Spectora - Podcast Details

Shows

Spectora Spotlight with Carla Heatherly How to Grow a Stronger Inspection Business in 2026 - Mark Hummel - Ep. 144How to Grow a Stronger Inspection Business in 2026 — with Mark Hummel Running an inspection business can feel busy without always feeling better. In this episode of Spectora Spotlight, host Carla Heatherly sits down with Mark Hummel of Inspection Empire Builder to talk about what actually helps inspection businesses grow — sustainably, strategically, and without burning out. Mark brings more than 20 years of leadership and team-building experience, plus a clear view of where inspection business owners tend to get stuck. This conversation focuses on clarity, systems, leadership, and the habits that help inspectors buil...

2025-12-1846 min

Spectora Spotlight with Carla Heatherly Don’t Do That! How Inspector Brent Fletcher Built His Business & 500K Followers - Ep. 143Don’t Do That! How Inspector Brent Fletcher Built His Business & 500K Followers Brent Fletcher didn’t plan on becoming a home inspector—until one inspection changed everything. Five years later, he’s built a thriving business in Colorado and grown an audience of more than 500K across social media with his viral “Don’t Do That!” posts. In this episode of Spectora Spotlight, Brent shares the highs, lows, and behind-the-scenes strategies that fueled both his business growth and his online presence: How an $8,000 check at closing launched his inspection career The toughest lessons from his first...

2025-12-1848 min

Spectora Spotlight with Carla Heatherly Building a Brand Without Extra Work - Lauren Hughes - Ep. 142🎙️ Guest: Lauren Hughes, Lighted Way Home Inspections (Hillsboro, TX) 🚀 Want more clients without working harder? Lauren shares how she built a trusted brand just by showing the extras she already does every day—no extra effort required. From simple posts to smart use of AI tools, Lauren breaks down exactly how inspectors can: Create social content people actually want to see Mix education with personality to connect with clients + agentsUse AI for captions, ideas, and competitor research Build a brand that stands on its own (not just your name) Show up consistently without bur...

2025-08-2830 min

Spectora Spotlight with Carla Heatherly The Simple Extras That Win You Clients - Lauren Hughes - Ep. 141Want more referrals without extra marketing spend? Inspectors win clients by doing the little gestures that people remember. In this episode, Lauren Hughes from Lighted Way Home Inspections sshares how small, thoughtful gestures can lead to more referrals, stronger agent relationships, and happier clients. These “extras” don’t take much time, but they deliver big results. We cover: Why small gestures beat expensive marketing Real inspector examples that turned extras into reviews Easy ways to impress agents and build relationships Growing market share in rural areas (and when to tak...

2025-08-1429 min

Spectora Spotlight with Carla Heatherly AI Tools Inspectors Actually Use, Part 2 - Chris Skinner - Ep. 140Ep. 140: AI in Home Inspections, Part 2 Guest: Chris Skinner, Silk Inspections (Fayetteville, NC) Let’s get nerdy! In Part 2, Chris Skinner shares how he’s gone beyond the basics to train custom GPTs, communicate faster with agents, and use AI to unlock serious focus in the field. We dig into: How to use AI when you’re not the owner The real potential of custom GPTs Communication hacks for agents + clients Where AI shines—and where to stay skeptical Whether you’re AI-curious or already usi...

2025-07-3130 min

Spectora Spotlight with Carla Heatherly AI Tools Inspectors Actually Use, Part 1 - Chris Skinner - Ep. 139AI isn’t coming for your job—but it is here to help you work smarter. In this episode, Chris Skinner from Silk Inspections breaks down the automation and AI tools he’s using to save time, reduce mental load, and bring more consistency to his business. We get into: Why he started automating—and what he’d never go back to The tools that have made the biggest difference How he’s using AI tools like ChatGPT today What he won’t automate (and why that line matters) Tips for...

2025-07-1722 min

Spectora Spotlight with Carla Heatherly Yon Lucas & Brian Long on YouTube, Home Maintenance Packages, and Learning from Each OtherYon and Brian grew up less than a mile apart. They played on the same sports teams as kids. Now, although they live across the country, they're both home inspectors. And they learn from each other every day. In this episode, we get into: - Growing a YouTube channel and why client education is so important - Building home maintenance plans for clients post-inspection - The difference between inspecting new builds and historic homes - Different communication styles - Why having industry friends/mentors is key to...

2024-05-241h 02

Spectora Spotlight with Carla Heatherly $850 AVERAGE inspection price tag?! - Thomas Filippone - Ep. 138Thomas is BACK by popular demand. In the episode, we get into: - Why collaboration is the key to leveling up the industry - Raising your prices and adding/communicating value - Taking ownership of issues clients run into vs learning when to say no this just isn’t our problem/fault - Navigating contractor relationships, insurance woes, and how to give recommendations without being the upgrade police - Home health inspections and getting in the door with homeowners who aren't actively buying or selling 📲 Interes...

2024-05-221h 03

Spectora Spotlight with Carla Heatherly From employee to owner: how Matt Stonesifer bought the company he worked at - Ep. 137Matt is a beacon of wisdom in this industry. This episode is a must-listen for any inspector thinking about becoming a business owner...or thinking about selling, for that matter. We get into: - How Matt went from company employee to company owner - Commitment and consistency over hustle culture - The future of mergers & acquisitions in the inspection industry - Why you need to KYN (Know Your Numbers) - How he spent his life savings on his company in a down market...and why that was actually a...

2024-05-1757 min

Spectora Spotlight with Carla Heatherly NAR settlement & implications for home inspectors & buyers - Leigh Brown - Ep. 136We're lucky to have not only an incredibly successful real estate broker, but a CEO, best-selling author, coach & keynote speaker on Spectora Spotlight. Leigh Brown is a straight shooter and an advocate for serving customers and improving the real estate industry in any way we can. Leigh and Kevin have a free flowing conversation around the NAR lawsuit and settlement and what it could mean for Realtors, home inspectors and homebuyers. You can find Leigh at her website and the socials! https://www.leighbrown.com/ https://www.youtube.com...

2024-04-2958 min

Spectora Spotlight with Carla Heatherly Starting, growing and passing down a home inspection business - The Precise Inspecting Team, Ep. 135If you don't know Bill, you should. He and his team are some of the kindest, hard-working folks you'll come across. We've been fortunate enough to know them since the beginning of Spectora. Bill & team discuss: - Starting a sole proprietorship with a spouse - The importance of starting with two - Values and excellence - Quality software - Growing your vision as you grow - Hiring & team inspecting - Looking for your "off ramp" Want to connect with Bill? You c...

2024-04-1554 min

Spectora Spotlight with Carla Heatherly Co-op model, recommending contractors & home services value adds - Ep. 134Jeremy Smith talks to Kevin about his unique co-op model of growing regionally, and possibly nationally. They also get into his unique backstory, how he extends value beyond the home inspection, and why this industry is perfect for lifestyle and balancing with family life. Get in touch with Jeremy! jeremy@apexpropertyinspection.com http://www.apexpropertyinspection.com/laramie Interested in Spectora? Start your free trial today: https://hubl.li/Q02nfFrR0 Bundle a year of the app with a custom website: https://hubs.la/Q02p9VvF0 Growing your b...

2024-04-1352 min

Spectora Spotlight with Carla Heatherly Chuck Ryan on being a consultant FOR LIFE + multi-inspector wisdom - Ep. 133Chuck is an absolute pleasure to talk to, and a wealth of knowledge in this industry. We get into specifics of bringing services in-house, being a consultant for life, how to handle downturns and agent relationships. Connect with Chuck at his email and website: info@realsvs.com http://www.realinspectionservices.com Interested in Spectora? Start your free trial today: https://hubl.li/Q02nfFrR0 Bundle a year of the app with a custom website: https://hubs.la/Q02p9VvF0 Growing your business? We got your back. Check out our bu...

2024-04-111h 06

Spectora Spotlight with Carla Heatherly What it's like running a top 5 home inspection company in the US - Michael Craycraft, Ep. 132Michael Craycraft of Greenworks has a pretty unique vantage point, basically running one of the largest home inspection companies in the country. Michael and Kevin chat about: His journey at Greenworks Growing within an org vs. being your own boss His views on the industry Hiring and training inspectors How he thinks about operations vs. strategic thinking Want to learn more about Greenworks? Find them at their website - https://greenworksinspections.com/ Or you can message Michael on Instagram - @michaelcraycraftgreenworks Interested in Spectora? Start your free trial today: https://hubl.li/Q02nf...

2024-04-021h 01

Spectora Spotlight with Carla Heatherly Dylan Morgan on testing assumptions, differentiation & marketing - Ep. 131Dylan and Kevin get into Dylan's backstory and many other topics: Marketing Differentiation What hasn't worked How HomeAdvisor/ANGI actually worked for him Leveraging tech for efficiency Iterative approach Email Dylan or hit him up at his website: dmorgan@propertydocinspections.com https://www.propertydocinspections.com Interested in Spectora? Start your free trial today: https://hubl.li/Q02nfFrR0 Bundle a year of the app with a custom website: https://hubs.la/Q02p9VvF0 Growing your business? We got your back. Check out our business tools: https://hubs.la/Q02p9S0B0 Learn mo...

2024-03-2657 min

Spectora Spotlight with Carla Heatherly From part-time to moving partnerships & annual maintenance inspections - Ep. 130 w/ Mike MardenThis one had something for every inspector stage! Kevin and Mike get into: Going from full-time to part-time and still growing Background as a firefighter and cop Agent acquisition story Weird market dynamics in New York Partnering with moving companies to help clients Using Actions for more upsells Productizing annual maintenance inspections Google Guarantee is pretty great actually Battling imposter syndrome You can get in touch with Mike here: casinohomeinspections@gmail.com https://www.casinohomeinspections.com/ Interested in Spectora? Start your free trial today: https://hubl.li/Q02nfFrR0 Bundle a year of the app wit...

2024-03-1155 min

Spectora Spotlight with Carla Heatherly Social Media Playbook - How to Win Agents on Instagram - Bailey McHugh - Ep. 129Bailey McHugh of SWELL Home Inspections gets nearly 90% of her referrals from Instagram. In this Spectora Spotlight interview, Bailey and Kevin break down how. They also dive into: What to say when you slide into those DMs How to get your posts in front of hundreds of agents Overcoming the fear of putting yourself out there Why automation and consistency are game changers Bailey's journey from being a flight attendant to becoming a home inspector The importance of superb client communication And so much more. You can find Bailey on Instagram @swell_homeinspections or on her website, swellhomeinspectionsnc.com Interested in...

2024-02-2752 min

Spectora Spotlight with Carla Heatherly Differentiation & openness to solutions homeowners want - Shannon Bloemker, Ep. 128 Do you offer a home energy assessment as part of your inspection? Shannon Bloemker makes a great case for why you should. Shannon is the founder and CEO of Energy Raven, a home energy assessment that helps homebuyers see how the home uses energy and where they can save. She and Kevin get into: Home energy assessments New tax rebates and why they matter How little a home inspection costs relative to the rest of the real estate transaction (and how to get that number up!) Whether or not the home inspection should be required The home inspection as education Y...

2024-02-2152 min

Spectora Spotlight with Carla Heatherly First year income, senior education & baked ziti to win over agents - David Van Vurst - Ep. 127David Van Vurst has a pretty cool story to get here. He shares his story of owning a Skyzone up until Covid and how he met his first set of agents with creativity! They also get into: Using QR codes Realities of year 1 income as a home inspector Helping seniors Using strategies agents can RELATE to Social media usage You can connect with David through his website - https://www.phoenixresolutions.com/ or on Instagram - https://www.instagram.com/inspector_van/ Interested in Spectora? Start your free trial today: https://hubl.li/Q...

2024-02-0251 min

Spectora Spotlight with Carla Heatherly Being a boss vs. leader, spouse dynamics and balancing mom'ing & working - Shante Lambert - Ep. 126Shante is a Spectora OG. Not only because she's known us since the beginning, it's because she is one of the most kind, fun, intelligent people you'll find in this industry. And she's just getting started. Kevin and Shante cover so much: How she got involved in the business COVID growth story Balancing being a mom and working Hiring a VA Social media Hiring a growth coordinator Downsizing Being a boss vs. a leader Spouse dynamics Want to get in touch with Shante to network? You can email her - shante@lamberthomeinspections.com Or hit...

2024-01-3153 min

Spectora Spotlight with Carla Heatherly The youth movement in home inspections is sliding into those DMs - Ryan Wall - Ep.#125Ryan is leading the youth movement in home inspections! You can tell from his refreshing approach to meeting agents, to recommending contractors - he's the future of this business. Kevin and Ryan get into: His story from college to home inspections Homeowner education is 100% the future User experience for homebuyers Recommending contractors Sliding into those DMs Wish list items for Spectora Hit Ryan up at his website! https://www.hellohomeinspections.com/our-team Interested in Spectora? Start your free trial today: https://hubl.li/Q02nfFrR0 Bundle a year of the app...

2024-01-1656 min

Spectora Spotlight with Carla Heatherly AGENTS - Stop asking your inspectors to charge less! Episode #124 - Randy LambertRandy is a Spectora OG. Customer #7 we believe! Kevin finally gets him on the pod to chat about: - Working with a spouse - IEB & the important of vision - Management styles - NAR Suit and what you can do - How to handle price shoppers You can find Randy at his website - https://www.lamberthomeinspections.com/ or on Facebook - https://www.facebook.com/LambertHomeInspections/ or on Instagram where they crush it, @lamberthomeinspection Interested in Spectora? Start your free trial today: h...

2024-01-1256 min

Spectora Spotlight with Carla Heatherly COVID Come ups, finding your niche, AI & Walk n Talks - Michael Szeto - Ep. #123Michael and Kevin have a great conversation looking back at COVID and Michael's come up story, how he's approaching the current environment, using Spectora to finish reports on-site, AI and more! You can reach Michael at his beautiful website - https://www.nplhomeinspections.com/ or at michael@nplhomeinspections.com Interested in Spectora? Start your free trial today: https://hubl.li/Q02nfFrR0 Bundle a year of the app with a custom website: https://hubs.la/Q02p9VvF0 Growing your business? We got your back. Check out our business tools: https://hubs...

2023-12-1950 min

Spectora Spotlight with Carla Heatherly Home Inspectors in the Northeast and Associations - Jameson Malgeri - Ep. #122After talking in Vegas at the ASHI conference, Jameson and Kevin finally made the podcast happen! They get into the value of associations, conferences and business ownership. Interested in Spectora? Start your free trial today: https://hubl.li/Q02nfFrR0 Bundle a year of the app with a custom website: https://hubs.la/Q02p9VvF0 Growing your business? We got your back. Check out our business tools: https://hubs.la/Q02p9S0B0 Learn more about the power of Spectora, visit Spectora Academy: https://hubs.la/Q02pv_G90 Not subs...

2023-12-1953 min

Spectora Spotlight with Carla Heatherly What is Spectora up to + MVVC talk - Mike & Kevin - Ep. 121Episode #121 - We say one of Spectora's most important values is communication? Well we're getting back to more of it! Mike and Kevin give an update on Spectora's MVVC, as well as what we're thinking about and focused on as a company as we head into 2024. Have an opinion on the events Mike referenced at the end of the clip? Let us know if you'd attend in the comments! Interested in Spectora? Start your free trial today: https://hubl.li/Q02nfFrR0 Bundle a year of the app with a cu...

2023-12-0731 min

Spectora Spotlight with Carla Heatherly Wisdom from a low-key legend in pest control and home inspections - Brandon Lunsford - Ep. #120Brandon Lunsford from LunsPro Home Inspections (out of Alpharetta, Georgia) will admit he's more comfortable being behind the scenes building empires. That's why we want to hear from him! Brandon humbly shares his backstory and some of what has helped him start, build, grow and scale home inspection and pest control businesses. We also talk about the love of entrepreneurship, building company culture and how to grow in other geographic areas. You can learn more about LunsPro at their website - https://lunsprogeorgia.com/ Interested in Spectora? Start your free trial t...

2023-11-0258 min

Spectora Spotlight with Carla Heatherly Commercial Inspection Secrets - Lance Coffman - Ep #119Lance Coffman is a wealth of knowledge when it comes to commercial inspections. In a slower market, everyone wants to do more of 2 things - Commercial and New Builds. He gives us his experience and perspective on how to do commercial well and how to supplement your home inspection business with commercial inspections. You can find Lance at this websites: https://www.focusbuildinginspections.com/ https://www.foreverhomeinspection.com/ Interested in Spectora? Start your free trial today: https://hubl.li/Q02nfFrR0 Bundle a year of the app with a custom website: https://hub...

2023-10-3155 min

Spectora Spotlight with Carla Heatherly Dealing with a market that’s used to low prices & established companies - Nic Gawletz, Ep. 118Why Nic got into home inspections Difficulties starting with well established companies in the area Story of his 1st inspection Dealing with a market that's used to paying very little for an inspection Recommending Contractors WETT Inspections Why Nic is trying to get into the market of people who haven't moved in 20 years - they REALLY need an inspection! Some wins he had making connections with agents How he's marketing in his area that no one else doing Connect with Nic at his website - https://www.nextadventurehomeinspections.ca/ Interested in Spectora? Start yo...

2023-10-0546 min

Spectora Spotlight with Carla Heatherly Building trust, cookies, charging more and being humble, hungry and smart - Jake EdenfieldJake Edenfield from Profound Home Inspections in Wichita, KS not only has an inspirational backstory, he's an open book when it comes to dropping knowledge. And he brings the heat this episode. Jake tells Kevin some of what has gotten him over 700 inspections in just 2 years. They also get into: When to quit and go full-time Using video messages Hand written notes How to build trust Cookies with logos 🤯 Contractor networks Get the verbal yes on reviews High inspection prices Collab with the comp The Ideal Team Player (book) Online bookings Upselling sewer with Adv...

2023-09-2158 min

Spectora Spotlight with Carla Heatherly Spouse support, selfless belief, serendipity in rural areas & more - Lauren & Clay HughesThey say "Don't bet the farm on it". Well, Lauren and Clay did. We have an incredible episode with Lauren & Clay Hughes from Lighted Way Home Inspections (https://www.lightedwayhomeinspections.com). Their story is one you can't help but cheer for with the adversity and startup story they tell. They are some of the most sweet, genuine people you'll ever meet and they share so many great lessons and best practices. - How important spouse support is - What literally selling the farm means - Non-sales, sales - Selfless b...

2023-09-0257 min

Spectora Spotlight with Carla Heatherly Co-op-itition? How working WITH your competitors can HELP you - Chad & MattKevin has the pleasure of interviewing competitors in the same market - Chad Hammond and Matt Muehler. Hear how they view competing in their local market vs. having a friend that is invested in your success. Truly a refreshing take on "other inspectors". 1:33 - Backstory 7:30 - Where the mentality comes from 11:10 - It's a lonely industry 15:00 - Who's pushing you to holistically improve? 18:14 - One of the biggest hurdles inspectors face 20:10 - How to be better than the next guy 20:19 - How competition e...

2023-08-311h 00

Spectora Spotlight with Carla Heatherly It’s not about what you know, it’s how you carry yourself - David Scruggs, Part 2David is back to chat with Kevin about: How he started making videos 2022 wrap up Agent retention How to get your first couple inspections ANSWERING THE PHONE Many other little nuggets for new and experienced inspectors! Interested in Spectora? Start your free trial today: https://hubl.li/Q02nfFrR0 Bundle a year of the app with a custom website: https://hubs.la/Q02p9VvF0 Growing your business? We got your back. Check out our business tools: https://hubs.la/Q02p9S0B0 Learn more about the power of Spectora, visit Specto...

2023-08-3151 min

Spectora Spotlight with Carla Heatherly The 2 keys to avoiding claims risk as a home inspector - Elite MGAKevin has a candid chat with Joe Denneler and Ben Garrison of Elite MGA insurance. They are a provider of E&O insurance and have seen everything under the sun when it comes to home inspection reports, claims and how home inspectors respond to them. Listen in as they get into: - COVID and post-COVID trends when it comes to claims against inspectors - Why they're seeing less claims now - What inspectors can do to reduce claims to nearly zero - How empathy plays a part in getting...

2023-07-2457 min

Spectora Spotlight with Carla Heatherly Home inspection legend on acquisitions, mistakes & why Private Equity ain’t so badIf there was a home inspection Hall of Fame, Wally would be in it. Wally has so much wisdom, an hour wasn't enough! Wally shares his perspective on: The history of the industry and why 1976 is important Evolution of the industry His acquisition and mistakes Ego vs. economics Co-op-itition Why 2+2=5! The 3 ways you're paid in a PE deal Interested in Spectora? Start your free trial today: https://hubl.li/Q02nfFrR0 Bundle a year of the app with a custom website: https://hubs.la/Q02p9VvF0 Growing your business? We got...

2023-06-231h 00

Spectora Spotlight with Carla Heatherly Don’t Let Fear be the Motivator & Surrounding Yourself with Positive EnergyCalling all introverts! James tells us how he overcame being an introvert and used it to his advantage to grow his business. Kevin and James also get into: - How to get invited to housewarming parties - What next level service means to James - Finding your passion - Surrounding yourself with positive energy You can find James at his website: https://www.upclosehomeinspections.net/ Interested in Spectora? Start your free trial today: https://hubl.li/Q02nfFrR0 Bundle a yea...

2023-05-2654 min

Spectora Spotlight with Carla Heatherly Howard Burch on Confidence to Raise Your Prices, Using Chat GPT & Pre-DrywallWe got something for everyone on Howard's 2nd pod appearance, episode #110. Kevin and Howard get into: How to setup an expo for agents Networking with other Spectora inspectors Pre-drywall packages Add-ons Home service businesses How to raise your prices with confidence Using Chat GPT Here is a link to Howard's IG so you can see the expo set up - https://www.instagram.com/homeshapeinspections/ Hit him on IG or his website - https://www.homeshapeinspections.com/ Interested in Spectora? Start your free trial today: https://hubl.li/Q02nfFrR0 Bun...

2023-05-261h 00

Spectora Spotlight with Carla Heatherly Casting a big vision, not just making a living - Cory SeawrightEpisode #109 - You can't not like Cory. Contagious energy and vision for where he's going! Kevin and Cory cover: How he comes up with content What he does for networking and marketing Social media strategy Vision casting How to increase revenue with contractor networks You can find Cory at his website or email: cory@mississippispremierinspections.com https://www.mississippipremierinspections.com/ Interested in Spectora? Start your free trial today: https://hubl.li/Q02nfFrR0 Bundle a year of the app with a custom website: https://hubs.la/Q02p9VvF0 Growing your business? We got y...

2023-05-2349 min

Spectora Spotlight with Carla Heatherly Who call centers are not right for and why compensation of reps matters - Sterling CoxCall centers have their place in our industry, it's clear. The reality is there are few that are high quality and not corporate owned! We give Sterling from ICC a chance to talk about his story, his company, who call centers ARE NOT for and trends he's seeing in the market. [Link to live webinar on May 18th @ 9am - https://calendly.com/kevin-spectora/social-media-agents] Interested in Spectora? Start your free trial today: https://hubl.li/Q02nfFrR0 Bundle a year of the app with a custom website: https://hubs.la/Q...

2023-05-1134 min

Spectora Spotlight with Carla Heatherly Flippin the script when it comes to Realtor relationships - Dave AdamsDave always brings the calm wisdom. Don't let him fool you, he puts in the work and he is constantly learning and evolving. This is another banger of an episode! We get into: - How he handled COVID - How we went to the cloud - Going from 4 to 17 people on this team - How to stay out of "the box" - Amazing story of how to say no to agents - How can you help Realtors win? - Home inspection prices going DOWN, BUT your revenue...

2023-05-101h 07

Spectora Spotlight with Carla Heatherly Are we in a 657 BILLION Dollar Industry? - Erin GuytonDo you look at your numbers as a % of revenue? Do you know the value of your relationships? What are you margins? What's your ROI on marketing and sales activities? These are all areas home inspectors are traditionally weak in. That's why Erin is a blessing for our industry. Kevin and Erin have a fun conversation around ways home inspectors can be more NUMBERS driven and make smarter decisions around scaling their business. Interested in Spectora? Start your free trial today: https://hubl.li/Q02nfFrR0 Bundle a year of the app with a cu...

2023-05-011h 00

Spectora Spotlight with Carla Heatherly Creating systems & using automation to run your home inspection business - Scott KnudsonEpisode #105 - This was a fun conversation with Scott because he not only was one of Spectora's first clients, he has grown a multi-inspector company, and now started his own SaaS business, Hoopla CRM. They also chat about: - Traveling while running your inspection company - Recommending contractors as a source of revenue - Chat GPT - VAs - Client Portal upsells in Spectora (PS. It's free money) Link to Hoopla CRM - https://www.hooplacrm.com/ Link to the IEB event Kevin...

2023-04-071h 10

Spectora Spotlight with Carla Heatherly Industry changes & how Spectora is responding - Mike & KevinIt's no surprise by now - the home inspection industry has had major shifts in the past 5 years. Even more change has happened in the last 2 years. What does this all mean? What does this mean for your business? Your software partners? Your clients? Mike & Kevin break down the consolidation that's happening, implications, and how Spectora is continuing it's mission of serving inspectors and their clients with transparency. Interested in Spectora? Start your free trial today: https://hubl.li/Q02nfFrR0 Bundle a year of the app with a custom we...

2023-03-2949 min

Spectora Spotlight with Carla Heatherly Egos, operating in a recession & owning your mistakes - Floyd & Sandra GibbsThis interview was a joy. Mostly because of who Floyd and Sandra are. They care, they share and they do things the right way. They talk with Kevin about: - What it's like running a multi-inspector company and teaching at ICA - Lessons learned from teaching thousands of students - Ego is the enemy - Starting a business in a recession - Common careers prior to home inspection - Owning your mistakes - Hiring tips for multis Want to get in touch? You...

2023-03-0859 min

Spectora Spotlight with Carla Heatherly Dealing with adversity, recessions & mental health - Thomas FilipponeThomas got started in 2020 and talks to Kevin about many aspects besides the actual home inspection. They touch on dealing with adversity, recessions, personality management and extreme ownership. Interested in Spectora? Start your free trial today: https://hubl.li/Q02nfFrR0 Bundle a year of the app with a custom website: https://hubs.la/Q02p9VvF0 Growing your business? We got your back. Check out our business tools: https://hubs.la/Q02p9S0B0 Learn more about the power of Spectora, visit Spectora Academy: https://hubs.la/Q02pv_G90 No...

2023-02-281h 01

Spectora Spotlight with Carla Heatherly ”Always be Relationship-ing!” - Eric Coates on what he teaches new inspectorsEric Coates is a long-time successful home inspection company AND an instructor with ICA. He keeps it simple and practical, and that's refreshing. They get into new inspector pitfalls and tips, field training and more. Here are links to the Spectora features referenced in the intro: ✅ Most used defect sorting - https://support.spectora.com/en/articles/6666155-sort-defect-comments-by-most-used ✅ Zillow link - https://share.getcloudapp.com/YEuDn0yv ✅ Quote feature - https://support.spectora.com/en/articles/6906773-how-to-send-a-quote-on-spectora ✅ Draft inspection feature - https://support.spectora.com/en/articles/6654099-how-to-resume-incomplete-bookings Inter...

2023-02-1048 min

Spectora Spotlight with Carla Heatherly First Year Tips from a Successful Home Inspector - David ScruggsDavid Scruggs went into the home inspection business with supreme confidence. He shares his success journey and secrets on how he had a successful first year in the business. Interested in Spectora? Start your free trial today: https://hubl.li/Q02nfFrR0 Bundle a year of the app with a custom website: https://hubs.la/Q02p9VvF0 Growing your business? We got your back. Check out our business tools: https://hubs.la/Q02p9S0B0 Learn more about the power of Spectora, visit Spectora Academy: https://hubs.la/Q02pv_G90...

2023-02-091h 06

Spectora Spotlight with Carla Heatherly Fords, Flirs & Interest Rates - Amanda Sprinkling-FeltEpisode 100!!! The Spectora family thanks you for supporting the podcast & Spectora. We hope you'll share the pod with your home inspector community and anyone you think would benefit from hearing inspector stories. Here's to many more episodes! Amanda & Kevin get into training, women in business, interest rates, her Ford 150 Lightning, Flir c5 & she takes a live call from a Realtor! Interested in Spectora? Start your free trial today: https://hubl.li/Q02nfFrR0 Bundle a year of the app with a custom website: https://hubs.la/Q02p9VvF0...

2022-12-091h 14

Spectora Spotlight with Carla Heatherly Going Out on Your Own, Gen Z Advice & Bears in 7M Houses - Gabe DeiroGabe is on the young side of home inspectors...but don't let that fool you. He's using it to his advantage. This was a great interview where Kevin and Gabe talk about: Going out on your own after working for a company Being a good employee Advantages of being Gen Z Home inspections are a good living if you do it right Crazy story about a bear and a $7M house Interested in Spectora? Start your free trial today: https://hubl.li/Q02nfFrR0 Bundle a year of the app with a custom website: htt...

2022-11-171h 00

Spectora Spotlight with Carla Heatherly Gettin Awkward with Agents, Open Houses & Vulnerability - Bryan ZionskowskiThis episode was a treat with Bryan. He is off to a monster start in the business and his mindset drives his success. We talk about: - Some amazing mindset books to read - How to talk to agents at open houses - Being vulnerable - Using Instagram to win - Other types of inspections - Branding 101 Interested in Spectora? Start your free trial today: https://hubl.li/Q02nfFrR0 Bundle a year of the app with a custom website: https://hubs.la...

2022-11-0853 min

Spectora Spotlight with Carla Heatherly Why Veterans thrive in the home inspection industry - Howard BurchHoward wins the best mic contest. He also is a refreshing first year, veteran inspector that exceeded all traditional expectations through dedication, practicality and creativity! He and Kevin get into so much including: Being a millennial in the business Why veterans do so well in home inspections Outsourcing Dedication >>> Motivation AI writing tools Content, content, content Using a VA Interested in Spectora? Start your free trial today: https://hubl.li/Q02nfFrR0 Bundle a year of the app with a custom website: https://hubs.la/Q02p9VvF0 Growing your business? We got your...

2022-10-311h 08

Spectora Spotlight with Carla Heatherly Using Insta + Advanced to grow in a recession - Eric HarmonEric Harmon is easy to root for. A practical guy that tracks his numbers and goes with what works. Simple right? He drops lots of juicy nuggets in this one: - His origin story - How he got inspection #1 - Using IG to get 34% of his agents - Using local contractors as a differentiator - Making thousands more a month from 1 upsell email Interested in Spectora? Start your free trial today: https://hubl.li/Q02nfFrR0 Bundle a year of the app wi...

2022-10-0453 min

Spectora Spotlight with Carla Heatherly How to use Instagram and breakfast to get inspections - Blaine Wallace InterviewBlaine Wallace keeps it fun and creative. He brings the knowledge on how he used Instagram to his benefit (still does) and how breakfast meetings helped him scale up. We get into more amazing topics for new inspectors: How and why he doesn't like going to offices How he gets all online bookings and no phone calls Mentorship How to explain defects smoothly Interested in Spectora? Start your free trial today: https://hubl.li/Q02nfFrR0 Bundle a year of the app with a custom website: https://hubs.la/Q02p9V...

2022-09-3059 min

Spectora Spotlight with Carla Heatherly Do you KYN home inspectors?! JT back again to drop wisdom...JT is always a treat. He's one of those guys that seems like he's got it all figured out. This time we get into: His acceptance into the Enterprise level of IEB Using Spectora Advanced for both of his companies Self-improvement KYN (Know Your Numbers!) Training & personality assessments How he's thinking about growth, digital vs. Realtors If you want to see JT's impressive companies, you can find them below: Central Florida Building Inspectors: www.cfbinspect.com Elite Mold Services: www.moldinspect.org Interested in Spectora? Start your free trial today: https://hubl.li/Q02nfFrR0 Bundle...

2022-07-2853 min

Spectora Spotlight with Carla Heatherly ”Let me be your 3rd inspector” - Trish Wise on content, Google Reviews & moreTrish is practical and effective. She got agent lists, created content, did "fireside chats" and got Google Reviews! And she's building an amazing business up in Canada. Listen in and Kevin and Trish talk about her first inspection, getting a big ole list of agents, creating content, training and more! You can connect with Trish at her website - https://www.wiseonhomeinspections.com/ or wiseonhomeinspections@gmail.com Interested in Spectora? Start your free trial today: https://hubl.li/Q02nfFrR0 Bundle a year of the app with a custom website: http...

2022-07-2256 min

Spectora Spotlight with Carla Heatherly Your clients want a home consultant! See how Inspect Canada handles their bizIn this month's Spectora Spotlight, we got the Inspect Canada team to talk about their journey in the Canadian home inspection market, creating content to grow and how to wow client's with true home consultant services. You can connect with Dave and his team at their website - https://inspect.ca/ Interested in Spectora? Start your free trial today: https://hubl.li/Q02nfFrR0 Bundle a year of the app with a custom website: https://hubs.la/Q02p9VvF0 Growing your business? We got your back. Check out our business tool...

2022-07-071h 03

Spectora Spotlight with Carla Heatherly Recession proofing your business through partnerships - Spectora TeamOn today's episode we have special guests Mike Wagstaff and Liz Devine. You know Mike (co-founder and CEO) but Liz is a talented Product Manager at Spectora that's running our partnerships program. We have always been all about looking forward and finding ways to elevate our industry. This is one of the ways our industry is transforming in real time. They talk about: The state of the industry and how it relates to clients, data, leads and monetization for inspectors Spectora's stance on ethical ways home inspectors can and should benefit The needs of the modern h...

2022-06-0246 min

Spectora Spotlight with Carla Heatherly 5 takeaways from the IEB Unite home inspector conference - Mini episodeThe Spectora team always enjoys being a sponsor at the IEB Unite conference. What the team enjoys the most is sitting in on the sessions and soaking up the knowledge of the biggest and best in the industry. Kevin gives you his 5 key takeaways from his notes on the conference. Interested in Spectora? Start your free trial today: https://hubl.li/Q02nfFrR0 Bundle a year of the app with a custom website: https://hubs.la/Q02p9VvF0 Growing your business? We got your back. Check out our business tools: https...

2022-05-2115 min

Spectora Spotlight with Carla Heatherly Why staying small can be very profitable in home inspections - Zac KnoblauchIn this month's Spectora Spotlight, Zac Knoblauch talks about staying small and the benefits of running a very profitable 1 man home inspection company. They also get into: Importance of websites, branding and social media The economy and slowdown Tacos 🌮 Reports Spectora Connect and the future of subscription revenue for inspectors You can connect with Zac at his website or on his Instagram account. Interested in Spectora? Start your free trial today: https://hubl.li/Q02nfFrR0 Bundle a year of the app with a custom website: https://hubs.la/Q02p9VvF0...

2022-05-2155 min

Spectora Spotlight with Carla Heatherly Conquering your local market, using social media & future state of the industryAdam is on the first team nice guy list in the home inspection industry. Adam has a thoughtful chat with Kevin about using social media & CRMs, his small town approach and how he sees his company helping homeowners past the inspection. They also get into: - How Actions is the best thing that happened to him (Spectora Advanced) - Future state of the industry - Websites, communication & efficiency - You can get in touch with Adam at his website Interested in Spectora? Start your free t...

2022-04-291h 01

Spectora Spotlight with Carla Heatherly Taking a journey through the first year as a home inspectorJosh tells Kevin his story of getting into the home inspection industry, the ups and downs and how he approaches client service, empathy and buyer psychology. Interested in Spectora? Start your free trial today: https://hubl.li/Q02nfFrR0 Bundle a year of the app with a custom website: https://hubs.la/Q02p9VvF0 Growing your business? We got your back. Check out our business tools: https://hubs.la/Q02p9S0B0 Learn more about the power of Spectora, visit Spectora Academy: https://hubs.la/Q02pv_G90 Not subscrib...

2022-04-2743 min

Spectora Spotlight with Carla Heatherly Inspecting million dollar 2nd homes + firing crazy peopleThis was a fun conversation with Stephen Saturno out of Lake Tahoe/Truckee, CA. We get into a few fun topics: What it's like inspecting million dollar/2nd homes Charging higher prices Dealing with unreasonable clients Handling growth & hiring The future of the industry Interested in Spectora? Start your free trial today: https://hubl.li/Q02nfFrR0 Bundle a year of the app with a custom website: https://hubs.la/Q02p9VvF0 Growing your business? We got your back. Check out our business tools: https://hubs.la/Q02p9S0B0 Learn...

2022-03-2154 min

Spectora Spotlight with Carla Heatherly You can’t grow your way out of a bad business model - Hyde AndersonHyde is one of the clear thinkers in the industry. He has a vision for scalable growth and has accomplished a ton in 5 years. Kevin and Hyde cover SO much in this one, so buckle in. "Chuck in a truck days Early days of using Spectora Growth lessons and do-overs Get your marketing and branding game tight Never repeat yourself How using Spectora landed 1000 inspections IEB and the future of the industry Contractor referrals Interested in Spectora? Start your free trial today: https://hubl.li/Q02nfFrR0 Bundle a year of the ap...

2022-03-111h 02

Spectora Spotlight with Carla Heatherly 🤯 Getting to a $650 average home inspection pricePhil is back! And he brings the heat again. Phil gives us a business update and how he's building his culture of obsessive client service and what that means to him. They also get into: - How his average home inspection price is $650 - What the 70 Google Review mark meant for him - Being a human and connecting with agents over social media Interested in Spectora? Start your free trial today: https://hubl.li/Q02nfFrR0 Bundle a year of the app with a cu...

2022-03-0458 min

Spectora Spotlight with Carla Heatherly Calling all building performance and home energy nerds!On episode #85, Kevin talks with Jonathan Gach of Energy Home Inspection out of Saluda, North Carolina. They talk building performance, home energy and how he thinks about the role of those types of inspections within his main inspection business. They also get into some websites, Actions and the future of the industry! You can find Jonathan at his website - https://www.EnergyHomeInspection.com Interested in Spectora? Start your free trial today: https://hubl.li/Q02nfFrR0 Bundle a year of the app with a custom website: https://hub...

2022-02-1154 min

Spectora Spotlight with Carla Heatherly STOP doing this in 2022 when dealing with agents - Realtor PerspectiveThis might be the most helpful episode yet! Kevin talks to 2 top producing real estate agents, Jenn Kessel-White and Kim Purdy-Valdez about what home inspectors need to STOP doing when trying to network with them, as well as what they LOVE about certain home inspectors. Kim and Jenn bring it - they are candid, knowledgable and full of life. Other topics covered: Current market conditions and how buyers are responding The worst thing new home inspectors can do to win their business What home inspectors should do to get their foot in...

2022-01-051h 01

Spectora Spotlight with Carla Heatherly 🧐 Why you should care about Spectora NextGen - James & MeganCurious what all the hype around NextGen is about? Hear directly from our Product Managers and the guy who built the new mobile app about how NextGen benefits you and your business. Through a beautiful and fast mobile app, new client portal and solid infrastructure, you'll be just as pumped as we are about the future of home inspection technology. Want the YouTube version? Click here to watch the interview. Interested in Spectora? Start your free trial today: https://hubl.li/Q02nfFrR0 Bundle a year of the app with a...

2021-12-1523 min

Spectora Spotlight with Carla Heatherly Not Asking Questions is Hearing No - Joe NeeseOn episode #82, Kevin talks with Joe Neese of S4 Inspections out of Issaquah, Washington. Joe tells his story of being an "industry outsider" and using his practical sales background to win over agents. He also talks about differentiation and minding the details that add up to a wonderful client experience. Interested in Spectora? Start your free trial today: https://hubl.li/Q02nfFrR0 Bundle a year of the app with a custom website: https://hubs.la/Q02p9VvF0 Growing your business? We got your back. Check out our business tools: https...

2021-12-1459 min

Spectora Spotlight with Carla Heatherly Do it, Write it Down, or Delegate it! - Tim WojnarIn episode #81, Kevin talks with Tim Wojnar, a recurring guest about many things: - How to easily calculate your market share - Being a visionary vs. an integrator - How to have the right person in the right seat on your team - Leveraging your strengths as a leader - Listening to your emotions 😱 Interested in Spectora? Start your free trial today: https://hubl.li/Q02nfFrR0 Bundle a year of the app with a custom website: https://hubs.la/Q02p9VvF0 Growing...

2021-12-0759 min

Spectora Spotlight with Carla Heatherly Spectora‘s Product Process for 2022 and BeyondWe have a special, short episode of Spectora Spotlight with James and Megan from our Product team here at Spectora! We talk about how they are improving the way Spectora thinks about feature requests, bugs, prioritization and process improvements that will keep Spectora on the forefront of the industry in 2022. Interested in Spectora? Start your free trial today: https://hubl.li/Q02nfFrR0 Bundle a year of the app with a custom website: https://hubs.la/Q02p9VvF0 Growing your business? We got your back. Check out our business tools: https...

2021-12-0222 min

Spectora Spotlight with Carla Heatherly First year inspector gets 87% review take rate 🤯See how a private banker turned home inspector has grown quickly using Instagram and Google Reviews. Phil Dancer is also a champion for our industry - he believes all home inspectors undervalue themselves, a lot. He is also maniacal about the client experience. He lives and breathes it and his results show. Don't miss the magical number of reviews he says you need to get to rank higher in Google! Interested in Spectora? Start your free trial today: https://hubl.li/Q02nfFrR0 Bundle a year of the app with a...

2021-11-1159 min

Spectora Spotlight with Carla Heatherly Back by popular demand - James HooperJames Hooper's show in February of 2021 was a surprise hit, so Kevin got him back for a full hour for a wide ranging talk about innovation, the roller coaster of 2021, and managing his own growth this year. You can find Jame's first episode here: https://spectora.podbean.com/e/worklife-balance-is-bull-james-hooper/ Interested in Spectora? Start your free trial today: https://hubl.li/Q02nfFrR0 Bundle a year of the app with a custom website: https://hubs.la/Q02p9VvF0 Growing your business? We got your back. Check out our business tools: https://hubs.la/Q02...

2021-11-0256 min

Spectora Spotlight with Carla Heatherly Investing in leaders, training and taking care of clients beyond SOPs - Super Inspector - Part 2This is part 2 of the Super Inspector interview so you can find part 1 here and the video version of part 1 on YouTube here. In part 2, the Super Inspector leadership team talks about investing 10s of thousands of dollars into their leadership development and other topics including: How they grow their agent base Training new hires Their interview process Taking care of clients, not just handing them a report Concierge services being the way of the future 🚨 Not subscribed to the pod yet? Shame! Go do it! We're on Apple & Google Podcasts & Spotify. Click follow or subscri...

2021-09-2049 min

Spectora Spotlight with Carla Heatherly How the largest company in the country keeps growing - Super Inspector - Part 1You don't get 3,122 5-star Google Reviews by being complacent. Super Inspector is special. They have leadership that understands how to turn a vision into reality, build leaders, listen to customers and they continue to evolve even though they are the largest company in the country. In part 1 of this amazing episode, Kevin talks with the Super Inspector leadership team about: Blake and Angela's origin story Evolving the company vision as they grow Handling liability and focusing on your customers over everything Building leaders How they build relationships with customers Super's interview process Part 2 of this...

2021-09-1747 min

Spectora Spotlight with Carla Heatherly You can‘t work ON your business and IN it at the same time - Chuck StrilerChuck is a practical straight shooter. It's refreshing how he just seems to do what makes sense to grow his business steadily with great people. We talk about hiring family and friends, social media, letting go and more! You can hit Chuck up at his website. 🚨 Not subscribed to the pod yet? Shame! Go do it! We're on Apple & Google Podcasts & Spotify. Click follow or subscribe! This keeps us motivated to keep doing more of this. 🤓 Got ideas for guests? Send em our way through the chat bubble or email Kevin@Spectora.co...

2021-09-0950 min

Spectora Spotlight with Carla Heatherly Being scrappy in a small town - Alicia LeiviskaAlicia doesn't believe in barriers to success. She was a house cleaner. She lives in a tiny town. She has 3 kids. She wasn't part of the good ole boys club. Doesn't matter - she has created a successful business and has plans to keep going. This was such an enjoyable conversation because Alicia knows her stuff. She knows what it takes to succeed and she's doing it. You can find Alicia at her website 🚨 Not subscribed to the pod yet? Shame! Go do it! We're on Apple & Google Podcasts & Spotify. Click follow or subscribe! This keeps u...

2021-09-0654 min

Spectora Spotlight with Carla Heatherly Mini Episode #2 - Letting go to growIn this mini episode Kevin talks about the 4 step approach he and other home inspectors take to let goooo to grow! Leave a comment if you like the short format mini episodes sprinkled in between the regular interviews! 🚨 Not subscribed to the pod yet? Shame! Go do it! We're on Apple & Google Podcasts & Spotify. Click follow or subscribe! This keeps us motivated to keep doing more of this. Interested in Spectora? Start your free trial today: https://hubl.li/Q02nfFrR0 Bundle a year of the app with a custom website: h...

2021-09-0311 min

Spectora Spotlight with Carla Heatherly Getting clear on what you want - Greg BryanKevin and Greg cover a lot: IEB updates Conference recap Backstory and how IEB came to be Current events in the industry Getting clear on what you want from life and business Money and compensation Vulnerability And Greg makes Kevin slightly uncomfortable in the last 10 minutes 🤭 Learn more about IEB at their website. 🚨 Not subscribed to the pod yet? Shame! Go do it! We're on Apple & Google Podcasts & Spotify. Click follow or subscribe! This keeps us motivated to keep doing more of this. Interested in Spectora? Start your free trial today: https://hub...

2021-07-281h 01

Spectora Spotlight with Carla Heatherly No peacocking home inspectors! - Ben MoreheadHere is what Ben and Kevin cover: Growing in a small town How to use humility as a differentiator Not shutting people up with your knowledge What IEB has meant to Ben You can hit Ben up at his website. 🚨 Not subscribed to the pod yet? Shame! Go do it! We're on Apple & Google Podcasts & Spotify. Click follow or subscribe! This keeps us motivated to keep doing more of this. Interested in Spectora? Start your free trial today: https://hubl.li/Q02nfFrR0 Bundle a year of the app with a custom...

2021-07-241h 02

Spectora Spotlight with Carla Heatherly Soft skills, hiring sooner and growing in a smaller community - Josh RyanHere is what Josh and Kevin cover: How to succeed in small towns Agent red flags Working on soft skills to win over clients and agents When to hire Growth & IEB You can hit Josh up at his website. 🚨 Not subscribed to the pod yet? Shame! Go do it! We're on Apple & Google Podcasts & Spotify. Click follow or subscribe! This keeps us motivated to keep doing more of this. Interested in Spectora? Start your free trial today: https://hubl.li/Q02nfFrR0 Bundle a year of the app with a custom we...

2021-07-1549 min

Spectora Spotlight with Carla Heatherly No one wants to work with a jerk - Steven SilvaSo many nuggets in this episode! Steven and I get into: How his business was born out of necessity Having a supportive spouse How he did 179 inspections in his first year, 250 in his first full year How to sell by being authentic Increasing your odds to meet agents Choosing optimism and putting yourself around like-minded business owners You can hit Steven up at his website. 🚨 Not subscribed to the pod yet? Shame! Go do it! We're on Apple & Google Podcasts & Spotify. Click follow or subscribe! This keeps us motivated to keep doing more of this. ...

2021-06-231h 13

Spectora Spotlight with Carla Heatherly Mini Episode #1 - Common home inspector mistakes & how to overcome themWe're trying out a new format today! Kevin talks through an article and YouTube video he made on common mistakes he sees and hears home inspectors making regularly. Leave a comment if you like the short format mini episodes sprinkled in between the regular interviews! 🚨 Not subscribed to the pod yet? Shame! Go do it! We're on Apple & Google Podcasts & Spotify. Click follow or subscribe! This keeps us motivated to keep doing more of this. Interested in Spectora? Start your free trial today: https://hubl.li/Q02nfFrR0 Bundle a year of t...

2021-06-2116 min

Spectora Spotlight with Carla Heatherly Leadership, culture and buy-in from 2 leaders at a top 10 inspection companyLexy and Corey of ProTech Inspection Services in the DMV (DC, Maryland, Virginia) area are leaders. They are the kind of leaders you want running your company. We talk about the IEB conference, culture, buy-in, being women in a male-dominated industry and more! This was fun to interview them for a few reasons: ✅ They have a perspective outside of this industry ✅ They learn, grow and take accountability more than some that own their own business ✅ They have a growth mentality and make those better around them ✅ They are clea...

2021-06-1759 min

Spectora Spotlight with Carla Heatherly Playing the long game with Realtors & how to approach agents - Whit Green & Alissa JenkinsWe had the rare pleasure of having a top-producing agent join Spectora Spotlight, along with Whit Green, her favorite home inspector. We dive into their friendship and delayed working relationship and what you can learn as an inspector from first interactions. Here's a hint: It's ain't over if they don't use you right away. Whit also goes into his backstory and how he's gotten off to such a hot start despite being new to the industry and not having a typical background. Give Alissa's podcast a listen too! https://www.hustlehumblypodcast.com/

2021-05-2758 min

Spectora Spotlight with Carla Heatherly Networking as a New Inspector & Doing Things That Don't Scale - Adam Van WykAdam doesn't have it all figured out, but he's off to a good start. Adam started Vantage Home Inspection in the Kansas City area late last year in the middle of a pandemic. He started his career networking with a couple big names in the KC inspection circles and doing things that don't scale, like hand-written notes. You can reach Adam at his website or text/call him at 816-591-5615. 🚨 Not subscribed to the pod yet? Shame! Go do it! We're on Apple & Google Podcasts & Spotify. 🤓 Got ideas for gue...

2021-05-1052 min

Spectora Spotlight with Carla Heatherly ARPI & the future of home inspections - Mike & KevinThere have been plenty of big changes & shifts in the home inspection industry this past year. From the pandemic to big acquisitions to new ways of thinking about our business. As the case with any industry (and life), we must adapt. We must stay ahead of the curve as a business and help support you as our Spectora family in staying ahead of trends that impact you and your livelihood. Kevin & Mike discuss recent acquisitions, how it could impact Spectora and all home inspectors, and kick around ideas on how inspectors can ethically and selectively...

2021-04-0636 min

Spectora Spotlight with Carla Heatherly Growing Across State Lines & Partnering With Like-Minded FolksBrit & Lance are podcast regulars. They're a joy to be around and are always improving and growing. This time it's with Kalyn and Matt Gibson. They struck a unique business arrangement and joined forces and I can tell you it's a great match. Hear what it's like to be a new inspection company and be presented with an opportunity to grow quicker, with mentorship. And conversely, hear what it's like to seize an opportunity to grow even faster, in another state, by taking an opportunity to work with like-minded people. 🗣 Want to get in t...

2021-04-021h 09

Spectora Spotlight with Carla Heatherly First Responders Just Figure Things Out - Bobby OrtizBobby Ortiz has carried so much of his day job over to home inspections. You can tell he has a growth mindset, humility and an amazing can-do attitude. A great episode for any home inspector with a full-time job still, first responders or aspiring home inspectors! 🚨 Not subscribed to the pod yet? Go do it! We're on Apple & Google Podcasts & Spotify. 🎥 Want to watch on YouTube instead? Click here! 🤓 Got ideas for guests? Send em our way through the chat bubble or email Kevin@Spectora.com You can find more episo...

2021-03-2458 min

Structure Talk Spectora, Software, and Company Culture (with Kevin Wagstaff)Kevin Wagstaff, the co-CEO of Spectora, joins the show to talk about home inspection software, the home inspection industry, and company culture. The show starts off with Kevin introducing himself and how he decided to get into the home inspection industry from a technology perspective. He then answers the following questions: How much competition is there in the home inspection software field? When you're building this technology, how much did that affect the touch and the feel, and what your technology looked like once you delivered it to the home inspection industry? When did you have your first c...

2021-03-0741 min

Spectora Spotlight with Carla Heatherly Work/Life Balance is Bull#$&! -James HooperOk, James didn't really say the name that's in the title but we talked about it! James Hooper had/has a great job. But he wants to work for himself, and he's willing to sacrifice living in both worlds to do it. It might be the hardest part about easing into home inspections - deciding when to cut the cord with your previous full-time job and go all in on home inspections. James tells a couple fun stories of what it's like doing 2 full-time jobs and some of the ways he's grown organically...

2021-02-2759 min

Spectora Spotlight with Carla Heatherly Life on the Bubble & What Client Success Means - Katie & LuluEver wonder who's really behind the bubble? We're mixing it up today with Katie & Lulu, 2 of our rockstar Client Success folks that you talk to every so often on our chat bubble. They talk about what Client Success means to them, advice they'd give new inspectors and what it's like talking to you all each and every day. They are 2 of the nicest, kindest humans I know so I hope you all get the chance to say hi to them on the bubble and enjoy this chat! 🎥 If you want the vid...

2021-02-1839 min

Spectora Spotlight with Carla Heatherly Buying vs. Building a Home Inspection Business - Tom GeorgeTom George of A Precise Home Inspection in Colorado Springs, Colorado has tried a couple different routes in this business. He's gone at it solo, he's worked for a multi, and now he's the proud owner of a thriving business. But it's the path less traveled. Hear how Tom bought into an existing main player in his town, and what challenges and benefits come along with buying into a home inspection business. Find him at his website -> https://www.aprecisehomeinspection.com/ 🎥 Want the YouTube version so you can see our lovely faces? Cli...

2021-02-1659 min

Spectora Spotlight with Carla Heatherly YOU are the Product, Home Inspector - Andrew & Sarah Wilson➡️ Andrew & Sarah are fun. And Authentic. Without a traditional home inspector's background (like many nowadays), they've used authenticity, communication and social media to win in their first year. They are a dynamic combo with Andrew having the calm, reassuring vibe and Sarah having the high energy, driven style. And it's clearly working! 📲 You can find them on Instagram @wsinspect 💻 and their website - https://wsinspect.wixsite.com/website Here are some of the books and podcasts mentioned: 📚 https://www.amazon.com/Advantage-Organizational-Health-Everything-Business/dp/0470941529/ref=sr_1_3?crid=1SVOCDF29VXLJ&dchild=1...

2021-02-081h 02

Spectora Spotlight with Carla Heatherly The More Common Home Inspector's Journey - Jed KaessnerNot growing a zillion percent a year? Not turning away business in your first year? Not becoming a multi after years in the biz? That's ok. Read that again, that's totally ok. And more normal than you think. I was so happy Jed reached out to be on the pod. His journey is more representative of many home inspectors first years in the business. Hear how he navigated a part-time job and eventually quitting and going into inspections full time. We'll also chat about what worked to steadily grow this business.

2021-01-131h 00

Spectora Spotlight with Carla Heatherly How a Top 10 Home Inspection Company Handles Training, Buy-in & CultureReuben Saltzman and George Ury of @Structure Tech Home Inspections in Minnesota share how they think about culture, buy-in, training, content marketing, inspection efficiency and more. ➡️ They are one of the biggest companies in the country and it's truly refreshing how down-to-earth and personable they are. They just flat out do things well and have maintained high standards all the way up to 30+ employees. They are just fun guys that are dominating Minnesota and the internet (have you seen their blog?). 🎥 If you want to watch Reuben and George's beautiful faces, you can find the YouTube v...

2020-12-151h 18

Spectora Spotlight with Carla Heatherly Changing an Industry By Being a Part of Something Bigger - Jennifer RileyDid you know less than 3% of inspectors are women? Jennifer Riley didn't see any in her new inspector class. She wants to change that. Jennifer owns Doyenne Inspections in Austin, Texas and she's well on her way to growing that number. We talk not only about women in the business, but also how growth in many major markets is resulting in builders passing on phase inspections, how reports matter and how she's growing her company. Sharing is Caring If you're enjoying these interviews, share them with your home inspector community! The sharing and di...

2020-12-071h 10

Spectora Spotlight with Carla Heatherly How Tim Gets 20 Extra Inspections a Month From WritingTim is back with some amazing metrics and results! For only being in the business a few years, ranking 1st in Chicago is no small feat! He is a shining example of just how powerful content marketing is. He's proven it. We talk about just taking action when it comes to writing (and anything really), not being a perfectionist with certain things, being an above average inspector and other little tips and stories. Want to see what he's been writing about? Check out his website (psst, Spectora made it and we'd love to make yours...

2020-11-3059 min

Spectora Spotlight with Carla Heatherly Using Creativity, Confidence and Hustle as a New InspectorJamie is the guy that made a clever, unique video called "Will He Fit". Check it out, it's pretty funny. Any new inspector that is this creative and just goes for it, I want to talk to. Jamie tells us his windy path to the home inspection industry and how he thinks about the business, just being in his first couple months. If nothing else, just go for it and don't worry about what anyone else thinks! If you're enjoying these interviews, share them with your home inspector community! The sharing and...

2020-11-2657 min

Spectora Spotlight with Carla Heatherly Home Inspector SEO in 2021: What You Need to KnowDoug Schatz is one of my favorite partners (they are our digital marketing partner at Market Hardware) because he is such a great guy and deeply cares about the client experience the way we do. We get into where SEO stands today, what's important, what's not and the most common mistakes inspectors make when thinking about their SEO. We also go into the playbook for solo inspectors, mid-career, and large multis on what you can do at your stage and phase of your business. If you want to learn more about digital marketing, wr...

2020-11-2455 min

Spectora Spotlight with Carla Heatherly Becoming the Chick-Fil-A of Home Inspections - Nick WrightNick is a another Spectora OG that has grown phenomenally over his 5 or so years in business. He has a great story about deciding to get into this business in 2 days and quit his job and jumped in. We talk about the hustle of drumming up business before you're ready, putting the customer experience FIRST, not being the cheap guy in your market, and how to be unique in this business. If you're enjoying these interviews, share them with your home inspector community! This is what keeps me doing these. Subscribe...

2020-11-1858 min

Spectora Spotlight with Carla Heatherly How Industry Outsiders Have Scaled a Home Inspection Company in 4 Years - Brit & Lance CoffmanBrit & Lance Coffman don't have traditional "home inspector" backgrounds. They come from education and business/marketing. They've used this to explode their business in only 4 years and they're not stopping now. They have aggressive plans to expand their organization into an Oklahoma powerhouse. We talk about hiring, training, expanding into other markets, meeting new agents and leveraging technology to scale efficiently. If you want to get in touch with Brit or Lance, use the contact form at their website, or just email Lance@foreverhomeinspection.com If you're enjoying these i...

2020-11-101h 13