Shows
Marketing MoversFrom Black Hat Forums to Big Brand Clients: Ilan Nass’s Unlikely Success StoryIn this episode of Marketing Movers, I chat with Ilan Nass, Chief Revenue Officer of Taktical Digital. Ilan shares his journey from building websites as a teen to founding a successful performance marketing agency with clients like WeWork and BarkBox. He shares his experience scaling from a small team to 70 people, creating effective client relationships, and aligning incentives.
Ilan also shares insights on the impact of AI on marketing and the focus of their new creative venture, Studio T.
00:00 - The Journey to Founding Taktical Digital
03:28...2024-11-2649 min
Marketing MoversFrom Growth Hacker to CEO: How Alessandro Built a Top Influencer Marketing AgencyAlessandro Bogliari is the CEO of the Influencer Marketing Factory, a data-driven agency that’s helped brands like Google and Snapchat connect with audiences through influencers. Alessandro shared his journey from teenage entrepreneur to running one of the fastest-growing companies in influencer marketing. We discussed his approach to growth hacking, creating value through research, and why his agency prioritizes long-term client and team satisfaction.
00:00 - Alessandro's Journey as an Entrepreneur
03:00 - Early Growth Hacking and Launching First Startups
06:15 - Transition from Growth Hacking to Influencer Marketing
10:30 - Developing a...2024-11-2143 min
Marketing MoversJon Snow’s Pivot from Dentistry to Digital MarketingIn this episode of Marketing Movers, I sit down with Dr. Jonathan Snow, co-founder and Chief Innovation Officer at Avenue Z. Jonathan went from being a dentist in the Air Force to launching e-commerce brands and then founding a top-performing digital marketing agency.
Jonathan gets into how Avenue Z is acquiring new agencies, his take on AI in advertising, and why TikTok Shop could be the latest untapped opportunity.
00:00 - From Dentistry to Digital Marketing: A Unique Journey
04:39 - The Evolution of Avenue Z: Agency Growth and...2024-11-1934 min
Marketing MoversWhat 18 Years in Digital Marketing Taught Ivan VislavskiyIvan Vislavskiy, CEO of Comrade Digital Marketing and COO of Grow Law Firm shares his journey from agency work to building his own company. He breaks down the lessons he learned in scaling and the importance of a specialized niche for growth. He also discusses his strategic goals, including leveraging AI for process optimization and a path toward reaching $100 million in revenue through diversified marketing approaches.
00:00 - The Journey Begins: Ivan's Story
04:40 - Transition from Employee to Business Owner
07:07 - Overcoming Challenges: The Early Days of Agency Life
09:23...2024-11-1440 min
Marketing MoversHow Mark Renahan grows Franchisees from 100 Locations to 2000In this episode of Marketing Movers, I chat with Mark Renahan, the Vice President of Business Development at Ignite Visibility Franchise. Mark brings over 12 years of experience in the franchising industry, starting from his time with Altitude Trampoline Parks to leading business development at Integrated Digital Strategies (IDS) and now overseeing the franchise division at Ignite Visibility.
He shares the impact of IDS’s merger with Ignite Visibility, expanding their services and creating new growth opportunities.
00:00 - Introduction and Background
02:41 - Expansion of Services After the Merger...2024-11-1229 min
Marketing MoversAchieving Financial Freedom at 34: John Moran’s Agency Growth and ExitsIn this episode of Marketing Movers, we sit down with John Moran, Co-founder of Solutions 8 and an expert in digital advertising and agency growth. From building multiple successful agencies, exiting for eight-figure sums, to scaling businesses through strategic Google Ads campaigns, John’s journey is full of actionable insights.
He shares his self-taught path in digital marketing, how he hit rock bottom only to build one of the top Google Ads agencies, and the importance of setting client expectations.
00:00 - Introduction and John's Background
02:39 - Starting Solutions 8: Fr...2024-10-3144 min
Marketing MoversHow Kristen Harrison Learned to Adapt to Sell Digital MarketingIn this episode of Marketing Movers, we chat with Kristen Harrison, Director of Business Development at WebStrategies Inc., a Virginia-based digital marketing agency with a 20-year legacy. She shares her insights on building and nurturing long-term client relationships, focusing on niche verticals like credit unions, and adapting to the ever-changing marketing landscape.
Kristen’s story is full of lessons on grit, adaptability, and the importance of data-driven strategies.
00:00 - Introduction and Background of Kristen Harrison
01:19 - The Power of Sharing Stories and Experiences
06:05 - Kristen’s Di...2024-10-2943 min
Marketing MoversCreating Stability in a Fast-Paced Industry: Lessons from a 17-Year-Old AgencyIn this episode of Marketing Movers, we sit down with Lindsay Maddox, CEO of Digital Third Coast, a digital marketing agency that's been delivering results for 17 years. She shares her journey from sales to CEO, highlighting her theater background and how it shaped her approach to client relationships and leadership.
She also dives into the strategies behind building a stable agency, the importance of client fit, and the evolving landscape of SEO and digital marketing.
00:00 - Introduction to Lindsay Maddox and Digital Third Coast
02:24 - Importance of...2024-10-2446 min
Marketing MoversCEO of a $14M Marketing Agency: What She's Learned and How's She Plans on Getting to $50MCJ Bachman, CEO of 1SEO, a full-service agency known for generating tens of millions of leads. With over 12 years of experience, CJ shares her journey from starting as a project manager to becoming CEO. She shares 1SEO's focus on providing tailored solutions for specific industries emphasizing the human-to-human connection that drives their success.
00:00 - CJ Bachmann’s Journey to the Top
11:24 - Focusing on Key Niches
16:04 - Winning Clients Across Channels
17:38 - Staying Updated with Industry Trends
20:38 - Growing Services and New Departments
...2024-10-2222 min
Marketing MoversHow Creators Are Changing the Advertising GameMeet Alex Sunshine, founder of Rising Suns Agency, a social media influencer agency that has worked with Pfizer, Bumble and DraftKings. He emphasizes the shift from media conglomerates to everyday people as the source of information and the need for infrastructure to support creators at scale. Alex shares his journey in the influencer marketing space and the direction he sees it heading.
00:00 - Intro to Rising Suns Agency
03:08 - Influencer Marketing Evolution
09:47 - Adapting to Industry Changes as a Creator
12:03 - Tech's Impact on Influencer Marketing
18:47...2024-10-1751 min
Marketing MoversShe runs Growth at a 250-Person Agency Working with Fortune 50 BrandsJoanna is the Managing Director of Growth at Marketbridge. Marketbridge is a unique hybrid of a management consultancy and a marketing agency serving major Fortune 50 brands.
In this episode, she dives into the importance of connectivity and cross-training within teams to create seamless go-to-market strategies.
00:00 - Introduction to MarketBridge
02:13 - Integrated Teams and Effective Communication
06:43 - Why Your Go-To-Market is Not Working
10:32 - The Future of the Industry
16:34 - Crafting Effective Go-to-Market Strategies
19:57 - Inside MarketBridge’s Marketing Approach...2024-10-1423 min
Marketing MoversThe Secrets Behind Fresh Content Society's Viral Success with Brands Like KFC & National GeographicScott Emalfarb, founder and CEO of Fresh Content Society, joins us on Marketing Movers to discuss the importance of organic social media and community building for brands. FCS is an award-winning social media agency that has worked with brands like National Geographic, KFC, Big League Chew, and more. Scott discusses the challenges of going viral, the importance of having an "engagement-first" mindset, and the strategy behind FCS’s success. 🔗 Connect with Scott Emalfarb:Scott Emalfarb’s LinkedIn: https://www.linkedin.com/in/scottemalfarb/FCS's website: https://freshcontentsociety.com/ 2024-09-2136 min
Marketing MoversAt 13 he started a business that grew to a million customers, now his agency has over 400 employeesAlex Melen is the founder of SmartSites, an agency that has been recognized on the Forbes 5000 fastest-growing company 8 years in a row. His full-service digital marketing agency has over four hundred full-time employees and six offices worldwide.
In this episode, Alex covers everything from starting one of the first & largest free web hosting providers as a teen to what has fueled growth for SmartSites to the changes he is seeing in the digital landscape.
Chapters:00:30 Introduction to Alex Mellon and SmartSites03:11 T35 Hosting and the Rise of Free Web Hosting13:24...2024-09-1848 min
Enterprise Sales Development (CIENCE)From Med School to Market Mastery: Skye Snayd's Sales Development SecretsDive into a riveting episode of the Enterprise Sales Development Podcast with host Eric Quanstrom, CMO at Science Technologies, as he converses with Skye Snayd, the dynamic founder of Skyline Consulting. Skye shares his unique journey from a potential career in medicine to becoming a trailblazer in sales development. Throughout this episode, listeners will explore the critical aspects of customer discovery, the effectiveness of tailored marketing, and how sales strategies are evolving with technological advancements. Skye provides hands-on advice and shares personal experiences, offering invaluable insights for anyone in the sales and marketing arena. He highlights the necessity of...2024-01-2342 min