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CRM.BUZZ פודקאסט ובלוג בנושא עבירוּת אימיילים, אימייל מרקטינג ושיווק. מגיש: סלע יפהDMARC והטעויות - על טעויות נפוצות בהגדרת DMARC, למה זה חשוב וכיצד להימנעDMARC והטעויותעל טעויות נפוצות בהגדרות DMARC, למה זה חשוב וכיצד להימנע מהן.אחת מהדרישות המנדטוריות של ספקיות האימייל הגדולות שהוצגו ב2024 היתה להגדיר רשומת DMARC.התחלתי פרויקט מחקר עצמאי שיבדוק את רוב הדומיינים הרשומים על ידי עסקים בישראל. לפי איגוד האינטרנט בישראל ישנם כ-287 אלף אתרים בסיומת IL. בפרויקט אבחן הביטים שונים הקשורים בדיוור. בין השאר אתמקד ברשומות DMARC בדומיינים הללו. כשלב ראשון בפרויקט לקחתי את 1000 האתרים הפופולריים בישראל - לא כולם ישראלים - ובדקתי את מצב רשומת DMARC שלהם. הממצאים מפתיעים. בהמשך הפודקאסט אציג אותם...אבל קודם כל בואו נדבר על הטעויות הנפוצות הקשורות ב-DMARC ואולי עוד קודם לכן – מה זה בכלל DMARC. ---CRM.BUZZ הוא בלוג ופודקאסט בעברית העוסקים באימייל מרקטינג, עבירוּת אימיילים ושיווק.יוצר הפודקאסט והבלוג הוא סלע יפה (Sella Yoffe), מומחה בינ"ל לעבירוּת אימיילים ושיווק באימייל, מסייע למדוורים גלובליים, סטרטאפים, סוכנויות אימייל ומערכות דיוור (ESPs) עם מסירות אימייל, אימות אימייל (SPF, DKIM, DMARC, BIMI), ואסטרטגיית אימייל. קישור אל הבלוג2025-07-2319 min
Extraordinary Work: Conversations about Creating ChangeEp. 83 - Divorce Isn’t an Ending, It’s a New Beginning with Hope FirselDivorce can leave you reeling from the emotional scars of now confronting being alone or betrayed?Hope Firsel, a Certified Divorce Coach who is herself divorced, understands the toll it took on her, her family and her life.She talks to us about how she is helping others transform one of life’s difficult times into powerful new beginnings. Her conversations shift women from overwhelmed to clarity, confidence and empowerment.Hope's contact information:Website: https://hopefirsel.com/LinkedIn: https://www.linkedin.com/in/hope-firsel-72b10641/Instagram: https://www.instagram.com/ho...2025-07-2131 min
CRM.BUZZ פודקאסט ובלוג בנושא עבירוּת אימיילים, אימייל מרקטינג ושיווק. מגיש: סלע יפהחדש ב-Gmail: מרכז לניהול המנויים שמאפשר הסרה מדיוורים במקום מרכזי אחדבחודש יולי 2025 גוגל התחילה בהשקה של פיצ'ר חדש בשם "Manage Subscriptions" בתוך Gmail, המיועד לעזור למשתמשים להשתלט על עומס הודעות הדיוור שהם מקבלים ולנהל את הניוזלטרים והדיוורים השיווקיים שהם רשומים אליהם במקום מרוכז אחד. כך Gmail כותבת: קל מאוד להרגיש מוצף מכמות עצומה של אימיילים מרשימות תפוצה שמעמיסים על תיבת האימייל שלכם: התראות על מבצעים יומיים שנראות כמו ספאם, ניוזלטרים שבועיים מבלוגים שכבר אינך קורא, ואימיילים שיווקיים מחנויות שלא קנית בהן כבר שנים. כל אלה יכולים להצטבר במהירות. עם הפיצ'ר החדש של Gmail בשם "ניהול מנויים" תוכלו לצפות ולנהל את האימיילים שהנכם מנויים עליהם במקום אחד, ולבטל הרשמה בקלות מכל מה שכבר לא רלוונטי עבורכם.עוד היא כותבת- Gmail תמיד פעלה כדי לשמור על תיבת אימייל נקייה מאימיילים לא רצויים. הדרישות שלנו מממדוורים (הוצגו ב-2024) וכלים שמערכות דיוור הוסיפו כמו "ביטול הרשמה בקליק אחד" (easy unsubscription) המעניקים שליטה גדולה עוד יותר ולבחור אילו אימיילים אתם רוצים להמשיך לקבל, ולהפסיק לקבל את האימיילים שאתם לא רוצים יותר לקבל. לצד המאמצים שלנו לשמור על תיבות אימייל בטוחות, אנו גם שמים דגש על מתן שליטה רחבה יותר למשתמשים על ההודעות שהם רוצים לקבל. כיום Gmail חוסם יותר מ-99.9% מהספאם, ניסיונות פישינג ונוזקות, ולאחרונה השקנו מנגנוני הגנה חדשים מבוססי בינה מלאכותית שהפחיתו ב-35% את כמות האימיילים שכוללים ניסיונות הונאה (פישינג).מהו מרכז המנויים החדש? האזינו לפרק.---CRM.BUZZ הוא בלוג ופודקאסט בעברית העוסקים באימייל מרקטינג, עבירוּת אימיילים ושיווק.יוצר הפודקאסט והבלוג הוא סלע יפה (Sella Yoffe), מומחה בינ"ל לעבירוּת אימיילים ושיווק באימייל, מסייע למדוורים גלובליים, סטרטאפים, סוכנויות אימייל ומערכות דיוור (ESPs) עם מסירות אימייל, אימות אימייל (SPF, DKIM, DMARC, BIMI), ואסטרטגיית אימייל. קישור אל הבלוג2025-07-1611 min
CRM.BUZZ פודקאסט ובלוג בנושא עבירוּת אימיילים, אימייל מרקטינג ושיווק. מגיש: סלע יפהגוגל שיבשה לנו את האינטרנט. השאלה היא איך לתקן ומי יתקן?נתקלתי לאחרונה באתר כלשהו שהעתיק תוכן מהבלוג שלי. זו אמנם לא העתקה מילה במילה אבל ברור לי שהמקור הוא האתר שלי. זה מרגיז אבל זה בדיוק מה שקורה כעת באינטרנט מודל 2025 ומי שמעתיק הוא לא איזה אתר קיקיוני שברוב חוצפתו לוקח תוכן שירקתי דם כדי ליצור ומפרסם אותו בניסוח שונה ללא מתן קרדיט וללא קבלת רשות וללא מתן כל תמורה. מי שעושים את זה כיום מהמקפצה אלו זחלני ה-AI של גוגל והחברות עם עוזרי ה-AI.לא מזמן כתבתי מאמר נרחב שמתאר את הדרמה הגדולה סביב ההכרזה האחרונה של גוגל (05/25) שמשמעותה היא שגוגל מחסלת את האינטרנט כפי שהכרנו אותו. שההכרזה האחרונה של גוגל מבהירה את האמת המרה: גוגל בונה חומה בֶּינה לבין אתרי קניות ואתרי תוכן והגולשים יוכלו לקבל את כל התשובות ולהשלים את כל הפעולות בלי לצאת מהגן הסגור של גוגל. בצורה דומה עוזרי AI למיניהם עושים את אותו דבר. לוקחים תוכן מאתרים, חלקו מוגן בזכויות יוצרים, מאמנים את המודלים שלהם ואח"כ נותנים תשובות על בסיסו מבלי שיוצרי התוכן המקורי נהנים מכך.התופעה הזו של "אפס הקלקות" מגוגל וממנועי AI אחרים היא בעיה גדולה. ישנם לדעתי 3 פתרונות לבעיה הזו.---CRM.BUZZ הוא בלוג ופודקאסט בעברית העוסקים באימייל מרקטינג, עבירוּת אימיילים ושיווק.יוצר הפודקאסט והבלוג הוא סלע יפה (Sella Yoffe), מומחה בינ"ל לעבירוּת אימיילים ושיווק באימייל, מסייע למדוורים גלובליים, סטרטאפים, סוכנויות אימייל ומערכות דיוור (ESPs) עם מסירות אימייל, אימות אימייל (SPF, DKIM, DMARC, BIMI), ואסטרטגיית אימייל. קישור אל הבלוג2025-07-0913 minExtraordinary Work: Conversations about Creating ChangeEp. 82 - Do You Know How to Walk on Water Successfully with Frank ZaccariFrank Zaccari is creating change by helping companies understand that success isn’t just about strategy. It’s about resilience, trust, confidence and most importantly, the power of connection.Frank shared with us his passion - teaching people “How to Walk on Water,” but first you need to find where the rocks are before you can create meaningful change.Frank's contact information:LinkedIn: https://www.linkedin.com/in/frankzaccari/Website: https://www.frankzaccari.net/YouTube: https://www.youtube.com/channel/UC4jSFziDx5ZQXP2ZY5-M0-wTrust the Process: http://www.authorstrusttheprocess.com/Email: f...2025-07-0731 min
CRM.BUZZ פודקאסט ובלוג בנושא עבירוּת אימיילים, אימייל מרקטינג ושיווק. מגיש: סלע יפהנקודות מבט שונות על ניקיון רשימות תפוצה לדיוורניתן להתייחס לנושא ניקיון רשימות התפוצה (list hygiene) מזוויות שונות ולעיתים אפילו קיים בלבול באופן השימוש במונח הזה.זווית ראיה אחת של ניקוי רשימות תפוצה עוסקת בעיקר בניקיון הטכני של רשימות התפוצה, הזווית השנייה בנמענים שלא נראים פעילים במערכת הדיוור, איך לזהות אותם ומה לעשות איתם? למחוק, לא לדוור אליהם או אולי לנסות להעיר אותם בדרכים שונות.---CRM.BUZZ הוא בלוג ופודקאסט בעברית העוסקים באימייל מרקטינג, עבירוּת אימיילים ושיווק.יוצר הפודקאסט והבלוג הוא סלע יפה (Sella Yoffe), מומחה בינ"ל לעבירוּת אימיילים ושיווק באימייל, מסייע למדוורים גלובליים, סטרטאפים, סוכנויות אימייל ומערכות דיוור (ESPs) עם מסירות אימייל, אימות אימייל (SPF, DKIM, DMARC, BIMI), ואסטרטגיית אימייל. קישור אל הבלוג2025-07-0219 minExtraordinary Work: Conversations about Creating ChangeEp. 81 - Second Chances for Today’s “At Risk Youths” with Liz FrederickAt the corner of passion and social justice reform stands Liz Frederick, the dedicated and committed Executive Director of Avenues for Justice. AFJ, is a 45-year-old organization that works with and helps today’s “at risk youths” avoid incarceration by offering programs that help reform these young people.Let’s pull back the curtain and listen as Liz takes us through the lives of these young people and the organization that gives “second chances.”Liz's contact information:LinkedIn: https://www.linkedin.com/company/avenuesforjustice/posts/Instagram: https://www.instagram.com/avenuesforjustice/Website: https://www...2025-06-2335 min
Finding PurposeEp. 60 - How to Reinvent Yourself at Any Age with Terry YoffeIn this deeply inspiring episode of The Finding Purpose Podcast, Adam sits down with Terry Yoffe, a transformational executive and career coach who proves that age is not a limitation—it’s an asset. At 82 years old, Terry is living proof that reinvention is always possible. Terry’s journey is one of radical self-discovery: from growing up as a shy, insecure child with a stutter to stepping into her power as a corporate leader, entrepreneur, and host of the globally-ranked podcast Extraordinary Work. In this conversation, she opens up about the seven years of psychoanalysis that saved her li...2025-06-101h 06Extraordinary Work: Conversations about Creating ChangeEp. 80 - Living His Dream Life with Ortho Surgeon Dr. Cameron RothMeet Dr. Cameron Roth, an orthopedic surgeon, known for this empathetic and patient-centered approach at Ortho Arizona.Dr. Roth talks to us about his purpose and passion for helping others and feels that he is living his dream life every day that he can help someone go from inactivity to activity using his “surgical hands.”Dr. Roth's contact information:LinkedIn: https://www.linkedin.com/in/cameron-roth-4160b91b0Website: https://www.orthoarizona.org/our-care-team/cameron-roth-mdPodcast: https://podcasts.apple.com/us/podcast/behind-the-sports-medicine/id1734141202Please visit my website at https://trycoaching.com...2025-06-0929 minExtraordinary Work: Conversations about Creating ChangeEp. 79 - Learn to Live Your Life More Positively with Jon GordonCelebrities have issues, just like the rest of us!Jon Gordon, author of 17 best sellers, and key note speaker, talks with us about his failures and challenges that led him to realize that our biggest enemy is our own negativity.Jon shares strategies as to how YOU can turn your negativity into successes by switching the dial to “positivity.Jon's contact information:Instagram: https://www.instagram.com/jongordon11LinkedIn: https://www.linkedin.com/in/jongordonenergyTwitter: http://www.twitter.com/jongordon11Facebook: https://www.facebook.com/jongordonpageThreads: https://www.threads.com/@jo...2025-05-1932 minExtraordinary Work: Conversations about Creating ChangeEp. 78 - Learn How to Read Faces with Brian GalkeAre you someone who feels alone and “disconnected” from others even in crowded rooms? Perhaps you’re an introvert who longs to be seen and heard, yet hasn’t figured out the “how.” Brian Galke,“The Decoding Detective,” shares how to successfully decode facial features.Brian's contact information:Website: https://subtleskills.com/Instagram: https://www.instagram.com/subtleskills/Youtube: https://www.youtube.com/@subtleskills?sub_confirmation=1LinkedIn: https://www.linkedin.com/in/briangalke/TikTok: https://www.tiktok.com/@subtleskillsFacebook: https://www.facebook.com/subtleskillsPlease visit my website at https://trycoaching.com/Please...2025-05-0532 minExtraordinary Work: Conversations about Creating ChangeEp. 77 - Warm Heart Life with Brandon GaydorusMeet Brandon Gaydorus, Founder of Warm Heart Life, and someone with many talents who helps others create change and transformation.Brandon's contact information:5x Author - Book LinksFounder of Warm Heart LifePlease visit my website at https://trycoaching.com/Please click the button to subscribe so you don't miss any episodes and leave a review if your favorite podcast app has that ability. Thank you!© 2022 - 2025 Terry YoffeTerry on LinkedInTerry on FacebookTerry on InstagramTerry on YouTubeIf y...2025-04-2130 min
Email Geeks ShowJakub Olexa, Founder and CEO of Mailkit and Omnivery, discusses Non-Human Interactions (NHI) in email marketingWelcome to episode 12 of emailgeeks.show, the podcast where email enthusiasts from around the world share insights on email marketing, deliverability, and strategies. Hosted by Sella Yoffe, an email deliverability consultant, this episode features Jakub Oleksa, founder and CEO of MailKit and Omnivery. Together, they delve into the fascinating world of non-human interactions (NHI) in email marketing, a phenomenon reshaping how marketers understand opens and clicks.Key Discussion Points:Introduction to Non-Human Interactions (NHI) [00:02:30]Explanation of NHI and its impact on email marketing.Differentiating between bot interactions and NHI.The Role of...2025-04-161h 01Extraordinary Work: Conversations about Creating ChangeEp. 76 - Change Your Story – Change Your Life with Terry YoffeThis solo podcast asks you to look at identifying the stories you tell yourself, which can often lead to self-sabotage and not achieving your goals and successes.However, if you Change Your Story – there’s a strong likelihood it’ll Change your Life. Become your own gladiator!What do you have to lose?Terry's contact information:LinkedIn: https://www.linkedin.com/in/trycoaching/Facebook: https://www.facebook.com/terry.y.hermanInstagram: https://www.instagram.com/terryyoffe/YouTube: https://www.youtube.com/user/TRYCoachingPlease visit my website at https...2025-04-0711 minExtraordinary Work: Conversations about Creating ChangeEp. 75 - Human Connection, Keys to the Kingdom with Jennifer GardnerHow many of us feel "not seen and not heard"?Meet Jennifer Gardner, a Los Angeles based persuasive communications consultant and trial attorney.Through her “Art of Influence and Power Labs," she educates high performing leaders on how to grow their influence, impact and executive presence by focusing on the importance of seeing and listening to others which leads to DEEP CONNECTIONS - which “are the keys to the Kingdom” on what it takes to be “influential and kick ass” leaders.Jennifer's contact information:Instagram: https://www.instagram.com/iamjenniferbgardner/LinkedIn...2025-03-2430 min
Email Geeks ShowDmitry Kudrenko. Founder @ Stripo , Email Marketing Expert eCommerce and Online B2C Marketing Automation StrategistIntroduction:Welcome to Episode 11 of EmailGeeks.Show, the podcast where email geeks and professionals from around the globe share insights into email marketing, deliverability, and strategies. Hosted by Sella Yoffe, an email deliverability consultant, this episode features a conversation with Dmitry Kudrenko, founder and CEO of Stripo, an innovative email design platform.Key Discussion Points:- Email Design Challenges and Solutions (00:01:30): Dmitry highlights the ongoing challenges in email design, particularly for accessibility and the constraints faced by Ukrainian users due to internet restrictions. He emphasizes the importance of text-based emails over...2025-03-1345 minExtraordinary Work: Conversations about Creating ChangeEp. 74 - From Disaster to Dream Homes with Jana RosenblattCan you imagine having to move out of your home at a moment’s notice?My next guest, interior designer, Jana Rosenblatt. who lives in the Los Angeles area knows first- hand what’s it’s like to lose a home.Fortunately, in her case, it wasn’t a result of fires, but it was none the less devastating and unsettling.In this emotional and inspiring conversation, Jana dives into her work in helping families rebuild after the most recent raging and out of control fires that destroyed so much.She guides t...2025-03-1024 minExtraordinary Work: Conversations about Creating ChangeEp. 73 - Joy or Boredom with Jerrid SebestaJerrid Sebesta suggests that sometimes boredom in your life or career can actually mean you are out of alignment and need to look deeper to find that spark.Jerrid went from award winning meteorologist to retirement planning expert, to waking up and realizing that this wasn’t his dream.He decided to take that leap of faith and go out and help people discover their potential.Jerrid's contact information:Website: http://www.jerridsebesta.com/Life Undeferred: How to Unlock the Dream Life Already Inside and Discover the Bold, Exciting You on...2025-02-1726 min
From Foster to ForeverFamily Dynamics: Therapist Jeanette Yoffe on the unique needs of adopted childrenJeanette Yoffe dives deep into the complexities of foster care and adoption in this enlightening chat. As an adult adoptee, she shares her personal experiences, revealing how her journey through the foster system shaped her career as a psychotherapist advocating for children in similar situations. We discuss the crucial role of emotional support for kids grappling with grief and loss, emphasizing that they can't always piece together their stories alone—sometimes, they need a little help from the adults around them. Jeannette stresses the importance of finding an adoption-competent therapist and also introduces some unique interventions for parents, like cr...2025-02-111h 11
Email Geeks ShowJoe Pulizzi - The Godfather of Content Marketing, entrepreneur, and bestselling authorIntroduction:Welcome back to another insightful episode of EmailGeeks.Show, the podcast that brings together email marketing experts from around the globe. I'm thrilled to host the legendary Joe Pulizzi, the "godfather of content marketing," in this episode. Joe is an entrepreneur, marketer, best-selling author, podcaster, and speaker and has influenced my journey as a content creator. Joe shares his insights into content creation and strategies for standing out in a crowded digital landscape.Key Discussion Points:1. Breaking Through the Noise (00:00:01)Joe discusses the importance...2025-02-0732 minExtraordinary Work: Conversations about Creating ChangeEp. 72 - Learn the Difference Between Surviving and Thriving with Dana GrantHave you taken a moment to truly think about your life, where you are and is it where you want to be?What if you were to think about where you are today and deep down realized this isn’t the dream or goal you had for yourself? What then? How can you change direction?Meet Dana Grant, a Master Life and Business Coach who talks to us about personal growth. She reveals the secrets to unlocking your full potential by embracing transformation and intuition in order to thrive and create the life you want.2025-02-0327 minExtraordinary Work: Conversations about Creating ChangeEp. 71 - Knowing Thyself to a Healthier You with Colette BrownDo you want to feel better, look better? Are you ready to start your journey to a healthier YOU in 2025?Meet Colette Brown, a personal wellness advocate; host of her podcast, Limitless Healing, and owner of a non-inflammatory snack line known as Love, Colette.Colette, who was sick for 20 years before she took matters into her own hands, shares with us what she found out to turn her life around. She is now an entrepreneur, bringing products and information to others to empower them on their wellness journeys.Colette provides us with a...2025-01-2030 minExtraordinary Work: Conversations about Creating ChangeEp. 70 - How Can Growth and Transformation Create Changes in 2025 with Terry YoffeAre you ready for 2025?You’re entering a New Year and the chance to start creating the growth and transformational changes you want to put into place.Creating change is hard, it takes work, it takes courage to let go of old ways and create new ways of being. We have to look inward, and that can be riddled with fear and uncertainty. Most people want easy or avoidance, not willing to do the true work involved, that takes courage and a willingness to be uncomfortable.A New Year brings opportunity to start so...2025-01-0606 minExtraordinary Work: Conversations about Creating ChangeEp. 69 - Understanding Millennials – 3 Voices From This GenerationThis episode brings to life the world of millennials as 3 industrious voices from this generation talk about how they are creating change, their struggles, challenges and rewards.Please visit Terry's website at https://trycoaching.com/Please click the button to subscribe so you don't miss any episodes and leave a review if your favorite podcast app has that ability. Thank you!© 2022 - 2024 Terry YoffeTerry on LinkedInTerry on FacebookTerry on InstagramTerry on YouTubeIf you're loving our interviews, please go to Apple Podcasts h...2024-12-1634 minExtraordinary Work: Conversations about Creating ChangeEp. 68 - Understanding How Your Negative Thoughts and Emotions Keep You Stuck with Dr. Yasmine SaadDo you know your “secret ingredient” within that helps you decode your negative thoughts and emotions to break free from these patterns so you can unlock your true potential?In this episode, Dr. Yasmine Saad leads us through an unplanned mini therapy session. She was named one of 3 top psychologists in NYC, and known as the ”Wise Psychologist.”Dr. Saad developed the Inner Message Approach, helping people decode their negative thoughts and emotions so one can lead a more fulfilled life.She is the founder of the Madison Park Psychological Services, which is on the I...2024-12-0233 minExtraordinary Work: Conversations about Creating ChangeEp. 67 - What’s Stopping You from Blazing Your Own Trail with Jordan MendozaHow does this issue affect you personally? Either you live your life as a victim of your circumstances, which stops you from moving forward or, you make the choice to deal with your situations, by putting them behind you and creating the life you want.Meet Jordan Mendoza, Speaker, Author and founder of Blaze Your Own Trails Consulting Company, whereby he works with companies, teaching them how to leverage their digital marketing and social media to attract their ideal clients.Yes, he had a tough time overcoming childhood and adulthood challenges on his journey to...2024-11-1829 minExtraordinary Work: Conversations about Creating ChangeEp. 66 - We Were Never “Little League” Coaches with Cynthia Loy DarstAre you living the life and dreams that others had for you, such as your parents or your teachers? Or are you living the life that you wanted?Since 1992, Cynthia Loy Darst has been a passionate pioneer in the world of coaching. During her career, she has trained many, many coaches. And as the author of “Meet Your Inside Team,” Cynthia guides people to know themselves more effectively by understanding the conflicts that hold them back so that they can move forward with their lives.Cynthia's contact information:LinkedIn: https://www.linkedin.com...2024-10-2126 min
Email Geeks ShowJay Schwedelson, Speaker, author, and digital pioneerJay Schwedelson is a speaker, author, and digital pioneer.He is the founder of SubjectLine.com, Outcome Media, and Guru Media Hub.Register for guru eventJay Schwedelson is one of the top marketing experts in the U.S. His guiding philosophy centers on providing the latest, research-backed knowledge and best practices to marketers of all sizes and industries.Jay is the Founder of SubjectLine.com, the leading free subject-line rating tool, ranked in the top 1% of all websites worldwide. Having led SubjectLine.com through the testing of more than 15 million...2024-10-0738 minExtraordinary Work: Conversations about Creating ChangeEp. 65 - On a Mission to Create Happiness Through the Power of Positivity with Phil JanuszewskiDo you put others first and forget about yourself, leaving your gas tank on empty and feeling unfulfilled?Meet Phil Januszewski, a high energy human that has two passions. By day he is an extraordinary and caring Chem/Physics teacher, building professional relationships with his students to support their academic growth and personal development.By night, he is a motivational speaker, empowering “adult givers” to flourish in their personal and professional lives by avoiding burnout and boredom.Phil's contact information:Website: https://philjanuszewski.com/Facebook: https://www.facebook.com...2024-10-0728 minExtraordinary Work: Conversations about Creating ChangeEp. 64 - Embracing Latina Values and Career Paths with Cynthia KleinbaumCynthia Kleinbaum is a transformative leader in female empowerment and in marketing.In 2023, armed with her empowerment mindset, she launched the podcast “A LA LATINA: The Playbook to Succeed Being Your Authentic Self,” aimed at increasing Latina representation in Corporate America’s C-Suite.By interviewing top CEO trailblazers, Cynthia is hoping that these high-level executives can inspire and inform those Latina women that want to reach the top and don’t quite know how to navigate the corporate ladder.Cynthia's contact information:Website: https://www.alalatina.com/Instagram: https://www.instagra...2024-09-1627 min
Email Geeks ShowRyan Phelan, Managing partner @ RPEOrigin email marketing agencyRyan Phelan, Managing partner @ RPEOrigin email marketing agencyclick here for the Episode page, video clips, and show notes----With over two decades of online and email marketing experience, Ryan Phelan has focused on driving successful strategies for high-growth SaaS software and online companies and advancing winning digital strategies.In working for companies like Adestra, Acxiom, Responsys, Sears & Kmart, BlueHornet, and infoUSA, Ryan’s experience and history in the industry is unequaled. He works closely with RPE Origin’s client partners to identify their needs and develop a customized approach to a...2024-09-0434 minExtraordinary Work: Conversations about Creating ChangeEp. 63 - How to Get Out of the Funk with Molly SmithHow many of us look to the outside world to define our self-worth instead of looking inside to discover our own value?My next guest is mollypositivepants, also known as Molly Smith, because of her approach to life with grit and positivity.Her struggles with overeating, alcohol and always being in the funk, led her on a path to transformation.Today, Molly’s life passion is in helping people reach their optimal health, wellness and tackling those tough problems.Molly's contact information:Email: molly@mollypositivepants.comFacebook: https://www.fa...2024-09-0225 minExtraordinary Work: Conversations about Creating ChangeEp. 62 - Techniques for Positive Impact in Your Child’s Life with Renee VeeWhat do you think our future generation of young people are missing in their educational learning?Meet Renee Vee, a dedicated speech-language pathologist that worked in the public education system for many years.Realizing that kids and teens aren’t getting the life tools they need, Renee is creating change with Mighty Minds Academy, an online powerful program that allows these young minds to improve their communication skills.Renee's contact information:LinkedIn: http://linkedin.com/in/renee-vardouniotisInstagram: http://instagram.com/renee_veeFacebook: http://facebook.com/renee.vardouniotisPlease vi...2024-08-1934 min
Email Geeks ShowLauren Meyer, CMO @ SocketLabs, and the creator of the newsletter Send-It-RightLauren Meyer, CMO @ SocketLabs, and the creator of the newsletter Send-It-Right click here for the Episode page, video clips, and show notesStay updated with Lauren's wonderful newsletter by signing up on her website: Lauren's websiteEmailGeeks.Show Season. 1 Episode: 7 Copywrite: DATAMEDIA | Sella Yoffe Podcast Page: Email Geeks Show website Episode Page: https://emailgeeks.show/lauren-meyer/ ---------------------opening music: https://uppbeat.io/t/reakt-music/deep-stoneLicense code: TPPQ0BDS5ZP1NWZL2024-08-0547 minExtraordinary Work: Conversations about Creating ChangeEp. 61 - Money, Love and Lessons Learned with David MeltzerDo you fall into the "money trap" believing that money can buy us everything - love, happiness, prestige and our own sense of value and worthiness?David Meltzer, needs no introduction. He is a legendary sports executive and the previous CEO of a renowned entertainment agency, which was the inspiration for the movie Jerry Maguire. He is an entrepreneur, business coach and key note speaker.Please listen as David shares his inner transformational journey and the significant lessons he learned. David is now on a mission to empower a billion people.David's...2024-08-0522 minExtraordinary Work: Conversations about Creating ChangeEp. 60 - From Poverty to Success to Giving Back with Cindy WittemanMeet Cindy Witteman, who grew up in poverty from the back roads of Tennessee and took her underwear to school to wash as she had no running water.She understands what it was like not to take action and, therefore, kept finding herself in the same situation. Until one day, she changed course and started making different choices.Today, Cindy is a powerhouse and a “FORCE to be reckoned with. You’ll want to listen as she talks about her incredible journey, her many accomplishments and how giving back is her super power.Cind...2024-07-2233 minExtraordinary Work: Conversations about Creating ChangeEp. 59 - How To Triumph Over Seemingly Impossible Odds with Dylan SmithMeet Dylan Smith, a young, extraordinary human being, who lived in a Russian orphanage until an American family adopted him, was misdiagnosed with ADHD for many years until they found out he actually had Dyslexia. Then, defying all odds, Dylan overcame his dyslexia by doing whatever it took to get to where he wanted to go.He strongly believes, “You can accomplish anything that you put your mind to even if it is seemingly impossible”.Today, Dylan is a motivational speaker, a successful tech support person and he uses his experiences to raise awareness about dysl...2024-07-0836 minExtraordinary Work: Conversations about Creating ChangeEp. 58 - Discovering and Embracing Your Personal Power with Claudia WyattHave you worked for a toxic leader? Probably - more of us than not, myself included.Do you remember what that felt like, how your self-esteem and confidence plummeted so, when you thought about changing jobs, you were too afraid - thinking these feelings you have had are really true? Also very important, all leaders should listen to see if they qualify as a toxic leader.Meet Claudia Wyatt, Founder of Wyatt Coaching, LLC, and a dynamic and high-powered woman.Claudia lays out a road map as to how she works with teams...2024-06-1737 minExtraordinary Work: Conversations about Creating ChangeEp. 57 - What Does It Take to Have a Millionaire’s Mind with Daniel GomezHave a listen to this inspirational and emotionally charged episode as Daniel Gomez offers insightful advice on ways to unlock your untapped potential in business and in life.His passion is to elevate businesses and entrepreneurs to achieve their true potential, and he believes successful people are resourceful and don’t make excuses, and instead say “How Can I make this Happen?”Daniel is an award-winning keynote speaker, business coach, corporate trainer and international bestselling author of The Makings of a Millionaire Mind.Daniel's contact information:Website: https://themakingsofamillionairemind.comWebsite: https...2024-06-0342 minExtraordinary Work: Conversations about Creating ChangeEp. 56 - Mastering Communication Skills are Key to Your Success with Meredith BellDid you know that communication skills are one of the key factors used in being hired by a company or, for that matter, in any interaction, whether personally or professionally?My guest, Meredith Bell, Co-Founder and President of Grow Strong Leaders, which publishes software tools and books that help people build strong relationships in work and in life, offers ways to improve their communication skills.Meredith offers both skill building and character-building tools that allow us to review our own communication skills and see where we might need to improve.Meredith's contact...2024-05-2043 min
GenX JourneysEpisode 14: The Extraordinary Inspiring Journey of Terry YoffeToday we welcome Terry Yoffe to the show! Terry's journey is one of transformation and empowerment. After years in the corporate world, she broke those golden handcuffs and seamlessly transitioned into a role as an executive business coach. For the past 2 decades, Terry has been guiding her clients towards realizing their full potential. But Terry's impact doesn't stop there! As host of her own podcast, Extraordinary Work: Conversations about Creating Change, she shines a spotlight on those individuals who are making waves in their own spheres, driving positive change and innovation. Come listen to how...2024-05-0856 minExtraordinary Work: Conversations about Creating ChangeEp. 55 - F**K Your Past and Move Forward with Tzachi OzeriWouldn’t it be great if you could leave your past behind and move forward with a clean slate? Tzachi Ozeri, author of the book Fyp: Fuck Your Past, unveils to us the keys to setting yourself free to become the person you aspire to be by overcoming your inner barriers.If you are ready to move forward and genuinely say, "fuck the past," have a listen as Tzachi shares with you how changing your focus from victim to taking charge will help reprogram your subconscious and create a new habit for a new reality....2024-05-0635 minExtraordinary Work: Conversations about Creating ChangeEp. 54 - Do You Know a Narcissist and How To Deal with One with Rebecca ZungRebecca Zung is considered one of the top high-conflict expert negotiators in dealing with narcissists. She is one of the top 1% attorneys in the country - a master negotiator and 3X author.Her most recent book, SLAY the Bully: How to Negotiate with a Narcissist and Win, outlines the 4 steps necessary on how to set the stage for winning the war with a narcissist.This is an episode you won’t want to miss as Rebecca shares strategies and tools about the behaviors and mindsets of a narcissist and how to go from victim to vi...2024-04-2239 minExtraordinary Work: Conversations about Creating ChangeEp. 53 - Do You Know the Importance of Developing Dynamic Teams with Nadine Karp MchughMeet Nadine Karp Mchugh, an iconic and outstanding media and marketing executive that has spent her entire career making a difference by providing impact and value to companies and to the teams she developed encouraging them to become better leaders and realize their potential.Her passion and purpose come down to believing “We are all born to Create” and she lives this belief every day by creating productive change, digital and organizational transformation and developing teams to drive sustainable results.Nadine's contact information:LinkedIn: https://www.linkedin.com/in/nadinemchughWebsite: https://www.evolveupinc.com/2024-04-0834 minExtraordinary Work: Conversations about Creating ChangeEp. 52 - Is it Possible to Eradicate Childhood Hunger with Stephen ClarkeMost of my podcasts are about personal development - how can someone learn something to include in their lives or walk away with ideas on how they can improve upon their lives.Today’s guest, Stephen Clarke, is one man on a mission to help stave off hunger for so many children in this country. He and his company, RTG Group, a Global Social Enterprise with a Purpose of making a positive Impact in our world by bringing Purpose & Profit. Stephen and his company are making an impact and creating change by collaborating with organizations to ensure mi...2024-03-1835 minExtraordinary Work: Conversations about Creating ChangeEp. 51 - What If and Go For It with Gina FarrarWhen was the last time you thought about tapping into your own creativity? You know it’s there but maybe not in the forefront. Creativity comes in many different forms and today’s guest, Gina Farrar, lets us in on how she inspires others to say “What If” and go for it.Gina Farrar is a multi-passionate creative individual with many different careers under her belt. She loves working with women to empower them to gain clarity, to shift their mindsets and to rewrite their stories so they can become more of who they are. Adding to this, he...2024-03-0433 minExtraordinary Work: Conversations about Creating ChangeEp. 50 - Craig Siegel Explores Characteristics That Lead to Happiness and DiscontentCraig Siegel is the founder of Cultivate Lasting Symphony (CLS) and the Wall Street Journal and USA Today Best-Selling author of The Reinvention Formula.Craig went from Wall Street to the Street of purpose and passion, inspiring and helping millions of people worldwide overcome their limiting beliefs and embrace their true authentic self and purpose.He constantly challenges the notion that taking the easy way out isn’t going to get you to where you might want to go.Craig's contact information:Website: https://www.cultivatelastingsymphony.comInstagram: https://www.instagram.com/craigsiegel_cl...2024-02-1932 min
Is Manifesting Bullshit?Unveiling Extraordinary Journeys: Conversations with Terry YoffeSend us a textWelcome to another thought-provoking episode of "Is Manifesting Bullshit?" Today, we're joined by the remarkable Terry Yoffe, an executive business and career coach, and the host of the podcast "Extraordinary work: Conversations About Creating Change." Terry's journey is one of resilience, transformation, and unwavering dedication to helping others navigate life's challenges.Growing up in Queens and later moving to New York City, Terry faced adversity and uncertainty. However, fueled by a desire for more and a belief in the power of change, Terry embarked on a journey of self-discovery and reinvention...2024-02-0922 minExtraordinary Work: Conversations about Creating ChangeEp. 49 - Are You Familiar with Leadership Related Trauma with Kelly Campbell?In Kelly’s words: trauma isn’t what happens to us and doesn't need to be physical or severe; it's what is stored in our bodies and can affect everything we do.Kelly Campbell is a Trauma-Informed Leadership Coach to emerging and established visionaries who know they are meant for more, yet can’t get out of their own way to reach these successes.What stops them from aspiring to greater heights? Kelly believes that once leaders become conscious of their childhood trauma (wounds) and “not good enough” stories, they can become the leaders they feel they w...2024-02-0540 minExtraordinary Work: Conversations about Creating ChangeEp. 48 - Did You Know Optimizing Your Health at the Cellular Level Can Be Key to Feeling Better with Dr. Tyler PanznerHow much do you know about your genetic makeup and how your health at a cellular level impacts your overall wellbeing?Meet Dr. Tyler Panzner, a PHD scientist trained in pharmacology, cancer, neuroscience and inflammation research. Tyler has a passion for holistic genetic health optimization, and works with individuals to use their own genetic data to identify the root causes of illness.Dr. Panzner believes that everyone’s specific underlying genetic makeup dictates what their body needs to THRIVE.Dr. Panzner's contact information:On Instagram: @drtylerpanznerWebsite: https://ww...2024-01-2243 minExtraordinary Work: Conversations about Creating ChangeEp. 47 - Learn How to Deal with Unexpected Changes in 2024 with Terry YoffeTerry Yoffe is the Founder of TRY Coaching, and is a certified executive, career, business and communications coach for over 20 years. Terry helps her clients remove the obstacles that keep them from achieving their desired successes by working with them to meet their challenges head on, pushing them to their limits so that they can uncover the barriers that keep them from optimizing their talents and strengths.Terry also believes in being able to create change in life and in making a difference and an impact. Out of this passion and purpose she created her podcast Extraordinary Wo...2024-01-0809 minExtraordinary Work: Conversations about Creating ChangeEp. 46 - Are You Aware That the Secrets You Keep Can Be Holding You Back with Jillian RiddellDo you have a secret that you never shared with anyone? How did it feel to harbor that secret so that no one ever noticed that you were hiding something?Meet Jillian Riddell, a young woman who grew up actually being a “secret,” and with this secret came her loneliness and disconnection from the world around her.Jillian’s personal journey has inspired her mission to help others to overcome even the toughest challenges with resilience, grit and having a supportive community by creating her podcast, LIFE WITHOUT SECRETS, where she helps others to share their...2023-12-1840 min