Shows
Growth Digger Human-in-the-Loop Automation: Why the Smartest B2B Agencies Aren’t Going Fully AI AI is everywhere right now. From autonomous marketing claims to “AI-run agencies,” it seems like every company is racing toward fully automated growth. But when it comes to B2B marketing, going fully AI might not be the smartest move.In this episode of Growth Digger, Taran Nandha (Founder & CEO, Growth Natives) sits down with Gaurav Rajput (Sr. Director – MarTech) to discuss why the most successful B2B agencies are adopting Human-in-the-Loop (HITL) automation instead of fully autonomous AI systems.In this episode, you’ll learn: • What Human-in-the-Loop automation really means in modern marketing...
2026-03-1108 min
Growth DiggerAI As The New Content Director: How B2B Teams Cut Through Content Overload In today’s B2B marketing world, the problem isn’t creating content — it’s knowing what actually works.In this episode, Akanksha Dass (Director of Marketing & Communications, Growth Natives) speaks with Abeer Aulakh (Director of Marketing & Communications – DiGGrowth) about how AI is evolving from a content creation tool into a strategic content director for marketing teams.They discuss how B2B teams can move beyond content overload and use AI to identify real signals, prioritize the right ideas, and build a clear narrative that drives engagement and pipeline.🎙️ In this episode:Why B2B teams...
2026-03-0909 min
Growth DiggerThe Shift To Predictive Pipelines: How AI Will Redefine Campaign Planning In 2026 What if marketing teams could predict pipeline before launching campaigns?In this episode of Growth Digger, host Taran Nandha (Founder & CEO, Growth Natives) sits down with Akanksha Dass, Director of Marketing & Communications at Growth Natives, to explore how AI-driven predictive pipelines are set to redefine campaign planning by 2026.Instead of asking “What worked last quarter?”, the new question becomes: “What will generate pipeline next?”In this episode, you’ll learn: ✓ What predictive pipeline planning means for modern marketing teams ✓ How AI helps forecast buyer intent and campaign outcomes
2026-03-0509 min
Growth DiggerWhy Automation Is Pushing Agencies Beyond Retainers And Toward Measurable Results For years, marketing agencies relied on retainer-based models built around effort, deliverables, and billable hours. But today, automation, AI, and real-time data transparency are fundamentally changing how agencies operate — and how clients measure value.In this episode of the Growth Natives Podcast, host Taran Nandha (Founder & CEO, Growth Natives) sits down with Rahul Sindwani (VP – Operations) to explore how automation is shifting agencies from activity-driven services to outcome-driven partnerships.🚀In this episode, you’ll learn:✅Why automation is pushing agencies beyond traditional retainer models✅How AI and data transparency are reshaping agency pricin...
2026-03-0507 min
Growth DiggerThe Difference Between a GTM Launch Partner and a Long-Term GTM Partner Launching a product successfully is important — but what happens after the launch momentum fades?In this episode of the Growth Natives Podcast, host Akanksha Dass, Director of Marketing & Communications at Growth Natives, sits down with Taran Nandha, Founder & CEO of Growth Natives, to unpack a critical question faced by founders, CMOs, and revenue leaders: Do you need a GTM launch partner — or a long-term GTM growth partner?The conversation explores how companies often confuse campaign execution with sustainable growth strategy, and why long-term GTM partnerships focus on building scalable revenue systems rather than short-term momentum.
2026-02-2607 min
Growth DiggerFrom CRM to CXM: How Real-Time AI Is Shaping the Next Era of Customer Experience Management In this episode of the Growth Natives Podcast, host Taran Nandha (Founder & CEO, Growth Natives) speaks with Rukman Singh, Senior Director – Customer Success & Experience, about the shift from traditional CRM systems to modern Customer Experience Management (CXM) powered by real-time AI.Discover how businesses are moving beyond managing customer data to delivering predictive, personalized, and seamless experiences that drive retention, expansion, and long-term growth.🔍 In this episode: ✅ CRM vs CXM explained ✅ Role of real-time AI in customer experience ✅ Predictive personalization & proactive customer success ✅ How CXM becomes a true revenue...
2026-02-2408 min
Growth DiggerWhy Speed Without Direction Kills Growth In today’s fast-paced marketing world, speed is celebrated.Launch faster.Post more.Run ads aggressively.Chase quick wins.But what if speed — without clear direction — is silently hurting your growth?In this episode of Growth Digger, host Arishbha Sahni sits down with marketing leader Akanksha Dass to explore a powerful truth:Growth isn’t built by moving faster.It’s built by moving smarter.Together, they unpack how marketing teams often mistake activity for progress — and why clarity, positioning, and focus matter...
2026-02-2112 min
Growth DiggerThe Rise of the Full-Stack Agency: Why Partnerships Win in 2026In this episode of Growth Diggers, host Taran Nandha sits down with Akanksha Dass, Director of Marketing & Communications, to unpack one of the biggest shifts reshaping the agency ecosystem:The rise of the full-stack agency — and why partnerships are winning in 2026.This conversation breaks down how integrated teams, unified data, and AI-powered execution are replacing siloed vendors—helping brands scale faster, learn quicker, and drive outcomes with clarity.What You’ll Learn: What “full-stack agency” actually means beyond the buzzword Why fragmented vendor models slow down modern growth...
2026-02-1309 min
Renegade Marketers UniteMaking Reputation Measurable (and Defensible)Many CMOs face the same dilemma: You're asked to prove "brand," then told brand tracking is too expensive. So you invest in analyst relations, adjust PR, navigate layoffs, or shift strategy without a reliable way to show how those moves affect market perception. RepuTracker was built to solve that problem. Developed for members of the CMO Huddles Leader program, RepuTracker provides a monthly, evidence-based view of your company's reputation so you can see whether it's rising, slipping, or holding steady, and why. In this episode, Drew is joined by Taran Nandha (Growth Natives...
2026-02-1343 min
Growth DiggerCross-Cloud Coordination: Making Multi-Platform Marketing Actually Work in 2026 Episode Description Marketing in 2026 isn’t run on one platform—it’s spread across clouds. Salesforce manages pipeline. HubSpot runs campaigns. Analytics tracks behavior. Data lives in AWS. But most of these systems still don’t work together. In this episode of Growth Diggers, Akanksha Dass sits down with MarTech & Growth Strategy expert Gaurav Rajput to explore why cross-cloud coordination has become essential for modern marketing. This conversation breaks down how connected platforms reduce lead leakage, improve customer journeys, and help teams scale without chaos. What You’ll Learn: Why m...
2026-02-1209 min
Growth DiggerThe Future of RevOps: From CRM Workflows to AI AgentsIn this episode of Growth Digger, host Khushboo Bhatia (Director, Strategic Partnerships) is joined by Erik Hooijer (Co-Founder of Pack of Nodes) and Taran Nandha (Founder & CEO, Growth Natives) to explore how Revenue Operations is evolving — from traditional CRM workflows to intelligent AI-powered agents.What once started as simple automation rules inside CRMs is now transforming into adaptive systems that can reason, learn, and optimize revenue processes in real time.This conversation breaks down the shift in a practical, business-first way — cutting through the buzzwords to focus on what AI agents truly mean for modern RevO...
2026-02-1027 min
Growth DiggerHow Process Automation Is Moving Beyond Rules to Reasoning In this episode of Growth Digger, host Taran Nanda (Founder & CEO, Growth Natives) sits down with Abeer Aulakh, Director of Marketing & Communications at DiGGrowth, to explore how process automation is evolving beyond rigid rules into intelligent, reasoning-driven systems.What once started as simple “if-this-then-that” workflows is now transforming into adaptive automation powered by AI, machine learning, and contextual understanding. This conversation breaks down that shift in a way that’s practical, human, and grounded in real business impact — not buzzwords.From understanding why traditional automation falls short to uncovering how reasoning-based automation supports smarter decisions, faster o...
2026-02-0205 min
Growth DiggerThe Latency Paradox: Why Speed Alone Won’t Define the Future of AI Customer Engagement The Latency Paradox: Why Speed Alone Won’t Define the Future of AI Customer EngagementHost: Taran Nandha, Founder & CEO, Growth Natives Guest: Rukman Singh, Sr. Director – Customer Success & Experience, Growth NativesEpisode DescriptionFaster AI doesn’t always mean better customer experience.In this episode of Growth Digger, Taran Nandha and Rukman Singh explore the Latency Paradox—the idea that while AI can respond in milliseconds, customer engagement still fails when speed isn’t paired with context, intent, and meaningful resolution.They break down why instant responses often feel robot...
2026-01-0605 min
Growth DiggerTemplates Can’t Scale Strategy: Why Companies Are Rebuilding with Purpose-Built Web Apps Templates Can’t Scale Strategy: Why Companies Are Rebuilding with Purpose-Built Web AppsHost: Rahul Sindwani, VP – Operations, Growth Natives Guest: Sumeet Rana, VP – Technology, Growth NativesEpisode DescriptionTemplates feel fast, simple, and cost-effective—until they quietly become the biggest bottleneck in your business.In this episode of Growth Digger, Rahul Sindwani sits down with Sumeet Rana to unpack why companies eventually outgrow templates and why many are rebuilding their digital foundations with purpose-built web applications. From broken workflows and limited scalability to brand sameness and data lock-in, they break down whe...
2026-01-0206 min
Growth DiggerBeyond Content Creation: How AI Shapes Content Research, Workflow, and Distribution Beyond Content Creation: How AI Shapes Content Research, Workflow, and DistributionHost: Taran Nanda, Founder & CEO, Growth Natives Guest: Akanksha Dass, Director of Marketing & Communications, Growth NativesEpisode DescriptionAI hasn’t replaced content creators—but it has completely reshaped how content is researched, created, optimized, and distributed.In this episode of Growth Digger, Taran Nanda sits down with Akanksha Dass to explore how AI is quietly rewiring modern content workflows. From research and structured ideation to optimization and multi-channel repurposing, this conversation breaks down what’s actually changed—and what still re...
2025-12-3006 min
Growth DiggerUnderstanding Einstein AI: Salesforce’s AI-Powered Platform for Smarter Business Solutions Understanding Einstein AI: Salesforce’s AI-Powered Platform for Smarter Business SolutionsHost: Taran Nandha, Founder & CEO – Growth Natives Guest: Tushar Misri, Practice Head – Salesforce, Growth NativesAI is no longer a “future concept”—it’s already transforming how businesses operate. In this episode of Growth Digger, host Taran Nandha sits down with Salesforce expert Tushar Misri to unpack Einstein AI, Salesforce’s native AI platform that’s helping organizations turn overwhelming amounts of CRM data into real-time insights, predictions, and smarter decisions.From making sense of billions of data points to embedding intelligence directly inside Sa...
2025-12-2207 min
Growth DiggerAI Meets HubSpot: The Real Playbook for Chatbot Integration in 2025AI Meets HubSpot: The Real Playbook for Chatbot Integration in 2025Host: Taran Nandha, Founder & CEO – Growth Natives Guest: Gaurav Rajput, Sr. Director of MarTech – Growth NativesAI chatbots are everywhere—but most still fall short of delivering real business impact. In this episode of Growth Digger, host Taran Nandha is joined by Gaurav Rajput to break down what actually makes AI chatbots work in B2B: deep, thoughtful integration with HubSpot.This conversation goes beyond surface-level automation to explore how conversational AI, when connected to CRM data, can qualify leads, personalize engagement, streamline operat...
2025-12-1906 min
Growth DiggerIntelligence in the Feed: How AI Curates, Personalizes, and Publishes Content at Scale Intelligence in the Feed: How AI Curates, Personalizes, and Publishes Content at ScaleHost: Akanksha Dass, Director of Marketing & Communications – Growth Natives Guest: Abeer Aulakh, Director of Marketing & Communications – DiGGrowthYour feed isn’t random—and this episode explains why. In this edition of Growth Digger, host Akanksha Dass sits down with Abeer Aulakh to unpack how AI-powered feed intelligence is reshaping the way content is curated, personalized, and published at scale.From LinkedIn timelines and email inboxes to brand blogs and campaigns, AI is quietly deciding what shows up, when it shows up, and...
2025-12-1707 min
Growth DiggerBreeze into AI: HubSpot’s New Chatbot & the Future of B2B GrowthAI chatbots are everywhere — but HubSpot’s new AI assistant, Breeze, is changing the B2B game. In this episode of Growth Digger, Gaurav Rajput, Senior Director- MarTech at Growth Natives, is joined by Sumeet Rana, VP of Technology at Growth Natives, to break down what Breeze actually does and why it’s becoming a must-have for modern revenue teams.This conversation dives into practical, real-world use cases — not hype. You’ll learn how Breeze uses CRM data, NLP, and proactive engagement to automate lead qualification, boost conversions, and deliver support without adding headcount.Whether you’re in...
2025-11-2406 min
Growth DiggerHarnessing Salesforce Generative AI for Content Creation and Advanced Data AnalysisIn this episode of Growth Digger, Akanksha Dass, Director of Marketing & Communications at Growth Natives, talks with Abeer Aulakh, Director of Marketing & Communications at DiGGrowth, about how Salesforce Generative AI is reshaping modern marketing.They unpack how this powerful AI ecosystem blends content creation and data intelligence, helping marketers generate brand-aligned campaigns while uncovering real-time insights that drive smarter decisions.What you’ll learn in this episode: • How Salesforce Generative AI automates content creation across emails, ads, and social posts• Ways AI enhances personalization and consistency across channels • How it trans...
2025-11-1808 min
Growth DiggerAgentic Marketing: How AI Agents Run HubSpot WorkflowsIn this episode of Growth Digger, Taran Nandha, Founder & CEO of Growth Natives, talks with Gaurav Rajput, Senior Director of MarTech at Growth Natives, about how AI agents are transforming HubSpot automation.They explore what “Agentic Marketing” really means — when AI moves beyond rules and starts managing, fixing, and optimizing workflows on its own. From self-healing automations to personalized nurturing and smarter lead routing, this is where marketing meets autonomy.What you’ll learn: • How AI agents are reshaping HubSpot workflows • Why clean data and human oversight are critical for success • Pract...
2025-11-1408 min
Growth DiggerAutomation Isn’t Broken. It’s Just Misused. 5 Reasons AI Workflows Fail and How to Fix Them In this episode of Growth Digger, Akanksha Dass, Director of Marketing and Communications at Growth Natives, joins Gaurav Rajput, Senior Director of MarTech at Growth Natives, to unpack one of the biggest challenges in modern marketing — why AI-powered automation fails more often than it should.They dig into the real reasons behind broken workflows, misfiring emails, and “automation chaos” — and how smart marketers are fixing it in 2025.💡 What you’ll learn in this episode: ✅ The #1 mistake marketers make when setting up AI workflows ✅ Why dirty data kills automation accuracy (and how to clean it) ...
2025-11-1006 min
Growth DiggerPredict Before You Persuade: How Predictive Intent Modeling Automates Marketing DecisionsIn this episode of Growth Digger, Abeer Aulakh, Director of Marketing and Communications at DiGGrowth, sits down with Taran Nandha, Founder & CEO of Growth Natives, to explore how predictive intent modeling is transforming the way marketers make decisions.They unpack how behavioral data and machine learning combine to predict customer intent — and how automation turns those predictions into instant action. From churn detection to LTV scoring and next-best-action models, this conversation breaks down the “why” and “how” of predictive marketing.You’ll learn: • What predictive intent modeling really means for marketers today • How to bui...
2025-11-0605 min
Growth DiggerINBOUND 25 – AI On Tap. Growth On Deck.In this special episode of the Growth Digger Podcast, Gaurav Raajput (Senior Director – MarTech, Growth Natives) and Rahul Sindwani (VP of Operations, Growth Natives) share why INBOUND 2025 is shaping up to be the must-attend event for growth leaders, marketers, and innovators.From San Francisco’s Moscone Center (Sept 3–5), INBOUND brings together AI, MarTech, operations, and growth strategies like never before. Gaurav and Rahul break down what excites them most—AI-powered sessions, the move to SF, big-name speakers like Amy Poehler, Colin Jost, Dario Amodei, and Dharmesh Shah—and, most importantly, the magic of coffee-break brainstorms that spark real break...
2025-08-2609 min
Growth DiggerSelling Smarter, Faster What’s New in Salesforce Sales Cloud The way we sell is changing — fast. In this episode, Taran Nandha (Founder & CEO, Growth Natives) sits down with Tushar Misri (Salesforce Practice Head- Growth Natives) to explore how AI-powered tools in Salesforce Sales Cloud are revolutionizing the sales game.From real-time AI coaching during calls to 30-minute personalized proposals, we’re diving into the features that are helping top-performing teams sell faster, close smarter, and scale better — without losing the human touch.🔥 What you’ll learn:How AI acts like your top sales manager — whispering prompts in real timeWhy sales coaching is moving from monthly...
2025-07-1713 min
Growth Digger Google’s AI Mode Broke The Internet. So, Freak Out or Breakout?In this explosive episode, hosts Taran Nandha (CEO, Growth Natives) and Akanksha Dass (Director of Marketing & Communications- Growth Natives) unpack the mind-blowing updates from Google I/O 2025 — and why marketers, SEOs, content creators, and tech leads need to pay close attention.From AI-powered search replacing traditional Google results to Project Marin doing backlink building for you, the game has officially changed. This isn’t just evolution — it’s a full-on revolution.🚨 Key drops we break down:Google’s AI Mode is now your search interface — and yes, clicks are disappearingProject Astra turns your phone into a real-tim...
2025-07-1405 min
Growth DiggerWhen the C-Suite Goes AI-First The Ripple Effect on Your WorkforceWhat happens when the CEO starts using AI every day for strategic decisions? In this episode, Taran Nandha (CEO, Growth Natives) and Tushar Misri (Salesforce Practice Head) explore the culture shift that occurs when leadership adopts AI—not just as a tool, but as a strategic partner.They break down the ripple effects across teams, the emotional and organizational challenges that follow, and what it takes to make AI adoption inclusive, transparent, and empowering across the entire company.Tune in to learn: ✅ Why AI-first leadership is about more than just efficiency ✅ The ri...
2025-07-0911 min
Growth DiggerThe AI Shift in Salesforce Marketing CloudIn this episode of Growth Digger, Taran Nandha (CEO, Growth Natives) and Tushar Misri (Practice Head – Salesforce) explore how AI is transforming customer engagement through Salesforce Marketing Cloud—and why this shift is a must-watch for every modern marketer.Gone are the days of one-size-fits-all campaigns. From predictive email engagement to AI-personalized journeys and smart content automation, Taran and Tushar break down:✅ What Salesforce’s Einstein AI really does for marketers✅ How features like Engagement Scoring & Send Time Optimization boost results ✅ Why dynamic content and responsive journeys are driving stronger ROI ✅ Real...
2025-07-0807 min
Growth DiggerHubSpot’s AI Is Rewriting CRMIn this episode of the Growth Natives Podcast, Abeer (Director of Marketing & Communication at DiGGrowth) and Gaurav Rajput (Senior Director – Martech- Growth Natives) dive into the real story behind HubSpot’s AI-powered CRM—and how it’s reshaping how modern teams approach sales, marketing, and customer engagement.Forget the hype—this isn’t about buzzwords or AI “add-ons.” This is about a CRM that writes, learns, predicts, and automates to help your teams work smarter, not harder.Here’s what you’ll learn:✅ How HubSpot’s AI content assistant boosts creativity and speed ✅ What predictive lead scori...
2025-07-0706 min
Growth DiggerSo… AI Is Our New GTM Co-Founder Now?In this fast-paced and insightful episode of Growth Digger, host Akanksha Dass (Director of Marketing at Growth Natives) is joined by Abeer (Director of Marketing at DiGGrowth) to unpack how AI is no longer just a support tool—but a strategic co-founder in your modern GTM (go-to-market) motion.They dive into the real shifts redefining how marketing, sales, and ops collaborate, scale, and execute GTM in today’s high-speed landscape.💡 What you’ll learn:✅ Why traditional GTM is outdated—and what’s replacing it ✅ The 4 AI-led shifts: Dynamic ICPs, Intent-driven Segmentation, Predictive Scoring, and Personalized...
2025-07-0305 min
Growth DiggerSalesforce AI Cloud - Leveraging Cloud-Based AI for Scalable Business Solutions In this episode of the Growth Natives Podcast, Akanksha Dass (Director of Marketing & Communications) sits down with Tushar Misri (Practice Head of Salesforce) to break down how businesses of any size can harness the power of Salesforce AI Cloud—without the overwhelm.They go beyond the buzzwords to show you how cloud-based AI can help you scale smarter, not harder. Whether you're looking to boost conversions, improve service, or simply make faster, data-backed decisions, this conversation delivers real-world insights you can act on today.What’s Inside:✅ What Salesforce AI Cloud actually is (and is...
2025-07-0106 min
Growth DiggerData Monetization: Why is Analytics-as-a-Service Winning in 2025?In this episode, Akanksha (Director of Marketing & Communications at Growth Natives) and Abeer (Director of Marketing & Communications at DiGGrowth) unpack the real meaning of data monetization—beyond the buzzwords.They dive into:Why most companies are sitting on a goldmine of data but failing to act on itThe shift from static dashboards to dynamic decision-makingHow Analytics-as-a-Service (AaaS) is making insights more accessible, scalable, and actionableReal-world examples from luxury retail, SaaS, telecom, and food deliveryWhat it takes to build a data-first culture—people, process, and techThe future of data sharing, AI-led predictions, and compliance-by-design platformsWhether you...
2025-06-3007 min
Growth DiggerMarketing Agencies Are Lying to You—Here’s What They Don’t Want You to Know !In this episode of Growth Digger, host Taran welcomes Ivan Vislavskiy, founder and CEO of Comrade Digital Marketing, to break down what truly drives small business growth through digital marketing. With 15+ years of experience, Ivan shares insights on building trust, optimizing client fit, and creating ROI-focused strategies.Key topics covered:✅ Why trust-building starts before the contract is signed ✅ How to identify ideal clients (and when to say no) ✅ What most agencies get wrong about reporting and ROI ✅ The three pillars of successful small business marketing ✅ Why brand visibility...
2025-04-0715 min
Growth DiggerWhy Most AI Transformations Fail – And How to Fix It!In this episode of Growth Digger, host Taran sits down with business and technology executive Ryan Pollywank to explore how companies can leverage digital transformation for long-term growth. With over two decades of experience in the Microsoft ecosystem, Ryan shares insights on cloud migration, AI adoption, and overcoming common pitfalls in business technology implementation.Key topics covered:✅ Why businesses struggle with CRM adoption and how to ensure success✅ The role of AI and Microsoft Copilot in transforming business operations✅ How cloud migration enhances efficiency and future-proofs companies✅ The biggest mistakes...
2025-04-0215 min
Growth DiggerMastering SEO for Growth: Insights from Brandon LeibowitzIn this episode of Growth Digger, host Taran sits down with SEO expert Brandon Leibowitz, Founder of SEO Optimizer, to discuss how businesses can leverage SEO strategies for long-term growth. With over 15 years of experience, Brandon shares his insights on website optimization, backlink building, and AI’s impact on search trends.Key topics covered: ✅ The top 3 SEO pitfalls businesses should avoid ✅ Why backlinks are crucial and how to build high-quality ones ✅ The impact of AI and ChatGPT on organic search and how businesses can adapt ✅ On-page SEO best practices to improve...
2025-03-1110 min
Growth DiggerThe Future of AI Agents: Automation & Innovation with Naveen KrishnanIn this episode of Growth Digger, host Taran speaks with Naveen Krishnan, an expert in digital marketing, about how businesses can leverage trust-building strategies, data-driven marketing, and content optimization to achieve sustainable growth. Naveen shares his insights on why trust is the foundation of any successful marketing strategy and how businesses can use digital channels effectively.Key topics covered:✅ How trust and transparency influence marketing success ✅ The importance of tracking real ROI beyond vanity metrics ✅ Strategies for improving brand visibility and thought leadership ✅ How businesses can adapt to AI-driven changes...
2025-03-1011 min
Growth DiggerPlugging Leaks & Finding Opportunities: Web Strategy for Business GrowthIn this episode of Growth Digger, host Taran sits down with digital strategist Philippa Gamse, who has over 20 years of experience helping businesses uncover untapped potential in their websites. Philippa shares how businesses can use web analytics to identify leaks, improve conversions, and optimize their digital presence for sustained growth.Key topics discussed: ✅ The importance of web analytics in understanding customer behavior ✅ Identifying leaks that lead to lost revenue and how to fix them ✅ Case studies of businesses that transformed their growth through data insights ✅ The role of AI in analy...
2025-03-0317 min
Growth DiggerMultiplying Impact: Leveraging Virtual Assistants and AI for SuccessIn this episode of Growth Trigger, Taran sits down with Jenna Hatch, founder of Project Outsource, to discuss how businesses can scale effectively through offshoring and AI-driven automation. With over two decades of corporate experience, Jenna now helps businesses optimize their operations by leveraging offshore talent, AI, and automation to drive growth.Jenna shares her entrepreneurial journey, including lessons learned from building Project Outsource and how offshoring isn't just about cost savings—it's about freeing up time, focusing on strategy, and multiplying efficiency. She also breaks down how AI and virtual assistants (VAs) can work together to en...
2025-02-0514 min
Growth DiggerTrust as the Catalyst for Growth: Insights from Roy ReidIn this episode of Growth Digger, Taran sits down with Roy Reid, a marketing, PR, and communications veteran with 35 years of experience. Roy is an expert in building trust as the foundation for business success, leadership, and personal relationships. He shares powerful insights on how trust can drive customer loyalty, employee engagement, and overall business growth.Roy discusses real-world examples, including a hospital turnaround that went from failing metrics to industry-leading performance—all by focusing on trust. He also highlights how businesses can repair and rebuild trust when things go wrong.Key Topics Discussed:Wh...
2025-02-0416 min
Growth DiggerData, AI, and the Future of Small Businesses: A Conversation with Chase FriedmanIn this episode of Growth Digger, Taran welcomes Chase Friedman, a tech enthusiast, digital transformation expert, and founder of Alpine Anchor. With extensive experience in Salesforce, automation, and AI-driven business solutions, Chase shares how companies can use AI and automation to scale, improve efficiency, and optimize operations.From integrating sales and accounting systems to leveraging AI for small business automation, Chase unpacks key strategies for businesses of all sizes to stay competitive in the evolving tech landscape.Key Topics Discussed:How AI and automation are leveling the playing field for small businessesThe importance of...
2025-02-0315 min
Growth DiggerHow AI is Revolutioizing Small Business Management In this episode of Growth Digger, Taran welcomes serial entrepreneur Heidi Decaux, who has successfully built and exited three companies. Currently, Heidi is on her latest mission, developing AI-driven bookkeeping solutions for solopreneurs and small businesses. Together, they dive into the essence of business growth, leveraging AI, and finding balance between personal and professional life.Heidi shares her philosophy on moving fast to gain an edge, the importance of action over perfection, and how embracing AI can dramatically increase efficiency in business and personal tasks. From creating MVPs to biohacking her own health, Heidi offers practical, actionable...
2025-01-2724 min
Growth DiggerSustaining Uniqueness: A Guide to Avoiding Commoditization in Business In this episode of Growth Digger, Taran is joined by Barry Labov, founder of Labov Marketing and author of the bestselling book, The Power of Differentiation: Win Hearts, Minds, and Market Share. Barry shares his insights on how businesses can uncover and celebrate their uniqueness to achieve remarkable growth and differentiation.From turning a commodity-focused company into an industry leader to fostering employee and client loyalty, Barry’s expertise shines as he unpacks the five-step differentiation process. Discover how to create a strong brand identity, avoid commoditization, and say “no” to the wrong clients while building an army o...
2025-01-2118 min
Growth DiggerThe Future of Business: Leveraging AI Across the FunnelIn this episode of Growth Digger, Taran sits down with Shannon Lavenia, co-founder of Brand Builder AI and StandoutFunnels.ai, to explore how AI is transforming customer lifecycles and driving business growth. Shannon shares inspiring success stories, including how AI helped a small landscaping business scale to new heights. From optimizing Google profiles to implementing voice AI, discover actionable strategies to supercharge your business. Shannon also dives into the critical role of training—whether it’s a bot or a team—and how AI can enhance efficiency across departments. Don’t miss this insightful conversation about embracing AI to stay ahe...
2025-01-1318 min
Growth DiggerThe Role of AI in Modern Business EvolutionIn this episode of Growth Digger, Taran is joined by John Bradford, Head of UK Operations at Logitech, to discuss how small and medium-sized businesses can harness AI to scale and innovate. From creating transformative customer service experiences to automating workflows, John offers a practical roadmap for embracing AI in a crawl-walk-run approach.Key Highlights:Real-life examples of tech transformation in concierge services and tour operations.The game-changing role of AI for SMEs in leveling the playing field.A simple roadmap to implementing AI: Crawl, Walk, Run.Exploring tools like ChatGPT for self-audits and ideation.Why...
2025-01-0819 min
Growth Digger Scaling E-commerce with personalisation and AI In this episode of Growth Digger, Taran welcomes Gabriel Cam, co-founder of K&R Agency, to discuss the future of e-commerce growth. Specializing in fashion, cosmetics, and luxury brands, Gabriel shares insights into the evolving world of online retail, the power of AI-driven personalization, and the strategies behind DTC success. From SEO to advanced chatbots, learn how to drive retention and create meaningful customer relationships.Key Highlights:Gabriel’s success in scaling a shopping site from zero to over $1M in revenue through SEO.The role of email, SMS, and WhatsApp in retention marketing.Deploying AI-powered ch...
2024-12-2619 min
Growth DiggerScaling E-commerce with personalisation and AIIn this episode of Growth Digger, Taran welcomes Gabriel Cam, co-founder of K&R Agency, to discuss the future of e-commerce growth. Specializing in fashion, cosmetics, and luxury brands, Gabriel shares insights into the evolving world of online retail, the power of AI-driven personalization, and the strategies behind DTC success. From SEO to advanced chatbots, learn how to drive retention and create meaningful customer relationships.Key Highlights:Gabriel’s success in scaling a shopping site from zero to over $1M in revenue through SEO.The role of email, SMS, and WhatsApp in retention marketing.Deploying AI-powered ch...
2024-12-2619 min
Growth DiggerCode, Growth, and AI: Inspiring Dev Teams for SuccessJoin Taran as he chats with Will Blackburn, founder of DevClarity and former CTO of a leading FinTech company, about the evolving role of AI in software development. From product-led growth strategies to optimizing team output, Will discusses how AI-driven tools can empower dev leaders, streamline processes, and inspire teams to achieve better results. Dive deep into the future of software development leadership and learn how to make the most of generative AI in your organization.Key Highlights:Will’s journey from founding engineer to leading a team of 160 developers.The DevClarity platform: Helping dev leaders ba...
2024-12-2617 min
Growth DiggerBe Different to Drive GrowthIn this engaging episode of Growth Digger, Taran is joined by Roy Oseng, an expert in differentiation and the author of seven books on the topic. Roy delves into his "only statement" framework, emphasizing the importance of being unique in a way that customers care about. He shares practical examples, including a boat distributor’s transformation into a business development partner and a landscaping company's evolution into a full-service property management provider. Roy also stresses the value of prioritizing customer loyalty over constant new customer acquisition.Key Highlights:The "only statement" framework for crafting unique value pr...
2024-12-2317 min
Growth DiggerFrom Spray and Pray to Precision Marketing in the Digital AgeIn this episode of Growth Digger, host Taran is joined by John Dwyer, a veteran entrepreneur and marketing expert with over 35 years of experience. John shares insights into direct response marketing and reveals how AI-powered tools and creative campaigns are transforming small and medium businesses. From leveraging Facebook contests for lead generation to employing AI "robots" for customer engagement, John highlights innovative strategies to drive growth. He also shares timeless lessons from his marketing journey, including his "WOW factor" approach and the power of value-add over price discounts.Key Highlights:Creative campaigns like Facebook contests for...
2024-12-2319 min
Growth DiggerThe Future of Consumer Behavior: How AI Is Reshaping EngagementIn this episode of Growth Digger, we delve deep into the world of artificial intelligence (AI) with Shahar Boyayan. Shahar, a renowned expert in AI trends, sheds light on how AI is reshaping consumer behavior and empowering businesses to thrive. Key Takeaways:The AI-Driven Consumer: Explore how AI is transforming customer expectations, from personalized experiences to real-time interactions.AI as a Business Catalyst: Discover how AI can automate tasks, streamline operations, and unlock new growth opportunities for businesses of all sizes.Ethical AI and Privacy: Understand the importance of ethical AI practices and data privacy in building trust...
2024-12-1121 min
Growth DiggerDriving Product-Led Growth Through Innovation and AIIn this episode of Growth Digger, host Taran Nanda sits down with Andrew Duncan, founder and CEO of Vertice Labs, to explore how businesses can leverage AI and innovative strategies for transformative growth. From product-led differentiation to operational efficiency, they dive deep into actionable insights for companies at all stages of their AI journey.Key Topics Discussed:Leveraging innovation to gain a competitive edge in digital advertising.Real-world success stories, including driving $28M revenue in the first year of a SaaS product launch.Practical steps for becoming AI-ready and improving business processes.The power of generative...
2024-12-0414 min
Renegade Marketers UniteUnlocking Marketing AttributionAttribution is one of the toughest challenges for modern marketers—how do you measure what truly drives revenue in a complex, multi-touch journey? In this episode, Drew Neisser sits down with Taran Nandha, Founder and CEO of Growth Natives and DiGGrowth, to unpack the intricacies of marketing attribution and analytics. In this episode: Taran identifies the top mistakes marketers make with attribution, from relying on vanity metrics to overlooking offline touchpoints. He explains the importance of aligning people, processes, and tools to build an effective attribution system that delivers insights aligned with business ob...
2024-11-2946 min
Growth DiggerAI and Digital Transformation: Practical Insights for Business GrowthIn this episode of Growth Digger, host Taran Nanda sits down with Tom Altman, a seasoned technologist and CTO, to explore how companies can leverage AI and technology to drive sustainable growth. Together, they dive into real-world examples, the challenges of digital transformation, and actionable strategies for becoming AI-ready.Key Topics Discussed:The evolution of technology in driving growth, from e-commerce to AI.Practical steps to prepare your business for AI adoption.Tackling tech debt and optimizing your tech stack for efficiency.The ethical and strategic use of AI to support long-term business goals.Success stories...
2024-11-2818 min
Growth DiggerCustomer-Centric Strategies for Sustained Business GrowthIn this episode of Growth Digger, host Taran Nanda welcomes SaaS leader Sami Hero to discuss strategies for navigating growth challenges and driving success in turbulent times. Sami, a global SaaS expert with a career spanning multiple continents, shares his insights on growth strategies, overcoming the pandemic's challenges, and building resilient teams.Key discussion points include:Overcoming business disruptions during the pandemic.Innovative strategies to retain customers and adapt to market changes.The importance of cross-functional collaboration between marketing, sales, and customer success teams.Continuous testing, growth hacking, and the evolution of customer journeys.Why every...
2024-11-2818 min
Growth DiggerGrowth Marketing Secrets : Insights from Taran and AlexIn this episode of Growth Digger, host Taran, founder and CEO of Growth Natives, speaks with Alex Thorik, a seasoned growth marketer and founder of Income on Demand. They dive deep into strategies for achieving growth across the entire customer journey, from lead generation to retention. Alex shares his experience helping local businesses succeed, especially through challenging times like the COVID-19 pandemic. Key Topics:Introduction to Growth StrategiesTaran discusses his journey in growth marketing and the goals of Growth Natives.Importance of full-funnel growth strategies for sustainable business expansion.Guest Introduction – Alex ThorikAlex's career path in di...
2024-11-1415 min
Growth DiggerInnovative Marketing Trends with Taran and NickIn this episode of Growth Digger, host Taran Nanda sits down with Nick Jain, CEO of IdeaScale, to discuss transformative strategies for driving growth across industries. Nick shares insights from his journey—from running a $100M trucking business to leading the largest innovation software company on the planet. They explore:Building scalable, tech-driven sales strategies.The power of content marketing and SEO to outperform competitors.Leveraging AI to enhance productivity, marketing, and customer engagement.Expanding globally by identifying and targeting ideal customer profiles (ICP).Lessons in adapting traditional industries like trucking to modern sales and marketing approaches.Ke...
2024-11-1417 min
Growth DiggerThe Human Touch 2.0–Leveraging AI for Deeper, More Meaningful SalesThe world of sales is undergoing a fascinating transformation. Human touch has always been essential, but what if there was a way to supercharge your sales skills in today's data-driven environment?By utilizing AI's strengths, we can unlock a new era of deeper, more meaningful sales interactions. We'll explore how AI automates tedious tasks, freeing salespeople to focus on building genuine rapport with clients. Furthermore, AI-powered data and insights will equip them with the edge needed to close deals with confidence.Join us and discover proven strategies to optimize your sales pipeline, expedite deal closures...
2024-11-0542 min
Growth DiggerDemand Gen 2024: Techniques & Strategies for Creating and Generating Demand Is your B2B demand generation strategy stuck in neutral? Harness the power of data for hyper-targeted campaigns, optimized lead nurturing, and accelerated conversions. Gain the edge with data-driven dominance and leave your competition behind.A crowded marketplace presents unique challenges. This webinar tackles this heads-on, providing you actionable, data-backed strategies to overcome obstacles. Tune in now to navigate through this fickle economy.In this episode, you'll discover:The Essence of Demand GenerationInnovating to Create and Sustain DemandMetrics for Measuring Demand Generation SuccessOvercoming Common Demand Generation HurdlesEffective Strategies for Growth in Competitive MarketsFinding the...
2024-11-0445 min