Shows
Getting to the Bottom Line: Conversations to help business owners maximize revenue, profit, and cash flowCash Flow Confessions: "I Was Afraid to Make Money" with Renee HastingsWhat if the biggest thing holding your business back… is your relationship with money?In this powerful Cash Flow Confession, Renee Hastings shares a deeply personal journey of confronting a hidden poverty mindset that was limiting her ability to receive financial success, even as her business was growing.As the founder of a successful virtual assistant agency serving entrepreneurs, private equity, and real estate professionals, Renee found herself facing an unexpected challenge: fear of abundance. Despite doing meaningful work and generating revenue, she struggled internally with accepting more income and stepping into higher levels of su...
2026-03-2713 min
Getting to the Bottom Line: Conversations to help business owners maximize revenue, profit, and cash flowHow Executive Dysfunction Is Quietly Costing You Revenue with Avy SchondorfWhat if the biggest thing holding your business back… isn’t your strategy, but your assumptions?In this episode of Getting to the Bottom Line, Stephanie Smith sits down with entrepreneur and neurodivergent business advocate Avy Schondorf to unpack why so many business owners feel stuck, overwhelmed, and unsure of their next move, and how to fix it.Avy shares how she accidentally built her company, Alisto, out of necessity after moving to the U.S. in 2020, and how her experience as an ADHD entrepreneur shaped a completely different approach to business growth, one rooted in d...
2026-03-2031 min
Getting to the Bottom Line: Conversations to help business owners maximize revenue, profit, and cash flowCash Flow Confessions: "I Wasted Thousands on Leads" with Billy SammonsMany entrepreneurs believe the only way to grow their business is by purchasing expensive leads. But what if the real growth strategy was already sitting in your own community?In this episode of Cash Flow Confessions on Getting to the Bottom Line, host Stephanie Smith sits down with warm marketing strategist Billy Sammons to unpack a powerful shift in mindset: moving from cold lead generation to authentic relationship-based marketing.Billy shares the financial challenge that many entrepreneurs face when starting their business—spending thousands of dollars on paid leads that rarely convert. After experiencing the fr...
2026-03-1312 min
Getting to the Bottom Line: Conversations to help business owners maximize revenue, profit, and cash flowHidden Bookkeeping Mistakes Costing You Profit with New Light Financial SolutionsAre your financial reports giving you the full picture, or hiding costly mistakes?In this episode of Getting to the Bottom Line, host Stephanie Smith of New Light Financial Solutions is joined by her husband and business partner, Kris Smith, to unpack the most common bookkeeping cleanup issues they see when working with high-earning entrepreneurs.If you’ve ever fallen behind on your books, categorized expenses “close enough,” or wondered why your profit doesn’t match your bank balance, this episode is for you.Stephanie and Kris break down two of the biggest financial...
2026-02-2719 min
Getting to the Bottom Line: Conversations to help business owners maximize revenue, profit, and cash flowCash Flow Confessions: "I Made $1M in Revenue and Still Couldn’t Pay My Mortgage" with Leanne OzaineWhat happens when your business crosses $1 million in revenue… but you can’t afford your mortgage?In this powerful Cash Flow Confessions episode of Getting to the Bottom Line, host Stephanie Smith sits down with profitability expert Leanne Ozaine to unpack the painful, and surprisingly common, reality of being “profitable” on paper but broke in real life.Leanne shares the dark moment that changed everything: running a million-dollar software company, speaking in 30 cities a year, growing fast… and quietly accumulating six figures of debt. The turning point? A simple, humbling exercise with a stack of bank state...
2026-02-2017 min
Getting to the Bottom Line: Conversations to help business owners maximize revenue, profit, and cash flowWhy Successful Founders Stop Doing Everything Themselves with Renee HastingsWhat if the fastest way to grow your revenue, profit, and cash flow wasn’t working harder, but letting go?In this episode of Getting to the Bottom Line, host Stephanie Smith, owner of New Light Financial Solutions, sits down with Renee Hastings, President and CEO of Executive Help Now, for a powerful conversation about delegation, trust, and reclaiming your time as a business owner.Renee shares her incredible journey from growing up in an Amish community in Wisconsin to becoming a trusted right-hand partner for founders, executives, and content creators worldwide. With over 20 years of...
2026-02-1327 min
Getting to the Bottom Line: Conversations to help business owners maximize revenue, profit, and cash flowCash Flow Confessions: "I Watched My Business Bleed Cash" with Ian NobleIn this eye-opening Cash Flow Confessions segment of Getting to the Bottom Line, host Stephanie Smith sits down with Ian Noble, former dry cleaning business owner turned passive real estate investment strategist, for a candid conversation about one financial moment that changed everything.Ian shares how witnessing his father burn out and cover payroll from personal funds taught him a hard lesson early in business ownership. That experience led him to build one simple but powerful habit: automating profit daily. Without realizing it, Ian was already applying Profit First principles, building reserves that eventually saved his company...
2026-02-0614 min
Getting to the Bottom Line: Conversations to help business owners maximize revenue, profit, and cash flowWhy Your Business Is Profitable But Broke with New Light Financial SolutionsIf you feel like your business is profitable on paper but your bank account says otherwise, you’re not alone, and this episode is for you. In this powerful conversation, Stephanie and Kris Smith from New Light Financial Solutions unpack the real reason cash can be tight even when sales and profit look great.We dig into why profit ≠ cash, how cash actually moves through your business, and the common blind spots - like accounts receivable, inventory, and debt payments - that trap cash and create stress. You’ll learn:✓ The difference between profit and cash...
2026-01-3018 min
Getting to the Bottom Line: Conversations to help business owners maximize revenue, profit, and cash flowCash Flow Confessions: "I Thought My Business Would Be Worth More" with Wes TowersIn this eye-opening episode of Cash Flow Confessions on Getting to the Bottom Line, host Stephanie Smith sits down with Wes Towers, founder of Uplift360, a digital agency specializing in “Search Everywhere Optimization” for the trades and construction industry. Wes shares a deeply personal financial moment: getting his business professionally valued—only to find out the number was far lower than expected.What caused the dip? A fear in the industry about AI's rapid evolution and its potential to replace traditional digital marketing services. Wes candidly reflects on the challenges of adapting, the dangers of mismatched cash flow t...
2026-01-2313 min
Getting to the Bottom Line: Conversations to help business owners maximize revenue, profit, and cash flowRecover Revenue Hiding in Plain Site by Fixing Your Broken Sales Calls with Jonny HolstenIn this episode of Getting to the Bottom Line, host Stephanie Smith sits down with sales expert Jonny Holsten, founder of Bridge Selling, to unpack how business owners and sales leaders can dramatically improve their conversion rates without spending a dime more on leads.Jonny shares how most organizations lack a defined sales call strategy, causing inconsistent results and lost revenue. He introduces Bridge Selling’s powerful “Bridge Score” model — a repeatable, structured framework that helps sales teams diagnose call effectiveness and create predictable outcomes.Whether you’re a growing company with a sales team of 10+ or...
2026-01-1624 min
Getting to the Bottom Line: Conversations to help business owners maximize revenue, profit, and cash flowCash Flow Confessions: "I Have Way Too Many Subscriptions" with Kate GilbertWelcome to the first episode of Cash Flow Confessions, a new segment on Getting to the Bottom Line with your host, outsourced CFO Stephanie Smith. In this real-talk mini-series, we spotlight raw and relatable financial challenges that business owners are quietly facing—and how they’re solving them.In this kickoff conversation, Stephanie sits down with action-oriented business coach Kate Gilbert, who shares her eye-opening realization: she was bleeding money through unused subscriptions and unfinished online courses. Kate walks us through how she’s reclaiming her cash flow by tracking her expenses, prioritizing resources, and leveraging her own or...
2026-01-0912 min
Culture By Design01. Culture as a Competitive Advantage: How to Build Culture from Day One with Stephanie SmithMost often, clients come to Talent Elevated when they haven’t been paying attention to their culture and have reached the point of needing a total overhaul.So when founders come to us with an eye on proactively developing their company culture from the ground up, it’s an ideal scenario.For my guest today, building culture into the roots of the company has yielded tremendous success in employee retention and satisfaction, even through the struggles of COVID and shifting to a remote workforce. Stephanie Smith is the co-founder and former COO of Eoli...
2026-01-0849 min
Getting to the Bottom Line: Conversations to help business owners maximize revenue, profit, and cash flowPlan Your Profit for the New Year with Stephanie SmithStart 2026 with purpose, clarity, and a solid plan for your business success. In this solo kickoff episode of Getting to the Bottom Line, host Stephanie Smith, CFO and founder of New Light Financial Solutions, shares her expert process for setting realistic and impactful financial goals. Whether you're aiming to increase revenue, streamline expenses, or improve cash flow, this episode walks you through the exact steps to reflect on last year's performance and create a data-driven roadmap for the year ahead.Stephanie explains why business owners must go beyond vague resolutions and instead focus on measurable targets using...
2026-01-0210 min
Getting to the Bottom Line: Conversations to help business owners maximize revenue, profit, and cash flowHow to Unlock Employee Engagement and Drive Profit with Glenn BostockIn this revealing episode of Getting to the Bottom Line, host Stephanie Smith sits down with entrepreneur Glenn Bostock, a former cabinet‑maker, elevator‑interior innovator, and now a passionate advocate for what he calls “Human Business.” Glenn shares his unlikely journey from working in a barn to engineering patented elevator‑remodel kits used nationwide, and ultimately building a thriving business focused on people, purpose, and continuous improvement.Together, they unpack why many business owners underestimate the true cost of disengaged employees, and how reframing “mistakes” as opportunities can transform both workplace culture and profit margins. Glenn walks listeners...
2025-12-0525 min
Getting to the Bottom Line: Conversations to help business owners maximize revenue, profit, and cash flowHow Warm Marketing Builds Real Business Growth with Billy SammonsIn this episode of Getting to the Bottom Line, host Stephanie Smith sits down with Billy Sammons, real estate professional and founder of Live Local Warm Marketing, to talk about the powerful impact of warm marketing on small business growth. Tired of paying thousands for cold leads that go nowhere? Billy shares how entrepreneurs can ditch outdated tactics and build real, sustainable communities around their businesses.Billy walks us through his journey from high school teacher to real estate connector, revealing how shooting simple local business videos skyrocketed his CRM and transformed his marketing approach. He shares...
2025-11-0725 min
Getting to the Bottom Line: Conversations to help business owners maximize revenue, profit, and cash flow6 Cash Flow Drivers Every Owner Should Know with New Light Financial SolutionsStruggling with cash flow in your business—even though you're making sales? In Episode 33 of Getting to the Bottom Line, host Stephanie Smith is joined by co-owner and guest Kris Smith to break down the 6 essential cash flow drivers every business owner needs to monitor to stay profitable and sustainable.Whether you're sending invoices, managing inventory, buying assets, or figuring out when to pay bills, this episode dives into how to strategically manage your cash so you're not constantly scrambling to make ends meet. With practical insights and real-life examples, Stephanie an...
2025-10-2420 min
Getting to the Bottom Line: Conversations to help business owners maximize revenue, profit, and cash flowHow Clean Books Drive Profitable Growth with Stacey SzynkowskiWelcome to Getting to the Bottom Line, where I’m your host Stephanie Smith (New Light Financial Solutions). In this episode, I sit down with Stacey Szynkowski of S Squared Ledger to dig deep into one of the foundational pillars of any scaling business: bookkeeping and payroll.If you’ve ever felt uneasy looking at your profit & loss, questioned whether your revenue really supports growth, or wondered whether AI can “just handle” your finances — this conversation is for you. Stacey and I talk about:• Common bookkeeping mistakes that sabotage clarity• Why clean books are essential for...
2025-09-2622 min
Getting to the Bottom Line: Conversations to help business owners maximize revenue, profit, and cash flowThe 5 Profit Drivers Every Entrepreneur Must Know with Stephanie SmithIn this solo episode of Getting to the Bottom Line, host Stephanie Smith, founder of New Light Financial Solutions, dives deep into a problem many high-earning entrepreneurs face: “Why don’t I have more profit even though I’m making sales?”Stephanie breaks down the 5 key profit drivers—Cost of Goods Sold, Payroll, Marketing, Operating Expenses, and Other Income/Expenses—and reveals how each one can either make or break your bottom line. From actionable vendor negotiation tips to understanding your margins, Stephanie arms you with the insights you need to stop guessing and start optimizing.Whether...
2025-09-1210 min
Getting to the Bottom Line: Conversations to help business owners maximize revenue, profit, and cash flowBuilding Your Million Dollar Network Without Cold Calling with Devin SizemoreIn this episode of Getting to the Bottom Line, host Stephanie Smith is joined by serial entrepreneur and networking strategist Devin Sizemore to unpack the real value of relationships in business. Forget the outdated, transactional approach to networking — Devin shares a refreshing, practical system for building a network that doesn’t just generate leads but solves business problems, reduces costs, and opens doors to strategic partnerships, podcast appearances, speaking opportunities, and more.Devin walks us through his Connection Expansion System, his ACES Connection Group, and the mindset shift every entrepreneur needs to t...
2025-08-2924 min
Getting to the Bottom Line: Conversations to help business owners maximize revenue, profit, and cash flowUnlocking Profit Through Podcasting with Kim ParkinsonTired of posting episodes that never seem to move the revenue needle?In this episode of Getting to the Bottom Line, host Stephanie Smith, founder of New Light Financial Solutions, sits down with Kim Parkinson, certified Podcast Growth Coach and host of Podcasting for Spiritual Women, to unpack the real drivers behind a profitable show.Kim’s journey from running a 60-hour-a-week craft store (complete with local TV segments) to building her own production agency is jam-packed with lessons on pivoting, niching down, and owning your authority. She reveals:• The #1 mistake most shows make (spoi...
2025-08-0126 min
Getting to the Bottom Line: Conversations to help business owners maximize revenue, profit, and cash flowFive Ways to Boost Revenue with New Light Financial SolutionsIn this episode of Getting to the Bottom Line, host Stephanie Smith of New Light Financial Solutions is joined by her husband and business partner, Kris Smith, for a practical breakdown of five key revenue drivers that every business owner should understand. While many entrepreneurs believe increasing sales volume is the only path to more profit, Stephanie and Kris reveal smarter, more strategic levers that can dramatically impact your bottom line—without always needing more customers.From improving lead generation and conversion rates to maximizing customer retention, purchase frequency, and transaction value, they explain how minor tweaks in...
2025-07-1813 min
Getting to the Bottom Line: Conversations to help business owners maximize revenue, profit, and cash flowExit Ready from Day One with Pete MohrThinking about selling your business someday—whether that day is next year or 10 years out? In this episode of Getting to the Bottom Line, Stephanie Smith sits down with lifelong entrepreneur and exit-planning coach Pete Mohr to unpack what “exit ready” really means. Pete explains why the right time to plan your exit is now and how the daily pursuit of creating value sets you up for the highest possible payout when you finally step away.You’ll hear real-world stories of owners blindsided by forced exits, the shocking ups-and-downs of business valuations, and the critical role clean bo...
2025-07-0427 min
Getting to the Bottom Line: Conversations to help business owners maximize revenue, profit, and cash flowInvisible Businesses Don't Get Paid with New Light Financial SolutionsIn this solo episode of Getting to the Bottom Line, host Stephanie Smith shares a childhood story about a lemonade stand gone wrong—and how it perfectly mirrors what many business owners experience today. No leads. No conversions. No revenue.Stephanie breaks down two essential financial drivers every business owner must understand: leads and conversion rates. Through simple examples and real-world stories, she helps demystify how you can attract more of the right people and turn them into paying customers. Whether you're just starting out or looking to boost revenue, this episode offers practical, actionable advice to mo...
2025-06-2009 min
Getting to the Bottom Line: Conversations to help business owners maximize revenue, profit, and cash flowBoost Your Revenue with Qualified Leads with Janine HaydenIn this episode of Getting to the Bottom Line, Stephanie Smith sits down with Janine Hayden—owner of Hayden Digital Group and lead-qualification expert—to uncover exactly how smart funnels and interactive quizzes can turn cold prospects into paying customers. Janine shares her journey from self-taught coder to sales-enablement strategist, and explains why asking the right questions up front not only filters out unqualified leads but also educates potential clients and keeps everyone engaged.Together, Stephanie and Janine dive into the “Core 4” framework for gathering high-quality leads: collecting the right data, optimizing existing lists, raising awareness of all your...
2025-06-0624 min
Getting to the Bottom Line: Conversations to help business owners maximize revenue, profit, and cash flowWhere Did the Money Go? Let’s Talk Cash FlowIn this solo episode of Getting to the Bottom Line, Stephanie Smith tackles one of the most misunderstood topics in small business: cash flow. While most business owners obsess over profit or revenue, the real reason businesses fail is a lack of cash. Stephanie walks you through why cash—not profit—is the lifeblood of your business, how to track it, and what metrics actually matter when managing your money.Using real-world examples (and a bathtub analogy you won’t forget), she breaks down the six drivers of cash flow: receivables, inventory, payables, asset purchases, debt...
2025-05-2116 min
Getting to the Bottom Line: Conversations to help business owners maximize revenue, profit, and cash flowStop Chasing Revenue and Focus on This InsteadIn this solo episode of Getting to the Bottom Line, Stephanie Smith breaks down a topic that every business owner needs to understand but few actually master: the difference between revenue, profit, and cash flow. If you’ve ever wondered why your sales look great on paper but your bank account still feels tight, this episode is for you.Stephanie walks through how each financial metric plays a role in your business, why cash flow is king, and how a high-revenue company can still fail without it. She shares practical examples—including the hidden costs of doing busi...
2025-04-2313 min
Getting to the Bottom Line: Conversations to help business owners maximize revenue, profit, and cash flowHow to Turn Customers into Raving Fans with Eric DinglerMarketing doesn’t have to be overwhelming or expensive—especially when you have a clear framework to follow. In this episode of Getting to the Bottom Line, Stephanie Smith sits down with global marketing strategist and digital nomad Eric Dingler to break down the four essential stages of his Marketing Momentum Framework: Awareness, Consideration, Purchase, and Advocacy.Eric shares real-world insights from his travels to 15+ countries and how constantly being a “first-time customer” helped him pinpoint what makes a brand stand out. Learn how small businesses can turn silently satisfied customers into vocal raving fans, the power of email...
2025-04-0936 min
Getting to the Bottom Line: Conversations to help business owners maximize revenue, profit, and cash flowWhy Your Money Mindset is Blocking Your Cash Flow with Pericles RellasIn this powerful episode of "Getting to the Bottom Line," I sit down with Money Mindset Expert Pericles Rellas to talk about the hidden beliefs and subconscious patterns that silently sabotage business success. With over 25 years of experience, Pericles has helped individuals and entrepreneurs reset their "financial thermostat"—the internal setting that dictates how much wealth we allow ourselves to earn, keep, and enjoy.We dive into the four-step process to clear financial blocks, what it means to truly be open to receiving money, and why more income doesn’t always equal less stress. Whether you're constantly feel...
2025-03-2631 min
Getting to the Bottom Line: Conversations to help business owners maximize revenue, profit, and cash flowHow to Turn Existing Customers into Repeat Buyers with Andrew LawsWhat if the key to growing your business wasn’t just getting more leads, but keeping the customers you already have? In this episode of Getting to the Bottom Line, I sit down with Andrew Laws of Yeso I.O. to talk about one of the most overlooked but powerful business drivers: customer retention. We explore creative ways businesses can re-engage past customers, build long-term loyalty, and increase revenue—all without chasing after new leads.Andrew shares unique marketing strategies that have helped businesses thrive, even in challenging times. From engaging email lists in unexpected ways...
2025-03-1232 min
Getting to the Bottom Line: Conversations to help business owners maximize revenue, profit, and cash flowAvoiding Costly Cyber Mistakes in Your Business with Justin KaneIn today’s digital world, cybersecurity isn’t just for big corporations—small businesses are now prime targets for hackers, phishing scams, and data breaches. In this episode of Getting to the Bottom Line, I sit down with Justin Kane, CEO of DoubleChecked, to discuss the most common cybersecurity mistakes business owners make and how to protect your business, data, and reputation.From multi-factor authentication (MFA) and password management to cyber insurance policies and phishing scams, we break down simple, cost-effective strategies that every business owner can implement to reduce risk and prevent costly cyber attacks. Learn how to...
2025-02-2633 min
Getting to the Bottom Line: Conversations to help business owners maximize revenue, profit, and cash flowUncovering Hidden Gems: How Website Analytics Can Boost Your Bottom Line with Philippa GamseStep into the world of web analytics with our guest, Philippa Gamse, who brings over 25 years of expertise in digital marketing strategy and analytics. Philippa takes us on a fascinating journey, sharing how businesses can transform raw data into impactful strategies that drive profitability. We explore the nuanced art of optimizing calls to action for better conversions, using tools like Google Analytics to track and enhance user behavior. Philippa's insights reveal how even small adjustments in web content can significantly improve audience engagement and retention, as demonstrated in a compelling case study. Moreover, we confront the underrepresentation of women...
2025-02-1227 min
Getting to the Bottom Line: Conversations to help business owners maximize revenue, profit, and cash flowConquering Chaos: How Business Owners Can Take Back Control with Scott BeebeWhat if you could transform chaos into clarity and reclaim control over your business operations? Join us as we uncover the intriguing journey of Scott, the visionary founder of Business on Purpose, who shares his extraordinary shift from telemarketer and pastor to becoming a transformative business coach. Scott's mission is to liberate business owners from the never-ending cycle of chaos by focusing on four critical pillars: purpose, people, process, and profit. Through our conversation, you'll learn how these elements can unlock your business's potential and ensure sustained growth.Scott introduces a strategic roadmap, guiding business owners through...
2025-01-2924 min
Getting to the Bottom Line: Conversations to help business owners maximize revenue, profit, and cash flowUnlocking Sales Success Through Personality Styles with Nancy ZareUnlock the secrets of successful sales with Nancy Zare, the renowned sales whisperer, as she joins me, Stephanie Smith, on "Getting to the Bottom Line." Nancy's unexpected journey into sales began in her childhood, navigating her parents' rocky marriage. She has since transformed those experiences into a powerful likability system that aligns communication with the personalities of prospects. Discover how this method can reduce sales resistance and foster trust, leading to more prosperous business relationships. Nancy offers a unique perspective on recognizing and adapting to different personality styles, much like love languages, to enhance your sales techniques....
2025-01-1526 min
Getting to the Bottom Line: Conversations to help business owners maximize revenue, profit, and cash flowMastering SEO for Long-Term Business Growth with Brandon LeibowitzUnlock the secrets of digital success with Brandon Leibowitz, the mastermind behind SEO Optimizers. Ever wondered how SEO can change the game for your business without the hefty price tag of ads? Brandon shares his journey from the corporate realm to his own agency and offers invaluable insights into the power of SEO in today's shifting digital landscape. We'll explore how staying ahead of trends like mobile-first optimizations and AI's growing role can provide a competitive edge. Brandon simplifies SEO for newcomers, explaining how it boosts visibility and conversion rates by positioning businesses in Google's organic search results.
2025-01-0125 min
Let’s talk about Sex with Stephanie SmithA Vibe a Day Keeps the Doctor Away ..... 100% guaranteed!Ever wondered how a vibrator can be your secret weapon to a healthier body? Prepare yourself for a no-holds-barred discussion on the health benefits of vibrators, aimed to surprise you. I'm Stephanie, your host, and I'm here to introduce you to a whole new world of vibration therapy. We'll explore how this often-overlooked device can help reduce body tension, boost blood flow in often-neglected areas, and even improve the function of your liver. Trust me, by the end of this episode, you'll be rethinking the role of vibrators in your daily routine.But we won't just stop...
2025-01-0119 minLet’s talk about Sex with Stephanie SmithVibrating to a Better You: Health, Pleasure, and the Wonders of Vibration TherapyEmbark with me, Stephanie Smith, on a revelatory path where the quest for a vibrant sex life meets the pursuit of holistic well-being. As we peel away layers of conventional health wisdom, I'll take you through my transformative journey where alternative therapies like vibration therapy play the starring role, offering benefits from weight management to enhanced sexual vitality. Forget the old adage of an apple a day, and join the 'vibe a day' movement to discover how shedding pounds and toning muscles through this innovative method can do wonders for your self-image and bedroom escapades. I'll get candid about...
2024-12-2811 minLet’s talk about Sex with Stephanie SmithGilfy says- A Vibe a day keeps the doctor away! Check out ALL the benefits!Imagine shedding unwanted pounds, enjoying better sleep, and even reducing incontinence issues with just 15 minutes of 'vibing' each day. That's the transformative power of vibration therapy, a wellness practice backed by science and personal success stories. Join your host, Stephanie Smith, as we delve into this incredible approach to health, exploring how regular vibe sessions can benefit everything from liver health to pelvic strength. For both men and women, this fascinating therapy has the potential to revolutionize your wellness journey.But wait, there's more. Beyond the health benefits, we'll also equip you with practical tips to effortlessly...
2024-12-2521 min
Getting to the Bottom Line: Conversations to help business owners maximize revenue, profit, and cash flowYour Story Matters: Writing a Book to Grow Your Business with Kate AllysonCurious about how writing can revolutionize your business? In this episode, we welcome the inspiring Kate Allyson, a book writing coach, editor, speaker, and author, who transitioned from a music educator to a beacon for neurodivergent women entrepreneurs. Kate shares her insights on the transformative journey of writing a book—not just as a business tool to draw in the perfect clients and capture media attention, but as a personal voyage that builds confidence and tackles imposter syndrome. Listen as we unravel the art of storytelling and its power to connect, making any book a compelling lead magnet.
2024-12-1818 min
Getting to the Bottom Line: Conversations to help business owners maximize revenue, profit, and cash flowFrom Social Media Overwhelm to Strategy Success with Kate GilbertUnlock the secrets to social media success with me, Stephanie Smith, and our dynamic guest, Kate Gilbert. A social media virtuoso and compassionate coach, Kate transitioned from running an online knitting magazine to coaching entrepreneurs through the digital landscape upheaval during the pandemic. We'll unpack her transformative 30 Day Sprint program that helps business owners effectively navigate platforms like LinkedIn, Instagram, and Facebook, promising to turn social media from a stressor into a strategic asset for your business.Get ready to rethink your approach as we tackle the dynamic world of social media content. Like a game of...
2024-11-2628 min
Getting to the Bottom Line: Conversations to help business owners maximize revenue, profit, and cash flowHow Better Copywriting Can Transform Your Business with Jon ClemenceEver wondered how precise language can shape the success of your business? This episode promises to unlock the secrets of elevating your writing skills, with insights from our esteemed guest, Jon Clemence. Transitioning from a 15-year corporate stint to running his own editing agency, Jon shares his strategic journey and the pivotal role of meticulous word choice in boosting a company's financial health. From common pitfalls to strategies for improving written content, his expertise is a goldmine for anyone looking to refine their business communication.Join the lively discussion on the dynamic interplay between human creativity and...
2024-11-1328 min
Getting to the Bottom Line: Conversations to help business owners maximize revenue, profit, and cash flowFinancial Clarity for Entrepreneurs with New Light SolutionsWhat if you could revolutionize your business's financial approach with just one episode? Join us for a transformative conversation as Stephanie Smith and her husband Kris Smith, co-owners of New Light Financial Solutions, uncover the secrets of financial empowerment for entrepreneurs. We share our personal journey of expanding our business into a larger space to better serve you and discuss the critical role an outsourced CFO can play in businesses of all sizes, not just the giants like Coca-Cola. Together, we aim to dismantle the anxiety and confusion that financial matters often bring to business owners, providing the clarity...
2024-10-3011 min
Getting to the Bottom Line: Conversations to help business owners maximize revenue, profit, and cash flowGrow Your Customer Base With Digital Accessibility with Nicole NaultDiscover how embracing digital accessibility can transform your business landscape with insights from web designer and certified digital accessibility specialist, Nicole Nault. Driven by her personal journey with visual impairment, Nicole transitioned from event management to crafting inclusive digital spaces, and she’s here to share her expertise. Learn why making your website accessible isn’t just a legal obligation but a strategic advantage. By implementing features like alternative text for images and closed captions for videos, businesses can not only enhance user experience but also tap into a wider audience, considering that one in five people have a disa...
2024-10-1629 min
Getting to the Bottom Line: Conversations to help business owners maximize revenue, profit, and cash flowCEO Hacks for Small Business Success with Donna DubeUnlock the secrets to optimizing your business with actionable strategies from the experts! In this episode of Getting to the Bottom Line, I'm thrilled to welcome Donna Dube, owner of CEO Amplify, who shares her remarkable journey from project management to becoming an operational consulting guru. We dive into the essentials of strategic planning and foundational processes that are crucial for any business aiming to enhance revenue and profitability. Donna introduces the innovative "idea parking lot" system, a practical tool designed to help manage new ideas and maintain focus on core business goals.Discover the art of...
2024-08-2133 min
Getting to the Bottom Line: Conversations to help business owners maximize revenue, profit, and cash flowKnow your Price or Pay the Price with The Price WhispererUnlock the secrets of pricing strategies that can revolutionize your business's profitability with insights from Per, the Price Whisperer. Join me, Stephanie Smith, owner of New Light Financial Solutions, as we discuss the hidden power of minor pricing adjustments. You'll discover how a mere 1% increase in prices or reduction in discounting can yield an astounding 11.3% rise in profitability. This episode will guide you through the strategic nuances of pricing, revealing how even small changes can significantly enhance your revenue, profit, and cash flow, ensuring your business’s long-term success.From large corporations to small consulting firms, strategic pr...
2024-08-0738 min
Getting to the Bottom Line: Conversations to help business owners maximize revenue, profit, and cash flowMitigating Legal Risks to Safeguard Your Cash Flow with Matthew FornaroGetting to the Bottom Line, Episode 07: Mitigating Legal Risks to Safeguard Your Cash Flow with Matthew Fornaro Unlock the secrets to bulletproofing your business operations with our latest episode featuring Matthew Fornaro, a veteran business law attorney from South Florida. Discover how having a tailored legal strategy can save your business from costly mistakes and learn about the crucial roles your accountant, banker, and lawyer play in safeguarding your enterprise. Matthew shares eye-opening real-life stories, like the plight of a client who faced severe legal troubles from using generic online employment contracts. You’ll get actionable advice on w...
2024-07-2423 min
Getting to the Bottom Line: Conversations to help business owners maximize revenue, profit, and cash flowProperly Building Your Business's Foundation with Roger PearsonGetting to the Bottom Line, Episode 06: Properly Building Your Business's Foundation with Roger PearsonEver wondered how to keep more of your hard-earned money in a high-tax state? Learn practical strategies from our guest, Roger Pearson, a master tax advisor and IRS-enrolled agent with over 50 years of entrepreneurial experience. From his humble beginnings running a paper route to managing multiple small businesses, Roger has transformed his passion for business into a mission: helping small business owners navigate the labyrinth of tax laws to maximize their profits.In this episode, we uncover the nuts and bolts...
2024-07-1029 min
Getting to the Bottom Line: Conversations to help business owners maximize revenue, profit, and cash flowTransform Your Business Presentations with Compelling Visual Storytelling featuring Emily SchneiderUnlock the secrets to transforming mundane business presentations into compelling visual stories with insights from Emily Schneider, a freelance visual storyteller and PowerPoint design expert. Learn how to simplify complex information and enhance audience retention by 65% through engaging visuals that build trust and foster authentic connections. Emily guides us through the art of highlighting key points and using visuals to support your narrative, turning dry data into captivating tales that drive business success.Discover the importance of intentionality in visual design and how knowing your audience can make or break your presentation. We delve into best practices...
2024-06-2624 min