Shows
eCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human ConnectionUnlocking Shopify Summer Editions 2025: Retail Innovations With Ray ReddyWelcome back to eCommerce Fastlane! I’m Steve Hutt, and today we’re diving into Shopify’s Summer Editions 2025—also known as the “Horizons” release. If you’re new to Editions, here’s the quick scoop: every six months, Shopify rolls out a huge batch of updates—this summer’s release features over 150 enhancements spanning the entire platform. It’s their way of showcasing what’s new, what’s improved, and how they’re helping merchants like you stay ahead in today’s ever-evolving retail landscape.Even in our digital-first world, 80% of commerce still happens in-store. Yet, so many brands...
2025-06-1028 mineCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human ConnectionHow This Shopify Expert Built A $1M+ Etsy Store Without Ads (Free Traffic Secrets)Welcome back to eCommerce Fastlane! I'm Steve Hutt, and today we're diving into something that honestly blew my mind during our conversation.Picture this: 95 million active buyers actively searching for unique products, built-in traffic you don't have to pay for, and a platform where most successful sellers never touch ads. Sounds too good to be true? That's exactly what I thought about Etsy before talking with today's guest.I'm chatting with Dylan Jahraus, who built a million-dollar Etsy shop, then pivoted to teaching others how to do the same. She's the founder of The Ultimate...
2025-06-0345 mineCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human ConnectionHow One Star Drop Kills 50% Of Sales: Amazon Review Removal Secrets With Danan ColemanWelcome back to eCommerce Fastlane. I'm your host, Steve Hutt. Ever felt like negative Amazon reviews are sabotaging your hard-earned sales, or that your product listings are quietly losing ground without you even knowing?You're not alone. In today's landscape, managing your brand's reputation across both Shopify and Amazon is more critical—and more complex—than ever.I'm excited to welcome Danan Coleman, CEO of eCom Triage, to the show. Danan's been in the trenches since 2010, helping brands crack the code on legitimate Amazon review removal and proactive catalog monitoring. If you've ever wondered whet...
2025-05-2740 mineCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human ConnectionShopper Approved: Unlocking The Secret To Higher Conversions With AI And Sentiment Analysis Welcome back to eCommerce Fastlane. I’m your host, Steve Hutt, and today we’re diving into a crucial topic for every online business: customer reviews and ratings.We all know how critical reviews are when shopping online. They build trust and help us make buying decisions. But are you making the most of your customer feedback? That’s where our guests from ShopperApproved come in.Joining us today are Scott Brandley, CEO, and DJ Sprague, CMO of Shopper Approved. They’re here to share game-changing strategies for leveraging customer reviews to boost sales and...
2024-09-1253 mineCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human ConnectionWindsor Fashions On Sustainability, AI Innovation, And Customer Loyalty With Freya SeegerWelcome to another episode of eCommerce Fastlane. Today, we’re excited to have Freya Seeger, Director, Site Merchandising of Windsor Fashions.In this episode, we’ll explore how to make your online store feel local to international customers. Freya shares tips on using the right currency, language, and duty-free shopping to improve the customer experience.We’ll also dive into how AI is changing e-commerce. From product suggestions to loyalty programs and content creation, we’ll see how AI can help businesses work smarter while still connecting with customers on a personal level.
2024-07-3049 mineCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human ConnectionThe Power Of AI: Transform Your Amazon Marketing Strategy With KazamWelcome to another episode of eCommerce Fastlane. Today, we're excited to have Kusha Kavandi, the Founder and CEO of Kazam.In this episode, host Steve Hutt is joined by guest Kusha Karvandi, founder of Kazam, to discuss the changing dynamics of selling on Amazon and how his AI-based software is revolutionizing Amazon advertising for brands. From navigating the complexities of Amazon's increasing fees to unlocking the power of targeted advertising and optimizing product listings, Kusha shares invaluable insights on how businesses can scale and succeed in the competitive e-commerce space. Join us as we uncover the...
2024-05-3142 mineCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human ConnectionThe Media Is Hungry To Hear Your Ecommerce Brand Story And Link To You With Chris Panteli Of LinkifiWelcome to another exciting episode of eCommerce Fastlane. Today, we have with us Chris Panteli, the Co-Founder and CEO of Linkifi who shares his unique journey from running a fish and chip shop to revolutionizing the SEO landscape for ecommerce brands. In this episode, titled "Linkifi", Chris dives deep into the world of link building, explaining the nuances of white hat, black hat, and gray hat SEO practices, and why sticking to Google-friendly techniques is essential for lasting success.Together with our host, Steve Hutt, we’ll explore how Linkifi leverages PR campaigns and platforms like HA...
2024-04-2535 mineCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human ConnectionThe Future Of Generative AI Chatbots In Ecommerce With Ashu Dubey Of Gleen AIWelcome back to eCommerce Fastlane, the go-to podcast guiding you through the twists and turns of digital retail. I’m your host, Steve Hutt, and today we've got a thrilling episode lined up for you!Joining us in the fast lane is Ashu Dubey, CEO and co-founder of Glean AI, an incredible generative AI platform that’s making waves in the ecommerce world. Ashu is here to reveal the inner workings of a solution that’s not only helping brands maximize profitability but also ensuring efficiency through a unique AI lens.Today, we'll delve...
2024-04-0830 min
eCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human ConnectionFrom Unknown Visitor to Loyal Customer: Littledata’s Conversion Strategies With Ed UptonWelcome back to eCommerce Fastlane, the go-to podcast for all the tricks and tips you need to accelerate your Shopify brand's growth. Today's episode promises to unveil some critical insights in the ever-evolving world of web tracking and analytics. I'm your host, Steve Hutt, and with me is the astute Ed Upton, co-founder of Littledata, a company that's carving a path through the “cookiepocalypse” and leading the charge in accurate, first-party data analytics.As the digital landscape grapples with the decline of third-party cookies and the rise of user privacy, eCommerce brands are facing a reality where...
2024-04-0244 mineCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human ConnectionThe Unexpected Hero In Ecommerce: Noibu's Game-Changing Error Fixing Platform With Dan WardleWelcome back to another insightful episode of eCommerce Fastlane, your pitstop for learning, growing, and thriving in the fast-paced world of online retail. I'm your host, Steve Hutt, and as always, thank you for tuning in.Today, in episode 322, we'll be diving deep into the high-stakes universe of eCommerce optimization with a very special guest. Joining us is Dan Wardle, VP of sales at Noibu, a revolutionary platform dedicated to enhancing your online store's performance from under the hood.If you've ever been curious about how technical snags in your eCommerce site could...
2024-03-0530 mineCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human ConnectionThe Profit-Boosting Power Of Claiming Refunds On Late Deliveries With Matt Lessard Of Buster FetcherIn this episode of eCommerce Fastlane, Steve Hutt sits down with Matt Lessard, co-founder of Buster Fetcher, to dive deep into the world of logistics and how brands are claiming refunds for late package deliveries.Matt shares insights into Buster Fetcher's solutions for automating the process of claiming refunds and discusses the importance of holding carriers accountable for late deliveries. They also touch on the future of the Buster Fetcher brand and its service offerings for the logistics industry. Throughout the conversation, they emphasize the value of automated refund processes and share tips for effectively managing...
2024-02-2133 mineCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human ConnectionBloomreach and Ecommerce Evolution: AI-Powered Personalization for Exceptional Customer Experiences With Raj De Datta Of BloomreachWelcome to another episode of eCommerce Fastlane! In today's episode, host Steve Hutt is joined by a special guest, Raj De Datta, the CEO and co-founder of Bloomreach.Together, they discuss the world of AI and its impact on ecommerce, sharing insights on how AI can enhance customer experiences and drive business growth. They discussed the challenges and potential solutions related to AI, the evolution and benefits of using Bloomreach, and the importance of personalized shopping experiences.Raj also shared his entrepreneurial journey, his book "Digital Seeker," and how Bloomreach is revolutionizing personalized...
2024-01-2332 mineCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human ConnectionAffordable Influence: How MavenReach is Democratizing Brand Awareness With Esther KimOn today's episode of eCommerce Fastlane, host Steve Hutt dives into the world of influencer marketing with Esther Kim, the CEO of Maven Reach.Esther shares her insights and expertise in micro influencer marketing and how Maven Reach is changing the game for direct-to-consumer brands. She reveals the importance of authenticity and connection in influencer marketing, and dispels some common myths in the industry.Esther also shares a real-life success story of a Shopify brand that experienced significant revenue growth through Maven Reach's influencer campaigns. Finally, Esther is offering an exclusive deal for eCommerce...
2024-01-2328 mineCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human ConnectionChase Harmer's Wishes: Crafting a New Narrative in Charitable GivingIn this episode of eCommerce Fastlane, host Steve Hutt welcomes Chase Harmer, founder of Wishes, a platform revolutionizing charitable giving and transparency in donations.Chase shares his entrepreneurial journey and invaluable lessons learned, emphasizing the significance of successful and replicable processes in business operations. He unpacks Wishes' unique features, including tax deductibility, cash back incentives, and transparency, positioning it as a powerful tool for e-commerce brands looking to incorporate charitable options into their business. Also discussed are Wishes' upcoming expansion plans, its differentiation from competitors like GoFundMe, and its potential to disrupt the industry. ...
2024-01-2331 mineCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human ConnectionHow To Offer Amazon Prime Style Shipping On Your Shopify Store With Manish Chowdhary Of CahootIn this episode of eCommerce Fastlane, host Steve Hutt welcomes Manish Chowdhary, the founder and CEO of Cahoot, an innovative ecommerce order fulfillment and multichannel platform.Manish shares the founding story of Cahoot and its mission to optimize commerce and save time and money for merchants and consumers. He discusses how Cahoot's technology, driven by generative AI and ChatGPT, is revolutionizing the ecommerce fulfillment landscape, making decisions faster, smarter, and proactively identifying and rectifying errors. The episode dives into Cahoot's unique approach and business model, offering solutions for affordable, fast delivery, omnichannel fulfillment, and international shipping.
2024-01-2348 mineCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human ConnectionSpeed Sells: How Turbocharging Your Shopify Site Can Skyrocket Profits With Daren Limas Of NostraIn this episode of eCommerce Fastlane, host Steve Hutt is joined by Daren Limas, VP of Nostra, to discuss the crucial topic of website speed optimization for Shopify brands. Nostra's pioneering Edge Delivery Engine is at the forefront of this discussion, with a focus on server-side optimization and its profound impact on site speed and user experience. The conversation covers the evolution of Nostra's core product, its comparison with other speed optimization tools, and its remarkable success stories with brands like Beachwaver. Together, they explore the challenges of site optimization, the significance of speed during peak seasons, and how...
2024-01-2345 min
Inside the HuttSteve McKeon (Collab+Currency): Decoding the World of NFTs and Consumer CryptoIn today’s episode, Brooke interviews Steve McKeon, the Co-Founder and Managing Partner of Collab+Currency, a venture capital firm at the crossroads of culture, consumer, and crypto. Steve shares his journey from the early days of the tech boom to becoming a key player in the crypto venture capital world. His path includes experiences in Silicon Valley, academia, co-founding a software startup, and eventually diving into the crypto sphere. The episode delves into the strategies and insights of Collab+Currency, discussing the significance of consumer attention in the crypto market, the evolving role of NFTs, and the potential of...
2023-12-1354 mineCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human ConnectionShopify's Silent Salesperson: How Alia Educates And Converts With Cory Gill Of AliaWelcome to the latest episode of eCommerce Fastlane! In this episode, host Steve Hutt is joined by Cory Gill, co-founder of Aliyah, to explore the world of gamification, customer education, and brand storytelling in the Shopify ecosystem.They discuss the significance of leveraging first-party data, marketing strategies for upcoming events like BFCM and Q4, and the impact of customer retention and brand affiliation on the success of direct-to-consumer businesses. Cory shares valuable insights into the power of educational incentivization, integration with email marketing apps, and the unique value proposition of Aliyah. If you're a Shopify-powered business...
2023-12-0133 mineCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human ConnectionNext Generation Automation Enhances Brand Performance And Conversion With Erik Christiansen Of JustunoWelcome to eCommerce Fastlane, the podcast where we delve into the world of eCommerce and digital marketing to bring you the latest insights and strategies for success in the online retail space. In this episode, host Steve Hutt is joined by Erik Christiansen, CEO of Justuno, a leading conversion automation platform.Steve and Erik discuss the challenges and opportunities facing digital marketers today, and they explore the power of leveraging consumer data, integrating technology platforms, and creating personalized customer experiences. Tune in as they share their expertise, offer valuable insights, and provide a special discount code...
2023-05-0744 mineCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human ConnectionIncrease Customer Loyalty And Lifetime Value With Nationwide In-Person ReturnsToday's episode is brought to you by Mesa, the only ecommerce automation platform exclusive to Shopify and Shopify Plus.Your Business Is A Journey. Invest In Yourself Today.Inspiring and educating Shopify-powered brands to navigate and accelerate growth through podcasts and strategic insights. We discuss the latest cutting-edge marketing strategies, evergreen tactics and share a roadmap for you to improve efficiencies, profitably grow revenue and build lifetime customer loyalty. Rise to the next level by implementing a new idea, strategy, Shopify app, or marketing platform that's being shared today!In today’s episode, my...
2021-08-2238 mineCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human ConnectionScale Your Brand Worldwide With Faster And More Affordable Order FulfillmentToday's episode is brought to you by Mesa, the only ecommerce automation platform exclusive to Shopify and Shopify Plus.Your Business Is A Journey. Invest In Yourself Today.Inspiring and educating Shopify-powered brands to navigate and accelerate growth through podcasts and strategic insights. We discuss the latest cutting-edge marketing strategies, evergreen tactics and share a roadmap for you to improve efficiencies, profitably grow revenue and build lifetime customer loyalty. Rise to the next level by implementing a new idea, strategy, Shopify app, or marketing platform that's being shared today!In today’s episode, my...
2021-08-0834 mineCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human ConnectionHow Nimble Shopify Brands Drive More Revenue On Autopilot With Marketing AutomationToday's episode is brought to you by Mesa, the only ecommerce automation platform exclusive to Shopify and Shopify Plus.Your Business Is A Journey. Invest In Yourself Today.Inspiring and educating Shopify-powered brands to navigate and accelerate growth through podcasts and strategic insights. We discuss the latest cutting-edge marketing strategies, evergreen tactics and share a roadmap for you to improve efficiencies, profitably grow revenue and build lifetime customer loyalty. Rise to the next level by implementing a new idea, strategy, Shopify app, or marketing platform that's being shared today!In today’s episode, my...
2021-08-0353 mineCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human ConnectionIncrease Your Organic Traffic In Google Search Through Real-Time SEO AuditingToday's episode is brought to you by Mesa, the only ecommerce automation platform exclusive to Shopify and Shopify Plus.Your Business Is A Journey. Invest In Yourself Today.Being an entrepreneur or brand marketer is a life of learning, implementing, and iterating. All it would take is a new idea, a strategy, a Shopify app, or a marketing platform to be the next thing you need to improve efficiencies, profitably grow revenue, and build lifetime customer loyalty for your Shopify brand.In today’s episode, my guest is Steven van Vessum, the Co-Founder and...
2021-06-2643 mineCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human ConnectionChoose The Best Shopify Apps Through The Plus Certified App ProgramGrowth Mindset? Invest In Yourself Today!Being an entrepreneur truly is a life of learning. All it would take is a new idea, a strategy, a Shopify app, or a marketing platform to be the next thing you need to improve efficiencies, drive more revenue, and build lifetime customer loyalty for your Shopify brand.My guest in today’s episode is Matt O’Leary, who leads Technology Partnerships at Shopify Plus. Matt joined Shopify just over a year ago to revamp and relaunch of the Plus Technology Partner Program including the recently launched Plus...
2020-09-0730 mineCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection104: Build Mutually Beneficial Partnerships With Influencers, Press/Media, And Other Shopify Brands To Sell More TogetherGrowth Mindset? Invest In Yourself Today!Being an entrepreneur truly is a life of learning. All it would take is a new idea, a strategy, a Shopify app, or a marketing platform to be the next thing you need to improve efficiencies, drive more revenue, and build lifetime customer loyalty for your Shopify brand.My guest in today’s episode is Jason Goldberg the President & Co-Founder of Carro. They are a Shopify Sales Channel that helps brands partner with influencers, press, media, and each other so that they can sell more together.Le...
2020-08-3132 mineCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection103: Shoppable Quizzes: A Game Changing Technology To Drive Engagement And Personalized Brand ExperiencesGrowth Mindset? Invest In Yourself Today!Being an entrepreneur truly is a life of learning. All it would take is a new idea, a strategy, a Shopify app, or a marketing platform to be the next thing you need to improve efficiencies, drive more revenue, and build lifetime customer loyalty for your Shopify brand.My guest in today’s episode is Matt Schlicht and Ben Parr from Octane AI. Over the past 4 years, they have built the wildly popular Facebook Messenger and SMS App used by 1000’s of Shopify brands.Today's episo...
2020-08-2439 mineCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection102: A Profit-Driven Approach To Performance Marketing Through Paid Media Feedback LoopsGrowth Mindset? Invest In Yourself Today!Being an entrepreneur truly is a life of learning. All it would take is a new idea, a strategy, a Shopify app, or a marketing platform to be the next thing you need to improve efficiencies, drive more revenue, and build lifetime customer loyalty for your Shopify brand.My guest in today’s episode is Simon Poulton the Vice President of Digital Intelligence at Wpromote. They the largest independent Digital Marketing Agency in the United States. They take their “Think Like a Challenger” mantra seriously by challenging the sta...
2020-08-1640 mineCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection101: Build Authentic Customer Relationships Through Powerful Automation, Deep Segmentation, And Automated Data ScienceMy guest in today’s episode is Jake Cohen, the Head of Product Marketing for Klaviyo. They are a marketing automation platform that incorporates email, SMS, and signup forms to help Shopify brands make money on day 1 and scale with them as they grow.What You Will Learn TodayWhy now is an epic time to be an ecommerce entrepreneurWhat Shopify brands should be doing now to future-proof scalable growthHow data science is playing a role for successful Shopify brandsHow to communicate more personally and stand out from the competitionLinks And Res...
2020-08-0540 mineCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection100: Shopify Is Building The World's First Retail Operating System To Arm Resilient EntrepreneursToday is an exciting day… A milestone… A time to reflect… A time to celebrate…Today is the 100th episode of eCommerce Fastlane!!It’s been an incredible 2-year journey of growth. Personally, professionally, and most importantly the impact the show has had with knowledge sharing from subject matter experts in commerce including our Agency Partners, Marketing Platform partners, and App Partners in the Shopify ecosystem.Joining me on the podcast, I could think of no other person who I’d like to chat with...My guest today is Harley Finkelstein, the Chief Opera...
2020-07-2233 mineCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human ConnectionTurn Insight Into Action By Targeting The Customers And Prospects Who Will Profitably Grow Your Shopify BusinessMy guest in today’s episode is Cary Lawrence, the Co-founder and General Manager at SocialCode. They are a full-service marketing partner that combines media, data-management, creative, and marketplace strategies to help brands grow revenue and be more profitable. Cary spearheads SocialCode’s Audience Intelligence Platform (referred to as AIP), an industry-leading technology that enables disruptors to prospect and acquire their highest-value customers and maximize LTV.What You Will Learn TodayHow SocialCode’s Audience Intelligence Platform (AIP) allows Shopify brands to improve business outcomes by maximizing the value of customer data.Why behavioral, demogra...
2020-07-1323 mineCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection98: Proven And Scientifically Tested Digital Marketing Truths From A Seasoned Shopify PartnerMy guest in today's episode is Jordan Brannon, the President and COO of Coalition Technologies. They are a long time Shopify design, development, and marketing agency that specializes in driving growth to small and mid-sized Shopify brands.They’ve been a Shopify Partner for a decade and are now a Certified Shopify Plus Digital Marketing Partner.Well known in the ecosystem for supporting complex, high value, SEO focused migrations onto Shopify.What You Will Learn TodayWhy successful branding is all about your ability to make your product and marketing un...
2020-07-0242 mineCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection97: Protect Your Shopify Brand From The Dark Web And Sophisticated Fraud AttacksMy guest in today’s episode is Shoshanah Posner the Director of Business Development at NoFraud. They are an online fraud prevention company that helps identify fraudulent orders while ensuring the highest order approval rate.Chargebacks, unfortunately, are a part of doing business online. While many can be disputed effectively by providing proof that the items were shipped, it is almost impossible to win a fraud chargeback. Preventing fraud chargeback losses occurs at the point of purchase. A merchant needs to be able to distinguish between a good order and a fraudulent order and ensure that the fra...
2020-06-2428 mineCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection96: Commission-Based Advertising Across 25M+ Premium Online Destinations To Guarantee More Revenue And Return On Ad SpendMy guest in today’s episode is Cooper Harris the Co-Founder & CEO from Klickly. They are a 100% commission-based SaaS advertising platform that helps Shopify brands take control of their return-on-ad-spend. Their unique solution allows consumers to buy directly in-ad from over 25M+ premium website properties. And the best part, you get to choose your own commission that results in actual conversions.Given the way the market is leaning and the impact that the Coronavirus has had on ecommerce advertising, I am excited to share this conversation with you today!What You Will Lear...
2020-06-1928 mineCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection95: Deepen Your Customer Connection And Monetize Your Knowledge Into A New Shopify Revenue StreamMy guest in today’s episode is Greg Smith the Co-Founder and CEO from Thinkific.If you are known for your expertise and find yourself being asked for similar advice regularly, or if you have ever wanted to package up your wisdom and deliver it to help others, then you might have considered creating an online course or membership site.Greg created his first online course 15 years ago, to share his passion and expertise with thousands of students. The revenues from his course soon surpassed his salary as a corporate lawyer.Since then Gre...
2020-06-1427 mineCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection94: Learn The Secrets Of Influencer Marketing By Building Meaningful And Trustworthy ConnectionsMy guest in today’s episode is Brandon Brown the Co-Founder and CEO from Grin. They have developed a software tool built to enable direct-to-consumer brands to scale influencer marketing. As more and more people spend time on their phones instead of socializing in real life, research shows that the average screen time is up to over 5 hours per day, which is an 18% increase pre-Covid. It’s predicted this trend will only continue to increase or at the very least stay the same, while we all continue to socially distance ourselves from the non-digital world.This i...
2020-06-0344 mineCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection93: Get Your Products Optimized And Listed On Hundreds Of Different Search, Social, Affiliate, And Marketplace ChannelsMy guest in today’s episode is David Waltzman the Director of Strategic Partnerships from Feedonomics. Feedonomics combines best-in-class technology and service to list your products everywhere people shop online, including Google Shopping, Amazon, Facebook, and 100's of other marketplaces around the world. Feedonomics services many of the world's most prolific advertising agencies and Shopify brands, including over 30% of the top 1,000 internet retailers.What You Will Learn TodayStopping the set-it and forget-it approach to product feed data.How to automatically get your products listed on hundreds of different search, social, affiliate, and m...
2020-05-3126 mineCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection92: Evolve Into Data-Driven Marketing By Using AI To Foster Meaningful Relationships And Automate Lifecycle Marketing ActivitiesMy guest in today’s episode is Jerry Jao the Co-Founder and CEO from Retention Science. They are a personalization and customer data platform (CDP) that helps Shopify brands to deliver more personalized messages to create meaningful and personalized relationships with their customers.If you have the desire to learn the strategy and the technology necessary to build lifetime customer loyalty for your commerce brand, this is a fantastic episode for you! Let’s jump in and learn together with the founder...What You Will Learn TodayHow you should split your marke...
2020-05-2640 mineCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection91: Delight Your Buyers And Future-Proof Your Brand Through Amazon Prime, Walmart 2-Day, eBay Fast ‘N Free, And Wish ExpressMy guest in today’s episode is Michael Krakaris, the Co-Founder of Deliverr. They are a fulfillment provider that helps multi-channel eCommerce merchants access nationwide 2-day delivery, no matter where they sell.Amazon PrimeWalmart 2-Day DeliveryeBay Fast ‘N FreeWish Express2-day delivery is valuable because buyers today expect fast delivery, but many Shopify brands cannot offer it outside of Amazon. If you want your own store to compete with big marketplaces and diversify across multiple channels or just want to boost sales, this episode is for you.What You Will Learn TodayFutur...
2020-05-1342 mineCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection90: Get Rapid International Growth By Connecting Your Shopify Brand To US & International FBA Accounts And Leverage The Power And Reach Of AmazonMy guest in today’s episode is Todd Trimakas, the founder of ByteStand. They are a Shopify app developer with apps that simplify the connection between Shopify and Amazon both in the US and abroad. Back in 2016, while selling on Amazon, Todd had a problem, and out of pure necessity taught himself to code in order to fix his own business challenges. It turned out that his problems were shared by sellers around the globe. And now four years later ByteStand has helped thousands of stores around the world sell more and make more via their Shopify stores....
2020-05-0136 mineCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection89: How To Get You And Your Team Aligned, Data-informed, And Proactive For Growth During These Challenging TimesMy guest on today’s episode is Jonathan Smalley, the Founder and CEO of Yaguara, a platform that helps Shopify merchants work better using their data. It’s been designed to aggregate and present data for all levels across your Shopify organization. It’s a platform that will help you get the insights you need to work better and together with your team. Data without context leads to confusion. Yaguara helps your team tie unified data directly to your goals and projects so that you have a real-time understanding of overall performance.What You Will Learn Today
2020-04-2438 mineCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection88: Get The Knowledge, Skills, And Technology To Succeed With Facebook And Google Ads With An Autonomous, Omnichannel Ad-Buying MachineMy guest on today’s episode is Yahav Hartman, CEO at Madgicx.com. They are becoming a market leader in the field of paid advertising and omnichannel ad optimization for Facebook and Google. They have created a powerful all-in-one platform for automation tactics, AI audiences, ad creation, creative insights, bidding & budget optimization, all paired with a strategic dashboard.This is a compelling solution that can be leveraged to help drive more awareness, consideration and conversions for your Shopify brand.Learn more about Madgicx’s vision of becoming a fully autonomous and omnichannel ad-buying machine that will...
2020-04-1730 mineCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection87: Drive More Brand Awareness And Skyrocket Your Revenue Through New PowerBuy TechnologyMy guest in today’s episode is Bruce Watanabe the CEO from PowerBuy. He discusses the PowerBuy concept and shares details on their newly released, patent-pending Shopify App. It allows Shopify brands to drive more brand awareness, earn more money, potentially go viral, while decrease advertising costs.What You Will Learn TodayWhat is the PowerBuy technology that is available for Shopify brandsHow to capitalize on your existing customers to drive more demand through social sharingHow to leverage predictive analytics (demand, inventory, sales)Strategies to lessen customer acquisition costs (CAC)Links And Re...
2020-04-0928 mineCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection86: Conversion Optimization: Make Better Educated Marketing Decisions Based On Data And Facts To Drive Exponential Growth OpportunitiesMy guest in today’s episode is Justin Christianson, the Co-Founder of Conversion Fanatics. They are a marketing agency that focuses exclusively on strategic conversion rate optimization strategies that help Shopify brands realize true scalability and sustainable growth.What You Will Learn TodayIs A/B testing the same as conversion optimization?Areas that a Shopify brand should focus its efforts on to help them grow and scaleKey problem areas that have been overlooked by some Shopify brandsHow to learn more about your visitor's behaviors and their interaction with your brandLinks And...
2020-03-3037 mineCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection85: Boost Your Conversion Rate With The Most Advanced Store Pickup And Local Delivery Solution For ShopifyMy guest in today’s episode is Andrew Cargill the Founder from Zapiet. They are the most complete store pickup and local delivery solution for over 5000 Shopify brands in 130 countries. Amazing feature set that includes:Product Availability ControlShopify POS IntegrationLive Multi-Location InventoryFraud PreventionFulfillment Tools To Organize OrdersZapiet is focused on helping blur the lines between online and offline commerce. What You Will Learn TodayHow to boost your conversion rate and offer your customers the flexibility of picking up their orders in-store.What is a "last mile" local delivery option and why...
2020-03-1632 mineCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection84: Fight The Spam Filter And Rising PPC Costs With Postcard MarketingMy guest in today’s episode is Michael Epstein, the Co-Founder of PostPilot. Email inboxes and social feeds are drowning in a sea of offers and ads. Email marketing used to be king, but response rates have tanked to abysmal levels. And customers have become numb to banner ads, while pay per click costs skyrocket.PostPilot is Shopify App that helps you combat rising PPC costs and decreasing email engagement with personalized, segmented postcard campaigns that increase customer lifetime value (LTV) and profits.What You Will Learn TodayWhy postcard campaigns get up...
2020-03-0628 mineCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human ConnectionPeople Over Pixels: Talking To Your Customers To Get Deeper Insights Into Channels And AttributionMy guest on today’s episode is Matt Bahr the Co-Founder & CEO of EnquireLabs. They’re a marketing analytics Shopify app that helps you build and launch attribution surveys.If you’re not familiar with what an attribution survey is, it’s a survey that lives post-purchase and helps you understand where your customers are coming from by asking one simple question, "how did you hear about us?”. Enquire also provides a suite of analytics on top of this survey data by combining your survey response data with your Shopify ecommerce data. Let’s jump in and...
2020-02-2828 mineCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection82: Multi-Touch Omnichannel Marketing Automation Tools For A Buy Anywhere ExperienceToday I’m recording from beautiful Whistler, British Columbia, with my friend Tink Taylor, who is the Co-Founder & President of dotdigital. dotdigital is a leader in Omnichannel Marketing Automation with its Engagement Cloud Platform.Over 4,000+ successful brands, in 150 countries, use dotdigital to acquire, convert, and retain customers. It’s a platform for businesses that are seeking to engage customers across all touch-points and life-cycles. I’m super excited to dive deep today, into the mind of the founder, of a now global company, to see what sets dotdigital apart from others in the industry.
2020-02-1944 mineCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human ConnectionRedefine Your Brands Mobile Ecommerce Experience Through Headless Commerce & PWAMy guest in today’s episode is Brian Anderson the Co-Founder and Product Architect of Nacelle. They are a headless Shopify solution paired with PWA (Progressive Web App) that helps merchants increase both mobile conversion rates and cart sizes.What You Will Learn TodayHow to give your customer’s ability to shop online as if they were using a mobile native app without having to download anything.What's all the buzz around headless commerce?How PWA (Progressive Web App) technology is helping Shopify brands significantly improve mobile conversion rates.Links And Resources Mentioned In This...
2020-02-1128 mineCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human ConnectionAccessibility To Great Marketing Is Available To Every Shopify BrandMy guest in today’s episode is Erik Huberman, the Founder & CEO, from Hawke Media. They are a digital marketing agency that offers data-driven and performance-focused solutions for Shopify businesses of all sizes, industries, and revenue models. They refer to themselves as an Outsourced CMO and have helped thousands of commerce brands to launch and scale.What You Will Learn TodayHow to find great but affordable marketing experts to help grow your business.What a successful marketing strategy looks like today.How to decide when it's time to outsource some marketing versus hiring in house....
2020-02-0622 mineCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection79: How Scaling Shopify Brands Cohesively Tie All Their Applications Together To Build Brand DNAMy guest in today’s episode is Robin H. Smith, the CEO, and Co-Founder of VL OMNI. They are a data integration platform built on cutting-edge cloud microservice technology that helps scaling multichannel Shopify merchants do more with their data, including creating effective and unified customer experiences across any and all touchpoints.What You Will Learn TodayWhat is a point-to-multipoint serverless data integration platform? Why is it important for scaling brands?How to get channel visibility in a multi-channel world when most brands have disparate integrations.How to make sure integration isn't an af...
2020-01-3042 mineCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection78: Fascinating Data-Science Superpowers That Can Help Your Business GrowMy guest in today's episode is Steve Smith the co-founder and CEO of an analytics platform called Conversific. It’s a solution used by over 10,000 e-commerce stores of all sizes, from startup to enterprise. It’s been developed to help you, the store or brand owner, to better understand your customers in 3 main ways:1. Benchmarking your Shopify store against your competitors. Without context, numbers are just numbers. Conversific helps you understand what success looks like as it compares to others in your vertical.2. They also offer a detailed to-do list of recommendations and action items that...
2020-01-2235 mineCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human ConnectionUncover Hidden Revenue Potential With Automated SegmentationMy guest on today's episode is John Chao, the CEO from Segments. They are an ecommerce analytics platform that helps Shopify brands uncover hidden revenue potential with automated segmentation. Many Shopify brands are under-utilizing their customer data today and aren’t able to effectively draw insights to create revenue-generating customer segments to help improve marketing ROI. You’ll learn today about how the Segments Platform offers pre-built, data intelligent segmentation and insights right-out-of-the-box. You get 1-click sync to your email marketing platform or build winning Facebook audiences and retargeting with Google.Let’s jump in...
2020-01-1638 mineCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection76: Proprietary Virtual Credit Card Technology Will Increase Your Bottom-line RevenueMy guest on today's episode is Chase Harmer, the CEO from PayCertify. They have a suite of tools and a platform to increase your revenue up to 10% through frictionless payment processing, automated cash management, and secure fraud control.What You Will Learn Today…How to taking the same customers at checkout and making additional profit.How to take the money currently being spent on vendors, media/ad campaigns, and other expenses, but increase your bottom-line revenue by up to 2%.How Shopify brands are able to remove the cost to process transactions.Links An...
2020-01-0933 mineCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection75: Grow Your Product Catalog, Revenue, And Customer Loyalty With No Inventory Risk Or Fulfillment CostsMy guest on today’s episode is Chris Grouchy the Co-Founder and President of Convictional. They are a modern B2B trade enablement network. Stores on Shopify and Shopify Plus use Convictional to rapidly expand their product assortment, launch new product categories, and grow revenue — all without taking on any inventory risk. Here’s how they do it: Convictional provides the platform that enables online stores on Shopify and Shopify Plus to source, onboard, and integrate with third-party sellers who manage the inventory and fulfill orders to the end consumer on your behalf.Don’t ha...
2019-12-3039 mineCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection74: Get A Well-Executed Chat Marketing Strategy To Help Diversify Your Brand Efforts And Build Better Customer RelationshipsMy guest on today’s show is John Vrancsik from Recart. They are a chat marketing solution that helps to increase the revenue and lifetime loyalty of your Shopify brand by engaging customers on the platform they actively use, Facebook Messenger. They help manage your customer’s journey through Messenger conversations like:abandoned cart remindersshipping and delivery notificationswarm welcome messagesproduct reviews through text and images to create social proof on your product pagesEngage and retain your customers through promotional Messenger campaigns such as:newslettersproduct announcementssales alertsre-engagement campaignsand so more…Let’s jump into this...
2019-12-2331 mineCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection73: Reward Your Customers For Referrals To Drive Revenue For Your Shopify BrandMy guest in today’s episode is Raúl Galera from ReferralCandy a platform that helps Shopify brands run customer referral programs.Referral programs are powerful. Word of mouth influences 80% of buying decisions, and customers trust referrals over every other channel. Your customers will know at least one other new customer; why not reward them for making a referral?Let’s jump in and learn more about this powerful sales channel.What You Will Learn Today…Grow Your Shopify Sales Through Word-Of-Mouth Marketing.Customize Your Rewards For Referring Customers And Friends...
2019-12-1634 mineCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection72: How To Provide World-Class Phone Support For Your Shopify BrandMy guest on today’s episode is Rob Statsky, Director of Customer Success at Aircall. He talks about his experience at Aircall as the Director of Customer Success, their Shopify integration, and how Shopify brands can make sure their phone channel is the best it can be.Let’s jump in and learn more about this important customer experience channel for the modern shopper.What You Will Learn Today…Reduce resolution time by working as a team to enhance the shopping experience with your brand.How a modern business phone has the unique...
2019-12-0429 mineCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection71: Get The Actionable Insights You Need To Drive Massive Sales Now And Cultivate Customer Lifetime LoyaltyMy guest on today’s episode is Michael Vadini the Co-Founder and CEO of Glew.io. They have a powerful Ecommerce Analytics and Business Intelligence (BI) software solution that consistently helps Shopify brands save time and sell more. They deliver business intelligence, alerts, and automation to help you generate more revenue, cultivate loyal customers, optimize product strategy and most importantly help drive longterm profitability.For Shopify businesses of all sizes, this is an important episode to level-up your knowledge on what growth insights can be revealed paired with an easy process to implement.What You...
2019-11-3041 min
2019-11-2446 mineCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection70: Impact Success Of Your Shopify Brand With A Virtual Marketing AssistantMy guest on today’s episode is Brent Spicer (a.k.a. Spice), the co-founder, and CEO of Marsello.They are a marketing automation platform that uniquely pairs email with loyalty & retention features to target the right customers, at the right time, with the right message.Today you’re going to learn how Marsello can be your virtual marketing assistant to deliver smart and targeted marketing, that’s designed to increase your customer retention and revenue for your Shopify store.Thanks for listening in today...What You Will Learn Today…Wh...
2019-11-2138 mineCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection69: eCommerce Fastlane's 2019 Epic Black Friday Shopify App Deals"Who says, Black Friday Deals should only be for consumers?"As a Shopify business owner or marketer, you deserve to get in on the action and score some amazing app deals to help your brand grow and scale this holiday season! ...and that's exactly what you're going to get access to today!THE SETUPA survey was sent out to Shopify Experts, Shopify Plus Experts, Agency Partners, and Ecommerce Professionals to share the best Shopify Apps and Marketing Platforms they consistently recommend to their clients and m...
2019-11-1407 mineCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection68: Increase Retention Rates, Customer Loyalty, And Brand Advocacy Through Packaging And Unboxing ExperienceMy guest on today’s episode is Phil Akhzar the founder from Arka, a company on a mission to help Shopify brands delight their customers with custom printed boxes which creates a memorable unboxing brand experience. If you ship a physical product, chances are you’re not slapping a label on it and tossing it in the mail. It’s going to go in some sort of package. With Arka, you’re able to select and design packaging with just a few clicks and with as few as ten boxes, you can get fully branded to reflect your com...
2019-11-0822 mineCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection67: Marketer’s Dream: An Easy-To-Use And Powerful Tool That Leverages Your Shopify Data To Segment And Generate Actionable Insights To Fuel GrowthMy guest on today’s episode is Andreas Roell, the founder of DataQ. They are an intelligent and easy-to-use tool that maximizes marketing ROI and drives long term customer relationships.Analytics, attribution, and lifetime customer value, these are KPI’s and hot topics. I’d argue that many Shopify brands can appreciate the benefits of having access to this data, and how it would help their businesses, but most are challenged in having a weekly workflow with actionable recommendations for growth.This recording shares a solution that will help you grow and scale your Shopify brand...
2019-10-3029 mineCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection66: Boost Your Holiday Conversion Rate With A Unique Solution That Engages With Your Store VisitorsMy guest on today’s episode is Stan-Avner Almaleh, the founder of AppSolute, the developer of the Drop A Hint Shopify App. This one-of-a-kind, clever app displays “Drop a Hint" under or next to your add to cart button on your Shopify product page. This allows a browsing customer to send an electronic hint card to a person of their choice. The person receiving, (the “hint receiver”) gets an on-brand styled hint card that includes a live link to the exact product including size and color, that the browsing visitor "hinted" at.This is a very uni...
2019-10-2425 mineCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection65: Research, Discover And Implement The Right Tech Tools To Grow Your Shopify BrandMy guest on today’s episode is Derric Haynie, the founder of EcommerceTech, where he works to connect Shopify merchants with the right tech tools and partners to grow their stores. We talk about necessary ecommerce tech stacks, the process to vet software vendors, and how to successfully roll out new tools for your Shopify brand.What You Will Learn Today…Expectations and considerations when implementing a new tech tool for your Shopify business.How to save countless hours in boring demos and confusing trials.Links And Resources Mentioned In This Episode
2019-10-1856 mineCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection64: Streamline Your Social Media Strategy So You Can Set Yourself Up For More Sales And SuccessMy guest on today’s episode is Taylor Loren the Head of Content Marketing for Later.com, the #1 marketing platform for instagram.Their platform will also help you to visually plan, schedule and analyze posts for Facebook, Pinterest and Twitter. Its use by over 2,000,000 of the world's top brands, agencies, and influencers.With Later, you can spend less time posting to Instagram and more time growing your business.What You Will Learn Today…Plan a week of Instagram posts in 20 minutes.Keep all of your Instagram content in one place and...
2019-10-0942 mineCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection63: Deliver A Unified Brand Experience By Harnessing Your Shopify Data To Drive Email Marketing SuccessMy guest on today’s episode is Greg Zakowicz the Sr. Commerce Marketing Analyst from Oracle NetSuite, where he has a strong focus on the Bronto Marketing Platform.Bronto is one of the leading email service providers (ESP) for some of the top retailers around the world. Personalized email and marketing automation are important strategies to have a firm grasp on, which is precisely why I invited Greg onto the show today.Simply put, Bronto is built for growth. They supply the tools and capabilities to be the first and last marketing automation platform you wil...
2019-10-0347 mineCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection62: Drive Customer Loyalty By Creating Unique And Amazing Delivery Experiences Your Customers Will RememberMy guest on today's episode is Romain Ogiela the co-founder of Shipup. They are a solution that is obsessed with helping Shopify brands create unique and amazing delivery experiences that your customers will remember.Essentially, Shipup tracks all your packages in one place and offers your customers a unique and customized experience during delivery.If you’re looking for a way to elevate your Shopify brands post-purchase and delivery experience, this episode is for you...What You Will Learn Today…The important to track your customer's packages in real-time to offe...
2019-09-2729 mineCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection61: Learn How To Capture More Emails, Reduce Abandonment, And Drive Sales With Onsite Displays And Email MarketingMy guest on today’s episode is Ben Jabbawy, the founder and CEO of Privy, a marketing platform that is used by over 300,000+ Shopify businesses.If you’ve not heard of this solution and why so brands choose Privy, then this podcast episode is definitely for you...Privy is helping to power the explosive growth of merchants like Leesa Mattress, Hubble Contacts, Dormify, Keene Footwear, Boosted Boards, and many others. Simply put, they help Shopify merchants to convert more site traffic and reduce abandonment.What You Will Learn Today…Buil...
2019-09-1932 mineCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection60: Get ROI-Positive Advertising That Takes Advantage Of The 95% Of Shoppers Who Do Not Convert On Their First VisitMy guests on today’s episode are Ryan Lavery and Max Stewart from Perfect Audience. They offer simple and powerful online tools that give Shopify brands everything they need to gather visitor data and use it to power advertising campaigns that show the right ad to the right person at the right time.We’re talking about all things retargeting, including...Web RetargetingFacebook RetargetingInstagram RetargetingTwitter RetargetingShopify Dynamic RetargetingCross-Device RetargetingMobile RetargetingIt’s proven that 95% (or more) of visitors to your Shopify store leave without making a purchase. It's frustrating to see all that traffic go to was...
2019-09-1233 mineCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human ConnectionSmart Workshop Software Designed To Revolutionize The Way Modern Makers, Crafters, And Small Manufacturers WorkMy guest on today’s episode is Chris Jacobs, from Katana, the smart workshop software platform that is helping Shopify brands that manufacturer and fulfills their own orders.Katana allows you to manage your whole order fulfillment process from a single dashboard, including sales, manufacturing, and purchasing. As a Shopify brand owner, you get stock availability and fulfillment status for every order and with this production process, it means you won’t miss a delivery deadline ever again.Forget spreadsheets or some homegrown hack. You can now automatically track raw materials, product stock, materials en-route from...
2019-09-0530 mineCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection58: Supercharge Your Customer Acquisition Directly In Digital Channels With Patented Buy Button TechnologyMy guest on today’s episode is Cooper Harris, the Founder and CEO from Klickly, a unique and patented advertising platform with a built-in Smart Commerce-Engine. Not only do brands pay on a "commission-based" model (hello free advertising), it’s a solution that powers impulse-payments online, exactly where your potential customers are browsing the web.Leading brands use Klickly's machine-learning and buy button technology to unlock consumer sales.Today you get to hear their story from the founder and how your Shopify brand can bypass the invite-only status and move to the front of the line...
2019-08-2833 mineCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human ConnectionBrick-and-Mortar Marketing: Untapped Opportunity Empowering Sales Associates To Leverage Their Expertise To Drive SalesMy guest on today’s episode is Leigh Sevin, the co-founder from Endear, a marketing platform that connects to Shopify’s POS system and empowers retail associates to increase sales by dedicating their downtime to personalized customer outreach over email and text message.They have a compelling solution that is guaranteed to boost customer lifetime value for your Shopify brand. They enable store associates to build relationships with their customers that results in higher and more frequent customer spending.If you have a retail location and use the Shopify POS solution (or are considering to get...
2019-08-2134 mineCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection56: Get Access To Real-Time Financial Reporting With Actionable Insights To Grow Your Shopify BrandMy guest on today's episode is Aidan Weinrib from Bench.co They are a market leading company that is focused on helping Shopify brands when it comes to bookkeeping, reporting, and revealing insights to help control the financial health of a business.Let's be honest...as a business owner, you wear a lot of hats. Bench are professional bookkeepers with experience serving other Shopify entrepreneurs. They take bookkeeping off your hands forever, so you can focus on what matters most, creating impact and value for your customers.Bench lets you track every transaction, account, and...
2019-08-1446 mineCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection55: Artificial Intelligence: The Fastest Way To Accelerate Your Brand Into A Social Media Content Mega-FactoryMy guest on today's episode is Kate Bradley Chernis, Co-Founder & CEO from Lately. They are a disruptive social media management platform that pairs AI (artificial intelligence) with humans. The platform automatically turns blogs, press releases, white papers, online articles, newsletters, videos and podcasts into dozens of pre-hashtagged and pre-shortlinked autogenerated social media posts.Great Power And ProductivityI'm saving endless hours with Lately‘s super powerful features, together, all in one place including content creation, planning, publishing, organizing, and the necessary insights to gain 100% visibility across 100% of your channels so you can connect wo...
2019-08-0846 mineCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection54: Improve Your Email Profitability With Super-Personalized Email Marketing Paired With On-Site Social ProofToday I’m chatting with Adii Pienaar, the founder of a wildly popular Shopify app called Conversio. They are an email service provider (ESP) and user-generated content (UGC) solution all packaged up into one solution to help you as a Shopify merchant to engage with your customers and build lifetime loyal customers.With super-personalized email marketing and on-site social proof, Conversio is the easiest way for growing Ecommerce brands to drive conversions and increase revenue.Boost your conversion rates with reviews and social proof. Put your happiest customers on a pedestal by showing off user-generated co...
2019-08-0338 mineCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human ConnectionGrow Your Shopify Business With Low Effort - High ROI With Web Push NotificationsMy guest on today's episode is Felix Süllwold, Head of Partnerships & Marketing from PushOwl, a marketing platform that drives more conversions with web push notifications. Think about this...you are investing time, effort, and money to bring traffic to your store and the goal is to keep these people engaged.But the reality is, more than 90% of your site visitors may never come back to your brand. It's your goal to retain your store visitors and not solely rely on paid acquisition to drive traffic.This is where PushOwl comes into the mix. They h...
2019-07-2654 mineCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human ConnectionFight Amazon With Same, Next, And 2-Day Shipping And Take The Hassle Out Of Storing, Picking, Packing, And Shipping Your ProductsMy guest on today's episode is Casey Armstrong, CMO from ShipBob, a technology-enabled third party logistics company (3PL). The tech-enabled part of ShipBob is the technology that was developed to streamline shipping and fulfillment solutions for Shopify brands.In addition to fulfillment services, such as warehousing, picking, packing, and shipping, ShipBob also provides software that integrates data from multiple sources to give you the complete visibility into the lifecycle of an order.We're going to dig into some important topics today about how to shift logistics from a cost-center...
2019-07-1845 mineCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection51: Increase Conversions And Cart Size With Product Funnels, Post-Purchase Upsells, One-Page CheckoutMy guest on today's episode is Jordan Gal, the Founder & CEO of CartHook. We chat about how they help Shopify merchants to improve conversion rate and grow average order value through their checkout and funnel solution. What You Will Learn Today…Learn how CartHook allows for complete control over the entire checkout process with your Shopify store, including a customizable one-page checkout to increase your store’s conversion rate and a one-click, post-purchase upsells to increase your average order value. It’s a compelling solution used by Shopify and Shopify Plus merchants.Li...
2019-07-1039 mineCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection50: Latest Marketing Tactics And Platforms From IRCE 2019 - Internet Retailer Conference & ExhibitionToday's episode was recorded on the show floor at IRCE 2019 in Chicago (Internet Retailer Conference & Exhibition)This years event merged a few shows into one mega-show called RetailX.It was marketed as the only complete solution for a transformative retail market. RetailX is a colocation of the Internet Retailer Conference & Exhibition (IRCE), the world’s largest e-commerce event, with GlobalShop, the world’s largest annual event for shopper facing retail design, technology, and in-store marketing, and RFID Journal LIVE! Retail, the world’s only RFID event dedicated specifically to retail application.With 20,000 attendees and mo...
2019-07-031h 22eCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection49: Learn How To Build Your Competitive Advantage By Owning The Entire Customer ExperienceMy guest on today episode is Mike Averto, the Co-Founder & CEO of ChannelApe. We chat about how they help Shopify merchants unify sales and fulfillment operations as they have done for many Shopify merchants including AllBirds, Steve Madden, Kids Shoes, Monster, Skicks, Campus Protein, and more.ChannelApe is Mission Control for Direct to Consumer (D2C) order management operations. The platform is the single source of truth to view & control how orders are fulfilled through 3PLs, warehouses, distributors, retail stores or a combination of some or all of these. Trusted by top Shopify brands to build successful...
2019-06-2431 mineCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection48: Gamification On Your Shopify Store Will Engage Shoppers, Drive Email Signups And Increase RevenueToday I’m chatting with Liran Tadmore, the founder of WooHoo, an engagement platform for Shopify brands. He talks about boosting your conversion rate and taking your coupon game to the next level.Who said pop-ups can’t be fun? Add some playful spirit to your pop-up ads, pop-up banners and pop-up windows and watch as the gamified email capture process boosts subscriptions and sales.It’s a win-win situation. You get to build your marketing email list and close more sales. Your customers get to enjoy a fun and engaging email...
2019-06-1831 mineCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection47: Learn What The Wayfair Decision By The Supreme Court Means For Your Shopify BusinessToday I’m chatting with Mark Faggiano, CEO of TaxJar, a leading technology for Shopify eCommerce businesses to manage sales tax.TaxJar seeks to make eCommerce easier for everyone by helping merchants spend less time on sales tax to focus on growing the businesses they love.What You Will Learn Today…How you can accurately and easily automate sales tax for your Shopify storeWhat the Wayfair decision by the Supreme Court means for your businessHow to determine in what states you have to collect sales taxHow to manage sales across multiple channelsManaging the...
2019-06-1143 mineCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection46: Scale Your Shopify Store For Growth With A Merchant Operations PlatformOn today's episode, I'm chatting with Sharoon Thomas, the Co-Founder and CEO of Fulfil.ioFulfil gives modern Shopify retailers the tools to deliver a superior customer experience that feels effortless. Whatever your current process is and wherever you are selling.Complete post checkout operations are covered with the Fulfil.io Platform.It's your one-stop for everything from purchasing and manufacturing, to inventory and order management, straight through to accounting. The solution works out-of-the-box with marketplaces including Amazon, eBay, Jet, Etsy, Walmart and has a tight connection with Shopify.
2019-06-0427 mineCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection45: Shopify Plus Agency Partner Shares Their Organic And Paid Traffic Tactics For 2019On today's episode, I’m chatting with Ron Dod, Co-founder, and CMO of Visiture. They are a Shopify Plus Agency Partner that is focused on helping eCommerce companies grow their brand online and increase the bottom line.Through an omnichannel marketing approach, they incorporate web design, development, conversion rate optimization, Google shopping campaigns, SEO, content marketing, social ads and more….They help Shopify brand to gain more market share, loyalty, and growth.Lot’s of gold nuggets shared in this episode that you can apply to your Shopify business today!
2019-05-2841 mineCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection44: Selling Wholesale On Shopify Just Got A Whole Lot EasierOn today's episode, I’m chatting with Aidan Mattrick from Pixel Union. They are a triple threat when it comes to Shopify Partners. They are one of the top premium theme developers, they’re a Shopify Agency partner who has helped design and launch 1000’s of digital brands, and they are also a Shopify App partner, with 6 apps in the Shopify App store. We chat about one today called: Wholesale ClubAccording to a 2019 eCommerce Market Report, transactions in the United States processed through B2B ecommerce sites, log-in portals and online marketplaces grew 11% in 2018 to reach...
2019-05-2238 mineCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection43: Optimize Your Cash Flow And Make More Profit With Automated Inventory ForecastingOn today’s episode, I’m chatting with Jill Liliedahl, Business Development Manager from Inventory Planner. It’s an incredible time and money optimizing solution that puts you in charge of your inventory. Sales forecasting does sound sexy but it helps to anticipate your customer demand and it’s a way to see what trends are happening in your business.You can view all of your sales trends and inventory needs in one place. Control what products to replenish at each warehouse and for all sales channels and marketplaces. Powerful insights put you in control of your inve...
2019-05-1529 mineCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection42: Supercharge Your Shopify Notification Emails Into A Hidden Sales ChannelOn today’s episode, I’m chatting with Roddy Smith, the Senior Growth Specialist from Spently. They have developed a solution that allows merchants to leverage the Shopify notification emails as a stand-alone sales channel using marketing components and follow up sequences.What You Will Learn Today…How to leverage event-based upsells, discounts, and referral components through your Shopify notification emails.Learn how to follow-up with your customers automatically after every purchase, shipment, or abandoned checkout, to increase conversions and lifetime value.Implement the advanced analytics dashboard to provide real-time insight...
2019-05-0830 mineCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection41: Unlock Hidden Revenue By Amplifying Your Most Passionate CustomersToday I’m chatting with Kyle Wong, CEO & Co-founder of Pixlee, a User Generated Marketing Platform (UGC) that enables Shopify brands to use photos and videos from real people to help tell authentic brand stories to drive revenue and lifetime customer loyalty.What You Will Learn Today…How to unlock hidden revenue by amplifying your most passionate customersStrategies for selling to the modern consumer while scaling your authentic brand voiceHow to collect, curate, and publish user-generated contentHow to create shoppable social galleries in under 30 minutesLearn how Pixlee powers the user-generated content to create a more...
2019-05-0138 mineCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection40: Learn How You Can Translate Your Shopify Data Into Actionable Insights To Rapidly Increase RevenueToday I’m chatting with Mark Gally, the Co-founder, and CEO of Zaius.com, a marketing platform on steroids, that assists Shopify brands to delight customers at every interaction. Their solution and resources are built to assist you to properly segment and personalize your marketing interactions and ultimately design and deploy cross-channel campaigns to those customers.What You Will Learn Today…In terms of customer interactions happening every day, Shopify brands and marketers need to drive repeat purchases, grow average order value, and increase customer loyalty regardless of the channel they...
2019-04-2430 mineCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection39: Learn How To Collect Photo Reviews From Your Happy Customers To Increase Conversions, Attract Quality Traffic, And Encourage Repeat PurchasesToday I’m chatting with Yoni Elbaz the Co-founder and CEO of Loox. An exclusive Shopify App that allows you to collect photo reviews for your happy customers which will strengthen your brand and drive more sales through social proof.What You Will Learn Today…How photo reviews increasing trust and conversion rates.Consumers trust other consumers much more than they trust brands.85% of customers trust online reviews as much as personal recommendations.How user-generated content (UGC) is being repurposed for marketing and branding to d...
2019-04-1734 mineCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection38: Learn How To Implement A Personalized Shopping Experience To Optimize Conversions And Drive RevenueToday I’m chatting with Sergiu Ciumac, the Co-Founder and CEO of Visely, a compelling solution that offers meaningful and effective product recommendations for Shopify store owners.What You Will Learn Today…How to optimize your conversion rate.How to increase customers engagement with relevant product recommendations.Learn how strategic product recommendations with decrease bounce rates and work as an automated salesman on your site.Listener Only PromotionAs a listener of today’s show, Visely has been s...
2019-04-0831 mineCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection37: Learn How Marketing Technology Can Help Find And Capture New Customers For Your Shopify BrandToday I’m chatting with Dave Atchison, the Co-Founder, and CEO of New Engen a Shopify Plus Agency Partner that exclusively focuses on new customer acquisition.New Engen is uniquely positioning itself in the Shopify ecosystem to help brands drive new visitors to a site either through a done for you Agency model or now with their public release, in-house, purpose built marketing technology solution.What You Will Learn Today…The traffic challenges that many Shopify store owners have and the solution.The realities of doin...
2019-03-2934 mineCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection36: Get The Capital You Need To Fuel The Growth Of Your Shopify Store Without Giving Up EquityToday I’m chatting with Michele Romanow, the Co-founder and President of Clearbanc. They are redefining banking that is tailored to the needs of e-commerce entrepreneurs. They help Shopify businesses secure credit without personal guarantees, equity, or credit scores.If you're looking to increase traffic and revenue to your Shopify store, Clearbanc funds your digital ad spend so you acquire more customers and grow your business...they even offer more capital as you grow!Clearbanc is uniquely positioning itself in the market by looking at your data and then offering capital to fuel ne...
2019-03-1431 mineCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection35: Get The Latest Influencer Marketing Strategies That All Shopify Store Owners Should Implement To Drive Brand Awareness, Conversion, And RetentionToday I’m chatting with Joe Gagliese, the Co-founder of Viral Nation. He talks about one of the hottest topics in eCommerce, Influencer Marketing.We dig into specific strategies, tactics, and most importantly, what you as a Shopify store owner should consider today to move the needle in improved brand awareness, conversion, and retention.On this episode you will learn:Why influencer marketing is so effective for e-commerce companies.What the biggest challenges are when it comes to social for e-commerce companies, and what you can do to solve it...
2019-03-071h 06eCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection34: Significantly Increase Revenue With Conversational Commerce Using Facebook MessengerToday I’m chatting with Matt Schlicht, the Co-founder, and CEO of Octane AI. They are a Shopify App Partner that enables merchants to increase revenue with a Facebook Messenger solution.There is a massive opportunity for those that implement a Facebook Messenger advertising strategy in 2019 and beyond!The case studies from other Shopify brands have proven that Octane AI is having a significant impact in driving more sales (and improved customer experience) through abandoned cart messages, receipts, shipping notifications, proactive customer support, back-in-stock notifications, win-back campaigns, and so much more!...
2019-02-241h 04eCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection33: Get The Complete Picture Of Your Shopify Stores Performance With Deeper Marketing InsightsToday I’m chatting with Ed Upton, the Founder & CEO of Littledata. They are a Shopify App Partner that has created an analytics platform that takes Google Analytics and literally puts it on steroids.It closes the loop on all of your data including your Shopify store orders, marketing channels, and lifetime customer value.What this means for you as a marketer or store owner, is you can make smarter business decisions with industry benchmarks, a significantly improved data stream into Google Analytics, and finally….actionable missions that literally hold your hands by offe...
2019-02-1846 mineCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection32: Learn How To Drive Repeat Business By Rewarding Loyal Customers With Timely Birthday IncentivesOn today’s episode, I’m chatting with Sam Henning, the Co-founder of Union Works. They are a Shopify App Partner with 7 apps including the Happy Birthday App that we discuss today.Building strong relationships with your customers is vital to the long term success of your business. Birthdays represent a unique opportunity to get in touch with your loyal customers and offer them a great reason to revisit and buy from your store.The Happy Birthday App is a great retention strategy!It can Increase your brand's visibility — Birthda...
2019-02-0136 mineCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human Connection5: Improve Customer Lifetime Value Through Loyalty And ReferralsWelcome to Episode 5. Have you ever considered implementing a loyalty and rewards program for your Shopify store? …if so, this episode is for you. You’ll learn how to maximize your customer’s lifetime value by rewarding your customers for completing profitable actions.This week, I have a great chat with Steve Deckert who is the Co-Founder and Head of Business Development for Smile.io Hosted on Acast. See acast.com/privacy for more information.
2018-06-2817 mineCommerce Fastlane: Shopify Growth Strategies—Where AI Efficiency Meets Human ConnectionNEW SHOW: eCommerce Fastlane with Steve HuttWelcome to Episode Zero! This is an introduction to me and the eCommerce Fastlane Podcast. The purpose of this first episode is to share some context of my entrepreneurial journey in eCommerce for the past 18 years…and more importantly, setting the stage for future episodes how you can leverage my experience and those of my expert guests in order to build brand awareness, conversions, and brand loyalty with your online store Powered by Shopify. Hosted on Acast. See acast.com/privacy for more information.
2018-06-1116 min