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Wendover Productions
The Little Plane War | Wendover Productions
The Little Plane War Build your website for 10% off over at http://squarespace.com/wendoverSubscribe to this new channel from Wendover Productions: https://www.youtube.com/halfasinterestingCheck out my podcast with Brian from Real Engineering: https://itunes.apple.com/us/podcast/showmakers/id1224583218?mt=2 (iTunes link) https://www.youtube.com/channel/UC_10vJJqf2ZK0lWrb5BXAPg (YouTube link)Support Wendover Productions on Patreon: https://www.patreon.com/wendoverproductionsGet a Wendover Productions t-shirt for $20: https://store.dftba.com/products/wendover-productions-shirtYoutube: http://www.YouTube.com/WendoverProductions Twitter: http://www.Twitter.com/WendoverPro Email: WendoverProductions@gmail.com Reddit: http://Reddit.com/r...
2026-01-02
12 min
Wendover Productions
The Gene Patent Question | Wendover Productions
The Gene Patent Question Learn what you want to learn with Skillshare for free for two months at http://skl.sh/wendover2Subscribe to Half as Interesting (The other channel from Wendover Productions): https://www.youtube.com/halfasinterestingCheck out my podcast with Brian from Real Engineering: https://itunes.apple.com/us/podcast/showmakers/id1224583218?mt=2 (iTunes link) https://www.youtube.com/channel/UC_10vJJqf2ZK0lWrb5BXAPg (YouTube link)Support Wendover Productions on Patreon: https://www.patreon.com/wendoverproductionsGet a Wendover Productions t-shirt for $20: https://store.dftba.com/products/wendover-productions-shirtYoutube: http://www.YouTube.com/WendoverProductions Twitter: http://www.Twitter...
2026-01-02
13 min
Wendover Productions
How the US Government Will Survive Doomsday | Wendover Productions
How the US Government Will Survive Doomsday Get 10% off your custom domain or email from Hover at http://www.hover.com/wendoverThis video was partially based on the book, "Raven Rock" by Garrett Graff: http://a.co/23ud2faCheck out my new podcast with Brian from Real Engineering: https://itunes.apple.com/us/podcast/showmakers/id1224583218?mt=2 (iTunes link) https://www.youtube.com/channel/UC_10vJJqf2ZK0lWrb5BXAPg (YouTube link)Support Wendover Productions on Patreon: https://www.patreon.com/wendoverproductionsGet a Wendover Productions t-shirt for $20: https://store.dftba.com/products/wendover-productions-shirtYoutube: http://www.YouTube.com/WendoverProductions Twitter: http...
2025-12-28
13 min
Wendover Productions
How to Fix Traffic Forever | Wendover Productions
How to Fix Traffic Forever The first 100 people to sign up will get three meals off their Blue Apron order free! Click here: http://cook.ba/2tNrXSI This video is sponsored by Blue Apron.Check out my new podcast with Brian from Real Engineering: https://itunes.apple.com/us/podcast/showmakers/id1224583218?mt=2 (iTunes link) https://www.youtube.com/channel/UC_10vJJqf2ZK0lWrb5BXAPg (YouTube link)Support Wendover Productions on Patreon: https://www.patreon.com/wendoverproductionsGet a Wendover Productions t-shirt for $20: https://store.dftba.com/products/wendover-productions-shirtYoutube: http://www.YouTube.com/WendoverProductions Twitter: http://www.Twitter.com/WendoverPro ...
2025-12-26
13 min
Wendover Productions
Why the Northernmost Town in America Exists | Wendover Productions
Why the Northernmost Town in America Exists Build your custom website with Squarespace by going to http://www.Squarespace.com/WendoverReal Life Lore's video on Barrow: https://youtu.be/JOJtqENVX7A Second Thought's video on Barrow: https://youtu.be/g1JLTa173AsCheck out my new podcast with Brian from Real Engineering: https://itunes.apple.com/us/podcast/showmakers/id1224583218?mt=2 (iTunes link) https://www.youtube.com/channel/UC_10vJJqf2ZK0lWrb5BXAPg (YouTube link)Support Wendover Productions on Patreon: https://www.patreon.com/wendoverproductionsGet a Wendover Productions t-shirt for $20: https://store.dftba.com/products/wendover-productions-shirtYoutube: http://www.YouTube.com...
2025-12-24
12 min
Wendover Productions
Which Country Are International Airports In? | Wendover Productions
Which Country Are International Airports In? Support Wendover Productions and get a custom domain or email with 10% off from Hover at http://hover.com/wendoverCheck out my new podcast with Brian from Real Engineering: https://itunes.apple.com/us/podcast/showmakers/id1224583218?mt=2 (iTunes link) https://www.youtube.com/channel/UC_10vJJqf2ZK0lWrb5BXAPg (YouTube link)Support Wendover Productions on Patreon: https://www.patreon.com/wendoverproductionsGet a Wendover Productions t-shirt for $20: https://store.dftba.com/products/wendover-productions-shirtYoutube: http://www.YouTube.com/WendoverProductions Twitter: http://www.Twitter.com/WendoverPro Email: WendoverProductions@gmail.com Reddit: http://Reddit.com/r/WendoverProductionsSelect...
2025-12-23
12 min
Wendover Productions
How the Post Office Made America | Wendover Productions
How the Post Office Made America Support Wendover Productions and get $20 off the perfect suitcase from Away using the code "Wendover" at http://awaytravel.com/wendoverCheck out my new podcast with Brian from Real Engineering: https://itunes.apple.com/us/podcast/showmakers/id1224583218?mt=2 (iTunes link) https://www.youtube.com/channel/UC_10vJJqf2ZK0lWrb5BXAPg (YouTube link)Support Wendover Productions on Patreon: https://www.patreon.com/wendoverproductionsGet a Wendover Productions t-shirt for $20: https://store.dftba.com/products/wendover-productions-shirtYoutube: http://www.YouTube.com/WendoverProductions Twitter: http://www.Twitter.com/WendoverPro Email: WendoverProductions@gmail.com Reddit: http://Reddit.com/r...
2025-12-23
13 min
Wendover Productions
How Airlines Schedule Flights | Wendover Productions
How Airlines Schedule Flights The first 200 to sign up get a free 3 month trial for CLEAR at http://www.clearme.com/wendoverCheck out my new podcast with Brian from Real Engineering: https://itunes.apple.com/us/podcast/showmakers/id1224583218?mt=2 (iTunes link) https://www.youtube.com/channel/UC_10vJJqf2ZK0lWrb5BXAPg (YouTube link)Support Wendover Productions on Patreon: https://www.patreon.com/wendoverproductionsGet a Wendover Productions t-shirt for $20: https://store.dftba.com/products/wendover-productions-shirtYoutube: http://www.YouTube.com/WendoverProductions Twitter: http://www.Twitter.com/WendoverPro Email: WendoverProductions@gmail.com Reddit: http://Reddit.com/r/WendoverProductionsAnimation by Josh Sherrington...
2025-11-29
12 min
Wendover Productions
Elon Musk's Basic Economics | Wendover Productions
Elon Musk's Basic Economics Get your custom domain at http://hover.com/wendoverCheck out Joseph from Real Life Lore's book: http://amzn.to/2laZBieSubscribe to this new channel from Wendover Productions: https://www.youtube.com/halfasinterestingCheck out my podcast with Brian from Real Engineering: https://itunes.apple.com/us/podcast/showmakers/id1224583218?mt=2 (iTunes link) https://www.youtube.com/channel/UC_10vJJqf2ZK0lWrb5BXAPg (YouTube link)Support Wendover Productions on Patreon: https://www.patreon.com/wendoverproductionsGet a Wendover Productions t-shirt for $20: https://store.dftba.com/products/wendover-productions-shirtYoutube: http://www.YouTube.com/WendoverProductions Twitter: http://www.Twitter.com/WendoverPro ...
2025-11-29
12 min
Showmakers: your guide to brand podcasting
Future of Podcast Analytics
Future Podcast MeasurementIn the final episode of the Showmakers analytics series, Ed Barker from Studio 1878 explores the future of podcast measurement. He discusses the limitations of current metrics and predicts significant advancements in attribution, brand lift studies, and sentiment analysis using AI. Ed emphasizes the shift from mere data collection to actionable insights that enhance both internal and external brand storytelling. By focusing on audience emotion, brand trust, and improved integration with overall marketing strategies, this episode presents a vision where podcasts become a crucial part of a brand's intelligence system.00:00 Introduction
2025-11-26
10 min
Wendover Productions
Small Planes Over Big Oceans (ETOPS Explained) | Wendover Productions
Small Planes Over Big Oceans (ETOPS Explained) Support Wendover Productions and get 10% off your order at Hover by using the link: http://hover.com/wendover & the code "wendover" at checkoutCheck out my new podcast with Brian from Real Engineering: https://itunes.apple.com/us/podcast/showmakers/id1224583218?mt=2 (iTunes link) https://www.youtube.com/channel/UC_10vJJqf2ZK0lWrb5BXAPg (YouTube link)Support Wendover Productions on Patreon: https://www.patreon.com/wendoverproductionsGet a Wendover Productions t-shirt for $20: https://store.dftba.com/products/wendover-productions-shirtYoutube: http://www.YouTube.com/WendoverProductions Twitter: http://www.Twitter.com/WendoverPro Email: WendoverProductions@gmail.com Reddit...
2025-11-23
11 min
Showmakers: your guide to brand podcasting
Building a Lasting Measurement System
Building a Lasting Podcast Measurement SystemIn the final episode of Showmakers’ analytics series, Ed Barker of Studio 1878 discusses how to create a measurement system that endures leadership changes and budget reviews. He emphasizes the importance of turning data into a rhythm that the business understands and ensuring measurement becomes part of the working culture. Barker outlines the creation of a measurement stack, setting up a cadence, assigning ownership, and designing dashboards tailored for different audiences. He stresses the significance of incorporating feedback and institutionalizing the measurement system to future-proof it. Finally, Barker highlights the need fo...
2025-11-19
09 min
Wendover Productions
How Airlines Price Flights | Wendover Productions
How Airlines Price Flights Get 3 free meals from Blue Apron at http://cook.ba/2CdixUKSubscribe to Half as Interesting (The other channel from Wendover Productions): https://www.youtube.com/halfasinterestingCheck out my podcast with Brian from Real Engineering: https://itunes.apple.com/us/podcast/showmakers/id1224583218?mt=2 (iTunes link) https://www.youtube.com/channel/UC_10vJJqf2ZK0lWrb5BXAPg (YouTube link)Support Wendover Productions on Patreon: https://www.patreon.com/wendoverproductionsGet a Wendover Productions t-shirt for $20: https://store.dftba.com/products/wendover-productions-shirtYoutube: http://www.YouTube.com/WendoverProductions Twitter: http://www.Twitter.com/WendoverPro Email: WendoverProductions@gmail.com Reddit: http...
2025-11-16
14 min
Showmakers: your guide to brand podcasting
Balancing ROI and Creativity in Brand Podcasts
Balancing ROI and Creativity in Brand PodcastsIn this episode of Showmakers, Ed Barker from Studio 1878 discusses the tension between proving ROI and maintaining creativity in branded podcasts. Ed explains why ROI should not dominate the planning phase and how focusing too much on it can stifle creativity. He introduces the concept of ROI through financial, behavioral, and reputational lenses, emphasizing that true podcast success builds trust and familiarity over time. He advocates for thinking of a podcast as an ecosystem with inputs, outputs, and outcomes, and provides practical advice for presenting ROI to budget owners...
2025-11-12
11 min
Wendover Productions
What's Actually the Plane of the Future | Wendover Productions
What's Actually the Plane of the Future Build your web presence for 10% off at http://squarespace.com/wendoverSubscribe to this brand new channel from Wendover Productions: https://www.youtube.com/channel/UCuCkxoKLYO_EQ2GeFtbM_bw?sub_confirmation=1Check out my podcast with Brian from Real Engineering: https://itunes.apple.com/us/podcast/showmakers/id1224583218?mt=2 (iTunes link) https://www.youtube.com/channel/UC_10vJJqf2ZK0lWrb5BXAPg (YouTube link)Support Wendover Productions on Patreon: https://www.patreon.com/wendoverproductionsGet a Wendover Productions t-shirt for $20: https://store.dftba.com/products/wendover-productions-shirtYoutube: http://www.YouTube.com/WendoverProductions Twitter: http://www.Twitter...
2025-11-02
12 min
Wendover Productions
How Geography Gave the US Power | Wendover Productions
How Geography Gave the US Power Build your web presence for 10% off with Squarespace: http://www.squarespace.com/wendoverCheck out my podcast with Brian from Real Engineering: https://itunes.apple.com/us/podcast/showmakers/id1224583218?mt=2 (iTunes link) https://www.youtube.com/channel/UC_10vJJqf2ZK0lWrb5BXAPg (YouTube link)Support Wendover Productions on Patreon: https://www.patreon.com/wendoverproductionsGet a Wendover Productions t-shirt for $20: https://store.dftba.com/products/wendover-productions-shirtYoutube: http://www.YouTube.com/WendoverProductions Twitter: http://www.Twitter.com/WendoverPro Email: WendoverProductions@gmail.com Reddit: http://Reddit.com/r/WendoverProductionsMusic: My Luck by Broke For Free & Sunday...
2025-10-29
12 min
Wendover Productions
Why Chinese Manufacturing Wins | Wendover Productions
Why Chinese Manufacturing Wins Enter to win $2000 with Anker's "Power it Up" contest: http://bit.ly/2uXquXZ The battery I talked about at the end: http://amzn.to/2wCwwghWhile Wendover Productions retained creative control over the video itself, the sponsor paid for travel expenses and for the post-roll advertisement.Check out my podcast with Brian from Real Engineering: https://itunes.apple.com/us/podcast/showmakers/id1224583218?mt=2 (iTunes link) https://www.youtube.com/channel/UC_10vJJqf2ZK0lWrb5BXAPg (YouTube link)Support Wendover Productions on Patreon: https://www.patreon.com/wendoverproductionsGet a Wendover Productions t-shirt for $20: https://store.dftba...
2025-10-28
13 min
Wendover Productions
The Nuclear Waste Problem | Wendover Productions
The Nuclear Waste Problem Get smart with Brilliant for 20% off by being one of the first 500 people to sign up at http://brilliant.org/wendoverSubscribe to Half as Interesting (The other channel from Wendover Productions): https://www.youtube.com/halfasinterestingCheck out my podcast with Brian from Real Engineering: https://itunes.apple.com/us/podcast/showmakers/id1224583218?mt=2 (iTunes link) https://www.youtube.com/channel/UC_10vJJqf2ZK0lWrb5BXAPg (YouTube link)Support Wendover Productions on Patreon: https://www.patreon.com/wendoverproductionsGet a Wendover Productions t-shirt for $20: https://store.dftba.com/products/wendover-productions-shirtYoutube: http://www.YouTube.com/WendoverProductions Twitter: http...
2025-10-27
13 min
Wendover Productions
China's Geography Problem | Wendover Productions
China's Geography Problem Build your beautiful website for 10% off at https://squarespace.com/wendoverSubscribe to this brand new channel from Wendover Productions: https://www.youtube.com/halfasinterestingCheck out my podcast with Brian from Real Engineering: https://itunes.apple.com/us/podcast/showmakers/id1224583218?mt=2 (iTunes link) https://www.youtube.com/channel/UC_10vJJqf2ZK0lWrb5BXAPg (YouTube link)Support Wendover Productions on Patreon: https://www.patreon.com/wendoverproductionsGet a Wendover Productions t-shirt for $20: https://store.dftba.com/products/wendover-productions-shirtYoutube: http://www.YouTube.com/WendoverProductions Twitter: http://www.Twitter.com/WendoverPro Email: WendoverProductions@gmail.com Reddit: http://Reddit.com/r...
2025-10-25
13 min
Showmakers: your guide to brand podcasting
The Metrics That Matter
Measuring Podcast Success: Metrics That Truly MatterIn this episode of Showmakers, Ed Barker - founder of Studio 1878 - breaks down how to measure podcast success in ways that actually matter. Too often, brands treat podcast analytics like ad campaign data, chasing downloads and impressions that don’t reflect real impact. Ed explains why defining your why comes before defining your KPIs - and how to use metrics that align with your show’s purpose. You’ll learn which core health metrics to track (like completion rate, retention, and returning listeners), when to introduce advanced measures (like p...
2025-10-24
09 min
Showmakers: your guide to brand podcasting
Building Listener Loyalty in Brand Podcasts
Building Listener Loyalty in Brand PodcastsIn this episode of Showmakers, Ed Barker from Studio 1878 discusses the importance of building deep engagement and loyalty in branded podcasts rather than just chasing reach or vanity metrics like downloads and followers. Ed explains how loyalty, consistency, and respecting your audience's time are key to creating a podcast that listeners return to regularly. He emphasizes the value of designing episodes to reward listeners, involving internal audiences, creating habits, encouraging participation, and leveraging other marketing channels for a two-way dialogue. Finally, he highlights the importance of focusing on listener loyalty...
2025-10-15
07 min
Showmakers: your guide to brand podcasting
Mastering Podcast Distribution
Redefining Podcast Distribution: Building Reach and ReputationIn this episode of Showmakers, Ed Barker from Studio 1878 emphasizes the importance of effective podcast distribution. He explains that distribution goes beyond simply uploading to platforms like Spotify and highlights the concept of 'audience design' which involves targeting where listeners already spend their attention. Ed also discusses the multi-layered approach to distribution, integrating podcasts into overall brand campaigns, leveraging guests and team members as micro distribution channels, and measuring the real influence of a podcast. He concludes by underscoring the importance of reactivating and resurfacing archived content to maintain...
2025-10-09
06 min
Showmakers: your guide to brand podcasting
Editing as the Heartbeat of Brand Storytelling
From Raw Talk to Brand NarrativeIn this episode of Showmakers, Ed Barker from Studio 1878 explores the crucial role of editing in corporate podcasting. Rather than just trimming and adding music, editing transforms raw conversations into a narrative that mirrors your brand's intelligence, empathy, and perspective. Ed discusses how emotional architecture, pacing, and narrative structure can enhance the story, making it more impactful and authentic. By treating editing as a form of authorship and reputation management, brands can craft podcasts that not only sound good but also reflect their identity and values.00:00 Introduction
2025-10-01
05 min
Showmakers: your guide to brand podcasting
Keeping Your Solo Podcast Energy High
Keeping Your Solo Podcast Energy HighIn this episode of Showmakers, Ed Barker from Studio 1878 shares practical tips on maintaining high energy levels while recording solo podcast episodes. Ed discusses the importance of visualizing a real listener, recording while standing, using a bullet point script, varying your pacing, and breaking content into segments. He emphasizes the power of storytelling and advises recording in short bursts to keep energy high. Ed wraps up by highlighting the value solo episodes bring in building intimacy and trust with listeners.00:00 Introduction00:22 Why Solo Energy Matters
2025-09-24
06 min
Showmakers: your guide to brand podcasting
How to Make Storytelling a Habit
How to Make Storytelling a Habit: Enhancing Your Podcast ConsistentlyIn the final episode of Showmakers' five-part miniseries on storytelling, Ed Barker from Studio 1878 explores the importance of making storytelling a consistent habit in podcast creation. Ed emphasizes that without intentional storytelling, podcasts can become dull and forgettable. He offers actionable tips on embedding storytelling into every stage of the podcast process—from planning and recording to editing and promoting. Ed also encourages podcasters to review their previous work with a storytelling lens and consider storytelling as a continuous practice. This episode concludes with a recap of...
2025-09-18
07 min
Showmakers: your guide to brand podcasting
Shaping Stories Through Editing
Shaping Stories Through Editing: Techniques for Narrative PodcastingIn this episode of Showmakers, Ed Barker from Studio 1878 explores the art of editing and highlights the importance of narrative shaping in post-production. Ed emphasizes that editing is more than just cutting audio; it's about uncovering and structuring the story within the conversation. He offers practical tips for both DIY editors and those working with editors, including identifying the story arc, removing non-essential dialogue, and reordering content for better impact. He also stresses the value of human moments and encourages editors to develop their unique style. This episode...
2025-09-10
07 min
Showmakers: your guide to brand podcasting
Listening for Key Moments in Your Podcast Recording
Mastering Storytelling: Listening for Key Moments in Your PodcastIn this episode of Showmakers, Ed Barker from Studio 1878 dives into the essentials of recording for storytelling in podcasts. He explains how key moments such as changes, emotions, details, stakes, and surprises can transform an okay episode into a great one. Ed shares tips for hosts and producers alike on how to identify and leverage these storytelling elements while recording, making the final edit sharper and more engaging. Tune in to learn how to make your episodes memorable and authentic by capturing the raw material for your...
2025-09-05
08 min
Showmakers: your guide to brand podcasting
Practical Storytelling Arcs in Podcasting
Unlocking Story Shapes in Podcasting: Practical ApplicationsIn this episode of Showmakers, Ed Barker, founder of Studio 1878, continues his storytelling series by exploring practical ways to use storytelling in podcasting. He introduces various 'story shapes' such as the hero's journey, before-after-bridge, the mountain, list with a twist, and spark and expansion. Ed explains how these narrative structures can help make podcast episodes more engaging, structured, and memorable. He also discusses how to choose the right shape for your content and emphasizes the importance of intention and repetition in creating a polished podcast. Whether you're developing a...
2025-09-05
07 min
Showmakers: your guide to brand podcasting
Why Storytelling Matters
The Power of Storytelling in PodcastingEd Barker from Studio 1878 kicks off a five-part series on storytelling, focusing on its critical role in making podcasts successful. In this episode of Showmakers, Ed explains why storytelling works, especially in a business context. He discusses the importance of making storytelling practical and concrete, rather than vague or cliché. Ed highlights how stories help people understand and feel connected to the content, making them essential in podcasting. He also provides a preview of the upcoming episodes, which will cover different types of story structures, how to find story moments d...
2025-08-26
06 min
Showmakers: your guide to brand podcasting
Interviewing 101 – How to Make Guests Sound Their Best
In this episode of Showmakers, host Ed Barker, founder of Studio 1878, talks about the intricacies of conducting stellar podcast interviews. Touching on everything from preparation to execution, Ed offers valuable advice on making guests sound confident and engaging. Key points include the importance of thorough research, the utility of pre-calls, technical preparations, and the art of active listening. Listeners will learn the nuances of asking open-ended questions, managing the flow of conversation, and maintaining an engaging dialogue00:00 Introduction00:40 Interviewing is a Skill01:31 Great interviews Start with good prep02:37 Do The...
2025-08-13
07 min
Showmakers: your guide to brand podcasting
Should You Script Your Podcast?
In this episode of Showmakers, Ed Barker from Studio 1878 dives into the benefits and drawbacks of scripting your podcast. Learn about the three levels of podcast scripting - fully scripted, bullet points, and off the cuff - and discover when each approach might be best for your show. Ed also discusses how scripting can aid in focus, brand voice consistency, and accessibility, as well as the potential downsides like sounding flat and lacking spontaneity in interviews. Get tips on finding the right balance between structured content and natural conversation, and hear why practice makes perfect. Tune in to determine...
2025-08-11
05 min
Showmakers: your guide to brand podcasting
Podcast Editing: What to Cut and Keep
In this episode of Showmakers, Ed Barker, the founder of Studio 1878, discusses the vital aspects of podcast editing. Learn the purposes of editing and the key elements you should cut, including technical issues, verbal clutter, and structural fatigue. Ed also explains the importance of maintaining authenticity by keeping natural pauses, genuine reactions, and the host's personality. Discover how consistent editing shapes your brand voice and ensures a seamless experience for your listeners. Stay tuned for the next episode on sound design, and connect directly with Ed for personalized podcast advice.00:00 Introduction - Making the Best Possible...
2025-08-05
05 min
Showmakers: your guide to brand podcasting
Mastering Podcast Sound Design
In this episode of Showmakers, we explore the intricacies of sound design for podcasts. Learn how to use music and sound effects to enhance your storytelling, create a consistent audio identity, and avoid common pitfalls. Ed Barker, founder of Studio 1878, shares professional tips on selecting and balancing audio elements to keep your audience engaged. Don't miss essential advice on creating a polished and impactful podcast.00:00 Introduction00:43 What is Sound Design?01:38 Music in Podcasts03:28 Sound Effects04:35 Balancing Sound Design05:30 Takeaways and Outro
2025-07-29
06 min
Outlaw
J20 Defendant Python on Defeating Felony Conspiracy Charges
In this episode we are joined by Python, a former defendant in what's known as the J20 case. On January 20, 2017, the day of Trump's first inauguration, over 200 people were mass-arrested at an antifascist demonstration in D.C. and charged with multiple felonies totaling up to a possible 60-plus years in prison each. After a year and a half of legal battles, and a successful collective defense strategy, almost none of the charges stuck. Python reflects on his experience and offers lessons learned. Stay tuned at the end of the episode for a PSA from the NLG Federal...
2025-07-24
45 min
Showmakers: your guide to brand podcasting
Fix Common Podcast Audio Mistakes
In this episode of Showmakers, Ed Barker from Studio 1878 shares expert advice on identifying and fixing common audio mistakes in podcasting. Learn how to avoid issues like hisses, hums, and echoes, proper mic techniques, room noise control, and essential recording settings. Ed also covers post-production pitfalls such as over-editing and inconsistent volume. Tune in to enhance your podcast sound from episode one!00:00 Introduction00:44 Common Mic Mistakes01:55 Room Noise & Echo02:32 Background Noise & Equipment Hums03:09 Recording Settings & Software Setup04:07 Post-Production Pitfalls05:42 Conclusion & Next Episode Preview
2025-07-22
06 min
Showmakers: your guide to brand podcasting
How to Achieve Studio-Quality Sound in Any Environment
Achieving Studio-Quality Audio in Non-Studio EnvironmentsIn this episode of Showmakers, host Ed Barker, founder of Studio 1878, dives deep into achieving great audio quality outside of professional studios. Barker shares his expertise on selecting the right microphones, optimizing recording spaces, and applying proper mic techniques to ensure clear and professional sound. He also discusses practical tips for remote recordings and the importance of gain staging. Whether recording in office spaces, at home, or on the go, Barker provides invaluable advice to elevate the quality of brand podcasts. The episode concludes with insights on when it is...
2025-07-16
10 min
Showmakers: your guide to brand podcasting
Does Your Podcast Need a Website?
Essential Guidelines for SuccessIn this episode of Showmakers, Ed Barker, founder of Studio 1878, discusses the importance of having a dedicated website for your podcast. Learn when it's essential, what key features to include, and the different ways to build your site. Discover how a podcast website can enhance search visibility, provide a central hub for listener engagement, and convert traffic into subscribers and customers. Ed also covers scenarios where a website might not be necessary and previews upcoming content on achieving studio-quality sound for your recordings.00:00 Introduction: Do You Need a Website...
2025-07-15
05 min
Showmakers: your guide to brand podcasting
Podcast Hosting Made Super Simple!
Get Your Show EverywhereIn this episode of Showmakers, Ed Barker, founder of Studio 1878, breaks down the essentials of podcast hosting and distribution. Learn how to choose a podcast host, the process of getting listed on major platforms like Apple Podcasts, Spotify, and YouTube, and tips for making your content accessible everywhere. Discover hosting options, get insights on uploading audio and video content to YouTube for maximum reach. Tune in next week to explore the importance of having a podcast website.00:00 Introduction to Podcast Hosting and Distribution00:34 Understanding Hosting vs. Distribution
2025-07-08
05 min
Showmakers: your guide to brand podcasting
How to Write a Podcast Description
Mastering Your Podcast Description: How to Hook ListenersIn this episode of Showmakers, Ed Barker, founder of Studio 1878, discusses the importance of a podcast description. He explains its dual role in positioning and discovery, and offers a five-part structure for crafting an effective description. Key points include starting with a strong hook, defining the value, clarifying the format, injecting personality, and incorporating a call to action. Ed also covers the role of SEO and common mistakes to avoid. Enhance your podcast's reach and relevance with these practical tips.00:00 Introduction00:39 What Does...
2025-06-18
05 min
The Podcaster's Guide to a Visible Voice
Canadian Identity in the Indie Podcasting Ecosystem with Kattie Laur
What differentiates Canadian podcasters from their American counterparts, eh? If you think about the first podcast that comes to mind, there's a pretty good chance it's American. That's because podcasting tends to feel—and in many ways actually is—pretty U.S.-centric. But that certainly doesn't mean there aren't a ton of fantastic, groundbreaking Canadian podcasters in the industry. From the struggle to identify Canada-specific resources to the future of marketing metrics, join Mary for a must-listen episode for every podcaster seeking to set their show apart. Listen to fellow Canuck Kattie Laur as they dig into...
2025-06-16
46 min
Showmakers: your guide to brand podcasting
Naming Your Podcast For Maximum Impact
Effective Strategies for Naming Your PodcastIn this episode of Showmakers, host Ed Barker, founder of Studio 1878, discusses the importance of naming your podcast effectively. He explains how a good podcast name does more than sound clever; it helps with discovery, signals the show's content, and makes it easy to remember and share. Ed outlines two main naming approaches: descriptive and keyword-rich names for better searchability, and branded or metaphorical names for more identity and flexibility. He also provides a checklist to test potential names and highlights common pitfalls to avoid. Lastly, Ed gives actionable advice...
2025-06-11
06 min
Showmakers: your guide to brand podcasting
What Podcast Gear Do I Really Need?
Essential Podcast Gear: What You Really Need to Get StartedIn episode four of Showmakers, Ed Barker, founder of Studio 1878, outlines the essential gear you need to launch your podcast, whether on a budget or with a bigger investment. He breaks down the must-haves and nice-to-haves in microphones, headphones, interfaces, and software. Ed provides specific recommendations for budget, mid-range, and pro-level setups, and offers crucial tips for creating a good recording environment. Finally, he shares advice on selecting and using recording and editing software effectively.00:00 Introduction to Showmakers00:08 Essential Podcast Gear
2025-06-06
11 min
Showmakers: your guide to brand podcasting
Finding Your Unique Angle
Finding Your Unique Angle in a Crowded Podcast SpaceIn this episode of Showmakers, Ed Barker from Studio 1878 talks about the importance of identifying and honing a unique angle for your podcast. He addresses the common pitfalls of brand podcasts sounding generic and provides three key questions to help find your distinct voice: Who is your specific audience? What unique viewpoints or insights do you offer? Why is a podcast the best format for your content right now? Using examples from successful brand podcasts like WorkLife with Adam Grant, Inside Trader Joe's, and Andreessen Horowitz's a16...
2025-05-31
06 min
Showmakers: your guide to brand podcasting
Which Podcast Format Is Best For You?
In this episode of the Showmakers Podcast, Ed Barker, founder of Studio 1878, discusses different types of podcast formats and how to choose the best podcast format for your show. He emphasizes that there's no one-size-fits-all solution, offering valuable podcasting tips for brands who are considering launching a podcast to help tailor your podcast type to your content and audience needs. Discover how to start a podcast that truly resonates!00:00 Introduction to the Showmakers Podcast00:48 Why Podcast Format Matters01:39 Exploring the Solo Podcast Format02:40 The Popular Interview Format03:55 The...
2025-05-28
08 min
Showmakers: your guide to brand podcasting
Why Start a Brand Podcast?
🎙️ Why Start a Brand Podcast?In the first episode of the Showmakers Podcast, host Ed Barker, founder of Studio 1878, explores the world of podcasting. Ed discusses why launching a podcast can be valuable for businesses or brands, highlighting the deep engagement and lasting connections it fosters. Ed covers the key benefits of podcasting, including building authority, engaging with your audience, owning your platform, and expanding your network. He also addresses common concerns such as the saturation of podcasts, having a small audience, and disliking the sound of your own voice. This episode sets the stage for future...
2025-05-18
06 min
Showmakers: your guide to brand podcasting
Welcome to the Showmakers' Podcast
🎙️ Welcome to The Showmakers’ Podcast, hosted by Ed Barker. Each short-form episode offers straight-talking advice on podcast strategy, production, and growth. Whether you're launching your first show or scaling an existing one, this series helps you make smarter audio decisions—one episode at a time.About Your HostEd Barker has been producing and recording podcasts since 2009. After a long career as a corporate marketing and strategy executive (and then a VC), Ed launched Studio 1878 in early 2025 with the goal of making brand and business podcasting much better. Ed is a Brit, working ou...
2025-05-13
00 min
Excepcionais - Marcelo Toledo
Os Segredos para uma Palestra Memorável - Dennis Penna
Dennis é fundador da Polo Palestrantes, uma das principais agências de palestrantes do Brasil, e do Talks Aprendizado Contínuo, um inovador modelo de Clube de Treinamentos, que proporciona para as pequenas empresas treinamento de qualidade e continuado com os melhores palestrantes do Brasil. É também fundador ShowMakers, empresa especializadana criação de palestras, e autor do livro Crie Palestras Inesquecíveis. Graduado em Ciências Jurídicas, com Pós-Graduação em Administração e Marketing Temas: 00:00 - Intro00:02:31 - O Poder Transformador Da Palavra00:05:17 - A Origem Da Polo Palestrantes00:06:36 - O Impacto De Uma Palestra Na...
2024-10-22
1h 17
La Invitada Desubicada
"Antes de que yo lo pudiese pensar, ya lo había hecho" con Luka Yexi
Luka Yexi ha sido uno de los profesores de danza jazz/funk más influyentes de los 90 en Madrid. Coreógrafo de TV, de Marta Sánchez, de UPA DANCE, de musicales,MTV EMA, Starlite, Gormiti, Super Things..... La lista es tan larga, que decidimos hacer una segunda parte. Sigue a Luka Yexi ensus redes Bravo Showmakers Sigue a La Invitada Desubicada en instagram para saber más sobre cada desubicado
2023-10-29
36 min
EUphoria Podcast
MSI Reflections (ft. Mac) | EUphoria | 2021 MSI Special EP4
Ender joins Drakos and Caedrel to reflect on MSI and to discuss the LEC Summer Season, Worlds and beyond. EUphoria is available on Apple Podcasts, SoundCloud, Spotify, YouTube and more. Skip around to your favorite parts: Opening 0:00 Intro 0:36 Good Morning Ender MSI Finals Recap 1:46 Start of segment 2:24 DK vs. RNG 5:15 ShowMakers champion pool 6:38 Old champions 8:55 Remove 3 champions for Summer Split 13:08 DK vs. MAD Interview with Mac 19:49 Start of segment 19:59 Thoughts after the series 21:11 After Game 4 22:34 International experience 23:48 MAD now compared to Worlds last year 25:12 Summer Split expectations Thoughts 26:19 Start of segment 28:09 Getting KaBuM!ed 29:52 MAD evaluation 32:11 Looking back Spring Split 34:16...
2021-05-25
55 min
EUphoria Podcast
MSI Reflections (ft. Mac) | EUphoria | 2021 MSI Special EP4
Ender joins Drakos and Caedrel to reflect on MSI and to discuss the LEC Summer Season, Worlds and beyond. EUphoria is available on Apple Podcasts, SoundCloud, Spotify, YouTube and more. Skip around to your favorite parts: Opening 0:00 Intro 0:36 Good Morning Ender MSI Finals Recap 1:46 Start of segment 2:24 DK vs. RNG 5:15 ShowMakers champion pool 6:38 Old champions 8:55 Remove 3 champions for Summer Split 13:08 DK vs. MAD Interview with Mac 19:49 Start of segment 19:59 Thoughts after the series 21:11 After Game 4 22:34 International experience 23:48 MAD now compared to Worlds last year 25:12 Summer Split expectations Thoughts 26:19 Start of segment 28:09 Getting KaBuM!ed 29:52 MAD evaluation 32:11 Looking back Spring Split 34:16...
2021-05-25
55 min
The Event Safety Podcast
Episode 36: Emotional Safety
In this special episode of the The Event Safety Podcast, ESA President Jim Digby is joined by Meegan Holmes (Global Sales Manager, 8th Day Sound) and R. Christopher Maxwell (Vice President of Production Artists, Black Theatre Caucus) for a dialog on emotional safety in the workplace. They explore the direct connection between representation and safety, unrecognized behaviors that can negatively impact communication, what leaders can do to create a more open and inclusive environment for all, and more. This is an under discussed and often challenging topic, but one that is crucial to the safety and vitality of our...
2021-04-28
1h 06
Beyond the Spotlight
Ep. 028: Jim Digby - Event Safety Alliance & Show Makers
Jim has spent three decades bringing celebrated talent to stages across the globe. Longtime Director of Touring for multi-platinum recording artists Linkin Park, he has shepherded productions for diverse and high-profile clients including Enrique Iglesias, Backstreet Boys, Marilyn Manson, The Bolshoi Ballet, Phil Collins, and Bon Jovi. Jim’s is passionate about event safety, sharing professional knowledge, and driving positive change in the industry. He is the Co-Founder and Chairman of the Event Safety Alliance, and recently co-founded SHOW MAKERS, a non-profit designed to educate, develop standards, and strengthen the live event community. Jim is a boar...
2021-01-11
34 min
Beyond the Spotlight
Ep. 025: Jen Kellogg - Tour Accountant / Educator
Jen Kellogg has spent over 25 adventurous years in the concert industry as a roadie, educator and entrepreneur. Sometimes she’s one part of the large machine that gets a huge show on stage for an arena full of excited fans. Other times she’s teaching the next generation of our industry so they can further their own careers.She began road life in 2004 with Bob Dylan and Willie Nelson in minor league baseball parks across America as part of a talent buying team at Jam Productions. In addition to three summers with Bob and Willie, she was also pa...
2020-12-11
25 min
The Set Up | Marketing and Music
Concert Business Resources with Tour Accountant and Educator, Jen Kellogg | EP 27
Jen Kellogg spent 13 years touring until Warped Tour’s last show. Her world got flipped upside down when covid hit. From always on the go to staying at home 24/7 can be a stressful and tough transition, can you relate? In episode 27, Jen, Sam and Sydney discuss the role of a tour accountant, how to get into touring and concerts and what you can do now while you are not on the road. -- Use our fans of The Set Up podcast link for 7% off your first year’s membership at with DistroKid. http://dist...
2020-11-18
1h 02
GigReady
Episode 18 - The Event Safety Alliance with Jim Digby - Getting back to work in a Covid World
Covid is here and we still need to work. What are best practices and how can we get back to work in this Post Covid? Jim Digby from the Event safety alliance is here to tell us all about the current guidance from the Event Safety Alliance on how we can get back to work safely and effectively. Jim Digby can be reached at Jimdigby@showmakers.com You can rech us at GigReady@gigrent.com
2020-11-01
50 min
Victory Points - A Board Game Podcast
Moonrakers and Showmakers w/ Mark Streed
Mark of the Dice Tower joins Becca & Jake to talk about what it's like to review often unpolished prototypes as well as Mark's big leap to making DT videos full time. We also discuss our play-through of the new deck builder Moonrakers from IV Studio, and what a potential Hollywoodization of tabletop might look like. Learn more about your ad choices. Visit megaphone.fm/adchoices
2019-09-03
1h 07
De Kiesmannen in Europa
Churchill en het ontstaan van de Europese Unie
Showmakers de Kiesmannen vragen zich af waarom ze een podcast gaan maken en worden gebeld door hun nieuwe oma. Ook gaan ze in gesprek met hun eerste gast, historicus Felix Klos, over de rol van Churchill bij het ontstaan van de EU Op 23 mei 2019 zijn volgens velen de belangrijkste Europese Verkiezingen ooit. Maar wat is er allemaal aan de hand? In De Kiesmannen in Europa loodsen Jochem en Dylan je langs de grote vraagstukken van de Brusselse jungle. Met verschillende spraakmakende gasten slepen ze je door het politieke moeras, zodat jij na zes afleveringen begrijpt wat nooit iemand helemaal begrepen...
2019-04-03
37 min
Showmakers
Mike Boyd - Learning Quick and Finding Your Niche
Get your free trial shave kit from Harry's here: http://www.harrys.com/showmakers Mike Boyd's Twitter: https://twitter.com/mikeboydvideo?lang=en Mike Boyd's YouTube: https://www.youtube.com/user/microboyd
2018-02-19
1h 11
Showmakers
Grant Sanderson - 3Blue1Brown - Math Education & Programming Animation Software
Sam and Brian chat with Grant from 3Blue1Brown. Listen on iTunes: https://itunes.apple.com/us/podcast/s... Grant's Channel: https://www.youtube.com/c/3blue1brown Twitter: https://twitter.com/3Blue1Brown Showmakers is made possible by: https://eero.com (use the code Showmakers)
2018-01-12
1h 12
Showmakers
Second Thought - Cow Mascots and Face Reveals
Sam and Brian chat with JT from the Second Thought channel. Twitter: twitter.com/_SecondThought YouTube Channel: youtube.com/channel/UCJm2T… Showmakers is made possible by: storyblocks.com/showmakers
2017-11-27
47 min
Showmakers
Christian Tierney - Filming Conor McGregor and Kendrick Lamar
Sam and Brian chat with Christian Tierney a photographer and videographer from Dublin, Ireland. Christian has worked with huge names in music and sport, including Niall Horan, Conor McGregor and Dua Lipa. Listen on iTunes: https://itunes.apple.com/us/podcast/s... Christian's Instagram: https://www.instagram.com/christiantierney Twitter: https://twitter.com/_CTierney YouTube Channel: https://www.youtube.com/user/dublinblader Showmakers is made possible by: https://audible.com/showmakers
2017-10-13
49 min
Showmakers
Physics Girl - Soap Opera Shout Outs and Zero Gravity Flight
Sam and Brian chat with Dianna Cowern aka PhysicsGirl about taking videos down when mistakes happen, her soap opera shout out on Neighbours and an exciting zero gravity flight experience. Dianna's Channel: https://www.youtube.com/physicsgirl Twitter: https://twitter.com/thephysicsgirl Showmakers is made possible by: https://freshbooks.com/showmakers http://bombfell.com/showmakers https://videoblocks.com/showmakers
2017-10-01
1h 03
Showmakers
RealLifeLore - Meeting CGP Grey and Visiting America's Northern Most Town
Sam and Brian chat with Joseph from RealLifeLore about having their favourite educational creators over to their house for a BBQ at Vidcon and what's it's like being a faceless YouTube "celebrity". Listen on iTunes: https://itunes.apple.com/us/podcast/showmakers/id1224583218?mt=2 Joseph's Channel: https://goo.gl/zzYjyg Twitter: https://twitter.com/RealLifeLore1 Preorder his new book: https://goo.gl/yq4U2U Showmakers is made possible by: https://eero.com (use the code Showmakers) https://freshbooks.com/showmakers https://videoblocks.com/showmakers
2017-09-11
1h 02
Showmakers
Wisecrack - Why You Should Upload Your Videos to Facebook
Sam and Brian chat with Jacob and Jared from Wisecrack about building a YouTube channel in LA and why it's important to upload your videos to Facebook. Wisecrack YouTube: https://www.youtube.com/user/thugnotes Wisecrack Podcast: https://itunes.apple.com/ie/podcast/w... Showmakers is made possible by: https://freshbooks.com/showmakers
2017-08-21
58 min
Showmakers
MinutePhysics - Starting a Educational YouTube Channel and Clickbait Titles
Brian and Sam chat with Henry Reich of MinutePhysics about what it was like starting a new educational YouTube channel from scratch and the slippery slope of clickbait titles MinutePhysics: https://www.youtube.com/user/minuteph... MinuteEarth: https://www.youtube.com/user/minuteearth Showmakers is made possible by: https://casper.com/showmakers https://freshbooks.com/showmakers https://www.squarespace.com/showmakers
2017-08-08
1h 09
Showmakers
Jake Roper - Finding Your Voice in Crowded Spaces
Sam and Brian chat with Jake Roper of Vsauce and Beme about starting the Curiousity Box and why it's okay to create videos about topics that another creator has already covered. Vsauce 3: https://www.youtube.com/user/Vsauce3 Jake Roper: https://www.youtube.com/user/OFFICIALjakeroper … Twitter: https://twitter.com/jakerawr Showmakers is made possible by: https://www.fractureme.com/podcast/ http://freshbooks.com/showmakers https://www.squarespace.com/showmakers
2017-07-17
49 min
Showmakers
Wren Weichman - The Disappointment of Videos Underperforming
In the fifth episode of Showmakers, Brian and Sam talk with Wren Weichman. Wren is the special effects artist behind the fantastic Corridor Digital. Check out his work at: www.youtube.com/user/CorridorDigital www.youtube.com/user/samandniko https://twitter.com/wrenthereaper Showmakers is made possible by: https://www.fractureme.com/podcast/ https://www.backblaze.com/showmakers https://www.squarespace.com/showmakers
2017-05-29
1h 08
Showmakers
Ben Schlappig - Starting a Travel Blog and Collecting Airline Miles
In the fourth episode of Showmakers, Brian and Sam talk with Ben Schlappig--full time traveller and founder of the popular blog, One Mile at a Time. Showmakers is made possible by: https://www.fractureme.com/podcast/ https://www.backblaze.com/showmakers https://www.squarespace.com/showmakers
2017-05-22
1h 00
Showmakers
Myke Hurley - How to Start a Podcast
In the third episode of Showmakers, Brian and Sam talk with Myke Hurley--serial podcaster, founder of Relay FM, and recent YouTube convert. Showmakers is made possible by: https://www.fractureme.com/podcast/ https://www.backblaze.com/showmakers https://www.squarespace.com/showmakers
2017-05-08
1h 00
Showmakers
SmarterEveryDay - Why Empathy is an Acquired Skill
Brian and Sam talk to Destin Sandlin, creator of Smarter Every Day, about why it's important to reply to fan emails and why empathy is an acquired skill. Showmakers is made possible by: https://www.fractureme.com/podcast/ https://www.backblaze.com/showmakers https://www.squarespace.com/showmakers Check out Destin's podcast, "No Dumb Questions" https://itunes.apple.com/us/podcast/no-dumb-questions/id1204701206?mt=2
2017-04-18
1h 13
Showmakers
Hank Green - Deciding to Stay in Montana and Starting Vidcon
In this premier episode of Showmakers, Sam and Brian chat with Hank Green about Vidcon, YouTube, and what it takes to make it as an online creator. Showmakers is made possible by: https://www.fractureme.com/podcast/ https://www.backblaze.com/showmakers https://www.squarespace.com/showmakers
2017-04-07
1h 07