Suzi Dafnis - Podcast Details

Shows

Leanne on Demand Daily with Leanne Hughes🌴60. Creating rave-worthy virtual experiences feat. Suzi Dafnis (Weekend Rewind)Move over virtual workshops, let’s talk about virtual marathons - more specifically, online events that can span over a couple of days.It’s a different game, with longer interaction, so how do you maintain your energy, and keep your participants wanting more, too?This week’s guest is the perfect person to answer this question because she’s been running online events since 2007! I'm joined by Suzi Dafnis, the CEO of HerBusiness, a collaborative online community of women who are growing and scaling a business.For over 25 years HerBusin...2025-02-2842 min

Content Sells: Attract, Convert & Keep Your Ideal Clients with Content Marketing That Works256 - How to Charge More (and Stop Underpricing & Overdelivering) with Dr Claire ZammitAre you undercharging for your offers? If you've ever hesitated to raise your prices because you're worried about scaring off clients, feeling “salesy,” or questioning how to define and charge for the value you bring – this episode is for you! Your hosts, Suzi Dafnis and Michelle Falzon, are joined by Dr. Claire Zammit, founder of the Women-Centered Coaching Institute and creator of Feminine Power, to explore the hidden costs of undercharging—not just for your business but for your clients, too. Claire has helped over 70,000 women break through their invisible barriers to create extraordinary results in their...2025-02-2456 min

Content Sells: Attract, Convert & Keep Your Ideal Clients with Content Marketing That Works253 – Best Books for Content Marketers – 2025 EditionIt’s time for our annual review of the books we’re recommending for the new year! Join your hosts Suzi Dafnis and Michelle Falzon as they share books they’ve loved and learned from that can help you be a more effective content marketer and create the business and live you love in 2025! Plus get your hands on our NEWLY UPDATED and hugely popular Content Sells Recommended Reading List! Go here to get the FREE 2025 Content Sells Recommended Reading List Now! Listen to this Episode to Hear More About: -> H...2025-01-131h 01

HerBusiness285: How She Conquered 75 Hard: The Planning, Persistence, and Payoff with Jai Harvey YinWhat happens when you take on one of the most intense mental toughness challenges—and discover parallels to business success? In this episode, Suzi chats with Jai Harvey-Yin, founder of Fabulosity, about her incredible journey completing 75 Hard, a program that demanded discipline, focus, and resilience. Jai shares her strategies for staying consistent and overcoming unexpected challenges and how her experience with 75 Hard reshaped her mindset. We also explore the vital connection between personal transformation and business growth, including why your "why" matters, how to break through limiting beliefs, and how variety fuels Jai's passion for he...2024-12-0429 min

Art2LifeDream It, Believe It, Achieve It: Suzi Dafnishttps://Art2Life.com - Are you struggling to cast a vision for yourself, your art, or your business? Has imposter syndrome taken hold? Do you feel confident that you can make your dreams a reality? Suzi Dafnis walked into a room with 30 other business owners about to start the art class I was offering our mastermind group, admittedly incredibly nervous. Though confident in any business environment, she felt like she shrunk into her feet when she walked into my class. Yet she came out of the class having created something she’s proud of and f...2024-06-1949 min

HerBusiness254: What's Your Next Money Move?Welcome to the HerBusiness Podcast, the go-to destination for women entrepreneurs aiming to cultivate profitable businesses! Today's episode delves into a topic that often evokes discomfort (eek!) but is crucial for business success: our relationship with money. In This Episode: -> A practical exercise to help you understand your money mindset. -> How to transform limiting financial beliefs into empowering convictions -> Recognise the telltale signs that it's time for a strategic financial pivot in your business. -> Secure your spot at the exclusive "Your Next Money...2024-04-1115 min

HerBusiness252: Blending Strategy and Intuition for Business Success with Chenae CareyIn this episode of the HerBusiness Podcast, host Suzi Dafnis welcomes Chenae Carey, an expert in blending intuitive insights with practical business strategies. Together, they delve into the power of intuition in business and how it can be a game-changer for women entrepreneurs looking to grow their businesses without the overwhelm or burnout. Chenae shares her wisdom on the different types of intuition, the synergy between strategy and intuition, and practical tips to integrate intuition into your daily business practices. In This Episode You'll Discover: The Essence of Intuition in Business...2024-03-2028 min

Content Sells: Attract, Convert & Keep Your Ideal Clients with Content Marketing That Works227 - Content Marketing: Is 10X Easier than 2X?Over the years there’s been a lot of buzz around this idea of “10X-ing.” And with the release of the book “10X is Easier Than 2X” by Dan Sullivan and Dr Benjamin Hardy Suzi and Michelle got to thinking about this idea of 10X and especially how it relates to women marketers and business owners. Is it all hype? Is 10X REALLY easier than 2X? Or is there even any merit in comparing the two? Do we actually need BOTH? If you’ve ever been “turned off” by the “bro marketer” take on 10X, then this is the epi...2024-01-1547 min

Content Sells: Attract, Convert & Keep Your Ideal Clients with Content Marketing That Works226 - Best Books for Content Marketers – 2024 EditionIt’s time for our annual review of the books we’re recommending for the new year! Join your hosts Suzi Dafnis and Michelle Falzon as they share books they’ve loved and learned from that can help you be a more effective content marketer in 2024 (plus get your hands on our NEWLY UPDATED and hugely popular Content Sells Recommended Reading List!). Some books featured on today’s show are brand “newies” and others are classic “oldies” Suzi and Michelle have pulled out of the vault because they’ve been re-reading them and recommending them to clients and stu...2024-01-0142 min

Content Sells: Attract, Convert & Keep Your Ideal Clients with Content Marketing That Works225 - How We Produce This PodcastWell, it’s episode 225 and we figured it was about time we shared how we produce this podcast! Your hosts Suzi Dafnis and Michelle Falzon have had numerous questions from listeners over the years about various aspects of the podcast and how it gets made. In this episode they pull back the curtain on their process from end-to-end. Including how they come up with podcast episode ideas, how they batch their recordings, what to think about when recording, tools and software and processes they’ve found useful and so much more. So, whether you already HAVE...2023-12-181h 13

HerBusiness244: Marketing Metrics that Matter for Business Growth: Tracking and Measuring Success with Susan BradleySusan Bradley is a seasoned entrepreneur who specialises in helping eCommerce store owners get more traffic to their site and sales from their stores with her Inner Circle membership. In this episode of the HerBusiness podcast, Suzi and Susan dive into the strategic approach to business growth, the power of email marketing, and the importance of tracking key metrics. Whether you're an e-commerce store owner or running a different type of business, this episode is packed with valuable insights to help you scale your business. Key Takeaways You Can Expect: ->...2023-11-2949 min

Content Sells: Attract, Convert & Keep Your Ideal Clients with Content Marketing That Works213 - The 11 Content Marketing Tools We’re Loving in 2023Get the low-down on the Content Marketing Tools We’re Loving in 2023! These are tools that are helping us be more productive, more creative, more efficient and there are so many exciting things happening right now in terms of new tech! In this episode, your hosts, Suzi Dafnis and Michelle Falzon, revisit a topic they covered around this time last year as they share an UPDATE on their favourite content marketing tools (and a LOT has changed in just 12 short months!). You can check out ALL the tools mentioned on this show AND ma...2023-05-291h 04

HerBusiness227: My Inspirational Oasis and Crafting Inspired SurroundingsHello everyone, I'm Suzi, your host, and welcome to another inspiring episode of the HerBusiness podcast. In today's episode, I'm speaking to you from one of my favourite spots on the planet, sharing with you why surrounding ourselves with positivity is essential, and how it can be a driving force behind our success. My Journey: From New York to Inspirational SpacesToday, I'm reflecting on my experiences in the vibrant city of New York and discussing its significant impact on me, both personally and professionally. I delve into how our environment influences our thoughts, emotions, and...2023-05-1915 min

HerBusiness222: Why the REACH Retreat in Hawaii Could be the Business Breakthrough You NeedAn Invitation to Join Me in Hawaii for a Life-Changing, Business-Growth Experience Hi, I'm Suzi Dafnis, CEO of HerBusiness, and I recently found myself feeling burned out and in need of an escape. As I began exploring various spa retreats in Australia, I couldn't help but think about a different kind of retreat – one that rejuvenates the body, soul, mind, and business. That's why I invite you to join me at REACH Retreat 2023 in Hawaii! The REACH Retreat is unlike any business program you’ve experienced before. It's designed to answer the longing in y...2023-04-1219 min

HerBusiness219: Self-Awareness, Selling with Confidence and Finding Success - With Tina TowerTina Tower started her first business at 20 and has sold multiple businesses before reinventing herself as a mentor for women looking to create online courses and programs. In this interview, we discuss how mindset is key to growth and approaching challenges with the right attitude. Hiring and building a team had been a challenge for Tina in the past. In this episode, she opens up about how she’s taken the leap and hired a team who are now allowing her to take back some of her time and helping her grow without being the bo...2023-03-2253 min

Should I start a podcast with Ronsley Vaz320. Show up and own your success feat. Suzi DafnisOvercoming Resistance in Business Entrepreneurship is not for the faint of heart. Even when things are going well, a force will always try to pull you back. In this episode of We Are Podcast, Ronsley speaks with Suzi Dafnis, CEO of HerBusiness, a network of women entrepreneurs who are expanding and scaling their businesses. Suzi shares her tips for overcoming ... Read More The post 320. Show up and own your success feat. Suzi Dafnis appeared first on We Are Podcast.2023-02-2624 min

We Are PodcastShow up and own your success feat. Suzi DafnisOvercoming Resistance in Business Entrepreneurship is not for the faint of heart. Even when things are going well, there will always be a force that tries to pull you back. In this episode of We Are Podcast, Ronsley speaks with Suzi Dafnis, CEO of HerBusiness, a network of women entrepreneurs who are expanding and scaling their businesses. Suzi shares her tips for overcoming resistance and owning your success. Suzi's journey as a successful business owner began in 1995. She has since built multiple multimillion-dollar businesses and now helps women entrepreneurs build and scale their ideal businesses...2023-02-2624 min

HerBusiness213: Get Ready to Stand Out in the Crowd: The Ultimate Steps to Being Chooseable in Business with Belinda WeaverAre you tired of trying to stand out in a crowded market? You want more clients to choose you as the person to work with and so you try really hard to be unique, but it’s hard to know what to do and how to be to really stand apart in a way that has more people say yes. If you’ve ever thought that you might need to use some sort of short-lived gimmicks to position yourself, then you’ll love this episode. Welcome to episode 213 of the HerBusiness podcast. In this e...2023-02-0838 min

Content Sells: Attract, Convert & Keep Your Ideal Clients with Content Marketing That Works198 - 5 Easy Ways to Use Case Studies to Tell Customer StoriesWe’re digging back into a topic that’s super important and that we haven’t touched on in a while - and that’s CASE STUDIES. In this episode, your hosts Suzi Dafnis and Michelle Falzon share 5 Easy Ways you can use case studies to tell your customer stories. Listen to this episode to hear more about: -> 5 formats your case studies can take so more people see them, love them and are motivated to move forward with YOU! -> Suzi’s top tip when creating video interviews with customers. -> The...2022-11-1437 min

Content Sells: Attract, Convert & Keep Your Ideal Clients with Content Marketing That Works195 - Stacking Momentum with Your Annual Marketing PlanSuccessful strategic marketing comes from being really deliberate about your planning and clearly choosing what goes on your calendar and what does not. Poor planning means you have to expend MORE energy, and it costs MORE in terms of money, time and also lost opportunity. In this episode, your hosts Suzi Dafnis and Michelle Falzon share how to stack momentum in your annual marketing plan so that you are building from marketing promotion to marketing promotion and improving your overall results. Listen to this episode to hear more about: The ideal time...2022-10-0342 min

One QuestionSAYING YES! with Suzi DafnisIf there was one thing you think society should talk more about, what would it be? “Saying Yes! Often we’ll be asked to show up or step up in some way, and our immediate response is often NO because we might be taken outside of our comfort zones. I’ve found that saying YES to invitations and to an inner yearning has put me right in the way of opportunity many times.”_______Suzi Dafnis is probably one of the most unassumingly successful entrepreneurs I’ve ever come across. This woman is...2022-09-1329 min

HerBusiness180: We’re back! Season 3 of the HerBusiness Podcast.Welcome to a brand-new season of the Her Business podcast. If you're a brand-new listener, let me introduce myself. I’m Suzi Dafnis, CEO at HerBusiness and for the last 25+ years, I’ve helped women to grow and scale sustainable businesses through our HerBusiness Network membership, our Mastermind program, business women’s retreats, courses and mentoring. I’ve grown four 7-figure businesses and one 8-figure business, and my passion is helping women this show is for women who want to grow and scale a sustainable business that is sustainable - which means it sustains THEM. If...2022-02-1603 min

Her Empire Builder Show with Tina Tower157: The Long Game of Millionaire Success with Suzi DafnisSuzi Dafnis is one of my absolute favourite entrepreneurs who has been pivotal not only in my business story, but thousands of other women as well. I’ve called today’s episode The Long Game of Millionaire Success because to me, Suzi embodies what it takes for a lifetime of success making a huge impact and living with integrity. We are so lucky to have Suzi with us in this episode, and you can also catch her on the stage at the Women Online Conference where she’ll be sharing her story. Get your ticket at womenonline.com.au to attend ei...2022-02-0844 min

Content Sells: Attract, Convert & Keep Your Ideal Clients with Content Marketing That Works177 - 7 Most Common Newsletter Mistakes (and How to Fix Them)Do you send a regular newsletter? Or maybe you’re thinking of starting one? In this episode, your hosts, Suzi Dafnis and Michelle Falzon talk about 7 of the biggest mistakes they see business owners make when it comes to sending newsletters. Listen to this episode to hear more about: What Suzi shares about her 20+ years sending a newsletter EVERY week (yes, she hasn’t missed a week!). When you do and don’t want to start a newsletter. Why a newsletter is worlds apart from a dedicated email send and why that matters when it com...2022-01-2445 min

Content Sells: Attract, Convert & Keep Your Ideal Clients with Content Marketing That Works154 - #1 Lead Magnet MistakeLead Magnets - we LOVE ‘em! When done well they can be the entry point for multi-million dollar campaigns. They are that “thin edge of the wedge” that you can use to introduce people to you and your products and services. But when done badly they can be a time suck and even when they generate leads, if you’re making one very specific mistake, those leads are not likely to turn into sales. In today’s episode, your hosts, Suzi Dafnis and Michelle Falzon reveal what this #1 Lead Magnet Mistake is (and what you can do about i...2021-03-0834 min

First Time FacilitatorDriving word of mouth marketing through your workshops with Suzi Dafnis (Episode 157)Send Leanne a messageMove over virtual workshops, let’s talk about virtual marathons - more specifically, online events that can span over a couple of days. It’s a different game, with longer interaction, so how do you maintain your energy, and keep your participants wanting more, too? This week’s guest is the perfect person to answer this question because she’s been running online events since 2007! I'm joined by Suzi Dafnis, the CEO of HerBusiness, a collaborative online community of women who are growing and scaling a business. For over...2021-01-2545 min

Content Sells: Attract, Convert & Keep Your Ideal Clients with Content Marketing That Works151 - How To Get More Interaction & Energy Happening at Your Next Virtual EventWe recently recorded a show on virtual events and it caused quite a buzz with tons of people telling us how useful the episode was and that they want MORE when it comes to how to navigate, put together and make the most of virtual events. So, in today’s episode, your hosts, Suzi Dafnis and Michelle Falzon focus on one specific and super important part of running a virtual event and that’s how you can keep up the energy and interaction that you might see at an in person event, even on Zoom or another onli...2021-01-1838 min

Content Sells: Attract, Convert & Keep Your Ideal Clients with Content Marketing That Works139 - How to Create Profitable Online CoursesThere are a bunch of reasons why you might want to offer an online course. Everything from wanting to create a core product that you offer as one of your main revenue producing activities, through to providing a free or low cost entry level course that gets people into your world and introduces them to your higher dollars programs and much, much more. In this episode your hosts, Suzi Dafnis and Michelle Falzon tap into their decades of experience creating successful online courses to give you some of their top tips for having your own profitable, knock-it-out-of-the-park...2020-08-1054 min

HerBusiness152: Practise. Don't Just Play - Part 1In this episode, we introduce you to our weekly Facebook show Women, Words + Wine. A weekly event created primarily for women business owners to get together with other like-minded women online, to discuss business and life over a glass of wine. Each week your host, Suzi Dafnis, we’ll feature guest(s) who will bring their expertise and sense of wonder to the show, and help answer your business questions. The discussion isn’t always strictly business, but it is about life as a business owner. Suzi’s special guest is Janine Barr of Genratec Janine...2020-08-051h 00

Content Sells: Attract, Convert & Keep Your Ideal Clients with Content Marketing That Works137 - Pivoting From a Live Event to a Virtual EventPivot is definitely a word that’s been REALLY overused in recent months, considering how many businesses have had to change direction and reinvent themselves due to Covid-10 and the various restrictions in place. One area where those restrictions have been well and truly felt is in live gatherings. With many businesses having to rethink and reinvent the way they approach live events. In this episode your hosts, Suzi Dafnis and Michelle Falzon share their top tips for pivoting from a Live Event to a Virtual Event (based on their experience shifting SEVERAL live events to...2020-07-131h 05

Content Sells: Attract, Convert & Keep Your Ideal Clients with Content Marketing That Works136 - How To Beat “Content Stress” By Changing This ONE HabitWe’ve all likely felt that feeling of overwhelm or a deadline approaching and there’s just TOO much on our plate, whether it be a new webinar we are writing and doing slides for or a Facebook LIVE we committed to or a speaking engagement, podcast interview, email campaign - you name it - there are countless sources of “content stress.” In this episode your hosts, Suzi Dafnis and Michelle Falzon discuss how very often the cause of this content stress can be traced back to one key habit they call the “ESTIMATION Habit.” Listen to th...2020-06-2937 min

SelfKind: Conversations in self-care, kindness and compassion for highly sensitive peopleEpisode 24: Moving as an Antidote to Stress with Suzi DafnisI am thrilled to welcome my special guest, Suzi Dafnis, to the podcast! Suzi is the CEO of HerBusiness and is passionate about helping women business owners grow and scale their business so they can create their ideal lifestyle and make a difference in the world. Suzi has grown multiple multi-million dollar businesses and was even a judge on Channel 7s Dragon's Den (today's Shark Tank). Today, we're not talking business, but we are talking about the role of movement, mindfulness and mindset in Suzi's life and career and, particuarly, how this has evolved. While Suzi is...2020-06-1829 min

Content Sells: Attract, Convert & Keep Your Ideal Clients with Content Marketing That Works134 - How To Use Bonuses To Get More Sales (Even From Your "Fence - Sitters")Having a great bonus strategy can be one of the single biggest needle movers when it comes to your sales results. And often people either leave out including a bonus in their offer altogether or they add a bonus that doesn’t really do the heavy lifting that is possible when you really nail your bonus strategy. In this episode your hosts, Suzi Dafnis and Michelle Falzon put the spotlight on how to use Bonuses STRATEGICALLY to get more sales, even from your “fence-sitters.” Listen to this episode to hear more about: Why people very o...2020-06-0238 min

HerBusiness142: Trusting Yourself MoreThe HerBusiness Podcast has reached 500,000 downloads! Thank YOU for being one of our wonderful listeners. Here there. Suzi here. I have a confession. There are some days when I don’t trust myself. Days when I can’t seem to make a decision… to get a resounding YES to a question that I’m asking myself. In those instances I have to pull myself out of indecision and take the next step. How much do YOU trust yourself? How much do you believe in yourself, and value your: Skills Experience Knowledg...2020-05-2717 min

HerBusiness137: Do the Best You Can with What You've GotDo you ever feel like if you just had more marketing skills how it’d be so much easier to launch that new course? Or, if you had better social media skills, how it’d be so much easier to make sales. Or, if you had the right contacts, how doors would open up so much faster for you? I get it. The problem with this way of thinking is that it can get us stuck. In this episode, Suzi Dafnis talks about not letting what ‘could be’ stopping us from...2020-04-2310 min

Content Sells: Attract, Convert & Keep Your Ideal Clients with Content Marketing That Works131 - Evergreen Webinars - Content That Works For YouEvergreen Webinars enable you to run one pre-recorded webinar over and over again to new leads coming into your marketing funnel. When done well they can be AWESOME, operating as an “online salesperson” for you 24/7. When done badly they can be complex, misleading and downright icky. In this episode your hosts, Suzi Dafnis and Michelle Falzon share their love/hate relationship with Evergreen Webinars (it’s more love than hate!) plus the various strategies and ways of making your evergreen webinar successful. Listen to this episode to hear more about: How to struct...2020-04-2152 min

Content Sells: Attract, Convert & Keep Your Ideal Clients with Content Marketing That Works130 - 3 Ways to Stay Motivated When It Comes to Creating ContentYou might start out really enthusiastic about your content plans, but within no time you can be left feeling overwhelmed, disinterested and out of ideas. In this episode, your hosts Suzi Dafnis and Michelle Falzon give you a shot in the arm of motivation and inspiration to help you get back on the content horse if you feel like you’ve fallen off, got off track or run out steam. Suzi and Michelle share three of the most powerful ways they’ve found to stay motivated when it comes to creating content for the long term...2020-04-0736 min

HerBusiness134: Chinks in Your Armour?Right now, many business owners are experiencing upheaval in their business. And something interesting is happening to every single one of us. And, that is that the chinks in our armour are showing. These chinks don’t matter too much when times are good. When the money is flowing. When customers are plentiful. When the sun is shining on our business. But, when the economy gets turned around. Or what used to work no longer works. Perhaps we are forced to cl...2020-04-0223 min

HerBusiness126: Go Bold. Set Gutsy New Year GoalsIf you were to be bolder in 2020 than you were in 2019, what would you do? What gutsy goals would you set? Each year I ask our HerBusiness Network members to consider this question as we get to the end of a year. And, this is a question that I too have asked myself for many years. At the start of 2019 members listed Bold Goals like: Launch a new course Write an e-book Create a debt-collection app Get paid to speak Take my family on a Holiday Embrace success in all...2019-12-2511 min

HerBusiness119: The Hidden Side of Communicating with ConfidenceCommunication happens to be one of my favourite topics. It’s how as business leaders we upgrade our relationships, our businesses and our lives. In this episode I speak to you about communicating powerfully, being more visible and reaching more people with your message… When you want to take your business from one level to another, your ability to communicate your vision is really important. When you want to reach more people and reach higher goals, communication is key. So often women are not willing to really put themselves out...2019-11-0626 min

Her Empire Builder Show with Tina TowerSuzi Dafnis: How to have success last a lifetimeThere are lots of people that have a small success and call themselves an entrepreneur. Suzi Dafnis has done what many people dream to do, she’s been a successful entrepreneur for DECADES! I first saw Suzi speak at a Robert Kiyosaki seminar when I was at uni and then met her when I first started my business at The Australia Business Women’s Network. No other woman in business has made a more consistent and long-lasting impression on my life and business. She is truly remarkable and one of the most wise, generous and awesome kick-arse wome...2019-10-0951 min

Mums With Hustle PodcastMWH 201 : Turning Connections Into Clients with Suzi Dafnis of Her BusinessWhen you are asked what you do for a living, what do you say in order to make connections?One of the keys to moving more towards connection is to feel comfortable and confident communicating your value in a way that is clear and concise.Today’s episode is going to set you up for success when it comes to speaking about what you offer and who you serve.Today’s guest, Suzi Dafnis, will be teaching you how to formulate your own Connection Statement through her four step process.Suzi is t...2019-09-2241 min