Shows
The CMO CornerS4 E11: Chief Creative Officer, X3M Ideas - Steve Babaeko | Winning a Cannes LionX3M Ideas is the first West African agency to win a Cannes Lion. We talk about what it took to do that, how the new media of today will be the old media of tomorrow or the next 6 months and how meeting the consumer where they are will win your the intangible award of being their most loved brand in their hearts.
2024-11-2414 min
The Lead CreativeBreaking Cultural Barriers for Authentic Brand Engagement: Steve BabaekoSteve Babaeko, the award-winning CEO and founder of X3M Ideas, delves into the remarkable journey that led to his agency's historic Cannes Lions win—the first for a Nigerian and West African agency. This conversation offers invaluable insights into breaking international barriers and setting new standards for excellence in global advertising. The Lead Creative Podcast is available on:AppleSpotifyStitcherGoogle PodcastsYouTubeFollow us on:LinkedInFacebookXInstagramTikTokSend us mail! Support the showAudio editing and production by: Maishe RakgoaleSignup for our newsletter to...2024-06-2048 min
TheSNCPodcastSteve Babaeko: Music, Branding & more2023-01-0547 min
TheSNCPodcastBranding & Advertisement in a COVID-19 world with Steve Babaeko2023-01-0540 min
TheSNCPodcastBranding & Advertisement in a COVID-19 world with Steve BabaekoHow should we approach advertising, marketing, and social media in a COVID-19 world?
Folashade Anozie spoke to Steve Babaeko, CEO of X3M Ideas, and he shared some insights and valuable tips for Nigerian ad agencies, creatives, musicians, and influencers.
2020-04-1740 min
TheSNCPodcastBranding & Advertisement in a COVID-19 world with Steve BabaekoHow should we approach advertising, marketing, and social media in a COVID-19 world?
Folashade Anozie spoke to Steve Babaeko, CEO of X3M Ideas, and he shared some insights and valuable tips for Nigerian ad agencies, creatives, musicians, and influencers.2020-04-1740 min
The PGM Radio ShowPGM Radio Show with Steve Babaeko & Debie RiseOn this episode, Debie Rise also stopped by the club to discuss her new EP R.A.G.E and Steve Babaeko, the CEO of x3mideas & x3mmusic – the label that houses Praiz and Simi – shared some wisdom on his success story as a label chief exec and owner of a reputable ad agency.2018-07-0500 minTheSNCPodcastSteve Babaeko: Music, Branding & moreJoining us is Steve Babaeko, CEO of X3M Music (a record label based in Lagos, Nigeria). He discussed his role as the CEO of X3M Music, music business journey, advice for successful artist and brand partnerships, contract partnerships, and more.
2018-03-0647 minTheSNCPodcastSteve Babaeko: Music, Branding & more [Episode 4: Season 2].Our 4th episode is with Steve Babaeko, CEO of X3M Music (a record label based in Lagos, Nigeria).
Our conversation with Steve focused on his role as the CEO of X3M Music, his journey into the music business, his advice for successful artiste and brand partnerships, the importance of contract partnerships, what he looks for in artistes that he chooses to sign, and more.2018-03-0647 min