Shows
The Rising TidecastThe Formula For Yacht Broker Success with Jack WarwickSummary It's not all champagne and caviar. Jack Warwick shares his journey from corporate to becoming a successful yacht broker in Sydney. Jack discusses the allure of the marine industry, the hard work behind the scenes, and the innovative marketing strategies he employs to stand out in a competitive market. He emphasizes the importance of building long-term relationships with clients and creating valuable content to engage potential buyers. The conversation also touches on the realities of the job, the skills required for success, and Jack's aspirations for the future. In this episode, we discuss the inception of...
2024-12-1557 min
The Rising TidecastLeveraging Technology And Creating A Unique Offering : Aaron O'Donoghue's Journey to Create Boatbuy Summary In this conversation, Stephen Govel interviews Aaron O'Donoghue, founder of Boatbuy, who shares his journey from leaving school at 15 to becoming a marine mechanic and eventually a marine surveyor. The discussion covers the importance of community in the marine industry, the role of technology in improving boat inspections, and the significance of customer feedback and content marketing in building a successful business. Aaron emphasizes the need for comprehensive reporting systems and the impact of creating valuable content for customer engagement. In this conversation, Stephen Govel shares insights into the marine industry, emphasizing the importance of thorough surveys in boat p...
2024-11-0348 min
The Rising TidecastHow To Make Your Marine Brand Unforgettable : Expert Digital Marketing Advice from Art HillSummary The conversation explores the importance of storytelling and differentiation in marketing for marine businesses. It highlights the need to captivate an audience emotionally and deliver on unique selling points. The guest, Captain Art Hill, shares his journey from working in advertising to becoming a captain and starting his own marine business. The conversation touches on the similarities and differences between the advertising industry and the marine industry, emphasizing the importance of understanding the target audience and their pain points. Art also shares a thrilling fishing story and discusses the challenges of the digital marketing landscape, including...
2024-07-181h 01
The Rising TidecastHeart Failure To Thriving Family Business : Journey of Todd McLennan of MAC MarineEpisode Summary Todd shares his journey in the marine industry, from growing up on the water to starting his own business, Mac Marine Group. He emphasizes the importance of finding opportunities, building a network, and being passionate about the work. Todd also discusses the challenges and lessons he has learned along the way, including the need to slow down, have procedures in place, and seek mentorship. He highlights the diverse services offered by Mac Marine Group, including vessel management, paint jobs, and brokerage. Todd shares memorable experiences on the water, including sailing trips with his family and...
2024-07-1244 min