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Showing episodes and shows of
Sir John Hegarty
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The WARC Podcast
Inside the creative mind of John Hegarty
Industry legend Sir John Hegarty joins to talk all things creativity, his AI optimism, reframing risk, and...Taylor Swift? Hosted by LIONS' Paul Kemp Robertson. Check out the video version on WARC's YouTube channel.
2025-08-07
36 min
Business Leader
Sir John Hegarty: Why brands still matter in the social media age
Sir John Hegarty is one of the most revered figures in the UK advertising industry. Starting out in ‘swinging Sixties’ London, he went on to be a founding partner of Saatchi & Saatchi in the 1970s and co-founder of Bartle Bogle Hegarty (BBH) in the early 1980s. With BBH he masterminded adverts that became part of the national conversation, including the Levi's 501 jeans adverts with model Nick Kamen stripping in a launderette. He also helped to create the famous "Vorsprung durch Technik" campaigns for Audi. These days he is creative director of The Garage Soho and runs a cours...
2025-07-08
32 min
untalented
Quick Takes with Sir John Hegarty
A true highlight from Cannes: sitting down with the one and only Sir John Hegarty - founder of BBH. Decades of experience, distilled into one conversation that’s packed into just 5 minutes.
2025-06-25
05 min
What Next?
The Business of Creativity and the Expression of Self
Sir John Hegarty on the philosophical heart of creativity. The founder of Bartle Bogle Hegarty and a legend in advertising who now advises startups, argues that the expression of self is the key to creativity. In his series of courses, The Business of Creativity, he explains the need to understand the two different types of creativity: pure and applied. He urges leaders to forget the data and feed their curiosity, doing whatever it takes to make the creative self the source of innovation. As AI’s ‘remarkable’ technology democratizes opportunity, he says that leaders and young entrepreneurs must embrace it as a col...
2025-06-21
39 min
Mi3 Audio Edition
‘The accountability for creativity stops with me’: Suncorp’s brand-CX chief Mim Haysom dukes it with Sir John Hegarty and Val Morgan Cinema’s Guy Burbidge on attention, entertainment, culture and marketing’s creative conundrum
Mim Haysom’s world-beating, Cannes-winning One House initiative at Suncorp in 2022 was a big bold bet on innovative, mould-breaking marketing that Suncorp’s executive leadership and board only saw days before a documentary on the initiative was set to broadcast on Nine. “The first time the board saw One House, I took them into the auditorium and played them the 26-minute documentary three nights before it was going live on Channel Nine,” says Suncorp’s Executive GM, Brand & Customer Experience. “The accountability for creativity stops with me … I set myself up that way from the get-go.” Haysom is also the pers...
2025-03-06
57 min
The Courageous Leaders Podcast
The Truth About Creativity: Why It’s More Valuable Than Data with Sir John Hegarty
In this episode, we're joined by the legendary Sir John Hegarty, Iconic Founder and Creative of Bartle Bogle Hegarty (BBH) and The Garage Entertainment, and a pioneering figure in the world of advertising. He shares his journey and philosophy on creativity, leadership, and staying current in the ever-changing advertising industry. This episode is a must-watch for anyone seeking inspiration from one of the greatest creative minds.We Cover: 01:15 - Taking Risks & Founding BBH03:52 - The Importance of Valuing Creativity05:34 - Focusing on the Present Moment06:32 - How Ideas...
2025-02-06
41 min
The Bottom Line
Decisions That Made Me: Sir John Hegarty (The Garage Soho, Founder)
The advertising exec behind some of the most successful adverts of recent decades shares some of the decisions that have influenced his career, including an early decision to accept a lower salary and instead pursue and opportunity that would bring him more opportunities. Sir John would go out to co-found successful agencies Bartle Bogle Hegarty, and Saatchi and Saatchi. Today, Sir John says he shuns five year plans, instead focusing on 'five minute plans' and says he tries to make each day as interesting as it can be. Production team: Producer: Drew Hyndman Editor: Matt...
2025-01-13
13 min
The Explanation
The Media Show: Jeans, cars, deodorant
Advertising executive Sir John Hegarty has created campaigns for some of the world's most famous brands including Levi's, Lynx, and Audi. He was a founding partner of Saatchi and Saatchi before co-founding his own firm, Bartle Bogle Hegarty, in 1982. But he believes that advertising today has lost sight of creativity, in its relentless focus on data and targeted advertising. He joins Ros Atkins to discuss his career, his theory of creativity, and the future of his industry. Presenter: Ros Atkins Producer: Dan Hardoon
2024-12-26
22 min
ARENI Global: In Conversation
NCNN Ep2: Lose the Mystery, Keep the Magic: In Conversation with Sir John Hegarty
He's one of the advertising world's living legends, the man behind some of the most iconic campaigns ever devised. But Sir John Hegarty also owns a vineyard and is passionate about wine. What would it take for wine companies to come up with some really compelling ideas that would inspire a whole new generation of consumers to think about wine in a new, more attractive way? New Consumers, New Narratives is a podcast series produced by Areni Global, a think tank dedicated to the future of fine wine. Areni Global helps wineries, distributors and retailers...
2024-12-19
1h 17
Five of My Life
#169 Sir John Hegarty
Knighted for his lifelong service to creative industries Sir John Hegarty has been central to the global advertising scene for over six decades. His passion for the business and belief in Turning Intelligence Into Magic has resulted in work that has influenced millions of consumers around the world - and inspired generations of creative people. https://www.businessofcreativity.com/ Hear each song chosen by every Five of My Life guest at: https://open.spotify.com/playlist/60PqJQ1rg6fverFMyKvdkG Follow The Five of My Life on Instagram: The Five of My Life (@thefiveofmylife)
2024-11-25
40 min
The Places We'll Go Marketing Show
is Marketing Broken? - Sir John Hegarty
Discover the secrets of iconic advertising with Sir John Hegarty, founder of BBH and a creative industry legend. From Levi’s to Taylor Swift, Sir John shares how bold ideas shape brands and why creativity triumphs over data-driven strategies. Learn his take on marketing, the role of empathy in AI, and why great communication starts with understanding the problem. Packed with insights and inspiration, this episode is a must-listen for anyone passionate about creativity and innovation.
2024-11-19
49 min
Advertising Industry News Daily
Iconic Advertising Luminary Sir John Hegarty to Deliver Creative Keynote at Content London
Sir John Hegarty, an iconic figure in the advertising industry, is set to deliver a creative keynote at Content London. As co-founder of the leading advertising agency Bartle Bogle Hegarty (BBH), Hegarty's insights are highly anticipated in the industry. His speech is expected to cover the evolving landscape of advertising and the importance of creativity in marketing.Content London is a significant event that gathers professionals from the media, advertising, and marketing industries to explore transformative ideas and trends. Subscribers to C21 Media will have exclusive access to a wide array of content business news and in-depth analysis...
2024-09-12
01 min
The Creative Condition podcast
What we learned about creativity from: Incoming TBWA Global CEO Erin Riley
You can listen to both the highlights and full-length episode with Erin now!There's a lot of fear out there. Pitching. Testing. Neurotesting. Data power. Nobody wants to fail and so nobody succeeds in the way those big, juicy, swaggering advertising campaigns can when the right balance of idea, risk, and attention to detail is struck.Erin Riley is moving up from U.S. CEO of TBWA/Chiat/Day, one of the world's biggest advertising agencies, to Global CEO of TBWA and we sit down right after the news to discuss why she wants to...
2024-09-12
11 min
The Creative Condition podcast
Ep 242: TBWA incoming Global CEO Erin Riley is Fighting for Creativity!
There's a lot of fear out there. Pitching. Testing. Neurotesting. Data power. Nobody wants to fail and so nobody succeeds in the way those big, juicy, swaggering advertising campaigns can when the right balance of idea, risk, and attention to detail is struck.Erin Riley is moving up from U.S. CEO of TBWA/Chiat/Day, one of the world's biggest advertising agencies, to Global CEO of TBWA and we sit down right after the news to discuss why she wants to fight for creativity, to break through the algorithmic flattening of culture, and cultivate working environments...
2024-09-11
1h 20
The Creative Condition podcast
HIGHLIGHTS of episode 242 with TBWA Incoming global CEO Erin Riley
The full length version of this episode is also out now! There's a lot of fear out there. Pitching. Testing. Neurotesting. Data power. Nobody wants to fail and so nobody succeeds in the way those big, juicy, swaggering advertising campaigns can when the right balance of idea, risk, and attention to detail is struck.Erin Riley is moving up from U.S. CEO of TBWA/Chiat/Day, one of the world's biggest advertising agencies, to Global CEO of TBWA and we sit down right after the news to discuss why she wants to fight for...
2024-09-11
36 min
Uncensored CMO
Sir John Hegarty & Orlando Wood on the next creative revolution
Welcome to the 150th edition of the Uncensored CMO podcast. To celebrate, I'm joined by Orlando Wood, my colleague at System1 and author of Lemon and Look Out, with the legend that is Sir John Hegarty, iconic founder of BBH. Today we're talking about why they believe a creative revolution is necessary for the industry and why they are collaborating on a new course "Advertising Principles Explained" as the antidote.Timestamps00:00:00 - Intro00:02:22 - Have Oasis created the most effective ad of all time?00:16:13 - What can we learn from the history of...
2024-09-04
1h 06
Unmade: media and marketing analysis
'Starting a business is a creative act' - Sir John Hegarty on applying creativity
Welcome to an audio-led edition of Unmade. Today we talk to one of the world’s most celebrated advertising creatives, Sir John Hegarty.Further down, the Unmade Index lifts back towards 500 points, but Seven West Media slumps back to its four-year low.If you’ve been thinking about upgrading to an Unmade membership, this is the perfect time. Your membership includes:* Member-only pricing for our HumAIn and REmade (October 1) conferences;* A complimentary invitation to Unmade’s Compass event (November);* Member-only content and our paywalled archives;* Your own copy o...
2024-07-25
57 min
The MCA Prodcast
Live at Cannes – Unlocking the Power of Storytelling and Creativity in Business
This week on The MCA Prodcast you’ll hear one of the brilliant panel sessions from this year’s LBB and Friends Beach at Cannes. We are all story tellers, and this panel is about the power of storytelling and how creativity can be crucial to the success of any business.Pat Murphy chairs the session and is joined by:· Doerte Spengler-Ahrens - Chairwoman of Jung von Matt and President of the Art Director’s Club (ADC)· Upasana Roy - Global Creative Strategy Director at Reckitt· Philipp Schuster - Agency Management and Marketing Partnerships Director from Baye...
2024-07-24
32 min
The Creative Condition podcast
HIGHLIGHTS of episode 75 with Sir John Hegarty. The power of creativity in the digital age
A highlights edition of episode 75 of The Creative Condition (Arrest All Mimics at the time).Sir John Hegarty, one of the most imaginative, innovative minds the creative industry has ever welcomed, provides advice and insights into the power of creativity that have grown more relevant since we recorded this conversation.Sponsored as ever by https://illustrationx.com who have a superb new quarterly illustration trends report here: https://www.illustrationx.com/uk/news/5992/trendx_-_april_2024Sir John's new course: https://www.businessofcreativity.com/and the Ukrainian Institute https://ui.org...
2024-07-11
34 min
Fearless Creative Leadership
Adam Tucker of WPP - "The Creative Industries and AI - Part 9"
Does your AI do what you need it to do? This episode is part of a series of conversations I've been having in partnership with the Cannes Lions Festival of Creativity. Over the last few weeks, I've been focusing my study of leadership through a single lens, the impact of Artificial Intelligence on the Creative Industries. I'd planned on ending the series with my interview of Sir John Hegarty, but I recorded two bonus episodes during Cannes that I felt were an important part of the conversation. Adam Tucker is the Global Account Lead at W...
2024-07-03
29 min
Fearless Creative Leadership
John Hegarty of Bartle Bogle Hegarty - "The Creative Industries and AI - Part 8"
Are you willing to dare? This episode is the last in a series of conversations that I'm having in partnership with the Cannes Lion Festival of Creativity. For the weeks leading up to Cannes and during Cannes, we focused our study of leadership through a single lens. The impact of Artificial Intelligence on the Creative Industries. Are we moving fast enough? Are we going far enough? Is this an opportunity to fundamentally redesign the creative industries? Or should we adjust and iterate, slowly and carefully? There are opportunities and risks around every corner. T...
2024-06-28
38 min
Fearless Creative Leadership
John Hegarty - In 19
Edited highlights of our full length conversation. Are you willing to dare? This episode is the last in a series of conversations that I'm having in partnership with the Cannes Lion Festival of Creativity. For the weeks leading up to Cannes and during Cannes, we focused our study of leadership through a single lens. The impact of Artificial Intelligence on the Creative Industries. Are we moving fast enough? Are we going far enough? Is this an opportunity to fundamentally redesign the creative industries? Or should we adjust and iterate, slowly and carefully? There a...
2024-06-28
19 min
Never Mind The Adverts
Apple crushes creativity, Sir John Hegarty reveals Levi's success and a charming Ad of the Week
In the first episode of Never Mind the Adverts, Jon and Orlando discuss if pre-testing is worth it following Mark Ritson's article, why Apple decided to crush every expression of creativity and Sir John Hegarty makes a cameo appearance to help answer a critical question. You also won't want to miss Jon's performance marketing tip of the week, or which advert Orlando liked most on the System1 database.Timestamps00:00 - Intro00:40 - The News06:43 - Apple Creating Waves09:04 - Performance marketing tip of the week14:19 - Drinks sponsor break16:29...
2024-05-21
26 min
Inflection Points
Seven Decades of Disruption: Sir John Hegarty on Creativity & the Future of Advertising
Sir John Hegarty, Co-Founder of advertising agency, Bartle Bogle Hegarty (BBH) and a titan of the industry, delves into his extensive career that spans over seven decades and provides the inside track on one of the industry’s most famous deals between BBH and Publicis…He opens up about the influences that shaped his career, from his art school education during the culturally transformative 1960s, to his critical role in founding Saatchi and Saatchi and later BBH. He recounts pivotal moments, the emphasis on brand and creativity, the strategic partnership with Leo Burnett and how they managed to p...
2024-05-15
54 min
The MCA Prodcast
Sir John Hegarty – From Storytelling to Branding: How Creativity Fuels Business Success
This week on The MCA Prodcast Pat Murphy talks to John Hegarty, Co-founder and Creative Director at The Garage Soho & The Business of Creativity. He was a founding partner of Saatchi and Saatchi in 1970 and founded Bartle Bogle Hegarty in 1982.John looks back on his career, including launching Saatchi and Saatchi and reveals why his name isn’t above the door! He also tells the story of receiving his knighthood from The Queen and describes the event as ‘all the pomp without the pomposity’!When it comes to modern marketing, John argues that brands have a tend...
2024-05-08
48 min
The Explanation
The Media Show: Secrets of the Celebrity Interview
Decca Aitkenhead is the Chief Interviewer of The Sunday Times and has interviewed countless big names, from Hillary Clinton to Madonna. As she wins yet another award for her writing, she reveals how she does it – and why body language is the key to getting the rich and famous to say things they might later regret. Also in the programme, we meet the creators of two TV formats that have been sold around the world. And can you teach creativity? The creative genius behind some of the world’s most celebrated adverts says you can. Presenters: Katie Razzall and Ros...
2024-04-25
22 min
The Media Show
Ofcom, impartiality and elections
Katie and Ros explore the place of creativity in modern media, from advertising to game show formats. They talk to the producers behind ITV’s The 1% Club and Channel 4’s Hunted. They’ll also hear about concerns over dating app Grindr’s use of user data and talk to media regulator Ofcom about new research into how audiences feel about politicians presenting current affairs programmes. Guests: Cristina Nicolotti Squires, Group Director, Ofcom; Decca Aitkenhead, Chief Interviewer, The Sunday Times; Matt Bennett, Senior Executive Producer, Shine TV; Dean Nabarro, Co-founder, Magnum Media; Sir John Hegarty, Advertising Executive, The Garage S...
2024-04-24
57 min
It’s a Small Business World
038 - How to “blow shit up” in business and in life with Cindy Gallop of MakeLoveNotPorn
Meet Cindy Gallop, the self-proclaimed Michael Bay of business and the founder of MakeLoveNotPorn. Listen as she shares how to successfully “blow shit up” in business and in life with our hosts KC Goundiam and Jaime Buelta. Tune in to this exciting episode for a candid conversation about breaking boundaries, reinventing industries, navigating the world of white, male investors, and spearheading the social sex revolution.Get more information related to this episodeFind Cindy Gallop on LinkedIn: www.linkedin.com/in/cindygallop Find Cindy Gallop on Instagram: @cindygallop...
2024-03-20
48 min
Working Class to World Class
Season 2, Episode 11: From a Golfing Caddy to a Global Creative King, with Sir John Hegarty
Sir John Hegarty, one of the most prolific and respected figures in advertising takes a trip back down memory lane, reminiscing about the good old days.
2024-03-18
47 min
Working Class to World Class
Season 2, Episode 11: From a Golfing Caddy to a Global Creative King, with Sir John Hegarty
Sir John Hegarty, one of the most prolific and respected figures in advertising takes a trip back down memory lane, reminiscing about the good old days.
2024-03-18
47 min
Marketing Meetup Podcast
Sir John Hegarty speaks The Business of Creativity
Sir John Hegarty, Co-founder and Creative Director at The Garage Soho & The Business of Creativity
2024-03-13
57 min
The Creative Floor Awards
The Power of Advertising, Part 1
We chat to Legend Creative Director, Commercials Director and Creative Floor 2024 judge Steve Hudson. Hear his inspiring story into ad land and his best lessons from John Webster, Frank Budgen and Sir John Hegarty to name but a few. Everything you need to know about getting your best work through market research and how to think of an idea when you just can’t. This conversation will help make you a better Creative (even if you’re technically not one). Check out Steve’s ground-breaking work and creative education platform: thepowerofadvertising.com Thank you to this ep...
2024-02-10
26 min
Great Minds
EP281: Sir John Hegarty, Advertising Industry Legend
World-renowned creator of legendary ad campaigns for Levi’s, Lego, and Audi, among others, Sir John Hegarty is Chairman & Worldwide Creative Director of Bartle Bogle Hegarty (BBH) where he presides over one of the most successful and creatively acclaimed agencies. Sir John started in advertising as a junior Art Director at Benton and Bowles, London, in 1965. He almost finished in advertising 18 months later, when they fired him. He joined a small ‘going places’ Soho agency, John Collings & Partners. They did – out of town. In 1967 he joined the Cramer Saatchi consultancy which became Saatchi & Saatchi in 1970, where he...
2023-12-05
56 min
The EIS Navigator
85 How to invest in and grow early-stage B2B SaaS companies with Fred Soneya and Jeremy Luzinda of Haatch Ventures
B2B SaaS is a very popular business model amongst venture capital and (S)EIS/VCT investors. Haatch Ventures specialise in investing in this sector and we get Partner Fred Soneya and Principal Jeremy Luzinda to talk about how they work and how they help the companies scale.We look at several topics about managing these companies:what B2B SaaS is and why it is attractive to investors. We discuss the merits of additional service revenue and when its a positive or a distraction.when a company should add new features or when it should...
2023-11-14
1h 09
iF! Podcast
RETHINKING THE POWER OF A GREAT IDEA
Con Sir John Hegarty, (Founder dell'agenzia Bartle Bogle Hegarty)È un grande onore avere per il decimo anno di IF! Sir John Hegarty, una vera leggenda dell’advertising grazie alle sue intuizioni e campagne per Levi's, Lego e Audi tra le altre.Il suo speech affronterà la battaglia contro la tendenza ad accontentarsi tipica di questi anni, con il rischio di perdere la qualità del nostro prodotto creativo.IF! – Il festival della creatività è organizzato e promosso dall’ @ADCI – Art Directors Club Italiano e da @UNA – Aziende della Comunicazione Unite, insieme al main partner YouTube.
2023-10-27
41 min
The Fuel Podcast
Keith Smith: The Big Green Idea
Not every green creative is a great creative, but every great creative is a green creative.It takes far less energy for an original advert or promotion to enter the public consciousness than it does a bad one.How big swings are behind some of the most iconic creative ads of our time and how they create their own momentum.Featuring: Sir John Hegarty, Mike Everett, Nils Leonard and Nick Looby Learn more about your ad choices. Visit megaphone.fm/adchoices
2023-10-14
11 min
The Fuel Podcast
Mike Everett? Who's he?
In the 1970's Mike Everett went straight from secondary school into advertising, starting in the mail room and eventually trying his hand at copywriting, at which he became an expert.In 1973, he began a 14 year stint at Collett, Dickenson, Pearce and Partners - one of Britain's most outrageously creative and prolific advertising agencies.He worked at Lowe International with Sir Frank Lowe as worldwide creative director.He's still at it, as creative partner at Anatomised - a digital, display and TV advertising consultancy.He's on the show to discuss his incredible...
2023-10-08
1h 26
The Company Road Podcast
E12 David Webster - Decentralised Intrapreneurship: Reinventing Creativity through Distributed Networks
Send us a text"The future of the creative industry will be thousands, hundreds of thousands of solopreneurs and micro businesses living in this sort of ecosystem that will come together around projects."David WebsterIn this episode you’ll hear about:The evolution of work models: Exploring the evolving nature of work models, particularly in the creative industry & the need for a shift towards more flexible, decentralised approaches.Distributed talent: The value of assembling distributed teams of subject matter experts from around the world tailored to specific ne...
2023-10-03
58 min
The Fuel Podcast
Sir John Hegarty: What's the Big Idea?
One of the greatest minds in the world of advertising is on the show to explain how we can recapture our creative essence and make the business of marketing the sexy, inspiring innovative, funny, thought-provoking, engaging and compelling business that attracted us to it in the first place.He also explains how great creative is better for the planet.Importantly, he's also here to tell us how we can all join his masterclass called 'The Business of Creativity'. The link to sign up is in the show notes for this show at www.thefuelpodcast.com.
2023-10-01
1h 12
Uncensored CMO
The business of creativity - Sir John Hegarty
Advertising legend Sir John Hegarty returns to the podcast to discuss why he created a course focused on the business of creativity. If you've listened to the podcast before you'll know how important I think creativity is to drive business results, and so when Sir John announced he was creating this course, I had to get him back on the podcast to discuss.Learn more about the course here.About Sir John HegartyHe was a founding partner of Saatchi and Saatchi in 1970. And then TBWA in 1973. He founded Bartle Bogle Hegarty in 1982 with...
2023-09-13
55 min
All Consuming
Denim
Around 70 million pairs of denim jeans are sold every year in the UK. They come in a dizzying array of shapes and styles, but the essentials haven’t changed since they were first conceived in the Californian gold rush 150 years ago. Charlotte Stavrou and Amit Katwala continue their exploration of our culture of consumption by unpicking our abiding love affair with denim. Mohsin Sajid, denim designer and lecturer at some of the UK’s top fashion colleges, takes us through the history of denim which originated as tough workwear, to its golden age of 1950s American youth culture. Meanwhile, Brya...
2023-09-07
24 min
The Media Show
The Hegarty Effect
Advertising executive Sir John Hegarty has created campaigns for some of the world's most famous brands including Levi's, Lynx, and Audi. He was a founding partner of Saatchi and Saatchi before co-founding his own firm, Bartle Bogle Hegarty, in 1982. But he believes that advertising today has lost sight of creativity, in its relentless focus on data and targeted advertising. He joins Ros Atkins to discuss his career, his theory of creativity, and the future of his industry.Presenter: Ros AtkinsProducer: Dan Hardoon
2023-08-02
28 min
The Media Leader Podcast
LIVE: What now for The Future of Brands?
Are ambitious marketers suffering from a 'Steve Jobs complex'? Is Sir John Hegarty right to say that marketers and most marketing is simply "boring"? Is there any point doing "purpose" in marketing"?These are among the key questions answered by a trio of media and advertising leaders who joined The Media Leader editor Omar Oakes to discuss the state of marketing and key themes from The Future of Brands.Craig Tuck, chief revenue officer at Ozone, Rachel Forde, former UK CEO of media agency UM, and Chloe Davies, head of social impact at ad agency...
2023-05-22
40 min
Business Daily
Business Daily meets: Sir John Hegarty
What's the future of the advertising industry? The industry veteran who was behind some of the most memorable ads of the 80s and 90s speaks to Dougal Shaw about the rise of digital platforms and social media.Hegarty is a revered figure in advertising because of the famous brands he helped to build. He was a founding partner of Saatchi & Saatchi and co-founder of Bartle Bogle Hegarty (BBH). These days he is creative director of The Garage Soho, which invests in start-ups and helps to build brands.And Sir John also uses his own experiences...
2023-05-05
18 min
The Media Leader Podcast
Sir John Hegarty on why 'the big idea' still matters for the future of brands
We're back for Season 2 with a banger!Advertising legend Sir John Hegarty speaks to Omar Oakes in the first of a two-part interview - the second of which will be at our Future of Brands event in London (25/26 April). Visit The Media Leader for the most authoritative news analysis and comment on what's happening in commercial media. LinkedIn - The Media LeaderTwitter @TheMediaLeader YouTube - The Media Leader
2023-03-14
29 min
The Standard
Leader Weekends: How to be a CEO (Sir John Hegarty, Advertising in a Digital Age)
Sir John Hegarty is an iconic figure in advertising. His career goes back to the 'Mad Men' era of the 1960s and triumphs include his creation of the "Vorsprung Durch Technik" line for Audi. He's also the co-founder of The Garage Soho, an early stage investor and brand builder.This is taken from our How to be a CEO podcast. To hear the full episode listen here.This episode contains strong language. Hosted on Acast. See acast.com/privacy for more information.
2022-11-19
11 min
The Bottom Line
Opportunists and Optimists
As the UK struggles with recession, Evan Davis talks to four business people who are not afraid to be bulls in a bear market. Does a recession offer opportunities to serial entrepreneurs and start-ups that others might fear? Evan Davis and guests discuss.GUESTSCapucine Codron, Co-founder, Swizzle Arka Dhar, CEO and Co-founder SKOV LtdSir John Hegarty, Founder, The Garage Soho and BBH Advertising AgencyandSarah Willingham, Co Founder, Nightcap bar chain and former Dragon's Den panellist.PRODUCTION TEAMProducers: Julie...
2022-11-17
28 min
Black T-Shirts
Sir John Hegarty: 80% Idea & 80% Craft
Sir John Hegerty needs no introduction. He's not just the H in BBH he's also a founding partner of creative agency superbrands Saatchi & Saatchi, and TBWA - he's an absolute advertising powerhouse, and one of the genuine founders of our entire industry. He's also a sir! In this episode we explore the benefits of ageing and optimism, as well as why immersing oneself in high (and low) art is vital for creative success.See omnystudio.com/listener for privacy information.
2022-11-15
52 min
The Imposterous
Episode 50: Sir John Hegarty
Sir John Hegarty, awarded a Knighthood by Queen Elizabeth II for his services to advertising and Creative industries, Founder, Creative Bartle Bogle Hegarty (BBH) and The Garage Soho, now adds to his title, ‘The Imposterous First Birthday Edition Season Two Finale and Episode 50 Guest’. It’s a lot. Welcome to the big time SJH.John Hegarty has been central to the global advertising scene over six decades working with brands such as Levi's, Audi, Boddingtons, Lynx, British Airways and Johnnie Walker. He was a founding partner of Saatchi and Saatchi in 1970. He founded Bartle Bogle Hegarty in 1982 with Joh...
2022-11-07
38 min
The Campaign Podcast
104. Campaign podcast: John Hegarty on creativity in recession, plus Publicis bonuses
Sir John Hegarty, the former creative chief and co-founder of BBH, sat down with Campaign talk about his new eight-week course, The Business of Creativity, and the power of great creative thinking to drive innovation, particularly in a recession.In his interview with Gideon Spanier, UK editor-in-chief, and Gurjit Degun, the creativity and culture editor, Hegarty also discuss the biggest recent news stories, including Publicis Groupe's exceptional staff bonuses to cope with the cost of living, and where clients can go wrong on agency pitches.Plus we also chat about why the ad...
2022-11-04
39 min
How to be a CEO
Sir John Hegarty: Advertising in a Digital Age
Sir John Hegarty is an iconic figure in advertising. His career goes back to the 'Mad Men' era of the 1960s and triumphs include his creation of the "Vorsprung Durch Technik" line for Audi. He's also the co-founder of The Garage Soho, an early stage investor and brand builder. In this episode we talk about: The challenges of marketing in an ad-skipping eraWhy start-ups should create a movement, not a companyThe evolution of the advertising industry from the 60s to todayHow technology unleashes creativity, but why a good idea always worksAudi's first re...
2022-10-10
25 min
MediaCat Magazine Podcast
Rebel With A Cause — with The Garage Soho’s Nick Kendall
Welcome to the latest next episode of our miniseries Rebel With A Cause, where RANKIN‘s Opal Turner explores the relationship between strategy, planning and creativity. Opal’s theory is that strategy and planning can be a creative person’s secret weapon, so we follow as she tests this hypothesis — and the response to her being both a creative and strategist — with folks across the industry. Interviewing the man responsible for pushing her to make this podcast happen Opal speaks to her ex-boss and mentor, Nick Kendall. Nick was Global Head of Planning at BBH and a pillar of...
2022-09-12
30 min
Everything Is Better With Creators
Creators and Fueling Modern Creativity with Intimacy & Inclusion | Sir John Hegarty
On this episode we sit down with a legend. Sir John Hegarty who speaks to us about how the practices may change in marketing, especially with the rise of creator, but the principles remain the same.Everything Is Better With Creators is produced by Whalar.Whalar. We Power the Creator Economy.Learn more at http://whalar.com#creatoreconomy #creators Hosted on Acast. See acast.com/privacy for more information.
2022-08-25
39 min
MediaCat Magazine Podcast
Rebel With A Cause — with Sir John Hegarty
In our Rebel With A Cause podcast series we explore the relationship between strategy, planning and creativity. Host of the series, RANKIN's Opal Turner has a theory that strategy and planning can be a creative person’s secret weapon. We follow as she tests this theory — and the response to her being both a creative and strategist — with folks across the industry. This episode features advertising legend Sir John Hegarty. In this 49-minute discussion Opal and John explored John’s close relationships with strategy greats, ideas that unite people, metaverse tech, evolving office space into places where people c...
2022-08-15
30 min
Uncensored CMO
When The World Zigs, Zag - Sir John Hegarty, BBH
It's 40 years since the founding of one of the most famous and iconic advertising agencies; BBH or Bartle, Bogle, Hegarty. Today I speak with founder, Sir John Hegarty to find out what it's been like to be at the helm of one of the world's most successful ad agencies for 4 decades.We take a look back over a long history of advertising to see what's changed, what we can learn and maybe what new techniques today are worth investing in. We touch on many of the great campaigns that come out to BBH, two of my favourites...
2022-04-25
52 min
No More Mondays
9: How to stay consistent w/ Arvid Kahl (The Bootstrapped Founder)
Dan is off this week, so the Bootstrapped Founder, Arvid Kahl is filling in for him. Arvid and I talk how I can be more consistent, why Arvid spends all week watching Twitch to help him write his newsletter, and I try to pronounce a German word forgetting Arvid was German.Arvid Kahl built bootstrapped business called FeedbackPanda to $55k MRR which he then exited for a life changing amount of money. From then he went onto write the book Zero to Sold, which is a must read for any indie hacker. Arvid wasn’t satisfied with ju...
2022-04-04
29 min
The Digital Agency Growth Podcast
Martin Bihl on a Lifetime of Creative Direction
Have you ever wondered if the people running agencies, advertisement companies, and the like had it easier back in the day? Martin Bihl, the third generation of advertisement and creative direction work in his family, states that the past had its own unique challenges that today’s agency owners just don’t consider. Today we are going back in time and returning to the present to discuss not only how things have changed and stayed the same, but also to dive into relationships amongst your team and clients, and even potential future clients. This week, episode 124 of The D...
2022-03-30
1h 05
Rethink Moments with Rachel Botsman
Rethinking Storytelling: John Hegarty
How does the truth influence great ideas? This week’s Rethink Moment is a marketing masterpiece from 1985: a game-changing Levi’s TV commercial known simply as Laundrette. Rachel is joined by Sir John Hegarty - the creative director behind Laundrette - to think differently about this seminal moment and uncover the power of the truth in storytelling. Watch Laundrette here: https://www.youtube.com/watch?v=wT4DR_ae_4o To keep rethinking with Rachel, subscribe to her newsletter: https://www.linkedin.com/newsletters/rethink-with-rachel-6625780695937626112/
2022-03-14
21 min
Sacrifice and Success
Lawrence Dallaglio
"Getting your face smashed in all over the world is very underrated" In this episode, John is joined by Lorenzo Bruno Nero Dallaglio OBE, better known as Lawrence Dallaglio, a legendary rugby union player and former captain of the England rugby team. He is also the founder of Dallaglio Rugby Works, a charity that use the values of the sport to help reengage disadvantaged youth. Lawrence talks about the many sacrifices that not just he, but his entire family made throughout their lives in order to succeed. From his parents immigrating to the U...
2022-03-07
52 min
Teach Inspire Create
Female leadership and the power of advertising in driving change, with Rosie Arnold
To access the available transcript please use the following link: https://bit.ly/3oymjPlAdvertising powerhouse and inspirational female leader, Rosie Arnold, started her career in advertising moonlighting at a tiny creative hot shop called Bartle Bogle Hegarty in 1983 while studying Fine Art at Central St Martins. Under the mentorship of Sir John Hegarty himself, Rosie worked her way to the top, resulting in a position on the board and as Executive Creative Director. Her motivation and passion to do mould-breaking creative work with like-minded people saw her lead some of the most i...
2022-02-08
35 min
WFA's Better Marketing Pod with David Wheldon
Ep.13: On creativity with Sir John Hegarty
In this episode of WFA's Better Marketing Pod, David speaks with ad legend Sir John Hegarty about the value of creativity, building iconic brands and the secret to making the perfect marmaladeSubscribe to the WFA #BetterMarketing podcast on: -Apple: https://apple.co/3IHnh6Z -Spotify: https://spoti.fi/3ZvNpro -YouTube Music: https://bit.ly/47eQTTj -YouTube Video: https://bit.ly/4idYNB6
2022-01-31
41 min
Inside Marketing
Ep. 57 - Sir John Hegarty
This week on Inside Marketing we're joined by true advertising royalty, a man so good at what he does that he received a knighthood for it. Sir John Hegarty takes us through his era defining career and shares his thoughts on the marketing world with us.
2021-10-14
51 min
Sacrifice and Success
Daniel Finkelstein
"I feel a determination that we can do better" In this episode of Sacrifice and Success, Sir John Hegarty sits down with Lord Daniel Finkelstein, OBE, a renowned journalist and politician.Daniel has enjoyed a long career at the boundary of where media and politics meet, having worked closely with MPs and party leaders and as Executive Editor of The Times newspaper. He considers himself very fortunate to be where he is today, and chats with John openly about his and his family's relentless optimism, a fact which may surprise given his parents...
2021-10-07
43 min
Sacrifice and Success
Sophie Birdwood
"A bomb could go off in my studio and I'd barely notice"In this episode of Sacrifice and Success, Sir John Hegarty sits down with Sophie Birdwood, London based painter and artist.At the age of 34, Sophie we diagnosed with Retinitis Pigmentosa, a degenerative disease that is slowly eroding her vision. Sophie discusses with John how her pre-existing chronic depression has actually helped to cope with her experience, by giving her a uniquely positive perspective on unfortunate circumstances.Sophie goes into how her art practice is evolving as her eyesight...
2021-07-21
39 min
Crescita Personale: Raggiungi i Tuoi Obiettivi
Come Essere Creativi? Hegarty te lo Spiega
Che tu sia già o voglia diventare un Creativo, queste 3 lezioni da un maestro della pubblicità del calibro di Sir John Hegarty non potranno che aiutarti lungo questo percorso.L'originalità è morta... o così almeno sembrerebbe ad una prima lettura della nostra realtà. Hegarty ci insegna a smettere di perseguire questa fantomatica originalità e a dedicarci a ciò che possiamo realmente raggiungere:- La Freschezza...Ascolta il podcastper scoprire gli altri 2 Spunti sul come creare un'opera che possa avere successo.📚 𝗟𝗲𝘁𝘁𝘂𝗿𝗲 𝗖𝗼𝗿𝗿𝗲𝗹𝗮𝘁𝗲 📚Libro del Video: https://amzn.to/2RVlvqQ
2021-06-14
07 min
Sacrifice and Success
Andi Osho
“Talking no risk is the biggest risk"In this episode of Sacrifice and Success, Sir John Hegarty is joined by actress and author, Andi Osho.Andi recounts her life from budding comedian to actress, as well as her most recent transformation to the author of her debut novel Asking For a Friend. Andi talks about the life experiences she has had to sacrifice to lead a creative life, and the choices she consciously made to forge her successful career.WebsiteInstagramIn this series, Sir John He...
2021-05-20
40 min
Sacrifice and Success
Andre Camara
"With any big choice, we sacrifice one thing to pursue another."In this episode of Sacrifice and Success, Sir John Hegarty is joined by conflict and event photographer, Andre Camara.Andre tells John how he famously risked his life to photograph the drug wars of the 1980s in Rio’s Favelas; and how this early life experience inspired the film City Of God.John and Andre discuss the many sacrifices necessary for a conflict photographer and his decision to amputate his leg after complications from a car accident....
2021-04-07
40 min
Sacrifice and Success
Gail Porter
"My daughter saved my life."In this episode of Sacrifice and Success, Sir John Hegarty is joined in the studio by TV presenter and personality, Gail Porter.Gail dives into how she went from Edinburgh school girl to one of the most sought-after hosts in 90's television. Gail and John discuss the infamous photo of Gail that projected onto Westminster by FHM and the rocky journey of subsequent years through alopecia and homelessness and how she has come out the other side thanks to her daughter.Instagram
2021-03-04
53 min
Behind The Billboard
Episode 26 - Sir John Hegarty
Dan and Hugh virtually meet up with the legend that is Sir John Hegarty. I'm not sure what else to add in this intro as... well.... its John Hegarty. He's a frikkin' legend. Just listen in..... it's a proper belter this one. Visuals [as if you need them for this one] - https://getbehindthebillboard.com/2021/02/11/episode-26-sir-john-hegarty/
2021-02-11
1h 38
Sacrifice and Success
Joel Culpepper
“When we understand how fragile life is, ironically is when we’ll be most powerful."In the first episode of Sacrifice and Success, Sir John Hegarty is joined in the studio by R&B singer-songwriter, Joel Culpepper. Joel discusses his career journey from being a Learning Mentor, helping vulnerable children with behavioural difficulties, and his decision to give up this grueling but rewarding position to focus solely on his music career. John and Joel discuss not only this sacrifice but the importance of authenticity in bringing meaning to Joel's debut album Sgt Culp...
2021-02-01
46 min
Sacrifice and Success
Trailer
Sacrifice and Success is a podcast that looks at what we give up in order to thrive. Hosted by Sir John Hegarty, Chairman of independent media agency Electric Glue.In this brand new podcast, John will be talking to successful people about what they have sacrificed to be where they are today and delve into the true meaning of sacrifice in the modern creative world.In series one we'll hear from a range of creative people such as event and conflict photographer Andre Camara, TV presenter and personality Gail Porter as well as...
2021-01-21
01 min
ideaXme
Sex Tech, a Trillion Dollar Business?
Parental guidance necessary. Ira Pastor, ideaXme life sciences ambassador, interviews internationally famous advertising executive Cindy Gallop, founder and CEO of IfWeRanTheWorld, MakeLoveNotPorn, and Cindy Gallop LLC. Ira Pastor Comments: Cindy Gallop is an internationally famous advertising executive, public speaker, founder and former chair of the US branch of global advertising firm Bartle Bogle Hegarty (now part of French multinational advertising and public relations company Publicis Groupe), and more recently founder of both the IfWeRanTheWorld and MakeLoveNotPorn companies, as well as her own brand and business innovation consultancy, Cindy Gallop LLC. Cindy...
2020-10-02
35 min
ideaXme
Sir John Hegarty: The Power of Creativity
Andrea Macdonald, founder of ideaXme interviews Sir John Hegarty. Sir John Hegarty, co-founder of global advertising and communications company BBH (Bartle Bogle Hegarty) and founder of The Garage Soho, Investment Company is one of the world’s most awarded and respected creatives in history. He has written 2 best-selling books with a possible third in the pipeline. Current books, Creativity: There Are No Rules and Advertising: Turning Intelligence into Magic have not just been benchmarks for both the creative and communications industries, they have inspired disruptors and innovators working across a myriad of seemingly unrelated sectors....
2020-09-28
35 min
Welcome to Ujana (pron. Oyana) : A Teenager's & Young Adults Journey to Self Love
EP23: Life Isn't A Steady Progession
Sir John Hegarty, Founder and Creative Director of Bartle Bogle Hegarty (BBH) and Founder of The Garage Soho, shares his wisdom and knowledge about how he navigated through life to build one of the most admired global Advertising Agencies. John talks candidly about his life and offers advice about education and creativity. He stresses the importance of becoming great at one thing as that will make you powerful. Lots more insights. Tune in and enjoy!
2020-09-18
1h 01
Sex, Lives & Videotapes
SIR JOHN HEGARTY
Chuck Berry is just one of the tunes Sir John plays during this hour of terrific radio. We hear from Sir John Hegarty all about his life as an advertising executive and what it was to be a founder of the worldwide ad agency Bartle Bogle Hegarty.
2020-09-16
54 min
TIE Unearthed
Ep:#5 Sir John Hegarty and the power of doing interesting things
In 2006 I was sitting in Sir John Hegarty’s office at BBH on Kingly Street in London. I had come up with the idea and business plan for TIE. But it still needed a name. I had a number of different names to choose from, but I felt stumped. But, as usual he got me back on track. Sir John Hegarty is the Creative Founder of the global Ad agency Bartle Bogle Hegarty (known as BBH) and is the world-renowned creator of legendary ad campaigns for Levi's, Lego, and Audi, Johnny Walker’s Keep Walking, the...
2020-09-03
35 min
The Gentleman‘s Journal Podcast
Do interesting things, and interesting things will happen — Sir John Hegarty
Sir John Hegarty is the British Adman extraordinaire, and the industry’s favourite contrarian. He’s the founder of BBH, one of London’s best established and most successful ad agencies, and the brains behind decade-defining campaigns for Levis, Audi, British Airways and Johnny Walker. This is an episode from the Gentleman’s Journal archive — we recorded it back in the summer of 2018, but it’s only just seen the light of day. Thankfully, Hegarty’s advice, Oracle-like insight and counterintuitive outlook are timeless. In this episode, we spoke about how humour can always save a campaign; abou...
2020-08-28
51 min
CATWLK SOULTLK podcast
CHIDI ACHARA
FASHION STORYTELLING. CREATING THE DREAM - the photographer, creative leader in luxury fashion advertising and marketing and one of Ebony's Power 100 - on staying anchored in a sense of peace, grace and gratitude. Chidi speaks about the importance for creatives to open their ears and eyes to the beauty of everyday life and everyday truth and about the power of brands as forces for the common good - CHANGING THE WORLD ! SHOW NOTES_ Enjoyed this episode? Then please subscribe, leave a 5-star rating and a review. Happy to hear your feedback and questions. If you’d like to connec...
2020-08-24
1h 04
Talking to Ourselves
Sir John Hegarty
Sir John Hegarty was the Founder and Worldwide Creative Director of BBH. He is one of the most legendary figures in advertising history. John started his career in 1965 as a junior art director in London. By the late 60s he was a founding partner of Saatchi & Saatchi. In 1973 he co-founded TBWA London.In 1982, John joined forces with partners John Bartle and Nigel Bogle to found BBH, which quickly became one of the most revered global agencies of the three plus decades to follow. BBH won every award and accolade imaginable, including being named the first ever “Agency of th...
2020-05-29
1h 21
wave+dave
Wave+Dave Episode 38 with Sir John Hegarty PART TWO
SIR JOHN #2: Revisiting The Godfathers. Recommending TikTok. Reevaluating Martin Sorrell.
2020-05-23
20 min
wave+dave
Wave+Dave Episode 38 with Sir John Hegarty PART ONE
SIR JOHN #1: Farming in Languadoc. Frequenting the Dusty Knuckle. Favouring Normal People.
2020-05-21
27 min
Truth and Soul Inc. The New Zealand Advertising Podcast.
Episode 12. Sir John Hegarty
Bartle Bogle Hegarty is still one of the most respected agencies in the world of advertising and the creative founder, Sir John Hegarty, is one of the most revered names. Such is his renown that in 2007 he was knighted for his services to advertising. (Mine is still in the post.) Sir John and I formed a close relationship while spending several minutes in a lift together in a hotel in Cannes in 2006. I felt that was a strong enough bond to ask him on the podcast and, it being the lockdown and everything, he couldn’t think of a reason no...
2020-04-20
1h 01
Something Quite New
Paul Davies: Consumer Marketing Director at Microsoft & Makers of the Universe podcast host
Paul Davies is Consumer Marketing Director at tech giants Microsoft. A company he has been at for 13 years and counting. He is also a fellow podcaster with his Makers of the Universe show - a look at creativity and celebrating all of its forms. Guests so far have included CEO of The Dots, Pip Jamieson, Suede frontman Brett Anderson and the legendary advertising executive Sir John Hegarty. He’s an award winning and highly respected marketer and was included in Campaign Magazine’s Power 100 in both 2017 and 2018, and last year was named in Marketing Week's Top 10...
2020-02-20
18 min
Black Sheep by BBH
10. Sir John Hegarty: “Have ideas that frighten you”
Advertising powerhouse John Hegarty is a living legend. He’s the man who put Nick Kamen into a laundrette for Levi’s and gave Audi the immortal ‘Vorsprung Durch Technik’. He’s won golds at every industry awards known to man and founded our beloved BBH. The original black sheep talks to our host, Daniella Isaacs, about everything from wanting to be the next Picasso to starting his own agency and all the rules he’s broken along the way.Black Sheep is produced by Black Sheep Studios with Daniella Isaacs for BBH. It's recorded...
2020-02-11
46 min
Makers of the Universe
2. Sir John Hegarty - stories in advertising, & lessons in creative thinking
Sir John Hegarty, legendary adman and expert on creativity, discusses the art of creativity. John shares the stories behind famous ad campaigns, such as the Levi's commercials in the 80's including the famous Laundrette ad. We also discover how the wonderful Flat Eric was born, remember him? John reveals why creative teams work best in pairs, and we discuss why Soho attracts so many outsiders and the creative community. Stay to the end of the podcast, and we ask John about his unusual hobby which not many people know about (until know, that is).
2019-10-13
40 min
Jericho
Social Justice in Tech: Tech, Power and the Disruptors
The US is home to 15 of the world’s 20 most valuable tech firms. In Europe we have one. Big Tech is unquestionably a stateside thing. Silicon Valley is where the smart ideas find the most willing piles of money. America is also where controversy rages loudly over how to bring the tech giants to heel, so that they act in the public interest. Tech tycoons have faced roastings in Washington for their firms’ privacy lapses. Elizabeth Warren, a senator who is running for president in 2020, wants Facebook to be broken up. She wants a platform utility to be defined as an...
2019-10-01
34 min
Design Your Life with Vince Frost
Sir John Hegarty with Vince Frost
Design Your Life podcast E021 with Vince Frost in conversation with British advertising legend and all-round creative luminary, Sir John Hegarty. One of the most successful, awarded and respected men in advertising, John is an international luminary of the creative scene. A household name in London, he’s an uncompromising creative person, accomplished author, rule-breaker and game-changer, who has spent six decades generating ideas that have changed the world. John co-founded TBWA in 1973, before starting Bartle Bogle Hegarty in 1982 with his friends and colleagues, John Bartle and Nigel Bogle. He was creative director of BBH fo...
2019-07-30
52 min
Fearless Creative Leadership
Pelle Sjoenell on The Challenge Of Replacing A Legend
"The Successor". It’s hard to follow a legend. Sometimes because they’re unique. Sometimes because history is written by the winners and they write themselves that way. John Hegarty - Sir John Hegarty - is the former. A true original thinker and the creative head of what - for a number of years - was one of the most creative companies of all time. Following a legend is a challenge. Following a legend who is still a powerful presence in your industry requires a strong sense of self. You also need an under...
2019-07-12
53 min
Fearless Creative Leadership
Pelle Sjoenell - In 15
"The Successor". A 15 minute edited highlight of our full-length conversation. It’s hard to follow a legend. Sometimes because they’re unique. Sometimes because history is written by the winners and they write themselves that way. John Hegarty - Sir John Hegarty - is the former. A true original thinker and the creative head of what - for a number of years - was one of the most creative companies of all time. Following a legend is a challenge. Following a legend who is still a powerful presence in your industry requi...
2019-07-12
14 min
The Creative Relay
EP13 Vince Frost talks to Sir John Hegarty
In a world exclusive ad legend, Sir John Hegarty lets loose in his podcast debut. Sir John talks about industry idiots and the coming creative revolution.
2019-07-08
52 min
Sleep Life
Creativity with Sir John Hegarty
What does it mean to be creative? Can dreams unlock our potential? And is it possible to make a living out of creativity and still get your eight hours a night? We put all these questions and more to a man who has lived and breathed creativity over a career so rich and varied he was knighted for it: Sir John Hegarty. The advertising genius sat down to talk about his experiences leading creative powerhouse Bartle Bogle Hegarty (better known as BBH), the changes he’s seen in creative culture and why he thinks creatives should be fearless - but he...
2019-06-14
35 min
Conversations of Inspiration
S4: How to zig when the world zags, with Sir John Hegarty, founder of BBH & The Garage Soho
In this episode, Holly meets the legendary Sir John Hegarty, founder of BBH advertising agency and The Garage Soho. With a phenomenal creative career, John was the first ever person to be Knighted for his services to the advertising and creative industries and his BBH agency has been named Agency of the Year more than six times. John started out in the advertising world in the 60’s, moving up the ranks quickly and helping to set up agencies TBWA and the infamous Saatchi and Saatchi. Then founding his own business in the mid 80’s, John started to become famed for his...
2019-06-03
1h 16
The Glug Podcast
Sir John Hegarty
This week we have a very special guest, Sir John Hegarty. From Saatchi and Saatchi, TBWA London to BBH his impact on the advertising and creative industries has been huge. He’s inspirational, direct and you could hear a pin drop in the room when he was speaking. Discovering the story behind the iconic 1985 Levi’s Laundrette advert is an incredible insight into how he approaches work along with his most recent investment at The Garage. There is a small amount of colourful language in this episode. This li...
2019-05-15
00 min
Tickets
Marc Lewis on running the world's most successful advertising school
Imagine the world’s most awarded advertising school. Perhaps you’re picturing it housed in an imposing campus of magnificient Edwardian buildings made of stone and marble, or a gleaming high rise in midtown Manhattan. In fact you’ll find it on the top floor of a former church and nightclub in a South London neighbourhood. Its unexpected characteristics don’t end there - from the curriculum design to the class size, the mentors to the learning outcomes. It’s called the School of Communication Arts, and its Dean is Marc Lewis....
2019-01-28
54 min
The Movidiam Podcast
Sir John Hegarty - George Olver, AI produces Average.
Sir John Hegarty, creative founder of global advertising agency BBH, is the latest guest on Movidiam Creative Leaders Podcast. He debates with us about what he sees as industry misconceptions - the importance of data, the failings of incorporated agencies, the potential threat of AI - and reveals his predictions for the future at the launch of his new venture, The Garage.
2018-11-05
00 min