Shows
From Better Half to Boss Photography Podcast[192] BIG Mistakes I Made With Paid Ads as a Photographer (and What to Do Instead)Send us a textGet Ready for a Masterclass in Facebook Ads for Photographers!Are you throwing money at ads hoping they'll magically fill your calendar with dream clients?Today Tavia is sharing some of the biggest myths photographers believe about paid ads—things you may have heard (and trusted!) but that could actually be holding you back. Could a simple tweak in your ad approach open the door to the clients you’ve been waiting for?WHAT TO LISTEN FOR:The one myth that might be keeping you...
2024-10-2919 minFrom Better Half to Boss Photography Podcast[189] 6 Ways to Stay Creative to Grow Your Photography BusinessSend us a textYou know how sometimes running a photography business can feel like it’s sucking all the fun out of actually being a photographer? Like, the creative spark that got you into this in the first place starts to fade because you’re so focused on editing, invoicing, and answering emails. Before you know it, your passion feels more like just another to-do list.If that’s where you’re at right now, trust me—I get it. But the good news is, it doesn’t have to stay that way. There are ways to...
2024-10-0716 minFrom Better Half to Boss Photography Podcast[184] How to Plan a Month of Social Media in 1 DaySend us a textDoes managing your photography social media account feel like a never-ending task? You’re not alone! But what if I told you that you could plan an entire month of content in just 24 hours? Sounds too good to be true, right? Well, in today’s episode, I’m breaking down exactly how to do it.Whether you're tired of scrambling for posts last minute or you want to free up more time to focus on your photography, this episode is for you. By the end, you’ll have a clear, actionable plan to...
2024-08-2018 minFrom Better Half to Boss Photography Podcast[165] 8 Specific Ways to Boost Your Photography Business’ Perceived Value & Book More ClientsSend us a textEver wonder why some photography businesses seem to effortlessly attract clients, even with higher prices?It’s all about the perceived value - that magical element that elevates your brand beyond “just another photographer.”Today, I’m diving deep into the art of boosting your photography business’s perceived value, ensuring clients choose you for the unforgettable experience and unique vibe you offer, not just your pricing.WHAT TO LISTEN FOR:8 practical strategies to significantly increase how potential clients see the value of your wo...
2024-04-0923 minFrom Better Half to Boss Photography Podcast[164] 3 Mindset Shifts I Made About My Competition to Hit $10k MonthsSend us a textHave you ever found yourself deep in the rabbit hole of comparing your photography work to your competitors, to the point where it feels crippling?If so, you're not alone! Today, I'm taking you through my journey of battling competition anxiety. I'll share not only the struggles I've faced at every level of my career but also the strategies that helped me overcome them. From feeling overshadowed by more advanced photographers to navigating the competitive waters of my educational business, I've been there. But more importantly, I've found ways t...
2024-02-2019 minFrom Better Half to Boss Photography Podcast[163] How You Can Book More Photography Clients with Your Inquiry Follow UpSend us a textLearn the secrets to transforming those "maybe" inquiries into solid bookings with my tried-and-true follow-up strategies! I'm all about making sure you're not just another name in a client's crowded inbox. Instead, I'll show you how to be the standout photographer they just can't wait to work with. From your very first "hello" to that winning follow-up message, I've got practical tips and advice to help you connect deeply and book more photography clients! WHAT TO LISTEN FOR:The swee...
2024-02-1317 min
The Beginner Photography PodcastGetting Started with Birth Photography with Tavia Redburn#346 Today we are chatting with birth photographer Tavia Redburn and we get real technical about what you need and what you need to know before shooting your first birth session! In this episode Tavia talks about how she got interested in photography and the experiences that led her to becoming a birth photographer. She teaches beginners the technical aspects of the craft and encourages them to practice as much as possible for better results.Theres this phrase that says, you’re only an expert on something if you can explain it to a 5 year old and today, th...
2023-02-1450 min
Freedom Focus PhotographyContent Marketing with Tavia Redburn174 - I heard you groan. Nicoooooooole, I don't wanna blog. I don't know what to blog about! I don't have time to blog! Trust me, I feel your pain. Blogging isn't one of my favorite things to do either. I would tell you all the reasons you should be blogging but I'm going to get my friend Tavia Redburn to do it instead. Tavia joins me on the podcast this week to talk about all the good things about content marketing. She breaks down why we need to be using content ma...
2023-01-1045 min
Focal Points with Dorie HowellBirth Photography with Tavia RedburnMy Guest today is Tavia Redburn, incredible newborn and birth photographer who runs her business in the Oklahoma City Area. Tavia has been in business for awhile and she knows a thing or two about birth photography. So much so she even offers an accreditation program for people who want to become certified as birth photographers. Today we discuss what it is like to be on call for your client and how Covid dramatically changed her business. Don’t miss this conversation! You can find Tavia in these places: IG - https://www.instagram.com/taviaredburn/ Facebo...
2022-11-3025 min
Birth With Power[REBROADCAST] Hiring A Birth Photographer with Tavia RedburnHey there! I’m on vacation this week and spending some time with my family so enjoy this rebroadcast episode of the podcast with birth photographer Tavia Redburn. I used to think that birth photography was a bit of a luxury, but the more I learned about it the more I started to think that all parents should consider whether they'd like to have a photographer present for their birth.To talk about all things birth photography, we're joined by the wonderful Tavia Redburn. Tavia is a birth & newborn photographer in Oklahoma, and she also trains other new birth ph...
2022-06-2155 min
Shine and Thrive Photography Podcast105: The Power of Niching Down: How She Turned Birth Photography Into a 6 Figure Business with Tavia RedburnToday we’re talking about the power of niching with birth & newborn photographer, Tavia Redburn. Join us as we discover…How Tavia got started in birth photography and the simple way to know if you’ve chosen the photography niche that’s right for you [6.38]The most common obstacles & objections Tavia hears when it comes to birth photography and her tips for overcoming them [9.57]What you need to know about niching, portfolio-building and gaining traction when you’re first starting out [16.43]How much Tavia charges for her birth photography packages, plus guidance on figuring out your rates and the number...
2022-06-2048 min
The Art & Soul Show - Photography Podcast for Newborn and Family PhotographersThe Beauty of Birth: The Art, Business, & Heart of Birth Photography with Tavia RedburnIn the photography world, there are few fields more intense and emotionally demanding as birth photography. You’re responsible for capturing a baby’s first moments of life and a couple’s first moments of parenthood. And in order to be there for those moments, you have to make adjustments in your own life. It’s taxing, it’s demanding, but it’s also incredibly rewarding.In this episode, I’m chatting with birth photographer and photography educator Tavia Redburn about balancing her personal life and mental health with an emotionally demanding business. Tavia is sharing her process for co...
2022-05-1133 min
The New Mom Boss Podcast104. Everything You Want To Know About Having A Birth Photographer with Tavia RedburnWelcome back to the New Mom Boss Podcast! This episode is all about something I wish I had known about during my births - birth photography. My guest, Tavia Redburn, is a birth photographer and business owner who teaches other birth photographers how to specialize and get certified so they can go full time. We talk about how she got her start with birth photography, get a behind-the-scenes look at how a session works, and discuss all of the important things to keep in mind when trying to preserve memories on that...
2022-04-0728 min
This Can't Be That HardEP 154: Navigating Niching Down with Tavia RedburnIt’s easy to fall into the trap of advertising that we do ALL THE THINGS - saying "no" to work that comes your way can be scary, especially when you’re first starting out as a photographer! But the last thing you want is for your business to come across as a “jack of all trades, master of none.” The fact of the matter is that niching down can really benefit your business… if you do it the right way.Today, I’m talking to Tavia Redburn about how she successfully niched down into one of the most esot...
2022-04-0529 min
From Better Half to Boss Photography Podcast74: Best of 2021 for Photographers - Solo EpisodesSend us a textIs it just me, or do any other millennials feel like the year 2000 was like 10 years ago? Well, we are well into the 20's (WEIRD) at this point and because it's the end of the year, it is time for my yearly recap. Whether you're new to the show or you've been here since episode 1... you'lI find something for you in this episode. I'm digging the top downloaded episodes, which include tips for booking more photography clients (from marketing school students), how to boost your photography sales, writing killer testimonials and...
2021-12-2723 min
From Better Half to Boss Photography Podcast73: How to Develop Surprisingly Simple Plan & Vision for Your Photography Business in 2022Send us a text2021 will be over in a few days – are you geared up for 2022? If you look back, it might be easiest to remember the times when it seemed like there was so much to prepare for and times when everything felt super overwhelming. And if so...you'd be normal! Things in the photography industry are always changing, especially adding COVID in the mix! With everything that you’ve been through this year, I’m rooting for you more than ever before. Here's a treat for you! In this episode, I'm going to walk y...
2021-12-2029 min
From Better Half to Boss Photography Podcast72: No Studio? No Problem. How to Run a Successful Photography Biz without a StudioSend us a textLike any photographer, I’ve always dreamed of having my own photography studio. There’s just this perception that if you have your own studio, you’re gonna be seen as a legit & successful photographer. And being seen this way would attract more clients (drive-by clients are a plus). But what if I tell you that you can definitely be seen as professional and be a fully-booked photographer even without owning a studio? Join me in this week’s podcast episode to know how to be successful in the photography biz without...
2021-12-1324 min
From Better Half to Boss Photography Podcast71: A Unique Way to Plan 2022 for a Well-Balanced and Successful Year (with Seran Glanfield)Send us a textIf you've been hanging out with me for a while now, you'll know how I LOVE goal setting. And now that we are nearing the end of this year, this is an essential part of my business process. I always take the last week in December to look back at the previous year and set goals for the upcoming year. I've developed my own system that I've been using since 2017, and I love it! But honestly, after talking to today's guest, I'm going to switch up my methods for sure!
2021-11-2234 min
From Better Half to Boss Photography Podcast70: 3 Secrets That Will Make Your Photography Client Journey Worth the Full Price (with Brooke Jefferson)Send us a textWithout looking at your prices, what makes you stand out as a photographer? Joining me this week is my friend Brooke Jefferson, family photographer, fellow podcaster and educator. Join us as we unpack secrets to an unforgettable client experience that will make your clients book you again and again at full price. And she will also share how you can show up authentically and truthfully online and share your opinions in this chaotic world that we live in. Grab a pen and notepad - you don't want miss these strategies!
2021-11-1538 min
From Better Half to Boss Photography Podcast69: 7 Things I'm Afraid To Tell YouSend us a textThis week's episode is literally an episode from the heart as I share with you things that I am REALLY afraid to tell you guys. My goal for this episode is simple: be as I am today in all honesty and show you what is beyond the highlight reel of my life. :) There is power in being vulnerable at times, I believe. Will you come hang out with me? Check out the show notes for this episode here! I would love to serve you...
2021-11-0823 min
From Better Half to Boss Photography Podcast68: Photography Pricing: A Shift in The Industry That No One Is Talking AboutSend us a textThe photography industry has changed a lot in recent years. Photographers used to be scared to charge a lot, but now I see the pendulum swinging the other way and very new and inexperienced photographers want to jump in charging a high price when they don't have the experience or brand to back it up. BUT I totally get why they're doing that, their time is valuable and so is their work. So when is your work "good enough" to charge full price? That's what we'll talk about today! C...
2021-11-0121 min
From Better Half to Boss Photography Podcast67: October 2021 Covid Update for Photographers: How to Keep Thriving through the Pandemic in Your BusinessSend us a textThis podcast was born when the world was at a shaken and uncertain state. I started out the show talking a lot about COVID with the very best ideals in mind, looking forward to when things "get back to normal” and “when this is over.” So it’s kind of sad that here I am in October 2021, still talking about it. COVID is most definitely on our minds every single day. For sure, all of us have been affected by it in some way. So in today's episode, I wanted to talk abo...
2021-10-2522 min
From Better Half to Boss Photography Podcast66: Why You Shouldn’t Worry About Your CompetitionSend us a textHave you ever heard of the phrase #CommunityOverCompetition? Well it's time to embody it and work every day to provide something valuable for your clients and build your community NO MATTER what your competition is doing. In this week's episode, I’m sharing some tough lessons that I have learned in getting really honest about my past struggles with competition in my community so you could stop worrying about your competition and start focusing on your own business. Check out the show notes for this episode here!
2021-10-1817 min
From Better Half to Boss Photography Podcast65: How to Get Started with In-Person Sales (IPS) as a PhotographerSend us a textI am really excited to chat about this week's topic with you because this has revolutionized my business. I'm talking about In-Person Sales! As a photographer, this can be an awesome experience that will give you the opportunity to serve your clients, share your love for photography and increase your revenue as a photographer. It can be challenging to make the shift from "shoot and burn" to IPS but in this episode, I'm going to share what you need to get started with IPS so you can maximize your profit from e...
2021-10-1128 min
From Better Half to Boss Photography Podcast64: 6 Key Metrics to Track to Hit $10k Months with PhotographySend us a textWe all want to serve more clients and bring in more money to support our families, and there are a lot of ways that we can do it, but the first thing is being able to track your numbers so you know what is working and what isn't. Today, I will outline some key metrics that every photographer should be monitoring as well as give an example from my own business on how each metric helped me grow my photography business! Check out the show notes for this episode her...
2021-10-0417 min
From Better Half to Boss Photography Podcast63: 12 Photography Sales Strategies to Hit $10k Months (Part 2)Send us a textI see you and I feel you, friend. It is CHALLENGING to acquire a client! And the deal is, it costs more (in time and money) to get a new client than keep an existing one, which is why making the most out of each client is such a critical part of a successful photography business. So in today's episode, I will be sharing strategies to increase your sale with each existing client and even past clients! You are going to want to take notes here - lots of good stuff...
2021-09-2722 min
From Better Half to Boss Photography Podcast62: 12 Photography Sales Strategies to Hit $10k Months (Part 1)Send us a textI see you and I feel you, friend. It is CHALLENGING to acquire a client! And the deal is, it costs more (in time and money) to get a new client than keep an existing one, which is why making the most out of each client is such a critical part of a successful photography business. So in today's episode, I will be sharing strategies to increase your sale with each existing client and even past clients! You are going to want to take notes here - lots of good stuff...
2021-09-2027 min
From Better Half to Boss Photography Podcast61: Do This if You Want to Grow to 10K Months in Less Than A Year! (Interview with Ashley McClintock)Send us a textIn need of a SERIOUS dose of inspiration? This week, I had the privilege to interview one of my students in Marketing School for Photographers, Ashley McClintock. Can't wait for you to hear about how she replaced her nursing income with photography and is now hitting 10K a month every single month. And get this - her business grew primarily in 2020! \ We're talking about things like how she's finding her ideal clients, how she grew in a very tumultuous time, plus her marketing tips for growing to 10K months!
2021-09-1332 min
From Better Half to Boss Photography PodcastQuick Tip Tuesday: 4 Best Tips for Booking More Clients from Marketing School StudentsSend us a textI’m always blown away by what can be accomplished in a short amount of time. Nope – not with shortcuts, but by pure hardwork! Recently, we asked our students inside Marketing School for Photographers to share some of their stories about how their businesses have grown in the past 12-18 months and I pulled out these 4 tips to share with you today based on what they said! So if right now you are feeling stuck or your business is going slow or just blah, this could be the push that you need...
2021-09-0713 min
From Better Half to Boss Photography Podcast60: A Little Change That Makes a Big Impact in Your Business and Life as a Photographer (Interview with Kate Buckles)Send us a textHave you ever dreamed of making good money and freely live out the intentional life that you want by doing the thing that you are most passionate about? Too good to be true? Friend, let us change your mind today! This is a long episode, but it is FULL of value and inspiration that will surely get you scribbling like crazy! Join me and my friend, Kate Buckles, as she share this one little change to shift your mindset and live the life that you are dreaming of.
2021-09-0650 min
From Better Half to Boss Photography PodcastQuick Tip Tuesday: 10 Things Photographers Should Know About Shooting Newborn SessionsSend us a textSo, you have a newborn session coming up and now you're heading to Pinterest for some inspo! BUT...if you're like a lot of photographers, they don't always turn out Pinterest-worthy. Don't worry my friend, the tips in this episode will help you achieve classic portraits for your clients (without the stress of crying babies)! Check out the show notes for this episode here! I would love to serve you more! If you have any question, submit it here: www.taviaredburn.com/ask and I...
2021-08-3108 min
From Better Half to Boss Photography Podcast59: Top 4 Photography Business Tips for NewbiesSend us a textAre you in need of help in growing the business of your dreams? Maybe you are brand new at this or you've had your business for several months or even a year, I will be sharing 4 photography business tips for newbies. Friend, despite what you may have been told, you can be successful financially and in life with a career as a photographer! Check out the show notes for this episode here! I would love to serve you more! If you have any que...
2021-08-3017 min
From Better Half to Boss Photography PodcastQuick Tip Tuesday: What To Do When You Have No InquiriesSend us a textI think we can all relate to this, right? You look up one day and think, “Whoa it’s been a while since I’ve gotten an inquiry,” and your mind starts to go to doomsday scenarios of never getting another inquiry and having to shut down your business entirely. Just me? Haha. Don’t panic friend. I’m going to show you exactly what I used to do when inquiries slowed down or stopped entirely! Check out the show notes for this episode here! I would l...
2021-08-2407 min
From Better Half to Boss Photography Podcast58: How to Go Full-Time with a Small Audience (with Lydia Stuemke)Send us a textMany of us usually associate SUCCESS with having tens of thousands of followers. But what if I tell you that it is possible to grow to $10k months WITHOUT a large social media following? Today, I’m chatting with Lydia Stuemke, a coach inside Marketing School for Photographers, about how she photographed her first birth with the goal of just paying off her camera but then decided to make it into a business, then transitioned her niche and is now full time without a huge audience on social media.
2021-08-2333 min
From Better Half to Boss Photography PodcastQuick Tip Tuesday: 5 Quick Tips to Boost Your Social Media Presence as a PhotographerSend us a textOn a scale of 1-10 with 10 being the highest, how consistent are you in showing up on your socials? Let's talk about this struggle in today's Quick Tip Tuesday episode. I’m answering YOUR commonly asked questions about what to post on social media as a photographer and give you 5 tips to boost your social media presence! Check out the show notes for this episode here! I would love to serve you more! If you have any question, submit it here: www.taviaredburn.com/as...
2021-08-1710 min
From Better Half to Boss Photography Podcast57: The 6 Worst Instagram Mistakes for PhotographersSend us a textDo you also feel that love/hate relationship with social media? Like...one day you feel like you've got it all figured out, but then the next day it doesn't work as how you expected it to? I totally get you because I've been there! So today, let me take you through the 6 worst Instagram mistakes that photographers make from ways to use the app to get more free engagement to what you can be doing off the app to speed up your growth! I love chatting social media...
2021-08-1622 min
From Better Half to Boss Photography Podcast56: Reflective Thinking is Key to Your GrowthSend us a textHave you ever thought you had a great idea... but it turned out to be a terrible idea?! Maybe something like... agreeing to shoot a birth for free or taking on too many discounted clients? Once you realized it wasn't a good idea... how did you respond? Reflective thinking can be used in many different ways, but one of the most popular ways is using it as a tool for self-reflection that revolutionizes the way you do life and business. In this week's episode, I will show...
2021-08-0918 min
From Better Half to Boss Photography Podcast55: 3 Powerful Questions for a Better Mindset to Reach $10K MonthsSend us a textI really love this quote from Warren Buffet. He said: “Be fearful when others are greedy, and greedy when others are fearful.” The concept here is that when others are turning away from something, that’s the time for you to take a second look at it. Going against the grain looking at possibilities and not necessarily just following what everybody else is doing is so POWERFUL. Do you want to improve your thinking and your mindset by #ChallengingTheNorm? In today's episode I will share with you the 3...
2021-08-0219 min
From Better Half to Boss Photography PodcastQuick Tip Tuesday: New Instagram Changes You Need To Know AboutSend us a textWelcome to Quick Tip Tuesday! Over the years, getting found on Instagram by people who don’t know you has become a little bit more challenging. Generally speaking, people aren’t really searching through hashtags and unless you’re doing collaborations with people who has similar audience to you, this will continue to pose as a challenge! However, Adam Mosseri (Head of Instagram) made a game-changing announcement that will open up a lot more opportunity for you and your business to be found organically by people who don’t already...
2021-07-2707 min
From Better Half to Boss Photography Podcast54: How to Get Started with Paid Ads in 2021Send us a textWhat I love about paid ads is that they can very directly target your ideal client. With social media and smart algorithms, these platforms can get really specific and show your ad only to the right people who are likely to hire you! But, getting started with paid ads can be a daunting project, especially when you’re new to it. So in this episode, you’re going to learn where to run paid ads online, how to maximize the money you’re spending and my secret strategy for writing the ad its...
2021-07-2617 min
From Better Half to Boss Photography Podcast53: Simple Ways to Improve Your Money MindsetSend us a textOver the years, I've learned some things about myself when it comes to my relationship with money. And one of those lessons is that anyone can change their relationship with money by making small changes over time. So today, I'm going to share 3 common beliefs that photographers have about money (if you're listening to this, I can pretty much guarantee you have at least one of them) and how to overcome those thoughts, so you can improve your money mindset to make more money every month. I mean, it's no secret...
2021-07-1922 min
From Better Half to Boss Photography PodcastQuick Tip Tuesday: Instagram DMsSend us a textWelcome to Quick Tip Tuesday! Are you using auto-responders on Instagram DMs, Facebook, or anywhere (basically)?? Here's a quick tip on how to make auto-responders add more value to your business! Check out the show notes for this episode here! I would love to serve you more! If you have any question, submit it here: www.taviaredburn.com/ask and I might answer it on the podcast!
2021-07-1307 min
From Better Half to Boss Photography Podcast52: Why is Your Marketing Not Working? Listen Up If You Need Next Steps.Send us a textDo you feel like you're doing #allthethings to market your photography business but still not getting the bookings? I can help! Doing a Marketing and Business Audit is important, but it might not seem like it at first. The word “audit” tends to deter people, but a question I get often is...“Okay, I feel like I’m doing all the things and it’s not working.” In this episode I'm going to show you how to run a business and marketing audit so you can super specifically pinpoint what's not working with...
2021-07-1220 min
From Better Half to Boss Photography Podcast51: Easy Steps to Create Authentic Testimonials (So You Can Book More Photography Clients in 2021)Send us a textTestimonials or client reviews are one of the most powerful tools in a marketer's arsenal. They can be used to increase conversion rates, convince prospects to buy from you, and encourage past clients to refer others. In this episode, we will discuss strategies for using testimonials as part of your marketing strategy and how they can help you build trust, book more clients, and make more money as a photographer! This is the 3rd and final episode of the Make More Money with Photography series! Check out t...
2021-07-0519 min
From Better Half to Boss Photography Podcast50: 6 Ways to Make an Extra $2k-$3k in Your Photography Business in 30 DaysSend us a textDo you want to make an extra $2,000 this month as a photographer? Maybe you need the money for a new online course or a new lens. Every month, it is important to have a marketing plan in place, so that you can keep your income coming in. But every once in a while some of us just need some extra cash, right? This episode will give you 6 ideas to make an extra $2,000 (or more) this month! This is the 2nd episode of the Make More Money with Photography series!
2021-06-2822 min
From Better Half to Boss Photography Podcast49: How to Create a High-Touch Experience for Your Clients to Get More ReferralsSend us a textWe are starting our Make More Money with Photography Series this week! Today’s episode will fast track your success in photography. If you take this seriously and implement this into your business, you will see a spike in client referrals and lifetime customer value aka more revenue per client! If you’re here, I know you’re a business owner with integrity. You don’t want to do whatever whenever to make money, but you’re focused on serving people well and getting paid well to do it. So get your pens...
2021-06-2124 min
From Better Half to Boss Photography Podcast48: What It's REALLY Like To Be A Certified Birth PhotographerSend us a textToday, I am interviewing six certified birth photographers to find out how they got their first few birth clients, how they got the confidence to charge their worth, plus how to balance being a birth photographer with life, especially when you're a mom and if you also have a full-time job. So, this episode is a really juicy one if you are a birth photographer or if you are considering specializing in birth, I can't wait for you to listen! Check out the show notes for this episode here! ...
2021-06-1444 min
From Better Half to Boss Photography Podcast47: Top Questions to Ask Yourself Before Paying for a Coach, Mentor, or CourseSend us a textAre you looking at spending some money on a coach, a mentor, or a course? If yes, this episode is for you! Join me as I share why you should consider investing in yourself in this way, as well as some questions to ask yourself and the mentor you're thinking about working with. Check out the show notes for this episode here! Do you have a question? Submit it here: www.taviaredburn.com/ask and I might answer it on the podcast! Leave a...
2021-05-2423 min
From Better Half to Boss Photography Podcast46: 4 E-mail Workflows That You Need In Your BusinessSend us a textAs business owners, you know you should have e-mail workflows, right? But maybe you're not sure what to write, when you should send them, or what you should even have. So if you struggle with e-mail workflows and are just sitting in overwhelm, not sure what to even do, you're in the right place, because that's what we're going to talk about here today. I know it can be easy to feel overwhelmed with all of the different workflows and things that you need to set up. But one thing that...
2021-05-1729 min
From Better Half to Boss Photography Podcast45: 5 Reasons Why Now Is The Best Time to Specialize in BirthSend us a textSometimes we just need a pep talk. Sometimes we just need some motivation, because motivation comes and goes. We just need someone to tell us that it's possible and that we're not crazy wanting to do this, that other people are out there doing it, which reminds us of what is possible for us. Join me in today's episode! Let's talk about 5 reasons to speciaize in birth NOW! Check out the show notes for this episode here! Do you have a que...
2021-05-1119 min
From Better Half to Boss Photography Podcast44: 3 Mindset Shifts That You Need to be Successful When You Have Imposter SyndromeSend us a textNo matter what stage in business you are in, Imposter Syndrome is a real thing that a lot of people struggle with–those starting out and those more advanced and everywhere in between. So I’m going to share with you how I’ve experienced Imposter Syndrome in my life, in my business, as well as how to identify what Imposter Syndrome actually is and how you can fix it, because this Imposter Syndrome is holding you back from reaching your potential. Check out the show notes for this episode...
2021-05-0318 min
From Better Half to Boss Photography Podcast43: Ask Me Anything: How to Deal Mistakes, Budget Objections, and Moms Who Don't Want Birth PhotographySend us a textLet's dive in an Instagram Live Q&A: Ask Me Anything I did all about birth photography. If you have questions about birth photography--how to get started, how to fill your Model Call, how to become a confident birth photographer--we're answering questions in this Instagram Live. And what's really cool is you have an opportunity to hop on live with me any Tuesday at 3 PM CST, whether you want to come on video live or ask your questions there in the chat, it's a really good opportunity for us to connect...
2021-04-2629 min
From Better Half to Boss Photography Podcast42: A Surprisingly Easy 3 Step Process to Setup Workflows in Your Business (with Laura Neff)Send us a textWhat is a workflow? What is a system? How do you put them together? How do you create that in your business? We have such a treat in store for you! Today, I'm chatting with my friend, Laura Neff of Laura Lee Creative, and she is an expert with HoneyBook, workflows, and systems. So much good stuff in this episode, and she gives you really good strategies and tactics for getting organized in your business. This is literally like a little mini workflow and systems course and it's going...
2021-04-1943 min
From Better Half to Boss Photography Podcast41: Need A Sign to Join Clubhouse? This is it! (with Lacey Barratt)Send us a textOn today's episode, I am chatting with Lacey Barratt, who is any multi award-winning international photographer and doula. She is a disruptor and challenger of societal norms, embracing the flow of life in business, all while challenging you to do the same. Lacey and I actually have so much in common, but recently just connected for the first time on Clubhouse. So I am thrilled that she was willing to come on the podcast and share her beautiful journey here with us today. Check out the show notes for t...
2021-04-1244 min
From Better Half to Boss Photography Podcast40: 5 Lessons I learned from my $15,000 Group Coaching ProgramSend us a textIs it necessary to spend money on coaching to hit new levels in your business? Have you ever wondered what it’s like to be a part of a high level coaching group? In this episode, I’m pulling back the curtain to share my biggest lessons from a $15,000 group coaching program I was a part of in 2020, so that you can learn the lessons without spending the money. Check out the show notes for this episode here! Are you ready to $10k or $20k months, grow a team...
2021-04-0525 min
From Better Half to Boss Photography Podcast39: How to Naturally Attract High-End Clients Every Day (with Lindsay Jani)Send us a textOn today’s episode, I’m chatting with Lindsay Jani about how to attract high-end clients with your brand. Now you might remember Lindsay from episode 34 where we talked about how to book more clients using your branding. Lindsay had so much to share that she and I did an IG live together and we’re bringing that bonus episode to you here on the podcast! We covered a lot in this episode but I think my favorite part was what to do in your business if you keep hearing “you’re t...
2021-03-2954 min
From Better Half to Boss Photography Podcast38: Here's My Easy 4-Step Goal Audit ProcessSend us a textNow that the first 3 months of 2021 are coming to an end, are you smashing your goals or are you getting left behind where you’d intended? When you take the time to complete a quarterly audit of your business and goals to learn, then you will keep your path straight to hit those annual goals. Today, let me get you through exactly how we audit our quarters. Grab a pen and paper and let’s get after it! Check out the show notes for this episode here! ...
2021-03-2218 min
From Better Half to Boss Photography Podcast37: The 1 Phrase to Stop Saying If You Want to Succeed as a PhotographerSend us a text“I want to run a 6 figure photography studio, I want to fully book my calendar, I want to retire my spouse from his 9-5…. But I don’t have time!” Oh, my friend. THIS is the 1 thing you have to stop saying if you want to succeed! We’re going to rid you of that excuse after this episode! I’m going to teach you exactly how I structured my weeks running 2 businesses, homeschooling my kids all while my husband worked a 9-5. Grab a pen and let’s go! Che...
2021-03-1717 min
From Better Half to Boss Photography Podcast36: 3 Things I Outsourced to Hit $10k MonthsSend us a textIn our last episode, Brandi Mowles talked about how she scaled her business in over a million dollars in 2 years by focusing on revenue-generating activities. The episode before that, we talked about what to focus on to grow quickly. I want to take this concept a step further and explain in detail one very specific way I started to see my business grow. Of course, it was absolutely the marketing system we teach inside Marketing School for Birth Photographers, but I wouldn’t have had time to implement that system if I d...
2021-03-0829 min
From Better Half to Boss Photography Podcast35: Let's Scale Together! Simple Ideas to Grow Your Business from Zero to Million (with Brandi Mowles)Send us a textOn today’s episode, I am chatting with Brandi Mowles, Founder of Serve Scale Soar and the Beta to Biggie Accelerator. Let me tell you it’s been pretty incredible and I know that her story is going to inspire you today. So in two years, she’s built a seven-figure-a-year online education business that has helped hundreds of service providers and course creators scale to six figures and beyond with simplicity. Check out the show notes for this episode here! Reach out to Brandi by leaving her a DM on Ins...
2021-03-0226 min
From Better Half to Boss Photography Podcast34: Book More Clients with Your Branding (with Lindsay Jani)Send us a textWe have an epic episode for you today. I am chatting with Lindsay Jani, a Brand Strategist and Business Coach who has worked in the advertising and branding industry with some of the world's most beloved and iconic brands. Taking what she knows from the big brand world, she helps creative entrepreneurs create their own signature brands to strategically attract and sign their ideal clients all while making business effortless. Make sure to listen at the end of the episode to check out the bonus stuff that Lindsay and I have...
2021-02-2234 min
From Better Half to Boss Photography Podcast33: 6-Figure Studio AND Part-Time Hours? Yep. Here's how!Send us a textHave you ever sat down to work on your business, like blogging or posting on social media—the things that you know you're supposed to do—just to find out that you don't really know what to do? On today's episode, you're going to learn how to run a successful, busy, profitable photography business when you have no time. I want to see you with a six figure photography business ASAP and a life that you love living. Does that sound like a complete dream? Well, it can be a reality for y...
2021-02-1520 min
From Better Half to Boss Photography Podcast32: 2021 Predictions for PhotographersSend us a textObviously, 2020 changed a lot of industries, especially the photography industry. And while I don't think we're out of the thick of it yet, I am discussing my Top 10 Predictions for Photographers in 2021 to keep growing your business and stay relevant in your marketing. So we're discussing everything from marketing trends this year to social media forecasts, to how to keep making an income when you can't shoot sessions. Check out the show notes for this episode here! Do you have a question? Submit it here: www.taviaredburn.c...
2021-02-0829 min
The Homeschool CEOHow She Retired Her Husband While Homeschooling and Running 2 Businesses with Tavia RedburnIn the Homeschool CEO community, anything is possible. That includes retiring your husband from his 9-5 (if that’s something you desire). It’s possible to build a successful business that retires your husband EVEN IF your husband works all day while you are busy on the homefront homeschooling and building your business. In fact, that's exactly what Tavia Redburn did back in 2018. As a mom of 3 who also owns a busy photography studio, Tavia shares the amazing story of how she was able to retire her husband while homeschooling the kids. Tavia also shares what t...
2021-02-0229 min
From Better Half to Boss Photography Podcast31: How to Homeschool & Run a 6 or 7-Figure Business with Homeschool CEO Jen MyersSend us a textIt's such a gift to not only meet other moms who are doing amazing things in business, but moms who are also homeschooling. So on today's episode, I am chatting with the Homeschool CEO, Jen Myers. Jen isn't your typical homeschooling mom with a side hustle. She believes in running a business and the family with the mindset of a CEO and now she's on a mission to help other mom entrepreneurs do the same. So we cover a lot in this episode, but I think my favorite thing we talked...
2021-02-0127 min
From Better Half to Boss Photography Podcast30: How to Keep Booking Photography Clients in a Pandemic.Send us a textI'm going to show you 3 ways to continue to book photography clients, even in the middle (hopefully the END-ish) of the pandemic. We’re talking today about how to keep booking photography clients in the pandemic. I know if you’re anything like me, you hoped this would have all passed by now and we’d be living in a reality that looked more like 2019, but here we are. And you know I’m a half glass full type of person and always try to look at the positives in tough situatio...
2021-01-2517 min
From Better Half to Boss Photography Podcast029: Ditch the Overwhelm! Here are 4 Steps to Start Your Birth Photography BusinessSend us a textIf you want to get started in birth photography, or photography in general, but have been sitting on the sidelines because you’re completely overwhelmed with where to start.... This episode is for you! Or maybe you’ve tired a couple of things to get things off the ground with your business and they’re just not working. I'll show you the 4 steps you need to start your photography business! Marketing School for Birth Photographers Open for Enrollment February 16, 2021. Click here to join the waitlist: www.theb...
2021-01-1916 min
From Better Half to Boss Photography Podcast28: [CASE STUDY: Brittney Hogue] From struggling with everything to building her dream business.Send us a textBrittney Hogue is an award winning birth & motherhood photographer who has been able to grow her business amidst raising three children under four, marriage woes, postpartum depression and a pandemic. We covered a lot in this episode, but I think my favorite thing we talked about was how quickly her business grew in 2019 when she implemented what she learned inside Marketing School for Birth Photographers as well as how she shifted things when 2020 hit her area hard and how she she has 11 births booked next year as a result.
2020-12-1547 min
From Better Half to Boss Photography Podcast27: 3 Ways to Use IG Stories to Bring in New ClientsSend us a textI don’t know about you, but I think IG stories are so fun! Maybe you watch them often and from time to time actually post one yourself - but how can you strategically use IG to get more followers and clients? In today’s episode I’m going to share 3 ways to use IG stories to bring in more clients AND share the biggest mistakes I see business owners making on their stories. Become a Certified Birth Photographer: https://www.certifiedbirthphotographer.com How to...
2020-12-0824 min
From Better Half to Boss Photography Podcast026: *Exclusive Training* Specific Marketing Strategies for New & Established Birth PhotographersSend us a textToday’s episode is an exclusive training I did inside the International Association of Professional Birth Photographers all about how to get more photography clients and stay booked. This training was previously only available to members of IAPBP, however I got special permission to share some of that 1 hour training here with you today! Inside this episode you’re going to learn my top 3 marketing tips for someone who is brand new to birth photography as well as my recommendations for established birth photographers to ramp up bookings.
2020-12-0123 min
From Better Half to Boss Photography Podcast025: The Daily Practice That Will Speed Up Your SuccessSend us a textAs a kid, around Thanksgiving, we would write down things we were grateful for, right? Maybe you had a tradition you did at school or with family where you’d go around the table and share 1 thing you’re thankful for. And these are great traditions, right? But as I’ve gotten older and become a wife, mom and business owner, I’ve realized… why is this gratitude practice a one time of year thing? Should gratitude be something we think about and say out loud every day? In this...
2020-11-2415 min
From Better Half to Boss Photography Podcast024: What to do as a birth photographer right now with COVIDSend us a textI see a lot of birth photographers making a critical mistake right now, and I want to talk about it today! They think, “If hospitals are only allowing 1 visitor then I can’t promote my business or get clients because I can’t photograph their birth.” And I get it! So many other birth photographers are pressing pause on their business until hospitals open back up. BUT, this is the kind of thinking that keeps birth photographers from growing. The world has never seen anything like COV...
2020-11-1711 min
From Better Half to Boss Photography Podcast023: How to boost sales on Black Friday (without being known as the “discount photographer”)!Send us a textThis is how you’re going to boost photography sales for Black Friday, and it might not be what you think! 5 ways to boost black Friday sales (without de-valuing or brand or being known as a discount photographer) plus a bonus strategy on how to execute the launch of the black Friday sale! How to leave an iTunes Review: https://www.thebeautyinbirth.net/podcast Free Facebook Group for Birth Photographers: https://www.facebook.com/groups/1160965310584331/ Find Tavia on Instagram: https://www.instagram.com/_the...
2020-11-1021 min
From Better Half to Boss Photography Podcast022: 3 Ways to Create an Extra 10 Hours in Your Week so You Can Work On Your BusinessSend us a textHere’s the thing… you’ve had a lot thrown at you this year girl. Chances are, your business has taken a hit due to lockdown orders and quarantine and hospital restrictions. Chances are, you’re homeschooling or virtual schooling your kids and that was NOT on your list of plans. All while wondering how to keep yourself and your family safe during this time. And oh yeah you have this passion and this business you want to build - right? The thing I keep hearing...
2020-11-0325 min
From Better Half to Boss Photography Podcast21: [CASE STUDY] How a birth photographer booked 11 births in her first year!Send us a textAre you worried it’s going to take a long time to get your business up and running because you’re new? If so, this episode is perfect for you because I’m interviewing my student Jelina Sonnenburg. She started her business in 2018 with 0 clients, but she had a huge passion for birth work and knew she wanted to make this business happen. She want on to book 11 clients in her first year! Thats ZERO clients to 11 in her first year in business! Jelina learned how to create a product her audience wanted, how to...
2020-10-1422 min
From Better Half to Boss Photography Podcast020: How to teach an online course in the photography industrySend us a textWe’re continuing in our series about creating passive income through a digital course. Today we're talking with Blanca Duran, Nicole Begley & Heather Lahtinen, they are all photographers with successful online programs! In this episode, you will learn how to discover your course idea, how to deal with imposter syndrome and tips to create your own digital course. Free Training! How to Create and Launch a Profitable Digital Course: www.taviaredburn.com/freeclass Connect with Blanca: www.blancaduran.com Http://www.youtube.com/c/bla...
2020-09-0846 min
From Better Half to Boss Photography Podcast019 : 10 Passive Income Ideas for Creative Entrepreneurs & PhotographersSend us a textMost small business owners start their business for freedom, right? The freedom to work when they want, with whom they want and to control their income. I know those were my goals when I started my photography business!! But, what ends up happening with a lot of small business owners is they trade time for money. Meaning they have to be working with a client to earn the income. Which is where passive income can be a game changer! In this episode, I'm going to share 10 Passive Income Ideas...
2020-08-2519 min
From Better Half to Boss Photography Podcast018 : Wanna 2x Your Income? This is how I doubled my business income without taking any more clientsSend us a textIn 2016, when my business was staying consistently booked with birth clients, I invested in an online course to teach me how to create an online course. Now, I've doubled my overall revenue with my online course! It’s been rewarding for me to help other photographers, teach things I LOVE talking about and BONUS have the extra income! In this episode, I'm going to share my course creation journey! If any of you have ever considered creating a passive income product, this episode is for you!
2020-08-1819 min
From Better Half to Boss Photography Podcast017 : How our generation can make change for black women’s maternal healthSend us a textA few weeks ago I did an episode about race and the injustices black people face in America. I have limited experience and limited knowledge but in that episode, I said I don’t know, but I’m listening and I’m learning. Which is why I am bringing on Farah Antoine-Mayberry. She is a wife and mother of 5 kids. She is an occupational therapist, a certified lactation counselor, a birth doula, as well as a midwife's assistant. She is the founder of For the Village, a non-profit seeking to develop Black birthworkers and pr...
2020-08-1049 min
From Better Half to Boss Photography Podcast016 : How to network with other small businesses to get more bookings.Send us a textAs a small business owner or photographer - have you wondered how to network with other businesses? And how to create partnerships with other businesses? What do doulas and midwives look for when working with birth photographers? What would put a birth photographer on a midwife or doula’s “do not use” list? This episode is for you! I’m chatting with my friend Megan Jennings who owns Natures Blossom Birth here in Oklahoma City. She’s a birth and postpartum doula, a midwives assistant and runs a doula agency. She and I have...
2020-07-2030 min
From Better Half to Boss Photography Podcast015 : From Business Idea to Retiring Her Husband in 12 months {Interview with Jess O'Connell}Send us a textIf you have a goal to retire your spouse, you are in for a TREAT my friend! This episode is one to save and re-listen multiple times. My guest is Jess O'Connell and she grew her business to 6 figures in less than 1 year and retired her husband from his 9-5. In this episode we talk about what it took for Jess to grow her business that quickly, what to do if you feel stuck in your business right now and how to handle problems in your business so that yo...
2020-07-1348 min
From Better Half to Boss Photography Podcast014 : The Most Impactful Thing I Did For My Business To Retire My HusbandSend us a textHave you heard the expression, “Give a man a fish and you feed him for a day; teach a man to fish and you feed him for a lifetime?” That’s my philosophy with my students when they come to me asking questions. The easy thing to do (for both of us) is tell them the answer. The worthwhile thing to do, is for me to teach them how to uncover the answer for themselves. Because then, they’re “fed for a lifetime.” In today’s episode, I’m takin...
2020-07-0657 min
From Better Half to Boss Photography Podcast013 : 5 lessons I learned from the pandemicSend us a textIf we went through a new pandemic or crisis tomorrow, what do we hope we’d know based on everything we’ve experienced through the coronavirus pandemic? I’m going to take you through my big takeaways from when I did a post-COVID “after action review” in my business. I’ll show you the 5 lessons I learned about myself and my photography business through the pandemic as well as how to make changes going forward. If you like learning hard lessons from someone else {so you’re less likely to experience...
2020-06-2927 min
From Better Half to Boss Photography Podcast012 : The Future of Birth Photography with COVID-19 (Ask Me Anything!)Send us a textMost of the time on this podcast, we take a deep dive into a particular topic or guest. But you know what? Sometimes I prefer to learn RAPID FIRE about several topics all at one time. Which is exactly what we are doing on today’s episode! I’m answering YOUR questions about, how to market birth photography right now with covid 19, tips for photographing your first homebirth, camera gear questions and I lay out my entire client workflow from inquiry to delivery. Ready? Let’s jump in! SHOW...
2020-06-2223 min
From Better Half to Boss Photography Podcast011 : Let's Talk About RaceSend us a textI’m going to say upfront, I’m very uncomfortable as a white woman doing an episode about race & equality. However I’m willing to be a little awkward and fumble and mess up because I wholeheartedly believe this is way past due. From me personally as well as the white community in America as a whole. I am not claiming to be an expert, I am an absolute beginner. But, I didn’t want to carry on business as usual with the podcast without addressing this right now and also l...
2020-06-1515 min
From Better Half to Boss Photography Podcast010 : The Power Of ConsistencySend us a text“I know I’m ‘supposed’ to, but HOW can I stay consistent in marketing my photography business?” Ever wondered that? It’s likely you already know how important being consistent is to your success! In fact, everything you were created to do is waiting for you on the other side of consistency in your business. Here’s just the truth y’all… Being consistent is HARD! Maybe you’ve asked yourself: How do I show up on social media consistently? How do I keep creating content for my blog and website as a mom e...
2020-06-0125 min
From Better Half to Boss Photography Podcast009 : Top 5 Birth Photography Tips for Newbies {what I wish I knew when I started}Send us a textWhen I started in birth photography 8 years ago, every time I posted a photo, I thought - Will this offend someone? Will people unlike my page if I post this? Is this photo “too much?” If even 1 person thought it was inappropriate, I let it affect my business, my marketing and my confidence. These fears & insecurities swirled in my head and slowed me down, until I realized… “If I have a passion & drive for birth photography - it’s for a REASON. It’s because I’m made to be a birth photogra...
2020-05-2518 min
From Better Half to Boss Photography Podcast008 : 10 Daily Habits that Lead Me to $10k monthsSend us a textThe DAILY habits you have, good or bad, turn into what you do with your life. Our daily habits form who we are as moms and business owners. What are the daily habits of successful people? What daily habits do I need to grow my business? What kind of daily routine should I create and how can I actually stick with it? Those are all the questions I asked myself years ago when I was forming my daily habits and daily routine. So, i...
2020-05-1825 min
From Better Half to Boss Photography Podcast007 : 3 Lessons I Learned about Choosing the Right Gear for Birth PhotographySend us a textDetermining the right gear for you is a part of becoming a professional, certified birth photographer and it is incredibly important! Most people just post in FB groups asking “Which camera should I get?” or “What lens or camera is the best for birth photography?” or “What gear do I need to photograph birth?” But, when they do that, they’re not getting a personalized look at what right for them at their stage in business and specialty. Maybe that’s exactly what you’re doing right now! So, i...
2020-05-1119 min
From Better Half to Boss Photography Podcast006 : 5 Tools I used to hit $10k monthsSend us a textIn today’s episode I am sharing my top 5 favorite business tools I use to hit $10k months. I not only use these tools just about every day in my business, they’re the tools I know save me time, save me money and help me stay organized! As a mom and a creative entrepreneur - you and I both know how important those things are! So, if you’re wondering, ‘”How do I choose a client management software?” or “What do I really need in my business to hit $10k months?” this e...
2020-05-0425 min
From Better Half to Boss Photography Podcast005 : The path to your best life as a creative entrepreneur (and how to do it)Send us a textWould you believe me if I said that I truly believe the path to your best life as a mom & creative entrepreneur is through self-care? Here’s the deal: I know how often the buzz word “self care” get thrown around. But despite it’s trendiness, I know there is a lot of value to the idea of self-care! So, I want to unpack “self-care” to discover …. what does “self-care” really look like day to day? Why does it matter? And, how can you actually use self care + personality tests like the enn...
2020-04-2744 min
From Better Half to Boss Photography Podcast004 : 4 Ways to Create Your COVID-19 ComebackSend us a textFlip on the news for 2 seconds these days, and it could send you into a spiral of panic and worry. Jump into your favorite creative entrepreneur Facebook group and the topics have shifted to things like, “How can I make sure my business survives this?” “How can I stay relevant as a service based business who can’t work anymore?” and “Should I be advertising right now?” “I feel like things are just at a standstill.” Sound familiar? My friend, there is life on the other side of COVID 19. I created this epi...
2020-04-2023 min
From Better Half to Boss Photography Podcast003 : How Creative Entrepreneurs Can Stand Out & Get Hired (Even in a Saturated Market)Send us a textSo many photographers right now are overwhelmed, stressed and undercharging. They’re burnt out, not loving photography anymore and almost ready to quit because it feels like they can’t limit the number of clients they serve by specializing, but they also can’t get hired photographing all the genres right now! No matter what industry you’re in, the biggest problem most boss moms make when starting their business, is thinking that they can’t specialize or niche down because they’ll limit number of clients they can serve, which means they’l...
2020-04-1317 min
From Better Half to Boss Photography Podcast002 : COVID-19: 3 Ways to Thrive Through Fear & Worry in Your Birth Photography BusinessSend us a textIn today’s episode, we’re talking about COVID-19. 3 Ways to thrive thought fear and worry in your photography business. I will walk you through ways to make quick cash if needed as well as if it's "ok" to market/sell right now and how to keep booking clients. If you’re wondering how to not only make it through this time of uncertainty but also THRIVE through it, I made this episode for you! SHOW NOTES: http://www.thebeautyinbirth.net/2 FREE FACEBOOK GROUP FOR BIRTH PHOTOGRAPHERS: https...
2020-04-0256 min
From Better Half to Boss Photography Podcast001 : Mom Business Owner Retired Her Husband at 32Send us a textIf you’ve ever asked yourself… is it possible for me to make a full time income with my passion? Can I actually retire my spouse, or quit my full time job to run a business? Do I have what it takes? I know sometimes it feels like “oh yeah, maybe someday…” when you think about pursuing your dreams and your passion but girl, as we all know, we aren’t promised tomorrow. As moms, we often put literally everyone else in front of ourselves. When we shift into being mom entrepreneur...
2020-03-2709 min
From Better Half to Boss Photography PodcastHow To Go From "Better Half" To BossSend us a textIn June 2018, I was a homeschooling mom in Oklahoma who retired my husband from his 9-5 with my birth photography business. In this intro episode, discover if you're right for this podcast and exactly what you’ll learn by listening. If you're ready, let's go on the journey from "Better Half" to Boss!
2020-03-2706 min