Shows
Growth DiggerSelling Smarter, Faster What’s New in Salesforce Sales Cloud The way we sell is changing — fast. In this episode, Taran Nandha (Founder & CEO, Growth Natives) sits down with Tushar Misri (Salesforce Practice Head- Growth Natives) to explore how AI-powered tools in Salesforce Sales Cloud are revolutionizing the sales game.From real-time AI coaching during calls to 30-minute personalized proposals, we’re diving into the features that are helping top-performing teams sell faster, close smarter, and scale better — without losing the human touch.🔥 What you’ll learn:How AI acts like your top sales manager — whispering prompts in real timeWhy sales coaching is moving from monthly...2025-07-1713 min
Growth Digger Google’s AI Mode Broke The Internet. So, Freak Out or Breakout?In this explosive episode, hosts Taran Nandha (CEO, Growth Natives) and Akanksha Dass (Director of Marketing & Communications- Growth Natives) unpack the mind-blowing updates from Google I/O 2025 — and why marketers, SEOs, content creators, and tech leads need to pay close attention.From AI-powered search replacing traditional Google results to Project Marin doing backlink building for you, the game has officially changed. This isn’t just evolution — it’s a full-on revolution.🚨 Key drops we break down:Google’s AI Mode is now your search interface — and yes, clicks are disappearingProject Astra turns your phone into a real-tim...2025-07-1405 min
Growth DiggerWhen the C-Suite Goes AI-First The Ripple Effect on Your WorkforceWhat happens when the CEO starts using AI every day for strategic decisions? In this episode, Taran Nandha (CEO, Growth Natives) and Tushar Misri (Salesforce Practice Head) explore the culture shift that occurs when leadership adopts AI—not just as a tool, but as a strategic partner.They break down the ripple effects across teams, the emotional and organizational challenges that follow, and what it takes to make AI adoption inclusive, transparent, and empowering across the entire company.Tune in to learn: ✅ Why AI-first leadership is about more than just efficiency ✅ The ri...2025-07-0911 min
Growth DiggerThe AI Shift in Salesforce Marketing CloudIn this episode of Growth Digger, Taran Nandha (CEO, Growth Natives) and Tushar Misri (Practice Head – Salesforce) explore how AI is transforming customer engagement through Salesforce Marketing Cloud—and why this shift is a must-watch for every modern marketer.Gone are the days of one-size-fits-all campaigns. From predictive email engagement to AI-personalized journeys and smart content automation, Taran and Tushar break down:✅ What Salesforce’s Einstein AI really does for marketers✅ How features like Engagement Scoring & Send Time Optimization boost results ✅ Why dynamic content and responsive journeys are driving stronger ROI ✅ Real...2025-07-0807 min
Growth DiggerHubSpot’s AI Is Rewriting CRMIn this episode of the Growth Natives Podcast, Abeer (Director of Marketing & Communication at DiGGrowth) and Gaurav Rajput (Senior Director – Martech) dive into the real story behind HubSpot’s AI-powered CRM—and how it’s reshaping how modern teams approach sales, marketing, and customer engagement.Forget the hype—this isn’t about buzzwords or AI “add-ons.” This is about a CRM that writes, learns, predicts, and automates to help your teams work smarter, not harder.Here’s what you’ll learn:✅ How HubSpot’s AI content assistant boosts creativity and speed ✅ What predictive lead scoring actually mean...2025-07-0706 min
Growth DiggerSo… AI Is Our New GTM Co-Founder Now?In this fast-paced and insightful episode of Growth Digger, host Akanksha Dass (Director of Marketing at Growth Natives) is joined by Abeer (Director of Marketing at DiGGrowth) to unpack how AI is no longer just a support tool—but a strategic co-founder in your modern GTM (go-to-market) motion.They dive into the real shifts redefining how marketing, sales, and ops collaborate, scale, and execute GTM in today’s high-speed landscape.💡 What you’ll learn:✅ Why traditional GTM is outdated—and what’s replacing it ✅ The 4 AI-led shifts: Dynamic ICPs, Intent-driven Segmentation, Predictive Scoring, and Personalized...2025-07-0305 min
Growth DiggerSalesforce AI Cloud - Leveraging Cloud-Based AI for Scalable Business Solutions In this episode of the Growth Natives Podcast, Akanksha Dass (Director of Marketing & Communications) sits down with Tushar Misri (Practice Head of Salesforce) to break down how businesses of any size can harness the power of Salesforce AI Cloud—without the overwhelm.They go beyond the buzzwords to show you how cloud-based AI can help you scale smarter, not harder. Whether you're looking to boost conversions, improve service, or simply make faster, data-backed decisions, this conversation delivers real-world insights you can act on today.What’s Inside:✅ What Salesforce AI Cloud actually is (and is...2025-07-0106 min
Growth DiggerData Monetization: Why is Analytics-as-a-Service Winning in 2025?In this episode, Akanksha (Director of Marketing & Communications at Growth Natives) and Abeer (Director of Marketing & Communications at DiGGrowth) unpack the real meaning of data monetization—beyond the buzzwords.They dive into:Why most companies are sitting on a goldmine of data but failing to act on itThe shift from static dashboards to dynamic decision-makingHow Analytics-as-a-Service (AaaS) is making insights more accessible, scalable, and actionableReal-world examples from luxury retail, SaaS, telecom, and food deliveryWhat it takes to build a data-first culture—people, process, and techThe future of data sharing, AI-led predictions, and compliance-by-design platformsWhether you...2025-06-3007 min
Growth DiggerMarketing Agencies Are Lying to You—Here’s What They Don’t Want You to Know !In this episode of Growth Digger, host Taran welcomes Ivan Vislavskiy, founder and CEO of Comrade Digital Marketing, to break down what truly drives small business growth through digital marketing. With 15+ years of experience, Ivan shares insights on building trust, optimizing client fit, and creating ROI-focused strategies.Key topics covered:✅ Why trust-building starts before the contract is signed ✅ How to identify ideal clients (and when to say no) ✅ What most agencies get wrong about reporting and ROI ✅ The three pillars of successful small business marketing ✅ Why brand visibility...2025-04-0715 min
Growth DiggerWhy Most AI Transformations Fail – And How to Fix It!In this episode of Growth Digger, host Taran sits down with business and technology executive Ryan Pollywank to explore how companies can leverage digital transformation for long-term growth. With over two decades of experience in the Microsoft ecosystem, Ryan shares insights on cloud migration, AI adoption, and overcoming common pitfalls in business technology implementation.Key topics covered:✅ Why businesses struggle with CRM adoption and how to ensure success✅ The role of AI and Microsoft Copilot in transforming business operations✅ How cloud migration enhances efficiency and future-proofs companies✅ The biggest mistakes...2025-04-0215 min
Growth DiggerMastering SEO for Growth: Insights from Brandon LeibowitzIn this episode of Growth Digger, host Taran sits down with SEO expert Brandon Leibowitz, Founder of SEO Optimizer, to discuss how businesses can leverage SEO strategies for long-term growth. With over 15 years of experience, Brandon shares his insights on website optimization, backlink building, and AI’s impact on search trends.Key topics covered: ✅ The top 3 SEO pitfalls businesses should avoid ✅ Why backlinks are crucial and how to build high-quality ones ✅ The impact of AI and ChatGPT on organic search and how businesses can adapt ✅ On-page SEO best practices to improve...2025-03-1110 min
Growth DiggerThe Future of AI Agents: Automation & Innovation with Naveen KrishnanIn this episode of Growth Digger, host Taran speaks with Naveen Krishnan, an expert in digital marketing, about how businesses can leverage trust-building strategies, data-driven marketing, and content optimization to achieve sustainable growth. Naveen shares his insights on why trust is the foundation of any successful marketing strategy and how businesses can use digital channels effectively.Key topics covered:✅ How trust and transparency influence marketing success ✅ The importance of tracking real ROI beyond vanity metrics ✅ Strategies for improving brand visibility and thought leadership ✅ How businesses can adapt to AI-driven changes...2025-03-1011 min
Growth DiggerPlugging Leaks & Finding Opportunities: Web Strategy for Business GrowthIn this episode of Growth Digger, host Taran sits down with digital strategist Philippa Gamse, who has over 20 years of experience helping businesses uncover untapped potential in their websites. Philippa shares how businesses can use web analytics to identify leaks, improve conversions, and optimize their digital presence for sustained growth.Key topics discussed: ✅ The importance of web analytics in understanding customer behavior ✅ Identifying leaks that lead to lost revenue and how to fix them ✅ Case studies of businesses that transformed their growth through data insights ✅ The role of AI in analy...2025-03-0317 min
Growth DiggerMultiplying Impact: Leveraging Virtual Assistants and AI for SuccessIn this episode of Growth Trigger, Taran sits down with Jenna Hatch, founder of Project Outsource, to discuss how businesses can scale effectively through offshoring and AI-driven automation. With over two decades of corporate experience, Jenna now helps businesses optimize their operations by leveraging offshore talent, AI, and automation to drive growth.Jenna shares her entrepreneurial journey, including lessons learned from building Project Outsource and how offshoring isn't just about cost savings—it's about freeing up time, focusing on strategy, and multiplying efficiency. She also breaks down how AI and virtual assistants (VAs) can work together to en...2025-02-0514 min
Growth DiggerTrust as the Catalyst for Growth: Insights from Roy ReidIn this episode of Growth Digger, Taran sits down with Roy Reid, a marketing, PR, and communications veteran with 35 years of experience. Roy is an expert in building trust as the foundation for business success, leadership, and personal relationships. He shares powerful insights on how trust can drive customer loyalty, employee engagement, and overall business growth.Roy discusses real-world examples, including a hospital turnaround that went from failing metrics to industry-leading performance—all by focusing on trust. He also highlights how businesses can repair and rebuild trust when things go wrong.Key Topics Discussed:Wh...2025-02-0416 min
Growth DiggerData, AI, and the Future of Small Businesses: A Conversation with Chase FriedmanIn this episode of Growth Digger, Taran welcomes Chase Friedman, a tech enthusiast, digital transformation expert, and founder of Alpine Anchor. With extensive experience in Salesforce, automation, and AI-driven business solutions, Chase shares how companies can use AI and automation to scale, improve efficiency, and optimize operations.From integrating sales and accounting systems to leveraging AI for small business automation, Chase unpacks key strategies for businesses of all sizes to stay competitive in the evolving tech landscape.Key Topics Discussed:How AI and automation are leveling the playing field for small businessesThe importance of...2025-02-0315 min
Growth DiggerHow AI is Revolutioizing Small Business Management In this episode of Growth Digger, Taran welcomes serial entrepreneur Heidi Decaux, who has successfully built and exited three companies. Currently, Heidi is on her latest mission, developing AI-driven bookkeeping solutions for solopreneurs and small businesses. Together, they dive into the essence of business growth, leveraging AI, and finding balance between personal and professional life.Heidi shares her philosophy on moving fast to gain an edge, the importance of action over perfection, and how embracing AI can dramatically increase efficiency in business and personal tasks. From creating MVPs to biohacking her own health, Heidi offers practical, actionable...2025-01-2724 min
Growth DiggerSustaining Uniqueness: A Guide to Avoiding Commoditization in Business In this episode of Growth Digger, Taran is joined by Barry Labov, founder of Labov Marketing and author of the bestselling book, The Power of Differentiation: Win Hearts, Minds, and Market Share. Barry shares his insights on how businesses can uncover and celebrate their uniqueness to achieve remarkable growth and differentiation.From turning a commodity-focused company into an industry leader to fostering employee and client loyalty, Barry’s expertise shines as he unpacks the five-step differentiation process. Discover how to create a strong brand identity, avoid commoditization, and say “no” to the wrong clients while building an army o...2025-01-2118 min
Growth DiggerThe Future of Business: Leveraging AI Across the FunnelIn this episode of Growth Digger, Taran sits down with Shannon Lavenia, co-founder of Brand Builder AI and StandoutFunnels.ai, to explore how AI is transforming customer lifecycles and driving business growth. Shannon shares inspiring success stories, including how AI helped a small landscaping business scale to new heights. From optimizing Google profiles to implementing voice AI, discover actionable strategies to supercharge your business. Shannon also dives into the critical role of training—whether it’s a bot or a team—and how AI can enhance efficiency across departments. Don’t miss this insightful conversation about embracing AI to stay ahe...2025-01-1318 min
Growth DiggerThe Role of AI in Modern Business EvolutionIn this episode of Growth Digger, Taran is joined by John Bradford, Head of UK Operations at Logitech, to discuss how small and medium-sized businesses can harness AI to scale and innovate. From creating transformative customer service experiences to automating workflows, John offers a practical roadmap for embracing AI in a crawl-walk-run approach.Key Highlights:Real-life examples of tech transformation in concierge services and tour operations.The game-changing role of AI for SMEs in leveling the playing field.A simple roadmap to implementing AI: Crawl, Walk, Run.Exploring tools like ChatGPT for self-audits and ideation.Why...2025-01-0819 min
Growth Digger Scaling E-commerce with personalisation and AI In this episode of Growth Digger, Taran welcomes Gabriel Cam, co-founder of K&R Agency, to discuss the future of e-commerce growth. Specializing in fashion, cosmetics, and luxury brands, Gabriel shares insights into the evolving world of online retail, the power of AI-driven personalization, and the strategies behind DTC success. From SEO to advanced chatbots, learn how to drive retention and create meaningful customer relationships.Key Highlights:Gabriel’s success in scaling a shopping site from zero to over $1M in revenue through SEO.The role of email, SMS, and WhatsApp in retention marketing.Deploying AI-powered ch...2024-12-2619 min
Growth DiggerScaling E-commerce with personalisation and AIIn this episode of Growth Digger, Taran welcomes Gabriel Cam, co-founder of K&R Agency, to discuss the future of e-commerce growth. Specializing in fashion, cosmetics, and luxury brands, Gabriel shares insights into the evolving world of online retail, the power of AI-driven personalization, and the strategies behind DTC success. From SEO to advanced chatbots, learn how to drive retention and create meaningful customer relationships.Key Highlights:Gabriel’s success in scaling a shopping site from zero to over $1M in revenue through SEO.The role of email, SMS, and WhatsApp in retention marketing.Deploying AI-powered ch...2024-12-2619 min
Growth DiggerCode, Growth, and AI: Inspiring Dev Teams for SuccessJoin Taran as he chats with Will Blackburn, founder of DevClarity and former CTO of a leading FinTech company, about the evolving role of AI in software development. From product-led growth strategies to optimizing team output, Will discusses how AI-driven tools can empower dev leaders, streamline processes, and inspire teams to achieve better results. Dive deep into the future of software development leadership and learn how to make the most of generative AI in your organization.Key Highlights:Will’s journey from founding engineer to leading a team of 160 developers.The DevClarity platform: Helping dev leaders ba...2024-12-2617 min
Growth DiggerBe Different to Drive GrowthIn this engaging episode of Growth Digger, Taran is joined by Roy Oseng, an expert in differentiation and the author of seven books on the topic. Roy delves into his "only statement" framework, emphasizing the importance of being unique in a way that customers care about. He shares practical examples, including a boat distributor’s transformation into a business development partner and a landscaping company's evolution into a full-service property management provider. Roy also stresses the value of prioritizing customer loyalty over constant new customer acquisition.Key Highlights:The "only statement" framework for crafting unique value pr...2024-12-2317 min
Growth DiggerFrom Spray and Pray to Precision Marketing in the Digital AgeIn this episode of Growth Digger, host Taran is joined by John Dwyer, a veteran entrepreneur and marketing expert with over 35 years of experience. John shares insights into direct response marketing and reveals how AI-powered tools and creative campaigns are transforming small and medium businesses. From leveraging Facebook contests for lead generation to employing AI "robots" for customer engagement, John highlights innovative strategies to drive growth. He also shares timeless lessons from his marketing journey, including his "WOW factor" approach and the power of value-add over price discounts.Key Highlights:Creative campaigns like Facebook contests for...2024-12-2319 min
Growth DiggerThe Future of Consumer Behavior: How AI Is Reshaping EngagementIn this episode of Growth Digger, we delve deep into the world of artificial intelligence (AI) with Shahar Boyayan. Shahar, a renowned expert in AI trends, sheds light on how AI is reshaping consumer behavior and empowering businesses to thrive. Key Takeaways:The AI-Driven Consumer: Explore how AI is transforming customer expectations, from personalized experiences to real-time interactions.AI as a Business Catalyst: Discover how AI can automate tasks, streamline operations, and unlock new growth opportunities for businesses of all sizes.Ethical AI and Privacy: Understand the importance of ethical AI practices and data privacy in building trust...2024-12-1121 min
Growth DiggerDriving Product-Led Growth Through Innovation and AIIn this episode of Growth Digger, host Taran Nanda sits down with Andrew Duncan, founder and CEO of Vertice Labs, to explore how businesses can leverage AI and innovative strategies for transformative growth. From product-led differentiation to operational efficiency, they dive deep into actionable insights for companies at all stages of their AI journey.Key Topics Discussed:Leveraging innovation to gain a competitive edge in digital advertising.Real-world success stories, including driving $28M revenue in the first year of a SaaS product launch.Practical steps for becoming AI-ready and improving business processes.The power of generative...2024-12-0414 min
Renegade Marketers UniteUnlocking Marketing Attribution Attribution is one of the toughest challenges for modern marketers—how do you measure what truly drives revenue in a complex, multi-touch journey? In this episode, Drew Neisser sits down with Taran Nandha, Founder and CEO of Growth Natives and DiGGrowth, to unpack the intricacies of marketing attribution and analytics. In this episode: Taran identifies the top mistakes marketers make with attribution, from relying on vanity metrics to overlooking offline touchpoints. He explains the importance of aligning people, processes, and tools to build an effective attribution system that delivers insights aligned with business obje...2024-11-2946 min
Growth DiggerAI and Digital Transformation: Practical Insights for Business GrowthIn this episode of Growth Digger, host Taran Nanda sits down with Tom Altman, a seasoned technologist and CTO, to explore how companies can leverage AI and technology to drive sustainable growth. Together, they dive into real-world examples, the challenges of digital transformation, and actionable strategies for becoming AI-ready.Key Topics Discussed:The evolution of technology in driving growth, from e-commerce to AI.Practical steps to prepare your business for AI adoption.Tackling tech debt and optimizing your tech stack for efficiency.The ethical and strategic use of AI to support long-term business goals.Success stories...2024-11-2818 min
Growth DiggerCustomer-Centric Strategies for Sustained Business GrowthIn this episode of Growth Digger, host Taran Nanda welcomes SaaS leader Sami Hero to discuss strategies for navigating growth challenges and driving success in turbulent times. Sami, a global SaaS expert with a career spanning multiple continents, shares his insights on growth strategies, overcoming the pandemic's challenges, and building resilient teams.Key discussion points include:Overcoming business disruptions during the pandemic.Innovative strategies to retain customers and adapt to market changes.The importance of cross-functional collaboration between marketing, sales, and customer success teams.Continuous testing, growth hacking, and the evolution of customer journeys.Why every...2024-11-2818 min
Growth DiggerGrowth Marketing Secrets : Insights from Taran and AlexIn this episode of Growth Digger, host Taran, founder and CEO of Growth Natives, speaks with Alex Thorik, a seasoned growth marketer and founder of Income on Demand. They dive deep into strategies for achieving growth across the entire customer journey, from lead generation to retention. Alex shares his experience helping local businesses succeed, especially through challenging times like the COVID-19 pandemic. Key Topics:Introduction to Growth StrategiesTaran discusses his journey in growth marketing and the goals of Growth Natives.Importance of full-funnel growth strategies for sustainable business expansion.Guest Introduction – Alex ThorikAlex's career path in di...2024-11-1415 min
Growth DiggerInnovative Marketing Trends with Taran and NickIn this episode of Growth Digger, host Taran Nanda sits down with Nick Jain, CEO of IdeaScale, to discuss transformative strategies for driving growth across industries. Nick shares insights from his journey—from running a $100M trucking business to leading the largest innovation software company on the planet. They explore:Building scalable, tech-driven sales strategies.The power of content marketing and SEO to outperform competitors.Leveraging AI to enhance productivity, marketing, and customer engagement.Expanding globally by identifying and targeting ideal customer profiles (ICP).Lessons in adapting traditional industries like trucking to modern sales and marketing approaches.Ke...2024-11-1417 min
Growth DiggerThe Human Touch 2.0–Leveraging AI for Deeper, More Meaningful SalesThe world of sales is undergoing a fascinating transformation. Human touch has always been essential, but what if there was a way to supercharge your sales skills in today's data-driven environment?By utilizing AI's strengths, we can unlock a new era of deeper, more meaningful sales interactions. We'll explore how AI automates tedious tasks, freeing salespeople to focus on building genuine rapport with clients. Furthermore, AI-powered data and insights will equip them with the edge needed to close deals with confidence.Join us and discover proven strategies to optimize your sales pipeline, expedite deal closures...2024-11-0542 min
Growth DiggerDemand Gen 2024: Techniques & Strategies for Creating and Generating Demand Is your B2B demand generation strategy stuck in neutral? Harness the power of data for hyper-targeted campaigns, optimized lead nurturing, and accelerated conversions. Gain the edge with data-driven dominance and leave your competition behind.A crowded marketplace presents unique challenges. This webinar tackles this heads-on, providing you actionable, data-backed strategies to overcome obstacles. Tune in now to navigate through this fickle economy.In this episode, you'll discover:The Essence of Demand GenerationInnovating to Create and Sustain DemandMetrics for Measuring Demand Generation SuccessOvercoming Common Demand Generation HurdlesEffective Strategies for Growth in Competitive MarketsFinding the...2024-11-0445 min