Shows
Master the Sales GameWhat I'd Do Differently Starting Over AgainWe are celebrating episode 50! I asked my Facebook community what they wanted to hear about. I’m going to share about what I would do differently at the beginning of my business journey in order to get to where I am now, but faster. Where would I have put focus on more to still be here, to have the same result and success, but without having to go through all of the things. Thank you Veronica for this suggestion! In this episode, I will share five specific things that I would do differently. I firmly bel...
2023-12-2228 minMaster the Sales GameThe Two Essential Things You Need To Make Sales In Your BusinessWe’re talking all about the two essential things you absolutely must have in order to make sales in your business. This works regardless of what type of business that you're in. It doesn't matter what your niche is or who your clients are. It doesn't matter if you're selling a product or a course, a program or a widget. You name it, you got it. So right now, if you're thinking, but Susan, my business is so different. Nobody else understands. I hear you sister. But I also want you to tak...
2023-12-2223 min
Master the Sales GameSelling During Uncertain TimesHow to sell during uncertain times? This question has come up a ton in conversations that I've been having with clients. More than two years ago, at the start of the pandemic I thought it might rock us into a recession. As we open back up, some questions are bubbling up: How do we sell? What do we do? What’s appropriate? How do we thrive and how do we continue to do business in a way that is authentic? If you’re asking these questions, the good news is you care deeply about your clients and potent...
2022-04-0530 min
Master the Sales GameWhat It Takes to Create Premium Offers That Are In Demand and Sell Out ConsistentlyAre you hearing “premium offers” and wondering what it’s all about? Premium is not only charging more for your offers. Premium is what you feel - the experience, not just what you see. Used incorrectly, your customers will think it’s a sleazy sales strategy designed to charge more for the same old stuff. But used well? Companies that offer a premium service or product stand out from their competitors and use these offers to attract their top 1% premium clients. Today’s episode we’re talking about the three core elements of premium offers, whether you sell products and services...
2022-03-2930 min
Master the Sales GameBiggest Blocks to Creating Consistent IncomeThe worst thing each month for a business is wondering how bills are going to get paid. And the bigger the business gets, the worse this can be. The good news is if you get a handle on this now, no matter where your business is, you’ll see what gaps you have and how to fill them. Creating consistent income doesn’t have to be difficult. But it is important for sustainable business success. There are simple strategies you can implement today so you’re not starting from scratch each month. This is critical so you’re not w...
2022-03-2229 min
Master the Sales GameHow to Attract High Paying Clients without Being on Social Media ConstantlyYou’re likely tired of being bombarded with influencers telling you to post all the time, be consistent and you will get results. Well my friend, that’s not entirely correct. Having consistency in what you do and promote is very important, but more important than that is the quality of what you produce. Remember: Quality is not the same as quantity. If your sales process and negotiation skills are top quality, and you have an irresistible offer with messaging that magnetically attracts premium clients, it doesn't matter how many pieces of content you produce, you can still...
2022-03-1528 min
Master the Sales GameTurning Problems into Opportunities with Effective Customer ServiceThe significant problems we face cannot be solved at the same level of thinking we were at when we created them. Whenever a problem arises, there is an opportunity to improve, to be a better person and professional, right? So then how do you turn problems into victories? Business is lost and won through the most difficult challenges, including problem resolution. Don’t overlook this as an opportunity to get on your customer’s side and win them for life, to create raving fans that refer business to you! Done incorrectly, problems can turn off futur...
2022-03-0843 min
Master the Sales GameHow to Sell to 4 Key Decision Making PersonalitiesYour ideal customer's personality is critical when we think about which sales strategy and approach we will use, so it's important to know each personality type and specific behavior when you close your sale and guarantee a "YES! I WANT IT!" Personality is the set of characteristics of a person that influences everything we do. From what we believe, to how we think and act. It’s a super fascinating way to look at human behaviour and the elements that influence how your best clients are going to buy. In today's episode we are going to talk ab...
2022-03-0130 min
Master the Sales GameYour Lead Generation Problem is Not a Lack of Leads (Part 2)We’re back for part 2 and why lead generation problems are not only about leads. This is something I’ve been shouting from the rooftops from the very beginning of my business. Properly qualifying leads will make a complete difference in the return on investment of your business, because through it, we separate the wheat from the tare. You have to be able to separate leads that are interested in your product or service, nurturing those who aren’t ready by educating them, to then qualify them and make them future customers. From the moment you capture a lead...
2022-02-2334 min
Master the Sales GameYour Lead Generation Problem is Not a Lack of Leads (Part 1)Lead generation is a marketing term used to describe the initiation of a potential customer's interest or question in a company's particular product or service. Leads, unlike prospects, are contacts who have shown interest in some type of product or service. There are many methods to generate leads, which are usually some form of promotion of marketing like social media campaigns, email marketing and internet search engine or paid advertising. Generating leads means capturing potential customers for a business. But more leads is rarely the solution to a sales problem. So then what is the biggest lead g...
2022-02-1538 min
Master the Sales GameTop Opportunities for 6 and 7 Figure SuccessThe first 6 figures of revenue tend to be a milestone for business owners. But what about the next 6 or even 7 figures? In this episode, we are talking all about the top opportunities for six and 7 figure success, really these work even beyond 7 figures. We’re diving deep into some of the key areas that I think are critical and principle-based to get your next six or 7 figure success. I know it can be overwhelming to know what to focus on to continue to grow and scale your success. It can often feel like you’re building a new business agai...
2022-02-0848 min
Master the Sales GameKey Bottlenecks to Scaling SalesSales is the lifeblood for every business. But what happens when you have a bottleneck to scaling your sales? There are several consistent mistakes that I see happening with experts, when it comes to sales conversations and sales processes. It can be hard to nail down exactly why your sales are stalled or you’ve hit a plateau, or it simply doesn’t feel as light and as effortless as it once was. There’s key areas that can cause trouble that I’m breaking down for you and a little bonus tip thrown in. So be sure to stay unt...
2022-02-0130 min
Master the Sales GameNever Ending Content Ideas That ConvertDo you struggle to create content or come up with ideas to generate content that showcases your expertise and ultimately help you convert into paying customers? You’re not alone! This is more common than it sounds. However, I created a system, almost a way of thinking and structuring my ideas, which allows me to have an arsenal of content that never runs out. These ideas help me and have also helped hundreds of my clients to break the creative block and always have resources for original content ideas. No more staring at a blank screen and the blinking cu...
2022-01-2525 min
Master the Sales Game3 Leading Sales Conversation MistakesThere are several consistent mistakes that I see happening with experts, whether you're a coach, a consultant, a speaker, an author, or a service Provider, especially when it comes to sales conversations. And in today's episode, I'm going to be diving in deep to the three leading sales conversations that lead directly into you hearing no more frequently than perhaps you’d like and how you can eliminate those in the course of one conversation. If you want to improve your sales conversation and negotiation skills plus sell with more ease, this episode is exactly for you! Let’s dive...
2022-01-1827 min
Master the Sales GameThe Most Effective Techniques Telemarketers Use to Increase SalesLet’s face it. Telemarketing doesn’t have a great reputation for sales. It may be one of the biggest reasons why you think sales can be sleazy. Chances are you’ve had a telemarketer contact you. Chances are, the contact was less than thrilling. Telemarketing is promoting sales and services over the telephone. Even though you may find these conversations annoying, I’m going to break down the most effective techniques telemarketers use to increase sales that you can use too. Let's dive in! Biggest Takeaways: There are some tried and true principles that still...
2022-01-1135 min
Master the Sales GameTop 3 Strategies to Get Paid More for Your ExpertiseHow do you use your expertise to generate greater impact in the world and achieve your goals? Expertise = experience, specialization. It consists of the set of skills and knowledge of a person, a system or technology. In your business or career, expertise is often described as "know-how". It’s the knowledge from the study of a subject and the ability to apply that knowledge. It’s both the skills and competence to execute that is important. Over time that practiced application becomes your experience and increases your authority as an expert. In today's episode I will...
2022-01-0428 min
Master the Sales GameBest of 2021 - Top 10 Episodes (Part 2)We are back with the second part of our Top 10 Episodes of 2021! We took the best parts of the best 10 episodes to share with you the key highlights from each episode. Sales tips and strategies ranging from how archetypes work in the sales world, to how to structure your marketing campaign on a consistent basis. Come with me as we go back and take a listen to your fave episodes this year! I can't believe another year is behind us! And thank God and you, dear listener, I had the opportunity to hear and talk about real s...
2021-12-281h 09
Master the Sales GameBest of 2021 - Top 10 Episodes (Part 1)Today we have a very special 2 part episode. I can't believe another year is behind us! And thank God and you, dear listener, I had the opportunity to hear and talk about real stories of mastery and prosperity throughout the world of sales. We’re doing something different and for the first time ever, we are closing out 2021 with a special recap. We took the best parts of the best 10 episodes to share with you the key highlights from each episode. Sales tips and strategies ranging from how archetypes work in the sales world, to how to st...
2021-12-2151 min
Master the Sales GameTop 5 Opportunities in 2022My fave time of the year is to reflect back on what’s happened and prepare for what’s to come in the next year. What will be the top opportunities in 2022? The 5 I have selected may surprise you, but I hope it gets your wheels turning on how to incorporate these into your business to help more clients and see more results.I’m making some predictions around the things that I see continuing to change the landscape of business. Not only as an entrepreneur, but ultimately as a consumer that is actively going through your day to day ma...
2021-12-1455 min
Master the Sales GameHow to Make More Money Without Creating Anything NewCreative visionaries, this episode is for you! If you constantly feel like you need to keep creating in order to make more money, I have news for you. 100% not true. You probably have more ideas than you know what to do with, and it's constantly coming and coming and coming and coming. Right? At the same time, you need to create space to execute. How can we manage all of this and still maximize the opportunities for how you help people? Let’s talk about what you may have, right on your very desktop inside of your Dr...
2021-12-0720 min
Master the Sales Game3 Simple Strategies to Improve Virtual and Social Selling Close RatesThree simple ways that I have been able to incorporate social media for social selling. First of all we need to remember that these concepts are not the same as content marketing or even social media management. These are things that I did at the very start of my business, and I continue to do them today because they can be done in less than 90 minutes a day. Three simple strategies to master your virtual and social selling that will allow you to close more sales, make more connections and deepen the relationships that you h...
2021-11-3028 min
Master the Sales GameStop Convincing People and Do This InsteadYou do not need to convince anyone to buy anything from you. But maybe you’re wondering how to sell without needing to convince your customer to buy the products and services that you sell. Selling is not about convincing or changing the point of view of a person. It’s about serving, helping and making sure you provide the proper and right solution to your clients. Let me show you what you need to do instead so you get people asking how to buy from you, how to work with you and how to make more sales.
2021-11-2317 min
Master the Sales GameDo This First to Increase Your Close Ratio for Sales ProposalsHave you ever sent out a proposal and then felt something like “oh my goodness, I don't even know what this person is going to respond…”? “I don't know if this is going to close.” “I don't know if I just spend one hour, five hours, 10 hours of my life, if it will be worth it.” If any of these thoughts have ever crossed your mind, if you use proposals at all in order to sell in your business, this is the episode for you. In today's episode you’ll get simple strategies and tips to incr...
2021-11-1620 min
Master the Sales GameTurning 1 Client into 3 Using the 3X Effect StrategyHave you ever wondered… “How can I get more clients without more effort?” “How can I serve more people and do this without having to do more and more and more?” More is not always the answer. However, I know that more is often on your mind because you are here to make a bigger impact and more income which often is connected to getting more client. But how do you do it without losing your mind, or burning out in the process? Find out how you can turn one client into three using my 3X Effect™ Strategy. Thi...
2021-11-0925 min
Master the Sales GameWhy Empathy Is Essential to SellingThe term “empathy” is used to describe a wide range of experiences. Emotion researchers generally define empathy as the ability to sense other people’s emotions, coupled with the ability to imagine what someone else might be thinking or feeling. In other words: The ability to share someone else's feelings or experiences by imagining what it would be like to be in that person's situation. One of the most important things in the process of mastering the sales game is to study empathy not only as a feeling, but also as a mindset on how to solve problems, understand demand...
2021-11-0218 min
Master the Sales GameTop 3 Reasons You Struggle to Succeed as An Entrepreneur or SalespersonSelling is a skill that can be learned so it can be improved. Thank goodness! Because sales is the lifeline for any successful business. These 3 reasons are more common than most people think and it's even easier to resolve if you have the right strategy and mindset to understand what’s going on. Let me share some practical steps to get you unstuck and no longer struggling to succeed! Ready to become an empowered business woman, determined and on track to sell more? Here we go! Let's dive into it! Biggest Takeaways: Sa...
2021-10-2621 min
Master the Sales GameThe Single Most Important Daily Thing Every Business Owner Needs to SucceedHave you ever thought: “what is the single biggest needle mover I need to focus on each day for my business?” As the founder it’s hard not to be involved in all the areas of your business or wear multiple hats. But this can increase the noise and make it harder to figure out what your most important thing is. If your business is not seeing the kinds of results that you want, I guarantee it's because the most important daily tasks are getting lost in the busy work. Daily activity, daily focus that needs to happen...
2021-10-1933 min
Master the Sales GameHow to Identify Emerging OpportunitiesThe early bird gets the worm.” Can you recognize and seize emerging opportunities for your business? They give us the chance to do something different and unique for the people we serve, for the world and especially for your business. They can be huge growth opportunities when optimized in the right way. But they’re not for everybody. So it’s important to recognize which ones are the best for you and the right time to maximize those opportunities. That’s why today we're talking all about how to identify emerging opportunities for your business. Get ready to take some not...
2021-10-1229 min
Master the Sales GamePreparing for a Productive and Profitable Seasonal SaleHow can you make more money through seasonal sales? I'm talking about productive sales activities that directly tie into your business profit. These are things that go hand in hand. I want you to understand the principles of what I'm going to show you as it applies to seasonal sales or seasonal opportunities, and think about how you can incorporate this to elevate and increase the opportunities for you to promote and sell in your business year round and help more people. This is perfect timing to help you plan for upcoming seasonal sales and get those campaigns started...
2021-10-0526 min
Master the Sales GameQuarterly Sales Planning That Actually Increases ResultsWhen we talk about results, we indirectly are talking about planning. But how do you plan without all the analysis paralysis that can sometimes follow? That's why we’re diving into quarterly sales planning and not just any old quarterly sales planning, because I'm sure you've been there, done that. Right? How do you plan so that your quarterly sales planning actually increases your results? There are key core elements that I want you to focus on in order to make sure it's simple. It's easy! It's straightforward! And more importantly: you'll follow through on your plans. Re...
2021-09-2837 min
Master the Sales GameHow to Stop Being Afraid to SellWhen we talk about sales, from a client perspective, clients are always afraid of being sold to, and from a sales perspective, you’re often afraid to be seen as salesy or sleazy or pushy or aggressive or any of those things that are typically associated with sales. This episode is going to be helpful for you in understanding how to reframe this along with specific strategies and exercises that you can use either personally, or with your sales teams. I’ve had to overcome my fair share of fears and it is something that I still work...
2021-09-2125 min
Master the Sales GameIntuitive SellingWhat the heck is intuitive selling and how can you actually improve your results? Well, we're going to be talking all about that on today's episode. So let’s set the stage and really understand what intuitive selling is. How is it different from regular traditional selling? And more importantly, how can using intuitive selling in your business help you get better results? Because that's really the name of the game, right? If you’ve struggled to figure out how to create alignment in your sales process, I’m going to show you exactly why that is. Ready? Let 's div...
2021-09-1423 min
Master the Sales Game3 Strategies to a Million Dollar NetworkJim Rohn: “You are the average of the 5 people you spend the most time with.” Today’s episode is all about how to uplevel and elevate your network with three strategies to a million dollar network. In fact, these three strategies are so simple, but easy and effective that if you can leverage them, there is no industry that this does not work for. And they can generate you well over a million dollars through your existing network or your brand new networks that you're going to be creating. This is a topic we can sometim...
2021-09-0722 min
Master the Sales GameServant Leadership & SalesLeaders are important. They’re responsible for passing on the company's culture and engaging the team so that the organization's mission, vision and values are aligned with the team's objectives. Leadership as well as entrepreneurship can be developed. Today we're talking about one of the 10 principles of servant leadership. Servant leadership was originally coined by Robert K Greenleaf back in 1970. Sales is all about leadership so let’s explore how servant leadership and sales are intertwined within the context of the 10 principles that he has identified. Let's dive in! Biggest Takeaways: Leaders are...
2021-08-3113 min
THE FORTIFIED LIFE PODCASTThe Jericho Force Podcast with Jason Davis - EP 006 - Susan McVeaWith over 20 years of experience selling more than $40MM and leading high performance sales teams to over $600MM in revenue, Susan McVea is an award winning sales strategist, consultant and speaker who now helps ambitious entrepreneurs as the founder of Sales Mastery Society and host of Master the Sales Game Podcast. Featured in numerous media such as Entrepreneur, Forbes, Business Insider and others, she’s on a mission to help create more millionaire entrepreneurs and establish a mentality of wealth and abundance in the world.https://www.susanmcvea.com/
2021-08-2651 min
Master the Sales GameMcDonald's Sales StrategyToday's episode is all about a business model I love. They are everywhere, in large shopping centers and different countries around the world. In fact, I think there must be very few countries that don't have at least one location of this company. Understanding great business models, frameworks and sales techniques can help us master our own sales game. Because we can apply these principles to our own business to increase results. In this episode we talk about the secret behind McDonald’s - yep! It's more than just a burger. Ready? Let’s dive in!
2021-08-2423 min
Master the Sales GameWhat You Need to Know to Be Successful at SellingIf you are an expert that needs to sell in your business in order to be able to help more people, to get more clients and to make sure that you're making the impact and the income that you want, this episode is all for you. Selling is a skill that can be learned and improved. Because you aren’t born a “salesperson” and after 20+ years selling and teaching this to others, you can learn how to sell well, no matter your personality or background. Anyone can sell, we do it ev...
2021-08-1730 min
Master the Sales GameStory SellingOnce upon a time…stories are captivating and can transport us back to a specific moment in time. The power of storytelling can’t be underestimated to transport your dream clients from where they are to where they want to be so they can imagine it for themselves! You can tell a story about anything. Whenever you’re telling somebody about a series of events, you are telling a story, no matter what the subject or when they occurred. As such, stories are of great value to human culture, and are some of the oldest, most im...
2021-08-1014 min
Master the Sales Game3 Simple Strategies to Sell Out Masterminds (feat. Mark Keene)Have you ever wondered how to create or sell a mastermind? Maybe you’ve thought you need to be at a different place in your business in order to be able to actually offer a mastermind? Today's episode, we dive in deep to the specific sales strategies you can do right now to create and sell your own. Now even if you’re NOT thinking about masterminds for your business, you’ll want to listen in because we talk about how Mark got his first paying client within 30 days and completely filled his first mastermind in 60 days! All of...
2021-08-0345 min
Master the Sales GameMarketing & Sales: Creating Harmony with Your CampaignsI’m joined by speaker, podcast host and Hay House author talking all about marketing, specifically marketing campaigns. Nikki Nash is the marketing mentor who helps you get more dream clients & become the go-to industry expert. We pulled back the curtain talking about the good and bad of marketing including how sales and marketing need to work together to create maximum impact and harmony for your campaigns! Ready to understand the exact framework of a good marketing campaign and how to apply this in your business today? Let’s get started! Bigges...
2021-07-2740 min
The Market Your Genius PodcastHow to Close with Confidence with Susan McVea#ComeSaleAway Let's shift our mindset around sales from doing something to people to doing something for people. In this episode, Nikki has a chat with Susan McVea, business sales strategist, about how we can begin viewing sales in a positive way and gain confidence in our closing. Connect with Susan on social media @susanmcvea or visit her website, and be sure to check out her podcast, Master the Sales Game, to listen to her episode with the one and only, Nikki Nash!
2021-07-2739 min
Master the Sales Game3 Reasons Why You Struggle to SellThis episode in truth, could be hours and hours and hours, because there are lots of reasons why folks like you and me struggle to sell each and every single day in our businesses and in our interactions with our customers. But I wanted to pick the three juiciest, the biggest and most common things I see happening over and over and over again. Especially in the last two and a half decades, I've been specifically focused on helping experts, just like you sell really well. So with that, let's dive into the 3 reasons why y...
2021-07-2018 min
Relationships Make MoneyEpisode 005 - Community, Connection and Conversion w/ Susan McVeaSales can seem "ikcy" to community leaders, but it doesn't have to be. Susan believes that all leaders can have sales with ease, and not sleaze. In this episode, Roberto shares a conversation with Susan McVea. Susan has more than $40 million in personal sales and over $600 million in revenue with the high-performing teams she's led. During this conversation, Roberto and Susan discuss: The meaning of community Going from serving to service Valuing your time and expertise, so others will. A great book to read? Pat Flynn's "Sup...
2021-07-1938 min
Master the Sales Game5 Simple Strategies to Deal with Sales RejectionIt can be hard to deal with some of our customer’s responses, right? They can make you feel weighed down, powerless or even undervalued. Connecting with potential clients and having meaningful conversations only to hear no after no, can be disheartening and downright disappointing. But rejections and objections are part of any sales process. That is a fact. But how you navigate through rejection is up to you! Today's episode I show you powerful mindsets to better deal with rejection without taking things personally. Let’s walk through 5 simple strategies to deal with sales reject...
2021-07-1321 min
Master the Sales Game5 Sales Myths You Need to KnowA myth is something that is not true and in today's episode I'll share with you 5 Sales Myths that you need to know about. We talk about myths, not tricks, so we can bust them down and if you have a negative perception about sales and sales people in particular, well my friend, I'll make you change your perspective after you take a listen today. When you realize the real truth behind these myths it’ll be easier for you to close your deals, to connect with your ideal clients and prospects and have a better impact in your sa...
2021-07-0616 min
Master the Sales GameThe Journey to 100 EpisodesCelebration time!! We've reached 100 episodes on the Master the Sales Game Podcast! I can’t believe how far we’ve come sharing tips, insights, frameworks, strategies, powerful mindsets, guests and much more focused on the world of business and sales. Thank you for accompanying me on this journey and coming to celebrate today! I’m sharing powerful stories from my clients (so hard to choose!) and their personal and business wins. I also share behind the scenes of what it’s been like to create 100 episodes for you. Come celebrate this milestone 1...
2021-06-291h 01
Master the Sales GameWhat Every Customer Really Wants From Your BusinessWhat does your customer really want? Do you know? Have you ever taken the time to find out and ask your customers this critical question? Sometimes, even with feedback and studies involving product design or marketing campaigns, we get lost in this very important topic, which is to serve your customers in the best possible way. And how do we best serve? Knowing what your customer expects, wants, and gets from your services. In today's episode you’ll find out exactly what your company needs to have or improve upon so your customer knows exactly what they wan...
2021-06-2220 min
Master the Sales GameThe Secret That the Smartest Entrepreneurs Use to Scale Their BusinessLet’s dig into how the fastest growing and smartest entrepreneurs make money and scale their businesses. Do you dream of having the flexibility and freedom that successful people have? Maybe you’re struggling to figure out how? I'm here to prove to you that it's much simpler than it sounds, if you know the secret behind it. And I'm also here because it doesn’t have to be a secret, or complicated. It does take work, but you’re already doing that. So what really allows you to duplicate your success and scale your results? Dive in and find out...
2021-06-1521 min
Master the Sales GameClubHouse Sales Strategies - An Update On How to Get High Quality Leads and ClientsStill on the fence about Clubhouse? I’m back with an update on this still growing social network that recently opened up to Android users. It’s a great platform to get high quality leads and clients. In today's episode I'm going to explain who should be using Clubhouse, how you can benefit from it, and how to get high quality leads that actually turn to clients. Let’s keep it simple by focusing on my P2P Connection Method. It’s worked for me and my clients to grow our following, gain new leads, make sales...
2021-06-0824 min
Master the Sales GameThe Single Biggest Lie You Need to Stop Telling Yourself Right NowSometimes the truth hurts. But what I’ve realized is without it, you can’t truly move forward. When you’re stuck in the stories you tell yourself that keep you safe, your comfort zone is not where growth happens! In today's episode I share the truth with you. This truth is simpler than it looks, but we usually fail to see it or understand it. Today I want to talk to you about the single biggest lie that you need to stop telling yourself because it's keeping you stuck. Stop it right now. Take a seat, turn u...
2021-06-0122 min
Master the Sales Game3 Biggest Mistakes that Kill Your Sales and Simple Ways to Fix it NowWhen you’re stuck spinning your wheels, it’s often because of one of these 3 biggest mistakes I see business owners and entrepreneurs making that kill your sales. Instead of making things more complicated, today we are bringing it back to simple principles so you can fix these mistakes right now. This applies if you’re starting out, growing your business or scaling because you may be getting stuck in the “expert's curse” and overthinking things instead of focusing on what works. More is not always better. Remember mastery is about practicing what matters. Ready? Let’s go!
2021-05-2521 min
Master the Sales GameHow to Get Your Next 100 Leads Even If You Are Pivoting or Starting From ZeroIn this episode, we’re talking all about how to get your first or next 100 leads,even if you're pivoting or starting from zero. I'm going to break it down into five simple to follow steps that I used when I was first starting out. I used the same 5 steps going into a new niche recently that generated 100+ leads simply by following this same strategy. With less than 100 leads, I signed my first paying client and my first 5 figure month. So much is possible once you understand how to help people who are interested in what you can do. If...
2021-05-1819 min
Master the Sales GameSelling 4X More Than the Average Realtor (During a Pandemic) feat. Kendra ConyersThis episode will inspire you and empower you to use social media in a completely different way to grow your business and your sales. I’m so excited to share the behind the scenes secrets with guest expert and Top 5 Best Realtor her first year in business, Kendra L Conyers. During a pandemic, she has sold more than 4X the average realtor with a whopping 66 homes sold in less than 2 years. All without ads or using more traditional marketing methods her competitors have relied on. Her social media sales strategies can be used to help you grow your business to...
2021-05-1151 min
Master the Sales GameHow to Successfully Pre-sell Your Offer Without Complicated StrategiesWant to know how to sell even if you don't have your offer nailed down? Too many times I work with clients who have spent a lot of time creating offers that don’t have buyers waiting to buy! Wouldn’t you rather create something knowing that people are eagerly waiting for it and have actually paid you in advance or let you know they want it even before you dive into creation mode? In this episode I share and teach my proprietary framework for how you can create and pre-sell items that you are putting out in t...
2021-05-0422 min
Master the Sales GameSelling Once For Ongoing Monthly Recurring RevenueDid you know it’s possible to have your customers continue buying from you without constantly having to sell to them over and over again? Yes, totally possible! You’re going to find out two ways to make it happen and how you can apply strategies to make more money with less effort. In addition to attracting more customers, this can help increase your profit with simple offers that make all the difference. In today's episode I’m sharing the secrets I’ve applied in my business. Ready to learn how to sell once for ongoing monthly recurrin...
2021-04-2720 min
Master the Sales GameLeverage Time Using Courses and Memberships to Increase SalesWondering how to best leverage your time to help more clients, make more income without sacrificing your schedule or your sanity? Struggling to not burn out with a full 1:1 practice while still growing your business? Do you have an idea for a course or membership, but not sure which one would work best for your business model and the size of audience you have? In today's episode I’m going to talk about how courses and memberships can help you leverage your time and grow your business. Ready to change your life and achieve all the success you...
2021-04-2020 min
Master the Sales GameWhich Metric Could Be Causing More Work for You Without You Realizing ItIf you have been with me for some time, you know that I like numbers a lot, but it can be overwhelming to track tons of data and numbers without understanding what they tell you about your business and more importantly about your customers! Today’s metric is one I think a lot of business owners tend to overlook and could help improve results without having to work exponentially more to get those results. If you don’t know what’s happening in your customer’s journey to buy from you, it’s hard to identify what changes to...
2021-04-1315 min
Master the Sales Game7 Income Streams to Help You Create Millionaire Level WealthHave you ever wanted to become a millionaire? Or maybe you’re looking for more income streams to help you make more money? If your answer to the first question is a big "Yes!" this episode is specifically to help you find income streams to create millionaire level wealth. The average millionaire has 7 income streams so that’s exactly what I’m going to break down in today’s episode: 7 different incomes to help you achieve your dream. When we know what to do, it becomes much more doable. What are you waiting for? Grab your pen and paper and let...
2021-04-0627 min
Master the Sales GameWhy Sales Conversations Go Horribly WrongYou need to know why sales conversations go wrong! These simple, and sometimes seemingly silly mistakes, completely change a "yes, I want to buy" to an "ah, maybe. Let me think about it.” Can you relate? That's why I decided to dive into this topic so you understand why a "maybe" can be worse than a "no" and how you can guide a conversation to achieve the sale you want for your service or product. The number one reason why follow up doesn’t happen is because I see clients not understand what the heck they are foll...
2021-03-3021 min
Master the Sales GameThe 17 Steps to the Common Path to Uncommon Success feat. John Lee DumasHave you ever wondered what success really is? Which idea or strategy is the best path forward? How can you create your own path to better results? In today's episode, my amazing friend John Lee Dumas, host of the award winning Entrepreneurs on Fire podcast, shares how you can avoid pitfalls that slow you down in achieving your success and your dreams. Seriously, this episode has so many gems to grow your confidence in going ahead with the revolutionary and creative idea that you might have, but are afraid to step out on faith. After 3000+ interviews, JLD has found...
2021-03-2321 min
Master the Sales GameHow to Value ProperlyHow do you usually think about valuing your brand, your product, your courses and everything you produce and create to serve people? Does it make your head spin with all the options? Well my friend, inspired by loyal listener Yani (Muryani), today we talk about exactly how to properly value not only your work, your brand, your company, but also your time and how you use it to achieve your dreams and reach your goals. You don’t need to undercharge and overdeliver in order to be successful and keep customers happy. Let's dive in! Big...
2021-03-1623 min
Master the Sales GameUsing Your Signature Story Vault to Sell feat. Expert Merav RichterEveryone has a story to tell, the big question is, do you tell your story correctly? In today's episode, me and my friend Merav Richter, an incredible professional who studies archetypes and the relationship between storytelling, philosophy and our human development, talk and share incredible tips, concepts and insights on how archetypes can help us. She hasn’t always been a TedX speaker, master storyteller, and ghost writer behind big names in the publishing and speaking world! Her journey to her current expertise is fascinating and shows how powerful your story can be to captivate and connect to...
2021-03-0956 min
Master the Sales GameHow to Make Sure Your Sales Funnel Actually Converts Leads to Paying CustomersHow do you actually make sure that your sales funnel is converting your leads to paying customers? I keep seeing people struggling over and over again to get the right leads or to get those leads, converted into paying clients and everything in between. So today we're going to dive in with five specific things that I believe your funnels must have in order to consistently convert those leads into paying clients no matter where you are in your business journey. Biggest Takeaways: You need to be specific, otherwise nobody is going to know t...
2021-03-0217 min
Master the Sales GameIncreasing A Sales Opportunity By 6X In 10 MinutesFrom your customer’s perspective, what do you think makes them want to buy something? Is it having the right words? Trigger questions? A good slogan? Discounts? Well my friend, in today's episode we're going to break some myths and talk about how to increase your sales opportunities. A couple weeks ago my family was visited by a door to door sales person and I’m breaking down this real-world example we just experienced to help you see how to apply this to your own business. Let’s dive in! Biggest Takeaways: The answer will al...
2021-02-2316 min
Master the Sales Game5 Strategies to Get More Clients Even With A Tiny List Audience Or FollowingOne of the most common questions I get asked is how do I get more clients when I don’t have a huge list, audience or following? In case you are wondering the same thing, today’s episode we’re diving into five specific ways that you can get more clients, even with a tiny list, a tiny audience, or a tiny following. These are the same strategies that I’ve used to build an online business from scratch to 6 figures in 6 months (working less than 20 hours/ week managing chronic illness) and an offline business to $15 million in 18 mon...
2021-02-1619 min
Master the Sales GameHow to Use Clarity to Be More Connected With Yourself And Improve Your Business At the Same Time (feat. Gigi Burke)In today's episode, my friend Gigi and I talk about the relationship between our mental state, the way we handle ourselves and how they directly impact our performance in serving our customers and running our businesses. Gigi Burke, PhD is passionate about helping you embody your wildest dreams and deepest desires. She works in the Intimacy, Career, & High Performance spaces helping ambitious, midlife women deepen their connections, get unstuck and move with more ease into a career unapologetically doing what they love and supports them having a happy, healthy life. We dive into how to...
2021-02-0950 min
Master the Sales GameThe #1 Reason Why You Don't See The Results You're Actually Looking ForWhat is the number one reason why you don't see the results that you actually are looking for? The answer might surprise you a little bit. Too often I see experts chasing the results they want, only to realize what was missing wasn’t what they thought. I believe today’s topic will shift your perspective and help to transform your mind around what it takes to actually see results. Let's dive in! Biggest Takeaways: This comes down to how much time you are spending on the things that are going to generate results. Oftent...
2021-02-0213 min
Master the Sales GameHow to Know When You Need to Hire a Sales Team MemberWhen’s the best time to hire a salesperson for your business? This is the top question I get asked by clients all the time. Maybe you’re wanting to outsource this as soon as possible? Or maybe you’ve hired salespeople only to have them not work out? You probably realize sales team members can be a huge return on investment or feel like herding kittens. Today I’ll break down how to understand the importance of a salesperson and how it can help you grow your sales, reach and potential customers. Right now you may be think...
2021-01-2615 min
Master the Sales GameHow to Market Differently to Maximize Your Opportunities With Hot, Warm and Cold LeadsLast time you learned the key differences between hot, warm and cold leads. Now that you understand the different types of leads, let’s dive deeper into how you can gain more customers if you use the right strategies to convert and create more customer loyalty. We’re identifying where you are in your own sales process and how your marketing efforts can help support you in growing and maximizing those opportunities so that you can get more clients and more sales. Let's dive in! Biggest Takeaways: Most of the time, your cold market is you...
2021-01-1925 min
Master the Sales GameKey Differences Between Hot, Warm and Cold LeadsIn today's episode we’ll talk about the three different types of leads for your business and why it’s important that you don’t approach them in exactly the same way and understand the differences to see more strategies, more customers and more sales coming. This episode will be very specific and related to the generation of leads for your possible, probable and already customer. Let's dissect the different types of leads and how they can help your business. Biggest Takeaways: Hot leads are usually the smallest percentage of your market. You're going to have...
2021-01-1219 min
Growth to Freedom™ - Transform Your Life, Business, and Relationships with Clarity, Confidence, and DirectionSelling without Selling Your Soul | Susan McVea | 305Susan McVea is an award-winning business sales strategist and consultant who specializes in helping ambitious entrepreneurs grow their businesses and boost their income. Throughout her 20 years of corporate sales experience, Susan has built a company from zero to $15 million in just 18 months, and has led high-performance sales teams to over $600 million in revenue. Susan is also an international speaker and has been featured in renowned media publications, including Forbes, Entrepreneur, and Apartment Therapy. She is currently on a mission to help entrepreneurs find a unique selling style that feels easy, not sleazy. In this episode…...
2021-01-0546 min
Master the Sales GameHow to Create Mental Market Share and Start Selling in a New Authentic WayIn today's episode we’re diving into how to understand your client, because the sales game is a numbers game. Without understanding your potential clients and their needs at a deep level, you miss out on sales, but more importantly helping your customers solve their problems. My colleague Anthony Camacho joins me on our episode to add in his expertise and unique way of creating mental market share to sell in a new and authentic way. Anthony is known as ‘Hitman’. A nickname earned not from the gang life he escaped as a teen; but for his ability...
2021-01-0549 min
Master the Sales GameTop 5 Marketing/Sales Trends to Grow Your Business in 2021In case you’re ready for 2021 and looking for new trends and strategies to make the most of your business efforts, you’ll want to stay tuned! There’s 5 trends that I don’t see going away. In fact, I am predicting that they continue to take front stage for the businesses that will grow and scale while delighting customers and creating raving fans. The world is a different place than when we started 2020. Changes to how we interact with people has created more opportunities while at the same time seeing many businesses close their doors fo...
2020-12-2923 min
Master the Sales GameClubhouse: The Exclusive Invite Only Social App and 5 Strategies to Use it to Grow Your BusinessHearing talk about Clubhouse social app and not sure what it’s all about or how to best use it to grow connections and your business? If you want to grow your business, your sales and reach your customer, this episode is for you. I’m talking about the new Clubhouse app (right now invite only for iOS devices), how to use it and how it can help you. I break down how it works and how to apply 5 strategies to grow your business and your sales. Before you click away because you don’t have access or an i...
2020-12-2218 min
Master the Sales GameContent Marketing Systems to Create, Plan and Share Key Content on Social MediaDo you recognize how powerful social media can be, not only for sharing your content, but ultimately convert those people who are listening and watching your content and turn them into paying customers. Today's episode is very special, as it brings you tips, strategies and frameworks capable of changing the way you use social media and use it to serve more customers. My good friend Veronica Sagastume, joins me to share how to create content on social media to attract, connect, convert and engage your audience. We talk about an easy three step framework for how you...
2020-12-1548 min
Master the Sales GameIrresistible Lead Magnets to Get More Leads and Convert to Paying ClientsHow can you attract ideal clients without having to convince them or feel like you’re manipulating or bothering them? 2 words: Lead Magnet. This simple tool helps build connections and position you as a trusted authority. It lets your dream clients put up their hand to express interest and start the path to wanting to buy from you. Lead Magnets (freemium, opt ins, or freebies) are what you offer on your website in exchange for your potential customer's information, such as name, email and so on. However, to get this information, you must attract and win...
2020-12-0820 min
Master the Sales GameHow To Be Excited About What You're OfferingDo you love what you do? Is it possible to do work you love and create offers you love? Yes, it is! But I know sometimes, you can lose excitement for what you’ve created. Let’s answer these questions today in order to be able to serve our customers in the best possible way, being excited about what we sell. This has been a doozy of a year, but you can still launch or relaunch an offer you love. Let’s dive into today’s episode all about how you can do that very thing. ...
2020-12-0121 min
Master the Sales GameUsing Facebook Groups to Get Paying ClientsIn today's episode we’ll talk about a marketing strategy that’s extremely useful for building sales and relationships with your potential customers. Now Facebook Groups aren’t new, but they are still a powerful way to connect and convert with clients. I’m talking to my friend Christina, who has used Facebook Groups to not only personally get paying clients, but also helps her clients do the same - even now. The best part is this can be a simple strategy to grow your business and your sales without the complicated tech, funnels or systems. And instead...
2020-11-2428 min
Master the Sales Game5 Essential Keys To Creating Your Irresistible OfferWhat do you think about offers? What makes an offer go from ho-hum to irresistible? Offers are a fundamental part of any sales process because it is your offer that generates paying customers and clients for your business! When we're thinking about an irresistible offer, there's five essential keys to consider that will guarantee better results. Too often, we get stuck in the motions of doing what everybody else things we should and could do. Or we get stuck on the hamster wheel of success and stop being passionate about what we’re selling. In either case, yo...
2020-11-1719 min
Master the Sales Game3 Biggest Reasons Why Your Launch FlopsAfter two decades launching a variety of products and services from my corporate career, and now doing it in my business for myself, as well as for clients, I noticed 3 big mistakes happening over and over again. The thing that you want to launch, regardless of whether it's a product, a service, a program, a course, isn't what’s critical. This is not about you and how your business wants to move forward and how you want to sell. This is about you matching up that opportunity for a product or service and making sure tha...
2020-11-1017 min
Master the Sales Game3 Biggest Pricing Mistakes You May Not Know You're MakingBehind the dreaded “I can’t afford it”, the next most popular question I get asked is “what should I charge?” Do you feel like you’re doing everything right, your packages and products are incredible, but price is still a topic that scares you or confuses you? Maybe price is an area that you are still a little bit uncertain about but you still want to master the art of how pricing works so that you can make sure that the things that you worked so hard to produce, to create and to put out there in the world...
2020-11-0322 min
Master the Sales Game3 Reasons Why People Don't BuyNo matter what you sell, there will be objections. Your most important job as the business owner or the seller is to sell! But if you don’t have the skills yet, what’s the most important thing for you to know? By addressing only 3 specific things, you can remove 99% of the objections that will actually surface. If you've worked in other programs and they've given you all of these scripts, templates, formulas and different ways to overcome objections, but you're still struggling, perhaps you don't understand one of the three things that is actually hold...
2020-10-2714 min
Master the Sales GameHoliday Sales PlanningIf you’re thinking about taking advantage of holiday sales to be as successful as possible while also helping your audience, stay tuned to today’s episode. We’re talking about something I see happening every year. We often leave important things to the last minute, like holiday sales. Seriously, I see business owners repeating this procrastinating behavior every year. The thing is, we can totally change this! And no, a holiday promotion doesn’t mean you have to discount or slash your prices. Instead, you’re taking advantage of a buying opportunity. In today’s e...
2020-10-2022 min
Master the Sales GameThe Foundation For All Great Authentic SalesHave you ever thought about the difference between inauthentic sleazy sales and an authentic sale? Is it the process or product that we are selling? Is it how we negotiate? We all know what it feels like when someone isn’t authentic when selling, but do you know what’s missing when this happens? If you want to understand this difference and more importantly, how you can be more authentic in your sales process, you’re in the right place... On this episode, I'm going to be sharing a story that helps explain the key founda...
2020-10-1316 min
Master the Sales GameA Simple Way To Sell That Captivates AttentionIf you’re struggling to stop feeling salesy and like you need to be a master at content, you need to understand that the vehicle of how you create content is really not that important. It is important to think about how we can make our customer connect not only with our product but with us too. Through connection, good service, understanding the value of your product and being original you will get more customers. Sales come as a result of this connection created. Today we’re talking about the easiest way to connect to one a...
2020-10-0617 min
Show Me The NuggetsHow Susan McVea Mastered the Art of Selling and Generated Over $40 Million in SalesSusan McVea is a Business Sales and Success Coach with 18 years of experience in corporate sales. She has an outstanding track record in corporate sales leadership, generating $40+ million personally and leading teams to over $600 million in sales. These days, Susan helps ambitious female entrepreneurs build and scale their businesses. In this episode, Susan delivers a crash course in selling to women and walks us through a proven sales process that has helped 30 of her clients go from zero to 7-figures.
2020-09-2843 min
How To Build A Team PodcastHow To Build A Business From 0 to 7 Figures with Susan McveaSusan Mcvea with 20 years of experience in selling more than $40M and leading high-performance sales teams to over $600M shared with us how focusing on one product or service can lead you to a 0 to 7 figure business. Listen and subscribe now. Check her out on: http://www.susanmcvea.com/ and get a free guide here https://www.susanmcvea.com/team To know more about Great Work Online’s services, visit their website at https://www.greatworkonline.com Like and follow Great Work Online on Facebook https://www.facebo...
2020-07-3138 min
The Bubbles EffectBubbles and Biz with Susan McVeaMissed a week but we're back with an awesome episode 🥂
This week I chat with Susan McVea and her story is so inspiring! After 3 car accidents and a 65+ work week corporate career, she decided to start her own business to help biz owners make more sales with more ease to make more money, impact & freedom. 🎉
It's a powerful talk and if you're looking for sales tips, Susan has a ton of resources!
2020-06-2352 min
April Garcia's PivotMeLIVE: Using Your Time To The Fullest During Change - Susan McVea, Founder Sales Mastery Society & Host of Master the Sales Game Our guest is Susan McVea is the founder of the Sales Mastery Society and host of Master the Sales Game Podcast. A Business Sales Strategist based in Vancouver, Canada, she helps entrepreneurs and small business owners become comfortable and passionate with marketing their products and services to increase revenue. Website: www.susanmcvea.com Facebook: Susan McVea Instagram: @susanmcvea Susan talks about using your time to the fullest during change, something we can all appreciate at this time. (*Highlight timestamps are approx. based off either raw videos- see here www.piv...
2020-05-0456 min
Her CEO Journey™: The Business Finance Podcast for Mission-Driven Women EntrepreneursWhy Offering Free Call is not the Problem - The Journey of Susan McVea (Financial Predictability)With more than $40MM in personal sales and leading high-performance sales teams to over $600MM in revenue, Susan McVea is an award-winning sales strategist, consultant, and speaker who now helps ambitious entrepreneurs as the founder of Sales Mastery Society. She’s on a mission to help create more millionaire entrepreneurs and establish a mentality of wealth and abundance in the world.In this episode, Susan shared:➤ The massive panic attack that led to self-discovery moment (5:08)➤ After selling $40 million and teachi...
2019-11-141h 03
Thyroid Warrior PodcastChronic Illness Won't Win...An Interview with Susan McVea-080Managing a chronic illness can be incredibly difficult as we know. However, it's very important to me that you hear different perspectives and approaches to what becoming "happy, whole and well" can mean. When I pondered who I wanted to feature on this podcast, Susan immediately came to mind. She does not allow anything to get in her way. As a matter of fact, she has generated over $40MM in personal sales and has lead high performance sales teams to over $600MM in revenue. Susan McVea is an award winning sales st...
2019-10-1741 minThyroid Warrior PodcastChronic Illness Won't Win...An Interview with Susan McVea-080Managing a chronic illness can be incredibly difficult as we know. However, it's very important to me that you hear different perspectives and approaches to what becoming "happy, whole and well" can mean. When I pondered who I wanted to feature on this podcast, Susan immediately came to mind. She does not allow anything to get in her way. As a matter of fact, she has generated over $40MM in personal sales and has lead high performance sales teams to over $600MM in revenue. Susan McVea is an award winning sales st...
2019-10-1741 min
The Copy Closer PodcastThe Copy Closer Podcast With Susan McVea Earlier this week I interviewed a killer business sales strategist, named Susan McVea, for The Copy Closer Podcast Carlos Redlich and I host. She may have stumbled into sales 25 years ago, with no experience, but that doesn’t stop her from becoming a master of the trade.We went through...How you can be a wrong match for your prospect but a client could also be the wrong for you... How having a giant list of followers can be seen as a red flag in business
2019-09-0437 min
The Pathways to Success with Julian Placino152: Susan McVea | Business Sales Strategist With more than $40MM in personal sales and leading high performance sales teams to over $600MM in revenue, Susan McVea is an award winning sales strategist, consultant and speaker who now helps ambitious entrepreneurs as the founder of Sales Mastery Society. She is an expert in building personal relationships and using grassroot efforts to get big results in as little time as possible and has proven her strategies work time after time. That includes building a business to $15MM in just 18 months and after a life threatening health crisis changed her life which birthed the creation of...
2019-07-0138 min
Systems Saved Me®154 | How to Sell to Women with Susan McVeaThis episode is sponsored by Acuity Scheduling. Check out our Free 20 Minute Acuity Scheduling Training here.Today's episode is about how to sell to women specifically. This is a cool episode as I'm a total sales fanatic and Susan is one of my favorite Canadians!GUEST BIO: Susan McVea is a Business Sales Growth Strategist, speaker & author. Helping ambitious, high achieving service based business owners effectively grow sales to increase revenue, customer retention and referrals. Recognized as one of the top 10 leading sales people nationally and an award winning Sales Leader, Su...
2019-03-2036 min
The Tyler Wagner ShowSusan McVea: Sales Mastery SocietySusan McVea is a business sales strategist, speaker and founder of salesmasterysociety.com helping more business owners sell with more ease, without the sleaze. You can learn more about Susan here: www.susanmcvea.com/free
This episode is brought to you by Authors Unite. Authors Unite provides you with all the resources you need to become a successful author. You can learn more about Authors Unite here: http://authorsunite.com/.
Thank you for listening to The Business Blast Podcast!
Tyler
2019-02-0915 min
Work Hard Mom HardSusan McVea - The X factor of salesToday we have the incredible mom of two and badass business owner, Susan McVea on the show. Susan is a Business Sales Growth Strategist, speaker and upcoming author. Susan helps ambitious, high achieving, service-based business owners effectively grow sales to increase revenue, customer retention and referrals. Recognized as one of the top 10 leading sales people nationally and an award-winning Sales Leader, Susan has been featured in numerous summits and podcasts. She is the creator of the Sell With More Ease™ and Sales Mastery Society™. With 20 years of corporate Global 300 experience leading hundreds of sales pros and s...
2018-11-121h 03
Build Your Online Audience[272] How to get clients when you have no email list with Susan McveaSusan McVea is an expert in helping people sell with ease, building up their client list person-to-person, without a big following or audience. She has built her business from ZERO to 6 figures in 18 months, and in this episode, shares her tips and strategies from gaining your first client, to using Facebook groups effectively... READ MORE The post [272] How to get clients when you have no email list with Susan Mcvea appeared first on Janet Murray.
2018-06-2149 min
The Momtellectual PodcastMOMTELLECTUAL 012 - How to Sell Ideas at Home with Susan McVea, part 2If you have trouble getting your kids to do what you want and need them to do, this episode is for you! Susan McVea specializes in sales strategies where everyone wins, whether at work or home. In this part of the interview, we discuss how to get additional buy-in from our kids, and also how to equip them to make decisions on their own.
Part 2 of 2.
2017-11-0129 min
The Momtellectual PodcastMOMTELLECTUAL 011 - How to Sell Ideas at Home with Susan McVeaIf you have trouble getting your kids to do what you want and need them to do, this episode is for you! Susan McVea specializes in sales strategies where everyone wins, whether at work or home.
Part 1 of 2.
2017-10-2520 min