Shows
Content Lessons with JustinHow to Understand Buyer Motivation | ft. Stacy Eleczko | Content Lessons with JustinJustin sits down with Stacy Eleczko to unpack what really drives buying decisions and why so much marketing misses the mark. They talk about the power of client interviews, how to uncover real buyer motivation, and the hidden cost of messaging that doesn’t quite connect.You’ll hear why relying solely on referrals can stall growth, how emotion plays a bigger role in buying than most people realize, and what it takes to communicate clearly when your audience has complex needs.If your message feels off or your cont...
2026-01-1427 min
The Marketing Mentor Podcast539: Why AI won't replace Stacy EleczkoMore proof that marketing works, when you do it – especially when you make it a daily habit and you don't get in your own way. That's exactly what Stacy Eleczko has done. The result: a thriving business within 3 short years, with no danger of being replaced by AI. And if you like what you hear, we'd love it if you write a review, subscribe here and sign up for Quick Tips from Marketing Mentor.
2025-11-1432 min
The Unforget Yourself ShowHelping people sell more of what they offer (without being creepy) with Stacy EleczkoStacy Eleczko is the website copywriter and messaging strategist who helps impact-driven brands create authentic marketing content that builds trust and drives action.Through her done-for-you services and Brand Story Bootcamp, Stacy guides clients in developing comprehensive messaging strategies that align with their values while achieving business goals. Her research-backed approach focuses on evoking genuine emotional connections rather than using manipulative tactics.Stacy's dedication to helping good people doing great things shows how marketing can serve both purpose and profit. Her thorough research process and commitment to authentic communication demonstrates how strategic messaging can create...
2025-06-1029 min
LinkedIn Marketing MasteryThe Secret to Attracting an Audience of BuyersSummary and important info: createandearn.com/smThere's one secret to attracting the right audience. Those who'll buy from you every time. In this episode, Stacy Eleczko goes into the details of what it is and how to use it in your business.Follow Stacy: https://www.linkedin.com/in/copybystacy/Stacy's Newsletter: https://stacy-eleczko.kit.com/f82d46769aFollow Fran: https://www.linkedin.com/in/francallado/
2025-06-0243 min
The Aspirant PodcastWhat No One Tells You About Messaging (And Why It’s Costing You Clients)Send us a textIf writing about your business feels harder than taxes with a toddler… you’re not alone.Messaging and copywriting trip up even the savviest entrepreneurs! In this episode, I’m joined by brand messaging strategist and website copywriter Stacy Eleczko for a convo that will totally change the way you think about how you talk about your business.We’re pulling back the curtain on what actually makes copy convert—and why so many entrepreneurs are skipping the foundational steps that make marketing way harder than it needs to b...
2025-04-0226 min
The Real YouEP 36: Copy That Doesn't Suck: The Real Deal on Writing for Impact with Stacy EleczkoJoin Stacy Eleczko and me for a conversation about:1️⃣ Your Words Might Be Repelling Clients (Without You Realizing It)The hidden psychology behind business messaging and why "sounding good" isn’t enough.Many business owners struggle not because of bad offers but because they fail to communicate their unique value effectively.2️⃣ The Difference Between Generic Copy & Strategic MessagingWhy most entrepreneurs overlook buyer psychology when writing their website copy.How messaging that speaks to audience needs, desires, and decision-making processes leads to conversions.3️⃣ Building a Business Through Authenticity, Not Influence
2025-03-131h 02
#MeetCoolPeopleMCP063: The Power of Core Values and Storytelling in Business w/Stacy EleczkoHey there! You're in for a treat with today's #MeetCoolPeople episode. I got to chat with Stacy Eleczko - and let me tell you, this conversation was gold for anyone looking to nail their brand messaging.
Here's what I love about Stacy's story - she kind of fell into copywriting by accident! She started in education, but her curiosity and willingness to take chances led her down this totally different path. Now she's a brand messaging strategist and website sales copywriter, helping impact-driven businesses find their voice and stand out in the crowd.
During our...
2025-01-2931 min
Authority in the Wild#96 - The No B.S. Guide to Authentic Marketing and Winning Customers /w Stacy EleczkoUncover Your Unique Brand Story with Stacy Eleczko. In this episode of The Nomad Solopreneur Show, I chat with Stacy Eleczko, a website copywriter and brand messaging strategist for impact-driven brands. We explore how unique brand messaging can set you apart from competitors, the ethical ways of marketing in the age of AI, and actionable steps to improve your brand messaging. Stacy delves into her journey from educator to copywriting expert, shares tips on identifying what sets your business apart, and emphasizes the importance of customer interviews and feedback. We also discuss the role of AI in marketing and...
2025-01-1251 min
Structuring Chaotic MindsBeyond the Classroom: Discovering Voice and Vision in CopywritingSend us a textSeason Four of Structuring Chaotic Minds is all about celebrating educators who venture into new spaces—and still make a difference. In this premiere, host Melissa Franklin sits down with Stacy Eleczko, a former teacher turned website and sales copywriter with a passion for strategic brand messaging (and no shady marketing!). Through her deep dive approach, Stacy helps purpose-driven businesses stand out, connecting them with their ideal clients by defining a unique brand story and crafting copy that’s both relatable and compelling.What sets Stac...
2024-12-2630 min
BrandedEthical Marketing Tactics and the Power of Authentic Social ProofWelcome back to Branded: your comprehensive guide to authentic and ethical branding.
In today's episode, we tackle some critical conversations about the ethics of social proof and testimonials in marketing. We dive deep into the importance of honest communication, consumer awareness, and the impact of emotional marketing. We're joined by Stacy Eleczko, a talented website copywriter and brand messaging strategist, who shares her insights and experiences on the subject.
We also explore the often blurry line between influencers and thought leaders, discussing how each utilizes their platform and the different impacts they have on their audiences. This episode is packed...
2024-12-1038 min
Just Get Started#437 Stacy Eleczko - Copywriter & Brand Messaging StrategistEpisode 437 features Stacy Eleczko, a website & sales copywriter who helps you get the right message to the right people at the right time.Find Stacy Online:Website: https://www.stacyeleczko.comLinkedin: https://www.linkedin.com/in/copybystacy++++++++👋 COME SAY HI!Web: https://brianondrako.comInstagram: https://www.instagram.com/brianondrako LinkedIn: https://www.linkedin.com/in/brianondrako/ Twitter: https://www.twitter.com/brianondrako 📧 SUBSCRIBE TO THE BLOGA 3x/week email filled with...
2024-10-2945 min
Hacking the PatriarchyEp. 009 - Starting Your Business Journey with Stacy EleczkoWelcome to the starting line of your entrepreneurial journey! In this episode, we dive into the early days of launching a business through Stacy Eleczko's inspiring story of transitioning from education to entrepreneurship and starting her own copywriting venture. With no prior business experience, she took a bold leap after spotting a copywriting course, despite initial doubts.
One of her biggest challenges was finding the right guidance. She sought more meaningful support through networking groups, especially those tailored to women business owners. These connections became her lifeline, helping her navigate starting a business.
Struggling to set fair...
2024-08-2140 min
High Conversion Health MarketerUnethical Marketing Practices: EXPOSEDIs being authentic becoming a marketing strategy of the past? As a copywriter, what do you do when your client wants you to use misleading, unethical content in your content? As a fellow copywriter and marketing strategist who's experienced more than her share of such situations, Stacy Eleczko spills the tea of these and other awkward situations. She also provides practical advice on maintaining ethical standards in copywriting and highlights the significance of intention and the use of genuine testimonials.*****Connect with Stacy at https://www.stacyeleczko.com/ LinkedIn: https://www.linkedin.com...
2024-07-3039 min
Business Growth TrailblazersEffective Messaging for Maximum Impact with Stacy EleczkoWelcome to the Business Growth Trailblazers Podcast! In this episode, we’ll dive into the art and science of crafting marketing messages and website copywriting, that not only capture attention but also drive conversions and build lasting customer relationships.
Stacy is a copywriter & brand messaging strategist who helps service-based businesses ready to make their next move. She started off focusing on copywriting only but quickly realized that her clients benefited from a deeper understanding of their target audience and what differentiates them from the competition. This created her passion for strategic brand messaging.
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2024-06-1818 min