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Showing episodes and shows of
Steve Vick - Nonprofit Foudner
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The Nonprofit Ally Podcast
NPA 095: How to Track Grants, Donations and Program Expenses
Keep track of your nonprofits funds can be tricky. Tracking grants, donations, program expenses and other revenue means organizing your dollars into trackable categories. Have you ever wondered if there was a system that made this all easier? What is the "right" way to track grants? Should I track each fundraiser separately? If so, how? In this podcast, I talk with Chyla Graham from CNRG Accounting Advisory. If you want to learn how to track grants, donations and program revenue then this is the podcast to listen to. Chyla talks about hands-on booking keeping practices that you...
2018-08-22
56 min
The Nonprofit Ally Podcast
NPA 094 - How to Use Video Effectively
Are you scared of video? No, really... if I told you to make a video for your Facebook page, would you panic? In this podcast, I talk with Katie Prentiss Onsager from SmallForces.org. They offer professional video services and impact tracking for people and organizations making a difference in their communities at no cost to them. She walks us through - How to find your story How to tell your story How to use and promote your video Katie typically produces documentary-style videos that amplify the voices of people working to solve c...
2018-08-08
53 min
The Nonprofit Ally Podcast
NPA 093: Making Change with Video
Everything is "video, video, video". Really - 80% of all internet consumption is video. So, if you are not using video you are behind the game. The problem is video can be a technical and creative hurdle. And hiring an expert can be a financial hurdle. That is where my guest, Harry McAlister, from AmpleEarth.com comes in. Harry helps nonprofits connect with video producers for an affordable price. Here is how it works. There are 63,000 video producers on the internet, and millions more freelancers. If you want the perfect video, you have to find the...
2018-08-02
51 min
The Nonprofit Ally Podcast
NPA 092: How to really RAISE MONEY with AUCTIONS
In this episode I talk with Adam Capes from GetAway2Give about how he helps nonprofit raise $10,000's with auctions. Adam Capes is the Co-Founder and President of Getaway2Give, a company changing the way non-profits raise money and people think about vacations. Their mission is to be the best in the country at helping charities and schools raise money, and they’ve helped raise over $10M so far. Adam began his journey to being a Social Entrepreneur as co-founder and president of a luxury residence fund called Equity Estates. This fund was one of many playing in...
2018-07-17
55 min
The Nonprofit Ally Podcast
NPA 091: 911 Funding for Nonprofits
In this episode, we talk about how to obtain emergency funding for your existing programs. I talk with Caroline Bressan from Open Road Alliance. They are a private philanthropic initiative that serves the social sector by keeping impact on track in an unpredictable world. Open Road Alliance provides short- and long-term solutions to unexpected challenges that arise during project implementation, so that impact and finite resources can be maximized across the social sector. To meet immediate needs, we offer fast, flexible funding to nonprofits and social enterprises facing discrete, unexpected roadblocks during project implementation. We f...
2018-07-10
48 min
The Nonprofit Ally Podcast
NPA 090: How to be an Innovative Nonprofit
My guest on this podcast is Jesse Lane with Pure Charity. Jesse talks with us about nonprofit "innovation" and how it can be used to spark new ideas and build sustainable programs that grow through changing times. Pure Charity works with thousands of nonprofit organizations who are working on challenging global and local problems. They exist to help these world-changers fulfill their mission. They focus on two areas, technology & strategy. Their software provides the technological support to save nonprofits time and money, fundraise faster, and focus more time on what matters most. Their team of...
2018-06-21
54 min
The Nonprofit Ally Podcast
NPA 089 - Smart Start Your Nonprofit
In this episode, I talk with Michael Rivera from Jee Foods. Michael is part of a group of high school students who started a nonprofit to help the hungry in their area. The program is an initiative to discover new models for alleviating hunger throughout the world. JEE Foods is a Non-Profit Organization which has partnered with local grocers and companies like Kroger and Shared Harvest to collect food that would otherwise be wasted. We reprocess and redistribute these donations in the form of economically priced meals. We also provide employees and volunteers with training and certification. These unique...
2018-05-23
1h 02
The Nonprofit Ally Podcast
NPA 088: An Audio Board Training
In this episode, I talk with Kate Hayes from Echoing Green. We talk about the importance of creating diversity on your board as well as how to help your board work better as a team. According to a survey by BoardSource, a research and support organization for nonprofit boards, 25 percent of boards are all white, and only 20% of board members are people of color. Yet, most nonprofit leaders and board chairs desire to have boards that are more diverse--not only racially, but in terms of gender, socioeconomic status, age, experience, and so on. In order to reconcile...
2018-05-09
56 min
The Nonprofit Ally Podcast
NPA 087: The Journey to Sustainability
In this episode I speak with Rosenna Bakari from Talking Trees. It is a nonprofit she started back in 2010 and just recently devoted full-time hours to help the organization become sustainable. We talk about her journey starting the nonprofit, where she is now and her plans to grow her organization. We also, talk about her new book and how that new book is helping raise awareness about Talking Trees. Here is more info on Rosenna: Rosenna Bakari is a scholar, motivational speaker, and social advocate. She earned her Ph.D. in Psychology from t...
2018-04-18
56 min
The Nonprofit Ally Podcast
NPA 086 - How to Fundraise without Asking for Money
The reason most people hate fundraising is because they hate asking people for money. But this assumes that "asking" is all we do when we fundraising. And this is where the problem lies. It's not so much that we hate asking for money... it is that we think that asking for money is what funding raising is about. And this is just not true. In fact, if you want to be a really good fundraiser, then "asking" for money should only be 10% of what you do. Hmmm... gotcha you thinking yet? Successful fundraising requires strategy, t...
2018-04-04
57 min
The Nonprofit Ally Podcast
NPA 085 - Get Better Rankings in Google
Getting found in Google doesn't happen by accident. Your website doesn't magically appear in the search engines for the right search terms. Well... that isn't totally accurate. It sorta does. But it may not rank well and the search results may not be accurate or consistent. But there is a way to get your website ranked for the correct terms and that is by using SEO (search engine optimization). SEO has become a sophisticated field that is separate from your typical web design practices. In this episode, I talk with Kris Reid from Ardor SEO. Kr...
2018-03-21
52 min
The Nonprofit Ally Podcast
NPA 084: From Survivor to Founder
In this podcast, I talk with Jenna Benn Shersher. She shares with us her story on overcoming a rare form of cancer and how it inspired her to start a nonprofit. Jenna is the Founder and Executive Director of Twist Out Cancer, a non-profit organization she founded after surviving Grey Zone Lymphoma in 2011. Jenna saw firsthand how young adults with cancer have a unique set of needs that are not being addressed or talked about. She found that one way of fulfilling this need is through creative arts, which could be used as a mechanism for coping and h...
2018-03-08
50 min
The Nonprofit Ally Podcast
NPA 083 - Put your Mailing List on Steriods
Have you wondered what is the best way to get information in front of your followers and supporters? Most people think social media is the end-all/be-all of communication. But I want to assure you - it is not. In this podcast, I talk with Kathryn Calhoun from kathryncalhouncoaching.com. Kathryn discusses some of the myths about social media, what it should be used for and how to maximize its effective reach. But most importantly, Kathyrn shares with us some of her best tips on using your mailing list to reach your audience. I...
2018-02-28
59 min
The Nonprofit Ally Podcast
NPA 082 - How to Turn Risks into Insights
Risk Doesn’t Have To Be a Four-Letter Word. Risks can be unsettling. It is easier to focus on what’s urgent while ignoring what’s necessary and important. But if you can create ways to make it easier to see and address threats and opportunities, you can: Increase clarity Reduce costs Simplify tasks Streamline processes Develop new initiatives, and; Increase sustainability and resilience Knowing your risks can help you increase your awareness of the threats and opportunities faced by your organization. You can identify unnecessary costs and find fixes to unlock additio...
2018-02-07
57 min
The Nonprofit Ally Podcast
NPA 081: How to Build & Spend Social Capital
In this episode I talk witth Dr. Froswa’ Booker-Drew about building socail capital and developing asset based based community relationships. Let's start with some definitions. Social Capital is a network of relationships among people who live and work in a particular society, enabling that society to function effectively. Asset Based Community Development is a methodology for the sustainable development of communities based on their strengths and potentials. In a nutshell, we talk about how to use existing networks within a comminuty that enables that society to function effectively and thus help communities develop based on their strengths and...
2018-01-31
55 min
The Nonprofit Ally Podcast
NPA 080: Find New Funding for Your Nonprofit
Podcast show notes written by Alexandra Black-Paulick. Thank you Alex! Can nonprofits make money? You'd be surprised at how many people adamantly believe that under no circumstances can nonprofits earn revenue. The reality is that the term "nonprofit" has nothing to do with whether an organization can make a profit and everything to do with what they do with that profit. In the instance of a nonprofit, they cannot distribute profits to shareholders like a for-profit company. Instead, the revenue stays within the organization to be used to achieve the nonprofit’s mission. In...
2018-01-23
54 min
The Nonprofit Ally Podcast
NPA 079: Keys to "Social Startup Success"
In this podcast I talk with Kathleen Kelly-Janus, author of Social Startup Success. In this interview we talk about the different factors involved in building a nonprofit into a sustainable, profitable (yes, you can make money) and affective organization. Kathleen is an award-winning social entrepreneur, author and lecturer at Stanford University. Her work has been featured in the Wall Street Journal, Huffington Post, Stanford Social Innovation Review, Tech Crunch and the San Francisco Chronicle. In this podcast (and in her book) Kathleen gives real life examples of how successful nonprofits went from start up to...
2018-01-16
1h 02
The Nonprofit Ally Podcast
NPA 078: Building Capacity Panel Discussion
In this podcast we talk with Zoot Velasco (501c3BS), Jeremy Grandstaff (SGendeavors) and Nicolette Holferty (XOXOHats). This is a panel discussion about how to grow your nonprofit, build capacity and create a strategic plan. In particular we talk about: How to get your first grant. When and how to hire your first staff member. How to recruit and retain board members. The role of your strategic plan in building a sustainable nonprofit. This podcast is packed full of incredible information for nonprofit experts and those of us with our boots on the ground.
2018-01-09
1h 12
The Nonprofit Ally Podcast
NPA 077 - How to be an Emerging Nonprofit
The term "emerging nonprofit" is thrown around a lot. But what does it mean? Does mean anything? Well, that is actually not the topic we discuss in this podcast. But, if you want to "emerge", then pay close attention. It's time to build your capacity. In this podcast I talk with Jeremy Grandstaff from SGEndeavors.com. We talk about building your nonprofit team and helping them define their roles within the organization. This of course leads us into a discussion about holding a better meeting. We then move on to discuss strategic planning and board retreats.
2018-01-03
59 min
The Nonprofit Ally Podcast
Top Five of ALL TIME – #1
In this special edition of the Nonprofit Ally Podcast we count down the top 5 episodes of all time. In this episode, we hear an exerpt from the most listened to podcast of all time. It features Ann Myren. The podcast title is, “Grant Writing from Preparation to Submission". Hear the whole episode at, https://nonprofitally.com/podcast-nonprofit-grant-writing/
2017-12-30
16 min
The Nonprofit Ally Podcast
Top Five of ALL TIME – #2
In this special edition of the Nonprofit Ally Podcast we count down the top 5 episodes of all time. In this episode, we hear an exerpt from the second most listened to podcast. It features Chris Ferdinandi. The podcast title is, “Secrets to Getting more Website Visits”. Hear the whole episode at, https://nonprofitally.com/secrets-to-getting-more-visitors-to-you-website/
2017-12-29
12 min
The Nonprofit Ally Podcast
Top Five of ALL TIME – #3
In this special edition of the Nonprofit Ally Podcast we count down the top 5 episodes of all time. In this episode, we hear an exerpt from the third most listened to podcast. It features Laurie Wolf. The podcast title is, “Sustainability is Not the Destination”. Hear the whole episode at, https://nonprofitally.com/sustainability-is-not-destination/
2017-12-28
16 min
The Nonprofit Ally Podcast
Top Five of ALL TIME – #4
In this special edition of the Nonprofit Ally Podcast we count down the top 5 episodes of all time. In this episode, we hear an exerpt from the fourth most listened to podcast. It features Nick Loper. The podcast title is, “Creating a Nonprofit Coalition - Building Relationships with other Nonprofits”. Hear the whole episode at, https://nonprofitally.com/nonprofit-coalition-building-podcast/
2017-12-27
14 min
The Nonprofit Ally Podcast
Top Five of ALL TIME - #5
In this special edition of the Nonprofit Ally Podcast we count down the top 5 episodes of all time. In this episode, we hear an exerpt from the fifth most listened to podcast. It features Nick Loper. The podcast title is, “Starting a Nonprofit as a Side Job”. Hear the whole episode at, https://nonprofitally.com/start-a-nonprofit-as-a-side-job-nick-loper-side-hustle-nation/
2017-12-26
13 min
The Nonprofit Ally Podcast
Top Five Episodes of 2017 - #1
In this special edition of the Nonprofit Ally Podcast we count down the top 5 episodes of 2017. In this episode, we hear an exerpt from the most popular podcast or 2017. It features Carolyn Appleton. The podcast is title is "Insider Tips from a Professional Grant Writer".
2017-12-24
16 min
The Nonprofit Ally Podcast
Top Five Episodes of 2017 - #2
In this special edition of the Nonprofit Ally Podcast we count down the top 5 episodes of 2017. In this episode, we hear an exerpt from the second most popular podcast. It features John Haydon. The podcast is title is "How to Build Relationships with Everyone".
2017-12-23
12 min
The Nonprofit Ally Podcast
Top Five Episodes of 2017 - #3
In this special edition of the Nonprofit Ally Podcast we count down the top 5 episodes of 2017. In this episode, we hear an exerpt from the third most popular podcast. It features a panel discussion with Mauricio Belgrano, Megan Innes and me. The podcast is title is "Crowdfunding Special Edition".
2017-12-22
16 min
The Nonprofit Ally Podcast
Top Five Episodes of 2017 - #4
In this special edition of the Nonprofit Ally Podcast we count down the top 5 episodes of 2017. In this episode, we hear an exerpt from the fourth most popular podcast. It features Robert McGuire from McGuire Editorial. The podcast is title is "Practical Content marketing for Nonprofits".
2017-12-21
13 min
The Nonprofit Ally Podcast
Top 5 Episodes of 2017 - #5
In this special edition of the Nonprofit Ally Podcast we count down the top 5 episodes of 2017. In this episode, we hear an exerpt from the fifth most popular podcast. It features Amanda Babine from Evaluate for Change. The podcast title is "Building Capacity with the Logic Model".
2017-12-20
14 min
The Nonprofit Ally Podcast
NPA 076: Do You Believe these Nonprofit Myths? Let's Bust Them!
If you ever second guessed the validity of advice you've been given, then you are not alone. In this podcast we talk with Zoot Velasco from zootvelasco.com. He shares his insights on how to bust the myths we are all told about how to run our nonprofits. In this podcast he breaks the myths of: Holding gala events. Is the money worth the effort? The board runs the nonprofit. Uh oh, I hope you know better than this... My nonprofit idea should start now! Watch your ego... Nonprofits shouldn't make money? Hmmm... Strategic planning. Are y...
2017-12-14
58 min
The Nonprofit Ally Podcast
NPA 075: Go Beyond the Donation with Social Fundraising
Social fundraising (sometimes called crowdfunding... but it is more) is becoming more sophicated and more useful. It is more than just a way to raise money. It is a way to connect with supporters, garner new donations, build relationships with your community and increase awareness of your organization. In this podcast, we talk with Gary Wohlfeill from CrowdRise.com. Gary describes social fundraising as a way to go "beyond the donation". It let's your supporters "share out", via their own networks, the actions they take with your organization. This can be via a donation, the purchase of...
2017-12-06
45 min
The Nonprofit Ally Podcast
NPA 074: How to Start a Major Gifts Program for Your Nonprofit
It takes a special kind of person to be a fundraiser. Or at least that is what we tell ourselves. For most people, fundraising is intimidating. After all, who wants to go around asking other people for money. For most of us, fundraising doesn't come naturally. And yet, fundraising is an essential part to running a successful nonprofit. So, here is some good news. Fundraising can be learned. AND it can be enjoyed. In this podcast I interview Mitchell Linker, author of the book, "Nobody Dreams of Being a Fundraiser". He talks about hi...
2017-11-29
53 min
The Nonprofit Ally Podcast
NPA 073: New Approaches to Grant Writing
If you run a nonprofit then you likely write grants. But it is easy to take grants for granted (pun intended). With competition for grants increasing and available funding decreasing it is now more important than ever to research your grants and target your funding needs. In this podcast I talk with Holly Rustic from Grant Writing and Funding. Holly is a professional grant writer who offers consulting services, courses, workshops and a podcast. Holly gives tips on how to work together with other nonprofits to help increase your chances of getting a grant. She...
2017-11-14
1h 04
The Nonprofit Ally Podcast
NPA 072 - Community Engagement & Fundraising
If you are a growing nonprofit, then you likely have spreadsheets, paypal accounts, book keeping software, volunteer mailing list, etc. It can quickly turn in to mess of documents that are hard to manage. Eventually, you need a place to put this all. That is where todays guest, Ro Valiao, with Flipcause comes in. Maybe you have looked in to getting some type of software platform for you nonprofit, but were turned away by the cost of it - or the sheer enormousness of the product. Flipcause is different. It is geared to help you b...
2017-10-26
1h 03
The Nonprofit Ally Podcast
NPA 071: Increase Your Online Engagement
How do you use your website? Is it a simple page with basic information about your mission, your services and a contact page? Do you have a blog? Do people comment on your blog? Do you have "landing pages" that encourage visitors to "opt-in" for resource? How do you use your website? Most websites are what I call "Brochure" sites. They have basic information about an organization (home, about, services) and a contact page. This is a good start. But if you want visitors to engage with your organization online (sign up for newsletters, volunteer, d...
2017-10-12
58 min
The Nonprofit Ally Podcast
NPA 070: Successful Advocacy in a Noisy World
Advocating for the rights of others is not an easy job. It is difficult to bring awareness of your cause to the general public. There are 100's of ways to get your message out and your audience could be scattered across the country. This is the challenge. In this episode, I talk about with Jay and Shira Ruderman from the Rudeman Foundation. They are the President and Director of the foundation and advocate for the inclusion of people with disabilities throughout our society. They have run advocacy campaigns that have been picked up on national TV and...
2017-09-28
53 min
The Nonprofit Ally Podcast
NPA 069: Roadmap to a Sustainable Nonprofit
Nathan Runkle started an animal rights advocacy group when he was just 15 years old. Move ahead 18 some years and Mercy for Animals is now a nonprofit with 130 employees and $12M in revenue. How did Nathan do this? Well, it's a long story. And it is a story Nathan shares in this interview. Nathan talks about the four pillars of his nonprofit and how it has blossomed into an international nonprofit affecting government regulations and corporate policy. During this growth, Nathan worked on building a great team of talented advocates, expanded his infrastructure and nurtured the support of...
2017-09-13
50 min
The Nonprofit Ally Podcast
NPA 068 - Turn Minimum Resources Into Maximum Impact
In this episode, I talk with Coby Schoffman about how he started a nonprofit in Uganda with volunteers, Google Ads, a few boots on the ground and very little money. This is an inspiring, and educational, story about how to make an impact when resources are low.
2017-09-06
51 min
The Nonprofit Ally Podcast
NPA 067: The Quest for Funding
If there is one thing nonprofits do a lot, it is look for funding. This funding comes in the form of grants, membership dues, corporate sponsorship, individual donors and, of course, crowndfunding. In this episode, I talk with Devin Thorpe who is a motivational speaker, writer and holds an MBA from Cornell University. Devin believes that society is becoming more socially aware and that this leads to more opportunity for direct, peer-to-peer, fundraising.
2017-08-30
1h 04
The Nonprofit Ally Podcast
NPA 066: Email Marketing for Nonprofits
Being able to affectively use email to market your nonprofit is becoming increasely important. And increasingly easy. Todays guest, Carlos Scarpero, talks with us about the basics of setting an email marketing campaign and strategy. Obviously, this starts with a plan and a goal. It could be as simple as getting people to an upcoming event. Or more involved, like getting people to donate to your nonprofit.
2017-08-23
55 min
The Nonprofit Ally Podcast
NPA 065: From For-Profit to Non-Profit. Making the Transition.
Rick Sleutaris left the security of a well-paying corporate job to work for a small nonprofit that needed help building capacity and reaching sustainability. Sometimes making a difference is worth sacraficing the security of a for-profit career path. This is his story.
2017-08-16
59 min
The Nonprofit Ally Podcast
NPA 064: The Many Hats of a Nonprofit Executive Director
Being the Executive Director (ED) of a nonprofit means different things for different organizations. But it means one thing for the ED. You will wear many hats, use different skills and fulfill a variety of roles. Let's get a bit more specific. As an ED you may be required to be the bookkeeper, fundraiser, grant writer, program developer, volunteer organizer, event planner, donor outreach coordinator or marketing specialist. In smaller organizations you may also be the dog walker, custodian, envelope licker, web designer, software updated, printer fixer, supply clerk, etc. I think you get the...
2017-08-09
58 min
The Nonprofit Ally Podcast
NPA 063: How to Fundraise Using Email
Fundraising for your nonprofit can be time consuming and energy draining. Let's face it, most of us don't like fundraising. But what if you could create a "passive" fundraising system. Does that sound intriguing? Well, that is just what Jason Granger from Infinity Marketing Group is going to share with you in this podcast. Jason has decades of marketing experience and has developed an innovative way to approach nonprofit fundraising. He takes what is often termed a "sales funnel" and has turned it into a "fundraising funnel". In this podcast, Jason walks us through the...
2017-08-02
54 min
The Nonprofit Ally Podcast
NPA 062: Starting a Nonprofit in a Foreign Country (Listener Interview)
Starting a nonprofit is not easy. But starting a nonprofit in a foreign country... that shares a war-affect border... well, that is just down-right difficult. But that is what Jason Szolomayer is doing in Jordan. How can regular people like you and me help tangibly with the humanitarian crisis in the Middle East? In this episode I talk with Jason Szolomayer about how 3D printing and 3D scanning technology can bring the “gift of hearing” to Syrian refugees and low-income individuals in the world’s biggest war-torn hotspot. Jason, the founder of 3DP4ME (3D Printi...
2017-07-26
50 min
The Nonprofit Ally Podcast
NPA 061: Get a Free Website for your Nonprofit
Adam Walker is the co-founder of a special kind of nonprofit. His nonprofit, 48-in-48, gives free websites to nonprofits. Yup, you heard that right - he makes websites for nonprofits and gives them away for free. This is how it works. A team of web designers get together and make 48 websites for 48 nonprofits in 48 hours. OK, so of course that is cool. But this podcast also goes into detail about web design best practices for nonprofits. Adam shares his expertise about page design, message crafting, website marketing, branding and, of course, donation pages.
2017-07-12
56 min
The Nonprofit Ally Podcast
NPA 060 - Using an Impact Funnel to Market your Nonprofit
In this podcast I talk with Boris Kievsky. He is the founder of dotorgstrategy.com. He is an online marketing strategist that helps nonprofits find new audiences, increase their engagement and raise more awareness. And, of course, this can all help with fundraising. Boris talks about the basic concepts of a conversion funnel, or what he calls an "impact funnel". The idea is to gradually increase engagement with your supporters and followers to help build relations with your audience. As this audience builds you can lead them down your impact funnel to help them find the best...
2017-06-27
55 min
The Nonprofit Ally Podcast
NPA 059 - Using Stories to Further your Mission and More
Story telling is becoming one of the main ways nonprofits spread awareness and fundraise for their cause. In this episode I talk with Meg Campbell and Marybeth Redmond from the Vermont Story Lab. Meg and Marybeth talk about how to find the stories that are right in front of your eyes. Yup, it is that simple. Yet, seeing what is right in front of us can sometimes be difficult. They go on to help us inventory our stories with the creation of a "story vault" to help us track and plan the uses, and strategy, for our s...
2017-06-13
55 min
The Nonprofit Ally Podcast
NPA 058: Better Meetings with Roberts Rules
Running efficient meetings can make or break a nonprofit. Long meetings that don't reach actionable outcomes can drain board members and increase turn-over in your organization. Having a simple meeting structure to follow can reign in distracting side-topics and keep members focused on the topics at hand. One of the most common ways to structure a meeting is to follow Roberts Rules. In this podcast I talk with Susan Leahy about the fundamentals of using Roberts Rules. She walks us through how to structure a meeting and teaches us to use some of the most used meeting "m...
2017-05-30
53 min
The Nonprofit Ally Podcast
NPA 057 - How to build relationships with EVERYONE... No Joke.
Do you have donors, volunteers, members, board members or staff? Of course you do. Do you know the best way to keep them up to date on events, programs and latest news? Did you say FaceBook? Wonk, wonk, wonk... no. How about blogging ? Wonk, wonk... no, but actually not a bad idea. Did you say with emails? Ding, ding. Winner! Having an email list can be one of most important tools you use to help grow your nonprofit. And we aren't talking Excel spreadsheets or Outlook mailing list. We are talking...
2017-04-25
54 min
The Nonprofit Ally Podcast
NPA 056 - Building Capacity with the Logic Model
In this episode of the Nonprofit Ally Podcast I talk with Amanda Babine from Evaluate for Change. We talk about the "Logic Model" which is an evaluation method design to help build the capacity of nonprofit programs. The logic model helps you understand how your organization does what it does? It is a tool that allows you to break down the different components of your organization’s programming and clarify how your organization’s program works to achieve its objectives. It is broken down into three main components, with many subcoponents with each main category. The t...
2017-04-06
54 min
The Nonprofit Ally Podcast
NPA 055: Practical Content Marketing for Nonprofits
In this episode I talk with Robert McGuire about how to use content marketing for your nonprofit. Robert is the owner of McGuire Editorial where he provides content marketing strategies for nonprofits and businesses. So, here is the cool thing. Prior to recording the podcast I talked with Robert about my desire to make the information we present as practical as possible. And boy did Robert deliver! Not only is the follow post completely written by Robert (with a great example of how nonprofits can use content marketing) there is also a FREE download. Here...
2017-03-14
57 min
The Nonprofit Ally Podcast
NPA 054: Insider Tips from a Professional Grant Writer
In this episode I talk with Carolyn Appleton about grant writing. Carolyn is a grant writing and fundraising specialist and she gives us some insider tips on how to get our next grant. Carolyn begins by presenting us an ethical view of grantsmanship to help guide us during our grant writing endeavours. She then goes into detail with tips on how to research your grant, what to include in your grant and how to develop a relationship with your potential grantors. This is a rolling conversation with a lot information packed into it. ...
2017-02-28
57 min
The Nonprofit Ally Podcast
NPA 053: Special Crowdfunding Edition
Crowdfunding can seem overly simple and, at the same time, overly complex. It's pretty easy to start a crowdfunding campaign - just sign up for an account, upload some photos, add a video and paste your content. Once you have it all added, just turn your campaign on and you are fundraising. That's the easy part. But then what? You now have a crowdfunding campaign to maintain and manage. What exactly does that mean? How do run a crowdfunding campaign? And where are all these donors coming from? Well, that is the hard...
2017-01-25
52 min
The Nonprofit Ally Podcast
NPA 052: How to Avoid Mission Creep and Achieve your Nonprofit Goals
Nonprofit organizations obviously have a mission they follow. Sometimes they are lofty ones and other times they are vague and verbous. But the point of your mission is to focus your organization so you can do more. Or as Liana Downey puts it, in the title of her book, "Mission Control - How Nonprofits and Governments can Focus, Achieve More and Change the World." In this podcast, Liana guides us through the process of defining our mission and refocusing our efforts so we can develop a strategy that really helps achieve our organizations mission. She also goes o...
2017-01-17
57 min
The Nonprofit Ally Podcast
NPA 051: Build a Sustainable Nonprofit Board
Building your nonprofit board of directors is some of the most important work you should. A strong board can help lead an organization to success and create credibility within the community your serve. And no one knows this as well as Laura Otten, Ph.D. from the Nonprofit Center at La Salle University. In this episode Laura talks with us on how to develop our board of directors. She points out the importance of having a systematic recruiting approach that involves reaching out to your community to find the professionals you need. She also talks...
2016-12-13
48 min
The Nonprofit Ally Podcast
NPA 050: How to be a Nonprofit Outreach Super Hero
It is one thing to have a great idea to serve your community, it is another to go out and actively market your services. Making initial contacts with potential funders, donors, sponsors and partners is integral to the success of any nonprofit. But for many this type of outreach is an intimidating process that is out of our comfort zone. Joel Geier, founder of Keep Integrating Developmental Sports (KIDS), shares with us how he uses his passion and belief to open doors to new opportunities. He has developed an outreach program that is on steroids – all before hi...
2016-11-30
51 min
The Nonprofit Ally Podcast
NPA 049: Inbound Marketing for Nonprofits
Do you have a website? Do you post to a blog? Do you use a newsletter? How about social media? Are you connected to Google Analytics? If you said "yes" to anyone of these, then you are already using some of the tools for Inbound Marketing. Now you just have to put it in to a system. In this podcast I talk with Keith Selvin from HubSpot about how to use Inbound Marketing for your nonprofit. What is Inbound Marketing? The best way to explain this is to tell you what it isn't. It is...
2016-11-08
55 min
The Nonprofit Ally Podcast
NPA 048: Fiscal Sponsorship for Nonprofits
��� In this podcast I talk with Andrew Schulman (Schulmanconsulting.com). Andrew is a Fiscal Sponsorship Adviser that specializes in working with nonprofit. This is a very broad topic and much of If you want a quick overview of what fiscal sponsorship is and how it can help you, just read these articles on Andrew's website: Fiscal Sponsorship Primer Who Can Benefit from Fiscal Sponsorship Resources Schulman Consulting, http://www.schulmanconsulting.com National Network of Fiscal Sponsors, http://www.fiscalsponsors.org Fiscal Sponsorship Directory, http://www.fiscalsponsordirectory.org
2016-08-17
49 min
The Nonprofit Ally Podcast
NPA 047: Sustainability is not your Destination
We all want our nonprofits to be sustainable. We want a regular source of donations, income, program participants, board members and staff. And for many people, achieving all this is their definition of sustainability. But our guest today, Laurie Wolf, would argue that having it all is just the start. Sustainability comes in the maintaining of all of this. And the job of "maintaining" is never done. Or as Laurie puts it, "Sustainability is not a goal, it is a journey". Laurie is the CEO of the Foraker Group, and she explains that sustainability begins with "Focus". A...
2016-06-14
1h 06
The Nonprofit Ally Podcast
NPA 046: Secrets to Getting more Visitors to your Website
If you want to get more people to your website then this is the podcast to listen to. There are some simple steps you can take to get and KEEP visitors on your website. Today's guest is Chris Ferdinandi. Chris is the founder of GoMakeThings.com and a web developer who helps nonprofits (specifically animal rescues) improve their web presence, increase their website visitors and ultimately, raise more money online. Over 50% of people surfing the web are going to visit your nonprofit website on a mobile device. If you site does not work well (or look good...
2016-03-07
57 min
The Nonprofit Ally Podcast
NPA 045: Listener Interview - Turning Inspiration into Action
Inspiration can occur most anywhere. For Nicolette Holferty it struck while she was knitting a hat for a friend. But getting over the resistance and self-doubt of pursuing her idea seemed to challenge her around each corner. Note... I said "challenge", not "stop". Armed with passion and "The War of Art" - a book Nicolette carries with here everywhere - she pushed through her resistance and her fear, and made a beautifully inspired nonprofit a reality. This is her story. It may seem simple in the telling, but it is inspiring in the action.
2016-02-22
1h 00
The Nonprofit Ally Podcast
Finding affordable software solutions for your nonprofit
Finding the right software for your nonprofit can be as simple as buying Microsoft Office or as complex as finding a donor management system that integrates with your accounting software. This is where Janna Finch comes in. Janna is a software market research associate at softwareadvice.com. Her job is to measure and track what types of software and features nonprofits are needing and looking to buy. Janna recently wrote and article for Nonprofit Ally and included links to some key findings about the software needs and want of nonprofits. Here is some of what she revealed:
2016-02-08
45 min
The Nonprofit Ally Podcast
NPA 043: Create a Sustainable Financial Plan for your Nonprofit
Getting your nonprofit to a state of financial sustainability is a goal for all of us. But just how do you get there and is there a "quick" way to do it? Patrick Renn, from The Renn Wealth Management Group, joins us to talk about setting up your nonprofits finances so you can naturally attracted long term donors and investors, and reach your sustainable goal. Patrick talks about the importance of having a financial plan that covers short (one year), medium (three year) and long term (5 or more years) goals. He also talks about the...
2016-01-25
50 min
The Nonprofit Ally Podcast
NPA 042: Starting a Religious Based Nonprofit
Starting a religious based nonprofit can seem confusing. A church is already considered to be tax deductible, even without becoming a 501.c.3. So why would you want to apply for 501.c.3 status? Is there a benefit? (Hint: the answer is YES). And what about ministries and religious based after school programs? Are they tax exempt too? If not, what do they need to do to be tax deductible? And what if they want to operate over seas? These are questions that Nonprofit Ally Podcasts listeners have been asking for a while. And to be honest...
2016-01-05
50 min
The Nonprofit Ally Podcast
NPA 041: The Accidental Nonprofit - How an Event Turned in to a $3.5M Nonprofit
Bobby Gill wanted to have an event to raise money for neurofibromatosis (NF). The criteria for the event was 1) it'd have to be fun 2) it'd have to be something he would want to do himself and 3) it would obviously have to raise money. Enter "Cupid's Undie Run". A mile long run, held in the winter time and run in your underwear. Bobby will be the first to admit that this is not your typical fundraiser. "It's a very nontraditional idea of what a fundraiser should look like. But to us... it just seemed like a fun idea a...
2015-12-15
48 min
The Nonprofit Ally Podcast
NPA 040: How to Win Donors with Video
When it comes to raising money with crowdfund, there is one thing all successful campaigns have in common... they all have a compelling video. This video tells the story of their organization. But it is not a historical type video that talks about "why" they do what they do. It is a story of "how" they do what they do. In the episode, we talk with Mauricio Belgrano, owner of Name Sake Pictures. He shares with us tips and ideas on how to create the best video possible for your nonprofit. He does this by critiquing an already made...
2015-12-03
59 min
The Nonprofit Ally Podcast
NPA 039: How to Run a Successful Giving Tuesday Fundraiser
In just a few years, Giving Tuesday has turn in to a world wide event. In this episode, we talk with Kait Sheridan, from 92y.org and GivingTuesday.org, about how to prepare for and run a successful Giving Tuesday fundraiser. Kait talks about the importance of reaching your audience and shares a variety of useful ways to accomplish this. This includes: Phone calls Using your email list Writing letters Using social media Creating Videos But finding them is just part of the job. Getting your followers to pay attention, follow your campaign and actually donate is...
2015-11-17
41 min
The Nonprofit Ally Podcast
NPA 038: Create Crowdfunding Content that Converts Visitors to Donors
What if I were to tell you that what your nonprofit does — doesn't matter. Now, give me a second to clarify: the point here is that "what" is the wrong place to put your focus when it comes to fundraising writing. Potential donors and supporters aren't really interested in information about your programs or what you hope to do — they need information about the, "Why." It's really important to uncover the people behind what your organization does (Especially when creating content for a crowdfunding campaign): the social impact, the emotional hook, the people who remind you eve...
2015-10-28
50 min
The Nonprofit Ally Podcast
NPA 037 - The Most Important Part of Crowdfunding... the Kick-off
Running a crowdfunding campaign takes a lot of preparation, research and maintenance. But one of the most important parts of running a campaign is getting it off to a good start. Kicking off your crowdfunding campaign means having a lot of ducks in a row (read more at: How to Start a Crowdfunding Campaign). So here is an overview of how I just kicked-off my crowdfunding campaign for the nonprofit I started (Noble Paws). This is the third crowdfunding campaign I have run. Our goal is to reach $10,000. First Things First The first...
2015-10-20
22 min
The Nonprofit Ally Podcast
NPA 036 - Reaching your Millennial Audience
In this episode I talk with Chad Reid of JotForm.com. You may remember Chad from his three part series he wrote for Nonprofit Ally about using forms to survey your members, creating your donation page and making "apply online" forms. Connecting with your audience can be like hopping on a moving train from a bridge overpass. OK - not the best metaphor but it is does capture the changing landscape of connecting with followers. What people read, how they read and where they read have all changed drastically. The fact that a sentence can serve as a...
2015-10-07
59 min
The Nonprofit Ally Podcast
NPA 035 - Stop the Bake Sale. Fundraise More Money - Easier
If you want to raise more money for your nonprofit, don't... I repeat don't... have a bake sale. There are a number a reasons why: Your return on investment (ROI) is very low The people who donate will not be invested in your mission There is very little short term gain and NO long term gain. If you really have four people willing to volunteer four hours (a rough guess and what it takes to run a successful bake sale), then put them together in a more useful manner and MAKE MORE MONEY. First, think...
2015-09-28
23 min
The Nonprofit Ally Podcast
NPA 034: Crowdfunding Tips from the Source
Dana Ostomel is an expert on crowdfunding. How do I know this... well because she started and runs her own crowdfunding platform. So who better to get the best tips on crowdfunding from than the source. Her website is at depositagift.com. Dana has a background in market so her insight can help you run a successful fundraising campaign on many levels. And here is the really cool thing. You not only get to hear her on this podcast about crowdfunding, but you are also invited to a FREE WEBINAR. Yup free... and only being offer to...
2015-09-21
59 min
The Nonprofit Ally Podcast
NPA 033: Solving the Mystery of SEO so You can get Found in Google
Getting found in Google can seem confusing. But there are some basic steps you can take to help you "get ranked" in Google. In this episode I talk with Shae Baxter, an SEO rock star. She walks us through some of the most important parts of setting up a successful search engine optimization plan for our nonprofit websites. You can visit her website at shaebaxter.com. First off, you need to know that getting ranked in Google search results involves several things. There is no silver bullet that will do all of it for you. But with...
2015-09-09
1h 00
The Nonprofit Ally Podcast
NPA 032: 14 Grassroot Marketing Tips for your Nonprofit
Getting the word out about your nonprofit organization can be a challenge. But it doesn't have to be. There are a lot of ways to help bring awareness to the community about your program. And the great thing is... most of them are free! Here are some simple ways to spread the word about you nonprofit. Social Media - get a Facebook, Twitter, Instagram and/or Youtube account and post to them regularly. It is better to have ONE social media account you use often than it is to have four accounts that you use rarely. ...
2015-08-31
17 min
The Nonprofit Ally Podcast
NPA 031: Make Success a Habit - Set Goals the SMART Way
In this episode, I talk with Steve Scott who is the author of many books including, "Level Up Your Day: How to Maximize the 6 Essential Areas of Your Daily Routine", "To-Do List Makeover: A Simple Guide to Getting the Important Things Done" and "S.M.A.R.T. Goals Made Simple – 10 Steps to Master Your Personal and Career Goals". Steve talks about goal setting and how change your habits to get the most our of everyday. Steve recommends against making too many long term goals. Instead focus on the short term goals (three to six months) and th...
2015-08-24
55 min
The Nonprofit Ally Podcast
NPA 030: How to Start a Crowdfunding Campaign for your Nonprofit
As crowdfunding has exploded in popularity, rapidly evolving into a 5.1 billion dollar industry, the diversity of crowdfunding platforms has likewise ballooned. While this is excellent news for hopeful crowdfunders in terms of the choices and options available, it also makes the question of how to choose the right crowdfunding site a rather overwhelming one. By following the tips outlined below, however, you can begin to navigate these teeming waters and avoid choosing the wrong platform for your campaign: 1. Know which platforms are suited to which campaign types. Different crowdfunding sites tend to cater to different...
2015-08-03
24 min
The Nonprofit Ally Podcast
NPA 029: Decide, Deciding, Decided - The Division of Decision
In this episode I talk with Steve Scheier, author of "Do More Good. Better." We talk about the impact that proper decision making can (or cannot) have on the health and future of your organization. Part of making a good decision involves: knowing what decisions need to be made, who is making this decision and whether you are involving the right people in the process. With this at the core, Steve walks us through what he calls "decision clarity". As Steve says, "Decision clarity gives the Executive Director focus". Getting others involved in the decision making process can relieve...
2015-07-20
59 min
The Nonprofit Ally Podcast
NPA 028: How to Market to your Target Audience
For those who have heard the podcast already... the subtitle to this article is: "Why your Mother Never Reads your Newsletter". (It's an inside joke. You have to listen to the podcast to get it :) If you are working with a small nonprofit, then the chances are part of your job includes "Nonprofit Communications and Marketing". If you publish a blog, post to facebook or twitter, give presentations, make videos or publish a newsletter then, yes - you are a "Communications Manager". In this podcast I talk with Kivi Leroux Miller from NonprofitMarketingGuide.com. She is the au...
2015-06-25
53 min
The Nonprofit Ally Podcast
NPA 027: Create a Nonprofit Budget like Rembrandt
When it comes to making a budget for your nonprofit, it can seem like there is little to guide you. This can be especially true for new nonprofits whose budget is more like a best guess than a best estimate. If you are in this position, don't panic... making a budget is often more art than science. In this podcast, I talk with Rick Sluetaris who is a co-director at Open Connections in Pennsylvania. When he first started working there they had an income of $300,000 but no budget. No one was tracking where the money came from...
2015-06-03
55 min
The Nonprofit Ally Podcast
NPA 026: Stop Marketing like a Used Car Salesman
In this episode I talk with Marlene Oliveira from the NonprofitMarCommunity.com and MoFlow.ca. Marlene is a nonprofit marketing and communication specialist. One of the more important things you do with your nonprofit is market your services and/or products. But for many of us this isn't always easy to do. Marlene talks with us about creating a strategic plan for their marketing and communication. And then creating a editorial calendar that will help you follow a timeline for when to produce your content. But first, it is important to understand why you want to produce content in...
2015-05-14
58 min
The Nonprofit Ally Podcast
NPA 025: How to get Expert Volunteers for your Nonprofit
In this episode I talk with Mark Horoszowki from MovingWorlds.org. Mark talks about how the MovingWorlds organization helps nonprofits, from around the world, find skilled volunteers to help them with their missions. It is a process they call "Experteering". Mark gives us some insight in to the volunteer recruitment and management process. He also fills us in on just how to find the right volunteer to meet the needs of your organization. Mark offers us a glimpse into the mind of a volunteer by helping us understand what motivates them, how to "thank" them and how to keep...
2015-04-29
55 min
The Nonprofit Ally Podcast
NPA 024: Google Grants for Nonprofits
In this episode I talk with Jason Granger of Infinity Marketing Group about Google Grants. Yes, Google gives grants to nonprofits. And they are awesome. How about $10,000 worth of adwords every month for FREE! Yes, that awesome. Jason walks us through the Google Adwords development process and teaches us how to find the right keywords to help us find our audience. It's a very interesting and creative process. Adword campaigns can be made for fundraising, event promotion, volunteer recruitment... you name it. Jason even tells us how he is helping increase attendance at a small town fair...
2015-04-16
1h 00
The Nonprofit Ally Podcast
NPA 023: Starting a Nonprofit as a Side Job - an Interview with Nick Loper from Side Hustle Nation
In this episode I talk with Nick Loper from Side Hustle Nation. Nick is an blogger, podcaster and entrepreneur that shares awesome information on how to start a side business (in our case a nonprofit) while still working a fulltime job. Nick talks about how to manage your time, how to grow your "side hustle" and how to find extra help when you need it. This is not your typical interview as we talk about a variety of topics involved in start a new [nonprofit] business, including starting and email list, building a website and using social media.
2015-03-23
59 min
The Nonprofit Ally Podcast
NPA022: Starting an Endowment for your Nonprofit
In this episode I talk with Josh Brooks from The Enduring Charity Foundation. Josh talks with us about how he started a nonprofit that helps donors invest their funds into endowment funds that go towards charities they support. As it says on the Enduring Charity website, "we help donors become philanthropists." Josh also talks with us about what an endowment is, why they are a good investment for an organization and if it is the right thing for you. What is an Endowment? Well, according to Investopedia, it is: An investment fund set up by an institution in...
2015-03-10
58 min
The Nonprofit Ally Podcast
NPA 021: Turning a Personal Loss into a Charity
Kenan Irving lost his wife, Ashley, to stomach cancer after nine years of marriage. During Ashley's six month battle with cancer she kept a journal and wrote in it everyday. No one was suppose to read the journal until after Ashley had passed away. The hope was that no one would read this journal. But that is not how it turned out. Kenan is now using this journal to help others heal, coop and live. Kenan created The Cancer Journal Project. He says, "I wanted the journal itself to be part of the charity. I...
2015-02-17
53 min
The Nonprofit Ally Podcast
NPA 020: How to Find Sponsors for Your Nonprofit with Abby Clemence
Abby Clemence is a corporate sponsorship expert who specializes in gaining sponsorships for nonprofits. In this podcast we discuss how to prepare a sponsorship marketing plan. Yes, a marketing plan. What many nonprofits don't realize is that the money corporate sponsors use to sponsor a nonprofit comes from their marketing budget. Abby talks about how to discover your target audience and line it up with the interest of a potential sponsor. Using real life scenarios, Abby walks us through how she helped nonprofits raise hundreds of thousands of dollars in sponsorship money. Mentioned on this...
2015-01-26
1h 00
The Nonprofit Ally Podcast
NPA 019: Telling Your Nonprofit Story with Video
If you are trying to tell a story about your nonprofit using video you probably have a few questions. How long should the video be? Who should be in it? Should you make a script? What's the best way to tell your story? What equipment do you need? Well, in this podcast I talk with Mauricio Belgrano from Name Sake Pictures and he guides us through the video story telling process. He talks with us about telling a story that makes you more personable and credible, and helps you build a relationship with your supporters. He also...
2014-11-20
52 min
The Nonprofit Ally Podcast
NPA 018: Asking Corporations for Money
Asking for money is tough. Let’s face it, not many of us enjoy the prospect of approaching somebody and asking them for a donation. But what it the person your asking is a corporation (they are people, you know). Talk about being nervous… Sitting in a board room and asking for money from a business can be intimidating. But this is just what our guest, Carolyn Appleton, does for a living. Carolyn shares with us her experiences working with nonprofits and how she helps them find donations from businesses. Also, I announce the upcoming “Ultima...
2014-10-16
1h 00
The Nonprofit Ally Podcast
NPA 017: You Can Get Your 501.c.3 Faster - But Then What?
Getting your 501.c.3 just got faster, easier and cheaper. In this podcast we talk about the new form 1023 EZ with Nonprofit Ally contributor James Gilmore. But once you get that 501.c.3, then what do you do? Well, that is just what Becky Straw, co-founder of The Adventure Project, talks to us about. The Adventure Project helps people in developing countries acquire the skills necessary to find jobs that meet specific needs in their local communities. In just over three years they have become a sustainable nonprofit with over 5,000 donors and have helped nearly 600 people find...
2014-09-22
58 min
The Nonprofit Ally Podcast
NPA 016: How to Manage a Massive Nonprofit Event
Imagine having to raise $6.5M, find 2,700 volunteers, hire 12 staff members, get corporate sponsors and host, house and feed 2,000 visitors from nine countries - all in a two year time span. This is what Karen Lane, general manager of the Fairbanks 2014 Arctic Winter Games, was tasked to do - and she pulled it off. In this interview Karen talks with us about how she undertook managing such a massive project. Here are some highlights from her interview. Keys to hiring staff: must have necessary skill set, must be team players, must handle stress well, must have "can-do"...
2014-08-29
47 min
The Nonprofit Ally Podcast
NPA 015: Tips on How to Apply for 501.c.3 Tax Exempt Status
In this episode I talk with Thomas Wrobel from the Nonprofit Legal Center (nonprofitlegalcenter.com). Tom is a lawyer with 17 years of experience. He specializes in nonprofit law. Tom answers some basic legal questions you need to ask yourself when you apply for 501.c.3 tax exempt status. His advice will help you prepare your IRS form 1023, so you can get your 501.c.3 tax exempt status for your nonprofit. Here are some of the questions he answers in this interview: Question: How do I know if I qualify as a 501.c.3 nonprofit? Check the IRS website...
2014-08-05
57 min
The Nonprofit Ally Podcast
NPA 014: Raise More Money with Crowdfunding
Raising money using crowdfunding has fast become one of the most popular ways to raise money. This podcast video presentation goes over many ways you can insure your crowdfunding campaign maximizes your ability to raise money. By setting up a strategic plan and have you content and resources lined up prior to launching your campaign you can literally double your chances of a successful campaign. Below is the outline I used during the presentation. It is just an outline. If you want to hear all the good detail, then watch the podcast. Also, pasted below is the slideshow I u...
2014-07-01
53 min
The Nonprofit Ally Podcast
NPA 013: Planning an Event for your Nonprofit
Many nonprofits will host an event of some type over the course of the next year. It may be as simple as a member meeting or more complex like a multi-day music festival. In either case, a successful event entails planning, coordinating, outreach and management. In this episode I talk with Jessica Edwards, the Executive Director of the Southeast Alaska State Fair, who talks with us about how she and her team pull-off hosting and average of one event per month. This includes a four day state fair, a two day beer festival and a one night film festival...
2014-06-16
53 min
The Nonprofit Ally Podcast
NPA 012: Using Social Media for Storytelling
In this episode we talk with Julia Campbell from jcsocialmarketing.com about how to prepare and implement a social marketing campaign that helps tell your story using social media. Julia is a trainer and coach who helps nonprofits reach their goals using digital marketing and social media. She has been recognized as a Top Nonprofit 150 Blog from topnonprofits.com and a Top 40+ Digital Strategists in Marketing for 2014 by Online Marketing Institute. Here is an outline of some of the topics we talked about. Social media is not a silver bullet. You need an infrastructure underneath your social marketing. This inc...
2014-05-27
56 min
The Nonprofit Ally Podcast
Podcast 011: Use Story Telling to Find Donors for your Nonprofit
Finding donors for your nonprofit can be a daunting task. But using some simple nonprofit story telling techniques can help you find new donors and retain them for years to come. In this podcast I talk with Sierra Jimenez, Development Director at Southeast Alaska Independent Living (S.A.I.L. ). Sierra built a 500 person donor base, using nonprofit story telling techniques, in just seven years. Donations to S.A.I.L, which started at zero, now bring in over $110K annual. Sierra shares with us some of the techniques she used to bring in new long-term donors. Here are...
2014-05-13
1h 09
The Nonprofit Ally Podcast
Podcast 010: Dealing with Rogue Board Members
Dealing with a rogue board member creates turmoil and dysfunction within an organization and can be a tricky situation to resolve. In this podcast I talk with Laurie Wolf, MNPL, CFRE – the Vice President/COO of The Foraker Group - about how to identify, deal with and prevent rogue board members. Laurie gives training's on nonprofit governance, strategic planning and resource development. She was selected as one of the "Top 40 under 40" leaders in Alaska by the Chamber of Commerce in 2005. Definition of a Rogue Board Member A rogue board member is a board member who us...
2014-04-23
1h 03
The Nonprofit Ally Podcast
NPA 009: Getting Sponsors for your Nonprofit
In this episode of the Nonprofit Ally Podcast I talk with Kim Skildum-Reid who is the Director and Owner of Power Sponsorship (PowerSponsorship.com). Kim offers a wealth of information on how to attract corporate sponsor partners for your nonprofit. She is the author of the The Sponsorship Seeker's Toolkit, Fourth Edition. PROGRAM LINKS Kim Skildum-Reid is the Director and Owner of Power Sponsorship. Website: Power Sponsorship Linkedin: linkedin.com/in/kimskildumreid YouTube: youtube.com/PowerSponsorship RESOURCES What You Need Before You Seek Sponsorship Sponsorship Pricing Basics Can We Target Multiple...
2014-04-01
57 min
The Nonprofit Ally Podcast
NPA 008: Nonprofit Grant Writing - from Preparation to Submission
In this podcast I talk with Ann Myren from Resources and Results Consulting LLC. She is a nonprofit consultant specializing in grant writing and strategic planning. In this episode she talks about planning to write a grant, how to find grants, grant writing best practices and gives us a “grant writing check list” you should use before you submit your grant application. To start the podcast we played a quick game of “Fact or Myth”. Spoiler alert… they all turn out to be myths: Start ups can’t get grants. MYTH We must have matching grants to get funds...
2014-02-24
55 min
The Nonprofit Ally Podcast
NPA 007: Preparing to Fundraise with Crowdfunding
In this podcast I talk about what you need to have prepared before you start crowdfunding. I also talk about why we only got five new likes on our page after being featured on a page with 15,000+ followers. Here is an outline of the crowdfunding portion of this podcast. Preparing to Fundraise PLANNING Here are the questions you will want to answer when you meet with your fundraising team. WHY are we fundraising? HOW much money do we need to raise? WHAT kind o...
2014-02-07
49 min
The Nonprofit Ally Podcast
NPA 006: Nonprofit Fundraising and Donor Retention
In this podcast I talk with Brock Warner who is the fundraising manager at War Child. Brock just finished a big fundraising campaign and he fills us in on some of the strategies he used that helped them realize a 30% increase in donations. We also discuss ways to increase donor retention from year to year. PROGRAM LINKS Brock Warneris a fundraiser at War Child and a blogger at iamafundraiser.com. You can also follow him on Twitter as @BrockWarner. Website: www.warchild.ca Blog: www.iamafundraiser.com Twitter: @BrockWarner RESOURCES* ...
2014-01-19
52 min