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Susan Friedmann

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Book Marketing MentorsBook Marketing MentorsHow to Best Use Podcast Book Tours to Sell Your Book - BM350Do you want to know how to use podcast book tours to market and sell your book?Listen as Tony Guarnaccia, creator of Podcast One Sheet,  shares his expertise to help authors leverage podcast book tours to dramatically increase their audience, income, and impact, to sell your book.You will learn how to promote your book with a bang by discovering the secrets of successful podcast book tours."Podcasting is probably the greatest way to build your audience, your income, and your impact." - Tony GuarnacciaIn this powerful e...2025-04-1025 minBook Marketing MentorsBook Marketing MentorsHow to Best Expand Your Reach Selling Books Beyond Amazon - BM422How can selling your book on Amazon both elevate and challenge your author experience?In this week's episode, podcast host Susan Friedmann discusses the pros and cons of publishing and selling books on Amazon. She goes into detail about the many benefits of using Amazon's platform and some of the challenges that can come with it. Key Takeaways:Ease and Speed of Publishing: Discover how Amazon makes it easy for authors to publish their work with tools like eBooks and print-on-demand so they can get their books out...2024-05-1525 minBook Marketing MentorsBook Marketing MentorsHow to Anchor Your Sales Potential with a Solid Book Marketing Strategy - BM414Do you want to uncover the secrets to anchoring a solid book marketing strategy to enhance your sales success?This week's guest expert is Alyssa Berthiaume, a professional writer, entrepreneur, and expert in authentic storytelling. Together, we delve into the intricacies of book marketing. Alyssa shares her unique perspective on connecting with audiences, the power of authenticity, and the crucial role of understanding your book's core message.5 Key Takeaways:The Anchor of Authenticity: Alyssa emphasizes the importance of being genuine in your marketing approach, highlighting how authenticity can resonate with...2024-03-2027 minBook Marketing MentorsBook Marketing MentorsHow to Boost Your Book Sales with the Power of Podcasts - BM411Want to boost your book sales using the power of podcasts?Tune into this week's episode as Susan Friedmann, the host of Book Marketing Mentors, shares her expert advice on unlocking podcast guesting secrets.Key takeaways include...Podcast Guesting: Take advantage of the most popular trend in book marketing by being a guest on podcasts. This is a strategic way to promote your book and message to a larger audience.Strategic Preparation: Improve your podcast guest appearance by researching and understanding the podcast's style and audience, so you can deliver content...2024-02-2819 minBook Marketing MentorsBook Marketing MentorsHow to Master Resilience: Your Secret Weapon for Book Marketing Success - BM406Whether you're a seasoned author or just starting out, this podcast hones in on how resilience, perseverance, and innovative marketing strategies can lead to success. Tune in for some inspiration and insights from Susan's personal experience on how to boost your book sales.Key takeaways:Resilience vs. Perseverance: Susan distinguishes the two, noting perseverance is about relentless pursuit despite challenges, while resilience involves adapting and bouncing back from setbacks.Triumph Over Setbacks: Susan shares her "David and Goliath" story of persuading a publisher to press on with her book post-9/11, showcasing h...2024-01-2423 minBook Marketing MentorsBook Marketing MentorsHow to Best Unlock the Power of a Perfect Virtual Book Tour - BM372Want to know how to unlock the power of a perfect virtual book tour?Get ready to discover the podcast strategy that has helped leading authors sell hundreds of books! In this episode, Susan interviews Tom Schwab, founder of Interview Valet, to discuss his foolproof virtual book tour method and the critical role of trust-building in reaching new readers. With Tom's expert advice, you'll learn how to pinpoint your niche market and tap into relevant events to promote your book seamlessly. Plus, find out the "give, give, give, give, ask" formula...2023-05-3129 minBook Marketing MentorsBook Marketing MentorsHow to Best Change Your Mindset to Get Your Book Noticed - BM369Are you a first-time author feeling intimidated by the world of marketing? Don't worry, you're not alone. Yet if you want your book to find its way into the hands of enthusiastic readers and boost sales, then learning how to market it effectively is essential. And, If you want to get your book noticed, changing up your marketing mindset is key! Trust me on this one.Susan Friedmann, (aka the Author Marketing Mentor), dishes out some serious publishing wisdom as she explores the power of marketing in this week's podcast episode.She emphasizes th...2023-05-1025 minBook Marketing MentorsBook Marketing MentorsHow to Best Land Better Clients, Bigger Deals and Higher Fees - BM366If you want better clients, bigger deals, and higher fees, listen to this week's powerful interview with selling and marketing guru, David Newman.Do you cringe when you think about marketing and selling your book?No worries, David has you covered with his expert tips on transforming negative associations with sales, pinpointing your ideal clients, connecting with potential customers, and mastering book marketing like a pro!  Here's what you'll discover when you tune in and soak up David's savvy advice...How to identify your ideal clients and the best ways to reach out to...2023-04-1939 minBook Marketing MentorsBook Marketing MentorsHow to Best Market Your Book with a Servant's Heart - BM365Want to know how to market your book with a servant's heart?Steve Ramona is a networking whiz who believes that building genuine relationships and serving others is the key to success, both in life and career. With his entertaining personal anecdotes, he will convince you of the immense power of networking and motivate you to adopt a servant's heart. And, if you're an author struggling to market your book, he shares ways to leverage relationships on social media to showcase your brilliance, all while providing immense value to potential readers.T...2023-04-1229 minBook Marketing MentorsBook Marketing MentorsHow to Best Make Money with Your eBook - BM364Do you want to make money with your ebook?Imagine creating and selling a book in no time, without breaking the bank. Tom Antion, internet multimillionaire and founder of the only licensed dedicated internet marketing school in the country, spills the beans on his secret to quick and affordable book development. How to craft and sell ebooks in a flash, without breaking the bankDiscover the tricks to getting free book printing through smart marketing strategies - from pre-selling to specific audiences to selling adsLearn how to unlock the potential for low development costs and sky-high pr...2023-04-0534 minBook Marketing MentorsBook Marketing MentorsHow to Best Use Speaking to Expand Your Reach and Impact - BM363Want to know how to expand your reach and impact?The savvy author knows there is more to success than merely putting pen to paper. Making one's name known in the marketplace requires energy and enthusiasm.As an author, I saw professional speaking as an opportunity to spark interest in my strategies and tactics. Before long, I was able to establish myself as a preeminent voice in my field,  make more money and sell multiple copies of my book.In this week's episode, you'll discover...How to maximize your speaking engagements to b...2023-03-2927 minBook Marketing MentorsBook Marketing MentorsHow to Best Repurpose Your Content for Social Media - BM362Want to know how to repurpose your content and turn it into social media gold?If you are looking to squeeze every last drop of potential from your content then tune into this week's interview with Kelsey Shumway from Repurpose House.Learn her savvy tricks and tips to revamp instead of recreate to supercharge your reach and engagement!Plus you'll also discover...How to create new assets with your repurposed contentHow to unleash the power of snack-sized videos to skyrocket your engagement How to unlock the secrets to making your audio content shine o...2023-03-2226 minBook Marketing MentorsBook Marketing MentorsHow to Best Use Method Writing to Find Your True Voice - BM361Do you want to know how to write and speak from your true authentic voice?Join Leslie Berliant,  writing coach, poet, and playwright (a.k.a. the "Writing Whisper"}, as she shares her "Method Writing" technique to help you dive deep inside yourself to uncover your unique stories and authentic voice! In this week's powerful interview, you will discover...How to craft engaging writing with greater ease than ever thought possible.How to make your writing come alive by exploring the power of description How to uncover ways words can be used to...2023-03-1530 minBook Marketing MentorsBook Marketing MentorsHow to Best Get Your Content Seen, Heard and Respected - BM360Are you ready to get your content seen, heard, and respected?Melanie Herschorn, Founder of VIP Digital Content, unlocks the secret of cutting through the digital noise and making your masterpiece heard! She shares strategy-savvy tips for marketing your work with killer content that makes even brand-new authors become an "authority" in their niche.In this week's powerful episode, you will discover…How to create content that evokes trust and builds relationships How to reach more people without social media Learn Melanie's proven content creation strategy to answer "What's In It For Me?" How to ta...2023-03-0830 minBook Marketing MentorsBook Marketing MentorsHow to Best Create a Novel Approach For Your Own Book Club - BM359Have you ever considered creating your own book club?As an award-winning storyteller, comedian, and motivational speaker, Kelly Swanson wanted to find a unique way to build lasting relationships with her audience.She found the perfect solution – starting her own book club. In this week's powerful episode, you will discover...How a book club can make a positive impact on your communityHow to spice up your book club by discovering new ways to explore content. How to create a relaxed atmosphere for book club discussions.And a whole lot more...Here...2023-03-0136 minBook Marketing MentorsBook Marketing MentorsHow to Best Find the Perfect Writing Partner for Your Next Book - BM 358Do you know how to find the perfect writing partner? For many authors, writing a book can feel overwhelming. But fear not! A ghostwriter (aka your perfect writing partner) is the secret weapon for those who don't have the time or skill to write their own masterpiece. This week’s interview is with Dan Gerstein, a nationally recognized political writer, communications strategist, and CEO of Gotham Ghostwriters. He is a contributing columnist for Forbes, The Wall Street Journal, and Politico, and appears regularly as a political analyst on Fox News, MSNBC, and CNN.2023-02-2226 minBook Marketing MentorsBook Marketing MentorsHow to Best Sell Your Books So You Can Make Money - BM357Want to sell your books so you can make money?Everyone has their own motivations for buying books, so if you want to be successful with yours it's essential that you understand what people are looking for and how they'll use what you have to offer.Listen as Brian Jud, a publishing trailblazer, and bestselling author of Beyond the Bookstore and How to Make Real Money Selling Books Without Worrying About Returns shares unconventional strategies to sell books in bulk. In this powerful episode, you will discover...How to look beyond traditional b...2023-02-1526 minBook Marketing MentorsBook Marketing MentorsHow to Best Sell More Books and Book More Speeches - BM356Want to sell more books and book more speeches?Lois Creamer is an industry expert. She’s helped countless speakers, consultants, and experts succeed by booking more business and making more money.Listen as Lois shares insightful advice for monetizing your passion, and savvy tips to kick your speaking and consulting up a notch.In this episode, you will discover...What strategies to use to sell books effectively during and after a speechHow to best prepare for speaking engagements to guarantee a successful presentationHow to keep your finger on the pulse of ma...2023-02-0827 minBook Marketing MentorsBook Marketing MentorsHow to Best Turn Your Passion into Profits - BM355Want to know how to turn your passion into profits?Matt McWilliams had a dream to make an impact on the world. After taking the first step with his book "Right Turn Your Passions Into Profits," Matt has empowered countless entrepreneurs on how to follow their passion and make money at the same time.In this powerful episode, you will discover...How to balance both sides of having a successful business that you love while also bringing in profits.How to transform your book into an ongoing revenue stream.How to use creative ways...2023-02-0131 minBook Marketing MentorsBook Marketing MentorsHow to Best Use Your Book to Create a Movement - BM354Want to use your book to create a movement?Listen as Mark Mears, bestselling author, and leader in the business world is using his new book "The Purposeful Growth Revolution" to launch an inspiring movement. He's helping people discover their capacity for growth - whether as individuals or part of a team or organization! Tune in to learn more about this incredible journey toward true greatness.In this powerful episode, you will discover...How small individual efforts, make it possible to be part of an incredible movement that helps create positive change!What s...2023-01-2528 minBook Marketing MentorsBook Marketing MentorsHow to Best Market and Sell a Memoir - BM352Want to know how to market and sell a memoir?Listen as Natasha Miller, a Wall Street Journal and USA Today bestselling author, sets out to write a memoir about her life's journey from a relentless homeless teen to achieving the entrepreneurial dream, only to discover a powerful, unexpected truth that will change the future of generations.In this powerful episode, you will discover...What secret Natasha Miller discovered while writing her memoir?What surprising demographic is responding to Natasha's bestselling book?How Natasha's memoir has become a legacy piece for her family?...2023-01-1135 minBook Marketing MentorsBook Marketing MentorsHow to Best Unlock Secrets to Being a Successful Speaker - BM351Do you want to unlock the secrets to being a successful speaker and discover the best strategies to become confident and engaging?"Speaking is rarely about a transference of information. Speaking is about a transference of emotion."  - Steve LowellListen as Steve Lowell a multi-award-winning speaker, bestselling author, and master trainer for high-impact speakers shares the importance of knowing your message, understanding your audience, and using stories to captivate your audience.In this powerful episode, you will discover…How to best position yourself as an expert, reporter, philosopher, entertainer, or...2023-01-0430 minBook Marketing MentorsBook Marketing MentorsHow to Best Achieve Peak Performance to Master Your Success - BM349Do you want to know how to best master your success?Listen as Colleen Biggs, an award-winning business coach, and international speaker shares how she helps ambitious women and entrepreneurs conquer their fears to attract the right clients, generate more money, and expand their influence.In this powerful episode, you will discover...What you need to know to get over the fear of stepping into the spotlight with their book? What you need to know to help build confidence build and to get over the critical and often judgmental inner voice that stops you f...2022-12-2127 minBook Marketing MentorsBook Marketing MentorsHow to Best Use Your Book as Powerful Marketing Tool - BM348Do you want to know how to use your book as a powerful marketing tool?Listen as Ford Saeks, widely recognized as a business growth expert shares essential tools and techniques for non-fiction authors who want to position themselves as an expert and build brand equity. "The biggest mistake I see authors make is not using their book as a marketing tool to really position themselves to build brand equity."In this powerful episode, you will learn the following:How to use your book as a marketing tool to position...2022-12-1536 minBook Marketing MentorsBook Marketing MentorsHow to Best Get Good Publicity For Your Book - BM346Do you ever wonder what you need to do to get good publicity for your book?Listen as PR expert, Tracy Lamourie offers up a truckload of priceless gems to help get the spotlight shining on you, your book, and your thought leadership.In this episode packed full of priceless tips and techniques, you will discover...Why publicity is the most effective form of marketing promotionWhy editorial beats advertorial content every timeWhere press releases fit into today's media landscapeAnd tons more information you can't afford to miss...Here's how to...2022-11-3034 minBook Marketing MentorsBook Marketing MentorsHow to Best Create a Consistent Brand - BM345Are you challenged with creating a consistent brand?Listen as Mark Herschberg shares the essentials of brand consistency across all platforms.In this episode, you will discover...Why your book cover needs to be consistent with your larger brand. Why branding and creating a consistent brand across all media platforms is essentialMark introduces his "Brain Bump app" and shares how it can help people remember content from your books, blogs, podcasts, classes, and talksHow to get content in front of the right people at the right timeWhat the future of content marketing has in s...2022-11-2334 minBook Marketing MentorsBook Marketing MentorsHow to Best Turn Your Book Into an Online Business - BM344Do you have a book that you want to turn into an online product or course, but don't know how?Listen as Ellen Finkelstein shares her expertise to help you turn your knowledge into online products so you can help make a positive change in the world.In this episode, you will discover...How to get started turning your book into an online product or courseWhy live training plays an essential role when producing an online course How authors benefit from email marketing and list buildingHow blogging can highlight your expertise and build authorityHow t...2022-11-1627 minBook Marketing MentorsBook Marketing MentorsHow to Best Use Linkedin to Sell Your Books in Bulk - BM343Do you want to how to use LinkedIn to sell your books in bulk?Listen as Joe Apfelbaum, LinkedIn expert, and certified Google trainer. shares his secret sauce to stay top of mind and build meaningful relationships with key prospects.In this week's powerful episode you'll discover...Why it's  important to have a strategy for networking and building meaningful relationshipsWhat are some of the best ways for authors to use LinkedInJoe's special networking strategy and how it can help authors sell more booksHow to connect with the right people on LinkedInWhat many authors fail t...2022-11-0927 minBook Marketing MentorsBook Marketing MentorsHow to Best Build Your Confidence as an Expert Authority - BM336Do you want to build your confidence as an expert authority?Listen as Susan Friedmann, Author Marketing Mentor, and Influencer shares how the "lack of confidence" is an excuse that often stands in the way of authors marketing their books. In this powerful episode, you'll discover...What exactly is confidence and why it's importantWhat fears might hold you back from sharing your expertiseWhat can you do to take charge of an unruly inner critic 5 ways you can build self-confidence with your mindAnd a whole lot more...Here's how to book your complimentary 20-minute br...2022-09-2115 minBook Marketing MentorsBook Marketing MentorsHow to Best Improve Your Book Marketing - BM333Do you want to know how to best improve your book marketing even if you lack marketing and sales expertise? Listen as Susan Friedmann, the Author Marketing Mentor & Influencer, shares sage advice to increase money-making opportunities with your book.In this week's powerful podcast episode "How to Best Improve Your Book Marketing" you will discover...Commonsense information to make your book and author promotional journey easier Why your mindset matters when it comes to marketing even if you think you're a writer and not a marketerHow to really understand marketing and sales, once and fo...2022-08-3116 minBook Marketing MentorsBook Marketing MentorsHow To Best Find Time in Your Day to Market Your Book - BM331Are you using lack of time as an excuse to not invest in marketing your book? Listen as your host, Susan Friedmann, Author Marketing Mentor, and Influencer shares a few new habits to change your mindset so you can increase your marketing effectiveness.In this powerful episode, you'll discover...What do you really mean when you use the  "I don't have enough time" excuseHow your "Why" can make a big difference between your success and failureHow to experience a different perspective on time and timelessnessWhat separates the "achievers" from the "non-starters" What your mind needs to...2022-08-1715 minBook Marketing MentorsBook Marketing MentorsHow to Best Crush Your Marketing Money-Mindset - BM329Are you using lack of money as an excuse to not invest in marketing? Listen as your host, Susan Friedmann, Author Marketing Mentor and Influencer shares essential ways to change your marketing mindset.In this powerful episode, you'll discover...Why writing and publishing your book is not your final destinationWhat four marketing essentials comprise the "currency of choice" every author owns but often fails to use Why you are the best person to market and sell your book even if you don't think you have the skillsHow long you should keep marketing your bookHe...2022-08-0311 minBook Marketing MentorsBook Marketing MentorsHow to Best Make Your Content Marketing Easier - BM290Do you want to know how to simplify your content marketing?Listen as Susan Crossman shares some easy-to-implement tips and techniques that can make a huge impact on your content marketing efforts!In this week's powerful episode "How to Best Make Your Content Marketing Easier" you will discover...What is "content marketing" and why should you care?How often should you create new content?Tap into Susan's formula to make your content creation easierCommon content marketing mistakes and how to avoid themHow  best to enjoy your content marketing journeyAnd a whole lot more...G...2021-09-2229 minBook Marketing MentorsBook Marketing MentorsBM249: How to Best Conquer Your Content ChaosDo you want to know how to best conquer content chaos? Listen as marketing professional, Bonnie Chomica shares her powerful tips and techniques to help you better use your marketing content to position yourself as an expert authority. In this week's powerful podcast episode "How to Best Conquer Your Content Chaos" you will discover... How to use content marketing to position yourself as an authority in a niche market How to determine the best ways to get started on the "right" social platforms for your messaging Essential research tools to uncover your target audience's major challenges Wh...2020-12-0926 minBook Marketing MentorsBook Marketing MentorsBM243: How to Take Advantage of Digital Marketing TrendsDo you want to know some of the best ways to take advantage of the current digital marketing trends? Listen as digital marketing guru, Bosco Anthony shares a treasure trove of ideas every author needs to know. In this week's powerful podcast episode "How to Take Advantage of Digital Marketing Trends" you will discover... Some of the best digital marketing trends for non-fiction authors What are micro-influencers and where to find them? How authors can use the "re-marketing strategy" How to use and leverage your book for money-making opportunities How to best use content marketing as...2020-10-2833 minBook Marketing MentorsBook Marketing MentorsBM236: How To Best Use Social Media StrategicallyWant to know the best way to use social media strategically? Listen as book writing and self-publishing coach, Jenelle Jack, shares tips and tricks to build a social media strategy to boost your business. In this week's powerful podcast episode "How To Best Use Social Media Strategically" you will discover... How to get started building relationships on social media (it's not all about your book) How to best promote and leverage your book on Instagram Jenelle's three content pillars that give extra depth to your engagement Tips and techniques to repurpose material from your book When to st...2020-09-0927 minBook Marketing MentorsBook Marketing MentorsBM236: How to Make Money Giving Away Your Expertise for FreeWant to know how it's possible to make money giving away your expertise for free? Listen as internationally recognized sales expert and speaker, Jill Konrath, shares how she's built a successful business attracting companies who pay her to give away her knowledge and expertise.  In this week's powerful podcast episode "How to Make Money Giving Away Your Expertise for Free" you will discover... How to get started turning free work into highly paid work How to appreciate the value to others of your knowledge and expertise The importance of focusing on a certain demographic that needs y...2020-09-0232 minBook Marketing MentorsBook Marketing MentorsBM235: How to Unlock the Best User Experience With Your WebsiteDo you want visitors to your website to have the best user experience? Listen as website wizard, Mitch Alverson shares his secret wisdom on how your website can display experience, authority and trustworthiness to turn prospects into potential buyers. In this week's powerful podcast episode "How to Make Sure Your Website Has the Best User Experience" you will discover... The two main ingredients every website needs to make it simple and easy for visitors What is more important - a book or an author website? When Google crawls sites, they are looking for E.A.T. (D...2020-08-2623 minBook Marketing MentorsBook Marketing MentorsBM234: How to Impact the World as a Best-Selling AuthorDo you yearn to make an impact as a best-selling author? Listen as best-seller expert, Viki Winterton shares her secret power to persuade attract and let people around the world know who you are. In this week's powerful podcast episode "How to Impact the World as a Best-Selling Author " you will discover... Why being a best-selling author is so powerful How to realize the true value of your book Important steps to take to become a best-seller What is one of the best things you can do with your FaceBook followers How to repurpose the information...2020-08-1938 minBook Marketing MentorsBook Marketing MentorsBM233: How to Decide What You Want Your Life to Look LikeHave you ever tried to decide what you want your life to look like? Listen as simple planning specialist, Laura Posey shares how to simply and easily laser focus your life to get dramatic results. In this week's powerful podcast episode "How to Decide What You Want Your Life to Look Like" you will discover... The basics of simple planning How to plan your entire year on one sheet of paper so it's something you really use How to stay on track and avoid "SOS" - the "shiny object syndrome" Why procrastination is not your problem...2020-08-1225 minBook Marketing MentorsBook Marketing MentorsBM232: How To Easily Focus More Eyeballs On Your Book LaunchDo you want to know how to easily focus more eyeballs on your book launch? Listen as best-selling author, Michelle Vandepas shares her secret sauce to your book launch success. What's essential when developing your book launch Best practices to leverage your book to the right people Critical questions to answer to use your book to leverage your business and build credibility Critical questions to answer to use your book to help get clients, and/or build a new revenue stream Michelle's "Holy Trinity" to get instant credibility Avoidable mistakes authors make And a whole lot more… Bo...2020-08-0527 minBook Marketing MentorsBook Marketing MentorsBM231: How to Satisfy True Human Connection with “Fanocracy"What is "Fanocracy," and why does it help satisfy our hunger for true human connection? Listen as marketing genius, David Meerman Scott shares the premise behind his new book. In this week's powerful podcast episode "How to Satisfy True Human Connection with “Fanocracy" you will discover... Who exactly is a true and raving fan in your universe What the simple things you need to do to build raving fans (most people don't do these!) Why any business can grow as a result of cultivating their fandom Essential rules to follow to nurture your fandom What critical le...2020-07-2930 minBook Marketing MentorsBook Marketing MentorsBM230: How to Choose the Best eLearning Solution for Your CourseHow do you choose the best eLearning solution for your course? Listen and learn from learning design expert, Janet Stewart as she shares what you need to know about the new online trends and the future of learning.  In this week's powerful podcast episode "How to Chose the Best eLearning Solution for Your Course" you will discover... The essentials you need to know to turn your book into an online program How to turn your book into an online course What you need to know about your target audience before you start creating your course What t...2020-07-2228 minBook Marketing MentorsBook Marketing MentorsBM229: How to Best Use an Editor for Your Book SuccessWhat do you need to do to use an editor for your book success? Listen as editor and ghostwriter, Pat Iyer shares powerful information every author needs to know to feel confident about their writing skills. In this week's powerful podcast episode "How to Best Use an Editor for Your Book Success" you will discover... What exactly an editor does to help fine-tune our book's success Why editing your own work is a bad idea How to avoid one of the biggest traps many authors fall into When it's time to stop word-smithing your work How...2020-07-1530 minBook Marketing MentorsBook Marketing MentorsBM228: How to Best Adopt a Sales Mindset for SuccessWhat do you need to do to adopt a sales mindset to be successful? Listen as sales mindset expert, Merit Kahn shares how to be influential and master your selling environment, even when social distancing has become the new normal. In this week's powerful podcast episode "How to Best Adopt a Sales Mindset for Success" you will discover... The importance of knowing the difference between sales and marketing Why understanding mindset, mechanics, and motion makes you influential Key traits that separate master salespeople from the “icky” amateurs How “re-deciding” helps you stay flexible and adaptive in uncertai...2020-07-0830 minBook Marketing MentorsBook Marketing MentorsBM227: How to Market Your Books as a Full-Time WriterDo you ever dream of being a full-time writer and know exactly how to market your books? Listen as award-winning fiction author, RJ Lewis shares his proven practices to help you use the best tools available to successfully market your books. In this week's powerful podcast episode "How to Market Your Books as a Full-Time Writer" you will discover ... Why writers should study marketing rather than study writing What every author should be able to do in 30 seconds or less How to get people interested in your book concept before they ever read a word you've w...2020-07-0126 minBook Marketing MentorsBook Marketing MentorsBM226: How to Use Mindfulness to Gain Your SuccessDo you want to know how to use mindfulness to gain your success? Listen as mindfulness expert, Holly Duckworth shares her proven practices to help you go from chaotic to calm to increase your success. In this week's powerful podcast episode "How to Use Mindfulness to Gain Your Success" you will discover ... What exactly is mindfulness How to start exercising your mindfulness muscle. How do you set your energy in motion each day 7 essential mindfulness practices The importance of visualization in the mindfulness process How to use mindfulness to take care of your head trash  What t...2020-06-2428 minBook Marketing MentorsBook Marketing MentorsBM225: How to Best Organize a Successful RetreatHow do you best organize a successful retreat? Listen as "Superstar Activator," Michele Villalobos shares her proven strategies to make a meaningful difference in peoples' lives. In this week's powerful podcast episode "How to Best Organize a Successful Retreat" you will discover ... What makes a retreat an experience to entice people to take the next step to work with you How 3 major components you need to know to adopt retreats into your author marketing platform How to use retreats to take your message to a deeper and more meaningful level How to turn a live retreat...2020-06-1727 minBook Marketing MentorsBook Marketing MentorsBM224: How to Build a Successful Speaking Business with Your BookHow do you build a successful speaking business with your book? Listen as accountability expert, Sam Silverstein shares his proven method to make a difference and be a recognized subject matter expert. In this week's powerful podcast episode "How to Build a Successful Speaking Business with Your Book" you will discover ... The first essential steps you need to take to build a successful speaking business? Sam's proven formula to drive his speaking business to make a greater impact. Why ongoing investment in yourself can pay massive dividends to grow your business. How Sam's 20 questions are the...2020-06-1126 minBook Marketing MentorsBook Marketing MentorsBM223: How to Use the Best Ways to Stand Out on Social MediaWhat are the best ways for you to stand out on social media? Listen as copywriting expert, Amy Mertz shares tips and techniques to stand out on the noisy, overcrowded social media platforms. In this week's powerful podcast episode "How to Use the Best Ways to Stand Out on Social Media" you will discover ... What it takes to make your book visible on social media, Which social media channel is the best one for you to use. How to find out for free, the information you need to stay abreast of what's happening on social media...2020-06-0326 minBook Marketing MentorsBook Marketing MentorsBM222: How to Use the Best Ways to Record an AudiobookWhat are the best ways for you to record an audiobook? Listen as multifaceted expert, David H. Lawrence XVII shares what you need to know about latching on to the audiobook market trend. In this week's powerful podcast episode "How to Use the Best Ways to Record an Audiobook" you will discover ... Why you should turn your book into an audiobook Where having an audiobook fits into "marketing a system" Whether or not some books are better than others in the audiobook format If you should or shouldn't be the narrator of your audiobook The first...2020-05-2733 minBook Marketing MentorsBook Marketing MentorsBM221: How to Best Promote Your Book with PRWhat does it take to attract media attention for your book? Listen as public relations expert, Jo Caruana shares little-known secrets to use reliable PR to promote your message. In this week's powerful podcast episode "How to Best Attract Media Attention For Your Book" you will discover ... What you need to know about the differences between advertising and promotion What it takes to develop a great book launch PR campaign  How to craft your message to make it attractive to the media and valuable to readers Whether or not press releases are dead! What intriguing approaches t...2020-05-2027 minBook Marketing MentorsBook Marketing MentorsBM220: How To Actually Go From Author to Professional SpeakerIn this week's powerful podcast episode "How To Actually Go From Author to Professional Speaker" you will discover ... What it takes to see the world through your customers' eyes What seeds to plant now that you can (hopefully) reap when we're in our "new normal" How Jeff shortens the runway into the speaking business Why your book plays a huge part when you speak Why speaking for free can often be more lucrative than you expect Commonsense mistakes to avoid And a whole lot more... If you're looking for support and creative marketing ideas during...2020-05-1326 minBook Marketing MentorsBook Marketing MentorsBM219: How To Focus Your Social Media MarketingWhat does it take to focus your social media marketing? Listen as digital marketing expert, Teresa Heath-Wareing shares her smart savvy secrets to help you gain expert visibility in the marketplace.  In this week's powerful podcast episode "How To Focus Your Social Media Marketing" you will discover ... What to do to avoid confusion and overwhelm using social media platforms Which is the right social media platform for you to get the most visibility How not to waste time on social media marketing you don't enjoy What's most important when it comes to the number of stories t...2020-05-0628 minBook Marketing MentorsBook Marketing MentorsBM218: How To Find the Best Book Market OpportunitiesWhat does it take to find the best book market opportunities? Listen as book market researcher, Alex Newton shares power secrets to help you get an unfair advantage over your competitors. In this week's powerful podcast episode "How To Find the Best Book Market Opportunities" you will discover ... Why authors should pay attention to market data and what data to pay attention to. Which categories of non-fiction books have soared as a result of the current situation How to find the best categories on Amazon to list your book Why being a bestselling author won't make...2020-04-2928 minBook Marketing MentorsBook Marketing MentorsBM217: How To Sponsor Your Way To Book Marketing SuccessWhat does it take to sponsor your way to book marketing success? Listen as sponsorship expert, Charmaine Hammond, shares her savvy secret sauce to get you and your book noticed in a super crowded marketplace.In this week's powerful podcast episode "How To Sponsor Your Way To Book Marketing Success" you will discover ...How to sell books in bulk (something you really want to do)A simple technique that's guaranteed to get people to buy more than one book at a timeWhat you need to know to mine the gold that lies in sponsorshipHow to plant...2020-04-2231 minBook Marketing MentorsBook Marketing MentorsBM216: How to Breakthrough Your Self-Limiting BeliefsWhat does it take to break through your self-limiting beliefs? Listen as Tim Alison shares his entrepreneurial wisdom to avoid falling victim to "naysayers" In this week's powerful podcast episode "How to Breakthrough Your Self-Limiting Beliefs" you will discover ... How to handle the most dangerous naysayer in your entrepreneurial business What you need to minimize your head trash Tim's thoughts on passive income Important tips and techniques to get crystal clear about your business How to avoid falling victim to "naysayers" The biggest mistake many entrepreneurs make And a whole lot more... Want to learn...2020-04-1527 minBook Marketing MentorsBook Marketing MentorsBM215: How to Be the Go-to Expert in Your IndustryWhat does it take to become the go-to expert in your industry? Listen as serial entrepreneur, and marketer par excellence, Chris Ducker, shares his wisdom and experience to lead you on the Youpreneur path to success. In this week's powerful podcast episode "How to Be the Go-to Expert in Your Industry" you will discover ... What are the foundational pillars you need to venture on the "Youpreneur" journey Chris' philosophy on your strengths and weaknesses What to do to build your own ecosystem What Chris recommends to position yourself as an expert Chris's secret sauce for selling...2020-04-0827 minBook Marketing MentorsBook Marketing MentorsBM214: How to Choose a Life of Perfect ImperfectionWhat does it take to choose a life of perfect imperfection? Listen as communication and marketing expert, Stephanie Feger, shares her way of living an ordinary life, extraordinarily. In this week's powerful podcast episode "How to Choose a Life of Perfect Imperfection" you will discover ... What is "perfect imperfection" and how does it impact our lives? How to use authentic marketing to leverage your books to gain visibility Different tools and techniques to market your message and spread the word about your expertise How to best use your fans and follows to help market your book...2020-04-0127 minBook Marketing MentorsBook Marketing MentorsBM213: How To Create Your Dream Business and LifestyleWhat does it take to create your dream business and lifestyle? Listen as serial entrepreneur, Captain Jim Palmer shares his wisdom and experience to create more of what you want less of what you don't want. In this week's powerful podcast episode "How To Create Your Dream Business and Lifestyle" you will discover ... How to get crystal clear on what your dream lifestyle looks like Jim's special four pillars of success The essential ingredient most people don't talk about but yet it could be their secret to success What stands in the way of us getting...2020-03-2526 minBook Marketing MentorsBook Marketing MentorsBM212: How to Get Prospects that Buy to Your WebsiteWhat does it take to get prospects that buy to your website? Now more than ever you need to know. Listen as Chloë Thomas shares her e-commerce expertise to help you make the right marketing decisions. In this week’s powerful podcast episode “How to Get Prospects that Buy to Your Website” you will discover … How to use Amazon, KDP (Kindle Direct Publishing) and Audible effectively How to decide whether a book or author website is right for you The basic 3 parts of SEO (Search Engine Optimization) you need to know and do Specific keywords you (absolutely...2020-03-1826 minBook Marketing MentorsBook Marketing MentorsBM211: How To Be Better At What You DoWhat does it really take to be better at what you do? Listen as "teach better" expert, Jeff Gargas, shares his poignant strategies to better yourself every day to increase your success. In this week's powerful podcast episode "How To Be Better At What You Do" you will discover ... How being better affects every facet of your life How the "imposter syndrome" can stand in your way of marketing your book What helps you get over the hump of your fears, self-doubt, and judgment with your book marketing Specific strategies Jeff uses to successfully market his book (y...2020-03-1127 minBook Marketing MentorsBook Marketing MentorsBM210: How To Be The Best Possible Speaker AuthorWhat does it really take to be the best possible speaker author? Listen as business book strategist, Cathy Fyock, shares her savvy tips, tricks, and techniques to use your book as a tool to speak professionally. In this week's powerful podcast episode "How To Be The Best Possible Speaker Author" you will discover ... The real benefits of writing and speaking What you need to get started to use speaking as a tool Tips and tricks you need to know to sell your book before, during and after a speaking gig How to use "About the Author"...2020-03-0422 minBook Marketing MentorsBook Marketing MentorsBM209: How to Really Build Your Credibility as an ExpertWhat does it take to really build your credibility as a subject matter expert? Listen as strategic business relationship expert, David Nour, shares his savvy tips and techniques to use your book to make a powerful impact. In this week's Book Marketing Mentors powerful podcast episode "How to Really Build Your Credibility as an Expert" you will discover ... Potent ideas about how to use your book for marketing purposes How to go deep and wide in your area of expertise The sin of being a "well-kept secret" What you need to really build your credibility as...2020-02-2628 minBook Marketing MentorsBook Marketing MentorsBM208: How to Build a Successful Membership SiteWhat does it take to build a successful membership site? Listen as membership guru, Mike Morrison, shares the advice you need to plan, create and grow a profitable, meaningful membership. In this week's podcast episode "How to Build a Successful Membership Site" you will discover ... When is the right time for you to create a membership site Where to start when you have a good idea for a membership site The “5 Whys” technique to get to the root cause of a problem The different membership models and which one might is the right one for you to u...2020-02-1929 minBook Marketing MentorsBook Marketing MentorsBM207: How to Be Seen and Heard in a Noisy MarketplaceWhat does it take to be seen and heard in a noisy marketplace? Listen as internet pioneer, New York Times bestselling author, marketing and customer experience and customer service expert, Jay Baer, shares his wisdom. In this week's powerful podcast episode "How to Be Seen and Heard in a Noisy Marketplace" you will discover... What you need to know to break through the enormous clutter you face in a noisy marketplace. What you need to know about "talk triggers" The 6 steps to create your own "talk trigger" What are the different types of "talk triggers" What...2020-02-1233 minBook Marketing MentorsBook Marketing MentorsBM206: How To Stay Relevant In a Chaotic WorldTo stay relevant you must know where you are now and where you need to be in the future, according to direct sales and leadership expert, Scott Scantlin. Listen as he reveals how to do that in a new and chaotic world. In this week's powerful podcast episode you will discover ... How to understand the exact meaning of the relevance gap and how it affects you What non-fiction authors need to do to stay relevant in this fast-changing world The role your mindset plays in staying relevant How to overcome complacency when it rears its ugly...2020-02-0522 minBook Marketing MentorsBook Marketing MentorsBM205: How to Attract Book Buyers the Right WayDo you want to attract book buyers the right way? Listen as book-marketing specialist, Derek Doepker reveals his secret sauce to sell thousands of books. Here's what you'll discover in this week's episode…How to tune into the BIG picture from the startDerek’s pivotal question he asked when promoting his first bookHow to avoid using umpteen different marketing strategies to sell your bookHow to “ASPIRE” to sell thousands of booksWhat makes your book unique and attractive to buyersThe most important thing you must do to grab people’s attention.Common mindset mistakes authors make and how to get...2020-01-2928 minBook Marketing MentorsBook Marketing MentorsHow to Use Your Powerful Stories to Unlock Creativity - BM204Did you know your powerful stories can unlock your creativity? Listen as book writing and marketing coach, Christine Gail, shares her story blueprint to uncover how you can be more impactful. Here's what you'll discover in this week's episode... What gets in the way of writing or even finishing a book A powerful blueprint to help write stories to unleash and unlock your writing and speaking potential A unique method Christine used to capture “big name” endorsements for her book. You can do this too! What actions steps you need to take to build a social media fo...2020-01-2225 minBook Marketing MentorsBook Marketing MentorsBM203: How to Use a Unique Way to Access Top InfluencersAre you eager to gain access to top influencers? Listen as public relations expert, Jane Ubell-Meyer, shares her unique program to give you Learn more about your ad choices. Visit megaphone.fm/adchoices*************************************************************************Want book marketing ideas that go beyond the basics? Subscribe to Book Marketing with Susan Friedmann on Substack for fresh, thought-provoking strategies that challenge the norm and help you market your book in smarter, more effective ways. 2020-01-1526 minBook Marketing MentorsBook Marketing MentorsBM202: How to Tap Into the Magic of Short Helpful BooksWant a unique way to differentiate yourself in your local market? Listen as multi-talented marketing expert, Mike Capuzzi shares his recipe to tap into the magic of short helpful books.  Learn more about your ad choices. Visit megaphone.fm/adchoices*************************************************************************Want book marketing ideas that go beyond the basics? Subscribe to Book Marketing with Susan Friedmann on Substack for fresh, thought-provoking strategies that challenge the norm and help you market your book in smarter, more effective ways. 2020-01-0822 minBook Marketing MentorsBook Marketing MentorsBM201: How to Have a Unique Distinction in the MarketplaceHow do you create a unique distinction in the marketplace? Find the answer when you listen to branding strategist, Chris Tieri, as she shares her best practices to help you stand out in a crowded market. Learn more about your ad choices. Visit megaphone.fm/adchoices*************************************************************************Want book marketing ideas that go beyond the basics? Subscribe to Book Marketing with Susan Friedmann on Substack for fresh, thought-provoking strategies that challenge the norm and help you market your book in smarter, more effective ways. 2019-12-1822 minBook Marketing MentorsBook Marketing MentorsBM200: How to Let People Know You Can Help ThemHow often do you let people know what you can do to help them? Are you a well-kept secret in your niche? Listen as book publicity expert, Jane Tabachnick, shares her proven techniques to help make you and your expertise shine. Learn more about your ad choices. Visit megaphone.fm/adchoices*************************************************************************Want book marketing ideas that go beyond the basics? Subscribe to Book Marketing with Susan Friedmann on Substack for fresh, thought-provoking strategies that challenge the norm and help you market your book in smarter, more effective ways. 2019-12-1128 minBook Marketing MentorsBook Marketing MentorsBM199: How to Use the Best Ways to Teach Your Skills OnlineDo you know the best ways to teach your skills online? Do you want to know how to teach anything to anyone with an online course? Listen as course design expert, award-winning teacher, and online learning expert, Rebecca Cuevas, shares her special secrets to make course creation fast, fun and effective. Learn more about your ad choices. Visit megaphone.fm/adchoices*************************************************************************Want book marketing ideas that go beyond the basics? Subscribe to Book Marketing with Susan Friedmann on Substack for fresh, thought-provoking strategies that challenge the norm and help you m...2019-12-0427 minBook Marketing MentorsBook Marketing MentorsBM198: How to Get the Best Testimonials For Your BookDo you want the best testimonials for your book but don't know how to get them? Listen as sales strategist, Caelan Huntress, shares his little-known secrets to gather the best testimonials for your book. Learn more about your ad choices. Visit megaphone.fm/adchoices*************************************************************************Want book marketing ideas that go beyond the basics? Subscribe to Book Marketing with Susan Friedmann on Substack for fresh, thought-provoking strategies that challenge the norm and help you market your book in smarter, more effective ways. 2019-11-2030 minBook Marketing MentorsBook Marketing MentorsBM197: How to Be Innovative Marketing Yourself As An ExpertWhat innovative marketing have you done lately? Listen as book publisher, ghostwriter, and bestselling author, Henry DeVries shares his proven strategies to get recognized as a thought leader. Learn more about your ad choices. Visit megaphone.fm/adchoices*************************************************************************Want book marketing ideas that go beyond the basics? Subscribe to Book Marketing with Susan Friedmann on Substack for fresh, thought-provoking strategies that challenge the norm and help you market your book in smarter, more effective ways. 2019-11-1330 minBook Marketing MentorsBook Marketing MentorsBM196: How To Write And Publicize Your Book The Best WayWhat does it take to write and publicize your book the best way possible? Listen as publicity expert, Dan Janal, shares his time-tested and proven methods to get the media to notice you as the author and expert you are. Learn more about your ad choices. Visit megaphone.fm/adchoices*************************************************************************Want book marketing ideas that go beyond the basics? Subscribe to Book Marketing with Susan Friedmann on Substack for fresh, thought-provoking strategies that challenge the norm and help you market your book in smarter, more effective ways. 2019-11-0627 minBook Marketing MentorsBook Marketing MentorsBM195: How to Publicize Your Book the Right WayDo you lack the confidence to publicize your book the right way? If so, listen as book publicity expert, Kelly Glover, shares powerful tools to help you show up as the author and expert you already know you are. Learn more about your ad choices. Visit megaphone.fm/adchoices*************************************************************************Want book marketing ideas that go beyond the basics? Subscribe to Book Marketing with Susan Friedmann on Substack for fresh, thought-provoking strategies that challenge the norm and help you market your book in smarter, more effective ways. 2019-10-3026 minBook Marketing MentorsBook Marketing MentorsBM194: How to Use the Best Tools to Market OnlineIf you want to market online, you need the best tools to boost your business. Listen as entrepreneur, Ryan McDonald, shares little-known online marketing secrets to give you that sought-after competitive edge. Learn more about your ad choices. Visit megaphone.fm/adchoices*************************************************************************Want book marketing ideas that go beyond the basics? Subscribe to Book Marketing with Susan Friedmann on Substack for fresh, thought-provoking strategies that challenge the norm and help you market your book in smarter, more effective ways. 2019-10-2323 minBook Marketing MentorsBook Marketing MentorsBM193: How to Cut Through Social Media Noise to Be HeardIs social media noise drowning you out so it's almost impossible to be heard? If you want to reach all those potential new clients in cyberspace, listen as branding expert, Rachel Gogos, shares secrets to help you communicate effectively and position yourself with authenticity to rise above the web babel. Learn more about your ad choices. Visit megaphone.fm/adchoices*************************************************************************Want book marketing ideas that go beyond the basics? Subscribe to Book Marketing with Susan Friedmann on Substack for fresh, thought-provoking strategies that challenge the norm and help you market...2019-10-1626 minBook Marketing MentorsBook Marketing MentorsBM192: How to Find Your Lost SuperpowerDid you know you have a "superpower?" Perhaps you lost it, gave it away, or buried deep inside. Listen to Julie Ann Sullivan, business culture expert, and learn how to find the magic you have inside you to help catapult your success. Learn more about your ad choices. Visit megaphone.fm/adchoices*************************************************************************Want book marketing ideas that go beyond the basics? Subscribe to Book Marketing with Susan Friedmann on Substack for fresh, thought-provoking strategies that challenge the norm and help you market your book in smarter, more effective ways. 2019-10-0930 minBook Marketing MentorsBook Marketing MentorsBM191: How to Make Your Social Media Be More AuthenticDo you want your readers to like and trust you? If so, then you need to be more authentic? Online marketing guru, Martin Brossman shares his easy and effective strategies and tactics to help you capitalize on social media using the most important element - authenticity Learn more about your ad choices. Visit megaphone.fm/adchoices*************************************************************************Want book marketing ideas that go beyond the basics? Subscribe to Book Marketing with Susan Friedmann on Substack for fresh, thought-provoking strategies that challenge the norm and help you market your book in smarter...2019-10-0232 minBook Marketing MentorsBook Marketing MentorsBM190: How to Quickly Change Your Fears of Being an ImposterDo fears of being an imposter lurk inside your head? Do you live in constant fear of being exposed, called a fake, and discovered as inadequate. Executive coach, Paul Larsen shares the strategies you need to follow to free yourself from feeling like an imposter, once and for all. Learn more about your ad choices. Visit megaphone.fm/adchoices*************************************************************************Want book marketing ideas that go beyond the basics? Subscribe to Book Marketing with Susan Friedmann on Substack for fresh, thought-provoking strategies that challenge the norm and help you market your...2019-09-2530 minBook Marketing MentorsBook Marketing MentorsBM189: How to Convey the Best Message With Your HeadshotDo you want to convey the best message with your headshot? If so, you need to listen to photographic expert, Bob Mackowski as he shares his powerful techniques so your headshot always makes you look friendly, approachable and trustworthy. Learn more about your ad choices. Visit megaphone.fm/adchoices*************************************************************************Want book marketing ideas that go beyond the basics? Subscribe to Book Marketing with Susan Friedmann on Substack for fresh, thought-provoking strategies that challenge the norm and help you market your book in smarter, more effective ways. 2019-09-1831 minBook Marketing MentorsBook Marketing MentorsBM188: How to Make Money With Your Book Using Email MarketingIf you want to ramp up your book sales, using email marketing is key. eCommerce expert, Katie Thies shares her strategies for growth and profit. Learn more about your ad choices. Visit megaphone.fm/adchoices*************************************************************************Want book marketing ideas that go beyond the basics? Subscribe to Book Marketing with Susan Friedmann on Substack for fresh, thought-provoking strategies that challenge the norm and help you market your book in smarter, more effective ways. 2019-09-1131 minBook Marketing MentorsBook Marketing MentorsBM187: How to Plan for a Successful Book Launch on AmazonIf you want to have a successful book launch on Amazon, then you need a plan. Listen as bestselling author, Everett O'Keefe shares secret strategies to guide you to success. Learn more about your ad choices. Visit megaphone.fm/adchoices*************************************************************************Want book marketing ideas that go beyond the basics? Subscribe to Book Marketing with Susan Friedmann on Substack for fresh, thought-provoking strategies that challenge the norm and help you market your book in smarter, more effective ways. 2019-09-0427 minBook Marketing MentorsBook Marketing MentorsBM186: How to Get Your Book Noticed with Book AwardsHave you considered book awards to get your book noticed? Book awards give your book a seal of excellence unequaled by other forms of media exposure. Listen as award-winning author and entrepreneurial expert, Shirlene Reeves shares how book awards can propel your book into bestseller territory. Learn more about your ad choices. Visit megaphone.fm/adchoices*************************************************************************Want book marketing ideas that go beyond the basics? Subscribe to Book Marketing with Susan Friedmann on Substack for fresh, thought-provoking strategies that challenge the norm and help you market your book in smarter...2019-08-2827 minBook Marketing MentorsBook Marketing MentorsBM185: How to Feel Comfortable Marketing as an IntrovertIf you think that marketing is just for extroverts, you're very much mistaken. Listen to introvert marketing expert, Marcia Yudkin share what it takes to feel comfortable marketing as an introvert. Learn more about your ad choices. Visit megaphone.fm/adchoices*************************************************************************Want book marketing ideas that go beyond the basics? Subscribe to Book Marketing with Susan Friedmann on Substack for fresh, thought-provoking strategies that challenge the norm and help you market your book in smarter, more effective ways. 2019-08-2127 minBook Marketing MentorsBook Marketing MentorsBM184: How to Catapult Your Success as a High-Paid SpeakerImagine what it would feel like to catapult your success as a high-paid speaker? But what does it really take? Listen and learn from a business coach for professional speakers, Jane Atkinson, as she shares what you really need to know about the business of speaking. Learn more about your ad choices. Visit megaphone.fm/adchoices*************************************************************************Want book marketing ideas that go beyond the basics? Subscribe to Book Marketing with Susan Friedmann on Substack for fresh, thought-provoking strategies that challenge the norm and help you market your book in smarter...2019-08-1430 minBook Marketing MentorsBook Marketing MentorsBM183: How to Know What It Really Takes to Be an Amazon BestsellerSo you want your book to be an Amazon bestseller? But what does it really take? Listen and learn from the best seller expert, Steve Kidd, as he shares what you really need to know about how Amazon works so that your next book has a chance to be a bestseller. Learn more about your ad choices. Visit megaphone.fm/adchoices*************************************************************************Want book marketing ideas that go beyond the basics? Subscribe to Book Marketing with Susan Friedmann on Substack for fresh, thought-provoking strategies that challenge the norm and help you...2019-07-2433 minBook Marketing MentorsBook Marketing MentorsBM182: How to Sound Smart and Communicate Like a ProWhen you speak do people listen? Do you sound credible, trustworthy and communicate like a pro? Listen as communications expert, Diane Ripstein shares powerful tips and techniques to sound smart, and present your message with authority, confidence, and certainty. Learn more about your ad choices. Visit megaphone.fm/adchoices*************************************************************************Want book marketing ideas that go beyond the basics? Subscribe to Book Marketing with Susan Friedmann on Substack for fresh, thought-provoking strategies that challenge the norm and help you market your book in smarter, more effective ways. 2019-07-1732 minBook Marketing MentorsBook Marketing MentorsBM181: How to Stay Healthy and Well as an AuthorpreneurDon't you agree to stay healthy and well should be high on your list of priorities? But is it? Because, like most authorpreneurs, you probably spend long hours working hard, so you might easily forget and compromise your self-care. Listen as nuitritional expert, Jill Cruz, shares her insider secrets to maintain a healthy lifestyle so you don’t have to deprive your health and/or your happiness. Learn more about your ad choices. Visit megaphone.fm/adchoices*************************************************************************Want book marketing ideas that go beyond the basics? Subscribe to Book Marketing wi...2019-07-1031 minBook Marketing MentorsBook Marketing MentorsBM180: How to Make Sure You Get the Best Customer InterviewsWant to make sure you get the best customer interviews? Listen as copywriting expert. expert, Hannah Shamji, shares her insider to getting rich, meaningful voice-of-customer data from every customer interview you run. Learn more about your ad choices. Visit megaphone.fm/adchoices*************************************************************************Want book marketing ideas that go beyond the basics? Subscribe to Book Marketing with Susan Friedmann on Substack for fresh, thought-provoking strategies that challenge the norm and help you market your book in smarter, more effective ways. 2019-06-2637 minBook Marketing MentorsBook Marketing MentorsBM179: How to Show Up with Confidence and StyleDo you want to create an authentic personal brand which aligns with your business? Listen as personal branding expert, Cyndy Porter, shares powerful tips, and techniques to help you balance multiple aspects of who they are while still dressing for success. Learn more about your ad choices. Visit megaphone.fm/adchoices*************************************************************************Want book marketing ideas that go beyond the basics? Subscribe to Book Marketing with Susan Friedmann on Substack for fresh, thought-provoking strategies that challenge the norm and help you market your book in smarter, more effective ways. 2019-06-1930 minBook Marketing MentorsBook Marketing MentorsBM178: How to Harness the Power of the Freelance EconomyWant to break into the freelance economy and take advantage of multiple clients eager to pay you a retainer? Listen as Laura Pennington Briggs, shares practical advice to leverage the fast-changing pace of technology to grow a business that gives you the freedom and flexibility you want. Learn more about your ad choices. Visit megaphone.fm/adchoices*************************************************************************Want book marketing ideas that go beyond the basics? Subscribe to Book Marketing with Susan Friedmann on Substack for fresh, thought-provoking strategies that challenge the norm and help you market your book in...2019-06-1238 minBook Marketing MentorsBook Marketing MentorsBM177: How to Become a Super Successful AuthorDo you dream of becoming a successful author? Are you passionate about an idea you want to share with the world? Do you wish you could turn a single book into something more?  Listen as book marketing expert, Matt Stone shares his insider secrets, and best practices to be a successfully self-published author. Learn more about your ad choices. Visit megaphone.fm/adchoices*************************************************************************Want book marketing ideas that go beyond the basics? Subscribe to Book Marketing with Susan Friedmann on Substack for fresh, thought-provoking strategies that challenge the norm and h...2019-06-0532 minBook Marketing MentorsBook Marketing MentorsBM176: How to Really Beef Up Your Presence on AmazonIf you want to sell more books, then it's time to beef up your presence on Amazon. Listen as book promoting expert, Tina LoSasso Board, shares her insider secrets, powerful tips, and techniques to help your book be more visible. Learn more about your ad choices. Visit megaphone.fm/adchoices*************************************************************************Want book marketing ideas that go beyond the basics? Subscribe to Book Marketing with Susan Friedmann on Substack for fresh, thought-provoking strategies that challenge the norm and help you market your book in smarter, more effective ways. 2019-05-2934 minBook Marketing MentorsBook Marketing MentorsBM104: How to Conquer Marketing Fears that Block Your SuccessAre you letting book marketing fears block your success? Listen as book marketing expert, Susan Friedmann, aka The Book Marketing Therapist, as she shares her powerful techniques to conquer your fears. Learn more about your ad choices. Visit megaphone.fm/adchoices*************************************************************************Want book marketing ideas that go beyond the basics? Subscribe to Book Marketing with Susan Friedmann on Substack for fresh, thought-provoking strategies that challenge the norm and help you market your book in smarter, more effective ways. 2017-09-2723 minBook Marketing MentorsBook Marketing MentorsBM053: 5 Top Author Marketing Mistakes and How to Avoid ThemWant to know the top five author marketing mistakes? Listen as Susan Friedmann, CSP, niche marketing expert, and best selling author offers proven tools, tips and techniques to catapult your author marketing success. Learn more about your ad choices. Visit megaphone.fm/adchoices*************************************************************************Want book marketing ideas that go beyond the basics? Subscribe to Book Marketing with Susan Friedmann on Substack for fresh, thought-provoking strategies that challenge the norm and help you market your book in smarter, more effective ways. 2016-10-0638 minBook Marketing MentorsBook Marketing MentorsBM034: How to Keep a Book Title Alive for Over 25 YearsListen as networking expert, Susan RoAne, known as the Mingling Maven, shares her powerful secret strategies to keep a book title alive and well for over 25 years. Learn more about your ad choices. Visit megaphone.fm/adchoices*************************************************************************Want book marketing ideas that go beyond the basics? Subscribe to Book Marketing with Susan Friedmann on Substack for fresh, thought-provoking strategies that challenge the norm and help you market your book in smarter, more effective ways. 2016-05-2536 min