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Shari Balouchi
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BizMagic Podcast
Find Your Marketing Minimum: A Simpler Way to Stay Consistent with Shari Balouchi
Today, we dig into how to keep your business seen—even when you’re running on empty—thanks to the brilliant Marketing Minimum framework from Shari Balouchi. We cut through the shiny fluff and get down to bite-sized strategies that actually stick.In this episode, you’ll learn:What a “Marketing Minimum” actually is—and why it means way more than skimping on visibility.How to pre-decide and OWN your lowest-effort marketing actions so you don’t freeze up when you’re burned out.Real-world examples from guest pitching to email follow-ups—e...
2025-06-24
47 min
Outlier's Edge Podcast with Niiamah Ashong
What 10 Years of Growth Taught Shari Balouchi About Self-Care | Ep 525
"I can use scissors to open up one packet, and I can use scissors to try and cut my curtain, and it's not as effective. Like the same tools in different contexts, just don't have the same results." - Shari BalouchiJoin Niiamah (@niiamahashong) and Shari Balouchi as they share their insights on integrating well-being into the capitalist system and the power of simplicity.Welcome to the Outlier's Edge Podcast, hosted by Niiamah Ashong, Founder of Outlier's Edge and Sherpa of the World of Difference. On this podcast, you'll join other high-performing unconventional leaders and...
2024-08-28
57 min
Success For Whole Ass Humans
23: Hold up, wait a minute…
I’m coming on here today to share with you that we are pausing the podcast for a little while. In today’s short update episode I’m sharing with you: The intention behind the podcast pause (personal and business-wise) A peek into how I think through what gets cut when I have to create space in my life My plan for resuming & some fun releases to look forward to when we come back! I so appreciate you being a listener, joining me for this journey, and allowing me the space to be a whole ass hu...
2023-07-14
07 min
Success For Whole Ass Humans
22: How to hire the right-fit coach after a bad experience
Negative experiences or “bad” investments are common in business, but I believe much of it is preventable. And while I'm hopeful that the culture shift in the coaching industry will lead to better client satisfaction, it's crucial to equip ourselves with tools to navigate the current landscape so you can avoid harmful experiences and make discerning choices when hiring. That’s why today we’re exploring rebuilding self-trust and finding the right fit after a negative experience. In true Shari fashion, I’ve synthesized my perspective into a 5-step process you can use if you’re ready to seek supp...
2023-06-23
39 min
Success For Whole Ass Humans
21: Becoming trustworthy through content and resolving your potential client’s objections in advance
Struggling to turn followers into paying clients? Then today’s episode is for you! I dug wayyy back into the archives to grab this training from my marketing strategy & consulting days so I could walk you through a simple yet incredibly effective 3-step framework to make your audience feel seen, supported, and confident in hiring you. We’re diving into: Why addressing objections is an important part of creating sales through your marketing and content How to listen to your audience and actually identify their potential objections so you can create content that truly resonates with them...
2023-06-16
28 min
Success For Whole Ass Humans
20: Life update part 1 - making it work when you’re in a tough season
Today’s episode is a little different, and I’m sharing an update on what’s been going on in my personal life during this tough season, how it’s impacting the way I’m running my business, and a few key lessons, insights, and takeaways I have for you from being on-the-ground and still very much in-process during this challenging time. I hope this normalizes the hard periods of life and inspires you with a few coping mechanisms to add to your own personal wellbeing toolkit as you navigate your own tough seasons! —
2023-06-09
1h 00
Success For Whole Ass Humans
19: [Case study] The messy middle of business growth and unraveling the myth of overnight success
Today’s case study looks at the less glamorous, messy middle of a business growth journey. This client’s goal was to book out their 1:1 services, and that didn’t happen by the end of our time working together. And I want to break this down for you to provide perspective on what transformation in business actually looks like and to normalize the journey and unravel the myth of overnight success. I’m taking you behind-the-scenes to talk about: How I felt as the coach and how my client felt about them not hitting their go...
2023-06-02
56 min
Success For Whole Ass Humans
18: Why executing feels hard and how to get through it
Ever have this big goal or deep desire within you but find yourself unable to take action or move the needle to make it happen for yourself? Are you lazy? A procrastinator at heart? Is there a part of you that deep down doesn’t actually *want* this thing after all? In today’s episode, I’m sharing one of my most popular past livestreams on Instagram where we explore why executing in business can feel really hard (even when it’s something you really want) and how to get through it. We’ll cover:
2023-05-26
24 min
Success For Whole Ass Humans
17: Building an audience of potential clients instead of people who just think you’re cool & inspiring
As an early stage entrepreneur, you know building an audience is key to your long-term growth. But it’s one thing to build an audience. It’s another thing to build an audience of potential clients. Maybe you’re getting tons of likes on your photos. People cheering you on but not exactly buying. If you’re feeling frustrated because your audience seems to really love your work but you aren’t seeing that translate into the clients or customers you desire, today’s episode is for you! We’ll cover: ...
2023-05-19
24 min
Success For Whole Ass Humans
16: I’m not trying to be an asshole but…somebody lied to you about scaling
I’m nervous-excited to be introducing a brand new series to the podcast! In the first episode in the series, I’m breaking down my biggest problems with how the online entrepreneurs and personal development experts talk about scaling. There are SO many inaccurate things circulating about what it means to run a business and what it means to scale, and I’d like to unpack these things that I’m finding problematic and share what my perspective is instead. In today’s episode we’ll dig into: Why I’m adding this series to the podcast and wh...
2023-05-12
49 min
Success For Whole Ass Humans
15: The most solvable problem in business (that determines your success in tough seasons)
It’s no secret that decision fatigue is a major challenge for entrepreneurs, and it doesn’t discriminate. Whether you’re in the early stages of growing your business or a seasoned/scaling CEO, you're likely making dozens of decisions each day. And data shows us that the mental and emotional strain of holding too many decisions can lead to poor decision-making, avoidance of decisions, and even burnout. The good news is that decision fatigue is that this is one of the most solvable problems in business, and I'm excited to share some tools and strate...
2023-05-05
27 min
Success For Whole Ass Humans
14: [Case study] Finding the balance between honoring your intuition and listening to your coach
Today we’re breaking down what it’s like to redefine your relationship with authority figures (like coaches or mentors) and learning how to balance listening to your intuition with taking suggestions from those you admire. In this episode, I’ll share: What it looks like to disagree with your coach — and the actual Voxer messages I exchanged with a client when this came up during our work together so you can see how we navigated this conversation The coaching approach we took to repatterning my client’s “fawn” stress response when someone they looked up to gave them a...
2023-04-21
59 min
Success For Whole Ass Humans
13: The most valuable skill every leader needs to cultivate for lasting success
Growth and expansion rarely look the way we imagine them. And the conversation around “quantum leaping” and fast growth in our space does us no favors by oversimplifying and glossing over all the important context. Luckily, as a coach I get a front-row seat into what ACTUALLY goes on behind-the-scenes and in the minds of incredible leaders and real humans creating massive growth and lasting success in business, and I want to use this insight to shed some light on one of THE most valuable skills you can cultivate as a CEO to make better decisions in busi...
2023-04-14
15 min
Success For Whole Ass Humans
12: Are you even selling tho? Loving reflections to help you sell with integrity and book out your business
Selling is an essential part of getting (and staying) booked out, so today I’m sharing where business owners get stuck most often and what practices you can lean into to book out your business this year. Not sure what’s standing between you and a fully booked business? I got you! In this episode, I’m sharing a replay from a value-packed livestream where I talk about: The difference between sharing information and selling Why your goal with selling is not always to get a “yes” (or a sale) and how to handle sales conv...
2023-04-07
37 min
Success For Whole Ass Humans
11: Overcoming shiny object syndrome without sacrificing your creative flow as an entrepreneur
As an entrepreneur, your creativity is your superpower. But like any superpower, we gotta learn how to harness it as a strength instead of letting it become our downfall. That’s why I’m sharing my take on shiny object syndrome and strategies for moving things forward in your business in a way that doesn’t require you to shut down your creative flow. I’ll break down: How I think about shiny object syndrome in the first place The importance of having a singular focus in business for short-term results and long-term success Practical...
2023-03-31
28 min
Success For Whole Ass Humans
10: [Practice] You are magic - guided meditation
I’m always saying that wellbeing is about more than just your mindset. So I wanted to make sure I included practice-style episodes on the podcast that you could use as a tool to go beyond the mind. Today's practice combines guided meditation, affirmation, and breathwork to help you ground back into your power, tap into your inner wisdom, and remember who you are and the magic that lives inside you (even when you can’t hear it). Listen to it before your discovery calls with a potential client, before diving into content writing, or anyt...
2023-03-24
06 min
Success For Whole Ass Humans
9: Why strategy and wellbeing are essential for long-term business success (and why this matters for your results NOW)
The truth is that a sustainable business isn’t built by accident. And while a handful of businesses take off immediately, most need years to build that strong foundation. What I’ve seen after spending the last 8+ years supporting businesses of all sizes behind-the-scenes is that lasting results are built on two things, and that’s why, I’m resharing an Instagram Live here on the podcast all about why strategy + wellbeing are the essential foundations for lasting success in business. It seems like every coach claims to have a magic formula for achievin...
2023-03-17
48 min
Success For Whole Ass Humans
8: [Case study] From overworking & underearning to booked out & well paid
In this episode, I'm excited to share a real-life example of how one of my clients transformed their business from being almost fully booked with clients at different rates and in random packages to creating a more sustainable sales cycle, her highest cash month, and monthly recurring revenue for 6 months at a time. In this episode, I’m breaking down: What this client wanted to focus on (and why they initially said they hired me) and how different that ended up being from the work they needed to take their business to the ne...
2023-03-10
42 min
Success For Whole Ass Humans
7: Breaking down barriers - Navigating visibility & opportunities as POCs with Zafira Rajan
Ready for a no-holds-barred conversation about what it looks like to navigate visibility while growing a successful business as a person of color? Today, I’m joined by my friend, copywriter & brand strategist Zafira Rajan, for a conversation about our real, raw experiences with gaining visibility & opportunities as women of color with online businesses. So many of us have to make choices privately to ensure that speaking invitations or collaborations are aligned with our values around inclusivity and justice, but there definitely isn’t a guidebook we can reference. And since there aren’t many opport...
2023-03-03
1h 02
Success For Whole Ass Humans
6: Creating BIG results with a small audience
I’m so excited to bring you this episode from a past livestream I hosted about getting BIG results with a (very) small audience. I hit my first 6-figures in business with less than 300 followers on my largest online platform (Instagram), and I’ve helped so many of my clients leverage their communities to create revenue in their business — not just likes, comments, and shares on social. I want you to know that you absolutely can get BIG results with a small audience, and in this episode I’m sharing how! We cover: The differen...
2023-02-24
25 min
Success For Whole Ass Humans
5: Transform your business and improve client results by setting better boundaries
In this episode, I'm sharing my two-pronged approach to setting effective boundaries so you can have happier clients and a more peaceful business experience. This episode is a replay from a live masterclass I hosted, and it’s the perfect crash course in why boundaries matter for creating sustainable success in your business and how you can implement them more effectively. We’re diving into both the big picture concepts and the very practical steps you'll need to improve your boundary-setting skills, including: The connection between boundaries and delivering outstanding results for clients A refr...
2023-02-17
54 min
Success For Whole Ass Humans
4: Sell your offers without surrendering your peace
This episode, I'm sharing insights for selling your offers (whether you’re booking out your 1:1 or launching a group) without sacrificing your peace of mind. As someone who has been called the "Launch Queen" in my previous business, I want to share both the practical strategy and the inner shifts you can make to achieve successful launches and sell your offers sustainably. So if you want to uplevel how you sell your programs so you can create bigger results from a place of calm, this episode is for you! We dig into:...
2023-02-10
35 min
Success For Whole Ass Humans
3: [Case study] A closer look at the strategies behind a successful launch
We're diving into a real-life example of a successful group program launch. In my first case study episode, I’m breaking down an experience with a recent client who was preparing for her upcoming launch and take a closer look at the strategies (both the practical steps and the inner work) that went into making this launch a success. In this episode, I’ll dive into: How I think about "solving the right problem" and how I supported my client in doing exactly that so she could clear the way to creating the results she wanted most...
2023-02-03
22 min
Success For Whole Ass Humans
2: A simple mindset hack to achieve your goals with less pressure
Goal setting is a loaded topic — but let’s face it: we all have goals we want to achieve. That’s why in today's episode, I'm excited to share with you a powerful but basic AF mindset hack that has helped me so much in both my business and my personal life. So if you feel like you’ve been doing all the right things and yet you’re still not seeing the results you want? Then, this episode is for you! We'll explore: Why detachment (or nonattachment) is not easy to put int...
2023-02-03
13 min
Success For Whole Ass Humans
1: Welcome to success for whole ass humans (& what I’m all about)
In the pilot episode of Success for Whole Ass Humans, I’m letting you in on why I’ve created this podcast, what my intention & vision is for this space and community, what my core values are (so you can see if we’re a good fit because let’s be real: your time & energy is valuable as hell, and I want you to be able to not just learn but integrate the information shared here). Tune in for this inaugural episode to learn how to get the most out of this podcast as a resource and thank yo...
2023-02-03
16 min
Success For Whole Ass Humans
Trailer
I’m so excited to share that the podcast is coming soon - first episodes drop on February 3, 2023! I’m your host Shari Balouchi, Success Strategist & Wellbeing Coach for entrepreneurs, creatives, and leaders who want to make money and grow businesses without sacrificing their wellbeing. I’ll be your guide as well as your companion along the journey to cultivating a life grounded in YOUR version of success while navigating the ups and downs that come with living life as an entrepreneur and whole ass human™. Hi...
2023-01-30
02 min
ONE Question: Unapologetic Questions for Unapologetic Results
100th Episode Celebration: Powerful Questions to Live By From Leaders in Our Space
Welcome to our 100th Episode and celebration of ONE Question! The episodes have flown by; whether this is the first episode you’re tuning into, or you’ve been here since the beginning, thank you for joining me and for listening to a business podcast that’s unlike any other. I celebrate YOU for being willing to show up and ask yourself ONE unapologetic question each week and tapping into your answers - instead of outsourcing your truth - so you can get your own unapologetic results. To celebrate our 100th episode birthday, we’re ge...
2022-11-14
32 min
The Bottom Line by Evolved Finance
TBL Episode 198: Shari Balouchi - Founder of Shari Balouchi LLC
“I've been able to fall more in love with my business because I keep making it work for me and I keep finding ways to enjoy what I'm doing.” This week, Parker chats with Shari Balouchi about her financial journey. Shari is a Success Strategist & Wellbeing Coach. She helps badass entrepreneurs, creatives, thought leaders, artists, activists & movement builders make money doing work they love while prioritizing their wellbeing. Her philosophy is that even as a business owner, you get to be a whole-ass human. And whether you’re building your business from the ground...
2022-10-06
42 min
ONE Question: Unapologetic Questions for Unapologetic Results
You Asked, I Answered: ONE Question Around Scaling a Successful Coaching Business the Unconventional Way
I do things differently than what you typically see in the coaching industry. So, this week, instead of unpacking a question for you to take and apply to your business, I’m answering ONE Question YOU’VE frequently asked me that’s going to help you determine if you’re building, growing, and scaling a business in a way that works for you. In this episode, I share an inside look at the way I structure my business, how this model works, and why I do things this way in terms of benefits for my clients and myself...
2022-03-07
38 min
ONE Question: Unapologetic Questions for Unapologetic Results
ONE Question for Aligned Pricing, Values, and Income with Shari Balouchi
Raise your hand if you’ve ever stalked someone else’s sales page to figure out how much you should be charging…? No shame in this game - most entrepreneurs have been there and understandably so when you’re wanting to understand the market. But, while this might be well-meant, this can lead you right into comparisonitis, decision fatigue, and second-guessing yourself on the rates that feel in alignment and right for *you* and your business and personal needs. That’s why I’m excited for this week’s episode with special guest, Shari Balouchi, Business Strate...
2021-12-13
45 min