Shows
The Garage by SonatusStephanie May of Women Automotive Network | S3 Ep13 | The Garage by SonatusIn a live episode from AutoTech Detroit, Stephanie May, director of the Women Automotive Network, discusses the organization's mission to attract and retain female talent in the automotive sector, which currently sees only 20% of its workforce as women. With 40,000 international members, the network offers mentorship and networking opportunities to combat issues like loneliness and the lack of role models that many women face. The conversation highlights the importance of work-life balance for younger generations and the need for more women in senior roles. Upcoming events, including a collaboration in Mexico City, aim to further engage and empower women in...2025-07-2911 minThe Garage by SonatusChristoph Loytved of COMPREDICT | S3 Ep12 | The Garage by SonatusChristoph Loytved, product manager from COMPREDICT, describes their innovative virtual sensor technology. Virtual sensors can offer cost reduction and system optimization by using existing data from the vehicle to derive data points instead of needing a dedicated hardware sensor. Christoph describes a number of example applications of virtual sensors and COMPREDICT's progress with investors and commercial adoption. Virtual sensors are an ideal application of the flexibility that software-defined vehicles provide. This episode was recorded live at AutoTech in Novi, Michigan, in June 20252025-07-1712 min
Driving Innovation by SonatusUnlocking the Potential of In-Vehicle Edge AI | Ep 15 | Driving Innovation by SonatusIn this episode, Sonatus Product Manager Steve Stoddard and Head of Product Sanjay Khatri, discuss the opportunity and challenges of deploying in-vehicle edge AI beyond ADAS and AD to transform the vehicle driving and ownership experience. The topics discussed here are explained in detail in the Sonatus White Paper, Unlocking the Potential In-Vehicle Edge: The Role of SDV Technologies and Flexible E/E Architectures. 2025-07-1516 minThe Garage by SonatusJoe Capuano of Bosch Mobility | S3 Ep11 | The Garage by SonatusToday's guest is Joe Capuano, is head of technology for Bosch Mobility Americas. A seasoned expert in the automotive industry, Joe discusses the evolution towards software-defined vehicles (SDVs) and the increasing complexity of vehicle systems. He highlights the critical role of AI in managing vehicle data and enhancing development cycles, while also addressing the need for scalable and standardized architectures. The conversation reveals diverse perspectives on vehicle architecture and the ongoing advancements in autonomous driving, underscoring the industry's shift towards digital solutions. This episode was filmed live at AutoTech 2025 in Novi, Michigan.2025-07-0234 minThe Garage by SonatusWilliam Dalton of VicOne | S3 Ep10 | The Garage by SonatusWilliam Dalton, VP and Managing Director for North America and Europe from VicOne, the automotive cybersecurity subsidiary of Trend Micro, talks with host John Heinlein, Ph.D., Chief Marketing Officer of Sonatus about the state of automotive cybersecurity. He addresses the unique challenges and opportunities posed by software-defined vehicles (SDVs), how to enhance vehicle security with proactive security measures, and intrusion detection and prevention (IPDS) systems. He discusses their work to support their white-hat hacking challenge "Pwn2Own Automotive", which encourages ethical hackers to identify zero-day vulnerabilities in the automotive sector. This episode was filmed live at AutoTech Detroit...2025-06-1833 min
WardsAutoEp. 94 - How AI Can Transform Car Repair with Sonatus CMO John HeinleinAI is transforming every aspect of business. Car repair is no exception. AI platforms are doing better than ever diagnosing broken systems and parts, and they will getter better still.2025-06-1620 minThe Garage by SonatusMaitê Bezerra of Wards Intelligence | S3 Ep9 | The Garage by SonatusFilmed at the COVESA All-Member Meeting in Berlin, Germany, Maitê Bezerra, senior principal analyst, software-defined vehicles for Wards Intelligence (now part of Omdia), shared insights on the automotive industry's shift towards software defined vehicles (SDVs) with host John Heinlein, Ph.D., Chief Marketing Officer of Sonatus. The SDV survey, newly expanded to seven countries, highlights the growing role of AI in vehicles, the timeline of rollout of many key technologies, open source operating systems, applications of vehicle data, vehicle updates, and especially highlights regional differences from around the world. The State of Software Defined Vehicles | Key findings fro...2025-06-0426 minThe Garage by SonatusSteve Crumb of COVESA | S3 Ep 8 | The Garage by SonatusIn a live recording from the COVESA meeting in Berlin, Steve Crumb, COVESA's executive director, discusses enhancing connected vehicle value through collaboration and innovation with John Heinlein, Ph.D, Sonatus's CMO. He emphasizes the Vehicle Signal Specification (VSS) for simplifying data communication among OEMs, benefiting data users. Despite challenges for OEMs transitioning from legacy systems, VSS is advantageous. Steve notes growing fleet interest in VSS, and COVESA's efforts to streamline app deployment across OEMs.2025-05-2113 minDriving Innovation by SonatusSonatus AI Technician Builder | Ep 14 | Driving Innovation by SonatusThis podcast delves into the revolutionary role of AI in the automotive industry, particularly through Sonatus's AI technician builder. Steve Stoddard, the product manager, highlights how AI enhances the vehicle ownership experience by addressing misunderstandings between drivers and technicians. The AI technician not only benefits vehicle owners but also streamlines service for technicians and OEM engineers, fostering customer loyalty. With access to real-time vehicle data, the AI technician can adapt and improve service policies, showcasing a significant transformation in how vehicles are maintained and experienced.2025-05-1913 min
Auto Intelligence (AI)The Rise of Software-Defined Vehicles and the Transformative Power of Over-The-Air UpdatesSend us a textIn this week's episode, Steve and Claire dive deep into the revolutionary transformation of automobiles into software-defined vehicles (SDVs). Learn how over-the-air updates are enabling continuous improvement, creating new revenue streams through subscription models, and fundamentally changing the relationship between manufacturers and consumers.The episode explores eye-opening market projections showing the SDV market growing from approximately $213 billion today to over $1.2 trillion by 2030, with significant regional variations in consumer acceptance. Experts from Sonatus, including Head of Product Sanjay Khatri, provide insights into the technological innovations making this transition possible.The...2025-05-1714 minThe Garage by SonatusTom Clarke of Parkopedia | S3 Ep7In this episode, recorded live at the Sonatus booth at CES2025, Tomm Clarke, EV Product Manager from Parkopedia talks with host John Heinlein, Ph.D., Chief Marketing Officer from Sonatus. Parkopedia works with over 30 OEMs for in-car payments as well as improving the experience for EV-charging ranging from more authoritative charger information, easier payments and more. 2025-04-0913 minThe Garage by SonatusPrashant Gulati of SDVerse | S3 Ep6In this episode, filmed live at the Sonatus booth at CES2025, Prashant Gulati, CEO of SDVerse, talks with host John Heinlein, Ph.D., Chief Marketing Officer from Sonatus about the SDVerse vehicle software marketplace. Prashant explains the goals of SDVerse, its member companies, and explains their business model. He shares some success stories about how this marketplace is gaining traction.2025-03-2614 minThe Garage by SonatusMartin Krantz of Smart Eye | S3 Ep5Martin Krantz, CEO and Co-founder of Smart Eye talks with host John Heinlein, Ph.D., Chief Marketing Officer of Sonatus about their incredible occupant monitoring system. Martin explains how their technology has evolved with new computational capabilities and the growth of AI to discern distraction, fatigue, intoxication, but in the future mood, stress and intent. Recorded live at CES 2025 in the Sonatus booth.2025-03-1326 minDriving Innovation by SonatusThe Future of Commercial Vehicles is Software-Defined | Ep 13 | Driving Innovation by SonatusThe white paper from Sonatus titled “The Future of Commercial Vehicles is Software-Defined” explores the opportunities and challenges for commercial vehicle manufacturers amidst the robust growth in transportation and mobility services. This podcast summarizes the paper, including the key ingredients vehicle makers must embrace to succeed.2025-03-1205 min
科技咖【科技領航家】EP288 AI軟體重新定義汽車！ Ft. SONATUS台灣區總經理 劉厚鈞特斯拉創辦人馬斯克推出Grok3讓市場期待未來電動車的自動駕駛將會有新面貌，事實上近年來軟體重新定義汽車已經成為主流趨勢，到底這意涵為何？未來電動車將會宛如路上跑的智慧型手機嗎？而電動車將會蒐集許多數據，隱私與駭客問題如何解決？今天節目為您邀請到汽車軟體廠Sonatus台灣區總經理劉厚鈞為您解析，一起來收聽！選擇一所合適的學校，就是為孩子打造最好的未來！✨康橋國際學校新竹校區，為國中生打造全方位的學習環境：🔹 探究實作 × 跨域整合——讓知識不只是理論，更能靈活應用。🔹 全英語學習環境——英語不只是考試工具，而是自信開口的生活語言。🔹 戶外教育 × 團隊合作——挑戰高山、鍛鍊勇氣，培養迎接未來的堅韌精神。📢 114學年度 新竹康橋國中招生說明會📅 3月15日（六）上午9點至12點立即預約，與我們一起開啟無限可能的未來！👉 https://lihi.cc/EDjSw Podcast廣告合作請洽：sharon.wang@ic975.com03-5163975分機208 王小姐2025-03-1121 minThe Garage by SonatusFrancis Chow of Red Hat | S3 Ep4Francis Chow, VP & GM, In-Vehicle Operating System and Edge, Red Hat speaks with host John Heinlein Ph.D., Chief Marketing Officer, Sonatus about the many changes in software-defined vehicles, with a particular focus on vehicle operating systems. The conversation explains Red Hat’s journey towards a safety-certified Linux, and shares many of the opportunities SDV can bring to the entire vehicle value chain and consumers. Recorded live in Las Vegas at CES 2025 in the Sonatus booth.2025-02-2520 min
Electronic Specifier InsightsHow OTA updates are evolving for software-defined vehiclesIn our latest Electronic Specifier Insights podcast, Managing Editor Paige West speaks to Jaime Alcantara, Senior Product Manager, Sonatus, about how OTA updates are evolving for software-defined vehicles.
2025-02-2120 minThe Garage by SonatusJames Roberts and Ronaldo Castillo of LHP | S3 Ep3James Roberts, President of IOT and Analytics and Ronaldo Castillo, Software Engineering Manager, both of LHP, talk with host John Heinlein, Ph.D., Chief Marketing Officer of Sonatus. A special focus of this episode is functional safety and safety certification. Sonatus recently achieved ISO26262 ASIL-D functional safety rating for our Automator Safety Interlock module, which was developed in collaboration with LHP. Recorded live at the Sonatus booth at CES 2025.Links referenced in this episode:Sonatus Automator AI Safety Module Completes Functional Safety Certification Journeyhttps://www.sonatus.com/blog/sonatus-automator-ai-safety-module-completes-functional-safety-certification-journey/2025-02-1115 minThe Garage by SonatusMoritz Neukirchner of Elektrobit | S3 Ep2Dr. Moritz Neukirchner, Sr. Director Strategic Product Management, SDV, Elektrobit, joins host Dr. John Heinlein, Chief Marketing Officer from Sonatus, to discuss his valuable perspective on the shift to software-defined vehicles. Moritz is well-known in the automotive industry and explains critical technical infrastructure, including how Elektrobit is advancing Linux for vehicles, how SDV suits commercial vehicles, prototyping, CI/CD, and more. Moritz also explains his SDV maturity framework and how it introduces a common nomenclature for the shift to SDV. Filmed live at the Sonatus booth at CES 2025.Links referenced in this episode:Moritz’s SDV ma...2025-01-2828 minThe Garage by SonatusCollin Shaw of MEMA Original Equipment Suppliers | S3 Ep1Recorded live at the Sonatus booth at CES 2025, Collin Shaw, President, MEMA Original Equipment Suppliers spoke with host John Heinlein, Ph.D., Chief Marketing Officer from Sonatus about the important opportunities and challenges that software offers to vehicle manufacturers spanning passenger vehicles, commercial vehicles and more. MEMA represents about 500 original equipment manufacturers, so Collin brings incredible perspective from across the industry, don’t miss it! 2025-01-1520 min
Embedded Executive PodcastEmbedded Executive: The Latest in SDVs, SonatusWhat is the real definition of a software-defined vehicle (SDV)? It depends, mostly on who you are asking that question of. I asked John Heinlein, the Chief Marketing Officer at Sonatus and he had a great response on this week’s Embedded Executives podcast. We discussed the differences between various tiers of vehicles, how they are upgraded, and what we should be looking out for as we move forward. Note that John has his podcast and was gracious enough to have me on as a guest recently. Hear that one here.2025-01-0214 min
Automotive InsidersWinning the Software-Defined Vehicle BattleWe kick off the year in a prelude to CES by talking to Sonatus Chief Marketing Officer Dr. John Heinlein about the future of the software-defined vehicle. What’s the future and where are the opportunities?2025-01-0215 minThe Garage by SonatusRich Nass of Open Systems Media | S2 Ep16In this episode of The Garage we talk with Rich Nass, famed journalist who is Executive Vice President with Open Systems Media following his long career at storied electronics periodicals. Rich talks with John Heinlein, Ph.D., Chief Marketing Officer at Sonatus and shares his perspective from talking with leaders across the industry about vehicle innovation ranging from architecture, software, safety, regulations, AI and much more.2024-10-3029 minThe Garage by SonatusVidya Rajagopalan of Rivian | S2 Ep15In this episode, Vidya Rajagopalan, Senior Vice President of Electrical Hardware Engineering at Rivian joins host John Heinlein, Ph.D., Chief Marketing Officer from Sonatus to discuss the electrical and software architecture for Rivian vehicles ranging from the R1, the R1 second generation, and the newly announced R2. This conversation covers topics including domain architecture vs zonal architecture, decisions around high performance ECU’s, vehicle networking, sustainability, ADAS/autonomous driving, Over the air updates (OTA), and much more!2024-10-1533 minDriving Innovation by SonatusWhat OTA Update Solutions Must Deliver in the SDV Era | Ep12 | Driving Innovation by SonatusThis episode touches on key topics from Sonatus' eBook, "What OTA Update Solutions Must Deliver in the SDV Era". This eBook explores how OTA update solutions must evolve in this new era of software-defined vehicles.2024-10-1011 minThe Garage by SonatusNadim Maluf of Qnovo | S2 Ep14In this episode of The Garage we talk about vehicle batteries, battery technology and battery management, all critical topics for the shift to EV’s. Our guest is Nadim Maluf, founder and CEO of Qnovo, a leader in battery software, who joins Sonatus CEO Dr. John Heinlein.2024-08-2232 minThe Garage by SonatusMatt Harden of AT&T | S2 Ep13Matt Harden, AVP Business Development, Connected Car, from AT&T joins host John Heinlein, Ph.D., Chief Marketing Officer from Sonatus, to talk about connected cars, networking, the transition to 5G, and software defined vehicles. Recorded live at AutoTech: Detroit 2024.2024-08-0615 minThe Garage by SonatusJason Masker of Upstream | S2 Ep12We talk vehicle cybersecurity with Jason Masker, Director of Solutions Architecture for Upstream talks who joins host John Heinlein, Ph.D., Chief Marketing Officer of Sonatus. This discussion highlights the evolving (and challenging!) landscape of vehicle cyber threats. Jason explains what Upstream is doing about that threat, empowering OEMS with solutions and how collaboration with high quality data sources can improve the ability to detect threats quickly.2024-07-2421 minWardsAutoWardsAutoPodcastEp48 - Sonatus CMO John Heinlein and top stories of the week.Are automakers really prepared to compete in the software-defined-vehicle space. Sonatus CMO John Heinlein talks with us about how companies like Hyundai Group are adapting. Also, Tesla rolls back robotaxi schedule.2024-07-1422 minThe Garage by SonatusSteve Bell of Wards Intelligence | S2 Ep11Steve Bell, Chief Analyst, Connectivity, Wards Intelligence joins host John Heinlein, Ph.D., Chief Marketing Officer, Sonatus to discuss vehicle connectivity, the evolution of cellular networks from 4G to 5G and their application to vehicles, cybersecurity, V2X and the automotive industry’s “Shanghai moment”. Aviation buffs, don’t miss the fun fact of this episode.2024-07-1026 minThe Garage by SonatusDr. Oliver Rumpf-Steppat of BMW | S2 Ep10In this episode, Dr. Oliver Rumpf-Steppat from BMW North America joins Dr. John Heinlein, Chief Marketing Officer from Sonatus. We talk all about BMW in North America, Connected Drive, their new app store and much more2024-06-2617 minDriving Innovation by SonatusRealizing Future-Proof Architectures for Software-Defined Vehicles | Ep11 | Driving Innovation by SonatusThis Driving Innovation podcast episode provides a summary of ”Realizing Future-Proof Architectures for Software-Defined Vehicles”, a white paper from Wards Auto sponsored by Sonatus, which describes the lessons the automotive industry can learn from the transition of legacy hardware-centric data centers into modern software-defined application platforms. The white paper covers how the lessons can be applied to architect flexible foundations for vehicle E/E architectures to support rapid and continuous innovations. Download white paper: https://wa-resources.wardsauto.com/c/pubRD.mpl?secure=1&sr=pp&_t=pp:&qf=w_defa6601&ch=SonatusLink2024-06-1806 min
The EVs for Everyone PodcastEpisode 94: The Swiss Army Knife of SDV with SonatusDr. John Heinlein, Chief Marketing Officer of Sonatus, joined me on-site last week during AutoTech Detroit to set the record straight on what a software-defined vehicle (SDV) is and how OEMs like Hyundai are using SDVs to innovate on some of the most impressive vehicle features in 2024. Hit play on this episode to demystify complex tech jargon so you can truly grasp the significance of SDVs in the ongoing electrification movement. Dr. John uses relatable analogies to clarify concepts, making them so memorable, you might find yourself referencing them in your next team discussion. And there's absolutely nothing wrong...2024-06-1318 minThe Garage by SonatusArt Hyde, Mr. Mustang | S2 Ep9Art Hyde, Mr. Mustang, worked for Ford for 40 years across engineering, but especially with their iconic Mustang. Now he’s an associate professor of Automotive Engineering at the University of Michigan. This wide-ranging discussion starts in 1964 when Art first saw the Mustang, about his unique experiences as Chief Engineer of Mustang, and his thoughts on the shift to software-defined vehicles.2024-06-1230 minThe Garage by SonatusRay Cornyn of NXP Semiconductors | S2 Ep8Ray Cornyn, Senior Vice President and General Manager of Automotive Processors from NXP Semiconductors, talks with host John Heinlein, Ph.D., Chief Marketing Officer from Sonatus about how NXP is providing unique silicon solutions for software defined vehicles and partnering with key software providers. This episode also covers the S32 CoreRide platform, as well as S32N, the newest and highest performance member of the S32 Vehicle Processor family, optimizing vehicle data…and even Angry Birds. 2024-05-1529 minDriving Innovation by SonatusMaximizing the Value of Vehicle Data | Ep10 | Driving Innovation by SonatusIn this episode Sonatus Head of Product, Sanjay Khatri, provides a preview of Sonatus’s recently published customer case study, “Maximizing the Value of Vehicle Data”. We summarize the vehicle data collection challenges of one of the world’s largest automakers, and how they are using Sonatus Collector to overcome them to become data-driven across all facts of their business. The benefits include an 80X improvement in their use of vehicle data, among other tangible outcomes.2024-05-0904 min
Hieuaccount AgencyGiới thiệu chung về MEXC Trading: Đối tác phát triển hàng đầu của MEXC tại Việt Nam"Thị trường tiền điện tử không chỉ là một cuộc đua công nghệ mà còn là cuộc chạy đua kiến thức và kinh nghiệm." Khi nhắc đến MEXC Trading, tôi luôn cảm thấy tự hào được là một phần của một thương hiệu tiên phong và đổi mới. Hôm nay, tôi muốn mang đến cho bạn cái nhìn tổng quan về MEXC Trading - đối tác phát triển hàng đầu của MEXC tại Việt Nam. Đây không chỉ là câu chuyện về một sàn giao dịch...2024-04-2200 min
Hieuaccount AgencyĐội ngũ chuyên gia của MEXC Trading: Nền tảng của sự thành côngBạn có bao giờ tự hỏi điều gì tạo nên sự thành công của một sàn giao dịch tiền điện tử? Đối với MEXC Trading, tôi tin rằng bí quyết nằm ở đội ngũ chuyên gia đầy kinh nghiệm và nhiệt huyết. Hôm nay, tôi muốn chia sẻ với bạn về những con người tuyệt vời này, những người đã không ngừng nỗ lực để MEXC Trading trở thành một trong những đối tác hàng đầu trong lĩnh vực tiền điện tử tại Việt Nam.
2024-04-2201 min
The InEVitableHow to Make a Software Defined Vehicle (SDV) with Jeff Chou & Robert DayMotorTrend's Ed Loh sits down with Sonatus Co-Founder/CEO Jeff Chou, and ARM's Director of Automotive Partnerships Robert Day! The group discusses the partnership between Sonatus & ARM, and how they're assisting the automotive industry's transformation into the Software Defined Vehicle (SDV) era.0:55 - Question of the Day.6:36 - About today's guests.9:42 - What is Sonatus?12:25 - What is ARM?15:17 - "Data Center on wheels".17:25 - Edge computing meets automotive.18:15 - Where does Sonatus & ARM fit in?20:21 - What is ARM bringing to SDVs?23:03 - What defines a SDV?27:52...2024-04-111h 15Driving Innovation by SonatusSonatus Advanced Vehicle Data Collection with AWS | Ep9 | Driving Innovation by SonatusDr. John Heinlein, CMO at Sonatus, and Michael Garcia, Principal Product Solutions Architect at AWS, discuss and demonstrate the tight integration of Sonatus’ real-time data collection platform with AWS for dynamic data enhancement, enabling OEM and downstream services. Recorded at CES 2024 at the AWS Theater.2024-04-1014 min
Tech TalksRevolutionizing Mobility: Sonatus point to the future with software-defined vehiclesToday's guest is Jeffrey Chou, CEO of Sonatus. We're diving (or maybe driving) into the world of 'Software Defined Vehicles' exploring how OEMs (Original Equipment Manufacturers) are having to marry software to their hardware. What does that mean regarding data and privacy, how will the car and mobility evolve, and will it just cost too much for us to drive?
Also on the show we look back quickly at Friday's show and suggest some extra reading material for you: https://www.ft.com/content/516f9896-05bb-4721-a9e2-4065d902d462
...2024-03-2538 minTech TalksRevolutionizing Mobility: Sonatus point to the future with software-defined vehiclesToday's guest is Jeffrey Chou, CEO of Sonatus. We're diving (or maybe driving) into the world of 'Software Defined Vehicles' exploring how OEMs (Original Equipment Manufacturers) are having to marry software to their hardware. What does that mean regarding data and privacy, how will the car and mobility evolve, and will it just cost too much for us to drive?
Also on the show we look back quickly at Friday's show and suggest some extra reading material for you: https://www.ft.com/content/516f9896-05bb-4721-a9e2-4065d902d462
...2024-03-2538 minThe Garage by SonatusAmir Bar-Niv from Marvell | S2 Ep7Amir Bar-Niv, VP Marketing and Business Strategy for Marvell Automotive joins Sonatus Chief Marketing Officer John Heinlein, Ph.D to give a masterclass in the evolution of vehicle networking and particularly the shift towards an all-ethernet vehicle. In this insightful episode we touch on zonal architecture, cybersecurity, the diversity of vehicle networks, Marvell’s automotive strategy and much more.2024-03-1329 minDriving Innovation by SonatusMarelli: Bringing Personalized Vehicle Experiences | Ep 8 | Driving Innovation by SonatusEric Monjalon, Product Manager at Marelli, and Sanjay Khatri from Sonatus, present and discuss how the transition to software-defined vehicles will unleash the potential for vehicle owners and consumers to personalize their vehicles according to their individual preferences and needs. Recorded live at CES 2024.2024-03-0714 minThe Garage by SonatusDoug Newcomb from AVCC | S2 Ep6Doug Newcomb, automotive journalist and outreach manager for AVCC, the Autonomous Vehicle Computing Consortium, joins Sonatus Chief Marketing Officer John Heinlein, Ph.D., to discuss the AVCC’s mission, which spans the wide range of autonomy in vehicles from driver assistance to fully autonomous. The conversation touches on machine learning for automotive, benchmarking, total cost of ownership, saving lives, and the importance of collaboration to advance vehicle autonomy. Recorded live at CES 2024.2024-03-0616 minThe Garage by SonatusChiara Delporto from Marelli | S2 Ep5Chiara Delporto, VP Advanced Sales for SDV from Marelli joins Sonatus Chief Marketing Officer John Heinlein, Ph.D., to discuss leading automotive Tier-1 supplier Marelli and their perspective on latest trends in the automotive industry ranging from software, vehicle personalization, the importance of the cloud, machine learning, sustainability and much more. Recorded live at CES 2024.2024-02-2716 minDriving Innovation by SonatusCOVESA: Unlocking the Potential of Connected Vehicles | Ep 7 | Driving Innovation by SonatusSteve Crumb, Executive Director of COVESA presents the mission of COVESA, their goals how they are working to bring important standards such as the Vehicle Signal Specification (VSS) to the market, which Sonatus supports in our Sonatus Collector and Sonatus Automator products. Steve also talks about how to get involved in COVESA. Recorded live at CES 2024.2024-02-2218 minThe Garage by SonatusRoger Lanctot from TechInsights | S2 Ep4Filmed live at CES2024, longtime automotive industry analyst and expert Roger Lanctot from TechInsights joins Sonatus Chief Marketing Officer John Heinlein, Ph.D., to discuss the automotive industry’s evolving use of vehicle software, the trends at the Consumer Electronics Show for vehicle technology such as artificial intelligence, vehicle personalization, and more.2024-02-2025 minThe Garage by SonatusMike Dosenbach of AWS [Live from CES 2024] | S2 Ep3Mike Dosenbach, Director of SW Development, Auto Industry Products, AWS discusses the evolution of AWS’s engagement with partners, prototyping in the cloud, machine learning, OTA Updates, the importance of data and much more. Recorded live at CES 2024.2024-02-1320 minDriving Innovation by SonatusArm: Making SDV’s a Reality | Ep 6 | Driving Innovation by SonatusAt CES 2024, Robert Day from Arm presents their strategy for making software defined vehicles (SDV) a reality, spanning technical initiatives, product roadmap, alliances and industry initiatives. This wide-ranging discussion gives a rich picture of critical elements for the future of automotive from Arm.2024-02-0623 minThe Garage by SonatusAlexandre Corjon of Plastic Omnium | S2 Ep2At CES2024, the Alexandre Corjon, EVP of Innovation and Software from Plastic Omnium sat down with John Heinlein, Ph.D., Chief Marketing Officer of Sonatus to discuss diverse topics ranging from vehicle software, dynamic vehicle lighting, the future of hydrogen vehicles, usage-based vehicles, and much much more, including the joint CES demonstration between the two companies.2024-01-3023 minDriving Innovation by SonatusAdaptive Lighting for SDVs | Ep 5 | Driving Innovation by SonatusIn this episode of Driving Innovation, recorded live at CES 2024, Michael Rosenauer, Plastic Omnium Director of Innovation, Lighting Division and Yu Fang from Sonatus present the collaboration between the two companies to activate innovative lighting from Plastic Omnium using the flexible Sonatus Automator platform that can enable dynamic actions from the vehicle.2024-01-2413 minThe Garage by SonatusGeorge Ayres of AutoMobility Advisors | S2 Ep1In this episode, filmed live at the Consumer Electronics Show 2024 (CES 2024), George Ayres, Founder and Managing Director of AutoMobility Advisors speaks with host John Heinlein, Chief Marketing Officer of Sonatus in the podcast studio at the Sonatus booth. In this wide-ranging episode we discuss SDV, vehicle electrification, fleet management, vehicle personalization, and much more.2024-01-1816 minDriving Innovation by SonatusSonatus Updater | Ep 4 | Driving Innovation by SonatusOver-the-air (OTA) vehicle updates are an integral part of the transition to SDVs. In this episode, we will cover the key challenges that OTA solutions must address as vehicle software infrastructure evolves, and how Sonatus Updater addresses those challenges.2024-01-0407 minDriving Innovation by SonatusVehicle Personalization Solution | Ep 3 | Driving Innovation by SonatusThe Sonatus Vehicle Personalization Solution allows OEMs to build end user applications for the smartphone, web or the in-vehicle infotainment system that allow vehicle owners to define routines to automatically configure their vehicles according to personal preferences and needs.2023-12-0705 minDriving Innovation by SonatusSoftware-Defined Component Solution | Ep 2 | Driving Innovation by SonatusThis episode provides a description of the Sonatus Software-Defined Component Solution, and how it enables vehicle components beyond domains such as IVI and ADAS to be continuously updated and enhanced throughout the life of the vehicles.2023-12-0707 minDriving Innovation by SonatusModern Networks are the backbone of SDVs | Ep 1 | Driving Innovation by SonatusAs vehicles get more technology-laden and software-enabled, it is essential to have flexible, secure and highly configurable networks to create seamless and holistic driving and user experiences. In this episode, we will provide an overview of the challenges and limitations of existing vehicle networks and how modern network technologies, standards and practices can be applied to in-vehicle networks to facilitate software-driven innovation.
Chapters:
00:00 Introduction
02:04 Challenges and limitations with current vehicle networks
04:21 How modern vehicles address these challenges
07:23 Securing networks with MACsec
09:36 Mixed criticality
11:15 Centralized network management2023-11-0914 minThe Garage by SonatusIntroduction to Driving Innovation Podcast | Ep 10Announcing a new podcast series from Sonatus called Driving Innovation. Hear all about the topics we'll be covering in that podcast and meet the host of Driving Innovation, Sanjay Khatri, Head of Product at Sonatus.
Chapters:
0:00 Introduction
00:38 Meet Sanjay Khatri
02:16 Introducing the Driving Innovation Podcast
4:02 Summary2023-11-0804 minThe Garage by SonatusNXP Semiconductors in Automotive, Part 2 of 2 | Ep 9Today in The Garage, we look at automotive from a different perspective; the silicon perspective, and our guest today is from NXP Semiconductor, Brian Carlson, Head of Global Marketing for Automotive Processing. In this episode, Part 2 of a two-part series, we continue the conversation from Part 1 and look into the future of vehicles, such as zonal architectures, collaboration in many other aspects. Links referenced in this episode:NXP S32 Automotive Platform: https://www.nxp.com/products/processors-and-microcontrollers/s32-automotive-platform:S32Joint NXP/Sonatus webinar on zonal architecture: https://mobex.io/webinars/accelerating-the-automotive-shift-to-zonal-architectures/Sonatus expert Ji...2023-11-0821 minThe Garage by SonatusNXP Semiconductors in Automotive, Part 1 of 2 | Ep 8Today in The Garage, we look at automotive from a different perspective; the silicon perspective, and our guest today is from NXP Semiconductors, Brian Carlson, Head of Global Marketing for Automotive Processing.
In this episode, Part 1 of a two-part series, we talk about the importance of software defined vehicles and the NXP S32 Automotive Platform.
Links referenced in this episode:
NXP S32 Automotive Platform: https://www.nxp.com/products/processors-and-microcontrollers/s32-automotive-platform:S32
Chapters:
00:00 - Overview
00:33 - Meet Brian Carlson
01:53 - Fun facts about our guest
04:39 - Why is SDV i...2023-08-0825 minThe Garage by SonatusThe Journey to SDV with Wards Intelligence [Live from AutoTech: Detroit] | Ep 7Today in The Garage, we talk with automotive industry analyst Maitê Bezerra from Wards Intelligence on the journey to software-defined vehicles. In this wide-ranging conversation we discuss the evolving process of deploying SDV technologies into vehicles and how OEMs, Tier-1 and Tier-2 suppliers all have a role in delivering value to the consumer as well as downstream businesses such as fleet management and more. Links referenced in this episode :Wards Intelligence Web site: https://wardsintelligence.informa.comMaitê Bezerra LinkedIn profile: https://www.linkedin.com/in/maitê-alves-bezerra-27a5a929/Chap...2023-07-2527 minThe Garage by SonatusAWS in Automotive with Stefano Marzani, Part 2 of 2 | Ep 6In this special two-part episode with guest Stefano Marzani, the WW Tech Lead for Software Defined Vehicles from AWS, we discuss the importance of cloud technology as applied to vehicles. In this Part 2, we discuss Prototyping, Machine Learning/AI, and ADAS/Autonomous Driving.
In, Part 1, published previously (LINK) we meet Stefano, learn about his important role at AWS and cover the first two topics: Data and Compute.
Links referenced in the show:
AWS Automotive homepage: www.aws.com/automotive
AWS All Things Automotive Podcast: https://aws.amazon.com/architecture/all-in-series/all-things-automotive/?all-in-livestream-cards.sort-by=item.add...2023-07-1132 minThe Garage by SonatusTalking SDV with SBD Automotive [Live from AutoTech: Detroit] | Ep 5In this episode of The Garage, we hear from leading automotive industry analyst SBD Automotive, with guests Andrew Hart, CEO and Alex Oyler, Director, America joining host Dr. John Heinlein, Chief Marketing Officer from Sonatus. This wide-ranging conversation touches on the journey to software defined vehicles including motivations, challenges, benefits, and balancing in-sourcing and out-sourcing.
Links referenced in this episode:
- All Things Automotive S1 Ep9 with SBD Automotive: https://www.youtube.com/watch?v=N2XjHUhvGk0
- SBD Automotive: https://www.sbdautomotive.com
Chapters:
00:00 - Overview
00:24 - Meet the guests from SBD Automotive
01:47 - Fun...2023-06-2729 minThe Garage by SonatusAWS in Automotive with Stefano Marzani, Part 1 of 2 | Ep4In a special two-part episode with guest Stefano Marzani, the WW Tech Lead for Software Defined Vehicles from AWS, we discuss the importance of cloud technology as applied to vehicles. In this episode, Part 1, we meet Stefano, learn about his important role at AWS and cover the first two topics: Data and Compute
In Part 2, which will be published soon, we will continue the conversation and discuss the final three topics Prototyping, Machine Learning and Analytics, and ADAS/Autonomous Driving.
Links referenced in the show:
AWS Automotive homepage: www.aws.com/automotive
AWS All Things Automotive Podcast: https...2023-06-1327 minThe Garage by SonatusUse Cases for Software Defined Vehicles | Ep3In Episode 3 of The Garage, join us for a conversation between host Dr. John Heinlein, Chief Marketing Officer and Yu Fang, co-founder and Chief Technology Officer from Sonatus in which we discuss the wide ranging use-cases for software defined vehicles throughout the vehicle life cycle and how software can add value for automotive OEMs as well as consumers alike, improving cost, quality, and customer satisfaction. We also explore how software can enable more capable downstream value-added services such as fleet management.
Timestamps:
0:00: Welcome
0:32: Guest Introduction
1:22: Episode overview: Software’s impact across the vehicle life cycle
1:55: Design and engineering
3:02: Pr...2023-05-3013 minThe Garage by SonatusArm in Automotive, SOAFEE and Software-Defined Vehicles | Ep2In Episode 2 of The Garage, join us for a conversation between host Dr. John Heinlein, Chief Marketing Officer from Sonatus and Robert Day, Director, North America Automotive GTM for Arm. This wide ranging topic covers the whole spectrum of how Arm is working to enable automotive innovation and the many ways Sonatus is participating in this ecosystem. We cover hardware, silicon suppliers, necessary elements to achieve SDV, standards, vehicle architecture, software trends and much more!
Timestamps:
1:08 - Arm’s role in automotive
2:43 - Arm-based automotive silicon suppliers
3:43 - The shift to software-defined vehicles and...2023-05-1613 minThe Garage by SonatusWhat is a Software Defined Vehicle? | Ep1In this episode, join us for a conversation between Sonatus CMO Dr. John Heinlein and CEO and co-founder Jeff Chou to explore the definition of Software Defined Vehicles: What does it mean to be an SDV, and what capabilities does being an SDV enable? Then we discuss what are the critical elements needed to make an SDV, and especially how current vehicles need to evolve to reach the full potential of an SDV. It’s a wide-ranging discussion, and touches on issues of hardware, software, networking, cloud computing, and everywhere in between. Timestamps:1:00 - Wh...2023-05-0208 minEmbedded Executive PodcastEmbedded Executive: Jeff Chou, CEO, SonatusMany applications today are “software-defined.” Until recently, I would not have used that term to describe an automobile, but I’ve since been set straight. In this this week’s Embedded Executives podcast I spoke to Jeff Chou, the CEO and founder of Sonatus, who gave me his definition of the software-defined automobile and explained why it’s far better to handle these functions in software versus hardware.2022-08-1010 min
SAE Tomorrow Today119. Innovating in Real-Time with SDVsThe future of mobility is software-defined..For automakers, this means that vehicles will transition to a combination of software-centric computing systems on wheels. The key to unlocking this incredible opportunity is the capability to update vehicles instantly..Enabling this transformation is Jeffrey Chou, Co-Founder and CEO of Sonatus. With a proven track record of revolutionizing IT data centers, Jeff and his team are bringing to life an extensive array of advanced technologies and a cloud-connected in-vehicle infrastructure that is accelerating the OEM journey toward fully Software-Defined Vehicles (SDVs)..2022-07-2138 min
Market Impact InsightsThe Transformation Engine - Troy TrenchardSonatus Chief Product Officer Troy Trenchard shares with Dan Albaum the disruptive, innovative software forces reshaping the $2.7 trillion global automotive industry before our eyes. Learn how collaborative leadership embracing continuous change can strategically transform markets and organizations for sustainable advantage.2021-08-2445 min
AugmentYapily, Vitally, Dozee, Outplay, Sonatus, Spendesk raise funds | i80 Group has committed more than $1 billion in loans to more than 15 firms | Salesforce has completed the acquisition of Slack | Microsoft has acquired cloud infrastructure management and security provider CloudKnox SecurityYapily, an open-banking infrastructure provider, raised $51 million in a Series B investment to assist the company in expanding its commercial footprint across Europe. By focusing on approved APIs, Yapily can deliver a quicker and more reliable experience.Vitally has announced the raise of $9M in Series A funding from Andreessen Horowitz to continue its mission of helping organizations implement personalized customer success and scale their customer success efforts.Dozee raised around $6M in a Series A round to conduct research and development to develop new products and improve the platform’s capabilities. Dozee’s Remote Pati...2021-07-2303 min
Vietnam Innovators#3 Greg Ohan, Director and Property Concierge of Sonatus buildingDirector and Property Concierge of Sonatus Building, Greg Ohan shares with us how he and his team are aiming to shape Vietnam’s real estate industry in the years to come. Join our host Hao Tran in hearing from Greg about the Sonatus Building, The Sentry and The Orbital in this week’s Vietnam Innovators episode.You can find more information for this episode at https://vietcetera.com/en/vietnam-innovators-ep3-recap-greg-ohan-shares-insight-into-vietnams-real-estate-marketThis week’s podcast is brought to you by our partners Jio Health.2020-11-0722 min