Shows
Drop Everything Now: A Taylor Swift PodcastEpisode 43: They Belong With Her (Taylor Swift Buys Back her Life's Work!!)Taylor Swift has done it! She's bought back her masters, and all artistic materials, for her original six albums. Truly the BEST news and the only topic this episode! We do start with some AMA's theories and go on plenty of tangents along the way, but this episode is all about the MASTERmind (see what I did there) of Taylor Swift! We're SO proud of her and happy for her!! Happy Taylor Swift Independence Day!
Email: @dropeverythingnowpodcast@gmail.com
Instagram: @DropEverythingNowPodcast
TikTok: @theStephs13
2025-06-092h 33Drop Everything Now: A Taylor Swift PodcastEpisode 41: Songs feat. Taylor SwiftOn this episode, Steph and Steph dive into all the collaborations Taylor's been apart of over the years. More specifically, songs she's featured on. These songs tend to fly under the radar in terms of discussion within Taylor Swift's discography, so we decided to give them their shine. We also give our take on who we HOPE she'll collab with in the future!
Songs Discussed In Order:
Best Days of Your Life
Two Is Better Than One
Half of My Heart
Both of Us
Highway Don't Care2025-03-201h 49Drop Everything Now: A Taylor Swift PodcastEpisode 39: Taylor Swift & The Grammy's (a Complete History)With the Grammy's just a few weeks away, Steph and Steph dedicated this episode to a comprehensive review of Taylor Swift & her history with the Grammy's. We start with her 2025 nominations, then rewind all the way back to 2008 to detail her 16 year journey with musics' most prestigious awards show! We hope this episode gets you excited for February 2nd when TTPD/Taylor are up for 6 awards!
Follow and/or Contact Us:
Email- @DropEverythingNowPodcast@gmail.com
Instagram - @DropEverythingNowPodcast
TikTok: TheStephs13 (our old stuff is still there no matter the ban!)
Twitter...2025-01-202h 29
Process The PodcastSteph Taylor of Swisse has the the courage to flip everything on it's headIn this episode, Arielle Thomas interviews Steph Taylor, the head of PR and communications at Swiss Australia and Swiss Beauty. They discuss the evolution of Swiss's brand strategy, particularly during the challenges posed by COVID-19. Steph shares insights on the importance of authenticity in influencer marketing, the creative campaigns they've launched, and how they navigated social media backlash. The conversation also touches on the significance of building long-term relationships with influencers, measuring ROI in creative campaigns, and the vibrant culture at Swiss. Steph emphasises the need for creativity and innovation in marketing, as well as the balance between humour...2024-09-2949 min
Imperfect ActionAsk Steph: I already have multiple offers. Should I launch a high ticket offer?Today, I'm answering a question from a listener who has multiple offers within her business already but is stuck on what to launch next. As her current offers are at a lower price point, she's questioning if the next product should be positioned at a higher price point. In this episode, I'm sharing my suggestions for her next steps.- How evaluating your business to take stock of where you're at will help you to understand what gaps exist in your offer suite.- Why getting really specific on the problem your offer is trying to solve...2024-08-1812 minImperfect ActionAsk Steph: I have so many ideas, so how do I choose?Today I am answering a question from a listener who has multiple business ideas but doesn't know which one to pursue. In today's episode, I'm sharing how I've used the wrong ideas in the past and reveal the 6-step process I now follow when making decisions.- Why unique ideas are not always the best ideas—or what people actually want.- Why starting with the market you intend to sell to and brainstorming (their problems and solutions) is the first step.- The power of 1:1 client research to gain insight into their problems and what th...2024-07-1819 minImperfect ActionAsk Steph: Should I continue with my current offers or create something new?Today I'm answering a question from one of my long-standing students who is torn between scaling her current offers or creating new offers to service her existing community. In today's episode, I'm sharing some of the pros and cons around this important decision as well as offering a couple of alternatives.- How scaling one product can minimise the risk and allow more time for focusing on the next thing.- The challenges that present themselves whilst scaling up.- Why creating a new offer and increasing the lifetime value of your existing customer is easier...2024-06-2515 min
The Spiritual Shiftworker: Enjoy the shift, one breath at a time89: WHERE ARE THEY NOW: Steph TaylorThis week we welcome back Steph Taylor to the Podcast in the WHERE ARE THEY NOW SERIES.
You can listen to Steph's first episode here (Spotify): Episode 19: The Basics
Listen on Apple here: Episode 19: The Basics
Homesteader made entrepreneur.
Steph turned her mess into her income in order to ditch the need for a j.o.b. She now helps women and mothers learn the skills our great-grandparents lived by.
By teaching the skills with the strategy of reducing reliance on the system as quickly as possible. She "got ou...2024-05-2944 minImperfect ActionThe biggest takeaways from 800 episodes of this show (Part 2)Today marks 6 years since I launched this podcast and it's changed so much in that time. I've changed the name, the content, the cover art and so much more. The thing is, if I'd waited for it to be perfect before I started, I'd never have started it. Instead, here we are—800 episodes later. In today's episode, I'm sharing 5 more takeaways from these last 6 years.- How launching is a rinse and repeat process that helps you to grow your income and impact faster, without needing to come up with something new every time.- Why most of...2024-04-3020 minImperfect ActionAsk Steph: How can I create a valuable freebie that doesn't give away too much?When creating a lead magnet, I see many business owners trying to give away as much value as possible. And while value can be important, it's usually *not* what will get them over the line. What's more important is figuring out what your ideal client needs to be ready to buy your offer. In today's episode, I'm answering a listener's question about creating a freebie that's valuable *and* meets their audience where they're at.- Why giving away value does *not* equal sales and conversions and what you can focus on instead.- The questions you can...2024-04-2312 minImperfect ActionAsk Steph: How can I get out of my head and take action to build my business?Today I'm answering a question from a listener who feels like they have a lot of knowledge and experience in different areas, but are struggling to get it out in the world in a consistent and persistent way. In this episode, I'm sharing why this may be happening and what you can do to get back on track.- Why skipping from one thing to the next means that you have no idea if your offer is actually working or not.- The three main reasons why you're jumping around and how to focus on one thing...2024-04-0416 min
Vitamin G with Steph GeeHow Taylor Frankel, Co-Founder of Nudestix, Started Building The Business at 17, The Dynamics of Running a Global Beauty Brand and Her POV On What Makes A Brand Successful At Big Beauty RetailersIn this episode, Steph sits down with Taylor Frankel, Co-Founder and Chief Brand Officer of Nudestix, a multi-tasking focused, global beauty brand. Taylor shares her story of building the brand alongside her mom and sister while in high school, their retail launch strategy, how she manages her wellness while travelling the world for work, the realities and balance of working with family, and what it takes to stay on the shelves of big beauty retails. Taylor also shares their exciting, recent launch at Shoppers Drug Mart all across Canada. Steph and Taylor speak to their synergistic professional lives and...2024-03-2045 min
Beauty Behind The BrandSteph Taylor, The Beauty Behind: ALT SUNSend us your feedback about the episode!Join us as Steph shares her journey from aspiring entrepreneur to industry leader, offering valuable insights into the world of sun-kissed beauty and business. With a passion for helping others feel confident and beautiful in their skin, Steph has built ALT Sun into a go-to destination for flawless tans and expert advice.In this episode, Steph opens up about the challenges and triumphs of building her brand, from navigating the competitive beauty market to overcoming obstacles along the way. She shares her secrets to success, offering practical tips...2024-03-1239 min
Chief Audience Officer162 | Monetizing Your Podcast with Digital Products, with Steph TaylorWant to grow your podcast on YouTube? Apply to the Grow The Show YouTube Accelerator Beta Cohort, Launching July 14th 2025
Work with Kevin 1:1 to Install a Revenue-Driving Podcast Into Your Business
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Summary
Looking for new ways to monetize your podcast? Digital products may be your path to profit. Joining host Kevin Chemidlin in this episode to discuss everything podcasters need to know about digital products is Steph Taylor, a digital product strategist who grew a lucrative digital product business after not finding success through more traditional methods. She guides podcasters through t...2024-02-2746 min
Business Beyond the Mic023: Insider Strategies to Successfully Launch and Grow Your Show with Steph TaylorWhat if your podcast could become your business’s strongest lead generator? Today on the show, we welcome Steph Taylor, an online business strategist helping service-based business owners build businesses that are profitable when they are not at their laptops. She is the host of the Imperfect Action Podcast, which has clocked more than 2 million downloads and counting, and the creator of Podcast Launch Plan, where she equips fellow hosts on their journey to success.During this conversation, you’ll learn how your life can begin to change when you stop overthinking every choice you make and inst...2024-02-2627 minDrop Everything Now: A Taylor Swift PodcastEpisode 31: TIME’s 2023 Person of the Year (Taylor’s Version)Both Steph's are BACK to discuss everything from Taylor Swift's Time Person of the Year Article. This episode is packed with discussion around the article and other things to catch up on since our hosts were together to discuss 1989 (Taylor's Version). First 50 minutes are catch up, "You're Losing Me" & Midnights timeline and some TS11 speculation. The rest of the episode is all TIME Article discussion.
Follow and/or Contact us:
Instagram: @dropeverythingnowpodcast
TikTok: @thestephs13
Email: dropeverythingnowpodcast@gmail.com
2023-12-202h 31Imperfect ActionBest of 2023: 5 essential questions to help you price your next offer (or update the price of your existing ones!)Here's another one of your favourite episodes from 2023! The key to pricing your offer is NOT about how much content you provide, or what other people are charging or what you THINK people will pay. Instead, you need to be super clear on what outcome you're delivering in each offer. In today's episode, I am sharing 5 questions to ask yourself when you're pricing your online course, 1:1 coaching, programs or memberships.- Why clarifying the outcome will dictate the value (and therefore the pricing).- Understanding the difficulty of achieving the outcome and how long it will take...2023-12-1913 min
The Beauty of Influence | Brand & Marketing Strategy for Small BusinessesBuilding Community, Motherhood & Sunless Solutions with Steph Taylor RiosSend us a textIn this Daring Made episode, Sasha welcomes celebrity spray tan artist, Steph Taylor Rios. Steph is a Southern California celebrity spray tan artist with over 12+ years in the industry. She has built her sunless empire while being a wife to a touring musician, mother to twins, and a corporate marketing guru.Steph discusses her journey from being an actor to running successful ventures such as Bronzed Ambition and the newly launched Alt Sun. She shares her experiences navigating business expansion, the struggles she faced becoming a mother of twins, and her...2023-12-1947 minImperfect ActionAsk Steph: How can I troubleshoot unsubscribes from my email list?Today I'm answering a question from a listener to wants to know how to troubleshoot the unsubscribers from his email list. While there will always be people who unsubscribe from you, in this episode I share the common reasons why they do and how you can mitigate these.- The importance of looking at the number of unsubscribers within the context of your email list size.- How understanding *why* people are unsubscribing can you clues about their expectations.- Why matching their expectations for your emails is important.- Why meeting your unsubscribers where...2023-12-1410 min
No Straight PathTaking Imperfect Action with Steph TaylorJoin us today for our live conversation at Podcast Movement with online business strategist, podcaster and speaker Steph Taylor. She helps business owners build profitable and sustainable online businesses that continue to grow even when they’re offline. She is also the host of Imperfect Action, a podcast where Steph uses her experience of building a million-dollar online business to help listeners as they navigate their journey. She provides mindset advice, actionable marketing tips and strategies to build a business that brings you more profit, more freedom and even more joy. Imperfect Action has over two million listeners, and Ste...2023-11-2933 minDrop Everything Now: A Taylor Swift PodcastEpisode 29: 1989 (Taylor’s Version) FULL ALBUM REVIEWThe pop bible is owned by Taylor Swift once again! Listen in as Steph and Steph breakdown 1989 (Taylor's Version) from overall thoughts, to the INCREDIBLE vault songs, and every song in between. What an amazing release and we're so happy we got to be together for it and share our thoughts in this episode!
No time stamps necessary, we start with 1989 (TV) general thoughts, then dive into the vault songs before going track by track from WTNY to Clean. Oh and the last 15 minutes are reserved for the latest Swelce updates for those of you that are i...2023-11-012h 21Imperfect ActionHere's how I keep coming up with fresh content ideas after 720 episodesWhen I first started this podcast, I had no idea what I'd be talking about 100 episodes later—let alone 720 episodes in! It can be tricky to keep the content fresh and sometimes I do run out of ideas. In today's episode, I'm sharing the methods I use to keep coming up with fresh content to share with my audience.- How brainstorming content ideas with your team can help you to reveal what you may not know, or what you may be missing.- The benefits of using your audience's feedback to create content that is relevant fo...2023-10-2410 min
Beyond BillablesSteph Taylor - Online Business Strategists & EntrepreneurOn this week's show I sat down with my friend and incredibly successful online business strategist Steph Taylor. Steph helps service-based business owners build profitable and sustainable online businesses that continue to grow even when they’re offline. This was a great discussion on Steph's business journey, what's worked and what hasn't, and how she has managed to find success. Steph and I worked together for 2 years, so it was great fun to revisit that time, reflect on her journey and hear all her insights on online business. From business to mental health, this is a great dis...2023-10-1149 minDrop Everything Now: A Taylor Swift PodcastEpisode 27: Current-ish Taylor Events (we’ll talk about Travis Kelce next time...)This episode was recorded PRIOR to the 1989 vault track titles were revealed, and prior to the TRAVIS KELCE news heard round the world! But don't worry, the next episode will include both hot topics. In the meantime, THIS episode covers the announcement of 1989 TV, the Eras Tour Movie, and just in general how Taylor Swift has been seen everywhere taking over the world.
Episode Breakdown With Time Stamps:
1. 0:51 Intro and Steph & Steph updates/ramblings -- Steph is getting married -- YAY!
2. 12:33 Speak Now TV Opinions & Updates -- WHY doesn't TSwift care about SNTV?!?
2023-09-251h 18Imperfect ActionAsk Steph: How do you grow your email list outside of social media?We put so much pressure on social media to grow our business. But there are other ways to do this! In today's episode, I'm answering a listener's question about how she can grow her email list outside of social media.- How understanding the value that your email list offers will guide the language you need to use to encourage subscribers.- Why clarifying *what* you're sharing through your email list is important for subscribers to find value.- How sharing your lead magnet on social media is more than just posting about it with a...2023-08-1710 minDrop Everything Now: A Taylor Swift PodcastEpisode 26: ...and they said ”Speak Now (Taylor’s Version)”Steph and Steph give their initial reactions to Speak Now (Taylor's Version), the day after the release! Listen to the ep to hear the good, the bad, the vault songs, and what just Hits Different ;)
Contact and/or follow us!
Instagram: @DropEverythingNowPodcast
TikTok: @theStephs13
Gmail: dropeverythingnowpodcast@gmail.com
YouTube: @DropEverythingNowPodcast
2023-07-131h 18
The Wellthy CEO with Shae Invidiata028: Enough Food For A Year With This Prepped Home [With Steph Taylor]In today’s episode we learn the basics with how to detach our needs away from the system to become as self-sufficient as possible. After losing her job and relationship almost simultaneously, Steph Taylor had no choice but to reinvent her life, finding Homesteading to be the way forward. The process of relying on oneself to create enough income and food, not relying on the government or anyone. Now, Steph teaches others how to do the same, in ways that feel comfortable for them no matter how big or non-existent their backyard is. TIME STAMP 2023-07-1044 minImperfect ActionAsk Steph: How can I develop the right lead magnet for a particular offer, and do I need more than one?Today I’m answering a question from a listener who wants to know how to develop the right lead magnet for a particular offer. In this episode, I’m sharing the essential elements to consider when creating a new lead magnet to grow your email list.- How retiring my most popular lead magnet allowed me to build an email list with *more* of my ideal clients.- Why jam-packing your lead magnet with lots of information can lead to overwhelm (and other mistakes I see business owners making).- How attracting the right people is more...2023-07-0913 minDrop Everything Now: A Taylor Swift PodcastEpisode 25: Speaking on Speak Now (PRE Taylor’s Version Release)Join Steph and Steph as they gear up for the release of Speak Now (Taylor's Version). With just two days left before the re-release, Steph and Steph dive back into one of their personal favorite albums and discuss all things Speak Now, including Swiftie Survey results, vault track theories, and SO MUCH MORE!
Contact and/or follow us!
Instagram: @DropEverythingNowPodcast
TikTok: @theStephs13
Gmail: dropeverythingnowpodcast@gmail.com
YouTube: @DropEverythingNowPodcast
2023-07-052h 39Imperfect ActionAsk Steph: How does your live launch strategy change when what you are launching is a low ticket offer?This is a *great* question! It's easy to think that launching is only for high ticket offers. But launching is important for *any* offer (one at a time of course!). So in today's episode, I'm answering Morgan's question about launching a low-ticket $57 masterclass and how the strategy changes accordingly.- Understanding the differences between live launching a high ticket offer vs a low ticket offer using the Magician's Gap.- Why having deadlines are so important—even when launching your low ticket offer.- Why considering your client's "total lifetime value" is important when launching offers 2023-07-0211 min
The Angela Henderson Online Business ShowIs Launching Dead? To Launch or Not to Launch with Steph TaylorAre you thinking about launching or is that a thing of the past? Join me in this episode as Steph Taylor, an online business strategist, and I talk about what launching is and whether it is an essential element in your business’ path to success. Steph will share her insights into the latest trends and predictions in the coming months; discuss the current economic climate and its impact on launching; and delve into AI's effect on launching. She will also guide you through the essential initial steps you must embrace when embarking on your own launch.Guest Li...2023-06-1244 minImperfect ActionAsk Steph: Why didn’t your membership work?Having a membership as part of your offer suite is a trendy topic right now, and they're popping up everywhere. Memberships CAN be incredibly successful IF they're executed well. But mine wasn't, and so I ended up closing it down after a few months. In today's episode, I answer a question from a listener who is planning to create an online course that funnels into a membership and asked me about why my membership didn't work.- Why closing down my membership was the best decision for my business.- Why creating a membership is not always...2023-06-0112 minImperfect Action5 essential questions to help you price your next offer (or update the price of your existing ones!)The key to pricing your offer is NOT about how much content you provide, or what other people are charging or what you THINK people will pay. Instead, you need to be super clear on what outcome you're delivering in each offer. In today's episode, I am sharing 5 questions to ask yourself when you're pricing your online course, 1:1 coaching, programs or memberships.- Why clarifying the outcome will dictate the value (and therefore the pricing).- Understanding the difficulty of achieving the outcome and how long it will take them to get there.- The link...2023-05-1813 minImperfect ActionAsk Steph: What do you do to keep the fire going in your business?Today I'm answering a question from a listener who wants to know how to keep the fire going in her business. Let's be honest, it can be hard to always stay motivated when it comes to running your own business, so in this episode, I share how I stay inspired and excited about my business.- Why enjoying life outside of your business can help you to feel more present and excited when working in your business- How being super selective about the content you consume can minimise overwhelm and those 'I'm not doing enough' feelings2023-05-0709 minImperfect ActionAsk Steph: Do you have to have live calls in your online course? Nope! (Here are 6 alternatives to coaching and Q&A calls)Today I'm answering a question from a listener who wants to know whether it's necessary to include live Q&A and coaching calls in her cohort-based courses. Whilst I am a big advocate for Q&A calls, in this episode I break down 6 alternatives and how to determine what's right for your program.- How understanding the transformation your audience needs within your course will help determine the engagement level that's required- The benefit of offering a community within your program and how to get the most out of it- How running accountability groups...2023-04-3018 minImperfect ActionAsk Steph: When you have too many ideas, how do you decide which one to pursue?Today I am answering a question from a listener who has multiple business ideas but doesn't know which one to pursue. In today's episode, I share how I've used the wrong ideas to create unsustainable businesses and reveal the process I now follow when making decisions.- Understanding the reality: not all ideas make viable business models.- Why starting with the market you intend to sell to and brainstorming (their problems and solutions) is the first step.- The power of 1:1 client research to gain insight into what they need.- Key considerations when...2023-04-2019 minImperfect ActionAsk Steph: Is it okay to repeat content topics or do you always need to come up with fresh ones?Today I'm answering a question from a listener who's wondering if it's okay to repeat content topics on her podcast or whether each episode needs to be fresh and new. I'm a big believer in repeating content topics, perhaps with a slightly different spin and in this episode, I'm sharing my views on why this is beneficial to your audience - and your business.- How to ensure your audience won't get bored when you repeat the same content- Why repetition is actually a good thing and can help your audience- Capitalising on your...2023-04-0408 min
Redefining WellbeingWhy Sleep is Vital for Your Health with Frances TaylorThis episode is all about sleep and the importance of sleep for our wellbeing. I had some real struggles with sleep and insomnia at the age of 40. I really started to have a bad relationship with sleep, and it slowly it just got worse and worse and worse. It got to the point when I knew I had to seek help. So, I am delighted to be interviewing Frances Taylor who is a sleep expert and helped me get back on track. She is a fellow of the International Stress Management Association. She's trained in CBTI, which i...2023-03-3039 minImperfect ActionAsk Steph: How often should I email my subscribers?Today I am answering a question from a listener who is excited to start doing email marketing in her business, but is unsure how often she should email her list and has no idea what to send them. In this episode, I'm sharing advice for anyone who is stuck when it comes to starting with email marketing in their business:- Why you should avoid emailing for the sake of emailing—and instead create structure for accountability and consistency- The benefit of emailing your subscribers and repurposing your content, even when you don't have anything to se...2023-03-2112 minImperfect ActionHear from my Launch Magic students about their experience with the programIn today's episode, Steph speaks with previous Launch Magic students to find out what challenges they were having with their launches before they did the program, their experience in Launch Magic and the results from their launches.Doors are currently open for Launch Magic until 22 March 2023. Find out more and sign up at the link below.SHOW LINKS:- Sign up to Launch Magic: https://stephtaylor.co/magic- Get my Daily Biz Booster emails: https://stephtaylor.co/DBB- 5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks2023-03-1622 minImperfect ActionHow to boost sales of your online course, membership or group program in 2023Today Steph talks about:- What sells and what doesn't sell in 2023- The simple strategy for sharing content that sells without sounding sales-y- The profitable framework you can repeat again and again to generate sales on demandThere's still a ton of opportunity to grow your business with your online course, group program or membership...but the strategy behind how you sell your offers has never been more important.SHOW LINKS:- Want to join Launch Magic? Sign up: https://stephtaylor.co/magic- Get my Daily Biz...2023-03-1442 minImperfect ActionAsk Steph: Will lower cost programs be the way to go in 2023?Today I'm answering a question from a listener who is wondering if lower-cost offers are a better approach in 2023 given the skyrocketing cost of living. In this episode I share my views on this topic.- Why payment plans are more appealing in this tough economic climate - but a tripping hazard to beware of- Why I believe we are experiencing 'low-cost offer fatigue' and the impact of this on our business- The growing trend towards programs with higher touch points- The benefit of ensuring you are pitching the right offer to...2023-02-2810 minImperfect ActionAsk Steph: How can I use a waitlist to nurture my audience for my upcoming online course?Today I am answering a question from a listener who is wondering how to best utilise their course waitlist to generate sales for their upcoming launch. In this episode I share my feelings about waitlists and explore methods to encourage course sales when you launch.In this episode, we chat about:- Why waitlists aren't a reliable indicator of demand and the benefit of reaching beyond this list- How launching 60 to 90 days prior to cart open is super effective as a nurturing process- Why creating a sales process and deadlines in your launch...2023-02-1612 min
Creator DebatesTwitter or Instagram: Where Should Creators Focus for Money & Growth? ft. Alex Llull & Steph TaylorGet your .Store Domain here: https://go.creatorwizard.com/DSBCThanks to .Store for being a partner!Check out the 30-Day Grow Your Audience Challenge: https://convertk.it/GYABig thanks to ConvertKit for sponsoring this episode!Today we’re talking about Twitter vs. Instagram when it comes to growing a business as a creator.I first joined Twitter and Instagram in 2012 but I gotta admit something pretty embarrassing. I used both of them almost every day but I was a consumer of content, not a producer. Sure, I would pos...2023-02-1336 min
How I Do ContentHow to take your online business from $100K to $1 million as an introvert with Steph TaylorAs I always say – you don’t need to be an extrovert to be good at business or to have a successful business. You can be an introvert AND build a 6 or 7-figure business.But being an introvert and growing a business in the online space means that sometimes you gotta step out of your comfort zone and do things that feel a little uncomfortable.Let me be clear – it’s not about completely changing who you are, it simply means taking into consideration your strengths and doing things a little bit differently.And...2023-02-0656 minImperfect ActionAsk Steph: How do I boost email list engagement?Today I am answering a question from a listener who is struggling to engage her email list and get them to click through on her emails. Whilst her list is growing well, she is concerned that her email marketing is not generating results. In this episode, I break down the steps to overcome this issue.- How to evaluate the open rate of your emails- The factors that impact deliverability and how to navigate these- How to improve your click-through rate by nailing your copywriting skills and mixing up your email structure...2023-01-2917 minImperfect ActionAsk Steph: How do you know when to start hiring or outsourcing?Today I'm answering a question from a listener hoping to identify when is the best time to hire and/or outsource elements of her business. This is a common concern of small business owners that often presents a catch-22, generating enough income to hire versus hiring to free up your time to grow.In this episode I chat about:- Why biting the bullet early can be such a valuable decision for your business- The benefit of exploring the varied options available for online assistance- Understanding what's holding you back and evaluating the...2023-01-1911 min
RESONATEEp.55 Thinking of a career start over or entrepreneurship? You NEED to hear this! w/ Steph TaylorFeeling uninspired at work and need a change? Contemplating entrepreneurship or building a business that gives you more freedom & flexibility? Feeling fear or uncertainty around it but don’t want to let it stop you from making change? This episode is for you! Guest, Steph Taylor, is Australian online business strategist & podcaster who has helped thousands of clients to launch and build their own online businesses. In 12 months, Steph took her online business from $100K to $1 million, and the best bit she says? This didn’t come with the trade-off of more hustle and less free time. (I’m s...2023-01-171h 06Imperfect ActionAsk Steph: How can I increase my price when there are more affordable options available?Today I'm answering a question from a listener wanting to increase the price of her offer in a market saturated with more affordable options. She is worried about the perception of this price increase given the outcome promises are similar to her competitors even though her offer promotes a different learning method. In this episode, I am sharing my strategy to overcome this objection.- How highlighting the benefits of your approach versus the uniqueness of your offer is far more important- Why focusing on social proof that praises your method can establish confidence in your offer2023-01-1210 minImperfect ActionAsk Steph: How can I transition from 1:1 to a group program without risking client success?Today I am answering a question from a listener who is wanting to scale her offer to six figures, however, her current 1:1 model is not sustainable at that level. She is hoping to move it towards a group program, but she's wondering how she can still get her clients the kind of results they've seen in the 1:1 format.In this episode I share- Why replicating 1:1 success in a group format can be tricky- How to ensure you're providing enough support in a group format- How a group format can create advantages that...2023-01-0511 minImperfect ActionAsk Steph: How many hours do you really work?Today I’m answering a question from a listener who is curious about work-life balance and whether it’s possible to run a business that’s profitable without working 60+ hours a week.In this episode, I’m sharing a snapshot of my journey, including:- Getting clarity on the factors that affect your work hours, beyond business demand- Why assessing the next phase of my business is critical to laying the foundations for what's to come- The very real value of not trading time for money...plotting your own path- Why freeing...2022-12-1820 minImperfect ActionAsk Steph: What can I do to re-engage my audience and sell to them after months of silence?Today I am answering a question from a listener who wants to re-engage with their audience following a period of silence. They are seeking to understand how to best share content that will not only re-engage these people but also grow their audience. In this episode, I'm sharing: - How successfully sharing content builds audience engagement and promotes new growth- The importance of showing up consistently as an instrumental means of re-engagement- Evaluating our commitment to social media and seeing this as a nurturing platform- Strategies for attracting a new audience ...2022-12-1310 minImperfect ActionAsk Steph: How do you create long-form content that converts into sales?Today I am answering a listener's question around long-form content creation. A very common query, in this episode, I am sharing with you the 5 key considerations when creating content that's longer than a standard reel or an Instagram caption...- Why content alone will rarely convert to sales but will bring your audience closer to being ready to buy from you- The power of a strategic sales processes - turning browsers into buyers and followers into clients- Nurturing your audience to be ready to buy by bridging the gap between where they are versus where...2022-12-0610 minImperfect ActionAsk Steph: How do you get your groove back when you're feeling down about business?Today I'm answering a question from a listener who is struggling with a lack of inspiration in her business. She is feeling weighed down by the long to-do list and the ever-present ebbs and flows of running a business. Today I share my own experiences and the tips and strategies that I have used to break out of this slump.- How reconnecting to your 'Why' can provide a great source of renewed motivation - When re-evaluating your mental load to an 'essential' to-do list can help you seek clarity through the overwhelm- How identifying...2022-11-2915 minImperfect ActionAsk Steph: Should I focus on 1:1 offers until I'm more experienced?Today I am answering a question from a new online business owner who is wondering if her offers are meeting the needs of her audience and whether she should be rethinking her strategy. In today's episode, I offer some suggestions on how to approach this dilemma- How drilling down on 'the why' behind our feelings of insecurity can be so enlightening in delivering greater clarity on offer outcomes - Why small group format courses can hold so much benefit to developing and refining your offers- The proof is in the purchase...the only way to...2022-11-2216 minImperfect ActionAsk Steph: Should I scale my existing offers or create something brand new?Today I'm answering a question from one of my long-standing students who is torn between scaling her current offers or creating new offers to service her existing community. In this episode I answer this question by detailing some of the pros and cons around this important decision as well as offering a couple of alternatives...- How scaling one product can minimise the risk and allow more time for focussing on the next thing.- The challenges that present themselves whilst scaling up.- Why creating a new offer and increasing the lifetime value of your...2022-11-1515 minImperfect ActionAsk Steph: I don't know what to launch next. Should I launch a higher ticket offer?Today, I'm answering a question from a listener who has multiple offers within her business but is stuck on what to launch next and she is questioning if the next product should be positioned at a higher price point. In this episode, I am sharing my advice on solving this issue.- How to evaluate your business at a higher level to really understand what gaps exist and breaking down the reality of low ticket offers vs high ticket items.- What is the problem that you solve? Getting specific on the transformation your audience is seeking will...2022-11-0813 minImperfect ActionAsk Steph: What should I create and launch first? I'm so overwhelmed.Overwhelmed to the point of inaction, today's listener is struggling to decide which of their many ideas she should be focusing on to develop their first launch. A common problem faced by business owners at all stages, today I'm sharing tips to overcome this issue:- How to choose your ONE path to success by finding the best person to follow and invest in, whose content aligns with your business's current position and vision- The 3 key factors to building and creating a sustainable business and avoiding the misstep of putting the cart before the horse....2022-10-3018 minDrop Everything Now: A Taylor Swift PodcastEpisode 19: Taylor Swift MIDNIGHTS (FULL ALBUM REVIEW)No summary necessary, listen in as Steph and Steph recap their release weekend and discuss every single song on Taylor Swift's 10th album, Midnights.
Episode Breakdown with Time Stamps:
Weekend Recap (Start to 14:55)
General Album Discussion (14:58 to 35:35)
Track 1 - Lavender Haze (35:40 to 44:20)
Track 2 - Maroon (44:25 to 49:40)
Track 3 - Anti Hero (& Music Video) (49:41 to 59:50)
Track 4 - Snow on the Beach (59:55 to 1:07.42)
Track 5 - You're on Your Own, Kid (1:07.50 to 1:16.15)
Track 6 - Midnight Rain (1:16.18 to 1:22.17)
Track 7 - Question...? (1:22.19 to 1:29.55)
T...2022-10-252h 34Imperfect ActionAsk Steph: How can I grow my income beyond just selling services?Today I'm answering a question from a listener struggling to grow her business beyond sales, allowing her to get off the hamster wheel of working IN the business instead of ON the business. In this episode, I'm sharing a few ways she can solve this problem. - How to find clarity on your vision so you can let it guide you in designing your business the way you want it. - Identify what 'lights you up' and move in an intentional way to formulate a business that not only meets your audience needs but brings you joy!2022-10-2315 minImperfect ActionAsk Steph: How can I get potential students to see the value in my online group program?Today I am answering a listener question around overcoming the objection of perceived value and support offered within this listener's online program. Here are my tips on how to address this common problem:- Identifying the audience categories who will value your offer, so you can avoid selling it to people who won't ever see the value.- How to show your potential buyers why they should value your product. - How to strategically create a bonus that overcomes a key objection—so the perceived value of your offer goes up in their eyes. Ha...2022-10-1110 min
Wilde OnSeason 4 - Episode 16: Steph De LanderSteph De Lander is an ex-pat Aussie forging her own path, beyond the walls of WWE. She talks a little about her days as #PersiaPirotta plus the unexpected bounty of possibilities that came along with free agency. Then the conversation turns to piercings, rap music, and which country has the biggest cockroaches.
There’s always something a little different on Wilde On.
If you like what you see, please don’t be shy. Hit that subscribe button and get Wilde every Wednesday.
Cheers!
-TW
Steph De Lander:
Inst...2022-09-1437 min
BUSINESS BABES COLLECTIVE96 | Creating a Passive Income Stream By Launching a Digital Product or Online Course with Steph Taylor of SocialetteToday we have an incredible guest on the Podcast, Steph Taylor! In this episode, we dive into Steph's journey of entrepreneurship, and how she pivoted multiple times until she found her niche in helping business owners launch digital products. We also dive into tips on launching, so If you've been thinking of adding a passive income stream to your business, this Episode is for you! More about Steph: Steph Taylor is a digital product launch strategist for business owners who are tired of selling services, and want to scale with their first digital offer...2022-09-0842 min
She Dreams All DayLaunching made easy peasy lemon squeezy with Steph Taylor 🍋In today’s episode, I’m joined by the digital product launch queen herself, Steph Taylor.We dive into:Tips for first-time launchesBenefits of building your email listTools to plan and schedule your launchManaging your energy and self-care for launch weeksAbout StephSteph Taylor is a digital product launch strategist for business owners who are tired of selling services, and want to scale with their first digital offer. Whether it’s starting a podcast or selling a digital course, Steph helps her students reach more people, grow their audien...2022-08-0327 min
Intentional Conversations with The Cake Canvas StudioIntentional Conversations with The Cake Canvas Studio - Episode 14 with StephIntentional Conversations with The Cake Canvas Studio is a carefully curated speaker series bringing light to the diverse stories that have shaped our journeys. This series is intended for the Creative Culinary Industry. This includes everyone involved in the creation of edible art.
In this episode, I interviewed Steph of @sdluxurybakes on Instagram. Steph is a full-time cake artist who recently relocated from Atlanta, Georgia to Dallas, Texas. Steph shared the experiences and challenges that she has faced relocating and deciding to do baking full time. Listen to this episode to learn more about Steph and some of...2022-07-301h 06Imperfect ActionBonus episode from Italy: The reality of building a business, travel and freedom with Bec MillerComing to you from a tiny town in Italy! Today, my good friend Bec Miller (@health_with_bec) and I are chatting about how we built businesses that give us the freedom to travel. We also answer all of the questions you asked on Instagram, including:- Why and how we started our businesses - How we take action when we feel unmotivated - The biggest lessons we've learnt - The most vital step to take when you're launching a product - How we move forward when we feel like giving up 2022-07-081h 31
Body Bites With Bec#78: (BONUS in Italy) The Reality of Building a Business, Travel and Freedom with my Friend Steph TaylorToday, I am coming to you from a little beach town in Northern Italy with my friend Steph (who's an online marketing business genius that I used to fan girl HARD 3 years ago). Steph and I both run businesses from our laptops that allow us to have the freedom to travel and not be chained to the 9-5 grind and non-stop hustle lifestyle that society hsa normalised. But, it hasn't been easy - it's taken us both around 6 years to get to this stage and we have SO much to share about how we've done i...2022-07-081h 27Drop Everything Now: A Taylor Swift PodcastEpisode 15: Let’s Get Lyrical (Discussing Taylor’s Most Well Written Songs)In episode 15, Steph and Steph try to tackle Taylor's most well written songs and lyrics without leaving ANYTHING out. Over 100 Swifties responded to a survey to help with the discussion and give their expertise on the best of the best!
Episode Breakdown:
1. Catch Up (1:00 - 6:30)
2. Most Well Written Songs by Album (Intro 6:35 - 15:50)
2a. Debut, Fearless & Speak Now (15:56 - 1:03.30)
2b. Red, 1989 & Reputation (1:06.05 - 1:47.30)
2c. Lover, folklore, evermore (1:47.45 - finish)
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Contact and/or follow us on:
Instagram - @d...2022-05-032h 32
The Merri-CastSteph Taylor: ON Fear of Success, Procrastination, and Imposter SyndromeToday, I am joined by internationally renowned Digital Product Launch Entrepreneur and podcast host, Steph Taylor. Through her e-books, including ‘The Digital Product Kickstart Kit, ‘Socialette’ podcast, launch plans, online masterclasses, and much more besides, Steph is an expert in everything you need to launch your digital product. In this episode, however, she talks about her early struggles as an entrepreneur from imposter syndrome and procrastination, to fear of success. Steph also provides us with her backstory and honest insight on how to negotiate these and other rabbit holes and move on to success. You ca...2022-02-0821 min