Josh Mitchell, co-founder at Design on Tap. They dive into why Josh's company spun out another company, [Product Forward](productforward.com), from Design on Tap. They go deeper into how product design pieces (marketing messaging focus, simpler product/service, and process improvements) are crucial for customer experience. Josh shares insights on how they won a customer from the first meeting by having a methodology in process improvements. Josh's inquisitive vibe shows in his tone and is represented in his passions and focuses. More About Josh. https://www.linkedin.com/in...
2021-03-19
22 min
Converge Coffee
How to Leverage Content Creators to Create Great Customer Experiences
In this episode, Sean sits down with Jack Paxton, owner of Top Growth Marketing, Vyper, and Hyax. Jack is not a stranger to Converge Coffee. They dive into why Jack focuses on content creators being a focal point around customer experience. They go deeper into how Jack builds audiences via rent or owned content. Jack shares insights on how to maximized value from customer experiences. Jack's never satisfied vibe shows in his tone and is represented in his constant need to try test theories and systems and seeing his clients and employees succeed. More About Jack. https...
2021-03-19
26 min
Converge Coffee
How to Market Locally Online
In this episode, Sean sits down with Tim Flint, Principal and Strategist at Flint Analytics. They dive into why Tim started Flint Analytics and how led to narrowing a specific focus on multi-location businesses at clients. They go deeper into why companies should consider marketing online. Hint: It's not for all companies. Tim shares insights on how to build systems to get wins for clients via SEO and paid media. Tim's focused vibe shows in his tone and is represented how he experiments and finds better ways for his customers to market better. More About Tim. https...
2021-03-19
32 min
Converge Coffee
Create Great Experience By Focusing on Your Passions and Community
In this episode, Sean sits down with Ryan Hunley, owner and art director at Second Street Creative. They dive into why Ryan started Second Street and how that led to establishing Creative Mornings Indianapolis Chapter. They go deeper into how Ryan builds community through storytelling. Ryan shares insights on how to develop your concept of identity and how develop that entrepreneurial drive. Ryan's chill, fresh vibe shows in his tone and is represented in his passions and focuses. More About Ryan. https://www.linkedin.com/in/brhunley/
2021-02-05
25 min
Converge Coffee
How Building Your Personal Brand Creates Opportunities
In this episode, Sean sits down with Adam Gulla, Business Development Manager at Briljent. They dive into how Adam went from being a writer to a business development aficionado and building his personal brand. They go deeper into how Adam fostered his writing talents to foster stronger sales relationships. Adam shares wonderful examples of how he helped clients in 2020. Adam has such a calm yet enthusiastic demeanor to constantly improve and help others succeed. More About Adam. https://www.linkedin.com/in/adamgulla/
2021-02-05
29 min
Converge Coffee
Delivering Great Experience by Getting Rid of Perfection
In this episode, Sean sits down with Alex Perry, CEO of Practically Speaking and the author of Minivan Mogul. They dive into why Alex started her company and the great story about writing Minivan Mogul. They go deeper into Alex's background and how she champions her clients. Alex shares wonderful examples of how she helps clients and the results they see. Alex's personality leaps out of the sound. Her love to provide the best customer experience shows her love to help others to find their voice. More About Alex. https://www.linkedin.com/in/alex-perry-9a62787/
2021-02-05
31 min
25 Days of a Christmas Carol
Day 7 - Mickey's Christmas Carol (1983) with the Sullivan Twins
Come in and know me better, lamb! It's Day 7 of the 25 Days of a Christmas Carol and in honor of my wife's birthday, it's the laziest birthday present of all time - one 30 minute conversation about a cartoon we watched while she was at the store! Today on the program, it's me, Sean Sullivan, and my children, Harry and Lucy, talking about the 1983 Christmas classic, Mickey's Christmas Carol. If you've ever wondered who the kids from the Lion, the Witch, and the Wardrobe would play in a Christmas Carol, wonder no more! It's a good one. ...
2020-12-07
29 min
Converge Coffee
Building Great Podcast Engagement Through Customer Experience and Community
In this episode, Sean sits down with Jen Edds, Head Broad in Charge of The Brassy Broadcasting Company. They dive into why Jen started her podcasting company. They go deeper into what is the epicenter for podcasting engagement - building conversations and community. Jen shares wonderful examples of when she started out and her experiences with Beauty and the Gi. Jen also gives great examples of how to build your podcasting audience. Jen's personality leaps out of the sound while helping her clients find the success in the simplest things. Her love to provide the best customer experience shows...
2020-12-04
29 min
Converge Coffee
How Small Pivots Make Huge Impacts
In this episode, Sean sits down with Bryan Kramer, co-founder of H2H Companies. They dive into why Bryan co-founded H2H Companies and came up with the H2H Model. They go deeper into how make small changes can make a huge impact on your business. Bryan illustrates great examples on some great analogies. Bryan provides great insight on how he cultivated a wonderful customer experience through his own experiences. Bryan also gives some interesting examples of his own life and why he came up with the H2H Model. This model has helped numerous business owners see...
2020-12-04
26 min
Converge Coffee
Creating Great Customer Experiences to Drive Industries Out of the Ashes
In this episode, Sean sits down with Thor Wood, CEO and co-founder of SnapShyft. They dive into why Thor co-founded SnapShyft. They go deeper into how his company works on balancing a great customer experience with a two sided market - restaurant owners and workers. Thor provides a lot of great stats on the labor force and forecasts how restaurants have pivoted and will continue to pivot with COVID. Thor also gives some interesting insight on how restaurants will be coming out of the ashes stronger. More About Thor. https://www.linkedin.com/in/thorwood/
2020-12-04
30 min
Converge Coffee
How to Build Customer Experience in a Slow to Change Industry
In this episode, Sean sits down with Jeff Wraley, founder of Groundwork. They dive into why Jeff started Groundwork and his journey to lead to creating the company. They go deeper into how he built a solid customer experience through product and strategy and the steps to get to a strong MVP. Jeff talks about his entrepreneurial mindset on to constantly improve the product for his customers. Jeff also gives some interesting insight how contractor industries were impacted with COVID. More About Jeff. https://www.linkedin.com/in/jeffwraley/
2020-12-04
31 min
Converge Coffee
Why You Need to Burn the Boats
In this episode, Sean sits down with Lorraine Ball, founder of Roundpeg. They dive into how Lorraine started her business by going all in and not straddling the fence. They go deeper into how her mindset helped improve customer experience by going on all with one company and burning other things that distract you from the end goal. Lorraine talks about success pivots and how to upsell. Lorraine also gives some interesting insight how she built her business by building a strong community. More About Lorraine. https://www.linkedin.com/in/lorraineball/
2020-12-04
20 min
Converge Coffee
Creating a Value Based Business in a Pandemic
In this episode, Sean sits down with Kate Gahimer, CEO and co-founder of Senler Studio. They dive into why Kate started a social media marketing agency during the pandemic. They go deeper into entrepreneurial mental challenges in creative industries. Kate also gives some great insight on how to message when building a business and offering value at the right time. Kate also gives some interesting details on her experience living in Zurich to moving back to the United States in 2020. More About Kate. https://www.linkedin.com/in/kgahimer/
2020-12-04
25 min
Converge Coffee
How to Build Your eCommerce Empire
In this episode, Sean sits down with Ann Sieg, founder of eCommerce Business School. They dive into how anyone can start their online empire Ann talks about 3 Pillars of eCommerce Success (Generate cash flow, Automate Flows, and Build asset). They go deeper how her company resonates their message on a few different platforms. Ann also gives some great insight on how to deliver value to each customer through their program. Ann talks about why she loves her company and gives good ideas on how to build a community of like minded people. More About Ann. https://www...
2020-12-04
29 min
Converge Coffee
How Digital Transformation Helps See Clear in Blurry Times
In this episode, Sean sits down with Douglas Karr, founder of Martech Zone and VP/Partner at HighBridge. They dive into why Doug goes by Douglas and not Doug on his online and social accounts. Fun Fact: It's all about SEO! They talk about how has business changed for his companies and clients. Douglas talks about what digital transformation is and how his company has been focusing on business problems with specific marketing needs. They go deeper how the business landscape has changed drastically since COVID. And they talk about why this happening showed where we needed to accelerate...
2020-12-04
35 min
Converge Coffee
Evolve to Grow - Not Remaining Complacent
In this episode, Sean sits down with Tristan Wright, founder of Evolve to Grow. They dive into how Tristan's career path on how he ended up starting Evolve to Grow. NOTE: There are some cool insights from his journey. They go deeper into how messaging and customer experience scaled his business. Tristan also gives some great insight on how to remain viable in good and rough times. More About Tristan. https://www.linkedin.com/in/tristandwright/
2020-12-04
19 min
Converge Coffee
Marrying Digital with a Personal Experience
In this episode, Sean sits down with John Surdakowski, founder of Avex Designs. They dive into how John's career path on how he ended up starting a Shopify Plus Partner agency. They go deeper into the unique marketing challenges eCommerce and direct to consumer (DTC) brands have before and post COVID. John also gives some great insight on how brands should be winning over consumer with marrying digital with a personal experience. More About John. https://www.linkedin.com/in/jsurda/
2020-10-23
39 min
Converge Coffee
Not Only Knowing the Tech, You Need to Have the Focus and Drive
In this episode, Sean sits down with Darrell Alfonso, an award winning Martech and marketing operations professional. They dive into how life at Amazon has been treating him his first few years. They go deeper into how marketing pros can demonstrate their value. Darrell also gives some great advice on his career experience and how he has helped others find their marketing work niche themselves. More about Darrell. https://www.linkedin.com/in/darrellalfonso
2020-10-23
31 min
Converge Coffee
Building a Listening Culture to Redefine Sales and Customer Experience
In this episode, Sean sits down with Adam Grossman, co-founder of The Selling Factory. They dive into why he helped start The Selling Factory. They go deeper into what Selling Farm Systems are and how companies are taking advantage. Adam also gives some insight on the companies success and his perspective coming from a background being a rabbi and transitioning into B2B sales. More About Adam. https://www.linkedin.com/in/abgrossman
2020-10-23
43 min
Converge Coffee
Understanding the Development Mind to Help Consumers
In this episode, Sean sits down with Stephanie Cox, VP of Sales and Marketing at Lumavate. They dive into what's new what No Code means and how Lumavate has leveraged this. They go deeper into progressive web apps and how companies are taking advantage. Stephanie also gives insight from her podcast, Mobile Matters, and hints on Real Marketers podcast the company released this year. More about Stephanie. https://www.linkedin.com/in/stephaniecox/
2020-10-23
24 min
Converge Coffee
Testing Fast and Not Failing Fast
In this episode, Sean sits down with Matt Barnett, Papa Bear at Bonjoro. They dive into Matt's early days in his career and the school of hard knocks. They go deeper into from these early lessons and how Matt and his team figured how ways to align their messaging to deliver a great customer experience. The company is primarily remote and he gives some advice on how to build a culture and keep customers wanting more. More About Matt. https://www.linkedin.com/in/mbjbarnett/
2020-10-23
18 min
Converge Coffee
Build Your Brand - Beyond the Resume and Create Trust
In this episode, Sean sits down with Anthony Gaenzle, Head of Marketing and Business Development at Granite Creative Group. They dive into Anthony's journey of building his personal brand. They go deeper on his focus with content and SEO and how that shaped his career. Anthony mentions some great strategies for perfecting your craft with content marketing. More about Anthony. https://www.linkedin.com/in/anthonygaenzle/
2020-10-23
23 min
Converge Coffee
Establishing a Focus Around Your Branding and Your Customers
In this episode, Sean sits down with Mike Strohl, co-founder of Integrated Sport Nutrition and Red Leaf Nutrition. They dive into why Mike started a nutrition company and his perspective not coming from the nutrition and fitness world. They go deeper into what marketing lessons Mike and his company faced early on and how they pivoted. Mike mentions some pretty amazing stuff about what is on the horizon for his company while still saying true to their mission - helping customers become their healthiest versions. More About Mike. https://www.linkedin.com/in/mike-strohl-5134932/
2020-10-23
17 min
Converge Coffee
Understanding the Customer Journey Through Your Design and Technology - Customizing the Journey While Systematizing
In this episode, Sean sits down with Chip Wade, owner and lead designer at Wade Works Creative. They dive into Chip's unique background with mechanical engineering and how that has transformed his company's unique value add to customers. They do deeper into the future of digital interactive technology and how that is transforming the home experience. Chip shares what his tech can do and how aligning that with the right messaging helps customers. More About Chip. https://www.linkedin.com/in/chip-wade-58516429/
2020-10-23
25 min
Converge Coffee
Building Relationships with Specific Social Influencers with Gripping Narrative to Amplify Your Brand's Story
In this episode, Sean sits down with Kenzie Kittle, Founder of A.M. Kittle Consulting, a digital marketing agency. They dive into Kenzie's background and how she ended up focusing on a brand's story via social media. They go deeper into her agency's technique working with social media influencers. More About Kenzie. https://www.linkedin.com/in/kenziekittle/
2020-10-23
19 min
Converge Coffee
Creating Your Brand's Story
In this episode, Sean sits down with Evan Knox, CMO of Caffeine Marketing. They dive into why Evan started his marketing company. They go deeper into why companies should focus brand storytelling. Evan also gives some great examples of how he helped clients with their brand's story. More About Evan. https://www.linkedin.com/in/evan-knox/
2020-10-23
18 min
Converge Coffee
Marketing Software Having Your Back
In this episode, Sean sits down with Eric Vardon, CEO at Morphio. The dive into why Eric started Morphio. They go deeper into why companies need more marketing security software. Eric mentions a people are central to the decisions but they must understand the algorithms to be subjective and not lose revenue or increase stress. More About Eric. https://www.linkedin.com/in/ericvardon/
2020-10-23
20 min
Converge Coffee
Helping Brands the Market Products in the "Elephant in the Room" Marketplace
In this episode, Sean sits down with Peter Lazarz, VP of Marketing at SupplyKick. They dive into B2C marketing and what makes that different than B2B in his former roles. They go deeper into how companies can compete on Amazon's marketplace platform. Peter gives some great fundamental tips on how to be successful selling on Amazon. More About Peter. https://www.linkedin.com/in/peterlazarz/
2020-10-23
26 min
Converge Coffee
Help Others Solve Their Problems
In this episode, Sean sits down with Josh Miles, CMO, keynote speakers, and caffeine addict. They dive into how Josh became the CMO at SMPS. They go deeper into why the right messaging within creative storytelling is so important. Josh talks more about his podcasts, the Obsessed Show and the PSM Show. More About Josh. https://www.linkedin.com/in/joshuamiles/
2020-10-23
14 min
Converge Coffee
Make Your Experiences Matter. Marketing in a One Button Click World.
In this episode, Sean sits down with Adam Voss, Executive Creative Producer, at Echelon Design. They dive into why Echelon makes the statement, "Make Your Experience Matter". They go deeper into the company's 12for12, an Amazon Prime award winning show. They chat about how to generate great content in post production. More About Adam. https://www.linkedin.com/in/adam-voss-6675bb10/
2020-10-23
25 min
I KNOW DISABILITIES MENTAL HEALTH ETC
Vicky Westra / Sean Sullivan: Leaders in the Field of Autism
I hope you will take a little bit of time to get to know anyone with a disability...I guarantee you will be floored at what you discover in a very good way!!” says Sean Sullivan, who has Autism Spectrum Disorder and is a leader devoted to helping others with autism to make big strides in their lives. Vicky Vestra, whose daughter was diagnosed with Autism at the age of four, has also taken a leadership role through her Autism Shifts program and Mobile Cafe. You won’t want to miss this very important show! Please join Linda Patten and her sp...
2020-06-05
51 min
I KNOW DISABILITIES MENTAL HEALTH ETC
Vicky Westra / Sean Sullivan: Leaders in the Field of Autism
I hope you will take a little bit of time to get to know anyone with a disability...I guarantee you will be floored at what you discover in a very good way!!” says Sean Sullivan, who has Autism Spectrum Disorder and is a leader devoted to helping others with autism to make big strides in their lives. Vicky Vestra, whose daughter was diagnosed with Autism at the age of four, has also taken a leadership role through her Autism Shifts program and Mobile Cafe. You won’t want to miss this very important show! Please join Linda Patten and her sp...
2020-06-05
51 min
Converge Coffee
Focusing Your Product to Serve Your Customers
In this episode, Sean sits down with Jack Paxton, co-founder of Vyper.io. They dive into what's new with Vyper since over a year since the last recording. They go deeper into why companies should focus on one or two particular features and expand resources to help customers. Jack also gives some great startup marketing advice after 2 years working on Vyper. More About Jack. https://www.linkedin.com/in/jackpaxton/
2020-01-31
20 min
Converge Coffee
How to Nurture and Evolve a Company's Brand
In this episode, Sean sits down with Holly Enneking, VP of Marketing at Lev Digital. They dive into what enticed her to lead Lev's marketing. They go deeper into how a company's marketing differentiates itself from the pack and how to align the marketing evolution with the current team's objectives. More About Holly. https://www.linkedin.com/in/holly-enneking/
2020-01-24
23 min
Converge Coffee
How to Build Your Online Brand from the Ground Up
In this episode, Sean sits down with Joe Auer, Founder and Managing Editor of Mattress Clarity. They dive into how to start marketing your online business. They go deeper into how to build SEO strategies, YouTube followers, and other essentials to get people noticing your brand's content. More About Joe. https://www.linkedin.com/in/joe-auer-a9243925/
2020-01-17
15 min
Converge Coffee
Marketing Lessons with an Early Stage Community
In this episode, Sean sits down with Harry Howe, Founder of Indy Grit Community. They dive into why he started the community. They go deeper into what marketing lessons he has learned. Harry leaves the episode with a message of why building communities is so important in today's word. More About Harry. https://www.linkedin.com/in/harry-howe-8572b22/
2020-01-10
24 min
Converge Coffee
How Brands of all Sizes Can Leverage Influencer Marketing
In this episode, Sean sits down with Tom Augenthaler, founder of 551 Media LLC, an influencer marketing consultancy that helps clients around the world. They dive into why influencer marketing is important into today's busy online world. They go deeper into how companies of all sizes and people can leverage influencer marketing to build brand awareness and generate leads. More About Tom. https://www.linkedin.com/in/taugenthaler
2020-01-03
23 min
Converge Coffee
Build Company Brands from Inside Out
In this episode, Sean sits down with Daniel Herndon, CEO and Principal at MilesHerndon, a branding and advertising agency and co-founder of Gavel, a curated cafe in the Fountain Square cultural district in Indianapolis. They dive into Daniel's background and how the agency has changed over the past few years. They go deeper into agency's blindspots and how to build brands from the inside out. More About Daniel. https://www.linkedin.com/in/danielherndon/
2019-11-22
25 min
Converge Coffee
Building an Experience rather than a Solution
In this episode, Sean sits down with Kate Swanson, Executive Director of zWORKS, a co-working and entrepreneurial center in Zionsville, Indiana and former Executive Director of the Mitch Daniels Leadership Foundation. They dive into fostering an entrepreneurial community is so important to the economic growth of an area. They go deeper what makes co-working spaces work and how to harness community partners' benefits. More About Kate. https://www.linkedin.com/in/kate-swanson-236a2440/
2019-11-15
25 min
Converge Coffee
The Evolution of PR and Creating a PR Process
In this episode, Sean sits down with Rae Hostetler, Founder of Hostetler Public Relations. They dive into why she started her own PR agency and what has changed in PR over the years. They go deeper into the PR process and strategy for small local vs. large national/international brands. More About Rae. https://www.linkedin.com/in/rae-hostetler/
2019-11-08
15 min
Converge Coffee
Small Actions Make Big Impact Using Design Thinking
In this episode, Sean sits down with Terri Wada, President of Collabo Creative, a Service Design company that partners with service-conscious organizations desiring to create exemplary customer experiences and grow customer loyalty. They dive into what is Design Thinking. They go deeper into design thinking steps and practical examples. More About Terri. https://www.linkedin.com/in/terriwada/
2019-11-01
20 min
Converge Coffee
Marketing Isn't Only to Your Customers. Employees Matter Too.
In this episode, Sean sits down with Myra Cocca, Founding Principal of IronStrike, a strategic communications firm based in central Indiana. They dive into why Myra started her company. They go deeper into what is the connection between strong employee engagement and customer experience and how strategic communications is rooted in good customer experience. More About Myra. https://www.linkedin.com/in/myracocca/
2019-10-25
19 min
Converge Coffee
Marketers Arent the Only Storytellers
In this episode, Sean sits down with Wes Windham, Founder and CEO at Woven- Evidence-based developer hiring platform. They dive into why Wes wanted to get into help solve the hiring process with Woven. They go deeper into why storytelling is the key to a good hiring process as either an interviewer or candidate. More About Wes. https://www.linkedin.com/in/weswinham/
2019-10-18
24 min
Converge Coffee
Using Social Media Enabled eBooks to Market Your Book
In this episode, Sean sits down with Mitchell Levy, The AHA Guy at AHAthat who empowers experts, marketers, thought leaders, and businesses to share their genius. They dive into how Mitchell started AHAthat and how to write a book easier with him than by yourself. "Its all about balance of time and money", say Mitchell. They end the episode of how people leverage their reputation to monetize a book, a product, or anything they sell. More About Mitchell. https://www.linkedin.com/in/mitchelllevy/
2019-10-15
34 min
Converge Coffee
Marrying Design and Tech Together to Build a Better Customer Experience
In this episode, Sean sits down with Marcus Hall, President and Partner of California Closets. They dive into how you marry design and tech together. They go deeper into how should companies leverage conventional and experimental marketing methods to up-leveling a brand. More About Marcus. https://www.linkedin.com/in/marcushall/
2019-10-14
15 min
Converge Coffee
How Design Leads to Better Customer Engagement
In this episode, Sean sits down with Nemanja Zivkovic, Director of Operations at Default Design. They dive into why defining conversions first is important. They go deeper into why conversions, marketing automation, and website personalization need to align for great customer engagement. More About Nemanja. https://www.linkedin.com/in/zivkovicnemanja/
2019-10-13
17 min
Converge Coffee
Lessons from Starting Up
In this episode, Sean sits down with Jeroen Corthout, co-founder and CEO of Salesflare. They dive into Jeroen's passion to make CRMs easier for clients which lead him to create Salesflare. They go deeper in first marketing strategies and constant improvements to the product. More About Jeroen. https://www.linkedin.com/in/jeroencorthout/
2019-10-12
22 min
Converge Coffee
Building Great Paid Digital Media Structures
In this episode, Sean sits down with Jennifer Denney, Founder and CEO of Elevated Marketing Solutions. They dive into Jennifer's extensive marketing background and why she started a paid marketing company. They go deeper into the importance of segmenting and funneling audiences and what is the difference between Google, Facebook, and LinkedIn advertising platforms. Jennifer leaves some great advice on how to make paid ads simpler. More About Jennifer. https://www.linkedin.com/in/jenniferdenney/
2019-10-11
23 min
Converge Coffee
The Growth of Podcasting
In this episode, Sean sits down with Justin Schenck, Founder of Growth Now Movement and Begin Podcasting Now. They dive into why he started his podcast businesses. They go deeper into podcast marketing essentials a lot of companies miss. Justin gives his insight on where podcasting is going. More About Justin. https://www.linkedin.com/in/justin-schenck-452b9414/
2019-10-10
22 min
Converge Coffee
Digital Advertising Solutions and Expectations: Insights from the Sales Side of the Table
In this episode, Sean sits down with Doug Mankiewicz, VP of Business Development at Orange142. They dive into how his team sells digital advertising solutions to national and international clients. They go deeper into messaging and customer service are the foundation of their sales strategy. Doug also mentions what are the capabilities with digital advertising and gives insight of what Orange142 is doing for their clients. More About Doug. https://www.linkedin.com/in/douglas-mankiewicz-07ba0028/
2019-10-09
19 min
Converge Coffee
Messaging in a Wild West Industry
In this episode, Sean sits down with John McDonald, CEO of ClearObject. They dive into how his team markets internet of things (IoT). They go deeper into how to ClearObject has partnered with educational institutions to build clear evidence of how IoT helps companies and institutions. More About John. https://www.linkedin.com/in/jpmcdon/
2019-10-08
27 min
Converge Coffee
Creating Mad Marketing with Customer Experience
In this episode, Sean sits down with Mohammed M. Mahdi and Anthony Duncan, co-founders of The Mad Optimist. They dive into why they started the company. They go deeper into how to the company's messaging and pivot more to the customer service and employee focus of their company. More About Mohammed and Anthony. https://www.linkedin.com/in/mohammedmmahdi/ https://www.linkedin.com/in/anthony-duncan-73baa826/
2019-10-07
27 min
Converge Coffee
Agile Marketing Framework
In this episode, Sean sits down with Anthony Coppedge, Agile Marketing Consultant. They dive into Anthony's methodology, "MOGSA" - Mission, Objectives, Goals, Strategies, and Actions. They go deeper into how to build an agile framework for marketing. They end chatting about actual and actionable experiences others can take from Anthony's advice. More About Anthony. http://linkedin.com/in/anthonycoppedge
2019-10-06
25 min
Converge Coffee
Message Testing with Micro Experiments and Simplicity
In this episode, Sean sits down with Michael Woodward, CEO and Founder of jumbleThink. They dive into Michael's passion to help others and why he started jumbleThink. They chat about creating Micro Experiments to test messaging and audiences. Michael offers great insight on why and how keeping messaging simple to quickly test its effectiveness. More About Michael. https://www.linkedin.com/in/mlwoodward/
2019-10-05
22 min
Converge Coffee
Performance Based Marketing
In this episode, Sean sits down with Marcia Barnes, CEO and Founder of Valve+Meter. They dive into Marcia's extensive marketing background and why she chose to start a marketing agency. They dive in what performance based marketing is and what marketing should be for companies. Marcia offers great insight, humility, and humor in this episode. More About Marcia. https://www.linkedin.com/in/marcia-barnes/
2019-10-04
18 min
Converge Coffee
Building out Partnerships to Serve Locals
In this episode, Sean sits down with Kristin Van Busum, Founder of Project Alianza. Kristin has an interesting background working for RAND Corporation, a global policy think tank that provides objective research to policymakers. She attended New York University, Butler University, and was a Fullbright Scholar and recipient of a Fulbright Alumni Innovation Grant for Global Education. They dive into how Kristin started Project Alianza and the unique marketing approach the company has. They dive deeper into understanding who we are marketing to and importance knowing what people need. More About Kristin. https://www.linkedin.com/in...
2019-10-03
21 min
Converge Coffee
Break the Wheel: Focus on Making the Best Marketing Decision for Your Customers
In this episode, Sean sits down with Jay Acunzo, Founder of Marketing Showrunners and Unthinkable Media. Jay has an excellent career spanning from Google to HubSpot to NextView. They dive into how he saw patterns that weren't for him in marketing. So he decided to write a book and start a company focusing on making the best decision for you, regardless of best practice. More About Jay. https://www.linkedin.com/in/jayacunzo/
2019-10-02
30 min
Converge Coffee
How to Learn from Marketing Failures and Grow the Company
In this episode, Sean sits down with Kyle Lacy, CMO at Lessonly. They dive into how the Lessonly Marketing Team decided what digital metrics were essential for growth. They chatted about the launch of Lessonly's website redesign and the strategy behind the project. And they talk about growing from our marketing failures to be stronger than ever. More About Kyle. https://www.linkedin.com/in/kylelacy/
2019-10-01
18 min
Converge Coffee
Focus on Your Marketing Fundamentals
In this episode, Sean sits down with Michael Kelly, one of the founders of DeveloperTown, a co-founder of FullStack, the founder of Tenant Tracker, a co-founder of Startup Competitors, and he is an active investor/advisor/board member in a number of startups. We dive into why he created Startup Competitors. Mike explains how companies, especially SaaS, should do market research. That is where is company comes in. They dive deeper on what it take for good market research and what lessons Mike has learned from interviewing over 40 startups on his podcast, providing a market research for them, and...
2018-12-07
37 min
Converge Coffee
Play the Way You Practice with Venue Marketing
In this episode, Sean sits down with Jim Martin, Founder and President of Venue Intelligence. They dive into why any company needs a venue playbook. Jim explains what Venue Intelligence does and how to market a SaaS product where most people still use binders. They dive deeper on why Jim's company targets security, operations, and marketing at any company. More About Jim. https://www.linkedin.com/in/jim-martin-048a48/
2018-11-30
41 min
Converge Coffee
How Referral Systems are Broken and How WarmUp will Fix That
In this episode, Sean sits down with Mike Hurley, CEO and co-founder of Warmup. They dive into why referral systems are broken. Mike explains why he built Warmup and why marketers and sales should have consistent messaging when asking for referrals. They dive deeper into how customer and employee referrals convert higher than any lead source. More About Mike. https://www.linkedin.com/in/mikechurley/
2018-11-16
22 min
Converge Coffee
How to Build Customer Journeys with Actionable Tech
In this episode, Sean sits down with Claudyne Wilder, president of Wilder Presentations and founder of TorchMetrics. They dive into why presenters need to communicate clearly. Claudyne explains - in her vast experience - there aren't any tools to give customer journeys and actionable ways to improve on weaknesses and strengths. They talk about why TorchMetrics improves the customer experience for presenters to be better, clearer communicators for their organizations and themselves. More About Claudyne. https://www.linkedin.com/in/claudynewilder/
2018-11-09
22 min
Converge Coffee
How Indiana University Fosters Experience through Learning Spaces
In this episode, Sean sits down with Julie Johnston, director of Learning Spaces for Indiana University and co-owner of VisionLoft. They dive into what IU's Learning Spaces initiative is and how its helping the state's community hubs. They talk about how customer experience is crucial for students, faculty, and outside resources to thrive. Julie dives deeper into her passion with Learning Spaces, Mosaic, and VisionLoft on how spaces help people and bring them together. More About Julie. https://www.linkedin.com/in/julieajohnston/
2018-11-02
23 min
Converge Coffee
Great Customer Experience Starts with the Employees to Market the Business
In this episode, Sean sits down with Ben Walker, CEO of Transcription Outsourcing. They dive into why customer experience is so important in the transcription world. Ben dives deeper on what markets need transcriptions the most and how his business grew. They dive deeper in the customer experience starts with the employees. That is where great marketing happens. More About Ben. https://www.linkedin.com/in/benkwalker/
2018-10-26
16 min
Converge Coffee
How Marketing and Sales Should Communicate with Prospects, Clients, and Partners
In this episode, Sean sits down with Brett McGrath, VP for Go to Market at RICS Software. They dive into how marketing and sales should communicate. Brett explains the hurdles between marketing and sales. In the end, he mentions it comes down to what the customer resonates with... the right messaging. They go onto to talk about using the consistent messaging to partners and trade shows. More About Brett. https://www.linkedin.com/in/brett-mcgrath-54bb2914/
2018-10-19
24 min
Converge Coffee
How This Marketing Tech Company Listens to Their Customers
In this episode, Sean sits down with Ashley Ward, digital marketing strategist at SEMrush. They dive into how SEMrush is going from a search engine optimization (SEO) tool into an all in one digital marketing tool. Ashley tells her story about her strengths being in content and social media. She travels the world speaking at conferences about SEMrush and how content and search goes together. They dive deeper into how tech moves with peoples' needs. More About Ashley. https://www.linkedin.com/in/ashleyward90/
2018-10-12
25 min
Converge Coffee
How to You Market HR Program and Health Benefits AND Find the Right Audience
In this episode, Sean sits down with Dawn Lively, COO of FullStack PEO. They dive into how to market Professional Employer Organizations (PEOs) and health benefits. Dawn goes onto explain how marketing in human resources (HR) is more about reactive than proactive. She found growing with companies like startups was the best way to help clients see the canopy and not be stuck in the weeds. Dawn helps varied businesses but stresses the point of PEO programs allow time back running the business if your strong suit is not HR. More About Dawn. https://www.linkedin.com...
2018-10-05
20 min
Converge Coffee
How Build Your Brand through Good Messaging
In this episode, Sean sits down with Mary Shores, owner of Midstate Collections and author of Words That Work. They dive into how Mary became the business woman she became. Mary explains how messaging and dedication to customers were extremely important when going into the debt collection business. Building the business wasn't easy. Mary talks about how studying how people perceive messages. She also gives some insight on how to be a great podcast guest. More About Mary. https://www.linkedin.com/in/shoresmary/
2018-09-28
25 min
Converge Coffee
How to Focus on the Customer through the Sales and Delivery Process
In this episode, Sean sits down with Joe Mills, business development manager at Element Three and co-owner of Summit Fitness. They dive into what companies should look for in marketing agencies when doing a request for proposal (RFP). Joe explains how the bad way and the good way do a RFP. The situation comes down to customer experience. Whether you sign with a company or not, Joe sees where the client is a right for the company. More About Joe. https://www.linkedin.com/in/joe-mills-0ba62b42/
2018-09-21
22 min
Converge Coffee
How to Build Trust to Improve Your Marketing
In this episode, Sean sits down with Edwin Richardson, owner and president of Richardson Strategy. They dive into Edwin's extensive military background. He goes onto explain what he learned transitioning into the public side. We talk about what the most important factor in marketing is... building trust. Trust provides to build great customer experience and helps with Edwin's marketing to future clients. More About Edwin. https://www.linkedin.com/in/edwin-richardson-693778111/
2018-09-14
25 min
Converge Coffee
What Design Reveals about Brand Experience
In this episode, Sean sits down with Nakita Pope, Chief Chick and primary brand strategist of Branding Chicks. They dive into how teaching at the Creative Circus parallels to real life design work. Nakita explains how good design is about what the customer needs and not what the customer wants. Design reveals companies need to improve their brand experience. More About Nakita. https://www.linkedin.com/in/nakitapope/
2018-09-07
31 min
Converge Coffee
Why Customer Experience Plays a Huge Role in Running a Profitable Service Firm
In this episode, Sean sits down with Josh Brammer. He helps business owners streamline their business, so they can deliver predictable revenue and faster growth for their service firm. They dive deeper into why customer experience plays such a big role in running a profitable service firm. They talk about the chicken and the egg and A, B, and C clients. More About Josh. https://www.linkedin.com/in/joshuabrammer/
2018-08-31
33 min
Converge Coffee
What are the Two Rules of Marketing and How to Apply to Your Startup
In this episode, Sean sits down with Mike Seidle, co-founder and COO of WorkHere. They dive into why to stick with the two rules in marketing: Do something. Then do it better next time. Mike goes deeper how WorkHere started and the marketing lessons learned from running a startup. They talk about how customer experience is the backbone to any startup. More About Mike. https://www.linkedin.com/in/indymike/
2018-08-24
36 min
Converge Coffee
Why Design Thinking Helps Find the Right Customers
In this episode, Sean sits down with Andrew Curtis, president and creative of Fuel VM. They dive into why B2C and B2B companies have problems targeting customers. Andrew goes deeper explaining companies have flaws when coming up with messaging and design. He goes onto explain what his company's process is to fix it. Surprise. Surprise. Its roots back to marketing strategy and how to connect with people. More About Andrew. https://www.linkedin.com/in/fuelvm/
2018-08-17
29 min
Converge Coffee
Why Marketing is a Partnership and NOT a Transaction
In this episode, Sean sits down with Raj Kapur, managing director of &Marketing. They dive into why small to medium sized companies need help with their marketing. Raj goes deeper on his philosophy to partner with companies to help each other succeed. &Marketing's whole experience revolves around working with people they like and customers they like. More About Raj. https://www.linkedin.com/in/rkapur105/
2018-08-10
19 min
Converge Coffee
How to Market Internship Programs
In this episode, Sean sits down with Paul Waltz, program director at Apprenace. They dive into why companies need internship programs and how Apprenace markets their programs. Paul goes deeper into how companies can market their internship programs better. He gives some insider tips and tricks to connect with people. More About Paul. https://www.linkedin.com/in/paulmwaltz/
2018-08-03
27 min
Converge Coffee
How to Build a Community with Design
In this episode, Sean sits down with Johnathan Grzybowski, co-founder of Penji. They dive into why Johnathan started Penji. He goes deeper into why connecting an underserved market with great people not able to find jobs. Johnathan goes onto explain why companies should be and market themselves as social conscious organizations. More About Johnathan. https://www.linkedin.com/in/grzybowskij/
2018-07-27
30 min
Converge Coffee
How Helping Your Current Customers Builds Your Marketing
In this episode, Sean sits down with Casey Gauss, Founder and CEO of Viral Launch. They dive into how Viral Launch got started. Casey goes deeper into why customer experience is crucial for the company's marketing in the beginning. He goes onto explain the company doesn't have all the answers but still tries to figure out how to best serve their current and future customers. More About Casey. https://www.linkedin.com/in/caseygauss/
2018-07-20
29 min
Converge Coffee
Going All in Blockchain Marketing
In this episode, Sean sits down with Jeremy Epstein, CEO of Never Stop Marketing, co-founder of Cryto Explorers, and has written a few books. They dive into why everyone needs marketing and never stop learning about marketing. Jeremy goes deep into blockchain. He talks about a lot of the unknowns. More importantly, he tells a story about setting yourself apart from all other marketers by going into the known like blockchain. Mor About Jeremy. https://www.linkedin.com/in/jer979/
2018-07-13
26 min
Converge Coffee
How the HE-Doublle Hockey Sticks Do You Brand Yourself
In this episode, Sean sits down with Erik Deckers, president of Pro Blog Service and co-author of Branding Yourself, and its never too early to start your brand. They dive deeper into the importance of personal branding and why the HE-Doublle Hockey Sticks make money being yourself. Oh, they talk about Erik's whit in the book and how he made money writing about personal branding that built his personal brand. More About Erik. https://www.linkedin.com/in/erikdeckers/
2018-06-22
35 min
Converge Coffee
Marketing an International Design Tech Product
In this episode, Sean sits down with Yali Saar, CEO and Co-Founder of Algorithmic Branding Agency, Tailor Brands, and talk about how to market a design tech/SaaS product and how to teach computers how to design products making it easier for the end customer with a great design. Yali and Sean dive deeper on how to combine computer learning with human interaction to build a community, Small Biz Nation. More About Yali. https://www.linkedin.com/in/yalisaar/
2018-06-15
25 min
Converge Coffee
Paid Acquisition and Media Buying Strategic Steps
In this episode, Sean sits down with Jack Paxton, owner of Paxton Project and co-founder of Vyper, and talk about the steps to be an effective paid marketer today. They dive deeper on Jack's experience spending more than $100 to $150 million in advertising. Jack goes more in depth on these steps in the episode. 1) Use data to make decisions 2) Always be testing, never assume results 3) Use pixels to be more accurate in your testing 4) Segment your traffic in cold, warm, and hot and use different types of messaging to move them down the funnel 5) Use attribution on your advertising. Know...
2018-06-08
30 min
Converge Coffee
How Should Product, Customer Success, and Marketing Work Well Together
In this episode, Sean sits down with Eric Prugh, COO, at PactSafe, and talk why product, customer success, and marketing should openly talk to help the customer. They dive deeper on how PactSafe helps companies make legal transactions quicker and more effective. Eric talks about the challenges and successes of working in a SaaS startup and offers advice staying true to your customers, finding the right product fit, and how each team should communicate with one another. More About Eric. https://www.linkedin.com/in/prugh
2018-05-18
32 min
Converge Coffee
Why Marketing Should Focus on Agile and Employee Engagement
In this episode, Sean sits down with Eva Jackson, Director of Marketing Operations, at Emplify, and talk why companies need agile marketing and employee engagement. They dive deeper on how Emplify builds a framework for companies to understand their company health. Eva and Sean talk about her founding Agile Marketing Indy and how that plays into her job at Emplify. More About Eva. https://www.linkedin.com/in/eva-jackson-a094b219/
2018-05-04
30 min
Converge Coffee
How Startups and VCs Market Themselves
In this episode, Sean sits down with Srikar Kalvakolanu, Strategy & Innovation Specialist, at High Alpha, and talk how startups and venture capital (VC) firms market themselves. They dive deeper on how High Alpha markets themselves and the startups they create. Srikar touches on how important marketing is at the beginning of creating a business. More About Srikar. https://www.linkedin.com/in/srikarvkalvakolanu/
2018-04-27
37 min
Converge Coffee
Grow Your Event Marketing Through Community Based Relationships
In this episode, Sean sits down with Jason Williams, Executive Director, at Centric Indy, and talk about how to put on a great event. They dive deeper on how to draw the right crowd and get sponsors by building strong relationships. Jason and Sean go on to talk about Centric's community based focus and about their Day of Innovation. Learn how Centric cultivated innovation in Indiana. More About Jason. https://www.linkedin.com/in/jawbrain/
2018-03-28
27 min
Converge Coffee
Don't Let Your Talent Strategy Flounder with Poor Marketing
In this episode, Sean sits down with Brent Shopp, senior consultant, at KSM Consulting, and talk about part of a strong talent strategy is employer branding, your talent brand. They dive deeper talking about unemployment and the talent pipeline. As unemployment continues to drop and education struggles to keep up with the needs of industry, the race for talent will continue to be run. Companies must now look at ‘Talent’ as a function of their business. Like accounting, or sales, talent is the fuel that separates growing businesses from floundering businesses. More About Brent. https://www.linkedin.com...
2018-03-14
36 min
Converge Coffee
Building an Influencer Marketing SaaS Product
In this episode, Sean sits down with Joe Sinkwitz, co-founder, CEO at Intellifluence, and talk about how Joe balances his marketing agency work while building an influencer marketing SaaS product. Joe and Sean dive deeper into SEO and influencer marketing changes and best practices. More About Joe. https://www.linkedin.com/in/jsinkwitz/
2017-11-01
31 min
Converge Coffee
Putting Heart into Your Marketing to Scale Your Company
In this episode, Sean sits down with Terri Levine, founder of Heartrepreneur, and talk about how she owned 6 businesses all sold for many millions of dollars - the first one after a few years in the early 80s for over a million and one start up she did over 88 million in less than 6 months. They go deeper in how she markets and the whole idea of putting heart into your business. More About Terri. https://www.linkedin.com/in/terrilevine/
2017-10-26
33 min
Converge Coffee
Marketing a Growth Hacking Product
In this episode, Sean sits down with Jack Paxton, co-founder of Vyper, and talk about why marketers need a growth hacking strategy before they select a product. Paxton explains how he growth hacked building Vyper and why he listens to his customers to make Vyper a better product for viral growth hacking. More About Jack. https://www.linkedin.com/in/jackpaxton/
2017-10-16
39 min
Converge Coffee
A Novel (Writing) Approach to Content Marketing
In this episode, Sean sits down with Erik Deckers, president of Pro Blog Service, and talk about why content marketers lie about saying they're storytellers. The 7 How Tos and 5 Ways isn't telling a story. Deckers gives 4 key takeaways on what are the most important fiction writing techniques to bring back to content marketing. More About Erik. https://www.linkedin.com/in/erikdeckers/
2017-10-09
26 min