Shows
SkinfessionalCredit Cards, Debt, and YouEp 99: In this episode Cybil the credit guru answers your credit card questions and Alex shares her lessons learned with her debt payment journey.
2022-02-0431 minSkinfessionalIYKYK Lessons from 2021 That Made Us BetterEp 98: The pandemic came with strong lessons and changes. In this episode we talk about adversity in your business and how it can push you to make changes for the better that may seem to suck at first but in the long term pay off and rock!
2022-01-2139 minSkinfessionalOne Price To Rule Them All: The benefits of prepaid services with tip includedWhat if the price was the price in your business and your clients paid it before they arrived, and then left smiling when they were done? On today's episode we discuss the lesson's Cybil has learned doing this, how Alex as a consumer feels about it, and why this might be the best option to make your clients happy in the new economy. Don't believe us? Let's talk.
2022-01-1424 minSkinfessionalHow Learning to Let Go Helps You GrowEp 96: Identifying what you need to let go of in order to grow can be tough, especially when fear of change is blocking clear thinking. In this episode we discuss all the ways to allow yourself to get comfortable with letting go, and help you pinpoint areas you have room to expand.
2022-01-0732 minSkinfessionalWelcome to Inflation:The Right Way to Say Stuff is More ExpensiveEp 95: Things are more expensive because of inflation so let's talk about the right way to tell your clients (or not) your prices are going up and deal with the new year business to do checklist.
2021-12-3125 minSkinfessionalBeating The Three Year Itch And Dealing With BurnoutOn this episode we talk about why the beauty industry seems to burn people out in three years and the ways that you can avoid the three year itch because let's face it if you haven't felt fed up, unloved, pissed off, or tired by this life yet, you will.
2021-12-1728 minSkinfessionalBeginnings and Endings Some thoughts on Business New Year PrepIs your business ready for the new year? We talk all the big and little details that join at the end and beginning of the new year that need prep and seem to slip through the cracks. We get a little metaphysical too because let's face it, eclipses, life changes, and this year was no joke yet we are still here.
2021-12-1026 minSkinfessionalHow Your Smack Talk is Costing You: Choosing Your Words WiselyEp 92: Stupid, dumb, failure, bad, these are all words you'll use about yourself but should you? In this ep we talk about the words you choose and how they impact your brain, mood, and business on a daily basis while giving you tools to change your terms and perspective.
2021-12-0322 minSkinfessionalThe Secret Power of Not Being LikedEp 91: On this episode we dig deep into the psyche of what you learn when people don't like you. We talk about what true confidence is, where it comes from, and how your need for people pleasing may be stopping your success.
2021-11-1931 minSkinfessionalGoals: Setting Yourself Up For SuccessEp 90: On today’s show, we’re talking about the importance of setting goals, how to create goals for yourself, and why your goals should probably change if you're going to be successful for a long time.
2021-11-1229 minSkinfessionalFeelings So Many Feelings- Being a Good ListenerEp 89: On this episode we're talking about how to handle clients who come in with big emotions, how good listening skills are vital, and how holding your tongue is sometimes the most important part of your job.
2021-10-2230 minSkinfessionalHoliday Prep - It's not too late!Ep 88: In this episode we talk about planning for holiday sales! It's not too late, but it almost is so let's get to it. It's easier than you think, and we share all our great ideas and simple ways to get you and your biz set up for a profitable holiday season your clients will love.
2021-10-1534 minSkinfessionalWhat Does Your Business Stand For? and other lessons from Hamilton The MusicalEp 87: On today’s show, we’re back to our favorite topic Hamilton the Musical to see, what does your business stand for and are you owning that message and create a culture around it. So join us while share our own experiences with this because it can be one of the over looked lessons as a small biz grows.
2021-10-0829 minSkinfessionalValue vs Price, do you know the difference?EP 86: We continue on the value thought train learning to price anything while discussing how value and money don't always go hand in hand. We dive deep on the idea that no matter where you are in your season, or how big your business is, you have something to learn from the idea of value!
2021-10-0130 minSkinfessionalAre You Letting Others Measure Your Value?Ep 85: On this episode we dig deep into the real reason you might want that new machine, course, wallpaper, or shiny thing, and how not believing in your own value is costing you money.
2021-09-2432 minSkinfessionalPunching Self Sabotage in the FaceEp 84: In this episode we call out the three biggest ways you're sabotaging yourself, why you already know you’re doing it, and the simple steps to take to move forward.
2021-09-1731 minSkinfessionalOh So Sexy SOP'sEp 83: In this episode Alex, the Queen of System and Operating Procedures shares her five biggest tips on why to create SOP's, when to use use them, and her favorite way to start implementing your own time and money saving SOP!
2021-09-1029 minSkinfessionalOMG. You F*cked up! Now What?Ep 82: In this episode we're talking about mistakes, blunders, f*ck ups and the steps you might consider taking to make it right because hiding just isn't an option.
2021-09-0328 minSkinfessionalSetting Your Clients Up For SuccessEp 81: On today’s show, we’re talking about setting up clients for success because we all know that the clients who get results are the ones who will stick around! Whether it's home programs or in office series or even an online membership, we give our pro tips as well as solutions to creating stream lined processes to set your clients up for to get results and keep it easy for you - even when one size doesn't fit all.
2021-08-2732 minSkinfessionalYou're Mental Health = Client Joy. TAKE A BREAK!Ep 80: On this episode we talk about the three big mistakes to avoid as a business owner when taking time off, discuss the best ways to tell your clients you're taking a break from work, and share the secret sauce to never losing customers...unless you want to that is.
2021-08-2031 minSkinfessionalTips For Hiring People That Don't SuckEp 79: On today's ep we talk about what we hire people to do, tips for finding the right person, and how to even get started looking. We know hiring people is hard, but so is trying to do everything on your own!
2021-08-1328 minSkinfessionalNOT Their Business: Tips for Keeping Strong BoundariesEp 78: This episode goes out to Simone Biles who inspired it and us. On today's episode we learn from Simone Biles's mental health status break, get riled up about people's need to give their opinion, and share our stories and tips for keeping strong boundaries.
2021-08-0630 minSkinfessionalWhy New Clients Don't See YouEp 77: On today’s show, we’re talking about the reasons why your clients aren’t seeing you, the 10 things you can do to keep a new client coming back, and all the things your new clients aren’t telling you that has them saying bye-bye and going down the street.
2021-07-3037 min
SkinfessionalBelieve in Your Skills Believe in Yourself!Ep 76: You are a trained professional! In this episode, we have tips on feeling confident in your education, ignore the trolls in your life, and embracing your secret sauce.
2021-07-1629 minSkinfessionalHow to Feel QualifiedEp 76: You are a trained professional! In this episode, we have tips on feeling confident in your education, ignore the trolls in your life, and embracing your secret sauce.
2021-07-1629 minSkinfessionalHow to Afford Spa Equipment and All The ThingsEp 75: Afraid of credit cards but want to buy equipment for your business? Do you know the power of starting a business credit card? On this ep we dig deep into how to afford that new spa equipment or budget for that class while also sharing the secret sauce on how to use credit cards wisely without going into debt.
2021-07-0931 minSkinfessionalHow To Love Your Job Longer by Working LessEp 74: Workaholics this episode is for you! Even if you love what you do working less is sometimes the key to success as a solopreneur and learning how to take those breaks at the right times is how you'll make money doing less longer.
2021-07-0228 minSkinfessionalWinning With Yelp Spending Zero DollarsEp 73: Yelp may seem like the Devil but hacking its algorithm can help you bring in new clients and make a ton of money without spending a dollar. On today’s show, we’re talking about what it takes to break the Yelp algorithm, the tricks and tips we've used to gain clients and win using Yelp, and the #1 thing you need to be asking your clients to win the Yelp game.
2021-06-2532 minSkinfessionalStop Loving To Hate Social MediaEp 72: This episode we talk about the love/hate relationship that posting on social media inspires in so many of us. How to choose your best social media platform, and the stupid mistakes you make because you’re afraid of not being perfect.
2021-06-1829 minSkinfessionalVacation How Do You Get Away?Ep 71: On today’s show, we’re talking about Vacation! How to plan for it while being a solo business owner, the keys to successfully prep your clients for success while you're away, and Cybil's #1 trick to not losing clients or money while away.
2021-06-1131 minSkinfessionalAre you caught up in the six figure success trap?Ep 70: On today’s show, we’re talking about if your hussle is attached to money what that can mean for you, we bust through selling shame spirals, discuss how money messes us all up, and ways to not get caught up in the six-figure success trap.
2021-06-0449 minSkinfessionalAre You Forgetting Someone?Ep 69: On this episode we talk about taking care of the unsung people who are critical to your business, who they are, ideas to make them feel special, and how even if you’re small, acting big gets you free things!
2021-05-2828 minSkinfessionalTo Mask or Not to Mask: As the US Opens UpEp 68: On today’s show, we’re talking about to mask or not to mask, adapting to the new CDC regulations, and talking to your clients about vaccinations and your safety as the US starts to open up again.
2021-05-2140 minSkinfessionalWays to Keep Your Body Healthy and Pain FreeEp 66: We are talking about pain in the workplace for beauty pros. From the sneaky ways it gets you to the simple things you can do to stop it because only YOU should decide when it's time to quit - not the pain you're in!
2021-05-1448 minSkinfessionalIs Caring Too Much What Others Think Stoping You From Making Money?Ep: 67 On today’s show, we’re talking about being real and bringing your whole self to your business while honoring who your clients are, their needs, and a more authentic way of thinking of customer care, sales, and making money as solopreneurs.
Rachel Turner Human First https://rachelturner.com/human-first
Article about Rachel Hollis https://bit.ly/3erNbMv
Disability Visibility: First-Person Stories from the Twenty-First Century by Alice Wong
https://amzn.to/3tt2HMb
2021-05-0748 minSkinfessionalIs Versatility The New Normal?Ep 65: In this episode, we look to the future while learning from a year ago and ponder if versatility is key to everything. We revisit our own multi revenue streams and check-in with yours while discussing if there really is a "back to normal" or if that's just a fantasy.
2021-04-3047 minSkinfessionalEntrepreneur or Gambler?Ep 64: On today’s show, we’re talking about the wild wild west of entrepreneurship, is it actually gambling? And we dive deep into the two types of entrepreneurs we know - and which one goes the distance with the best success rate.
2021-04-2340 minSkinfessionalTurning Criticism Into DollarsEp 63: On today’s show we’re talking about dealing with criticism, how not to take it personally (we know it's hard!), why it's important to go through all the stages of criticism receival (yeah we coined that), and how the complaints you get can often lead to your best money-making business changes.
2021-04-1639 minSkinfessionalClient Attrition And All The Feels That Surrounds Clients LeavingEp 62: Whether clients move or just cancel and ghost attrition sucks and in today's episode we talk all over the place with tips on how to avoid the negative impact of client churn, lessons to learn from retention, and Cybil even gives away part of her super secret and ultra powerful client survey!
2021-04-0948 minSkinfessionalUse Your Money Wisely, How to Be a Strategic SpenderEp 61: In this episode, we talk about how to be strategic with your money including that PPP (woot woot!!), we share our own successes and big mistakes, revisit some of our best advice from previous episodes, and remind you to think about these three vital things before you spend money on any new equipment or product lines.
2021-04-0254 minSkinfessionalStaying Safe in Your SpaceEp 60: As solo women working alone, often on strangers, it can seem dangerous, but the recent spa shootings in Atlanta remind us all that anywhere can be dangerous. On today's episode, we talk about staying safe working alone and how to create a safe space for yourself and your clients.
2021-03-2646 minSkinfessionalKick Your Money Mistake HabitEp 59: On today's show we share our secret recipe for getting off the money mistake merry-go-round, dive deep into what it takes to eliminate bad patterns, and talk about our own struggles with letting go of shame while reinforcing a more positive money mindset.
2021-03-1946 minSkinfessionalCourage vs ConfidenceEp 58: Courage and confidence may seem the same, but in this episode we talk about how you may need a boost of courage over confidence to get that uncomfortable thing done. We discuss our own dance with internal fears and give you three of our favorite tips to punch fear in the face so you can move out of your comfort zone with a little more ease.
2021-03-1243 minSkinfessionalNurturing Your Inner Bad A$$: How to Gain Confidence and Do YouEp 57: We believe confidence can be learned and in this episode we talk about how to nurture your inner bada$$ to gain confidence in everything you do, especially for your business. Alex shares a powerful journaling exercise that Cybil might even try, and we all learn about the weight of demons. It's a rocky and emotional ep of Skinfessional that you don't want to miss.
2021-03-0543 minSkinfessionalIs it Time For a Service Menu Makeover?Ep 56: In this ep Cybil shares the secret to changing up your spa menu, we talk about what strategies have worked and totally failed for naming, pricing, and pitching the new menu to customers, and we share a vital secret about what a service menu is really for these days.
2021-02-2648 minSkinfessionalAre You Chasing The Right Shiny Things?Ep 55: Are you making decisions because of FOMO? In this episode we talk about why chasing shiny objects, how that seems to help you create a great spa menu, tips on getting super clear and focused, and the small shifts that will help you overcome that fear of missing out every single time so you can start investing in the things that make you money!
2021-02-1941 minSkinfessionalLate Fees in The New WorldEp 54: Late fees, cancellations, prepayments, covid cancellations, and being comfortable with actually enforcing them. In this episode we dig deep into fees for our new reality, including ways to recognize your fee blind spots, and some of the best ways we've found to implement and enforce them.
2021-02-1246 minSkinfessionalWork Less, Make More With Memberships and Subscriptions Guest Kim Bennett Explains It AllEp 53: Special guest lawyer and membership/brand strategy advisor Kim Bennett takes time out of her busy schedule tell you why shifting from hourly to subscription billing is vital, the most important things you need to know before kickstarting your membership or subscription box, and casually drops a million dollar business idea. This is a must listen to episode so grab a cup of tea and your earbuds!
www.Kimberlybennett.comwww.kbennettlaw.com
2021-02-0549 minSkinfessionalThe Skills to Make Learning as an Adult EasyEp 52: On today’s show, we’re talking about how to learn even as adults, the seven types of learning styles, and why it’s not you it might just be shitty course design.
2021-01-2947 minSkinfessionalHow to Use Gratitude as a Super PowerEp 51: On this episode we talk about the science of gratitude to make money, spark joy, and change the world for good (yeah we aren't kidding there's like studies and stuff!), how to start your own gratitude practice or hone your existing one, and we share our favorite gratitude tool for business owners.
2021-01-2250 minSkinfessionalOur Secrets To Staying Motivated And Getting Sh*t DoneEp 50: On this episode, we uncover what may be stopping you from staying motivated and share our judgment-free tips on how we get stuff done even when we don't want to becuse even as we remind you to celebrate the win is getting out of bed and taking a shower, as business owners you have to do the hard stuff too.
2021-01-1555 minSkinfessionalRaise Your Prices And Find Your Dream ClientsEp 49: Rasing prices is scary but we've done it, made the mistakes, and rocked the results! In this episode, we share how picking the right prices affects more than your bottom line. They can make or break your business, help you find joy in your job, and help you find your dream client.
2021-01-0853 minSkinfessionalNew Year New Your Business?Ep 48: We look back at 2020, see what predictions came true, talk about our 2021 predictions and look at how you can prep for them because, spoilers, we were really spot on in 2020!
2021-01-0152 minSkinfessionalPronouns, Gender Identity, & Making Everyone Feel Comfortable: An Interview with Diversity & Inclusion Expert Yesenia GutierrezEp 47: Attorney Yesenia Gutierrez, a Diversity and Inclusion Expert, explains the right way to talk to your clients about their bodies and gender, tells you the most vital questions needed for a safe and equal intake form, and reveals a piece of bathroom intel that every practitioner should know!
2020-12-2551 minSkinfessionalDo Fans Make You Money?Ep 46: The idea of 1000 fans bringing in $100K sounds so enticing but is it real? In this episode, we share our own experience with the klout that comes from followers vs the idea that a client brings in money. Alex shares a money-making fan/client revelation tweak you might be missing and Cybil gets real about how stupid she felt so you can all feel better.
2020-12-1844 minSkinfessionalHave You Lost Your Passion?Ep 45: Have you lost that loving feeling? On this weeks episode we talk about what it takes to do the same job day in and day out, the warning signs of boredom, and we share our own stories of passions lost and discovered.
2020-12-1146 minSkinfessionalWhy Are You Living Paycheck to Paycheck?Ep 44: On today's show, we share steps to stop living paycheck to paycheck, we question why it's more taboo to talk about money than sex, and we get pretty emotional about the idea of changing your money mindset. We hope you listen and know that although the topic of this episode may be hard, it's an important step in becoming a thriving successful business owner!
2020-12-0448 minSkinfessionalBye-Bye Backstabbing: How To Stop Hating Women and Love YourselfEp 39: On today's ep we talk about our experience with backstabbing bitches, how we've confronted and navigated jealousy and gossip, and what it means that the beauty industry is dominated by women but men still seem to rule it. We invite you to join us for one of our most controversial episodes ever. I'm sure it will leave you with something to say.
2020-11-2751 minSkinfessionalHow to Make All the Money this Black FridayEp 43: In this episode, we talk about the specific offers you should make for sales online or off, how to roll them out, and the best and worst holiday offers we've seen and made during Black Friday.
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2020-11-2047 minSkinfessionalWebsites, Emails, SAS, Oh My! - How to Buy The Right TechEp 42: Websites, online stores, email marketing, SAS, Funnels, OMG, WTF?! Put on your IT hat because we're talking about how to buy the right tech for the job. In this episode we share our simple rules to be successful with the technology you pick and the big mistakes you can avoid while making sure to share all our own favorite tech tools!
2020-11-1345 minSkinfessionalGetting Reel: How Social Media Can Find Your Perfect Clients with Expert Jenna WarrinerEp 41: Reels are so hot right now which is why we are 100% talking about them in today's show but in case tomorrow they are so not, we are talking with social media manager and expert Jenna Warriner about all things social media to get the best evergreen tips out of her for using social to find your perfect clients.
Learn more from Jenna right now! Find her on IG @JennasPaige and sign up for her FREE Mastery Manual and learn more about her IG Marketing MasterClass
2020-11-0641 minSkinfessionalEff Your Beauty Standards: Handling Clients Results & Reality While Respecting YourselfEp 40: In a land of filters, fillers, augmentation, and enhancement how you talk about, show, and document your results to your clients is vital. In this episode we get into our clients brains and remember that when nothing is real - being 100% transparent with them is more important than ever.
2020-10-3045 minSkinfessionalCustomer Care vs Customer Experience Do You Know the Difference???Ep 38: Customer care, customer service, customer experience aren't they all the same thing??? In this episode we explain how the customer service puzzle works so you can look 100% professional gaining the love and respect of your clients even when you f*ck up and avoid horror stories like the ones we share.
2020-10-2244 minSkinfessionalOur Secret to No Stress SellingEp 37: In today's show, we share our secret to no pressure sales and all the hits and misses we've made to become the awesome salespeople we are today. Sit in and listen as we talk about the best way to sample, explain how sales is like dating, and all agree that being ethical is what it's all about.
2020-10-1654 minSkinfessionalHow to Promote and Launch That NEW thing!Ep 36: In today's show we talk all about launching that new thing (whatever it may be) and discuss the best ways we've done it as well as the total fails we've made. We also deep dive into the mindset of your client in this "new normal" and check in on how everyone is doing.
2020-10-0949 minSkinfessionalCan We Even Prep For the Holiday Season?Ep 35: In a normal world Fall means prepping for the Holiday SALE SEASON and the 60% revenue it brings in but it's 2020 so let's talk about the new ways we can think about holiday prepping.
2020-10-0251 minSkinfessional5 Things Successful Businesses are doing RIGHT NOWEp 34: So there's a virus and maybe you aren't even working, but there are still five things all successful businesses are doing RIGHT NOW no matter what. So let's get on them!
2020-09-1744 minSkinfessionalFinding Your Inspiration and Prepping for What's NextEp 33: On this episode we get real about where inspiration comes from, how to find it, if it's okay to borrow it, and how important it is to setting up a successful next year.
2020-09-1046 minSkinfessionalTrademark and Protecting What's Yours: Chatting with Attorney Ticora Davis of Creators Law FirmEp 32: Keep your assets protected and stay away from fakers trying to do it all wrong online. No kidding protect your assets with a trademark from a real lawyer NOW! We are chatting with Attorney Ticora Davis of Creators Law Firm about trademark, copyright, and how a real lawyer is worth the cash.
Find Ticora: https://ticoradavis.com/creators-law-firm
2020-09-0453 minSkinfessionalTo Spend or Not To Spend: Five Mistakes to Avoid When Investing In Your BusinessTo spend or not to spend and all the deciding factors that go into this loaded question is what we're talking about on today's episode. We chat about the huge mistakes and errors in judgements we've made in our own journey to six figure incomes and the five big lessons we've learned so you can avoid making them!
2020-08-2845 minSkinfessionalIt's Ok NOT to Be Ok: When The World is A Dumpster Fire Ask For Help!Sometimes life is too much, the world is a dumpster fire, and we all just want to hide. On this episode we talk about when the best option is to recognize and admit to NOT being ok and how doing this can actually help you heal while guiding you to your next best steps.
2020-08-2739 minSkinfessionalJudgment Detox: How Supporting Others Supports OurselvesSay something nice or just shut your mouth! That's a golden rule right? On this episode we talk about grit vs strategy when making decisions, what's really motivating your comments and posts, and how often the best thing is to shut the heck up and recognize the fear and ego that's driving all of us.
2020-08-2038 minSkinfessionalFeel Good About Money! An Interview with Financial Therapist Lindsay Bryan-PodvinWe interview Financial Therapist Lindsay Bryan-Podvin and get the deets on how to feel good about budgets, getting free of debt, and talking to people about money matters without breaking up or getting pit sweat.
Lindsay Bryan-Podvin is a biracial financial therapist, speaker, and author. As the first financial therapist in Michigan, she combines financial literacy with the emotional and psychological side of money. She's passionate about helping couples and individuals learn how to have a healthy relationship with money by removing shame from it. Lindsay is expanding her services to help therapists in private practice undo their mon...
2020-08-1343 minSkinfessionalImposter Syndrome And Pressing Play on Your LifeWhat happens when you believe in yourself instead of being afraid that others think you're a fake? You GET STUFF DONE! In this episode we talk about our own struggles with confidence, feeling like an imposter, and how to over come this so you can show up for those who need you.
2020-07-2342 minSkinfessionalLetting Go of Fear And Just Living In The New NormalThe new normal is scary and you probably don't know what you're doing in it. On today's show we talk about options for your future and how the new normal leaves room to aspire but maybe not actually plan since anything can change at the drop of the hat.
2020-07-1642 minSkinfessionalPromises Promises Handling Expectations in the New NormalCOVID has turned everything upside down and the usual ways we handle expectations has changed. In today's episode we talk about what's triggering us as business owners, meeting our clients needs, and the elephant in the room that we all seem to be missing.
2020-07-0944 minSkinfessionalBecoming a Money Magnet: Setting Your Money Mindset to AbundanceIs your money story keeping you from the wealth and abundance you richly deserve? On this episode we talk about how to reset your money mindset, how to recognize the poor thoughts that may be holding you back from success, and how to embrace the money magnet within!
2020-07-0247 minSkinfessionalA Revolution on Social Media: Speaking Up, Standing Up & Posting With PurposeBLM has spawned a revolution in the streets and on social media showing us that being silent speaks volumes so you have to post with purpose and take a stand. On today's episode of Skinfessional we talk about ways to find your voice, craft your message, feel safe speaking your mind, and be sensitive to your ignorance. These are uncharted waters for many of us, but being uncomfortable is what entrepreneurs are all about, so let's go forth and figure it out together!
2020-06-2553 minSkinfessionalGetting Real: How To Write Email Marketing That Isn't BoringHave FOMO about your newsletter and email marketing? Writing email marketing that gets opened, gets eyeballs and isn't boring is what we are talking about on today's show. Alex spent a year writing three emails a week to hone her message. Now she shares the lessons she's learned so we can bypass any of her mistakes and only write emails that bring in the right clients, the perfect sales, and send out the correct messaging to get opened and read.
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2020-06-1650 minSkinfessionalFinding Your Truth: Should You Reopen Your Business After Covid-19In this episode of Skinfessional we talk about the questions you might ask yourself about the future of your business, what that's going to look like, best practices, and the questions you should ask yourself about whether you wish to return to work at all.
2020-06-0947 minSkinfessionalHow To Feel Good Selling ProductsEp 20: 40% of your income should come from retail sales. Are you making those numbers? On this episode of Skinfessional that was pre-recorded before the COVID-19 pandemic, we talk about how Cybil gets 60% retail sales, her tips for feeling good about selling stuff in place she doesn't like the products, and how Lori Nestore is indeed the guru of closing a sale.
2020-06-0250 minSkinfessionalThe Strength in Surrendering: How to Give up Control and Go With The FlowSurrender, letting go, going with the flow, all of these are different ways of saying that sometimes you just aren't in control. In this mini episode of Skinfessional (taking place in the days of Covid) we talk about the power of surrender and how sometimes the strongest thing you can do is just to sit back, stop fighting, and realize that you are powerless.
2020-05-2625 minSkinfessionalMoney Mind Games: How To Set Prices For Your Salon & SpaOn this episode of Skinfessional we talk about the money mind games you play and the secrets to pricing, how to price, and the best way to make people feel special with your pricing. We may have recorded this pre COVID but the subject of pricing is more relevant than ever if you are getting ready to go back to work. Maybe you're rolling out a new menu, thinking about how to handle a price increase, or you've been selling those new online products. Pricing is SO important to sales. Come hear us chat about what we've learned.
2020-05-1947 minSkinfessionalHow to Run Your Business in a COVID WorldOn today’s show, we’re talking about life with Covid, how to deal with “the new normal” in your day to day operations from cleaning, client procedures, and changing your menu, to the bigger picture things like thinking about increased costs and running on a shoestring budget.
2020-05-1250 minSkinfessionalHome life work balance: Is Workaholic a bad word?On this pre-Covid recorded episode we are talking about if workaholic is a bad word, whether you have to hustle hard to be successful, and our own secrets for keeping healthy relationships - even as self diagnosed Workaholics.
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2020-05-0544 minSkinfessionalHow To Pivot Your Business Model Without Anxiety: Show Me The Money!On today's show we talk about how to get money from unemployment, where it isn't (the PPP), and how you might have a goldmine sitting on your shelf already. Making a business pivot is about a change in business strategy without a change in vision. In COVID times being nimble and rethinking strategy has become a daily event, but to keep the anxiety down and not stress out about all this change you have to focus on the vision of your business.
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2020-04-2857 minSkinfessionalChatting With Lori Nestore About Selling: The Phrase That Pays and The Script That Gets Them in The DoorOn this episode of Skinfessional Lori Nestore continues to prove that she's so much more than "The Wax Queen," as she drops boulders of wisdom about selling (even when you're super uncomfortable at it!), the importance of silence in a sales, and her secret to gaining new clients when they contact you for the first time. We talk about "the phrase the pays" for selling anything, what questions you should be asking to get your clients to rebook, and what it takes to become a "savage saleswoman". Sit down for an hour and gain actionable tools you can start...
2020-04-2154 minSkinfessionalDealing With Overwhelm: When Doing Nothing is ProductiveSometimes the best thing to do when overwhelm strikes is to give yourself permission to do nothing. On this episode of Skinfessional we take our time exploring #quarantinelife and the overwhelm we are feeling surrounding the coronavirus and how covid-19 is effecting our businesses and lives. From too much internet traffic and options for new classes to take to not knowing how to handle our landlords, taxes, and our clients - eating a bunch of cookie dough and watching Tiger King sounds like a good plan but are we allowed? We talk about all this and how we really...
2020-04-1446 minSkinfessionalHow To Say No And Set Boundaries With ClientsLearn how to say no, set boundaries, and the super secret ninja use of redirection to never even have to use the word no...while still getting the point of "No" across. In this episode of Skinfessional we talk about what it's like to set up boundaries, how you can talk to your client about your needs, and all the different ways to say no when dealing with "user" clients. This episode was pre-recorded before the pandemic and quarantine but we found it to be extra relevant now as many of us transition to new phases of business. Setting...
2020-04-0746 minSkinfessionalTips for Success and Your Sanity When Working From HomeAlex has been working from home for nine years and explains her tips and tricks for transitioning from working on people to working from home. Cybil who has had a successful solo skincare studio for the past decade hasn't been able to work on a human in three weeks. Alex is doing better than ever, Cybil is trying to keep her sh*t together. In this episode, we talk about how important routine, a daily schedule is, movement, and our own struggles and successes while sorting through the feelings of learning to be an employee in our home offices...
2020-03-3149 minSkinfessionalHow to Make Money Working From Home During the CoronavirusCome listen to Alex, who has been working from home for the last five years, give us all the details on what tools you need and what mistakes to avoid when creating and selling products from your home. Making money while working from home, under quarantine, in the days of Coronavirus in the new economy, needs new strategies for old ideas. That's what we do best at Skinfessional! If you're a small business owner, own a solo practice, an esthetician, spa owner, salon owner, or beauty professional then this is a must listen episode! The Covid pandemic is reshaping...
2020-03-2448 minSkinfessionalHow Your Business Survives An Economic CrisisYeah, the world's struggling with a pandemic, but with the right messaging there's still money to be made and customers to be taken care of. Even if the Coronavirus is shutting businesses down, the markets are in free fall, and the nation is in panic, entrepreneurs need to look at the big picture and when they see rain sell umbrellas. In this episode, we talk about how to create the right message, how to be heard through the noise, and the best ways to find opportunities in dark times.
2020-03-1743 minSkinfessionalThe Economy And Your Business, Are Your Ready?Are you planning for the future and a possible recession? Coronavirus (Covid-19), elections year stress, and crashing markets -welcome to 2020! In this episode of Skinfessional we look back at other years that have had similar themes and talk about strategies and plans of actions that WORKED to keep us in business and profitable while the world was crashing around us. Alex gets Cybil to talk about how she rebuilt her client list after a worker strike cut her revenue by 50%, how she profited during the 2008 housing crash and recession, and how she's planning for what's going on right now.
2020-03-1047 minSkinfessionalDo You Really Need More Clients? The Money Hidden In Your Client ListDoes your small business really need as many clients as possible or are you sitting on a goldmine with your current clients? In this episode of Skinfessional Cybil gets crazy angry over the idea of "churning and burning" instead of nurturing and building the perfect client and we dig deep into the right ways to find NEW perfect clients, as well as creating products and services that keep existing unicorn clients coming back for more.
2020-03-0340 minSkinfessionalThe Price is Right: Pricing Strategies That Help You Set the Right Price For Anything Every TimeThe price is right! Getting your pricing right is the key to success in business, but it can be hard. The blind anxiety and hopelessness of having to pull a number out of thin air for a new service, or the crushing weight of failure and fear when you realize you've priced something too low and can't cover your costs. Yeah, we've been there!
In this episode of Skinfessional we talk about our successes and failures with pricing (it get's a bit heated too! Take note of the Explicit on this ep!) and give you solid pricing...
2020-02-2647 minSkinfessionalRevolutionary Thinking. Outlasting Your Competition. The Hamilton EpisodeOutrun, Outrun, Outlast, Outlast. Hit 'em quick, get out fast. We're going to fly a lot of flags half mast.
Truer words have never been spoken about how it can feel being a business owner on the brink. Let's not forget as entrepreneurs that, like the founding fathers Lin-Manuel Miranda writes about in Hamilton, we are revolutionaries often on the cusp of greatness or failure.
In today's episode of Skinfessional we rap (well we talk at least) about our love for the musical Hamilton and discuss the lessons that can be taken away from the...
2020-02-1849 minSkinfessionalThe Seven Fears Holding You Back from Earning Six Figure IncomesAre you a perfectionist? Afraid you aren't good enough? Don't know what to do next or how to do it? In this episode of Skinfessional we talk about the seven fears holding you back from your dream income and the ways you can overcome them.
We want to hear from you!
IG @skinfessional
Alex @hollaformala
Cybil @yourskinfitnessexpert
Leave us a message on the Skinfessional voicemail: (818) 473-5277
2020-02-1147 minSkinfessionalFailure, Self Sabotage and Loneliness: Understanding the Secret Fears Business Owners Don't DiscussIt can be lonely at the top. On today’s show, we talk about the isolating nature of working for yourself, the fear of failure, how to recognize self sabotage, and why we all seem to end up crying in our cars alone.
We want to hear from you!
IG @skinfessional
Alex @hollaformala
Cybil @yourskinfitnessexpert
Leave us a message on the Skinfessional voicemail: (818) 473-5277
2020-02-0431 minSkinfessionalHow to stay profitable through Cancellations, Reschedules, and No-ShowsOn today’s show, we’re talking about how to stop client cancellations, rescheduling solutions, and how to handle no-shows. We also give you our secret for getting clients not to cancel in the first place.
We want to hear from you!
IG @skinfessional
Alex @hollaformala
Cybil @yourskinfitnessexpert
Leave us a message on the Skinfessional voicemail: (818) 473-5277
2020-01-2845 minSkinfessionalCreating a Persona and Your Brand: Keep it Secret Keep it SafeDo you have a business persona? Should you be the same person at work and at home? In this episode, we're talking about what it means to have a brand persona, why you might need one, and if YOU are really your brand.
We want to hear from you!
IG @skinfessional
Alex @hollaformala
Cybil @yourskinfitnessexpert
Leave us a message on the Skinfessional voicemail: (818) 473-5277
2020-01-1621 min