Shows
Tom Talks: Inside SacramentoSheehy Testifies on Local Control of Elections - SB 249 (Umberg)In this podcast, Tom Sheehy testifies before the Senate Appropriations committee hearing on SB 249 by Senator Tom Umberg. Sheehy talks about the importance of local control and how cities and counties should have the ability to determine how local boards are elected, should not be micromanaged by the state. He also points out that this bad precedent of the state usurping local control will end up costing the state general fund millions of dollars that it simply cannot afford.2025-05-2002 min
Tom Talks: Inside SacramentoWhat is the role of California's Governor?Sheehy Strategy Group is excited to introduce a new explainer video breaking down the role of California’s Governor. The Governor of California is the state’s chief executive officer, responsible for overseeing the executive branch and implementing state laws. Watch our video to learn more about this influential position and its impact on state governance.#cagov #cabudget2025-05-1001 min
Tom Talks: Inside SacramentoWhat is the role of California's Lieutenant Governor?Sheehy Strategy Group is excited to introduce a new explainer video breaking down the role of California’s Lieutenant Governor. As the state’s second-highest executive, the Lt. Governor serves as acting governor when needed, helps shape economic development and higher education policies, and has historically been a stepping stone to the governorship. Watch our video to learn more about this influential position and its impact on state governance.#cagov2025-04-0101 min
Hashtag ManagedHow to Sync Your Cycle to Your Social Media Business - Part TwoIn this episode of Hashtag Managed, Maddie takes us on a personal journey into cycle syncing and how it’s transformed her approach to productivity and business. From her first experience with tracking her cycle to using it as a tool to align her work schedule, Maddie shares practical tips and insights for syncing your cycle with your social media business. Whether you’re curious about how hormones impact focus, looking for ways to combat burnout, or just want to feel more aligned with your natural rhythms, this conversation is packed with actionable advice to help you find balance and...2025-01-3036 minHashtag ManagedHow to Sync Your Cycle to Your Social Media Business - Part OneWelcome back to Hashtag Managed! This week, Jess and Maddie kick off with their weekend thoughts and dive into their weekly R.E.P.O.R.T.'s, sharing everything from favorite reads and recipes to recent obsessions and upcoming plans. Jess opens up about the challenges of working in social media management and explores the idea of shifting her focus to content creation.Connect with the Hashtag Managed Community
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Join the free Hashtag...2025-01-2730 minHashtag Managed105. Marketing Friendsgiving: What Trader Joe’s Can Teach Us About Seasonal BrandingPull up a chair because this week we are breaking down Trader Joe's seasonal branding and marketing strategies that make them the holiday go-to.Topics:What's the superior Thanksgiving side dish?Martha on NetflixTemplate and Graphic ownership with clientsThe Importance of Founder ContentHow WishingWellWashing is taking over our TikTok FeedsSix Surprising Facts That Explain Trader Joe's Secrets To Success (Forbes 2018)Trader Joe's podcast?!How Trader Joe's didn't join Instagram until 2017 relying mainly on word-of-mouth marketingConnect with the Hashtag Managed Community...2024-11-111h 10Hashtag Managed104. Black Friday & Holiday Marketing CampaignsOn this week's episode, we are saying goodbye to all things Halloween and channeling our holiday spirit, as we start discussing holiday marketing. Find how our advice on what gifts to give clients, Black Friday promotions, and 2024 holiday campaigns.Topics:Which Hogwarts House are you?Should Hashtag Managed do a live event?Madeleine and Jessicas weekly reportsSocial media management client holiday gift inspirationClient DM managementWhat's on our feed this week? How much we love SKIMS holiday campaigns and Wicked's brand collaborationsTailoring Black Friday Strategies to your audienceHoliday MarketingConnect...2024-11-041h 06
Tom Talks: Inside SacramentoWhat is the role of California's Attorney General?In our latest explainer video, Sheehy Strategy Group highlights the role of California’s Attorney General, the state’s chief legal officer. The Attorney General, currently Rob Bonta, oversees the Department of Justice, enforcing state laws and defending California in legal matters. Beyond law enforcement, the office tackles issues like consumer protection and environmental law, while also advancing public policy initiatives to promote safety and uphold civil rights across the state.
For more insights into the Golden State's governance and policy landscape, visit https://www.sheehystrategygroup.com.
#cabudget #cagov #caleg2024-10-3101 minHashtag Managed103. Social Media Manager ScariesSince it's Halloween week, let's gather around and tell some scary social media management client stories!Connect with the Hashtag Managed CommunityJoin the social club a.k.a. our FREE email list! https://www.hashtagmanaged.com/social-clubFollow the pod's Instagram: https://www.instagram.com/hashtagmanaged/Join the free Hashtag Managed Collective Community for social media managers: https://www.facebook.com/groups/socialsavvycollectiveConnect with Jessica SheehyConnect...2024-10-281h 00Hashtag Managed102. How to Market a Franchise Location on Social MediaWe’re spilling the tea on how to market a franchise location on social media. From defining franchise marketing, to the pros & cons - and every challenge in between. Tune in to learn how effective franchise marketing strategies are if you ever find a franchise location as a new social media client!Connect with the Hashtag Managed CommunityJoin the social club a.k.a. our FREE email list! https://www.hashtagmanaged.com/social-clubFollow the pod's Instagram: https://www.instagram.com/hashtagmanaged/...2024-10-211h 31Hashtag Managed101. Heard Around the Watercooler: Advice for SMMs in Every IndustryWe've spilled so much in our water cooler segment. We have talked about everything from dealing with narcissistic clients to content ideas for different industries, and today we are pulling our BEST watercoolers over the past 100 episodes to give you all the value you need packed into one episode.Connect with the Hashtag Managed CommunityJoin the social club a.k.a. our FREE email list! https://www.hashtagmanaged.com/social-clubFollow the pod's Instagram: https://www.instagram.com/hashtagmanaged/2024-10-141h 01
Tom Talks: Inside SacramentoCalifornia Legislature Faces Another Historic Turnover as 34 Lawmakers Set to DepartThe California Legislature wrapped up its session on August 31, but significant changes are on the horizon for the upcoming term. Following the November 5 elections, up to 34 new members could join the Legislature in December.
Eight Assembly members, including Reggie Jones-Sawyer, Chris Holden, and Marie Waldron, are being termed out. Additionally, other notable departures include Megan Dahle, who is running for the California Senate to replace her husband, and Jim Wood, who is retiring before being forced out by term limits. Kevin McCarty, representing Sacramento, is also making a bid for mayor.
Several Assembly members are pursuing congressional seats or...2024-10-0804 minHashtag Managed100. The Hashtag Managed Awards: The Award Goes To...Celebrate 100 EPISODES of Hashtag Managed with us! We are announcing the official winners of the first-ever, Hashtag Managed awards and you are not going to want to miss this it!Connect with the Hashtag Managed CommunityJoin the social club a.k.a. our FREE email list! https://www.hashtagmanaged.com/social-clubFollow the pod's Instagram: https://www.instagram.com/hashtagmanaged/Join the free Hashtag Managed Collective Community for social media managers: https://www.facebook.com/groups/socialsavvycollective2024-10-0752 minHashtag Managed99. Hashtag Managed Wrapped! Looking Back at 100 EpisodesWe are counting down the days to the 100th episode of Hashtag Managed by reflecting on the past 99 episodes and the stats that go along with them. Celebrate with us!Connect with the Hashtag Managed CommunityJoin the social club a.k.a. our FREE email list! https://www.hashtagmanaged.com/social-clubFollow the pod's Instagram: https://www.instagram.com/hashtagmanaged/Join the free Hashtag Managed Collective Community for social media managers: https://www.facebook.com...2024-09-301h 00
Tom Talks: Inside SacramentoSeismic Resiliency: Understanding ACR 151As California braces for future earthquakes, it’s crucial to focus on more than just structural integrity. In this latest episode, Tom Sheehy explains how Assemblymember Lisa Calderon’s ACR 151 promotes nonstructural seismic resilience—addressing essential components like piping, wiring, and HVAC systems that keep buildings functional post-quake.
Learn more about the cost-effective technologies that could help minimize downtime and aid recovery after a disaster: https://www.sheehystrategygroup.com/news/seismic-resiliency-understanding-acr-151
#California #earthquakes #caleg #cagov #cabudget2024-09-2403 minHashtag Managed98. Luxury Marketing: Defining, Branding, and StrategizingOn this week's episode of Hashtag Managed, we are discussing all the strategies behind marketing a luxury brand — from branding to marketing strategy. Tune in!Connect with the Hashtag Managed CommunityJoin the social club a.k.a. our FREE email list! https://www.hashtagmanaged.com/social-clubFollow the pod's Instagram: https://www.instagram.com/hashtagmanaged/Join the free Hashtag Managed Collective Community for social media managers: https://www.facebook.com/groups/socialsavvycollectiveConnect wi...2024-09-231h 02Hashtag Managed97. The Hashtag Managed Awards: Nominating Our Favorite AccountsThis week on Hashtag Managed, Jessica and Madeleine are joined by our podcast producer, Harmony, as they discuss the best of the best social media accounts for the first-ever Hashtag Managed Awards. Join in on voting for your faves!Connect with the Hashtag Managed CommunityJoin the social club a.k.a. our FREE email list! https://www.hashtagmanaged.com/social-clubFollow the pod's Instagram: https://www.instagram.com/hashtagmanaged/Join the free Hashtag Managed Collective Community for social...2024-09-161h 05Hashtag Managed96. How Two SMM's Would Re-Write Emily in ParisPart two of Emily in Paris is coming out THIS week, Jessica and Madeleine decided to share their insights on what this show gets right and wrong about being a social media manager, and how they would rewrite it!Connect with the Hashtag Managed CommunityJoin the social club a.k.a. our FREE email list! https://www.hashtagmanaged.com/social-clubFollow the pod's Instagram: https://www.instagram.com/hashtagmanaged/Join the free Hashtag Managed Collective Community for social...2024-09-091h 15Hashtag Managed95. Election Year, Politics, and How to Manage it as a Social Media ManagerIt's almost election time, so Jessica and Madeleine are sharing their top tips for navigating politics as a social media manager; plus, there might be some mention of a new Instagram feature, Taylor Swift, and their weekly R.E.P.O.R.T.s.Connect with the Hashtag Managed CommunityJoin the social club a.k.a. our FREE email list! https://www.hashtagmanaged.com/social-clubFollow the pod's Instagram: https://www.instagram.com/hashtagmanaged/Join...2024-09-021h 09Hashtag Managed94. Networking Your Way to a Seat at the TableOn this week's episode of the Hashtag Managed podcast, Jessica and Madeleine discuss their weekly R.E.P.O.R.T.s, broadcast channels, and networking!Connect with the Hashtag Managed CommunityJoin the social club a.k.a. our FREE email list! https://www.hashtagmanaged.com/social-clubFollow the pod's Instagram: https://www.instagram.com/hashtagmanaged/Join the free Hashtag Managed Collective Community for social media managers: https://www.facebook.com/groups/socialsavvycollective...2024-08-261h 07Hashtag Managed93. Signed, Sealed, Polished: Mastering Email EtiquetteJoin Jessica and Madeleine this week on Hashtag Managed as they discuss all their top tips for email etiquette in business.Connect with the Hashtag Managed CommunityJoin the social club a.k.a. our FREE email list! https://www.hashtagmanaged.com/social-clubFollow the pod's Instagram: https://www.instagram.com/hashtagmanaged/Join the free Hashtag Managed Collective Community for social media managers: https://www.facebook.com/groups/socialsavvycollectiveConnect with Jessica Sheehy2024-08-191h 24Hashtag Managed92. Checking In On Our 2024 PredictionsOn this week's episode of the Hashtag Managed podcast, Madeleine and Jessica share their R.E.P.O.R.T., insights on social media engagement, and are checking in on their 2024 trend predictions.Connect with the Hashtag Managed CommunityJoin the social club a.k.a. our FREE email list! https://www.hashtagmanaged.com/social-clubFollow the pod's Instagram: https://www.instagram.com/hashtagmanaged/Join the free Hashtag Managed Collective Community for social media managers: https...2024-08-121h 15Hashtag Managed91. Should Your Social Media Manager Be the Face of the Account?On this week's episode of Hashtag Managed, we discuss entering our influencer era, who should be the face of your brand on socials, and...should ketchup really go on hot dogs? Tune in!Connect with the Hashtag Managed CommunityJoin the social club a.k.a. our FREE email list! https://www.hashtagmanaged.com/social-clubFollow the pod's Instagram: https://www.instagram.com/hashtagmanaged/Join the free Hashtag Managed Collective Community for social media managers: https...2024-08-051h 15Hashtag Managed90. From No to Thank You, Next: Handling Rejection as a Business OwnerOn this week of Hashtag Managed, Jessica and Madeleine are discussing everything from how to create an email newsletter, to the Lilly Pulitzer rebrand, to how to handle rejection as a business owner.Connect with the Hashtag Managed CommunityJoin the social club a.k.a. our FREE email list! https://www.hashtagmanaged.com/social-clubFollow the pod's Instagram: https://www.instagram.com/hashtagmanaged/Join the free Hashtag Managed Collective Community for social me...2024-07-2953 minHashtag Managed89. The Sticky MarketingOn the week's episode of Hashtag Managed, Jessica and Madeleine are covering what they are reading, eating, playing, obsessing over, and treating themselves to; plus, what makes marketing "stick," the Vera Bradley rebrand, and more!Connect with the Hashtag Managed CommunityJoin the social club a.k.a. our FREE email list! https://www.hashtagmanaged.com/social-clubFollow the pod's Instagram: https://www.instagram.com/hashtagmanaged/Join the free Hashtag Managed Collective Community for social media managers: https://www...2024-07-221h 39Hashtag Managed88. Summer Olympic GamesOn this week's episode of Hashtag Managed, we discussed our weekly R.E.P.O.R.T.'s, master resell rights, brat summer, children influencers, and the Summer Olympic Games.Connect with the Hashtag Managed CommunityJoin the social club a.k.a. our FREE email list! https://www.hashtagmanaged.com/social-clubFollow the pod's Instagram: https://www.instagram.com/hashtagmanaged/Join the free Hashtag Managed Collective Community for social media managers: https://www.facebook.com/groups/socialsavvycollective2024-07-151h 19Hashtag Managed87. Social Media IcksOn this week's episode of Hashtag Managed, we discuss confidence in video marketing, faceless Instagram accounts, Poppi Cosmetics x Olivia the Intern, Limited Too's comeback, and our social media icks.Connect with the Hashtag Managed CommunityJoin the social club a.k.a. our FREE email list! https://www.hashtagmanaged.com/social-clubFollow the pod's Instagram: https://www.instagram.com/hashtagmanaged/Join the free Hashtag Managed Collective Community for social media managers: https://www.facebook.com/groups/socialsavvycollective2024-07-081h 09Hashtag Managed86. Hot Take: Instagram Aesthetics Still MatterOn this week's episode of Hashtag Managed, Madeleine discusses the importance of aesthetics on Instagram and why prioritizing the look and feel of your feed matters.Connect with the Hashtag Managed CommunityJoin the social club a.k.a. our FREE email list! https://www.hashtagmanaged.com/social-clubFollow the pod's Instagram: https://www.instagram.com/hashtagmanaged/Join the free Hashtag Managed Collective Community for social media managers: https://www.facebook.com/groups/socialsavvycollective2024-07-0136 minHashtag Managed85. Managing Mental Health > Managing Social Media AccountsOn this week's episode of Hashtag Managed, Madeleine shares her top tips about how to prioritize your mental health when it comes to your relationship with social media.Connect with the Hashtag Managed CommunityJoin the social club a.k.a. our FREE email list! https://www.hashtagmanaged.com/social-clubFollow the pod's Instagram: https://www.instagram.com/hashtagmanaged/Join the free Hashtag Managed Collective Community for social media managers: https://www.facebook.com/groups/socialsavvycollective2024-06-2452 minHashtag Managed84. Wait...Engagement Pods Are Still A Thing?Welcome back to another episode of Hashtag Managed. This week, we are discussing engagement pods and why you should cultivate authentic engagement on socials instead!Connect with the Hashtag Managed CommunityJoin the social club a.k.a. our FREE email list! https://www.hashtagmanaged.com/social-clubFollow the pod's Instagram: https://www.instagram.com/hashtagmanaged/Join the free Hashtag Managed Collective Community for social media managers: https://www.facebook.com/groups/socialsavvycollective2024-06-1744 minHashtag Managed83. Thirty and Thriving: 30 Life Lessons for Maddie's 30th!Join Madeleine on a solo episode this week, where she discusses 30 life lessons she would tell her 20-something self.Connect with the Hashtag Managed CommunityJoin the social club a.k.a. our FREE email list! https://www.hashtagmanaged.com/social-clubFollow the pod's Instagram: https://www.instagram.com/hashtagmanaged/Join the free Hashtag Managed Collective Community for social media managers: https://www.facebook.com/groups/socialsavvycollectiveConnect with Jessica Sheehy2024-06-1033 minHashtag Managed82. Detox Girl SummerIn this week's episode of the Hashtag Managed podcast, we discuss taking a break with social media and navigating social media detoxes.Connect with the Hashtag Managed CommunityJoin the social club a.k.a. our FREE email list! https://www.hashtagmanaged.com/social-clubFollow the pod's Instagram: https://www.instagram.com/hashtagmanaged/Join the free Hashtag Managed Collective Community for social media managers: https://www.facebook.com/groups/socialsavvycollectiveConnect with Jessica Sheehy2024-06-0358 minHashtag Managed81. Internships (Paid vs. Unpaid)In this week's episode of the Hashtag Managed podcast, we're talking about whether or not you should do work for an interview and paid vs unpaid internships.Connect with the Hashtag Managed CommunityJoin the social club a.k.a. our FREE email list! https://www.hashtagmanaged.com/social-clubFollow the pod's Instagram: https://www.instagram.com/hashtagmanaged/Join the free Hashtag Managed Collective Community for social media managers: https://www.facebook.com/groups/socialsavvycollective2024-05-271h 00Hashtag Managed80. Meta's Buy Your Blue Check ProgramIn this week's episode of the Hashtag Managed podcast, we're talking about imposter syndrome, TikTok's new collaboration feature, Bumble's rebrand backlash, and the additional tiers to Meta's verification program.Connect with the Hashtag Managed CommunityJoin the social club a.k.a. our FREE email list! https://www.hashtagmanaged.com/social-clubFollow the pod's Instagram: https://www.instagram.com/hashtagmanaged/Join the free Hashtag Managed Collective Community for social media managers: https://www.facebook.com/groups/socialsavvycollective2024-05-201h 02Hashtag Managed79. Rebranding: From IG Grids to Color PsychologyIn this week's episode of the Hashtag Managed podcast, we're talking about starting Instagram and TikTok accounts from scratch, social listening, new Instagram stickers, and rebranding: from Instagram grids to color psychology.Connect with the Hashtag Managed CommunityJoin the social club a.k.a. our FREE email list! https://www.hashtagmanaged.com/social-clubFollow the pod's Instagram: https://www.instagram.com/hashtagmanaged/Join the free Hashtag Managed Collective Community for social media managers: https://www.facebook.com/groups...2024-05-131h 27
Tom Talks: Inside SacramentoUnpacking SB 907: Is Senator Newman's Legislation Partisan Political Maneuvering?Join Tom Sheehy as he dissects SB 907, Senator Josh Newman's legislation targeting the Orange County Board of Education. Sheehy scrutinizes the bill's proposal to expand the board and alter election timing, noting concerns about partisanship and democratic principles. Sheehy questions SB 907's interference in local control and asks why this policy isn't applied statewide if it is truly beneficial.
Learn more: https://www.sheehystrategygroup.com/news/unpacking-sb-907-is-senator-newmans-legislation-partisan-political-maneuvering
#caleg #cagov #cabudget #SB907 #EducationPolicy #LocalControl2024-05-1203 minHashtag Managed78. Executing Brand Collabs as a Small BusinessIn this week's episode of the Hashtag Managed podcast, we're talking about what to do when you're experiencing low engagement, changes to how Instagram is ranking content to give all creators a more equal chance of breaking through to new audiences, and how to execute brand collaborations even as a small business (with so many practical examples).Connect with the Hashtag Managed CommunityJoin the social club a.k.a. our FREE email list! https://www.hashtagmanaged.com/social-clubFollow the pod's Instagram: https...2024-05-061h 18Hashtag Managed77. Let's Talk About The F Word... Being FiredIn this week's episode of the Hashtag Managed podcast, we're talking about LinkedIn marketing, how brands marketed TTPD, and being FIRED.Connect with the Hashtag Managed CommunityJoin the social club a.k.a. our FREE email list! https://www.hashtagmanaged.com/social-clubFollow the pod's Instagram: https://www.instagram.com/hashtagmanaged/Join the free Hashtag Managed Collective Community for social media managers: https://www.facebook.com/groups/socialsavvycollectiveConnect with Jessica Sheehy2024-04-291h 14Hashtag Managed76. The Tortured SMMs DepartmentIn this week's episode of the Hashtag Managed podcast, we're talking about finding clients, Coachella, and Taylor Swift's genius marketing.Connect with the Hashtag Managed CommunityJoin the social club a.k.a. our FREE email list! https://www.hashtagmanaged.com/social-clubFollow the pod's Instagram: https://www.instagram.com/hashtagmanaged/Join the free Hashtag Managed Collective Community for social media managers: https://www.facebook.com/groups/socialsavvycollectiveConnect with Jessica Sheehy2024-04-2252 minHashtag Managed75. Charleston Recap: We Met IRL!In this week's episode of Hashtag Managed, we're IRL together in Charleston, SC. Tune in to find out why ;)Connect with the Hashtag Managed CommunityJoin the social club a.k.a. our FREE email list! https://www.hashtagmanaged.com/social-clubFollow the pod's Instagram: https://www.instagram.com/hashtagmanaged/Join the free Hashtag Managed Collective Community for social media managers: https://www.facebook.com/groups/socialsavvycollectiveConnect with Jessica Sheehy2024-04-151h 17Hashtag Managed74. Marketing to Different Target AudiencesIn this week's episode of Hashtag Managed, we're chatting about April Fools jokes, Skims campaigns, and how to market to different target audiences.Connect with the Hashtag Managed CommunityJoin the social club a.k.a. our FREE email list! https://www.hashtagmanaged.com/social-clubFollow the pod's Instagram: https://www.instagram.com/hashtagmanaged/Join the free Hashtag Managed Collective Community for social media managers: https://www.facebook.com/groups/socialsavvycollectiveConnect with Jessica...2024-04-081h 08Hashtag Managed73. The AM/PM Routines of Social MediaIn this week's episode of Hashtag Managed, we're talking about the AM and PM routines of social media managers, what’s on our feed, and current social media news.Connect with the Hashtag Managed CommunityJoin the social club a.k.a. our FREE email list! https://www.hashtagmanaged.com/social-clubFollow the pod's Instagram: https://www.instagram.com/hashtagmanaged/Join the free Hashtag Managed Collective Community for social media managers: https://www.facebook.com/groups/socialsavvycollective2024-04-011h 17Hashtag Managed72. The TikTok BanIn this week's episode of Hashtag Managed, we're talking about the possibilities of the TikTok ban!
Connect with the Hashtag Managed Community
Join the social club a.k.a. our FREE email list! https://www.hashtagmanaged.com/social-club
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Connect...2024-03-2557 minHashtag Managed71. We're Bringing Back PinterestIn this week's episode of Hashtag Managed, we're bringing back Pinterest - ok, ok... it never left, but we're bringing it back as a top social media platform for small businesses. Plus, we're sharing how you can add ROI to your clients' businesses through this social platform that doubles as a great search engine.
Connect with the Hashtag Managed Community
Join the social club a.k.a. our FREE email list! https://www.hashtagmanaged.com/social-club
Follow the pod's Instagram: https://www.instagram.com...2024-03-181h 09Hashtag Managed70. What Really Happened When Facebook & Instagram Were DownIn this week's episode of Hashtag Managed, we're talking about what really happened during the Facebook and Instagram glitch from last week, how to handle that as a SMM, and what’s on our feeds currently.
Connect with the Hashtag Managed Community
Follow the pod's Instagram: https://www.instagram.com/hashtagmanaged/
Join the free Hashtag Managed Collective Community for social media managers: https://www.facebook.com/groups/socialsavvycollective
Connect with Jessica Sheehy
Connect with Je...2024-03-111h 19Hashtag Managed69. Social Media GiveawaysIn this week's episode of Hashtag Managed, we're talking about the good, the bad, and the great when it comes to social media giveaways.
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Join the free Hashtag Managed Collective Community for social media managers: https://www.facebook.com/groups/socialsavvycollective
Connect with Jessica Sheehy
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2024-03-041h 06Hashtag Managed68. The Cocktail Party Effect on Social MediaThis week on Hashtag Managed, we're discussing the Cocktail Party Effect, The Taylor Swift Rule, and Personalization Psychology.
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Connect with Jessica Sheehy
Connect with Jessica on Instagram: https://www.instagram.com/jessssheehy
Connect with Madeleine Digan
2024-02-261h 13Hashtag Managed67. The Ads That Broke The InternetThis week on Hashtag Managed, we're discussing our favorite Super Bowl Ads.
Connect with the Hashtag Managed Community
Follow the pod's Instagram: https://www.instagram.com/hashtagmanaged/
Join the free Hashtag Managed Collective Community for social media managers: https://www.facebook.com/groups/socialsavvycollective
Connect with Jessica Sheehy
Connect with Jessica on Instagram: https://www.instagram.com/jessssheehy
Connect with Madeleine Digan
Connect with...2024-02-191h 27Hashtag Managed66. The Best Time to Post on TikTok... But Wait, Where Did the Music Go?!This week on Hashtag Managed, we're discussing the BEST time to post on TikTok... and where all of the music on TikTok went with the Universal Music Group disagreement. Tune in!
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Follow the pod's Instagram: https://www.instagram.com/hashtagmanaged/
Join the free Hashtag Managed Collective Community for social media managers: https://www.facebook.com/groups/socialsavvycollective
Connect with Jessica Sheehy
Connect with Jessica on Instagram: https://www...2024-02-121h 19Hashtag Managed65. Marketing the Big Game and Viral MemesIn today's episode, we dive into marketing during the Big Game and explore the do's and don'ts that can make or break your campaign. From avoiding trademark pitfalls to leveraging viral memes, we've got the strategies to help you score big with your audience.
Connect with the Hashtag Managed Community
Follow the pod's Instagram: https://www.instagram.com/hashtagmanaged/
Join the free Hashtag Managed Collective Community for social media managers: https://www.facebook.com/groups/socialsavvycollective
Connect with Jessica S...2024-02-051h 20Hashtag Managed64. This is the Best Time to Post on Instagram in 2024?!This is the best time to pst on Instagram in 2024?!
In this week’s episode, we talk about Later’s data on the best time to post on Instagram… and it WILL surprise you.
We share what this data means, what we believe is the right time to post and what your main focus should be on social media this year.
Connect with the Hashtag Managed Community
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...2024-01-291h 18Hashtag Managed63. On Mondays We PodcastLet's talk Mental Health x Social Media.
We'll talk about screentime, the desire to post excessively, the importance of breaks, and the strategy of muting accounts. Maddie and I will share our thoughts on maintaining mental well-being in the fast-paced world of social media.
We're also diving into our favorite way to unplug from social media with our current reads and TBR lists.
...and we're diving into all things Mean Girls movie. More specifically the interesting product placements within the movie!
2024-01-221h 11Hashtag Managed62. Are Hashtags... Dead?In this episode we're answering a hot question... "are hashtags dead?!"
We're diving into:
Whether or not you should put hashtags in first comment on Instagram?
Should you skip hashtags and replace with keywords?
Are people even searching hashtags on social media?
Should you add a bunch of keywords in a caption or in a reel and hide them?
Tune in!
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2024-01-1557 minHashtag Managed61. What 2024 Will Look Like on Social MediaWelcome to 2024... a new year means a brand new approach to social media.
In this week's episode, we're diving into our trend predictions of 2024:
✨The increasing significance of engaging in more direct conversations with the audience via DMs.
✨A shift in the influencing landscape, moving towards de-emphasizing traditional influencer marketing.
✨The emergence of personal branding, and tapping into one's existing personal brand and be a trendsetter.
✨Highlighting the importance of prioritizing email list growth over just focusing on Instagram followers.
Connect with the...2024-01-0856 min
Hashtag Managed60. New Year, New Co-HostWelcome to our corner of the internet that we like to call the #NoFluff zone. Tune in every Monday to hear real, raw, and relatable shows from two seasoned online business owners who have made the mistakes and learned the lessons so you don’t have to.
When you start your business, no one ever prepares you for what’s in store, so finding someone else who just gets it is sometimes the thing that can keep you pushing toward that big business goal.
We’re turning our Zoom coffee...2024-01-0106 min
Tom Talks: Inside SacramentoWhat is the California DGS Procurement Division?Dive into our latest explainer video, as the Sheehy Strategy Group sheds light on the pivotal role played by the California Department of General Services (DGS) Procurement Division. Managing the state's hefty $12 billion annual expenditure on goods and services, this division streamlines procurement, promotes small and veteran-owned businesses, and ensures adherence to legal and ethical standards. Learn how the DGS Procurement Division simplifies state contracting, offering insights into leveraged procurement vehicles like CMAS. For those seeking to navigate complex government procurements or expand their state business ventures, contact the Sheehy Strategy Group at sheehystrategygroup.com/procurement.2023-11-2701 min
Tom Talks: Inside SacramentoWhy California Is Really Difficult for Small EmployersDuring a recent panel discussion with SacTown Talks, Tom Sheehy, Principal and Founder of Sheehy Strategy Group, said that while the Legislature claims to be fighting for small businesses, they are actually doing more harm than good.
Case in point: In September 2020, the California Legislature passed SB 1383, which expands the California Family Rights Act.
Before SB 1383, businesses with 50 or more employees had to offer 12 weeks of protected, not necessarily compensated, leave. Now, the threshold has been lowered to five or more employees. California is the first state in the nation to lower this threshold.
Need help dealing with California...2023-10-3001 minTom Talks: Inside SacramentoSome Leave Mandates Actually Hurt California EmployeesCalifornia’s Legislature doesn’t understand the costs associated with extended leave bills.
When small businesses are required to offer 12 weeks of protected leave, they often have to hold positions open, eliminate positions, or raise prices to cover their costs.
Ashley Hoffman, Policy Advocate for the California Chamber of Commerce, and fellow SacTown Talks panelist, says that some small businesses used to offer subsidized child care as a benefit for their employees. Due to the new extended leave bills, they had to drop that program. Their employees would have rather had subsidized child care than 12 weeks of protected leave.
Tom...2023-10-2301 min
Tom Talks: Inside SacramentoWhat is the Legislative Analyst's Office (LAO)?In our ongoing explainer video series, the Sheehy Strategy Group unravels the significant roles played by California's key governmental agencies.
Our latest video delves into the Legislative Analyst's Office (LAO), an essential nonpartisan agency that provides objective fiscal and policy analysis to the State Legislature. Operating independently and free from political affiliations, the LAO evaluates budget proposals, scrutinizes fiscal matters, and assesses the impacts of legislation. Their impartial and thorough reports are invaluable for informed decision-making in the legislative process, contributing to transparent and responsible governance in California.
Stay tuned for more insights into the...2023-10-1600 min
Tom Talks: Inside SacramentoWhat is the California Department of Finance?In our new explainer series, the Sheehy Strategy Group delves into the essential functions of California's governmental bodies.
This episode takes a closer look at the California Department of Finance (DOF), where SSG Principal and Founder Tom Sheehy served as Chief Deputy Director. This state agency is pivotal in shaping California's fiscal landscape, offering insights into budget development, revenue forecasting, and financial planning. Join us as we unravel the critical role this department plays in maintaining the Golden State's financial well-being and ensuring responsible fiscal management.
Stay tuned for more informative episodes shedding light on California's governance...2023-10-0900 min
Tom Talks: Inside SacramentoSingle-Payer Healthcare Would Create Unimaginable Government BureaucracyWhen Tom Sheehy, Principal and Founder of Sheehy Strategy Group, thinks about single-payer healthcare, the first thing that comes to mind is the “DMV.”
Imagine the same government that’s in charge of the DMV being in control of your healthcare.
If the government takes control, businesses that provide private healthcare would be forced to shut down. Many people would lose their jobs and health providers.
The government already has too much paperwork to handle as it is. What would happen if they had to process everyone’s doctor appointments and hospital visits?
Sheehy says this scenario is “unimaginable.”
Need help de...2023-10-0202 min
Tom Talks: Inside SacramentoDigital Advocacy: The Future of Lobbying in California and BeyondTwitter, Facebook, YouTube, LinkedIn, and other social media platforms have permanently changed how political advocacy gets done in California and around the nation. If you are going to influence the California Legislature, you better be active on Twitter and have your issues properly framed for that platform. Today, social media accelerates reactions by elected officials and regulators to critical cultural, social, and legal developments in California and across the United States. Issues only go “viral” on social media platforms.
There is no better way to quickly frame public opinion or push back on legislative issues you care about than util...2023-09-2501 min
Tom Talks: Inside Sacramento2023 Legislative End-of-Session HighlightsIn a new video released by the Sheehy Strategy Group, Tom Sheehy provides a sobering overview of key business legislation that emerged from the recently concluded first year of California's two-year legislative session.
As Sheehy points out, the session witnessed the introduction of a staggering 3,030 bills, and many of these proposals, if enacted, would impose financial burdens on taxpayers and curtail individual freedoms.
Governor Newsom holds the fate of these bills in his hands, with a deadline of October 14 to sign, veto, or allow them to become law without his signature. The decisions made in this regard will have...2023-09-2109 min
Tom Talks: Inside SacramentoMeet the Sheehy Strategy GroupThe Sheehy Strategy Group is a leading government relations, lobbying, and public strategy firm based in Sacramento, California. Led by Tom Sheehy, a highly experienced and influential lobbyist, the firm excels in achieving effective public policy and regulatory outcomes. Leveraging the power of social media, they frame public opinion and influence legislative issues. With unmatched expertise in government procurement, they secure the best opportunities for their clients. Serving a diverse array of satisfied clients, the Sheehy Strategy Group empowers success in California's political landscape. Contact them today to unlock your potential in the ever-changing world of state politics and...2023-09-1800 min
Tom Talks: Inside SacramentoProcurement Opportunities in Sacramento, CaliforniaFor the Sheehy Strategy Group, navigating the complex state and local government procurement process and requirements is second nature.
We help structure our client’s procurement business using California's Small Business (SB) and Disabled Veteran Business Enterprise (DVBE) designations where appropriate giving our clients the state’s preferred status and access to more government contract opportunities.
We have unparalleled expertise in all aspects of procurement from finding the right contract vehicle, developing proposals, winning awards, and protesting bad bid outcomes. Our decades of experience working in and with various state agencies like the Department of General Services (DGS), Government Oper...2023-09-1101 minTom Talks: Inside SacramentoTom Sheehy Testifies on Need for More AB 5 FixesTom Sheehy testifies before a U.S. Commission on Civil Rights advisory panel regarding the civil rights implications of California’s #AB5 legislation. Other panelists included AB 5 author Assemblywoman Lorena Gonzalez, San Francisco City Attorney David Chiu, and Assemblyman Kevin Kiley.
The Sheehy Strategy Group is a full-service government relations, lobbying and public strategy firm with unparalleled experience and statewide reach and depth that has helped a diverse array of clientele navigate California's political landscape before the State Senate, Assembly, Governor and state agencies.
Learn more: www.sheehystrategygroup.com/news/2022/6/29/sheehy-discusses-ab-5-fixes-with-us-commission-on-civil-rights-advisory-panel
#CAleg #CAgov #CAbudget2023-09-0400 minTom Talks: Inside SacramentoThe Dangers of Overzealous Regulatory Enforcement AgenciesTom Sheehy, principal and founder of Sheehy Strategy Group, in testimony before the California Advisory Committee to the U.S. Commission on Civil Rights warned against the dangers of overzealous regulatory enforcement agencies like the Employment Development Department (EDD).
EDD is known in some cases to be extremely aggressive and overbearing in how it interprets the law especially as it relates to employee classifications and independent contractors. The “ABC” independent contractor test created by the California Supreme Court in the Dynamex decision and codified into the labor code by AB 5 in 2019 is a minefield for employers that could result in E...2023-08-2901 min
haciaarenread â¤ï¸ebook (✔ï¸pdf✔ï¸) Sheehy’s Manual of Emergency Care (Newberry Sheehy's Manual of Emergency Care) [PDF] Download**Download Sheehy’s Manual of Emergency Care (Newberry, Sheehy's Manual of Emergency Care) Full Edition,Full Version,Full Book**by Emergency Nurses AssociationReading Now at : https://happyreadingebook.club/?book=0323078273ORDOWNLOAD EBOOK NOW!Read PDF read â¤ï¸ebook (✔ï¸pdf✔ï¸) Sheehy’s Manual of Emergency Care (Newberry, Sheehy's Manual of Emergency Care) [PDF] Download Ebook Online PDF Download and Download PDF read â¤ï¸ebook (✔ï¸pdf✔ï¸) Sheehy’s Manual of Emergency Care (Newberry, Sheehy's Manual of Emergency Care) [PDF] Download Ebook Online PDF Download by Emergency Nurses Association [PDF] Download read â¤ï¸ebook (✔ï¸pdf✔ï¸) Sheehy’s...2023-08-2600 min
vulwindaenE.B.O.O.K$ Sheehy’s Manual of Emergency Care (Newberry Sheehy's Manual of Emergency Care) [Best!]**Download Sheehy’s Manual of Emergency Care (Newberry, Sheehy's Manual of Emergency Care) Full Edition,Full Version,Full Book**by Emergency Nurses AssociationReading Now at : https://happyreadingebook.club/?book=0323078273ORDOWNLOAD EBOOK NOW!Read PDF *E.B.O.O.K$ Sheehy’s Manual of Emergency Care (Newberry, Sheehy's Manual of Emergency Care) [Best!] Ebook Online PDF Download and Download PDF *E.B.O.O.K$ Sheehy’s Manual of Emergency Care (Newberry, Sheehy's Manual of Emergency Care) [Best!] Ebook Online PDF Download by Emergency Nurses Association [PD...2023-08-2300 minTom Talks: Inside SacramentoAfter Decades of Historic Growth, California Faces Chronic StagnationBy Tom Sheehy
Ever since California became a state 173 years ago in 1850, every time there was a census taken the population of this great state grew larger. Indeed, for most of the 20th and 21st centuries, California led all states in the country in population growth. The state’s economy has grown to $3.6 trillion, placing it in the top five largest in the world. However, California’s population growth trend has ended. The state’s population has been decreasing for several years, and the state Department of Finance recently projected that it would remain unchanged at 38 – 40 million resident...2023-08-2204 minTom Talks: Inside SacramentoUnderstanding the Impact of AB 764 on California Local Government RedistrictingBy Tom Sheehy
AB 764—legislation recently introduced by Los Angeles Assemblyman Isaac Bryan with the aim of enhancing transparency and accountability—has reignited the discourse surrounding California's redistricting procedures for local government entities.
Former Assemblyman Bonta, who now serves as the Attorney General, originally introduced the Fair Maps Act in 2019. The Fair Maps Act is a significant piece of legislation aimed at establishing a more transparent procedure for drawing political boundaries at the local level, which was widely regarded as a positive step toward good governance in redistricting.
This year, Assemblyman Bryan, who is n...2023-07-2603 minTom Talks: Inside SacramentoDoes the State of California Have a $40 Billion Budget Deficit?By Tom Sheehy
California is now starting to approach about a $40 billion budget deficit. Of course, it's unfortunate but true that revenue forecasters are usually behind the curve when we're going into a recession, which means that a $40 billion budget deficit may be the best-case scenario. The number could grow considerably more, perhaps as high as $50 billion if we do go into a recession.
Read more: https://www.sheehystrategygroup.com/news/2023/5/31/california-budget-deficit-approaches-40-billion
#cabudget #cagov #caleg2023-05-2702 minTom Talks: Inside SacramentoGovernor Newsom May Revise 2023By Tom Sheehy
On Friday, May 12, 2023, Governor Newsom released his revision to the state budget he first unveiled in January. When Governor Newsom provided his budget to the Legislature in January, it was intended to solve a $21.5 billion budget deficit. The deficit was a shock following last year when the Governor was touting a budget surplus of almost $100 billion.
The reality is that the surplus never really did show up. The state ramped spending up higher, the revenue didn't come in, and this resulted in a huge budget deficit. What has changed since January is...2023-05-1204 min
Make People Better PodcastScience FictionAs a filmmaker, Cody is acutely aware of how Hollywood films has shaped his perception of genetic engineering. Ridley Scott’s masterpiece, Blade Runner, was present for him during the entire process of making the documentary Make People Better. During shoots, they often joked that the documentary could have been shot on one of Mr. Scotts film sets. How is it that we so often set out to create the world we see in science fiction? We sit down with the writer and producer of Stargate SG1, one of the longest running Sci-fi franchises in history. Robert Cooper is mo...2023-04-1930 min
Make People Better PodcastValley of ShadowThe technology companies driving the genomic revolution are modeling themselves after their predecessors in Silicon Valley. Many bioethicists take note that the same value system, often a mix of new age spiritualism mixed with a tech ethic of “go fast and break things,” is being used as a justification to move the technologies of life far past government regulations and what the rest of society is prepared for spiritually. But even as the new genomic revolution is getting started, Silicon Valley is entering into a period of self-reflection. Our guides for this discussion are Gaymon Bennet, a philosopher at Ariz...2023-04-121h 01
Make People Better PodcastBioterrorThe last 20 years of history have been bookended by two events. 9/11 and Covid-19. Many security experts believe that as cheap and easy-to-use gene editing tech proliferates, the occurrence of intentional release of publicly available viruses like smallpox or engineered variants of bird flu will be released for ideological reasons. Is there a plan to keep us safe? We start with special agent Edward You, formerly the director for the FBI’s Weapons of Mass Destruction Directorate, who is leading the U.S. government’s defense. In this episode we also talk with Richard Carmona, the former United States Surgeon Gene...2023-04-0547 min
Make People Better PodcastCode of the WildMosquitoes, which have evolved on Earth for more than a hundred million years, could be extinguished by new genetic engineering tools in a matter of years in modern efforts to prevent malaria. The first of these immensely powerful technologies are called “gene drives.” In this episode, we sit down for a mind mending interview with Dr Kevin Esvelt of MIT’s Sculpting Evolution Lab, who is one of the key inventors of gene drives and has been a chief advocate for its current deployments to sterilize invasive rodents and drive disease laden mosquitoes to extinction. We also get a soberi...2023-03-2934 min
Make People Better PodcastHack YourselfIn the United States, many citizens place personal freedom above all other societal values. Combine that with a wave of new gene hacking technologies that are cheap and easy to use, and the biohacking movement is born. It’s fun, you can inject yourself in your own basement, and it can generate a lot of interest on social media. In this episode we start with visionary biochemist, genetic designer, and biohacker Jo Zayner. An ex-NASA biochemist, turned underground biohacker, Jo first gained notoriety by publicly injecting themself with CRISPR at a live event. Although their claims that it...2023-03-2044 min
Make People Better PodcastImmortalityAs far back as we have recorded history, from ancient cave paintings to the pyramids, humans have quested for immortality. It is the ultimate prize for a species that can imagine the future and their own eventual death. In recent years, science has transformed that quest into a technological one. This episode starts with Max More, the former president of ALCOR Life Extension Foundation. Next stop is to meet with Dr. George Church, the legendary genomics pioneer, and take a trip to the forefront of age reversal. He has recently started a new company, Rejuvenate Bio, with his protegee...2023-03-1339 min
Make People Better PodcastDesigner BabiesLet’s start our journey into the genomic revolution where the documentary film, Make People Better left off. First, we will speak with Dr. Jiankui He (nicknamed “JK”), the Chinese scientist who secretly created the first designer babies, named Lulu and Nana. As a result of the controversy that followed, JK spent the next three years in prison. We also speak with Dr. Ben Hurlbut. Ben is an ethics expert from Arizona State University. We will dive deep into why JK did what he did, the top U.S. scientist and communist party officials who supported him, what happened to the...2023-03-0644 min
Make People Better PodcastIntroducing Make People Better PodcastScience fiction is becoming science fact. In 2018, the team behind this podcast uncovered that a Chinese scientist, Jiankui He (nicknamed “JK”), was creating the world’s first genetically enhanced babies. The experiment opened the door to what may become a commercial market for designer babies and for governments to enhance entire populations. In the controversy that followed, the Chinese government disappeared JK and later sentenced him to three years in prison. Dr. He is now out of prison and has started a new genetic engineering company. He sits down with us in our first episode to discuss his plans. But th...2023-02-2801 min