Shows
The Road to SevenYour Assumptions Are Holding You Hostage“What you assume to be true becomes the lens through which you build your business.” – Shelagh CumminsIn this episode, Shelagh Cummins dives deep into the invisible forces shaping our businesses: assumptions. These unspoken, often unconscious beliefs about money, success, and identity can silently hold women entrepreneurs back from the growth and impact they’re meant to achieve.Shelagh explores how these assumptions form, how they influence everything from pricing to confidence, and how becoming aware of them is the first powerful step toward transformation. If you’ve ever felt stuck without knowing why, this episode wi...2025-04-2123 min
The Road to SevenHow to Lead and Thrive During Turbulent TimesIn this episode of The Road to Seven, Shelagh Cummins addresses the reality many entrepreneurs are facing right now—political turmoil, economic uncertainty, and rising costs that impact every facet of life and business.Shelagh shares powerful mindset shifts and practical strategies to help women entrepreneurs navigate turbulent times with confidence and clarity. You’ll learn how to focus on what you can control, manage your finances wisely, lead with intention, and stay visible—all while protecting your energy and wellbeing.Whether you're feeling overwhelmed or looking for guidance to stay grounded, this episode offers the re...2025-03-2419 min
The Road to SevenNavigating the Messy Middle of EntrepreneurshipThe messy middle isn't a failure—it's part of the journey. - ShelaghThe ‘messy middle’—that frustrating, uncertain stage of business where growth feels slow, challenges seem endless, and overwhelm takes over. In this episode of The Road to Seven, Shelagh Cummins dives into what it really takes to push through this phase. She shares how resilience, resourcefulness, and community support can help you navigate overwhelm, break free from procrastination, and take action that moves your business forward. If you’re feeling stuck, this episode will equip you with the mindset and strategies to keep going.What...2025-03-0333 min
The Road to SevenThe Simple Formula For Growth Without BurnoutScaling a business doesn’t have to mean adding more complexity—in fact, the key to sustainable growth is simplicity. In this episode of The Road to Seven, Shelagh Cummins breaks down how overcomplicating your business can slow you down and lead to overwhelm. She shares a powerful framework for simplifying your strategy by focusing on one offer, one marketing channel, one sales process, and one method of fulfillment.If you’re feeling stretched thin, stuck in decision fatigue, or unsure how to scale without adding more to your plate, this episode is for you. Shelagh provides clear...2025-02-1114 min
The Road to SevenSix Mistakes to Avoid As You Grow Your BusinessIn this episode of The Road to Seven, Shelagh Cummins dives into six common mistakes that women entrepreneurs make that can hold them back from scaling their businesses. From refining offers to delegating tasks, charging what you’re worth, and embracing visibility, Shelagh provides actionable insights to help entrepreneurs unlock their next level of success. She also discusses how strategic investments and focusing on your zone of genius can pave the way for sustainable growth. If you're ready to identify and overcome the roadblocks in your business, this episode is a must-listen!What You’...2025-01-1319 min
The Road to SevenBuilding Success with Community, Self-Care, and ConnectionSuccess isn't just about strategies - Shelagh CumminsIn this reflective episode of The Road to Seven, Shelagh Cummins dives into the pivotal lessons she learned throughout 2024. From embracing community to prioritizing self-care, Shelagh highlights how creating space for clarity and fostering deeper connections can lead to transformative breakthroughs in business and life. Drawing on her own experiences, she inspires listeners to embrace humanity in their entrepreneurial journeys and invites them to reflect on their own lessons as they prepare for 2025.What You’ll Learn in This Episode:Why community is a cornerstone for gr...2024-12-1630 min
The Road to Seven10 C's Women Entrepreneurs Need to Thrive in 2025In this episode of The Road to Seven, Shelagh Cummins shares the 10 C's every woman entrepreneur needs to thrive in 2025. Reflecting on the lessons of 2024, she dives into key areas such as clarity, cash flow, and confidence to help you create sustainable success. Whether it's building consistency, leveraging community, or mastering delegation, this episode is packed with actionable insights to help you align your vision with your actions and take bold steps toward growth.Whether you're refining your plans or scaling your business, this episode is packed with tools and insights to help you start the year...2024-12-0227 min
The Road to SevenFlexibility and Time Freedom: The Rewards of Scaling with Laura TolhoekScaling is messy, but the rewards are worth it—time freedom, flexibility, and the ability to dream big. - Laura TolhoekIn this inspiring episode of The Road to Seven, host Shelagh Cummins sits down with Laura Tolhoek, founder of Essential HR, to explore the journey of scaling a business. Laura reveals how she built a team of passionate and skilled professionals, emphasizing the importance of letting go of tasks that don’t spark joy to focus on her strengths. She shares how scaling has brought her not only exponential growth but also flexibility and time freedom to p...2024-11-2529 min
The Road to SevenFrom Growth to Scale: Key Mindset Shifts for Women Entrepreneurs"Small actions create large success." - Shelagh CumminsIn this episode of The Road to Seven, Shelagh Cummins unpacks the difference between business growth and scaling, two essential stages for entrepreneurs building sustainable businesses. Shelagh emphasizes the unique challenges women face as they transition from growth to scale, diving into the mindset shifts, financial strategies, and team-building investments necessary for true scalability. Listen in as she explores how embracing vulnerability and understanding cash flow can help leaders maintain focus on impact while managing the risks that come with expansion. If you’re looking to build a b...2024-11-1825 min
The Road to SevenTrusting Your Instincts in Entrepreneurship with Maria Plummer"Get out of your office. Go out and talk to people, talk to as many people as you can. Get as much feedback as you can. That's gold." - Maria PlummerIn this inspiring episode of The Road to Seven, Shelagh Cummins speaks with Maria Plummer, an oncology nurse turned entrepreneur, who created Yewtwist, a medical device aimed at transforming IV procedures by making them safer and more efficient. Maria shares her journey from identifying a critical need in her field to developing a viable solution, emphasizing the importance of mentorship, community support, and trusting o...2024-11-1128 min
The Road to SevenStop Burying The Sale!In this episode of The Road to Seven, Shelagh Cummins dives deep into the art of selling with integrity, helping entrepreneurs overcome common sales pitfalls and unlock their revenue potential. Shelagh explores why so many entrepreneurs tend to "bury the sale"—hiding their offers and undervaluing their impact. She shares practical strategies for aligning your integrity with your business values, communicating your offer clearly, and building client trust through transparency. Tune in for an inspiring conversation on redefining the sales process, embracing your unique value, and confidently putting your offers out into the world.2024-11-0424 min
The Road to SevenThe Myth of Client Satisfaction with Shelagh CumminsIn this episode of The Road to Seven, Shelagh Cummins dives into a crucial topic for every entrepreneur: setting boundaries in your business. Shelagh explores the fine line between keeping clients happy and over-committing, revealing how people-pleasing can lead to burnout. Drawing on her personal experience and insights from coaching women entrepreneurs, she explains how setting clear boundaries isn’t just important—it’s essential for sustainable business growth.Shelagh breaks down practical ways to set boundaries, train clients on your availability, and create processes that protect both your well-being and your business. She emphasizes that success doesn’...2024-10-2111 min
The Road to SevenFrom $50K Kickstarter to Dragon’s Den Success with Victoria MarshmanIn this episode of The Road to Seven, Shelagh sits down with Victoria Marshman, the co-founder of Mave & Chez, to discuss her incredible journey of launching a successful slipper brand. Victoria and her business partner started in event planning, but when the pandemic hit, they pivoted to create a product designed for women. They used a Kickstarter campaign to raise $50,000 and appeared on Dragon’s Den, where they secured a deal with two dragons.Victoria shares valuable lessons about building a product-based business, navigating a business partnership, and the importance of community and mentorship. She also dives in...2024-10-1541 min
The Road to SevenI'm Baaaack!After a hiatus, Shelagh Cummins returns to The Road to Seven podcast to share why she took a break and what's driving her to return. She discusses the importance of letting go of things that are out of alignment and that are not working in your business. Shelagh also emphasizes the power of speaking and connecting with audiences and the value of thinking and inner work in business growth. She introduces the concept of momentum and how it can propel entrepreneurs to the next level. Shelagh invites listeners to share the one thing stopping them from staying in consistent...2024-10-0714 min
The Road to SevenScaling Up Sustainably: The Cheekbone Beauty StoryIn this episode, Shelagh Cummins dives deep with Jen Harper, the inspiring founder of Cheekbone Beauty. Jen shares her extraordinary journey from working in the seafood industry to creating a beauty brand that stands out for its commitment to sustainability, representation, and social impact. She opens up about the personal challenges she faced, the pivotal role of education, and how community support shaped her path. This conversation is packed with insights on the influence of Indigenous culture in business, the importance of transparency in the beauty industry, and what it really takes to grow a purpose-driven brand. Jen also...2024-09-3042 min
Rose Colored GlassesHow to Beat Bloating + Sober Curiosity Through the HolidaysIn this episode, Shelagh is joined by a returning guest, Meg Gerber, RD, to chat all things bloating and navigating sober curiosity through the holidays. Meg is a functional dietitian specializing in gut health and shares her wealth of knowledge on how to optimize your digestion to prevent or reduce bloat and feel as good as possible this holiday season (and everyday!). With the rise of sober curiosity, Shelagh and Meg explore ways to navigate social gatherings without the traditional holiday spirits. Whether you're choosing sobriety for health reasons or just curious about the sober lifestyle, this...2023-11-1450 min
The Road to SevenGood Debt Vs. Bad Debt - What Should You Do?“Debt does not mean you are bad with money, that you don't know how to do business, that you are not worthy. It is not something to be ashamed of. It's not something to feel guilty about. It just is.”- Shelagh CumminsToday we’re talking about debt, and the first thing I want to share with you is that it doesn’t need to be a word that brings on feeling of shame or guilt - debt is a tool, and in this episode of The Road To Seven Podcast I’m goin...2023-11-1414 minThe Road to SevenCash Flow Is The Life Blood Of Your Business“Just because you have profit doesn't mean you have great cash flow, and the only way to know if you're in the clear with your cash flow is to be tracking it, seeing it, and following it.”- Shelagh CumminsYour cash flow is the lifeblood of your company. It ensures that your business can meet its day to day operations, and it also is a tool for you to expand and scale. However, what so many entrepreneurs believe to be true, is that your revenue is equal to your cash flow, and...2023-11-0715 minRose Colored GlassesFinding Alignment in Career and Intentional Career Transitions with Lindsay MartinezIn this episode, Shelagh sits down with career coach Lindsay Martinez to explore her incredible journey through multiple career transitions. Lindsay's personal story is packed with valuable lessons and tips for anyone looking to make a change in their professional life.Lindsay delves into her own experiences, sharing the moments and feelings that prompted her career shifts and the lessons she learned along the way. Her story is one of resilience, adaptability, and determination.This episode isn't just about Lindsay's journey but also a treasure trove of actionable advice. Lindsay generously provides tangible tips to...2023-10-1749 minRose Colored GlassesEvolving Relationships, Leaning into Letting Go, and Quantum LeapsIn this solo episode, Shelagh reflects on some of the significant transitions she went through this year and discusses the "quantum crumble" that came along with her quantum leaping. If you feel resistance in your life or are navigating changes, this episode can hopefully act as a permission slip to continue to grow. This episode is a little woo and a little pep talky with some tangible tips and prompts for reflection. Was this episode helpful for you? Take a screenshot and share it on Instagram (+ tag @shelaghrosenutrition) RESOURCES: •Learn more about 1:1 nutri...2023-10-0322 minThe Road to SevenFrom Having Your Business Run You, To You Running Your Business“It all starts with that strategic decision that you're ready for your business to be bigger than you.”- Shelagh CumminsWhen you’re scaling your business, you’re faced with dozens, if not hundreds of new decisions every day. But the most important one is deciding what your “next level” looks like. That’s what today’s episode of The Road To Seven Podcast is all about.When you start to scale, your job shifts from being the doer, to the leader, and I know how difficult this c...2023-09-2614 minRose Colored GlassesUsing Embodiment to Access Your Intuition with Caitie CorradinoIn this guest episode, Shelagh sits down with Caitie Corradino, founder of Full Soul Nutrition, to talk about all things embodiment and intuition. Caitie is a Registered Dietitian-Nutritionist, Certified Intuitive Eating Counselor, eating disorder recovery coach, body image expert, Certified Personal Trainer, Registered Yoga Teacher, and breathwork facilitator. They discuss what it means to live an embodied life, how to use embodiment practices as a tool to access your intuition, and ways to decipher your intuition from your anxiety. Was this episode helpful for you? Take a screenshot and share it on Instagram (+ tag @shelaghrosenutrition and @caitie...2023-09-1956 minThe Road to SevenThe Growth and Evolution Of Your Business“I was and am in a period of growth and evolution. It means I'm looking for all the options that are around me.”- Shelagh CumminsHave you ever just wanted to burn everything to the ground and start fresh? Friends, that is exactly what I did last year, and in this episode of The Road To Seven Podcast I’m going to tell you exactly what starting fresh did for me.I gave myself the time and space to pull back from the edge of burnout, so tha...2023-09-1216 minRose Colored GlassesLiving in the Gray: Finding Comfort in the In-Between of the All or Nothing MindsetAre you tired of the constant tug-of-war between the extremes in your life? Do you find yourself trapped in a black-and-white mentality that leaves little room for flexibility and growth? If so, this episode is for you!In this solo episode, Shelagh shares practical ways to identify where all-or-nothing or black-and-white thinking might be showing up in your life and how to practice finding a middle ground. She explores how rigid frameworks can limit your growth, hold you back from enjoying your life, and often make you feel... not so good, and what to do instead.2023-09-0527 minThe Road to SevenAre You Pricing for Profit?“If you're underpricing because you're trying to get more people to buy, you are literally going to get the bargain hunters, and bargain hunters have no loyalty.”- Shelagh CumminsAre you pricing your offers to pay the bills, or for profit? Many of the entrepreneurs that I work with find it incredibly challenging to properly price their offers, and end up making financial decisions for today, that leave money on the table for tomorrow.The reality is, not monitoring and knowing and understanding your numbers is actu...2023-08-2932 minThe Road to SevenThe Leadership Gap in 6 Figure Women Entrepreneurs“If you haven't hired people who are going to be key decision makers and have full autonomy over some functioning within your company, then you are never going to be able to let go of the reins and have this company be bigger than you.”- Shelagh CumminsDo you feel like you’re stuck on a hamster wheel in your business? Are you giving yourself dozens of reasons why you’re not ready to make crucial hiring decisions, and finding that it backfires on you more often than not? Then this is an ep...2023-08-0113 minThe Road to SevenThe 7 Deadly Sins of Entrepreneurship“You are an authentic person who brings tremendous style, strength, and skill to your business.”- Shelagh CumminsWhat if I told you that more than 50% of businesses are generating revenue below the poverty line? Would you be surprised to learn that the reason behind this comes down to what I call The Seven Deadly Sins of entrepreneurship? I see women making these seven mistakes every single day, so I want to share with you what they are and how you can overcome them, so that your busin...2023-07-1818 minThe Road to SevenAre You Afraid Of The Word “No”?“If you're afraid of the “no” because you're counting on that money, they're going to be saying no anyway. Let's figure out another way to get your money in the door.”- Shelagh CumminsWhat would you be capable of, if you weren’t afraid of the word “no”? In today’s episode, I’m sharing real stories from my coaching clients about what happened when we removed the story behind what it means to hear “no” from potential clients. Spoiler alert: great things happened.I’m diving into the real rea...2023-07-1113 minThe Road to SevenStepping Into Leadership: Are You Ready?“When you hire up, you're able to put all of the different pieces into place so that your hires can get the results for your business. That's leadership.”- Shelagh CumminsDoes this sound familiar? “I don't have the time to go and find someone to help me,” or, “I don't have the money to be able to pay someone to help me.” Before you hit your solopreneur limit, you need to understand what it means to shift from being a doer, to being a leader. But here’s the thing – the...2023-06-2717 minThe Road to SevenAlign Your Business With Your Styles and Strengths“As your business grows, so do you. You evolve. You become a different person. You have different strengths that you didn’t know that you had.”- Shelagh CumminsHave you ever felt irritated or put off by an aspect of your business? Do you find yourself feeling frustrated or overwhelmed while working through your to-do list? When things aren’t feeling quite right, that’s a powerful clue that something in your business is out of alignment. While you may have put time and effort into intentional...2023-06-1319 minRose Colored GlassesNavigating Body Changes, Honoring your Body Where You're At, and Unintentional Weight LossIn this solo episode, Shelagh shares reflections on her experience with body changes and unintentional weight loss. She shares tangible tips on how to honor and care for your body through body changes- weight loss or gain- and also how to handle comments from others about your body. Resources: •Learn more about 1:1 nutrition coaching services and join the waitlist to get first dibs on a free discovery call and new client spots HERE•Connect with Shelagh: Website | Instagram 2023-05-3033 minThe Road to SevenThe Power of Community in Business Growth“You attack every day with a vim and a vigor and determination and a passion… and sometimes, it’s hard to do it alone.”- Shelagh CumminsDo you feel alone in running your business? Have you ever wanted to have a supportive community ready to champion you as you work toward your biggest, boldest dreams? The truth is that having a supportive community can be an absolute GAME-CHANGER when it comes to your business growth. Having the right people around you can be a tipping point to achiev...2023-05-3016 minRose Colored GlassesUsing Your Voice and Listening to Your Body with Melissa ChernowIn this episode, Shelagh sits down with Melissa Chernow, somatic voice and visibility coach and founder of Cardinal Publishing House to talk all about somatics and using your voice. Melissa provides tangible tips on how to listen to your body and work with your body and nervous system to create a safe environment within yourself and build self-trust.Was this episode helpful for you? Take a screenshot and share it on Instagram (+ tag @shelaghrosenutrition and @melissamelrose_RESOURCES:Get on the waitlist to work with Shelagh: email hello@shelaghrosenutrition.com or send IG DM! 2023-05-1653 minThe Road to SevenThe Reality Behind Burnout - and what you can do about it.“There’s such guilt associated with NOT doing.”- Shelagh CumminsIn 2022, a study conducted by Mental Health Research Canada found that over one-third of Canadians are experiencing burnout. In our busy, hectic, challenging world, burnout can mean the difference between surviving and thriving… especially for entrepreneurs. As an entrepreneur, chances are you’re constantly wearing multiple hats and juggling multiple tasks… even if you’ve already begun to build out your team. This level of stress, over time, can have powerful physical and psychological consequences.I...2023-05-1621 minThe Road to SevenThe Evolution From Solopreneur to CEO“When you’re not willing to let go, you’re not ready to scale. It’s as simple as that.”- Shelagh CumminsAre you currently on the journey to evolve from a solopreneur into the CEO of a sustainable and profitable business — or embarking on this journey in the near future? If you’re content with continuing to run a microbusiness as a solopreneur, that’s perfectly all right. For many people, solopreneurship fits their needs and the needs of their family. If evolving into a CEO is something that you want, then I ful...2023-05-0925 minRose Colored GlassesLiving in Alignment and Navigating Your Relationship with Alcohol with Meg Gerber, RDIn this episode, Shelagh sits down with functional dietitian Meg Gerber, RD, LD, IFNCP, CGN of Grounded Nourishment to talk all about navigating drinking culture.They discuss the value of exploring your own relationship with alcohol and tips on how to live in alignment with your values while living in a culture that so heavily involves drinking.This episode is a combination of sharing personal experiences and providing tangible tips to be more conscious about alcohol socially with friends, romantically, and in your dating life.Was this episode helpful for you? Take...2023-05-0255 minThe Road to SevenHow Do You Know When To Spend To Grow Your Business“Your time and energy is finite, and we need to protect it with everything that we’ve got.”- Shelagh CumminsAre you experiencing the “cash conundrum”? The cash conundrum is what I call it when you know that you need to make a strategic hire in order to take your business to the next level… but you just don’t have oodles of money available to help you take that step.This is a common issue that affects many business owners at one point or another. So, how do you...2023-05-0221 minRose Colored GlassesAttachment Styles + Self Regulation with Courtney StaceyIn this episode, Shelagh sits down with Courtney Stacey of Tender Co to discuss attachment styles and tools for self regulation and nervous system support. Courtney shares the basics of attachment theory and how to Courtney is a Personal Development and Life Coach who specializes in the mind, body and spirit connection. She believes in the power of tender, loving self care and has been a student of psychology, spirituality and the mind-body connection for many years. While she is pursuing her Master's in Social Work to become a licensed therapist, she has also opened her own...2023-04-1856 minThe Road to SevenThe Global Impact of Capital Access for Women“Women use their money for good. We play at the intersection of philanthropy and profit.”-Shelagh CumminsWhat would happen if female-owned businesses were financed at the same rate as those owned by men? While women make up the majority of all entrepreneurs, we are only granted 16% of business loans, accessing a total of just 4% of all lending capital. This despite the fact that investing in women entrepreneurs has been shown to have amazing benefits for not only their communities, but also for the investors that chose to believe in them!The...2023-04-1821 minThe Road to SevenHow to Get Your Business Ready to Receive a Loan“Sit with your bookkeeper or accountant, and look at what’s feasible for you to borrow, vs. where that investment is going to go.”- Shelagh CumminsIs your business loan-ready? Growing and scaling successfully requires that you make key investments into your business. Seeking a business loan can feel intimidating — but you may find that the process feels a lot more comfortable when you take some time to prepare!For example, creating a relationship with your potential lender or lending institution beforehand will not only help you feel...2023-04-1122 minRose Colored GlassesHow to Take Care of Yourself When It Feels Like Your Life Is On FireIn this solo episode, Shelagh dives into the nitty gritty of taking care of yourself when you're going through difficult times. Shelagh reflects on her own personal experience navigating a challenging time and reviews tangible tips and concrete tools for nutrition, exercise, physical, and mental wellness to help support your body and mind when sh*t hits the fan. Resources: Learn more about 1:1 nutrition coaching services and apply for a free discovery call HERE. Connect with Shelagh: Website | Instagram Register for bookclub! Free to all on April 12th. 2023-04-0446 minThe Road to SevenHow to Love On the People in Your Business“Your business is going to be 10x stronger when you surround yourself with amazing people.”- Shelagh CumminsYour customers. Your team members. Your suppliers. Your audience. Your network. As you grow and scale your business, you will always be surrounded by people whom you rely on and people who rely on you. Learning how to love on the people in your business and make them feel appreciated is an important and often underlooked part of becoming a successful business owner. People are one of the most valuable assets of your business and...2023-03-2818 minRose Colored GlassesPostpartum Depression and Anxiety with Maura WaltersIn this episode, Shelagh sits down with Maura Walters of Maura Walters Creative to discuss her experience with postpartum depression and anxiety. Maura is a business mentor, writer, and speaker (and more!) and very openly shares her story on this episode. Was this episode helpful for you? Take a screenshot and share it on Instagram (+ tag @shelaghrosenutrition and @maura_walters)Apply for a Discovery Call HERE Register for Book Club on April 12th!Connect with Maura: www.maurawalterscreative.comInstagram: @maura_waltersMaura's Providers:Dr. Tarnima...2023-03-2151 minThe Road to SevenHow to Access Capital As A Micro-Biz Owner“If we can see the impact and believe in women entrepreneurs… then I think we’re going to rewrite history in a way that’s very powerful.”- Shelagh CumminsAs you embark on your growth journey and work toward your biggest and boldest goals, being able to access the capital you need in order to invest in your business is crucial! From making a key hire to purchasing machinery to upleveling your advertising, your continued growth requires strategic investment — and getting that cash into your your hands can often feel almost impossible.2023-03-1427 minRose Colored GlassesFinancial Wellness and Money Mindset with Meera MeyerIn this episode, Shelagh sits down with Meera Meyer of Lifemoneybalance to talk about MONEY! Meera is a Certified Financial Planner, Money Mentor, and Financial Coach. Have you ever explored your money story? Financial wellness is an often hush-hush pillar of wellness and Meera shares her wealth of knowledge and some tangible tips in beginning to explore and transform your relationship with money and finances. Was this episode helpful for you? Take a screenshot and share it on Instagram (+ tag @sh...2023-03-0748 minRose Colored GlassesWelcome to Rose Colored Glasses!In this episode, Shelagh explains the premise of the show and what to expect in future episodes. She also reviews a bit of her own health journey and how she got to where she is now. 2023-03-0134 min
Rose Colored GlassesRose-Colored Glasses: TrailerRose-Colored Glasses is a podcast exploring the less-spoken side of wellness with genuine and authentic conversations. Hosted by Shelagh Curran, an Integrative Registered Dietitian, holistic nutrition counselor, reiki healer, and hormone specialist.If you're looking to improve your health, relationship with food or your body, money mindset, or just trying to get closer to yourself and find more beauty every day, you're in the right place. 2023-03-0102 minThe Road to SevenAre You Blocking Your Clients From Buying?“When you are selling and you are desperate for a client, your client can smell it.”- Shelagh CumminsBefore you spend a ton of money hiring another coach, subscribing to somebody else’s system, or implementing a whole new set of tactics in order to increase your sales, you need to listen to this episode!I dive into the real reasons why your ideal customers may not be buying your offer at the rate that you would like — and those reasons may not be what you expect.2023-02-2815 minThe Road to SevenHow Will You Achieve Your 2023 Goals? My Tips May Surprise You!“When we set a goal, it’s actually a subconscious way of choosing how we want to feel.”- Shelagh CumminsDreaming about your desired results is one thing. Actually following through and making them happen is another. That’s why so many people stumble or lose momentum when it comes to turning their wishes into reality — even for something as simple as a new year’s resolution! If you have some big, bold, juicy goals for your business that you’re determined to achieve this year, then this is an episode for you!2023-02-1411 minThe Road to SevenSell For Tomorrow, Not For Today“You’ve got to be standing behind your product. You cannot cut corners.”- Shelagh CumminsAre you selling for today? Or are you selling for tomorrow? When we sell for today, we are focused on short-term goals and gratification — and we aren’t thinking about the long-term ramifications and impact for our businesses.Selling for today can take a few different forms. You could skimp out on quality in order to save some money. You could refuse a reasonable request for a refund or replacement. You could base...2023-02-0719 minThe Road to SevenLessons To Carry Into 2023“By believing that you can make the perceived impossible possible, you’re opening up a whole new opportunity realm.”- Shelagh CumminsAre you looking for a little bit of insight into how to make your 2023 the best it can be (without having to choose a “word for the year” or journal about the past 12 months)? If so, then this episode is for you — I’m sharing three vital lessons that will help you find more success with less struggle.Here’s a sneak peek: when you take your busine...2023-01-1719 minThe Road to SevenWhy It’s SO Hard To Access Funding (And What I’m Doing To Fix It)“Women access only 4% of the lending capital that is available.”- Shelagh CumminsHave you ever tried to access a loan, a line of credit, or a credit card for your company… and been turned down? Even if you were already successful? For women entrepreneurs (myself included), this is an all-too-common experience.It’s a sad reality that many smart, ambitious, and capable female entrepreneurs struggle to access the funding they need to grow and scale their businesses. Even as women continue to found a significant number of micro...2022-12-1318 minThe Road to SevenAre You Recession Proof?“Just because there is economic turmoil all around us, it doesn’t mean we have to be affected.”- Shelagh CumminsIf you’ve become worried about and preoccupied with what COULD happen during the recession, then this episode will help you refocus on your next power moves and set yourself up for your best-case scenario!Cards on the table: there WILL be an economic downturn. That is a fact. In fact, the recession has already begun — you may have already noticed an effect on your own finances o...2022-11-2920 minThe Road to SevenAre You Shying Away From Promoting Your Offers?“Your business is not about you.”- Shelagh CumminsHave you been hiding away when you should have been showing up, speaking out, and selling your offers? If you’ve been hoping that your offers will sell themselves, then you definitely want to listen to this episode!It’s no secret that many entrepreneurs consider sales to be their least favourite part of running their business — and often their weakest skill. “Selling” can conjure up the image of a sleazy, pushy salesman, but letting others know about the incredible...2022-11-1517 minThe Road to SevenHold Your Price, Own Your Value“You have to have a price that honours the cost and the value of what it is that you’re bringing.”- Shelagh CumminsHave you been asked for a discount or been told that your fees are “too high” lately? As the pandemic drags on and our economy becomes more unstable, you may have found that people are becoming more comfortable trying to negotiate lower pricing for your offers — even if your pricing has remained consistent throughout.Perhaps you’ve even started to wonder whether your prices ARE too...2022-11-0120 minThe Road to SevenYour Goals and Their Timelines“The gratitude for what you have already and the desire to keep growing is literally what’s going to keep you going!”- Shelagh CumminsWhen it seems as though your goals are out of reach, no matter how hard you work, it’s easy to feel frustrated — and even to consider throwing in the towel and heading back to the corporate world. If that’s how you feel right now, you’ll want to tune into this episode!If you feel as though you’re constantly falling behind w...2022-10-1820 minThe Road to SevenGoal Setting Mistakes“It’s not about today. It’s about what our companies and our businesses can do tomorrow.”- Shelagh CumminsIf you struggle with goals — either setting them or trying to achieve them — then this is an episode you won’t want to miss!As a business coach, I notice that many women entrepreneurs set goals that are far too small or limited, holding them back from the incredible power moves that they’re capable of making. On the other hand, while other women may be great at setting big...2022-09-0614 minThe Road to SevenAre You Immune to Your Own Success?“It’s not stroking your ego when you give yourself a high-five for sending a really difficult email… that’s you being in gratitude and celebration for what you have accomplished.”- Shelagh CumminsDo you feel like you’re running in one place in your business, without ever hitting your goals or gaining momentum? If so, this is an episode you don’t want to miss!As entrepreneurs, we can often feel overworked and overwhelmed. But despite the enormous amounts of effort we put into building and growing ou...2022-08-2314 minThe Road to SevenKey Decisions That are Hurting Your Business“If we’re only focused on complaining or being frustrated with the results, and we’re not taking the time to go back and figure out the decisions or why we are getting these results, then you’re in a tricky place.”- Shelagh CumminsAre you inadvertently hurting your business… without even realizing it? There will always be something in our businesses that we’d like to improve, upgrade, or completely toss aside. From revenue to lead generation to speaking opportunities, there are aspects of our businesses wher...2022-07-1215 minThe Road to SevenBehind the Scenes of my TED Talk“TED is a platform that has the opportunity to not just create credibility for what it is that I’m doing, but really puts a stake in the ground for me to be able to talk about what I stand for.”- Shelagh CumminsWhat goes into producing and delivering a TED Talk? If you’ve ever wondered about the nitty-gritty, behind-the-scenes secrets of participating in a TED or TEDx event as a speaker, then you will NOT want to miss out on this episode!Adding TED or TEDx...2022-07-0522 minThe Road to SevenHow I Landed My First TEDx Talk“A TEDx stage is designed for you to share an idea that’s worth sharing… it is literally a stage that’s designed for you to be a thought leader.”- Shelagh CumminsHaving a TEDx Talk under your belt is more than just a bragging right… it’s a marketing DREAM.Delivering a TEDx Talk is a fantastic way to build up your thought leadership, position yourself as an industry leader, and create a great deal of interest in your business. TEDx Talks are accessed by billions of vie...2022-06-1412 minThe Road to SevenKnow When to Hold 'em - Know When to Fold 'em“You can’t just clock in and clock out when you’re doing your business. It’s always going to be a facet of your life and in your mind.”- Shelagh CumminsTo borrow some words from Kenny Rogers, do you know when to hold ‘em and when to fold ‘em when it comes to your programs… or your business as a whole? During the pandemic, many people have had the chance to sit back and take stock of their work lives… and decide whether or not what they’re do...2022-05-3115 minThe Road to SevenAfter Adversity: Business Breakthroughs with Elaine Tan Comeau“Start with your own small radius and perfect it…when you can succeed in selling well in your small radius, then you can duplicate it.”- Elaine Tan ComeauLaunching just two days after the birth of her third child, Easy Daysies Ltd. founder and CEO Elaine Tan Comeau successfully scaled a unique product-based business selling an invention created at her own kitchen table.In this episode, I speak to the school-teacher-turned-accidental-inventor whose award-winning daily magnetic planners teach children to become more cooperative and independent — and incited a bidding war between all FIVE Dragons’...2022-05-2444 minThe Road to SevenI Can't Sell in the Summer!“When you look at the lows, is it because you truly believe that people aren’t buying… or is it because you are not taking the necessary or intentional action that you need to ensure people keep buying?”- Shelagh CumminsDo you worry that the warmer weather of summer will lead to slower sales? If you’re concerned that your revenue will dip as the temperatures rise, then you’ll want to listen to this episode!There is a pervasive myth among entrepreneurs that you shouldn’t launch an of...2022-05-1713 minThe Road to SevenWhat You Need...“When we hire, we want them to be earning 3x the amount of their salary in increased revenue that they bring you.”- Shelagh CumminsCreating a solid foundation in your business is one of the most important things that you can do, and it’s something that you can start working on right now.Whether you’re running a 6-figure, 7-figure, or even 5-figure business, there are a few things that you should be doing in order to ensure that your company remains strong and profitable — and that y...2022-05-1020 minThe Road to SevenWhen Will I Feel Successful?“As long as you’re waiting and relying on external factors to make you feel successful, you are setting yourself up to be a sitting duck.”- Shelagh CumminsDespite all that you’ve accomplished in your business, do you find yourself still waiting to actually FEEL like a success? If so, this episode is for you.Many of us tie feelings of success directly to the results that we are seeing in our businesses. But often, even hitting 7 figures in annual revenue or achieving a 6-figure launch...2022-04-2611 minThe Road to Seven3 Essential Elements of Every Business Part 3: Profit“Profit is one of your most powerful entities in your company, because it is the gateway to opportunity for you.”- Shelagh CumminsThis episode is the final piece of a three-part series exploring the three core elements every single business needs to have in order to be sustainable and profitable. No matter your industry or niche, a strong, intentional foundation based on these elements is absolutely essential if you want to scale effectively.This episode is all about profit.The idea of “profit...2022-04-1217 minThe Road to Seven3 Essential Elements of Every Business Part 2: Process“Your way is not the only way to get things done — and it’s possible that someone else’s way is going to get better results”- Shelagh CumminsThis episode is the second of a three-part series taking an in-depth look at the three core elements of every business. If you want to scale with more ease and confidence (whether that means a team of 4 or a team of 400), building a strong, intentional foundation based on these elements is absolutely critical!In this episode, I want to teach y...2022-04-0518 minThe Road to Seven3 Essential Elements of Every Business Part 1: People“When you’re feeling like your business isn’t really serving you or fitting you anymore, then let’s look at what your role is, and what you want to do, and where you thrive.”- Shelagh CumminsThis episode is the first of a three-part series that takes an in-depth look at the three essential elements of every single business. No matter your industry or niche, building a strong, intentional foundation based on these elements will help you grow and scale with more ease and confidence!The first...2022-03-2920 minThe Road to SevenBehind The Scenes Of A Multi-6 Figure Business“Be available to be flexible, and be available to be agile.”- Megan HuberMy co-host for this episode is the one and only Megan Huber, known as the Business Acceleration Mentor (BAM!). This episode will appear on both the Road to Seven and on Megan’s podcast, Built to Last.Like me, Megan Huber helps transform hustling women entrepreneurs into successful leaders and CEOs through her programs, masterminds, and private coaching — and she’s found great success in inspiring and empowering women to shine as leaders, increase t...2022-03-2252 minThe Road to SevenAre You A Diamond, Or A Diamond Hunter?“Your journey, the process that it takes to get you to be the diamond that you really want… does not have your time agenda attached to it. It’s all going to depend on your ability to take strategic and continual action, and be okay doing things that may not work.”- Shelagh CumminsDo you follow dozens of superstar CEOs and influencer-entrepreneurs on Instagram or LinkedIn? Do you sign up for their programs, tune into their Lives, and join their mailing lists, hungry for the information that they share?...2022-02-2216 minThe Road to SevenWhat You Actually Need To Know About Launching Group Programs“I truly believe, after doing this for almost ten years, that the right people will come into your program at the right time.”- Shelagh CumminsHave you been considering creating or launching your own group program? Then this episode was created for you!Launching a group program can be so powerful for your business. Group programs are a beautiful way for you to shift from a 1:1 business delivery model to a 1:many, but they’re not without their fair share of challenges.I wa...2022-02-1519 minThe Road to SevenPlanning Your POWERFUL Profit in 2022“When you get clear that profit is powerful for you — and when you allocate and can see where it goes — that is very, very often a massive driver to increasing your revenue and your business success.”- Shelagh CumminsIf you’re a regular listener of the Road to Seven, chances are you’ve already set a revenue goal for your business this year — but do you have a solid plan for your profit?Every smart entrepreneur knows the importance of having a revenue goal. Once you’ve settled on a...2022-02-0114 minThe Road to Seven5 Surefire Strategies to Achieve Your Goals This Year“Coaching isn’t just signing up to work with someone and then not doing any of the work. Coaching is getting the insight into yourself that you need to be able to take courageous action.”- Shelagh CumminsWhy is it so hard to achieve the business goals you set in January?The answer is a little complicated, but it involves two parts mindset, two parts measurement, and one part momentum!So often, entrepreneurs start the year full of lofty goals… only to run o...2022-01-1817 minThe Road to Seven5 Ways to Ensure Success in 2022“We come up with a million and one reasons of why things are impossible… all of these reasons that literally are not rooted in fact. They’re all story that you’re using and leveraging to keep yourself safe.”- Shelagh CumminsMany women entrepreneurs have difficulty articulating what it is they really want — and even struggle with questions such as “What is your goal for 2022?”And there are a multitude of reasons for this.Some of them feel that their goals aren’t possible...2022-01-0411 minThe Road to SevenFrom Survive to Thrive“It’s not about you. It’s about the impact and ripple effect of your work on the people whose problems you solve.”- Shelagh CumminsIf you’re planning on hitting it out of the ballpark in 2022 when it comes to reaching your revenue goals and scaling your business, then you’ll want to press play!Because in this episode, I dig into the nitty-gritty that no one else talks about — the five things that you absolutely must do in your business in order to blow 2022 out of the wat...2021-12-2815 minThe Road to SevenSo, You Want To Build A 7 Figure Business?“You don’t always see the impact of those shifts right away. Sometimes it takes time for changes to start generating the results that you want them to.”- Shelagh CumminsReaching $1 million in revenue is about much more than just boosting your sales. If building a seven-figure business is part of your vision, you need to be prepared to spend some time, energy, and money — as well as work on some ego and mindset issues.This episode of The Road to Seven reveals the approach that I took to help one of my clien...2021-12-0718 minThe Road to SevenEssential Pieces Of Your Business Plan Explained“Those entrepreneurs that are killing it year-over-year are not doing it by flying by the seat of their pants.”- Shelagh CumminsI’d like to address a question that I hear far too often from entrepreneurs just getting started on their Road to Seven — and even a few who are well on their way:“Do I *really* need a business plan?”The answer, of course, is yes!An effective business plan will not only give you clarity around your company and what it is that you’re growing, but will also...2021-11-2321 minThe Road to SevenYou Need To Take A Break“There’s a very fine line for me between work and not-work… I literally just went downhill and slipped into burnout.”- Shelagh CumminsYou’ve heard of writer’s block. But have you ever experienced a block when trying to achieve a goal in your business?If you’ve ever tried to work toward a goal in your business, big or small, but just couldn’t seem to make it happen.... then you’ll want to listen to this episode of The Road to Seven!If y...2021-11-0918 minThe Road to SevenMicro v. Macro Pricing“When it comes to your business, your cash flow is Queen.”- Shelagh CumminsI have a question for you: do you know how to price your goods and services so that you’re in a position to scale your company effectively?If you said no, don’t worry. You aren’t alone! Many entrepreneurs struggle when it comes to figuring out how to best price their offers — especially during the start-up stage. But ensuring that you have adequate cash flow is absolutely crucial to being able to grow and...2021-11-0214 minThe Road to SevenStop Tolerating“This is your business, and you can have your business do whatever the heck it is that you want.”- Shelagh CumminsDuring this episode of The Road to Seven, I want you to think about a very important question — one that applies to nearly every single entrepreneur and business owner out there.The question is this: what are you currently tolerating in your business that you aren’t willing to put up with any longer?There is a lot to be frustrat...2021-09-2814 minThe Road to SevenThe Problem With Pushing To 7 Figures“The top line is absolutely important. But even more important is the bottom line in your business.”- Shelagh CumminsIs one of your goals this quarter or year to reach a new revenue goal? Then you’ll definitely want to press play! In this episode, I debunk some of the myths surrounding the importance of hitting that magic million in sales.One myth is that crossing that seven-figure sales milestone is a sign that you’re running a strong, successful business. But that impressive top line doesn’t...2021-09-0713 minThe Road to SevenShould I Charge To Speak“What we’re balancing here is the value of your time versus the value of being on stage.”- Shelagh CumminsThis episode is going to answer the following question once and for all: should you charge a fee for speaking?As an entrepreneur, learning how to weigh the value of your time against the value of being on stage is one of the most impactful things you can do.Your goal as a business owner is to get new eyes on you an...2021-08-3113 minThe Road to SevenDeveloping Your Rockstar Team“Our job, as a leader, is to empower somebody to better handle and deal with the circumstances in their life.”- Shelagh CumminsNo great business is built by one person alone. Developing a superstar team is a vital piece of the entrepreneurial puzzle, whether you’re bringing on contractors or employees.But unless you’re very lucky, not every member of your team will perform perfectly right out of the gate. Sometimes, this can be solved through leadership… but sometimes, you need to let go.2021-08-1719 minThe Road to SevenHard NOs“This is YOUR business. You get to run this business the way it works for YOU.”- Shelagh CumminsBoundaries are not only an important part of mental wellness, but also help us from becoming stretched too thin in our professional lives. So, why do so many people have trouble maintaining their boundaries? Why is “no” such a challenging word to say?Many people have this mindset that we need to do certain things in order to grow their businesses. The idea of having...2021-08-1017 minThe Road to SevenWhat Is Your Reason?“We all create our own reality. We all create the truth that we live.”- Shelagh CumminsDo you have a project you’ve been trying to finish lately, or a big goal you’ve been hoping to achieve… but aren’t quite able to find that momentum or spark of inspiration you need?Then you won’t want to miss out on this episode!Sometimes, we can find ourselves surrounded by all of the tools that we could possibly need in order to meet...2021-07-2714 minThe Road to SevenNumbers Don’t Lie“Your entire health of your business is rooted in the numbers.”- Shelagh Cummins Are your emotions around money hurting your business?It’s no secret that numbers can hold incredible power over us. The number on a test, scale, or bank balance can fill us with pride or shame. But letting emotions take the wheel when dealing with numbers doesn’t lead to good decision-making — in fact, it can cloud your judgment, especially when it comes to making strategic choices for your business! The health of your business is...2021-07-1320 minThe Road to SevenAre You Being Taken Seriously as a Business Owner?“When you can make money from your messaging, the right people are going to start lining up for your offers.”- Shelagh CumminsIn this episode, I’m going to reveal seven areas where women entrepreneurs tend to unknowingly sabotage their own businesses — and in many cases, actually rob themselves of substantial revenue!Be warned — the content in this episode may throw you for a loop. But that’s all the more reason to dive in, as we’re going to be talking about things that you, as a business owner, absolut...2021-06-2921 minThe Road to SevenStepping Into Your Leadership Shoes“You’ve got to let go. You have to let people do things their way, because what you care about is the result of their work.”- Shelagh CumminsAre you looking to hire? Are you considering it? Or have you started to hire?If so, you’re not going to want to miss this episode!I’m going to dig deep into the details of what you need to know when stepping into a leadership role in your small business. This includes how to approach the hiring and onboarding...2021-06-0121 minThe Road to SevenWhat To Do When The Going Gets Tough“What matters most to your longevity as an entrepreneur is what you do when the going gets tough.”- Shelagh CumminsIt’s not always rainbows and unicorns when we’re building our businesses.When the going gets tough, how you react and the choices you make can have a huge impact.Entrepreneurs tend to love sharing the highlights of their businesses — those breakthroughs that help them tap into their ideal audience, bust through revenue plateaus, or come up with the perfect offer.And it’s great to have that inspira...2021-05-1822 minThe Road to SevenThe Secret To Increasing Revenue“Today, we’re talking about increasing your sales, but our strategy to do this is not necessarily what you think it’s going to be!”- Shelagh CumminsIncrease your revenue, and you’ll be able to invest in your business, serve more people, and make an even bigger impact. But you don’t want to increase your sales by doubling the time that you’re working or holding gimmicky flash sales where you decrease the value of your offers. In this episode, you’re going to learn the secret to increasing your sales... without...2021-05-0420 minThe Road to SevenAnnouncing: The Capital Access Program“This group, despite all the impact they have, remain the most overlooked and undervalued sector of the economy by banks, by investors, and the general public.”- Shelagh CumminsDid you know that more than half of all new businesses are run by sole proprietors, with two employees or fewer?These microbusiness operate on a smaller scale with leaner operations, and tend to use contractors, rather than employees. They’re often dismissed as “cottage industry” or cute little “side hustles.” Not everyone believes in their power. Investors generally don’t consider them and Canada’s COVID-1...2021-04-2726 minThe Road to SevenKids + Covid Do Not Have To Equal Chaos“I’ve heard one too many of you call yourselves a failure because you’re not able to keep up, and many of your worlds right now are completely upside-down.”— Shelagh CumminsSo many entrepreneurs right now are struggling to manage homeschooling, running our businesses, and keeping on top of all of our other obligations — all at once. If you added up your To-Do List right now, chances are it exceeds the available hours in the day!And yet so many of us are considering ourselves failures if we can’t keep up with the...2021-03-0217 minThe Road to SevenThe Road To Seven Rebrand“It’s not the programs that you offer or the products that you sell… it’s about the bigger picture.”— Shelagh CumminsDoes your brand need a refresh?I’d known for a while that something intangible was missing in my business, but I couldn’t quite put my finger on what.I’d run my business under my own name for over ten years. And honestly, I’ve been THRILLED with its success, the revenue it’s earned, and — most of all — its impact on my clients.But deep down, I’ve been feelin...2021-02-1620 minThe Road to Seven"One Day"“‘One day’ doesn’t have to be far away. ‘One day’ can be today.” — Shelagh CumminsI’ve been thinking a lot lately about the importance of flexibility. Perhaps you have, too.2020 was full of new challenges and new problems, which required new solutions and ways of thinking.In this pandemic age, it’s important to cultivate flexibility in what you offer, how you offer, and how you show up. The truth is, we don’t know when or if things will ever go back to “normal.” It is very likely that they won’t.We need to sta...2021-01-2616 minThe Road to SevenThe Most Important Thing You’ll Do As A Leader“The human side of your team and business can sometimes be the hardest to manage.”— Shelagh CumminsLaura Tolhoek grew up in a family that owned a small business, so from an early age she was familiar with the tenacity, resilience, and hard work that go into growing a livelihood. After going to school for HR, she worked for large companies in hospitality and food service.She desired a healthier work-life balance and requested that her role be made part-time — a request that her then-employer balked at.She looked at different part-time...2021-01-1225 minThe Road to SevenWhy Your Gratitude Attitude Isn’t WorkingAre you using gratitude the right way?There are some major misconceptions out there about how we should experience gratitude.Gratitude can be experienced in ways that can drive your business growth, but a lot of people approach gratitude in ways that can actually hinder growth, based on this misunderstanding.It’s easy to compare our lives to the lives of people less fortunate and feel as though we should be grateful for what we have, and that wanting MORE would be greedy. Being too full of gratitude for the life that you ha...2020-12-2212 minThe Road to SevenAre Your Commitments Holding You Back? “Unfinished business is in every facet of our lives. There are things that we want that we just keep not getting, for whatever reason.” — Shelagh CumminsWe all set goals, all the time.“I am going to lose 15 lbs.”“I am going to start meditating twice a day.”“I am going to launch my course this year.”“I am going to start writing my book.”Setting goals is so easy. But how often do we actually follow through?And, more importantly, what is stopping us?Whether or not we are able to achieve our goals and conq...2020-12-0819 minThe Road to SevenA frank conversation about business growth with Nadine WoodsWelcome back to The Road to Seven with Shelagh Cummins. It's an absolute honor to be spending some time with you today and to be sharing a really powerful story from a woman who I just adore. What I love about my conversation today with Nadine Woods is how real it is. Tune in as we discuss the good, the bad and the ugly of business growth, checking in with your mental health and so much more!2020-07-1433 min