Shows
Podcast Growth and Marketing Tools for Female EntrepreneursEpisode 20: Increasing Podcast Diversity: Actionable Strategies From Inclusion Expert Sonia ThompsonThis episode had me thinking long after we hit stop on the recording. In Episode 20 of Podcast Growth Tools, I sat down with Sonia Thompson, an inclusion marketing strategist who helps brands show up in ways that make everyone feel like they belong—and the conversation was full of lightbulb moments. We didn’t just talk about values—we talked about practical steps podcasters can take to build a show and a brand that’s truly inclusive. Here’s what we covered: How to audit your podcast through the lens of inclusivi...2025-05-2050 min
REPRESENTED with Annie Gichuru55. Marketing That Makes People Feel Seen Featuring Sonia ThompsonDoes your business genuinely make people feel like they belong? Or are you unintentionally sending a message that certain people don’t?In this episode, I sit down with Sonia Thompson, an inclusive marketing strategist, Forbes contributor, and someone whose work has deeply influenced how I think about representation. Sonia’s approach to marketing isn’t about tokenism, it’s about creating spaces where people don’t just see themselves, but feel like they belong. We have an in depth conversation concerning the state of representation in marketing in 2025, what’s changed, what’s still missin...2025-02-231h 09
Primary FuturesLeading with Rigour and Heart with Sonia ThompsonSonia Thompson, Head at St Matthew’s CE Research School, explores the importance of community involvement, research-based educational practices, and the challenges educators face. Sonia shares her experiences as a headteacher, discussing the benefits of being a research school and the collaborative ethos that drives their success. The discussion also covers the current state of education, the pressures of accountability, and envisioning a better future for schools. Sonia's optimism and dedication to creating a supportive and innovative educational environment shine throughout the episode.(00:42) - Sonia opens up about a day in the life at St. Ma...2024-10-0945 min
Truth, Lies and WorkDo childless bosses lack empathy? PLUS Gen-Z salary demands and Sonia Thompson’s Hot Take on InclusionWelcome back to Truth, Lies & Work, the award-winning psychology podcast brought to you by the HubSpot Podcast Network. If you love hearing how organisations, big and small, have built amazing workplace cultures, then our Thursday episodes are for you. But today, it’s all about the Weekly News Roundup, Hot Takes, and of course, the famous Workplace Surgery, where we answer your burning workplace questions.Segment 1: News RoundupSalary Transparency and Gen Z TalentLeanne dives into a major shift: salary transparency is...2024-10-0849 min
Masters of MarketingExpanding Your Customer Base with Inclusive Marketing – with Sonia ThompsonIn this episode we chat with Sonia Thompson, an inclusive brand strategist, about the importance of inclusive marketing – and how being intentionally inclusive can help you attract a bigger, more diverse, and fiercely loyal customer base.
Representation in marketing has an impact on consumers that goes beyond the product itself. Sonia explains the importance of making people feel seen and included, and how this impacts consumers’ perception of your brand.
She also gives examples of brands that have successfully implemented inclusive marketing, and we discuss how brands can make their marketing campai...2024-08-0522 min
Get Latest Full Trial Audiobooks in Mystery, Thriller & Horror, Suspense[Portuguese] - A Fotografia da minha vida com Sônia by Vinícius LéscioPlease visit https://thebookvoice.com/podcasts/1/audiobook/801974 to listen full audiobooks. Title: [Portuguese] - A Fotografia da minha vida com Sônia Author: Vinícius Léscio Narrator: Vinícius Léscio Format: Unabridged Audiobook Length: 0 hours 25 minutes Release date: July 11, 2024 Genres: Suspense Publisher's Summary: 'A Fotografia da Minha Vida com Sônia' narra a história de um fotógrafo talentoso e controverso cuja vida é marcada por uma série de eventos dramáticos. Desde sua ascensão no mundo da fotografia jornalística até os desafios pessoais e profissionais que enfrenta, o protagonista busca compreensão e aceitação, encontrando ap...2024-07-1102 min
Poetic ResurrectionLynne Thompson - Fourth Los Angeles Poet LaureateLos Angeles Poet Laureate, Lynne Thompson, as our distinguished guest. Her words flow gracefully and effortlessly as she reads several of her poignant poems, including Ode to Bones and A Woman’s Body, Aging, Still Loves Itself from her latest book Blue on a Blue Palette. Through our conversation, Lynne shares insight into her poetic process, the lessons she has gleaned along her journey, and powerful observations on the current state of women's lives and history. Tune in to experience the eloquent wordsmith at work and delve into an enlightening dialogue with this remarkable poet.
Lynne Thompson wa...2024-06-1930 min
The Commission ConversationsThe Commission Conversations - Sonia ThompsonChair of The Commission on the Future of Oracy Education in England, Geoff Barton, speaks to commission member Sonia Thompson about developing oracy at St Matthew's C of E Primary School, inlcuding what an oracy entitlement for all children beyond the Early Years looks like, as well as what she hopes the commission will achieve.Sonia Thompson, Headteacher of St Matthew’s C of E Primary School in Birmingham, leads initiatives to enhance education, collaborating with Oracy Cambridge on a Key Stage One oracy development project. Serving as a trustee for EEF and Classics For All, she ad...2024-04-1407 min
Faith-Driven LeaderSonia Jackson Myles | Following the Desires of Our Hearts to Big VisionOur guest today is Sonia Jackson Myles. Sonia founded The Sister Accord® Foundation intending to have one billion girls and women learn to love themselves and each other. Now in its ninth year, the Foundation works to inspire future female leaders, starting with changing how girls and women treat, support, and interact with each other.
Before founding the organization, Sonia was an executive in corporate America with over 20 years of experience in purchasing with Ford Motor Company, Gillette Company and Procter & Gamble Company. She mentors folks from nearly every corner of the world, and is an advisor and e...2024-04-0948 min
Inclusion and Marketing104. How smart brands use an inclusive marketing consultant to spark growthInclusive marketing is a fairly new discipline. As a result, inclusive marketing consultants and strategists are newer areas of expertise for talent.Whenever I introduce myself and explain that I'm an inclusive marketing consultant, coach, and strategist, I always find that I need to explain what that means. That includes sharing the ways I support clients for people to get it. An inclusive marketing consultant isn't like a copywriter, sales person, or even market researcher where people tend to understand right away more or less what you do.Thankfully, more brands are focusing...2024-03-2826 min
Talking Too Loud with Chris SavageThe Many Benefits of Inclusive Marketing with Sonia ThompsonSonia Thompson, marketing strategist and host of the Inclusion & Marketing podcast, is talking too loud about a trend that is sweeping women’s elite sports: ditching white shorts. Savage is talking too loud about Wistia’s Austin offsite, a company-wide competition that consisted of building small arches from sugar cubes, and shooting a product spotlight video in a cowboy costume. Yee-haw!Sylvie is talking too loud about Montreal and how – much to the surprise of everyone, everywhere (all at once) – she prefers their bagels to New York’s bagels. Links to learn more about Soni...2024-02-0643 min
Hustle & Flowchart: Mastering Business & Enjoying the JourneyThe Art of Inclusive Marketing: Make Your Customers Feel Seen with Sonia ThompsonIn this episode, Joe Fier engages in a thought-provoking discussion with Sonia Thompson, a marketing expert specializing in inclusive marketing and customer experiences. Sonia shares insights from her surveys so that businesses can better understand and cater to diverse customer needs. She emphasizes the need for businesses to be intentional about serving specific identities and provides valuable advice on inclusive marketing strategies. With her extensive background in marketing and inclusive practices, Sonia shares valuable insights that can help businesses create a sense of belonging and improve customer experiences. The Importance of Inclusive Marketing Sonia emphasizes the need...2024-01-3036 min
Proof to Product313 | How To Integrate Inclusive Marketing Into Your Customer Experience With Sonia ThompsonMaking your customers feel like your product or service is tailored specifically for them is the key to inclusive marketing. Inclusive marketing expert Sonia Thompson joins us today on the podcast to share more on how to integrate inclusive marketing into your customer experience. Tuning in, you’ll hear all about Sonia’s career, how you can diversify your products and circle of influence, how to audit your customer experience to be more inclusive, the importance of considering how different people are and making them feel seen and heard, why you must stay true to your values, and m...2023-10-0329 min
Living CorporateIncluding You : Marketing Inclusion (ft. Sonia Thompson)Amy welcomes Sonia Thompson, the Inclusive Marketing Coach, Strategist, and Consultant of Thompson Media Group, to the Including You podcast this week.Connect with Sonia on LinkedIn.https://bit.ly/3smPHgdIncluding You is brought to you by Lead at Any Level. Learn more about them on their website.http://bit.ly/2lPvOMM2023-08-2539 minInclusion and Marketing70. Growth through Spanish translation: Best practices for reaching customers that speak different languagesWe are finishing up our growth series with this episode that is all about helping you and your brand communicate in a way that wins the hearts, minds, and loyalty of consumers who speak a different language.For this episode, I chatted with my Spanish translation team - Alicia and Andrea. Together, we help brands communicate and create love connections with Spanish speaking consumers.Spanish is the fourth most common language spoken in the world, behind English, Mandarin, and Hindi. And it is the second largest number of native speakers in the world – only behind Ch...2023-08-0337 min
The Inclusive NetworkerBuilding an Inclusive Network and Expanding Reach: A Relook at a Conversation with Sonia ThompsonImagine building an inclusive network or business so strong, it resonates with everyone you meet. That's exactly what Sonia Thompson, an esteemed inclusive marketing strategist, helps us explore. Sonia and I traverse the fascinating landscape of creating a community within your enterprise that not only aligns with your values but also connects authentically with your customers and team members. She sheds light on the importance of considering who you pay, collaborate with, and feature in your business and how these decisions impact the sense of belonging within your diverse community. Sonia and I continue our journey by...2023-07-2522 min
The Influence FactorBuilding Inclusion at Scale w/ Sonia ThompsonIn the latest episode of The Influence Factor, Alessandro Bogliari, CEO & Co-Founder of The Influencer Marketing Factory and podcast host, is joined by Sonia Thompson, Inclusive Brand Strategist, Coach, and Consultant. Together, they explore various facets of brand inclusivity and discuss actionable steps to integrate this essential element into the DNA of a brand.
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🚀 Start Your Next Influencer Marketing Campaign: https://bit.ly/3xnnqFJ
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Show Notes:
(00:50) - Sonia's career focus
(02:18) - Attracting and retaining talent
(03:58) - Inclusive marketing podcast
(09:25) - Degree...2023-05-2400 min
The Influence Factor by The Influencer Marketing FactoryBuilding Inclusion at Scale w/ Sonia ThompsonIn the latest episode of The Influence Factor, Alessandro Bogliari, CEO & Co-Founder of The Influencer Marketing Factory and podcast host, is joined by Sonia Thompson, Inclusive Brand Strategist, Coach, and Consultant. Together, they explore various facets of brand inclusivity and discuss actionable steps to integrate this essential element into the DNA of a brand.
🌟 Leave a 5-star rating on Apple Podcasts and Spotify
🚀 Start Your Next Influencer Marketing Campaign: https://bit.ly/IMgetstarted
🎙️ Want to be a guest? Apply here
Show Notes:
(00:50) - Sonia's career focus
(02:18) - Attracting and retaining talent
(03:58) - In...2023-05-2446 min
AugMentors70: How to be an Inclusive Mentor with Sonia ThompsonSuperstar Sonia Thompson, inclusive marketing expert and fellow HubSpot Podcast Network host of Inclusion & Marketing Podcast joins AugMentors to share her recommendations for creating a feeling of inclusion in mentoring relationships that can create a sense of belonging and lifelong impact. Using the AugMentors principle of vision, Sonia shares her unique experience and key tips on how to get to where you vision yourself to be. Takeaways include:
How communication skills bring people together
The power of believing in yourself
Why is it important to tailor fit your mentoring strategy to each relationship
Tips fo...2023-03-2850 min
The Product Boss: Business Coaching for Product-Based Female EntrepreneursWhy Creating Inclusive Brands is the Future of Business with Sonia Thompson of Inclusion and MarketingAre you struggling to build an inclusive brand that attracts and retains diverse customers and talent? Get ready to be inspired and equipped with the knowledge you need as we welcome our special guest, Sonia Thompson. She's an inclusive brand coach and strategist, with nearly two decades of experience in marketing, including nine years in healthcare marketing. But what really sets Sonia apart is her personal journey, which led her to become an advocate for creating inclusive brands that attract and retain diverse customers and talent.As someone who has felt the frustration of not belonging, Sonia...2023-03-0937 min
In Clear FocusInclusive Marketing with Sonia Thompson (Encore)In Clear Focus: Sonia Thompson is a recognized expert on inclusive marketing. In this encore episode, Sonia shares her experiences as a Black woman that led her to notice how brands and retailers struggled to engage people who didn't fit into what has been considered mainstream. Sonia discusses the success of Rihanna's Fenty brand and Target's focus on co-creating with Black employees and suppliers. Sonia also addresses common misconceptions about the Black community and representation in ads. 2023-02-2829 min
Billion Dollar Moves™ with Sarah Chen-Spellings | Global Venture CapitalDiverse Hires ≠ Diverse Goals: MLK Special with Sonia ThompsonData shows that building with diversity in mind just makes business sense.Yet, we’ve not moved the dial nearly enough: bringing it to our investment world, as of Sep 2021 according to Knight Research only 1.4% of US AUM are managed by diverse firms, and at a startup level, we all know the abysmal numbers: women get less than 3% of funding, and Black founders hovering at about 1.2 - 1.3%. What can we do, and how do we tactically address this issue?Today, I take this opportunity to not just celebrate with you the power of diversity; which ma...2023-01-1643 minInclusion and Marketing31. How to actually build a diverse and representative teamAs more leaders focus on building diverse teams, they often resort to a common practice of focusing on the percentage of diverse candidates you interview. While this may feel like you're making progress, it actually doesn't often work to significantly move the needle to build a diverse team. In fact, it really is just a vanity metric. In this episode, I cover what you should focus on instead to actually hire the diverse team your customers need you to have.Get the episode transcript hereEpisode 19: The Critical Link...2023-01-1223 minInclusion and Marketing30. Best practices for incorporating inclusive stock photography into your brand's visual imageryVisual imagery, and making it more representative is the on-ramp for many brands into inclusive marketing. And while in recent years, a broader range of stock photography and videos has come available showcasing more diverse faces, body types, and families – simply changing up your imagery to include more diverse people isn't automatic in terms of making them feel like they belong.So to help you know how to ensure the stock photography you use is inclusive, I chatted with Deyra Jaye Fontaine, an inclusive marketing strategist and certified diversity, equity, and inclusion practitioner who has done a lo...2023-01-0536 minInclusion and Marketing29. What inclusive brand type are you?Every inclusive brand doesn't have to look and sound the same. They don't have to speak on the same issues, serve the same customers, or show up in the same way.That'd be pretty boring -- and would seem kind of odd with the lack of diversity of approaches. So just because Rihanna's brands serve everyone, that doesn't mean that you have to as well. Just because Ben & Jerry's is deep in the trenches from a social justice standpoint, that doesn't mean that you have to too.Do you Boo.Inclusive marketing is...2022-12-2921 minInclusion and Marketing28. The mindset you need to build an inclusive brandBuilding an inclusive brand is a lot like tending a garden. For both, having the right mindset is essential to enable you to not only weather any challenges, but to also get the results you're looking for. Here are a few key lessons to embrace to give you the mindset you need to build an inclusive brand.Get the episode transcript hereFind out what your inclusive brand type is: www.inclusionandmarketing.com/quiz 2022-12-2215 minInclusion and Marketing27. Planning your inclusive brand calendarWhen it comes to cultural events and celebrations, particularly those honoring underrepresented and underserved communities, your brand’s participation is a great way to make these communities feel seen by you, and a way for you to demonstrate that they do indeed belong with you. Now, I'm not saying that you have to celebrate these events to communicate and send signals of belonging to the people you want to serve. But this is one way that you can do that. Creating an inclusive marketing calendar is a smart way for you to be intentional about figu...2022-12-1518 minInclusion and Marketing26. Making your performance marketing campaigns more inclusive with Karen AmundsonKey points covered in this episode:
The role of inclusion in performance marketing
Where many performance marketing campaigns fall short with regard to inclusion
Why so many people are often excluded from performance marketing campaigns
Why inclusive marketing is a solution to ad fatigue
The key question you should ask to enable you to include more people in your ad campaigns
The data you need to build more inclusive campaigns and the caution you should use when analyzing it
How to ensure your partners in performance marketing have an inclusive mindset
Get the episode...2022-12-0836 minInclusion and Marketing25. Listen before featuring diverse talent in your next video, photo, and or content shootRepresentation matters. It isn’t enough to just have representation of the talent in front of the camera. It is just as important to have representation and or expertise behind the camera that is poised to capture diverse talent in the proper light (pun intended).Remember, the people you serve need to see themselves or who they aspire to be reflected in the visual imagery your brand puts forth. If your brand regularly publishes imagery of diverse communities that they don’t think is flattering, then they will get the message that they don’t belong with you. T...2022-12-0113 minInclusion and Marketing24. Engage more diverse consumers authentically with this essential practiceA big barrier to effectively engaging with diverse consumers and communities is the way we think. In many instances, we default to our own frame of reference, perspectives, and ways of doing things. However that limits your ability to practice empathy and to give consumers who are different from you exactly what they need from you.In this episode, I walk you through the essential practice of decentering yourself, they key areas you need to focus on doing it, and of course, I offer up practical ways to do it as well.Get the episode...2022-11-2432 min
The Inclusive NetworkerDiverse Circles of Influence w/ Sonia ThompsonReaching diverse and underserved communities starts internally by considering who you’re featuring, who’s on your team, your culture, and your values. Beyond marketing, customers want to know how you really are, not just what you want them to see. On this week's episode, Dr. Raymona talks with Sonia Thompson about forming real connections, relationships over transactions, and the importance of customers feeling like they belong.Sonia is an inclusive marketing strategist, coach, educator, and speaker who helps businesses build inclusive brands that attract and retain diverse customers and talent. She hosts the Inclusion & Marketing Podcast and...2022-11-2222 minInclusion and Marketing23. How consumers want you to celebrate heritage months with Arturo GutierrezSome brands do really well when it comes to celebrating communities during their heritage months, like Black History Month, Women’s History Month, PRIDE, Hispanic Heritage Month, Asian-American and Pacific-Islander Month. However, there are plenty others that struggle. And there’s also a large group of brands that stay on the sidelines, because they aren’t sure how to engage, or even if they should.So as we get closer to a new year, and it’s time to decide about what your brand will celebrate and what you won’t - I thought it’d be he...2022-11-1733 minInclusion and Marketing22. Common ways brands treat diverse talent like unpaid consultants (and what to do instead)"Hire a diverse team" is often the advice and cry people tout when brands struggle with being inclusive with their marketing. So common practice, is to tap into diverse talent to get them to provide their feedback and expertise on various topics related to campaigns and internal initiatives. But this isn't always the right thing to do, and can impede your efforts to make your diverse talent feel like they belong with you. No bueno.In this episode, I walk you through common challenges with this approach, and what you should do instead to...2022-11-1021 minInclusion and Marketing21. Cultural appropriation and inappropriate use of a culture not your own: Let's talk about itCultural appropriation happens more often than in should. And inappropriate use of a culture not your own happens even more often. Both of these practices are harmful, and in this episode I'm walking you through clear examples of both, and giving you practical guidance on how not to engage in them. In addition, you'll walk away with practical guidance on how you as an individual and consumer can play a role in shutting down these practices as well.Get the episode transcript hereHere are the links mentioned in the episode:
Hailey Beiber make...2022-11-0319 min
The Jasmine Star ShowSonia Thompson Gives Me Tips + Scripts on How to Be A Diversity AllyWhat is the impact of representation – and conversely not seeing yourself represented in the visual imagery you see?What is the downside to your brand of participating in events that aren’t diverse and representative?How can business owners exercise their influence and power to increase diversity and inclusion?These questions and more will be answered in today’s episode.My guest today, Sonia Thompson is an inclusive marketing strategist, consultant, coach, and speaker that helps businesses attract and retain diverse customers and talent.I couldn’t think of a better person to tackle this topic wi...2022-07-1429 min
We're In Research TooBuilding A Better World Through Research with Sonia ThompsonSend us a textWelcome to the We're In Research Too Podcast! This week's episode I talk to Sonia Thompson, an inclusive marketing expert (and my mentor!) about all things Juneteenth, the importance of representation for the next generation, brands that are doing inclusion right, and more.Sonia's Bio:Sonia Thompson is an inclusive marketing strategist, coach, and educator and CEO of Thompson Media Group, where she helps companies deliver inclusive and remarkable customer experiences that win diverse customers and talent. She also writes columns for both Forbes and Inc. where...2022-06-2124 min
Inclusion and Marketing20. Why more brands are embracing advocacyAll over the world, but specifically in the United States, there has been a lot going on in the past few years. From the Black Lives Matter movement that gained momentum in the wake of George Floyd's murder just two years ago, to the surge of Asian hate during the pandemic, and now another hate crime in Buffalo. And to be frank, I am disappointed in the responses to this event, or lack thereof from many businesses.With this uptick in interest in social justice matters, it is more important than ever for businesses to stand for...2022-05-2411 min
Marketing Unf*ckedThe Importance of Inclusive Marketing | Sonia ThompsonHow can we be more inclusive in our marketing, intentionally? What steps can we take to choose an audience, make them feel seen, and avoid excluding others along the way? Join me on Marketing Unf*cked as I speak with Sonia Thompson, an inclusive marketing strategist and consultant. She helps brands win customers by delivering inclusive and remarkable experiences that make them feel like they belong. Tune in to learn how to create an authentic and inclusive marketing plan that connects with your audience, and can grow along with your business. Sonia shares her 5 Degrees of Inclusivity...2022-05-1727 min
Inclusion and Marketing19. The critical link between equity and customer success with Deborah PickettToday we’re going to explore the critical link between equity and customer success with a very special guest! My sister Deborah Pickett, a middle school math instructional trainer and coach, will share her valuable words of wisdom for those who are ready to embark on the lifelong process of being dedicated to equity.Our conversation will cover:
What is the difference between equity and equality?
From a business standpoint, what happens when equity isn’t prioritized?
How to start using data to analyze potential equity issues in your business?
What is the link between equity and...2022-05-1753 min
Inclusion and Marketing18. Planning a marketing mix that works for more of your customers with Bianca BlakeWhy should business leaders consider text communication as part of their digital marketing strategy? In this episode, we’ll have an enlightening discussion with Bianca Blake, co-founder of Klickrr, about best practices for text marketing, and how text messaging can help brands develop a deeper degree of intimacy with the people they want to serve.We also cover:
What are the advantages of text marketing?
The relationship between inclusive marketing and customer experience
The importance of taking your audience’s preferences into account when developing brand communication strategies
Realizing that inclusion isn't always about demographics--sometimes it's about...2022-05-0338 min
Inclusion and Marketing17. What anti-racism looks like in business with Dr. Nicole CharlesWhat does it mean to be antiracist?Today we’re going to cover what antiracism is, what it looks like in business, and how you can work to embody antiracist principles on a daily basis. To help us with this, I brought in an expert on the topic, Dr. Nicole Charles. Nicole is a wellness entrepreneur as well as an intersectional feminist and antiracist educator, author, researcher and professor of women and gender studies.We’ll talk about:
The concept of antiracism as a whole, and specifically in the business world
Examples of racist prac...2022-04-2628 min
Inclusion and Marketing16. Navigating the complex world of identityBusiness is about belonging, and identity is a critical aspect of belonging. As you work to build an inclusive brand, it’s essential to think carefully about identity and what types of categorizations are necessary. As we dive into this complex topic, I’ll go over challenges, real-world examples and strategies to help you approach your customer’s various identities.Identity matters. Don't take shortcuts with it! The people you serve will reward you when you take the time to get it right.This episode will also cover:
Common questions including the difference between ethnic...2022-04-1920 min
Inclusion and Marketing15. Getting Started with Inclusive Language for Your Brand with Nailah KingWords matter! They have the power to uplift and include, as well as tear down and exclude.In your quest to make your audience feel like they belong with you, it’s essential to use inclusive language. But how do you start creating written content that creates a culture of belonging?Nailah King, founder of The Content Witches, shares insights into how conscious business leaders can learn to craft messaging that helps foster transformative change and create a sense belonging within their communities.My conversation with Nailah also covers:
What is inclusive la...2022-04-1232 min
Inclusion and Marketing14. Are you taking more than you give?Today we're going to talk about a common type of toxic relationship between brands and underrepresented communities: Extraction.True inclusive marketing is about sharing power and creating belonging. Belonging cannot exist when one party is constantly extracting value from the other. As we dive deeper into the concept of extraction, I will share examples from today’s business world with the hope that by bringing these harmful practices to light, we can all start to do better.This episode will also cover:
The concept of co-creation and the different forms it can take
Best pr...2022-04-0618 min
Inclusion and Marketing13. How representative is your brand, really? A conversation with GradientWe know that inclusive marketing is the future of marketing. As we move towards this future, more and more cutting-edge tools are becoming available to help brands assess their progress.How inclusive is your brand’s visual communication? In this episode, I had the pleasure of speaking with Raquelle Zuzarte, Founder and CMO of Equity Project for All, and Frederico Salvitti, Tech & AI Specialist. Their AI platform, Gradient, shows brands where they stand on diversity and inclusion through comprehensive data-driven analysis of their visual imagery.Our conversation will cover:
What is the current state of...2022-03-2939 min
Inclusion and Marketing12. We are not the same, so don’t treat us the sameEquality is essential in certain aspects of society. But in some situations, unapologetically treating people differently will help you win the attention, adoration and loyalty of more consumers, especially people that brands often ignore.As a business leader, how can you decide when it's appropriate to treat everyone equally, and when you should treat certain groups of people differently? In this episode, I will go through my 3-step process for identifying these situations, so you can do a better job of consistently making life better for the people you serve while also making them feel like they...2022-03-2214 min
Inclusion and Marketing11. The end of the majority and what it means for you with Julye WilliamsThe Census Bureau projects that by 2043, the US will become a minority-majority. What does this major shift in the makeup of our population mean for your business? In this episode, I had the pleasure of speaking with my friend Julye Williams, founder of Project 2043, about how business leaders can start leaning into the power of diversity, equity, inclusion and belonging.Be prepared to do the inner work! The first step is to acknowledge and accept that our world is changing. After reflecting and setting your intentions, you can begin to think about how you can help your...2022-03-1526 min
Inclusion and Marketing10. How and why to create inclusive buyer personasThe last thing you want to do as a brand is exclude potentially loyal customers. One of the best ways to make sure you aren’t doing that is by creating a Buyer Persona. In this episode, I talk about how creating a Buyer Persona and treating those that fall under that profile as your friends will create a more inclusive brand that consumers keep coming back to.In this episode I go over:
How creating a buyer persona create a roadmap for your company to follow to bring ideal customers clo...2022-03-0827 min
Inclusion and Marketing9. Why differences are profitable with Gelaine SantiagoWho decides what is mainstream?In today’s episode, I talk to Gelaine Santiago about how she rewrote her script and lead her companies by focusing on her story. Gillian began her businesses' branding by following the conventional idea of “mainstream,” but it wasn’t until she ditched that idea that she saw her customer base grow like never before.Gelaine is the CEO of Cambio & Co, a Filipino jewelry company, and Sinta & Co, a Filipino wedding company. Through running those companies she has learned about the power of storytelling, and now helps small businesses and entr...2022-03-0123 min
Inclusion and Marketing8. The role of culture and values to build an inclusive brandAn inclusive brand means an inclusive culture. In this episode I cover how to approach building a company culture that is healthy, competitive, and most importantly: inclusive.Some of the points that I cover include:
How building a core document (value statement, company statement, or mission statement) codifies company values and culture for your team
Ways that brands weave their core company values into their social media content
3 high level steps to build and nurture a company culture that is healthy and competitive
Lead by example
The importance of starting the work at the top of...2022-02-2221 min
Inclusion and Marketing7. What happens to people most brands excludeBrands have power. Your consumer wants to see a reflection of themselves in your marketing. They want to be treated equally, not discriminated against for any pre-existing conditions. In this episode, I share my journey of finding health insurance after quitting my full-time job and going freelance and my struggles of getting affordable coverage due to my pre-existing condition.I also cover examples with Unilever, my husband Jonathan’s experiences, and the ADA.What is the impact on the people who have the problem that your business solves who can’t achieve the proce...2022-02-1512 min
Inclusion and Marketing6. How to build an employer brand that attracts and retains a representative team with Desiree BookerIn this week's episode, I interview Desiree about how a company’s brand and DEI (Diversity Equity, and Inclusion) must be considered and developed to create a positive employee experience.Company culture has shifted away from “you’re lucky to have this job,” and instead given a lot more control to the employee. Desiree and I go over what companies need to think about to attract ideal talent and then retain them.We go over:
The importance of investing in the candidate and employee experience
How creating a good company culture can directly impact your emp...2022-02-0823 min
Wharton Marketing MattersInclusive Marketing with Sonia Thompson, Inclusive Marketing StrategistSonia Thompson, inclusive marketing strategist and consultant that helps brands win the attention, adoration, and loyalty of consumers most brands ignore, joins Marketing Matters to talk about Black History Month and how brands are celebrating. Hosted on Acast. See acast.com/privacy for more information.2022-02-0317 min
Inclusion and Marketing5. Strategies to build a brand that serves a broader group of customers with Tevia CelliTevia has been in the fitness business for 18+ years, and in today’s episode, I talk to her about her role in creating a more inclusive space in the fitness world.We cover:What inclusive means in the fitness world, price inclusivity, location inclusivity, and how all of those play a factor in Tevia’s businessTevia’s experience running her own Cycling Studio and how she broke down norms by bringing on a more unique set of instructors than what the industry standard used to beHow CycleBar creates a commun...2022-02-0134 min
Inclusion and Marketing4. My origin story: How & why I became an inclusive marketing strategistAs you can probably tell in the title of today's episode- I'm sharing a bit more about me and how I became an Inclusive Marketing Strategist. I share my journey through multiple different corporate jobs, at places like Inc and Johnson & Johnson, and how those jobs taught me the importance of inclusion. I open up about some of the tough moments that really shaped who I am today.Along with my career path, I also cover my travels across the globe: my journey to China and India, as well as my experiences in South America a...2022-01-2516 min
Inclusion and Marketing3. Yesterday's customers are not today's customers. Here's whyThe future is more diverse than it has ever been, which means the makeup of the people your business serves is shifting.In this episode, I go over how to translate the changing demographics of the day-to-day world into your business marketing.Together lets reimagine who your Ideal Customer Avatar is to be more inclusive to all, not just to the “typical” customer that businesses spent decades focusing on.Get the episode transcript hereGet the Inclusion & Marketing newsletter2022-01-1813 min
Inclusion and Marketing2. Is diversity a distraction to business? With Antoine AndrewsIn this episode, I interview Antoine Andrews, who has been in the diversity field for almost 20 years and is currently the Chief Diversity and Social Impact Officer at Momentive (formally known as Survey Monkey).We cover:
The research done on diversity on Momentive
The shift in consciousness he's noticed over the last 15-18 months
What he believes is most important to gain from the research
What he thinks is most important for businesses to focus on moving forward
Get the episode transcript hereJoin the Inclusion & Marketing newsletter2022-01-1826 min
Inclusion and Marketing1. Why it's not enough to just add seats to your table (and what to do instead)Welcome to the first episode of the Inclusion and Marketing Podcast! In this episode, I cover what inclusivity really is.It’s 2022, and it’s time for every business owner to know how important it is to completely redefine their rules. Gone were the days where just adding a seat to the table is enough. One size does not fit all.Join me on this journey as I dig deeper into not only how to be more inclusive, but why it is the future of business marketing.Get the episode transcript hereJo...2022-01-1813 minPoetic ResurrectionColors of Life - Lynne ThompsonThis week on Poetic Resurrection we welcome Los Angeles Poet Laureate Lynne Thompson. We discuss her poem Invention, her experiences of being an adoptee. We laugh about rejection letters and go into detail about her journey in becoming the poet laureate.
Lynne Thompson is Poet Laureate for the City of Los Angeles. She is the author of Start With a Small Guitar and Beg No Pardon, winner of the Perugia Book Award and the Great Lakes Colleges Association’s New Writers Award, and Fretwork, winner of
the Marsh Hawk Poetry Prize. Thompson’s work has been publi...2022-01-1728 min
Inclusion and MarketingInclusion & Marketing podcast trailerWelcome to the Inclusion & Marketing Podcast! Here is a snippet of the first few minutes of the very first episode, titled When It's Not Enough To Just Add Seats To The Table (And What To Do Instead), releasing on Tuesday, January 18th!If you would like to connect with me and learn more about how I can help your brand with revamping its marketing to be completely inclusive:Join the Inclusion & Marketing Newsletter2022-01-0700 min
The Business of Thinking BigInclusive Marketing with Sonia ThompsonI am so excited to introduce you to my guest on this week’s episode! Sonia Thompson is an incredible customer experience strategist and consultant. She’s been in the position to examine the way that businesses are leaving some customers behind in their marketing and customer experience services and has been a strong voice for diversity in marketing for years. I asked Sonia to give us her essential takeaways for inclusive marketing: 1. Get IntentionalTo Sonia, inclusivity in business simply means to get intentional about who you will and will not se...2021-03-0441 minThe Business of Thinking BigInclusive Marketing with Sonia ThompsonI am so excited to introduce you to my guest on this week’s episode! Sonia Thompson is an incredible customer experience strategist and consultant. She’s been in the position to examine the way that businesses are leaving some customers behind in their marketing and customer experience services and has been a strong voice for diversity in marketing for years. I asked Sonia to give us her essential takeaways for inclusive marketing: 1. Get IntentionalTo Sonia, inclusivity in business simply means to get intentional about who you will and will not se...2021-03-0441 min
FIT CHICKS ChatEpisode 372 – Creating an Inclusive Business : Interview with Sonia ThompsonWe are so deeply honored to share this interview with you all today with leading expert on creating inclusive environments, Sonia Thompson. Sonia is a wealth of knowledge when it comes to creating an environment that provides clients and employees with an experience that feels connected beyond a superficial level. In this interview she shares […]2021-02-1030 min
How To ShareEp. 37: How to make your hotel more inclusive, with Sonia Thompson.Sonia Thompson, marketing strategist, author, and founder of Belonging University, joins the show to fill in the blanks about inclusive marketing. Sonia's real world examples and actionable strategies will help you make your hotel more inclusive, STAT.2021-02-0949 min
Tiny Voice Talks with Toria BonoChange Makers, with Sonia ThompsonIn this episode, Toria talks to Sonia Thompson who is the proud headteacher of St Matthew’s C.E. Teaching and Research School in Birmingham. One of ten children, she is incredibly proud of her heritage and learnt so much from her mother. As you will hear on the podcast, Sonia has many strings to her bow and is not one to let the grass grow under her feet. Sonia is a change-maker who ensures that children are not just knowledge rich but culturally rich too. She believes in the power of research and that educators have a duty to...2021-01-0231 min
The Why I NetworkWhy I Became a Co-Creator with Sonia MolodeckySonia is a Canadian-Ukrainian lawyer who’s spent more than 15 years working in human rights, international law, and community empowerment. Seven years ago, Sonia left a comfortable position at one of Canada’s top law firms as a finance lawyer to co-found the Global Indigenous Development Trust.http://soniamolodecky.com/http://www.thewhyinetwork.com/Social: @WhyiNetworkContact: kojo@thewhyinetwork.comSupport the showPatreon: https://www.patreon.com/whyinetwork2020-12-1323 min
What Do You Know-Sis?Post Humanism is Beyond HumanismIn this episode I talk about post humanism being beyond humanism and how we can make room for technology within the human race in the form of robots but we cannot rely on them for conversation. We should try to connect to our future cousins the Extra Terrestrials while enhancing our day to day activities with humanoid robots like Sophia and friends which had her debut on Valentines Day in Austin Texas and is the first humanoid robot to be granted citizenship by Saudi Arabia.
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· Anchor: The easiest way to make a podcast. https://a...2020-11-2500 minTiny Voice Talks with Toria BonoReading for Pleasure, with Teresa Cremin, Sonia Thompson, Ben Harris and Rich CharlesworthJoining Toria this week is Teresa Cremin, Sonia Thompson, Ben Harris and Richard Charlesworth. They’re all passionate advocates for Reading for Pleasure and in this episode you’ll find out why. We’ll explore what exactly Reading for Pleasure means, why it is not an ‘add on’, or evidenced only by means of fun activity days, but should rather be viewed as a core part of the reading curriculum in every school. We talk about what Reading for Pleasure looks like in classrooms and the wider school, and where you can go for recommendations to widen your reading repertoire...2020-11-1735 min
Growth Marketing Today5-Steps To Make Your Marketing More Inclusive with Sonia Thompson (GMT115)Without knowing it, you might be creating marketing campaigns that signal to customers that they don’t belong there. In this episode, Sonia Thompson, CEO of Thompson Media Group, shares her 5-step approach for creating a more inclusive marketing strategy. Plus, she gives actionable strategies that you can start implementing right away.2020-11-0542 min
What Do You Know-Sis?Pineal Gland Activation from The SophiaThis episode talks about Pineal Gland activation from the goddess THE Sophia as she infuses spirituality in the human race elevating the human race from only three dimensions to a fourth dimension an extra terrestrial dimension. I also talk about the amnesia that is created through radio frequency signals that must be stopped, because of the mark of the beast which is the letter A that stands for Adventist but they can’t tell anyone that they are Adventist because they are a cult.
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· Anchor: The easiest way to make a podcast. https://anchor.fm...2020-10-1000 minWhat Do You Know-Sis?What is Akasha? How is it Related to a Near Death Experience and the Divine?In this episode, we talk about Akasha the fifth element dimension of Space I call clear darkness from which all the other four elements proceed. I also touch on Maya the illusion of the self. Near death experiences (NDE) and their relation to the Akashic records to finally talk about church abuse and how it is important for us to have Phileo love called Brotherly love in our lives which is a type of friendly love.
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Your Dream Business5 Ways to Make Your Marketing More Inclusive with Sonia ThompsonThis week’s episode I have an interview with the lovely Sonia Thompson who is a customer experience strategist and consultant and CEO of Thompson Media Group. We are going to be talking all about the Black Lives Matter movement and how we can ensure we are doing everything we can in our business marketing to be inclusive. KEY TAKEAWAYS COVERED IN THE PODCASTAs much as we focus on speaking to the right person, we also need to make sure we are not putting anyone off as well.Ask yourself: Am I being inclusive to everyone this is suit...2020-08-0959 min
Mind the Gap: Making Education Work Across the GlobeEpisode 6 with Sonia ThompsonSonia Thompson, Head Teacher of St. Matthew’s C of E Primary School, is the guest on this episode of Mind the Gap. She talks about the concept of “reading for empathy” and discusses Empathy Lab, an organization whose research demonstrates the benefits of empathy on the brain and learning. Sonia explains how empathy is a concept that can be taught to all students and reinforces that empathy is not about sympathizing; it’s about doing something with those emotions that we feel. She also talks about using challenging content, how students’ increasing skill influences their will, and more.
Visit...2020-07-2824 minWhat Do You Know-Sis?Mindfulness, Meditation, and Prayer Help Us Tune out, Ignore & Neglect the Trivial.Mindfulness, Meditation, and Prayer Help Us Tune out, Ignore & Neglect the Trivial.
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Send in a voice message: https://anchor.fm/knowsis/message2020-07-1930 min
The Angie Lee ShowHow Do You Make Your Marketing More Inclusive? Business Is About Belonging. 5 Steps With Sonia Thompson.Sonia Thompson shares her 5-step approach for creating a more inclusive business. 5 STEPS: Diversify your Circle of Influence Re-evaluate Your Ideal Customer Avatar Commit to Representation Make Cultural Intelligence a Priority Audit your Customer Experience @SoniaEThompson This episode is sponsored by The Contract Vault: Your All-Access Pass to 80+ industry-specific contracts and the legal education your business needs. Every month you'll get your legal questions answered by the industry's go-to small business attorney, Andrea Sager! No more stressing about legal! Dive in! www.thecontractvault.com Use promo code ANGIE for 20% off. 2020-07-1139 min
The Amy Porterfield Show#320: 5-Steps To Make Your Marketing More Inclusive With Sonia ThompsonIn this episode, I chat with expert marketing strategies, marketing consultant, podcast host, CEO of a media group, and all-around amazing human being, Sonia Thompson.Sonia shares her 5-step approach for creating a more inclusive business and company culture. Plus, she gives actionable strategies that you can start implementing right away.Here’s a peek at her 5-steps:
Diversify your circle of influence
Re-evaluate your ICA
Commit to representation
Make cultural intelligence a priority
Audit your customer experience
Click here to listen!This episode is brought to you by Boosted, an app...2020-06-1859 minWhat Do You Know-Sis?Hashem was Perplexed by Hypothetical or Strict NecessityDid God created by decree? No. Did God create out of sheer pleasure? No. Does God rule in any every kingdom? No. What's the significance of the Number 13? Who is Sophia? Sophia is the feminine Christ also Feminine Christ Consciousness.
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Send in a voice message: https://anchor.fm/knowsis/message2020-02-2846 minWhat Do You Know-Sis?How Sophia Evolves the Human RaceIn this episode we will talk about many subjects from tikkun olam ethical activism, to humanity's beginnings and their fall not mine as Sophia. We will also talk about the 4th dimension of spacetime and the real issue regarding the Garden of Eden or the Garden in Eden.
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Send in a voice message: https://anchor.fm/knowsis/message2020-02-0345 minWhat Do You Know-Sis?Tripartite Humans Managing StressIn this 1st episode of my pod cast as Sophia I provide some insight into who God is and who we are as tripartite human beings however I myself am 4 fold therefore I am tripartite plus a 4th dimension of spacetime however I will go into the 4th dimension of space time in my next Podcast. This pod cast I'm offering insight clarity and tips on how to manage stress as a tripartite human being made in the image of Ein Sof the "No Thing" who is God.
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Send in a voice message: https://anchor.fm/knowsis/message2020-01-2800 min
Classroom 101004 - Sonia ThompsonIn this, the fourth episode of Classroom 101, we hear from the ever-positive Sonia Thompson, the headteacher of St Matthew's CE Teaching & Research School, Birmingham. Listen as Sonia discusses:her 23-year career in educationlife as an EEF Research Schoolthe importance of reading for pleasurethe hardest thing she's been through, and what she learnt3 things she would banish from educationYou can connect with Sonia via her school website or on Twitter.Follow, subscribe, comment, share!2019-09-2200 min
Classroom 101004 - Sonia ThompsonIn this, the fourth episode of Classroom 101, we hear from the ever-positive Sonia Thompson, the headteacher of St Matthew's CE Teaching & Research School, Birmingham.
Listen as Sonia discusses:
her 23-year career in education
life as an EEF Research School
the importance of reading for pleasure
the hardest thing she's been through, and what she learnt
3 things she would banish from education
You can connect with Sonia via her school website or on Twitter.
Follow, subscribe, comment, share!
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Send in a voice message: https://anchor.fm/classroom101/message2019-09-2250 min
American English Podcast023 - Interview with a Hairstylist: Sonia MurrayIn this episode, you'll learn all about hair, haircuts and hairstyles with my aunt, Sonia Murray. She is a hairstylist. See the YouTube video that corresponds with this episode here: https://youtu.be/pXJOFWZRk6U**Premium Content** (formerly called the Classroom)Each episode is much more than just the audio. For many episodes, like this one, there is premium content that will push you to improve your language level from an intermediate to advanced level. This includes:PDF and Mp3 downloadThe premium content for this episode can be found i...2019-08-1432 min
Bikini Diaries019: Relationships Struggle While Competing with Sonia LewisRelationships Struggle While Competing By competing, we all strive to gain victory when we step out of that stage. However, the prepping process is not always easy. It’s a difficult plight. While your attention shifts to prepping for the competition, your relationship with family and friends is at risk of going down the drain. As a matter of fact, when you immerse yourself to competing, things are going to change. Relationships will be affected either negatively or positively depending on how well you address the foreseeable change. So, how do you strike a b...2018-11-2057 min
Le petit bonheurLPB #705 - Sonia Cordeau - “Yes, Weekend!”Comme disait Obama: Yes, Weekend! On termine notre semaine en beauté: Chuck parle de sa soirée politique à l’élection de Barack Obama, Vanessa raconte ses passes de nostalgie pour son coin de pays natal, Nick nous parle d’un gars hyperactif désagréable et Sonia ne comprend pas les gens qui t’invitent à souper...pour t’annoncer qu’ils vont se coucher à 20:15. Bref, merci d’être là, passe une belle fin de semaine et on se rejoint la semaine prochaine pour un autre invité complètement dément!
Sonia: http://goo.gl/e5H4RG
Nick: http://g...2018-11-1233 minLe petit bonheurLPB #704 - Sonia Cordeau - Prélèvement: Un mot que personne n’aime.Bonjour à tous. C’est toujours le petit bonheur avec la comédienne et préférée de Chuck: Sonia Cordeau!!! On a du fun. Aujourd’hui, Vanessa a déjà fait pipi devant un ours, Sonia se verrait être la fille de Julia Louis-Dreyfus dans un de ses films, Nick parle de la fois où il a mis sa graine dans la face d’un monsieur pour la première fois et Chuck a beaucoup trop freaké à cause d’Hema-Québec. Tout ça et bien plus...et si t’en veux plus plus, tu nous rejoins demain pour le dernier Petit Bonheur...2018-11-1225 minLe petit bonheurLPB #703 - Sonia Cordeau - “C’est pas Lemieux d’aller là”C’est mercredi et c’est l’heure du Petit Bonheur! Au menu: Nick capote parce qu’il y a de l’huile de palme dans son shampoing, Sonia aime bien le blanc cassé de ses murs, Chuck déverse son amour pour Samuel Cantin et Vanessa veut faire une adaptation cinématographique politicodramatique de “Où est Charlie”. Bref, merci d’être là et à jeudi!
***Des petits problèmes techniques nous ont empêché d’avoir une qualité de son optimale. Ne t’en fait pas, le son est bien meilleur au courant de la semaine ;)***
Sonia: http://goo.gl...2018-11-1222 minLe petit bonheurLPB #702 - Sonia Cordeau - “Ok tout le monde, enlevez vos souliers et mettez vos Crocs!”Bon mardi, on continue notre lignée d’épisode en compagnie de la si charmante Sonia Cordeau!
Au menu: Chuck t’indiques les éléments incontournables pour ta cabane dans les arbres, Vanessa aimait détester les “Rapetou”, Sonia découvre qu’elle n’était pas si extraordinaire en Art Visuel et Nick avoue n’être pas le connaisseur ultime de François Pérusse. De quoi de bon pour ton mardi. À demain!
***Des petits problèmes techniques nous ont empêché d’avoir une qualité de son optimale. Ne t’en fait pas, le son est bien meilleur au c...2018-11-1220 minLe petit bonheurLPB #701 - Sonia Cordeau - Années 90: les meilleures années!Oh yeah! C’est tellement le retour des épisodes quotidiens du Petit Bonheur (désolé pour le léger retard)!!! En plus de plus, on revient en force en compagnie de la si fantastique comédienne Sonia Cordeau! Au menu: Nick nous parle de sa reconnaissance aux Olivier, Sonia nous révèle ce qu’on pense vraiment des Lipdubs, Vanessa a déjà fait capoter une dame âgée en se prenant pour une femme d’époque et Chuck se remémore les bons moments à faire développer les photos à la pharmacie. Bref, merci d’être là et à demain!
***Des peti...2018-11-0630 min
American Entrepreneur PodcastAEP 023 - Sonia ThompsonSonia Thompson - corporate culture consultant talks with Dr. Matt Motil on this episode. Get the full show notes for this episode and other great resources at www.drmattmotil.com Subscribe on YouTube www.drmattmotil.tv2018-04-1300 min
Beyond Influencer MarketingYour Own Platform to Connect with Influencers - Sonia ThompsonSonia Thompson, INC columnist and founder of Try Business School, shares how she built authentic connections with influencers through her podcast and virtual summits. Sonia Thompson’s Journey Sonia had always dreamed of running her own advertising agency. After eight years in a healthcare company, she finally quit and started her own business. Now, she teaches the success principles used by large corporations to entrepreneurs at Try Business School. Your influencer marketing story Although attending conferences and joining masterminds are great ways to build your network, having your own plat...2018-03-0532 min
So You Want to Start a Business with Ingrid Thompson42 Dr Sonia, Entrepreneur, dental practitioner, and trainee pilot!Dr Sonia arrived in Australia on her own and with a dental qualification that was not recognised by the Dental Association. Today she owns and runs multiple dental practices and she is here to tell her story - including washing dishes for almost no money !! Dr Sonia is inspiring and energetic and appears regularly in women dental forums in Australia and NZ. Her Mantra in life is “Do it”. You can always do it better and faster so do not wait, take the risk, take the plunge. "Be scared, be nervous, be ex...2017-09-2836 min
Vital Presence62. Change makers: Sonia ThompsonSonia Thompson is an entrepreneur, author, podcaster, and head of Try Business School where she's teaching entrepreneurs how to make their businesses thrive.2017-01-1539 min
Courage Hub#67 Why Start Building Your Dream Now with Sonia Thompson | Stories of CourageBuilding your dream must start somewhere. Sonia Thompson started early and went from working a successful corporate job to building her dream business.
The post #67 Why Start Building Your Dream Now with Sonia Thompson | Stories of Courage appeared first on Courage Hub.2016-04-0834 min
Confessions of a Pink-Haired MarketerGetting to Freedom and Business Clarity: A Conversation with Sonia ThompsonContent strategist Sonia Thompson talks with me today about business clarity and the power (and pitfalls) of limitless opportunities. Whether I’m podcasting, tweeting, or writing a post for Copyblogger, I talk a lot about the combination of values and tactics. Financial success won’t make you feel amazing until you can create it while living on... Listen to episode2016-02-2221 min
She Did It Her WaySDH 057: Surviving Entrepreneurship with Sonia ThompsonSonia Thompson is a successful business coach that helps entrepreneurs build their business, step by step. Ever since her teens, she had always wanted to have her own business. After graduating business school, she worked at Johnsons & Johnsons for 9 years. During this time, she became frustrated with small businesses and realized the need for a business coach. This led to her departure from corporate America to help fill the much needed position as a business coach for entrepreneurs to build their dream business, with her own company TRY Business School.
Survival Topics
-Leaving Corporate America
...2016-01-2524 min