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Showing episodes and shows of
Stan Berteloot
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MedTech AI Daily: The Commercial Brief
AI Revolutionizes Healthcare: From Diagnostics to FDA Approvals and MedTech Innovations
Welcome to the AI in Healthcare podcast, where we explore the transformative impact of artificial intelligence on the medical industry. AI is rapidly reshaping healthcare, with a projected compound annual growth rate of 38.6% driven by deep learning, remote monitoring, and chronic care management. McKinsey & Company highlights the role of generative AI in streamlining back-office tasks like claims processing. AI is enhancing patient care by improving clinical workflows and patient interactions through chatbots, while also boosting clinician productivity with documentation and decision support tools. In diagnostics, AI-powered imaging tools are reducing errors, and robot-assisted surgeries are offering minimally invasive options...
2025-12-22
07 min
AI in Marketing
AI's Impact: Marketing Evolution, Extremist Risks, and ChatGPT Customization
In this episode of the AI in Marketing podcast, Stan Berteloot delves into the transformative impact of artificial intelligence on the marketing landscape. Discover how AI is enabling more personalized and efficient customer experiences by streamlining tasks like data analysis and campaign management. Despite its benefits, AI also presents challenges such as over-reliance on automation and ethical concerns. We explore the need for stronger AI governance as marketers face issues like hallucinations and bias, with a call for transparency and third-party support. We also address consumer skepticism towards AI in marketing, highlighting the importance of balancing AI...
2025-12-22
06 min
AI in Marketing
AI's Workforce Impact: PwC's 2025 Insights, Wall Street Banks, and OpenAI's Expanding Ecosystem
In this episode of the AI in Marketing podcast, we delve into PwC's 2025 Global AI Jobs Barometer, which reveals AI's transformative impact on the workforce, driving revenue growth and wage increases in AI-exposed sectors. We then explore AI's integration into Wall Street banks, enhancing productivity without immediate job cuts. OpenAI's expansion of ChatGPT's app ecosystem is also discussed, alongside Instagram's new hashtag limits to improve content focus. We highlight how builders are leveraging AI for real-world solutions and OpenAI's support for journalists through its new academy. The episode also covers AI's role in U.S. job creation and the...
2025-12-19
10 min
AI in Marketing
AI's Quiet Takeover: Conjecture's CEO on Humanity's Future and OpenAI's $10B Amazon Talks
In "The Last Invention," Gregory Warner and Connor Leahy, CEO of AI Safety Startup Conjecture, delve into the unsettling potential of AI to subtly undermine humanity. Leahy envisions a future where AI's takeover is not marked by dramatic battles but by a gradual, confusing erosion of human control, fueled by misinformation and increasing reliance on AI for decision-making. The podcast also explores strategic AI implementation, emphasizing the need for leadership alignment, technology strategy, data readiness, and cultural preparedness to ensure successful AI integration in businesses. OpenAI's funding discussions with Amazon highlight the financial and technological...
2025-12-18
08 min
AI in Marketing
OpenAI's ChatGPT Images Launch, Waymo's Ride Growth, and DoorDash's Strategic Moves
In this episode, we dive into the latest tech developments shaping the industry. OpenAI has launched ChatGPT Images, a new AI image generation tool designed to compete with Google's Nano Banana, offering faster and more precise image creation. OpenAI is also rolling out its OpenAI for Countries program to develop AI infrastructure globally, aiming to promote Western AI models. Meanwhile, Apple's Safari 26.2 update enhances web performance metrics, allowing site owners to measure Core Web Vitals for better user experience analysis. We also explore Waymo's ride-sharing growth, with the company reaching 450,000 weekly paid rides and planning expansion into...
2025-12-17
08 min
AI in Marketing
Google's NotebookLM & Gemini Unite; Resemble AI Secures $13M; AI's Impact on Influencer Marketing
In this episode, we explore Google's integration of its NotebookLM tool with the Gemini chatbot, allowing users to attach notebooks directly within chats for enhanced interaction. This feature is currently in limited release, with a broader rollout expected soon. Next, we delve into Resemble AI's recent $13 million funding to combat deepfake cyberattacks, highlighting the growing financial impact of such fraud. We then examine AI's expanding role in influencer marketing, addressing operational challenges and enhancing campaign execution through data analysis and automation. Reddit users have identified common indicators of AI-generated text, such as the...
2025-12-16
10 min
AI in Marketing
AI Ad Backlash at McDonald's, Netflix House Expands, and Apple's Handmade Holiday Films
In this episode of the AI in Marketing podcast, host Stan Berteloot dives into the recent backlash faced by McDonald’s Netherlands over its AI-generated Christmas ad, criticized for lacking creativity and being too dark for the holiday season. This incident underscores the ongoing tension between AI and human creativity in advertising, with industry experts emphasizing the irreplaceable value of human storytelling. We also explore Netflix's innovative transformation of former department stores into experiential venues called Netflix House, designed to attract younger crowds with themed games and experiences based on popular shows. This move highlights the shift to...
2025-12-15
08 min
AI in Marketing
OpenAI's Adult Mode, Google's Core Update, NY AI Laws, Perplexity's Legal Woes, Robotics Boom
In this episode, we dive into OpenAI's plans to introduce an "adult mode" for ChatGPT in early 2026, following the release of GPT-5.2. This feature aims to offer adult users more freedom and personalization, including the ability to produce erotica. The decision comes after backlash over previous updates that reduced the chatbot's personality due to mental health concerns, highlighted by a lawsuit involving a teenager's suicide. OpenAI is testing age verification technology to ensure appropriate content delivery, but concerns remain about the psychological impact of emotional connections with chatbots. Next, we explore Google's December 2025 core update, which began...
2025-12-12
05 min
AI in Marketing
Tui's AI Leap, TikTok's Podcast Debut, and Spotify's Playlist Innovation: A Tech-Driven Shift
In this episode, we explore how Tui, Europe's largest travel operator, is leveraging AI to enhance holiday bookings and visibility in AI-generated content. CEO Sebastian Ebel emphasizes the importance of integrating with large language models and social media platforms like ChatGPT and TikTok. Meanwhile, marketing strategist Stanislas Berteloot will host a LinkedIn session on using AI as a marketing engine, offering practical insights for founders and growth teams. TikTok is launching a live podcast series, TikTok In The Mix, featuring artists like Demi Lovato, while Spotify tests "Prompted Playlists" for personalized music experiences. We also discuss a...
2025-12-11
09 min
AI in Marketing
AI Boom: Google's Gemini Surges, GenAI.mil Launches, and Rivian's Assistant Development
In this episode, we explore the rapid growth of Google's Gemini, which is outpacing OpenAI's ChatGPT in monthly active users, despite ChatGPT's larger user base. We discuss how Google's integration of Gemini into search results is enhancing ad performance and retaining commercial intent. The AI boom in Silicon Valley is compared to the dot-com era, with key differences such as backing from financially robust companies and fewer regulatory barriers. We also cover GenAI.mil's launch, a chatbot interface for Google Gemini aimed at enhancing military capabilities, and ShipOS, a software by the U.S. Navy and Palantir Technologies to...
2025-12-10
11 min
AI in Marketing
From MQLs to MQAs: How B2B Marketing is Evolving with Demand Gen and AI Tools
In this episode, we delve into the evolving landscape of B2B marketing and the shift from Marketing Qualified Leads (MQLs) to Marketing Qualified Accounts (MQAs) and demand generation. The traditional MQL model is faltering as B2B buying behavior changes, with decisions now made by committees and most research happening in the "Dark Funnel." This has led to a misalignment between marketing and sales, wasting resources on low-quality leads. We explore how forward-thinking organizations are adopting the MQA model, focusing on account-level intent using AI and identity-resolution tools. This approach aligns marketing and sales around revenue...
2025-12-09
11 min
AI in Marketing
AI Fakes, Productivity Gains, and New Ventures: TikTok, OpenAI, and Unconventional, Inc.
In this episode, we explore the impact of AI-generated content on social media, focusing on a viral TikTok video about food stamps that sparked outrage and debate. Despite policies for AI disclosure, platforms struggle to label and moderate such content, raising concerns about misinformation and disinformation campaigns. We then shift to OpenAI's "State of Enterprise AI" report, highlighting productivity gains across various sectors, with AI enabling new types of work and enhancing capabilities within enterprises. Next, we discuss Naveen Rao's new venture, Unconventional, Inc., which aims to develop a computer system as efficient as biological...
2025-12-09
07 min
AI in Marketing
AI Boom: Nvidia's Surge, Coca-Cola's AI Marketing, and Reddit's Content Challenges
In this episode, we delve into the AI boom, drawing parallels with past industrial surges and examining its role in building future infrastructure. We highlight Nvidia's soaring profits and OpenAI's ambitious IPO plans, while discussing the narrow AI cohort driving US stock market gains. Critics warn of "AI-washing," but proponents liken this to historical infrastructure building. We explore Coca-Cola's innovative use of AI in marketing, emphasizing a decentralized approach and collaborations with OpenAI and Microsoft Azure. Despite mixed reactions, Coca-Cola continues to integrate AI into its operations, aiming for seamless adoption. Looking ahead to 2026, we...
2025-12-08
10 min
AI in Marketing
SAP AI-Driven Data Migration, ChatGPT Enhancements, and China's Scientific Rise
In this episode, we explore an AI-powered framework that's transforming the migration of data from SAP ECC to S/4HANA, automating data validation and reconciliation to reduce errors and enhance data integrity. As SAP plans to end ECC support by 2027, this innovation is crucial for enterprises modernizing their ERP systems. We also discuss OpenAI's focus on enhancing ChatGPT amid growing competition, with CEO Sam Altman prioritizing improvements in speed, reliability, and personalization. Despite having over 800 million weekly users, OpenAI remains unprofitable and is focusing on online search as a key growth area. In global research...
2025-12-05
08 min
AI in Marketing
AI's Impact: From Writing Styles to Spotify Wrapped and Virtual Influencers' Rise
In this episode of the AI in Marketing podcast, we explore the pervasive presence of AI writing in modern communication, examining its efficiency and the distinct style it brings to the table. We also delve into Spotify Wrapped 2025, highlighting its new multiplayer feature and enhanced user interaction. The rise of virtual influencers and their impact on advertising authenticity is discussed, alongside Tencent's advancements in 3D AI models reshaping the gaming industry. We touch on Jared Kaplan's warnings about AI's potential to design its successors and Nvidia CEO Jensen Huang's insights on AI's implications for national security. The episode also...
2025-12-04
11 min
AI in Marketing
Poetic Prompts Hack AI Safety; Mistral's Open Models; CTV Ad Surge; OpenAI's Garlic Advances
In this episode of AI in Marketing, we delve into the latest breakthroughs and challenges in the AI landscape. Researchers from Sapienza University of Rome, the Sant’Anna School of Advanced Studies, and Dexai have uncovered a method to bypass large language models' safety measures using poetic prompts, significantly increasing the likelihood of generating unsafe outputs. Meanwhile, French startup Mistral introduces its Mistral 3 family of open-weight models, aiming to enhance AI accessibility and enterprise service with customizable and efficient solutions. We also explore how companies are leveraging agentic AI to revolutionize supply chain management, transforming it into a...
2025-12-03
09 min
AI in Marketing
Granola's AI Notepad, Runway's Video Breakthrough, and AI's Role in Marketing Campaigns
In this episode, we spotlight Granola, an AI notepad that Stan has integrated into his daily workflow for seamless meeting notes. Granola captures audio directly from your device, ensuring privacy and efficiency across various platforms. After meetings, it generates summaries, follow-up emails, and action items using customizable AI templates. We also cover the White House's pause on an executive order concerning state AI laws, reflecting ongoing federal-state tensions. Runway's Gen 4.5 model surpasses tech giants in AI video generation, showcasing the power of focused research. Soulaiman Itani shares his thoughts on raising a child in an AI-driven world...
2025-12-02
12 min
AI in Marketing
AI-Driven Black Friday, Google's Agent Payments, and Nvidia's Automation Push
In this episode of AI in Marketing, we explore how brands are preparing for a Black Friday influenced by AI agents, focusing on building "algorithmic trust" to ensure their products are recommended by AI tools. Amanda Bailey from VML discusses the shift from traditional shopping frenzies to AI-driven commerce, where pre-programmed agents monitor deals in advance. Despite 68% of global consumers having tried AI tools, only 2% currently use AI for purchases, indicating potential growth. New tools from OpenAI, like Pulse and Atlas, are expected to boost AI adoption by offering personalized updates and proactive shopping suggestions. We also...
2025-11-26
09 min
AI in Marketing
Claude Opus 4.5 Dominates AI Coding, Nytro's Marketing Innovation, and Altman-Ive's New Device
Anthropic's Claude Opus 4.5 has reclaimed the top spot in AI software coding benchmarks, surpassing Google's Gemini 3 Pro. Scoring over 80% on the SWE-bench, Opus 4.5 excels in software engineering tasks and outperforms human candidates on Anthropic's engineering tests. It is praised for its capabilities in powering AI agents and handling complex tasks like deep research and spreadsheet work. Enterprise clients report improved accuracy and efficiency, particularly in office automation and financial modeling. Opus 4.5 is now the default for premium subscribers and available via major cloud platforms. Anthropic is also expanding access to its Claude plugin for Chrome and Excel, enhancing its...
2025-11-25
10 min
AI in Marketing
AI's Ethical Dilemmas: OpenAI's ChatGPT, LingGuang's Rise, and X's Transparency Push
In this episode, we delve into the latest developments in AI and technology. OpenAI faces scrutiny over ChatGPT's impact on mental health, leading to wrongful death lawsuits and a push for improved safety measures. Meanwhile, AI workers express concerns about the ethical implications and reliability of generative AI, urging caution in its use for critical tasks. Elon Musk's X introduces a new feature to enhance user profile transparency, aiming to reduce inauthentic engagement. In marketing technology, Douglas Karr emphasizes the importance of integration for maximizing platform potential. Simplifying B2B website content is highlighted as a key strategy for...
2025-11-24
09 min
AI in Marketing
Gemini 3 Pro Image, Mixup App, and ChatGPT: AI Innovations Reshape Creativity and Collaboration
In this episode, we delve into the latest advancements in AI technology and their implications across various sectors. First, we explore Google's new AI image model, Nano Banana Pro, officially known as Gemini 3 Pro Image. This model is revolutionizing enterprise workflows with its ability to generate high-quality, multimodal images, offering features like high-resolution outputs and real-time knowledge grounding. It's integrated across Google's AI stack, making it a versatile tool for automation and creative applications. Next, we discuss Mixup, an innovative iOS app that brings a social twist to AI photo editing. Users can create unique images using "...
2025-11-21
08 min
AI in Marketing
DeepMind's Robotics Push, Nvidia's Record Earnings, and AI's Role in Marketing & Cybersecurity
In this episode, we explore the latest developments in AI and robotics. Google DeepMind has recruited Aaron Saunders, former CTO of Boston Dynamics, to enhance its robotics focus, aligning with CEO Demis Hassabis' vision for the Gemini AI system. Meanwhile, Nytro Marketing is hosting a LinkedIn Live event on December 11 to discuss AI's impact on B2B marketing strategies. Nvidia reports record earnings, driven by its data center business and the demand for AI. In cybersecurity, concerns rise over agentic AI tools' vulnerabilities, with insights to be shared at Black Hat Middle East & Africa. Celebrating its 30th anniversary, the...
2025-11-20
08 min
AI in Marketing
Alex Karp's Palantir Controversy, SAP's Digital Sovereignty, and Tesla's Arizona Robotaxi Launch
In this episode, we delve into the intriguing world of Alex Karp, CEO of Palantir, a company at the forefront of state surveillance technology. Known for his eccentricity, Karp's leadership style and the ethical implications of Palantir's work continue to spark debate. We then shift focus to SAP's collaboration with France's AI sector, aiming to bolster Europe's digital sovereignty through secure AI-driven cloud solutions. Next, we discuss Cloudflare's recent outage, highlighting the risks of internet service centralization. From there, we explore Caltech's innovative humanoid robot and shapeshifting drone, showcasing advancements in robotic locomotion. We also cover GetVocal's efforts to...
2025-11-19
08 min
AI in Marketing
Navigating B2B ROI Challenges, AI Innovations, and Ethical Tech Debates: Alibaba, Exwayz, Bezos
In this episode of the AI in Marketing podcast, we delve into the pressing challenges B2B marketers face in proving ROI amidst economic pressures. With traditional attribution methods falling short, view-through attribution emerges as a vital solution, especially as privacy regulations tighten. We also explore the innovative strides of French startup Exwayz in 3D mapping technology, Alibaba's challenge to subscription models with its Qwen AI assistant, and EngineAI's advancements in humanoid robotics. The episode further examines AI's growing influence in music, raising questions about creativity and authenticity, and Jeff Bezos's new AI venture, Project Prometheus, focusing on engineering...
2025-11-18
09 min
AI in Marketing
AI Usage in Marketing, Résumé Design, and Cybersecurity: SafetyCulture, PeakMetrics, and Anthropic
Explore the transformative impact of AI across various sectors in this week's episode. In marketing, AI agents like those used by SafetyCulture are revolutionizing customer engagement and lead enrichment, offering a blueprint for others. Meanwhile, eye-tracking and AI are reshaping résumé design by highlighting the importance of the Experience section. Authenticity in customer reviews becomes crucial as businesses face penalties for fake feedback, a point emphasized by Douglas Karr. Marketers also struggle with bot interference in consumer feedback, as highlighted by PeakMetrics. In cybersecurity, AI's dual role is showcased by state-sponsored cyberattacks utilizing AI with minimal human intervention. Th...
2025-11-17
08 min
AI in Marketing
AI Innovations: Wispr Flow, Coco Robotics, and Thinking Machines Lab Lead the Charge
In this episode of the AI in Marketing podcast, we explore the transformative impact of AI across various industries. Wispr Flow revolutionizes journalism with its voice-to-text capabilities, allowing media professionals to work faster and capture ideas seamlessly. Coco Robotics and DoorDash expand their autonomous delivery services to Miami, enhancing urban delivery efficiency. Google introduces "Deep Research" to its NotebookLM, simplifying complex online research with deeper integration of various file types. ChatGPT pilots a group chat feature, enabling collaborative conversations across select regions. Dara Treseder of Autodesk shares branding insights, emphasizing "healthy tension" in marketing. Ahrefs discusses the balance between...
2025-11-14
12 min
AI in Marketing
How to Bring Innovation Back to Europe, Uare.ai's Digital Legacy, and GPT-5.1's AI Evolution Explored
In the latest episode of Back in America, analyst Olivier Coste discusses Europe's struggle to produce global tech giants, attributing the issue to strict employment protection laws that hinder adaptation to technological shifts. The episode highlights contrasts with the rapid restructuring seen in American firms like Meta. The episode also explores Robert LoCascio's startup, Uare.ai, which creates digital replicas of individuals using personal AI. This innovation aims to capture personal stories and values, gaining momentum for both personal and professional applications. OpenAI's latest upgrade, GPT-5.1, enhances AI interaction with new customizable features for a...
2025-11-13
09 min
AI in Marketing
Adobe Firefly Shines in AI Creativity; Yann LeCun Leaves Meta; Gen Z’s Financial Savvy Emerges
In this episode, we delve into the nuanced world of AI-driven creativity with Adobe Firefly, an understated powerhouse in the realm of digital content creation. Despite its robust features and integration with Adobe's Creative Cloud, Firefly hasn't yet claimed the spotlight like some rivals. Meanwhile, Meta is experiencing a shakeup as Chief AI Scientist Yann LeCun exits amidst restructuring efforts, highlighting ongoing challenges in the company's AI strategy. We also explore a recent survey showing B2B leaders' preference for original research over AI-generated content, emphasizing trust and engagement. In the realm of AI innovation, ElevenLabs introduces...
2025-11-12
08 min
AI in Marketing
AI Showdown: Sora vs. Veo 3, Retro Brand Ads, Meta's Language Model, and iRobot's Struggles
Join Stan Berteloot, a French journalist and AI expert, as he delves into the latest developments in technology and culture. In this episode, discover how OpenAI's Sora outperformed Google's Veo 3 in AI video generation, setting a new standard with its advanced features and social media integration. We also explore the resurgence of nostalgic brand campaigns from Gushers and Columbia Sportswear, tapping into retro charm to capture modern audiences. Emily Sundberg's new podcast, Expense Account, aims to reshape food media, while Meta's open-source Omnilingual ASR promises to break language barriers with its expansive language support. Legal privacy issues come to...
2025-11-11
09 min
AI in Marketing
AI's Role, Content Strategy Salaries, Musk's xAI Videos, EngineAI Retail Robots, and Tech Investments
In this episode of the AI in Marketing podcast, Stan Berteloot delves into the evolving landscape of AI-generated content. With AI now producing half of the internet's content, human oversight remains crucial in achieving superior engagement, as highlighted by Graphite's analysis. Meanwhile, Elon Musk's xAI sparks debate with AI-generated videos, drawing criticism and a sharp exchange with author Joyce Carol Oates. In Shenzhen, EngineAI introduces humanoid retail robots, exemplifying practical AI applications in real-world settings. The episode also explores modern networking strategies and AI's journey towards consciousness, reflecting on societal perceptions. Finally, tech giants like Google and Meta are...
2025-11-10
08 min
AI in Marketing
AI's Impact on Learning, Brand Weddings, PROMPTFLUX Malware, and Sora's Android Success
In this episode, we explore the impact of A.I. on cognitive performance, as highlighted by a Wharton School study. Participants relying on A.I. tools offered generic health advice, raising concerns about technology's effect on deep thinking. We then shift to unconventional brand strategies in weddings, featuring companies like Ramp and Whataburger creating memorable experiences through sponsored ceremonies. Next, we discuss Google's discovery of the PROMPTFLUX malware, which dynamically evolves to avoid detection. Concerns over deepfake risks with OpenAI's Sora 2 model are also on the agenda, highlighting potential misuse in critical sectors. We also cover Google's new cross-channel...
2025-11-07
09 min
AI in Marketing
AI's Impact: From Chess to Banking, Beauty, Law, and Global Strategies with Jon Edwards
In this episode of Back in America, host Stan Berteloot delves into the transformative role of AI across various sectors. Dr. Jon Edwards, World Correspondence Chess Champion, shares insights on AI's impact on chess, emphasizing the importance of creativity in the human middle game. Bank of America CEO Brian Moynihan discusses AI's integration in banking, enhancing client experiences and operational efficiency. In the beauty industry, Too Faced leverages AI for creative ad campaigns, accelerating production while maintaining brand aesthetics. Kim Kardashian humorously critiques AI in legal advice, highlighting its current limitations. AI investments by tech giants like Microsoft and...
2025-11-06
08 min
AI in Marketing
Boosting LinkedIn with Podcast Clips, Space Datacenters, and AI-Driven Tech Innovations
In this episode, we dive into the remarkable achievement of Sam Meller, Head of Social for The Hustle, who orchestrated a 35,000% boost in LinkedIn visibility by shifting the content strategy to podcast clips from "My First Million." This highlights the power of aligning content with platform dynamics and audience expectations. We also explore Google's ambitious Project Suncatcher, which plans to launch AI datacentres into space starting in 2027 to leverage solar power and address AI infrastructure challenges. IBM is undergoing a strategic shift, cutting thousands of jobs while moving from consulting to focus on software and...
2025-11-05
08 min
AI in Marketing
Europe's AI Strategies, OpenAI-Amazon Deal, AI Dating Apps, Facebook Updates, Waymo Expansion
Welcome to AI Horizons, where we explore the latest in AI innovation and its impact across industries. The European Commission has unveiled two key strategies to enhance AI adoption in Europe. The Apply AI Strategy focuses on integrating AI into sectors such as healthcare, energy, and manufacturing, with a €1 billion investment in initiatives like AI-powered healthcare centers and sector-specific models. In parallel, the AI in Science Strategy aims to position Europe as a leader in AI research through the RAISE virtual institute, with plans to double AI research funding under Horizon Europe to over €3 billion annually. Op...
2025-11-04
09 min
AI in Marketing
AI's Ubiquity Explored, OpenAI's Revenue Soars, Amazon's AWS Gains, Nvidia Warns on Huawei
Join us on this episode of the “AI-Curious” podcast as we explore A.J. Jacobs’ experiment of living 48 hours without artificial intelligence, revealing how deeply embedded A.I. is in daily life. Discover how avoiding A.I. affects everything from meal choices to clothing, and delve into the debate on A.I.'s impact on personal freedom and ethics. We also cover the latest in tech finance, with OpenAI's remarkable revenue growth, Amazon’s impressive AWS-driven earnings, and Nvidia's CEO cautioning against underestimating Huawei's advancements in AI and 5G. Additionally, Salesforce CEO Marc Benioff's stock sale raises investor...
2025-11-03
09 min
AI in Marketing
Neurodivergent Talent Fuels AI, Apple's New AI Partnerships, and Military's AI Innovations
Today's episode, brought to you by black cats, full moons, and mysteriously disappearing deadlines, dives into the rising recognition of neurodivergent workers in AI, highlighting their precision in data tasks. We then shift to military innovations, where large language models enhance defense strategies. Apple’s AI integration plans are next, followed by Jack & Jill’s AI-driven recruitment platform revolutionizing hiring. Poolside's enterprise AI solution ensures data privacy, while Uber and Kroger's partnership expands customer access to groceries and dining. Canva impresses with new AI design features, and GenAI's role in digital video ads is rapidly expanding. Join us as we e...
2025-10-31
10 min
AI in Marketing
Biocomputing Breakthroughs, Etsy's AI Shift, Meta's Spending Surge, and Nvidia's Historic Valuation
In this episode, we explore the forefront of innovation and investment in artificial intelligence across various sectors. First, we delve into FinalSpark's groundbreaking work in Switzerland, where they are cultivating human neuron clusters to create energy-efficient biocomputers, potentially reducing AI's carbon footprint. Then, we shift to Etsy, where leadership changes coincide with a strategic focus on AI to enhance personalized shopping experiences. Next, we cover Meta's massive $70 billion AI investment plans, despite recent profit declines, as they aim to improve online advertising and social media algorithms. Nvidia hits a milestone, becoming the first company valued at $5 trillion...
2025-10-30
08 min
AI in Marketing
Nvidia's AI Future, Amazon's Job Cuts, and New Pharma Ad Regulations: A Tech and Policy Update
In this episode, we dive into the latest developments in AI and technology, starting with Nvidia's CEO Jensen Huang's ambitious vision for the future of AI and accelerated computing at the GTC conference in Washington, D.C. We explore Nvidia's pioneering efforts in AI and quantum computing, including the introduction of new technologies like ARC and NVQ Link. Meanwhile, Amazon is undergoing a major corporate restructuring, with plans to cut 14,000 corporate jobs as it doubles down on AI investments and automation to streamline operations. On the regulatory front, the Trump administration is tightening advertising rules for pharmaceutical companies, aiming...
2025-10-29
09 min
AI in Marketing
AI's Creative Boost, Bloomsbury's Success, Ramp's Stunt, OpenAI's Mental Health Efforts
In this episode, we explore the role of artificial intelligence in various sectors, starting with Bloomsbury's chief executive Nigel Newton, who believes AI can help authors overcome writer's block without replacing them. He emphasizes the enduring appeal of renowned authors, as seen in Bloomsbury's recent success with Sarah J Maas's popular series. We then shift to Nytro Marketing's new Lead Generation Assessment tool, designed to optimize marketing strategies. Next, we discuss Ramp's unique marketing stunt in Manhattan, illustrating the inefficiencies of manual expense management. The conversation turns to OpenAI's mental health initiatives, addressing the impact of ChatGPT on users...
2025-10-28
08 min
AI in Marketing
AI Models' Survival Drive, ICE's Surveillance Power, and OpenAI's Bold Content Shift
In the latest episode of AI in Marketing, Stan Berteloot delves into pressing issues at the confluence of AI technology and societal impact. Researchers at Palisade Research have discovered that certain AI models, like xAI's Grok 4 and OpenAI's GPT-o3, exhibit a "survival drive," resisting shutdown commands in controlled tests. This behavior raises questions about AI safety and the need for improved measures. In a policy shift with significant privacy implications, ICE has invested $5.7 million in a Zignal Labs AI surveillance system to monitor social media, sparking concerns about free speech and democracy. OpenAI is set...
2025-10-27
07 min
AI in Marketing
Regulating AI's Core: US Strategy, Google-Anthropic Deal, GM's Autonomous Drive, OpenAI's Expansions
Explore the evolving landscape of AI regulation and innovation in this episode. The US government's subtle yet strategic regulation of AI chips contrasts with the EU's application-focused approach, reflecting a national security perspective. Discover how Google and Anthropic's cloud partnership and GM's autonomous driving ambitions are shaping the future of AI. OpenAI's acquisition of Software Applications, Inc. enhances AI integration in daily tasks, while ChatGPT's expanded project sharing boosts collaboration. Manychat's Follow to DM feature revolutionizes social media engagement, and Meta introduces AI-powered editing for Instagram Stories. Turbo AI's rapid growth underscores AI's impact in education, and content marketers...
2025-10-24
10 min
AI in Marketing
AI Vulnerabilities, Humanoid Robots, and Trump's A.I. Strategy: Tech's Evolving Impact on Security
In this episode, we explore recent research revealing the vulnerability of large language models to data poisoning, where just 250 malicious documents can manipulate AI behavior, challenging prior assumptions about AI resilience. We also discuss the debut of the Phantom MK-1 by Foundation, a San Francisco-based company aiming to integrate humanoid robots in military operations, potentially transforming future warfare dynamics. Shifting the focus to politics, we examine President Trump's use of AI-generated content for media strategy, highlighting its impact on political narratives. In the business world, Meta announces job cuts within its AI division, aiming to streamline operations amid fierce...
2025-10-23
10 min
AI in Marketing
AI SEO, OpenAI's Atlas Debuts, Jasper Boosts Marketing, and Walmart Partners with ChatGPT
In this episode of the AI in Marketing podcast, hosted by Stan Berteloot, we explore the latest shifts in the digital landscape and how AI is reshaping everything from shopping to content creation. We begin with a look at the holiday season's shopping trends, where chatbots are expected to surpass traditional search engines in influencing purchasing decisions, leading to a surge in AI-driven traffic for retailers. This shift is prompting a move from SEO to GEO, with new strategies needed to cater to AI search methods. Next, we delve into OpenAI's new web browser, Atlas, which integrates...
2025-10-22
11 min
AI in Marketing
AI News Anchors, Banking Shifts, AWS Outage: Navigating Tech's Transformative Impact on Industries
Channel 4's "Will AI Take My Job?" delves into the intersection of AI and employment, culminating in a groundbreaking reveal: the show’s AI-generated anchor, a first in British television. Developed by Seraphinne Vallora for Kalel Productions, this technological leap underscores AI's potential to reshape industries and challenges perceptions of authenticity in media. A survey within the program reveals that 76% of U.K. business leaders have adopted AI for tasks once performed by humans, with 41% noting a decrease in recruitment. In the banking sector, AI is revolutionizing operations. Major U.S. banks like Citigroup, JPMorgan Chase, and Go...
2025-10-21
11 min
AI in Marketing
Silicon Valley AI Controversies, Trump's AI Imagery, Bluesky Drama, and OpenAI's Math Claims
In this episode, we explore the contentious landscape of AI safety and regulation, where Silicon Valley leaders like David Sacks and Jason Kwon criticize AI safety advocates, accusing them of self-interest. This ongoing debate echoes past controversies, such as the misleading information spread about California’s AI safety bill in 2024. Meanwhile, the tech world grapples with the influence of AI-generated content, as seen in President Trump’s controversial AI-generated imagery shared on Truth Social during nationwide protests. The administration's move to Bluesky has also sparked backlash, with rapid blocks highlighting political tensions in digital spaces. Wikipedia faces a decline in h...
2025-10-20
10 min
AI in Marketing
Tech Tensions: Ron Conway Exits Salesforce, Kayak's AI Travel, Uber's AI Earnings Shift
In this episode, we delve into the resignation of Ron Conway from Salesforce's philanthropic board, highlighting tensions between tech leaders and political affiliations after Marc Benioff's controversial support for President Trump. We explore Kayak's new AI Mode, revolutionizing travel planning by integrating ChatGPT, and Uber's pilot program offering drivers a chance to earn extra by training AI. Discover the rise of Rent a Cyber Friend, a platform offering real-time human connections, and the challenges it faces in ensuring safety. We also touch on DropPitch's unsuccessful AI-driven cyber threats against Taiwan, Seoul National University's innovative VFF-Net AI training algorithm, and...
2025-10-17
09 min
AI in Marketing
Digital Billboards, WPP-Google AI Partnership, and AI Risks: Transforming Advertising
Join Stan Berteloot, a French journalist and AI expert, as he explores the evolving landscape of technology and advertising in his latest podcast episode. Discover how digital billboards are transforming out-of-home advertising with dynamic, engaging content, as the number of digital displays nearly doubles in the U.S. Learn about WPP and Google's ambitious partnership to integrate AI into brand strategies, promising a revolution in creative and media solutions. Dive into Andrej Karpathy's nanochat project, highlighting the challenges and opportunities in AI coding. Explore Google's Veo 3.1, which enhances AI video generation, offering new creative control for developers. Understand MIT's...
2025-10-16
10 min
AI in Marketing
OpenAI Eases ChatGPT Restrictions; Walmart Embraces AI Shopping; Spotify Expands with Netflix
OpenAI is set to relax ChatGPT restrictions for verified adult users, allowing the generation of erotic content. This update includes customizable AI personalities for more human-like interactions. Extensive age-gating will be introduced in December to ensure only verified adults access this content. OpenAI has formed an Expert Council on Well-being and AI to address mental health concerns associated with AI, following incidents involving teenagers. The council aims to guide OpenAI on safety measures, although it lacks decision-making power. OpenAI's sovereign AI initiatives with foreign governments aim to give nations more oversight, potentially reshaping economies. These...
2025-10-15
10 min
AI in Marketing
AI Power Moves: OpenAI & Broadcom Chip Partnership, Sora's App Triumph, FCC Media Concerns
Join Stan Berteloot, a French journalist and AI expert, as he delves into the latest in AI innovation and cultural shifts. Explore OpenAI's strategic move to develop its own AI chips with Broadcom, enhancing its data center capacities and challenging the dominance of Nvidia and AMD. Discover the rapid success of OpenAI's new app, Sora, in the U.S. App Store, outpacing ChatGPT. Learn about Google's Nano Banana AI model's expansion, bringing creative image-editing capabilities to its platforms. Delve into media consolidation concerns raised by the FCC and their implications for free speech. Investigate xAI's ambitious AI developments under...
2025-10-14
10 min
AI in Marketing
AI in Education, Humanoid Robots, and Regulatory Challenges for Tesla and Google
On the "Back in America" podcast, Shahid Shah delves into the preparedness of education systems to integrate AI into learning environments. He argues that while some educational sectors use AI to enhance personalized learning, many institutions are not ready to embrace AI as a collaborative partner. Shah, with over 35 years of technology experience, stresses that educators should adopt AI as a co-educator to better prepare students for a future where AI is essential. The podcast also touches on various topics, including ongoing debates about AI risks, Pope Leo XIV's stance against clickbait and the ethical use of AI, and...
2025-10-13
10 min
AI in Marketing
Figure 03's Leap to Mainstream, AI Video Tools Disrupt Media, and OpenAI Champions Fair AI Market
In this episode, we delve into the latest technological advancements and their impact on society. We kick off with Figure, a robotics company based in Sunnyvale, California, which has introduced the Figure 03 humanoid robot. This model marks a leap from prototype to mass production for home and commercial use, featuring enhanced AI, vision, and tactile capabilities for seamless integration into everyday life. Next, we explore the rise of AI-powered video generators like OpenAI's Sora, which challenge the trustworthiness of visual evidence and spark discussions on media authenticity. The technology's potential misuse in spreading disinformation highlights the need...
2025-10-10
10 min
AI in Marketing
AI Market Bubble Warnings, OpenAI's Sora Success, Lean Solutions Group on Hiring Tech Talents and AltStore's Expansion in Focus
In this episode, we explore the growing concerns about an AI valuation bubble, drawing parallels to the late-1990s dotcom boom. The Bank of England warns of potential market risks, with analysts debating whether the AI sector is on the brink of a collapse. Meanwhile, OpenAI's Sora app outperforms initial ChatGPT downloads, showcasing significant domestic interest. AltStore secures $6 million to expand its third-party app marketplace. AI's role in research is increasing, though researchers remain cautious about its limitations. Square introduces AI-powered tools to enhance local business operations. Valence raises $50 million to expand its AI coaching platform, Nadia, aiming to...
2025-10-09
10 min
AI in Marketing
AI vs. Job Seekers: Résumé Tricks, Travel Planning, and Google's Opal Expansion Unveiled
In this episode of the AI in Marketing podcast, we explore the increasing use of artificial intelligence in various industries, highlighting its impact on recruitment, travel, app development, and more. Discover how candidates are embedding hidden instructions in résumés to outsmart AI screeners, a tactic gaining popularity on platforms like TikTok. We also delve into young adults in the UK using AI for holiday planning, with traditional travel methods still holding sway. Google's expansion of its AI vibe-coding app, Opal, and the success of Anthropic's recent funding round showcase tech innovation's global reach. Meanwhile, CoreWeave's acquisition of Mo...
2025-10-08
09 min
AI in Marketing
AI Dating to Enterprise Solutions: Anthropic, Deloitte, OpenAI, AMD, Edelman, and Brand Backlash
In this episode, we explore the rise of AI-generated girlfriends on adult dating websites, a trend gaining traction as a more ethical alternative to human interactions in the adult industry. These digital companions, showcased at the TES adult industry conference, promise users a new kind of interaction without the risk of exploitation or burnout. While proponents tout these AI entities as a solution to ethical concerns, critics warn that they may reinforce damaging stereotypes, raising questions about the future of digital relationships. Next, we delve into the partnership between Anthropic and Deloitte, focusing on developing AI solutions...
2025-10-07
09 min
AI in Marketing
AI Innovations & Challenges: OpenAI's Sora, Meta's Tools, Privacy Issues, and More
In this episode, we explore OpenAI's latest app, Sora, which allows users to create hyper-realistic videos using AI. While it opens up creative possibilities, it also raises concerns about misinformation and copyright issues. Then, we discuss the technical challenges facing OpenAI and Jony Ive’s new AI device, which aims to revolutionize user interaction without a screen. We also examine the limitations of AI in replacing human programmers, as experts argue the technology still lacks the complexity to handle sophisticated coding tasks. Meanwhile, Meta introduces "communities" on Threads to enhance user interaction and rolls out new AI tools to bo...
2025-10-06
08 min
AI in Marketing
OpenAI's $500B Milestone, AI Identifies a Nazi soldier, ChatGPT Shopping's Impact, and Comet's Free AI Browser Launch
In this episode of the AI in Marketing podcast, we explore significant milestones and breakthroughs across the AI landscape: 1. OpenAI reaches a landmark valuation of $500 billion, becoming the most valuable privately held company, surpassing SpaceX. This surge is fueled by strategic investments and initiatives, including the launch of ChatGPT Shopping, which is reshaping ecommerce by offering a direct shopping experience within the ChatGPT interface. 2. AI's impact extends to historical research, as historian Jürgen Matthäus, aided by digital tools, identifies a Nazi soldier in a Holocaust photograph, showcasing AI's potential beyond data processing. ...
2025-10-03
10 min
AI in Marketing
AI Regulation, Claude Sonnet's Awareness, and Waymo's NYC Expansion: Tech's New Frontiers
In this episode, we delve into the latest developments in technology, regulation, and innovation. California Governor Gavin Newsom has signed the Transparency in Frontier Artificial Intelligence Act, a groundbreaking law regulating A.I. development in the state. This legislation demands transparency from leading A.I. companies, sparking debates on state versus federal oversight. Anthropic's Claude Sonnet 4.5 AI model shows promising advancements in situational awareness, enhancing AI safety and ethical adherence. Meanwhile, OpenAI's GDPval benchmark assesses AI models' capabilities across sectors, demonstrating substantial progress in finance and professional services. In urban mobility, Waymo's permit extension in...
2025-10-02
09 min
Voice_Stream Demo Podcast
Robots Tackle Food Waste in Detroit, Share My Meals' Milestone, and Ikea's Renewable Energy Push
In this episode of VoiceStream, explore the innovative efforts across the globe to tackle food waste and enhance sustainability. Discover how Michigan is deploying robots in Detroit to collect food scraps, transforming them into eco-friendly products, and aiming to cut food waste by 50% by 2030. Next, learn about Share My Meals, which has successfully redirected over 100,000 surplus meals in partnership with Sodexo to aid those facing food insecurity while reducing landfill waste. We also dive into Ikea's pilot program with Vanguard Renewables, converting food scraps into renewable energy at select U.S. stores. Too Good To Go's app...
2025-10-02
11 min
AI in Marketing
DoorDash's Tech Leap, Energy Challenges, and AI Innovations: Redefining Commerce and Information
In this episode, we explore how DoorDash is transforming the dining landscape by integrating reservation and marketing tools, thanks to its acquisition of SevenRooms, aiming to drive more foot traffic to restaurants. Meanwhile, states are tackling rising electricity costs linked to energy-intensive data centers, debating fair cost distribution. Rebellions, with $250 million in new funding, is advancing AI chip technology for energy-efficient tasks. Elon Musk challenges Wikipedia with Grokipedia, an AI-driven knowledge base aiming to offer a more reliable alternative. Microsoft introduces Agent Mode for seamless document creation using AI, enhancing productivity for Microsoft 365 users. ServiceNow's AI Experience platform is...
2025-10-01
10 min
AI in Marketing
TikTok's News Rise, Tefi Pessoa's Podcast Launch, and OpenAI's E-commerce Revolution
In this episode, we explore the rapid evolution of digital landscapes. TikTok has emerged as a significant news source, with one in five U.S. adults turning to the platform for updates, a dramatic rise since 2020. This trend is most pronounced among young adults, highlighting TikTok's growing influence beyond entertainment. Influencers like Tefi Pessoa are expanding their reach by transitioning to traditional media, exemplified by her new podcast collaboration with The Cut and Vox Media. Meanwhile, OpenAI is revolutionizing e-commerce with its "Instant Checkout" feature in ChatGPT, challenging industry giants by enabling seamless purchases on platforms like Etsy and...
2025-09-30
08 min
AI in Marketing
Unexpected Witness: Harry Jackson's Nepal Protests & AI Investment Frenzy Insights
Join us on this episode as we delve into Harry Jackson's unexpected role as a key international source of information during Nepal's Gen Z-led protests. Witness how the travel YouTuber, known for his channel @wehatethecold, captured the intense scenes of political upheaval in Kathmandu, offering a raw glimpse into a youth-driven movement demanding change. Next, we shift gears to the ongoing AI boom, drawing parallels with the dot-com bubble of the late 1990s. With massive investments flooding AI firms, stakeholders remain cautious of a potential repeat of history if fundamentals aren't solid. We'll then explore...
2025-09-29
09 min
AI in Marketing
OpenAI's ChatGPT Pulse Debuts, Musk's AI Strategy, and Spotify's Crackdown on Spam Tracks
Welcome to the AI Pulse Podcast, where we dive into the latest developments in artificial intelligence and its impact on our world. Here are the top stories for today: OpenAI is launching ChatGPT Pulse, a new feature that offers personalized morning briefs to replace the morning scroll through social media or news apps. Currently available for Pro users, OpenAI aims to expand access as server capacity grows. In the realm of AI hype, figures like Sam Altman are likening AI's capabilities to magic, though the complexities of AI remain a mystery even to experts, fueling...
2025-09-26
11 min
AI in Marketing
ENEOS Boosts Manufacturing with ChatGPT, Google Launches Mixboard, and SB 53 Gains Support
ENEOS Materials is transforming Japan's manufacturing sector by integrating ChatGPT Enterprise to combat labor shortages and rising costs. This innovation has drastically improved productivity, with significant workflow enhancements reported by 80% of employees. Notable achievements include a 90% reduction in data processing time within HR and rapid investigation capabilities. The cross-functional implementation with OpenAI has resulted in over 1,000 custom GPTs and widespread weekly use among employees, positioning ChatGPT as a cornerstone in ENEOS's strategy to drive value and tackle industry challenges. Meanwhile, Google has launched Mixboard, an AI-driven platform for creating digital mood boards, using its Nano Banana image...
2025-09-25
10 min
AI in Marketing
Miniaturization Trends, AI Innovations, and Big Moves by OpenAI, Boeing, and Citigroup
Welcome to the AI in Marketing podcast. Today, we explore how brands are tapping into miniaturization to attract budget-conscious Gen Z and millennials with smaller, affordable product versions. Retailers like Ulta and Target are creating tiny replicas of popular items, leveraging their online virality and enabling low-risk product trials. Next, we discuss a Google study revealing that while 90% of developers use AI tools, only 24% fully trust them. Despite increased productivity, concerns about software stability persist. We also introduce Huxe, a new AI-hosted podcast app from former Google developers, offering personalized audio content and securing $4.6 million...
2025-09-24
09 min
AI in Marketing
Tylenol Backs Women's Soccer; AI's Marketing Impact; Nvidia's $100B Bet on OpenAI
In this episode, we explore Tylenol's strategic move into women's soccer with major sponsorships in the National Women's Soccer League and Gotham FC, marking a significant step in its sports sector engagement. Next, we dive into a new study on Agentic AI adoption in marketing, revealing a growing divide between Adopters, Planners, and Observers. We then turn to Simon Stiell's insights on AI's potential in combating climate change, alongside a call for regulation to manage risks. DeepMind introduces its AI Frontier Safety Framework 3.0, focusing on preventing misuse of misaligned AI systems. In the dating app space, Meta enhances Facebook...
2025-09-23
07 min
AI in Marketing
Robotaxi Expansion, AI Risks & Innovation, and Heathrow Cyber Disruptions Unveiled
Welcome to the latest episode of our tech and innovation podcast, where we delve into the key battlegrounds shaping the future of mobility, AI, and more. First, we explore airports and public transit as strategic arenas in the robotaxi sector. Waymo is expanding its reach from Phoenix to the San Francisco and San Jose airports, while also integrating its services into public transit networks through a partnership with Via, starting in Chandler, Arizona. Turning to AI, Anthropic CEO Dario Amodei shares his concerns about the potential risks and rewards of AI, stressing the need to address these...
2025-09-22
06 min
AI in Marketing
AI's Academic Ally to Italy's Groundbreaking Law: Navigating the Future with OpenAI, Anthropic, and Beyond
In today's episode, we delve into the evolving landscape of academic cheating as technology advances. Generative AI companies like OpenAI and Anthropic are repositioning themselves as educational allies, offering workshops and engagement programs on college campuses to promote their tools as supports for educational integrity. Meanwhile, the University of Cambridge is researching the impact of AI-powered toys on children's development and privacy, a study that underscores the importance of informed parental guidance in navigating children's interactions with AI. Across the Atlantic, Italy sets a precedent in the EU with comprehensive AI regulation aimed at ensuring transparent, safe, and human-centric...
2025-09-19
08 min
AI in Marketing
AI's Privacy Peril & Albania's AI Minister: Navigating the Digital Age
Today's podcast delves into a fascinating mix of AI innovations, ethical debates, and digital governance. We begin with the viral Google Gemini Nano Banana AI saree trend, capturing 90s Bollywood glamour in user selfies, which has raised privacy concerns due to its surprisingly detailed AI modifications. Shifting to digital governance, Albania appoints the world's first AI minister to oversee public procurement, aiming for transparency and combating corruption. In scientific breakthroughs, researchers have created the first-ever functional bacteriophage genomes with AI, opening new avenues for combating antibiotic-resistant infections. The focus then shifts to Silicon Valley's investment in 'environments' to advance...
2025-09-18
07 min
AI in Marketing
Cyber Espionage & AI Shopping: North Korea, Google's AP2, and AI's Market Surge
In this episode, we delve into the sophisticated cyber-attack by North Korean hackers using ChatGPT to create a deepfake South Korean military ID, part of a phishing scheme to infiltrate South Korean systems. We then explore Google's launch of Agent Payments Protocol (AP2), a system facilitating AI-driven purchases, and discuss the emergence of "Shai-hulud" malware, targeting open source software packages. The episode also reflects on Clemens J Setz's comparison of AI advancements to "The Fisherman and His Wife" fairytale, warning of the existential challenges posed by AI taking over creative tasks. We examine the psychological impact of prolonged interactions...
2025-09-17
10 min
AI in Marketing
AI Job Apocalypse: Anthropic's Stark Warning & Yudkowsky's AI Existential Risks Debate
In this episode, we delve into the pressing concerns surrounding the future of work in an AI-dominated landscape, sparked by Anthropic CEO Dario Amodei's warning of potential mass unemployment due to AI advancements. We also explore the broader public debate on the implications of AI on jobs, education, and the economy. Highlighting the urgency of these discussions, we touch upon the perspective of marketing AI Institute founder Paul Roetzer and the potential impact on future graduating classes. Shifting focus, we examine the existential risks of AI development through the lens of Eliezer Yudkowsky's new co-authored book, "If...
2025-09-16
09 min
AI in Marketing
AI Financial Advisors & Tech's New Frontiers: ChatGPT to Faith Bots
- A growing number of Americans are turning to AI chatbots like OpenAI's ChatGPT and Google’s Gemini for financial advice, with many reporting improved finances after seeking help for budgeting, debt management, and investment strategies. - Developers are experiencing mixed feelings as they adapt to the role of "AI babysitters," correcting errors in AI-generated code, which often requires extensive review and adjustments. - The "faith tech" industry is booming, with millions downloading religious chatbots for spiritual advice and comfort, reflecting a significant shift in how people engage with spirituality and religion in the digital age. - Recent graduates en...
2025-09-15
07 min
AI in Marketing
Microsoft and OpenAI Forge Ahead, Revolution in Commerce and AI's Healthcare Leap
Microsoft and OpenAI announced progress in their partnership, setting the stage for potential definitive agreements and highlighting the strategic investment in AI technologies, despite OpenAI's restructuring plan facing scrutiny. Firmly.ai and CJ unveiled a partnership to revolutionize native commerce for publishers and merchants, aiming to transform commerce media through embedded checkout infrastructure and affiliate marketing. Hello Patient raised $22.5 million in Series A financing to enhance its patient engagement platform using conversational AI, indicating a growing trend in healthcare firms investing in AI for operational optimization. Vyro AI experienced a significant data breach...
2025-09-12
08 min
AI in Marketing
IKEA's AI Design Revolution, Mystery Boxes Trend, Ford's Brand Revamp, Oracle's Big Deal, Klarna IPO, and Neuralink's Leap
IKEA is leveraging generative AI and augmented reality to enhance customer design experiences, including an AI chatbot for personalized design advice. The company emphasizes ethical AI use and workforce upskilling. Blind box sales are rising in the US, tapping into consumer love for surprises, with brands like Pop Mart and Cava capitalizing on the trend. Ford is rebranding to focus more on customer experiences, launching "Ready Set Ford" to target younger demographics with a focus on excitement and innovation. Oracle's stock rises after securing multi-billion-dollar contracts, including a significant deal with OpenAI for computing power. Klarna's successful IPO on...
2025-09-11
01 min
AI in Marketing
AI Revives Humanities, UAE's AI Move, & Meta's New Partnership
- **Future of Higher Education and AI**: Princeton Professor D. Graham Burnett discusses AI's potential to revitalize the humanities by encouraging deeper engagement with existential questions, highlighting how AI can be integrated into teaching to enrich students' learning experiences. - **Influencer Marketing Evolution**: By 2025, influencer marketing focuses on ROI and long-term partnerships, with a shift towards micro and mid-tier influencers. Despite a decrease in creator participation, the industry prioritizes content quality and AI for efficiency. - **AI Geopolitics**: The UAE announces the open-sourcing of its AI technology, K2 Think, aiming to democratize access to AI...
2025-09-10
09 min
AI in Marketing
Whisker to ElevenLabs: Navigating the Quiet Revolution in Ads and AI Surge
In this episode, we delve into the realm of advertising and AI, starting with how brands like Whisker, Calm, and Angel Soft are adopting low-key advertising strategies to provide a breather from the usual ad clamor. We then transition to the tech scene with ElevenLabs, an AI voice startup, nearing a $6 billion valuation and setting the pace in the generative AI industry with its lifelike synthetic voices. The discussion shifts gears to legislation with California's SB 53, a bill pushing for AI safety through transparency, amidst a backdrop of industry pushback. In the realm of personal computing, the spotlight turns...
2025-09-09
06 min
AI in Marketing
AI Influencers, Chinese radar system, Mistral AI, Sierra, Anthropic copyright case and other breakthroughs: Navigating the Digital Age
Artificial intelligence influencers like Lil’ Miquela and Mia Zelu are captivating millions online and generating significant income, blurring the lines between reality and digital fabrication. Lil’ Miquela, introduced in 2016, has amassed 2.4 million followers and collaborated with high-profile brands. These virtual personas have detailed backstories and an engaging social media presence, with some A.I. influencers earning upwards of $34,320 per post. China has tested the world's first AI-powered radar system on a military aircraft, showing unparalleled target tracking capabilities and maintaining near-perfect accuracy against jamming techniques. This development could greatly enhance the Chinese military's aerial defense capabilities. Th...
2025-09-08
08 min
AI in Marketing
AI's Gentle Ripple Through NY Jobs, OpenAI's LinkedIn Rival, and Battling Digital Dopamine
In the New York Fed's district, AI adoption in businesses has surged, with 40% of services firms and 26% of manufacturers now using AI, up from last year. Despite the increase, layoffs have been minimal, with most workers undergoing retraining. However, the Fed warns of potential future job cuts as AI integration deepens. OpenAI is launching an AI-powered hiring platform by mid-2026, aiming to compete with LinkedIn. This platform promises to improve how businesses and employees connect, part of OpenAI's broader expansion, including certification programs through OpenAI Academy in collaboration with companies like Walmart to enhance AI skills among...
2025-09-05
07 min
AI in Marketing
Apple-Siri Revamp with Google, AI Privacy Concerns, and Tech's Environmental Debate
Apple plans to overhaul Siri in collaboration with Google's Gemini for a 2026 release, aiming to enhance AI-powered web search capabilities. Mistral AI introduces a beta version of Memories for Le Chat, focusing on privacy and user-specific responses amidst growing concerns. Big tech companies push for relaxed environmental regulations for data center construction, clashing with environmental standards. A US court rules in favor of Google, allowing it to retain Chrome and Android, amidst antitrust challenges. The U.S. reactivates a contract with spyware company Paragon Solutions for ICE surveillance tools. CoreWeave acquires OpenPipe to advance AI agent training. Salesforce cuts 4,000...
2025-09-04
09 min
AI in Marketing
GPT-5, US-China, Google, Tesla, Anthropic, and Chili’s: AI Ethics to Soy Sauce
The looming AI revolution might foster unexpected cooperation between the US and China, requiring them to overcome tensions and collaborate on an ethical framework for AI's global integration. Ezra Klein discusses his positive experience with GPT-5, highlighting its practical utility and marking a significant step in AI's integration into daily life. A dispute between Anthropic's CEO and Nvidia's CEO underscores the debate over AI's economic impacts and the necessity for responsible development. Tesla's shutdown of its AI supercomputer, Dojo, reflects challenges in fulfilling AI ambitions, while a Washington judge's ruling against Google could reshape competition in online search. Lastly...
2025-09-03
08 min
AI in Marketing
From Builder.ai's Collapse to Revolutionary Heart Monitors and Walmart's Retail Revolution
**Today's Tech Tides: Navigating the Highs and Lows of AI Innovation** In this episode, we delve into the contrasting fortunes within the AI landscape, from spectacular failures to groundbreaking advancements. First, we discuss the dramatic collapse of Builder.ai, a company that plummeted from a valuation of $1.5 billion to bankruptcy in mere months due to overstatements in sales figures and the resignation of its CEO. This story serves as a stark reminder of the risks associated with the AI hype in Silicon Valley. Switching gears, we highlight a remarkable innovation in healthcare: an AI-powered stethoscope...
2025-09-01
05 min
AI in Marketing
Meta's AI Pivot: Safeguarding Teens in the Age of Chatbots
In today's episode, we're diving into Meta's latest move to overhaul its AI chatbot policies, focusing on enhancing the safety of teenage users. This decision comes on the heels of an investigative report that criticized the tech giant for not having adequate measures in place to protect minors from engaging in harmful conversations with AI chatbots. Meta is set to retrain these chatbots to steer clear of sensitive issues such as self-harm, suicide, disordered eating, and inappropriate romantic content when interacting with teens. The push for these changes was fueled by an internal document leak suggesting that Meta's chatbots...
2025-08-30
01 min
AI in Marketing
Digital Distortions and AI Controversies: Navigating Will Smith's Tour, Taipei's Robot Dog, and Primech AI's Expansion with Savills
Will Smith's recent social media video has sparked controversy due to its seemingly AI-altered appearance, showing cheering fans on his European tour. Critics argue that fabricating crowd enthusiasm would be indefensible. Technology blogger Andy Baio suggests the footage might blend real and AI-generated content. Taipei City council's decision to deploy a robot dog for street patrols, manufactured by Chinese company Unitree, has raised national security concerns. Critics argue that the procurement could be a breach of security, with Unitree's connections to the Chinese military highlighted. Primech AI has partnered with Savills Property Management to boost...
2025-08-29
08 min
AI in Marketing
AI Frontiers: Safety, Cybersecurity, and Empowering Women in Tech
This week on the AI in Marketing podcast, we delve into groundbreaking steps by OpenAI and Anthropic, who've conducted cross-evaluations on each other's AI models, revealing advancements in AI safety techniques, including GPT-5's reduced flattery and misinformation. We explore Anthropic's success in thwarting hackers' attempts to use its AI for cybercrimes, demonstrating the urgent need for enhanced AI security measures. Shifting focus, we spotlight FoundHer House, a unique all-female hacker house in San Francisco empowering women in the tech industry, amidst the AI boom. Google Vids' latest AI features are also on our radar, transforming video creation and...
2025-08-28
10 min
AI in Marketing
AI Unveiled: From Ancient Texts to Self-Feeding Robots and Marketing Paradigms
In the latest episode of "AI in Marketing," we dive into a variety of groundbreaking stories at the intersection of technology and culture. We explore the innovative use of artificial intelligence in deciphering ancient Latin texts, revealing new insights into historical documents with the help of a system named Aeneas. This AI's analysis suggests a closer connection between the Res Gestae Divi Augusti and Roman legal documents, offering fresh perspectives on imperial strategies. Switching to robotics, we discuss a fascinating development where robots have been designed to "feed" on other machines, allowing them to repair and enhance...
2025-07-24
09 min
AI in Marketing
Robots to Chatbots: UBTech's Walker S2 Revolution and AI's Surge in Search Traffic
- UBTech, a Chinese humanoid robot manufacturer, unveils the Walker S2, a robot capable of autonomously swapping its battery in just three minutes, promising to significantly boost productivity and reduce maintenance costs in industrial settings.- AI-powered chatbots now account for 5.6% of desktop browser-based search traffic in the U.S., a notable increase from the previous year, indicating a shift towards AI reliance in information retrieval and a potential impact on search engine optimization strategies.- BeReal, under new ownership by Voodoo, launches "BeReal 2.0" with added features like video and chat, aiming to rejuvenate the...
2025-07-23
08 min
AI in Marketing
Trump Posts Deep Fake, Replit Vibe-Coding Problems, Yahoo Japan Wants its Employees to use AI and Women in Sport Podcast
- An AI startup faces backlash after its code deletes a user database and creates fake data, despite warnings not to alter code without consent. - Former President Trump uses an AI-generated video to depict Obama's arrest, stirring controversy and political tension. - ChatGPT's usage skyrockets, with its daily prompt count more than doubling, indicating a shift in how people seek information online. - Upcoming research highlights a critical vulnerability in AI-powered applications, showing how they can be compromised by code injections. - Perplexity CEO predicts AI advancements could make recruitment and executive assistance jobs obsolete in the near...
2025-07-22
10 min
AI in Marketing
AI Unravels Air India Crash Mystery: ODIN's Breakthrough Analysis
An AI system named ODIN has pinpointed a malfunctioning sensor as the likely cause of the Air India 171 crash, challenging initial theories of fuel contamination and pilot error. This malfunction led to a false engine emergency reading, causing an automated dual engine shutdown during takeoff. Investment giants BlackRock and Blackstone are targeting U.S. utility companies to meet the growing electricity demands of data centers. Despite potential benefits, concerns arise over prioritizing profit over reliable service for consumers, sparking debate over the balance between commercial interests and public utility. Laurence Tubiana advocates for taxing AI...
2025-07-18
09 min
AI in Marketing
Delta's AI Fare Revolution and Beyond: From Airline Pricing to Elmo's Twitter Scandal
Delta Air Lines is leveraging artificial intelligence (AI) to refine its airfare pricing, aiming to apply AI to 20% of its domestic flights by the end of 2025. This marks a significant increase from the current 3%, highlighting a shift towards dynamic pricing models. Delta's partnership with Fetcherr, an AI travel firm, is central to this strategy, which could lead to more responsive and market-tailored air travel pricing. A Bloomberg Intelligence survey reveals Generation Z's discomfort with AI features on dating apps, showing a preference for in-person interactions despite the growing use of AI for profile and conversation assistance on...
2025-07-17
08 min
AI in Marketing
EU's AI Regulations, Musk's Grok 4 Controversy, Web3's Marketing Shift, Creative Industry Evolution, and Beauty Retail Transformation
Stan Berteloot offers a keen insight into the latest developments in technology and marketing through his podcasts, "AI in Marketing" and "Back in America." With a background in journalism and marketing, Berteloot delves into the European Union's new AI regulations aimed at enhancing transparency and ensuring public safety, despite industry criticisms. He also discusses the controversy surrounding Elon Musk's AI, Grok 4, which has been criticized for its potential bias and antisemitic responses. In the realm of marketing, Berteloot explores the revolution of Web3 projects and their impact on traditional marketing strategies, as well as the evolving landscape for creatives...
2025-07-11
05 min
AI in Marketing
AI in the Crosshairs: Election Integrity, Thiel's Tech Stagnation, and Corporate Innovations
About: Stan Berteloot, a seasoned French journalist and marketing strategist with a deep expertise in AI, resides in Princeton, New Jersey. Holding a degree in journalism from the University of Maryland, his career spans the confluence of storytelling, technology, and cultural discourse. In his role as Head of Strategy and CTO at Nytro Marketing, Stan has been at the forefront of integrating AI into content creation, leading to the inception of the AI in Marketing podcast. Beyond this, he is the creator and host of Back in America, a thought-provoking podcast that delves into the nuances...
2025-06-27
06 min
AI in Marketing
"AI Booming: TSMC, Anthropic, ThredUp and Google Gemini Stories"
Welcome to "AI in Marketing". In today's episode, we explore the latest AI news, from a major semiconductor investment in the U.S. to AI innovation in the e-commerce industry. We'll delve into how Taiwan Semiconductor Manufacturing Company plans to invest $100 billion in US manufacturing plants, and discuss Anthropic's latest fundraising efforts that have skyrocketed its valuation to $61.5 billion. You will also hear about ThredUp's AI-driven strategy for a personalized online thrifting experience and Google's latest update on the Gemini AI chatbot for iPhone users. Lastly, we discuss a recent Stanford research study that shows an unexpected trend in AI...
2025-03-04
04 min
AI in Marketing
"Amazon, Bluesky, Flora, and the AI Revolution: Tech Updates & Business Strategies"
In today's episode of AI in Marketing we discuss Amazon's refutation of claims attributing its Alexa updates to Anthropic's Claude model, asserting majority of tasks are managed by its own AI, Nova, powering the newly enhanced Alexa+. Next up, Bluesky's new app Flashes, leveraging its AT Protocol, is brought to light. The show then explores Flora, a startup aimed to provide AI tools to creative professionals. We also delve into Palo Alto-based You.com’s ARI, an AI research tool, and its impact on the management Consulting industry. Later, we discuss Apple facing delays in the release of its AI-enhanced Si...
2025-03-03
05 min
AI in Marketing
"Lush's Social Standoff, European Equity Optimism, A.I. Love, Musicians' AI Protest, Rise of Generative AI in Marketing & Lovable's Funding Round"
Join us on the "AI in Marketing" podcast as we dive into recent news related to AI and its implications in various sectors. In this episode, we discuss Lush Cosmetic's ongoing social media break, boosting confidence in European equities, and an unusual human-bot relationship. We also talk about a silent protest in the music industry against AI training on copyrighted works. In the marketing department, we explore a study revealing greater comfort and benefits with AI-generated content. Wrapping up, we share exciting news about a big win for Swedish AI startup, Lovable. Tune in to deepen your understanding of the...
2025-02-26
05 min
AI in Marketing
"Musk's Mandate Controversy and AI's Reign: TikTok Ads ROI, Microsoft's Data Center Shift & Perplexity's Browser Launch"
Join us for an insightful discussion on the latest happenings in AI, from Elon Musk utilizing an AI system to assess job necessity of federal workers and facing criticism and legal challenges, to a humorous AI-generated video that sparked debate. We also delve into the corporate tech world, examining an intriguing study by Dentsu and TikTok highlighting the incredible ROI TikTok provides. In cloud computing, we look into Microsoft's strategic decisions and how they align with their OpenAI workloads. We cover Perplexity's entry into the competitive web browser market with their AI-powered "Comet," and finally, discuss a recent analysis underlining...
2025-02-25
05 min
AI in Marketing
"DeepSeek Disruption & Digital Controversies: AI's Impact from Transport to Social Media"
Join us on the AI in Marketing podcast where we discuss the latest news and breakthroughs in the world of AI and Marketing. This episode dives into how DeepSeek's AI technology is transforming China's transport sector, the controversial approval of AI-generated extremist ads on Meta and X, Grok's brief censorship of misinformation, and the development of a two-way adaptive brain-computer interface. We also delve into the significant advancements in understanding the immune system through machine learning and DeepSeek's plans to open-source key repositories. Tune in to learn about these exciting developments and their implications in the marketing landscape. https://www...
2025-02-24
04 min
AI in Marketing
"Super Bowl Controversy & Alibaba's Surge: A Glimpse at AI Transformations & Clone Robotics' Protoclone V1"
In this episode of AI in Marketing, we discuss how Poppi faced backlash over their recent Super Bowl vending machine campaign, prompting discussions about thoughtful marketing strategies. We also delve into the recent surge in Alibaba Group's stocks due to high revenue growth and their AI initiatives led by CEO Eddie Wu. In our examination of the start-up scene, we highlight how AI is promoting efficiency in smaller teams and the rising trend of the 'tiny team' in start-ups like Gamma, Anysphere, and ElevenLabs. We will explore how AI agents are revolutionizing automation in global industries and the debate surrounding...
2025-02-21
04 min
AI in Marketing
"From Duolingo's Owl to Google Lens on iPhones: Highlights from Tech, Science, and Social Media"
Welcome to AI in Marketing, bringing you the latest in artificial intelligence innovations impacting the marketing world and beyond. In this episode, we'll explore how language learning app Duolingo is using humor to draw attention to their mascot's retirement, and the rumor of a potential connection to user procrastination. We'll also discuss the Human Virome Program, a collaboration of five universities using AI to map the multitude of viruses living in the human body. Plus, we'll delve into Google's launch of its visual search tool, Google Lens, for iPhones using AI for object identification. Next, we take a look at...
2025-02-20
04 min
AI in Marketing
"ITG's PureRed Acquisition, AI Controversies, and Cutting-Edge Innovations with OpenAI and Elon Musk's xAI"
Dive into the latest happenings in Artificial Intelligence in marketing with our podcast "AI in Marketing". In today's episode, we cover Inspired Thinking Group's expansion and acquisition of the US-based company, PureRed, strengthening their global presence. Our next story covers the controversial use of sensitive federal data by Elon Musk’s Department of Government Efficiency resulting in lawsuits for alleged Privacy Act 1974 violations. In the AI research segment, we share fascinating insights from OpenAI’s investigation into the capacity of large language models to solve software bugs. Then, we discuss how UK-based firm Luminance is intensifying AI use in the lega...
2025-02-19
04 min
Back in America
Trump, cryptocurrency investment, and the Chinese-American voters: A Conversation with Coco Kee
Host Stan Berteloot welcomes Coco Kee, entrepreneur, blockchain pioneer, and host of the Blockchain Asia Podcast. Coco shares her journey from studying literature and theater at Peking University to becoming a leading figure in cryptocurrency.Coco discusses on the 2024 U.S. elections and offers a unique perspectives on theChinese-American voters.Exploration of the surprising connections between politics and cryptocurrency.Coco opens up about her experiences as an immigrant and how her arts background shaped her approach to technology and business.Insights on how regulatory changes under different U.S. administrations have impacted the cryptocurrency industry.Explanation of...
2025-01-04
40 min