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Steve Lubetkin

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Lubetkin on Communications PodcastLubetkin on Communications PodcastLubetkin on Communications Podcast for 9/1/2022: Conversation with Entertainment Publicist Dan HararyNew Jersey native and long-time Springsteen fan Dan Harary has been an entertainment industry publicist for more than 40 years. Starting in 1972 when he became, at the age of 15, the Stage Manager and Lighting Director at the Sunshine Inn rock concert hall in Asbury Park, New Jersey (the venue where Bruce Springsteen began his career,) Dan Harary has met, worked with and/or interacted with many dozens of the most famous movie, TV, pop and rock music stars in the world.Dan’s latest book is Flirting With Fame: A Hollywood Publicist Recalls 50 Years Of Celebrity Cl...2022-09-0138 minLubetkin on Communications PodcastLubetkin on Communications PodcastLOC Pod: PRSA New Jersey Senior Professionals Panel on Business DevelopmentPanelists at the September 12 Senior Professionals panel were (from left): Brian Lowe, President & Chief Executive Officer, BML Public Relations; moderator Jon Goldberg, Chief Reputation Architect, Reputation Architects; David Hernandez, co-founder & Managing Partner, lotus 823; and Ken Jacobs, ACC, CPC, Principal, Jacobs Consulting & Executive Coaching. (Photos by Ron Wyatt Photography, http://www.ronwyattphotos.com/, used by permission; photo illustration by Steve Lubetkin) In this episode of the Lubetkin on Communications podcast, we feature a panel discussion on agency business development hosted by the Senior Professionals group of the New Jersey Chapter of the Public Relations Society of America. The...2019-09-241h 22Lubetkin on Communications PodcastLubetkin on Communications PodcastOn Communications Podcast: PRSA-NJ Meet the Media PanelIn this episode of the Lubetkin on Communications Podcast, we present the 2018 Meet the Media panel produced by the New Jersey Chapter of the Public Relations Society of America in cooperation with the New Jersey Chapter of the Society of Professional Journalists. The program was recorded April 5, 2018 at the Rutgers University Student Center in Piscataway, NJ. The panelists were: Steve Lubetkin, NJ/PA Editor for GlobeSt.com Charlie Kratovil, Editor, New Brunswick Today Ivy Charmatz, Executive Producer, News & Special Projects, News 12 New Jersey Jackie Lieberman, Franchise Owner and Managing Editor, TAPin...2018-04-1158 minLubetkin on Communications PodcastLubetkin on Communications PodcastLOC Podcast: PRSA NJ Panel on Brand Storytelling and Content MarketingMedia relations has been a mainstay of the PR industry for decades, but that’s changing, especially as newsrooms shrink. Companies large and small are now telling their own stories, publishing them on SEO-enhanced online news hubs, and getting bottom-line results. Brand journalism (also known as content marketing) is dramatically changing how we practice PR. Skillfully written news reports that resonate with customers and humanize a company’s message are the new PR frontier. In this episode of the Lubetkin on Communications podcast, we present a panel program from the Public Relations Society of America’s New Jer...2017-10-211h 40The Lubetkin Media CompaniesThe Lubetkin Media CompaniesLubetkin on Communications 10/21/2017: PRSA New Jersey "Content Marketing & Storytelling Panel"Media relations has been a mainstay of the PR industry for decades, but that’s changing, especially as newsrooms shrink. Companies large and small are now telling their own stories, publishing them on SEO-enhanced online news hubs, and getting bottom-line results. Brand journalism (also known as content marketing) is dramatically changing how we practice PR. Skillfully written news reports that resonate with customers and humanize a company’s message are the new PR frontier. In this episode of the Lubetkin on Communications podcast, we present a panel program from the Public Relations Society of America's New Jersey Chapter, held October...2017-10-211h 40The Lubetkin Media CompaniesThe Lubetkin Media CompaniesPANJ Radio "In the Green Room," 8/29/2017: Steve Lubetkin, The Business of PodcastingSteve was a guest August 29, 2017 on "In the Green Room," a radio talk show on Internet radio station PANJRadio.com, based in Lambertville, NJ. He talked about his career in radio and print journalism, and discussed the book, The Business of Podcasting: How to Take Your Podcasting Passion from the Personal to the Professional.2017-08-3155 minLubetkin on Communications PodcastLubetkin on Communications PodcastMeet the Media, a PRSA NJ panel, on the Lubetkin on Communications PodcastOn this episode of the Lubetkin on Communications podcast, we present this year’s “Meet the Media” panel, sponsored by the New Jersey Chapter of the Public Relations Society of America. The panel was held March 30, 2017 at Montclair State University, Montclair, NJ. The panelists were: Karin Price Mueller, writes the Bamboozled consumer affairs column and a money column for The Star-Ledger/NJ.com; and is Founder of consumer finance website NJMoneyHelp.com.    She lives in N.J. with her husband – Star-Ledger reporter Mark Mueller – their three kids and an English Mastiff, Mojo.    Whatever they don’t eat goes into he...2017-04-1954 minThe Lubetkin Media CompaniesThe Lubetkin Media CompaniesLubetkin on Communications 04/19/2017: PRSA New Jersey "Meet the Media Panel"On this episode of the Lubetkin on Communications podcast, we present this year's "Meet the Media" panel, sponsored by the New Jersey Chapter of the Public Relations Society of America. The panel was held March 30, 2017 at Montclair State University, Montclair, NJ. The panelists were: Karin Price Mueller, writes the Bamboozled consumer affairs column and a money column for The Star-Ledger/NJ.com; and is Founder of consumer finance website NJMoneyHelp.com.    She lives in N.J. with her husband – Star-Ledger reporter Mark Mueller – their three kids and an English Mastiff, Mojo.    Whatever they don’t eat goes into her ret...2017-04-1954 minLubetkin on Communications PodcastLubetkin on Communications PodcastTrafcom News Podcast 141: The business of podcasting – working with clients in studio and on locationIn this episode of the Trafcom News Podcast, cross-posted from Donna’s podcast site, Donna Papacosta and Steve Lubetkin, co-authors of The Business of Podcasting, discuss some of the business aspects of podcasting, specifically how to work with clients in studio and on location. Show notes The topics discussed in this interview include: the benefits of podcasting in the eyes of corporate and organizational clients; why companies are choosing audio podcasts; tips for in-studio recording; using Skype, phone and Zencastr; the challenges and benefits of on-location recording; the role of ambient sound; why yo...2016-12-1329 minThe Lubetkin Media CompaniesThe Lubetkin Media CompaniesLubetkin on Communications 11/16/2016: Mickey Osterreicher, General Counsel, National Press Photographers AssociationIn this episode of the Lubetkin on Communications podcast, we talk with Mickey Osterreicher, general counsel of the National Press Photographers Association about freedom of the press, constraints imposed by government on the working press, and why that's a bad thing for the general public.  2016-11-1625 minThe Lubetkin Media CompaniesThe Lubetkin Media CompaniesLubetkin on Communications 09/19/2016: Stacey Smith, Partner at Jackson Jackson & Wagner PR, Rye, NHPatrick Jackson was one of the pioneers of what he called "behavioral public relations," but his untimely death in 2001 at age 68 didn't stop his firm from continuing to work with clients on research-based, analysis-driven public relations programs. Stacey Smith, senior counsel & partner in the Rye, NH-based firm, is our guest on this edition of the Lubetkin on Communications Podcast. Stacey talks about Pat Jackson's influence on the modern practice of public relations and discusses her own career with the firm since joining in 1981. She also describes the seminar she will run for the Public Relations Society of...2016-09-1922 minMiddle Chamber Books and Music PodcastMiddle Chamber Books and Music PodcastMiddle Chamber Books Podcast #43: Leonard Berman, author of a 20th Century family trilogyThe Middle Chamber Books and Music Podcast continues a special series of interviews featuring local Philadelphia and South Jersey area authors who will be participating in a “meet and greet” event at the Katz JCC in Cherry Hill, NJ on Tuesday, September 13 at 6 p.m. Steve Lubetkin, host of this podcast, and co-author with Toronto podcaster Donna Papacosta of The Business of Podcasting: How to Take Your Podcasting Passion from the Personal to the Professional, will be among the authors signing and selling their books at the event, which also includes a talk by New York Times best-se...2016-08-2826 minMiddle Chamber Books and Music PodcastMiddle Chamber Books and Music PodcastMiddle Chamber Books Podcast #42: “100 Things to Do in Philadelphia Before You Die,” with Author Irene Levy BakerThe Middle Chamber Books and Music Podcast returns with a special series of interviews featuring local Philadelphia area authors who will be participating in a “meet and greet” event at the Katz JCC in Cherry Hill, NJ on Tuesday, September 13 at 6 p.m. Steve Lubetkin, host of this podcast, and co-author with Toronto podcaster Donna Papacosta of The Business of Podcasting: How to Take Your Podcasting Passion from the Personal to the Professional, will be among the authors signing and selling their books at the event, which also includes a talk by New York Times best-selling author Jennife...2016-08-2213 minThe Lubetkin Media CompaniesThe Lubetkin Media CompaniesMiddle Chamber Books Podcast #42: "100 Things to Do in Philadelphia Before You Die," with Irene Levy BakerThe Middle Chamber Books and Music Podcast returns with a special series of interviews featuring local Philadelphia area authors who will be participating in a "meet and greet" event at the Katz JCC in Cherry Hill, NJ on Tuesday, September 13 at 6 p.m. Steve Lubetkin, host of this podcast, and co-author with Toronto podcaster Donna Papacosta of The Business of Podcasting: How to Take Your Podcasting Passion from the Personal to the Professional, will be among the authors signing and selling their books at the event, which also includes a talk by New York Times best-selling author Jen...2016-08-2213 minThe Lubetkin Media CompaniesThe Lubetkin Media CompaniesLubetkin on Communications 07/13/2016: NPPA/SPJ/RCFP Seminar - Preparing for the DNC: Right to Photograph and Record in PublicIn this installment of the Lubetkin on Communications Podcast, we present a panel discussion recorded July 12, 2016 at Temple University in Philadelphia. The panel, co-sponsored by the National Press Photographers Association (NPPA), the Society of Professional Journalists, and the Reporters' Committee for Freedom of the Press, focused on the upcoming Democratic National Convention, and was intended to brief journalists on their rights to make photos and video recordings during the expected street demonstrations and protests at the convention. Mickey H. Osterreicher, General Counsel, National Press Photographers Association, poses with @PodcastSteve after the NPPA's DNC Seminar in Philadelphia. (Shelly Lubetkin...2016-07-131h 07The Lubetkin Media CompaniesThe Lubetkin Media CompaniesLubetkin on Communications 06/27/2016: Angry Millennial Show Hosts Jos? Rosado and Stevie ChrisOn this edition of the Lubetkin on Communications podcast, we chat in-studio with StevieChris and José Rosado, hosts of the Angry Millennial Podcast. The Angry Millennial podcast features Interviews with creatives from all walks of life, dictations of blog posts for the vision impaired + TL;DR crowd, and a peek into the lifestyle of a career creative. About the Guests José Rosado: Philadelphia native residing in Baltimore with a background in Communications with a Bachelors in Advertising and an MBA in Marketing, though you'd never guess so when meeting him. Being self-taught always kept him pr...2016-06-2738 minThe Lubetkin Media CompaniesThe Lubetkin Media CompaniesLubetkin on Communications 05/12/2016: NJCAMA Business Networking and Personal Brand Panel EventAt our April 28, 2016 event, we heard from dynamic keynote speaker Rocky Romeo about how to promote businesses through power networking. Mastering this crucial skill requires more than just schmoozing over cheese platters and exchanging business cards. Rocky will share powerful networking skills that can not only open the door to plum job opportunities but can also help you land new clients. Following Rocky’s talk was a panel discussion on where the opportunities are – from freelance work to full-time jobs for communications professionals. You can hear the entire program thanks to our webmaster, Steve Lubetkin, who produces the...2016-05-121h 21The Lubetkin Media CompaniesThe Lubetkin Media CompaniesLubetkin on Communications 04/11/2016: PRSA New Jersey Meet the Media PanelIn this edition of the Lubetkin on Communications Podcast, we present a "Meet the Media" Panel conducted by the New Jersey Chapter of the Public Relations Society of America on April 5, 2016 at Rutgers University in Piscataway, NJ. The Lubetkin Media Companies has recently been retained by PRSA NJ to produce a series of short videos promoting events like this one. Watch for the videos on this site, and on the PRSA New Jersey site. [spp-player] At the April 5, 2016 "Meet the Media" Panel held by PRSA New Jersey and the NJ chapter of the Society of Professional...2016-04-111h 16Lubetkin on Communications PodcastLubetkin on Communications PodcastLOC Podcast: PRSA Delaware “Meet the Media” Panel, 3/14/16On this episode of the Lubetkin on Communications podcast, we bring you a “Meet the Media” panel organized by the Delaware Chapter of the Public Relations Society of America.The panel took place in Christiana, DE, on March 14. Panelists were: Chris Coates of The News Journal, Amy Cherry of WDEL, Shirley Min of WHYY and Jose Somalo of Hoy en Delaware. Moderating the program was Leon Tucker, PRSA Delaware president, who is director of communications for Habitat for Humanity of New Castle County, DE.The Lubetkin on Communications podcast features interviews, conversations, and panel discussions of t...2016-03-211h 06The Lubetkin Media CompaniesThe Lubetkin Media CompaniesMedia panelists at the PRSA Delaware program were (from left): Chris Coates of The News Journal, Amy Cherry of WDEL, Shirley Minn of WHYY and Jose Somalo of Hoy en DelawareOn this episode of the Lubetkin on Communications podcast, we bring you a "Meet the Media" panel organized by the Delaware Chapter of the Public Relations Society of America. The panel took place in Christiana, DE, on March 14. Panelists were: Chris Coates of The News Journal, Amy Cherry of WDEL, Shirley Minn of WHYY and Jose Somalo of Hoy en Delaware. Moderating the program was Leon Tucker, PRSA Delaware president, who is director of communications for Habitat for Humanity of New Castle County, DE. The Lubetkin on Communications podcast features interviews, conversations, and panel discussions...2016-03-211h 06Lubetkin on Communications PodcastLubetkin on Communications PodcastLOC Podcast 3/16/2016: Ken Jacobs of Jacobs Executive Coaching and Jacobs Communications ConsultingOn this edition of the Lubetkin on Communications Podcast, we chat with Ken Jacobs, the principal of Jacobs Executive Coaching and Jacobs Communications Consulting. About the Guest Ken Jacobs is the principal of Jacobs Executive Coaching, which offers leadership coaching to communications and public relations executives, managers, and leaders who want to achieve breakthrough results. Jacobs has been coaching leaders and executives since 2007. Jacobs holds Associate Certified Coach (ACC) credentials from the International Coach Federation (ICF), of which he is a member, and is accredited as a Certified Professional Coach (CPC...2016-03-1631 minThe Lubetkin Media CompaniesThe Lubetkin Media CompaniesLubetkin on Communications 3/16/2016: Ken Jacobs of Jacobs Executive Coaching and Jacobs Communications Consulting LLC On this edition of the Lubetkin on Communications Podcast, we chat with Ken Jacobs, the principal of Jacobs Executive Coaching and Jacobs Communications Consulting.   About the Guest Ken Jacobs Ken Jacobs is the principal of Jacobs Executive Coaching, which offers leadership coaching to communications and public relations executives, managers, and leaders who want to achieve breakthrough results. Jacobs has been coaching leaders and executives since 2007. Jacobs holds Associate Certified Coach (ACC) credentials from the International Coach Federation (ICF), of which he is a member, and is accredited as a Certified Professional C...2016-03-1631 minLubetkin on Communications PodcastLubetkin on Communications PodcastLubetkin on Communications 2/2/2016: Entertainment Journalist Chuck DarrowAfter 40 years as a print journalist covering entertainment and feature news, most recently for the Philadelphia Daily News for nearly two decades, Chuck Darrow is today launching the next chapter, a weekly radio program, “That’s Show Biz with Chuck Darrow,” on Philadelphia’s WWDB-AM 860. In the February 2, 2016 episode of the Lubetkin on Communications podcast, Chuck talks about his career in journalism, the celebrities he has interviewed, the celebrities he WISHED he had interviewed, and the impact of the Internet on his own career and the future of print journalism. Chuck Darrow You ca...2016-02-0226 minThe Lubetkin Media CompaniesThe Lubetkin Media CompaniesLubetkin on Communications 2/2/2016: Entertainment Journalist Chuck DarrowAfter 40 years as a print journalist covering entertainment and feature news, most recently for the Philadelphia Daily News for nearly two decades, Chuck Darrow is today launching the next chapter, a weekly radio program, "That's Entertainment with Chuck Darrow," on Philadelphia's WWDB-AM 860. In the February 2, 2016 episode of the Lubetkin on Communications podcast, Chuck talks about his career in journalism, the celebrities he has interviewed, the celebrities he WISHED he had interviewed, and the impact of the Internet on his own career and the future of print journalism. You can read more of Chuck's career in...2016-02-0226 minLubetkin on Communications PodcastLubetkin on Communications PodcastLubetkin on Communications Podcast, 1/14/2016: A Conversation with Gregory Weber, Garden State Press Clipping ServiceIn a digital age, is there still a demand for a traditional newspaper clipping service? For Gregory Weber, owner of Garden State Press Clipping Service, the answer for more than 40 years has been a resounding “yes!” Gregory Weber, owner of Garden State Press Clipping Service. Gregg has been operating the company since 1989, when he took over from his father, who started the company in the 1960s. In this interview, Gregg describes the kinds of monitoring and analysis services GSPCS offers, and how the changes in the newspaper industry are changing the way his firm delivers serv...2016-01-1413 minThe Lubetkin Media CompaniesThe Lubetkin Media CompaniesLubetkin on Communications Podcast, 1/14/2016: A Conversation with Gregory Weber, Garden State Press Clipping ServicIn a digital age, is there still a demand for a traditional newspaper clipping service? For Gregory Weber, owner of Garden State Press Clipping Service, the answer for more than 40 years has been a resounding "yes!" [caption id="attachment_10617" align="alignleft" width="150"] Gregory Weber, owner of Garden State Press Clipping Service.[/caption] Gregg has been operating the company since 1989, when he took over from his father, who started the company in the 1960s. In this interview, Gregg describes the kinds of monitoring and analysis services GSPCS offers, and how the changes in the newspaper industry are changing the way...2016-01-1413 minLubetkin on Communications PodcastLubetkin on Communications PodcastLOC #60: Rob Biesenbach on presentation skills, and Gary Frisch on running a small independent PR agencyIn this edition of the Lubetkin on Communications Podcast, we chat with Rob Biesenbach, a corporate communications expert, author, actor and public speaker, who will be presenting his seminar, “Act Like You Mean Business: Lessons for Success From Stage and Screen,” at the Philadelphia Chapter of the International Association of Business Communicators meeting in King of Prussia Wednesday, November 4. You can register to attend the IABC program on the chapter website. In the second part of the show, we speak with independent public relations practitioner Gary Frisch, founder of Swordfish Communications, whose practice focuses on small- to mid...2015-11-0239 minThe Lubetkin Media CompaniesThe Lubetkin Media CompaniesLOC #60: Rob Biesenbach on presentation skills, and Gary Frisch on running a small independent PR agencyIn this edition of the Lubetkin on Communications Podcast, we chat with Rob Biesenbach, a corporate communications expert, author, actor and public speaker, who will be presenting his seminar, "Act Like You Mean Business: Lessons for Success From Stage and Screen," at the Philadelphia Chapter of the International Association of Business Communicators meeting in King of Prussia Wednesday, November 4. You can register to attend the IABC program on the chapter website. In the second part of the show, we speak with independent public relations practitioner Gary Frisch, founder of Swordfish Communications, whose practice focuses on small- to...2015-11-0239 minLubetkin on Communications PodcastLubetkin on Communications PodcastLOC #59: American Marketing Association Panel on Content MarketingIn this episode of the Lubetkin on Communications Podcast, we present an October 15, 2015 panel discussion on Content Marketing from the New Jersey Chapter of the American Marketing Association. How do you get your voice heard in a competitive landscape where everyone is yelling? That’s the question facing marketers today. There are effective content marketing strategies for cutting through the clutter. Advice to use content marketing to improve your position is everywhere.  Once you accept the premise that content marketing is important to your business, what do you do then?  What best practices can you impl...2015-10-191h 37The Lubetkin Media CompaniesThe Lubetkin Media CompaniesLubetkin on Communications Episode 59: Content MarketingIn this episode of the Lubetkin on Communications Podcast, we present an October 15, 2015 panel discussion on Content Marketing from the New Jersey Chapter of the American Marketing Association. How do you get your voice heard in a competitive landscape where everyone is yelling? That's the question facing marketers today. There are effective content marketing strategies for cutting through the clutter. Advice to use content marketing to improve your position is everywhere.  Once you accept the premise that content marketing is important to your business, what do you do then?  What best practices can you implement to...2015-10-191h 37Lubetkin on Communications PodcastLubetkin on Communications PodcastLOC #56: Steve’s presentation about The Business of Podcasting at Podcamp Philly 2015Steve spoke about his journey of “Baby boomer reinvention” at PodCamp Philly September 19, as part of Content Camp/PodCamp Philly 2015. You can hear his presentation in the Lubetkin on Communications podcast in the player [Read more...]2015-09-2047 minThe Lubetkin Media CompaniesThe Lubetkin Media CompaniesSkillBites 061715SteveLubetkinPodcasting.mp3Steve Lubetkin appears on the SkillBites Show to discuss his new book with Donna Papacosta, The Business of Podcasting.2015-07-1652 minLubetkin on Communications PodcastLubetkin on Communications PodcastCanadian podcaster Donna Papacosta and Steve Lubetkin discuss their podcasting book, available nowUpdate, July 31: The Business of Podcasting is now available for instant download on the Amazon Kindle. . In this episode of the Trafcom News Podcast, produced by Toronto-based podcaster Donna Papacosta, Donna and Steve Lubetkin discuss the business of podcasting, which is the topic of their book, The Business of Podcasting: How to Take Your Podcasting Passion from the Personal to the Professional, which has now been published on the Amazon Kindle. You can purchase on the Kindle for instant download. A print version of the book is in the works and will be available soon. ...2014-07-1227 minLubetkin on Communications PodcastLubetkin on Communications PodcastLubetkin on Communications Podcast #53: Media panel at Monmouth UniversityIn episode #53 of the Lubetkin on Communications Podcast, we present a media panel recording, “Video killed the radio star and Twitter buried Facebook,” held May 8, 2014 at Monmouth University, West Long Branch, NJ. In this panel, four professional journalists discuss trends and issues facing the news media industry. The panel was jointly sponsored by the Jersey Shore Public Relations and Advertising Association (JSPRAA) and the New Jersey Chapter of the Public Relations Society of America (PRSA). Panelists were: Bruce Johnson, news director, Greater Media NJ Karla Bardinas, Shore Bureau Chief, News 12 New...2014-05-181h 09The Lubetkin Media CompaniesThe Lubetkin Media CompaniesLubetkin on Communications Podcast #53: Media panel at Monmouth UniversityIn episode #53 of the Lubetkin on Communications Podcast, we present a media panel recording, "Video killed the radio star and Twitter buried Facebook," held May 8, 2014 at Monmouth University, West Long Branch, NJ. In this panel, four professional journalists discuss trends and issues facing the news media industry. The panel was jointly sponsored by the Jersey Shore Public Relations and Advertising Association (JSPRAA) and the New Jersey Chapter of the Public Relations Society of America (PRSA). Panelists were: Bruce Johnson, news director, Greater Media NJ Karla Bardinas, Shore Bureau Chief, News 12 New Jersey2014-05-181h 09Lubetkin on Communications PodcastLubetkin on Communications PodcastLubetkin on Communications Podcast #52: A conversation with veteran PR educator Larry LitwinFor more than 40 years, Larry Litwin, APR, Fellow, PRSA, has been teaching the practice of public relations at Rowan University, Glassboro, Gloucester County, NJ, and elsewhere. Following a distinguished career in broadcast journalism with ABC News and Philadelphia news radio station KYW-AM, Litwin began his teaching career and authored The Public Relations Practitioner’s Playbook for (all) Strategic Communicators: A Synergized* Approach to Effective Two-Way Communication (*The whole is greater than the sum of its parts.), which has just been published in its fourth edition. In this podcast interview, Larry visits our studios to discuss the book, th...2014-05-1118 minThe Lubetkin Media CompaniesThe Lubetkin Media CompaniesLubetkin on Communications Podcast #52: A conversation with veteran PR educator Larry LitwinFor more than 40 years, Larry Litwin, APR, Fellow, PRSA, has been teaching the practice of public relations at Rowan University, Glassboro, Gloucester County, NJ, and elsewhere. Following a distinguished career in broadcast journalism with ABC News and Philadelphia news radio station KYW-AM, Litwin began his teaching career and authored The Public Relations Practitioner's Playbook for (all) Strategic Communicators: A Synergized* Approach to Effective Two-Way Communication (*The whole is greater than the sum of its parts.), which has just been published in its fourth edition. Larry Litwin, APR, Fellow, PRSA In this podcast interview, Larry visits our studios...2014-05-1118 minLubetkin on Communications PodcastLubetkin on Communications PodcastLOC Podcast #51: Steve speaks on content publishing at NJBankers marketing conference, June 6, 2013In episode #51 of the “Lubetkin on Communications Podcast,” a speaking appearance by Steve Lubetkin at the New Jersey Bankers Association’s 2013 marketing conference, held Thursday, June 6, 2013 in Monroe Township, NJ. Steve Lubetkin speaking at the NJBankers marketing conference In this presentation, Steve describes how a content publishing strategy that uses a company’s website as a publishing/broadcasting platform — while employing social media channels to promote the published content — can make a bank more visible in online searches. For more information on content publishing, visit on our website.   2013-06-0737 minThe Lubetkin Media CompaniesThe Lubetkin Media CompaniesLubetkin on Communications Podcast #51: Steve's presentation on a content publishing strategy for banksIn program #51 of the Lubetkin on Communications podcast, Steve gives a presentation on content publishing at the marketing conference of the New Jersey Bankers Association, held June 4, 2013, in Monroe Township, NJ.2013-06-0737 minMiddle Chamber Books and Music PodcastMiddle Chamber Books and Music PodcastLead singer/producer Zeeshan Zaidi of Indie Band “The Commuters” on Middle Chamber PodcastZeeshan Zaidi, lead singer and producer of the New York-based indie rock band The Commuters, joins Steve Lubetkin on this edition of the Middle Chamber Books and Music Podcast. From The Commuters’ website: Before forming the Commuters in 2010, Canadian-born, Philippines-raised frontman Zeeshan Zaidi (whose parents were born in Pakistan and India) spent many years in the music industry. His early accomplishments included producing and engineering Grammy-nominated artist Ryan Leslie’s first demo, and he subsequently worked in the marketing departments of major labels in New York helping to develop the careers of other versatile artists, incl...2013-04-2530 minLubetkin on Communications PodcastLubetkin on Communications PodcastLead singer/producer Zeeshan Zaidi of Indie Band “The Commuters” on Middle Chamber PodcastZeeshan Zaidi, lead singer and producer of the New York-based indie rock band The Commuters, joins Steve Lubetkin on this edition of the Middle Chamber Books and Music Podcast. From The Commuters’ website: Before forming the Commuters in 2010, Canadian-born, Philippines-raised frontman Zeeshan Zaidi (whose parents were born in Pakistan and India) spent many years in the music industry. His early accomplishments included producing and engineering Grammy-nominated artist Ryan Leslie’s first demo, and he subsequently worked in the marketing departments of major labels in New York helping to develop the careers of other vers...2013-04-2530 minThe Lubetkin Media CompaniesThe Lubetkin Media CompaniesLead singer/producer Zeeshan Zaidi of Indie Band "The Commuters" on Middle Chamber PodcastZeeshan Zaidi, lead singer and producer of the New York-based indie rock band The Commuters, joins Steve Lubetkin on this edition of the Middle Chamber Books and Music Podcast. [powerpress] From The Commuters' website: Before forming the Commuters in 2010, Canadian-born, Philippines-raised frontman Zeeshan Zaidi (whose parents were born in Pakistan and India) spent many years in the music industry. His early accomplishments included producing and engineering Grammy-nominated artist Ryan Leslie’s first demo, and he subsequently worked in the marketing departments of major labels in New York helping to develop the careers of ot...2013-04-2530 minThe Lubetkin Media CompaniesThe Lubetkin Media CompaniesRabbi Ben David safe after Boston Marathon; describes aftermath of bombingShortly before 3 p.m. Monday, Mt. Laurel Rabbi Ben David, senior rabbi of Adath Emanu-El and an avid marathon runner, had just checked off his “lifelong dream” of competing in--and completing--the Boston Marathon. His official time of three hours, 21 minutes and 37 seconds--a personal best--put “the running rabbi” across the finish line as the 6,245th finisher. Then, as he approached his hotel near the marathon’s finish line, the lifelong dream took a darker turn. Two bombs exploded on Boylston Street a few blocks apart, killing at least three people, including an eight-year-old boy, and severely injuring s...2013-04-1617 minThe Lubetkin Media CompaniesThe Lubetkin Media CompaniesMurray Lubetkin/Dave Wilson, "Hey Kid" original composition by Murray LubetkinRemastered recording made around 1970. Original song, "Hey Kid," Copyright ©1970 Maurice Lubetkin.2012-12-2301 minLubetkin on Communications PodcastLubetkin on Communications PodcastLubetkin on Communications Podcast #49: Social Media Club of Delaware discusses Superstorm SandyThe panel begins its discussion of Superstorm Sandy at the November 28, 2012 Social Media Club of Delaware meeting in Newark, DE. In this edition of the “Lubetkin on Communications Podcast,” we present a panel discussion hosted November 28, 2012 by the Social Media Club of Delaware at the Marriott Courtyard Hotel, Newark, DE, on “Social Media & Disaster Communication: What We’ve Learned After Sandy.”           Panelists – Holly Norton, Community Engagement Editor, The News Journal – Kelly Bachman, Social Media Manager, The Office of Governor Jack Marke...2012-11-301h 22The Lubetkin Media CompaniesThe Lubetkin Media CompaniesLubetkin on Communications Podcast #49: Social Media Club of Delaware discusses Superstorm SandyThe panel begins its discussion of Superstorm Sandy at the November 28, 2012 Social Media Club of Delaware meeting in Newark, DE. In this edition of the "Lubetkin on Communications Podcast," we present a panel discussion hosted November 28, 2012 by the Social Media Club of Delaware at the Marriott Courtyard Hotel, Newark, DE, on "Social Media & Disaster Communication: What We've Learned After Sandy." Panelists - Holly Norton, Community Manager, The News Journal - Kelly Bachman, Social Media Manager, The Office of Governor Jack Markell - Tom Byrne, News Director, WDDE public radio - Mike Williams...2012-11-301h 22The Lubetkin Media CompaniesThe Lubetkin Media CompaniesSNCR Podcast: Excellence in New Communications Award Winner Penn State University's "The U Report" PodcastThe Society for New Communications Research (SNCR) podcast series profiling the winners of its 2011 Excellence in New Communications Awards continues. In this program, we have a three-way conversation with John Dolan, Christina McNeill, and Shannon Ritter, all employees of Penn State University who created an informal, unofficial podcast about the people behind-the-scenes at Penn State, called "The U Report." Their podcast won an Excellence in New Communications Award for Internal Communications in the Education and Academic category. You can read more about the winning Penn State entryon the SNCR website. Producers of The U Report John Dolan is...2012-06-1219 minThe Lubetkin Media CompaniesThe Lubetkin Media CompaniesSNCR Podcast: Excellence in New Communications Award Winner ExactTargetJeffrey Rohrs, Vice President for Marketing Research & Education at ExactTarget The Society for New Communications Research (SNCR)podcast series profiling the winners of its 2011 Excellence in New Communications Awards continues. In this program, we present a conversation with Jeff Rohrs, Vice President for Marketing Research & Education at ExactTarget. The company won an award in the Corporate category for its SUBSCRIBERS, FANS & FOLLOWERS research series. A “recovering attorney” and Cleveland sports fan/victim, Jeff serves as Vice President for Marketing Research & Education at ExactTarget.  In this capacity, Jeff spearheads the SUBSCRIBERS, FANS & FOLLOWERS research series, ExactTarget's SUBSCRIBERS RULE! philo...2012-05-3122 minThe Lubetkin Media CompaniesThe Lubetkin Media CompaniesSNCR Podcast: Excellence in New Communications Award Winner PepsicoSharon McIntosh, Senior Director of Global Internal Communications, PepsiCo The Society for New Communications Research (SNCR)podcast series profiling the winners of its 2011 Excellence in New Communications Awards continues with a conversation featuring Sharon McIntosh, senior director of Global Internal Communications for PepsiCo, which won an Internal Communications award in the Corporate category for its global social media training program to encourage its employees to promote the company and its products effectively and in alignment with company policies. Sharon oversees the internal strategy and channels for the company’s nearly 300,000 associates.  She previously worked in internal communications, corporate com...2012-05-2414 minThe Lubetkin Media CompaniesThe Lubetkin Media CompaniesSNCR Podcast: Excellence in New Communications Award Winner National Endowment for Financial EducationLauren Burke, Marketing and Communications Associate – National Endowment for Financial Education® (NEFE®) The Society for New Communications Research (SNCR)podcast series profiling the winners of its 2011 Excellence in New Communications Awards continues with a conversation featuring Lauren Burke, Marketing and Communications Associate – National Endowment for Financial Education® (NEFE®), which won an award in the Nonprofit category. Lauren manages NEFE's consumer-focused site, Spendster.org, where people can post videos describing impulse buys, regretful purchases, or stuff they never use, and answer the question, "Why did I buy this?" In the process, the site helps people learn more about making be...2012-05-0318 minThe Lubetkin Media CompaniesThe Lubetkin Media CompaniesSNCR Podcast: Excellence in New Communications Award Winner Goodwill Industries InternationalThe Society for New Communications Research (SNCR)podcast series profiling the winners of its 2011 Excellence in New Communications Awards continues with a conversation featuring Beth Perell, Vice President of Communications and Information Management (left) and Arlene McCrehan, Senior Director of Online Media from Goodwill Industries International, which won an award for Internal Communications. Beth and Arlene collaborated on Goodwill's more user-friendly and better organized intranet (case study), recognized with the SNCR Excellence in New Communications Award for Online Reputation Management. [powerpress] The podcasts are being produced by Steve Lubetkin of Lubetkin Global Communications LLC, a Senior Fellow of...2012-04-2619 minThe Lubetkin Media CompaniesThe Lubetkin Media CompaniesSNCR Podcast: Excellence in New Communications Award Winner Sprint Nextel Corp.The Society for New Communications Research (SNCR) podcast series profiling the winners of its 2011 Excellence in New Communications Awards continues with a conversation featuring Jennifer Sniderman, Group Manager – Employee Communications, and Sara Folkerts, Internal Social Media Manager for Sprint Nextel Corp. Jennifer and Sara are the architects of Sprint Nextel's Social Media Ninjas Program (case study at the link), recognized with the SNCR Excellence in New Communications Award for Online Reputation Management.Jennifer Sniderman, Group Manager – Employee Communications - Sprint Nextel Corp. Jennifer leads news, editorial and social media for enterprise-wide employee communications at Sprint. She s...2012-04-1920 minThe Lubetkin Media CompaniesThe Lubetkin Media CompaniesSNCR Podcast: Excellence in New Communications Award Winner Moksh Juneja, CEO of AvignyataThe Society for New Communications Research (SNCR) podcast series profiling the winners of its 2011 Excellence in New Communications Awards continues with a conversation featuring Moksh Juneja, CEO of Avignyata, an Indian social media consultancy that helped a Bollywood film production company create a highy successful Facebook fan page for a murder mystery that engaged more than a million fans. Avignyata was recognized by SNCR for its effective use of External Communications and Communities. Here is a description of the Avignyata entry. Moksh (left) describes himself and his brother, Daksh, as ‘accidental entrepreneurs’. He and his brot...2012-04-1215 minThe Lubetkin Media CompaniesThe Lubetkin Media CompaniesSNCR Podcast: Excellence in Communications Award Winner Satya Krishnaswamy of Next Principles, Social CRM DevelopersThe Society for New Communications Research (SNCR) podcast series profiling the winners of its 2011 Excellence in New Communications Awards continues with a conversation featuring Satya Krishnaswamy, CEO of Next Principles. Next Principles was recognized by SNCR for its Social CRM application. Here is a description of the Next Principles winning entry. Satya founded Next Principles in 2010. He has more than 17 years of enterprise software experience in a wide variety of roles including pre-sales, business development, software development and project management. Satya spent more than 14 years at SAP, both in Asia Pacific and the U.S. His involvement...2012-04-0515 minThe Lubetkin Media CompaniesThe Lubetkin Media CompaniesSNCR Podcast: 2011 Excellence in New Communications Award Winner, World Wildlife FundThe Society for New Communications Research (SNCR) has launched a new podcast series profiling the winners of its 2011 Excellence in New Communications Awards. The podcasts are being produced by Steve Lubetkin of Lubetkin Global Communications LLC, a Senior Fellow of SNCR and a member of the SNCR Advisory Board. The podcast series will be published weekly on Thursdays for the next several months. The first program in the series profiles the winning entry from the World Wildlife Fund, which created Moabi, an interactive clearinghouse for information on rain forest deforestation activities. Describing the...2012-03-2916 minThe Lubetkin Media CompaniesThe Lubetkin Media CompaniesLatest NAR Commercial podcast: Ravit Lichtenberg of UStrategy discusses frequency, relevancy, and sincerity online[/caption] Frequency, Relevancy, and Sincerity: These are the three keys to building relationships online and in life. In the latest edition of the National Association of Realtors' Commercial Intelligence Briefing Podcast, Ravit Lichtenberg, founder of UStrategy, a San Francisco consulting firm, talks with Steve Lubetkin of Professional Podcasts. Ravit advises companies and individuals on elevating their e-commerce strategies and their clients' user experience. Listen as she suggests how to integrate marketing and communications tactics with your online activity to create a stronger role as an industry leader. With over 15 years of experience, Ravit has consulted...2011-04-1616 minLubetkin on Communications PodcastLubetkin on Communications PodcastLubetkin on Communications Podcast #48: PRSA Delaware “Meet the Media Panel”Panelists included (from left): Jonathan Starkey, business reporter for the Wilmington News Journal; Amy Cherry, broadcast news reporter for WDEL-AM 1150 radio; and Joseph DiStefano, business reporter for the Philadelphia Inquirer. In this episode of the “Lubetkin on Communications” podcast, we present a “Meet the Media” panel discussion recorded February 23, 2011 in Wilmington, DE, at the breakfast meeting of the Delaware Chapter of the Public Relations Society of America. For this breakfast program, a panel of local business reporters will share the stories behind the headlines in Delaware and the greater Philadelphia area. Learn how these journalists — and their...2011-02-231h 06Middle Chamber Books and Music PodcastMiddle Chamber Books and Music PodcastMiddle Chamber Books and Music Podcast #29: David Meerman ScottDavid Meerman Scott In this episode of the Middle Chamber Books Podcast, we speak with David Meerman Scott, co-author with Brian Halligan of Marketing Lessons from the Grateful Dead: What every business can learn from the most iconic band in history. See the link at the end of these show notes to purchase the book from Amazon.com. David and co-author Brian Halligan are donating a portion of the royalties from the book to the Grateful Dead Archive at the University of California, Santa Cruz. This is David’s second visit to the Mi...2010-09-1400 minThe Lubetkin Media CompaniesThe Lubetkin Media CompaniesLubetkin on Communications Podcast, Episode #45: Lou Grossman, APRIn episode #45 of the Lubetkin on Communications podcast, we present an in-studio conversation with Louis J. Grossman, APR, principal of Grossman Public Relations Counselors LLC, of Yardley, PA. Lou Grossman, APR, accepts the Anthony Fulginiti Education Award from Maribeth Roman Schmidt at the 2009 PRSA/Philadelphia Pepperpot Awards Lou Grossman is a public relations professional with more than 30 years of diverse agency, government and corporate experience. He has specialized skills in strategic communications planning, media relations, crisis communications and litigation support and has provided counsel for numerous national companies and smaller local ones as well.  In addition to his cli...2010-08-2715 minThe Lubetkin Media CompaniesThe Lubetkin Media CompaniesCompuschmooze Podcast #30: Steve Schack, founder of “BeMyNudge.com” a website for successful goal-settingIn this edition of the Compuschmooze podcast, we interview Steve Schack, founder of BeMyNudge.com, a coaching and goal-setting website. According to the BeMyNudge website, Steve has coaching clients for many years, working with clients to help them realize business and personal goals. When they are asked what makes the difference in their reaching goals, one of the most common responses is the value of holding them accountable- the nudge Listen to the podcast here:   Download the podcast (00:15:23 stereo MP3 file, 16.7 mb)   Subscribe to...2010-02-2212 minThe Lubetkin Media CompaniesThe Lubetkin Media CompaniesRADIO NEWS WRAPPER REPORT: South Jersey Rabbi, a Kidney Transplant Survivor, Joins Zoo Walk to Raise Money for Cancer on SundaySouth Jersey Rabbi Andy Bossov, senior rabbi at Temple Adath Emanuel in Mt. Laurel, Burlington County, will join thousands of other walkers for the National Kidney Foundation’s Zoo Walk this Sunday at the Philadelphia Zoo. Bossov, a Mt. Laurel resident, made international headlines two and a half years ago, when he received a live kidney donation from Presbyterian minister Karen Onesti, who offered to donate her kidney when she learned at a gathering of local clergy that Bossov needed one. In this news wrapper with correspondent Steve Lubetkin (loo BEHT kin), Bossov (BAH sawv) ta...2009-10-0302 minCompuSchmooze PodcastCompuSchmooze PodcastCompuSchmooze Video Podcast #2: Tech Exhibits in Philadelphia Click to Play Two exhibits at the opposite ends of the scientific spectrum are at the Franklin Institute in Philadelphia through September. "Galileo, the Medici, and the Age of Discovery," brings one of Galileo's own telescopes to Philadelphia — the first time the instrument has traveled outside of Italy. Spanning other centuries yet to come, "Star Trek: The Exhibition," brings artifacts, costumes, and full-size mockups of many of the sets from the popular Star Trek series of TV shows and movies. It's at the Franklin until September 20. In this video podcast, CompuSchmooze columnist Steve Lubetkin takes a brief look at...2009-07-1500 minThe Lubetkin Media CompaniesThe Lubetkin Media CompaniesRadio News Wrapper: Tributes Pour in for Voorhees Muslim Leader and Interfaith Dialogue Advocate Zia Rahman, Who Died This Week  RADIO NEWS DIRECTORS, NOTE: A shorter version of this wrapper, running 00:01:48 with standard outcue, is at this link. Tributes are pouring in from the interfaith dialogue community for Voorhees resident Zia Rahman, who led the successful establishment of a mosquein Voorhees and helped to build an interfaith dialogue among Muslims, Jews, and Roman Catholics. Rahman died this week after a long battle with cancer. In this radio wrapper report, Steve Lubetkin speaks with three leaders of the interfaith dialogue group about Rahman’s legacy for relations among the three Abrahamic faiths. Inc...2009-06-1202 minCompuSchmooze PodcastCompuSchmooze PodcastDrexel University PRSSA Panel: Breaking Boundaries, The Revolution of Social MediaThe Drexel University Chapter of the Public Relations Student Society of America (PRSSA) presents “Breaking Boundaries: The Revolution of Social Media,” a panel discussion held May 5, 2009 in the Bossone Auditorium at Drexel University in Philadelphia. Panelists Gloria Bell, Red Stapler Consulting Steve Lubetkin, Managing Partner, Professional Podcasts LLC Valeria Maltoni, ConversationAgent Blog Scott McNulty, Chief Blogger, Comcast Katie Shields, Vice President and Managing Partner, Vault Communications Moderator Rick Alcantara, Tara Communications   2009-05-2100 minThe Lubetkin Media CompaniesThe Lubetkin Media CompaniesRadio News Wrapper: Temple Emanuel, Cherry Hill, NJ, participates in Live Hatikvah 2009Temple Emanuel, the largest Reform synagogue in Cherry Hill, NJ, participated in this year's worldwide "Live Hatikvah" singing event, joining Jews and supporters of Israel around the world in one of the largest collective performances of a national anthem. Steve Lubetkin reports.2009-04-3002 minThe Lubetkin Media CompaniesThe Lubetkin Media CompaniesRutgers QBO Podcast #15, 2Q2009: Rutgers University Quarterly Business Outlook, Second Quarter 2009, 4/21/2009  Professional Podcasts, LLC, the Internet broadcasting subsidiary of Lubetkin Communications LLC is pleased to present the Rutgers University School of Business at Camden Quarterly Business Outlook. This quarterly forum, presented by Rutgers University in cooperation with the Chamber of Commerce of Southern New Jersey and sponsored by the law firm of Flaster Greenberg, features South Jersey area business leaders who assess the Southern New Jersey economy in their business sectors. This program was recorded on Tuesday, April 21, 2009, at the Crowne Plaza Hotel, Cherry Hill, NJ. Listen to the podcast here:   Download the podcast pr...2009-04-211h 04The Lubetkin Media CompaniesThe Lubetkin Media CompaniesRutgers QBO 1Q2009: Rutgers Quarterly Business Outlook, 1/13/2009  Professional Podcasts, LLC, the Internet broadcasting subsidiary of Lubetkin Communications LLC is pleased to present the Rutgers University School of Business at Camden Quarterly Business Outlook. This quarterly forum, presented by Rutgers University in cooperation with the Chamber of Commerce of Southern New Jersey and sponsored by the law firm of Flaster Greenberg, features South Jersey area business leaders who assess the Southern New Jersey economy in their business sectors. This program was recorded on Tuesday, January 13, 2009, at the Clarion Hotel and Conference Center in Cherry Hill, NJ.   Download the podcast program here (stereo MP3 file, 85.3 mb, du...2009-01-141h 02The Lubetkin Media CompaniesThe Lubetkin Media CompaniesLOBP-SNCR3 Lubetkin's Other Blog Podcast - SNCR #3, Luncheon Panel of New Comm Forum AlumniIn this third in a series of special episodes of Lubetkin's Other Blog Podcast recorded during the April 2008 New Communications Forum of the Society for New Communications Research, we present a panel luncheon discussion among alumni of previous New Communications Forum programs.     Keynote Luncheon Panel begins its presentation. From left: Susan Getgood, moderator (obscured by lectern); Wendy Harman, American Red Cross; Bob Siller, Altera; Doug Bardwell, New Forest; and Chris Turner, Lifeway Christian Resources. (Lubetkin photos) Bob Siller of Altera comments as Wendy Harman of...2008-10-2948 minCompuSchmooze PodcastCompuSchmooze PodcastCompuSchmooze Podcast #26: A conversation about the Icelandic Economic Collapse with Hjortur Smarason, Social Media Consultant in ReykjavikIn June, the International Association of Online Communicators (IAOC) held its international conference in Reykjavik, Iceland. In October, the Icelandic economy collapsed, the three largest banks were nationalized, and tens of thousands of Icelanders found themselves unable to withdraw money from their savings accounts to pay for ordinary expenses. Mortgages and car loans written in foreign currencies became impossibly expensive, and the country’s government went hat in hand to the International Monetary Fund and even to Russia for foreign aid. In the Fall-Winter 2008 issue of Attitudes, the semi-annual color magazine of the Jewish Federation of Southern Ne...2008-10-2000 minThe Lubetkin Media CompaniesThe Lubetkin Media CompaniesCompuSchmooze Podcast #26: A conversation about the Icelandic Economic Collapse with Hjörtur Smárason, Social Media ConsultantIn June, the International Association of Online Communicators (IAOC) held its international conference in Reykjavik, Iceland. In October, the Icelandic economy collapsed, the three largest banks were nationalized, and tens of thousands of Icelanders found themselves unable to withdraw money from their savings accounts to pay for ordinary expenses. Mortgages and car loans written in foreign currencies became impossibly expensive, and the country's government went hat in hand to the International Monetary Fund and even to Russia for foreign aid. In the forthcoming Fall issue of Attitudes, the semi-annual color magazine of the Jewish Federation of Southern...2008-10-2014 minCompuSchmooze PodcastCompuSchmooze PodcastCompuSchmooze Video Podcast #1: PNC Bank Virtual Wallet Click to Play PNC Bank has launched a new online banking product targeted at Gen Y customers, young people who’ve grown up with the Internet and prefer to manage their finances online. The product incorporates spending, short-term savings, and long-term growth accounts into a single online interface, making transferring money between the accounts simple. Steve Lubetkin reports on the Virtual Wallet from the PNC Bank branch in the Erlton section of Cherry Hill, NJ. You can read the print version of the CompuSchmooze column at  http://www.jewishvoicesnj.org/news/2008/1008/columns/039.html 2008-10-0900 minThe Lubetkin Media CompaniesThe Lubetkin Media CompaniesLubetkin's Other Blog Podcast - SNCR #2, Richard Binhammer of Dell ComputerIn this second in a series of special episodes of Lubetkin's Other Blog Podcast recorded during the New Communications Forum of the Society for New Communications Research, we present SNCR Senior Fellow John Cass interviewing Richard Binhammer of Dell Computer.     Richard Binhammer, left, and John Cass, SNCR Senior Fellow (Lubetkin photo) This program was recorded April 23, 2008 at the New Communications Forum in Santa Rosa, CA. Download the podcast here (95.7 mb stereo MP3 file, 01:09:44 duration). Send comments to steve@professionalpodcasts.com or call our podcast comment line, +1-856-8...2008-06-261h 09The Lubetkin Media CompaniesThe Lubetkin Media CompaniesLubetkin's Other Blog Podcast Special SNCR Episode #1, Keynote Address by Joseph Jaffe at New Communications Forum, 4/2008In this first in a series of special episodes of Lubetkin's Other Blog Podcast, we present the keynote presentation at the New Communications Forum in April 2008 by Joseph Jaffe, president and chief interruptor of crayon, a new marketing company. This program was recorded April 22, 2008 at the New Communications Forum in Santa Rosa, CA. Download the podcast here (139 mb stereo MP3 file, 01:41:52 duration). Send comments to steve@professionalpodcasts.com or call our podcast comment line, +1-856-861-6146 (Europe and UK, +44 020 7193 6146) Keywords: jaffe, sncr, new communications forum, lubetkin...2008-06-241h 41The Lubetkin Media CompaniesThe Lubetkin Media CompaniesWal-Mart honors NJ State Youth of the Year Winner, Wrapper 1Cristal Millan is an 18 year old AC High School student. she just was named Boys and Girls Clubs Youth of the Year for the state of New Jersey. Wednesday at the Boys and Girls Club in AC, Wal-Mart presented her with a check for $20,000 for winning the state. Audio is attached for use. Photos are online at http://www.flickr.com/photos/lubetkin/sets/72157605308411758/ Billboard - Youth of the Year ============================================ WMT-CristalWrapper1 Uses actualities Cristal2, Javier2, Sherry2 Cristal Millan of Atlantic City is the New Jersey State Youth of the Year for all the Boys and Girls Clubs in New Jersey...2008-05-2901 minThe Lubetkin Media CompaniesThe Lubetkin Media CompaniesLOBP Podcast #37: Audio from An Evening with Peter Shankman, 5/12/08, River Communications GroupIn this special edition of Lubetkin's Other Blog Podcast, we present the audio soundtrack from the vidcast In this special edition of Lubetkin's Other Blog Podcast, we present the audio soundtrack from the vidcast being distributed at http://professionalpodcasts.blip.tv/file/920310/.     In his May 12 appearance at the River Communications Group, Peter Shankman, CEO of The Geek Factory and author of Can We Do That? -- Outrageous PR Stunts that Work, and Why Your Company Needs Them, discusses the importance of social media for professional communicators, and explains how to differentiate yourself by using social media. This program wa...2008-05-201h 04CompuSchmooze PodcastCompuSchmooze PodcastCross posted from Lubetkin's Other Blog Podcast – LOBP#34: Jeff Pulver Social Media Breakfast, PhiladelphiaThis podcast features a report on the breakfast for social media devotees hosted by Jeff Pulver in Philadelphia on January 31, 2008. Steve attended along with about 50 other social media users including bloggers, podcasters, videobloggers, web designers and others. Watch for an additional podcast coming soon from Jeff’s Princeton social media breakfast, where we interview Jeff about his early-stage investing in Israeli high-tech companies. Steve interviewing Jeff Pulver More photos at Steve’s Flickr site Download the podcast here (17.4 mb stereo MP3 file, 00:12:42 duration). Send comments to s...2008-02-1700 minThe Lubetkin Media CompaniesThe Lubetkin Media CompaniesSamost JFCS Podcast #3: Breast Cancer Prevention Strategies for High Risk Women Samost JFCS, in conjunction with Yad b'Yad and The Cancer Connection presents episode #3 in its podcast series. In this program, a roundtable discussion recorded January 22, 2008 at the Katz Jewish Community Center in Cherry Hill, NJ, "Breast Cancer Prevention Strategies for High Risk Women: Who is at risk? And What Can You Do About It?" Download the podcast here (145mb stereo MP3 file, 02:11:07 duration). Featured Speakers and Time Codes 00:00:00 - 00:01:42Program intro and information, Steve Lubetkin of Professsional Podcasts LLC. 00:1:42 - 00:03:12 Opening Remarks: Margery Dannenbaum, JFCS Staff, Cancer Connection Coordinator +1 (856) 424-1333 Margery Dannenbaum 00:03:12 - 00:04:25 Moderator:Jennifer Weiss, Execuvive Director...2008-01-251h 45The Lubetkin Media CompaniesThe Lubetkin Media CompaniesWB Resorts Development Audio Actualities and Wrapper: Redevelopment Agreement Approved in North Wildwood 7/17/07RADIO NEWS DIRECTORS, PODCASTERS, AUDIO PRODUCERS NOTE: WB Resorts Development is planning a $175 million hotel and indoor waterpark complex on the North Wildwood boardwalk at the site of the Seaport Village Pier. The 90,000 square foot indoor waterpark on the pier, and 425-room hotel on the west side of the boardwalk, will help transform North Wildwood from a seasonal destination to a year-round family resort. (See related press release on this RSS Feed or in our online press room. For radio stations and other audio productions, we provide the following audio actualities for your unlimited use in newscasts, news programs, podcasts...2007-07-1801 minThe Lubetkin Media CompaniesThe Lubetkin Media CompaniesLOBP#31: PRSA/Philadelphia Presentation: Philadelphia Inquirer's Business Coverage with Business Editor Tony GnoffoThis podcast features a presentation by Tony Gnoffo, recently named business editor of the Philadelphia Inquirer. The program was recorded June 12 at the PRSA/Philadelphia Chapter luncheon at the Union League Club in Philadelphia. After Tony's presentation, he takes questions from the audience of PR professionals in a Q&A session moderated by PRSA/Philadelphia Chapter vice president Jonathan Morein. Download the podcast here (119 mb stereo MP3 file, 01:26:46 duration). Send comments to steve@professionalpodcasts.com or call podcast comment line, +1-206-333-1263. Time Codes 00:00:00 - 00:01:32Steve Lubetkin introduces the program 00:01:32 - 00:02:03Seat belt safety public service announcement by...2007-06-181h 26The Lubetkin Media CompaniesThe Lubetkin Media CompaniesLOBP#30: Central PA PRSA Panel on The State of the Media 2007In this podcast we present a panel discussion recorded May 17 in Harrisburg Pennsylvania, sponsored by the Central Pennsylvania Chapter of the Public Relations Society of America. The program was "The State of the Media 2007," a panel about the future of the news media. The panelists were: Mark Jurkowitz, associate director of the Project for Excellence in Journalism, part of the Pew Research Center in Washington Cate Barron, Managing Editor, Harrisburg Patriot-News William Bova, Vice President, Programming, Pennsylvania Cable Network Scott Gilbert, News Director, WITF-FM Steven Ibanez, Editor in Chief, PennLive.com Jason Klinger, Editor, Central Pennsylvania Business Journal Steve...2007-06-082h 58The Lubetkin Media CompaniesThe Lubetkin Media CompaniesSamost JFCS Podcast #1: Women & Ovarian Cancer: What you need to know now! Samost JFCS and the National Ovarian Cancer Coalition in conjunction with The Cancer Connection presented a roundtable discussion, "WOMEN AND OVARIAN CANCER: What You Need to Know Now!" Download the podcast here (180 mb mono MP3 file, 02:11:07 duration). Featured Speakers and Time Codes 00:00:10 - 00:02:03 Program intro and information, Steve Lubetkin of Professsional Podcasts LLC. 00:02:03 - 00:03:37 Opening Remarks: Margery Dannenbaum, JFCS Staff, Cancer Connection Coordinator +1 (856) 424-1333 Susan Bass Levin 00:03:37 - 00:18:39 Moderator: Susan Bass Levin, Commissioner of New Jersey Department of Community Affairs and former Mayor of Cherry Hill Township, an ovarian cancer survivor. 00:18:39 - 00:59:06 Dr. Randolph Deger a noted gynecological oncologist...2007-05-132h 11The Lubetkin Media CompaniesThe Lubetkin Media CompaniesLOBP#28: PRSA Philadelphia 2007 Kickoff Meeting, 1/24/2007In this podcast we present the PRSA Philadelphia Chapter Kickoff Meeting for 2007, featuring chapter officers explaining the value of a PRSA membership, the programming planned for this year, and special focus on host committee activities for the PRSA International Conference, which comes to Philadelphia later this year. The program was recorded January 24, 2007 at the Union League Club in Philadelphia. Maribeth Roman Schmidt, 2007 Chapter President, introduces the program. .(Steve Lubetkin Photos) Marisa Avallone Sharkey, chapter president-elect, speaks to the audience. Jonathan Morein, chapter vice president. Chapter Membership Chair Michael Gross explains membership benefits. A portion of the audience. Former journalists...2007-02-0740 minCompuSchmooze PodcastCompuSchmooze PodcastLOBP#26: Remembering Max Soliven, Filipino Journalist and Newspaper Publisher, 12/9/2006 (Crossposted to Compuschmooze)In this podcast we present excerpts of remarks by Max Soliven, publisher of the Philippine Star newspaper, from his presentation to the Public Relations Society of the Philippines at the 13th National Public Relations Congress in Manila on September 28, 2006. As publisher of one of the largest newspapers in the Philippines, Max wrote a 2,000 word column six days a week. Max Soliven died of a heart attack in Japan on November 24, 2006. His last column, “Is a jingoistic Japan on the rise under Abe? Or is this aging powerhouse no longer dangerous?” filed from Japan, expressed concern about the rise...2006-12-0927 minThe Lubetkin Media CompaniesThe Lubetkin Media CompaniesLOBP#26: Remembering Max Soliven, Filipino Journalist and Newspaper Publisher, 12/9/2006In this podcast we present excerpts of remarks by Max Soliven, publisher of the Philippine Star newspaper, from his presentation to the Public Relations Society of the Philippines at the 13th National Public Relations Congress in Manila on September 28, 2006. I met Max when we both spoke to the PRSP conference, and was impressed to learn of his journalistic career, which began when Vietnam was still called Indochina. As a "newsman in the trenches," Max covered the French military disaster in Indochina, the US military conflict in Vietnam, Cambodia, and Laos, and went on to cover insurgencies and uprisings all...2006-12-0927 minThe Lubetkin Media CompaniesThe Lubetkin Media CompaniesLOBP#25: Bill Smullen, former Chief of Staff to Colin Powell, PRSA Philadelphia Luncheon Speaker, 11/8/2006In this podcast we present a PRSA Philadelphia Chapter luncheon speaker presentation, "Managing the Big Kahuna," by F. William Smullen III, Director of National Security Studies at the Maxwell School of Citizenship and Public Affairs at Syracuse University. The program was recorded November 8, 2006 at the Westin Hotel in Philadelphia. Smullen Speaks at PRSA/Philadelphia: PRSA Chapter President Michele Chierici, APR, left, with Col. Bill Smullen and Frank Wilkinson, APR, of SEI Corp. (Steve Lubetkin Photo) 2006-11-111h 14The Lubetkin Media CompaniesThe Lubetkin Media CompaniesLOBP#23: NJCAMA Spring Conference, Part 3 of 3 - Gerry McGoldrick, SVP, Performance Marketing, Refinery In this edition of our podcast, we present the final installment of our three-part series based on the New Jersey Communications, Advertising, and Marketing Association's "Create, Communicate, Connect" Spring 2006 conference, recorded June 1, 2006 at the legendary Sarnoff Research Center in Princeton, NJ. Gerry McGoldrick, senior vice president of performance marketing for Refinery (Steve Lubetkin photo) Refinery is a suburban Philadelphia agency working with clients on strategic consulting, creative, technology, user experience, search marketing and account and project management assignments. Gerry oversees all external marketing initiatives for Refinery and its clients, and leads the efforts of the search and analytic teams...2006-06-2354 minThe Lubetkin Media CompaniesThe Lubetkin Media CompaniesLubetkin's Other Blog Podcast #22: NJCAMA Spring Conference, Part 2 of 3 - Bryan Eisenberg, Futurist, Founder of Future Now In this edition of our podcast, we present part two of three parts based on the New Jersey Communications, Advertising, and Marketing Association's "Create, Communicate, Connect" Spring 2006 conference, recorded June 1, 2006 at the legendary Sarnoff Research Center in Princeton, NJ. Bryan Eisenberg, Founder of Future Now(Steve Lubetkin photo) Bryan Eisenberg, Futurist, Founder of Future Now, is the author of Waiting for Your Cat to Bark? Persuading Customers when they don't respond to traditional marketing. Bryan has been helping companies realize that maximizing their results means incorporating expert persuasion techniques into website design...2006-06-2259 minThe Lubetkin Media CompaniesThe Lubetkin Media CompaniesLubetkin's Other Blog Podcast #21: NJCAMA Spring Conference, Part 1 of 3 - Michael MacDonald, Xerox CorporationIn this edition of our podcast, we present part one of three parts based on the New Jersey Communications, Advertising, and Marketing Association's "Create, Communicate, Connect" Spring 2006 conference, recorded June 1, 2006 at the legendary Sarnoff Research Center in Princeton, NJ. Michael MacDonald, Xerox Corporation(Steve Lubetkin photo) 2006-06-2053 minThe Lubetkin Media CompaniesThe Lubetkin Media CompaniesLubetkin's Other Blog Podcast #20: PRSA Philadelphia Chapter Luncheon Speaker, Dr. Joseph Turow, on social networksIn this edition of our podcast, we present the May 2006 PRSA Philadelphia luncheon presentation by Dr. Joseph Turow on the new direction emerging in marketing through social networks and the non-traditional marketing realms developing around viral marketing and social/collective intelligences. This program was recorded May 24, 2006 at the Inn at the University of Pennsylvania. From left: Michele Chierici, APR, Chapter President; Dr. Turow; and Gretchen Ramsey, vice president and director of public relations, LevLane Advertising, program chair.(Steve Lubetkin photo) Download the podcast here (99.5 mb stereo MP3 file, 1:10:46 duration). Please take part in our podcast...2006-06-011h 10The Lubetkin Media CompaniesThe Lubetkin Media CompaniesSouth Jersey PharmaPod Podcast #2: South Jersey Pharmaceutical and Medical Technology Industry Alliance Spring 2006 Conf Pt 2This is South Jersey PharmaPod, the official podcast of the South Jersey Pharmaceutical and Medical Technology Industry Alliance. This is episode 2 of South Jersey PharmaPod. The SJPMTIA held its Spring Conference on May 2, 2006 at the Enterprise Center at Burlington County College in Mt. Laurel New Jersey. In this episode, we'll hear the mid-morning presentations at the conference. The afternoon panels are in PharmaPod episode 3. Technical specifications regarding our production of podcasts is available here. Download the podcast program here (Mono MP3 file, 75.4 mb, duration 1:20:22.) Presentations in this podcast: (Photographs at Conference Copyright © 2006 b...2006-05-061h 20The Lubetkin Media CompaniesThe Lubetkin Media CompaniesLubetkin's Other Blog Podcast #19: PRSA Philadelphia Panel on Public Relations for Not-for-Profit Organizations 4/20/2006 In this edition of our podcast, we present a panel discussion conducted by the Philadelphia Chapter of the Public Relations Society of America (PRSA). This program was recorded April 20, 2006 at the Union League Club in Philadelphia. From left: Steve Lubetkin; Hope Primas; Les Wolff; Janis Shields; and Peter Key. (Rick Alcantara photo) The panelists are: - Hope Primas, Principal, Hope Primas & Associates, an expert resource on nonprofit fund development and management in the Philadelphia region, will provide a brief presentation about planning and give an overview of the public relations tools you can employ to maintain public awareness of...2006-04-271h 24The Lubetkin Media CompaniesThe Lubetkin Media CompaniesLubetkin's Other Blog Podcast #17: PRSA/Philadelphia Breakfast Panel on Hurricane Katrina, 2/16/2006Lubetkin's Other Blog Podcast #17: PRSA/Philadelphia Breakfast Panel on Hurricane Katrina, 2/16/2006 In this edition of our podcast, we present a panel discussion conducted February 16, 2006 at the Cherry Hill Hilton Hotel. Philadelphia PRSA February Program: "Hurricane Katrina: Surmounting the Communications and Public Relations Obstacles" Panelists Steve Rosen, President, Star/Rosen Public Relations, the PR division of The Star Group. Steve and his team at The Star Group helped Touro Infirmary, one of New Orlean's oldest hospital, with all aspects of marketing communications before, during, and after Hurricane Katrina. Activities included crisis media relations, creating and hosting a Hurricane Information website, assisting...2006-02-1649 minThe Lubetkin Media CompaniesThe Lubetkin Media CompaniesAudio News Release: Temple Emanuel, Largest Reform Synagogue in New Jersey,Breaks World Record in Dreidel SpinningCHERRY HILL, NJ -- December 18, 2005 -- Just a week before the beginning of Hanukkah, Temple Emanuel in Cherry Hill, N.J., the largest Reform synagogue in New Jersey, has broken the world’s record for dreidel spinning, with 541 dreidels spun simultaneously for at least ten seconds. This is an audio news release from the event. Stereo MP3 audio file, 1:45 length, standard outcue. Radio stations are welcome to use this audio report. Please email steve@lubetkin.net with broadcast usage report. Background Information According to the Guinness Book of World’s Records, the previous world’s record of 535 people simultaneously spinning dreide...2005-12-1801 minThe Lubetkin Media CompaniesThe Lubetkin Media CompaniesTemple Emanuel Cherry Hill Audio News Release: World Record Dreidel Spin Attempt, Sunday, December 18, 2005To kick off its community Hanukkah celebration, Temple Emanuel, the largest Reform synagogue in Cherry Hill, New Jersey, will attempt to break the world's record for the most dreidels spinning simultaneously on Sunday December 18 at 1pm. The current record, according to Guiness Book of World's Records, is 535 dreidels, and is held by the Hillel Club at the University of Maryland. Rabbi Debbie Cohen, director of life long learning at the synagogue, came up with the idea for the dreidel spin. In this audio news release, Rabbi Cohen explains the world record attempt. Correspondent Steve Lubetkin (loo BEHT kin), stereo MP3...2005-12-1701 minThe Lubetkin Media CompaniesThe Lubetkin Media CompaniesLOBP 11: Lubetkin's Other Blog Podcast #11 - PRSA/New York MegaTech Day Panel on Blogging, Podcasting, and RSS Feeds.On September 29, I was a panelist on the topic of Blogs, Podcasts, and RSS feeds as part of at the PRSA/New York MegaTech Day event. What’s New and Next on the Web? All about Blogs, Logs, Micropersuasion, Podcasts, RSS Feeds and Related Tools and Tactics Moderated by Don Bates, Media Distribution Services (MDS). The Other Panelists: BL Ochman Steve Rubel Emiliano DeLaurentiis This podcast is a live recording of that panel discussion. (stereo MP3, 123 mb, 1 hr. 25 min.) Theme Music: "Sing Sing," the Dave Manley Band, from GarageBand.co2005-09-3000 minThe Lubetkin Media CompaniesThe Lubetkin Media CompaniesLOBP #6: PRSA Silver Anvil Awards NightLubetkin's Other Blog Podcast #6: Live soundscape report from the Public Relations Society of America's Silver Anvil Awards Evening, held in New York City June 9, 2005. Interviews with participants and sounds of the awards ceremony, introduced by Steve Lubetkin.2005-06-2616 minThe Lubetkin Media CompaniesThe Lubetkin Media CompaniesLubetkin's Other Blog Podcast #1: Bank Marketing Association SpeechLubetkin's Other Blog Podcast #1 for the week of March 7, 2005 is available. It's our first podcast, and it features my keynote speech to the Bank Marketing Association/NJ Bankers Association meeting in Woodbridge, NJ on March 3. Please give us your feedback and comments. Thanks.2005-05-2046 minThe Lubetkin Media CompaniesThe Lubetkin Media CompaniesLubetkin's Other Blog Podcast #3: CUPRAPLOBP for March 30, 2005: Features Steve's March 9, 2005 presentation "How to keep the news media neutral in a crisis," at the College and University Public Relations Association of Pennsylvania, Hershey, PA.2005-05-2046 minThe Lubetkin Media CompaniesThe Lubetkin Media CompaniesLubetkin's Other Blog Podcast #4, 4/5/05: CCSNJ Marketing Committee Blogging PresentationWe present the latest Lubetkin's Other Blog Podcast, a broadcast featuring a panel discussion about blogs and blogging from the Chamber of Commerce of Southern New Jersey. CramerSweeney Blogging Presentation Podcast Marketing Resource Committee Chamber of Commerce of Southern New Jersey April 5, 2005 The Mansion, Voorhees, Camden County, NJ Topics/Agenda * Blogging Facts and Statistics * What Is a Blog? * Recent Worldwide Impacts of Blogging * What Makes Blogs so Effective? * How Blogs Can be Used – Enterprise Applications of Blogs * Blogs about Business Blogging * A Blog Chamber of Commerce? * Blogging for Profit * Create a Blog for Free * Final Blogging Tips Co-moderated by Jenna Sw...2005-05-201h 17CompuSchmooze PodcastCompuSchmooze PodcastUPDATE AND CORRECTPodcast entry on the syndication feed does not include the podcast link. The link is correct in the blog, but we’re resyndicating it so that you can get the podcast.     —–Original Message—–From: Steve Lubetkin [mailto:steve@lubetkin.net]Sent: Saturday, May 14, 2005 4:00 PMTo: steve@lubetkin.netSubject: [CompuSchmooze] 5/14/2005 12:47:00 PM CompuSchmooze Podcast #3, interview with Shel Holtz and Neville Hobson, hosts of the For Immediate Release podcast. Produced in conjunction with my article on blogging and podcasting in the Spring 2005 issue of Attitudes, the quarterly magazine of t...2005-05-1400 min