Shows
Building Great ExperiencesAI is changing the landscape of educationIn this episode, Drew sits down with Michael Trivette, Co-Founder of College Transitions, to explore the evolving landscape of higher education in the age of AI, focusing on the role of College Transitions in guiding students through the college admissions process. The discussion highlights the importance of liberal arts education, the impact of AI on job markets and college admissions, and the significance of building relationships and brand equity in education. The speakers share insights on tools and resources available for students and offer advice on navigating the college experience successfully.TakeawaysHigher...
2025-12-2252 min
Building Great ExperiencesGuiding, Not InformingIn this episode, Drew sits down with Rob Horton, Senior Vice President of Brand and Digital at the YMCA of Greater Charlotte, to explore the future of customer experience, modern marketing, and how AI is reshaping personalization.Rob’s background spans iconic CPG brands (Nestlé, Coca-Cola), a decade in architectural coatings, agency leadership, and economic development—before stepping into a mission-driven marketing role at one of Charlotte’s most community-rooted organizations. That breadth gives him a uniquely sharp understanding of what today’s consumers actually expect: clarity, relevance, guidance, and meaningful human connection.Drew and Rob unpac...
2025-12-0340 min
EVRYBDY in CLTThe Future of AI with Techno Optimist, Drew BurdickOn this episode EVRYBDY in CLT, Robbie Shaw sits down with AI expert and StealthX founder, Drew Burdick.Robbie and Drew dive into the future of AI and whether it will be the world changing business tool that many hope for or the not so popular doom and gloom sci-fi movie! Drew is a self proclaimed techno optimist and predicts (and hopes for) the former.Drew expands on why his company chose podcasting as a core business driver and how it has fundamentally changed client relationships.He shares his strategy for generating A+...
2025-11-1857 min
Building Great ExperiencesThe rise of AI-forward engineeringIn this episodeDrew sits down with Justin O’Connor, AI leader at KPMG Advisory and founder of InfraCodebase, an AI-native platform reimagining developer experience and cloud delivery. From automating his first enterprise workflow out of pure frustration to now shaping agent strategy for one of the world’s largest consultancies, Justin’s career has been a masterclass in momentum, experimentation, and enabling people to work smarter with AI.Together, Drew and Justin explore what makes a “10x developer” in the age of agents, how culture (not tech) is the biggest barrier to AI adop...
2025-11-0538 minBuilding Great ExperiencesPeople don't want your app, they want results.We’re kicking off a new Fireside Chat series. These are shorter, behind-the-scenes episodes where Drew shares how StealthX thinks about the shifts shaping the next era of experience and growth. Each one blends perspective with practice, featuring quick takes, demos, and tools operators can use right away.Drew starts with the latest from OpenAI’s Dev Day, the new Apps SDK and Agent Builder, and what those signals mean for how products and experiences will be built in the near future. From an “app-less” world to the rise of embedded agents, he unpacks how this changes everythi...
2025-10-2429 minBuilding Great ExperiencesHow AI Rewrites the Role of UXIn this episode, Drew sits down with Mike Adams, Executive Director of Design at JPMorgan Chase. Mike brings nearly two decades of experience leading design inside one of the most complex, highly regulated industries and he’s now wrestling with how AI will reshape design, research, and the enterprise itself.From his roots in graphic design and animation to his superpower of uniting people to solve big problems, Mike offers a candid take on the risks, opportunities, and the “original moments” designers need to fight for as AI accelerates the status quo.What you’ll learn in...
2025-09-1752 minBuilding Great ExperiencesA Design Playbook for Legacy Orgs in the AI EraWelcome back. In this episode, Drew sits down with Christina Goldschmidt, VP of Product Design at Warner Music Group and adjunct professor at NYU. Christina traces a 25-year path from early web design at Discovery Channel to leadership roles at AmEx, Morgan Stanley, Accenture, Etsy, and now Warner where she’s helping legacy organizations navigate the AI wave by blending anthropology, business, and design.They dig into the parallels between mobile and AI, how to cut through the hype, and what it takes to get transformation funded and delivered inside massive incumbents.Wh...
2025-09-1144 minBuilding Great ExperiencesHow Empathy Creates Unbreakable Customer TrustWelcome back to the latest episode of season 2. In this episode, Drew sits down with Zach Spring, Founder & CEO of YourEkko, a startup born from Zach’s personal journey through cancer, loss, and resilience. Zach shares his powerful story of survival and how it led him to create a platform that helps people support loved ones through grief with scheduled messages, financial gifts, and meaningful gestures.Together, Drew and Zach explore why grief and end-of-life experiences are often overlooked in business, and how brands that lean into humanity during these moments can build lasting loyalty. They discuss how...
2025-09-0331 minBuilding Great ExperiencesThe New Startup Playbook in the AI EraWelcome back to Building Great Experiences Season 2.In this episode, Drew sits down with Juan Garzón, Managing Director of Innovate Charlotte and a longtime startup ecosystem builder. Juan shares his winding entrepreneurial journey, from founding a mortgage marketplace during the early 2000s, to brand strategy in the corporate world, to becoming one of the most trusted connectors for founders in the Carolinas.Together, Drew and Juan unpack the new startup playbook in the age of AI and what they’ve learned from hosting Product Jam, a one-day, hands-on workshop designed to help early-stage founders go from...
2025-08-2741 min
Building Great Experiences100x Engineers: How AI Agents Will Supercharge App DevelopmentWelcome back to Building Great Experiences Season 2! This season, we’re diving deep into the future of AI, design, and human-centered experiences.Episode Details:In this season opener, Drew sits down with Charles DeAndre, Managing Partner at Pattern 50 and fractional CTO for some of Charlotte’s fastest-growing startups. Charles shares his journey from gaming-obsessed kid to fintech leader to startup co-founder, and how those experiences shaped his perspective on building products that truly matter.The conversation explores the future of software development:- Why the next gen...
2025-08-2235 min
The Wholly Fractional PodcastHow We Got Here and Where We're Going on The Wholly Fractional Podcast with Andrew Graft and Todd HinesIn our milestone 10th episode, co-hosts Andrew Graft and Todd Hines pull back the curtain on what it really took to get Holy Fractional off the ground, and why this show matters to the growing community of fractional professionals. From heartfelt reflections and early lessons to guest recaps and bold aspirations, this episode is part celebration, part strategy, and all heart. Watch as we highlight standout moments from past guests, share our learnings from launching this show, and talk openly about everything from impostor syndrome to the future of work. If you're building your own fractional career...
2025-07-0959 min
Building Great ExperiencesIn a World of AI, Be Irreplaceably Human - Interview w/ Joel PuthoffOverview:Welcome to the *Building Great Experiences podcast, with your host Drew Burdick, a 15-year veteran in Customer Experience and Managing Partner at StealthX.This is a show dedicated to sharing how brands are bringing insanely great human-centered experiences to life with strategy, design & technology.In this episode, Drew interviews Joel Puthoff, Founder & CEO of Linxy. They explore the critical role of authentic human connection in customer experience and how businesses can create environments that foster real, meaningful relationships. Joel shares his fascinating origin story—from his early days as a student entrepreneur and athlete to coaching CEOs and ultimately founding Linxy...
2025-05-191h 03
Story of a StartupStealthX with Drew BurdickJessica and Dominick interview Drew Burdick, founder at StealthX who are a team of anti-consultants— "your SEAL team for quickly launching great digital experiences that create lifelong customers."Drew discusses his journey from founding and exiting Boxybots, going corporate and the accompanying "golden handcuffs", to returning to his passion and entrepreneurship with a fresh perspective.
2025-05-1155 min
The Wholly Fractional PodcastHow Drew Burdick Built StealthX by Being The Anti-ConsultantIn this episode of Holy Fractional, Andrew Graft interviews Drew Burdick, founder of StealthX, who shares his journey from freelancer to corporate leader and back to entrepreneurship. Drew reveals how he's building a company focused on execution over strategy in industries that others overlook. Key takeaways include: Why execution matters more than strategy in today's AI-powered business landscape How to leverage AI tools to dramatically shorten consulting timelines and deliver more value The importance of narrowing your ICP (Ideal Customer Profile) to stand out in a crowded market Drew's "Clients, Content, Community" strategy for sustainable business growth Why...
2025-04-3044 min
Building Great ExperiencesTrust is the new growth strategy - Interview w/ Jenn GrabenstetterOverviewWelcome to the Building Great Experiences podcast, with your host Drew Burdick a 15-year veteran in Customer Experience and Managing Partner at StealthX.This is a show dedicated to sharing how brands are bringing insanely great human-centered experiences to life with strategy, design & technology.Episode DetailsIn this episode, Drew interviews Jenn Grabenstetter, Consulting Director at Slalom. They explore the evolving landscape of marketing, focusing on trends beyond AI, operational challenges, the quest for personalization, and the importance of addressing digital experience debt. They discuss the shifting nature of customer loyalty, emphasi...
2025-04-271h 02
Building Great ExperiencesThe Power of a Handwritten Note - Interview w/ David Wachs, Handwrytten CEOOverviewWelcome to the Building Great Experiences podcast, with your host Drew Burdick a 15-year veteran in Customer Experience and Managing Partner at StealthX.This is a show dedicated to sharing how brands are bringing insanely great human-centered experiences to life with strategy, design & technology.Episode DetailsIn this episode, Drew interviews David Wachs, founder of Handwrytten, a company that automates the process of sending personalized handwritten notes. They discuss the importance of customer service, employee empowerment, and the impact of organizational culture on business success. They explore the value of money-back guara...
2025-04-2143 min
Building Great ExperiencesGetting people on the same page - Interview w/ Eric GormanOverview:Welcome to the Building Great Experiences podcast, with your host Drew Burdick a 15-year veteran in Customer Experience and Managing Partner at StealthX.This is a show dedicated to sharing how brands are bringing insanely great human-centered experiences to life with strategy, design & technology.Episode Details:In this episode of the Building Great Experiences podcast, Drew sits down with Eric Gorman, Founder of Wily, to unpack why most meetings suck and what to do instead. They talk about the power of well-designed workshops, the importance of involving stakeholders early, and how great facili...
2025-04-0148 min
Building Great ExperiencesTrust-driven design is the future - Interview w/ Adam IscrupeOverviewWelcome to the Building Great Experiences podcast, with your host Drew Burdick a 15-year veteran in Customer Experience and Managing Partner at StealthX.This is a show dedicated to sharing how brands are bringing insanely great human-centered experiences to life with strategy, design & technology.Episode DetailsIn this episode, Drew interviews Adam Iscrupe - Director of Product Design at Boatsetter.They discuss the evolution of customer experience, the impact of AI and personalization, and the importance of trust in digital interactions. They explore practical strategies for enhancing user experiences and...
2025-03-2444 min
Building Great ExperiencesThe Future of User Experience - Interview w/ Andy VitaleOverviewWelcome to the Building Great Experiences podcast, with your host Drew Burdick a 15-year veteran in Customer Experience and Managing Partner at StealthX.This is a show dedicated to sharing how brands are bringing insanely great human-centered experiences to life with strategy, design & technology.Episode DetailsIn this conversation, Andy Vitale shares his journey through the design industry, discussing the impact of AI on user experience and the evolving role of designers. He emphasizes the need for designers to adapt to new technologies, leverage AI as a partner, and focus on creating pers...
2025-03-1755 min
Building Great ExperiencesDesign Overpromised, Now What? - Interview w/ Jake HeberlieWelcome to the Building Great Experiences podcast, with your host Drew Burdick a 15-year veteran in Customer Experience and Managing Partner at StealthX.This is a show dedicated to sharing how brands are bringing insanely great human-centered experiences to life with strategy, design & technology.Episode Details:In this episode, Drew interviews Jake Heberlie - Chief Experience Officer at Rentvine. They discuss the future of customer experience and user experience, exploring the evolution of design, the impact of AI, and the importance of community. They emphasize the need for hyper-personalization and localized experiences, while also highlightin...
2025-03-1049 min
Building Great ExperiencesThe next big shift: Full-stack Experience Engineers - Interview w/ Wes DewsWelcome to the Building Great Experiences podcast, with your host Drew Burdick a 15-year veteran in Customer Experience and Managing Partner at StealthX.This is a show dedicated to sharing how brands are bringing insanely great human-centered experiences to life with strategy, design & technology.Episode Details:In this episode, Drew interviews fellow StealthXer Wes Dews, Director of Engineering.They discuss the evolving landscape of software engineering and user experience, focusing on the concept of 'experience engineering.' They explore Wes's journey into the tech industry, the importance of collaboration across teams, and how AI is tr...
2025-02-2739 min
Building Great ExperiencesWTF is an anti-consultant? - Interview w/ Ronnie BattistaWelcome to the Building Great Experiences podcast, with your host Drew Burdick a 15-year veteran in Customer Experience and Managing Partner at StealthX.This is a show dedicated to sharing how brands are bringing insanely great human-centered experiences to life with strategy, design & technology.Episode Details:In this episode Drew interviews Ronnie Batista, a leader in user experience design. They discuss Ronnie's journey from consulting to corporate roles, the evolving landscape of customer experience, and the importance of execution over mere ideas.Mid-way through the episode, Ronnie flips the script and interviews Drew...
2025-02-1850 min
Building Great ExperiencesGood Data = Better CX: How to Get It Right - Interview w/ Mike VandenstocktOverview:Welcome to theBuilding Great Experiences podcast, with your host Drew Burdick, a 15-year veteran in Customer Experience and Managing Partner at StealthX.This is a show dedicated to sharing how brands are bringing insanely great human-centered experiences to life with strategy, design & technology.Episode Details:In this episode, Drew interviews Michael Vandenstockt, Principal Consultant at Veestockt. They explore how data architecture is the backbone of a great customer experience and why bad data is one of the biggest hidden problems in business today.Michael breaks down how businesses can create a sin...
2025-02-1152 min
Building Great ExperiencesThe best marketing won’t save your trash CX - Interview w/ Madison GatesOverview:Welcome to the Building Great Experiences podcast, with your host Drew Burdick a 15-year veteran in Customer Experience and Managing Partner at StealthX.This is a show dedicated to sharing how brands are bringing insanely great human-centered experiences to life with strategy, design & technology.Episode Details:In this episode, Drew interviews Madison Gates, VP of Marketing at Reliable Residential. They discuss the critical intersection of marketing and customer experience. They explore how businesses can enhance customer interactions through innovative marketing strategies, community engagement, and the importance of trust. The conve...
2025-02-0141 min
Shipping ExcellenceHow AI Agents Will Reshape Business & Software Development w/ Drew BurdickIn this episode of Shipping Excellence, host Andrew Duncan sits down with Drew Burdick, Managing Partner of StealthX, and co-author of the AI North Star Playbook. They dive into how businesses should think about AI adoption, the rise of AI agents, and how solopreneurs and enterprises alike can leverage AI to drive efficiency and growth. The discussion covers everything from practical AI implementations, agentic workflows, the evolution of work, and the massive opportunities AI presents for early adopters.
Key Topics Discussed
AI North Star Playbook – Why most companies approach AI the wrong way and ho...
2025-01-3147 min
Building Great ExperiencesFuture of CX: Beyond Product, Into Ecosystems - Interview w/ Skipper Chong WarsonOverview:Welcome to the Building Great Experiences podcast, with your host Drew Burdick a 15-year veteran in Customer Experience and Managing Partner at StealthX. This is a show dedicated to sharing how brands are bringing insanely great human-centered experiences to life with strategy, design & technology.Episode Details:In this episode, Drew interviews Skipper Chong Warson, Founder at How This Works Co. They discuss the future of customer experience, emphasizing the importance of understanding customer journeys, the role of AI, and the need for businesses to collaborate across departments. They explore how companies ca...
2025-01-2932 min
The How This Works showDrew BurdickDrew Burdick, founder and managing partner of StealthX, shares his unconventional journey into design and entrepreneurship. After growing up in the Philippines (age 4-18) and studying political science and communications in college, a chance internship introduced him to graphic design — beginning with a bootleg copy of Illustrator/Photoshop CS2. During the 2009 recession, Drew scrapped his way forward, balancing freelance design work with jobs like valet parking at the Ritz Carlton and window washing.
His path included founding a successful clothing brand for the electronic music scene (complete with 163 street team members) before transitioning into corporate roles and ev...
2025-01-2944 min
Building Great ExperiencesStop selling & start connecting with customers - Interview w/ John MaderOverview:Welcome to Building Great Experiences podcast, with your host Drew Burdick a 15-year veteran in Customer Experience and Managing Partner at StealthX. This is a show dedicated to sharing how brands are bringing insanely great human-centered experiences to life with strategy, design & technology.Episode Details:In this episode, Drew interviews John Mader the CEO at Working Title Partners. They discuss the intersection of customer experience and marketing, exploring how behavioral science influences customer behavior, the importance of effective communication, and the challenges faced by larger companies in maintaining a consistent custo...
2025-01-1842 minBuilding Great ExperiencesMagic moments: Power of experiential alchemy w/ Jock SallquistOverview:Welcome to Building Great Experiences podcast, with your host Drew Burdick a 15-year veteran in Customer Experience and Managing Partner at StealthX.This is a show dedicated to sharing how brands are bringing insanely great human-centered experiences to life with strategy, design & technology.Episode Details:In this episode, Drew interviews Jock Sallquist an artist and experiential designer. They explore the concept of experiential alchemy, emphasizing the importance of designing meaningful experiences in both B2B and B2C contexts.They discuss the role of art in experience design, the significance...
2025-01-1245 minBuilding Great ExperiencesYour team will never be the same - Interview w/ Nande SilvaOverview:Welcome to Building Great Experiences podcast, with your host Drew Burdick a 15-year veteran in Customer Experience and Managing Partner at StealthX.This is a show dedicated to sharing how brands are bringing insanely great human-centered experiences to life with strategy, design & technology.Episode Details:In this episode, Drew interviews Hernande (Nande) Silva, a human-centered futurist. They explore the evolving landscape of work influenced by AI, emphasizing the shift towards smaller, agile teams and the increasing reliance on freelancers and contractors. They discuss the significant changes that organizations will face, the evolving dyn...
2024-12-2338 minBuilding Great ExperiencesImpact of soundscape on customer experience - Interview w/ Brian CullinanOverview:Welcome to Building Great Experiences podcast, with your host Drew Burdick a 15-year veteran in Customer Experience and Managing Partner at StealthX.This is a show dedicated to sharing how brands are bringing insanely great human-centered experiences to life with strategy, design & technology.Episode Details:In this episode, Drew interviews Brian Cullinan, Partner at Canopy Music. They explore the profound impact of music on customer and employee experiences. Brian shares his journey through the music industry and how it led him to focus on the intersection of music and retail...
2024-12-181h 11Building Great ExperiencesHappy employees = happy customers - Interview w/ Beth JacksonOverview:Welcome to Building Great Experiences podcast, with your host Drew Burdick a 15-year veteran in Customer Experience and Managing Partner at StealthX.This is a show dedicated to sharing how brands are bringing insanely great human-centered experiences to life with strategy, design & technology.Episode Details:In this episode, Drew interviews Beth Jackson, Founder at Talent Development Specialists. They explore the critical relationship between employee experience, customer experience, and organizational culture. They discuss the importance of talent development, the nuances of change management, and how a resilient culture can foster innov...
2024-12-0847 minBuilding Great ExperiencesTransforming the Healthcare Experience - Interview w/ Blair PrimisOverview:Welcome to Building Great Experiences podcast, with your host Drew Burdick a 15-year veteran in Customer Experience and Managing Partner at StealthX. This is a show dedicated to sharing how brands are bringing insanely great human-centered experiences to life with strategy, design & technology.Episode Details:In this episode, Drew interviews Blair Primis, Co-Managing Partner at Primtos. They discuss the critical intersection of customer experience and healthcare. They explore the complexities of the U.S. healthcare system, the importance of understanding the business side of healthcare, and the need for incremental changes to improve patient...
2024-12-0247 minBuilding Great ExperiencesB2B Marketing x Customer Experience - Interview w/ Tracy CollinsOverviewWelcome to Building Great Experiences podcast, with your host Drew Burdick a 15-year veteran in Customer Experience and Managing Partner at StealthX.This is a show dedicated to sharing how brands are bringing insanely great human-centered experiences to life with strategy, design & technology.Episode DetailsIn this episode, Drew interviews Tracy Collins, VP of Marketing at Six3Tile — a manufacturing company with a unique tile product for contractors and homeowners.Tracy shares her extensive experience in the building product manufacturing industry, discussing the challenges and opportunities in B...
2024-11-2350 minBuilding Great ExperiencesQuitting corporate to start a company - Interview w/ John Espey (Part 2)Overview:Welcome to Building Great Experiences podcast, with your host Drew Burdick a 15-year veteran in Customer Experience and Managing Partner at StealthX.This is a show dedicated to sharing how brands are bringing insanely great human-centered experiences to life with strategy, design & technology.Episode Details:In this two-part episode, Drew interviews John Espey, Founder at CEO at Defiance Digital. They discuss the critical role of infrastructure in shaping user experiences and the evolution of technology over the past two decades. John shares his journey through various tech companies, highlighting the importance of us...
2024-11-1825 minBuilding Great ExperiencesBuilding a strong UX infrastructure - Interview w/ John Espey (Part 1)Overview:Welcome to Building Great Experiences podcast, with your host Drew Burdick a 15-year veteran in Customer Experience and Managing Partner at StealthX.This is a show dedicated to sharing how brands are bringing insanely great human-centered experiences to life with strategy, design & technology.Episode Details:In this two-part episode, Drew interviews John Espey, Founder at CEO at Defiance Digital. They discuss the critical role of infrastructure in shaping user experiences and the evolution of technology over the past two decades. John shares his journey through various tech companies, highl...
2024-11-1136 minBuilding Great ExperiencesHow to build CX that drives real value - Interview w/ Steven KeithOverview:Welcome to Building Great Experiences podcast, with your host Drew Burdick a 15-year veteran in Customer Experience and Managing Partner at StealthX.This is a show dedicated to sharing how brands are bringing insanely great human-centered experiences to life with strategy, design & technology.Episode Details:In this episode, Drew interviews Steven Keith, Founder at CX Pilots. They dive into the real, no-nonsense essentials of customer experience. With over 25 years in the field, Steven shares powerful insights on crafting CX that truly adds value, not just buzzwords. From the role of AI a...
2024-11-0446 minBuilding Great ExperiencesBuilding Strong Brands - Interview w/ Joel TraceyOverview:Welcome to Building Great Experiences podcast, with your host Drew Burdick a 15-year veteran in Customer Experience and Managing Partner at StealthX.This is a show dedicated to sharing how brands are bringing insanely great human-centered experiences to life with strategy, design & technology.Episode Details:In this episode, Drew interviews Joel Tracey, Principal Brand Strategist at JTC Marketing. In this conversation, Drew and Joel discuss the significance of brand strategy and equity in marketing. Joel, a creative marketing expert, emphasizes the importance of consistency in branding and how it builds tr...
2024-10-2837 minBuilding Great ExperiencesMarketing & CX: A winning mix for customer success - Interview w/ Joe BellOverview:Welcome to Building Great Experiences podcast, with your host Drew Burdick a 15-year veteran in Customer Experience and Managing Partner at StealthX.This is a show dedicated to sharing how brands are bringing insanely great human-centered experiences to life with strategy, design & technology.Episode Details:In this episode of the Building Great Experiences podcast, Drew Burdick and Joe Bell discuss the critical intersection of marketing and customer experience (CX). They explore how understanding customer needs and experiences can significantly impact business success. The conversation covers the importance of measuring CX...
2024-10-2142 minBuilding Great ExperiencesBrands w/ No Differentiated Experience Will Fail - Interview w/ Lauren KerwellOverview:Welcome to Building Great Experiences podcast, with your host Drew Burdick a 15-year veteran in Customer Experience and Managing Partner at StealthX.This is a show dedicated to sharing how brands are bringing insanely great human-centered experiences to life with strategy, design & technology.Episode Details:In this episode, Drew, sits down with Lauren Kerwell, a creative director specializing in experiential design, to explore what it takes to create memorable, impactful experiences. They dive into how experiential design goes beyond aesthetics to evoke emotions that resonate with people long after the m...
2024-10-1451 minBuilding Great ExperiencesUnlocking business success w/ inclusive design - Interview w/ Jennifer BorchardtOverview:Welcome to the Building Great Experiences podcast, with your host Drew Burdick. This is a show dedicated to sharing how brands are bringing insanely great human-centered experiences to life with strategy, design & technology.Episode Details:In this episode of the Building Great Experiences podcast, Drew Burdick sits down with Jennifer Borchardt, Senior Vice President of Digital Transformation at Merevie Consulting, to dive deep into the concept of inclusive experiences. Jennifer shares her insights on the broader meaning of inclusivity beyond just accessibility, emphasizing the need to consider people with language barrier...
2024-10-0734 minBuilding Great ExperiencesDriving successful product adoption - Interview w/ Conor McFerranOverview:Welcome to the 5th episode of the Building Great Experiences podcast, with your host Drew Burdick. This is a show dedicated to sharing how brands are bringing insanely great human-centered experiences to life with strategy, design & technology.Episode Details:In this episode, Drew interviews Conor McFerran, Founder at Lift Collective. They explore the essential elements of driving successful product adoption, the importance of prototyping and assumption testing, and the need to identify core problems in product development. They discuss strategies for ensuring that products meet user needs and the role of feedback...
2024-10-0139 minBuilding Great ExperiencesThe Intersection of Product & CX - Interview w/ Justin FischgrundOverview:Welcome to the 4th episode of the Building Great Experiences podcast, with your host Drew Burdick. This is a show dedicated to sharing how brands are bringing insanely great human-centered experiences to life with strategy, design & technology.Episode Details:In this episode Drew interviews Justin Fischgrund, Principal at Fischgrund Consulting. They explore the intricacies of product management and customer experience. They also discuss the importance of defining product management, balancing desirability, feasibility, and viability, and the necessity of a balanced team in product development. The conversation emphasizes the significance of a customer-centric approach and shares practical tips for improving produc...
2024-09-2339 minBuilding Great ExperiencesThe Intersection of Marketing & CX - Interview w/ Matt CoffeyOverview:Welcome to the 3rd episode of the Building Great Experiences podcast, with your host Drew Burdick. This is a show dedicated to sharing how brands are bringing insanely great human-centered experiences to life with strategy, design & technology.Episode Details:In this episode I interviewed Matt Coffey, Director of Marketing at Threshold Brands.Matt is a former colleague and has spent over a decade working in marketing. For a good chunk of that time, Matt has specialized in driving customer acquisition and customer lifetime value for franchise brands.We cover a lot of g...
2024-09-1631 minBuilding Great ExperiencesThe intersection of storytelling & CX - Interview w/ Brent KunzeOverview:Welcome to the 2nd episode of the Building Great Experiences podcast, with your host Drew Burdick. This is a show dedicated to sharing how brands are bringing insanely great human-centered experiences to life with strategy, design & technology.Episode Details:In this episode I interviewed Brent Kunze the Executive Producer at EngineThree, an award-winning production company creating narrative, documentary and branded entertainment.Brent is a lifelong storyteller and has worked with a variety prestigious brands including Universal Pictures, Warner Bros, FOX Sports, Disney, The NFL Network, and NASCAR.We cover a lot of g...
2024-09-1241 minBuilding Great ExperiencesAgile Dogma, Hiring 10x Talent, & Startup CTO's － Interview w/ Andrew DuncanOverview:Welcome to the 1st episode of the Building Great Experiences podcast, with your host Drew Burdick. This is a show dedicated to sharing how brands are bringing insanely great human-centered experiences to life with strategy, design & technology.Episode Details:In this episode, I interview Andrew Duncan - the Founder and CEO at Vertice Labs. Duncan (as friends call him) is a software engineering leader that has worked in a variety of companies, including most recently as CTO at Wonder Cave and Stash Wealth. He and his team at Vertice Labs work with...
2024-08-2742 min