Shows
Boss It PodcastEpisode 115 | Pausing in Business and A New DawnSend us a textReturning After a Two-Year Hiatus: Updates, Challenges, and the Power of DelegationIn this episode, the Sophia returns after a two-year hiatus to explain her absence and share updates on her business ventures. She discusses the extensive renovation of a family property for short-term rentals, the expansion of her product-based business Also Sophia to the UAE, and her involvement in scaling a friend's medical business. The host emphasizes the importance of delegation, taking breaks, and aligning work with personal passion. She also teases future content on her successful retail...
2025-04-1617 minBoss It PodcastEpisode 109 | Why Entrepreneurs Give UpSend us a textWhat are a few common pitfalls for entrepreneurs and how can you avoid them! 1. Not Enough Money! Many first-time entrepreneurs will give up as they need capital to start their business and then a steady income to manage daily expenses. My suggestion is not to quit your stable income right away and start your business as a side hustle. I personally started Also Sophia.2. Afraid of Competition! Many quit or never start their business because they are scared of other businesses as competition. If...
2023-01-3120 minBoss It PodcastEpisode 104 | How I Ensure a Productive Day! [Tips and Tricks]Send us a textHit Follow, Subscribe, and the Bell so you don’t miss a thing!With so many dependents, time management is a skill that you can master!As many of you know, I have a booming side hustle Also Sophia LTD (on Walmart shelves currently), working my 9-5 currently and yes, I am a MOM! I’m not telling you all of this to brag, but to give you context on why time management is so important for me to manage the time in my day.Here are...
2022-11-0114 minBoss It PodcastEpisode 103 | How to Prep Your Business for the Recession [4 Must-Dos]Send us a textHow are you going to prevent your business from going under during the recession? This episode will provide you with 4 tips that you can do today to help you float during the recession and not close your business doors!Product-Based Business - Look at cost of each product and the cost of goods (COG) to see if you can reduce these costs. For our service-based business- look at different contracts and see if you can bring a few services in-house that you might be outsourcing currently If...
2022-10-2517 minBoss It PodcastEpisode 101 | CEO Characteristics [GOOD to GREAT]Send us a textTime to get serious about leading your company. Let’s speak about what a CEO is and then I’ll provide you with a few tips to take your mindset and execution to the next level as a CEO. If you need more information regarding what is Governance and reporting to a board, you can check out this great article and video for a fast tutorial.Tip 1- Learn to Delegate! If you want more information on delegation you can check out epi...
2022-10-0415 minBoss It PodcastEpisode 94 | The Biggest Mistake in BusinessSend us a textWhat is the biggest mistake business owners make? Not knowing their customer! If you don’t know who you are serving in business, then you do not know who you are marketing to. You need to understand your customer’s pain point and if your product or service is actually solving the problem! Here are a few tips on how to ensure you are creating the best product-market fit! Create a Minimum Viable Product (MVP) and test your product or service by offering it for SALE and collecting real m...
2022-07-1914 minBoss It PodcastEpisode 93 | Money, Marketing and Mindset - Why You Need to Focus on All Three in Business!Send us a textFor a successful business, you need to focus on Money, Mindset, and Marketing! Today I share my thoughts on all three topics and why you need to ensure you’re focusing on all three at once!Why do we want to focus on all three domains in business? Well if you don’t make money in your business, it’s not a business. How do you make money? Well, you need to sell your product or service. Sales only can occur if the ideal client or cust...
2022-07-1214 min
Boss It PodcastEpisode 91 | How to Protect Your Assets from FraudSend us a textLet’s speak about fraud and how you can protect yourself and your business! Be a good friend and pass this episode on to someone else who needs to hear this episode!Today we’re so lucky to have Laura join us to have this very important chat! Take note and make sure you take care of your money, items, and personal information!! Here are the types of fraud you should look out for! Physical theft - protect your physical assets such as blank checks ...
2022-06-2124 min
Boss It PodcastEpisode 90 | I Am Enough with GinaSend us a textTime to talk with Gina regarding all things business and dive into her mantra “I am enough. I have enough and I am doing enough”. She helps women leaders “lead unconventionally” and lead their own leadership practices. She is the proud founder of Inside-Out Incubator and she is also an executive coach. Success is personal and it’s best to follow your instincts to guide your path. Learn more about what Gina can offer at Inside Out Incubator!Follow us on Instag...
2022-06-1431 min
Boss It PodcastEpisode 89 | Don’t Do It All With Sarah PeckSend us a textWho says you need to do it all? Sarah Peck is on our show and she has some hard truths for us all to hear!With her mantra, “We don’t need to do things the way they have always been done”, and philosophy that we don’t need to do it all, Sarah is guiding fellow parents and entrepreneurs to gain more balance as they progress with their goals.Her company Startup Parent “helps tired and working moms make friends” while making the world more equitable removing gen...
2022-06-0745 min
Boss It PodcastEpisode 88 | How to Save More Money with Laura HargraveSend us a textTime To Save some MONEY! In this episode, we’re in for a special treat as we have Laura returning back to the show after a long hiatus! Not only do we catch up with Laura, but she is giving US All practical tips to save more money!Check Your Subscriptions - don’t be paying for redundant services Negotiate your Contracts, such as insurance and cell phones Take advantage of points programs such as American Express - Click the link HERE
2022-05-1721 min
Boss It PodcastEpisode 87 | Action Conquers Fear with ShaleenSend us a textAction Conquers Fear! This is the mantra that keeps our guest, Shaleen, going on her entrepreneur journey! Fear is what stops us from reaching greater heights. We have been so used to blaming fear for our failures or our inability to start working on our goals. If this can greatly affect us, why don’t we use its effect positively? Instead of just letting it hinder us, why don’t we use it as a stepping stone to take action?Today we speak to Shaleen about:02...
2022-05-1029 minBoss It PodcastEpisode 86 | How to Build a Brand and Not ONLY a BusinessSend us a textWhy create a business? In episode 85, why spoke about WHY, and today we will speak about HOW to create a brand! Now, let’s speak about HOW we will create a brand and not just a business.Here are the four tips on HOW to create a Brand! Learn as much as you can about who is the Ideal Customer Avatar - also known as - ICA or avatar - who is your business meant to serve? - great...
2022-05-0317 minBoss It PodcastEpisode 85 | Why Build a Brand and Not ONLY a BusinessSend us a textTime to speak pretty openly about why building a brand and not only a business is the best strategy to ensure longevity! Yes, it will take more energy and time upfront but it is well worth it! Reduce your customer acquisition cost - building a brand will help to increase customer loyalty and will result in referring others customers. This will reduce acquisition costs plus expand your customer base! Due to the increased brand loyalty, you will have a greater return customer rate further increasing the li...
2022-04-1916 minBoss It PodcastEpisode 84 | Why Hire a Virtual Assistant?Send us a textWhy hire a virtual assistant (VA)? This is a great question and it’s more than just taking items off your to-do list! Let me break it down so you can start considering the option of hiring a VA as you start and scale your business! Learning the art of delegation! - Delegation is a key skill you will need to master! You not only will learn how to delegate but also more about yourself, your leadership style, and communication effectiveness Work smarter by removing repetitive tasks from...
2022-04-1214 minBoss It PodcastEpisode 83 | 4 Tips on How to Understand Your Anxiety in BusinessSend us a textTime to start talking about your mental health, specifically anxiety and how it shows up in your business!I want to provide you 4 tips on how to understand your anxiety and how it might be showing up in your business and how you then need to manage it! Tip 1: Acknowledge the anxiety. Ensure you understand that experiencing anxiety is completely normal and it is required for survival. Where it is not normal is when your anxiety is preventing you from experiences that you e...
2022-04-0514 minBoss It PodcastEpisode 82 | 4 Foundations That Helped Me in BusinessSend us a textStaring your entrepreneurial journey and maintaining momentum is difficult and today I want to share with you 4 foundations that helped me. We have taken the best clips and tips from past episodes and placed them here as a great way to not only remind yourself of these foundations but also head back to these episodes and relisten, as we all need a refresher on how to reframe our psychology to ensure we’re empowering ourselves and not sabotaging our efforts. Here is a breakdown of the 4 fou...
2022-03-2921 minBoss It PodcastEpisode 81 | How to Start Over Again in BusinessSend us a textHow to start again in business? It can be so difficult if things don’t work out the first time in business, or if you need to take a pause in business and you now need to “start again”.I want to share with you 3 tips on how to start over again in business so it’s easier to hit “restart” or “unpause”. 1. Change your perspective of your business and look at it as an experiment. You will have a hypot...
2022-03-2218 minBoss It PodcastEpisode 80 | 5 Tips on How to Use Social Media Optimally and Prevent DoomscrollingSend us a textTime to talk about a nasty habit that many of us have scummed to… Doomscrolling… a common habit of scrolling on social media, which could contribute to unintentionally looking for negativity.In this episode, we speak about how to avoid this nasty phenomenon and ways to use social media constructively for our businesses! 1. Contribute by posting on social media before you scroll and consume. It is easy enough to jump on social media and start consuming but as a business, you need to show...
2022-03-1517 minBoss It PodcastEpisode 79 | Tips on How to Transition into a New Career or BusinessSend us a textLet’s talk all about transitions and how to manage transitions like a boss! In this episode, I give you a little update on my current career transition as I move into an executive director role. To help me manage this transition, I am using specific strategies and I want to share these with you! I also want to give you the “real- lay of the land”, as you transition from a full-time career to potentially a full-time business owner. T...
2022-03-0821 minBoss It PodcastEpisode 78 | Taking Your Experience and Turning it into a Knowledge Business with Deborah BaldwinSend us a textOh, you will love this episode. Deborah aka Deb offers us a wealth of knowledge and perspective during this episode. She also spills the beans on how she took years of experience and created a 6 figure/year knowledge business!During our candid chat, we speak about how working for yourself can actually be easier than working a traditional “job” even a respectable career as a teacher. Deb listened to her family and took the traditional path into teaching; and although she was glad she did as it offered stability, she...
2022-03-0151 minBoss It PodcastEpisode 77 | 4 Sustainable Tips for Better Self-CareSend us a textTime to share a few tips on how we manage self-care every day so we can continue to work and serve in our business and enjoy your time with family and friends. Stand up more throughout your day! Look for a standing desk or ensure you are taking a standing break!Stay hydrated! I know many people are constantly dehydrated! Try different tricks to ensure you are drinking enough water each day. I drink warm water now to trick me into drinking more water each day. ...
2022-02-2214 min
Boss It PodcastEpisode 76 | Selling Success using Influencer Marketing with Samia QuddusSend us a textDuring this episode, we speak with Samia from Taqdeer Life about her experience with Influencer Marketing and how she has used this strategy to sell more in her business of faith-based journals.After enrolling in our program Influencer Marketing Made Easy (IMME), Samia walked away feeling more confident and empowered to approach influencers and content creators to be a part of her marketing campaign. She also enjoyed the group coaching sessions each week.A key takeaway from our talk with Samia is that influencer marketing...
2022-02-1526 minBoss It PodcastEpisode 75 | 3 Tips on How to Embrace Change and ChallengesSend us a textWe will always have challenges and change is constant! In your business and personal life, change will constantly be a concept you will need to be able to navigate!In this episode, I provide 3 key strategies on how to manage change and make challenges into opportunities! Setting the Stage with the expectation with yourself and others that “change is constant”. When you are faced with change, you reframe the situation and state that “change is constant” and look for another solution and at the challenge being presented...
2022-02-0820 min
Boss It PodcastEpisode 74 | Being Good Enough with KalilahSend us a textThis is such a great episode! Today we are meeting Kalilah Hudson who is an advocate and agent for change, creating workshops on various topics that have included saving families' homes during the 2008 financial crisis, personal finance, healthcare, and parent engagement in the public school system over the past two decades.We had such a great chat with Kalilah regarding so many deep business topics! She speaks about many Boss It Club episodes, which I invite you to check out and listen to as well for more great business...
2022-02-0140 minBoss It PodcastEpisode 73 | How to Achieve Your Goals in 2022!Send us a textI want to share with you three tips on how to achieve your goals a little easier this year! Here are the three big tips I use in my profession, business, and family life! Here they are: Make your goal specific and action-oriented with a set frequency. Schedule your specific action-oriented goal. For example, use the strategy of time-blocking to ensure you have committed time in your calendar Find an accountability group or partner! This single task will keep you accountable for your action-oriented goal and time-block commitments! Now...
2022-01-2514 min
Boss It PodcastEpisode 72 | What did Tasmeea think of Influencer Marketing Made Easy?Send us a textReaching more customers can be one of the most challenging aspects of business! And this challenge is not only for product-based businesses but also for service businesses! Finding your ideal client or ideal customer can seem like a very daunting task! When I started Also Sophia LTD. I knew I was up against competition plus, I had no budget to put towards a large marketing budget. I decided to use social media and influencer marketing. BUT, I didn’t simply find any content creator to display the pro...
2022-01-1823 minBoss It PodcastEpisode 71 | Dream, Vision & Action Board? What is the Difference?Send us a textWelcome to a New Year! And if you’re catching this episode later on…welcome to a new day!In this episode, we speak about the difference between a Dream Board, Vision Board, and Action Board and why each one plays a role in keeping your momentum going! Each board has a specific role and helps you move into sustainable action. My suggestion is to carve out some time this week and play around with the board level that seems to come to your n...
2022-01-1120 minBoss It PodcastEpisode 70 | How to Reach More CustomersSend us a textReaching more customers translates to more sales! Yes…sales is a numbers game just as much as sales is a form of service. This episode is an excerpt from our live recording that we completed on Instagram. We speak with Tahira from Nurshop regarding her experience with influencer marketing and what she gained from the program Influencer Marketing Made Easy! Tahira went from a brick-and-mortar location to a 100% e-commerce store in 2020 and has been working to bring brand name awareness and traffic to her online store platform. Infl...
2021-12-2127 minBoss It PodcastEpisode 69 | Should You Plan a Business Pause during the Holidays?Send us a textPlanning a business pause as a Core Operational Practice is likely the best decision you can make when starting your business. Not only will pausing your business give you time to take a much-deserved break, but it will also give you an opportunity to look forward to something that is not related directly to work, but rather a vacation or a getaway. Here are 3 tips you can use to help execute your business pause as an owner of your business or a leader in a company you wo...
2021-12-1409 minBoss It PodcastEpisode 68 | WHY Streamline Your Processes in Your Business?Send us a textTime to chat about streamlining your business processes and Standard Operating Practices (SOPs) so as your business grows you can easily delegate out tasks! The SOPs are very important, regardless of which industry you are in! Here are few tips to get you started on how to build a SOP for the most pressing daily processes! Think about a common process and think strategically of each step in the process. This will help confirm a process and let you trust others to h...
2021-12-0718 minBoss It PodcastEpisode 67 | 3 Things I Wish I Knew Before I Started My BusinessSend us a textI want to share with you the 3 tips I wished I knew before starting my business. These tips and strategies have helped us grow our business consistently over the years and best for you to get started using these strategies so you can see consistent growth as well. Use the power of social media to sell and market your product- our program Influencer Marketing Made Easy launches for 6 months in the year and it’s best for you to get going on this str...
2021-11-3012 minBoss It PodcastEpisode 66 | How to Improve Your Instagram Marketing & Website ConversionsSend us a textInstagram is such a powerful free marketing tool! Let’s use it right! Here are a few tips on how to start using Instagram to drive traffic to your website. A. Collaborate with others and be a person behind the post: Do Story Shout Outs! Complete a giveaway with other brandsStart meaningful conversations with others by leaving comments and not just a “like”B. What is your Call To Action? If you really want to see the pow...
2021-11-2320 minBoss It PodcastEpisode 65 | How to Repurpose Your Content - Work Smarter NOT Harder!Send us a textHow do we work smarter and not harder? Let's share with you our Cookie Crumb Method™! In our Cookie Crumb Method™…you repurpose your content! This is a great productivity hack that you must try to include! Here are a few ways of repurposing your video content! Take your video show and turn it into a podcast- you can literally strip the audio out and show up on a whole other platform.Why not take the podcast as a video or a...
2021-11-1622 minBoss It PodcastEpisode 64 | 3 More Reasons Why You Need to Use Influencer MarketingSend us a textWe’re here for you! Influencer marketing is the best form of marketing today! I can say this confidently because we have been able to launch products in niche categories to communities that may have never heard or seen these products before! Big companies like Apple and Chanel have had to use influencer marketing in some capacity along the business journey. In this episode, I provide you with three more reasons as to why you need to incorporate influencer marketing into your business! Gre...
2021-11-0921 min
Boss It PodcastEpisode 63 | Mindset Matters with Meera SharmaSend us a textWe’re Here for You!In this episode, we speak with Meera Sharma. Meera chats with us about her path to creating the School of Sass with the goal to educate everyone on the skills. They need to stay motivated, positive, and live the life they’ve imagined by channeling their inner sass.At the same time, Meera acknowledges we can all have a down day, which is exactly when we need someone to cheer us on. This inspired her to publish The Little Book of Sass...
2021-11-0228 minBoss It PodcastEpisode 62 | 3 Reasons Why You Should Use Influencer Marketing To Sell MoreSend us a textWe’re Here for You!In this episode, we speak about why influencer marketing is so important to grow a small brand. Brands such as Chanel even used a form of influencer marketing back in the 1940s by spreading their Chanel No.5 in the air to attract customers!Today, I am sharing three reasons why you NEED to include influencer marketing in your promotions! Social Proof - everyone loves customer reviews. Reviews drive customer confidence and this helps with sales! Cu...
2021-10-2615 minBoss It PodcastEpisode 61 | What Stage Of Business Are You and Intro to the PDSA Cycle!Send us a textWe’re Here for You!In this episode, we speak about the Plan Do Study Act (PDSA) Cycle and how it relates to the three phases of business which are essential for any business to go through. The three phases of business are similar to building a house or a skyscraper! Discover It - You may be ashamed of not figuring out what business venture you will want to start at the first attempt… or worse yet.. you feel like you have failed...
2021-10-1920 minBoss It PodcastEpisode 60 | Re-Boarding Back into the Office after COVIDSend us a textWe’re here for you!In this episode, we speak to the business owner who could be transitioning back into the office as a leader or as an employee in a post-pandemic world! If you haven’t heard of the word Re-Boarding, we’re going to walk you through tips on how to “re-board” yourself or your team back into office space - onsite or even virtually. I am going to share 4 tips on how to re-board, so the transition will have a few less hiccups.
2021-10-1219 minBoss It PodcastEpisode 59 | Are You Expecting Too Much From Your Business?Send us a textWe’re here for You!Are you expecting too much for your business too fast? This is difficult because many business owners may be placing themselves in a difficult situation where they are expecting WAY too much from themselves and their business too fast! Today, I am providing 3 strategies to help you be kinder to yourself so you can push forward in business by enjoying the entrepreneurial journey rather than dread it! 1. You have to understand that your business is going to take time...
2021-10-0519 minBoss It PodcastEpisode 58 | 5 Steps to Managing Fear in BusinessSend us a textWe’re here for you! Managing fear in your business is vital for you to push forward into action. Many people need to manage their fear mindset before they can move forward. In this episode, we speak about the 5 steps to managing your fear and then a real example of my current fearful situation. Here are the 5 steps we speak about in this episode: Acknowledge The Fear Name The Fear Find the Trigger Reframe the trigger and dial it down Be Compassionate to the fear and yourself ...
2021-09-2818 minBoss It PodcastEpisode 57 | 3 Tips on How to Clean Up Your CalendarSend us a textWe’re here for you!Do you feel like your calendar is a complete mess? Or perhaps the day will go by and you have not accomplished all that you thought you would?Today I am sharing my 3 strategies on how to clean up your calendar and set up my week for success! What are your core values? What creates joy for you during the week? What activities bring you energy? Can’t figure out what your values are? No worries, we have a great tip in th...
2021-09-2114 minBoss It PodcastEpisode 56 | 3 Ways to Achieve a Stretch Mindset In BusinessSend us a textWe’re here for you! Have you ever felt that you were on a hamster wheel of always chasing more? Or you never feel satisfied with the resources (time, money, or energy) you have to start and scale your business?In this episode, we speak about the stretcher’s versus the chaser’s mindset, concepts from Scott Sonenchein’s book, Stretch: Unlock the Power of Less And Achieve More, and apply these stretcher’s mindset to the entrepreneur journey. The three concepts we will speak about are:
2021-09-1419 minBoss It PodcastEpisode 55 | 4 Daily Tips on How to Reduce StressSend us a textWe’re here for you!Stress can become debilitating and as a business owner or an aspiring entrepreneur, stress can become a part of our daily routine. In this episode, we share 4 tips on how to manage stress along with examples of how I incorporate these tips into my daily routine. Focus on the breath Be Still and move into meditation Get Moving Clear the ClutterBy habitually completing these 4 tips, you will take control of your physical health, emotional health, and physical space which will lead to a r...
2021-09-0716 minBoss It PodcastEpisode 54 | 3 Tips on How to be Kind to Yourself as a Business OwnerSend us a textWe’re Here For You! We know how difficult it can be as a business owner. We strive for perfection and try to do it all... So we thought it was important to complete an episode on how to be kinder to yourself… to ensure you have the mindset that will keep you in momentum! We will chat about: 1. Focusing on what is working 2. What is the difference between obligation and opportunity 3. Scarcity, Abundance and Money MindsetReme...
2021-08-3116 minBoss It PodcastEpisode 53 | 3 Ways to Increase Your Strategic Laziness - YES IncreaseSend us a textWe’re here for you! Yes… this episode is all about how you can become more strategically lazy and use your time and energy more effectively! The THREE TIPS that I share with you today are: Communicating with the right people at the right time - I share with you how I use communication to protect my energy and time. I provide a few tips on how you can do the same. A few project management tools that will help you with team co...
2021-08-2418 minBoss It PodcastEpisode 52 | How Long Should You Run Your Side Hustle or Start-Up Before You Call It QuitsSend us a textWe’re here for you!Have you ever been asked: "How long will you try your business before it starts making money?” or “When do you think your business will support the family?" These are tricky questions. Many entrepreneurs quit before they even get started due to fear, lack of support, or lack of resources (time and money). In this episode, you will learn that offering a time-limit to your success might not be the best approach. Rather, looking at your goal and aligning tasks to your goal. If...
2021-08-1717 minBoss It PodcastEpisode 51 | Key Principles to Understand When Starting Your BusinessSend us a textWe’re here for you!Are you thinking of releasing a new product into the world?Whether a physical or digital product or even a type of service, building and presenting something new is equal parts exciting and nerve-wracking.Believe me, I definitely understand. And in this episode, I’m sharing with you key principles that you can apply when starting a product or service-based business. You’ll encounter terms like MVP and ICA, as well as be implored to "iterate and iterate!”Want to k...
2021-08-1016 min
Boss It PodcastEpisode 50 | How Health Pushed Lauren Towards BusinessSend us a textWe’re here for you!In today’s show, we speak with Lauren about her health journey and how the stress of working as a project manager and executive assistant, in her 9 to 5 job, resulted in severe gastric complications.As a result, she decided to take a step back from working her traditional career and pivoted. Lauren went back to school and now she is pushing forward in business as a holistic nutritionist and kids cooking instructor!Listen to how Lauren transitioned from her 9 to 5 job and took...
2021-08-0321 minBoss It PodcastEpisode 49 | 3 Reasons You Should Invest in Selling at an In Person EventSend us a textWe’re here for you!If you’re a product-based or service-based business, it’s super easy to hide behind your computer and market away BUT there is more than the profit that can be gained by attending onsite events, such as markets, conferences, or shopping events in a mall!In this episode, we speak about the 3 different reasons why you should still attend an onsite event even if it might not be as profitable as you had hoped for. Yes, money is important, especially if you’re in business...
2021-07-2722 minBoss It PodcastEpisode 48 | 3 Tips on How to Manage Your Life ZonesSend us a textWe’re here for you! Have you ever sat down and thought about all of your life zones or broad categories of your life? For example, have you listed all of the large segments that you touch every day such as your family, friends, career, health, and fitness, etc.?As the manager of your own life, you will need to regularly “take stock” of all your life categories to see how much time or energy each requires. In regards to energy, does the category increase your energy (energizes) or reduce...
2021-07-2019 minBoss It PodcastEpisode 47 | 5 Tips on How to Set Expectations with Yourself and OthersSend us a textWe’re here for you! Setting expectations can be difficult, especially setting expectations with yourself.In this episode, I share my thoughts on why it’s important to set expectations and a few tools that I use daily to help set expectations even further with myself, my family, and my team! Grab a notebook and start jotting down some tips so you are ready to apply what we’ve shared to your daily routine! Questions… feel free to personally send me an email a...
2021-07-1319 minBoss It PodcastEpisode 46 | How to Transition from Full-Time Employee to Full-Time Business Owner with Less Stress!Send us a textWe’re here for you! You might be in a sticky situation where you want to leave your 9 to 5 career/job but either you’re not ready to let go of that sense of security that a job will offer, such as a paycheck, or you really do need your paycheck to pay the rent or mortgage! Not everyone can just leave their job or career on whim without a solid plan… unless you are ready for a few hard years and sacrifices! In this episode, we speak specifically about ha...
2021-07-0617 minBoss It PodcastEpisode 45 | What To Look For When Collaborating with OthersSend us a textWe’re here for you! When I first started in business, I jumped at every and any opportunity to collaborate. And while a few collaborations resulted in great results, including long-lasting relationships, some were just a waste of time and energy which, let’s face it, are the most valuable resources we have! In this episode, we provide you with a few tips you should look for when deciding whether you should collaborate or not… when the opportunity presents itself. We speak about a personality assessment called Kolbe...
2021-06-2914 minBoss It PodcastEpisode 44 | What is Your Irresistible Offer and Why is this Important?Send us a textWe’re here for you!What is the difference between an offer and a product? Are they exactly the same thing? Not exactly. In today’s episode, we speak about the difference between your offer and your service or product. We also speak to how you can tailor your offer so it’s meeting the needs of your ideal customer. We use real-world examples so you can compare and tailor your business offer so you not only make a sale but you also have raving fans! If you have...
2021-06-2217 minBoss It PodcastEpisode 43 | Sophia Noreen's interview with Andrea from the Intentional OptimistSend us a textWe’re here for you!Today, we are in for a special treat because you get to hear an interview from the Intentional Optimist Podcast. I had the pleasure of being interviewed by Andrea about being an unconventional leader and so much more! You get to hear about my journey from the VERY beginning when I actually held the position of Student Council President in my High School… talk about geeking out! If you wish to join Andrea’s Facebook click the link HERE. If you wi...
2021-06-1554 min
Boss It PodcastEpisode 42 | Your Life is in Phases with Gunjan SethiSend us a textWe’re here for you!How does she do it all? Gunjan has a few tips that every working mom can benefit from! A mom of two young girls, Gunjan has started her business Clutcheeet - a brand that knows you wish to carry a different clutch for every time you venture out without disturbing your pockets. I absolutely love how Gunjan speaks about how life is in phases and a difficult phase will pass. You can check out Clutcheeet at https://clutcheeet.com/ or on...
2021-06-0826 min
Boss It PodcastEpisode 41 | Your First Year in Business with LindseySend us a textWe’re here for you! The first year in business can be extremely challenging. Managing your existing priorities and now adding your new “business baby” can be very overwhelming at times. Today, we speak with Lindsey from Schoolio, an education startup that provides parents with a range of customizable in-home learning solutions. Lindsey speaks about big topics such as managing her busy schedule and Impostor Syndrome. I am sure you will love this episode. If you would like to learn more about Schoolio and how you can add to your ch...
2021-06-0128 minBoss It PodcastEpisode 40 | How to Craft Your Elevator Pitch?Send us a textWe’re here for you!Have you ever had a hard time introducing yourself or even your company to a new network of people without rambling on and on? I know I have. Creating a succinct elevator pitch is an art and a science. You need to put in enough information to capture the audience but not too much information that they will lose interest. Today, we continue our branding masterclass series. We speak specifically about how to craft your elevator pitch! For this masterclass, you may use this ...
2021-05-2516 minBoss It PodcastEpisode 39 | Three Success Secrets for Social Media ConsistencySend us a textWe’re here for you! Ok... Who feels like they are constantly running on the social media treadmill? 🙋 When I asked, “What is the one thing you would give away if you could hire someone for your business?” People responded saying it would be social media content creation and posting. Well, when you first start your business, you will likely not be able to hire extra help right away… So in this episode, we have three success secrets that will help you stay on top of your social media game. We share th...
2021-05-1811 minBoss It PodcastEpisode 38 | What are Your Brand Pillars?Send us a textWe’re here for you! What is a brand pillar? This podcast episode is from our 3rd masterclass in our branding series and it’s my favorite so far! When you build out your brand, your brand pillars are like the buckets you can organize all of the action your business is striving for. We want you to have a clear vision on where you are going when you are starting your business and setting your brand pillars can help you get there! Grab the workbook HERE
2021-05-1124 minBoss It PodcastEpisode 37 | What is Your Brand Message?Send us a textWe’re here for you! What is a brand message and why is it so important? Today we’re excited to share the 2nd masterclass in our branding series! When you start a business, branding is key to ensure you stand out amongst the crowd! In today’s masterclass we speak about structuring your brand promise, positioning statement, tone of voice and of course, target audience. Grab the workbook HERE so you can complete the suggested exercises associated with this podcast! If you have any questions about the material you ca...
2021-05-0425 minBoss It PodcastEpisode 36 | What is Your Brand AngleSend us a textWe’re here for you! Why create a brand angle? Why should you create multiple brand angles? When you start a business, what will separate you from your competition? It’s all about branding and how you and/or your business is perceived by the customer/client. Starting with the brand angle is the first step towards creating a strong brand statement and mission. Grab the workbook HERE so you can complete the suggested exercises associated with this podcast! If you have any questions about the material you can email...
2021-04-2719 minBoss It PodcastEpisode 35 | Have You Ever Fired Your Customer or Client?Send us a textWe’re here for you! If you’re a business owner… have you ever fired your client or customer? Or have you ever thought about firing your client or customer but you just haven’t pulled the trigger because you’re so afraid of losing the cashflow or business all together? In this episode, I tell you why you SHOULD consider firing a client or customer if they are not the ideal client/customer for your business. We ask you to work through a few exercises that will help you if you ever fi...
2021-04-2112 minBoss It PodcastEpisode 34 | What Are Two Big Business Mindset Traits That You Need?Send us a textWe’re here for you! This episode I chat with Hajra, our Online Business Manager and Campaign Manager for Also Sophia. We provide you with a recap of the last month in our product-based business. Also Sophia as we had to be nimble and creative plus learn that delegation and trusting others was the only way we would have been able to keep the business afloat. We speak specifically about an app we use Shopify called Affiliate by Secomapp. You can check it out at this link HERE . If you...
2021-04-1324 min
Boss It PodcastEpisode 33 | Masterclass What Marketing Metrics Should You TrackSend us a textWe’re here for you! This episode is all about what you should measure when tracking your marketing metrics. This episode is a recording from our masterclass series and we thought you would love it too so we’ve grabbed the audio for you! In this episode, we offer you pro tips on what Key Performance Indicators (KPIs), you should consider when evaluating the success of your marketing and promotional campaigns. You can grab the workbook for this episode at this link HERE. If you have any questi...
2021-04-0624 min
Boss It PodcastEpisode 32 | Sophia Noreen's Interview with Munira from Hijab ForumSend us a textWe’re here for you! This episode is a little different, because I am being interviewed by Munira from Hijab Forum, which is another great podcast. I thought this interview was so great that I thought our listeners would love listening to it. Plus you get to learn about me a little bit more! If you want to catch the Hijab Forum podcast you can click on the link here or follow Hajiab Forum on Instagram @hijabforum. Reme...
2021-03-3026 min
Boss It PodcastEpisode 31 | Masterclass Where Should You Promote Your Offer with Sophia Noreen and LauraSend us a textWe’re here for you! This episode is all about where you should promote your offer or service. We thought the material from our masterclass was so good, we decided to take the audio and make it available to you! In this episode, we offer you protips on what has worked well in my product based business and Laura’s service base business. You can grab the workbook for this episode at this link HERE. If you would like access to the Promotion Budget works...
2021-03-2441 min
Boss It PodcastEpisode 30 | How to Prepare Your Annual Promotion Plan with Sophia Noreen and LauraSend us a textWe’re here for you! This episode is all about how to prepare your annual promotion plan. We thought the material from our masterclass was so good, we decided to take the audio and make it available to you! In this episode, we offer you 6 things you need to consider when thinking about your business promotion. You can grab the workbook for this episode that this link HERE. If you would like access to the Promotion Budget worksheet click HERE. If you...
2021-03-1634 minBoss It PodcastEpisode 29 | My Personal Business UPDATESend us a textWe’re here for you! This episode is sponsored by Commerce Chef, a great new podcast for commerce leaders! Grab the link and go listen- https://link.chtbl.com/BossItIn this episode, I give you an update on both businesses, Also Sophia LTD and Boss It Club, while self-reflecting on how I needed to ask for help in both businesses and set up systems to see success. I know it’s difficult for us to ask for help at times. But eventually, if yo...
2021-03-0923 minBoss It PodcastEpisode 28 | Why You Should Start Now...Send us a textWe’re here for you! In this episode we speak about our thoughts around perfection and how many of us wait to start a venture in our personal lives or professional lives because we feel we are not yet “perfect” enough. Well hunny, there’s no such thing as “perfect”. Let’s take the mantra “Perfectly, Imperfect and Proceeding Anyways” and get started on that big bad goal! This episode is sponsored by Commerce Chef, a great new podcast for commerce leaders! Grab the link and go listen- https://l...
2021-03-0214 min