Shows
10 Minute MarketingStaff Up: You Need To Hire More Than A Social Media ManagerSend us a textYour ideal marketing team is not just one social media manager who does it all!Join 10 Minute Marketing host Sonja Crystal Williams in exploring the different roles of the ideal social media marketing team in a small or mid-sized business. While a social media manager's role is crucial, that position can include the array of responsibilities that are best broken down into individual roles staffed by a range of dedicated professionals.Today's episode delves deeper into the indispensable roles of other critical job functions such as copywriting o...2024-11-1221 min10 Minute MarketingGoing Solo or Bringing in the Pros? Deciding Your Digital Marketing Path with Sonja Crystal WilliamsSend us a textAre you fully equipped to handle your digital marketing all by yourself, or is it time to build a team?Join Sonja Crystal Williams as she unpacks this crucial decision in the latest episode of 10 Minute Marketing. Business owners will discover how to evaluate if you're ready to grow your marketing support, explore the pros and cons of solo versus team-based strategies, and gain insight into setting realistic goals and timelines for learning and training.Drawing from past 10 Minute Marketing expert interviews, Sonja offers a simple framework to help...2024-10-3014 min10 Minute MarketingNavigating Entrepreneurship with Purpose and Trust with Dr. Lori A. MannsSend us a text10 Minute Marketing's Sonja Crystal Williams is joined today by Dr. Lori A. Manns, an acclaimed business coach and marketing strategist, who shares her incredible transition from the corporate world of sales to establishing the Quality Media Consultant Group. Discover how Dr. Lori's journey, as well as her industry keystones such as the Trailblazer Business Summit, empowers purpose-driven entrepreneurs to boost their brand value and revenue.Dr. Lori reveals the critical role of continuous learning and professional development in seizing growth opportunities, and they also dive into the real-world challenges of engaging...2024-10-2328 min10 Minute MarketingSecrets of Successful Influencer Partnerships with Stephanie LichtensteinSend us a textAre influencer marketing programs really that out of reach for small businesses?Stephanie Lichtenstein, President and Founder of Micro Media Marketing, returns to 10 Minute Marketing to shed light on how businesses, big or small, can harness the power of influencers. If you're curious about how user-generated content and authentic influencer relationships can elevate your brand, Stephanie walks you through the whole scope of the influencer marketing process. This ranges from selecting the right type of influencer—nano to mega—to creatively leveraging product offerings in lieu of cash compensation, to behind-the-scenes infl...2024-10-1629 min10 Minute MarketingEffective Google Ads Tactics for Growing Your Business with Ankit PatelSend us a textGetting your brand's website ranked in Google's search results is no easy task...but, it can get fast-tracked with the successful setup and implementation of a Google Ads campaign. In today's episode of 10 Minute Marketing, Sonja Crystal Williams sits down with Ankit Patel, CEO and Owner of K3 Marketing, to share his wealth of knowledge on crafting highly effective Google Ads campaigns, specifically for Google Search.Throughout the episode, Ankit delivers expert tips on leveraging key tactics like Google Analytics integration and landing pages to measure ROI accurately. Whether...2024-10-0924 min10 Minute MarketingStaying On-Trend With Your Content Marketing Strategies with Victoria CarltonSend us a textIn this episode of 10 Minute Marketing, Sonja Crystal Williams is joined by Carlton Creative Co. Founder, Victoria Carlton. Victoria shares her insights and tips on how brands can effectively ensure their marketing efforts are consistently aligned with both short-term and long-term business goals. She goes on to share her wealth of knowledge on effective content creation strategies, from maintaining a cohesive brand voice to navigating the latest trends in AI and video content.Throughout the episode, Sonja and Victoria offer actionable insights from their professional experiences designed to support...2024-10-0222 min10 Minute MarketingStreamlining Systems & Strategies to Scale Your Business with Diane LamSend us a textThis week on the 10 Minute Marketing podcast, Sonja Crystal Williams is joined by systems and scaling strategist Diane Lam to break down what constitutes an effective business system, from processes and technology to automation and team roles.As you listen to this episode, ask yourself: Is there untapped potential within my business operations that could help my business grow faster and more efficiently?Diane explains the pitfalls of hiring staff without clear processes in place, business operations bottlenecks, and technology mishaps when businesses aren't set up to scale properly...2024-09-2528 min10 Minute MarketingWriting Your Path to Success with Denise ReneeSend us a textCan writing a book be the key to skyrocketing your brand?This week on the 10 Minute Marketing podcast, Sonja Crystal Williams sits down with Denise Renee, expert book writing coach and CEO, to demystify the process of writing a book tailored for entrepreneurial success. Denise shares invaluable insights on crafting a book that not only communicates your skills but also resonates with your target audience. She lays out the different types of books that help establish your thought leadership and how their unique roles can build your brand.Sonja...2024-09-1727 min10 Minute MarketingMastering Marketing Funnels for More Traffic & Leads with Karrie CharitonSend us a textNo matter where you are in your business journey, take your customers on that journey with you through a marketing funnel.In today's episode of 10 Minute Marketing, Sonja Crystal Williams is joined by funnel strategist and owner of KMB Digital, Karrie Chariton. Karrie talks about the key fundamentals of building a marketing funnel and why every business focused on generating leads needs to have at least one funnel in place. Karrie shares her expertise on the step-by-step process of building a profitable funnel, how to get more visibility to a...2024-09-1028 min10 Minute MarketingCreating Captivating Quizzes For Your Marketing Funnel with Alefiya KhorakiSend us a textWhat's a single powerful tool that could completely transform your marketing strategy?A) QuizzesB) QuizzesC) QuizzesD) All of the above!Today on 10 Minute Marketing, Alefiya Khoraki, an expert funnel strategist and conversion copywriter, joins Sonja Crystal Williams to reveal the magic behind quizzes and how they can revolutionize your brand’s engagement and conversion rates. As Alefiya shares her journey from running a bakery in Nairobi to becoming a digital marketing maven, she unveils how she stumbled upon her niche in quiz-based marketing and le...2024-09-0428 min10 Minute MarketingNew Season Teaser: Transform Your Online Marketing Strategy With Expert InsightsSend us a textUnlock the secrets to making your brand stand out in an overcrowded digital market! This season of the 10 Minute Marketing Podcast with Sonja Crystal Williams will feature an amazing lineup of digital marketing experts ready to share their invaluable insights. This season promises to equip you with essential frameworks and strategies that can transform your marketing efforts. From content planning to maximizing reach on your favorite social media, each episode is a treasure trove of practical advice and expert tips. Make sure to grab your pen, paper, or digital device to capture these...2024-08-2806 min10 Minute MarketingUnlocking The Gift of Community Through The Power of Gratitude with Kyion IsaacSend us a textStep into a world where gratitude is the cornerstone of a life well-lived and genuine connections are just a click away.In this episode of 10 Minute Marketing, founder of The Human Experience Experiment, Kyion Isaac, describes how she channeled her own experiences of loss into the creation of T.H.E.E. -- a platform that encourages gratitude and human connection to nurture personal growth. Sonja and Kyion discuss the heartbeat of T.H.E.E., a 7-day journey designed to unlock the business and life potential within by facilitating deep...2024-04-0322 min10 Minute MarketingBuilding the Ultimate Marketing Team for Community ConnectionSend us a textWhether you're a one-person show or leading a team, this episode is all about taking your brand one step closer to cultivating an engaging and thriving online community.Sonja Crystal Williams, host of 10 Minute Marketing, discusses concepts around engaging with and building online communities from the past several podcast episodes and discusses the importance of approaching your development of an online community with a vision, clear strategy, and the right time management or outsourced support. Listen to this episode for tips on how to plan for audience outreach within g...2024-03-2717 min10 Minute MarketingBuilding and Nurturing Facebook Groups With Consistency and Persistence with Veronica BroomesSend us a textIt's a reality that many professionals will face when it comes to online marketing: the desire to engage more with their audience by building a group but not having the tools, skills, or knowledge on how to do it. In today's episode of 10 Minute Marketing, Veronica Broomes shares her story of taking on the challenge to build a Facebook Group from scratch, starting with 50 members and growing to 600+ today.Sonja and Veronica start their conversation by talking about Veronica's background as a sustainability expert and as the founder of...2024-03-2023 min
Invest In Yourself: The Digital Entrepreneur PodcastFrom Corporate Job to Digital Boss: Sonja Crystal's StoryAre you ready to jump-start your digital marketing efforts and leap into the life of a successful digital entrepreneur? In this episode of Invest In Yourself, we dive deep with Sonja Crystal Williams, co-founder of Go Getter Marketing Group, as she shares her inspiring transition from corporate life to digital marketing maven and divulges the strategies that fueled her business growth.How did Sonja Crystal make the shift from a 9-5 grind to founding her own company, and what critical networking strategies propelled her success? What tools does Sonja recommend for sustainable content creation, and how does...2024-03-1533 min
Hands On Business - The H Files (Unlocking Growth Leadership in Healthcare)Why generating video on social media is critical - Sonja Crystal WilliamsIn this episode of the Hands On Business podcast, Sonja Crystal Williams joins us to talk about why generating video content on social media is so critical, how businesses and individuals can optimize their video content on different social media platforms, and the best metrics to use to track and measure the success of your video content on social media platforms.
📝 Read show notes here: https://thesalesaccelerationformula.com/why-generating-video-on-social-media-is-critical-sonja-crystal-williams/
📺 Watch this episode on the Hands On Business Podcast: https://youtu.be/wdTMo4C2hOI
2024-03-1452 min10 Minute MarketingHarnessing the Power of Organic Growth on Instagram with Kelly LeardonSend us a textHow did Kelly Leardon achieve a $28k product launch on only pure organic growth?This week on 10 Minute Marketing, Sonja Crystal Williams and Walk Like Warriors founder Kelly Leardon dive into the strategies that transcended Kelly's modest Instagram following and lack of any advertising. Her launch experience is not just about business success; it's a masterclass in recognizing and harnessing your unique value, your ethos, and your audience.Over the course of the episode, Kelly shares strategies that have stood the test of time in launching programs that resonate...2024-03-1325 min10 Minute MarketingCreating An Intentional Online Community and Purposeful Podcasting with Quinn TempestSend us a textWhat is the defining difference between audience and community?In this episode of 10 Minute Marketing, Sonja dives into the distinction between audience and community along with the entrepreneurial spirit behind the Create Your Purpose® Collective, Quinn Tempest.Quinn is a business and marketing strategist with over a decade of experience. She now helps clients transform their purpose into profit and cultivates an online community of women entrepreneurs who use her expertise and knowledge combined with one another's experiences to inspire growth. For Quinn, the key feature that s...2024-03-0722 min10 Minute MarketingCrafting a Thriving Community Through Strategic Marketing with Matt ChambersSend us a textToday's guest said it best himself: "You can watch thousands of millions of hours yoga and Pilates classes on YouTube, but you can't watch a class on community."Sonja Crystal Williams sits down to talk about the inception, growth, and community-building of M3 Yoga & Hot Pilates studio with its co-owner Matt Chambers!In this episode, Matt and Sonja discuss how he's cultivated a vibrant yoga community both online and offline, and how strategic marketing plays a crucial role in the studio's success story. As the marketing leader behind the...2024-03-0118 min10 Minute MarketingKey Resources For Cultivating An Engaged Online CommunitySend us a textIn this episode, Sonja shares several key insights around a vital area that every brand should focus on: Building and engaging with communities. Whether your brand's audience or community is online or in the "real" world, building a community will transform the way you interact with your audience. Sonja discusses the resources and tools that small businesses and popular brands use to engage their communities. Later in the episode, we dissect the art of initiating meaningful conversations that echo through the digital realm.After this episode, anticipate a sneak p...2024-02-2908 min10 Minute MarketingClever Networking and E-Commerce Business Growth Tactics with SirDarryl RoundtreeSend us a textWhen someone hands you their business card, do you just add it to your Rolodex or are you actually building on that new connection?In this episode, Sonja Crystal Williams sits down with logistics virtuoso and founder of Zip Ship Inc., SirDarryl Roundtree. From a humble beginning in his home to a bustling warehouse hub, SirDarryl reveals how nurturing relationships has propelled his entrepreneurial journey and grown his business.They discuss how to transform mundane business card exchanges into thriving professional networks, how a timely 'thank you' and the...2024-02-1427 min10 Minute MarketingOptimizing Your LinkedIn Profile for New Clients, New Contracts, and New JobsSend us a textUnlock the untapped potential of your LinkedIn profile with Sonja Crystal Williams as she shares a decade's worth of insider tips and personal success stories to elevate your professional image! If you've ever wondered how to turn your LinkedIn presence into a magnet for job offers, connections, and business growth, here is your golden ticket. With a focus on authenticity and strategic engagement, she peels back the curtain on creating a profile that draws the right attention and fosters meaningful relationships within your industry.This session isn't just about s...2024-02-0921 min10 Minute MarketingDecluttering Your Life and Business To Create Space for Explosive Online Growth This YearSend us a textIf you could come up with one guiding word or phrase for 2024, what would it be?In this episode, Sonja Crystal Williams shares how her own focus on the word "space" is shifting how she approaches life and work, and how your guiding word might inspire you to forge an exceptional year.As the new year has arrived, Sonja shares how she has been decluttering her home. But her decluttering hasn't been just about a simple spring cleaning; it's been about making room for growth, success, and leading with a...2024-02-0313 min
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WEBSITE: dallastravers.com2023-12-011h 0910 Minute MarketingTransforming Your Business Through Balance, Partnerships, and Collabs with Angela HendersonSend us a textWhat are the four key components of a balanced business life according to an international award-winning business consultant? That's exactly what today's 10 Minute Marketing explores. Sonja Crystal Williams delves into this answer with Angela Henderson, known for her unique, holistic approach to coaching women entrepreneurs. Angela emphasizes the need to address not just business strategy but overall life balance for achieving true success. Listen as she shares her insightful experiences from her psychology background, her journey from coffee dates to entrepreneurship, and her experience as an Influencer before it was mainstream.2023-11-2920 min10 Minute MarketingWorking Out Funnels, Offers, and Messaging on LinkedIn: Coaching Call with Akil Sherman, CPTSend us a textIn this Coaching Call style 10 Minute Marketing episode, I’m thrilled to sit down with Akil Sherman, owner of Akil Sherman Online Training & Coaching. With over two decades as a Certified Personal Trainer and experience in corporate wellness, Akil now offers online fitness coaching to those seeking ways to lose fat and get healthy. In this episode, we talk about Akil's journey and finding his target audiences in both a pre and post-pandemic marketplace. We also peel back the layers of the success he has found on Facebook and mastering his mar...2023-11-1536 min10 Minute Marketing(Pt. 3) Quality vs. Quantity: Which Content Strategy Leaves Your Audience Begging for More?Send us a textContent creation: a tug-of-war between quality and quantity. Where should you be investing your time and efforts?In our final installment of this three-part series, we're diving deeper into the cause for quality and dissecting why leading brands pour resources into crafting research-driven, high-value content. This includes swaying user trust, boosting engagement, and bolstering your brand reputation.I'm Sonja Crystal Williams, your guide through this maze of content strategy. Tune in as I unpack how regular delivery of top-notch, well-researched content can elevate your brand to an authority in...2023-11-0815 min10 Minute Marketing(Pt. 2) Quality vs. Quantity: Which Content Strategy Leaves Your Audience Begging for More?Send us a textIn Part 2 of this series on Content Creation: Quality vs Quantity, Sonja continues to navigate this debate, providing insights on why some brands need to consider Content Quantity as an approach to their overall content marketing strategy.Sonja kicks off with a compelling study from Semrush, revealing a surprising connection between content quantity and improved website rankings. This data-driven argument makes a strong case for considering content quantity as a viable strategy for brand growth.However, she emphasizes that a high-volume content approach is not without its challenges, requiring...2023-11-0115 min