Shows
The Anti Hustle Business PodcastHow to Get a Coaching Request (and Structure a Coaching Call That Actually Works)Most new coaches do not lack skill. They lack structure. In this episode, I name the insecurity almost every coach feels at the beginning. Not knowing what to say next. Feeling anxious about silence. Worrying you are doing it wrong. Coaching is not meant to feel like a normal conversation. It is a structured conversation designed to create results. If it feels clunky, you are learning. Like any new language, it gets easier with practice.I explain why getting a clear coaching request at the start of every session changes everything. Without one, sessions drift or turn...
2026-02-2341 minThe Anti Hustle Business PodcastWhy Anti-Hustle Is the Only Sustainable Business Model for CoachesAnti-hustle isn’t a trend for me. It’s a response to what I’ve watched happen to coaches, including myself, over the last decade. We’re building businesses inside collective stress, economic pressure, and an industry that has normalized burnout as the cost of success. This episode isn’t about working less just because. It’s about what allows coaches to stay ethical, present, and effective long-term. Because if your business only works when you’re dysregulated, that’s not sustainability. That’s a coping strategy.I unpack what people get wrong about anti-hustle, why hustle models quietly bur...
2026-02-1629 minThe Anti Hustle Business PodcastComing Back to Myself: A Season of RecalibrationSeason 6 was not a growth season. It was a recalibration. In this finale, I’m sharing what this chapter was really about. Stabilizing my nervous system, my health, my finances, and coming back to my body. I was not trying to build something new. I was trying to get back on my feet.Storytelling became the medicine. Not as content, but as integration. I stopped performing and started telling the truth about my life, my recovery, my relationships, and the messy in between. That honesty helped me regulate, reconnect, and remember who I am and why I do th...
2026-02-0934 minThe Anti Hustle Business PodcastMidlife, But Make It Rebellious ft. Karen ShatafianToday I’m talking with my friend and former client, Karen Shatafian, about the real behind-the-scenes journey from “I don’t even know if I want to coach” to becoming the woman who helps other women say the truth out loud.We get into the messy middle of reinvention, the good-girl conditioning that keeps women quiet, and why “divorce coach” was a necessary chapter for Karen, but not the whole story. This is a conversation about reclamation, about the second half of your life belonging to you, and about what happens when your why gets louder than your fear.
2026-02-0244 minThe Anti Hustle Business PodcastAccountability Hits Different When It’s Your Own BusinessThis episode started as a completely unplanned recording and turned into one of those conversations I knew needed to be shared. Siobhan and I were already deep in it, talking honestly about business, work, energy, and what it looks like to evolve when the old ways stop fitting.We talk about something I’ve been noticing in my own life and business lately... How easy it is to be incredibly organized, focused, and accountable when I’m working for a client, and how slippery that can get when it’s just me running my own business. I share...
2026-01-2659 minThe Anti Hustle Business PodcastThe Pause Was the PointIn this episode, I’m talking about the pause — and why it wasn’t burnout, failure, or a lack of discipline. It was information.I share why I stepped away from the podcast without a plan, what it felt like to have nothing to say, and why I refused to force content just to stay visible. This season has been about learning the difference between moving through resistance and honoring true misalignment.I talk openly about mental health, perimenopause, and starting hormone replacement therapy — and how regulation, not numbness, changed how I move through stress, endings...
2026-01-1921 min
Just Enamoured PodcastEpisode 88: "Reclaim Your Wild" with Shannon WhaleyThis episode is a raw, honest and energising conversation about choosing a different way to live and then building a life that actually supports it.
In 2013, Shannon Whaley chose sobriety, marking the beginning of a new chapter defined by intention, healing and meaningful work. What followed wasn’t a neat or linear transformation, but a brave and deeply considered rebuilding. From making a huge geographical lifestyle change, to redefining her relationship with work, ambition, and self-worth.
In this conversation, Shannon shares how recovery reshaped the way she approaches business, boundaries and success. We talk about tr...
2026-01-0549 minThe Anti Hustle Business PodcastWhen Nothing Works Anymore (and Why That Might Be the Point) - Featuring Jelan AgnewWelcome back to the Anti Hustle Business Podcast. This season is all about storytelling, honesty, and letting real humans share what it actually looks like to build a life and business outside of hustle culture — especially when things don’t go according to plan.In this episode, Shannon is joined by returning guest Jelan Agnew — licensed clinical social worker, award-winning keynote and TEDx speaker, and someone who is living proof that sometimes everything has to fall apart before it finally clicks. They talk candidly about what 2025 has been like behind the scenes, from business slowin...
2025-12-1553 min
Shift Your Story, Change Your Life33 | Anti-Hustle Healing - Outgrowing the “I’m Not Smart” Story with Shannon WhaleyThis week, I sat down with my friend Shannon Whaley to talk about something a lot of us carry without realizing it, the stories we were told when we were young, and how they quietly shape the way we love, work, and trust ourselves as adults.Shannon grew up hearing a message that followed her well into her 30s: “You’re not smart.”And even though she went on to get multiple degrees, certifications, and build a successful business, that old story kept showing up in her relationships, her choices...
2025-12-0347 minThe Anti Hustle Business PodcastDo it ScaredIn this episode, I’m dismantling the myth that I’m “fearless.” I’m not. I’m anxious, overthinking, sweating, spiraling — and I still do the thing anyway. I share the story of moving to the Cayman Islands while my face was literally swelling shut from stress, and why that moment taught me the truth: courage isn’t calm. Courage is action inside chaos.You’ll hear how every big chapter of my life — sobriety, starting my business, naming abuse, going no-contact, moving across the world — terrified me. None of it came from confidence. It came from doing it scared becaus...
2025-11-2430 minThe Anti Hustle Business PodcastPerimenopause Is Kicking My Ass (and What I'm Doing About It)In this episode, I’m sharing the raw truth about the season that knocked me flat: perimenopause. I thought I was fine… until August hit like a freight train. My mood crashed, my energy vanished, and for the first time in years, I knew something was seriously wrong.I walk you through how I finally connected the dots — the sleep issues, the thinning hair, the stubborn weight, the joint pain, the frozen shoulder — all the symptoms I tried to explain away as stress, trauma, thyroid issues, or just “getting older.” For years I couldn’t tell what was hormones a...
2025-11-1743 min
Travel & TransformationThe "Doable Bottom": How to Transform Your Life with Shannon WhaleyHave you ever thought you had to hit rock bottom before you could change your life? What if your "doable bottom" was enough to spark a complete transformation?In this episode, I sit down with Shannon Whaley, an anti-hustle business coach living in Italy. Shannon shares her journey from being a blackout-drunk hairstylist in the Cayman Islands at 34 to building a location-independent business and moving to Tuscany—all while navigating 12 years of sobriety, divorce, and midlife reinvention. We talk about the moment she decided to get sober without treatment, how spite became fuel for transformation, and why sh...
2025-11-1337 minThe Anti Hustle Business PodcastHow I Coached Myself Out of Procrastination with Cognitive Behavioral CoachingIn this episode, I’m breaking down exactly how I used Cognitive Behavioral Coaching (CBC) — on myself — to stop procrastinating and start moving again.Last year, rainy season completely derailed my workouts. I told myself I didn’t want to bike in the rain, and before I knew it, I had gone months without movement. My body felt heavy. My mood dipped. My motivation disappeared.This year, I decided that story was not running the show again.You’ll hear how I used the principles of Cognitive Behavioral...
2025-11-1030 minThe Anti Hustle Business PodcastDeath by a Thousand Paper Cuts: The Truth About Emotional AbuseIn this episode, we’re having a conversation that’s often left unspoken — the kind of abuse that doesn’t leave bruises. October is Domestic Violence Awareness Month, and I want to talk about the quieter, more insidious side of it: emotional abuse. The manipulation, gaslighting, silent treatments, and withheld apologies that slowly erode your sense of safety and self-trust. It’s what I call death by a thousand paper cuts.I open up about my own experiences in relationships that were emotionally and mentally abusive — many tied to addiction and chaos. I used to tell myself it wasn’t ab...
2025-11-0357 minThe Anti Hustle Business PodcastHow to Give a Big F*ck You to the Good Girl RulesIn this episode, we’re diving into one of the most fascinating mirrors of modern womanhood — Taylor Swift. Her latest album has stirred up endless opinions, especially from women’s empowerment coaches calling her “too much,” “too salesy,” or “narcissistic.” But here’s the truth: what we judge in others often reveals what we haven’t yet faced in ourselves. This conversation isn’t really about Taylor — it’s about how deeply our collective “good girl” conditioning still runs, even in spaces that claim to be liberated.We’ll unpack what good girl conditioning actually is — that invisible script telling women to be...
2025-10-2738 minThe Anti Hustle Business PodcastWhen the Universe Says ‘Hold My Beer’: The Truth About Freedom, Failure, and Finding Your Own WayIn this episode, we’re diving into what really happens when life — or business — forces you to grow before you’re ready. If you’ve ever felt like everything is falling apart just as you start to find your footing, or you’ve wondered why the Universe keeps redirecting you every time you try to play it safe, this conversation will hit home.You’ll hear how every collapse I’ve experienced — from a marriage that looked perfect on paper to the dream job that ended overnight — became the greatest initiation into freedom and alignment. I’ll share how to recognize...
2025-10-2032 minThe Anti Hustle Business Podcast12 Years Sober: What Recovery Taught Me About Life, Business, and Becoming HerI’m kicking off Season 6 with something deeply personal... twelve years sober. 4,384 days of choosing myself, my peace, and my future. This story is the foundation of everything I teach in life, business, and leadership.In this episode, I open up about what led me to sobriety, how I built my recovery without traditional programs, and how it became the blueprint for the way I live and work today. I share what it was really like to face the truth, to stop running, and to learn how to trust myself again.Recovery taught me to le...
2025-10-1346 minThe Anti Hustle Business PodcastBecoming the Thought Leader Your People Are Already Looking ForIn this episode, we’re diving into what it really takes to evolve from simply creating content to leading conversations in your industry. If you’ve ever felt like you have something powerful to say but your message isn’t landing, or you’re tired of blending in online, this conversation will help you step into your next level of leadership.You’ll learn why thought leadership matters more than ever, how to cut through the noise with clarity and conviction, and what the most magnetic leaders do differently to build trust and authority. We’ll also break down p...
2025-10-0833 minThe Anti Hustle Business PodcastSpeaking Up in Times of Social Unrest: How to Lead with Your Values Without Burning OutIn today’s episode, I’m talking about what it really looks like to speak up in your business when the world feels heavy. Silence is not neutral—silence is a stance—and yet so many of us stay quiet out of fear: fear of being canceled, losing clients, saying the wrong thing, or dealing with trolls.I share why your values matter, how to start finding your voice online, and what it takes to move through the freeze or fawn responses that keep you from hitting publish. This isn’t about being perfect; it’s about standing in...
2025-09-3046 minThe Anti Hustle Business PodcastRaise Your Rates Without the Identity CrisisIf you’ve been undercharging for your work, you already know the toll it takes—resentment, overdelivering, and burnout. Raising your rates isn’t just about more money—it’s about identity, alignment, and building a sustainable business that actually supports you.In this episode, I’ll walk you through:Why raising your rates is about so much more than numbersThe grounded, anti-hustle way to step into higher pricing without spiralingHow to update your messaging and confidently communicate your new ratesWhat it really means if some clients drop off—and why that’s not a bad thingIt’...
2025-09-2425 minThe Anti Hustle Business PodcastYour Calendar Is a Mirror: Build a Business That Supports Your LifeYour calendar isn’t just a list of appointments—it’s a mirror reflecting your priorities, boundaries, and beliefs. If your week feels chaotic, overbooked, or out of alignment, it’s not a productivity problem—it’s a strategy problem. In this episode of the Anti-Hustle Business Podcast, we dive into the hidden truth your calendar reveals about how you run your business and your life. You’ll learn how to shift from reactive scheduling to intentional planning, create themed days that eliminate decision fatigue, protect CEO time for growth, and align your schedule with your actual energy and capacity. By t...
2025-09-1524 minThe Anti Hustle Business PodcastMarketing That Converts: How to Create Content That Sells Without Selling OutFeeling stuck on the content hamster wheel? Posting nonstop but not seeing clients come in? In this episode of the Anti-Hustle Business Podcast, we’re ditching content chaos and breaking down how to create marketing that actually builds trust and drives sales—without performing, overthinking, or burning out.You’ll learn:Why “more content” ≠ more clientsThe 7 types of sales content that move people from curious → convertedWhat shifts when your marketing finally starts working for you✨ Free Resource: Download the 7 Types of Sales Content PDF— your quick-reference guide to posting with purpose.https://shannonwhaley.myfl...
2025-09-0825 minThe Anti Hustle Business PodcastIt’s Not Your Offer — It’s Your Self-TrustThink your offer isn’t working? Think again.Most launch flops, pricing fears, and “I don’t know what to post” spirals aren’t strategy problems — they’re self-trust problems.In this episode of the Anti-Hustle Business Podcast, I break down:What the self-trust gap looks like in your businessThe sneaky signs you’re operating from low self-trust (and why it’s keeping sales stuck)Simple ways to rebuild unshakable belief in your own voice, value, and decisionsBecause when you trust yourself, your audience trusts you too.✨ Free Resource: Grab the Self-Trust...
2025-09-0127 minThe Anti Hustle Business PodcastBooked Out Energy: What Shifts When You Trust You're In DemandWhat happens when you stop hustling from scarcity and start showing up with the energy of someone who’s already in demand? In this episode of the Anti-Hustle Business Podcast, we dive into the mindset, embodiment, and leadership shifts that change everything—sales, pricing, content, and capacity. You’ll learn why belief can’t be faked, how to hold your prices with confidence, and what it actually looks like to lead from booked out energy before your roster is full.If you’re tired of spiraling when leads don’t respond, discounting to prove your worth, or performing o...
2025-08-2528 minThe Anti Hustle Business PodcastSocial Media Isn’t a Business Plan (and What to Focus On Instead)So many entrepreneurs fall into the trap of thinking Instagram—or any social platform—is their entire business. In this episode of the Anti-Hustle Business Podcast, I’m calling out the obsession with chasing engagement, posting more, or starting over when the algorithm feels off. The truth? Social media is not a business plan. It’s one tool in your visibility toolbox—not the whole system.I walk you through the real role Instagram plays in your sales funnel, why treating it as your “plan” keeps you stuck in the content hamster wheel, and how to shift into building...
2025-08-1820 minThe Anti Hustle Business PodcastScaling With Intention: What It Actually Takes to Grow to $10K MonthsIn this episode of the Anti-Hustle Business Podcast, we’re breaking down what it really takes to grow to consistent $10K months without burning out or piling more on your plate. Scaling isn’t about doing more—it’s about doing less, better. I’ll walk you through the four core areas you need to strengthen to scale with intention: a clear, scalable offer, a content system that actually converts, a sales process that feels good and works, and the nervous system capacity to hold more without breaking down. You’ll learn how to create sustainable growth that feels spacious, st...
2025-08-1133 minThe Anti Hustle Business PodcastRewiring Your Nervous System for Sustainable SuccessIn this episode of The Anti-Hustle Business Podcast, we’re diving into why regulating your nervous system is the real foundation for sustainable success. If you’ve ever struggled with burnout, self-sabotage, or inconsistent income—even when you’re doing “all the right things”—this conversation is for you. I break down how survival mode shows up in business, why strategy alone isn’t enough, and how to gently rewire your nervous system so you can hold more clients, visibility, and income without collapsing. This is the work that makes growth feel safe, easeful, and sustainable.✨ Nervous System Reset Audio...
2025-08-0433 min
EKTE PodcastEKTE Podcast # 61 | En Kultur Besatt av TerapiI episode #61 av EKTE Podcast med Maroa og Ola utforsker vi fenomenet terapikultur – en trend mange mener har blitt en ny religion. Vi diskuterer hvordan stadig flere tolker livene, følelsene og relasjonene sine gjennom en terapeutisk linse: Hva skjer når velvære og selvrealisering blir vår høyeste verdi? Hva skjer når vi søker mening i personlige affirmasjoner, diagnoser og terapispråk – og bytter ut Gud med oss selv?Bekymringen ved fenomenet terapikultur, som løftes frem av blant annet den britiske skribenten Freya India, handler om den overordnede tendensen til å være besatt av vå...
2025-08-021h 15The Anti Hustle Business PodcastYou Need a Niche That Pays: How to Get Clear on What You Don this episode of the Anti-Hustle Business Podcast, we're cutting through the niche drama and getting crystal clear on what it actually takes to create a niche that pays. If you've ever struggled to explain what you do, hated marketing yourself because your work is "too deep to define," or resisted niching because you didn’t want to box yourself in — this one’s for you. We’re breaking down why clarity isn’t limiting, it’s liberating — and how a clear niche helps your dream clients recognize themselves in your words. You’ll learn the 3 ingredients every profitable...
2025-07-2824 minThe Anti Hustle Business PodcastCEO vs Freelancer: The Mindset Shift That Changed Everything for MeAre you stuck in the cycle of doing all the things but still feeling like your business isn’t actually growing?In this episode, I’m breaking down the game-changing mindset shift that took me from overworked freelancer to empowered CEO. We’re diving into the key differences between freelancer energy and CEO energy—and why this distinction matters for your income, your capacity, and your long-term success.If you're ready to stop trading time for money and start building a business that actually supports your life, this one’s for you.Get the CEO Se...
2025-07-2231 minThe Anti Hustle Business PodcastCreate a 4 Month Content Calendar, The Anti-Hustle WayIn this episode of The Anti Hustle Business Podcast, I’m sharing how to build a content plan that actually supports your business—and your nervous system. If you’re tired of scrambling to post or feeling like content is a never-ending chore, this conversation will show you a better way. We’ll talk about why most content calendars fall flat, and how to create a sustainable system that aligns with your goals, your energy, and your offers.Ready to stop DIY-ing and finally feel in control of your content? Join us inside of Marketing Magic—my 4-month don...
2025-07-1423 minThe Anti Hustle Business PodcastWhy Your Content Isn’t Converting (And How to Fix It)In this episode of the Anti Hustle Business Podcast, I dive into why your content might not be converting and share actionable insights to help you improve your strategy. I talk about the importance of balancing mindset work with intentional content planning, truly understanding your ideal client’s perspective, and creating a clear, engaging customer journey. I break down common pitfalls—like relying too much on storytelling or focusing only on education—and highlight the power of a diverse, value-based content mix. I also introduce my new done-for-you and done-with-you services, designed to help entrepreneurs like you produce high-quality, consis...
2025-07-0926 minThe Anti Hustle Business PodcastBoundaries, Burnout, and Badass CEO EnergyIn this episode of the Anti Hustle Business Podcast, I’m sharing a revolutionary way to build a profitable, sustainable online business—without getting caught in the burnout trap that hustle culture loves to glorify. I dive into what I call the Holy Trinity: setting boundaries, avoiding burnout, and fully embodying your CEO energy.I open up about my own journey—what’s worked, what hasn’t—and offer practical strategies to help you align your business with your energy, your values, and your worth. We talk about why clear boundaries aren’t just a luxury—they’re a non-negotiabl...
2025-07-0132 minThe Anti Hustle Business PodcastLaunches That Don't Break YouIn this episode of the Anti Hustle Business Podcast, I’m sharing how coaches, consultants, and service providers can launch in their businesses without the pressure, burnout, and chaos that so often come with traditional business models. I dive into what it really means to build a sustainable online business—one that honors your nervous system, protects your mental health, and supports your relationships.I’m also talking about my own journey, some upcoming travels, and the mindset work and emotional capacity required to run a business that actually feels good. Plus, I’m breaking down sustainable, aligned...
2025-06-2342 minThe Anti Hustle Business PodcastEmbracing Solo Adventures and making Younger Shannon ProudIn this episode of the Anti-Hustle Business Podcast, I’m taking you on a little walk down memory lane—a love letter to my 20-something self who said yes to solo adventures, uncomfortable growth, and doing life differently. I’m talking about what it really means to choose yourself—whether that’s going to Ani DiFranco concerts alone, navigating the awkward (and sometimes magical) world of dating, or living a sober life in Italy, completely on my own terms.These stories aren’t just cute anecdotes. They’re the foundation of the life and business I’ve built today—one...
2025-06-1732 minThe Anti Hustle Business PodcastHow to Charge More Without Compromising Your ValuesIn this episode, we’re diving into the hot (and sometimes hella uncomfortable) topic of pricing—specifically, how to charge more without compromising your integrity. If you’ve ever felt torn between wanting to make your work accessible and also not wanting to burn out or feel resentful AF about your income, this one’s for you. I’m unpacking the mindset traps around charging “your worth” (spoiler: your worth has nothing to do with a dollar sign), how to separate your identity from your offers, what value-aligned pricing actually looks like, and how to stop tying your self-worth to sales. ...
2025-06-0223 minThe Anti Hustle Business PodcastSales Without Sleaze: The Art of Ethical Selling in the DMsSelling in the DMs has become one of the cringiest parts of online business — and honestly, I get it. We've all received those “Hey girl, I have an opportunity for you!” messages that make you want to throw your phone across the room. But here’s the truth: DM sales don’t have to be gross.In this episode, I’m breaking down how to sell in the DMs ethically — using consent, clarity, and connection. You’ll learn how to build real relationships instead of burning bridges, and how to make sales that actually feel good (for both you and the...
2025-05-2622 minThe Anti Hustle Business PodcastYou Don’t Need More Content, You Need Better StrategyIn this episode of the Anti Hustle Business Podcast, I’m sharing valuable insights for coaches, consultants, and service providers who want to create a profitable and sustainable online business—without the relentless hustle or burnout. I talk about the importance of having a strategic content plan, getting clear on your ideal client, and understanding what they truly need so you can guide them closer to working with you.I emphasize how essential it is to build trust and authority through different types of content, and I offer actionable advice for creating a content strategy that prioritizes qual...
2025-05-2017 minThe Anti Hustle Business PodcastCreating Offers That Actually SellIn this episode, I’m sharing how to build a profitable and sustainable online business without the burnout. I’ll walk you through the core strategies I use with my clients—starting with how to create offers that are clear, valuable, and truly aligned with the people you're here to serve.We’ll cover the foundational steps every online entrepreneur needs: defining a clear result, identifying your ideal clients, and building a transformation pathway that makes sense. I also dive into why having a varied offer suite matters—and how to structure it to meet clients at different...
2025-05-1214 minThe Anti Hustle Business PodcastBuild the Foundation: What Your Business Actually Needs to GrowIn this episode of the Anti Hustle Business Podcast, I’m diving deep into how coaches, consultants, and service providers can build profitable, sustainable businesses without burning out. If you’ve ever felt trapped by the pressure to constantly hustle, this one’s for you.I walk you through what it really takes to create an aligned business foundation—think a crystal-clear offer suite, messaging that actually converts, a sustainable marketing ecosystem, and an ethical sales process that feels good to you. Plus, we’ll talk CEO habits, boundaries, and how to maintain your energy so you’re not const...
2025-05-0518 minThe Anti Hustle Business PodcastWhen It’s Time to Pivot: Trusting the Redirection in Your BusinessIn this episode of the Anti Hustle Business Podcast, I share my journey of pivoting my business amidst the shifting landscapes of the coaching industry, marketing, and social media. I talk about the personal and professional changes I’ve gone through over the last few years and how those experiences have shaped the way I approach business today. I also reveal my recent transition into a community engagement and enrollment specialist role at Tipping Point Recovery, where I’m utilizing my background in psychology and recovery coaching.I dive into how to know when it’s time to piv...
2025-04-2937 minThe Anti Hustle Business PodcastF*ck Your Modest Marketing RulesIn this episode, I’m pulling back the curtain on the misleading marketing advice I keep seeing online—and honestly? I’m over it.I’m challenging the idea that posting multiple times a day is “too much” or that you have to water yourself down to be seen as “humble” or “modest” in business. I believe that real success comes from living all out, showing up authentically, and owning your truth unapologetically.I talk about how important it is to deeply understand your own values, reject the outdated rules and societal pressures, and build a business that actu...
2025-04-2222 minThe Anti Hustle Business PodcastKink, Power, and Asking for What You Want in BusinessIn this episode of the Anti-Hustle Business Podcast, I’m wrapping up season three by sharing something deeply personal—my experience attending my first kink party. Yep, we’re going there. I open up about my journey of self-discovery within the BDSM and kink community, what it’s taught me about explicit consent, and how I’ve navigated non-monogamous relationships along the way.More than that, I draw the parallels between these experiences and building a profitable, sustainable business. We’re talking about overcoming social conditioning, getting clear on your desires, setting strong boundaries, and truly advocating for yourself...
2025-04-1455 minThe Anti Hustle Business PodcastThe One Thing You Need to Prioritize in Your Business (It’s Not Social Media)In this episode of the Anti-Hustle Business Podcast, I’m breaking down what you actually need to prioritize in your business—and what you really don’t. I’m sharing the essential pieces you need in place to get hired (like a clear offer, pricing, a way to get paid, and a contract) and why so many entrepreneurs waste time and money on things like branding and websites before they’ve even sold a single offer. I’ll walk you through how to create aligned freebies that lead into your paid offers, why specificity always converts better than being broad, and h...
2025-04-0742 minThe Anti Hustle Business PodcastHow to Turn Community Members into Paying ClientsIn this episode of the Anti-Hustle Business Podcast, I’m diving into how coaches, consultants, and service providers can build profitable online businesses—without burning out. I am talking about why authentic engagement matters so much more than vanity metrics like follower counts. You’ll hear my favorite strategies for turning passive followers into loyal clients, including how to leverage social media tools, host interactive events, and share your personal stories in a way that builds connection. I also highlight how showing up with authenticity and vulnerability can create deep trust—and ultimately drive more sales. If you’re r...
2025-03-3131 minThe Anti Hustle Business Podcast3 Ways Payment Plans Will Skyrocket Your IncomeIn this episode of the Anti Hustle Business Podcast, I’m diving into the benefits of using payment plans to create a more predictable and ethical business model. I share how payment plans can provide consistent income, reduce stress, and make your offers more accessible to your clients. I also challenge the myth that payment plans shouldn’t extend beyond the program duration and instead advocate for a trust-based approach. You’ll hear practical tips on handling payment processor fees and managing late payments while still holding compassionate boundaries. By the end of this episode, you’ll have actionable insights...
2025-03-2433 minThe Anti Hustle Business PodcastUnblocking Money Trauma: A Nervous System Reset for Financial FreedomIn this podcast episode, I dive into the importance of addressing financial trauma through somatic practices. I share my own experiences highlighting how healing money trauma is foundational for both business sustainability and personal well-being. I break down the benefits of somatic experiencing, its role in regulating the nervous system, and simple yet effective exercises—like shaking—to release built-up stress. My goal is to encourage you to integrate somatic practices into your daily routine and business rituals so you can cultivate a deeper sense of safety and trust in your financial decisions and overall business operations.📈 Want my...
2025-03-1735 minThe Anti Hustle Business PodcastHow to Help Your Clients Get Better ResultsIn this episode of the Anti-Hustle Business Podcast, I’m diving deep into how you can build a sustainable, fulfilling business—without the burnout of hustle culture. I’ll be sharing practical techniques to help you refine your coaching style, ask more powerful questions, and master the art of active listening so your clients get even better results. We'll talk about the importance of continual learning, self-awareness, and structured accountability, and I'll give you actionable steps to elevate your coaching practice. Plus, I’ll show you how to create a balanced business that prioritizes both success and your well-being. Let’s di...
2025-03-1039 minThe Anti Hustle Business PodcastThe $5K/Month Business Model: What You Need to Focus OnIn this episode, I’m sharing actionable strategies to help you reach 5K in monthly revenue without burning out. I’ll break down common mistakes that hold entrepreneurs back—like selling too many offers, neglecting relationship-building, underpricing, and avoiding direct sales conversations.But more importantly, I’ll walk you through the key solutions: creating one signature offer, building genuine connections, setting intentional daily actions, implementing a solid sales system, and maintaining a strong mindset.Simplifying your business, making direct offers, and understanding your numbers are non-negotiables for sustainable growth. And to support you even further, I’m offe...
2025-03-0338 minThe Anti Hustle Business PodcastBehind the Curtain: Navigating the Changing Landscape of Online Business with Ashley KruseIn this episode of the Anti Hustle Business Podcast, I’m joined by my long-time friend and Facebook Ads and Funnel Strategist, Ashley Kruse. Together, we explore the evolving landscape of online coaching and business, discussing how selling online has become more challenging and why trust in the coaching industry is diminishing. I share my insights on the importance of knowing my numbers, having proven offers, and using lean, effective funnels to transform my business. We also dive into the right time to implement ads and share strategies to avoid burnout. Join me as I redefine success and tackle th...
2025-02-2439 minThe Anti Hustle Business PodcastThe Real Reason You're Not Making Money in Your Business (And How to Fix It)In this episode of the Anti-Hustle Business Podcast, I’m diving deep into a revolutionary approach to building a profitable and sustainable online business—without the endless hustle and burnout. I break down why mindset trumps strategy when it comes to overcoming some of the most common roadblocks: fear of selling, undercharging, and avoiding visibility.Through personal stories, practical advice, and actionable steps, I’ll help you audit your mindset, set clear money goals, and take bold action toward building the business you truly desire. Plus, I’m introducing my Telegram coaching service, where you can get on-deman...
2025-02-1727 minThe Anti Hustle Business PodcastDo These 5 Things Instead of Burning Your Business to the GroundIn this episode of the Anti-Hustle Business Podcast, I’m sharing actionable advice for coaches, consultants, and service providers who want to build profitable and sustainable online businesses—without burnout. If you’ve ever felt like burning down your business, I’ve got five key steps to help you navigate that feeling: raising your rates, getting support, incorporating integration weeks, prioritizing self-care, and diversifying your offers. I’ll dive into why your mental and physical health, strategic planning, and finding joy in your business are non-negotiable. Tune in for practical tips to redefine success on your terms and create a thriving...
2025-02-1019 minThe Anti Hustle Business PodcastWhat It Means to Run an Ethical & Equitable BusinessIn this episode of the Anti Hustle Business Podcast, I dive into the importance of building an ethical and equitable business. I share my personal experience with an unethical business relationship and why transparency, accountability, and mutual respect are non-negotiables in business. I also emphasize the necessity of having clear contracts, policies, and equitable procedures in place to protect both you and your clients.Beyond that, I touch on inclusive marketing, representation, and the importance of creating accessible environments for diverse clients. I encourage you to audit your business practices and make any necessary adjustments to ensure...
2025-02-0354 minThe Anti Hustle Business PodcastKink, BDSM + Emotional RegulationIn this episode of The Anti-Hustle Business Podcast, I’m diving into an incredible conversation with Anne Shirley, a professional dominatrix and coach specializing in kink and BDSM-centered somatic psychology. We explore the fascinating intersections between kink, trauma work, and personal development, and how BDSM can be a powerful tool for building higher self-esteem and emotional regulation.Anne shares her wisdom on setting boundaries, the importance of aftercare, and even how to integrate kink into business practices. We also touch on the challenges and rewards of embracing non-traditional forms of therapy and how these approaches can lead to...
2025-01-2742 minThe Anti Hustle Business PodcastThe Embodied CEO: Sobriety, Emotional Mastery, and Business SuccessIn this final episode of Season 2 of the Anti-Hustle Business Podcast, I’m taking a moment to reflect on my journey to sobriety and how it’s completely shaped the way I do business. I’m sharing my story—the raw, unfiltered version—about my struggles with substance abuse, starting from my early days of using drugs and alcohol, through my moves to places like Seattle and the Cayman Islands, and the life-changing moment when I finally chose sobriety.It’s been 11 years since I got sober, and in that time, my life and business have undergone a complete t...
2025-01-2052 minThe Anti Hustle Business Podcast2024 Was My Worst Year in Business Since 2020In this episode of the Anti-Hustle Business Podcast, I’m pulling back the curtain on my journey through 2024—my toughest year in business since 2020. Let’s just say, it was a rollercoaster. I’m sharing the highs, the lows, and everything in between: revenue fluctuations, the structural changes I made to my programs, and the hard lessons I learned along the way.Building a sustainable, profitable business without falling into hustle culture isn’t easy, and 2024 put that to the test. But through the challenges, I rediscovered the power of community, the value of transparency (yes, I’m talking re...
2025-01-1359 minThe Anti Hustle Business PodcastWhat to Focus on When You’re Just Getting StartedIn this episode of the Anti-Hustle Business Podcast, I dive into the core philosophy of creating a profitable, sustainable online business without falling into the trap of hustle culture burnout. I share my personal experiences from the past year, emphasizing the importance of rest and transparency in building a business that truly aligns with your values.I also outline six essential strategies for new coaches and service providers, including creating irresistible offers, pricing effectively, understanding your audience, learning how to sell, getting in front of the right people, and prioritizing mindset and nervous system regulation....
2025-01-0634 minThe Anti Hustle Business PodcastWhy I Always Recommend Starting with 1:1 as a New CoachIn this episode of the Anti Hustle Business Podcast, I dive into why starting with one-on-one coaching is so important for new coaches, consultants, and service providers. I’ll share the common mistakes many make, the benefits of personalized coaching, and how it helps you build confidence and key skill sets. We’ll also talk about why market research is absolutely critical for your success. Plus, I’ll address the challenges that come with group coaching and give you practical advice for creating a sustainable, profitable business model—without the hustle. Tune in to learn how to b...
2024-12-3044 minThe Anti Hustle Business PodcastWhy You’re Not Hitting Your Sales GoalsIn this episode of the Anti-Hustle Business Podcast, I’m diving into how you can build a profitable and sustainable online business without burning out or getting sucked into hustle culture. We’re talking about redefining what success means for you, staying consistent (even when it’s hard), and keeping things simple—because overcomplicating is so last season.I’ll share tips on making smarter, data-driven decisions, keeping your nervous system calm (no more panic-pivoting!), and avoiding those knee-jerk reactions that derail your progress. Plus, we’ll get into why simplifying your strategies, investing in the right support, and...
2024-12-2341 min
Neelu Gurung PodcastHow Does Fitness Contribute to Healing Journeys? (ft. Shannon Whaley)In this episode, we delve into the profound relationship between fitness and healing journeys. Explore how regular physical activity can significantly enhance overall well-being and accelerate the healing process. Discover the various fitness benefits that contribute to mental, emotional, and physical recovery, highlighting the importance of incorporating exercise into your daily routine.
keywords: fitness; fitness benefits; healing journey;
Guest Speaker: Shannon Whaley
2024-12-1923 minThe Anti Hustle Business PodcastElevate and Embody: Visioning Your Next Level in Business (Mastermind Meditation)In this episode of The Anti-Hustle Business Podcast, I’m sharing one of my favorite visioning exercises, created specifically for coaches, consultants, and service providers like you. This exercise is all about helping you build a profitable, sustainable business—without falling into the trap of hustle culture and burnout.I’ll guide you through a visioning process, and pull back the curtain on what I use with my mastermind retreat clients, to connect with your future self and set clear, meaningful goals for the next six months. Together, we’ll reflect on your achievements, identify and release any limi...
2024-12-1626 minThe Anti Hustle Business PodcastLead Like You Mean It: Embodied Leadership with Online Business Manager, Hannah AspIn this episode of the Anti-Hustle Business Podcast, we sit down with my operations manager, Hannah Asp, to dive into what it really takes to build a profitable, sustainable online business—without falling into the trap of hustle culture and burnout. Together, we unpack the ins and outs of running a larger business with a solid team, sharing how we integrate anti-hustle principles into both our professional and personal lives. We explore the power of systems, setting boundaries, and leading from a grounded, intentional place. Plus, we talk about how leveraging tech and having the right support can transform yo...
2024-12-0948 minThe Anti Hustle Business PodcastAvoiding Burnout: The Power of Personal BoundariesIn this episode of the Anti-Hustle Business Podcast, I dive into the critical role personal boundaries play in achieving business success. I explore how attachment styles can shape our business behaviors, often leading to burnout and overwhelm. I highlight the importance of setting and maintaining boundaries around time, money, client expectations, work-life balance, and content sharing. I also delve into how anxious, avoidant, and disorganized attachment styles can impact business management. Finally, I share steps and practical advice to help you create a more balanced, sustainable, and anti-hustle business model that prioritizes your well-being and mental health....
2024-12-031h 03The Anti Hustle Business PodcastHow to Start Deconditioning From Hustle Culture Part 2: StrategyIn this episode, I’m diving deeper into breaking free from hustle culture—picking up where we left off in Part 1. If you haven’t caught that yet, I highly recommend you listen to it first, as this episode builds on those foundational ideas.We’re talking all about the essential mindset and strategy shifts that can help you avoid burnout and build a business that truly supports your life. I’ll share how integrating mindset work with actionable business strategies is the key to creating something sustainable.Here’s what we cover:✨ The power of s...
2024-11-2556 minThe Anti Hustle Business PodcastHow to Start Deconditioning From Hustle Culture Part 1: MindsetIn this episode, I’m sharing my journey of breaking free from hustle culture and what it’s really taken to build a business that feels aligned and sustainable. As an anti-hustle business coach, I know firsthand how hard it can be to let go of the idea that productivity equals self-worth. I’ll talk about what it means to truly embody integrity in your business—making sure your actions align with your values and what you teach.I’ll also dive into some of the biggest mindset shifts that helped me, like slowing down, regulating my nervous sy...
2024-11-1843 minThe Anti Hustle Business PodcastRunning a Business During Collective Grief and UnrestIn this episode of the Anti Hustle Business Podcast, I’m diving into how collective grief and unrest, especially after big events like the U.S. election, can really shake up the online business world. I talk about the importance of leading with values, putting well-being first, and standing up for marginalized communities. I encourage fellow entrepreneurs to align their business with their personal values, take breaks when they need them, and be there to support clients through tough times. I also share some tips on showing up authentically, handling launches, and running a business during challenging personal or gl...
2024-11-1242 minThe Anti Hustle Business Podcast10 Questions to Ask Yourself Before You Quit Your LaunchIn this episode of the Anti Hustle Business Podcast, I talk about building profitable online businesses without the hustle and burnout. I’ll share strategies for setting realistic goals, why mindset work is essential, and practical launch tips. I’ll also cover ten key questions to ask yourself when things seem off-track and the importance of self-care and pleasure in keeping your business momentum strong. Tune in for actionable insights on redefining success on your terms and creating a thriving, stress-free business.Use these journal prompts from this episode: 💜 Did I give th...
2024-11-0548 min
Nope! We're Not MonogamousBoundaries, Bedrooms, and Beyond, Navigating Non Monogamous Dating with Shannon WhaleyCurious about what it really takes to date in the non-monogamous world? In this episode, I’m joined by Shannon Whaley, an anti-hustle business coach and newly-out polyamorous explorer, as we dive into the challenges and breakthroughs of non-monogamous dating. Together, we break down the nuances of setting clear boundaries, asking the tough but essential questions, and finding self-worth after surviving toxic relationships.Shannon opens up about her journey and how embracing both non-monogamy and BDSM practices has transformed her approach to building healthy, authentic connections. Whether you’re navigating jealousy, learning to communicate needs, or just star...
2024-10-3154 min
Café & Networking PodcastShannon Whaley, Anti Hustle Business Coach, ItalyShannon Whaley shares her number one piece of advice for anyone just starting out. Shannon Whaley, The Anti Hustle Business Coach, teaches coaches, consultants, and service providers how to grow online businesses without burning out or hustling. https://shannonwhaley.com https://www.linkedin.com/in/shannonkwhaley
2024-10-2807 minThe Anti Hustle Business PodcastPivoting in Your Business + Being Willing to Fail Forward with Jelan AgnewIn this episode, I’m thrilled to chat with my longtime client, Jelan Agnew. Jelan is a licensed clinical social worker, TEDx speaker, wellness consultant, life coach, and mindfulness facilitator. We reflect on her incredible journey over the last few years, where she went from running a private practice to completely shifting gears—closing her practice, selling everything, moving to Mexico, and transitioning her career and mindset.Jelan opens up about what it took to make such a leap, both professionally and personally, as she shifted out of social work and into coaching. We dig into her jour...
2024-10-2841 minThe Anti Hustle Business PodcastRewiring Your Beliefs: Scaling to 6 Figures the Anti-Hustle WayIn this episode, I explore my journey of mindset shifts and financial integrity that enabled me to achieve consistent five-figure months in my business. I discuss the anxiety I felt when starting this podcast and the crucial shifts in my mentality that played a pivotal role in financial success. Transitioning to sobriety profoundly impacted my behavior, deepening my gratitude for you, the listeners. You'll learn about the importance of financial responsibility, the difference between pre- and post-10k month mindsets, and the necessity of being in financially successful environments. I share practical...
2024-10-2148 min
Marketing MatchmakerHow to Build a Thriving Business Without Burning Out with Shannon Whaley - Episode 183How to Set Yourself Up for Success Next Year Part 2🌎 Virtual Marketing Experts | https://www.virtualmarketingexpert.com/📲 Follow on Virtual Marketing Experts on Social MediaFacebook: @virtualmarketingexpertsInstagram: @virtualmarketingexpertsLinkedIn: https://www.linkedin.com/company/virtual-admin-experts/---------Are you tired of the hustle culture that’s left you burned out and overwhelmed? In this episode, I sit down with Shannon Whaley, an Anti-Hustle Business Coach who’s ditched the grind and found success living by the beach in Italy with her two bilingual cats, Kevin and Niccolo. Shannon shares her incredible journey of sobriet...
2024-10-1624 minThe Anti Hustle Business PodcastThe Boss Babe Biz Model Burnt Her TF Out: How My Client Hit 6 Figures By Ditching the HustleIn this episode, I share an interview with my long-time friend and Mastermind client, Carol Mix, who recounts her journey of rebuilding her six-figure business. After experiencing burnout and considering leaving her coaching business for a traditional job, Carol found renewed inspiration through the anti-hustle business methodologies. Over the past six months in the Mastermind, we worked on stabilizing her income, restructuring her programs, and integrating rest into her business model. Carol talks about the shift from a numbers-driven to a more sustainable and fulfilling approach, which now allows her flexibility, creativity, and personal time...
2024-10-1445 min
The Nope CoachAvoiding Burnout and Embracing Anti-Hustle with Shannon WhaleySuzanne is joined by Shannon, an anti-hustle business coach, to discuss the pitfalls of hustle culture and offer insights for avoiding burnout while building a sustainable business. They address common issues entrepreneurs face, such as the tendency to focus on productivity over profitability and the challenges of transitioning from traditional employee mindsets to entrepreneurial roles. The conversation explores the importance of building genuine relationships, maintaining personal well-being, and adopting realistic business strategies. They offer practical advice on focusing on what truly matters in business growth, incorporating personal successes, and recognising the value of...
2024-10-0945 minThe Anti Hustle Business PodcastCreating A Sustainable Roadmap To A 6 Figure BusinessIn this episode, we dive into the importance of planning for business success using a roadmap. Drawing inspiration from Benjamin Franklin's quote, 'If you fail to plan, you are planning to fail,' the discussion centers on why a strategic roadmap is essential not just for reaching six-figure revenue but for achieving long-term sustainable success. We emphasize intentionality over randomness, we explore the necessity of setting clear goals, understanding the definition of success, and staying focused amidst potential distractions. I give actionable advice on how to set and achieve their business milestones, plan for strategic pivots, and...
2024-10-0746 minThe Anti Hustle Business PodcastIf Business Feels Hard Right Now, You Are Not AloneIn this vulnerable episode, I discuss the current challenges and fluctuations in the business landscape, particularly within the coaching industry. I aim to normalize the dips and share my personal experiences of restructuring my business and managing finances. I also emphasize the importance of transparency, authentic relationship building, and self-care. Despite not hitting my financial goals, I talk about my strategies to adapt, stay resilient, and maintain my business integrity. Additionally, I explore how shifting program structures and focusing on evergreen models have played a part in my business adjustments. This episode is a blend of financial transparency, personal...
2024-09-301h 22The Anti Hustle Business PodcastThe Role Mastering Your Mindset Plays In Your SuccessIn this episode, I dive into the vital mindset shifts that helped me build a thriving six-figure business. I discuss overcoming limiting beliefs, the importance of surrounding yourself with supportive individuals, and the power of abundance mindset and somatic practices. I also share personal anecdotes, such as quitting drinking and manifesting my dream of living in Italy. By setting bold goals, embracing risks, and trusting the universe, I transformed my life and business. Join me as I reveal the strategies that empowered me and could help you achieve your dreams too.
2024-09-2344 minThe Anti Hustle Business Podcast5 Things I Wish I Knew About Money When Starting My BusinessIn this episode we are diving into a BIG and juicy topic- your finances. I share with you 5 things I wish I knew before I started my business and some painful lessons I had to learn the hard way. I am so passionate about teaching you what I have learned so you can avoid these mistakes and you can learn valuable skills that will help your business to THRIVE. I also talk a little about my course that goes deeper into this Conscious Money, where I am able to go deeper into some of the principles I...
2024-09-1655 minThe Anti Hustle Business PodcastDream Biz Dream Body Pt. 2In part two of 'Dream Biz, Dream Body,' I explore the similarities between building a dream business and a dream body. Drawing from my 30-year fitness journey and nine years of coaching, I share personal stories and insights on balancing workouts, handling others' opinions, and maintaining consistency. I emphasize the importance of surrounding yourself with the right community, rewarding yourself for small victories, and trusting your coach's expertise. Along the way, I offer practical advice for entrepreneurs and fitness enthusiasts alike, reinforcing the need for a disciplined mindset and an anti-hustle approach.
2024-09-0949 minThe Anti Hustle Business PodcastDream Biz Dream Body Pt.1In this episode, I share a personal and relevant conversation about how building your dream business is like building your dream body. I cover key topics such as defining your dream body/business, the importance of consistent effort, and the value of having support. I dive into my own fitness journey, drawing parallels to business growth, and emphasize the importance of planning, rest, and non-attachment to specific outcomes. I encourage you to celebrate small steps, seek support, and focus on holistic goals beyond just financial success or physical appearance.
2024-09-0247 minThe Anti Hustle Business PodcastMaster Content Creation with the Anti-Hustle Content PlaybookIn this episode of the Anti-Hustle Business Coaching podcast, I introduce the Anti-Hustle Content Playbook, a guide to remove guesswork from content creation and marketing. I walk through the various types of content - teaching, stories, sales, inspire, testimonials, case studies, and addressing objections - to help you build trust, showcase your expertise, and stand out in your industry. Sharing my personal journey and lessons learned since 2015, I emphasize the importance of being direct, consistent, and engaging with your audience. This episode equips you with the tools and mindset shifts needed to make content creation...
2024-08-2634 minThe Anti Hustle Business PodcastWhy Integration Weeks Are So Powerful For Your BusinessIn this episode of the Anti Hustle Business Coaching Podcast, I share the transformative concept of 'integration weeks.' Derived from my own burnout experience and inspired by fellow coach, integration weeks involve stepping away from the constant hustle to prioritize rest, self-care, and personal time. I discuss the drastic changes this practice brought to my own business, the mindset shifts required to adopt it, and the structured approach—such as color-coding your calendar and setting business boundaries—to effectively implement it. Listeners are encouraged to rethink their schedules, focus on self-care, and explore how integration weeks can...
2024-08-2628 minThe Anti Hustle Business PodcastWhat Is An Anti Hustle Business And Why You Should Be Building OneIn the first episode of the podcast, I dive into the in's and outs of what exactly an anti-hustle business model is and why it is crucial for coaches, consultants, and service providers. I share my journey from burnout influenced by traditional business models to developing a methodology that prioritizes mental health, rest, and simplified systems. In this episode we cover scrutinizing tech investments, setting business boundaries, deconditioning from hustle culture, learning essential business skills, and adopting smart money management practices. This approach aims to redefine how you run your business, ensuring it aligns with...
2024-08-2651 min
Financial Freedom Podcast with Dr. Christopher H. Loo, MD-PhD#1026 - Escape the Corporate Hustle: How Shannon Whaley Created Life, Time, and Location Freedom Through the Anti-Hustle Business SchoolJoin me as I dive into a compelling conversation with Shannon Whaley, the mastermind behind the Anti-Hustle Business School. Shannon shares her transformative journey from overcoming personal challenges to achieving complete life, time, and location freedom. Learn how she built a sustainable online business that allows her to live and work anywhere in the world. Shannon discusses the importance of emotional regulation, living unapologetically, and the steps to escape the corporate hustle for good. Whether you're looking to embrace the digital nomad lifestyle or build an online business that aligns with your values, this episode is packed with actionable...
2024-08-1323 minThe Anti Hustle Business PodcastWelcome To The Anti Hustle Business PodcastWelcome to the Anti Hustle Business Podcast!
2024-08-1203 min